Podcasts about dearin

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Best podcasts about dearin

Latest podcast episodes about dearin

The Negotiation
Cynthia Dearin On How To Take Your Brand Global

The Negotiation

Play Episode Listen Later Jan 8, 2025 52:15


In this episode of The Negotiation Podcast, Todd Embley interviews Cynthia Dearin, founder of Dearin and Associates, who shares her unique career journey from diplomat to management consultant. She discusses the importance of global expansion for businesses, the services offered by her company, and the consumer sectors in Australia that are poised for success overseas. Cynthia emphasizes the need for expert guidance in internationalization and identifies promising growth markets for Australian companies. Todd and Cynthia also discuss the complexities and opportunities of international business expansion, particularly in the APAC region. They explore market dynamics, consumer expectations, and the importance of thorough market research. Cynthia outlines a strategic blueprint for successful international expansion, emphasizing the need to understand local markets, cultural nuances, and regulatory requirements. The discussion also highlights common challenges brands face entering new markets and the critical role of data-driven decision-making in overcoming these obstacles.TakeawaysCynthia's journey from diplomat to consultant highlights the importance of adaptability.Global expansion can significantly increase a company's revenue and profitability.Expertise in international markets is crucial for successful expansion.Australian products are perceived as high quality and trustworthy in overseas markets.Cynthia's company helps businesses create international strategies and navigate global markets.Understanding cultural differences is key to successful marketing abroad.Consumer sectors like food, fashion, and skincare have great potential for Australian exports.Market analysis can help businesses identify the best growth opportunities.The importance of storytelling in marketing Australian products overseas.Companies should focus on markets with overlapping opportunities, risk, and profitability. This is a big, chunky market that is perceived as difficult.You have to twin market size with profitability.Consumer expectations in China are very high.Same-day delivery is a recent thing in Australia.You can't just drift through international expansion.Understanding the ideal client is crucial.Market research should not be based on guesswork.Compliance with local regulations is essential.Pricing strategy must consider the entire value chain.Cultural understanding is key to successful marketing.

The Negotiation
Mike Todd's Blueprint for Australian Brands Going Global

The Negotiation

Play Episode Listen Later Oct 1, 2024 46:18


In this episode of The Negotiation podcast, host Todd Embley is joined by Mike Todd, a seasoned expert in international business development with a rich history of helping consumer brands expand into APAC markets. Mike shares invaluable insights from his experiences with major brands like Hunter, Swims, Uggs, and Mizuno and discusses the strategies that led to their success in these competitive regions.Starting with exploring his strategic approach for each brand, Mike delves into the APAC region's unique market dynamics and consumer behaviors that influenced his tactics. He also talks about the inception and growth of his proprietary brand, providing a firsthand look at the challenges and rewards of building a brand from the ground up.As a Senior Advisor at Dearin & Associates, Mike outlines his role in assisting companies to navigate the complexities of international expansion. He highlights common pitfalls to avoid and offers tailored advice for Australian brands considering entering or expanding within the Chinese market and other international arenas.The conversation wraps up with Mike's forecast for the future, pinpointing sectors and markets that present lucrative opportunities for Australian brands aiming to go global. His advice is a must-listen for anyone looking to understand the intricacies of international brand expansion.

Mel's Music
Depp's Siren Pirate

Mel's Music

Play Episode Listen Later Oct 24, 2022 4:05


Depp's Siren Pirate : a song for Pirates of the Caribbean (Tribute to The Wave - Soaked Maiden by Ginny Di, featuring Michael Sheridan, R. Morgan Slade, & Leah Stein)Original written by: Ginny Di & J Black Smith ‘for Johnny Depp, for Pirates of the Caribbean, & for (most importantly) my Mom Happy Halloween

The Small Business Big Marketing Podcast with Timbo Reid
How (& why) to take your business global with international lawyer Cynthia Dearin | #599

The Small Business Big Marketing Podcast with Timbo Reid

Play Episode Listen Later Aug 1, 2022 45:59


If you think the idea of that beautiful business of yours expanding overseas is a pipe dream, then think again. International business strategist and lawyer, Cynthia Dearin, may just change your mind. It's a far-reaching episode 599 of The (13 year-old, award-winning) Small Business Big Marketing podcast.   A little more about Business Without Borders author Cynthia Dearin One of the things I'm passionate about is helping you identify additional revenue streams for your business.  That's why I decided to get international business lawyer, and the founder of Dearin & Associates, Cynthia Dearin on to the show. For the last 23 years she's been on a mission to help business owners to scale internationally and amplify their impact in the world. What a good mission! And she's well qualified to do so, having worked in the UK, the US, Europe and the Middle East, as an Australian diplomat and management consultant. She also spent three years as the CEO of the Australian Arab Chamber of Commerce & Industry.  Plus she's the author of two books - Camels, Sheikhs and Billionaires and the one we talk about today titled Business Beyond Borders. So right now, lose any limiting beliefs you have about your business not being suited to overseas expansion as Cynthia  shares: How to bridge the cultural divide & building trust Why businesses need an international strategy How to navigate the challenges of global teams Mistakes to avoid when selecting international markets How to find your ideal international clients And of course, the rules of international marketing & pricing     Resources mentioned in this episode of your favorite marketing podcast Business Beyond Borders - Cynthia Dearin's book on taking your business global FitNest Mama Podcast with Kath Baquie Join thousands of motivated business owners in The Small Business Big Marketing Tribe on Facebook   Services every business owner needs that Timbo recommends How to generate organic traffic to your website(without spending anything on advertising) High converting website designers(They built this website - take this simple quiz and see where yours needs improving) DIY SEO training - The most cost-effective way to get on page 1 of Google(20% off with discount code Timbo20) Proven customer attraction strategy(and ridiculously cheap) The Boomerang EffectTimbo's book on how and why to create helpful marketing   Last Week's Episode Serial entrepreneur Wayne Hamlet's motto is "Never, ever give up" | #598   Two businesses that made this episode possible (please support them) DELL Technologies - Small business solutionsStudio 1 Design - High converting website designers   Thanks for tuning in. May your marketing be the best marketing. Timbo Reid0480 015 150See omnystudio.com/listener for privacy information.

The International Business Podcast
#75: Business beyond borders With Cynthia Dearin

The International Business Podcast

Play Episode Play 59 sec Highlight Listen Later Nov 7, 2021 27:47


On this episode Leo interviews Cynthia Dearin. She is an international business strategist and Founder of Dearin & Associates and the International Business Accelerator. Cynthia is also a keynote speaker, author of Amazon best-seller "Camels, Sheikhs and Billionaires" and host of the Business Beyond Borders Podcast.How can companies avoid gambling with margins and protect them with a foreign exchange strategy?Taking the manufacturing business global. What are the first steps? From a young age, Cynthia had a deep interest in other cultures and countries, and in making a difference for people.She joined Australia's Department of Foreign Affairs & Trade in 2001 and became a diplomat, representing Australia in the Middle East. She founded Dearin & Associates in 2013, assisting blue chip organisations including ANZ, Qantas, Aurizon Rail, Abu Dhabi Government, Orica Mining, Qatar Airways, Australian Hotels Association, Victorian State Government, New South Wales State Government, Ego Pharmaceuticals, The Fred Hollows Foundation, The Export Council of Australia and Dubai Airport Freezone, to life their game on the global stage.Cynthia has also helped dozens of smaller companies to create and implement international strategies that increase momentum and revenue, and position them for global success.She is on a mission to empower business leaders to scale internationally and amplify their impact in the world.Listen to the Business Beyond Borders Podcast Connect with Cynthia on LinkedIn  Dearin & Associates is an international business consulting company that helps clients to access opportunities in fast-growing international markets. International trade is at an all-time high and goods, services and information can move around the globe more rapidly than ever before. We know that companies that do business internationally have a bigger global impact, innovate more, make more money and are better places to work.Self-learning is of paramount importance in the business world, listen to your international peers and step up your game. Connect with the host Leonardo Marra on LinkedInFollow the page on LinkedIn This episode is sponsored by International Expansion Explained. Are you looking to expand internationally, but you're not sure where to start? Or you export already but would like to venture further overseas? Reach out to arrange an international clarity session and learn more about growth plans here International Expansion StrategyPartners SearchOngoing sales and branding supportIndividual one on one support

Auscast Inspiration
Startup/angels online #1: International scale-ups vs. covid19 crisis

Auscast Inspiration

Play Episode Listen Later Jul 7, 2020 59:35


Welcome in the very first online event of Startup/Angels. A physical event in Adelaide was supposed to happen on the 8th of April but giving the pandemic, S/A also had to adapt and launched a series of online panel discussions. The same way, our speakers Cynthia Dearin from Dearin & Associates, Neil Lui from Airwallex, Luis Sanchez from Receipt Bank and Leo Denes from Australiance operated drastic changes in their businesses. They discuss their lessons learned and war stories resulting from the COVID-19 crisis and impacting their operations and strategies. Register here (free) to the S/A online platform to connect with our community across APAC and Europe. >> Build your network, find your investor, meet your co-founder, share with your peers, connect with customers and make things happen! This podcast is sponsored by Australiance, your recruitment and business partner in APAC.  Become a member of the S/A community and enjoy preferred offers from our sponsors.   Podcast contacts – reach out for collab:  Sophie Champagne Linked In : https://www.linkedin.com/in/sophie-champagne-63a89351/ E-mail: Sophie.champagne.sa@gmail.com See omnystudio.com/listener for privacy information.

Auscast Business Channel
Startup/angels online #1: International scale-ups vs. covid19 crisis

Auscast Business Channel

Play Episode Listen Later Jul 7, 2020 59:35


Welcome in the very first online event of Startup/Angels. A physical event in Adelaide was supposed to happen on the 8th of April but giving the pandemic, S/A also had to adapt and launched a series of online panel discussions. The same way, our speakers Cynthia Dearin from Dearin & Associates, Neil Lui from Airwallex, Luis Sanchez from Receipt Bank and Leo Denes from Australiance operated drastic changes in their businesses. They discuss their lessons learned and war stories resulting from the COVID-19 crisis and impacting their operations and strategies. Register here (free) to the S/A online platform to connect with our community across APAC and Europe. >> Build your network, find your investor, meet your co-founder, share with your peers, connect with customers and make things happen! This podcast is sponsored by Australiance, your recruitment and business partner in APAC.  Become a member of the S/A community and enjoy preferred offers from our sponsors.   Podcast contacts – reach out for collab:  Sophie Champagne Linked In : https://www.linkedin.com/in/sophie-champagne-63a89351/ E-mail: Sophie.champagne.sa@gmail.com

Business Beyond Borders
Episode 53 - Why foreign exchange is so important with Rick Roache

Business Beyond Borders

Play Episode Listen Later May 21, 2020 18:40


It’s Cynthia Dearin here. Welcome to the Business Beyond Borders podcast and to our special series on COVID-19, how it’s affecting industries and businesses around the world and what it means for you. As part of our special series on COVID-19, I’m talking to Rick Roache, Managing Director of Ebury, Australia about foreign exchange and why it’s so important, especially right now.Tune in to find out: • How COVID-19 is affecting currency markets• The big mistakes that companies make when it comes to FX• The right time for a company with international plans to think about FX… … and lots more! If COVID-19 has created challenges or opportunities for your company, check out the Crisis Support Package, which I’ve put together for businesses looking to make the most out of this very challenging time. And if you enjoyed the show, remember to share it with a friend!

Business Beyond Borders
Episode #34 - Geopolitics and Hong Kong with Gary Garner

Business Beyond Borders

Play Episode Listen Later Aug 27, 2019 11:06


For most companies ‘going global’, geopolitics is just background noise - it doesn’t affect how international business plays out day-to-day.But occasionally, big things happen on the international stage and companies have to take notice.In this episode, I talk to Gary Garner, our Senior China Advisor at Dearin about how to decide which geopolitical events to pay attention to and what the ongoing civil unrest in Hong Kong means for companies operating there.

Business Beyond Borders
Episode #33 - Dai WIlliams , Chief Growth Officer of SiteMinder

Business Beyond Borders

Play Episode Listen Later Aug 14, 2019 42:37


In this episode of Business Beyond Borders I chat to Dai Williams, Chief Growth Officer at SiteMinder.Siteminder started as a two-person operation working out of a rental home on Sydney’s northern beaches. Just over a decade later it employs more than 800 people and services more than 35,000 hotels around the world. Today, SiteMinder generates more than AU$100 million in annual recurring revenue and is considered one of the 20 greatest pioneering technology companies to come out of Australia and New Zealand. Dai is responsible for SiteMinder’s entry into new markets, and the growth and diversification of the disruptive Software-as-a-Service model that has made SiteMinder a technology pioneer. Tune in to find out:• How to know when to ‘go global’• The best way for software companies to choose an international market• Why knowing the size of your Total Addressable Market is key to international scale-up success• Strategies that Siteminder has used to overcome cross-cultural challenges in global markets• Why a defined go-to-market strategy and processes is central to understanding how your international expansion is trackingDai has loads of great insights and practical tips for founders of software companies ‘going global’, so you’ll definitely want to be taking notes on this episode.If you’d like to learn more about SiteMinder's journey of growth, visit www.siteminder.com.

Business Beyond Borders
Episode 32: Lee Hackett, CEO of BluprintX

Business Beyond Borders

Play Episode Listen Later Jul 23, 2019 29:01


Lee Hackett is CEO of BluprintX, a company which helps CMOs, CROs and CEOs of mid-to-large-sized businesses to grow revenue by using data and technology. Lee set up the firm in the UK 2013 and has expanded its footprint to four countries.Before Bluprint X, Lee played a leading role in creating and scaling seven startups in four continents over the last decade. Several of these startups became market leaders within 1-3 years, and were sold to FTSE 200 organisations and global companies.But Lee hasn’t always been an entrepreneur and before he got into business, he was a professional footballer with Wigan Athletic FC, in the UK.In this episode, Lee and I are chat about Brexit, his transition from football to business, the creation of BluprintX and how Lee took it global.Tune in to find out:Why every company needs to think about ‘going global’How Lee made the transition from athlete to entrepreneurWhat football taught Lee about leading a companyTop tips on dealing with the distraction created by global growthHow to build a culture that enables a company to be globally sustainableLee’s favourite books include, Principles: Life and Work by Ray Dalio.You can find it at https://www.principles.com/

Communicator
17. What Becoming Fluent in Arabic, Experiencing a War Zone and Traveling Taught Cynthia Dearin About Communication

Communicator

Play Episode Listen Later Sep 26, 2018


Cynthia Dearin’s resume is lengthy enough to require its own filing cabinet. With nearly 20 years experience in international business, she’s also been a diplomat for the Australian government, a consultant in Iraq, and a teacher. Now, Cynthia is managing director of Dearin & Associates, an international business consultancy that looks to help businesses access new and exciting opportunities in emerging markets — all while utilizing the power of cultural understanding and empathy. On the show, Cynthia shares some of her stories from Iraq, how her fluency in Arabic gained her a host of opportunities across the world, and why understanding another culture — rather than criticising it — is so important. In this episode, we also chat about: How Cynthia (unexpectedly) ended up in the Middle EastCommon misconceptions about Middle Eastern cultureHow Cynthia became fluent in Arabic The dynamic of being a white woman in the Middle EastHow a tragedy in Iraq forced her to reconsider her prioritiesWhy there are more things that unite people than divide themWhat you can do to become better at understanding other culturesWhy learning a language can change your lifeLinks:Dearin & AssociatesTwitterLinkedIn

Business Legal Lifecycle Podcast
033 - Camels, Sheikhs and Billionaires: How to expand your business overseas

Business Legal Lifecycle Podcast

Play Episode Listen Later Nov 15, 2017 55:12


As part of our larger discussion about how to effectively expand we wanted talk today about taking your business international. To that end we have invited an expert on how to go global. Cynthia Dearin has led a remarkable life working as an entrepreneur overseas. She is the CEO of the International Business Accelerator and has written the best-selling book Camels, Sheiks and Billionaires. She has worked in the Arab world for many years both as a diplomat and a management consultant. Cynthia initially worked as a diplomat including a four year stint in Iraq during the worst fighting there between 2006 and 2010. She says that her time there hugely helped her to develop the skills to solve problems under extreme stress. She returned home to her native Australia and worked with the Arab Chamber of Commerce. It was in that period that many foreign companies were trying to expand into the Middle East with little to no success. In 2012 she created Dearin and Associates to help change that. Her goal is to help small businesses to expand into new markets around the world.

SME Radio
ACBC | Episode Seven: Cynthia Dearin, Dearin & Associates

SME Radio

Play Episode Listen Later Mar 3, 2017 22:00


Part 1: On this episode of ACBC Stacey talks to Cynthia Dearin, Managing Director of Dearin & Associates, an International Trade Consultancy that specializes in the Middle East and North Africa (MENA) regions. Cynthia is an author, keynote speaker and communications expert. Cynthia talks about her experiences travelling to the Middle East as a Management Consultant Diplomat. Have you ever gone to work wearing a bullet proof vest? Take a listen to Cynthia’s story to find out more. Part 2: Cynthia continues to talk to us about opportunities in China, feedback from clients and why Cynthia decided this would be a valued addition to her business so she could round out and help more clients. Follow the link for more information http://smeradio.com.au/acbc-episode-seven/