Podcast appearances and mentions of scott monty

Episode #88 With David Amerland This one was a lot of fun. We had a great conversation even before the podcast started. (some of it included on YouTube). We talked about human behavior, his new book “Built to Last”, understanding why we do the things we do and much more. David Amerland is a writer focused on how human behavior is shaped by modern forces, especially technology, and how that shift impacts our health, culture, and stories. After building a career in marketing and publishing several successful business books, David Amerland expanded into the wellness space with Built to Last, a practical guide to health, longevity, and intentional living. Now also writing fiction, David Amerland explores the emotional and psychological impact of modern life through storytelling. Across all genres, his work investigates how we adapt, and sometimes resist, to change in a fast-moving world and what that does to our sense of values, the moral code we create for ourselves and the societies we build, as a result. David Amerland's work has been featured in Inc. and Forbes, interviewed on Scott Monty's Timeless & Timely, and speaks on topics ranging from digital culture to long-term wellbeing. Latest Book: https://www.amazon.com/Built-Last-Stronger-Healthier-Happier/dp/1844811832 Music for all episodes by Jon Griffin. My YouTube channel: https://www.youtube.com/channel/UCugOLERePPuD4nwtZO-Zwnw?view_as=subscriber My Instagram: @joelyshmoley FaceBook: https://www.facebook.com/wereyoustilltalking/ #Podcasting #author #humanbehaviour #health #wellbeing #fitness

Scott Grates is a visionary entrepreneur and expert in strategic relationship marketing, building multiple seven-figure businesses, including top insurance agencies and a real estate portfolio. He helps entrepreneurs grow through his Infinite Referral Advantage® system and is the bestselling author of Essential F-words for Teens and the upcoming Referrals Done Right. A podcast host and sought-after speaker, his upcoming TEDx talk, Silence That Voice, explores overcoming self-doubt for entrepreneurial success. About Scott Grates Scott Grates is a visionary entrepreneur and expert in strategic relationship marketing, having built multiple 7-figure businesses, including nationally recognized insurance agencies and a thriving real estate portfolio. A firm believer in the power of personal connections over digital noise, Scott helps entrepreneurs grow through his innovative Infinite Referral Advantage® system. He is the bestselling author of Essential F-words for Teens and the upcoming Referrals Done Right, as well as a podcast host and sought-after speaker. His upcoming TEDx talk, Silence That Voice, will explore overcoming self-doubt to achieve entrepreneurial success. From the Show What brand has made Scott smile recently? Scott echoed the smile of another recent guest, Scott Monty, by sharing a handwritten smile he received from Delta Airlines. Connect with Scott on LinkedIn and his website ScottGrates.com. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Scott Monty is an executive coach, advisor, and speaker who helps leaders find clarity and drive growth. A former executive at Ford, he merged technology with humanity to shape the company's global social media strategy. Ranked by The Economist as a top social business leader, Scott focuses on timeless leadership principles to guide today's leaders. He's also the host of the Timeless Leadership podcast and writes the Timeless & Timely newsletter. Tune in for insights on navigating leadership in a fast-changing world. About Scott Monty Scott Monty is an executive coach, advisor, and public speaker who  helps companies and executive teams in flux, positioning leaders who are new or stuck to find a clear vision, collaborate, and communicate better to drive growth. A Fortune 10 leader whose background in classics positioned him to see through the shiny objects, Scott focuses on timeless human nature that drives everyone. He was ranked by The Economist as #1 atop the list 25 Social Business Leaders and Alan Mulally, the CEO of Ford Motor Company, called him “a visionary.” Scott spent six years as an executive at Ford, where he helped turn the company around with the ability to merge technology with humanity. He served as a strategic adviser across a wide range of business functions, leading the company's global social media strategy. He also has another two decades of experience in leadership and communications consulting. Scott's clients have included companies such as Walmart, IBM, McDonalds, Coca-Cola, Google, and TD Bank. He is a trustee of the Detroit Symphony Orchestra, a past board member of the American Marketing Association, and has advised a number of tech companies. He writes the Timeless & Timely newsletter, to help leaders make sense of today with lessons from the past, and hosts the Timeless Leadership podcast. From the Show Alan Mulally's Twitter chat. As discussed during the show, here's a link to the Twitter Q&A Scott facilitated with former Ford CEO Alan Mulally back in 2009. What brand has made Scott smile recently? Scott highlighted Delta, specifically Ed Bastian's leadership throughout this past difficult week for the brand. The airline's authentic, transparent leadership consistently makes him smile. Connect with Scott on LinkedIn and check out his website for his newsletter and more timeless content. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

We are all in this together, OK? Austin Kleon's Newsletter https://austinkleon.substack.com Scott Monty https://www.timelesstimely.com/p/keep-going Matt D'Avala https://www.mattdavella.com/threerules See this post on my Patreon page https://www.patreon.com/gardenfork  Get My Email Newsletter: https://www.gardenfork.tv/email/ Donut & Meditation https://www.youtube.com/watch?v=2rShg5AsbIQ&pp=ygUcZGF2aWQgbHluY2ggbWVkaXRhdGlvbiBkb251dA%3D%3D David Lynch on Meditation CBS Sunday Morning https://youtu.be/TUTa2EuZnXI?si=zOPIjFxzSmjEKZm-  Start your Amazon shopping using our affiliate link: https://amazon.com/shop/gardenfork Become a GF Patron! Get cool weekly pics + The After Show https://www.patreon.com/gardenfork My Fav Cordless Drill-Driver set: https://www.amazon.com/shop/gardenfork/list/2NOD6P1XZLHQE My Stationary Bike https://amzn.to/3z0XQFN GardenFork receives compensation when you use our affiliate links. This is how we pay the bills ;) GF Sweaters and T Shirts https://teespring.com/stores/gardenfork-2 Email me: radio@gardenfork.tv Watch us on YouTube: www.youtube.com/gardenfork Music used on the podcast is licensed by AudioBlocks and Unique Tracks ©2025 GardenFork Media LLC All Rights Reserved GardenFork Radio is produced in Brooklyn, NY

I tend to focus on other people in the interviews on Timeless Leadership. That's important! There are so many things to learn from other people. But I've realized that being a leader isn't only about lifting other people up, it's about being a teacher and sharing your own insights as well.So in this episode, you get a little bit more of me than I typically put out there, as I share an episode from the frankly… podcast from Franco. It's an important discussion that covers the background behind why I do what I do, and what I believe — including my advice to my 21-year-old self.I'd be interested to hear your feedback about it.You can find Timeless Leadership wherever you get podcasts.Links* frankly… podcast* Scott Monty's services* Gift subscription for Timeless & Timely* Academic discount to Timeless & TimelyLeave a rating for us on Apple Podcasts, Spotify, Goodpods or wherever you rate podcasts.MusicOur theme song is Timeless Harmony, written by Matías Léon and performed by Matías Léon and the City of Prague Philharmonic Orchestra. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

SHOW NOTES Episode 036 • October 28, 2024     FIRST STRAIN   News ‘n' Notes:   • McKinley HS football and band clash   https://www.cantonrep.com/story/opinion/letters/2024/10/24/letters-mckinley-football-players-disrespected-marching-band/75807987007/   • Bowling Green band barred from rivalry halftime   https://www.13abc.com/2024/10/15/bgsu-says-utoledo-wont-let-their-band-play-battle-i-75-halftime/?fbclid=IwY2xjawF-OzpleHRuA2FlbQIxMQABHeNrYTjRucs9fOnmz8yndJVTysb-wS6IFEEX9JkrB90ATAaRrAtcvXxBGw_aem_MGiZmj0Oj6vNeBADIB4L3w       SECOND STRAIN   Topic: More on the Toledo/BGSU tiff, and can't we just get along?   https://www.toledoblade.com/opinion/letters-to-the-editor/2024/10/19/to-editor-ut-decision-bgsu-band-puts-hof-inductees-awkward-spot/stories/20241018109   https://www.wtol.com/article/sports/football/bgsu-marching-band-falcon-utoledo-university-battle-of-i-75-football/512-2aee6d6e-7fa0-4f03-9694-d1814def5b5c   TRIO   This week's interview guest: SCOTT MONTY, part 2   https://scottmonty.com/ https://www.prsa.org/person/monty-scott https://www.linkedin.com/in/scottmonty/     DOGFIGHT   • More tales of bands and sports people     CODA   • Hammerton's on The Growing Band Director Podcast, next Monday, November 4   www.youtube.com/@thegrowingbanddirectorpodc7296/videos sites.google.com/view/the-growing-band-director/home     FOLLOW US!   BandWagon RSS feed: feed.podbean.com/heyband/feed.xml BandWagon website: heyband.podbean.com BandWagon on Facebook: facebook.com/profile.php?id=61555170345309 BandWagon on Instagram: https://www.instagram.com/rhammerton1 Rob ("HammertonMedia") on Facebook: facebook.com/HammertonMedia Rob on X/Twitter: twitter.com/DrRob8487   SUBSCRIBE TO BANDWAGON!   https://www.podbean.com/site/podcatcher/index/blog/eg706GUVzixV   WE GOT MERCH!   Visit www.teepublic.com/user/bandwagon-with-rob-hammerton -or- got to teepublic.com and search “bandwagon”   SEND US YOUR FEEDBACK!   Email: heybandwagon@yahoo.com Voicemail: speakpipe.com/HeyBandWagon

This Week: Emily Binder, Saul Colt, and Scott Monty join Bob to discuss WordPress in conflict, understanding "curation," YouTube's continued dominance, checking in on social's political performance, plus this week's #FairFailFoul. Read More  

SHOW NOTES Episode 035 • October 21, 2024     FIRST STRAIN   News ‘n' Notes:   • Eastern Senior High School Blue & White Marching Machine gets a street named after it   https://www.wusa9.com/article/news/community/dc-high-school-marching-band-honored-with-new-street-name-eastern-high-school/65-ffcb8e39-d753-486f-a5cf-940038aa5eee   https://www.wjla.com/news/local/eastern-high-marching-band-northeast-historic-street-renamed-blue-white-marching-machine-way-music-art-campus-north-carolina-17th-a-street-music-high-stepping-communty     • Jackson State University names its fourth-ever female drum major   https://hbcugameday.com/2024/09/30/hbcu-band-names-fourth-woman-in-its-history-as-drum-major/   links       SECOND STRAIN   Topic:   http://www.hustlebelt.com/2013/8/16/4622774/2013-mac-positional-rankings-marching-bands     TRIO   This week's interview guest: SCOTT MONTY   https://scottmonty.com/ https://www.prsa.org/person/monty-scott https://www.linkedin.com/in/scottmonty/       DOGFIGHT   Topic: Hammerton's Allentown Story (first in a series, no doubt)     CODA   Topic: Theodore Roethke, poet   en.wikipedia.org/wiki/Theodore_Roethke     FOLLOW US!   BandWagon RSS feed: feed.podbean.com/heyband/feed.xml BandWagon website: heyband.podbean.com BandWagon on Facebook: facebook.com/profile.php?id=61555170345309 BandWagon on Instagram: https://www.instagram.com/rhammerton1 Rob ("HammertonMedia") on Facebook: facebook.com/HammertonMedia Rob on X/Twitter: twitter.com/DrRob8487   SUBSCRIBE TO BANDWAGON!   https://www.podbean.com/site/podcatcher/index/blog/eg706GUVzixV   WE GOT MERCH!   Visit www.teepublic.com/user/bandwagon-with-rob-hammerton -or- got to teepublic.com and search “bandwagon”   SEND US YOUR FEEDBACK!   Email: heybandwagon@yahoo.com Voicemail: speakpipe.com/HeyBandWagon

Scott Monty, executive coach, advisor and public speaker, renowned for his values-based approach to leadership development, on human intelligence, insights, inspiration and intuition in the workplace.  Hailed by The Economist as the number one social business leader, his expertise in consulting for giants like Ford, Walmart, IBM, McDonald's, Coca Cola and Google has led him to believe in the importance of character, culture and storytelling in the age of AI. He argues that leaders must prioritize character strengths such as generosity, honesty, kindness, sensitivity and curiosity, and cultivate a human-centered approach which complements, augments and builds on what modern technology does to shape the future.

While everyone scrambles to learn the new trends and act like a futurist, it's the folks who understand what parts of this work are timeless – because they're based on human nature – that are most powerful of all. Storytelling is one such thing. It's been a constant throughout the history of humanity. Why? Because although the world changes in many ways, human nature is one thing that doesn't change much at all.So says our guest today, Scott Monty, and it's part of what makes Scott such an inspiring storyteller – and a leadership advisor, consultant, and coach who has worked for and with brands like Ford, Google, IBM, Adobe, and Walmart. In fact, thanks to his work helping pioneer all things social media at Ford Motor Company, The Economist named Scott #1 on its list of social business leaders.In this episode, we hear Scott dissect a signature story piece by piece, taking us into the executive team meeting from his time at Ford and how storytelling helped him thwart – then win over – his archnemesis, the curmudgeonly CFO at the time. After hearing the story, we identify the three tentpoles that help it stand up, plus identify details that could improve – and we hear why the moments that don't seem to advance the action are actually the most important pieces for this story to resonate deeper.Scott's brand is about the idea of timeless leadership – and he effortlessly quotes philosophers and leaders from centuries past to help make his points, both on the show and everywhere he shows up.Resources:⚫ Follow Scott on LinkedIn: https://www.linkedin.com/in/scottmonty/⚫ Subscribe to Scott's newsletter, Timeless & Timely: https://www.timelesstimely.com/

Karl welcomes Scott Monty and Burt Wolder to the podcast to discuss the next story in the Sherlock Holmes Canon: The Adventure of the Three Students Scott and Burt are two of the creatives behind the podcast and website I Hear of Sherlock Everywhere. https://www.ihearofsherlock.com/

In this episode, Scott Monty, an expert in leadership and communication, shares his insights on how self-awareness and empathy play a vital role in effective leadership.Throughout the conversation we explore how leaders, whether at big brands or small businesses, face similar challenges that ultimately come down to how well they can relate to and understand people. Scott emphasizes the importance of understanding what motivates your team members, using impactful storytelling to move them, and building a strong, supportive culture within organizations. Listen in for key takeaways around strong communication and cultivating a people-centered culture.In this episode, you'll learn:Understand and recognize your own strengths and weaknesses, while also empathizing with the needs and perspectives of your team membersRather than avoiding uncomfortable conversations, address conflicts head-on - express how the conflict is affecting you and focus on finding a resolutionStay well-informed and open to learning to become a more effective and adaptable leaderThings to listen for:[03:23] Relating to people and understanding effective communication[08:58] Leaders toxic lack of trust[14:21] Gaining insight and inspiration from a diverse range of ideas[17:53] Leaders' mistakes in communication and persuasion.[24:34] Allowing room for "negative" emotions[26:31] The importance of empathy, kindness, and honesty[29:49] “Solved by walking”Resources:Floyd CoachingThe Culture AssessmentMatthew Kelly's BooksFloyd Coaching's BlogConnect with the Guest:Scott's LinkedinConnect with the Host & Floyd Coaching:Kate Volman's LinkedinFloyd Coaching on LinkedinFloyd Consulting on FacebookFloyd Consulting on TwitterFloyd Consulting on YouTubeFloyd Consulting on Instagram

This Week: Joseph Jaffe and Scott Monty join Bob to discuss Apple's Vision Pro headset, faces vs. logos, the problem with engagement marketing, Unilever pledges to support disabled creators, plus this week's #FairFailFoul.

In this episode, Erik Deckers sits down with his friend, Scott Monty, a strategic communications and leadership coach who works with C-suite executives. They discuss the problems leaders are having today, and what they're doing right. They also talk about how Scott's degree in Classics help him train better leaders. And he gives insights on how history has carried the same lessons throughout history to leader after leader. More about Scott. https://www.linkedin.com/in/scottmonty/

What happened in Dayton, Ohio this weekend? What Sherlockian podcast celebrity is bull pup Maddy asking her Watson questions this week? Is Watson still alive? (SPOILER ALERT: The answers are "stuff," "Scott Monty," and "yes." But listen anyway!)

Scott Monty, former Fortune 10 executive, leadership advisor, communications strategist, keynote speaker, storyteller, and podcast host joins me on this episode. Scott's been featured by NBC, NPR, CNN, Harvard Business Review, The Wall Street Journal, and many other mainstream media outlets. Topics we cover include humility in leadership, the importance of reflection, the resurgence of stoicism, timeless leadership, transformational storytelling, and more. Get connected with Scott: Website: https://www.scottmonty.com/ Twitter: https://twitter.com/scottmonty Facebook: https://www.facebook.com/ScottMontyStrategies/ Instagram: https://www.instagram.com/scottmonty/ LinkedIn: https://www.linkedin.com/in/scottmonty/ Subscribe to the Timeless & Timely newsletter: https://www.timelesstimely.com/subscribe Want to learn how you can work with me to gain more clarity, build a rock-solid foundation for your business, and achieve the results and success you deserve? Visit http://jayscherrbusinessconsulting.com/ and schedule a 1:1 discovery coaching call. Enjoy, thanks for listening, and please share with a friend! To your success, Jay

This Week: Tedd Aurelius, Scott Monty, and Colby Vogt join Bob to discuss Elon finally buying Twitter, whether bad times drive bad behavior from tech, Dorsey launching BlueSky, the importance of open web data, plus this week's #FairFailFoul.

Scott Monty finds some of the most interesting things to read and think about. What's amazing is the quality - not just the quantity Scott puts out, and the relevance to his brand. His Timeless & Timely newsletter and podcast are ones I enjoy consuming regularly as well. Join me for a conversation with Scott, the only classics major who's been the global head of digital communications for a Fortune 10 brand.

Scott Monty talks about his journey from premed student to marketing expert, and the elephant in the room - his amazing voice. He explains how understanding timeless human nature and psychology is key to effective communication and marketing. He encourages marketers to focus less on the platforms and more on the fundamentals, on storytelling and connecting to people. Scott deeply believes in the often dismissed importance of taking the time to take stock and acting with integrity and warns of the danger of talking about brand purpose without truly embracing it at all levels of the business. He warns of the danger of “purpose” being the CSR of 2022. Of the friction between the need to keep up with the latest marketing trends - from NTFs and beyond - to taking stock and doing things well, he says,  “if you are confident in your purpose, in the values that drive your business, then moving quickly shouldn't be a problem.” We couldn't agree more. To hear more more Scott, subscribe to his newsletter at www.timelyandtimeless.com and visit his website at www.scottmonty.com. www.scottmonty.comNewsletter - www.TimelessTimely.comScratch is a production of Rival, a marketing innovation consultancy that develops strategies and capabilities that help businesses grow faster. Today's episode was produced by Leanne Kilroy and hosted by Eric Fulwiler. Find Rival online at www.wearerival.com, LinkedIn, Twitter. Find Eric on LinkedIn and tweet him @efulwiler.Say hi at media@wearerival.com, we'd love to hear from you. 

Meet Scott Monty – our next guest on The Big W Podcast and the only classics major who's been the global head of digital communication for a Fortune 10 brand. Scott advises corporate executives on modernizing their culture to meet the changing needs of customers, but does it with examples of history, literature, philosophy and poetry. During the podcast, Scott takes us through his time at Ford and shares why he decided to leave to start his own company. Listen to the end for Scott's best advice on grabbing attention amidst all of the noise on social media and making a true impact as a brand. Read more about Scott here: https://www.scottmonty.com/

Scott Monty is a strategic communications and leadership advisor, author of the Timeless & Timely newsletter and the host of  Timeless Leadership podcast…   During the show we discuss:   ● What a great leader is ● Why do we need a leader ● The importance of understanding timeless principles ● What happens when leaders don't understand these principles ● The important timeless principles that guide leadership and communication ● Good communication as a big part of being an admirable leader ● Proven strategies for communication ● How can leaders of today change the future   Show resources: https://www.scottmonty.com https://www.timelesstimely.com

Scott was the former (and first) Head of Social Media and Communication at Ford Motor Company on top of many other interesting Healthcare-related account management roles. He had a unique educational experience and is an incredible leader in his own right. He also happens to have the perfect radio voice which is featured on his own podcast via Fireside Chat, Timeless Leadership. If you want to learn more about Scott and his many accomplishments, you can visit his website at the following link: https://www.scottmonty.com/?m=0

I want to thank you for listening and for subscribing to Faster Than Normal! I also want to tell you that if you're listening to this one, you probably listened to other episodes as well. Because of you all, we are the number one ADHD podcast on the internet!! And if you like us, you can sponsor an episode! Head over to https://rally.io/creator/SHANK/?campaignId=1f99a340-203f-498e-9665-24723a5f8b7a  It is a lot cheaper than you think. You'll reach... about 25k to 30,000 people in an episode and get your name out there, get your brand out there, your company out there, or just say thanks for all the interviews! We've brought you over 230 interviews of CEOs, celebrities, musicians, all kinds of rock stars all around the world from Tony Robbins, Seth Godin, Keith Krach from DocuSign, Danny Meyer, we've had Rachel Cotton, we've had  the band Shinedown, right? Tons and tons of interviews, and we keep bringing in new ones every week so head over to https://rally.io/creator/SHANK/?campaignId=1f99a340-203f-498e-9665-24723a5f8b7a  make it yours, we'd love to have you, thanks so much for listening!  Now to this week's episode, we hope you enjoy it!   ——   Today we visit with the man who single-handedly brought the automobile industry into the world of social media, and the founder of Scott Monty Strategies. Scott Monty was the 2nd person we ever interviewed on Faster Than Normal and he and I go back many, many years now. With a voice that can still melt butter, he's continued to do great things and we'll catch up today, but for starters:  Scott Monty is a strategic communications & leadership coach and advisor who helps the C-suite embrace better communication with timeless and timely advice. A Fortune 10 leader whose background in classics positioned him to see through the shiny objects, Scott can drill down to understand the common human needs from throughout history that still drive us all. He was ranked by The Economist as #1 atop the list 25 Social Business Leaders and Alan Mulally, the CEO of Ford Motor Company, called him "a visionary." Scott spent six years as an executive at Ford, where he helped turn the company around with an uncanny ability to merge technology with humanity. He served as a strategic adviser across a variety of business functions, leading the company's global social media strategy. He also has a another decade and a half of experience in communications and marketing agencies. Scott's clients have included companies such as Walmart, IBM, McDonalds, Coca-Cola, and Google. He is a trustee of the Detroit Symphony Orchestra, a past board member of the American Marketing Association, and has advised a number of tech companies. He writes the Timeless & Timely newsletter, to help leaders make sense of today with lessons from the past, and hosts the Timeless Leadership podcast. We're happy he's back to visit with us today. Enjoy!    ----------  In this episode Peter and Scott discuss:   2:13  -  Intro and welcome back Scott Monty!!  (You can hear Peter's first interview with Scott here)  Ref:  Our Storytelling/Public Speaking course is here 3:13  -  What have you been doing Scott?  Ref:  Chameleon's Collective 3:49  -  So is all of your family back to “normal” now?  4:10  -  What have you been doing to keep sane during the pandemic? How do you see public stages in the near future, do you see any of that coming back right away? 6:11  -  On being in the current post-quarantine mode of how/when will it all be back to some sort of normalcy and getting not only remaining vigilant health-wise, but getting our brains OK with things going back to the way they were pre-pandemic. 7:30  -  Let's talk masks & vaxxs across the world 9:00  -  On trying to stay sane during throughout the pandemic, and methods you've used to keep yourself and your mind busy.  Ref:  Timeless & Timely newsletter. All things Scott Monty here 12:41 – On social audio content.  Tell us about where you see it going and your involvement in that arena. Ref:  What is Clubhouse? 14:21  -  Where do you see social audio fitting into our future?  (Large conferences vs. smaller but w/ extensions of virtual visits for after-conference discussions, breakout rooms, etc)  17:17  -  If you've never been to a CES, or a Mobile World Congress show, it's kinda an ADHD person's dream! 19:14  -  On avoiding home distraction. What do you do, what are your steps and advice on keeping focus when you keep getting interrupted, etc? 23:00  -  Where can people find you?  Website: https://www.scottmonty.com/  Like myself, has has a crypto coin called the Timeless Coin: https://rally.io/creator/MONTY/ and the symbol is https://rally.io/creator/MONTY/   Our Storytelling/Public Speaking course is at: https://shankman.lpages.co/scott-peter-speaking-early-access/ and we're talking about it here and on the Socials: @ScottMonty on Twitter  Scott Monty Strategies on Facebook and via Email: scott@scottmonty.com 24:09  -  “pon·tif·i·cate” 24:55  -  Guys, as always, we are here for you and we love what the responses and the notes that we get from you. I got an email from someone just a couple of days ago, who said to me, let me see if I can find it, um, I probably can't of course, but I got an email from someone who said that they were just so incredibly thankful that of all the things that uh, and here it is. Okay.  “Hey Peter, wanting to click you a message to say thank you.  I don't know how I went through 24 years of my life not knowing I had ADHD, but listening to your new book and the podcast had me in tears. I knew I was different, never understood, why but I'm so excited to learn how to live my best life. Using my ADHD positively. I have an hour and a half to go, an hour and half into your book and can already tell it will be life-changing for me, thank you so much.”  Guys, we get these all the time and they just, they never stopped making me happy. So please continue to shoot us a note. Tell us who you want to hear on the podcast, we'd love to know.  Leave us a review on any of the places you get your podcasts, and if you can ever, if you ever need our help, I'm www.petershankman.com and you can reach out anytime via peter@shankman.com or @petershankman on all of the socials. You can also find us at @FasterThanNormal on all of the socials. As always, leave us a comment below and please drop us a review on iTunes and of course, subscribe to the podcast if you haven't already! As you know, the more reviews we get, the more people we can reach. Help us to show the world that ADHD is a gift, not a curse! Do you know of anyone you think should be on the FTN podcast? Shoot us a note, we'd love to hear! 26:02  -  Faster Than Normal Podcast info & credits   TRANSCRIPT:  — Hi guys. My name is Peter Shankman. I'm the host of Faster Than Normal.  I want to thank you for listening, and I also want to tell you that if you've listened to this one, you probably listened to other episodes as well of Faster Than Normal.  We are the number one ADHD podcast on the internet, and if you like us, you can sponsor an episode.  Head over to shank.mn/sponsor  - that's shank.mn/sponsor. It is alot cheaper than you think. You'll reach... God about 25….30,000 people in an episode and get your name out there, get your brand out there, your company out there, or just say, thanks for all the interviews we brought you over 230 interviews of CEOs, celebrities, musicians, all kinds of rock stars all around the world from we've had... God, who have we had...we've had Tony Robbins, Seth Goden, Keith Krach from DocuSign, we've had Rachel Cotton, we've had  the band Shinedown, right? Tons and tons of interviews, and we keep bringing in new ones every week, so head over to shank.mn/sponsor  grab an episode, make it yours, we'd love to have you, thanks for listening.  Here's this week's episode, hope you enjoy it. — You're listening to the Faster Than Normal podcast where we know that having ADD or ADHD is a gift, not a curse. Each week we interview people from all around the globe from every walk of life, in every profession. From rock stars to CEOs, from teachers to politicians who have learned how to unlock the gifts of their ADD and ADHD diagnosis, and use it to their personal and professional advantage.  To build businesses, to become millionaires, or to simply better their lives. And now, here's the host of the Faster Than Normal podcast, the man who attributes a lot of his success to his inability to sit still, Peter Shankman,  Hi everyone, Peter Shankman welcome to Faster Than Normal. We were, we were… turning on the…. zoom and got a recording in progress, I thought, which I've never heard a sound never heard before…. that was interesting, but it is lovely to be back. And it is a Monday morning here in New York City, almost almost Memorial, that is the week before Memorial Day… so people start, uh at a hundred percent, and by Thursday they just don't give a shit anymore, and then they go into the long weekend and they come back and that's pretty much it for summer.  So we should be, we should be good. So we'll see you guys in September. All right…. good show, anyway…. the person I have joining me today, I think it was my third or fourth interview back when Faster Than Normal first started, Scott Monty is an old, old friend. A great, great guy, I met him eons ago, about 400 years ago when he was working at Ford Motor Company, um, probably when I was still running heroin, uh, we stayed in touch. We've been friends ever since he is out on his own. Now he is a writer. He is a storyteller galore. He and I have put together a storytelling course. We launched several months ago, which has done really well. He does a bunch of things. He lives somewhere near Detroit.  I believe has a really cool family, has a pension for bow ties and he wears them with aplomb. Except today he's not, but anyway, it is lovely to see you, Scott…. welcome back.  Thank you, Peter. This call is being recorded just for your awareness.  Oh, lovely, lovely to have you back.  It's been a while since I've been here. Indeed. We've done some other stuff, but I haven't had you on a podcast in a while. What have you been doing, man? What's been going on? Oh, you know, the usual just living my best pandemic life. Um, you know, this, obviously the speaking business shifted quite a bit, uh, so I threw myself in the more consulting, but then that's been fine, um, I recently signed up with a, a collective of individual consultants called the https://chameleoncollective.com/ and basically we all remain independent, but we have a bunch of a hundred or so people to call on if we need other people to round out projects that we're working on, or if we want, offer ourselves up to their projects, so it's a, it's a nice arrangement.  Very very cool, so you're all back? The whole, family's all back, you're all set with that alright?  No, every... everyone except the, uh, the seven year old, yes.   Right.  Yeah. I'm in the same boat. My eight year old is a, apparently no one cares about the, about the kids from age zero to age 12. But, um, hopefully at some point in the next several months, that will, that will happen.  Absolutely.  So what have you been doing to keep up yourself sane? I mean, you had a, almost as crazy travel schedule as I did back in the day. Um, have you seen any of that start to come back or have you seen anything come back in, in... on public stages?  I mean, I did my first speech a couple weeks ago, what about you?  Well, I was never quite as a travel weary as you, but I, you know, I, I probably spent at least a quarter to a third of my time on the road.   And I mean, did you just at a certain point in your life, you just, you get a feel for it and it's like clockwork and when it stopped, it was really, really weird.  Okay. The, the benefit for me is we, we have all sorts of routines here at home and the kids in particular needed to keep their school up, even though school was shut down. So, you know, there, there was a rhythm to every day. It wasn't completely random, so I think that helped. A great deal is having some sort of pattern, some sort of regular routine, uh, to go on. And now that they're back in school, you know, I drive them every morning. Uh, so it, you know, I get a chance to talk with them. I get a chance to unwind on the way home, listen to a couple of podcasts, so it's a nice rhythm and I'm having a real difficult time trying to imagine going back to the way things were back to... quote unquote... normal, before, because I think it's going to be really difficult to reclaim the world as it was, but we're not going to remain in this kind of limbo that we've been in over the past year, either. I think, I mean, there will be definitely a point where we say, okay, it's as normal as it's going to get. I mean, I was at the gym this morning and they've relaxed the mask rule, right? I mean, I was still wearing one, but they, there were, half the people there with no masks on, so I think, I mean, I think we're getting there. I was in, you know, (indistinguishable)  last week or two weeks ago was in Texas, um, you know, fortunately, uh, the 300 people in the audience, no one was wearing a mask because, you know, I guess, you know, COVID never actually hit Texas, so that was good. But, um, it was a, uh, iIt was weird. It was weird to be in that, in that environment, and so I think that that two things have to happen is that, is that one, it has to be safe enough to do it, but the second thing, our brain has to be okay with that. It has to be okay with, you know, you don't realize 16 months, 18 months of hunkering down as it were. Um, it's kind of hard to fully open your eyes when they turn on that light.  It really is, and for me, the first trip I went on after not having traveled for over a year, it was weird trying to pack…. for one, I'm like, I've lost my muscle memory, muscle atrophy, and I'm like, oh, okay. Do I have everything in my, in my toiletry kit? And have I packed enough underwear and all the rest, but, you get to the airport and it's kind of dystopian, you know, first of all, it's not as crowded as it usually is, you look around and everybody, alot, at that time, at least everybody was wearing masks and you're like, what hell hole have I just emerged from and into? And, and as we get back, as we gradually get back, we're going to see this mix. I don't think, uh, I don't think masks are completely going away. And you think you've traveled in Asia quite a bit, right? They... they've been wearing masks when they travel and when you see them in the airport all the time. Um, and to me, it's actually makes great sense because it's great hygiene. I haven't had a cold in the past year. I wonder why that is, you know?  That's the amazing thing that I've always said is America has no idea how unbelievably stupid it looks on the world stage, right? And the amount of times I've traveled to Asia in the past 15 years where everyone's wearing a mask to the point where they give them out at the hotels, right? And, and I remember in December of 2019, I was in Bangkok and I got sick. I got violently ill. I had been in Abu Dhabi and then came home for like two days to see my daughter and then flew right to Bangkok and just the travel has got me down and it was December of 19, and I walk into this hospital in Bangkok, um, uh, a phenomenal one of the top hospital in the world I walked in and I'm like, Hey, I think I just have some sort of, uh, bronchitis or something. They're like, oh, no problem, sir, to step right this way. But please put on this mask, right? And it was like the most normal thing in the world, right? And when you realize. I think the problem was that we, we made, uh, we made putting on the masks about helping others, we should have convinced people that it was about helping themselves. And then everyone would have worn one, right? If we just said, oh yeah, if you wear this mask, you know, people will think you have much more muscles and everyone, everyone would've worn it. Have you heard the latest thing with trying to get people vaccinated? The, uh, somebody from the CDC or one of the government agencies and doing a public call, said people who write that they have been vaccinated on their profiles are 14% more likely to match with a date on Tinder and match.com and these other services. Yet. It's just yet another reason I'm so glad I don't have to be on any of those dating sites. What have you been doing to stay sane? You know, for people like us who do a million different things, part of the way we stay sane is by doing a million different things. And for a lot of the time, I mean, you know, you and I, you and I combined it let's do a course together because, uh, what the hell else are we going to do, right?  So what have you, what else have you been doing to stay sane and how has it been working?  So being able to create something that, you know, we're both passionate about that we love that we're pretty good at and being able to share it with others, people, you know, just that, that brought me a lot of energy. Right? and, and, and focus, you know, because we knew there was something that we, there was a specific outcome we were going for and, and you, and I, you know, kind of pressuring each other on a, on a schedule and a timeframe, and, um, eventually getting a really nice course out, um, you know, I've been, I'm not a huge exercise fanatic uh, certainly not to the degree you are, but, um, I've been taking walks every day, particularly with my seven year old daughter.  She loves to go out and explore, and we live in this wonderful little neighborhood where there's... there's parks and ponds and wildlife and everything, and, and she loves to walk the dog, so we go out and we make that part of the ritual, okay? Aside from that, like professionally, um, I've been creating a lot of content when I do https://www.scottmonty.com/p/newsletter.html      newsletter, that comes out twice a week, once a, in the middle of the week for everyone, that's a free version, um, a Friday version that is just for subscribers, where they get extra content, uh, links and a recommended book and a recommended podcast, and then what I've been, I've been doing a couple of other things with audio, but before I get to that, I want to say, I, I always get these other ideas. You know, a lot of times when I'm out walking or when I'm doing other stuff, I have these ideas that I want to write about, but they don't fit into, the, the broader cadence of what I want in my newsletter, so I.... I created kind of a little branch off of the newsletter, so the newsletter again is called https://www.scottmonty.com/p/newsletter.html  and I've created this other little branch off of it called https://www.timelesstimely.com/s/bonus, and it's just random thoughts that come to me, things that I think are inspirational, things that I think people might want to read, right. Uh, and I just published one on Saturday. Now I normally, normally don't publish on Saturday, but it was about the, uh, the habits of happy and successful people. And that has been one of my most popular newsletters posts of all time. People have just gobbled that up. So I feel like I'm onto something there and it makes me want to do more, okay? You should, yeah…. Um, no, I mentioned audio. So what I've done with, uh, the public newsletters, I've, I've done an audio version of it. So I basically just read it, into the microphone and distribute that to my, subscribers, because there are some people that just prefer audio, they don't have time to read or they don't like reading, and I don't know if they put me on double speed or one and a half speed or whatever, so I sound like Alvin and the Chipmunks, but hey, whatever... you know, I'm giving people options to consume content the way they want to, and I like audio. I mean, I've been doing a lot of stuff with https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 and moreso with https://www.firesidechat.com/ and https://racket.app/ you know, some of these social audio things, um, and I started a new podcast on https://www.firesidechat.com/  called https://firesidechat.com/scottmonty where I bring on a leader every week and I interview them about one virtue of leadership, one habit of successful leaders, whether it's humility or optimism or resilience or, you know, one of those kinds of big type things, and I explore with them how they actually express that virtue in their daily and professional lives.  Very cool. Tell me about, so let's talk about audio for a second. I, you know, so many people I've been on https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 ... I've I've, I was one of the first people to get an invite. Uh, our mutual friend Serina sent me an invite back in like November of last year or something was still in beta, and, um, I remember getting on and, and my first thought was, this is great, I don't have to be on video so I don't have to devote a lot of my brain power to it, I can just listen. And then the more I used it, the more I found it was actually the complete opposite. I had to actually listen, right because, you know, if you miss 10 seconds and someone calls your name, you're like, I have no idea what you're talking about right?  And so for me, for the ADHD side of me, it kind of drove me crazy. We're moving towards audio, there's definitely gonna be a part of social audio that will exist and continue to exist. I don't know if so many of the, of the, the apps that are out there now are gonna are going to survive. But, you know, I sorta think it's a step above podcasting, it's interactive, it's both ways. Um, but it really, you know, you come on, you have to do an hour on this thing. It really requires your attention, and I'm wondering, at what point people are just gonna sort of throw up their hands, and say okay, I can't do that, right? I can't give you, you know, right now, sure. It launched at the perfect time, what the hell else are we doing with our lives, right? We were sitting at home all day so of course I'll go and listen to a six….and getting bottled a six hour chat on audio why not? I don't have to go to the bed. I could be naked doing it, and I'm gonna have to, you know, put on pants. But I think that as we evolve, whether it's to doing more, getting outside more things like that, I think audio is going to have a place, but it's not going to be anywhere near as, Oh my God, everyone needs to write about https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294  now for the next 30 years type thing that it was. Where do you see it sort of eventually, uh, fitting in.  Well, first of all, when you mentioned being in a https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 room, and someone calling your name and you're not paying attention, you know, flashbacks to school for me, you know, where I'm just daydreaming and suddenly called on, I'm like I missed the last…. exactly…. ….three minutes of what you were talking about and, and, you know, bright students like you and I um, know enough to be able to BS our way through and answer and sound like we know what we're talking about, even though we weren't listening. Um, you know, th th that, that happens all the time and, and your point is well-taken.  https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294  and the live social audio platforms require attention.  Look at the show we're on right now, is, is this really right for this audience? Well, look, here's, here's the deal. If you're really interested in something, you know, this, you get hyper-focused right, you, you dig down and it works really well. And when you don't have a lot of other distractions around you, particularly in a pandemic, um, it's perfect, but when we go back to a more, uh, where we approach a more normal kind of life, what we used to know, um, I think this we'll see a bit of a slide off, and we've already seen the adoption curve waning on https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 where their, their installs have, have dropped, and I'm even seeing statistics that, uh, room numbers are lower, not as many people are participating. And here's the thing, for the majority of people, the vast majority of people, they would rather listen than talk. They would rather be an audience member than on the stage, and that's fine, that's completely okay. And not everybody has time for that. And to me, https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 has replaced the big conference, right?  All of these in-person events that we couldn't go to, where you see people up on stage where, whether it's a keynote or a fireside chat or a panel discussion, that's what https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 feels like. And as we get back to these in-person events, as we begin to open up more, I think a really strong use case for these social audio apps, particularly the live ones, are akin to breakout rooms or after conference follow-ups, where you can have a room of 20 people and it doesn't have to be this mass audience. You can have a room of 20 people and say, Hey, let's talk more about what we just saw at the conference. Let's take the sales team and make a custom presentation for you.  I think there will be all kinds of applications coming out of in-person events, where you go, let's grab a clubhouse room together and discuss this further.  I think that that, isn't it, because in the beginning you said, you know, it's replacing the conference, which we can't go to, and then you said no, it's replacing sort of the... after-conference events, and that's the part I agree with. I don't believe in any choice of the imagination does the, the, uh, conference world is going away. Um, it'll shift, but I'm losing my (indistinguishable)  and I hope to God that it doesn't, because for people like us, you know, for those listening to the podcast, if you've never been to a huge event, like a https://www.ces.tech/ show or, or, um, https://www.mwcbarcelona.com/attend/registration?gclid=CjwKCAjw2ZaGBhBoEiwA8pfP_mkMO14toxgCeDnMzPaPdD0J4yqwK7PdpC6uE04-CwE_UMF4C6gbcxoCOJoQAvD_BwE in Barcelona or anything like that, it is an ADHD person's dream because you can go in and you can sit down for a two hour panel on, you know, why 5G-Level 14-AB spec one, is better than 5G-Level 14-AB spec 2.0, and get all the info you want, or, you can just walk the floor and collect t-shirts right?  It's literally the perfect experience, so I don't see that going away, but I do see that our attention spans are going to have to be directed to other places when we can't get to all of you. I think that the concept of going to all of these conferences, right, is going to be put to the test. I don't think we're going to be in that many... as we used to be. I think there are going to be, you know, a couple that we still do every year, but I think the majority of them are going to be, um, are going to be either digital or virtual or in some cases audio. so I think that for people with brains like us, we're going to have to come up with a way to sort of understand and utilize those conferences or those, those audio rooms or those video rooms, wherever the presentation in the best way we can. I was talking to a company who's planning on doing a…. who's playing on doing virtual rooms at conferences, so you have a team of 200 people instead of sending 190 of them to the conference, you'll send 10 of them to the conference and they will have their own virtual room where they can have meetings and bring in other people who can then meet with you back in your office in Detroit or LA or whatever…. virtual. So I think in alot of different ways that this is going to, this is going to evolve, but I do believe that audio, is one of the good benefits, is, is one of the good benefits. Um, what are you doing to avoid home distraction? Um, I mean, I saw just, even on the call, like at some point someone came into the room, I'm not sure If it was Katie, your wife, whatever, someone, someone barged in and, or you went on mute really fast. It's like, what, what are you doing to allow yourself those times when you're like, when you have to write  https://www.scottmonty.com/p/newsletter.html   those are not.... small newsletters, those are like probably the longest newsletter. I don't subscribe to many long newsletters and is part of the longest newsletter I subscribe to.  I remember it's like, it's a Curb Your Enthusiasm, as (indistinguishable) you have to write that you can't just sit down and do it again, you have to sit down and commit to that, right. 19:39 So what are you doing to avoid the distraction?  Well, first of all, the, uh, the reason I went on mute is because my seven year old came in here to use the electric pencil sharpener, homeschooling, uh, and God bless my wife for, uh, being a teacher for the last year, um, I couldn't have done it and I couldn't have done this without her either. Right. So, I mean, you learn to live with it, you know?  We make rules around here, you see the doors closed, then you don't come in. I've actually toyed with putting one of those neon on air signs. uh, up in the, I've got a transom over my, uh, my office door here, I was going to put a, a neon sign up there so people outside could see it. They don't care. They'll still barge in any way. So, uh, to a certain extent, you just kind of resign yourself to it, you know, OK, I need to live with this, um, but I find quiet times during the day when I know I won't be interrupted for me, uh, indelibly it's after everybody goes to bed, I do some of my best work at night, I'm kind of a night owl anyway, although I love mornings, I can be a morning person if I get to bed early enough. Um, so it's either getting up early before everyone is up. I don't like waking my wife up with my alarm if I get up early, um, or it's staying up late when everyone else is in bed. Um, every day on my calendar, I have carved out two hours of quiet time of writing time. Now whether I actually write or not, you know, I could spend two of those hours doing reading, and for me, reading is a really important part of writing because it inspires me in terms of the ideas I get the source material I quote, and it's like walking right, you, you, you remove yourself from the thing you're supposed to be focused on and you end up getting more inspired along the way, and then you just find the time to, to jot something down.  I keep a notepad on me, or I put it in my One Notes on my phone, um, and I get back to it later when I can delve into it, right?  No. I mean, that makes sense. I think as long as you have, I mean, for me, you know, uh, being a recent, newly, newly, recent dog owner, um, you know, the concept of taking him to the, to the dog run because it's New York City, I can't just let him off the leash anywhere, but I can take him to the dog, run a few blocks away and, and let him sort of, you know, go crazy, and, uh, I'll sit there with my, with my, uh, my phone or whatever, and I'll, I'll read or I'll even, I'll even dictate, you know, and get some ideas down and then come home and, and, and open the computer and write them down, so, no, definitely. Um, It's definitely, uh, it's produced new ways. I went to my, my office space the other day, you know, I kept an office, a Regis space, and I went there for the first time  in like two months, right?  And I had  one whole piece of mail and, um, you know, but I was throwing stuff out because I'm getting rid of the space when...when the lease ends in July, and it was just like, I remember when I used to have to come here and that was the only place I could work, right? I couldn't because my kid was younger and now my kids at school all day, right? So I have at least from 9-3 to be able to get stuff done, um, and, and I'm finding that…. as travel starts to come back, now, I'm going to South Africa, June 1st and I have, or July 1st,  (indistinguishable)  I literally have a, a list of 14 things I want to write over the course of a 14hr non-stop flight from New York to (indistinguishable). And so I'm, I'm, I'm almost at the point where I'm putting stuff off, so that I will have nonstop, uh, time, so I'm, yeah, I'm excited. I'm excited for what's to come and hell, you know, saving $1600 bucks a month on an office space is not a bad thing, you know? Um, so you're still at https://www.scottmonty.com/  um, you, as like like,myself, have a crypto coin, um, your coin is, uh, what is your coins name?  Uh, https://rally.io/creator/MONTY/ and the symbol is https://rally.io/creator/MONTY/ on https://rally.io/ So you can find Scott's coin on https://rally.io/ and I'm sure that if a few people reach out to you, you'll drop them a few points.  Absolutely. Scott's coin like mine, and like the rest of the cryptocurrency world is currently on sale and incredibly working like a lot cheaper than ever will again, with any luck, and should be, and go... go grab some, some coins from anyone on the, on the Rally network, but, um, Scott. Thank you. I appreciate, I appreciate the time and guys, you should sign up for Scott's newsletters. It's one of the few newsletters that I actually take the time to read. It is... it is a well-worth, worthwhile read and it comes out a couple of times a week and he has a free version of papers and I subscribe to the papers and it was worth it, so Scott… as always a pleasure to have you on the podcast, man. It's good to have you back. And, uh, you are a shining example, like many of us that, that ADHD can benefit.  One thing I love about Scott is that he's a shining example that ADHD can benefit you, and it doesn't… there are cases where you don't have to speak 400mph.  Scott is one of the calmest and most pontificational, that's not a word, but I've made it speakers I've ever met in my life. You sit down and listen to him, it's like you're listening to a graduation speech, uh, produced by someone who was raised in the Taurian Era, and it's just amazing.  It's amazing to listen to you, Scott has a phenomenal speaking voice and a great storyteller, um, I'll put a link to the storytelling course in the, in the, in the, in the comments as well…. in the show notes as well, but Scott, thank you for taking the time, always a pleasure to talk to you.  Thank you, Peter. And I think you and I are like the ying and yang to each other when it comes to ADHD because it's a great reminder, there is the inattentive type, and then there is the hyperactive type and both can be as debilitating as you allow them to be, but both can also be as foundational and constructive as you want them to be, if you know how to use your superpower. So thank you, Peter, for allowing me to use mine.  A hundred percent ditto.  Guys, as always, we are here for you and we love what, um, the responses and the notes that we get from you. I got an email from someone just a couple of days ago, who said to me, let me see if I can find it, um, I probably can't of course, but I got an email from someone who said that they were just so incredibly thankful that of all the things that uh, and here it is. Okay.  Hey Peter, wanting to click you a message to say thank you.  I don't know how I went through 24 years of my life not knowing I had ADHD, but listening to your new book and the podcast had me in tears. I knew I was different, never understood, why but I'm so excited to learn how to live my best life. Using my ADHD positively. I have an hour and a half to go, an hour and half into your book and can already tell it will be life-changing for me.  Thank you so much.  Guys, we get these all the time and they just, they never stopped making me happy. So, so please continue to shoot us a note. Tell us who you want to hear on the podcast, we'd love to know  leave us a review on any of the places you get your podcasts. And if you can ever, if you ever need our help, I'm www.petershankman.com and you can reach out anytime at https://www.fasterthannormal.com/ or at @petershankman on Twitter and all of the other socials. We will see you next week as always, thank you for listening. We'll talk to you guys soon, stay safe. —— Credits: You've been listening to the Faster Than Normal podcast. We're available on iTunes, Stitcher and Google play and of course at www.FasterThanNormal.com I'm your host, Peter Shankman and you can find me at petershankman.com and @petershankman on all of the socials. If you like what you've heard, why not head over to your favorite podcast platform of choice and leave us a review, come more people who leave positive reviews, the more the podcast has shown, and the more people we can help understand that ADHD is a gift, not a curse. Opening and closing themes were composed and produced by Steven Byrom who also produces this podcast, and the opening introduction was recorded by Bernie Wagenblast. Thank you so much for listening. We'll see you next week. 

Freddie Laker is joined by Scott Monty, an Interim Communications Executive, for an intriguing conversation about leadership and the obstacles that can prevent you from succeeding. They'll share lessons and insights you won't want to miss!

Scott Monty and Tim Washer, creators of the famous Marketing Companion intros do a show takeover and provide their unique perspective on Mark Zuckerberg, influencers, TikTok, and beyond! 

In the weekly Friday, "The Week That Was" episode, I welcome former guest, show regular and friend, Principal of Scott Monty Strategies, Scott Monty. Together we will watch and comment on the highlights from my guests this week. This week you'll be hearing from Dr Robin DiAngelo, Michael Kassan, Paul Epstein and Bryce Hoffman. It's also an "open mic" opportunity for previous guests, show regulars and $JAFFE coin holders (buy yours at rally.io) to pop in and "join the conversation." All links as per usual can be found on linktr.ee/jaffejuice Learn more about your ad choices. Visit megaphone.fm/adchoices

Thank you for taking our quick and painless listener survey at friend.nicemaker.co.  This week, I’m trying something a little different. What you are about to hear is Scott Monty’s Timeless Leadership podcast. Scott was kind enough to interview me for his show and he agreed I could share it with you here. Be sure to subscribe to Scott's incredible Timeless & Timely newsletter.  We spoke at length about kindness, The ROI of Nice, how to actively listen, the three steps of networking nicely, how leaders can be nicer, productivity, the power of journaling, empathy, and Mr. Rogers.  Theme song is “Little Jane May” and the end song is “Funny Feeling” by AlistairChristl.ca Get your free copy of Improve with Improv by subscribing to the Nice Maker Newsletter at nicemaker.co     ❤️  Friends of the Nice Podcast visit friend.nicepodcast.co  

Join us for a fun conversation about How Former Ford Brand Visionary Scott Monty transforms Big Brands and underdog companies (Ford Motor Company, T-Mobile and more.) Monty discusses brand marketing campaigns, influencer marketing and social media success tips with your Host and Goody PR Founder Liz H Kelly. His focus is on branding storytelling that features “History, Literature and Philosophy,” and he shares his Timeless and Timely Newsletter and Podcast (coming soon). Recently, Monty advised the Biden Inauguration digital team on great ways to teach Americans (Republicans and Democrats) about the history behind Presidential transitions. You'll also hear innovative ways his teams used creative content, influencer partnerships and a reality TV show called Escape Routes to turnaround Ford Motor Company. As a result, Ford CEO Alan Mulally called Scott Monty a “Visionary.” Towards the end of the show, he breaks down his views on new social media platforms, including Clubhouse, Twitter Spaces, Fireside Chat, along with the power of “audio” for making human connections online. Follow @ScottMonty everywhere, read his Timeless and Timely Newsletter and visit scottmonty.com.

This week I turned to 4 of my previous 206 guests, who all share a very specific theme in common: community. From Podcamp to SxSW to Sherlock Holmes to crayon to the Hero Club…and that’s just Aaron Strout. Kidding! You'll also hear from Dave Delaney, Tricia Benn and Scott Monty. Each of my 4 guests will introduce the topic of their choice and then collectively, we’ll discuss over egg-timed 5 minutes. I don’t know the topics in advance; nor do I necessarily want to know them. Plus I’ll show you the best of the week that was in the form of my 1-minute CoronaByte highlights. This week you’ll hear from Sean Finnegan, Anne Janzer, Lodro Rinzler and Mark Schaefer. Learn more about your ad choices. Visit megaphone.fm/adchoices

Scott Monty is a strategic communication and leadership coach and advisor who helps the C-suite embrace better communication with timeless and timely advice. He spent 6 years at Ford Motor Company as their first Global Head of Social Media & Digital Communications where former Ford CEO Alan Mulally called him "a visionary." Scott sheds light on how to build customer trust through the lens of strategic brand storytelling. Find this episode insightful? Subscribe, rate, and share this podcast so we can produce more. Follow Adam @adamhelweh or visit www.secretsushi.com. | Music by mogillaguerrilla@gmail.com IG: @mogilla_guerrilla_beatz --- Send in a voice message: https://anchor.fm/marketingintheraw/message

Few people are more widely known for social media marketing than Scott Monty. The first executive specifically dedicated to social media marketing at a Fortune 10 brand, Monty led those efforts at Ford Motor Company from 2008-14. His work has often been credited with helping Ford turn around its fortunes after the bailout controversies in the auto industry and the recession of the late 2000s. Known for his relationship-building influence marketing programs and engaging executions with customers through Ford's social channels, Monty set a shinning example for future company social leads. But Monty was known in the industry before Ford. He was one of the original strategists for Crayon, Joseph Jaffe's groundbreaking social marketing firm that was one of the first dedicated social shops in the U.S. Monty has spent much of his time since Ford building strategies for and counseling corporate executives and companies on the power of storytelling, transformational change in organizations and leadership. He joined Digging Deeper to talk about the power of storytelling, level set on influence marketing in 2020 and more. Learn more about your ad choices. Visit megaphone.fm/adchoices

Scott Monty joins Christoph Trappe on this episode of the Business Storytelling Podcast to discuss the topic. Find Scott's newsletter here: https://www.timelesstimely.com/ Check his website here: https://www.scottmonty.com/ Find more podcast episodes: authenticstorystelling.net/podcast Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/ Need help with your marketing? Grab Christoph’s discounted strategy and implementation package now: https://authenticstorytelling.net/digital-marketing-strategy-offer/ --- Send in a voice message: https://anchor.fm/ctrappe/message

How do you build a business empire out of your passion, and what lessons do you learn along the way?Join Laura Gassner Otting as she hosts this episode of LGOtv with special guest, Travis McKenzie - Storyteller, Endurance Junkie, Dot Connector.Timestamps:2:10 - You are my first COIVD positive guest.3:25 - "Usually politics and religion are that third rail. They're the third rail of polite society. They're the third rail of business."4:35 - "You need to go to where people are."5:46 - "As the cliche goes — I didn't leave the Party. The Party left me."9:20 - My kids can be anything they want to be. They only thing they cannot be is non-voters.11:40 - The more votes we have, the less contested this election is going to be.15:45 - How do you take that stance and what do you do with risk of possibly alienating half of the people who are your customers?17:40 - "As a business leader, if there is something going on that is against your moral code and what you stand for as a leader and what's behind the values of your business — then I think you ought to say something."21:28 - "To me, wearing a mask is a statement that you care about other people."24:02 - "Now that I'm running my own business, I can decide what I stand for."28:49 - "Now everybody has their own Tik-Tok experience, their own Youtube experience, their own social media feed on Twitter...There's very little that we have in common anymore."33:40 - "We've gotten to the point where people think you have to pick one or the other."38:38 - "American society has become all about ME."39:25 - I think we should reinstate the draft. It doesn't have to be military service, it can be community service.41:55 - "Are you better off than you were 4 years ago? The people that were better off to begin with ARE better off now...They don't have that empathetic eye as to what's going on."46:02 - "Emotional intelligence is made of four different things: self-awareness, self-management, relationship management, social awareness."48:04 - "The leaders that we have that inspire us are people that we develop relationships with, that we hear from on a regular basis."52:35 - "The way you show up to the job and the way you take the job seriously and the way you treat people around you...that speaks volumes about who you are."55:38 - Gaslighting56:45 - "If you are having a discussion with someone and you gaslight them and tell them what they're seeing is not actually happening, then you're violating their dignity."

A good story is defined by whether you've moved somebody emotionally or not. When you bring the emotions out, you make your audience feel like they are part of it, and that could become the best customer experience you can ever design. On today's podcast, John Livesay welcomes Scott Monty on the show to tell us more about transformational storytelling and the concept of creating emotions in the details. Scott is a Strategic Communications and Leadership Advisor helping executives become better communicators, better leaders, and better humans with timeless and timely advice.Wanna Host Your Own Podcast?Click here to see how my friends at Brandcasting You can helpGet your FREE Sneak Peek of John's new book Better Selling Through Storytellinghttp://sellingsecretsforfunding.us9.list-manage.com/subscribe?u=655c123123cd21ff7a24d914e&id=6f12bc74af John Livesay, The Pitch WhispererShare The ShowDid you enjoy the show? I'd love it if you subscribed today and left us a 5-star review!Click this linkClick on the ‘Subscribe' button below the artworkGo to the ‘Ratings and Reviews' sectionClick on ‘Write a Review'Love the show? Subscribe, rate, review, and share!Here's How »Join The Successful Pitch community today:JohnLivesay.comJohn Livesay FacebookJohn Livesay TwitterJohn Livesay LinkedInJohn Livesay YouTube

Scott Monty, who prior to becoming an executive consultant, was the former Head of Digital Communications at Ford Motor Company and has a knack for helping individuals understand current topics by looking back at history, provides his perspectives on what makes an exceptional leader. He manages to weave in creating journals for his kids, a story about a captain of a ship, a poem, and much more in this episode. Note: The episode contains a few sections where the two of us step on each other. This wasn't the case when we sat down for the interview so hopefully you can move past it to the great insights that Scott provides!

On Episode 113 of The Edge of Innovation, we're talking with executive advisor Scott Monty about looking to the future of innovation and learning from the past! Subscribe To Our YouTube Channel Here: https://www.youtube.com/channel/UCYBVK2Zko_sZruK_9QgR5FQ Read the Blog Post Here: https://saviorlabs.com/innovation-looking-to-the-future-learning-from-the-past/ Show Notes: Watch This Episode of The Edge of Innovation on Our YouTube Channel Here: Find Out More About Scott Monty on His Website: https://www.scottmonty.com/p/bio-head-shot.html Find Scott Monty on Twitter: https://twitter.com/scottmonty Find Scott Monty on Facebook: https://www.facebook.com/scottmontyspeaker Find Scott Monty on LinkedIn: https://www.linkedin.com/in/scottmonty Contact Scott Monty: https://www.scottmonty.com/p/contact.html Ford Dusts Off Fiesta Movement to Pitch Refreshed Subcompact: https://www.autonews.com/article/20130219/RETAIL03/130219849/ford-dusts-off-fiesta-movement-to-pitch-refreshed-subcompact Inside the 2011 Ford Explorer Facebook Reveal: https://mashable.com/2010/07/26/ford-explorer-facebook-reveal How the Socratic Method Works and Why Is It Used in Law School: https://www.thoughtco.com/what-is-the-socratic-method-2154875 Henry Ford: https://en.wikipedia.org/wiki/Henry_Ford Contact SaviorLabs Here: http://bit.ly/37E5p6R Many Thanks Our Sponsor - SaviorLabs – offering Managed IT Services, Application Development and Website Design and Marketing. Call them today at 978-223-2959 or visit https://www.saviorlabs.com

On Episode 112 of The Edge of Innovation, we're talking with executive advisor Scott Monty about innovation and marketing strategies! Subscribe To Our YouTube Channel Here:    https://www.youtube.com/channel/UCYBVK2Zko_sZruK_9QgR5FQ   Read the Blog Post Here:   https://saviorlabs.com/innovation-marketing-strategies-with-scott-monty/ Show Notes:    Watch This Episode of The Edge of Innovation on Our YouTube Channel Here:  Find Out More About Scott Monty on His Website: https://www.scottmonty.com/p/bio-head-shot.html Find Scott Monty on Twitter: https://twitter.com/scottmonty Find Scott Monty on Facebook: https://www.facebook.com/scottmontyspeaker Find Scott Monty on LinkedIn: https://www.linkedin.com/in/scottmonty Contact Scott Monty: https://www.scottmonty.com/p/contact.html Ford Dusts Off Fiesta Movement to Pitch Refreshed Subcompact: https://www.autonews.com/article/20130219/RETAIL03/130219849/ford-dusts-off-fiesta-movement-to-pitch-refreshed-subcompact Inside the 2011 Ford Explorer Facebook Reveal: https://mashable.com/2010/07/26/ford-explorer-facebook-reveal Contact SaviorLabs Here: http://bit.ly/2uIuY98 Many Thanks Our Sponsor - SaviorLabs – offering Managed IT Services, Application Development and Website Design and Marketing. Call them today at 978-223-2959 or visit https://www.saviorlabs.com

Scott Monty, former head of digital communications and social media for Ford Motors joins the podcast for a rich conversation on deep thinking and long-form content. Get more here: https://ryanhanley.comLearn more about your ad choices. Visit megaphone.fm/adchoices

If you could only tell one last story, what story would that be?Each episode, I ask my guest this question. The premise is that we're all storytellers at our core, and that “last story” would probably be a big deal. Over 54 interviews, I've heard a different answer each and every time.Each answer is not only different, but feels different in its nature. It's been a lot of fun hearing from each storyteller what their “last story” might be, or might look like.In part 2, we hear from seasons 3 and 4 of The Storytellers Network. Enjoy.Season 3 Episodes - Video Creators:S3E1: Niel Guilarte of Wildstyle Media Group (#30)S3E2: George B. Thomas, Inbound Evangelist and Video Tutorial Jedi (#31)S3E3: Kevin Romeo with Rhino, A Story Company (#32)S3E4: Villy Wang, Founder of BAYCAT (#33)S3E5: Rob Ciampa, Video Marketing Guru* (#34)S3E6: Bill Krupka, Former CBS Affiliate Photojournalist (#35)S3E7: Rick Cesari, Video Marketing Expert (#36)S3E8: Rand Fishkin, Whiteboard Friday Creator (#37)S3E9: Nick Nanton, Celebrity Branding Agency (#38)S3E10: Sarah Hill, StoryUp Virtual Reality Storyteller (#39)S3E11: Dominick Domasky, Motivation Champs (#40)S3E12: Luke Rafferty, Visual Storyteller (#41)S3E13: Mike Compton, Three Chairs Productions (#42 BONUS EPISODE)S3E14: Ed Kengerski, Video Storyteller for the University of Michigan (#43 BONUS EPISODE)Season 4 Episodes - Social Media Storytellers:S4E1: Geraldine DeRuiter, @everywhereist (#44)S4E2: Sam Mallikarjunan, @mallikarjunan (#45)S4E3: Michael Stelzner, Social Media Examiner (#46)S4E4: James Breakwell, @XplodingUnicorn (#47)S4E5: Jeshua Lauka, a Social Attorney (#48)S4E6: Scott Monty, @ScottMonty (#49)S4E7: Alicia Smith, News Anchor @WXYZAlicia (#50)S4E8: Stephanie Baiocchi, @stephbaiocchi (#51)S4E9: Mike Adams, Sales Storyteller @MikeAdamsSales (#52)S4E10: Park Howell, The Business of Story @ParkHowell (#53)S4E11: Shawn Callahan, @shawncallahan @anecdote (#54)

He's a keynote speaker, advisor and strategy consultant; husband, dad, voice over artist, golfer and man about town. He's a natural storyteller, as well as one professionally. Scott Monty is a corporate executive steeped in digital.Scott was ranked by The Economist as number one atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media. Alan Mulally, the CEO of Ford Motor Company, called him "a visionary."Scott ran Ford's social media and digital communications from 2008 until 2014. During his leadership, Ford was the first company to reveal a vehicle on Facebook, and the first brand to join the now defunct Google+.He also has another decade and a half of experience in communications and marketing agencies. Scott's clients have included Walmart, IBM, McDonalds, Coca-Cola, and Google.

A DELICIOUSLY mis-transcribed Google Voice Mail, courtesy of Scott Monty.

Chip and Scott have a conversation about consultancy and collaborative work to manage digital transformation

Scott Monty was ranked by The Economist as #1 atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media. Alan Mulally, the CEO of Ford Motor Company, called him "a visionary." For six years Scott was global head of social media at Ford Motor Company, where he advised on digital activities across the company, from crisis communications to influencer relations, marketing, customer service, internal communications and more. Prior to Ford, he had a decade and a half of marketing and communications experience within brands and agencies.  Scott spends his time as a public speaker addressing businesses and groups about the power of humanity in business, particularly through digital transformation and strategy. His clients have included Walmart, Google, IBM, Reebok, American Airlines, T-Mobile, and more. Follow Scott on Twitter at @ScottMonty. You can also follow his digital agency at @YouBrainTrust. He can also be found on LinkedIn, as well as Braintrust.partners.   See Scott Speak at Social Media Marketing World 2017 in San Diego Buy tickets at: bit.ly/md1_smmw17 Buy virtual tickets at: bit.ly/md2_smmw17   You'll Learn: How Scott transitioned from liberal arts to pre-med, to classics to global digital marketing leader. Why personalization in marketing trumps marketing technology on the horizon. Too many marketers treat influencers like a simple media buy while failing to actually build relationships with these people. The term fact news has been thrown around very irresponsibly by the Trump administration to the point it's almost meaningless. Please need to understand there are consequences for sharing unfounded material.   3 Key Points: Even though technology has changed drastically, human nature has remained constant. While a lot of lip service is given to customer centricity, brands need to do a better job of putting the customer at the center of everything they do. Marketers need to fundamentally understand their influencer market and actually spend time with them by joining their community.   Resources Mention:  Scott's website: http://www.scottmonty.com/ Scott's strategic executive consultancy: Brain Trust Partners   Killer Resources: Ready to go pro but aren't sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide. Like the podcast? Then you'll love the book! Grab Beyond Buzzwords on Amazon. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON'T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.   Support this podcast: Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted. I'm a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You're doing a good deed and will be rewarded handsomely for it! Thanks in advance.   Like what you hear? Book me to speak! While podcasting is a personal joy of mine, nothing beats connecting with like-minded people in person. Go to ConsultTemi.com to book me for your next conference, meeting or event.   Let's Connect! Follow me on Twitter Connect on LinkedIn Shoot me an email: Temi at ConsultTemi.com (Sorry, had to break the email link to stymie the bots… damned bots.)

Scott Monty, Founder and CEO of Scott Monty Strategies LLC, joins the Bryan Kramer Show for real talk on the pendulum of social sharing and the future of marketing. In This Episode The power of handwritten notes in the digital age How and why the history of humanity directly informs modern relationships today Why a digital marketing strategy to be more human can make a positive impact on your brand How the pendulum of sharing is taking back privacy and intimacy in human interactions Why current social measurements are based on inaccurate and misplaced models How a social media tactic is not a strategy and why it's hurting your business Resources Scott Monty on Twitter: @ScottMonty Pana The Digital Transformation Playbook   Visit BryanKramer.com to hear more Human Conversation.

Welcome to episode #523 of Six Pixels Of Separation - The Mirum Podcast. One of the most fascinating writers on the scene these days is Maria Konnikova. She's a regular columnist at The New Yorker who focuses on the intersection of psychology and culture. It's playful, fascinating and deeply relevant to those thinking about consumers and how to grow your business. Recently, she published a book titled, The Confidence Game, in an effort to unpack why we get fooled by others and how we deal with that when it happens. She's also the author of Mastermind - How To Thnk Like Sherlock Holmes (which came out in 2013). It's one thing when somebody wrongs us, it's a completely other thing when we willingly allow ourselves to get conned. Are there learnings from the con world? You know it. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #523 - Host: Mitch Joel. Running time: 55:09. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Maria Konnikova. The Confidence Game. Mastermind - How To Thnk Like Sherlock Holmes. Special thanks to Scott Monty for making the intro. Follow Maria on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #523 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast maria konnikova marketing marketing blog marketing podcast mastermind mirum mirum agency mirum agency blog mirum blog scott monty social media the confidence game the new yorker twitter wpp

Why you can't ignore in-person communication. Scotty Monty shares tips on improving personalized communication. ThinkLikeAJournalist.com See the show notes.

In this episode of the Roundtable, I'm joined by Shel Holtz, principal of Holtz Communication + Technology and co-founder of the FIR Podcast Network, home of the Roundtable, to discuss three topics: The "crap trap" that Jim VandeHei says publishers have fallen into with their digital content. The role of social sharing in the 2016 U.S. presidential campaign. The value of weekly roundup emails and blog posts that curate content from third party sources, including the ones produced by Shel and Scott Monty. During the show, we also talked about Shel's upcoming webinar on chatbots.Continue Reading → The post 2016.01: Media Crap Trap, Social Sharing & Politics, and Weekly Roundups appeared first on FIR Podcast Network.

Welcome to episode #501 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #501 - Host: Mitch Joel. It's Valentine's Day. Let's show some love. This guy... this Scott Monty guy. Long before he was Global Digital and Multimedia Communications Manager at Ford, he was a buddy. We spent countless years together - in our own corners - trying to figure out just how disruptive technology was going to be for marketing and communications professions. Prior to publishing the 500th episode of Six Pixels of Separation - The Mirum Podcast (last week), I asked on Facebook who might make a great guest, and Scott's name came up a few times. At first, I laughed because Scott and I have been friends for so long that I (wrongly) assumed he had been on the show (multiple times), but I soon realized that he had never been a guest. That's when I got embarrassed. Simply not acceptable. So, we're fixing it. And, we're showing Scott Monty the love, he rightfully deserves. Scott is a senior executive steeped in digital. He was ranked by The Economist as number one atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media, Alan Mulally, the CEO of Ford Motor Company, called him "a visionary." Scott has been featured in hundreds of news and business publications in print and on the web, in dozens of books, and on a variety of mainstream media. If you're not signed up for his weekly newsletter, The Full Monty, you don't know what you're missing. In this episode, we look at the state of marketing and communications, and where it's all going. Enjoy the conversation... Running time: 55:53. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Scott Monty. The Full Monty. Follow Scott on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #501 - Host: Mitch Joel. Tags: advertising podcast alan mulally audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog forbes ford google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog scott monty the economist the full monty wpp

In this episode I talk with Scott Monty, former Global Head of Social Media for the Ford Motor Company. He walks us through landing big agency clients like Ford as well as other new clients.   How does your ad agency generate new business with big clients like Ford? It's all about the research. According to Scott, about 90-95% of the people who contacted him didn't do their research before approaching him. As a fairly public figure at Ford you can imagine that he got a lot of inquiries. But most of them were either form emails or total shots in the dark. So, how do you get in the door at Ford? Well, the company works almost exclusively with WPP companies. The are big, well established agencies with whom Ford has had a long relationship. It's hard to break into that establishment. However, if you want to approach them, be sure to do your research beforehand. You need to really understand where a company like that has been, what they've done, and what it is that they want to do. In the case of a company like Ford, you'll probably need to subcontract for one of their traditional agencies. The WPP companies will farm out work to smaller agencies and that's where you can get in the door. Recommendations on how to get your agency to the next level. Show that you have a keen understanding of the client's business and an understanding of your own capabilities. Don't assume you can improve on something without knowing what the baseline is (in other words - reread #1). Understand where the industry is going, where the challenges are, and where there might be an opportunity that isn't currently being met. Should I be a specialist? Being a specialist can take you a long way. However, there is a danger. As soon as the industry realizes how vital your specialty is, they'll start to bring it in house. Make sure you have your next specialty on the horizon. Regardless of down the road, having a specialty and providing value will get your foot in the door. It will also allow you to command a premium over your competitors. The Do Not's For Big New Clients Want to make a big client mad? Lag behind on the trends in technology. It's your job as the agency to stay on the cutting edge. Don't let your client be the one that's pushing you or telling you about the newest trends. They're paying you to be awesome, so be awesome! Most of the time, agency owners are being reactive, not proactive. Start by creating good content. Have an angle, produce regularly, and help people. Remember: it's not about what sells, it's about what people need. Advice For Your Agency I hope you found this helpful in how your agency can bring in new clients as well as big clients such as Ford but this might not be the only struggle you are facing within your business.  I cover all topics from how to leverage Youtube in your agency's favour to creating the best agency proposals and more. I hope you found this helpful and can put it into action. Have other topics you want advice on? You can check out all my tips, tricks and insights in my blog covering a wide variety of topics as well as answering your questions in more from my Ask Swenk series. Are videos more your thing?  You can check out my Ask Swenk series and more of my videos on my Youtube channel for advice from myself and other agency experts.