Podcasts about experience grand rapids

Vic Verchereau welcomes Janet Korn, who is the Sr. Vice President for Experience Grand Rapids. "Grand Rapids is No. 8 on the list (of America's Best Towns to Visit) thanks to its vibrant arts scene, thriving beer culture and family-friendly recreation". - CNN Inaugural List of America's Best Towns to Visit in 2024 Experience Grand Rapids is the official Destination Marketing Organization (DMO) for the area. They are the only community resource devoted to marketing the destination brand by raising visitor awareness of the region's product. As a tourism and convention destination, the organization helps visitors and meeting planners discover the many exciting events and treasured locations of the area, Vic Verchereau catches up with a very busy ambassador for the city! Janet Korn is the Sr. Vice President for Experience Grand Rapids. Grab your calendar, and make some plans to go Grand! » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN's YouTube: www.youtube.com/@MichiganbusinessnetworkMBN » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/

In this week's discussion, Emily chats with Rachel Greiner, the marketing and social media manager at Experience Grand Rapids. She joins to share her strategies for promoting the city and attracting both locals and out-of-town visitors. She discusses the Brewsader app, which highlights the city's breweries and encourages people to visit them all, and the Flights of Flavor program, which showcases food and drink flights at local establishments. Rachel emphasizes the importance of being a go-to resource for information about events and attractions in Grand Rapids, and she shares upcoming developments for the city. Listen in to hear more about how Experience Grand Rapids executes on a goal of fostering connections and community through digital marketing! TUNE IN FOR TOPICS LIKE: 1:09 Rachel's career history and landing at Experience Grand Rapids 3:53 Definition and explanation of DMO's 4:45 Different audience tiers and catering to each of them through marketing 7:38 Brewsader App: highlighting Grand Rapids' brewery scene 11:31 Flights of Flavor: sharing local food and drink flights 13:12 Evaluating growth and measurements of success 14:33 Strategy mix to attract visitors and locals alike 17:52 Trends in the destination marketing industry 19:38 Using a calendar of events as a marketing tool 21:59 What's next for Experience Grand Rapids Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Rachel''s episode: #1: The Power of Everyday People in Influencer Marketing | Charise Flynn & Emily Steele, Co-Founders at Hummingbirds #9: Integrating Into the Community and Keeping Social Media Fun | Hannah Kirkpatrick, Fareway Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Connect with Rachel: LinkedIn | Instagram Find Experience Grand Rapids: Website | Instagram | Facebook Connect with Host Emily: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Follow Local Marketing School on Social: Instagram | TikTok | YouTube  Follow Hummingbirds on Social: ⁠Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide!  Curious what type of influencer you should be working with? Take our quiz!  This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.

This is the Michigan Golf Live Radio May 4th edition featuring the 25th season premier, broadcastng from Experience Grand Rapids - a celebration of golf, life, food, and fun in the GR region. You'll hear interviews with reps form several courses and have a chance to win a stay/play package as well as Footjoy Golf Shoes.  Listen for all the entry details! ---------------- MGL 24/7 Listener Hotline - (989) 272-2383 - we want to hear from you! Subscribe to the MGL/FGN Podcast Watch our videos on YouTube  

It's time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your trip! Today, we explore glorious Grand Rapids with Kate Lieto, Associate VP of Marketing, Experience Grand […]

It's time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your trip! Today, we explore glorious Grand Rapids with Kate Lieto, Associate VP of Marketing, Experience Grand […]

It's time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your trip! Today, we explore glorious Grand Rapids with Kate Lieto, Associate VP of Marketing, Experience Grand […]

It’s time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your summer trip! Today, Kate Lieto, Associate Vice President of Marketing, Experience Grand Rapids, gives John the scoop […]

It’s time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your summer trip! Today, Kate Lieto, Associate Vice President of Marketing, Experience Grand Rapids, gives John the scoop […]

It’s time once again for our Best of the Midwest feature! Are you trying to come up with some vacation ideas that are only a quick getaway from the Chicago area? Well, John Williams has some great recommendations for your summer trip! Today, Kate Lieto, Associate Vice President of Marketing, Experience Grand Rapids, gives John the scoop […]

“Behind the Mitten” is Michigan's premiere travel radio show and Podcast, and since 2015 it has published more than 500 episodes. It is co-hosted by veteran journalist John Gonzalez and longtime chef & beer expert Amy Sherman. The show has been recognized by the Michigan Association of Broadcasters as Best in Category.This week's show is all about small towns!Season 5, Episode 17:Jaylyn McCloy, the Marketing Partnership Manager at Experience Grand Rapids talks about some of the small towns surround Grand Rapids, including Cedar Springs, Ada and others.We have two awesome reps from small towns you need to explore. Richard Anderson of Iron Fish Distillery in Thompsonville and Kerry Lynch of Short's Brewing Co. in Bellaire talk about the collaboration of Soft Parade fruit-infused Vodka.Deb Prater of Coldwater Country tells us about the many small towns surrounding her community, including Colon, the Magic Capital of the world, including the Magic City Grill Fest, which is June 17. Our very own Amy Sherman will be one of the judges.Finally, our friend Jesse Wiederhold, the Public Relations/Events Coordinator at Visit Keweenaw, takes us on a tour of the small towns in the Keweenaw Peninsula, including Copper Harbor, Eagle River and more!This show aired April 29-30, 2023.BTM airs on radio stations across the state, and you can always find us as a podcast on your favorite streaming service.Affiliates:*8 a.m. Saturdays on WBRN - 1460 AM and 107.7 FM in Big Rapids*8 a.m. Saturdays on Kalamazoo Talk Radio 1360 WKMI*8 a.m. Saturdays on WILS-1320 AM in Lansing*10 a.m. Saturdays 95.3 WBCK-FM in Battle Creek*10 a.m. Saturdays on News/Talk/Sports 94.9 WSJM in Benton Harbor*4 p.m. Saturdays on WIOS "The Bay's Best!" - 1480 AM & 106.9 FM in Tawas / East Tawas*7 a.m. Sundays on the following Black Diamond Broadcasting stations:-WCFX - CFX Today's Hits (95.3) in Mt. Pleasant-WGFN - Classic Rock The Bear (98.1 & 95.3) in Traverse City-WMRX - Sunny 97.7 in Midland-WUPS - The Classic Hits Station (98.5) in Houghton Lake-WWMK - 1063 MAC FM in Cheboygan*Noon Sundays on News, Talk and Sports - 1380-AM WPHM in Port Huron*1 p.m. Sundays on WSGW-AM (790) and FM (100.5) in Saginaw*6 p.m. Sundays on WOOD-AM (1300) and FM (106.9) in Grand RapidsFollow John and Amy on Facebook at https://www.facebook.com/behindthemitten orTwitter at @BehindTheMitten and Instagram at @BehindTheMitten_.

This week's episode of PR Hangover features GV Students, Maddie Zimmerman and Madey Lutenski. Both students are involved with GrandPR and PRSSA. Dedicated to their studies and passionate about their niche PR specialties, this week we learn about advocacy and insight into influencer marketing. Maddie Zimmerman is a junior majoring in Advertising and Public Relations. Maddie is a member of PRSSA and is the Associate Media Coordinator of GrandPR, Grand Valley's student-run PR firm. In Maddie's spare time, you can find her thrifting, recording for her own podcast, sipping on matcha, and playing with her rescue cat, Manon. Maddie hopes to pursue a career in social media management or journalism/writing after graduation. Madey Lutenski is a senior studying Advertising & Public Relations with a minor in Women, Gender, & Sexuality Studies. Madey interns for the GVSU Career Center and Experience Grand Rapids. She is also the firm editor of GrandPR. Madey explores GR with her roommates and volunteers with Reproductive Freedom for All! Connect with Maddie Z: LinkedIn: https://www.linkedin.com/in/madison-zimmerman-1313a3230/ Podcast: https://open.spotify.com/show/5y8FTd4oArBTWRuvQC44Fi?si=aabbcc16c2624175 Connect with Madey L: LinkedIn: https://www.linkedin.com/in/madelynnlutenski/ IG: MadeyLutenski

Looking to take a quick getaway from the Chicago area this summer? Well, John Williams has you covered with our “Best of the Midwest” feature. Today, Kate Lieto, Director of Marketing, Experience Grand Rapids, joins John Williams to tell us about all the great things to do in Grand Rapids this summer. Kate talks about the […]

Looking to take a quick getaway from the Chicago area this summer? Well, John Williams has you covered with our “Best of the Midwest” feature. Today, Kate Lieto, Director of Marketing, Experience Grand Rapids, joins John Williams to tell us about all the great things to do in Grand Rapids this summer. Kate talks about the […]

“Behind the Mitten” is Michigan's premiere travel radio show and Podcast, and has more than 400 episodes. It is co-hosted by John Gonzalez and Amy Sherman. The show has been recognized by the Michigan Association of Broadcasters as Best in Category.This week's show was recorded at The Stray Cafe, a new coffeehouse and performance space in Grand Rapids. It is located on the South Division Corridor.Segment 1. Janet Korn of Experience Grand Rapids. https://www.experiencegr.com/Segment 2. Chip Van Klompenberg, co-owner of The Stray Cafe. https://www.thestraycafe.com/ or learn more in this article in the Grand Rapids Business Journal. https://grbj.com/news/beverages/couple-opens-wyoming-cafe-with-a-purpose/Segment 3. Restaurant owner Jeff Lobdell, who has 15 properties in the GR area, and 5 others in the Traverse City area. https://4gr8food.com/Segment 4. Brett Bristol, co-owner of nearby Arvon Brewing Co., stops by for Taste of the Week. https://www.arvonbrewingco.com/BTM airs:*1 p.m. Sundays on WSGW-AM (790) and FM (100.5) in Saginaw.*6 p.m. Sundays on WOOD-AM (1300) and (106.9) in Grand Rapids.Follow John and Amy on Facebook at https://www.facebook.com/behindthemitten orTwitter at @BehindTheMitten and Instagram at @BehindTheMitten_.

Janet Korn, Senior VP of Experience Grand Rapids, joined us to discuss their summer season. See omnystudio.com/listener for privacy information.

Andrea Robyns, Marketing Technology Director at Experience Grand Rapids, joins Jason alongside out very own Michele Barnes, Senior CRO Analyst, to discuss content personalization and why it is more important than ever to be delivering personalized content Jason, Andrea, and Michele discuss how Experience Grand Rapids has pivoted their content strategy throughout this year, how they've implemented content personalization on their website, and what the results have been from doing so.

Day 3,122 of a global pandemic finds us talking to the spirited Angela Nelson, Director of Diversity and Inclusion, Vice President of Multicultural Business Development at Experience Grand Rapids. There’s that, and an exhaustive list of other leadership positions, entrepreneurial goals achieved, and life accomplishments. One of Grand Rapids ‘50 most influential women’ breaks down, marketing a city during a pandemic, thoughtfully addresses the civil unrest in the country, and proves to be our most ‘datable’ guest yet!

I was excited to record this episode with Nick and some of the team from Experience GR. Experience Grand Rapids is the official Destination Marketing Organization (DMO) for the area. We are the only community resource devoted to marketing the destination brand by raising visitor awareness of the region’s product – i.e., its appeal as a tourism and convention destination. Our efforts produce millions of dollars in direct and indirect revenues and taxes that uplift the local economy. The mission of Experience Grand Rapids is to strengthen the region’s economic vitality and quality of life by marketing Grand Rapids/Kent County as a preferred visitor destination. What does that really mean? It means that we inspire tourism and conventions through short-term promotions, long-term marketing and sales strategies, and a focus on community developments that will impact the visitor experience. Click the link to get more information on becoming a CTA(Certified Tourist Ambassador)  Please reach out to Dave at DNitkiewicz@ExperienceGR.com Or Lisa at LVerhil@ExperienceGR.com if you have any questions!   Want free swag from GR Rideshare Adventures? Please go to Itunes and Rate, Review and Subscribe to the podcast. Send us the information about you doing that and we will send you a Free T-Shirt! Here is what it looks like: GR Rideshare Tshirts Please email us with any questions at team@grrideshareadventures.com Grideshareadventures.com Follow us on Facebook Subscribe on Youtube Follow us on Twitter Follow us on Instagram Love the show? You now have the opportunity to support the show with some great rewards by becoming a patron. Want to up your income while you drive? Get Cargo! Drive for Uber! Drive for Lyft!

Stephanie Kotschevar, Public Relations Manager at Experience Grand Rapids and Board Member of WMPRSA, shares some helpful tips for college students. She speaks about the importance of getting involved, finding a job you love, and building relationships with professionals. To view the Show Notes for this episode, head to gvprssa.com!

On this episode of the podcast, we talk to Dave Nitkiewicz the Specialty Markets Sales Manager at Experience Grand Rapids. He discusses how he got into the tourism industry after majoring in PR and how that helped give him an edge in his career. Make sure to listen to hear a mini history lesson on Gerald R. Ford and how to properly pronounce Dave's last name! Don't forget to follow us on Twitter (@GV_PRSSA)and Facebook to keep up with all we have stored for the school year and beyond!

Grand Rapids has had a vibe for some time and has become a prime Midwest destination in spite of not having a major sports team. This week’s guest is chief experience officer of Experience Grand Rapids, Doug Small and is the promoter in chief of this gem of a city. Doug shares his thoughts on how team building and thinking differently has built Grand Rapids to the destination it is today. Doug also shares a personal story that was a life changing event that provides a valuable lesson to all of us. QUOTE IT “A Collaborative pioneering smart.” (4:01) "Attitude, character and enthusiasm.” (8:05) "We’re willing to do differently.” (18:30) DIG IN (4:21) Handsome growth. (5:35) Stay true to brand pillars. (13:51) The responsibility of a leader to listen. Tip of the Week Listen to your body. Don't ignore subtle persistent pain. It could be a signal of a bigger problem.

John Gonzalez and Amy Sherman of MLive co-host the radio show "Behind the Mitten," which is a one-hour show that airs on multiple stations throughout Michigan.On this weekend's show, John and Amy talk GR Beer Month with Experience Grand Rapids. They get more info on Broadway GR's latest show, "The Sound of Music," and they also get the scoop on the 2017-2018 season. Lastly they go to Logan's Alley in Grand Rapids, which is preparing for the upcoming Michigan Winter Beer Festival at Fifth Third Ball Park.This show originally aired Feb. 18-19, 2017.Segment 1: Meghan Distel of Broadway Grand Rapids. More info at https://www.facebook.com/BroadwayGR/Segment 2 (Listen at 10:02):Kate Herron of Experience GR talks about GR Beer month, which is Feb. 15-March 15 in Grand Rapids.https://www.facebook.com/ExperienceGR/Segment 3 (Listen at 19:18):John and Amy talk to Jak Mercer of Logan's Alley, which is hosting a week of events leading up to the Winter Beer Festival. One of the events includes a party on Wednesday, Feb. 22, to celebrate MLive's Top 10 New Breweries.Events Feb. 20-26, 2017: https://www.facebook.com/events/956964617774113/Segment 4 (Listen at 29:01):Jak Mercer returns to talk more about upcoming events, as well as Beer of the Week (Mayan Mocha Stout from Oddside Ales). More on Logan's at More info on Logan's at https://www.facebook.com/search/top/?q=logan%27s%20alleyMore information on Behind the Mitten at https://www.facebook.com/behindthemitten/

John Gonzalez and Amy Sherman of MLive and Behind the Mitten celebrate the holidays with this special "Best Of" show. It features some of their favorite interviews in 2016.Segment 1:Air Date Feb. 13 (Episode 42): Interview with Rob Klatay of Table & Tap in Flint. Link to full episode. http://www.spreaker.com/user/michigangonzo/btm-flint-show-feb-14-2016Segment 2 (Listen at 10:01):Air Date April 23 (Episode 52): Interview with Lorri Hathaway of the Leelanau Peninsula Wine Trails. This interview took place at the Governor's Pure Michigan Conference in Lansing. Link to full episode. http://www.spreaker.com/user/michigangonzo/btm-pure-michigan-tourism-conference-in-Segment 3 (Listen at 19:06):Air Date July 9 (Episode 63): Interview with John Beilfuss of Lula's Louisiana Cookhouse, our pick for Michigan's Best Fried Chicken. Link to full episode. http://www.spreaker.com/user/michigangonzo/btm-episode-63-lulas-louisiana-cookhouseSegment 4 (Listen at 28:33):Air Date Nov. 5 (Episode 80): John and Amy talk to Stephanie Kotschevar of Experience Grand Rapids, which is a great resource to all the things happening in the area. Link to full episode. http://www.spreaker.com/user/michigangonzo/btm-episode-80-gerald-r-ford-museum-and-Also, John mentions Gianna and Lisa Licari of Licari's Sicilian Pizza Kitchen (Episode 79)-Michigan's Best Pizza. Link to full episode. http://www.spreaker.com/user/michigangonzo/btm-episode-79-licaris-pizza-treetops-wiLearn more about Behind the Mitten at https://www.facebook.com/behindthemitten/?fref=ts

On this weekend's show, John Gonzalez and Amy Sherman broadcast from Grand Rapids to experience the Ford Museum and the Grand Rapids Brewing Company. They also check in with friends from Experience GR and the JW Marriott.This show aired Nov. 5-6, 2016."Behind the Mitten" airs on 9 stations throughout the state of Michigan. Learn more at http://behindthemitten.com/Segment 1:John and Amy talk to Joe Calvaruso, executive director of the Gerald R. Ford Foundation. He talks about the benefits of joining the foundation as a member, and he talks about some of new interactive technology and updates at the Gerald R. Ford Presidential Museum.More info at http://geraldrfordfoundation.org/Segment 2 (Listen at 10:16):John and Amy talk to Stephanie Kotschevar of Experience Grand Rapids, which is a great resource to all the things happening in the area. She talks about "Cocktail Week Grand Rapids" (Nov. 9-20), as well as the upcoming Grand Rapids International Wine, Beer & Food Festival at DeVos Place (Nov. 17-19).More info at http://www.experiencegr.com/Segment 3 (Listen at 19:15):John and Amy talk to their foodie friend George Aquino, the vice president of Amway Hotel Corp. He oversees the Amway Grand Plaza Hotel, JW Marriott, the Downtown Courtyard in Grand Rapids, and even Peter Island Resort and Spa. He talks about why you want so stay at his properties and restaurants, as well as some of his other local favorites.More on the JW Marriott at http://ilovethejw.com/Segment 4 (Listen at 29:16):John and Amy talk to Chris Knape of BarFly Ventures, who talks about a new menu at GR Brewing Co. He also brings BEER of THE WEEK. (Downtown Dank, an Imperial IPA) They also talk to Kristin Phillips Mooney of Gerald R. Ford Presidential Museum and some of events coming up this holiday season. (The annual Christmas Tree Lighting event is Nov. 17.)More on the Ford Museum https://www.fordlibrarymuseum.gov/*Nov. 11: Chris Knape also noted all HopCat locations -- as well as Stella's Lounge and GR Brewing Co. -- will offer a free meal for veterans and active duty military. More info: https://hopcat.com/

John sits down with Kelly McGrail from Experience Grand Rapids to talk about the new Beer City Passport. Pick one up at one of the 23 participating Breweries today and join the "Brewsade".John Gonzalez and Amy Sherman co-host "Behind the Mitten," a radio show and podcast about all things Michigan.On this weeks show John and Amy are in Saugatuck.Behind the Mitten airs:*8 a.m. Saturdays on Mix 1049 on WBXX in Battle Creek http://mix1049online.com/*Noon Sundays on Talk Radio 1360 on WKMI in Kalamazoo http://wkmi.com/Find the latest info and more details about "Behind the Mitten" at https://www.facebook.com/behindthemitten