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15 episodes with rich thau
2 episodes with rich thau
4 episodes with rich thau
2 episodes with rich thau
2 episodes with rich thau
2 episodes with rich thau
4 episodes with rich thau
March 21, 2025 ~ A significant number of swing voters in Michigan who previously supported Donald Trump now disapprove of his performance, signaling a shift in sentiment. President of Engagious, Rich Thau, joins Guy and Jamie to discuss a recent focus group that revealed voters' disapproval towards President Trump's actions primarily surrounding inflation.
Rich Thau joins the podcast again, following his focus group of Arizona voters who voted for Biden in 2020 and Trump in 2024. There are a number of surprises – mostly that all of them are very happy with Trump and how quickly he is moving to make change. This is a must listen to anyone who wants to understand swing voters. To learn more go to www.swingvoterproject.com Follow Light Beer Dark Money on Facebook: https://www.facebook.com/LightBeerDarkMoney/ Follow Light Beer Dark Money on Instagram: https://www.instagram.com/lightbeerdarkmoney/ Follow Light Beer Dark Money on Twitter: https://twitter.com/LBDMshow Follow Light Beer Dark Money on Linkedin: https://www.linkedin.com/company/light-beer-dark-money/ Link to the Light Beer Dark Money Blog: https://lightbeerdarkmoney.com/hypocrisy-and-the-aoc-oh-sandy/
January 28, 2025 ~ Guy and Jamie talk with Engagious president Rich Thau about his focus group on swing voters who voted for President Biden in 2020 and President Trump in 2024, and their thoughts on the presidential pardons last week.
November 4, 2024 ~ Guy, Lloyd, and Jamie talk with Rich Thau, moderator of the '2024 Deciders Focus Group,' about his final focus group before Election Day, spotlighting Nikki Haley supporters, and if they'll vote for Donald Trump, Kamala Harris, or a third party candidate.
October 28, 2024 ~ Rich Thau, president of Engagious, moderated another panel in the '2024 Deciders Focus Group,' with voters who plan to vote next week, but didn't participate in the 2020 election. Guy and Jamie talk with Thau about who the absent voters will support this fall.
September 18, 2024 ~ Vice President Kamala Harris impressed a small group of swing voters in Georgia who watched last week's debate, but she still has work to do with some voting blocs. Guy, Lloyd, and Jamie talk with Rich Thau, moderator of the '2024 Deciders Focus Group' about the race to the White House!
August 13, 2024 ~ Guy, Lloyd, and Jamie talk with Rich Thau, moderator of the '2024 Deciders Focus Group,' about how Wisconsin swing voters feel about Vice President Kamala Harris replacing President Joe Biden in the presidential race, and their thoughts of the Democratic ticket calling Republicans 'weird.'
July 29, 2024 ~ A new focus group of a key set of swing voters who supported Nikki Haley in the 2024 primaries spotlights how undecided voters are between Donald Trump and Kamala Harris. Guy talks with Rich Thau, the moderator of the "2024 Deciders Focus Group," about what will determine who the swing voters vote for in November.
A huge portion of the American public doesn't like its choices this presidential cycle. So what will those voters do when they get to the ballot box? NPR partnered with Rich Thau of Engagious and Sago to put together focus groups and hear from them directly. This episode: White House correspondent Deepa Shivaram, political correspondent Susan Davis, and senior national political correspondent Mara Liasson. This podcast was produced by Jeongyoon Han, Casey Morell and Kelli Wessinger. Lexie Schapitl was the story producer. Our editor is Eric McDaniel. Our executive producer is Muthoni Muturi. Listen to every episode of the NPR Politics Podcast sponsor-free, unlock access to bonus episodes with more from the NPR Politics team, and support public media when you sign up for The NPR Politics Podcast+ at plus.npr.org/politics. Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy
Full Hour | In today's second hour, Dom welcomes in Rich Thau, President of Engagious, the industry leader in scientifically testing and refining the effectiveness of business and issue-advocacy content, moment-to-moment, to hear the expert's thoughts on what will play best in swing states strategically prior to the 2024 Presidential election. First, Dom asks Thau about his thoughts on the newly announced TikTok ban, asking the political implications on the stances of politicians speaking out against the ban. Then, Thau tells that he's fresh off a session with swing voters where he asked Wisconsinites whether they think of Aaron Rodgers favorably as a potential Kenney Vice President choice. Then, Dom continues discussing political strategy in swing states, asking listeners how heavy they think the fallout from Coronavirus will play in electing our next leaders. Dom tells that Aaron Rodgers has faced some criticism after news broke that Robert Kennedy Jr. is considering the NFL Quarterback as his Vice President. (Photo by Chip Somodevilla/Getty Images)
Dom welcomes in Rich Thau, President of Engagious, the industry leader in scientifically testing and refining the effectiveness of business and issue-advocacy content, moment-to-moment, to hear the expert's thoughts on what will play best in swing states strategically prior to the 2024 Presidential election. First, Dom asks Thau about his thoughts on the newly announced TikTok ban, asking the political implications on the stances of politicians speaking out against the ban. Then, Thau tells that he's fresh off a session with swing voters where he asked Wisconsinites whether they think of Aaron Rodgers favorably as a potential Kennedy Vice President choice. (Photo by Getty Images)
In this episode, Kyle Kondik and Carah Ong Whaley discuss the recent Nevada caucus and primary results and dive into the potential impact of ticket-splitting in down-ballot House of Representatives elections this year. Rich Thau, president of Engagious, also joins Carah, Tyler Busch, Zoe Shook, and Etienne Ouellette to discuss focus groups with voters in key states for the 2024 elections. The 2024 Deciders is a project with Sago and Syracuse University's Institute for Democracy, Journalism and Citizenship, In the presidential elections The Race for the House, Part One The Race for the House, Part Two Engagious - 2024 Deciders
Sean talks to Rich Thau from SwingVoterProject.com about a recent focus group he conducted in Arizona with swing voters. No one is happy with the choices they have - and it will be a potential shock to the system depending on how they cast their vote next year. This wide ranging discussion is a must listen if you care about Presidential politics or the AZ Senate race next year. Follow Light Beer Dark Money on Facebook: https://www.facebook.com/LightBeerDarkMoney/ Follow Light Beer Dark Money on Instagram: https://www.instagram.com/lightbeerdarkmoney/ Follow Light Beer Dark Money on Twitter: https://twitter.com/LBDMshow Follow Light Beer Dark Money on Linkedin: https://www.linkedin.com/company/light-beer-dark-money/ Link to the Light Beer Dark Money Blog: https://lightbeerdarkmoney.com/hypocrisy-and-the-aoc-oh-sandy/
This week on Facing the Future we talk with Rich Thau, President of Engagious, a leading firm in scientifically testing and refining the effectiveness of business and issue-advocacy content. The firm has been conducting a series of focus groups across the country with people who voted for Trump in 2016 and for Biden in 2020. What these key voters have to say will help determine who wins the 2024 presidential race. Then, we'll get the latest from Capitol Hill on whether Congress can avoid a shutdown on October 1st.
This week on Facing the Future we talk with Rich Thau, President of Engagious, a leading firm in scientifically testing and refining the effectiveness of business and issue-advocacy content. The firm has been conducting a series of focus groups nationwide with people who voted for Trump in 2016 and for Biden in 2020. What these key voters have to say will help determine who wins the 2024 presidential race. Then, we'll get the latest from Capitol Hill on whether Congress can avoid a shutdown on October 1st.
Rich Thau is the sole conductor of monthly swing voter focus groups in presidential battleground states. He has advice for both Biden and Trump.
August 24, 2023 ~ Rich Thau, President of Engagious & Moderator of the Swing Voter Project, talks with Guy Gordon and Lloyd Jackson about the first Republican presidential debate, and how Iowa voters might react to some of the candidates. Photo: Mike De Sisti ~ USA Today Network
April 20, 2023 ~ Rich Thau, President of Engagious & Moderator of the Swing Voter Project, talks with Guy Gordon about the latest focus group that suggests Republicans could be hurt by the restriction of reproductive rights.
April 20, 2023 ~ Full Show. Maya McGuineas, President of the BiPartisan Committee for a Responsible Federal Government discusses House Speak Kevin McCarthy's plan to raise the debt ceiling. Rich Thau, President of Engagious and Moderator of the Swing Voter Project recaps his latest focus group on some hot button issues. Senior News Analyst Chris Renwick on Legislators debating approval of a $2.3 billion plan to build a Chinese owned EV component factory in Big Rapids. Senior News Analyst Lloyd Jackson has an update on Detroit's plan to curb violence in the city and State Senator Jeff Irwin discusses his bill that would classify college athletes and research assistants as public employees.
To effectively reach your target audience, it is crucial to communicate a shared set of values. In this episode, Dr. Jason Altmire talks with Rich Thau of Engagious about how the use of dial testing focus groups and in-depth interviews can help create a message that resonates with your audience. Rich is the President of Engagious, a company that helps trade associations and advocacy groups with message testing and message refinement. Rich discusses the Swing Voter Project and why people lack information about current events. He also examines who swing voters want to see in the 2024 presidential election. To learn more about Career Education Colleges & Universities, visit our website.
Rich Thau, President of the research firm Engagious, talks with Michael about a controversial proposal from the Federal Trade Commission that could affect millions of American workers, regarding the use of non-complete clauses and contracts. Original air date 25 January 2025.
Rich Thau of the “Swing Voter Project” and Engagious joins Chris and Sean for the THIRD time to revel and celebrate his ability to predict the future! While polls were predicting a Republican rout of Democrats in the 2022 midterms, focus groups conducted by the SVP were more subdued and sober about the possible outcomes. Chris and Sean eat a little crow as Rich shares his focus group insights and PREDICTS what might be in America's uncertain political future. #Faith #Freedom #FreeEnterprise Follow Light Beer Dark Money on Facebook: https://www.facebook.com/LightBeerDarkMoney/ Follow Light Beer Dark Money on Instagram: https://www.instagram.com/lightbeerdarkmoney/ Follow Light Beer Dark Money on Twitter: https://twitter.com/LBDMshow Follow Light Beer Dark Money on Linkedin: https://www.linkedin.com/company/light-beer-dark-money/ Link to the Light Beer Dark Money Blog: https://lightbeerdarkmoney.com/hypocrisy-and-the-aoc-oh-sandy/
Rich Thau of Engagious and the Swing Voter Project, returns to the show to shed light on various polling and independent voter attitudes in various swing states - including Arizona. Follow Light Beer Dark Money on Facebook: https://www.facebook.com/LightBeerDarkMoney/ Follow Light Beer Dark Money on Instagram: https://www.instagram.com/lightbeerdarkmoney/ Follow Light Beer Dark Money on Twitter: https://twitter.com/LBDMshow Follow Light Beer Dark Money on Linkedin: https://www.linkedin.com/company/light-beer-dark-money/ Link to the Light Beer Dark Money Blog: https://lightbeerdarkmoney.com/hypocrisy-and-the-aoc-oh-sandy/
June 20, 2022 ~ Rich Thau, President of Engagious & moderator of the Swing Voter Project, talks with Guy Gordon about the results of his focus group on voters who backed President Trump in 2016, then President Biden in 2020.
June 20, 2022 ~ Full Show. Rich Thau, President of Engagious and moderator of the Swing Voter Project on his conversation with swing voters on Jan 6th, inflation and gas prices. Dustin Walsh from Crain's discusses the staffing challenges hospitals continue to face. Senior News Analyst Marie Osborne recaps airline troubles over the past weekend. Swimming governing body makes decision on transgendered athletes. Rocky Raczcowski, Chairman of the Oakland County Republican Party and Lt. Colonel in the US Army breaks down the latest in Ukraine and Sports Analyst Steve Courtney discusses the US Open.
Today we're joined by Rich Thau, president of Engagious, a leader in dial test focus groups that shape messaging and strategy around corporate and issue advocacy projects. For the last 20 years, Rich has been in the room helping clients test, refine, and improve the content they create to persuade voters, customers, viewers, and even jurors. In our conversation today, we discuss the dial testing process, what swing voters think, and how to ask better questions. The Business of Politics Show, hosted by Eric Wilson, is a production of Startup Caucus, an investment fund and incubator for Republican campaign technology.Visit StartupCaucus.com to learn more.
Rich Thau is a nationally-known and highly sought after research expert who leads the Swing Voter Project. Since 2019, Thau's work with the Swing Voter Project has been featured in national news outlets and provides important insights on what swing voters are thinking. In this episode, Thau talk about why traditional polling and conventional wisdom usually get it wrong when trying to understand what is arguably the most important voter block in each election. Listen to full episodes of Light Beer Dark Money on Spotify, Apple Music, or Youtube. Access them directly on the apps or access through our website: lightbeerdarkmoney.com Follow Light Beer Dark Money on Facebook: https://www.facebook.com/LightBeerDarkMoney/ Follow Light Beer Dark Money on Instagram: https://www.instagram.com/lightbeerdarkmoney/ Follow Light Beer Dark Money on Twitter: https://twitter.com/lbdmpodcast?lang=en Follow Light Beer Dark Money on Linkedin: https://www.linkedin.com/company/light-beer-dark-money/ Link to the Light Beer Dark Money Blog: https://lightbeerdarkmoney.com/hypocrisy-and-the-aoc-oh-sandy/
December 17, 2021 ~ Full Show. Chris Renwick in for Guy. Rich Thau of Egnagious research reveals swing voters' thoughts on a number of issues after a focus group. Senior News Analyst Lloyd Jackson reports on a federal corruption bust that got a former DPD detective arrested. Senior News Analyst Marie Osborne discusses school threats made on Tik Tok. John Prosser, Vice President of Health Partners Homecare talks about a $25 million fund for accident victims that's not being used properly. Former Chairman of the Republican National Committee Saul Anuzis on trying to get national popular vote on the state ballot in 2024 and Jeffrey Morenoff, Professor at University of Michigan discusses the study he took part in that shows Detroit was undercounted in the 2020 census.
December 17, 2021 ~ Rich Thau, President of Engagious Research tells Chris Renwick about the focus group of swing voters he conducted and where they came out on some hot button issues.
November 15, 2021 ~ Rich Thau, President of Engagious & moderator of the Swing Voter Project, talks with Guy Gordon about President Biden's infrastructure deal having no impact with swing voters.
November 15, 2021 ~ Full Show. Rich Thau, President of Egnagious and Moderator of the Swing Vote Party discusses swing voters' views on the infrastructure bill. Professor Gary Wolfram on the Biden administration's confusing stance on inflation. Senior News Analyst Marie Osborne with an update on the 17 missionaries kidnapped in Haiti. Senior News Analyst Chris Renwick discusses a major employer giving people the opportunity to decide whether to return to in person work or stay remote and Attorney Kevin Sutton discusses the statewide spike in suspension at local schools.
Rich Thau of Engagious, talks to Michael about his latest swing voter focus group, with reactions to ideas that are being put forward in the latest rescue package in Congress, including child tax credits. Original air date 18 October 2021
This week on Facing the Future we look at what's on the minds of swing voters with Rich Thau, President of Engagious, a firm that has been conducting focus groups across the country with people who voted for Trump in 2016 and for Biden in 2020. Then we'll talk with Concord Coalition Chief Economist Steve Robinson about his new issue brief on the uncertainties of projecting costs for major new programs and why some of the projections in President Biden's budget might understate the potential costs.
This week on Facing the Future we look at what's on the minds of swing voters with Rich Thau, President of Engagious, a firm that has been conducting focus groups across the country with people who voted for Trump in 2016 and for Biden in 2020. Then we'll talk with Concord Coalition Chief Economist Steve Robinson about his new issue brief on the uncertainties of projecting costs for major new programs and why some of the projections in President Biden's budget might understate the potential costs.
In this segment from latest edition of the show, Pollster Rich Thau talks about the long-term Swing Voter Project he's been working on since 2019. Hear the full show on Apple Podcasts, Spotify, Google, etc!!
In this segment of the shwo, Rich Thau explains the message testing he's done on energy, climate in the last-seven years.Hear the full show on Apple Podcasts, Spotify, etc.!!
From a segment of this week's show, Rich Thau's advice to those working to convince others of the need to act on climate change.Hear the full "EcoRight Speaks!" on Apple Podcasts, Spotify, etc.!!
On this edition, pollster Rich Thau has done extensive message testing on a variety of issues, including clean energy and climate change over the years.Thau, a public opinion strategist and President of the company Engagious, stops in to share with host Chelsea Henderson what he's learned over the years, some words that work, some words/phrases that don't work and more!Hear it all on the latest "EcoRight Speaks!" and make sure to subscribe/review us on Apple Podcasts, Spotify, Google, etc.!!
March 19, 2021 ~ Rich Thau, President Engagious on their latest focus group highlighting a number of issues, including the influx of migrants at the southern border
SHOCK POLL: Over Half of Americans believe second civil war is coming and are prepping and NYT Writer Says 2nd Civil War Is COMING SHOCK POLL: Over Half of Americans believe second civil war is coming and are prepping for unrest. CNN Anchor SHOCKED When NYT Writer Says 2nd Civil War Is COMING Unless Trump Wins In A Landslide. SHOCK POLL: Over Half of Americans believe second civil war is coming and are prepping for unrest https://youtu.be/9-9jUexw3W8 Glenn Beck Are you preparing for potential, coming unrest? If so, you're not alone. A shocking new poll — part of the “Back to Normal Barometer” survey — reveals that OVER HALF (62 percent) of respondents believe America is heading towards a second Civil War. And, according to the poll, 52 percent of those respondents are prepping for it by stockpiling food and other essentials. Even moderates believe major unrest is coming, too. Rich Thau, president of one of the firms associated with the poll (Engagious), said “this is the single most frightening poll result I've ever been associated with.” He's right; in this clip, Glenn reveals more statistics found that truly are frightening. ► Click HERE to subscribe to Glenn Beck https://bit.ly/2UVLqhL ►Click HERE to subscribe to BlazeTV: https://www.blazetv.com/glenn Connect with Glenn on Social Media: http://twitter.com/glennbeck http://instagram.com/glennbeck http://facebook.com/glennbeck CNN Anchor SHOCKED When NYT Writer Says 2nd Civil War Is COMING Unless Trump Wins In A Landslide https://youtu.be/Aa4W4Me_dBU Tim Pool CNN Anchor SHOCKED When NYT Writer Says 2nd Civil War Is COMING Unless Trump Wins In A Landslide. Thomas Friedman warned that unless Trump wins there will be a civil war, but then says vote for Joe Biden. Democrats and mainstream media have been continually warning of a 2nd American Civil War. The weirdest thing is that they say Trump won't accept the results of the election while Hillary Clinton tells Joe Biden not to concede under any circumstances and in a war game Democrats even threatened to have western blue states secede from the Union. Perhaps this is just an attempt to scare people into voting. If it is, it makes no sense to warn of a civil war if Biden wins. #Democrats #Trump #Republicans SUPPORT JOURNALISM. Become a patron at http://www.timcast.com/donate Contact - Tim@scnr.net My Second Channel - https://www.youtube.com/timcastnews Podcast Channel - https://www.youtube.com/TimcastIRL Merch - http://teespring.com/timcast Make sure to subscribe for more travel, news, opinion, and documentary with Tim Pool everyday. Amazon Prime 30 day free trial - http://amzn.to/2sgiDqR FOLLOW ME Instagram - http://instagram.com/Timcast Twitter - http://twitter.com/Timcast Minds - http://Minds.com/Timcast Facebook - http://facebook.com/Timcastnews Bitcoin Wallet: 13ha54MW2hYUS3q1jJhFyWdpNfdfMWtmhZ
The conventional wisdom on this fall's election is that it once again will come down to a handful of voters in a handful of states. “This is a game of small numbers,” says longtime Republican political strategist Rick Wilson. “Going out there and hunting down these small pools of persuadables is critical because we're in an Electoral College game.” Wilson is author of Running Against the Devil: A Plot to Save America from Trump--and Democrats from Themselves, and one of the co-founders of the Lincoln Project, a political action committee of renegade Republicans dedicated to defeating Donald Trump and Trumpism. “There is a price tag in terms of lives and in terms of our economy,” Wilson says, “and we're going to articulate that in the ways that as former Republicans we're very skilled at.” But could this election be more a referendum on the current president? And could it be determined by more than a handful of voters in a few battleground states? “I would rather focus on people who have skin in the game, pun intended, and who are ready to hit the pavement,” says journalist Tiffany Cross, author Say It Louder! Black Voters, White Narratives, and Saving Our Democracy. Cross believes that issues and policy are especially important to voters in marginalized and disenfranchised groups “because these … communities are overly impacted. So they can't afford to not pay attention to policy.” And yet for some voters, at least at the presidential level, the election does come down to personality. “Are they Coke or are they Pepsi? They're both,” says Rich Thau, president of the communications firm Engagious. “They can vote for a D or vote for an R depending upon who attracts them more.” For the past 15 months Thau has conducted focus groups with swing voters in key midwestern districts – and concern for climate is not among the characteristics that stand out about these voters. “Climate change is not a top-tier issue for these swing voters,” notes Thau. “It kind of falls in the middle between not being a hoax and not being an emergency.” Additional Interview: Alex Cruz, an undecided voter from Temple Terrace, FL. Learn more about your ad choices. Visit megaphone.fm/adchoices
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