Playing Guilty

Charismatic | Creative | Urbanite

Curious | Confident | Class Act

Brandon Cullen | Co-Founder & Chief Concept Officer, MADabolic

Inspiring | Thoughtful | Pioneershttps://thebrandxmethod.com/

Landon Funsten | Owner of MADabolic CLThttps://madabolic.com/

Ashley Mol | Owner of MADabolic Burlingtonhttps://madabolic.com/

Brandon Cullen | Co-Founder & Chief Concept Officer, MADabolic

Kelly and Juliet Starrett | Co-Founder's of The Ready State https://thereadystate.com/

Brandon Cullen | Co-Founder & Chief Concept Officer, MADabolic

Emma Barry | Founder & Chief of Trouble at TROUBLE GLOBAL

Shane Farmer - Guest Founder | Dark Horse Rowing

Star Sage is the Senior Director of Business Development at Hyperice. Early in this interview, Star mentions how her and her team move so fast in the best way possible. I love that, because this podcast is routed in entrepreneurship and Star represents the gritty-go-get-it mindset. Star Sage - Guest Senior Director of Business Development | Hyperice Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Dan Uyemura is a visionary entrepreneur, software expert and passionate advocate for gym owners. His expertise in business metrics, industry evolution and wealth creation have made him a respected figure in the fitness industry. But it's Uyemura's raw honesty, deep-rooted belief in community and fitness, and an unwavering quest to never give up that have made him a thought-leader and sought-after speaker. He consistently seeks new ways to leverage technology and rewrite industry rules to help fitness businesses create sustainable growth. Founded in 2013, PushPress is on a mission to make gym management the easiest part of running a fitness business. As the #1 gym management software, PushPress uses innovative integrations and key products like Core, Grow and Train to help gym owners with everything from billing and scheduling to lead generation and progress tracking. Built on an ethos of “help first,” PushPress places an exceptional focus on prioritizing client needs, listening to feedback and using it as the impetus for its ever-evolving, innovative products. Dan Uyemura - Guest Co-Founder | CEO, PushPress Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

“Assisted Stretching is going to proliferate the industry and I welcome it, because we do three things very well - Stretch, Stretch, and Stretch!  And better yet, we can serve the vast majority of the population.” Steve Hitzemann - Guest Multi-Unit Franchisee, StretchLab Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Edward Hertzman (Athletech News) and I sit down to chat about some industry conversation starters from 2023. Topics of Discussion In-Person vs Connected GLP-1s role in the future of health & wellness Inclusivity vs Exclusivity The Business of Recovery and Longevity The Rise of Strength Training Edward Hertzman - Guest Founder & CEO - Athletech News Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic 

My good buddy, Stu Brauer (WTF Gym Talk) and I sit down to chat about some industry conversation starters from 2023. Topics of Discussion: The rise of cost in commercial real estate. Xponential Fitness - The Fuzzy Panda report + The Bloomberg article. The CrossFit affiliate fee increase and debate. lululemon's founder Chip Wilson's ant-DEI comments. The rise of strength training. Stuart Brauer - Guest WTF Gym Talk / The Gym Real Estate Company Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic 

My good friend, Eric Malzone (The Future of Fitness) and I sit down to chat about some industry conversation starters from 2023. Topics of Discussion: The GLP-1 (aka Ozempic/Semaglutide) debate. Longevity as a category. Wearable technology. Hormonal therapy and the future. Restorative practices. The state of fitness franchising. Eric Malzone - Guest The Future of Fitness Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic 

"Great leadership is the most important skill for entrepreneurs and high performers, and in order to be great leaders they need to one care for their physical and mental health, and two put into practice daily habits that make good leadership possible." Mike Jones - Guest Co-Founder | Alchemy 365 The Entrepreneurial Operating System (EOS) Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"If you are chasing balance, do something hard!" Dr. Sean - Guest Founder | Active Life Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"If you want ease and predictability, stick to the linear path, but don't expect to go far. If you want to reach bold destinations with a brave and capable crew, chart a new direction with VMG." McConnell Smith Partner | VMG Partners Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"Charisma may not be able to be taught, but attitude and consistency can be." Jack Thomas - Guest Co-Founder | The Fit Guide Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

I've been an entrepreneur my entire professional life, and truly, I'm not too sure if I could work ever for anyone. That was until I met Team BeaverFIT. Mike Taylor - Guest Co-Founder | BeaverFIT Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"How bad do you want it? How bad do you want to feel better? How bad do you want to feel human again? How bad do you want to rid yourself of depression and whatever you are hanging on to? How bad do you want to deal with your grief? It's just like anything in life. How bad you want it?" Riley Cote - Guest Founder | Cote Culture Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

WAKE - Helping humans transform themselves with medicinal + psychedelic fungi therapy and genomics-based integration. Nick Murray - Guest Founder | WAKE Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Redefining the bridal gown shopping experience! On this podcast, I sit down with my old friend Natasha to discuss her entrepreneurial niche and the highly emotional and ultra competitive search for for the perfect dress. Natasha Duff-Cole - Guest Founder | Ladies of Lineage Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Not Just Coffee + Undercurrent Coffee = Night Swim Coffee James Yoder - Guest Not Just Coffee | Night Swim Coffee Todd Huber - Guest Undercurrent Coffee | Night Swim Coffee Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Charlotte NC, the city needs more. Our staff and clients deserve more. And these are the two people to do that. Allow me to introduce, my close friends, Fin and Landon. AKA - The Funsten's! Finley & Landon Funsten - Guest(s) Owners | MADabolic CLT Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic

NINE! Such a massive multiple in my timeline ... Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Who would have thought the cigar-laced words, "you are not that good,” would be so impactful in my life and career after the rink. Winner's Mindset - Peak Performance Strategies for Success | Created by Erik Seversen Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"Come as you are. Leave STRONGER" Bert Albertse - Guest President | JABZ Boxing Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic

How did a good looking young professional get into laundry? Dan D'Aquisto - Guest Co-Founder | President | LaundoLab + 2ULaundry Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic

“Average doesn't get me out of be in the morning. Average doesn't appeal to our team." Avrum Elmakis - Guest Co-Founder | CEO | CLMBR Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic

We Interrupt this program to bring you an important message. Today I sit down with my great friend and business partner Finley Funsten. Fin, is also the Director of Culture & Experience w/ MADabolic. Throughout these "Locker Room Talk(s)" we colorfully tackle current trends and industry hot points. Today, we confront nutrition and some of the nonsense associated with this often controversial topic. Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic Finley Funsten - Guest Director of Culture & Experience | MADabolic

Failing is NOT your story ... Falling is NOT your story ... Loss is NOT your story ... They are just chapters in one GIANT fucking book. Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"Fit is first" has always been my mantra. After fit comes quality. The only definition of style is fit and quality. I come from an ideal that clothing should be in it for the long haul. This is not a fashion brand, it's an essentials brand. I believe in buying less, but better. That true style is timeless. That your picture today should be applauded 20 years from now, even if you have a little more gray in the beard. David Watkins - Guest Founder | ABBEYDALE Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

"We are in this influencer era now, and I just really appreciate when people don't try to influence me" Coby is a world-class grinder with a history of success in growing young brands. He has successfully launched new strategies, products and programs that have generated breakthrough results for a wide range of companies. Most importantly, Coby is a visionary leader and an authentic change agent whose hands-on approach, energy and style make him one of a kind. Not to mention, he is also a great friend. Coby Kraft - Guest Owner & President, Well Krafted Roofing Co. Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

6'6" || 225lbs || spicy mustache || physical specimen || gentle giant Jon Guida - Guest Owner, MADabolic ATX Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

Eric's professional experience stems from a decade in the corporate sector. Starting from the bottom to eventually leading nationwide sales teams. Being an entrepreneur at heart, Eric pulled the corporate ejector seat and opened his first business in 2009, Gravitas Fitness. After 9+ years of owning successful multiple brick and mortar businesses and a deep analysis of his own “ideal day,” Eric decided to sell his businesses with the purpose of creating a bigger impact in the fitness & health industry while living the lifestyle that him and his wife have always dreamed of. Since that point, he is now the host of two top rated podcasts – The Future of Fitness and The Black Diamond Podcast – Eric has interviewed 650+ professionals in the areas of fitness, health, and wellness. His vast network and business experience has led him to co-found Level 5 Mentors – a business and life coaching program unlike any other. Eric is now completely committed to helping entrepreneurs think bigger and pursue their unique version of their own ideal day. Eric Malzone - Guest Co-Founder, Level 5 Mentors Brandon Cullen - Host Co-Founder | Chief Concept Officer, MADabolic

We interrupt the regularly scheduled program to bring you this important message ... Brandon sits down with his partners to discuss the fitness industry. Kirk Dewaele [Co-Founder and Chief Training Offer | MADabolic] and Finley Funsten [Director of Culture & Experience | MADabolic] bring a wealth of experience when it comes to entrepreneurship, day-to-day operations, and the essence of what it means to manage a brand. Throughout these "Locker Room Talk(s)" we plan to colorfully tackle controversial topics and current industry hot points. Locker Room Talk | Nipples, Daycare & Open Gym Brandon Cullen - Host Co-Founder | Chief Concept Officer | MADabolic Kirk Dewaele - Guest Co-Founder | Chief Training Officer | MADabolic Finley Funsten - Guest Director of Culture & Experience | MADabolic MADabolic Website | Instagram

"Reentering the deflated brick and mortar fitness industry without embracing the permanent pivots that 2020 introduced would be the equivalent of rebounding with an ex." Hensley Ellefritz knows fitness, but more importantly, she knows the business behind it.  Hensley specializes in unlocking the operational strategies and sales tactics designed to boost a team or organization's performance, revenue and growth.  Hensley helps streamline what matters, so owner/operators can get back to focusing on what they love. Hensley Ellefritz - Guest Website | LinkedIn Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

Corbin Jennings started as a single unit MADabolic franchise owner and has very quickly grown to become our most successful owner in franchise history. Recently, Corbin doubled down on his commitment, adding an additional set of units to his greater DC portfolio. Corbin is a very sharp individual who brings value and insight to the entrepreneurial spirit and theme of this show. Corbin Jennings LinkedIn MADabolic DMV Instagram Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

A formal football player and a hockey player ... In other words, a "Black Guy" and a "Canadian" ... Whether you are in the corporate world, own a small business, coach a team, or manage people, Mike Metcalf and Shaun Peet are disrupters. The two of them have created a unique leadership system that can translate into every work environment. Mike Metcalf - Guest Instagram Shaun Peet - Guest Instagram DECK Leadership Website 12 Second Culture Website Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

Who would have know Pantones, CMYK, RGD, and WEB based variations of color are such an important element of branding. Carrie and her company Girl Tribe Creative is responsible for the MADabolic look and feel. Carrie, has this unique ability of taking my jumbled brain of thoughts and ideas and organizing them into beautiful digital artwork. Carrie Barker | Girl Tribe Creative - Guest Instagram | Website Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

“Working out in a mask blows. Well…obviously. We’re not arguing that. Training in a mask is like having sex with a condom. It’s not as fun, but it keeps you (and others) protected … and if you wear the right one, it’s not so bad." Strap in everyone ... This could get colorful. Finley Funsten - Guest Instagram | LinkedIn Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

Backyard enemies or neighborhood friends? Stuart Brauer [WTF Gym Talk / Urban MVMNT] and I sit down to discuss navigating the delicate balance and mutual respect surrounding business professionalism and competition. Stuart Brauer - Guest LinkedIn WTF Gym Talk Website I Instagram Urban MVMNT Website I Instagram Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

Whenever I do grow up, I often say I'd like to be James Yoder. James and his wife Miracle are the kind and creative duo behind one of my favorite brands on planet earth - Not Just Coffee. Not Just Coffee was formed in 2011, and currently operates five full-service cafes in Charlotte. Not only is James my first guest, but he is also one of my closest friends. James Yoder - Guest LinkedIn | Instagram Not Just Coffee Website | Instagram Brandon Cullen - Host LinkedIn | Twitter MADabolic Instagram | Website

Entrepreneurship can be the most rewarding and the most lonely place on earth. On this podcast, I hope to showcase the people, the promise, and the struggle behind entrepreneurship. Brandon Cullen - Host Co-Founder | Chief Concept Officer at MADabolic LinkedIn | Twitter | Instagram | Website