Podcasts about thought leadership

Steve Forbes breaks down why California's endless high speed rail boondoggle is even worse than people think, and why it needs to be scrapped yesterday.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textWhat if everything you thought you knew about weight loss was wrong? In this powerful conversation, Joey Pinz sits down with Dr. David Plourdé—scientist, author of Solving the Weight Loss Puzzle, and founder of The Plourde Method—to uncover the real science behind lasting fat loss.Dr. Plourdé shares insights from 34 years in the lab, where he studied fat cells, food addiction, and the hidden forces sabotaging our health. From uncovering insidious carbs in everyday foods to exposing the dark side of weight-loss drugs like Ozempic, his revelations will make you rethink nutrition, exercise, and the role of psychology in transformation.✨ Top 3 Highlights:

Send us a textWhat if freedom wasn't a dream, but a design? In this episode, Joey Pinz sits down with corporate executive, founder, and thought leader Kason Morris to explore how we can build careers and lives that we truly own—not ones we feel trapped by.Growing up in the South Bronx, Kason learned early on to create his own systems for success. Today, he helps high-achieving professionals rethink success, align work with purpose, and build a legacy that lasts. With two decades of experience leading talent strategy at Fortune 100 companies, Kason bridges corporate leadership with entrepreneurial innovation through his Life-Work Revolution framework.

Send us a textWhat if your heart held the secret to living longer, healthier, and stronger? In this episode, Joey Pinz sits down with Dr. Torkil Færø — a physician, bestselling author, and global traveler — to explore the groundbreaking world of wearable health and the untapped power of heart rate variability (HRV).After a life-changing wake-up call following his father's death, Dr. Færø transformed his own lifestyle from stressed, overweight, and overworked to vibrant and thriving. Now, he shares how smartwatches, rings, and other wearable devices can reveal the “language of the heart” — helping us track stress, recovery, and overall vitality in real time.

Send us a textWhat does it take to talk someone down from the edge—literally? In this gripping conversation, Joey Pinz sits with a former UK hostage negotiator who spent 30 years with Greater Manchester Police and Counter Terrorism Policing, handling more than 130 negotiations without a single loss of life.At the heart of his message is something surprisingly simple: listening is the ultimate superpower. In a world where most people listen just enough to reply, he explains why negotiators listen like lives depend on it—and how you can apply the same principles to leadership, parenting, and business.From facing down armed suspects at 3 a.m. to recognizing that emotion—not logic—is the true deal-breaker, his stories reveal why negotiation isn't about clever lines or manipulation, but about building trust and creating genuine connection.Whether you're leading a team, raising kids, or navigating tough conversations, the lessons here will help you influence with integrity and calm under pressure.✨ Top 3 Highlights:Why trust is the bedrock of every negotiation.How listening uncovers hidden truths and shifts outcomes.Why removing ego and emotion is the key to resolution. --- Join us for enlightening discussions that spark growth and exploration. Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration. 

Send us a textWhat does it take to thrive in sales, business, and life over eight decades?

A controversial Trump administration deal gives the U.A.E. access to cutting-edge U.S. AI chips. FlowiseAI warns of a critical account takeover vulnerability. A new social engineering campaign impersonates Meta account suspension notices. A macOS Spotlight 0-day flaw  bypasses Apple's Transparency, Consent, and Control (TCC) protections. Are cost saving from outsourced IT services worth the risk? Poland boosts its cybersecurity budget after a surge in Russian-backed attacks. NTT Group joins the Comm-ISAC. Jaguar Land Rover's global shutdown continues. A data breach affects millions of customers of top luxury brands. On today's Threat Vector segment, David Moulton⁠ speaks with⁠ Palo Alto Networks' Spencer Thellmann about the dual challenges of securing employee use of generative AI tools and defending internally built AI models and agents. AI chatbots hustle seniors for science. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. Threat Vector Segment On today's segment of Threat Vector, host⁠ David Moulton⁠, Director of Thought Leadership for Unit 42, speaks with⁠ Spencer Thellmann⁠, Principal Product Manager at Palo Alto Networks. David and Spencer explore the dual challenges of securing employee use of generative AI tools and defending internally built AI models and agents. You can listen to the full conversation here, and catch new episodes of Threat Vector each Thursday in your podcast app of choice. Selected Reading In Giant Deals, U.A.E. Got Chips, and Trump Team Got Crypto Riches (The New York Times) Critical FlowiseAI password reset flaw exposes accounts to complete takeover (Beyond Machines) New FileFix attack uses steganography to drop StealC malware (Bleeping Computer) From Spotlight to Apple Intelligence (Objective- See) The Elephant in The Biz: outsourcing of critical IT and cybersecurity functions risks UK economic security | by Kevin Beaumont | Sep, 2025 (DoublePulsar) Russian hackers target Polish hospitals and city water supply (The Financial Times) NTT Group Joins the U.S. Communications-ISAC (Topics) Jaguar Land Rover says cyberattack shutdown to last 'at least' another week (The Record) Bags of info stolen from multiple top luxury brands - double check your data now (TechRadar) We wanted to craft a perfect phishing scam. AI bots were happy to help (Reuters) Share your feedback. What do you think about CyberWire Daily? Please take a few minutes to share your thoughts with us by completing our brief listener survey. Thank you for helping us continue to improve our show. Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Forbes calls out the disgraceful educational practice known as "equity grading" which is contributing to the dumbing down of schools and students, and calls to restore teachers' power to control the classroom without fear of intimidating lawsuits, while making school administrators personally responsible for how well their schools perform.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Many engineering leaders are eager to embrace AI, but few have a clear way to measure what's working. In this episode, we dig into how teams can track AI adoption, assess the real impact of AI tools and agents, and make smarter decisions about where to invest. You'll hear from Abi Noda, CEO and Co-founder at DX, and Chris Westerhold, Global Practice Director at Thoughtworks, as they share how leading engineering orgs are turning AI hype into measurable value.   Host: Kimberly Boyd    Guests:  Abi Noda, CEO & Co-founder at DX Chris Westerhold, Global Practice Director at Thoughtworks  

In today's episode host Edward Wagoner interviews Kay Sargent, who was recently named an IFMA Global FM Influencer and is the Director of Thought Leadership, Interiors at HOK. Together they discuss the evolving needs of buildings and how facility managers must adapt to future trends. They also go over the importance of human-centric design, the impact of artificial intelligence on productivity and the potential for longer lifespans to change workplace dynamics. They also touch on the necessity for the industry to shift from a sustainability mindset to one of regeneration, emphasizing the role of curiosity and forward-thinking in driving meaningful change.00:00 Introduction to Future-Proofing Buildings00:25 Welcome to Connected FM Podcast01:15 Introducing Today's Guest: Kay Sargent02:54 The Need for Human-Centric Design05:41 Rethinking Work and Retirement10:23 Global Sustainability Challenges17:06 The Role of AI in Office Design23:42 Creating Meaningful Organizations24:32 The Importance of Wants and Needs in Sales25:47 Rethinking Workspace Design26:24 The Role of Technology in Our Lives27:36 The Science of Design29:00 Future Casting and the Role of AI30:44 Curiosity and Asking 'What If?'34:50 The Impact of Neuroaesthetics36:29 Challenges and Opportunities in Facility Management40:12 Personal Stories and Writing a Book43:08 Conclusion and FarewellSponsor:This episode is sponsored by ODP Business Solutions! Connect with Us:LinkedIn: https://www.linkedin.com/company/ifmaFacebook: https://www.facebook.com/InternationalFacilityManagementAssociation/Twitter: https://twitter.com/IFMAInstagram: https://www.instagram.com/ifma_hq/YouTube: https://youtube.com/ifmaglobalVisit us at https://ifma.org

What does it take for a self-published author to turn a niche book into a best-seller—and then hand it over to a traditional publisher for its second edition? Erik Hanberg did just that with "The Little Book of Boards: A Board Member's Handbook for Small and Very Small Nonprofits". His journey offers lessons in entrepreneurship, publishing strategy, and the business of thought leadership. In this episode, Erik shares how his early board experiences shaped his expertise and sparked a desire to help others avoid common pitfalls. What started as trial by fire became a passion for teaching—and a book that has sold more than 40,000 copies. By targeting a highly specific audience, he created a resource that spread by word of mouth, bulk orders, and Amazon's niche algorithms. We explore the business side of publishing, from self-funded ads that fueled sales growth to negotiating with a Big 5 imprint for the book's second edition. Erik reveals the financial trade-offs between steady monthly royalties as an independent author and the broader reach a publisher's distribution network can provide. He also explains how he negotiated a contract that protected his long-term interests. Beyond sales, Erik talks about the opportunities that came once he became “the guy who wrote the book.” From board retreats across the country to consulting engagements, his authorship opened doors that no marketing campaign alone could create. And as AI reshapes how people access answers, Erik reflects on why human experience, frameworks, and authenticity still matter in thought leadership. If you've ever wondered how to transform expertise into a platform, or how to balance independence with institutional backing, Erik's story is both practical and inspiring. Three Key Takeaways: • Niche sells big. By writing The Little Book of Boards for small and very small nonprofits, Erik reached the largest segment in the nonprofit space—and sold more than 50,000 copies. • Publishing is strategy, not luck. Erik turned modest sales into consistent revenue by investing in Amazon ads, then leveraged his track record to negotiate a traditional publishing deal on his terms. • Books open doors. Beyond royalties, authorship positioned Erik as an authority, leading to nationwide consulting and board retreat opportunities—proof that thought leadership creates business growth far beyond the page. If Erik Hanberg's story showed you how a single book can spark authority and open doors in the nonprofit world, you'll want to hear how Andrew Button is doing the same—this time in local communities. Andrew shares how thought leadership builds courage, activates ideas, and fuels grassroots change. Don't just think about scaling ideas nationally—see how they thrive locally, too. Listen now to Andrew Button's episode on thought leadership in local communities.

In this episode of Beyond Markets, we take a closer look at agentic AI, which is no longer just a concept. AI agents are actively reshaping how tasks get done, decisions are made, and content is created. These autonomous systems mark a shift from passive AI models to active agents that can reason, act, and self-improve. We are joined by Manuel Villegas from Julius Baer's Next Generation Research team to answer these questions and much more.  Hosted by Emily Rookwood, Head of Thought Leadership at Julius Baer.

What if your book wasn't just a personal project—but the launchpad for your business?In this episode of That Will Nevr Work, Maurice Chism speaks with Kelly Schuknecht, a marketing strategist who specializes in helping authors transform their books into thriving platforms for thought leadership, business growth, and income generation.Kelly breaks down the step-by-step of turning a book into a brand, how to reverse-engineer content for offers and speaking gigs, and why writing your story is only the beginning of the real impact. Whether you've already published, or the idea's still in your head, this conversation is your green light to think bigger.

Steve Forbes calls for a major overhaul in how GDP data is interpreted and released, urging the Trump Administration to make a crucial change as it reforms the BLS job growth statistical gathering.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Amy Rosenberg, seasoned PR strategist, agency founder, and author of A Practical Guide to Public Relations for Businesses, Nonprofits and PR Leaders, joins John Jantsch to unpack the evolving role of PR. She explains why thought leadership is now the cornerstone of visibility, how PR fuels SEO and even AI search, and why businesses need to be more practical in their approach. Listeners will gain clear strategies for building credibility, boosting online authority, and making PR work smarter in today's digital landscape. Today we discussed: 00:00 Introduction 00:52 Meet Amy Rosenberg 01:22 PR Myths Busted 02:49 AI Changes in Modern PR 04:20 PR's Digital Evolution 05:53 PR Meets SEO 07:44 Thought Leadership Matters 09:42 Starting Your Thought Leadership 11:20 Podcasts for PR Power 13:15 Social Media PR Strategy 15:10 Proving PR ROI 17:24 Getting Started Tips Get a 30-day free trial today at morningmate.com Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

What if gambling with your time was the smartest investment you could make as a thought leader? Today on  Leveraging Thought Leadership, host Peter Winick sits down with Dan Ariely—renowned behavioral economist, three-time New York Times bestselling author, and one of the sharpest minds in decision science. His work has influenced companies like Google and Apple, guided governments, and sparked movements in how we understand human behavior. Dan shares why he doesn't believe in rigid career paths but instead embraces intellectual adventure. His approach? Say yes to opportunities, experiment widely, and learn fast. From writing children's books to advising on Middle East diplomacy, he treats each project as a test of impact and possibility. It's thought leadership powered by curiosity, not by a fixed roadmap. We explore how Dan chooses where to focus his time and energy—not on where the money is, but on where humanity is underperforming. Whether it's helping people rethink end-of-life care, confronting our irrational use of social media, or tackling the psychology of sleep, his work points toward reducing suffering and increasing human well-being at scale. What stands out is not just Dan's research, but his method. He embeds himself in the world he studies. He spends Fridays with palliative care doctors and end-of-life doulas, visits slums to understand poverty, and listens deeply to those at the margins. For him, real thought leadership means turning lived experience into research-backed insights—and transforming those insights into powerful stories people remember. This conversation is a masterclass in aligning expertise with purpose. Dan shows how storytelling, data, and empathy intersect to create impact. And he reminds us that luck isn't found—it's generated by saying yes, trying widely, and learning relentlessly. Three Key Takeaways: • Gamble with your time wisely — saying yes to diverse opportunities creates luck, generates new insights, and fuels thought leadership. • Focus where humanity underperforms — the biggest impact comes from tackling areas where society consistently falls short, like end-of-life care, social media use, or health behaviors. • Turn research into stories — embedding in real-world experiences and translating data into memorable narratives makes ideas resonate and spread at scale. If you found this episode thought-provoking, you'll want to keep the momentum going with our conversation on organizational thought leadership in nonprofits with Marci Alboher. Both episodes shine a light on how thought leadership can tackle the places where humanity underperforms—whether it's rethinking end-of-life care and decision-making, or changing the narrative around aging and intergenerational collaboration. In Dan's episode, you'll hear how curiosity and experimentation fuel insights that reduce suffering and spark change at scale. In Marci's, you'll discover how nonprofits can amplify voices, craft stories, and shift perceptions to unlock the untapped value of older generations. Together, these episodes show how purpose-driven thought leadership—grounded in storytelling and human impact—can create real transformation. Listen to Marci's episode next and expand your perspective on how ideas can drive change across both individuals and organizations.

In this episode of the Look Forward Podcast, host Andy Critchlow is joined by Lindsay Hall, Global Head of Thought Leadership at S&P Global Sustainable1, and Terence Thompson, Chief Science Officer at S&P Global ESG Product. Together, they delve into the urgent challenges posed by climate change, exploring its immediate impacts on global weather systems and the financial risks associated with inaction.

She shares the ripple effects of visibility and what it looks like to step fully into demand. From easier sales and elevated networks to controlling your client load and building a brand that's no longer interchangeable — this is what happens when your thought leadership and visibility finally align. If you're ready to leave behind the time-for-money trap and scale with strategy, this episode will show you what's possible.   We cover: Why clarity makes your visibility magnetic How becoming known shifts your sales, brand equity, and confidence The power of building authority as a regional expert Why this work transforms not just your business, but your entire lifestyle Visibility with strategy isn't a luxury — it's the unlock for sustainable growth and regional impact. And this is just the beginning.

Steve Forbes calls out the ugly crackdown on speech in Great Britain, pointing out the shocking arrests and convictions of people based on what they say online, and urges the U.K. to reverse course and take some inspiration from the U.S.'s First Amendment.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the HR Mixtape, host Shari Simpson sits down with James Atkinson, Vice President of Thought Leadership for the Society of Human Resource Management. They delve into the pressing issue of working caregivers, a topic that has gained urgency as over 50 million individuals balance professional responsibilities with caregiving for children, adults with chronic conditions, and the elderly. This conversation is particularly insightful as it highlights the evolving landscape of employee experience and the need for inclusive leadership in supporting caregivers, especially in light of the ongoing shifts in workforce demographics. Listener Takeaways: Learn how to identify the unique needs of caregivers within your organization. Discover why flexibility in workplace policies can enhance productivity and retention. Explore strategies for embedding a culture of support that benefits all employees. Hit “Play” to gain valuable insights on how to better support working caregivers in your organization! Guest(s): James Atkinson, Vice President of Thought Leadership, Society of Human Resource Management

Everyone's talking about GenAI. But adding it to your product isn't just about chasing what's new, it's about making sure it actually makes sense for your users and your long-term strategy.In this episode, Carmen Palmer, CEO of Women In Product talks with Suba Vasudevan, COO, Mozilla.org and SVP, Mozilla Corp take a look at integrating GenAI into your product roadmap without letting hype override clarity or purpose. Whether you're facing internal pressure to “do something AI,” or you're genuinely excited by its potential, this conversation will help you avoid common traps like over-scoping, misaligned use cases, or “GenAI theater”, and instead chart a path that's grounded, scalable, and aligned with your mission.Suba will be a main stage speaker at the 2025 Women In Product Conference.00:00 Introduction to Suba Vasudevan02:08 Early Career Journey and Unique Path04:07 Pivotal Career Moments and Personal Life07:45 Dual Role at Mozilla and Strategic Vision10:49 Incorporating Gen AI into Strategy and Operations19:15 Thought Leadership and Organizational Transformation21:44 Practical Advice for Product Leaders26:44 Challenges and Pitfalls in AI Adoption35:14 Rapid Fire Questions and Personal Insights40:28 Conclusion and Final Thoughts

Is AI destined to replace us, or can it unlock unprecedented human potential? Helen and Dave Edwards join Lukas Egger to explore the emotional, cognitive, and cultural shifts that AI is ushering in. They challenge the narrow focus on productivity, urging us to consider AI's broader impact on our lives and organizations. Discover how AI can be a powerful force for innovation, creativity, and meaning-making, but only if we prioritize human dignity and cultivate symbiotic relationships between humans and machines. This conversation is a must-listen for anyone seeking to navigate the AI revolution with purpose and vision.

Situativer Content – klingt abstrakt, entscheidet aber schon heute über Sichtbarkeit oder Bedeutungslosigkeit. Olaf Mörk bringt es in dieser Folge auf den Punkt: Unternehmen, die ihre Inhalte nicht an aktuelle Ereignisse, Gesetzesänderungen und das veränderte Suchverhalten anpassen, laufen Gefahr, schlichtweg nicht mehr gefunden zu werden. Wir sprechen über die Macht neuer KI-Suchmaschinen wie ChatGPT und Perplexity. Sie liefern nicht mehr endlose Trefferlisten, sondern sofort die relevantesten Antworten. Wer hier nicht präsent ist, verliert Reichweite, Leads und damit auch Umsatz. Olaf erklärt, warum situativer Content für B2B-Marketing und Vertrieb ein Gamechanger ist – und wie Unternehmen davon profitieren, wenn sie aktuelle Themen und Entwicklungen konsequent in ihre Kommunikation einbinden. Spannend ist vor allem, wie Videokommunikation in diesem Kontext zur Schlüsselrolle wird: YouTube ist längst die zweitgrößte Suchmaschine der Welt. Wer also Expertise sichtbar machen und Vertrauen aufbauen will, kommt an Video nicht vorbei. Besonders deutlich wird im Gespräch: Die junge Generation informiert sich vor Kaufentscheidungen fast ausschließlich über Videos. Für Unternehmen bedeutet das, dass klassische Inhalte wie Broschüren oder Standard-Websites alleine nicht mehr reichen. Sichtbarkeit entsteht heute dort, wo situativer Content und Videokommunikation Hand in Hand gehen. Ein Austausch voller Praxisbeispiele, klarer Botschaften und Impulse, wie Du Dein Unternehmen für die Such- und Kommunikationswelt von morgen fit machst. Mehr zu Olaf:

Send me a text message and get your questions answered on the podcast! I'd love to hear from you! Tired of waiting for your consulting business to take off? The frustrating reality is that consulting success has traditionally hinged on access to decision-makers, something that can take years or even decades to build through conventional networking and referrals.But what if there's a more direct path to reaching those who can actually hire you? In this eye-opening episode, I tackle the uncomfortable truth about consulting: those with privileged access tend to succeed faster while others struggle to get noticed despite their exceptional expertise.For women and especially women of color, the consulting landscape presents additional challenges. Rather than accepting these limitations, I show you how to build your own authority platform that attracts clients directly to you. The consulting game has changed, and this episode gives you the playbook to win on your own terms.Ready to transform how you attract consulting clients? Connect with me at Dr. Angelina Davis on Instagram or LinkedIn, and visit excelconsulting.com for resources to support your journey. Don't forget to subscribe and leave a review. I would love for you to join our community of ambitious consultants breaking glass ceilings!

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Which growth drivers are fueling your agency right now? For today's featured guest, the answer is clear: thought leadership. It's the single biggest driver consistently bringing his agency the best opportunities. While it can be difficult to separate genuine impact from vanity metrics, the deliberate effort to position both himself and his agency as industry experts has proven invaluable for growth. But building that kind of authority doesn't happen by accident. It requires intentional work—stepping onto stages at conferences, showing up in interviews and podcasts, and, just as importantly, encouraging your team to create and share content of their own. In this conversation, he breaks down the strategies that help expand thought leadership beyond the founder, and why agency leaders must remember: expertise is a long game, one that compounds over time to deliver lasting results. Chris Long is the VP of Marketing at Go Fish Digital, a full-service digital marketing agency specializing in SEO, paid media, and content marketing. Over the past 3–4 years, Chris has been leading the charge on marketing and sales for the agency, driving new business growth and experimenting with different channels to see what really works. Spoiler alert: it's not just ads or conferences—it's something much bigger. In this episode, we'll discuss: Thought leadership as your agency's best growth lever. Scaling thought leadership beyond the founder. Building the right systems to encourage your team to create content. Why Content ROI takes patience. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. The Growth Lever Most Agencies Ignore: Thought Leadership Recently, Chris has taken an experimental approach to his agency's growth, testing growth drivers like Google ads, LinkedIn ads, and conferences, and found that thought leadership consistently stood as the biggest growth drivers; one that couldn't be replicated. Forget chasing the latest ad hack or praying your next conference booth delivers ROI—what's consistently driven their biggest, best deals has been showing up as experts in their space. However, thought leadership is hard to measure. It often looks like vanity metrics—views, impressions, shares. But when you zoom out, it's the stuff that actually moves the needle. The more the agency doubled down on creating content, sharing insights, and putting their expertise out there, the more deals they closed. Not just more deals but better ones, with stronger close rates. If you're still waiting for the perfect ad funnel to save your pipeline, you might be missing the obvious. Start building your authority in public. Share your wins. Share what you know. Because thought leadership compounds, and that trust is what gets prospects off the fence. Why Expertise is the Foundation You can't fake thought leadership. It all starts with real expertise. In Chris' words, “the reason someone's going to choose an agency, especially as you start to sell larger deals, is they have to be convinced you're an expert in something.” That doesn't mean you need to be the everything agency. In fact, the opposite. It could be as narrow as being “the best B2B or SaaS web dev shop.” The point is: prospects need to believe you've mastered your corner of the world. That foundation comes from who you hire, the culture you build, and how you innovate—whether that's through proprietary tools, processes, or just being damn good at your craft. In the case of Go Fish, that expertise showed up in real wins (like when their founders innovated on Geico's site and saw traffic spike 2,000%). Those moments of innovation fueled content, which positioned the agency as leaders. And that cycle of expertise, innovation, and thought leadership became a growth engine. Scaling Thought Leadership Beyond the Founder In the early days, thought leadership was usually founder-driven. You're the face, the credibility, the spark. But as Chris points out, that won't scale. At a certain point, you need the team creating and sharing insights too. For them, that meant encouraging everyone to post, write case studies, and share wins. Sometimes it was as simple as, “Hey, we crushed conversions on this client's landing page—let's write about it.” By empowering their team, they kept thought leadership flowing, even as the founders had less time for it. Thought leadership can't be a one-man show forever. As an agency grows, the founders have less time to spend on the day-to-day operations. If you want authority to scale with your agency, bake it into your culture. Train your team to see insights worth sharing. Make content creation part of the job, not an afterthought. The Biggest Mistake: Not Sharing at All So what do most agencies get wrong? They don't share anything. Too many people assume, “Everything valuable has already been said.” Or they think their insights aren't groundbreaking enough. But as Chris points out, “What's obvious to you isn't obvious to everyone else.” That's why simpley sharing SEO best practices on LinkedIn got him traction. What he thought was “table stakes” turned out to be news to his audience. And the more he shared, the more inbound leads followed. If you're holding back because you don't think your perspective matters, think again. Your experience has value—even if it feels basic to you. Building Systems for Thought Leadership If you want your team to start sharing their knowledge, you have to get intentional. At Go Fish, they didn't just hope employees would write content—they built systems: Every new hire had to write two blog posts a year. They tracked contributions in their project management system. They created two career tracks: one managerial, one based on thought leadership as an individual contributor. That last part is huge. By tying thought leadership part of promotions and career growth, they gave employees a real incentive to contribute. Chris himself went from manager (which he admits wasn't his strong suit) to a senior role via the thought leadership track. The lesson here is that if you want consistent content, make it part of how you hire, measure, and promote. Don't just “encourage” thought leadership—bake it into the agency's DNA. The Evolution of Content: From Blogs to Video Back in the early 2010s, blogs were king. One of Go Fish's founders wrote a massive guide on reputation management on the Moz blog that spun up an entire new agency vertical. That was the play then. Today, however, the game has shifted. According to Chris, video on LinkedIn and Twitter is where the biggest impact happens now. Video humanizes your agency. It takes the mystery away for prospects who are wondering: “Who would I be working with? Are they innovative? Do I trust them?” Webinars have also proven effective—letting people go deeper on topics, showcase expertise, and generate leads from long-form content. But the principle stays the same: meet people where they are, with content that builds authority. The Patience Tax: Why Content ROI Takes Years With content creation, you can't expect results in six months. Here's the brutal truth: content is a long game. To do content you can't think even on seeing results in six months. It may take years. Chris has gotten clients that thought about him when they needed an agency because they saw him speak at a conference two years prior. ROI doesn't always show up on a quarterly P&L—it compounds over years. The same goes for video content. Rarely does someone listen to one episode and instantly buy. Instead, they binge for months or years before making a move. That's why consistency matters more than intensity. As Chris said: “I post every day, whether I feel inspired or not. It's about the habit.” If you're evaluating content success after three or six months, you're cutting yourself off too early. Play the two-year game. The deals waiting for you are bigger than the “quick wins” most agencies chase. Consistency compounds. Virality is a bonus, not the goal. Strong Opinions and Deep Dives Win Attention So what type of content catches people's attention? On social media, where everyone seems to be shouting the same advice over and over, you can't be afraid to stand out. Take a stance. Neutral content gets ignored. As Chris points out: “Strong takes do well because people either comment to agree or argue. Either way, the algorithm loves it.” Go deep. Technical, niche content might feel too in-the-weeds, but it builds trust. Posts dissecting patents, experiments, or tools often outperform fluff. You may not think that really long niche content could do well, but people will absolutely watch a three-hour tutorial that proves a creator's expertise—and will come out trusting them more. This is the heart of thought leadership: demonstrating expertise in public. Clients don't want generalists. They want to see you know your stuff, inside and out. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Steve Forbes slams the new guidance in Florida that ends all vaccine requirements for schoolchildren, warning of the crippling and lethal consequences to kids who don't get immunized for polio, measles, mumps, rubella, and more diseases.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Burleson Box, Dr. Dustin Burleson sits down with Adam Witty, entrepreneur, publisher, and founder of Advantage Media and Forbes Books, to unpack how authority marketing can transform your practice and your career. Adam shares his expertise on:Why authority—not just advertising—is the ultimate differentiator in crowded marketsHow publishing a book or creating thought leadership content positions you as the go-to expert in your communityThe step-by-step process of building credibility and influence that attracts patients, opportunities, and partnershipsLessons from working with thousands of entrepreneurs, doctors, and business leaders worldwideThe mindset shift required to move from being “just another provider” to a recognized authority in your fieldWhether you're looking to elevate your brand, attract higher-quality patients, or future-proof your career with lasting credibility, this episode is full of practical strategies you can put into action.Resources Mentioned in This EpisodeBooks & Concepts:The Authority Advantage by Adam Witty and Rusty Shelton – A primer for how to earn trust and become a thought leader.Authority Marketing by Adam Witty and Rusty Shelton – A framework for positioning yourself as a recognized expert.Lead the Field by Earl Nightingale – A classic on personal development and leadership.Influence by Robert Cialdini – Insights into persuasion and the psychology of trust.The Business of Expertise by David C. Baker – How to leverage specialized knowledge to build authority and attract clients.The E-Myth Revisited by Michael Gerber – A guide to building systems and escaping the trap of working only in your business.Organizations & Projects:Advantage Media – The publishing company Adam founded to help experts become authors.Forbes Books – A publishing partnership platform for business leaders seeking visibility and credibility.Subscribe & Review:If you enjoyed this episode, please leave a review and subscribe to The Burleson Box on Apple Podcasts, Spotify, or wherever you listen. Your support helps us bring powerful conversations like this to more listeners in healthcare leadership. ***The Burleson Box is brought to you by OrthoFi:Grow More. Worry Less. Simplify Your Practice with OrthoFi.Did you know that practices using OrthoFi start more patients and reduce financial barriers without adding complexity to their operations? With OrthoFi, you can simplify the insurance and patient financial process, streamline collections, and free up your team to focus on patient care. OrthoFi combines smart technology with patient-friendly payment solutions to help you start more treatment, improve cash flow, and deliver a better overall experience. Patients love the flexibility. Practices love the results.Take advantage of a platform built specifically for orthodontists and dental specialists—helping you manage everything from eligibility verification to automated payment processing in one easy-to-use system. Grow your starts. Increase your efficiency. And reduce the headaches of insurance and collections with OrthoFi.Want to learn more? Schedule a demo today and see how OrthoFi can help your practice thrive.Click below to learn more:OrthoFi.com*** Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, exclusive study guides, special edition books each quarter, powerpoint and keynote presentations and two tickets to Dustin Burleson's Annual Leadership Retreat.http://www.theburlesonbox.com/sign-up Stay Up to Date: Sign up for The Burleson Report, our weekly newsletter that is delivered each Sunday with timeless insight for life and private practice. Sign up here:http://www.theburlesonreport.com Follow Dustin Burleson, DDS, MBA at:http://www.burlesonseminars.com

On Mission Matters, Adam Torres interviews Dominic Forth, CEO of Thought Leaders America, on landing national TV and top podcast placements. Dominic explains his audience-centric, emotionally engaging, authentic framework, how to prep differently for TV vs. podcasts, and why trust beats views. He shares his mission to help leaders tell impactful stories and previews what's next: a personal media tour, two new concept podcasts, and expanded event support. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices

We're back - and start our post-summer show with a deep dive into answers to the dreaded question "What should our consultancy post about?" (or some such): Tune in to hear Flo discuss the best philosophy for thought leadership planning and how to derive content from your value proposition. Enjoy!   Credits Voices, production, etc. by Ash and Flo Creative and design advice by @calmar.creativ Into, outro voiceover for the unbillable hours podcast by @iamthedakota Music also by @iamthedakota Shownotes Check out the upcoming Deltek Webinar feat. Flo here  

On Mission Matters, ⁠Adam Torres⁠ interviews ⁠Dominic Forth⁠, CEO of Thought Leaders America, on landing national TV and top podcast placements. Dominic explains his audience-centric, emotionally engaging, authentic framework, how to prep differently for TV vs. podcasts, and why trust beats views. He shares his mission to help leaders tell impactful stories and previews what's next: a personal media tour, two new concept podcasts, and expanded event support. Follow Adam on Instagram at ⁠⁠https://www.instagram.com/askadamtorres/⁠⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠⁠https://missionmatters.lpages.co/podcastguest/⁠⁠ Visit our website: ⁠⁠https://missionmatters.com/⁠⁠ More FREE content from Mission Matters here: ⁠⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices

teve Forbes explains that in order to win peace in Ukraine and end Russia's war of aggression, the Trump Administration must supply Ukraine with greater while imposing tougher sanctions on Russia.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transform how you communicate with tools that make your message stick.Great communication isn't just about what you say — it's about what your audience remembers. That's why Jim Szafranski, CEO of Prezi, believes that visuals and storytelling are key to making ideas stick.For more than 15 years, Prezi has been reimagining the way we share information, helping communicators move beyond static slides and into dynamic, memorable experiences. In the first episode of the Think Fast, Talk Smart Tech Tools miniseries, host Matt Abrahams talks with Szafranski about why visuals are so powerful for retention, how non-linear storytelling can make presentations more engaging, and the role AI now plays in shaping the stories we tell.In addition to insight-packed discussions, this miniseries explores innovative tools that enhance the way we communicate and connect. Whether you want to make your presentations more memorable, craft stories that stick, or connect with your audience on a deeper level, these episodes will help you communicate with greater clarity, confidence, and impact.Episode Reference Links:Jim SzafranskiPrezi Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (01:18) - Prezi Elevator Structure (02:09) - The Power of Visuals in Storytelling (04:12) - Making Complex Ideas Simple (06:22) - When to Use Visuals (09:01) - Advantages of Non-Linear Storytelling (11:26) - AI's Role in Visual Communication (14:22) - Favorite Communicator (15:37) - Communication Hack or Tool (17:28) - Conclusion *******Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Try Prezi today and get 25% off exclusively at prezi.com/thinkfast.

What happens when every member of your team thinks, works, and communicates differently? Do you see chaos—or do you see opportunity? In this episode of Leveraging Thought Leadership, Peter Winick sits down with Stephanie Chung, bestselling author of "Leading People Who Are Not Like You" and a pioneering executive in the aviation industry. Stephanie challenges leaders to move beyond surface-level diversity and embrace the reality that every team is built on differences—in age, gender, culture, abilities, experiences, and thinking styles. Her thought leadership reframes leadership for today's workplace. This isn't about DEI checkboxes. It's about ROI. Leaders who know how to harness diverse perspectives build stronger, more innovative, and more resilient organizations. Stephanie introduces her ALLY framework—Ask, Listen, Learn, and then act—to help leaders cut through the noise and lead with both head and heart. She points out that too many leaders default to “safe teams” where everyone looks different but thinks the same. Safe teams don't innovate. They underperform. Great leadership requires stepping into the challenge of managing complexity and difference. Stephanie's work equips executives with the tools and mindset to do just that. Stephanie also highlights the real business case. Diverse teams deliver better outcomes, but only when leaders develop the skill—and courage—to engage differences instead of ignoring them. Her book and keynotes are sparking a movement that's helping organizations move past fear of mistakes and into a more open, adaptive, and human style of leadership. If you lead people—and especially if they're not like you—this conversation will challenge your assumptions and expand your playbook for growth. Three Key Takeaways: • Safe teams underperform — When everyone thinks alike, innovation stalls. Real growth comes from embracing differences, not avoiding them. • Leadership is about ROI, not DEI checklists — Diverse teams deliver stronger results, but only if leaders know how to harness and manage those differences. • The ALLY framework matters — Ask, Listen, Learn, and then act. This simple model helps leaders navigate generational, cultural, and communication gaps effectively. If Stephanie's episode got you thinking about the challenges—and opportunities—of leading people who aren't like you, then you'll want to dive deeper with Lily Zheng's episode on Diversity, Equity, and Inclusion Deconstructed. Both conversations cut through the noise and focus on what really drives results: leaders who can embrace differences, move beyond surface-level DEI checklists, and create teams that thrive. Where Stephanie gives you the ALLY framework to navigate everyday leadership dynamics, Lily brings a data-driven lens to diagnose what's working and what isn't inside organizations. Listen to both, and you'll walk away with a sharper playbook for leading diverse teams, boosting innovation, and turning inclusion into real ROI.

This week on Swimming with Allocators, it's time for another debate, discuss, and question episode as Earnest and Alexa dive into the complexities of venture capital from both LP and GP perspectives, focusing on how fund managers can differentiate themselves and the art of due diligence. They also discuss the realities of fund and startup failure rates, the evolving importance of marketing and narrative in VC, and the challenges smaller LPs face in achieving true diversification. Listeners will gain insights into what LPs look for when selecting funds, the significance of relationships and track record, and practical advice for navigating the ever-changing VC landscape. Recommended podcasts and resources round out the episode, offering further learning for aspiring allocators and fund managers. You won't want to miss this one!Highlights from this week's conversation include:VC Lab Applications & Emerging Manager Interest (0:26)Commitment and Self-Belief in VC (1:41)Honesty in Startup vs. Fundraising Pitches (5:02)Pitching Preferences: Deck vs. Conversation (7:24)Differentiation in GP Pitches (9:07)Barriers for New GPs & LP Slot Scarcity (14:59)Portfolio Construction & Venture Alpha (17:28)Marketing, Narrative Control, and Full-Stack VC Firms (19:51)Thought Leadership and Brand Building in VC (25:05)AI Concentration and Diversification Challenges (30:01)Differentiation for Emerging Managers (32:33)Host's Fund Plans: Stresswood (36:17)Lessons Learned & Must-Listen Episodes (38:58)Recommended LP-Related Content (41:36)Final Thoughts and Takeaways (43:33)Swimming with Allocators is a podcast that dives into the intriguing world of Venture Capital from an LP (Limited Partner) perspective. Hosts Alexa Binns and Earnest Sweat are seasoned professionals who have donned various hats in the VC ecosystem. Each episode, we explore where the future opportunities lie in the VC landscape with insights from top LPs on their investment strategies and industry experts shedding light on emerging trends and technologies. The information provided on this podcast does not, and is not intended to, constitute legal advice; instead, all information, content, and materials available on this podcast are for general informational purposes only.

In this behind-the-scenes episode, Tori unpacks the strategic thinking behind her latest masterclass and the evolution from The Power Project to The Regional Experts. If you've ever wondered how to turn thought leadership into real business growth — without burning everything down — this one's for you. Tori shares the foundational shift from “getting paid for your hours” to “getting paid for your brain,” and explains why visibility without positioning is just noise. You'll hear her hot takes on the visibility hamster wheel, how to lead conversations instead of chasing trends, and why rural leadership is a massive untapped opportunity. This episode is especially practical for women ready to shift from general growth to owning a category of one. We cover: The real reason for rebranding the Power Project Why visibility plans must match your lifestyle and business model The most overlooked building blocks of thought leadership What happens when you own your expertise and claim your space Whether you're semi-known or ready to be the go-to expert in your niche, this is your permission slip to scale with strategy — not stress.

As Joanne Z. Tan emphasizes, celebration is a leadership skill, a mental discipline, and a path to success. By learning to direct your focus toward the uplifting, you gain control over your state of happiness and empower those around you. Happiness is not a reaction, it's a choice. Celebration is your daily practice for resilience, connection, and leadership impact. - To read it as a half-min blog   - To watch it as a 1-minute video When do we need celebration the most? Paradoxically, in the darkest moments. True leaders and professionals can redirect attention from despair toward something—anything—worth honoring. Why Celebrate the Everyday Celebration doesn't require birthdays or milestones. Every step along your journey matters. By celebrating daily, you train your mind to live here and now—content, fulfilled, and grounded, even in turbulent environments. The Leadership Edge in Celebration In times of economic uncertainty and political divide, leaders have a unique role: Celebrate small wins—yours and your team's. Foster trust, camaraderie, and belonging. Anchor your people while inspiring them forward. To dig deeper and get more insights, subscribe to our Newsletter Stay tuned for my next one-minute “Sip of Solace - Thought Leadership Coaching Tips”.   - To read the FULL 3-min article - to watch the FULL 5-min video  - to listen to the full 5-min podcast (coming soon)   ©Joanne Z. Tan  all rights reserved. Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!  - To stay in the loop, subscribe to our Newsletter (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.) - Visit our Websites: https://10plusbrand.com/ https://10plusprofile.com/ Phone: 888-288-4533 - Find us online by clicking or follow these hashtags: #10PlusBrand #10PlusPodcast #JoanneZTan #10PlusInterviews  #BrandDNA #BeYourOwnBrand #StandForSomething #SuperBowlTVCommercials #PoemsbyJoanneTan #GenuineVideo #AIXD #AI Experience Design #theSecondRenaissance #2ndRenaissance #thoughtleadershipcoaching #SipofSolace

Reinventing your life or career starts with reflection and conversation. Making the leap — to a new career, to the next stage of a relationship, or to a different version of yourself — requires honest communication. For Ilana Golan, being “leap-ready” requires that we answer three questions: Why me? Why this? And why now?Golan knows all about these leaps, as her career spans corporate executive roles, entrepreneurship, and even F-16 flight instruction. As the founder of Leap Academy and host of the Leap Academy Podcast, she helps equip others to navigate their own personal and professional reinventions. As she says, “It's really about communicating from the vision,” which starts as an inside job. “Why is this the right thing for me right now? You convince yourself first, because when you're [at] peace with what you're trying to do, it's a lot easier to convince others.”In this episode of Think Fast, Talk Smart, Golan and host Matt Abrahams explore how honest communication shapes every stage of reinvention, whether that's listening to the signals your mind and body are sending you — like “sleepwalking through life” and imagining something more — or articulating your pivot in ways that create understanding rather than resistance. Wherever you hope to leap, Golan's insights show how to communicate through change with confidence and clarity.Episode Reference Links:Ilana GolanLeap Academy Podcast | Leap AcademyEp.187 Experimenting, Failing, and Finding Your Job Fit - Catalyze Your CareerEp.147 Disrupt Yourself: How to Innovate Who You Are and Become Who You Can Be  Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (01:39) - Breaking Barriers & Career Patterns (02:18) - Waking Up to Change (03:42) - Signs It's Time for a Pivot (06:45) - The Rise of Portfolio Careers (10:17) - Communicating Career Leaps (13:29) - Finding Clarity in Reinvention (20:01) - The Final Three Questions (22:56) - Conclusion  *****Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you for free.This episode is brought to you by Babbel. Think Fast Talk Smart listeners can start your language learning journey today- visit Babbel.com/Thinkfast and get up to 55% off your Babbel subscription.

You know visibility is the next step. You've built the offer, you've got the track record… but something still holds you back and it sounds like: "Am I big enough?" "Why would anyone care what I have to say?" "Who am I to be featured?"In this episode, I'm joined by media expert Nicole Pearl to talk about what really makes visibility easier—and why the answer isn't more polish or a bigger audience.When you lead with your message, your mission, and the people you're here to serve, the fear fades and the right opportunities come forward. That is the power of brand authenticity.Whether you're navigating the thought leader identity shift or you're PR-curious, this episode is packed with perspective, practical tips, and a fresh approach to getting visible without burning out.

Randy welcomes Hank Berkowitz, founder of HB Publishing and Marketing, for an insightful conversation on content, communication, and credibility in the accounting profession on Episode 227 of The Unique CPA. With over 25 years of experience helping CPAs and financial advisors amplify their voices, Hank shares practical strategies for building thought leadership, pitching stories to editors, and turning content into a valuable asset. Discover the difference between influencers and true thought leaders, the power of repurposing content, and why authenticity matters more than perfection. If your goal is to publish your first article, write a book, or simply get your ideas heard, this episode is packed with actionable advice and real-world examples to help accounting professionals stand out and make an impact. Get the full show notes and more resources at TheUniqueCPA.com  

Only 26 percent of B2B brands see real results from thought leadership, even though 80% are actively producing it. In this episode, we explore why most strategies are falling short in a time when trust in media and corporations is at just 33 per cent in the UK. The biggest missed opportunity is clear. Employee-shared content delivers 561% more reach, is reshared 24 times more often, and drives eight times more engagement than corporate channels.We share a practical roadmap for turning employees into influential voices. Learn how to create strong LinkedIn profiles, develop consistent content, and use nano-influencers to boost visibility without chasing massive audiences. We cover how to overcome executive resistance, measure success, and keep programs focused using a simple one-page strategy. You'll also hear how friendly internal competition can accelerate adoption and results. If your thought leadership isn't working, this episode shows how your people can turn it around. Is your marketing strategy ready for 2025? Book a free 15-min discovery call with Chris to get tailored insights to boost your brand's growth.

The Era of AI Agents in Marketing // MLOps Podcast #337 with Joel Horwitz, Growth Engineer at Neoteric3D.Join the Community: https://go.mlops.community/YTJoinInGet the newsletter: https://go.mlops.community/YTNewsletter// AbstractWe're entering a new era in marketing—one powered by AI agents, not just analysts. The rise of tools like Clay, Karrot.ai, 6sense, and Mutiny is reshaping how go-to-market (GTM) teams operate, making room for a new kind of operator: the GTM engineer. This hybrid role blends technical fluency with growth strategy, leveraging APIs, automation, and AI to orchestrate hyper-personalized, scalable campaigns. No longer just marketers, today's GTM teams are builders—connecting data, deploying agents, and fine-tuning workflows in real time to meet buyers where they are. This shift isn't just evolution—it's a replatforming of the entire GTM function.// BioJoel S. Horwitz has been riding the data wave since before it was cool—literally. He spoke at Spark Summit back in 2014 and penned a prescient piece for MIT Tech Review on data science and machine learning before they became boardroom buzzwords. A former big tech executive turned entrepreneur, Joel now runs Neoteric3D (N3D for short), a digital design and data growth agency that helps brands scale with smarts and style. When he's not architecting next-gen growth strategies, you'll find him logging long miles on the trail or coaching his sons' soccer and baseball teams like a champ.// Related LinksWebsite: https://www.neoteric3d.com~~~~~~~~ ✌️Connect With Us ✌️ ~~~~~~~Catch all episodes, blogs, newsletters, and more: https://go.mlops.community/TYExploreJoin our Slack community [https://go.mlops.community/slack]Follow us on X/Twitter [@mlopscommunity](https://x.com/mlopscommunity) or [LinkedIn](https://go.mlops.community/linkedin)] Sign up for the next meetup: [https://go.mlops.community/register]MLOps Swag/Merch: [https://shop.mlops.community/]Connect with Demetrios on LinkedIn: /dpbrinkmConnect with Joel on LinkedIn: /joelshorwitzTimestamps:[00:00] Joel's preferred coffee[00:53] Agentic workflows in marketing[04:26] Agentic AI vs big data[08:24] Creative outreach automation[13:08] LLMs in marketing optimization[17:36] Traffic relevance[23:36] End-to-end AI workflow[28:10] AI in task automation[32:08] AI systems architecting[38:00] AI vs Thought Leadership[43:10] AI as sparring partner[45:22] AI shifts human roles[48:23] Wrap up

Want clarity on your leadership style? Take the quiz at www.bebrightlisa.com/quiz Stepping out of corporate and into coaching, thought leadership, or entrepreneurship can feel like walking around in shoes that don't quite fit yet. You're excited about what's next, but you can't shake the feeling that you're still “becoming” the person you want to be. In this episode, visionary business coach and personal branding expert Lisa Guillot shares the identity-shifting work behind confident visibility. You'll learn how to release the version of you that no longer serves your vision and step into the leadership presence that will attract your future clients.

Explore the delicate balance between AI and authentic creativity with branding expert David Brier as he tackles a question that every content creator must face: Is your personal brand losing its humanity in the digital age? This episode of the 365 Driven Podcast promises insights into maintaining your individuality as AI becomes increasingly sophisticated. Uncover the secrets behind visionary entrepreneurs like Steve Jobs, and how they harnessed originality and adaptability to navigate an ever-changing landscape. A fresh perspective is a powerful tool, and David navigates the potential of approaching industries as outsiders—untethered by preconceived notions. By sharing personal journeys, David and Tony highlight how stepping into new territories without traditional constraints fosters innovation and creative problem-solving. Confidence emerges as a vital ingredient, allowing individuals to position themselves as experts beyond niche specifics. Adopting an outsider's view can lead to groundbreaking ideas and significant impacts, both personally and professionally. Engagement and authenticity over automation are key themes as this episode explores strategies for building a strong personal brand. By examining the nuances of communication in the AI era, David and Tony underscore the importance of genuine human interaction. Real-life examples illustrate the power of personal branding and audience connection. Key highlights: Navigating AI and Technology in Communication Success Beyond Industry Expertise The Power of Independent Thought Building Branding Through Consistency and Values Strategizing Content Creation for Audience Value Authenticity Over Automation in Communication Fostering Audience Growth Through Engagement Connect with David Brier: Website: risingabovethenoise.com | davidbrier.com Instagram: @risingabovethenoise Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Ready to stop blending in with every other content creator in your space? In this episode, Kimberly Gayle reveals the difference between sharing tips and creating true thought leadership that positions you as THE authority in your field. Learn the T.H.I.N.K. framework for developing bold perspectives that make people stop scrolling and start thinking differently about your industry. Discover how to move beyond educational content to assertions, judgments, and predictions that challenge the status quo and build an unstoppable personal brand. If you've been holding back your boldest ideas because you're worried what people might think, this episode will give you the courage and framework to lead with your unique perspective. Want to hop on a call to discuss building your personal brand? Request your FREE brand call with me below, and we can set up a personal-brand planning strategy call together! In a call together, I will help you get started with a plan to start realizing your goals and dreams so you can build, grow, and monetize your brand! Request Your Free Personal-Brand Call Here! https://forms.gle/LNMjzcHtXuauGZbv7 Show Notes Here:  Let's Connect Online! Email me: hello@kimberlygayle.com DM/Connect on IG: @kimberlygayleconsulting

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What happens when the agency you've built is just… stuck? Or when you hit a revenue ceiling, lose a major client, and start wondering if you've been playing the wrong game entirely? Those moments either break you or become the pivot points that redefine everything. In this episode, you'll hear from an agency owner who's lived through the grind growing his agency from scratch, riding out recessions, choosing a niche that would help him get out of “no man's land”. He'll discuss the strategic bet that broke through plateaus, why he still refuses to hire a COO, and the million-dollar risk that could have sunk him but ended up being a worthwhile bet on his vision. Alex Membrillo is the founder and CEO of Cardinal Digital Marketing, a 100-person specialist agency in healthcare performance marketing. Based in Atlanta, Alex launched Cardinal 16 years ago fresh out of college driven by equal parts ambition and desperation. Over the years, he's navigated economic downturns, client churn, plateaus, and tough hiring markets, ultimately transforming it from a generalist digital shop into a niche powerhouse serving multi-site medical and dental groups nationwide. In this episode, we'll discuss: Riding out recessions. Breaking plateaus and choosing a niche. Why he still prefers not hiring a COO. Alex's million-dollar bet on himself. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Starting from Scratch (and a Hospital Room) Alex didn't start Cardinal with a polished business plan or a stack of VC cash — he started it the day after his first child was born. After watching his dad's business nearly collapse thanks to a terrible SEO agency, Alex vowed to do better. With a fraternity brother on board and the confidence of having built a website once at sixteen, they left the hospital, started cold-calling local businesses, and selling websites. That first chapter didn't exactly go as planned. The websites flopped, but an SEO win for a kayak tour company gave them the confidence (and proof) they needed to double down on search. From there, they expanded into paid ads and built a reputation on a simple promise: If we suck, we'll give you your money back. In the wild west of 2009 SEO, when big agencies were scrambling to go “digital” overnight, this direct, performance-focused approach gave them an edge. Riding Out Recessions & Staying Hands-On Recessions shaped Alex's early leadership style. In 2009, big agencies were struggling, but lean, hungry digital-first shops could move faster and win clients. That meant Alex was doing it all—account managing 20 clients, selling new business, running QuickBooks, and hiring unpaid interns just to keep things moving. In those early days, generalists are gold. If you're too small for deep specialization, having people who can juggle SEO, PPC, and client management was critical. Even now, with a bigger team, Alex stays close to clients—spending hours each week on calls. To him, the job never ends, and the size of the clients is the only thing that's changed thus far. Hence, staying in the work keeps his perspective sharp. Breaking Plateaus by Choosing a Niche By 2016, Cardinal had hit a wall at around $3.5M in revenue. At that stage, he realized what he had wasn't really a business. You're just a very good operator that probably has one or two big clients. The problem is that if those clients leave, as it happened to him when he was around $4 million, then you're down to zero again. They'd grown by targeting four sectors—higher ed, home services, healthcare, and legal—which did help propel the agency. However, growth stalled again at $7–8M. Then COVID hit, and Alex decided to stop playing the “variety” game. Inspired by Jim Collins' Hedgehog Concept, he asked: What can we be the best in the world at? What drives our economic engine? What do we actually love doing? The answer was healthcare. They rebranded, rewrote their site, published thought leadership, and even released a book to claim their spot in the niche. They didn't fire old clients—they just stopped marketing to non-healthcare prospects and let those accounts naturally roll off. Alex does wish he would've also kept a bit of focus on higher ed, another sector where the agency really shined. Nonetheless, the bet paid off: a laser focus on healthcare has helped them grow faster, build deeper expertise, and win larger multi-site provider clients. Why Alex Still Doesn't Have a COO Alex firmly believes you can grow out of most problems, so every time he felt the agency was stuck, he went right back to improving their marketing, getting bigger clients, and hiring talented people. It's a simple formula that has kept working for him throughout the years. However, here's where he breaks from conventional wisdom: even at 100+ employees, Cardinal has no head of operations or finance. Everyone, including him, is billable. “I've made the mistake 83 times of listening to experts who say ‘Go hire a COO,'” Alex says. In his view, it's just not worth it at that point in your growth. “Do as much as you can as the owner. Have all departments report to you. You don't need middle management pushing paper. You need smart, talented people actually doing the work.” That lean structure only works if you market hard and keep new business flowing. It gives you the freedom to walk away from bad-fit clients and double down on growth opportunities. AI as Your Board of Advisors Agency owners like Alex, who see no need to hire a COO or CMO while they can still manage things themselves, can now turn to AI as a resourceful solution, treating it like an in-house advisory board. Like fellow agency owner Chris Dreyer—who built custom GPTs for CFO and COO roles and used AI to better understand the business acquisition process—Alex is now considering feeding his P&L and monthly reports into AI to spot trends, explain fluctuations, and even validate assumptions. The takeaway: you don't need expensive consultants or bloated leadership teams to get strategic insight. With the right prompts, you can cut through the noise and focus on execution, the part AI can't do for you (yet). The Million-Dollar Bet on Himself One of Alex's biggest turning points came when he bought out his co-founder. His partner had lost interest in client work, and Alex saw no way forward without full control. After a year of negotiation, he signed a deal that left him $1M in debt. For three years, he funneled $35,000 a month from profits to pay it off, losing sleep and enduring massive stress. In hindsight, it was worth it, but it took “probably 30 years off my life,” Alex says. Still, it was a defining moment—proving to himself he was willing to bet big on his own vision. Thought Leadership as a Growth Engine Cardinal's healthcare niche dominance didn't just happen—it was engineered. Alex leveraged thought leadership to own the space. From content and events to industry-specific messaging, they positioned themselves as the go-to choice for multi-site healthcare providers. He's quick to point out this approach has pros and cons, but if you want his playbook, he's happy to share it—just reach out on LinkedIn. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Are you the bottleneck in your own business? Many entrepreneurs wear every hat—CEO, sales, R&D, even accounts receivable—yet still feel stuck. Cary Prejean, founder of Strategic Business Advisors and author of three books, has spent 40 years helping business owners shift from operator to visionary leader. In this episode, we explore why entrepreneurs don't need to become great managers—and why trying to do so can hold them back. Instead, Cary shows how to build processes that keep the business running without you, freeing you to focus on vision, growth, and impact. We break down the opposite skill sets of entrepreneurs and managers—why one thrives on vision, speed, and risk, while the other thrives on stability, patience, and process. Cary explains how to use the language of leadership to engage your team, enroll them in your mission, and empower them to take ownership. It's about letting go without losing control, and creating repeatable, scalable systems that make you irrelevant to daily operations—in the best possible way. Cary shares practical ways to get the attention of distracted, fast-moving entrepreneurs, starting with the right questions. He reveals how to uncover hidden bottlenecks, fix chronic operational headaches, and stop training your team to rely on you for every decision. We also discuss the parallels between leading people and prompting AI—clear direction, desired outcomes, and the freedom to innovate. From his roots in accounting to his evolution as a leadership advisor, Cary's journey offers a blueprint for sustainable growth. We talk about his upcoming books—one on common business-killing mistakes, and another on the lost art of relating—and how improving communication can transform not only your business but your relationships. If your business can't run without you for more than a day, this conversation could be your turning point. Three Key Takeaways: • Entrepreneurs shouldn't try to become great managers — The skill sets are fundamentally different. Instead of forcing yourself into a management mold, focus on evolving into a visionary leader who sets direction, inspires others, and empowers the team to execute. • Build processes that run the business without you — Repeatable, scalable systems free you from daily firefighting. When your team owns the process and delivers consistent results, you can step away from the weeds and focus on growth and innovation. • Empower and engage your team through clear vision and communication — Enroll employees in your mission, give them ownership of solutions, and resist micromanaging. Leadership is about prompting for outcomes, not dictating every step—just like using AI effectively. If Cary's episode got you thinking about how to stop being the bottleneck in your own business, Jonathan Raveh's conversation is your perfect next step. Both episodes tackle the same core challenge—how to move from doing it all yourself to building systems and empowering others. Cary shows you how to evolve from operator to visionary leader, while Jonathan dives deep into scaling thought leadership so your ideas can live and grow beyond you. Listen to Jonathan's episode to see how you can turn your vision into a shared organizational capability, equip your team to contribute their voices, and create thought leadership that scales—without burning you out. Pair these two episodes and you'll have a roadmap for scaling both your business and your ideas.

Send us a textJoin Richard C. Wilson, founder of the Family Office Club, for an in-depth workshop on AI tools, thought leadership, and capital raising strategies used by top investors and dealmakers. In this presentation, Richard shares:Why thought leadership is the “holy grail” of raising capitalHow to clarify your one-liner to attract more deal flowAI-powered tools for sourcing, due diligence, and investor outreachHigh-impact sales and marketing strategies including text marketing, live chat, and asynchronous communicationInsights from billionaires and top entrepreneurs on scaling businesses and building lasting wealth

What if your next career move wasn't about climbing the ladder—but making real progress toward a life of purpose? In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Michael Horn—author, speaker, and co-founder of the Clayton Christensen Institute for Disruptive Innovation —to explore how thought leadership can transform education, careers, and the way we make big life decisions. Michael has spent decades applying the "Jobs to Be Done" framework—originally developed by Clayton Christensen—to help individuals and organizations rethink their goals. He's worked alongside entrepreneurs, university presidents, and innovators who are reshaping the future of learning and work. His latest book, "Job Moves: 9 Steps for Making Progress in Your Career", takes this powerful research and makes it personal—helping people make smarter, more fulfilling choices. We dig into how ideas evolve beyond their original intent. Christensen's theory of disruptive innovation started with disk drives, yet found its way into steel mills, education, and now career design. Michael shares how “Jobs to Be Done” is following a similar path, expanding from product design into deeply human territory—helping people identify the real motivations driving their decisions. We also tackle the big shifts in higher education. From universities facing demographic cliffs to the innovators thriving in the post-COVID landscape, Michael offers an unflinching look at what it takes for institutions to adapt—or be left behind. His insights bridge the gap between theory and practice, showing how thought leadership can both diagnose challenges and drive measurable change. This conversation is a masterclass in taking a proven idea, reimagining its applications, and building influence by serving a market that's ready for transformation. Whether you're leading an organization, shaping public policy, or charting your own next move, Michael's approach offers a blueprint for progress. Three Key Takeaways: • Decades of consulting experience can be distilled into a compelling book that captures proven strategies, lessons learned, and actionable insights for a targeted audience. • Translating expertise into thought leadership requires transforming complex, insider knowledge into clear, engaging narratives that resonate beyond your immediate industry. • A well-crafted book serves as a strategic asset, building credibility, expanding reach, and opening doors to new opportunities and revenue streams. If you enjoyed hearing Michael Horn unpack how big ideas like Jobs to Be Done can move from theory into real-world impact, you'll want to keep the momentum going with Liz Wiseman's episode, Taking Thought Leadership from Page to Practice. Both conversations dive into the art of translating deep expertise into actionable strategies that resonate beyond your immediate circle. Michael explored how to adapt proven frameworks to education, careers, and personal decisions. Liz builds on that by showing how to make your thought leadership stick—turning insights into tangible change within organizations. By listening to both episodes, you'll gain a powerful one-two punch: Michael's perspective on expanding the reach of great ideas, and Liz's blueprint for ensuring those ideas drive real, measurable results. Together, they'll give you fresh tools to move your own thought leadership from inspiration to implementation.

Steve Forbes looks to the historical example of "X"—the pseudonym of George F. Kennan, who advanced the policy of containment that helped serve as a North Star for U.S. foreign policy for decades—to argue that we now need a new guiding principle to take us safely through our present confused, dangerous times.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Steve Forbes explains why having a strong dollar is crucial for keeping the U.S. the most powerful nation in the world, and warns that those taken in by the siren call of a "weak dollar" are stoking real dangers.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.