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ITS FRIYAY! FRIDAY! Its the shits and giggles; the little bit of immature yet respectable humor and sunshine in your dark day or maybe your extra light in your joyous day....none the less ITS ME! I hit record! I am in a fun and great mood and wanted to talk a little bit. NO huge structure but laughs, THE BEST BACKGROUND MUSIC! Poetry, ad failed game of one word association. APPARENTLY It's not fun with only one person.  May this episode make you smile, and resonate with you. Again It's not too deep yet filling like a good old Peanut butter and Jelly Sandwich. Twitter @LosLounge        Instagram @LosLounge_podcast   Shout out to ANCHORFM Shout out to BullhornFM and all the hosting platforms.  --- Send in a voice message: https://anchor.fm/los-reyes101/message

Welcome to Finance and Fury, the Furious Friday edition. In this episode, I want to look at a core concept of economics – the need for monetisation/value of objects for them to exist – that is – that profits are a factor that help to maximise most outcomes in society This comes back to the very concept of a free market versus socialism – Profits or placing value on things is often pointed to as an evil of the free market – there are some merits to this – especially when looking specifically how the modern financial system is structured The financial systems quest for never ending profits has created a lot of risk – leading to economic ruin when bubbles pop This can often be conflated to include the profit drive of a sole trader, or someone who owns a small business – hence all drives for profit can be painted as selfish or evil However - in this episode I want to argue the opposite point – that profits or monetization is the very key to a functioning society – and often leads to the best and most ethical outcome – when compared to those taking equality of outcome as an ethical standing in modern society This focus will be mainly on the free market side – not the centrally planned side to the economy – such as banking/lending – or BIS economic policies But it will be focused on incentives – as profits or earning an income provide an incentive to humanity to strive for more   To start with – we will look at the recent PETA protests at the Melbourne Cup For those outside of Australia – we have a major race every year – called the race that stops a nation – Happens on the first Tuesday of November every year – so this happened last week by the time this comes out At this event – there were protestors – advocating against the horse racing industry – saying that it was cruel You might think that it is cruel – racing horses – if a horse breaks a leg – it often has to be put down But in relation to horses - Think about how far we have come as a society – What did horses used to be used for? – they were an essential part of most every day activities - Transportation – they were used to get around – either for wealthy individuals – or for merchants for transportation of goods from village to village – could carry carts and many times the number of goods a person could Force multiplier in production/agriculture – they could be used to lift heavy items – in construction through pully systems or for ploughing a field – at a much quicker pace than what we are able to War – one of the major forgotten points in history – horses were a major tool in warfare – where if you didn’t have cavalry – and your opponent did – you were at a massive disadvantage Horses were essential – they helped to maximise utility – in other words – they helped the value maximisation that could occur – both at the individual or industry level – which increased economic output and the utility of society For transportation – they could get your around quicker than walking – hence they save time – maximising utility When used in industry or in agriculture – they could help to lift heavy items, work ploughs on the field – much better than what humans could do In war – they were a force multiplier – much better to have mobility on calvary for flanking, or charging to break an enemy, as well as inflicting casualties on the route – so they maximised the utility of the rulers in their probabilities of winning a battle in the medieval periods – the Mongols were the best example of this – able to conquer all the way into modern day Europe – around Prague on the back of a horse – didn’t matter if they were outnumbered – horses certainly maximised their utility – ironically provided one of the sources for their demise as well with the fermented (i.e. alcoholic) horse milk – but even in WW1 cavalry was still used but what happened? Industrialisation happened – by industrialists in the quest for profits – previously – being a horse breeder – or horse merchant was quite a profitable trade – demand and supply – there was often a massive demand for horses – whilst their supply was in limited supply – so they were often well cared for – a farmer could only normally afford one horse – hence they took great care of the animal However - Individuals over time came up with innovations to make horses obsolete from the activities that they used to provide additional value to the owner Transportation – James Watt help to industrialise the stream engine – used in trains for mass cross country transportation, Samuel Brown in 1823 helped to invent the first internal combustion engine, later redesigned by many – then provided on mass by Henry Fords Model T by the early 1900s. For industry – there have been many individuals and companies that have come up along the way – all enterprising individuals – in search for profits - to get us to where we are today No different to the horse breeders or merchants of the past – where they would increase the stock of horses in an effort to profit – hence they help to increase the supply of horses – helping the growth of economic output to occur – not just to them through profits – but those that could buy a horse to help them in their own efforts – transportation, farming, in industry, or even war – as conquest by rulers used to be a useful means of wealth accumulation But at every stage of innovation – horses got left behind – something more profitable came along Riding a horse into a row of soldiers, or riding on horseback to go from city to city might sound antiquated when compared to today’s standards – but it was for profit and through innovation that horses were no longer needed for these tasks So in a way – if you view it from PETAs point of view – innovation and the aims of profit maximisation helped to save many horses from dying in war - or going lame in the fields But what happened to the horse population over the years – well it declined So out of all of these innovations that have replaced horses – what did this lead to? Less horses – They are now used mainly in recreation – i.e. riding them for leisure or for sporting events – like the Melbourne cup The question is - what happens if racing events cease? – say protestors get their way – that horse racing events cease world wide – what happens to horses? Their populations go down – those horses that are now currently prized – in other words – valued to the tune of tens of thousands of dollars to many millions of dollars – no longer have this value attached to them If this value gets removed - then again, what happens to these animals? They are not likely to be cared for as well as they currently are - The real world is not black and white – there are pros and cons to everything – This is where only focusing on a pro can often lead to major cons – if the aim is to save the lives of horses – and the method is to ban horse racing – then are these PETA protestors going to buy these horses once they can no longer race? or at the very least take care of them on an ongoing basis? Adopting a greyhound is much easier than adopting a horse Would they have the resources to do so? And would this lead to a better or worse life of these horses? In addition – would the worlds population of horses continue to decline It is sad when a horse is put down – but again – life is not black and white – we see one horse put down each year in a row at the Melbourne cup – but would any of these horses have a life unless they were there to race? These horses have a pretty good life – and are well taken care of - here the argument can come in that humans are forcing horses to race – against their will – this is a point I have no idea on – We cannot communicate with a horse – to ask it what it would like to do – from my personal experiences with horses – they get a little antsy when they are confined and like to get out for a run – whether this is the same as being raced professionally – I have no idea – I cannot talk to horses – but they do get well cared for This is where due to horses having a monetary value attached to them for the most part – especially for racing horses – these racing horses sell for millions of dollars – the most expensive horse sold for around $100m AUD – or about $70m USD – is a little different for domestic horses – kept for pleasure   Thinking about another example – what has been the most successful strategy for the conservation of rare/endangered species? The answer is - Hunting in game reserves – through the monetisation of these animals – creates incentives – and at the core concept of economics – it is all about incentives – humans do little without incentives Through the monetisation of protecting these animals – for others to hunt – it actually allows the reinvestment of funds – where the Profits go into the conservation Due to a monetary value being placed on these animals – people are incentivised to take care of them – protect them from illegal poachers – and help to increase their numbers This system helps with population management as well – There was the case with Cecil the lion – through the anthropomorphism – putting human traits into animals through Disney movies – people feel sorry for the lion being shot – but this lion in question was past breeding age – and was killing younger males – so if the question is to help maximise the population – is it not best that this animal that is nearing the end of its life – that killed two male cubs that would go on and help to increase the population – be removed from the population? It might sound harsh – but the meat from the lion went to feed the local African population – the money went back into the preservation of these animals - Again - It might sound callus or harsh – but it is reality – for policy to work – or for any decision to be made- it needs to be based around reality – just not hopeful or wishful thinking We could all come up with how we want the world to work – in wishful thinking – but reality is harsh – Hence – the free market often does come up with optimal solution – these are by no means perfect – but optimal is far from perfect – it is simply the best solution to hard problems If the government was to legislate that these animals are protected – by law – they are protected from being killed – does this mean that their populations would increase and that nobody would kill them? From observations – it doesn’t – poachers are operating outside of the law – hence they don’t care what the government says – their incentives are to kill the animal regardless – it is the same for anything that is made illegal by governments – if people want it – they can often get it through black markets Under this situation - The only way to protect these animals is have the government try to enforce these laws – however they often lack the flexibility and ability to do this – especially in a lot of African nations – so the poachers run rife and the policy is not enforceable But all of a sudden – if individuals or companies can monetize these animals – through having them on game reserves – for tourists to come and see and once these animals get too old to breed and become a danger to the other population of animals – they can sell a ticket for hunters – then the populations of these animals actually increase – through the incentives of those in charge of the game reserves to protect these animals as well as take care of the population management – i.e. taking out the non-breeding males who kill younger cubs due to territorial issues Is this moral – well many people will say that it isn’t – but does it work? As far as maximising the populations – well it technically does Might not like it – but the economics and incentives of these policies creates a situation where the free market can often provide the optimal solution – through incentives Trying to legislate these issues through a lens of morality can lead to a much worse outcome – say you ban horse racing, or you ban hunting – it leads to unintended outcomes There are always Orders of consequences – the first might sound great – that you ban horse racing – or hunting lions – mission accomplished – but the second order of consequences let alone the 10th may see the populations decline massively – so if the intent is to save these animals – well these bits of legislation would fail massively – as it would result in a declining population – but at least those who forced the issue could feel good about themselves, right? In my view - the Outcome surrounding a lot of these issues is more important than the positions of morality that a lot of these groups propose – as by making a policy based around a moral argument – this can lead to an immoral outcome – in other words less horses or animals – when compared to their positions of having these animals be set free – where they may actually face a worse death and their populations decline Decisions not based on morality can often lead to bad results – especially around equality – you have too look at outcomes from a lens of incentives – otherwise the intent can lead to worse outcomes – Don’t get me wrong - Being ethical should be applauded – but a lot of these polices should stop at home – You shouldn’t try and force morality on society – this is what dictators do – as everyone’s morality is different We are all different – what is moral for one person is immoral to another – The WEFs morality is to control all economic interactions – the UNs morality it to help reduce CO2 emissions – but the most effective method of this would be to reduce the worlds population They have the policy of global immigration from third would nations to first would nations – but under this the CO2 emissions PP would increase by 10 times per person – so they technically hold contradictory policies Increasing immigration whilst at the some time they want to reduce the CO2 emissions per person   So in summary - who’s morality do we work with? Yours, mine, PETA’s? Following each will have an effect – and maybe not the best effect on society – or on the horse population The answer is to follow incentives – which can often lead to optimal solutions Or alternatively – if you are trying to enforce morality – try leading with incentives – this is not the same as disincentives – the government gets this confused – punishing people doesn’t work as well as allowing people to help maximise their own utility Thank you for listening to today's episode. If you want to get in contact you can do so here: http://financeandfury.com.au/contact/

Sean and Joey talk Suns, Blazers, Access Journalism, Win Or Go Home Basketball & Who the most obscure player they remember is and why! It's a great time out!Read our new blog! www.roundballrock.netBuy a T-shirt, Mug, Tote, Sweatshirt, or Covid mask here: https://www.teepublic.com/stores/roundball-rock-the-podcast?ref_id=13068SUPPORT: www.patreon.com/roundrockpodBLOG: www.roundballrock.netTWITTER & IG: @RoundRockPodE-MAIL: RoundRockPod@gmail.comPHONE: 323-682-0342MERCH: https://www.teepublic.com/stores/roundball-rock-the-podcast?ref_id=13068ALBUM: www.roundballrock.bandcamp.comSONG: "What's My age Again? (It's 23)" by Sean Keane See acast.com/privacy for privacy and opt-out information.

“What was that?” She was to have wondered a-mock, that thing that she was now seeing? Was she seeing things where none would have been? Was it her mind playing tricks on her? Again? It's a good idea to get the book and read along since word-play is the order-of-the-day around here. Prev. Next Christmas trivia. Did you know? There are radio stations that play Christmas music all year round and others that take full advantage of the time of year to create a Christmas themed radio station. Read more. Bet you didn't know that! --- Send in a voice message: https://anchor.fm/e-lloyd-kelly/message

Episode 151: Score! Another episode of Kenobi’s Corner! This week, Jonathan takes the Mickey with Eric as he wanted to name all the categories after 90’s hits. A couple are forced but they mostly fit. We do this because one, we love the 90’s, and two, we saw Captain Marvel this week. We eventually get there, so take a chill pill as we review some interesting news stories. Eric Forman gifts the world with a stellar Star Wars Saga trailer, Marvel rumors beyond phase Four and also some lukewarm DC news. We put a bow on it all with this review of Captain Marvel. Booyah! Enjoy! Justify My Love (Cyberpunk 2077) https://youtu.be/hZeuG7jI9mE All 4 Love (Star Wars: Always) https://youtu.be/JdoWJywrOuw I Don’t Want to Miss a Thing https://www.youtube.com/watch?v=blmN_lMJAHk Apprentice https://www.youtube.com/watch?v=Djo_91jN3Pk Shards of the Past https://www.youtube.com/watch?v=Ey68aMOV9gc Under the Bridge (The Trench) https://www.hollywoodreporter.com/heat-vision/aquaman-new-details-revealed-trench-spinoff-1192505 I Want It That Way (Black Widow - Emma Watson) http://www.thathashtagshow.com/2019/03/06/exclusive-emma-watson-headlines-list-of-front-runners-for-female-lead-in-black-widow/ Killing Me Softly (Morbius) https://twitter.com/JaredLeto/status/1102983179659628544 Here Comes the Hotstepper (Blade) https://wegotthiscovered.com/movies/marvel-planning-r-rated-blade-movie-wesley-snipes/ Again (It) https://www.youtube.com/watch?v=gukMGtZoaKk#action=share Gonna Make You Sweat https://www.ign.com/videos/2019/02/28/alien-isolation-digital-series-episode-1 Hero (Shazam!) https://youtu.be/uilJZZ_iVwY Unbelievable https://www.youtube.com/watch?v=oD1vbhicJUY Review: Captain Marvel CAPTAIN MARVEL COCKTAIL Captain Marvel Cocktail Ingredients: 1 1/2 oz. Cherry Vodka 1 oz. Gold Tequila 1 oz. Orange liqueur (I prefer Cointreau or Grand Marnier) 1 tsp. Grenadine 3 oz. Cranberry juice Mint Cherries Ice Directions: Fill your glass 3/4 of the way full with ice. In a cocktail shaker, add 3–4 pieces of ice, vodka, tequila, orange liqueur, and Grenadine. Shake vigorously. Top off with cranberry juice. Garnish with mint and cherries. Enjoy! Find us on: Instagram: https://www.instagram.com/kenobiscorner/ Facebook: https://www.facebook.com/kenobiscorner/ Twitter: @kenobiscorner https://twitter.com/kenobiscorner SoundCloud: https://soundcloud.com/kenobis-corner Youtube: https://www.youtube.com/channel/UCM9i2PJJvwyRc7XshD1F_3A iTunes: https://itunes.apple.com/us/podcast/kenobis-corner/id1100976667?mt=2

Erica Wright is the founder of U FIRST, INC., a charitable organization dedicated to serving the homeless with the basic necessities in efforts to restore their dignity and help them to lead a healthy and whole life. For more about Erica and U First. Read more about The Passionistas Project.   FULL TRANSCRIPT: Pop Culture Passionistas: [00:00:00] Hi and welcome to The Passionistas Project Podcast. We're Amy and Nancy Harrington and today we're talking to Erica Wright founder of the nonprofit organization U First Inc., a charitable organization dedicated to serving the homeless with the basic necessities in an effort to restore their dignity to lead a healthy and whole life. So please welcome to the show Erica Wright. Erica Wright: [00:00:21] Hi. Thank you guys so much for having me. I am just excited to be here, excited to talk about what we're doing with U First and our journey of homeless love. Pop Culture Passionistas: [00:00:29] What are you most passionate about? Erica Wright: [00:00:32] Right now, I'm definitely passionate about helping the homeless community bringing dignity back to their lives. I've experienced being homeless myself and I know what it feels like to meet someone. Sometimes your ego will allow you not to want to reach out to people. And so I just had a great group of people around me supporting me who pour it back into me even in the time of need. And s o the spirit has never left me. And even at a young age I've always felt like we could always do more because of the things that we have and so it's just been a passion of mine and to just give back to those in need. Pop Culture Passionistas: [00:01:04] How does that translate into what you do for a living? Erica Wright: [00:01:07] We do so many things that you U First. The passion is just not for our homeless community but as for those who are in need. So, it could be our children, who are in need with school supplies. Food. But my passion of helping the homeless community by keeping them clean is to put together these love acts we call them and they're just simple necessities of life like a washcloth, toothbrush, toothpaste, the things that we take for granted. And so it packaging these items and giving those to the people in need whether they're in shelters or under the bridge. I have a phrase of I believe everyone has a seat at the table. So Why not be able to get up in the morning and feel that love and sense of belonging, just from a small kit like a love bag. And that's truly my passion to do that. Put a smile on someone's face. Pop Culture Passionistas: [00:01:52] How did that journey start? What was the seed of the idea to start doing this and how did it develop? Erica Wright: [00:01:56] About 10 years ago, I saw this lady under the bridge, literally using a bottle of water to wash her hair. And It was cool that morning and I could see the steam coming from her head and it never left my spirit. I went through a bad breakup and I knew that I had a purpose and a passion and I needed to birth something. And so, August the 7th, 2014, I woke up from a dream and God had given me a vision. And I was like Paul, I just wrote out all of the things that were going to come forth with helping people and the name U First came about. And so, I didn't know what it was going to look like I didn't have any money and didn't have any credit and I had a blueprint. So, I heard this whisper, truly from God to use social media. And so what I would do, I spoke at Sunday school about my passion and my dream and my vision and two ladies from Sunday school started bringing hygiene items for the love bags. So I was able to put the kits together and that's how it started. So once people started getting engaged, with it I post it on social media and I would say, "Hey thank you Miss Jackson for donating two tubes of the toothpaste." And It just became contagious people from all over the place, I mean different states would just send items. And it's just been it's been amazing. Pop Culture Passionistas: [00:03:11] Tell us where it started, location wise, and how you've expanded it. Erica Wright: [00:03:16] U First was birthed in Atlanta, Georgia. That's my hometown — born and raised. I have, this year, have been so about 19 different states. I had an opportunity to come to L.A. about three years ago and when I saw Skid Row, I just stood there and I cried. I could not believe that people were living in such deplorable circumstances. Not just people of my age, There were children men and women. It is just heartbreaking to see that. So a part of my journey this year, I wanted to really see what the states for doing, The little cities, different pockets, and what they were doing in their community and that I could bring back to the city of Atlanta and preferrably other places as we continue the journey. So right now our home base is in Atlanta. We work out of a storage unit there and sometimes we may have three storage units depending on the resources that we are able to obtain and put those items together. So We do not only hygiene kits, we do socks, blankets. We have different corporate sponsors, who make sure that we have things that we need to put into our kits. So hopefully next year we will branch out a little bit more in the L.A. area. Our goal is secure RV so that we can travel from different states and bless people at where they are. Pop Culture Passionistas: [00:04:25] Talk about the accomplishments that you were able to make in 2017 and your goals for 2018 and if you've met them. Erica Wright: [00:04:33] So last year we did over 220,000 blankets that were donated from Delta Airlines. So we touch lives in the shelters and people who live under the bridges. Also this year, God gave me a awesome number of a hundred thousand and I was like, "What Am I going to do with that?" And so the goal this year was to do 100,000 hygiene kits. And so to-date, we've done over 85,000 kits. Next year, of course, we have to go. So you know when I take it to the team and I say, "What do we think about 150,000?" I'm sure they're going to say, "Erica go sit down." But we're definitely looking to change more lives. Pop Culture Passionistas: [00:05:11] What do you need to reach your goal? Erica Wright: [00:05:22] We definitely need the resources. We depleted our inventory basically. We drove from Atlanta to New York in October. We did 18,000 kits. That was the largest number, the second drive we did. The first drive we drove from Atlanta to California and we did 11,000 kits. So right now storage is a little strained. We're asking the community to donate those items that we have on our wish list through our website which is ProjectUFirst.org. Again people from different places send items through to our P.O. Box. And so every second Saturday of the month, we come together and put the kids together. So always looking for volunteers, always looking for people who would like to maybe just write encouraging letters to the homeless and we'll put them in the kit as well. And so we have had people from Indiana just send those letters. But We're just always looking for people to get involved and to help give back. And it's U First that's what we do put people first. Pop Culture Passionistas: [00:06:15] Tell us about the Love Lives Here event that you held this fall. Erica Wright: [00:06:18] The Love Lives Here, it came to me of course in one of my awesome dreams about 3:30 in the morning when I wake up and I'm like oh my God, so what does this look like? So part of the Love Lives Here tour is to meet people where they are. One of the things that I've learned with doing this work is that people have a perception of what they think being homeless means and it is a broad, broad statement when you say homelessness. And so for me, I wanted to, again, meet people where they are and show them love where they live. And so that's why we call it the Love Lives Here tour. So again we drove from Atlanta, Georgia to New York City again dispersing over 18,000 hygiene kits. And we stopped in every state. We stepped in every state along the way. We actually had a chance to sit down with CEOs of different shelters to talk about how they got into opening up the shelter and what does it look like for their state — you know the population and so on and so forth. So the Love Lives Here tour, Once we were able to just start taking a journey from when we came from Atlanta to California, it opened up our eyes that this thing is really serious. Like We're experiencing so many of our LGBTQ youth, who run away, Who just don't know how to come out and present. And so these kids need safe places that they can go. But then there is the politics of the whole homelessness situation where, youth or a certain age that some states can't technically have a shelter for them. And so you run into all of these roadblocks when it comes to political this or that. And so I think it's important for us to really just sink into where people live. They are under the bridge and this is their circumstance right now, whether they know to do better, either through mental illness or they want to do better, I just think that we should have the resources to be able to help them where they are. That's why we call it Love Lives Here. We just love people where they were. Pop Culture Passionistas: [00:08:12] Are you finding any politicians along the way that are being super supportive of your mission? Erica Wright: [00:08:19] That is something that I'm still in search of. We do have support in Atlanta. Of course, being raised there I know a lot of people of course use the social media and people just see what we're actually doing in a community has spark some conversation from our city council and those who work close at City Hall. But at the end of the day it's one of these markets, there are a lot of people who are giving back in a city like Atlanta, so it can become saturated and you can kind of sometimes get looked over. I myself talk about doing this work and I am not a heterosexual male, who has a family, who's able to just have that seat automatically at the table and I have found it a little challenging you know presenting as a gay person to be able to kind of tap into other avenues when it just comes to just helping people. And so I would like to see a little bit more support, not just in the homeless communities of the shelters, but those people who are actually, the grassroots organizations who are out on the ground, who are out here every day making sure people are fed and have the simple necessities of life. So, of course, I would love to see more politicians get involved in this effort to help people get off the streets. Pop Culture Passionistas: [00:09:31] Would you ever get into politics yourself? Erica Wright: [00:09:33] It was funny I was just talking about that yesterday. I don't know but I do know when I started this I didn't know what it was going to look like. Now that I'm in it, I'm in it to win. I believe that we all have a fight in this to whatever your justice is whatever that is. And so I won't rule it out to say that I won't rule it out. But if there's something that I'm considering doing I would love to be able to do it from the standpoint from where the people are, from not the inside out but the outside it. And I think that that's what's missing right now in America. We have a lot of politicians that are working this way and not understanding what the people need and hearing the voices of the people. And I think that that was something I would consider. I was started that way. Pop Culture Passionistas: [00:10:21] So you said you're in it to win it. So what would winning look like to you? Erica Wright: [00:10:26] Winning to me would look like every homeless person that I've ever seen liked to come off the street that they would have a place to do that. And oftentimes, even just doing his work this year with the Love Lives Here tour going to different places, we were able to have conversations with different people. We're talking about doctors and lawyers. And we're talking about nurses. We're talking about students. And so there's no face to it. You know it's not about race. It's not about your gender. It's not just about your sexual orientation. It is just that, your misfortune or you know we were just talking about the fires here in L.A. These people now are homeless. The work that we're doing right now is to support people where they are. So in it to win it for me is not where somebody could tell me what I can and can't do. Well I've had people say you can never get grants just for health and hygiene items. Well, I don't believe that. And guess what we need them but we didn't just write off them. But to tell me that I can't do something when I see people who are living in situations that, a lot through no fault of their own, so what's happening is am I supposed to tell someone that you have a bite that I don't have Neosporin for you or if you need something, you're hungry and I don't have food for you. So I believe that just having someone to be able to give those people who are experiencing homelessness what they need, that's why I fight. So I want to win at helping them get exactly what they need, where they are. And I won't allow people to tell me it can't be done because in the last four years we've been able to do it and do it with no grant money so I'm definitely in it to win it. Pop Culture Passionistas: [00:12:06] What can your average person do to help the homeless and also what do we need the politicians to do? What changes need to happen? Erica Wright: [00:12:14] On the home front of the politicians, it's a stroke of a pen is a stroke of a conversation, it's just striking up the conversation at the table with, again, the people who are out doing the grassroots work who are having the conversations, the tough conversations. And then seeing what the people need. For instance, when I first started I was given people on the street luggage and they would say, "Do you have a book bag?" And so you know you identified where they are and what the needs are. And so I think that's the beginning of that — having a seat at the table with the politicians to say, ,"Hey, we're doing the work. Why are you cutting this funding?" Also we have a lot of children who go to school who are homeless. We have to start there as well. If you have kids that are coming and they're not able to eat. They don't have proper school supplies. All of that trickles down back into the homeless community growing because of education, because of lack of jobs, Because of this. And All of that starts with the politicians at the table. And so what we look for in the community to help, I often tell people you don't have to give money, especially if you don't have it. But just that if I'm making a sandwich in the morning maybe I'll make two or you cut off a section of that and just have it on the seat. I mean if you encounter someone, just you know politely ask if they would like something to eat or you can do hygiene kits on the front of your seat, socks, nutritional bars. And that's another part about what we see in the homeless community because they don't get what they need, we see a lot of people who are suffering from diabetes, mental illness, and they're not getting the medication that they need. Just the simple things like maybe clean needles for diabetics. And so again all of that plays a part of someone being whole and healthy so that they can be productive citizens and to get back into society. And you can just start with a hygene kit. Because If you're not able to groom yourself, then the trickle down effect of your health can just be something that can even prolong your ability to get off of the streets and into society. Pop Culture Passionistas: [00:14:16] You mentioned that you've had your own experiences being homeless but what have you learned about a lot of the people that are on the streets that either has surprised you or might surprise people listening? Erica Wright: [00:14:30] I never thought in a million years that I would tell this story. I came from a great home. Two loving parents, sisters and brothers. I'm a barber by trade, so great career. And I just fell into life. And so even through my experience I think the hardest thing for me. Everything was a trickle down effect. I lost my health insurance. I have been diagnosed with bipolar and anxiety. And so I couldn't get my medicine. And so it was just a downward spiral from being here to just here. And so for me it took everything I had, every day, just get up in the morning. And I wanted to commit suicide. I wanted to die. And I got up one morning off the floor in the office where I stayed and I saw this lady sleeping in a cardboard box and it was raining. And so for me God me the vision that Erika you know different from the lady behind you. The difference is you just have a covering over your head. And so in having different conversations with different people knowing my own struggle with mental illness I would say probably ninety-five percent of people who are on the streets have some type of mental disability. I think for me just anyone with a normalcy about themselves and have to experience certain things at some point, battle depression or something like that. And so just having conversations with those people who are in need, you see through that. You see through that wall and see through that barrier because it was you, it was your story. It might not have been this. It might have been that. But at the end of the day you can kind of resonate with where they are and that's how you want people to see you as a person and not your experience of you're just not defined in your location or where you live. So it is very hard to see people who are not able to articulate what they need and where they are based on their mental status. And so this is again where we need the politicians to come in to have that tough conversation. So how do we get someone off the street who has mental illness? How do I identify and how do we not cross that red tape to what we can and cannot do? And I think at some point people have to make a decision because these people are experiencing this. They're walking around in our community and we have a blind eye to it. And I think that we have to do a better job of identifying it and also what can you do legally to get people off the street and get them the help that they need. And I think that's going to be probably one of the challenges that I can see facing you know for anyone a politician or any a grassroot organization because you just can't take someone's rights to take off them the street. Pop Culture Passionistas: [00:17:19] You talked about not feeling motivated when you were battling depression and it seems like what was your lowest point. But now you seem like your boundless energy for this cause. What do you do on days when you don't feel motivated to do it? Erica Wright: [00:17:33] You know to be honest there are a lot of days that I struggle. Depression is real you know. And a lot of people follow my social media and they're like, "Oh my God, Erica, you're always so bubbly so cheery." That's what gets me up in the morning to know that I'm making a difference in someone's life. And the people that have come in contact with U First — the volunteers, the donors, the well wishers — it's justbeen amazing. It's just been an amazing journey. I've met so many different people, who just, they have the same spark. So just to know that they're even putting the kits together and they may not even give it to someone but just the part that they know they have a place in this organization that they can help someone. It's just been amazing. So those are the stories that make me get up in the morning and once I get out of bed and I know that I'm about to go out and feed someone or give out socks or go to a school and speak. Just to inspired someone, that's definitely what drives me to keep moving. And the winning situation, what did it look like if we had shelters here when we looked like we had an opportunity to drive from California to Vegas. And I'm thinking about all of this land out here like we shouldn't have everyone just saturated in this dense populate dense area. You know so much out here we could just use it. And why not? I've seen it even in Oklahoma, they have a huge shelter where I say it, whatever your it is. If you have HIV, women with children, men with children, families. They had a place for everyone who's even you want to sleep there. You're just coming in for a shower. Whatever your group activities are, they had something for everyone. So when you see something like that in another state you think why can't this be across the board. Even with this whole thing was what's going on with the war, everybody's so divided, you're either a Democrat or you're republican. To me what happened to humanity? What happened to people? What happened to love? What happened to seeing my neighbor get up and be all that they can be? I mean, When did we stop just loving and being energized of people in itself? So Yeah, I get that. Pop Culture Passionistas: [00:19:49] What's the biggest challenge? It sounds like the whole thing is a challenge. But what's your biggest challenge? Erica Wright: [00:19:55] Of course, resources. Definitely money. Finances. Just this year with over 80,000 hygene kits, we did it probably with less than thirty thousand dollars less than $30,000. And basically all of the inventory that we got in was donated. So I'm often amazed at how we do things with the amount that we have. But I'm also energized because I can imagine what we could do with a hundred thousand dollars so resources would be number one thing that we would run into that hurdle.  Pop Culture Passionistas: [00:20:29] Have you ever thought of giving up? Erica Wright: [00:20:30] Oh my gosh. Yes. There was one day I was going to throw in the towel. And of course by being a barber by trade I would do mobile haircuts. I have a guy who's in a wheelchair. So this particular morning I was like I'm just done, I'm done. So he wrote me a check and I left. And I had 20 dollars in my pocket. And so I saw this lady a homeless lady. She had all of her cans and bags in her shopping cart. And I said you know what I got some luggage in my trunk that somebody donated. I'm out, I'm going to give this out and I'm done. So I pulled over and I got out of the car, spoke to the lady and she was kind of talking a little bit out of her head. And she came over to the back of the car and she said, "I knew you were coming." And I said, "Excuse me." She said, "I knew you were coming." She said, "You know somebody stole my luggage last week." And I was like, thinking to myself, "No, I don't even know you." And so, I started to cry because when I opened the trunk, I had the luggage. And so it was as if God had sent an angel to to to say to me, "I have your back." And so right before I pulled off the Holy Spirit told me to plant a seed and give her the 20 dollars. And I was like no way I got to get gas, I got to take care of this, I gotta get something to eat. And so I turned around and gave her to twenty dollars. And she looked at it and she kind of started talking out of her head a little bit. And she turned around to me and looked me in my eyes and she said, "When you get your 501c3, doors and windows will open up beyond anything you can imagine." And I knew then that that was God's way of letting me know that I will always supply your needs and not to worry just keep doing what you're doing. And I cried, she cried. And I said, "God I never give up. I will never throw in the towel." So, that was one of those incredible moments in my life. Never forget it. Never Forget her.  Pop Culture Passionistas: [00:22:22] What's one lesson you've learned throughout the time doing this that really sticks with you? Erica Wright: [00:22:27] The lesson that I've learned is to be open. Never be closed off. There will be people that will come and help. There will be people that will come and pray with you and pray on you. And I'm still learning. Again It didn't come with a blueprint. So I think my biggest challenge is, because I don't have the business blueprint to go with it, I'm often asking a lot of questions, going to different seminars, trying to figure out how do we sustain this is. It's not something that we're just doing for now. Definitely have a presence, not just in the city of Atlanta and Californian but we want to go global. And so along with that the challenge for me every day is just to dig into what I know and stretch my hands a little bit to what I don't know. And so far it's going pretty good. Can't complain. Pop Culture Passionistas: [00:23:18] And what's been the most rewarding part so far? Erica Wright: [00:23:20] Oh my God. To save people's faces, conversations, they will never leave my spirit. I have so many different testimonies, I can't even begin just one. I think the children definitely play a big impact on my heart. There is an innocence about a child and there's a different innocence about children who don't know about student loans, who don't know about foreclosure. They don't know that you know mom is having a bad day. They don't know that I am sleeping on one side of the shelter and my brother has to sleep on the other side because he's too old and we don't have enough family unit. So to see a child running your car to get a sandwich or a Bandaid or just whatever they need and to just play and hold right where they are and just don't even know that they don't have a place to stay, a room to go in. Those are the things that stay in my spirit. Those are the faces that I see in the morning. Those are the faces of sleep if I'm going to sleep. And I definitely want to keep doing what I'm doing. Pop Culture Passionistas: [00:24:26] Looking back on your journey so far, is there one moment that you can think, that was really courageous of me and it totally changed the path that I'm on? Erica Wright: [00:24:38] I came to LA and I was supposed to go to Rancho Cucamonga. And I thought, "Okay, well I'll just ride the train." When I get to the train station, it was closed. So I was standing outside of Union Station at about 3:30 in the morning. I was like, oh my God. I'm in a place I don't know and I'm outhere, what is like, what do I do. And so I sat down on a bench and I saw all of the homeless people walking around, moving with their cars. Aand I'm saying, "It's 3:30 in morning. Like why not sleep?" And it hit me how this whole community of people are maneuvering and being, while we're asleep in our comfortable beds and it just hit me like this is a real. Although It's a hygiene kit, it opened up the door for so many different avenues for me to see people where they are. And so the next morning when I got myself situated I had to come back to being a station and I saw the people laying in a park. So a lot of times I hear people say well they're lazy they need to go get a job why is sleeping in a minute a day. Because they're up all night because of the abuse and being raped and molested. It's just so much that this community is embedded in and dwells in. And so for me to see that, and then to see them out open because they don't want anyone to mess with their belongings because that's all they have. And so that night, morning was something that would never leave my spirit and I know that it made it impact on my life to continue to do what I'm doing. Pop Culture Passionistas: [00:26:28] You've mentioned your mom a couple of times. Tell us about her and what lessons she taught you when you were young about what women could and couldn't do. Erica Wright: [00:26:37] Oh wow. Well my mom was a stay at home mom. And I just thought she was Superwoman. She could do everything. She could cook. And she took us to basketball practice. And she was also a giver. My family, every Thanksgiving and Christmas, they would adopt a family from Family Children's Services. And we would go and drop off the Christmas items and I would go home and I would look up under my tree and I'm like, "This is not fair." Like how could I leave this lady and she has all these kids and I have so much. But my mom, her strength is, is incredible. She's 80 years old right now but I still see her do things that a 20-year-old can do. But she has truly made an impact in my life to giving and opening up. And she's always taught us to be us and be givers you know and just love people when they are. I love that about her. Pop Culture Passionistas: [00:27:27] Have you had any mentors that have helped you grow U First into what it is now? Erica Wright: [00:27:34] I'm going to be real honest. I think the people that I met on the journey, have all been a mentor and some some form or fashion. I've met people who had their own businesses to housewives to men who were just saying, "Hey, let me help you pick that up." And so it sparks that conversation to something else. "Oh, that's a great thing you're doing." "This happened to me." And I think those stories are the ones that make an impact in my life. I do love the stories of the Tyler Perry's people... I had the opportunity to meet Tyler Perry some years ago at the barbershop that I used to work in. He would come in and get a haircut. This is before he had any movies. And so he had a play he would bring these tickets and he would give them to us. And I remember going to the play and I was like, "It was okay." And then he stopped coming and I was like, "Oh my God, he used to come in the barbershop." So the stories that I hear about like Tiffany Haddish, who slept in her car. I get it because I believe in the law of attraction I believe in living your life with intention in your purpose and your vision. So I could hear in a little piece of her story in me when she talked about how she slept in a car outside of this mansion and said, "I'm going to live there." And so I have a couple of things in my phone that I'm praying that will happen for me. But it starts with that, just that dream. Pop Culture Passionistas: [00:28:51] What's your secret to a rewarding life? Erica Wright: [00:28:53] The secret is prayer, prayer. I am definitely, definitely, definitely in love with God. That is my secret. I know that I could not have done the things without God. And the experience of the vision that he gave me just to be in his presence. To be sitting here right now and talking about a passion of mine. Something that a lot of people don't take the chance to just step out on faith and do it. They're not willing to say, "I'm going to give up. I'm going to sacrifice to do this." So for me prayer and just knowing that God would do it. Pop Culture Passionistas: [00:29:34] Do you have a mantra that you live by? Erica Wright: [00:29:37] It is what it is and I like what I like. And I don't like it. Pop Culture Passionistas: [00:29:44] What advice would you give to someone who really wants to help but just doesn't know where to start? Erica Wright: [00:29:50] I would say do your homework, do your homework, Read. Just kind of have a visual what you would like to do and then try it just do it. I'm always open to people who say, "I can't do this. I can't come physically but I can financially contribute." Okay, well let's look at it differently. You don't just have to do monetary you can do a gift card for maybe McDonald's that we can give to some kids who can have after school lunch or something like that. So it's so many different things it's just really opening up the door first of all to let people know that they're welcome. A lot of times we hear other big groups, people can kind of get lost in that big corporation. So they go and volunteer but they don't get the fulfillment they need. So by us being a small group, people are kind of able to pick and choose the time. Well I don't want to do this. I Don't want to put the kits together but I just want to walk around and talk. And I just invite everybody to just come on out and how. Pop Culture Passionistas: [00:30:46] And how can people specifically help U First? Where do they go? What Do you need from people right now? Erica Wright: [00:30:53] We have a wish list on our website which is ProjectUFirst.org. Also we have a like page on Facebook. We have a group on Facebook called the Project U First. and we're on Twitter — ProjectUFirst, as well — and Instagram. Also on the wish list through our website, you can you know, if you want to send items to us, so if peple like to buy like a gift card, all of those links are on there .And we're definitely in need of, again, the items that we have printed on there. Just coming off this last trip has depleted our inventory, so we could use those items. Pop Culture Passionistas: [00:31:29] What are you proudest of in your journey so far? Erica Wright: [00:31:32] Connections. Connections. To see people connected. The people that I've met along the journey and now they're connected. We're a family. The U First team is truly a family and is from different make ups in life. We often use different websites to get people to come from different corporate sponsors like Delta or CNN. The employees will come and it will just take that one person to go back and say, "Oh my God, we did an amazing thing. We put fifteen hundred kits together last week and we took them to the shelters." And so once they come they interact with each other and then they exchange numbers. And also to see people use technology. Social media is free, well some are free, but if you use it in an effective way it can be your best friend or it can be dangerous on the opposite side. But I think social media and just being able to have a wide platform from people from different places. And then we're engaging as one. So I definitely love to see people come together. Pop Culture Passionistas: [00:32:36] What's your definition of success? Erica Wright: [00:32:38] I'm still learning that. Because sometimes I feel as if there's so much for us to do. And time waits for no one. And I believe that every day that we get up. And we're able to breathe we can do something different. So for me success is every day. It's every day that you're able to get up and make a difference in someone's life. Do something. What did you learn today? And even as an adult, I'll say, "I don't know if I should've done it." But I think definitely, every day success is a successful story.    

[Silence for 25 seconds.] Hi. Hello. Welcome to the Katrina Ruth Show. Where anything could happen and probably will [inaudible 00:00:34]. You're gonna like it. It's gonna be fun for everybody. Or maybe I'll just be super sweet and nice. I'm pretty sweet. I mean I feel like life is sweet, like sweet. But I feel like I'm pretty sweet. I feel like this morning ... I hate ... Oh my golly gosh. Oh, no it's okay. I thought I left my Nike hoodie at the gym, but I found it. Brandon Marshall? Brandon Marshall,I fucking knew it. From that first live stream. I fucking knew it. Probably everyone else did as well. I definitely did. I was like, I see exactly what's happening here. Kelly and I took a photo of ourselves this morning. And we just decided that we looked so beautiful. We were like, look at us we're so pretty. And then we were like, will you listen to the sounds of us. One of us said, I won't tell you who said what. Damn intuition. I know all the things. One of us said, "We look so pretty." And the other one said, "We should be super models." I'm not gonna tell you who said what. Why don't you just guess? But we just looked really pretty, I think. 'Cause of the pinkness and the sweetness. And because we just, we were just like two sweet pretty little girls. Like just little girls. Little girls talking about naked sensual dancing. Actually, may have been video shown of one person doing a naked dance in front of a mirror. Maybe, maybe not, maybe I'm just making shit up. Guess who that was as well if you like. So anyway, I don't think that's got anything to do with what we're here to talk about. What are we here to talk about? Oh, you just put one foot in front of the other. It's a whole story, right? I'm sort of quoting Elizabeth Taylor. She says, "I just put one foot in front of the other. I just got up everyday and put one foot in front of the other." Something like that. That's what I did. That's the only way you could ever do it. That's just how it's done. Something like that. And I really love that quote. A lot of the time I feel like it's just total flow and ease. And I'm dancing, I'm playing with life, and astro travelling, and sitting in a beautiful surrounds at the outdoor section of the shopping mall here, for example. And having the best flow day ever just live streaming into one of my client groups just now. And then there's, you know, and everything just like comes through, and you just know what to do, and where to go, and how to move. It's like being in a dance, on a dance floor, and just knowing how to move your body, right? Or maybe sex. You know in sex where you just, like it's just like super flow. And you know, you just know, like from working. And then there's other times where you're like, should I move my leg like this more, or like that more. And you're like this is stupid. Why am I even thinking about it? And then you're thinking about why you're thinking about it. And then you're like, I think I'm not good at sex. I'm probably thinking that I'm not good at sex. And then it's just like a mind fuck. And it's definitely not flow. So it's kind of like that. Life is like that. Life is like sex. Or sensual dancing, same thing. Or just normal dancing, or writing. It's all the same. Sometimes it just kind of comes out. And it's like, oh this is fucking magic, and it feels so good. And clearly everybody's having the best time ever because this is amazing. And then other times you're like, do it do it this way, or that way? Do I dot the I like this, or cross the T like that? Maybe I shouldn't do it. Maybe I shouldn't do it at all. Maybe I'm stupid at this. Maybe I'm not good enough for this. Mind fuck. So just now. I was kind of like, I'm a little bit cold actually. Been sitting here for a while and I'm a little bit cold. And then I was like, maybe I'm a bit hungry. Maybe I should go and get a quick 30 minute massage before I have to go to the dentist in 43 minutes. Which I'm so excited about. I've decided that I'm gonna have the best experience ever at the dentist. Calling it in. Why would I not? And I didn't really necessarily feel like going live. But then I was like, well really am I going to fuck around here. I'm like, but what am I gonna do? Am I gonna walk in to Sephora and buy a freaking eye liner? Or am I gonna do a livestream. Am I gonna bullshit myself that I don't have time to doing a livestream? To do a livestream before I go to the dentist. Am I gonna like tell myself the story that it's too cold to sit here? Am I gonna say, "But I don't really have a topic title anyway that's coming to me right now." I've been like, going at it hard all morning. By going at it hard I mean I spent three hours sitting having coffee with my best friend Kelly, and talking about sex, and life, and business, and money, and sensual dancing, and all the things. But I did write a blog. And I did three or four pages of journaling. And I did go to the gym. And then I did a livestream for my members. And I've answered a bunch of comments and questions. So I've done many things, about many things. And so I have been going at it hard. And so then I was like, well maybe my brain is a little bit fried, right? Maybe I should go up to grilled burger place and get a burger. Maybe I should go in to Sephora. Maybe I should go over there to jbsports.com that's over there behind me. Where I do wanna go? Maybe I should go and buy a new, you know like a hoodie to fit my big breasts that I now have. 'Cause none of my clothes now really fit me. I'm wearing the same exact Nike hoodie all the time. But it's just 'cause I love that hoodie. And I wear it obsessively everyday anyway. I have like a wardrobe that's worth hundreds of thousands of dollars, but I just get around town like a semi homeless person. With a Nike backpack and the same Nike hoodie on every single fucking day. Like I don't have any clothes. So then I was like, maybe I should do that in my spare time before I go to the dentist. I don't really need to go live, you know? I'm sure I can do it later. I'm sure I'll be more inspired later. I'm sure my brain won't be fried, besides which maybe I'll have a little cool new top that I get to wear. And then I was like, you shut the fuck up Kat. You kick your own ass right now. Who cares if there's 25 people walking past you on the other side of the camera looking at you like a crazy person. You waving your hands around in the air and getting a preacher mode on for the last hour and a half, talking to your members. Man the fuck up and do what you're supposed to do. And here we are. That's roughly how it happened. It's roughly the entire story. It's roughly the entire story of how I created my whole business and life. What do you think? What say you [inaudible 00:06:29]. Or any of the, get a float. I so have to get a float. I could float anywhere with these new breasts. I would just bobble around. I could to the ocean and just bobble around. And just float everywhere. [inaudible 00:06:43] Sephora is always a great idea. Well it is right there. I get lost in there. I get into a little bit of a mild panic when I'm in there. It's very overwhelming. I already have way too much makeup that I don't wear or use anyhow. So I definitely don't need to go and buy more. But I don't need to go to a flotation tank to float. I've got these babies now. I'm just gonna float. I'm sitting in a pod. 'Cause I'm a space person. Have you seen my top? It says, "Follow your soul." It's backwards writing, but it says, "Follow your soul it knows the way." I'm reclining in a pod like an alien. I'm at the shopping mall. I'm a mall rat. At least one day a week I come and I be a mall rat. A pretty wealthy one, but still a mall rat. There's a gym right up there. I have a membership at every good gym on the gold coast. So that I never have to worry about driving to the gym and just go wherever I wanna go. So go to the gym. And then I come and sit down in my little pod. Then I was doing a livestream for my Break The Internet members. Oh my goodness. Oh my goodness. Oh my goodness. Where am I from? Well it's a very deep question. I'm from the place where our souls meet and collide and come together as one. I'm from the same place as the soul of my soulmate clients. Our souls were formed in the same soul bucket. Mim put the comment in. Put the comment in. I'm gonna talk about the comment. I'm from places from far and near. I'm from the places that are inside all of us. I'm from the places where we travel to in our dreams and in our prayers. I'm from your wildest fantasies but potentially your deepest nightmares. It really depends on the day of the week. Who can say? Anyway, did you see that I launched the Millionaire Mastermind? Did you see? Did you see? I believe that you have two days, minus 22 minutes left to join it. Can we all just take a moment of silence for the fact that it's 12:22 pm. If we cut off the 1, then it's 222. 1 2222, sounds pretty good. Brandon just 'cause I'm in a relationship doesn't mean I can't mingle. We're gonna need to have clarification around that I'm afraid. Gonna need to understand and clarify the terms of this agreement please. Please outline your policies below. So, did you see that in two days, minus 22 minutes, the Millionaire Mastermind closes again? Again? It only just fucking opened for the first time ever. So it will close for the first time. It's never closed before. Because it never opened before. It only opened a few days ago. Screwed the whole thing up, I forgot to launch. Then the sales page went down for most of Sunday, and nobody knew 'cause it was Sunday. And we were all off to the races, as you do on a Sunday in Australia. Having a great Sunday session. And then on Monday. What did we do on Monday? Oh, Monday we realised we didn't even write the freaking outline of the offer properly. We put it like a little after thought somewhere. And we didn't clearly explain what it even was. And it was very confusing to [inaudible 00:09:35]. So then we're like, fuck this shit. Countdown timer goes till midday on Thursday. Which is two days minus 23 minutes from now, 23. How may hours in a two day period? 43? 48. So, 47 hours and 37 minutes are left. You better get your ass over there. You could wait. You could wait to join my high vibe as fuck Millionaire Mastermind. The mindset and the strategy of how to crush it online. For driven entrepreneurs and crazy creators. I don't know many of them myself, but I feel like it's a thing. Crazy creators who just want more. More what? Stupid question. If you have to ask, well more what? You don't join the programme. If you go to the Katrina Ruth Show.com forward slash Millionaire Mastermind. Let me make sure that's correctly ... I was giving out the wrong link for a while. If you go to The Katrina Ruth Show.com forward slash Millionaire Mastermind, and then you read the tag line. And that is the right link. One hour, 23 hours, 35 minutes, and 38 seconds. That just blew my mind, 'cause I was like, no it's 47 hours. And then I'm like, 30's the same as one day 23 hours. So when you read the tag line and it says, "The mindset and strategy of crushing it online for driven entrepreneur and crazy creators who just want more." If your mind sense it, but more what? Then you leave, you leave straightaway. You take your questioning friends with you. And you do not return, alright? Just telling you. 'Cause I can't even with people that ask silly questions. And I only want the right people in there. And there's not gonna be any need for any explanations about anything. 'Cause I'm just gonna impart knowledge to your soul. That's how the whole programme works. Well not really. My team are also gonna teach you everything that we do behind and in front of the scenes at the Katrina Ruth Show. All of the marketing, all of the funnels, all of the strategy, all of the selling. Monthly fucking report on exactly what we're doing and how it's worked. You're a founding, founding, founding member. Triple founding. Triple X. A EMC squared member, why not? I think we should have black diamond members. Do you reckon? [Brandon's 00:11:43] a black diamond member [inaudible 00:11:44] as well. Not sure who else. Lisa [Mitchell 00:11:48] [Mackell 00:11:47], no I don't know how to say your name Lisa. I just feel like I've never said your surname out loud. Okay, so you can go there, you can check it out. You could wait. Like I said, you could wait. Because maybe you're one of those people who's like, yeah I know exactly what I want out of life, and I fully know what's aligned for my soul. And when I get to heaven I believe that I can have it all. But I'm just like, I'm just gonna think about it. I'm just like, I'm gonna wait. I'm gonna think about it. [Helen 00:12:12] I'm so glad you're in. Yeah, I'm just like, I'm gonna think about it. 'Cause you know, I don't do fast action taking. I don't do fast action taking. I like to think about things. I like to, you know, sit on it. And it sounds uncomfortable. And talk it over with my partner. And the dog. Then I like to look for signs. Like I like for a vestal virgin to come down from the mountain above, and to deliver me with a scroll that says, "It's time." I gotta make sure it's the right phase of the moon. So I gotta wait. I can't take fast action. I don't do fast action taking. If you're that person, you should leave. But first you should tell me all your excuses and reasons, 'cause then I can turn them into sales copy and sell more places. Please comment below with any thoughts that you have along those lines. And otherwise, just join the fucking programme. Go read the page. And it's either going to speak to your soul. Or it's not gonna speak to your soul. But if it speaks to your soul please don't be the person who's like my soul speaks to me, and then I don't take action. 'Cause that's definitely embarrassing for you. Why would you listen to your soul, and then not act on it? It's actually like really stupid when you say it out loud and think about it. Black diamond membership. We're gonna have to think about what black diamonds membership involves and includes. I feel like it should be a mix of slightly terrifying and slightly amazing. I can definitely handle that. What else? This is a membership programme. We do like a huge crazy ass discount to be a founding member. Which means you're going to pay only 16.666 devil numbers. I don't know why, that happened by accident. 16.666%, or something like that to join up for the first month, like a trial. Fish slapping. Yeah, that expression came from my dad. My dad says, "Would you like a slap in the face with a cod fish?" And I'm like, "Well who wouldn't, really?" I don't know. He never said it as a mean thing. It was just funny. But it made its way into the blog this morning. So you should get a slap in the face with a cod fish if you thought you needed to think about it. That'll wake you up for sure. Anyway Peter [Gregory 00:14:09] [inaudible 00:14:11]. Shout out to my dad the pilot. He's just flowing around the earth, slapping people in the face with a cod fish if they're not paying proper attention. Wouldn't you just hate to be his copilot? What if you weren't paying proper attention, you'd get a fish in your face. You should deserve it too. Alright, I'm trying to get to the point, I'm not sure what the point was though. Oh that's right. I am the fucking point. We all are. I'm trying to tell you about the programme, but I'm just like a little, I'm in my crazy mode obviously. It's off the hook, I can see that it's off the hook. 'Cause it says it right here in the pinned comment. But I can't read the rest of it. Definitely off the hook. It's definitely fucking amazing. It's definitely like, the most bad ass deal to be a founding member. 'Cause I wanna get you in, and then I wanna reach into your soul, and I'm gonna grab your soul. Your soul and mine are gonna become one, in a really non-creepy way. And then you'll be thrown out. I won't throw anyone out. But you'll throw yourself out. Maybe I will throw someone out, I shouldn't say that. I will if necessary. You'll either leave, because I don't know why. But you're probably not gonna leave, because your soul will know whether or not you're meant to be there. And then obviously you stay on. And it's a monthly membership programme. Where you learn all the things, all the time, from all the ninjas. Specifically my cat ninjas, who do all the things in my business. And then I, I, will just come in like a rockstar. When I feel like it. Straight up, I'm just gonna tell you. I'm gonna come when I want, how I want, and with who I want. I'm gonna do what I fucking want, in my own programme. So if you wanna know what I'm gonna bring, you're gonna, I don't know. I have no fucking idea. But it will be fucking amazing, and I will dazzle your [vagazle 00:16:25]. I hope we do get that one person here. Well that was fun. We had that moment in the [inaudible 00:15:48]. It was quite hilarious and shocking. So I will just come in, when the mood strikes me. I'll come in with some bad [inaudible 00:15:56]. I'll bring my energy. I'll bring my presence. You'll be like, wow I can't even look at it, it's too blinding. Get me away from it. But it's fascinating, what is that? And I'll be like, it's me, Katrina Ruth, hi. So you know, I'll probably be in there a lot. Just dancing and prancing. And doing whatever I wanna do. I promise nothing, at all. There's nothing I'm promising at all, nothing. But I'll deliver everything. I think I said dazzle your [vagazle 00:16:23]. You know [vagazles 00:16:25], like when you get little diamond on your vagina. It just came out. It just popped out. I don't really have an explanation. I can't excuse myself, there's nothing I can say further. Maybe that's what you get as a black diamond member. You get some [vagazle 00:16:45]. You get a little sequin that you can put on your ... Well I'm sorry [Brandon 00:16:48] you're gonna have to give it to [Rebecca 00:16:51]. Or we'll find a manly version. I'm sorry. I'm not really sorry at all. I'm having too much fun. So isn't it just the best creation ever? Aren't I a genius? Don't you just think I'm a genius? I'm selling a programme where I'm promising nothing. I'll do whatever I want. I'll turn up like a rockstar when I feel like it. It's fine, because anyone who knows me knows I over fucking deliver all the time. And really it's the energy. It is the energy. I will allow you into my soul. I don't allow everybody into my soul. I wrote about that in my blog this morning. I said, "It's a hell no with every cell in my body." I'm gonna give a shout out to [inaudible 00:17:32] because that was her line. And she let me use her line for my blog title a few weeks ago. In an audio she was telling me about it, something a story in her life. And she said, "It's just a hell no from me. With every cell in my body." And I was like, goddamn it that's the best blog title I ever heard. And I said to her, "You should use that in a blog title." She goes, "I'm not going to. You can use it if you want." I was like done and done. And I wrote it down, and I saved it on my desktop, and then I forgot. And then this morning it came back to me. It was like smack. It was like not a smack in the face with a cod fish. Okay just slapped myself with two hands whilst at the shopping mall. And I'm in the kind of designer area, like where, like [Harolds 00:18:08] is right there. Coach, don't care for Coach. Don't bring a Coach purse if you come to see me. It's not my favourite. [Ermez 00:18:16] is just around there. I'm in the designer area slapping myself. [inaudible 00:18:21] It's gonna be amazing. It's gonna be beyond next, next, next, next level. You get all my ninjas. We're actually including like tech support for you, and Facebook advertising support, and all the market, like all the things. I'm super fucking excited about it. Had some control issues. I had some control issues. It required some prayer. It required some wine. And as I put on the sales page. Oh Channel is just up there [inaudible 00:18:51]. Hang on, is it up there? Yeah. And it required a little bit of sexual healing. Before I was able to release the control issues that I had around, me not being the only rockstar of the show. Because I'm letting my team all be rockstars as well. So you know, I had to like, this is embarrassing. 'Cause I just gave a whole lot of shit to people who sit on things and don't take rapid action. Like I don't do fast action taking. Mirror, hello. Yeah, I didn't take very fast action on this. I sat on it for ages. What a flake. But now here we are. And it's fabulous. What else should we talk about? Is there anything else to even say? Don't you think it's just divinely delightful, that you can launch and amazing bad ass membership programme. Where you can bring your whole team in. And allow them to share their gifts with the world, and support your amazing bad ass clients. That's a big deal to me. It feels very special. It feels like I'm letting my little birds, they probably don't really prefer to be referred to as little birds I imagine. But it feels like I'm letting my big eagles free from the nest. Well I suppose if you had a nest full of eagles they'd probably be doing whatever the fuck they wanted anyway. And not flying free from the nest. The truth is, my team do do whatever the fuck they want a lot. But I just trust and know that they're gonna do what is aligned and profit-full. I really don't wanna know what they're doing. Like I don't want a fucking report. As if I care. I just want the outcome, right? So it is a special thing to be able to give you my team. But isn't it just divinely delightful, that I get to just give me. And I don't even have to say in advance what little piece of me you're gonna get. Like what am I gonna do? You know on the first Monday of every month you get a piece of my elbow. On the second Monday of every month, you get like a little demonstration of my soul. On the third Monday of every month, you get access to a makeup tutorial from Channel. What am I gonna do? Am I gonna pre-package all the little parts of my life and who I am? Or am I just gonna show up like a star, on the stage. And whatever needs to come out for my members will be the full power and the glory, and the exact soul flow message that was meant to be delivered that day. That feels a little more fun and interesting. My goodness. Six years ago, ten years ago, even two years ago. I would have thought, you can't sell that, you can't sell nothing. Well I guess I'm not selling nothing, there's a whole lot of fucking promises on that sales page. And we haven't even told you the half of all the plans as well. That's just a percentage of it. But, we're kind of selling nothing as far as my role. I'm selling that I'll do whatever I want. I'm pretty happy about it. And I think that I'm pretty happy, or grateful I should say, to my community to you. To have that level of trust. Even for people who've only just met me and come across me. My soul spoke, and your soul said yes, and now here we are. Or maybe you just created me. Maybe your soul created me. In which case, I gotta give you props for being such a bad ass creator of such a bad ass character in your story. I think you were very creative with this one. So maybe you just created me, and maybe right now this is you talking. Like this is you talking. I am talking to you. And it's actually you. Well done, get out of my soul. Without prior access or permission. Go read my blog from this morning. 'Cause I talk about who gets to be my soul, and who not. So you know who you are anyway. You already know. I think that's really all that I have to say. I think maybe I will go to freaking Sephora. I think I'll go to Adidas, or Adidas, or whatever it's called. I can see it over there. I think I'm gonna go up there. I'm gonna buy something that fits my large bosoms. And then I'm gonna go to the dentist. And I'm gonna have the best time ever. Because I decided to. And I'm probably gonna meet an amazing person at the dentist who's gonna change my life. And I'm gonna change their life. And then we're gonna have an argument over who created who. And then that person's gonna join the Millionaire Mastermind. And then I'm gonna be like, I told you about that already in advance on the livestream. And then after that I'm gonna talk to some of my clients. And then I'm gonna do another Muay Thai session. 'Cause who doesn't like to back up a Muay Thai session in the ring every two days, less than a week after having breast surgery? Me, that's who. Then I'm gonna have my hair done, and it's gonna look amazing. So I'll probably need to livestream again. It already looks quite amazing, just a bit sweaty. That's the whole story. If you didn't read my blog from today, I'm gonna give you that link now. 'Cause that was a must read. Here's this, everyone needs to do this now, no wining excises. You should listen to your soul, and you should do what your soul says. You should go read my blog from this morning it's called, "It's a hell no with every cell in my body." I feel quite happy with the ass [kickery 00:23:22] tone of it. My battery of my laptop is down to only 6% though. Which feels problematic and troublesome to use a word that's recently been reminded back to me. I'm going to try and share that blog for you before I go. But It doesn't wanna share. So maybe it's not divine to be. So go to my personal Katrina Ruth page and read the blog from this morning. It is gonna kick your ass. It will metaphorically and energetically fish slap the fuck out of you. Okay I just found it, don't worry I'll bring it over for you. Hello, hello hello. I will not try closing and reopening my browser window. You try closing and reopening your browser window you stupid thing. Do you think it's normal to talk to your laptop? Well we should give my dad a shout out for providing some good coffee. Alright, and then the other thing is, read the comment. Go to the comment. It's not really another thing we already talked about it. The Katrina Ruth Show.com forward slash Millionaire Mastermind. Maybe you're wondering. Maybe you're new and you're like, where is the show then I wanna watch the show. Well this is the show. It's happening right here. It will be happening at the dentist in not too long. In 22 minutes in fact. So I probably should get up and go. Alright, in one minute when this thing fucking loads for me. I'm gonna give you the link so you can go read my blog. 'Cause I like to make your life easy and fabulous. When you really could just go there and read it anyway. So I'll pop that link in for you. Have an amazing epic rest of the day. Wherever you are in the world. Thank you for playing. Thank you for allowing my silliness to come out. I wasn't expecting it. I actually said at the start of the livestream that I was gonna be giving you an ass kicking today. Actually I did give you an ass kicking. You're welcome. You're welcome. It was with pleasure. I'm just here to serve. I'm just here to serve. But I didn't think I was going down the stupid silly route. That just happened. I'm happy about it 'cause it makes me feel hyper. And now one of my favourite songs is on. Havana, I left my heart back in Havana. They play the best music here. Why would you not want to be a mall rat and work here all day. Okay this link is coming. It's coming for you right now. Don't go anywhere. Read this mornings blog. Read the pinned comment. It is going to expand your beautiful mind. Your soul will know exactly what to do. Do it. And don't forget Life is Now. Press Play.

The best people to do business with are those who like you and are similar to you. This means that there are people out there who won’t like you, who aren’t similar to you, and it’s completely okay to piss them off! You have to narrow down on your avatar, but this is something business owners are afraid of doing. Vicky discusses why you need to be firm on who you want to attract and work with.   Key Takeaways: [0:50] Joe is currently in the cheapest hotel in the world. [1:45] Since Joe is away for work, Vicky is failing as an adult. [2:35] So, what are Vicky and Joe talking about today? Business owners who are too beige. [3:50] Not everybody is going to like you. [4:15] Most people don’t want to define their avatar because they’re afraid they’re going to exclude people. [9:25] What does SW3 stand for? [10:25] You want to repel people who aren’t like you. [10:40] Being brave in your business means you are bound to offend someone. [17:15] If you try to please everybody, you will fail. [18:25] Again: It’s perfectly okay if people don’t like you. [20:15] Dare to be yourself. [22:35] Vicky has some crazy listeners who joined her Inner Circle just after binge listening this podcast.   Mentioned in This Episode: Businessforsuperheroes.com Businessforsuperheroes.com/inner-circle Businessforsuperheroes.com/borrow-my-brain

5 Covers… Again It is the last week of 2016 and Johnny and Brian couldn’t help but look back at comics one last time! They are happy to bring you the second edition of Cover Up! They also mourn the loss of Carrie Fisher and her mother Debbie Reynolds, share some Logan “news”, and look at 2 more 2017 movie trailers! Happy New Year! News Bites R.I.P. Carrie Fisher/Debbie Reynolds Blade Runner 2049 Trailer  Hugh Jackman Responds To Deadpool In Logan Rumors Alien: Covenant Trailer  Favorite Covers of 2016 Johnny's Covers Darth Vader #17 – Kaare Andrews Future Quest #1 – Bill Sienkiewicz Star Trek #58 – Tony Shasteen Tarzan on the Planet of the Apes #1 – Duncan Fegredo The Walking Dead #156 – Charlie Adlard & Dave Stewart Brian's Covers All-New X-Men #7 – Mark Bagley, Drew Hennessy, Nolan Woodard Astonishing Ant-Man #11 – Julian Totino Tedesco Descender #12 – Dustin Nguyen Nightwing: Rebirth #1 – Javier Fernandez, Chris Sotomayor Saga #34 – Fiona Staples New Comics This Week Johnny ALIENS DEFIANCE #8 ALIENS VS PREDATOR LIFE AND DEATH #1 BTVS ADULT COLORING BOOK CAPTAIN AMERICA STEVE ROGERS #8 CIVIL WAR II #8 DIVINITY III KOMANDAR BLOODSHOT ENCHANTED...

Just when you Think A good Fantastic Four Hollywood seem to F*** it up… Again It’s Clobbering Time It’s Time for the Elite Force Podcast […]