Let's Do The Right Thing

In the lead up to the final Premiership weekend of the season, we talk to the Founder of a company that's innovating the way the sector tackles responsible gambling. With a hugely impressive background in sales, Chris Ricketts and his Co-Founder Guy Phillips, used their Lockdown time to launch a business that would prove to be years ahead of not just the competition, but also the regulators. Presented by our own Maverick (1950s reference) Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Joint is an independent agency that prides itself in having a unique culture. In this episode, Co-Founder, Richard Exon discusses how a career that started as an Account Exec at Ogilvy has led him to this point, heading up an award-winning business with innovation at its core. This is a fascinating conversation that covers insights on collaboration, business leadership, and work-life balance. Hosted by Adam Hopkinson.https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Innovation and company culture have been the driving influences in the growth of Jungle Creations, the award-winning social publisher. This episode charts the story of that expansion, alongside the career of its CEO, Melissa Chapman. Under Melissa's tenure, Jungle Creations has doubled-down on diversity; both of revenue streams and workforce, and this commitment has seen the company grow from 15 employees to 110. This is a candid and enjoyable conversation with a business leader dedicated to success and people. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Mark Ellis is a brand and strategy expert who's been involved with creative, design and digital agencies for 25 years. Last year, he launched Agency Extraordinary to advise agencies on branding and proposition development. For Mark, marketing is story-telling and his narrative is all about a focused business strategy and enjoying the journey. Presented by our own raconteur, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Polymaths are not a 21st century phenomenon, but Elizabeth Attew is one who holds the title with a modern twist; combining, as she does, expertise in partnerships, marketing, luxury retail goods, real estate opportunities, events and business development. In this episode, Elizabeth shares her experience of balancing multiple roles and discusses her two golden rules for success. Presented by our own multi-talented individual, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Women In Trading aims to create an inclusive safe space for women in commercial roles, providing an opportunity to network and thrive. The key word for their invaluable work is community, and in this episode, Duri Mehmet and Michelle Sarpong discuss how they're providing resources, training, and mentorship to drive parity and representation within trading. Presented by our own ally, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Pablo London describes itself as the Home for the Humble Radical, and in Harriet Knight and Hannah Penn they have two leaders who harmoniously provide the conscience for that mantra. Applying brand purpose alongside culturally relevant creative treatments is at the heart of their success and it's provided them with a catalogue of outstanding campaigns and a multitude of prestigious awards. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

With a track record of driving growth and client satisfaction, Cameron Swan specialises in expanding businesses. For the last three years he's been MD of Active International, UK, where he's evolved the processes and perceptions of barter companies; the one-time complex discipline that can allow media agencies to unlock added value. He's also a leader who prides himself in fostering diverse and inclusive workplaces. Presented by our own genial host, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

The difference between a best-selling book and a non-best-selling book is the story-telling. Repeat that phrase with successful business and non-successful business and that's where Chris Goldson comes in. After years of experience leading teams at some of media's biggest channels, Chris has gone out on his own to help brands to develop and articulate their narratives, and in turn, transform the business landscape into a far more fascinating place. Presented by our own scribe, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

As America decides on its 47th President, Let's Do The Right Thing catches up with the agency, Cactus in Colorado. Founder and CEO, Joe Conrad has dedicated his career to making a difference to the lives of others, including the launch of Man Therapy, tackling male suicide rates. Hearing Joe talk about his journey is an enriching experience that even the most hardened of former US Presidents with criminal convictions can't help but be inspired by. Hosted by our own leader, Adam Hopkinson. https://mantherapy.org/https://www.cactusinc.com/https://en.wikipedia.org/wiki/Critical_Path_(book)https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Sabrina gave up on a career in medicine to dedicate herself to being an entrepreneur. She's the Founder of N0BS agency, hosts two podcasts of her own, and this year launched a members club for those who believe in the mantra of No Bullsh*t. This is probably the first LDTRT episode when one of the keywords has been love, and its testament to the enthusiasm that Sabrina pours into her work, and the joy that she takes from her success. She also happens to be a Women's International Chess Master. Presented by our own Garry Kasparov, Adam Hopkinson.https://n0bspodcasts.com/https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

In recognition of the International Day of Charity, we look back and profile some of the amazing guests for whom doing the right thing is second nature. From recognising and addressing social issues to incredible dedication and raising millions of pounds. This episode features Chairman Coop Group Remco and Mind, Stevie Spring, Deputy Managing Director Commercial ITV plc, Simon Daglish, and Founder at Aim Sky High & Business Insider's #1 Female Founder of Colour to Watch in Europe, Christina Taylor. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

DJ Haddad was one of the winners in lockdown. Having run a fully remote advertising agency, he became one of the go-to people to sustain the needs of clients during the turbulent times. He's now Chief Creative Officer of Pure Red, an innovative company that pairs technology with integrated marketing and never stops asking 'what if?' This is a brilliant example of good people doing great business. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

A specialist in acquisitions, expansion, and business transformation, you wouldn't be surprised if on Naren's Linked In skills, he listed alchemy or turning water into wine. He's a skilled strategist with a hugely impressive CV of delivering growth, including creating one of the largest and most successful businesses in the outdoor space. As Chair of the Board of Trustees of NABS and CEO and founder of MEFA, Media for All, he also has the right thing coursing through his veins. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

The author, Garrison Wynn, once famously said that 'people buy from people' and whilst we all believe this to be true, how many agencies invest enough time and energy in the relationships they have with clients so that they can develop and flourish? If you want consistent success, then longevity of service is key. Cue, the engaging, Jo Iwan. Jo is the Creative Director and Co-Owner of Wordley Creative , where she's just about to complete twenty-one years that have produced a multitude of brilliant campaigns on behalf of very happy clients. Presented by our own 'he's a keeper', Adam Hopkinson.https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

This is a special episode of the podcast. When it goes live on the 30th of July, it will be on the anniversary of the death of Suki Thompson. We didn't want the day to pass without marking the significant contribution she has made to the industry, so please enjoy this short extract of her wisdom. Hosted on Acast. See acast.com/privacy for more information.

The dichotomy of great ideas is that they're often so simple, and yet had by so few people. ufurnish.com is the comparison website for furniture, and that ease of describing it is probably part of the reason why it's enjoyed a huge amount of growth in a such a short time period, added to the fact that it's the brainchild of award-winning entrepreneur, Deirdre Mc Gettrick, whose sharp business sense combined with her love of interior design to inspire the brand. If you believe that doing something you enjoy is the key to setting up a successful business, then this episode will unlock everything.https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/Recorded November 23 Hosted on Acast. See acast.com/privacy for more information.

Are you ready for the Third Wave of Digital Media? According to Rupert Staines, Amazon's Ad Business was worth less than 100 million five years ago, and this year, it's worth 45 billion. How has tech led the way, and how are supermarkets planning to follow suit? This is an insight into the untapped resources of retail media, and is a must-listen for anyone who loves a good stat. Presented by Adam Hopkinson.https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/Recorded October 23 Hosted on Acast. See acast.com/privacy for more information.

To achieve more meaningful connections, advertisers are manoeuvring from mass broadcast social channels to niche driven spaces, but in order to do this, they sometimes need help opening the right doors. Amy Still has the keys. After years of experience in social-first customer engagement, Amy set up Whisk to redefine the high engagement between brands and communities. This is future-proofing with purpose. Presented by Adam Hopkinson.https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

What's the mantra for a happy, successful career and why should you never appear on reality TV? On the anniversary of it's release, we revisit the best and worst advice from PHD Co-Founder and industry legend, Jonathan Durden. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Ideas and insights lead the way in this conversation with the Founder of pioneering tech company, Zappi. Steve Phillips describes himself as a serial entrepreneur, and has been using AI since its inception...only now...Zappi has taken it to another level when it comes to market research. Presented by our very own innovator, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

What's the collective noun for Consultants? A Pipeline? A Bandwidth? How about a Zoo? In July 23, with an array of agency expertise behind them, Rachel Forde and Marco Bertozzi became keepers of The Zoo, a Consultant Collective with a mission to connect experienced professionals with companies who need senior support. Less than a year in, and they already boast over 400 talented specimens, who are delivering projects for clients in a wide range of disciplines. This is a success story with growth at the heart of it, and agility and experience as it's themes. Presented by our very own Johnny Morris (ask your parents) Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Exploding business myths is all part of the service here at LDTRT, and one of the fallacies we often find ourself returning to, is the notion that you have to be nasty to get on...Au contraire mon petit ami des années 80! The secret to success in this day and age is being someone so nice, people will always feel like they HAVE to work with you. Step forward Saint Betteridge. Alongside his management skills, Saint's genial air has been at the forefront of the digital transformation of the industry, and roles at Time Out, Picnic, and now Scoota, have produced a strategic leader who can inspire results and relationships in equal measure. Presented by the affable, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/https://www.pursuitcollection.com/stories/%C3%BEetta-reddast-wisdom-for-turbulent-times/#:~:text=But%20there%20is%20an%20Icelandic,it's%20going%20to%20be%20okay!https://quotefancy.com/quote/2484953/Ichak-Kalderon-Adizes-Some-people-have-something-to-say-Some-people-have-to-say-something#:~:text=Top%20100-,%E2%80%9CSome%20people%20have%20something%20to%20say.,something%20Avoid%20the%20second%20group.%E2%80%9D Hosted on Acast. See acast.com/privacy for more information.

Work-Life balance is a phrase we often hear in the modern workplace, but how about devoting your work to something that gives you so much joy, you never want to switch off? Christina Taylor's energy is matched only by her success, which is phenomenal, and her list of achievements is testament to her dedication and ambition. This is a remarkable conversation with one of the most inspiring people we've ever spoken to. Oh, and she represents one of England's most popular footballers, Mary Earps. Presented by own superstar, Adam Hopkinson.https://theashcompany.com/https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Martin Woolley is the Executive Chair of Make Possible, the investment arm of the What's Possible Group, and has investments in a bunch of startups, including Project Five, the UK's first Commerce Data and Media Specialist. This is an episode packed with insights and opportunities, and when Commerce Data rules the world, you'll remember where you were when you heard this podcast. Presented by our own data guru, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

To celebrate our 60th episode, we speak to an industry legend, Simon Daglish. Dags' career has seen him go from GCap, to Channel 4, to Fox Interactive, to ITV, but his work is only half the story. In his spare time he's raised £5m for charity, and many who've worked with him cite him as the best person they've ever worked for. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders.Honor Black is one of the founders of Maiden Cricket, a company designing and creating clothing specifically for those aged 8-17, but the brand's objectives go beyond helping girls feel accepted in the world of cricket. Instead, it aspires to enable long-term change in the sport. And by the way, Honor is just sixteen. Presented by Adam Hopkinson. Recorded in 2023. https://maiden-cricket.co.uk/https://www.instagram.com/maiden.cricket/https://www.internationalwomensday.com/Fundraising Hosted on Acast. See acast.com/privacy for more information.

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders.Mindy Gibbins-Klein is a tour de force of energy and positivity. Through keynote speaking, training, and coaching, her work has helped over 1000 thought leaders to get books and articles published and to become sought after speakers. The fact that her philosophies have won acclaim across the world is proof that her ideas are as infectious as her personality. Presented by Adam Hopkinson. https://mindygk.com/https://www.giving1percent.com/https://www.internationalwomensday.com/Fundraising Hosted on Acast. See acast.com/privacy for more information.

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders. Kate Cox is the CMO of BrightBid, an ad tech company using the latest technology to create amazing results for advertisers. Prior to this, Kate has been the CMO at Moneypenny and GoDaddy. She has an MBA from the Berlin School of Creative Leadership, and is the Co-author of the IPA's New Models of Marketing Effectiveness 'From Integration to Orchestration'​. For anyone requiring knowledge around driving rapid growth in business, this is essential listening. Presented by Adam Hopkinson. https://www.internationalwomensday.com/Fundraising Hosted on Acast. See acast.com/privacy for more information.

Ian Millner is the Chair and Co-Founder of Iris Worldwide, a leading marketing agency, doing extraordinary things and operating as an alternative to the ad-led supergroups. This is a conversation with ideas and people at its core, and it's clear that part of Ian's success is down to his passion for enabling cultures driven by creativity and curiosity. For anyone thinking about starting their own agency, this is an absolute must-listen. Presented by Adam Hopkinson.https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Kuba is the founder of Kuba & Friends, a new agency bringing together the best of brand thinkers. He was one of the founders and creators of the Eve sleep brand, and as Business Director at Channel 4, he ran the multi award-winning Super-humans, Paralympics campaign. Kuba is a rare breed of those who can both develop and execute great ideas, and this is an episode full of insights from the mind of a creative dynamo. Presented by our own indefatigable genius, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Ian Harris knew agencies had money. He knew agencies wanted to spend money. So, Ian Harris built a business where their money could be spent well. Agency Hackers was set up in 2017 to enable agencies to learn from best practice, and be inspired by some of the brightest in the industry. With live and online events, they now cover areas such as HR, client services, marketing, operations, and agency leadership. This is a special listen for anyone with an appetite for knowledge. Presented by the omniscient, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

The story of Cream is a fascinating one, and it's no wonder those leading the way are people of enterprise and integrity. Cream is a full service advertising agency, that not only creates business growth for clients, but also seeks to build a more sustainable and equitable future for everyone. If you want your business fit for purpose in 2024, listening to this is a good place to start. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

In the first of the three interviews with ITV management, we speak to Business Development Director, Jason Spencer. From writing quiz questions for daytime TV, to presenting at the network's celebrated Palooza, Jason tackles every career move with the same effortless aplomb, and he seems tailor-made for a life at ITV. He's from the south, but his spirit is in Manchester, he's a business leader that never stops thinking about the communities he's serving, and he has a huge appetite for innovation, alongside good old-fashioned event television. Presented by our very own Dickie Davies, Adam Hopkinson. https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

For strategic leadership, there are few in the world of advertising that can hold a candle to Nick Manning. Nick is the co-founder of Manning Gottlieb OMD, was CEO at Ebiquity, and in 2018, he established Encyclomedia, with the aim of improving accountability and transparency in today's complex industry. This is one of the most compelling conversations you'll ever hear about the state of advertising. Presented by our very own standard bearer, Adam Hopkinson. Nick's article that's referenced in the interview: https://the-media-leader.com/nick-manning-the-ana-programmatic-study-exposes-a-car-boot-sale-market/https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Omar Oakes combines his passion for journalism with his vast experience of the UK and international media industry, and as Editor at the Media Leader he's well placed to provide insights on future trends. In this episode we discuss media platforms, the economic landscape, consumer behaviour, and the evolving characteristics of agencies and their workforces. This is an all-encompassing conversation and a must-listen for anyone with half an interest in the future of advertising. Presented by our very own soothsayer, Adam Hopkinson. https://the-media-leader.com/category/features/tmlpodcast/https://the-media-leader.com/https://www.maplestreetcreative.co.uk/https://www.pashn.media/https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Warmzilla was founded by family members back in 2017 and has grown to become one of the UK's fastest growing home services brands. It's disruptive character, aligned with an all-encompassing knowledge of the sector has produced an incredibly strong identity, with a language and charm that's as engaging as it is unique. Just days before their first TV ad went live, we spoke to Founder, Matthew Powell about his motivations, the diversification that lies ahead, and about the incredible charity work that Warmzilla undertake. Presented by our own little pilot light, Adam Hopkinson.https://www.warmzilla.co.uk/https://www.youtube.com/channel/UCO84ObwRL_Vk-DW8VDgJTdQhttps://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Leadership is often about navigating changing tides, but for Lady Val Corbett, it's about making sure everyone has a boat. Empowered by her late husband's legacy of prison reform, Val continues his good work with her Prisoner Re-integration programme, The Corbett Network, alongside her Professional Women's Network. This is a conversation fuelled with insight and passion that will light a flame for greater opportunities for all. Presented by Adam Hopkinson. https://ladyvalnetwork.biz/https://www.robincorbettaward.co.uk/https://www.thecorbettnetwork.com/https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

To celebrate our 50th episode, we welcome a legend of the industry. Stevie Spring's illustrious career glitters with some of the UK's biggest and best known brands. On top of this, she's a Fellow of both the Institute of Practitioners in Advertising and of the Marketing Society, and holds an honorary doctorate for services to business. This is a remarkable listen that takes us from Stevie's first experience on a Board, aged 16, through her time as Chief Exec at Clear Channel, and her incredible revitalisation of Children In Need. Presented by our own luminary, Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Anyone born post 1990 may find it hard to believe the mythology of having to be nasty to be successful, but for the rest of the us, the bastard in the shoulder pads was always the image of a wealthy winner. How times change. As our fourth series nears it's conclusion, one major take-away is how wonderfully charming icons of the industry have become; few more so than Helen Gorman. Helen's been a pioneer for life/work balance, a champion of creativity, and a master strategist with a track record of growing global brands, and she's currently Managing Partner at the consultancy with the Midas touch, Let's Reset. This is a lesson in how to future-proof your business. Presented by our own, endearing industry legend, Adam Hopkinson.https://letsresetplus.com/https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Of the most commonly used words in this episode, 'people' comes out top, and for those that know Ed Cyster, for those that have worked with him, or for those that have spent any time in his company, that'll come as no surprise. People seem to come top of every agenda that Ed has. It's why he's such a focused recruiter, and how he's built the 4Media Group into the number one broadcast consultancy in the States; by volume, and by clients. This is a whirlwind conversation on how to launch and grow a business with staggering speed and phenomenal success. Presented by Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

As a business you believe in diversity. You keep it in mind, you applaud it when you see others doing it well, and you never miss an opportunity to share your support. But, if you don't walk the walk, you're in danger of losing more than your reputation. What you need right now is two things; firstly, the courage to never be afraid to ask, and secondly, this roots to branch conversation with the wonderfully inspiring Keisha Townsend Taitt. It's forty of the most important minutes in your life that you'll never regret giving up, and a vital reminder to us all that, a little like JFK's inaugural address, we should all be asking ourselves, not what inclusion can do for our brands, but what our brands can do for inclusion. Presented by Adam Hopkinson. Further InfoTarget - https://apnews.com/article/target-pride-lgbtq-4bc9de6339f86748bcb8a453d7b9acf0Bud Light - https://edition.cnn.com/2023/05/23/business/target-lgbtq-merchandise/index.htmlSkittles Pride - https://www.skittles.com/pridehttps://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

I ain't going on no plane fool! Is what Adam Hopkinson said when we began talking about a miniseries, profiling some of the consumer behaviour and creative work that's being done in the States. So it was with some irony that we found ourselves talking to Anson Sowby, who's not only one of the most charismatic and humble leaders we've ever spoken to, he's also a close personal friend of Mr T. This is a brilliant conversation that focuses on the entertainment industry, the gaming sector, and exit strategies. So, if you're interested in good business practice, if few others can help, and if you can click on the link, maybe you can learn a lot from... The Anson Team...https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Our miniseries of discovering the best business practice in the States continues with a brilliant story about inclusive branding and packaging. Katherine Pereira is a Strategist, specialising in Brand Identities, and through a personal insight, she was able to come up with a simple concept to engage a cosmetics range with 86 million underserved American consumers. Hosted by everyone's favo(u)rite Yankophile, Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Wayne is Mr Programmatic. People talk about his in-depth technical knowledge, how he knows the industry and its players like no one else, and how his experience and connections make him an invaluable strategic asset. Also by the way, and we quote here, 'he's one of the nicest people ever'. This is Programmatic 101, Stateside. Presented by the well travelled, Adam Hopkinson.Wayne's Podcast: https://www.theadpod.com/https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Lee Puri is the Co-Founder of the world's biggest programmatic partner, MiQ. Together, with Gurman Hundal, he's built the media partner into a sustainable business, using data analysis and insights to drive meaningful outcomes for clients. Lee has an entrepreneurial streak underpinned by a tenaciously strategic mind, and it's fascinating to hear how he and Gurman have upscaled the company to a global level. Hosted by Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

In 2020, Laura and Kate decided they'd done their time in the agency and media world, and they were ready to start working on their greatest passion: people. Turning the tables on traditional recruitment, Liberty Hive set out to offer a modern solution to hiring methods, using a technology led platform to connect media, marketing and mar-tech specialists and businesses in the most efficient way possible. Added to this, they've also built an online community, offering coaching and webinars, and they're a leading light in salary transparency, demonstrating the vital role that the recruitment sector can play in bringing diversity and equality to the workplace. Presented by the ever urbane, Adam Hopkinson. Salary Transparency Articlehttps://www.libertyhive.com/blog/opening-the-debate-on-salary-transparency#:~:text=In%20the%20UK%2C%20a%20salary,reality%20in%20the%20UK%20soon.Kate's Sponsorship Page for Swimming the Bosporus Straithttps://www.justgiving.com/page/teamclarkie-swimhttps://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Mel is a leader with an impeccable CV, having plied her trade on both sides of the agency / media fence. From the early days, she applied her entrepreneurial skills with a keen eye for detail, and it's that combination of flair and focus, alongside an innate ability to build relationships wherever she goes, that has seen her flourish as a business transformation leader and operations specialist. Presented by the perpetually appealing, Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

Andrew's career has seen him take on Senior Commercial roles at Global, IPC, Primesight and The Guardian, and he's now Managing Director at the premium podcast hosting and monetisation platform, Adelicious. He specialises in performance management and commercial strategy, but he seems to have achieved what he has through developing teams and leading them with humility and passion. Presented by the ever congenial Adam Hopkinson. https://radioworks.co.uk/https://www.pashn.media/ Hosted on Acast. See acast.com/privacy for more information.

John-Paul is a problem solver. His career has seen him head-up roles in Sales, Marketing, and Business Development, and he's now using all that expertise and knowledge to run the show at Seika Media, a company dedicated to results. With a curated service that sources, vets, and sets up hundreds of programmatic deals in one Deal ID, it's a business model that gives the buyer a differentiated supply source, and greater control over where their ads are served. This is a conversation that covers huge amounts of agency and digital ground, but one of the words most used, is 'love': a great testament to John-Paul's infectious enthusiasm for media. Hosted on Acast. See acast.com/privacy for more information.

Lindsey loves television. But quite unlike her fellow enthusiast, the idle Mike Teavee, Lindsay is awash with ideas and and knowledge. She's a fellow of the Marketing Society, an Honorary Fellow of the IPA and a member of the Marketing Group of Great Britain. She also holds and has held Senior Roles in some of the most prestigious media organisations and if we were to compare her to any of the Roald Dahl characters, a more fitting persona would be that of the superhuman Matilda Wormwood. This conversation covers strategies, innovations, and data, as well as some of Lindsay's TV recommendations, and it's a must-listen for Planners everywhere; from Hawkins, Indiana to Richmond, Surrey. Hosted on Acast. See acast.com/privacy for more information.