Podcasts about brain trust partners

Are you feeling the pressure to jump on the AI bandwagon? You're not alone. As small and medium-sized businesses race to adopt AI, many are overlooking a critical step that could make or break their success. What if I told you that the key to unlocking AI's true potential for your business isn't in the latest chatbot or predictive analytics tool, but in something you already have – your data? The problem is, while AI promises to revolutionize how we do business, without a solid data strategy, it's like trying to build a skyscraper on quicksand. Many SMBs are rushing to implement AI solutions without first understanding and organizing their data, leading to disappointing results and wasted resources. But here's the good news: with the right approach to your data, you can set your business up for AI success. And that's exactly what we're diving into today with our expert guest, Tim Hayden. Tim is the CEO of Brain+Trust Partners, a strategic consultancy that helps companies navigate digital transformation. With over 20 years of experience in building and managing successful companies, Tim is a pioneering business leader known for his expertise in data-driven marketing, customer experience, and emerging technologies. He's worked with major brands like Dell, Bacardi, and AMD, and is a frequent speaker at industry events. Tim literally wrote the book on mobile commerce and has been at the forefront of digital marketing innovation for decades. Today, Tim is going to break down why a data strategy is the essential first step for any SMB looking to harness the power of AI, and he'll provide practical insights on how to get started. So, whether you're just beginning to explore AI or you're looking to optimize your current efforts, this episode is your roadmap to building a solid foundation for AI success. AI in Marketing: Unpacked host Mike Allton asked Tim Hayden about: ✨ Data First, AI Second: Understanding why a solid data strategy is the foundation for successful AI adoption. ✨ Quality Over Quantity: Learning how to focus on collecting and organizing the right data for your specific business needs. ✨ Start Small, Think Big: Practical steps for SMBs to begin building their data strategy with limited resources. Learn more about Tim Hayden Connect with Tim Hayden on LinkedIn Resources & Brands mentioned in this episode BrainTrust Partners LLC Llama Salesforce HubSpot Agorapulse Marketo Ethan Mollick Constant Contact Lastpass Dashlane Read.ai NotebookLM Gamma AI Marketing Primer: A Comprehensive Guide for Marketers Explore past episodes of the AI in Marketing: Unpacked podcast SHOW TRANSCRIPT & NOTES: https://www.thesocialmediahat.com/blog/why-your-smb-needs-a-data-strategy-before-adopting-ai/ Start your AI journey with the AI Marketing Primer. Brought to you by The Social Media Hat - When One More Hat Is One Too Many. Interesting in sponsoring an episode? Learn more here. Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant at The Social Media Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you're interested in helping marketers with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Music by Tokay. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever wondered how artificial intelligence is reshaping our world and what it means for your future career?  I'm certainly following this topic along with my university colleagues.   Join me for an enlightening conversation with TIM HAYDEN, CEO of Brain+Trust Partners and Texas State University alumnus, as we dissect the rapid evolution of AI. Discover how intuitive models like Perplexity are transforming the way we access information and why hands-on experimentation with AI tools is crucial to understanding their full potential. We also explore how students and faculty can harness AI to enhance their academic endeavors while maintaining the integrity of their educational experiences.In this episode, Tim draws a fascinating parallel between the historical impact of the shipping container on global trade and the revolution AI promises to bring to various sectors. We discuss the importance of adopting a growth mindset and empathy to successfully navigate technological advancements. And, as I do with all my guests, I asked Tim about his strengths and natural talents.  I hope you enjoy our conversation.   Resources:Contact Tim Hayden on LinkedIn The Box:  How the Shipping Container Made the World Smaller and the World Economy Bigger by Marc LevinsonThe Signals are Talking: Why Today's Fringe is Tomorrow's Mainstream by Amy Webb Quantitative Futurist Amy WebbThanks for listening! Please send me your feedback in a text message -

On today's episode of The Drive Podcast, Troy Scheer from Brain + Trust Partners joins Jason in Las Vegas at the NIADA Conference. Troy and Jason discuss ad waste, breaking down the data silos in your dealership, data-driven customer experiences and more! For more info on Brain + Trust Partners visit: https://braintrust.partners/ Troy Scheer: https://www.linkedin.com/in/troyscheer/ Digital Dealership Solutions: https://strategywithjason.com/digital-dealership-solutions/ Strategy With Jason: https://strategywithjason.com Bell2Bell: https://bell2bell.ca Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb #automotive #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions #bell2bell #strategy️ #data #automotivedata #automotivemarketing #process #CRM #customerexperience #data-driven

Want to add strategic pricing to your marketing tool box? Go to InteliChek or call 877-827-7273 and ask about our InteliShare Series!   InteliShare  contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary The conversation discusses the recent CDK cyber attack and its implications for data governance and cybersecurity in the retail automotive industry. Tim Hayden, CEO of Brain Trust Partners, highlights the importance of data literacy and the need for companies to build a single source of truth by unifying and resolving information. He emphasizes the significance of cybersecurity and regulatory compliance in the wake of the attack. The conversation also touches on the right to repair act and the challenges of managing comprehensive data and cybersecurity in the automotive industry. Hayden provides five key strategies for dealerships to shield themselves from cyber threats.   Takeaways Data literacy is crucial in understanding the role of data in artificial intelligence, media, and dealership operations. Dealerships need to invest in cybersecurity and ensure that vendors are SOC 2 tested. Implementing privileged and least privileged access protocols and enforcing regular password changes can enhance data security. Customer data platforms and master data management systems can improve operational efficiency and provide a backup in case of system disruptions. Dealerships should prioritize data management and protection to navigate the evolving landscape of data and technology. Brain+Trust Partners   Music: Featherland-Run For The Hills The Revolution-Midnight Revival Reveille-Bazaar  

Want to add strategic pricing to your marketing tool box? Go to InteliChek or call 877-827-7273 and ask about our InteliShare Series!   InteliShare  contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation discusses the recent CDK cyber attack and its implications for data governance and cybersecurity in the retail automotive industry. Tim Hayden, CEO of Brain Trust Partners, highlights the importance of data literacy and the need for companies to build a single source of truth by unifying and resolving information. He emphasizes the significance of cybersecurity and regulatory compliance in the wake of the attack. The conversation also touches on the right to repair act and the challenges of managing comprehensive data and cybersecurity in the automotive industry. Hayden provides five key strategies for dealerships to shield themselves from cyber threats.   Takeaways Data literacy is crucial in understanding the role of data in artificial intelligence, media, and dealership operations. Dealerships need to invest in cybersecurity and ensure that vendors are SOC 2 tested. Implementing privileged and least privileged access protocols and enforcing regular password changes can enhance data security. Customer data platforms and master data management systems can improve operational efficiency and provide a backup in case of system disruptions. Dealerships should prioritize data management and protection to navigate the evolving landscape of data and technology. Brain+Trust Partners   Music: Featherland-Run For The Hills The Revolution-Midnight Revival Reveille-Bazaar  

Check out upcoming DigiMarCon Digital Marketing Conferences at https://digimarcon.com/events/

In January 2020, the California Consumer Privacy Act will go into effect and change marketing forever. At the same time, a decade of increased marketing budgets and growing technology stacks have failed to deliver customized content experiences at scale that consistently lead to more conversions and higher sales.  The struggle is real in dealing with media and data volatility, but there's no challenge that can't be leveraged for greater marketing success. Let's discuss five ways how you can be a compliant, lean, and productive content marketer by the end of 2019.  5 Takeaways for Participants  · Grasp the need for customer data platforms and better data governance, ready for tightening privacy regulations. · Obtain a holistic view of each customer and unique audience segments in the data you have today. · Forget personas, and turn customer journey mapping into the real-time analysis of what customers want and how they behave. · Reduce operating expenses and drive higher sales. · Leverage machine learning to develop better content and influence the product development process.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Join us for a robust conversation about why 'The Time is Now' takes advantage of opportunities enabled by modern data infrastructure. Mark Chiles of Hart Energy, Deven Nongbri of HCA Healthcare, and Tracy Arrington of Brain+Trust Partners talk about pulling the trigger to transform even the most complicated, legacy business structures and the possibilities facilitated by unified, rich, deduplicated first-party data. AI, machine learning, predictive modeling, compliance, ethical data management, thought leadership, customer care, and CX development, in addition to why your CMO, CIO, CEO, CFO, and CTO should all be excited about what's to come.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

The hype around big data and artificial intelligence has compounded the bloat of marketing budgets and technology stacks that fail to deliver customized content experiences and drive higher sales. The additional challenges of customer data privacy regulations have required brands to dramatically change course in programmatic advertising. • Grasp the need for customer data platforms and better data governance. • Know how to ask your key vendors for API access and build connections to other systems to reconcile customer data. • Gain a singular view of each customer and an accurate analysis of the continuously-developing customer journey. • Learn the path to achieving better audience segmentation, and true individualization with content.  • Improve conversions at lower costs and more efficient marketing operations.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

In January 2020, the California Consumer Privacy Act will go into effect and change marketing forever. At the same time, a decade of increased marketing budgets and growing technology stacks have failed to deliver customized content experiences at scale that consistently lead to more conversions and higher sales.  The struggle is real in dealing with media and data volatility, but there's no challenge that can't be leveraged for greater marketing success. Let's discuss five ways how you can be a compliant, lean, and productive content marketer by the end of 2019.  5 Takeaways for Participants  · Grasp the need for customer data platforms and better data governance, ready for tightening privacy regulations. · Obtain a holistic view of each customer and unique audience segments in the data you have today. · Forget personas, and turn customer journey mapping into the real-time analysis of what customers want and how they behave. · Reduce operating expenses and drive higher sales. · Leverage machine learning to develop better content and influence the product development process.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Artificial intelligence and mobility have already reshaped the many ways in which customers search, discover, and purchase goods and services. The additional challenges of GDPR and data privacy rules being reshaped by public policy around the world will require brands to change course in business operations and marketing as new technological possibilities are being brought to market today. Such change is not all about mobile apps, marketing automation, and chatbots, though.  Let's discuss the critical need to truly know your customers, how today's marketers may have an advantage in this brave new world, and how you must leverage these abrupt shifts in commerce and consumer behavior through data unification, audience intelligence, and personalization in order to scale your business over the coming 18 months.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Artificial intelligence and mobility have already reshaped the many ways in which customers search, discover, and purchase goods and services. The additional challenges of GDPR and data privacy rules being reshaped by public policy around the world will require brands to change course in business operations and marketing as new technological possibilities are being brought to market today. Such change is not all about mobile apps, marketing automation, and chatbots, though.  Let's discuss the critical need to truly know your customers, how today's marketers may have an advantage in this brave new world, and how you must leverage these abrupt shifts in commerce and consumer behavior through data unification, audience intelligence, and personalization in order to scale your business over the coming 18 months.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Artificial intelligence and mobility have already reshaped the many ways in which customers search, discover, and purchase goods and services. The additional challenges of GDPR and data privacy rules being reshaped by public policy around the world will require brands to change course in business operations and marketing as new technological possibilities are being brought to market today. Such change is not all about mobile apps, marketing automation, and chatbots, though.  Let's discuss the critical need to truly know your customers, how today's marketers may have an advantage in this brave new world, and how you must leverage these abrupt shifts in commerce and consumer behavior through data unification, audience intelligence, and personalization in order to scale your business over the coming 18 months.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

As if GDPR wasn't enough, the California Consumer Privacy Act is now forcing businesses to upgrade how they handle and manage consumer data. Tim Hayden and his company, Brain Trust Partners, help companies with digital transformation, including showing them what needs to now happen to comply with personal data protection laws. Jason Falls dives in with Tim to learn more for your business. Learn more about your ad choices. Visit megaphone.fm/adchoices

There is a vibrant and growing movement of self-reliant, creative and ambitious women and men of all ages - freelancers, entrepreneurs, digital nomads, artists, and contract workers - who've declared independence from the traditional corporate world. They have chosen to pursue their passion, take control of their work lives, and enjoy the freedom that comes with this lifestyle. This is the Freedom Economy revolution. Who is Scott Monty? Scott Monty is an internationally recognized leader in digital communications, digital transformation, social media and marketing. As CEO and co-managing partner of Brain+Trust Partners, he addresses and advises businesses and groups about the power of humanity in business, particularly through digital transformation and strategy. Scott spent six years as an executive at Ford Motor Company, as a strategic adviser on crisis communications, influencer relations, marketing, customer service, innovative product launches and more. He also has a another decade and a half of experience in communications and marketing agencies. Scott's clients have included Walmart, IBM, Reebok, Coca-Cola, and Google, and The Economist ranked him as #1 atop the list of 25 Social Business Leaders. He most recently ran Scott Monty Strategies. He is a board member of the American Marketing Association and an adviser for a number of Silicon Valley companies. He writes about the changing landscape of business, technology, communications, marketing and leadership at ScottMonty.com, and edits and produces the widely acclaimed weekly newsletter and podcast The Full Monty.   What is Spera.io? Spera is developing a full-service digital office platform that will significantly improve the freelance work style. Get a free 30-day trial of the Spera platform and the free Freedom Economy report by heading over to brandboostcast.com/freedom  Manage Projects The lifeblood of the Independent. View your open projects, track your progress, manage users, and keep up on your goals with the Spera Project Management tools. Get Paid Fast More money, no problem. Offer clients the ability to pay you via the Spera Platform Payments offering. Collect Checks, Credit Cards, and ACH via text, email, and through the Spera Platform. Tasks to Invoices Show me the money. Migrate your project tasks directly to customizable invoices with the Spera Platform Invoices tool. Robust Mobile App Independents on-the-go. Access your Spera account from your mobile phone and remotely send off and collect payment on your latest invoice. Manage Clients It's all about your people skills. Keep track of projects for former, current, and potential clients with the Spera Platform. Access to Capital Build your business. Help your business grow by receiving exclusive access to growth capital with Spera's special lending partners. Who is Vincenzo Landino? Vincenzo is an e

Tim Hayden of Brain+Trust Partners joined me to talk about business transformation through the use of data and digital innovation.

Tim Hayden of Brain+Trust Partners joined Chip to talk about business transformation through the use of data and digital innovation.Continue Reading → The post CWC 22: Tim Hayden of Brain+Trust Partners appeared first on FIR Podcast Network.

Scott Monty, CEO of Brain + Trust Partners returns to Social Geek Radio to discuss the how brands are reacting to recent Facebook data issues. Scott shares several ideas on owning customer relationships online and makes some predictions along with Liane Caruso of Qiigo and Jack Monson of Social Joey. Check out Scott's fantastic weekly updates at The Full Monty! Thanks Franchise Dictionary Magazine for sponsoring today's episode!               

Brain Trust Partners’ Co-Founder and CEO, Scott Monty, takes us back to the wild west days of social media and his time with the Ford Motor Company. As someone who has cut through the jungle of building a social media presence for a major corporation, he knows well that simply glomming onto tactics is far different from deploying an actual strategy. It remains just as much of a fact today as it was then.   The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results.   LINKS TO KNOW   Visit Brain+Trust Partners to learn more about the firm: braintrust.partners   Follow the firm on Twitter: twitter.com/yourbraintrust   This podcast is a production of Unthinkable Media, makers of refreshingly entertaining podcasts about work. More at unthinkablemedia.com

Today, the co-founder and CEO of a new company, Brain+Trust Insights, Katie Lioy, discusses the ubiquitous issue facing large brands today: dark data. What is it? How do we combat it? And what can we as executives do and say to push through the problem? THE DIFFERENCE is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: braintrust.partners Follow the firm on Twitter: twitter.com/yourbraintrust This podcast is a production of Unthinkable Media, makers of refreshingly entertaining podcasts about work. More at unthinkablemedia.com

Brain+Trust Partners' cofounder Christopher Barger and co-host Jay Acunzo run down a list of five awful PR crises facing big brands and what executives can learn. From the funny and bizarre to the serious and tragic, the guys deconstruct these stories through the lens of leading a global business and addressing the underlying people, process, and technology issues -- always in that order. The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: http://braintrust.partners Follow the firm on Twitter: twitter.com/yourbraintrust This podcast is a production of Unthinkable Media, makers of refreshingly entertaining podcasts about work. More at http://unthinkablemedia.com

Brain+Trust Partners' CEO Scott Monty and co-host Jay Acunzo swap stories of doing things the right way and, of course, the wrong way both from their own careers and around the world of Fortune 500 brands. Jay shares the story of a global hotel chain executive acting more like a startup founder, and Scott starts with a tough premise (namely, this stuff is hard) before deconstructing it to bits.  The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: http://braintrust.partners Follow the firm on Twitter: twitter.com/yourbraintrust This podcast is a production of Unthinkable Media, makers of refreshingly entertaining podcasts about work. More at http://unthinkablemedia.com

Brain+Trust Partners' Tim Hayden and co-host Jay Acunzo talk artificial intelligence. Tim dives into his past and present work with larger organizations and innovative tech companies, and the guys discuss the hype around AI. What should executives be prepared to do in the near-term, and are we asking the right questions to get us there? The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: braintrust.partners Follow the firm on Twitter: https://twitter.com/yourbraintrust This podcast is a production of Unthinkable Media.   

Brain+Trust Partners' Christopher Barger and co-host Jay Acunzo dive into autonomous vehicles and try to separate hype from substance. Specifically, Christopher pulls from his years at GM and working with Fortune 500 executives to outline the real transformation needed to make autonomous vehicles part of our future. Make no mistake: The technology is quarters away, not years, and yet there's one big piece nobody is talking about. The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: braintrust.partners Follow the firm on Twitter: https://twitter.com/yourbraintrust This podcast is a production of Unthinkable Media.   

Brain+Trust Partners CEO Scott Monty looks at how some brands use personalized communications well, while others look foolish. The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: braintrust.partners This podcast is a production of Unthinkable Media.   

The Difference is the show for big brand executives exploring one big question: In the digital age, why do some brands thrive while others struggle to survive? Each episode, the founders of Brain+Trust Partners tackle one big trend, technology, or change and explore the difference between succeeding and scuffling when trying to capitalize. Brain+Trust is an executive consultancy helping busy leaders make sense of customer behavior and data to drive results. This podcast is a production of Unthinkable Media. LINKS TO KNOW Visit Brain+Trust Partners to learn more about the firm: braintrust.partners

Who is the hero of your brand storytelling? According to Scott Monty, CEO, Co-Managing Partner at Brain+Trust Partners, if it’s your brand, then you’re missing the mark. Listen as Scott talks about GE, Coca-Cola, Ford and other brands who are winning at brand storytelling – and why their strategies work. Bonus: Listen in as Scott […]

The most recent episode of Chats with Chip featured a conversation about consultancy and collaborative work to manage digital transformation with Scott Monty, CEO and co-managing partner of Brain+Trust Partners. Scott has a broad range of experience in the field of digital communication, including working as the head of social media for Ford Motor Company.Continue Reading → The post CWC #14: Scott Monty on Building a Consultancy to Help Navigate Digital Transformation appeared first on FIR Podcast Network.

Scott Monty and I first "met" as a contributors to The Age of Conversation series in which hundreds of bloggers wrote a page or two about marketing, compiled it into a book, and gave the proceeds to charity, many years ago. In 2015, Scott and I got to solidify our friendship by meeting at a Social Media Club event in Dallas. In between, Scott worked with Ford to take them from recession to relevance with some of the most interesting marketing that moved the needle.  Scott is also a man who can rock a bow tie. Seriously well. When I think of Scott, I think of that signature bow tie, which is his logo now as well as how he dresses. Super cool! In this conversation, we talk about all of Scott's passions: marketing, Sherlock Holmes (he runs the I Hear of Sherlock Everywhere website and podcast), and podcasting. The time went too fast for us, and I know it will for you too. More about Scott and connect with him Scott Monty is an internationally recognized leader in digital communications, digital transformation, social media and marketing. As CEO and co-managing partner of Brain+Trust Partners, he addresses and advises businesses and groups about the power of humanity in business, particularly through digital transformation and strategy. Scott spent six years as an executive at Ford Motor Company, as a strategic adviser on crisis communications, influencer relations, marketing, customer service, innovative product launches and more. He also has a another decade and a half of experience in communications and marketing agencies. Scott's clients have included Walmart, IBM, Reebok, Coca-Cola, and Google, and The Economist ranked him as #1 atop the list of 25 Social Business Leaders. He most recently ran Scott Monty Strategies. He is a board member of the American Marketing Association and an adviser for a number of Silicon Valley companies. He writes about the changing landscape of business, technology, communications, marketing and leadership at ScottMonty.com, and edits and produces the widely acclaimed weekly newsletter and podcast The Full Monty.