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Steve Forbes warns of the ever-increasing nuclear threat posed by North Korea and its erratic dictator Kim Jong Un—and proposes putting nuclear weapons in key U.S. ally South KoreaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Steve Forbes explains why axing the FCC once and for all would be a huge win for free speech and a major step in protecting the First Amendment from government overreachSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week on Swimming with Allocators, it's time for another discuss, debate, and question episode as Alexa Binns and Earnest Sweat dive into the evolving venture capital landscape, examining themes like LP confidence in selecting managers versus direct deals, the changing roles of fund-of-funds, the impact of AI and storytelling for differentiation, and rising pressures on women and diverse founders. The conversation also debates whether venture is still truly venture as mega funds grow, highlights the importance of authentic branding, and explores whether geographic hubs like San Francisco are essential. Listeners will take away insights on how LPs and GPs can foster meaningful relationships, the need for differentiation, ongoing diversity challenges, why clarity of purpose and resilience are more crucial than ever in today's VC ecosystem, and so much more. Don't miss this episode!Highlights from this week's conversation include:Welcome and Introduction to DDQ Episode (0:24)LP Confidence in Manager Selection and Blind Spots in Direct Deal Flow (3:01)The Push for Change in the Fund-To-Fund Model and Consolidation (6:20)Market Timing and Advice for Maintaining Portfolio Discipline (8:34)The Growing Importance of Technology Stacks for Fund Managers (9:25)How Branding and Storytelling Are Evolving in Venture Capital (12:31)Challenges of Differentiation, Authenticity, and Thought Leadership (15:05)Addressing Disparities and the Need for Collective Action (19:08)The Shift in How Founders Choose Capital Versus LP Expectations (23:02)Debating Who is the Ultimate Customer: LPs or Founders (26:50)Enriching The LP Experience With Initiatives Like Pitch Days (29:35)The Role of GPs in Supporting Founders and Their Track Records (31:03)In-Person Events, San Francisco's Significance, and Industry Presence (34:14)How LPs Rebuild Conviction After Market Downturns (37:53)Managing Fund Terms, Anchors, and Building a Minimum Viable Fund (39:39)Commitments, Angel Investing, and Highlights From Recent Deals (41:39)Final Thoughts and Takeaways (44:03)Swimming with Allocators is a podcast that dives into the intriguing world of Venture Capital from an LP (Limited Partner) perspective. Hosts Alexa Binns and Earnest Sweat are seasoned professionals who have donned various hats in the VC ecosystem. Each episode, we explore where the future opportunities lie in the VC landscape with insights from top LPs on their investment strategies and industry experts shedding light on emerging trends and technologies. The information provided on this podcast does not, and is not intended to, constitute legal advice; instead, all information, content, and materials available on this podcast are for general informational purposes only. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Steve Forbes demands reform of the U.S.'s air traffic control system as the government shutdown, and many recent accidents, have shown its vulnerability—and calls for the system to be turned into an independent non-profit organization removed from politics.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chuck and Chris had fun with this episode as we discuss listener comments, highlight an interesting elbow case, and take a deep dive on thought leadership based on a great piece written by Benjamin Schwartz.https://resources.nejmcareercenter.org/article/thought-leadership-101-getting-started/Also, Chris and Macy's book is available: https://www.amazon.com/Rehabilitation-Nerve-Transfers-Upper-Extremity/dp/3031920074We are in need of a podcast intern! We would appreciate any referrals!See www.practicelink.com/theupperhand for more information from our partner on job search and career opportunities.The Upper Hand Podcast is sponsored by Checkpoint Surgical, a provider of innovative solutions for peripheral serve surgery. To learn more, visit https://checkpointsurgical.com/.As always, thanks to @iampetermartin for the amazing introduction and concluding music.For additional links, the catalog. Please see https://www.ortho.wustl.edu/content/Podcast-Listings/8280/The-Upper-Hand-Podcast.aspx
In this episode, Wayne Pollock (Founder of the Law Firm Editorial Service) explains why thought leadership is an infinite game and the five ways to get into the right mindset to play it so you can master it.1. Understand that thought leadership is, in fact, an infinite game.2. Come to grips with the fact that you're a professional content creator, not just someone who provides the services you provide to your clients.3. Always be on the hunt for inspiration.4. Become—and stay—a student of the game.5. View your time spent ideating, creating, and distributing content as an investment in your career and in bettering your life.====+ Learn more about Wayne Pollock, the host of Legally Contented and the founder of the Law Firm Editorial Service: https://www.linkedin.com/in/waynepollock+ Learn more about the Law Firm Editorial Service:http://www.lawfirmeditorialservice.com+ Do you have any idea how much money your firm is losing when its lawyers write thought-leadership marketing and business development content themselves?Learn how much with the Law Firm Editorial Service's Thought Leadership Cost Calculator:http://www.WriteLessBillMore.com+ Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients' second choice?Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients' top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage):https://www.lawfirmeditorialservice.com/legal-thought-leadership-accelerator+ Check out blog posts and videos designed to help you and your colleagues improve their content marketing and thought-leadership marketing efforts:https://www.lawfirmeditorialservice.com/bloghttps://www.lawfirmeditorialservice.com/videos+ Do you have a question about content marketing or thought-leadership marketing you would like us to answer on a future Practice Pointer episode? Please email us at hello@legallycontented.com
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode… In an era where technology evolves faster than ever, how can business leaders use these innovations to stand out and grow their influence? From AI-driven tools to thought leadership platforms, the modern podcasting landscape is changing rapidly. But what does it take to leverage these tools effectively without losing the human touch that makes great conversations and ideas resonate? According to John Corcoran, a seasoned podcast host and entrepreneur, the key lies in embracing technology as a partner rather than an enemy. He explains that tools like AI and code assistants can enhance creativity and efficiency — helping creators produce better writing, build websites faster, and bring new ideas to life with less friction. John highlights how AI can democratize communication, empowering more people to share their voices clearly and professionally. He also points to thought leaders and podcasters who skillfully align their content with their brand message, turning each episode into both a meaningful dialogue and a strategic relationship-building opportunity. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen of Rise25 interviews John Corcoran to discuss how technology and thought leadership intersect in podcasting. They explore the smart use of AI in content creation, the rise of no-code tools for entrepreneurs, and lessons from influential podcasters who shaped the industry. John also shares how aligning podcast themes with business goals creates authentic, lasting connections.
Are you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could leverage the power of long-form video to become the undisputed authority in your niche without the overwhelming pressure of going viral? To discover how to use the Four P's framework to turn your expertise into engaging YouTube content that attracts a stream of highly qualified clients, I interview Amy Landino.Guest: Amy Landino | Show Notes: socialmediaexaminer.com/691Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm looking back on a conversation I shared with Adam Kingl. Adam is an author and keynote speaker who educates future leaders on culture, purpose, team dynamics, the future of work, creativity, strategic innovation, management innovation, and the generational paradigms of work and leadership. He is Adjunct Faculty at Ashridge – Hult International Business School. He was the Regional Managing Director, Europe, for Duke Corporate Education and the Executive Director of Thought Leadership and Learning Solutions for London Business School. THIS EPISODE IS PERFECT FOR…managers, leaders, CEOs, entrepreneurs, and anyone recruiting and/or managing young professionals! TODAY'S MAIN MESSAGE…for the first time in history, there are five generations of workers in the workforce. How you recruit, manage, enable, and retain new generations of workers is critical to the success of your organization. Without happy employees, you won't have happy customers. Adam helps us navigate this most critical frontier, focusing on Gen Y. WHAT I LOVE MOST…hearing what Gen Y thinks, thinking about how we invest in talent moving forward, and even how we handle losing and rehiring talent in the future! Running time: 33:38 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Adam Online: LinkedIn X Adam's Website Adam's Book: Next Generation Leadership
Steve Forbes explains why the Federal Reserve must continue cutting rates despite Fed Chair Jerome Powell's hesitance to do so, warning that failure would cause the stock market's bull run to turn bearish. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this courageous and eye-opening episode of HR Fresh Take, host Dr. Jo sits down with survivor, advocate, and author Dr. Jennifer Gardella to explore how domestic violence—often considered a private issue—profoundly impacts the workplace. From emotional trauma to legal and financial barriers, Dr. Gardella shares her personal journey and offers actionable insights for HR professionals and organizational leaders.Listeners will learn:The hidden costs of domestic violence on employee well-being and productivityThe importance of psychologically safe environments and trauma-informed policiesWhat coworkers and leaders can say (and avoid saying) to support survivorsHow organizations can partner with local resources and offer meaningful accommodationsThis episode is a must-listen for anyone committed to building compassionate, inclusive, and resilient workplaces. Trigger warning: This episode contains sensitive content related to domestic violence. Please listen with care.If you or someone you know needs help, please reach out to your local domestic violence center or call the National Domestic violence hotline at 800-799-SAFE. Business, Engagement, Human Resources, Management, Thought Leadership, Return to work, Inclusion, Hybrid work, AI, phillyshrm.org
Food for Thought Leadership co-host Chris Campbell sits down with Robyn Carter, founder and CEO of Jump Rope Innovation, to explore the concept of the “return to real” in today's food industry. With so much of life filtered through screens, algorithms, and ad-driven messaging, consumers are now seeking real food, real stories, and real connection. Robyn lays out how this trend is reshaping not only what we eat, but how we shop, dine, and engage with brands. Looking ahead, Robyn highlights the next frontier of the trend: longevity and women's health, and deeper provenance through farm-to-table narratives. Whether you're a CPG brand, a retailer, or a food-service operator, this conversation offers timely insights and actionable ideas to align your strategy with a consumer mindset that values what's real. More About Robyn Carter: Robyn Carter is the founder and CEO of Jump Rope Innovation, a best-in-class trends and innovation consultancy based just outside NYC. Founded in 2005, Jump Rope brings a human-centered approach to innovation through immersive research, trend insights, and co-creation techniques. Beginning her career in advertising, Robyn held roles in Account Management and New Business, working on iconic brands including Capri Sun, Kool-Aid, and Red Stripe. She was a Partner and Account Supervisor at Ogilvy, where she helped develop and implement communications strategy for the global Maxwell House brand. Robyn is a co-founder of IT! Factor, a groundbreaking Influencer research and innovation tool. She is also a host of the Ask an Influencer podcast, sharing insights and advice for brands based on learnings from category influencers. She is a renowned moderator and has been a featured guest on numerous panels and podcasts, including BevNet Community Call. Connect with Robyn on LinkedIn at https://www.linkedin.com/in/robyn-carter-72b4391/ Listen, Share and Subscribe to Ask An Influencer here or anywhere you listen to podcasts: https://open.spotify.com/show/0qfOAuHGyzIEznmwBnAX8D?si=2606fb21856e403d More About Jump Rope Innovation: At Jump Rope Innovation, we're a team of curious, collaborative problem-solvers. We're strategists, researchers, and creative thinkers, driven by the thrill of discovery and a commitment to true understanding. We specialize in uncovering insights that spark breakthrough innovation, activation and communication. We help our clients to develop their gut for the consumer and to use this understanding to develop bold, meaningful strategies that resonate today—and tomorrow. Find us online at https://jumpropeinnovation.com/ And follow us on Instagram at https://www.instagram.com/jumpropeinnovation/ on TikTok at https://www.tiktok.com/@jumpropeinnovation Learn More: LinkedIn: Jump Rope Innovation: https://www.linkedin.com/company/jump-rope-innovation/ Robyn Carter: https://www.linkedin.com/in/robyn-carter-72b4391/ Podcast: Ask An Influencer: https://www.instagram.com/jumpropeinnovation/ Instagram: Jump Rope Innovation: https://www.instagram.com/jumpropeinnovation/ Ask an Influencer: https://www.instagram.com/askaninfluencerpodcast/ TikTok: Jump Rope Innovation: https://www.tiktok.com/@jumpropeinnovation?lang=en
How to Market to Cybersecurity's Most Elusive Buyers: AI, Emotion, and the Human Touch - Interview with Gianna Whitver and Maria Velasquez | Cyber Marketing Con 2025 Coverage | On Location with Sean Martin and Marco CiappelliCyberMarketingCon 2025 In Person & Virtual https://www.cybermarketingconference.comDec 7-10, 2025 in Austin, Texas Why Cybersecurity Marketing Demands a Different PlaybookThe cybersecurity industry presents a paradox for marketers. While practitioners work with cutting-edge technology, traditional marketing approaches consistently fall flat. Gianna Whitver and Maria Velasquez, co-founders of the Cybersecurity Marketing Society, have spent six years understanding why—and they're sharing those insights at CyberMarketingCon 2025 this December in Austin.The challenge begins with the audience itself. Security professionals operate under constant pressure, actively preventing threats while juggling competing priorities. This stress creates an environment where patience for marketing noise evaporates instantly. Unlike other industries where buyers might browse vendor websites or respond to cold outreach, cybersecurity practitioners have both the technical sophistication to evade tracking and the motivation to control their own buying journey."Our buyer is highly elusive," Whitver explains. "They're saving the world and their companies from threats. When vendors reach out, it's an interruption to critical work." This dynamic forces marketers to rethink fundamental assumptions about how business gets done.The numbers tell part of the story. With over 5,000 cybersecurity vendors flooding the market, standing out based solely on technical specifications has become nearly impossible. Many solutions address similar problems with comparable features. The differentiator, Velasquez argues, isn't in the technology itself but in how that technology transforms the buyer's daily experience."We have to shed that technical layer and go for the emotion," Velasquez says. "If they buy our product, how is it gonna make them feel? Are they gonna get their weekends back with family? Are they actually gonna go to sleep without stress?" This human-centered approach represents a fundamental shift from the feeds-and-speeds messaging that dominated cybersecurity marketing for years.The industry is witnessing what Velasquez calls an "evolution slash revolution" in marketing tactics. Humor, entertainment, and authentic storytelling are replacing dense whitepapers as the first touch point. The goal isn't to dumb down complex technology but to create space for meaningful engagement by first addressing the emotional reality of a stressful profession.Trust remains the currency that matters most. Peer recommendations carry exponentially more weight than any advertising campaign. Security professionals rely on trusted networks to validate purchasing decisions, making community building and genuine thought leadership more valuable than aggressive outreach. Word-of-mouth referrals from colleagues who have seen real results trump even the most sophisticated demand generation campaigns.The emergence of AI as a marketing buzzword presents both opportunity and risk. Whitver notes that countless vendors now position themselves as "AI-native" or "agentic AI" solutions without articulating meaningful differentiation. "If that's what you remember about their product, what do you actually do?" she asks. The challenge for marketers is communicating AI's business value without contributing to the noise.CyberMarketingCon 2025 addresses these challenges head-on. Running December 7-10 in Austin, the conference brings together more than 550 marketing professionals for hands-on workshops, peer learning, and practical strategy sessions. Dedicated tracks cover brand, demand generation, operations, communications, and product marketing, with special summits for CEOs and sales leaders.Hands-on AI workshops represent a conference highlight. Attendees can build marketing agents using n8n, explore Clay for go-to-market planning, or participate in a marketer-focused capture-the-flag hacking exercise. The "Marketing Time Machine" theme balances timeless fundamentals with forward-looking innovation, acknowledging that effective marketing requires both solid foundations and experimental thinking.What sets CyberMarketingCon apart is its community-first philosophy. Despite 40-50% year-over-year growth, organizers prioritize maintaining an intimate, reunion-style atmosphere. Many CMOs bring entire teams for what becomes a working offsite, with different members attending specialized sessions then synthesizing insights into unified strategies.The conference's success metric reflects this philosophy. "Our KPI is: is it worth your time?" Whitver says. In an industry where time represents the scarcest resource, that might be the most important question of all.For cybersecurity marketers navigating an increasingly complex landscape, CyberMarketingCon offers something rare—a chance to learn from peers facing identical challenges, build practical skills, and remember that even in a technical industry, it's humans talking to humans. CyberMarketingCon 2025 In Person & Virtual https://www.cybermarketingconference.comDec 7-10, 2025 in Austin, Texas GUEST:Gianna WhitverCo-Founder & CEO, Cybersecurity Marketing Society | Cybersecurity GTM Industry Resource | Cybersecurity Marketing | Bees & Cybersecurity | Podcast Host | Community | (I like to build things & laugh a lot & tell jokes)Maria Velasquez
Steve Forbes shares his unvarnished reaction to Fed Chair Jerome Powell's press briefing on Wednesday, calling out Powell's comments about a possible December rate cut and slamming the institution for remaining wedded to the false idea that prosperity causes inflation.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Amanda Cupido — Founder of Lead Podcasting, author (including "Let's Talk Podcasting for Kids"), experienced broadcaster, keynote speaker, and TEDx presenter. Episode Themes Canadian Podcasting Gaps: Discussion on how most resources are American, and the importance of Amanda's contribution as an author of uniquely Canadian podcasting resources. Early Audio Influences: Amanda's lifelong fascination with audio and radio, and her journey into podcasting, contrasted by Nola's experience with talk radio growing up. Podcasting for Kids: Insights from Amanda's new book targeting children ages 5–8, the screen-free benefits of podcasting, and how early storytelling fosters creativity and healthy self-esteem. Women's Voices in Podcasting: Nola's statement: "We didn't get silenced. We picked up a microphone," sparking a wider conversation about the role of women over 50 in podcasting and representation in the industry. Combatting Loneliness: How creating and listening to podcasts helps establish connection, provide an outlet for ideas, and battle feelings of isolation. Leadership and Listening: Podcasting as a tool for improving both speaking and listening skills, and how these ripple into leadership and personal development. Canadian Industry Insights: Contrasting the Canadian and US podcast markets, the lack of mid-sized networks in Canada, and Amanda's experience with networks and sponsorships. Thought Leadership: Announcement and preview of Amanda's upcoming podcast "Let's Talk Thought Leadership," and a lively discussion on defining thought leadership — and its challenges — in the Canadian context. Standout Quotes "We didn't get silenced. We picked up a microphone."—Nola Simon "The whole thing with podcasting is such an accessible medium. And so I just want to continue to make it that and champion it."—Amanda Cupido "Every voice is unique, every voice is special."—Amanda Cupido Actionable Insights Review and support Canadian podcasts on platforms like Good Pods. Encourage screen-free creativity for kids via family podcasting activities. Independent Canadian podcasters should seek out emerging collectives for support and community. Be thoughtful about advertising: consider brand alignment when accepting sponsors to protect your ethical reputation. Resources & References Amanda Cupido: author of "Let's Talk Podcasting" (adult & kids editions) Lead Podcasting workshops and training New podcast: "Let's Talk Thought Leadership" (search for Amanda's name alongside the title to locate early episodes) Podcasts mentioned: https://podcasts.apple.com/us/podcast/louis-tomlinson-the-room-was-cold-that-day-when/id1291423644?i=1000730938704 Malcolm Gladwell: Working From… - The Diary Of A CEO with Steven Bartlett - Apple Podcasts https://podcasts.apple.com/us/podcast/bren%C3%A9-and-adam-grant-on-the-skillsets-of-empathy/id1730985049?i=1000731952564 https://podcasts.apple.com/us/podcast/the-department-of-physiological-hygiene/id1119389968?i=1000580226432 How to Connect Look for "Let's Talk Thought Leadership" on your favorite app (add Amanda's name for better search results).Amanda-Cupido.docx Connect with Amanda Cupido via Lead Podcasting for books, workshops, and speaking engagements. Amanda Cupido Podcast Producer and Consultant — Amanda Cupido Let's Talk Podcasting Let's Talk Podcasting: The Essential Guide To Doing It Right Book By Amanda Cupido, (Paperback) | Indigo Let's Talk Podcasting For Kids Book By Amanda Cupido, (Mass Market Paperback) | Indigo Amanda Cupido - Lead Podcasting | LinkedIn https://podcasts.apple.com/us/podcast/lets-talk-thought-leadership/id1849322663 Thank you for listening! Please subscribe, rate, and share if you enjoyed this episode — every review helps amplify Canadian podcasting voices.
Steve Forbes responds to the election victory for Argentinian President Javier Milei's party by pointing out that now world leaders have to finally understand the nature of inflation, and solve it before it leads to more social and economic destruction.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Steve Forbes praises the Thatcheresque inclinations of Japan's new prime minister, Sanae Takaichi, which could help her nation dig out of its economic rut—but Forbes warns that she is still pursuing the same plans as before, which could ensure an economic crisis.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Do you want to be a business owner and a thought leader? Same. So... we have Martin Huntbach on ep 299 of The Content Queen Podcast to help you scale your thoughts into content that can be used for daysss (or years, probably). If you want to be seen online for your expertise, check out this interview! If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @martinhuntbach.LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDEKEY EPISODE TAKEAWAYS
Send us a textHere's the Thought Leadership framework to steward your message in a way that feels authentic and honours your values.
What's the real ROI of a book? That's the question Peter Winick poses to Chief Imaginative Officer of Emerson Consulting, author of "The Expert's Edge: Become the Go-To Authority People Turn to Every Time" and publishing expert Ken Lizotte, in this episode of Leveraging Thought Leadership. Ken has helped more than 350 thought leaders turn their ideas into published works—books, blogs, and articles that position them as authorities in their fields. He's seen it all: the excitement of a new book idea, the confusion around agents and publishers, and the reality that the book itself isn't the profit center—it's the door opener. Ken breaks down the evolving world of publishing—traditional, hybrid, and self-publishing—and reveals how authors can choose the right path based on their business goals. He and Peter cut through the myths about literary agents, unpack how the publishing game really works, and share why alignment between author and publisher is so rare (and so essential). More importantly, Ken makes it clear that a book's success isn't measured in units sold—it's in how well it builds credibility, opens doors to speaking gigs, attracts clients, and establishes long-term brand authority. Whether you're dreaming about your first book or looking to turn ideas into influence, this conversation will show you how to treat your book as a strategic asset, not just a creative project. Three Key Takeaways: • A Book's True ROI Isn't in Sales—It's in Strategy. The financial return on a nonfiction book rarely comes from copies sold. Instead, it comes from what the book enables: paid speaking gigs, consulting work, and business growth. A book is a credibility tool, not a revenue product. • Authors Must Choose the Right Publishing “Game.” Traditional publishing, hybrid, and self-publishing each serve different goals. Ken stresses that authors need to decide early whether they're playing the publisher's game (focused on sales volume) or their own game (using the book as a business and thought leadership tool). • A Great Book Builds Authority, Not Just Audience. The most successful thought leaders use their books to define expertise, attract the right clients, and create long-term influence. The focus shouldn't be on pleasing everyone—it's about reaching the specific audience where your ideas have the greatest impact. If you're fired up by Ken Lizotte's strategies for making a book a business-building tool, then you'll definitely want to hear Lucinda Halpern's episode too. In it, Lucinda debunks the myths that trap many thought leaders—like thinking an agent guarantees a book deal, that publishers will handle all marketing, or that you need huge social media numbers to get published. You'll walk away with clearer insight into publishing timelines, how to build a platform that matters, and how to make a book a lead-generation engine, not just a creative side project. Tune in and get sharper on how to align your ideas, your reach, and your publishing strategy—all toward real growth.
James Atkinson is Vice President of Thought Leadership at SHRM, the Society for HR management - world's largest HR professional membership association. He joins Megan Lynch as workers are becoming more concerned about their positions in the workforce amid the rapid advances in AI.
In this episode of Mental Sugar: Insights for Thought Leaders, Briara Jones shares profound insights on how starting your morning with intention can set the tone for your entire day as a self-led thought leader. Discover how embracing self acceptance and maintaining integrity in your soul led business can help you navigate any conditions or circumstances with confidence and ownership. Briara discusses strategies to remain consistent and devoted to your calling, regardless of interference or outside distractions, empowering you to take ownership of your assignments and agreements. Tune in to learn actionable steps to nurture your vessel and show up authentically in your business and life.We have Existences to Reveal over here
Steve Forbes warns that President Trump appears to be pushing a settlement with Russia that would jeopardize Ukraine's viability, and would jeopardize the free world—and urges the administration to change course and protect Ukraine's sovereignty.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textIn this episode we interview Katrine Rasmussen, a B2B marketer at fashion-tech company Pixelz. She shares a practical playbook for reaching enterprise buyers on LinkedIn with precision and credibility.What you'll learn in this episode:How to build ABM audiences on LinkedIn by combining target companies with exact job titles and locations—then keep them tight around the 300-person minimum for control and relevance.Why “thought leadership ads” outperform company-page ads on CPC and CPM, and how their native look boosts trust with enterprise stakeholders.A repeatable six-month cadence with sales: pick 10–20 priority accounts per rep, map stakeholders and pain points, and align content to each stage of the deal.How to seed a ready-to-post content library for reps (evergreen and timely), use light ghostwriting, and nudge consistent posting without burning the team.Ways to run ultra-narrow campaigns for a single strategic account when you know the pain point (e.g., ESG, pricing, or workflow).Smart calls to action: keep most posts educational and link-free for reach; reserve links for webinars and events—not “book a demo.”Practical measurement: track impressions and clicks with attribution tools so brand exposure still shows up in pipeline, not just last-click.
How can culture and creativity be powerful tools for connection, diplomacy, and intercultural dialogue?In this episode of Our World, Connected, we explore how art and cultural exchange can drive global cooperation, inspire climate action, embrace youth aspirations, and open new pathways for understanding in an increasingly divided world.Host Christine Wilson is joined by Ambassador Antonio Patriota, Brazil's Ambassador to the UK, and one of the country's most experienced diplomats, for a wide-ranging conversation about the power of cultural exchange in shaping international relations. We discuss Brazil's renewed environmental leadership, the UK's creative ties with Brazil, and the significance of the UK/Brazil Season of Culture 2025–26, a year-long celebration of artistic collaboration and cultural diplomacy.Also featured in the episode is British-Iranian artist Javaad Alipoor, and his work for the UK/Australia British Council season (2021-22). He reflects on the politics of art, the power of international collaboration, and the nuanced role of soft power in global cultural work.From the UK, to Australia, and onto Brazil, this episode highlights how cultural connections can foster understanding, amplify youth voices, and inspire action across borders.Listen to the award-winning podcast Our World, Connected, brought to you by the British Council. Subscribe and follow for more thought-provoking conversations on culture, communication, and the power of collaboration.
You don't become a thought leader by waiting for someone else to call you a Thought Leader. You decide to lead with your own ideas. Too many brilliant business owners play small, holding back ideas that could change how people think. Stop waiting for permission and start sharing your unique point of view.These five steps will help you clarify what you stand for and amplify your message, so your audience starts referring you whenever your topic comes up.Here's what you'll learn:How to clarify your unique point of view, so your perspective stands out and challenges the status quoThe power of sharing your ideas publicly, so you gain visibility and credibility even if you're just starting outHow to use stories and data to support your message, so people remember and trust what you sayWhy consistency across all platforms is key, so you grow your reputation as the expert in your fieldThe real benefits of collaborating with others, so you stop competing and start building greater influenceClaim your spot as a thought leader, because no one is coming to slip a certificate under your pillow.**** Join IN Demand...the Membership at https://SpeakAndStandOut.com/IND*****Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/giftFollow me on Instagram https://instagram.com/laurieann.murabitoClick and read more into over on my website. https://SpeakAndStandOut.comIf you're looking for support to grow your business faster, get fully booked and profitable, book a call to explore if you'd be a good fit for one of my programs. schedule a call at. https://speakandstandout.com/speaker-success
Deidre Sirianni's BIO: Deidre Sirianni is an International Best Selling Author, TEDx Speaker, and Founder of Radically Aligned Life Academy where Impact Driven Entrepreneurs, Visionaries, and Leaders come to master their inner world and make a bigger impact in the world with their gifts. She helps people who are ready to step into higher levels of leadership and impact the world, release self-sabotage, heal trauma, and go all in on their vision and purpose without compromising when it comes to matters of the heart. She believes the foundation of success and fulfillment comes from stepping into Radical Alignment in all areas of life. Her work has been featured in: Alive Magazine, Novus TV, The Good Men Project, Impact Festival, Addicted To Success Magazine and more where she talks about fulfillment, purpose, impact, entrepreneurship and leadership. In this episode, Virginia and Deidre talked about: Why Deidre chose entrepreneurship How Deidre helps people tell their story to grow their business. Creating alignment in business and life How Deidre is building her business Takeaways: Decide who you want as a client and go for it Every success requires a price. What are you willing to give up? We need to give ourselves permission to evolve. When you support someone else to achieve their goals, they naturally want to support you. Stages lead to stages if you play your cards right. Connect with Deidre on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : https://ca.linkedin.com/in/deidre-sirianni-a2a27528 Facebook URL : https://www.facebook.com/radicallyaligned/ Instagram URL : https://www.instagram.com/iamdeidresirianni/ Connect with Virginia: https://www.bbrpodcast.com/
Every SaaS company has data, but few know how to turn it into meaningful thought leadership. According to Amy Konary, Senior Vice President at Zuora and founder of The Subscribed Institute, the key lies in transforming your platform data into credible, research-driven insights that executives trust. Amy shares how she built Zuora's The Subscribed Institute to combine proprietary data, academic partnerships, and small in-person events that spark genuine connection and executive engagement. Amy also discusses the challenges of measuring brand influence, the metrics that prove value, and how other SaaS marketers can start small, partnering with their data science teams to uncover insights that drive demand, credibility, and long-term relationships.
As the leading consumer products accelerator, SKU has helped launch and scale some of the most innovative brands in CPG. At the center of that mission is Michelle Breyer, SKU's Chief Marketing Officer and a serial entrepreneur who knows what it takes to build lasting consumer brands. In this episode, Michelle shares how SKU empowers founders to navigate early-stage challenges, the marketing strategies that separate breakout brands from the rest, and why mentorship remains the foundation of SKU's success. She also offers a look ahead at the trends and categories poised to define the next decade of CPG innovation. More about Michelle Bryer: Michelle Breyer is a visionary entrepreneur who took a personal frustration over her curly hair and built it into NaturallyCurly — the largest social-media platform for hair. She was named one of the 50 Most Influential People in the Multicultural Market by Women's Wear Daily. Since it was founded in 1998, NaturallyCurly company grew to include an ecommerce site, a consumer insights division and an experiential marketing company. The company has worked with numerous companies, including L'Oreal, Unilever, Walmart and Sephora to help them develop, launch, position and merchandise the products to this valuable consumer. The company developed the popular curl type system that now is the standard for the industry. NaturallyCurly was acquired in 2018 by Essence Ventures. Michelle is an advisor and mentor for several haircare brands. Before launching NaturallyCurly, Michelle was a business reporter with daily newspapers in Texas and California, focusing on retail, real estate and consumer products. A year-long special project on the explosive growth of Whole Foods Markets won several state and national awards. Michelle currently is the Chief Marketing Officer at SKU, the nation's first CPG accelerator. She joined SKU as a mentor, working with emerging brands to help them scale. More about SKU: We educate and equip market-validated consumer product companies for growth into world class brands. Learn more at: https://sku.is/
Thought leadership has become a game-changer in the tech services industry for standing out amongst competitors. In the 49th episode of “Everything Thought Leadership," we will be joined by Euan Davis, who has studied the global IT services industry for 14 years at IDC, Yankee Group, Forrester and HfS. And since 2013, he has headed thought leadership research programs at two IT services firms: first Cognizant and now Virtusa, where he is VP of growth markets. Euan has joined Bob Buday to discuss his career path and Virtusa's thought leadership strategy. And he offers advice to thought leadership professionals on how to grow in this dynamic profession. Everything Thought Leadership is a video and podcast series from Buday TLP for thought leaders and thought leadership professionals; the people who help experts get recognized as thought leaders. Episodes release monthly, preceded by trailers and followed with short snippets of wisdom from the interviews. Music by AudioCoffee: https://www.audiocoffee.net/
What makes a podcast truly powerful — and worth your time? In this episode of Leveraging Thought Leadership, Peter Winick sits down with Ryan Estes, co-founder of Wildcast and Kitcaster, to unpack what separates a great podcast guest — and host — from the rest. Ryan's work connects CEOs, founders, and thought leaders to the right audiences through strategic podcast placement. His mission: to turn conversations into meaningful distribution. Ryan explains why founder-led marketing outperforms brand marketing — by as much as 80%. He reveals how showing up authentically on podcasts isn't just about exposure; it's about building credibility, creating demand, and sparking conversations that open doors to your ideal clients. Together, Peter and Ryan explore what makes a podcast worth appearing on. It's not about chasing the biggest show or the biggest name — it's about relevance. For many business leaders, the right niche podcast might be the only place where all their potential buyers are listening. Ryan walks through how to identify the right shows for your goals, the importance of energy and chemistry in a podcast conversation, and how to develop the skills — from delivery to lighting — that make you a guest worth remembering. They also discuss the “guest hygiene” problem: why so many smart leaders fail to prepare properly, neglect to promote their episodes, or treat podcasts like disposable media hits. Ryan argues that building a personal distribution network — your own voice, audience, and presence — is an investment that carries over to every project, every company, and every new venture. If you've been thinking about launching a podcast, or becoming a sought-after guest, this episode is your roadmap to doing it right — and doing it with purpose. Three Key Takeaways: • Founder-led marketing drives results. When leaders speak directly to audiences through podcasts, their message builds far more trust and engagement than traditional brand marketing. • Relevance beats reach. The best podcasts for business growth aren't always the biggest — they're the ones where your ideal buyers actually listen and engage. • Consistency builds credibility. Thought leaders who prepare well, promote their episodes, and keep showing up authentically develop a personal brand that outlasts any single company or project. If this conversation inspired you to think differently about using your voice and platform, take the next step by listening to our episode with Srinivas Rao. He dives deep into how creativity, curiosity, and personal expression fuel powerful thought leadership. Discover how to build an audience that connects with your ideas — not just your brand. Listen here.
Freeplay AI emerged from a precise timing insight: former Twitter API platform veterans Ian Cairns and Eric Schade recognized that generative AI created the same platform opportunity they'd previously captured with half a million monthly active developers. Their company now provides the observability, evaluation, and experimentation infrastructure that lets cross-functional teams—including non-technical domain experts—collaborate on AI systems that need to perform consistently in production. Topics Discussed: Systematic customer discovery: 75 interviews in 90 days using jobs-to-be-done methodology to surface latent AI development pain points Cross-functional AI development: How domain experts (lawyers, veterinarians, doctors) became essential collaborators when "English became the hottest programming language" Production AI reliability challenges: Moving beyond 60% prototype success rates to consistent production performance Enterprise selling to technical buyers: Why ABM and content worked where ads and outbound failed for VPs of engineering Category creation without precedent: Building thought leadership through triangulated insights across hundreds of implementations Offline community building: Growing 3,000-person Colorado AI meetup with authentic "give first" approach GTM Lessons For B2B Founders: Structure customer discovery with jobs-to-be-done rigor: Ian executed a systematic 75-interview program in 90 days, moving beyond surface-level feature requests to understand fundamental motivations. Using Clay Christensen's framework, they discovered engineers weren't just frustrated with 60% AI prototype reliability—they were under career pressure to deliver AI wins while lacking tools to bridge the gap to production consistency. This deeper insight shaped Freeplay's positioning around professional success metrics rather than just technical capabilities. Exploit diaspora networks from platform companies: Twitter's developer ecosystem became Ian's customer research goldmine. Platform company alumni have uniquely valuable networks because they previously interfaced with hundreds of technical teams. Rather than cold outreach, Ian leveraged existing relationships and warm introductions to reach heads of engineering who were actively experimenting with AI. This approach yielded higher-quality conversations and faster pattern recognition across use cases. Target sophistication gaps in technical buying committees: Traditional SaaS tactics failed because Freeplay's buyers—VPs of engineering at companies building production AI—weren't responsive to ads or generic outbound. Instead, Ian invested in deep technical content (1500-2000 word blog posts), speaking engagements, and their "Deployed" podcast featuring practitioners from Google Labs and Box. This approach built credibility with sophisticated technical audiences who needed education about emerging best practices, not product demos. Build authority through cross-portfolio insights: Rather than positioning as AI experts, Ian built trust by triangulating learnings across "hundreds of different companies" and sharing pattern recognition. Their messaging became "don't just take Freeplay's word for it—here's what we've seen work across environments." This approach resonated because no single company had enough AI production experience to claim definitive expertise. Aggregated insights became more valuable than individual case studies. Time market entry for the infrastructure adoption curve: Ian deliberately positioned Freeplay for companies "3, 6, 12 months after being in production" rather than competing for initial AI experiments. They recognized organizations don't invest in formal evaluation infrastructure until they've proven AI matters to their business. This patient approach let them capture demand at the moment companies realized they needed serious operational discipline around AI systems. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
SRS Acquiom is known to many for shareholder representation, paying agent, escrow agent and other services that help the parties on both sides complete an M&A transaction. They're also known for the annual Deal Terms Study and other analysis extracted from their data and experience. It turns out there's a guy for that! Kip Wallen is SRS Acquiom's Senior Director for Thought Leadership. Click on this one for a survey of Kip's Minnesota boyhood and early legal background, how SRSA's product and service offering is evolving in a changing information landscape, and a surprisingly honest exchange on how people with different life experiences find their place in the M&A community.
What does authentic thought leadership look like inside a company, and how do you make it part of your culture, not just your content strategy?In this episode of CMO Convo, Karen Chalmers, VP of Marketing and Partnerships at InterVal, shares her philosophy on building trust in B2B, empowering every employee to use their voice, and keeping authenticity alive in the era of AI.Karen's own career “jungle gym” — from film and design to marketing leadership — has shaped how she thinks about storytelling, creativity, and human connection in business. This is a conversation about trust, empowerment, and the power of showing up as real people behind a brand.What you'll learn:→ How to build thought leadership across your entire team→ Why authenticity drives trust in B2B relationships→ How to balance AI tools with a human voice→ Simple ways to start a thought leadership program internally
While the N2K team is observing Indigenous Peoples' Day, we thought you'd enjoy this episode of the Threat Vector podcast from our N2K Cyberwire network partner, Palo Alto Networks. New episodes of Threat Vector release each Thursday. We hope you will explore their catalog and subscribe to the show. Join David Moulton, Senior Director of Thought Leadership for Unit 42, as he sits down with Kyle Wilhoit,Technical Director of Threat Research at Unit 42, for an intimate conversation about the evolution of hacker culture and cybersecurity. From picking up 2600: The Hacker Quarterly magazines at Barnes & Noble and building beige boxes to leading threat research at Palo Alto Networks, Kyle shares his personal journey into the security community. This conversation explores how AI and automation are lowering barriers for attackers, the professionalization of cybersecurity, and what's been lost and gained in the industry's maturation. Kyle offers practical advice for newcomers who don't fit the traditional mold, emphasizing the importance of curiosity, soft skills, and intellectual humility. Kyle Wilhoit is a seasoned cybersecurity researcher, with more than 15 years of experience studying cybercrime and nation-state threats. He's a frequent speaker at global conferences like Black Hat, FIRST, and SecTor, and has authored two industry-respected books: Hacking Exposed Industrial Control Systems and Operationalizing Threat Intelligence. As a long-standing member of the Black Hat US Review Board and an adjunct instructor, Kyle is deeply involved in shaping both cutting-edge research and the next generation of cybersecurity professionals. Connect with Kyle on LinkedIn Previous appearances on Threat Vector: Inside DeepSeek's Security Flaws (Mar 31, 2025) https://www.paloaltonetworks.com/resources/podcasts/threat-vector-inside-deepseeks-security-flaws War Room Best Practices (Nov 07, 2024)https://www.paloaltonetworks.com/resources/podcasts/threat-vector-war-room-best-practices Cybersecurity in the AI Era: Insights from Unit 42's Kyle Wilhoit, Director of Threat Research (Jan 11, 2024)https://www.paloaltonetworks.com/resources/podcasts/threat-vector-cybersecurity-in-the-ai-era-insights-from-unit-42s-kyle-wilhoit-director-of-threat-research Learn more about Unit 42's threat research at https://unit42.paloaltonetworks.com/. Related episodes: For more conversations about AI's impact on cybersecurity, career development in security, and insights from Unit 42 researchers, explore past episodes at https://www.paloaltonetworks.com/podcasts/threat-vector. Join the conversation on our social media channels: Website: http://www.paloaltonetworks.com/ Threat Research: https://unit42.paloaltonetworks.com/ Facebook: https://www.facebook.com/LifeatPaloAltoNetworks/ LinkedIn: https://www.linkedin.com/company/palo-alto-networks/ YouTube: @paloaltonetworks Twitter: https://twitter.com/PaloAltoNtwks About Threat Vector Threat Vector, Palo Alto Networks podcast, is your premier destination for security thought leadership. Join us as we explore pressing cybersecurity threats, robust protection strategies, and the latest industry trends. The podcast features in-depth discussions with industry leaders, Palo Alto Networks experts, and customers, providing crucial insights for security decision-makers. Whether you're looking to stay ahead of the curve with innovative solutions or understand the evolving cybersecurity landscape, Threat Vector equips you with the knowledge needed to safeguard your organization. Palo Alto Networks Palo Alto Networks enables your team to prevent successful cyberattacks with an automated approach that delivers consistent security across the cloud, network, and mobile. http://paloaltonetworks.com Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the world didn't reward the best ideas — but the best-packaged ones? That's the question at the heart of this conversation between Bill Sherman and Gavin McMahon, CEO of fassforward and author of Story Business. Once an engineer designing submarines, Gavin discovered that technical brilliance alone doesn't move ideas forward — storytelling does. Now, he helps leaders use story as a tool for influence, clarity, and change. In this episode, Bill and Gavin explore why ideas don't speak for themselves — and how story gives them a voice. They unpack the idea of “storytelling power” versus organizational power, and why leaders who can't tell stories struggle to inspire action. Gavin defines story as “information wrapped in emotion for commercial purpose” — a deceptively simple definition that can transform the way you present ideas. They also dive into Gavin's concept of “grandma language,” the art of making complex ideas accessible without losing credibility. Using examples from CEOs and real-world leaders, Gavin shows how mixing simple and sophisticated language helps ideas stick — even in high-stakes environments like cybersecurity or strategy. You'll also hear about the seven-year journey of writing Story Business — how Gavin refined his thinking, wrestled with simplicity, and learned that clarity comes only after doing the hard work of distillation. Along the way, he and Bill reflect on humility in communication, the creative joy of writing, and why being “nicer to people” may be the best advice for every thought leader. If you've ever struggled to make your ideas land — this conversation will show you how story turns insight into impact. Three Key Takeaways: • The Best Idea Doesn't Win — The Best-Packaged One Does. Gavin argues that success isn't about having the smartest idea, but the clearest, most emotionally resonant one. Storytelling gives ideas power, helping them stand out and gain traction in organizations that aren't true meritocracies. • “Grandma Language” Makes Ideas Stick. Gavin introduces the concept of blending “credibility language” (expert terminology) with “grandma language” (simple, human words). The balance builds trust and accessibility — a must for leaders trying to communicate complex ideas to busy or distracted audiences. • Simplicity Is Earned Through Hard Work. Writing Story Business taught Gavin that true simplicity comes only after deep thought and refinement. As he tells Bill, people make ideas complicated because they haven't finished thinking them through — and clarity is proof of mastery. If this conversation on Story Business sparked new ways to think about how you share ideas, you'll love hearing from Michelle Mellon in Thought Leadership and Storytelling. She dives deep into how narrative builds trust, shapes perception, and turns expertise into connection. Listen next: Thought Leadership and Storytelling with Michelle Mellon — and discover how to make your stories resonate long after the meeting ends.
What happens when senior executives step into a room and speak with radical candor? In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Ken Banta, Founder and CEO of the Vanguard Network, to explore how real leaders grow stronger through dialogue—not monologues. Ken doesn't just advise on leadership—he builds ecosystems where executives learn directly from each other. The Vanguard Network creates peer-to-peer forums where GCs, CEOs, and senior leaders share their toughest challenges and unfiltered lessons. The power comes not from lectures or PowerPoint, but from raw, honest conversation. Members of his network walk away with two powerful outcomes. First, practical insights they can use immediately—solutions drawn from peers who've been there before. Second, the relief of knowing they're not alone. When a board chair demands instant answers, having the confidence that others face the same issues is invaluable. These conversations create resilience, credibility, and a stronger sense of leadership presence. Ken also shows how these networks spark new thought leadership. Dialogue around real problems fuels fresh ideas, posts, and even books like his "Seeing Around Corners". This isn't theory—it's leadership in action, captured and shared for broader impact. The results are tangible. Leaders leave with new strategies, new allies, and sometimes even new career opportunities. One member walked peers through a cyberattack disaster, openly admitting mistakes and lessons. Another two struck a career-changing deal over dinner. This is thought leadership at its highest level—intimate, applied, and deeply human. If you want to see how conversation transforms into influence, this episode is for you. Three Key Takeaways: • Dialogue beats monologue. Executives gain more from candid peer conversations than from lectures or presentations. • Leaders don't stand alone. Sharing challenges in trusted forums provides reassurance and practical solutions. • Conversations spark influence. Real stories and exchanges fuel new thought leadership, stronger presence, and fresh opportunities. If you found Ken Banta's episode insightful, you'll want to keep the momentum going with Karen Leland's conversation on the performance of thought leadership. Ken showed how peer-to-peer dialogue fuels fresh insights and builds executive presence. Karen takes it a step further, exploring how leaders can deliver their ideas with clarity, confidence, and authenticity so they truly land with an audience. Together, these two episodes connect the what and the how of thought leadership: Ken highlights the power of conversations that spark ideas, while Karen shows you how to perform those ideas so they inspire action. Listen to Karen's episode to learn practical strategies for elevating your communication, amplifying your presence, and making your thought leadership unforgettable.
We've all felt it, right? Engagement on Instagram dropping… Facebook groups quieter than ever… TikTok feeling like a full-time job. So is social media marketing… dead?
Leading Up: The Work Shift is your compass that guides you back to your career values, goals, and vision. If you're feeling lost, you're not alone. Host Elizabeth Weingarten talks to executives, entrepreneurs, and Udemy instructors who have survived layoffs and career uncertainty. We ask how to rebound after getting fired, what blocks talented individuals from getting promotions, and how to build a career that makes you proud. Elizabeth is a journalist, applied behavioral scientist, and author of the book “How to Fall in Love with Questions: A New Way to Thrive in Times of Uncertainty.” Elizabeth is the Director of Thought Leadership for Udemy, and your guide through whatever shifts are happening in your world of work. Follow Leading Up: The Work Shift on Apple, Spotify, or wherever you listen. Subscribe to the podcast on YouTube. New episodes drop Tuesdays. Find out more about Leading Up: The Work Shift at business.udemy.com/leading-up-podcast Production by Pod People
“Done is better than perfect.”TIME STAMP SUMMARY00:43 Niche and getting clear about what one wants to be known for.05:21 Creating valuable evergreen content and consistency16:01 Visibility to elevate one's thought leadership platform.20:10 Thought leadership can attract the right audience The Top 5 Tips for Building Your Thought Leadership Platform 1. Own Your Niche with Authority2. Create Valuable, Evergreen Content3. Leverage the Power of a Book4. Get Visible and Build Strategic Relationships 5. Monetize Your Thought Leadership Where to find Kelly?Website https://kellyschuknecht.com/ Instagram https://www.instagram.com/kellyschuknecht/# Kelly Schuknecht Bio Kelly Schuknecht is the Chief Elevation Officer at Two-Mile-High Marketing. With years of experience helping entrepreneurs and professionals establish themselves as thought leaders, Kelly specializes in turning expertise into influence through strategic content marketing, personal branding, and book publishing. She has worked with countless business owners to refine their messaging, grow their authority, and leverage books as powerful tools for visibility and business growth. Whether through coaching, ghost-writing, or marketing strategy, Kelly helps her clients amplify their impact and stand out in their industries.
Steve Forbes explains how Puerto Rico can once again become a pharmaceutical powerhouse and help achieve the much-needed goal of reshoring U.S. drug manufacturing.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Steve Forbes explains how Germany is an economic mess of its own making due to terrible energy policies, a massive welfare system, and a collapse in its work ethic—but if Chancellor Friedrich Merz looks to the example of legendary economist Ludwig Erhard, the nation could be put back on track.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Some stories of transformation are so powerful they transcend time and place. In this episode, Imara talks with Brazilian actress, writer, and producer Darwin Del Fabro about her career and new solo play Lili/Darwin. The one-woman show intertwines her own journey with that of Lili Elbe, one of the first people to undergo gender confirmation surgery. Darwin reflects on the similarities between Brazil and the U.S. when it comes to trans visibility and violence, why she waited to begin her transition until after establishing her acting career, and the importance of bringing stories like Lili Elbe's to life on stage. Vote for TransLash in the Signal Awards for best LGBTQ+ show, LGBTQ+ individual episode, LGBTQ limited series, Thought Leadership individual episode and Activism, Public Service & Social Impact limited series.Send your trans joy recommendations to translash_podcast @ translash [dot] org Follow TransLash Media @translashmedia on TikTok, Instagram, Threads, Bluesky, and Facebook.Follow Imara Jones on Instagram (@Imara_jones_), Threads (@imara_jones_), Bluesky (@imarajones.bsky.social), X (@ImaraJones)Follow our guest on social media: Colby Lamson-Gordon: Instagram (@colbylg)Darwin Del Fabro: Instagram (@darwindelfabro)TransLash Podcast is produced by TransLash Media.The Translash team includes Imara Jones, Oliver-Ash Kleine, Hillary Esquina, and Morgan Astbury. Lucy Little did the sound editing and engineering for this episode.Theme music composed by Ben Draghi. Hosted on Acast. See acast.com/privacy for more information.
What happens when a CEO treats thought leadership as essential as strategy? In this episode of Leveraging Thought Leadership, host Peter Winick sits down with Des Hague, an acclaimed executive who has led global brands like PepsiCo, IHOP, and Centerplate, and now advises startups, nonprofits, and private equity firms. He's also the author of "Think Your Way to the Top" and "15 Minutes of Shame", with a third book on the way. Des doesn't see thought leadership as an optional side project. For him, it's the natural extension of leadership itself—codifying the models, frameworks, and mindsets that fuel success. He shares why talent is always the starting point, how leaders must prioritize relentlessly, and why making time for writing and reflection is a choice, not a luxury. We dig into the dangers of mediocrity and entitlement, the critical role of sacrifice, and how to stay focused in a world addicted to distraction. Des's mantra, NSL—Never Stop Learning—pushes leaders to reject complacency and demand excellence from themselves and others. He also opens up about resilience, accountability, and how leaders respond to their lowest moments. Through transparency and candor, Des reframes failure as a lesson, not a life sentence. His story challenges executives to hold themselves to higher standards, embrace growth, and remain relentless in their pursuit of impact. This is an episode for leaders who want more than buzzwords. It's about discipline, clarity, and the courage to lead with integrity—even when the spotlight is harsh. Three Key Takeaways: • Thought leadership is leadership. Codifying frameworks, sharing ideas, and investing in personal development are essential for leading organizations and people effectively. • Focus and sacrifice drive results. Great leaders prioritize ruthlessly, avoid distractions, and make deliberate trade-offs to create time for what matters most. • Resilience and accountability matter. Owning mistakes, learning from setbacks, and maintaining a growth mindset separate leaders who stagnate from those who continue to make an impact. If you enjoyed Des Hague's perspective on leadership, focus, and turning ideas into impact, you'll want to dive into our episode with Will Milano. Both conversations tackle the discipline behind thought leadership—how leaders move beyond inspiration to frameworks, focus, and execution. Des shows how personal accountability and clarity shape great leadership, while Will unpacks how organizations can build a repeatable engine that scales those ideas into measurable business results. Together, these episodes give you a 360° view: the mindset of the leader and the system that powers the enterprise. Listen to both, and you'll walk away with practical insights for making thought leadership not just personal, but organizational. Listen to Will's episode here.
If you've ever had a big sales season but no idea how to repeat it…If you've been relying on referrals that feel unpredictable…If you've second-guessed your pricing, or worried demand will dry up the moment you slow down…If you've felt the tension between wanting to serve high-level clients and attracting entry-level ones……this workshop replay is for you.The truth is, your next level of demand never come from doing more. It comes from closing three key gaps in your business FIRST:The Messaging Gap — what you're sayingThe Marketing Gap — where you're saying itThe Identity Gap — who you're beingAnd the one thing that closes all three? Thought Leadership Marketing.Thought leadership marketing sharpens your message so it lands with power. It expands your reach beyond your own platform, so you're visible in rooms you didn't have to build yourself. And it helps you step into your identity as a thought leader — knowing you don't need to water down your story, your voice, or your values to create consistent demand.Inside this workshop replay, you'll learn:Why repeating past success has felt so hard (and what actually changes that)How the three gaps keep you from consistent demand — and how thought leadership marketing closes each oneTangible steps to book out your offers without more hustleWhat it looks like to grow a business rooted in who you are, not in performance or pressure✨ You're already sitting on a gold mine of thought leadership. This workshop shows you how to turn it into peaceful, profitable, and sustainable six- and multi-six-figure growth. Reclamation mastermind is now open for enrollment! Inside, you'll book out your offers through your thought leadership, attract invitation-only speaking opportunities where dream clients will find you on every platform, and grow inside a powerhouse community of first-gen and women of color entrepreneurs.You'll do all of this with the support of a 20-year marketer, business, and leadership coach who deeply understands what it takes to build demand and visibility as a woman of color entrepreneur.
Steve Forbes breaks down why Argentina's economic turmoil, and the shocking political crises facing its President Javier Milei, could spell serious trouble for the United States—and explains what President Trump must do fast. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Verity Craft of Intelligent Inc. sits down with Melanie Johnson to break down what it really takes to turn expertise into a powerful book. They cover everything from the importance of upfront strategy and planning, to the different ways to get support—like ghostwriting or book coaching—and why building your book's audience should start long before publication. If you're a purpose-driven leader, entrepreneur, or professional considering writing a book, you'll get straightforward advice to make your ideas shine and expand your impact.
What if time wasn't fixed, but something you could stretch, compress, and reframe? In this episode of Leveraging Thought Leadership, host Bill Sherman sits down with John Coyle—Olympian, design thinking expert, and author of "Design for Strengths". John has spent his life chasing the meaning of time, from hundredths of a second on the ice to decades in thought leadership. His work asks us to reconsider not just how much time we have, but how we experience it. John shares how fleeting moments can reset the trajectory of our lives—an insight that came from his Olympic journey where fractions of a second separate gold from "first loser". He explains the Greek distinction between Chronos (clock time) and Kairos (human, transformative time) and why organizations and leaders need to design for the moments that truly matter. We explore John's unique career path—from competing alongside Lance Armstrong and working with Enron to translating neuroscience and psychology into practical lessons on leadership, innovation, and resilience. Along the way, he reveals how flow state, storytelling, and emotional engagement can make time slow down and make ideas stick. You'll also hear John's most powerful Kairos moment—the story of a silver medal, a boy who became an Olympian, and how one act of kindness changed two lives forever. It's a reminder that you never know when a small choice can alter someone's future. This conversation challenges leaders to rethink their relationship with time, memory, and meaning. It's not about adding years to your life—it's about adding more life to your years. Three Key Takeaways: • Moments reset the future. Leadership pivots often come from brief Kairos moments that redefine direction more than years of steady effort. • Memories are the currency of time. Flow states, risk, and storytelling create lasting memories that make life feel longer and leadership more impactful. • Design for strengths, not weaknesses. Leaders unlock innovation and resilience when they focus on amplifying strengths instead of patching flaws. If you found value in today's conversation about designing time, flow, and moments that move you forward, you'll want to listen to Maximizing the Flow of Ideas for Your Organization with guests Jeremy Utley and Perry Klebahn. That episode digs into how leaders generate more ideas over time—and why volume, variety, and experimentation are just as important as insight or vision. Both episodes ask a powerful question: how do you create an environment where your best ideas don't just happen—but compound? In short, if you want tools for turning strengths into breakthroughs, and moments into momentum—this is your next listen. It'll help you scale creativity, lead from possibility, and expand what “thought leadership” can mean across your team or organization.
Steve Forbes breaks down why California's endless high speed rail boondoggle is even worse than people think, and why it needs to be scrapped yesterday.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
A controversial Trump administration deal gives the U.A.E. access to cutting-edge U.S. AI chips. FlowiseAI warns of a critical account takeover vulnerability. A new social engineering campaign impersonates Meta account suspension notices. A macOS Spotlight 0-day flaw bypasses Apple's Transparency, Consent, and Control (TCC) protections. Are cost saving from outsourced IT services worth the risk? Poland boosts its cybersecurity budget after a surge in Russian-backed attacks. NTT Group joins the Comm-ISAC. Jaguar Land Rover's global shutdown continues. A data breach affects millions of customers of top luxury brands. On today's Threat Vector segment, David Moulton speaks with Palo Alto Networks' Spencer Thellmann about the dual challenges of securing employee use of generative AI tools and defending internally built AI models and agents. AI chatbots hustle seniors for science. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. Threat Vector Segment On today's segment of Threat Vector, host David Moulton, Director of Thought Leadership for Unit 42, speaks with Spencer Thellmann, Principal Product Manager at Palo Alto Networks. David and Spencer explore the dual challenges of securing employee use of generative AI tools and defending internally built AI models and agents. You can listen to the full conversation here, and catch new episodes of Threat Vector each Thursday in your podcast app of choice. Selected Reading In Giant Deals, U.A.E. Got Chips, and Trump Team Got Crypto Riches (The New York Times) Critical FlowiseAI password reset flaw exposes accounts to complete takeover (Beyond Machines) New FileFix attack uses steganography to drop StealC malware (Bleeping Computer) From Spotlight to Apple Intelligence (Objective- See) The Elephant in The Biz: outsourcing of critical IT and cybersecurity functions risks UK economic security | by Kevin Beaumont | Sep, 2025 (DoublePulsar) Russian hackers target Polish hospitals and city water supply (The Financial Times) NTT Group Joins the U.S. Communications-ISAC (Topics) Jaguar Land Rover says cyberattack shutdown to last 'at least' another week (The Record) Bags of info stolen from multiple top luxury brands - double check your data now (TechRadar) We wanted to craft a perfect phishing scam. AI bots were happy to help (Reuters) Share your feedback. What do you think about CyberWire Daily? Please take a few minutes to share your thoughts with us by completing our brief listener survey. Thank you for helping us continue to improve our show. Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices