Podcasts about dmo

Newport Beach looks luxurious from the outside — but its secret sauce is heart, identity, and a fiercely intentional brand strategy. On #NoVacancyNews, I teamed up with my Friday Night Audit partner-in-crime Craig Sullivan to talk with Gary Sherwin, CEO of Visit Newport Beach, about how one of America's most aspirational coastal cities keeps its charm, avoids the "sea of sameness," and delivers the version of Southern California people dream about. A big thanks to Actabl — Actabl gives you the power to profit. Visit Actabl.com. Here's what we cover:

Discover how Kate Wik, CMO of Las Vegas, drives bold innovation and storytelling to transform the city into a global destination brand. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio. Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse Liffreing.Damian Fowler (00:02):And welcome to this edition of The Big Impression.Ilyse Liffreing (00:09):Today we're joined by Kate Wik, chief Marketing Officer at the Las Vegas Convention and Visitors Authority. The team behind the city's newest brand campaign, which launched in September,Damian Fowler (00:20):Las Vegas, is known around the world for its energy, its entertainment, and its edge. But this ladies' campaign takes a closer look at what the city means today beyond the casinos and into its growing identity as a cultural and sports destination.Ilyse Liffreing (00:34):We'll talk with Kate about the ideas behind the campaign, how Vegas is connecting with new audiences, and what it takes to evolve one of the most recognizable brands in the world. Q,Damian Fowler (00:45):Frank Sinatra. It's okay. You have an unusual role in that you represent a city as an iconic one, but could you tell us about the role?Kate Wik (00:56):That's exactly right. So I work for the Las Vegas Convention and Visitors Authority. Nobody knows what that is or what that means. So really, I shorthand it and I say I am the CMO of four Las Vegas. Las Vegas is my product, which is very unique. It is a city, it's a destination. It's unbelievably dynamic. And what's so unique and thrilling for a CMO of Las Vegas is that our product is always changing, always evolving. If you think back, we were known as the gaming destination. We've evolved into, we're the number one hospitality destination in the US with more hotel rooms than any other destination. And we are the entertainment capital of the world. You've got the world's best artists coming and performing on stages across destination every single night. And we've worked really hard to evolve ourselves into the sports destination as well through a lot of recent things. So really the exciting thing for me in this role is no one day is ever the same. Our product is constantly iterating and evolving, and that is a marketer's dream come true.Damian Fowler (02:10):Just on that point about the evolution of the city and the perception of it, how fast has that happened in the last, say, five, 10 years?Kate Wik (02:20):Yeah, absolutely. Incredibly fast. And so today we are known as the sports and entertainment capital of the world, but less than 10 years ago, we did not have any sports teams. Yes, sports has kind of always been in our DNA. We'd host major boxing matches in the eighties, NFR we've had for decades. NBA, we hosted their in-season tournament, NBA Summer League, but really it was through infrastructure development that really led to the explosion of sports today. So what I mean by that is we had T-Mobile Arena, which was a joint venture between MGM resorts and a EG that enabled NHL to come to town with the Vegas Golden Knights in 20 17, 20 18, we purchased the WNBA team, which we renamed the Las Vegas ACEs. And so now we've got A-W-N-B-A team. And then in 2020, of course with Allegiant Stadium, we welcome the Raiders. And so now we've got the Las Vegas Raiders, and we are, so actually in four years, we went from having zero professional sports teams to having three, and we're actively working to bring our fourth to town, which is the major league baseball. We're welcoming the Las Vegas a,Damian Fowler (03:34):Not to mention Formula One.Kate Wik (03:36):Yes, exactly. And Formula One now an annual event on our calendar. So it's a lot. It's a lot. And it creates new reasons to come to Las Vegas for our visitors. And what we found through research actually, is that the sports traveler, number one, we know sports tourism has just exploded the sports traveler. Through our research, we found that it creates a new reason to come to Las Vegas for those that haven't been here before. It creates a reason to explore the destination, see it, consider it, and then ultimately come. And then most importantly, we find that they spend more money than the average leisure traveler. So it's a really rich new audience for Las Vegas. And F1 has definitely exploded that for us too.Ilyse Liffreing (04:24):Do you know by just how much more do they spend?Kate Wik (04:27):It's usually anywhere from 500 to 800 more per trip.Ilyse Liffreing (04:31):Wow, that's a lot. And the rest on gambling,Kate Wik (04:36):AnythingIlyse Liffreing (04:36):Extra? It'sKate Wik (04:37):Funny. Gambling hasn't been, revenue from gaming hasn't been the primary source of how consumers are spending their budget while they're in town. Hasn't been that for over a decade.Ilyse Liffreing (04:51):AndKate Wik (04:51):I think it speaks to the diversification of the experience in Las Vegas. And when I say we're the entertainment capital of the world, we absolutely are. People come here to see shows, to see comedians, to experience not just like a touring show, but unbelievable residencies where our property resorts will build these amazing theaters where Lady Gaga performs, Bruno Mars performs, Adele performs, they'll create these residencies, which is unlike nowhere else in the US or world.Damian Fowler (05:26):I mean, I've been aware of that. I mean, obviously it goes right back to the Rat Pack, but more recently, like Sting had a residency there. I've been aware, IKate Wik (05:34):Just saw Backstreet Boys at the Spear, which was probably mind blowing, which was mind blowing. That's a whole nother level to the entertainment experience where it's just completely immersive that has changed the game for live music.Damian Fowler (05:48):The perception of Vegas has changed or is changing, and maybe that teases up to talk a little bit now about the new brand campaign and why this is the right moment to do it.Kate Wik (06:00):Yeah, absolutely. So we just launched a new campaign September of this year, so just a couple of weeks ago really. And the intent behind it is this notion that there are so many different reasons to come to Vegas, but there are also so many different vacation options. What we wanted to do was break through the noise and make sure that people understood that Vegas is the ultimate destination regardless of the experience you're looking for. We have it all, the breadth and depth that exists within our destination iss, it's uncomparable to any other destination. So we needed to get out there and get that message out there in big form. And why now what we found was through a lack of big brand messaging over the summer, we actually took a hit with a lot of negative headlines. And so we needed to get in front of that. And I think one of the big takeaways for marketers out there is that if you're not actively talking about your brand day in and day out, you create room for others to create their own narrative. And so after we launched the campaign, it's been about a month in market, we've seen a lot of that negativity drop because now everybody's covering, oh, here's the new elements, here are the new promotions they're doing, here are the new experiences that you can find. So it's really about driving the narrative that you want for your brand.Ilyse Liffreing (07:29):Very cool. And could you tell us a little bit about the campaign itself, maybe the creative, and then what channels are you leaning into?Kate Wik (07:36):Yeah, absolutely. In looking at how we were going to develop the work around this new brand campaign, what we wanted first and foremost was to be really authentic about Las Vegas and be very unique to a message that only Las Vegas can deliver. And so we took inspiration from our iconic welcome to Fabulous Las Vegas sign. So it's the sign that exists literally on Las Vegas Boulevard as you drive into town. And that sign, it's 65 years old today, but it is more iconic. And the awareness on that is it puts it as one of the highest elements assets within our portfolio. So you think Las Vegas, you think of Bellagio, you think of Wynn, even Luxor or all these amazing resorts. When we show that sign, the amount of awareness of what that is and where it is and what it's for just exceeds every other asset that we have out there. So we took inspiration from that. We took the neon, the lights, the really, the notion of setting the example of fabulous Las Vegas. That's the experience that our visitors can come to expect when they come to Las Vegas. So it truly has been our brand promise for over 65 years. So that's the inspiration behind the campaign.Damian Fowler (08:57):Yeah, I can see that sign now.Ilyse Liffreing (08:59):Yes,Kate Wik (08:59):That's right.Ilyse Liffreing (09:00):Yeah, that's right. Do you have a sense of the audience that you're trying to reach and through, I guess, which channels are you trying to reach them?Kate Wik (09:10):Yeah, so we have a really diverse audience set, which is very unique for a marketer, which usually has a single product or they've got a very specific audience for that product. Vegas is really the 21 and older adult playground. And so if you look at just an average audience, it's like a 45-year-old split, 50 50 male, female, et cetera. But what we offer is an unbelievable unbeatable experience at every single price point. So we absolutely cater to that high-end luxury market, that luxury traveler, all the way down to the entry level budget conscious traveler. And so we've got products from a circus circus all the way up to a win Las Vegas. And so for us, our audience is very broad, but generally it's adult travelers, people that have traveled in the past year looking to travel again,Ilyse Liffreing (10:11):We just had Marriott on the podcast and we were talking about how more travelers now are singles and single people. And I would think that might be particularly true for Vegas. For some reason, people are coming for a new experience and to get away.Kate Wik (10:28):I think that's exactly right. Not necessarily single travelers, but the idea of it's a getaway, it's a new experience. What we find from our visitors is number one, it's really high repeat visitation because every time they come, they're finding something new. So we usually get at least 80% repeat visitation from our visitors and really high satisfaction rate, but it's that mindset of wanting to try something new. For sure. Yeah.Damian Fowler (10:56):One thing that just occurs to me as we are talking is how the awareness of Las Vegas has been so kind of embodied in so many movies and TV shows. I was just thinking, I watched the studio recently, the Seth RoganKate Wik (11:09):Show,Damian Fowler (11:09):Which I think that has a combination in Vegas whileKate Wik (11:12):I actually haven't seen it yet. So no spoilers on my list.Damian Fowler (11:16):I mean, I was thinking about Oceans 11, you can go back and back. I have to see it. But that is all kind of part of the kind of braided cultural iconography as it were of the city, I guess.Kate Wik (11:27):Yeah, I think movies represent, you almost have to think of it as a channel for marketing. It represents an amazing opportunity to penetrate culture, reach new audiences that you wouldn't normally get to talk to. And so we have a history of iconic movies. Actually this past summer, you might've seen it, but the F1 movie, that was a partnership that we did with them to make sure that they filmed in Las Vegas and the Las Vegas Grand Prix circuit. That was really important. But again, reaching new audiences, keeping us sort of at the pinnacle and sort of leading culture. Also really awesome to have Brad Pitt lead in that. I'm not going to lie. That was pretty awesome. But a ton of movies. And it's kind of interesting to think of it as almost like a marketing channel, not a traditionalIlyse Liffreing (12:17):One, but yes. Yeah, like free marketing too sometimes, because a lot of things are based in Vegas,Kate Wik (12:22):Right? On the marketing channel front, I know you had sort of asked about how do we launch the campaign, and it was very much an integrated multi-channel approach. We did everything from brand marketing, product marketing, I call it value, but it's really promotional as well as experiential. So of course, from a brand marketing point of view, TV or movies are wonderful, but there's also tv. And we launched the campaign actually with NFL kickoff, so September 4th. We know that when people tune into tv, they're tuning in really into an NFL game. That's where the most eyeballs are at any single time. So from a marketing point of view, it's great return on your investment there. So we launched with a 62nd ad on September 4th on kickoff, but really it was about making sure that this is not just a TV campaign, but it's a platform that reaches the consumer at every different touch point throughout their travel journey or through their daily life.(13:27):And so we maximized the viewership by making sure that, yes, we had a TV spot, but we partnered with the Raiders to actually take over the tunnel walk. And so when players arrive at the stadium, any stadium across the us, it's usually sort of this gray back of house space. And what we did was we installed neon all over the wall as the backdrop. And so it gave our players the sense of pride as they're walking in where they see this huge fabulous Las Vegas neon sign, and then they get a bit of a swagger. And then we partnered with GQ to cover sort of the fit that the players are wearing because that's a whole thing, this sort of new cultural moment where you've got the intersection of professional sports and these athletes in fashion. And so GQ wants to cover that. And so now the backdrop for all of this is the fabulous Las Vegas neon sign that we installed.(14:22):And so then CVS and ESPN want to cover it because they're like, oh, what's going on with the Vegas tunnel walk? And so every time Vegas shows up, we want to make sure that we're sort of breaking through the clutter. We're doing something very unique, bold and different, and whatever we do, it's sort of Vegas worthy. So I guess another channel is outdoor. We don't just buy outdoor. We worked with media partners to find these super high impact spectacular units that just command attention. So around the corner, in Times Square, we have this huge 3D board where you've got a 3D view of the iconic welcome to Las Vegas sign that rotates and dice come out, chips come out, an F1 race car comes out, right? It's a showstopper. And when you walk into Times Square, you see people taking pictures of advertising and that blows your mind.(15:21):And then on the other side of the country, we've got an actual neon installation on Sunset Boulevard. So we took, quite frankly, one of the ideas behind the campaign is let's take the neon and export it. Let's take our Neon National. And so we've got these big neon relics all across the us and so this one on Sunset Boulevard is spectacular. And then you walk across any of our resorts in Las Vegas and you see our Neon Signs Launch week. We took over all of our, well in our top 10 markets, we took over our digital outdoor boards and we had a roadblock for the whole week of launch. So just doing these big spectacular moments to capture the attention of our viewers. Wow,Damian Fowler (16:08):That's a lot that you're doing a tremendous amount, but on the other side of it, how are you kind of measuring and tracking all of these moments that you've created?Kate Wik (16:18):Yeah, I think measurement is incredibly important for any brand. We are actually consistently in market every single week with a research tracker, a brand health tracker. We've been doing it for decades. Making sure that we're keeping a finger on the pulse of our consumer is really important to us. So before we launched the campaign, obviously we tested it to see, number one, does it break through? Does it resonate? Does it deliver on the message of escape? Does it make people want to go to Las Vegas? It actually tested stronger than any other campaign that we've tested, and we test all of our campaigns. So that was pretty exciting. And then post-launch, again, we're in the market every single week. We found that we continue to uptick in terms of likability of the campaign, the campaign that makes you want to travel to Las Vegas. Those metrics are really important to us, intent to travel, and so it's continued to climb every single week since we've been in market. That's really strong. I think outside of traditional campaign testing, something that we consistently do is social listening, and so understanding what the current conversation is on social, I had mentioned this summer was a little bit rough. There was a lot of negativity out there for us. What we found was we had peaked in terms of negativity online in, gosh, in August. We launched Campaign in September, and that number has dramatically reduced, which is fantastic. It goes back to this point of you have to constantly be talking and driving your own narrative.(18:01):Otherwise if there's a void, others are going to fill it for you. That's was aIlyse Liffreing (18:05):Quick turnaround time too fromKate Wik (18:07):InIlyse Liffreing (18:07):August to launching inKate Wik (18:08):September. Absolutely. So a couple weeks. So I would say early August was peak and then Campaign formally launched September 4th, but working with our property partners to seed components of the campaign before, that was a big part of it as well. And then I think a very tactical measurement is we launched actually the first ever destination wide sale, so we called it the Fabulous Five Day Sale. Our campaign is Welcome to Fabulous, so fabulous five day sale. We wanted to make sure that we were putting a spotlight on the value that exists across the destination. And what we found was we drove four times the amount of website volume that we normally do to visit las vegas.com and that we actually were driving more referrals, so people were coming in to see what these deals were, what the sale was, this first ever limited sale, and then the traffic, the referral traffic that we were sending out to the booking engines of each of our property partners. That was 120 times the normal weekly average that we have in terms of, oh my gosh, yeah, referral, wait. So really unbelievable. It was kind of mind blowing for us in terms of the results of that. Nice.Ilyse Liffreing (19:28):And what was the reception from businesses in Las Vegas too, because that involved all of them?Kate Wik (19:34):Absolutely. Yeah. We don't launch a campaign without the support of our property partners. The reception was fabulous to use a cliche, incredibly fabulous. They leaned into it, you'll see part of the campaign. We created these neon elements and literally handed over this toolkit to our property partners so they can push out on all of their digital signage, on all of their marketing elements, sort of reflections of the campaign work as well and tie into it.Damian Fowler (20:05):Great. Just out of curiosity, is the campaign driven from the ground up by businesses or does it come top down as it were, from what your office, what's the kind of interaction?Kate Wik (20:19):Yeah. Well, the interaction is we are the DMO, the destination marketing organization for Las Vegas. So what we do is we work closely with our property partners to understand what's the business needs, what are the trends they're seeing. We do research and provide them top level trends, and then we work with them on what do we need the advertising to accomplish, and then we develop the campaigns. We're funded by them. We're actually funded by a room tax, which is paid by our visitors. And so there is complete coordination with our property partners, and we really do all of the upper funnel marketing for them. That's kind of the role we play for them.Damian Fowler (21:00):Interesting. Yeah. Yeah. I want to ask you, actually, I guess this is a big picture question. Are there other big cities that kind of have similar outreach or similar marketing campaigns, or are you unique in lots of ways?Kate Wik (21:15):I think the big destinations like New York, la, they will have a tourism authority within their destination that we'll do it for them. I think what's unique about Las Vegas is how we're funded. Again, it is through this room tax. And so generally, I'm not out there every day trying to drum up membership funds or anything. Our job is to go market the destination 365 days a year. That is why we exist. And so I think other destinations have something similar, but not quite the structure or the support behind it. And I think what is unique for Las Vegas is tourism is the number one economic driver for southern Nevada, and so we're the engine behind that. We have to make sure we're continuing to fuel that. Tourism represents 55 million or 55 billion, excuse me, in direct economic impact. That's visitors coming, spending fueling the local economy. And so the role we play matters. The advertising that we do matters because it fuels the entire ecosystem and the economic climate for Southern Nevada. Wow.Damian Fowler (22:33):Another quick question, follow up question there because you keep making me think of things. You have a lot of international visitors. Do you have a sense of where the majority of them are comingKate Wik (22:42):From? Yeah. Yeah. So international visitors are really important to us. Interesting. Canada's typically is our number one market. We have seen a decrease this year from our Canadian visitors. That's true for the US overall. We love our neighbors to the north and we welcome them back. But Canada is generally number one. Mexico is number two. Mexico is still going strong. They've actually seen growth year over year. UK is our number three market. We love our UK visitors and our partnership with F1 continues to grow that, which is phenomenal. And then interesting, our fourth market is actually Australia, and we don't have a direct flight there today, but it's an easy stopover from la. But the Australians and the Aussies, they love coming to Las Vegas. Great cultural alignment, but in general, we love all of our international visitors, and it's about anywhere from 10 to 15% of our overall visitor mix,Damian Fowler (23:46):So Cool.Ilyse Liffreing (23:47):Well, so along with just how many changes Las Vegas has seen, how would you, I guess, describe the expectations around hospitality and how that has changed over the years?Kate Wik (23:59):Gosh, hospitality, not unlike marketing, it's really fueled by tech innovation. Everything from keyless check-in, you can check in on your phone, you can use your phone as your key. All of these things have been unbelievable accelerants to a great experience, but that's across the board in every city, across the world. Technology has fueled that. I think what's unique for Las Vegas is actually doubling down on the core of who we are. And that's about service, and that's about kind of going back to the brand promise of the campaign where the welcome to fabulous Las Vegas isn't just a sign. It is the brand promise of the experience you're going to have here. And before we launched the campaign, we actually went around to all the CEOs and all the presidents of all our resort property partners to say and to remind them, we're going to launch this campaign, we're going to go back to the roots of Las Vegas. And the roots of that is hospitality, and it's about making every individual feel like somebody special that is so uniquely Las Vegas. You can walk into a circus, circus, an Excalibur, and have this mind blowing unbelievable experience. You could also walk into a Bellagio, an aria, a fountain blue, and have a mind blowing unbelievable experience. It's not based on your economic value or your financial worth. It's based on who you are as a visitor coming. We're going to deliver that unbelievable experience, and that is service related, hospitality related for us.Ilyse Liffreing (25:39):Very cool. So what's next then? How are you planning to build on the success?Kate Wik (25:44):I think for us, welcome to Fabulous is not just like an A Flash in the Pan ad campaign. What we intended to do was create a marketing platform that will just stand the test of time that will continue to iterate off of it. We have three big announcements, not yet announced, but still coming out later this year that just continue to build on this platform. So it's a platform for us as the DMO, but it's also a platform for our property partners to continue to iterate because it is so unique to us.Damian Fowler (26:20):Now we've got some kind of quickfire questions now we've looked at that bigKate Wik (26:24):Picture.Damian Fowler (26:25):What are you obsessed with figuring out right now?Kate Wik (26:29):I am obsessed with figuring out how you hack the social algorithms. And I think what's super interesting is something that can go viral that isn't necessarily representative of the brand or the experience that you have. And so really making sure that for us, it's fueling a ton of content out there to make sure that we're dominating what that narrative is. And that's not just from brand voice, it's influencers or whatever, but that social algorithms I think is really important forDamian Fowler (27:05):Brands. Yeah, absolutely. I would love to figure that out too. It seems like a kind of a magic unlock.Ilyse Liffreing (27:11):Yes. Right.Damian Fowler (27:14):Okay.Ilyse Liffreing (27:15):This year you are included on the Forbes list of 50 Fierce Global leaders.Kate Wik (27:20):Yes.Ilyse Liffreing (27:20):Congratulations. Thank you. What is one piece of wisdom you'd pass on to other marketers?Kate Wik (27:27):Oh gosh. Constant learning, constant iteration. Nothing is ever done, right? You put something out in the world, there's always a chance to continue to iterate and learn and get feedback and continue to push it further. Yeah.Damian Fowler (27:44):Another is ai, a marketer's friend.Kate Wik (27:46):Yeah, absolutely. But actually, let's be careful with that. It's a friend, but it's like a starting point, right? I think using it as information, as research, as sort of an input but not a final output is really important.Damian Fowler (28:01):I like that. That distinction is important.Ilyse Liffreing (28:03):One last fun one for you, maybe outside of the Brad Pitt movie from the summer. What's your favorite movie set in LasKate Wik (28:12):Vegas? Oh, gosh. I love Oceans 11. I mean, how can you not? I mean, it's still Brad Pitt, butDamian Fowler (28:20):Oh, yeah.Kate Wik (28:20):But it's an icon. He can be at anything, everything.Ilyse Liffreing (28:27):And that'sDamian Fowler (28:27):It for this edition of The Big Impression.Ilyse Liffreing (28:29):This show is produced by Molten Hart. Our theme is by Love and caliber, and our associate producer is Sydney Cairns.Damian Fowler (28:36):And remember,Kate Wik (28:37):If you're not actively talking about your brand day in and day out, you create room for others to create their own narrative.Damian Fowler (28:45):I'm Damian, and I'm Ilyse, and we'll see you next time. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Domenic Bravo is one of the most unconventional DMO pros in America…which is why his approach over the past five years as the Director of Visit Cheyenne has found an amazing level of both success and community support. On this episode of DMOU, you'll hear how an event strategy drove visitation and community support during the darkest days of COVID…and how the DMO has embraced the nighttime economy as a way to invigorate the vitality and magnetism of the community. Join us.

Gen Z travelers aren't starting their trip planning on Google alone. They're scrolling TikTok, saving videos, and building itineraries from what shows up in their feed. In this episode of The Redirect Podcast, host Jason Dodge talks with Bethany Bee, Digital Content Specialist at Explore Utah Valley, about how this generation actually discovers and plans travel. Bethany brings a unique perspective as both a DMO marketer and a Gen Z traveler who's visited six countries and ten states in the past year. They cover why ChatGPT isn't a trusted travel guide yet, what makes content trustworthy versus skippable, why most trips are planned after arrival, and how DMOs can show up where travelers are actually searching. Plus, practical advice on repurposing content, leveraging local audiences, and measuring success beyond impressions.

n questo episodio ti porto dentro Phocuswright Conference 2025, partendo dall'annuncio di Data Appeal a San Diego: le prime sperimentazioni di agentic destination, dove dati e intelligenza artificiale lavorano come un team operativo a fianco dei DMO. Da lì allarghiamo lo sguardo a come sta cambiando il lavoro delle destinazioni tra complessità crescente, pressione turistica, sostenibilità e nuove forme di decisione basate sui dati.Racconto il contesto della conferenza, tra keynote, investitori, startup e grandi piattaforme, poi entriamo nel panel con Reddit, TikTok e YouTube su social search, contenuti generati dagli utenti e AI, e su come questi mondi influenzano il modo in cui scegliamo dove andare. Passiamo alla conversazione con Barry Diller, tra fiducia nel viaggio, trasformazione della search e ruolo degli “agenti”, umani e digitali, nella nuova intermediazione del travel.Data Appeal – Agentic AI per le destinazionihttps://datappeal.io/agentic-ai/From Dashboard To Delegation: What I Tried To Say On The Phocuswright Stagehttps://www.linkedin.com/pulse/from-dashboard-delegation-what-i-tried-say-stage-mirko-lalli-bfcwfPhocuswright Conference 2025https://www.phocuswrightconference.com/ Social search, Reddit, TikTok, YouTube panelhttps://www.youtube.com/watch?v=pjfgghfEOFA"Life? Travel? Count on it!" Barry Diller returns after 20 years at Phocuswright Conferencehttps://www.youtube.com/watch?v=fxxNYm-eeb4

you asked, Kandice delivered! Today shes talking all things routines, habits, co-parenting, how having an intentional lens reshaped her life, outsourcing in business and life and what her DMO looks like. Ready to simplify how you build a life that not only supports you but helps you scale every area of your life as a woman? Finances, identity, energy/presence and freedom,Keep your eyes PEELED for next weeks blackfriday promos!!!!!you can DM ME ON IG "BF" and I will get you on the close friends list for black Friday and you can get early access. you can also jump on our email list AND upgrade your identity at the same time by simply downloading our FREE 5 step audio course here!! Be sure to follow the show on apple and spotify and tag me in your stories so I know whose listening!! xx

In this episode of The Association Insights Podcast, host Meghan Henning takes listeners to the Blue Ridge Mountains for a powerful conversation with Ed Silver, Vice President of Business Development at Explore Asheville. With more than 25 years in travel and hospitality—from Flight Centre and American Express Travel to GBTA and Lodging.com—Ed brings a unique blend of tech, business development, and destination strategy to his role.From supporting Asheville's recovery after Hurricane Helene to rethinking how DMOs show up as true partners for associations, Ed shares how Explore Asheville is aligning events, community needs, and long-term impact.

Karolis Tiškevičius, Lukas Malinauskas ir Tomas Purlys aptarė neregėtą „Žalgirio” komandinę jėgą, Eurolygos žaidėjų sugrįžimus ir keistą finansinę situaciją Klaipėdoje. Dėmesio taip pat skyrėme Donato Motiejūnui itin aštrioms mintimis apie buvusį trenerį Monake.   Tinklalaidės partneriai: – Ar blogis slepiasi kiekviename iš mūsų? Naujas Emilio Vėlyvio serialas „Vilko gomurys“ tik per TELIA PLAY+. Žiūrėk čia: https://bit.ly/4hV3wbB – Nord VPN. Apsilankykite https://nordvpn.com/basketnews ir dvejų metų planui gaukite keturis papildomus mėnesius. Jei nepatiks - per 30 dienų galite atgauti pinigus. – Nealkoholinis alus „Gubernija”, daugiau informacijos – https://gubernija.lt/   Temos: Lūžtanti Purlio kėdė ir Dominyko debiutas Eurolyga Live (0:00); „Žalgirio” arena ant kojų, numylėtinis Cisco ir Lamborghini (3:00); „Žalgirio” komandinė būklė, kokios seniai nematėme (9:30); Šlubuojanti Wrighto, Gosso ir Tubelio sveikata (21:28); Masiulio ir Wrighto santykis (25:45); Apie ką sukasi „Žalgiris” ir kiti įspūdingi skaičiai (29:47); Įdomumai Pirėjuje (33:07); Francisco ir Butkevičius dopingo kontrolėje (38:14); Dovydo Giedraičio ir Keenano Evanso sugrįžimai (44:50); Atleistas Barcos treneris (49:57); Finansiniai neramumai „Neptūno” moterų komandoje (1:00:08); Lietuva vis dėlto žais su Didžiąja Britanija (1:09:30); Moterų atranka (1:14:10); Ką PAO duos Kenethas Fariedas? (1:17:17); Išskirtinis DMO interviu – aštrios minyts (1:21:00).  

In this episode of Mountain Real Estate, Candice De sits down with Daniel Leifeld of Key Data to unpack what's really happening across Colorado's vacation rental markets heading into ski season. Using direct-source reservation data (not scraped listings) from Key Data, Daniel breaks down occupancy, ADR, RevPAR, booking windows, and demand drivers for Summit County, Vail, Aspen/Snowmass, Steamboat, Telluride, and more. Whether you're a buyer, homeowner, or property manager, you'll learn how to evaluate deals, price smarter, and avoid the #1 projection mistake. We also cover how DMO marketing, inventory mix, and Easter timing impact bookings—and why demand for STRs remains extremely high. Resources & Links: Watch on Youtube: https://youtu.be/VnwmDHrdodEConnect with Key Data: Daniel Leifeld; Daniel@KeyDataDashboard.com Work with Candice De | Mountain Real Estate: Candice@amynakos.com Get my STR Underwriting Worksheet (free): https://docs.google.com/spreadsheets/d/1uu-7B817K55OBE4pHeo6J05ZbAuCr5aK/edit?usp=sharing&ouid=108716399741229385573&rtpof=true&sd=true Subscribe to the newsletter for monthly Summit County market updates: https://amynakos.com/newsletter/ About the show: I'm Candice De—realtor, investor, engineer, mom, and Colorado native—covering real estate from Denver to Summit County. Subscribe for weekly insights on buying, selling, investing, STRs, ADUs, and mountain-town living.

Send us your feedbackIn this episode of the My Macular and Me podcast we explore the topic of diabetic macular oedema (DMO), a leading cause of vision loss in people with diabetes.We're joined by Samantha Da Silva, consultant ophthalmologist at Oxford Eye Hospital who specialises in medical retina disorders. Hosted by Geraldine Hoad, our Head of Research Grants, this episode explores what DMO actually is, how it develops, and the key symptoms to watch out for.Samantha walks us through the diagnostic process, current treatment options including anti-VEGF therapy and laser treatment, and shares practical advice for anyone newly diagnosed with the condition. We also discuss the most promising developments in DMO research and what the future holds for prevention and care.Whether you're living with diabetes, have been diagnosed with DMO, or are supporting someone who has, this episode provides essential information about protecting your vision and understanding your treatment options.Information on DMO:Diabetic macular oedema, Macular Society websiteYour guide to diabetic macular oedemaThe Macular Society has been supporting people with macular conditions for over 30 years. The right information and support can help people overcome their worries and retain their independence. We provide free information and support to those with macular disease, along with their family and friends. If you or a family member need advice or support, please make sure to reach out. No one has to face macular disease alone. Please call us on 0300 3030 111.

Host Adam Stoker sits down at Visit Mesa with Ashley Stwertnik, the producer-turned-host of City Limitless, to show how a DMO can build real audience by making stories the star and the city the backdrop. Ashley shares the show's evolution from audio-only to video-first with accessibility, booking high-reach guests (BigDawsTV, Jesse Cole), and the logistics of interviewing Oscar-winner Troy Kotsur with an interpreter. They cover distribution and ROI—YouTube, RSS, blogs, email—and why Visit Mesa is aiming for City Limitless Productions, a true media arm for the destination. Plus: national-park parenting, Tybee-Island daydreams, and the infamous banana suit. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

On this episode of The Goats of Growth, David "DMo", Morse, CRO, and best selling author of "The Heart of the Sale--How to Close More Deals with Disciplined Discovery", shares how disciplined discovery is what gives life to successfully closing b2b enterprise deals. There are many aspects of the discovery process, certainly too many to cover in one episode, but at the heart of of the discovery process is what he calls the "Magnificent 7", which are 7 kinds of questions that need to be asked throughtout dicsovery--with "Problem Questions" being chief among them. This is a must-listen episode for anyone who is paid to sell, or is paid to manage those who are paid to sell.  You can buy "The Heart of the Sale" Amazon now through this link. And if you're a CRO/VP Sales looking to help your team get better at disciplined discovery, reach out to DMo at yodavidmorse.com What you'll learn:

La mayoría de los destinos sueña con atraer al viajero foodie, pero pocos saben cómo segmentarlo de forma práctica y científicamente válida.Nuestro estudio publicado en Tourism Recreation Research (2024) propone una forma sencilla y aplicable de hacerlo: solo tres preguntas sobre el nivel de involucramiento del viajero con la comida y bebida bastan para distinguir tres grupos claros:

On this episode of the Layover Live podcast, hosts Cayleigh Tomlinson and JenAnn Haggerty dive into the evolving world of destination marketing metrics with two powerhouse guests: Andrea Robyns, marketing technology director at Experience Grand Rapids, and Vimal Vyas, vice president of data, security, and innovation at Greater Raleigh CVB. This episode is a must-listen for any destination marketing organization (DMO) professional navigating the shift from traditional Key Performance Indicators (KPIs) to smarter, engagement-driven strategies in the age of artificial intelligence (AI).

In this episode of the Destination Marketing Podcast, Adam is joined by two returning guests, Greg Starr, founder of Driven, and Ed Harris, CEO of Visit Williamsburg. They discuss how tourism professionals can leverage LinkedIn effectively to showcase the value they generate in their communities to stakeholders every day. Maintaining consistent online visibility ensures that stakeholders see the DMO's activities in real-time, which is critical in earning recognition for their efforts and securing long-term funding. They also highlight the importance of authenticity and transparency in content, encouraging destinations to embrace the build-in-public approach instead of always projecting an image of perfection. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

Po fantastiškos Kauno „Žalgirio” savaitės geros emocijos persikėlė ir į „BasketNews podkasto” studiją. Lukas Malinauskas, Karolis Tiškevičius ir Jonas Miklovas aptarė pergales, rungtynių dalyvių pasisakymus ir keistą Donato Motiejūno sprendimą žaisti Serbijoje.   Tinklalaidės partneriai: – Didysis Motomafia išpardavimas – tik spalį! Fizinėse parduotuvėse – nuolaidos iki -50%, o e-shope – viskam -25%! MotoMafia – daugiau nei parduotuvė. Tai motociklininkų bendruomenė, kur laisvė ir greitis susitinka su kokybe. https://motomafia.lt/ Vilnius – Kalvarijų g. 206 Kaunas – Raudondvario pl. 150 Klaipėda – Minijos g. 2. – Atrask legendinį „Džiugo“ skonį ir laimėk išskirtinius prizus – registruok čekį svetainėje  www.dziugaszaidimas.lt – Nealkoholinis alus „Gubernija”, daugiau informacijos – https://gubernija.lt/   Temos: Džiaugsmas Kaune ir peržiūrų generatorius Šaras (0:00); Dar nepažintas bachūras Masiulis (4:25); Laiku pasiimti „Žalgirio” taškai, Miklovo optimizmas ir speneliai (7:33); Ilgas suolas, stiprūs atsarginiai ir Brazdeikio skausmai (12:46); Neregėtai laimingas Tubelis ir kaip jis dar gali atrodyti? (17:49); Laiku sugrįžę GWB ir puikus Vladelio darbas (27:08); Kosminė Baldwino forma ir rungtynių pabaiga (32:33); Kaziuko vaidmuo „Fenerbahče” (35:10); Įspūdinga Francisco forma ir nesibaigiantis Jono pozityvas (43:49); Tubelio humoro jausmas, du kaimo arkliai ir turkų pamiltas Kazys (47:15); Tiškevičiui naujieną pasakęs Maodo Lo (49:29); Neregėtai stora „Žalgirio” piniginė ir Mikaičio keturiasdešimtmetis (51:58); Ar nepasigailės DMO nuėjęs į „Crvena Zvezda”? (1:02:00); BN savaitė, kas laukia LT klubų, Miklovo speneliai ir Karolio atostogos (1:07:06); Liako rubrika (1:14:33).

In this episode, Stuart and Adam take the stage live at ESTO to tackle two provocative topics: whether DMO websites will be irrelevant in five years and if the ROI of paid media will continue to decline. With live audience polling, spirited debate, and plenty of humor, they explore how AI, better metrics, and smarter creative can keep destinations relevant. Plus, the crowd settles the great “Destie Nation” spelling debate. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

In this episode of Healthy Mind, Healthy Life, host Sana speaks with Sarah Stahl—marketing veteran, tourism leader, and entrepreneur—about the mental resilience required to take big risks and create meaningful change. Sarah shares her journey from a secure role as a DMO director to scaling a rural treehouse glamping resort from $200K to nearly $1M, and eventually launching her own business helping vacation rental owners build independent brands. This candid conversation dives deep into reframing fear, recognizing when security is a mirage, and learning to trust your gut. Sarah also shares practical mindset tools, including the life-changing principles from The Four Agreements, and how to navigate the uncertainty that comes with leaving comfort zones behind. Whether you're contemplating a career leap or facing a personal turning point, this episode will equip you with actionable insights to move forward with courage and clarity. *Note from the host - "In the beginning, I mistakenly mentioned that we need to be forearmed before forewarned. It should be forewarned is forearmed" About the Guest   Sarah Stahl is an entrepreneur, brand strategist, and former tourism director who has helped businesses—from local glamping resorts to vacation rental owners—grow with independence and sustainability. After 15 years in marketing and 7 years in tourism, she now focuses on empowering owners to thrive without third-party dependence. Her approach blends marketing expertise, life experience, and intuitive decision-making. Key Takeaways   True risk-taking is less about having a perfect plan and more about cultivating trust in yourself. Leaving a secure role can feel terrifying, but it can also unlock your greatest potential. Imposter syndrome is often the voice asking, “What if I fail?”—challenge it by taking action anyway. The Four Agreements—be impeccable with your word, don't take things personally, don't make assumptions, and always do your best—are powerful mindset tools for resilience. Security in business or employment is often a mirage; real security comes from self-trust and adaptability. Surround yourself with a diverse community to expand perspective and practice empathy. Your energy—whether confident or fearful—shows up in your communication and relationships. Progress often comes from small, consistent steps rather than giant leaps. Connect with the Guest   Website: www.sarahstahl.com Want to be a guest on Healthy Mind, Healthy Life?   DM on PM - Send me a message on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST:   Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES   Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!   Medium - https://medium.com/@contentbyavikYouTube - https://www.youtube.com/@healthymindbyavikInstagram - https://www.instagram.com/healthyminds.pod/Facebook - https://www.facebook.com/podcast.healthymindLinkedIn Page - https://www.linkedin.com/company/healthymindbyavikLinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/Twitter - https://twitter.com/podhealthclubPinterest - https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW   Share your Google Review - https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial - https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #wellness #HealthyMindByAvik #MentalHealthAwareness #StorytellingAsMedicine #PodcastLife #PersonalDevelopment #ConsciousLiving #GrowthMindset #MindfulnessMatters #VoicesOfUnity #InspirationDaily #podcast #podcasting #podcaster #podcastlife #podcastlove #podcastshow #podcastcommunity #newpodcast #podcastaddict #podcasthost #podcastepisode #podcastinglife #podrecommendation #wellnesspodcast #healthpodcast #mentalhealthpodcast #wellbeing #selfcare #mentalhealth #mindfulness #healthandwellness #wellnessjourney #mentalhealthmatters #mentalhealthawareness #healthandwellnesspodcast #fyp #foryou #foryoupage #viral #trending #tiktok #tiktokviral #explore #trendingvideo #youtube #motivation #inspiration #positivity #mindset #selflove #success

Follow us on social media @GolBezan, leave a like/review & subscribe on the platform you listen on - YouTube, Spotify, Apple Podcasts, Google Podcasts, SoundCloud, Amazon, Castbox. Editor: Samson Tamijani Panel: Samson Tamijani, Arya Nourizadeh Graphics: Mahdi Javanbakhsh Intro Music: CASPIAN by ASADI / dannyasadi https://smarturl.it/CASPIAN Outro Music: K!DMO / kidmo.foreal Arya - / Twenty9United Mahdi - / mativsh / golbezan / golbezanfarsi / golbezan / golbezanpodcast / golbezan / golbezan

In this episode, Adam gets a masterclass in tourism leadership from Kristen Adamo, President and CEO of Go Providence. Kristen shares how her unique background in journalism and politics gives her a competitive edge, teaching her the importance of effective communication and building relationships with everyone she interacts with. Discover how she cultivates a culture of community collaboration, demonstrating that a DMO can't succeed in isolation. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

On this episode of Destination on the Left, Mike Testa, President & CEO of Visit Sacramento, describes how his destination has diversified their focus to include festivals and events, sports, leisure markets, and culinary. He explains how positioning themselves as America's Farm to Fork Capital has paid dividends, including booking a 10-year contract to host the Terra Madre Americas convention. Mike also discusses why tourism is not for tourists and how that plays into action through Visit Sacramento's work and community partnerships. What You Will Learn in This Episode: Why Mike's long tenure at a single DMO has given him unique insights and influence in the community How Sacramento's diversification from meetings and conventions to include festivals, sports, leisure, and culinary events has dramatically grown annual room nights and economic impact What motivated Visit Sacramento to claim the title of America's Farm to Fork Capital How Visit Sacramento secured high-profile events like the Tower Bridge Dinner and attracted the Michelin Guide to the city, to cement its reputation as a food destination Visit Sacramento's focus on quality of life for residents, and drives deeper community partnerships Strategies Mike and his team have used to build relationships with local leaders and partners How successful event hosting, like the Aftershock Music Festival, has opened doors for additional festivals and conventions Building a New Identity: Sacramento's Creative Leap When people think of top destinations in California, their minds often go straight to San Francisco, Los Angeles, San Diego, or Napa. Sacramento—the state's capital—rarely makes the “must-visit” short list. But as Mike Testa, President and CEO of Visit Sacramento, explains, that's exactly why his team has spent the last several years shaking up expectations and positioning Sacramento as a destination worthy of national and international attention. Mike's approach to make noise, drive results, and never be satisfied with the status quo. When the pandemic hit, instead of waiting it out, Visit Sacramento doubled down on innovation by diversifying its room night sources and investing heavily in outdoor events, festivals, sports, and especially its burgeoning culinary scene. The payoff has been nothing short of remarkable. America's Farm-to-Fork Capital Sacramento sits in the heart of fertile farmland, growing everything from sushi rice to 80% of the nation's caviar. But it wasn't until a local chef pointed out the city's unique agricultural advantage that Mike and his team realized: Sacramento had a rock-solid, authentic claim to the title America's Farm-to-Fork Capital. Visit Sacramento set out to build signature experiences, like the renowned 800-person Tower Bridge Dinner (a highlight that sells out in seconds), a Michelin Guide presence (Sacramento became only the fifth U.S. city to earn this distinction), and a thriving roster of food and wine festivals. Topping it all off, the city soon hosts the inaugural Terra Madre Americas, a massive international celebration of slow food previously held only in Italy, for which Sacramento was selected as the North American host in a 10-year deal. Putting Community First At the heart of Visit Sacramento's strategy is a simple, resonant principle: “Tourism is not about the tourists. It's about improving the quality of life for the people who live here,” Mike emphasizes. This community-first approach runs deep. It means demonstrating the value of tourism to local officials and residents not just through economic statistics, but by contributing to civic life and showing up for critical community projects, events, and diverse groups. Resources: Website: https://www.visitsacramento.com/ LinkedIn Personal: https://www.linkedin.com/in/mike-testa-1082673/ LinkedIn Business: https://www.linkedin.com/company/sacramento-convention-&-visitors-bureau/ Attracting International Brands to Your Destination, with Mike Testa We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

In this episode of The Destination Marketing Podcast, Adam is joined by Stephen Ekstrom, the co-founder and CEO of Learn Tourism. Stephen, a self-described "professional tourist" and digital nomad, shares his unique perspective on the travel industry and continuing education for DMO professionals. He talks about the origins of Learn Tourism, a nonprofit organization founded during the COVID-19 pandemic to fill gaps in professional development. He emphasizes the importance of soft skills and emotional intelligence for a new generation of remote workers and explains why building a learning organization is crucial in today's changing marketing landscape. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

Sobre La Mesa - Viernes, 15 de agosto de 2025 1. Trump profundiza en su golpe de estado a la junta de control fiscal. Despide a otro de los miembros 2. Perspectiva de salud, con el licenciado Salvador Rovira, auspiciado por CredeMtia 360 3. Confirmado que Trump puso nuevas trabas al desembolso de fondos de FEMA 4. Agencia federal confirma lo que sabemos, tenemos más apagones 5. Demandan a la legislatura para que aprueben plan de cambio climático 6. Peligro: armas de la Policía se disparan solas 7. La último del caso asesinato de adolescente en Aibonito 8. Confirmado quien es el nuevo director del DMO 9. Iniciativa positiva: agencias de gobierno “adoptan” escuelas 10. Sacarán a la Compañía de Turismo del Departamento de Desarrollo Económico 11. Jueves de películas y streaming con Gabriela Acevedo GándaraSee omnystudio.com/listener for privacy information.

Meetings Today's Tyler Davidson caught up with new San Diego Tourism Authority President & CEO Daniel Kuperschmid at ASAE's Annual Meeting to find out what the new DMO leader's objectives are, how his 30-year career in hotels informs his new position, major meetings-related developments in what may be the hottest destination in the U.S., and some of the undiscovered gems of this SoCal standout.

Sobre La Mesa - Jueves, 7 de agosto de 2025 1. Sigue la incertidumbre por el golpe de estado de Trump a la junta de control fiscal y gobernadora respalda la acción del presidente 2. Nuevo director del DMO 3. CredeMtia 360, perspectiva de salud, con el licenciado Salvador Rovira Rodríguez 4. Entraron en vigor los nuevos aranceles de Trump. Se anticipan aumentos en los precios. 5. Lo que muchos temían, el primer ministro de Israel, Netanyahu dice que quiere ocupar militarmente todo Gaza 6. Increíble. Estados Unidos va a incinerar anticonceptivos ya comprados por un valor de $9.7 millones 7. Jueves de películas y streaming con Gabriela Acevedo GándaraSee omnystudio.com/listener for privacy information.

Headlines and 12th Man news with GREGG BELL (Tacoma News Tribune) - We get Gregg's takeaways from last night's Seahawks' preseason game. o Pete's return to Seattle o Grey Zabel's welcome to the NFL moment and 1st impressions on the rookie's debut :30- ABCs of the Mariners - C is for Cap Space- yes, we want to sign Josh Naylor now, but we'd probably have to pay him upwards of $20 million a year, so where does Mariners ownership find that money? Do the M's need to trade Castillo? - D is for DMo, which might stand for demotion pretty soon. We love him and recognize the things he brings to the team and the clubhouse, but he is not bringing it at the plate. :45- We gotta get some stuff DONE! See omnystudio.com/listener for privacy information.

Headlines and 12th Man news with GREGG BELL (Tacoma News Tribune) - We get Gregg's takeaways from last night's Seahawks' preseason game. o Pete's return to Seattle o Grey Zabel's welcome to the NFL moment and 1st impressions on the rookie's debut :30- ABCs of the Mariners - C is for Cap Space- yes, we want to sign Josh Naylor now, but we'd probably have to pay him upwards of $20 million a year, so where does Mariners ownership find that money? Do the M's need to trade Castillo? - D is for DMo, which might stand for demotion pretty soon. We love him and recognize the things he brings to the team and the clubhouse, but he is not bringing it at the plate. :45- We gotta get some stuff DONE!

Summer's here… and so is the chaos! ☀️Between vacations, baseball games, family BBQs, and kids at home 24/7, it can feel impossible to keep your business growing, let alone stay sane!We're sharing real talk and real strategies for building your network marketing business during the summer without sacrificing the moments that matter most.You'll learn:✅ The simple, non-negotiable DMO that keeps you consistent (even when life gets wild)✅ How to batch content before your vacation so you can actually unplug✅ What discipline looks like when motivation disappears✅ The truth about momentum, and why stopping & starting keeps you stuck✅ Why “Consistency is the new Charisma” and how to apply it to your bizNo fluff. No guilt. Just practical tips from moms and leaders who have been there and figured out how to build a business that works around their life — not the other way around.

On this edition of DMOU, we welcome Destination Door County CEO Julie Gilbert to discuss how under-managed tourism had begun to challenge the summer retreat of my youth. A half a century ago, Door County was a quaint, easy to maneuver vacation destination for those of us who had discovered these unique villages. As she arrived in 2021, it was clear that action was needed to preserve paradise. In this episode, we'll discuss Sustainability, Community Relations and developing a substantial Grant Program that endears the DMO to its residents. Join us.

Europe is gearing up for a packed summer travel season — but where is demand rising fastest, and what does it mean for destinations, airlines, and travel marketers? In this episode, we speak with Olivier Ponti from ForwardKeys (an Amadeus company) to unpack the latest data and trends shaping European travel this summer. From top-performing destinations and changing booking patterns to air capacity shifts and traveller behaviour, Olivier shares fresh insights that help make sense of the current travel landscape. Whether you're a DMO, airline, or part of the wider tourism industry, this episode offers practical takeaways on how to stay ahead of fast-moving market dynamics and shifting traveller preferences.

Paul Pennicook, interim CEO of Experience Turks and Caicos, talks with Alan Fine of Insider Travel Report about the destination's new DMO structure and how it supports sustainability, inclusiveness and competitiveness. He outlines developments including new hotels in South Caicos, high ADRs on Grace Bay, expanded outreach to consortia like Virtuoso, and a renewed focus on travel advisor education and fams. For more information, visit www.turksandcaicostourism.com. All our Insider Travel Report video interviews are archived and available on our Youtube channel (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean,  iHeartRadio,  Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.

Mark EvertonCEOExplore Seattle SouthsideMark spent 35+ years managing hotels for Four Seasons, Marriott, Hilton and Joie de Vivre on the west coast and Hawaii. In 2016 Visit Oakland (California) was searching for a new leader. Mark chose to make the leap from hotel to destination leadership. In the midst of Covid and the shut down of travel, the Seattle Southside Regional Tourism Authority began a search for a replacement for the retiring founder of the organization. The area surrounding the SeTac airport was an interesting opportunity and Mark was fortunate to be selected as the organization's CEO.  After a rebrand and a re-imaging of the region and the organization, things are going wonderfully. The organization continues to receive awards and accolades for its novel approach to marketing a destination that has 52 million visitors annually but lacks name recognition.summaryIn this episode of the Big World Made Small podcast, Jason Elkins interviews Mark Everton, CEO of Explore Seattle Southside. They discuss the role of Destination Marketing Organizations (DMOs) in promoting tourism, the unique marketing strategies employed by Explore Seattle Southside, and the importance of creating engaging experiences for travelers. Mark shares insights on how to effectively communicate with potential visitors, the innovative projects like the UFO Trail and Bubble Tea Trail, and his personal journey in the hospitality industry. The conversation emphasizes the value of collaboration between DMOs and local businesses to enhance tourism and create memorable experiences for visitors.takeawaysExplore Seattle Southside is a unique DMO focused on the Seattle-Tacoma area.DMOs can be funded through various sources, including hotel assessments and public funds.Effective marketing strategies can help local attractions reach potential visitors.Engaging with travelers before and after their trips can enhance their experience.Creating themed trails, like the UFO Trail, can attract interest and tourism.Collaboration with local businesses is essential for successful tourism marketing.Mark's journey in hospitality began at a young age, leading to his current role.Understanding numbers and financials is crucial for effective DMO management.Creativity in marketing can lead to unique and engaging experiences for visitors.Leveraging DMOs can provide free marketing resources for local businesses. Learn more about Big World Made Small Adventure Travel Marketing and join our private community to get episode updates, special access to our guests, and exclusive adventure travel offers on our website.

On this episode of Destination on the Left, I talk with Patrick Keyes, Sales and Marketing Manager at Rainbow Air Helicopter Tours in Niagara Falls, about why he believes in coopetition and how collaborations with his competitors have helped him be successful. Patrick explains why being a first call partner to your local and regional DMO is so important, and how you can position yourself to be that partner. He also offers valuable advice on how to work collaboratively at trade shows to build success. What You Will Learn in This Episode: How Patrick developed a regional, visitor-centric mindset by looking beyond traditional industry boundaries Why Patrick firmly believes that coopetition drives success for individual businesses and the broader destination What innovative steps Rainbow Air Helicopter Tours is taking to transform into a year-round, multifunctional attraction, including their new facility and virtual reality experiences Why partnering with local and regional DMOs (Destination Marketing Organizations) allows you to maximize marketing opportunities and industry influence Strategies Patrick uses when attending industry trade shows to represent both his own company and the wider Niagara region, and how this approach builds stronger relationships How Patrick seeks out unconventional partnerships, like collaborations with wineries and golf courses, to create memorable experiences and extend visitor stays in the region Leveraging Collaboration for Year-Round Tourism One of Rainbow Air's boldest moves has been the development of a new 30,000-square-foot tourism center. This ambitious facility isn't just a ticket counter; it's set to become a hub of activity through every season. Traditionally, tourism in Western New York peaks from Memorial Day to Labor Day, but Patrick and his team saw the need for more. The new tourism center, set to open over Memorial Day weekend, will feature a range of amenities, including gift shops, restrooms, and innovative virtual reality attractions, such as parasailing over Niagara Falls. By offering a range of experiences and amenities, Rainbow Air aims to both attract off-peak visitors and encourage them to extend their stays, laying the groundwork for sustainable year-round tourism. The Power of Partnerships A recurring theme throughout Patrick's career is the essential role of strong relationships with Destination Marketing Organizations (DMOs), regional partners, and fellow attractions. As part of Rainbow Air, he is able to attend trade shows globally, but Patrick insists on representing the region, not just his company. “Know your audience, do your research, and come prepared to advocate for not only your attraction, but complementary experiences that round out the destination,” he advises. Forming partnerships with other attractions enables a rising tide that lifts all ships. Being proactive, communicating openly, and showing a genuine commitment to representing the community as a whole are so important. When DMOs trust that you'll be a reliable, high-quality option, you're top of mind for press trips, FAM tours, and state-led opportunities. Creative Collaborations Rainbow Air's vision for cross-industry cooperation doesn't stop at helicopter tours. Patrick is exploring partnerships with local wineries, golf courses, and historical sites. Imagine custom packages where visitors enjoy an aerial tour before being whisked away to a vineyard for a picnic. Or collaborating with the local wine trail for multi-stop experiences. By thinking creatively about what both locals and travelers want, Rainbow Air extends an invitation for everyone to participate in the region's success. What excites Patrick most is not just Rainbow Air's growth, but the chance to be “a beacon” for others in Niagara Falls. By investing in innovation and actively inviting everyone to the table, he hopes to create a mutually beneficial model, one where attractions, large and small, lean on each other to make the region irresistible and vibrant, every season of the year. Resources: Website: https://www.rainbowairinc.com/ LinkedIn: https://www.linkedin.com/in/patrick-keyes-1001186/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Karolis Tiškevičius, Augustas Šuliauskas ir Jonas Miklovas tiesioginiame BasketNews podkaste aptaria Šarūno Jasikevičiaus ir Stambulo „Fenerbahce” triumfu pasibaigusį 2025 metų Eurolygos sezoną, o taip pat – Kauno „Žalgirio” naujoką Moses Wrightą ir jaunųjų žalgiriečių triumfą Eurolygos jaunimo turnyre. Tinklalaidės partneriai: – Nord VPN. Apsilankykite https://nordvpn.com/basketnews ir dvejų metų planui gaukite keturis papildomus mėnesius. Jei nepatiks - per 30 dienų galite atgauti pinigus. – Telia Play pristato dokumentiką „Pionieriai“. Tai penkių dalių serialas apie Marčiulionį ir Volkovą. Dokumentika pasiekiama visiems užsisakius Telia Play + filmų ir serialų prenumeratą. Daugiau:https://play.telia.lt/video/3417704/Pionieriai – Nealkoholinis alus „Gubernija”, daugiau informacijos – https://gubernija.lt/ – Tik iki 05.31 -10% visam asortimentui su nuolaidos su nuolaidos kodu: TETIS10 https://shop.basketnews.lt/ Temos: Šaro ašaros, neregėta ramybė ir nusimesta našta (0:00); Ginčas dėl finalo ketverto MVP (7:15); Atamano nulinis indėlis ir orakulas Jonas (11:25); Kalbos, kurios nepadėjo nei Oly, nei Monakui (16:28); Hayeso-Daviso pasiaukojimas ir mielas McCollumas (26:20); Žvaigždynas tribūnose ir kur šventė Šaras? (31:03); Suknistos rungtynės dėl trečios vietos (33:56); Galimi finalo ketverto patobulinimai ir verkiantis Erginas (36:15); Likęs Šaro skausmos nuo pirmo finalo (42:40); Tai ar buvo nesportinė Baldwinui? (45:03); Reperiai Jonas ir Augutas (48:00); Šaras ir apdvanojimų ceremonija (54:16); „Žalgirio” jaunimo pergalė Eurolygoje (55:25); „Žalgiris” griebia ir Moses Wright, ir Wiliams-Goss? (59:45); DMO nebelemta žaisti „Žalgiryje”? (1:08:30); Nauja atributika mūsų parduotuvėje? (1:09:50); Kaip BasketNews sekėsi Abu Dabyje? (1:11:52); Šaro žinutė Lietuvos krepšinio kenkėjams (1:17:44).

#cabiilderos #gobierno #jenniffer Energía, la nueva narrativa de New Fortress repetida en medios tradicionales. | ¿Quiénes votaron a favor de Federico Stubbe González para que fuera miembro de la Junta del DMO? Hablemos del populismo con la bandera de la izquierda. | La comunicación que no existe entre TRS y Jenniffer González. Se busca mediador que ayude a relajar esa relación en el inicio del cuatrienio. ¡Conéctate, comenta y comparte! #periodismoindependiente #periodismoinvestigativo #periodismodigital

PODCAST: Las noticias con calle de 16 de mayo de 2025 - En la ruina dueños de Genera - Genera dice que ellos tienen chavos - Familia Trump ha ganado casi 3 billones en pasados dos meses - NYT - Carta del Congreso contra la Junta por blandenguerías - T11- Crisis humanitaria por deportar familiares dejando al resto - El Nuevo Día - Fuera cuatro nombramientos más - El Nuevo Día- Extienden otra vez el plan integrado de recursos de energía, ahora para octubre - El Nuevo Día - Phisycian dice que le pagaron de menos por error en redacción y se dieron cuenta muy tarde - El Nuevo Día- Cierran 4 recintos de NUC University - El Nuevo Día - Prohibirán celulares hasta octavo - El Nuevo Día- Verifican proyecto para dar descuento a multas de tránsito, pero que hay que verificar su impacto fiscal - El Vocero- Evalúan medida para darle fondos a municipios en ruina - El Vocero - Le deben 53 millones a DTOP - Primera Hora- ICF la agencia que adquirió para acelerar las pruebas de ADN en PR - Primera Hora- Botan empleados federales, los regresan, los botan, los regresan - Axios - Baja el turismo a USA por bastante - WSJ- Menos venta de petróleo por bastante - Bloomberg - - Legalizarían casas de la Parguera - Metro - Apagón de ayer por Genera y ante ayer también - Metro - Noah y Valentina los nombres más pegaos en PR - Metro - Junta de Control Fiscal le va a meter mano a DMO e Invest por los gastos - El Vocero - La Corte Suprema preocupada con darle poder a Trump de limitar ciudadanía por nacimiento - ¡Tu merece lo mejor! MCS Personal Directo te ofrece cubiertasaccesibles para que cuides de tu salud y la de los tuyos. Con una amplia red deproveedores de más de 15,000 médicos de libre selección. Cero copagos engeneralistas, médicos de familia, pediatras y nutricionistas. Acceso al servicio deconsultoría virtual con médicos primarios en MedilineaMD, una herramienta útil a tualcance las 24 horas del día, los siete días de la semana totalmente gratis.¡Únete HOY a la familia de MCS! Llama al 787.945.1259 y oriéntate.¡Salud que completa tu vida!Incluye auspicio

#puertorico #nombramientos #gobierno La Gobernadora de Puerto Rico, Jenniffer González Colón, protagoniza el gobierno que más temprano ha roto con la comunicación con el poder legislativo en medio de los choques por dos nombramientos constitucionales. | Thomas Rivera Schatz ¿será el muchacho de mandao de la venganza de Pedro Pierluisi? | Nombramiento de Secretaría de Estado, en la figura del militar Arthur Garffer, alega el PPD no cumple con la disposición constitucional de domicilio. | Se baja del barco, Carla Campos, presidenta de la Junta del DMO y del Distrito de Convenciones. ¡Conéctate, comenta y comparte! #periodismo #periodismoindependiente #periodismodigital

DMo and Big Noise join walk-off Chad to pre-cap the teams involved in the Hitters and Heroes Tournament hosted by the Indy Edge. We get a weather report from California, and some other beep baseball happenings.

In this episode of the Destination Marketing Podcast, Adam is joined by Mark Thompson, Executive Director of Visit Plano. Mark shares his insights on destination marketing, focusing on Plano's unique position as a corporate and youth sports destination within the Dallas-Fort Worth Metroplex. They discuss the importance of regional collaboration, the power of exceptional servicing, and strategies for attracting diverse visitor segments. Mark also highlights Plano's thriving food scene and the DMO's efforts to enhance the visitor experience through strategic partnerships and communication.   Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email adam@thebrandrevolt.com or visit www.thebrandrevolt.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@thebrandrevolt.com.

Today's episode of The Destination Marketing Podcast is a full-length look at Adam's keynote presentation at the One West Tourism Alliance's Tech Summit. In this key note, Adam explores the value of taking risks and how to navigate risk taking as a DMO. He also brings up a few examples of creators Brand Revolt looks to for inspiration as well as a few examples of Brand Revolt clients and how they take risks. If you're enjoying the show, please leave us a rating and review on Apple Podcasts! Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email adam@thebrandrevolt.com or visit www.thebrandrevolt.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@thebrandrevolt.com.

We've shared the DMOU mic with some pretty big DMOs (Boston, Detroit, New York City, Puerto Rico, etc.). But sometimes, it's the smallest DMOs that share truths from which we can all learn. Jim Zaleski has worked in major markets and with major brands in his career…and today, he heads the DMO in Labette County KS, based in a town of 10,000 people. And, yet…in this fascinating episode, Jim shares how he runs his small town DMO like a million dollar operation. Cool concepts for big and small destinations…and everyone in between. Join us.

Temas del día:1. No uno, sino dos aumentos de la luz nos vienen encima inmediatamente. 2. Aunque la gobernadora decía que no nos preocupáramos, llegan los primeros recortes en salud 3. Secretaria de Estado todavía no ha presentado sus estados financieros para poder ir a vistas de confirmación 4. Mañana vista de Comisión Total de secretario de Salud, Víctor Ramos 5. Converso con el exsecretario de Educación, Rafael Aragunde sobre la agenda de Trump en educación 6. Soplan vientos de cambio en el DMO 7. El escándalo del signalgate de TrumpSee omnystudio.com/listener for privacy information.

Temas del día:1. No uno, sino dos aumentos de la luz nos vienen encima inmediatamente. 2. Aunque la gobernadora decía que no nos preocupáramos, llegan los primeros recortes en salud 3. Secretaria de Estado todavía no ha presentado sus estados financieros para poder ir a vistas de confirmación 4. Mañana vista de Comisión Total de secretario de Salud, Víctor Ramos 5. Converso con el exsecretario de Educación, Rafael Aragunde sobre la agenda de Trump en educación 6. Soplan vientos de cambio en el DMO 7. El escándalo del signalgate de TrumpSee omnystudio.com/listener for privacy information.

Podcast: LAS NOTICIAS CON CALLE DE 20 DE MARZO DE 2025 - Trump va a tumbar FEMA y Educación federal hoy - WSJ- Autorizan traer la mega barcaza energética - Cuarto Poder- Incentivos para la UPRM y la Fuerza aérea - Primera Hora- LUMA va a cerrar oficinas al consumidor - El Vocero - Jgo mueve su gabinete y todavía esto no ha empezado - A comisión total nombramiento de Víctor Ramos como secretario de salud - Gobernadora nombra a ex analista político de Dávila Colón Lcda. Valerie Rodríguez como secretaria de DACO - El Vocero- Piden incentivos para médicos para evitar que se vayan, impuesto sería de 12% - El Nuevo Día - Cambios de Impuesto al inventario empiezan pronto - El Vocero - Muñoz Marín y Luis A Ferré en los documentos de la CIA y el FBI por caso JFK - A auditar los ingresos de la AEE conforme quieren los bonistas y la mediación es la forma dice Swain - El Vocero - Thommy nombra a Kathy Erazo a DMO a pesar de su inmunidad en caso corrupción de Telecomunicaciones - El Nuevo Día- Pablito busca revivir las 936 indirectamente - El Nuevo Día- Primera ley de JGo es para seguir quemando más carbón en PR - El Nuevo Día- Costco se tira un Walmart y pide cortar gastos a suplidores - Qz- Trump rompe a pedir al FED que baje tasa de interés - Bloomberg Incluye auspicio

As a small destination surrounded by large cities like Chicago and Indianapolis, Wabash County, Indiana needed to find a way to stand out when marketing its DMO in those cities. Christine Flohr, the Executive Director of Visit Wabash County, joins Adam on today's episode to talk about how she utilized different athletic events, such as the Dam to Dam Bike Ride, to do just that. She highlights how these events benefit visitors and locals alike and can drive visitors to want to move to Wabash County because of their positive experiences. Visit Wabash County If you're enjoying the show, please leave us a rating and review on Apple Podcasts! Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email adam@thebrandrevolt.com or visit www.thebrandrevolt.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@thebrandrevolt.com.

In September of last year, Hurricane Helene devastated many parts of the world, with one of the most severely affected areas being the Southeastern United States. Spencer Bost, the executive director of Downtown Spruce Pine, joins Adam on today's episode to share how he first experienced Spruce Pine as a park ranger and how that eventually led him to work for its DMO. He also highlights what makes Spruce Pine a great destination, from its variety of amazing restaurants to its outdoor recreation opportunities. Additionally, he discusses his community's recovery efforts in the wake of Hurricane Helene and recounts some of his experiences in the storm's immediate aftermath. Downtown Spruce Pine If you're enjoying the show, please leave us a rating and review on Apple Podcasts! Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email adam@thebrandrevolt.com or visit www.thebrandrevolt.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@thebrandrevolt.com.

On this episode of Destination on the Left, I talk with Lisa Meriwether, Tourism Manager, City of Danville, and Pittsylvania County, VA all about the creation of a brand new DMO. She details the three key steps that helped set the new brand up for success, starting with hiring a seasoned industry consultant and marketing partner, then focusing on the community's citizens before the visitors, and finally, connecting the new brand to a tourism product that already existed. Lisa also shares more about how an $850,000,000 Caesars Resort development was the catalyst that got it all started. What You Will Learn in This Episode: Why Lisa prioritized community engagement with locals before promoting to visitors How an $850,000,000 Caesars Resort development acted as a catalyst for the tourism program's success How a seasoned industry consultant and marketing partner helped in establishing a strategic plan and brand for Visit SoSi Lisa discusses the importance of community collaboration and building partnerships with local stakeholders for sustainable tourism Why Lisa leverages an ambassador program to engage citizens and educate them about tourism's significance in their community Engaging the Community When Lisa Meriweather was appointed Danville's tourism manager, there was no brand, identity, plan, or budget. She collaborated with the Eddie Alexander team to create a tourism master plan and establish a clear, forward direction. One key part of Lisa's strategy was prioritizing the citizens of Danville before even targeting visitors. By treating local citizens as their first customers, the Visit SoSi team was able to build community pride and trust in the new brand. This initiative proved to be a turning point, with locals increasingly becoming community champions and showcasing the brand to outsiders. Catalyst for Transformation – The Caesars' $850M Resort Development The $850 million Caesars Resort development has been a huge catalyst for Danville's tourism revitalization. Lisa talks all about how the project sparked curiosity and excitement nationwide, positioning Danville as an exciting destination. The project was approved in a 2020 referendum and opened in December 2023, drastically altering the economic and tourism landscape in the area. Caesars' emergence in Danville has attracted leisure travelers and meeting planners, bridging the gap for an area with limited accommodation offerings. The project has set the stage for further economic development and diversified industry growth, moving away from the historic dependency on textiles. Collaboration and Connectivity A cornerstone of the Visit SoSi strategy has been creating a collaborative atmosphere among previously siloed tourism stakeholders. Lisa organized quarterly stakeholder meetings, facilitating a unified front where hotels, museums, raceways, and other attractions could communicate and collectively strategize. This breaking down of silos has led to more cohesive marketing efforts, strengthening Danville's overall tourism product. Resources: Website: https://www.visitsosi.com/ Instagram: https://www.instagram.com/visitsosi LinkedIn: https://www.linkedin.com/in/lisa-meriwether-10273a2a/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Converso con el nuevo secretario general del PPD, Manuel Calderón TRS pone en la cuerda floja otro nombramiento. La extrema derecha le abre fuego a tres nombramientos PNP y Jenniffer van para Washington a pedir la estadidad Trump desata guerra de aranceles. Llega a acuerdo temporero con México. Pablo José y la refundación del PPD A su salida del DMO, Brad Dean dice recibió presiones políticas DEPORTES ZONA-5 con Federico López, con el auspicio de la Cooperativa de Seguros Múltiples See omnystudio.com/listener for privacy information.

Podcast: LAS NOTICIAS CON CALLE DE 16 DE ENERO DE 2025 - Gobernadora podría testificar contra reguettonera que amenazó - Noti UNO - Empiezan las SanSe esperando a Bad Bunny, ayer el Boricua como nunca de lleno - Secre Educación federal pide que PR no sea Hawaii - El Nuevo Día - Coscu el 30 de enero va pa dentro - Cuarto Poder - Hoy se despide Biden advirtiendo de que los oligarcas millonarios se están quedando con Estados Unidos - NYT - Acuerdo de paz en Gaza - NYT - Se va Brad Dean a dirigir DMO de San Louis en Missouri - Piden que no se vaya AES y el carbón, que venga más gas y cambiar leyes de energía renovable - El Nuevo Día - Frío mega pelú llega el domingo - Vecinos de Loíza no se quieren mudar - Primera Hora - Indagan sobre gripe aviar en Juana Díaz, pero no se ha activado el protocolo - Primera Hora - Dice Vivienda que investigará contratos de residenciales - Primera Hora - HUD recibe petición para que nos suelten chavos pa más placas solares - Primera Hora - Final de la liga de baseball con Maya y Senadores - Metro - Boricuas de la diáspora deambulando en Orlando - CPI - Flexibilizarían ley de la zona marítimo terrestre - Metro - Viene ofensiva contra aseguradoras y fuga de médicos - El Nuevo Día - La casa de los suegros en Parguera es ilegal según documento ante tribunal - El Vocero ¡La Superventa del cero llegó a Liberty! Visita tu tienda más cercana hoy y sal con tu iPhone por cero dólares. Escoge entre el iPhone 13, el iPhone 14 Plus o el iPhone 15 y llévatelo sin necesidad de trade-in. Aprovecha, que esto es solo por tiempo limitado. Para más detalles, visita libertypr.com o llama al 1-855-655-0055. Liberty. Contigo siempre. Incluye auspicio

Podcast: LAS NOTICIAS CON CALLE DE 14 DE ENERO DE 2025 - Bad Bunny impacta a PR más que DMO y Desarrollo Económico  - Bad Bunny con Jimmy Fallon ayer en el Subway y en el show  - Lilly compra planta vecina  - Lilly espera que medicamento que ayuda a rebajar dramáticamente se apruebe pronto  - Alerta roja especial en LA según meteorología, se espera mayor propagación de fuegos  - Niegan riesgo de gripe aviar en PR - El Vocero  - Juan Zaragoza para San Juan - El Vocero  - Plantean cargos federales para pirómana de Cabo Rojo que quemó negocios - El Nuevo Día - Gobernadora consulta a Washington por expresiones de Nicolás Maduro sobre libertad para PR - El Nuevo Día - DTOP jura arreglará carreteras, semáforos y deslizamientos - El Nuevo Día - Citado Cosculluela al CIC de Humacao - Primera Hora - Alcaldesa de Loíza deja en ridículo a nominado a DRNA - Primera Hora - Gobernadora pide respetar resultado por la estadidad - Metro - Suficiente evidencia contra Trump por otros delitos si no hubiera sido electo, dice fiscal especial - fT  ¡Tu mereces lo mejor! MCS Personal Directo te ofrece cubiertas accesibles para que cuides de tu salud y la de los tuyos. Con una amplia red de proveedores de más de 15,000 médicos de libre selección. Cero copagos en generalistas, médicos de familia, pediatras y nutricionistas. Acceso al servicio de consultoría virtual con médicos primarios en MedilineaMD, una herramienta útil a tu alcance las 24 horas del día, los siete días de la semana totalmente gratis. ¡Únete HOY a la familia de MCS! Llama al 787.945.1259 y oriéntate. ¡Salud que completa tu vida! Endoso pagado Incluye auspicio