Podcasts about Roofing

Guest: Padraic Scanlan. Scanlan describes the eviction practice of de-roofing cottages and discusses the lasting biological blight and the famine's central role in Irish diaspora memory.1857 IRISH ARRIVING BOSTON

EPISODE SUMMARYMost roofers think they need more leads.In reality, most have a foundation problem.In this episode, Dave Sullivan explains why missed calls, weak follow-up, messy books, and lack of planning are the real reasons roofing companies struggle — and why buying more leads only makes the problem worse.EPISODE DESCRIPTIONRoofers are obsessed with leads.But more leads won't fix a broken business.If your roofing company feels busy but broke, the problem usually isn't marketing — it's systems, sales process, job costing, and financial clarity.In this solo episode, Dave Sullivan walks through his Roofing Business Success Audit and One-Page Business Plan, and explains why every contractor must master the fundamentals before trying to scale.Dave breaks down:Why most roofing companies aren't ready for growthHow to improve results by raising your close rateWhy missed calls and poor follow-up quietly kill profitsThe Three-Legged Stool: Sell Work / Do Work / Keep ScoreWhy messy books force CPAs to file extensionsHow bad job costing destroys pricing and marginsWhy top-line revenue is vanity and profit is realityIf you want a business that actually makes money — not just looks busy — this episode is your reality check.YOU'LL LEARNWhy more leads won't solve your problemsHow to close more deals without spending more on adsWhy sales process matters more than marketingHow job costing affects your pricingWhy QuickBooks out-of-the-box doesn't work for contractorsHow to use financial statements to make decisionsWhy planning beats reactingHow to use the Roofing Business Audit as a diagnostic toolTIMESTAMPS00:00 – Sponsor: Ruby Receptionists01:25 – Busy but broke: the real problem04:16 – Why leads aren't the issue05:46 – Close rate and sales fundamentals08:05 – Back to basics (golf analogy)09:05 – The business checkup mindset09:49 – Sponsor: ProLine CRM11:00 – Sell Work: sales process and follow-up14:20 – Do Work: production and job costing15:23 – Keep Score: financials and reports17:06 – Why QuickBooks isn't set up for contractors18:09 – Bookkeeping cleanup and Tisha19:20 – Workers' comp and miscategorized job costs21:25 – Sponsor: SMA Support22:19 – Why business plans matter23:46 – Why scaling without profit fails26:21 – Scott Tebay story on success27:43 – John DeLorian and annual planning29:36 – Mike Tyson quote: planning vs reacting32:02 – Download the Audit and Plan33:02 – Tax season warning: extensions34:05 – Final takeaways and contact infoRESOURCESThe Roofer Coachhttps://theroofercoach.comFree 1-Page Business Planhttps://theroofercoach.com/plan2026 Roofing Business Success Audithttps://theroofercoach.com/resources/LINKSWork with Dave / Mentoringhttps://theroofercoach.com/mentoring/Free Resourceshttps://theroofercoach.com/resources/Text Dave(510) 612-1450Free Strategy Call

Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591 

Get clarity on your 2026 roofing marketing strategy and what to focus on moving forward.AI has changed roofing marketing forever. As we head into 2026, the gap between roofing companies who understand this shift and those who don't is widening fast.In this episode, Joseph sits down with Sydney Vasquez, Marketing Director at Contractor Dynamics, to break down what roofers must do in 2026 to stay competitive as AI, technology, and consumer behavior continue to evolve.This conversation is based on what we're seeing every day working with roofing companies across the country, along with real insights from RoofCon, CertainTeed workshops, and live contractor conversations.What we cover:0:28 – Setting the stage at CertainTeed and RoofCon2:05 – How AI is impacting roofing marketing (and what it won't replace)3:42 – Why human connection matters more in the AI era4:49 – The offline marketing comeback for roofers5:42 – Why real faces on video beat AI and stock content7:22 – How roofers should distribute video in 202610:55 – The tracking problem holding roofing companies back16:07 – Speed to lead in the age of AIIf you're a roofing company owner or leader who wants:More control over your marketingBetter ROI from your ad spendClear direction heading into 2026Book a free call with our team at Contractor Dynamics and get clarity on your next best steps.

In this Roofing Road Trips® episode, host Megan Ellsworth sits down with Emerson Pagel of ABC Supply and Amanda Fields from RCAW to talk about how regional trade shows help contractors gain a competitive edge. They explore the value of hands-on learning, real conversations with manufacturers and education designed for both crews and owners. From skills competitions and networking to focused training and business-building sessions, this episode breaks down why showing up can make a real difference for roofing businesses. Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry  #RCAW

EPISODE RESOURCESRoofing Market Report: https://roofmarketreport.com/WHY Discovery 50% off with the Code: Podcast50 https://whyinstitute.com/why-os-discovery/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

Guest: Zachiary Kuper – Owner, SNK Construction & RemodelingGuest Links: Website: https://skroofingandconstruction.com This episode dives deep into advanced DIY roofing SEO strategies that go far beyond basic meta titles and keyword research, using real-world execution from a roofing website with one of the strongest organic footprints in the industry. It breaks down how Zachiary Kuper built long-term search authority through consistent, field-driven content creation, why answering highly technical homeowner questions compounds trust and rankings simultaneously, and how real jobsite scenarios translate into high-performing blog content. The episode explores advanced keyword research methods rooted in homeowner pain points, inspection conversations, and technical roofing problems rather than relying solely on third-party SEO tools. It explains how internal linking, topical siloing, and location-based service pages work together to strengthen relevance, how to identify striking-distance keywords with real purchase intent, and why local intent terms often outperform higher-volume national keywords. The discussion also unpacks backlink strategy at an advanced level, including anchor text ratios, brand-link cushioning, guest posts versus link inserts, niche directories, and when higher-risk tactics like expired domains may or may not make sense. It further examines why updating top-performing pages annually, adding original diagrams and jobsite photos, and optimizing image naming and alt text unlock additional traffic from both search and image results. The episode closes by covering Google Business Profile optimization, the real impact of photos and reviews, common myths around geo-tagging and CTR manipulation, and why disciplined execution of fundamentals over time consistently outperforms shortcuts.

What would it change in a trades business if the sales team stopped waiting on leads and started owning the pipeline? In this episode, Jordan White tells Chad Peterman how he moved to Nashville with a beat-up truck, slept on a kid's couch, and built a high-end roofing company that grew from $2M to just over $20M in four years, almost entirely off door-to-door hustle. Jordan breaks down how he and his partner built a visionary/integrator partnership, fed the business first instead of chasing early distributions, and created a culture where clean-cut, young hustlers can make multiple six figures by knocking on doors in affluent neighborhoods. The conversation connects directly to HVAC, plumbing, electrical, and other home service leaders who are tired of blaming "the market" or "this generation" and are ready to build a scoreboard-driven, people-first sales culture instead. If you lead a trades business and want a place to work on your leadership, culture, and growth strategy with other owners who get it, get plugged into The Arena, the private community built for home service leaders who refuse to coast. Join The ARENA - a CSTG Community (powered by our media partner, PeopleForward Network) Additional Resources: Connect with Jordan White on LinkedIn Learn more about SeekOne Roofing Subscribe to CSTG on YouTube! Connect with Chad on LinkedIn Chad Peterman | CEO | Author Learn more about the Peterman Brothers Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: From top sales rep to founder – how Jordan left a "safe" high-commission role to launch a roofing company in a brand-new market. Visionary and integrator for trades growth – how he and his partner split roles so the business isn't dependent on one person. Reinvesting profits to scale revenue – why they let the business eat first and delayed big distributions past $10M and $20M. Building a door-to-door sales machine – the recruiting, training, and culture that turns hungry talent into "shark" closers. Scorecards, KPIs, and accountability – how tracking numbers removes drama from coaching and drives higher sales performance. Marketing and builder partnerships for recurring revenue – how retail marketing and custom homebuilder relationships create predictable, long-term growth.

In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Will Riley, the man behind ServiceCon to talk about what 2026 will hold for the conference. Will shares how the idea for ServiceCon was born and why focusing on the service side of roofing matters now more than ever. He walks listeners through the process of building the event from the ground up and gives a preview of what attendees can look forward to this year. Will also reflects on how the conference has evolved, what excites him most for 2026. To learn more about ServiceCon 2026, visit ServiceCon2026. Use code ROOFERSCOFFEE15 for 15% off tickets! Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/   Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up   Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #ServiceCon #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

In this episode of Stories From the Roof, host Megan Ellsworth sits down with Ian Davis, founder of Cairn Roofing Group. Since starting the company in 2017, Ian has made it his mission to disrupt the roofing industry by raising the bar on ethics, service and quality. Under his leadership, Cairn Roofing has earned the BBB Spark Award for Ethics, a rare honor for roofing companies and set a new standard with its Lifetime Workmanship Warranty. Ian also shares how his team is among the top 1% of roofers in North America certified to install and warranty the most water-tight and wind-resistant roof system available. Tune in to hear Ian's journey, his vision for building trust in roofing and why doing things the right way is always worth it. Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry   

In this episode of Stories from the Roof, host Megan Ellsworth visits with Charlie DiFalco, vice president of Action Roofing Services. With more than 24 years of experience in the roofing industry, Charlie brings a wealth of knowledge on leadership, craftsmanship and the evolution of roofing practices. He dives into his journey of building strong teams, delivering exceptional projects and navigating the ever-changing world of roofing. Hear firsthand how Charlie's decades of dedication continue to shape the success and reputation of Action Roofing Services today. Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

An offbeat and enjoyable edition filled with the NFL playoffs, byzantine detours, college hoops, trivia fun, comedy, and lots of more. Enjoy a rollicking ride!

Book a free strategy call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591  Grab our FREE resource: The Foundation Series, Real strategies to build a business that runs (and grows) without chaos: https://bit.ly/3Yqzow5  --------------------------------------------------------------------------------  What if the refrigerant decision you make today determines whether you're ahead of the curve—or scrambling to catch up five years from now?  Ben Middleton, National Sales Training Manager for Goodman, Amana, and Daikin, has spent nine years helping contractors navigate the biggest shifts in HVAC. In this episode of The Successful Contractor, Ben breaks down why Daikin chose R-32 over 454B, what that means for your business, and why the contractors who embrace change now will dominate their markets.  But this conversation goes far beyond refrigerants. Ben shares how Daikin is revolutionizing HVAC training with virtual reality—yes, actual VR headsets that eliminate distractions and boost retention. He reveals a game-changing rebate tool that finds all 2,000+ utility programs and files the paperwork for you. And he delivers a powerful message about thriving in what he calls the era of 'perma-uncertainty.'  What You'll Learn in This Episode:  •   Why Daikin chose R-32 over 454B—and the real-world benefits contractors are seeing (smaller units, lower cost, proven since 2012)  •   How to use Daikin's free VR training to get new techs job-ready faster  •   The Daikin Energy Rebate Center—a tool that finds all available rebates and files the paperwork for homeowners  •   Why the $2,000 IRA heat pump rebate is going away—and how to use that urgency to close more sales NOW  •   The financing shift: why 15-year loans are now beating 0% interest (and what it means about affordability)  •   Ben's 'perma-uncertainty' framework—why NOW is the time to innovate, test, and push the envelope  •   Why Ben says 'the days of the cube-style unit are numbered'—and how to position yourself as the innovator in your market  •   Critical advice: have 3-6 months of operating capital in the bank  Ben also hosts his own podcast, Accelerated HVAC Success, where he brings in vendors, contractors, and product managers to share what's working right now. Check it out on YouTube: https://www.youtube.com/@AcceleratedHVACSuccess  Resources Mentioned: •   R32Reasons.com - Learn why Daikin chose R-32 •   HVAC Learning Campus - Free on-demand training and VR simulations •   Daikin Energy Rebate Center - Find and file utility rebates automatically  Whether you're evaluating refrigerant options, looking for better training tools, or trying to figure out how to close more sales in a tight economy—this episode delivers actionable insights you can use today.  Watch now on YouTube or listen on your favorite podcast platform. And don't forget to subscribe to The Successful Contractor for more interviews that move the needle.  Chapters:  00:00 - Meet Ben Middleton, National Sales Training Manager at Daikin 02:15 - Time Is the Biggest Barrier to Training 06:28 - Ben's Journey: From Aeronautical Engineering to HVAC Training 09:45 - The Ripple Effect of Great Training 11:41 - Accelerated HVAC Success Podcast 14:36 - Why Daikin Chose R-32 Over 454B 18:30 - R-32 Is Proven Since 2012 19:00 - Market Response to R-32 21:55 - The Financing Shift: 15-Year Loans vs 0% Interest 23:26 - Daikin's Core Value: Absolute Credibility 26:37 - The Days of the Cube-Style Unit Are Numbered 27:50 - Daikin's Training Resources & HVAC Learning Campus 30:50 - The Daikin Energy Rebate Center 31:20 - The $2,000 Heat Pump Rebate Is Going Away 33:49 - VR Training: The Magic School Bus for HVAC 37:15 - Why Retention Is Higher in VR 40:13 - Perma-Uncertainty = Innovation Opportunity  Show Notes  The Successful Contractor Podcast is a part of the CertainPath family. CertainPath builds successful home service businesses—and has for 25 years. We do it by providing contractors with a proven path to success, professional coaching, software solutions, and a member community of 1,200+ strong. Doubling your sales, with a 20% net profit, and an inspiring company culture is ALL possible. Let us show you the way. With CertainPath, Success is Made Certain. Visit www.mycertainpath.com for more information.  FOLLOW CERTAINPATH:  Facebook: https://www.facebook.com/CertainPath LinkedIn: https://www.linkedin.com/company/certainpath Instagram: https://www.instagram.com/certainpath/ 

As the Patriots get set to bid for another Super Bowl spot, some Pats history in an enjoyable reprise of our conversation with former K-State star, and Otttawa, Kansas native Steve Grogan. He QB'd games in sixteen seasons in New England, including the Super Bowl.

In this episode of Roofing Road Trips®, host Megan Ellsworth is joined by John Kenney from Cotney Consulting Group to discuss artificial intelligence (AI) in roofing. This episode breaks down how AI can be practically applied in roofing operations today. Drawing from his own training, AI in Roofing: What Contractors Need to Know, John explains how AI can boost efficiency in estimating, project management, service, safety and scheduling while reducing administrative burdens. Learn about AI's real-world impact, how to adopt it responsibly and where it's headed, all while keeping human expertise at the center of decision-making. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/    Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up    Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #CotneyConsultingGroup #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ In this Dropping Bombs episode, Brandon Kowalski, CEO of Brandon J Roofing, shares how he went from 10 years in prison to building an $80 million roofing company in six years. After surviving addiction and a suicide attempt, Brandon discovered recovery and relentless discipline—turning his past into his greatest competitive advantage. Brandon's transformation is proof that extreme accountability creates unstoppable momentum. From drug dealing to landing a private equity exit, his journey reflects what's possible when personal development becomes non-negotiable. He built a culture-first company where employees earn seven figures and second-chance talent thrives. Hear the unfiltered truth about building wealth after prison, why discipline is non-negotiable, and the exact morning routine he's followed for seven years straight. If you're ready to stop making excuses and start leveling up, this conversation delivers the blueprint.

Roofing Market Report: https://roofmarketreport.com/ChatGPT Announcement: https://openai.com/index/our-approach-to-advertising-and-expanding-access/#rsra #roofingsales #roofingmarketing #roofingleads=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

In this episode of Stories from the Roof, host Megan Ellsworth sits down with Matt Tyner of Bone Dry Roofing to explore a career built on grit, curiosity and a commitment to elevating the craft. Matt shares how his journey from the field to marketing leadership shaped his passion for culture, communication and developing strong teams. He offers insights on what drew him to roofing, how purpose-driven storytelling can strengthen a business and why investing in people remains the foundation of long-term success, giving listeners practical perspective on building a meaningful career in the industry.  Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry  #BoneDryRoofing  

This month's question: How can roofing contractors use the off-season to tighten operations and improve jobsite efficiency? Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/    Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up    Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #SourceOneMarketing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

Get personalized guidance on executing these 5 moves in your roofing company. Marketing is changing fast in 2026 - and most roofing companies are falling behind without even realizing it. Meanwhile, the top roofing companies across the country are doing a handful of simple but powerful things that are helping them generate more consistent leads, build stronger brands, and grow with confidence.In this video, Joseph breaks down the 5 marketing moves smart roofing companies are making in 2026. These are the exact strategies we're helping more than 100 roofing companies implement inside their businesses right now.What we cover:0:00 – The gap widening in roofing1:09 – Why most companies won't keep up1:38 – Move #1: Content that earns trust4:10 – Move #2: Speed to lead (instant or nothing)5:56 – Move #3: Technology is non-negotiable8:29 – Move #4: Offline marketing comeback10:52 – Move #5: Building in-house marketing capability13:54 – How to apply these moves in your roofing companyIf you want personalized guidance on building a marketing system inside your roofing company - the same system the top performers are using - book a free call with our team at Contractor Dynamics:

*** AUDIO FIXED!! Wrong show file was uploaded earlier this morning. The correct audio has replaced it.*** Help Persecuted Christians TODAY: https://csi-usa.org/ Christian Solidarity International On today's Quick Start podcast: NEWS: What began as a roofing conference turned into a full-scale revival, with hundreds responding to the Gospel and spontaneous baptisms breaking out on the convention floor. FOCUS: A disturbing new report shows AI-generated child sexual abuse material skyrocketing over the past year, prompting fresh scrutiny of tech platforms — including Elon Musk's Grok. MAIN THING: Iran Escalates Crackdown LAST THING: Proverbs 3:11–12 — a reminder that the Lord disciplines those He loves. PRAY WITH US! Faithwire.substack.com SHOW LINKS Faith in Culture: https://cbn.com/news/faith-culture Heaven Meets Earth PODCAST: https://cbn.com/lp/heaven-meets-earth NEWSMAKERS POD: https://podcasts.apple.com/us/podcast/newsmakers/id1724061454 Navigating Trump 2.0: https://podcasts.apple.com/us/podcast/navigating-trump-2-0/id1691121630

Episode 344: Pizza Ovens and Food Confessions This episode of the Homeowner Show dives into a variety of topics, from a humorous take on a political video to a deep dive into the best chicken sandwiches and a detailed review of a new pizza oven. Political Humor and Current Events The hosts begin by discussing a recent video dropped by Donald Trump, finding humor in its content and the reactions to it. They touch upon the implications of such videos in the current political landscape. Food Confessions and Debates A significant portion of the episode is dedicated to a lively debate about chicken sandwiches. The hosts share their personal "food confessions," with one host declaring Popeyes chicken sandwich superior to Chick-fil-A's, citing specific aspects like the chicken's crispiness and the sauce. The discussion extends to a ranking of various chicken sandwich offerings, with Raising Cane's emerging as a surprising contender for the top spot. Homeowner Tips: Solar and Roofing The conversation shifts to practical homeowner advice with a spotlight on True Texas Solar and Roofing. They highlight ongoing incentives for solar installation and discuss various options, including Tesla's solar roof shingles, emphasizing their aesthetic appeal and durability. They also stress the importance of choosing reputable roofing professionals, noting the lack of licensing in Texas and advising listeners to be wary of unqualified contractors. Culinary Adventures and New Gadgets The hosts share their recent dining experiences, including a decadent meal at The Refuge featuring a tomahawk steak and lobster. This leads into a detailed review of a new Chefmate electric pizza oven. The host expresses initial skepticism about an electric oven but is ultimately impressed by its ease of use, consistent cooking, and the delicious results. They walk through the process of making pizza dough from scratch using a specialized kit and discuss the pros and cons of various dough-making methods. The review also addresses a negative Amazon review, humorously dissecting the complaints about the oven's controls. Key Takeaways: Political Commentary: A lighthearted take on a recent political video and its implications. Chicken Sandwich Wars: A passionate debate and ranking of popular chicken sandwiches. Homeowner Solutions: Information on solar incentives, roofing contractor selection, and durable roofing options. Pizza Oven Review: An in-depth look at the Chefmate electric pizza oven, its features, performance, and ease of use, alongside a discussion of homemade pizza dough. Restaurant Recommendations: Mentions of The Refuge and Hearsay for dining experiences. Buy a Homeowners Show T-Shirt!   Subscribe to our YouTube Channel   The Homeowners Show Website The Homeowners Show Facebook Page Instagram @homeownersshow Twitter @HomeownersThe   Info@homeownersshow.com    Sustained Growth Solutions – Design a lead generation system specifically for your business so that you never have to search for leads again! We are a full digital marketing agency.

Roofing leads are down and costs are up.That's why I made this new video to show you 10 ways to get more leads without spending another dollar.You'll be able to start using at least 3 to 4 of these strategies right away. P.S. You can get real-time feedback on your ads, website, landing pages, truck wraps, door hangers, direct mail letters and more as a Member of RSRA. Because marketing is the life-blood of your company. Do you want feedback on your marketing? Join us inside: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

Insurance claims, storm chasers, and broken incentives — welcome to the dark side of roofing.In this episode, John Wilson sits down (again) with Adam Cherup to unpack what really happens behind the scenes in roofing — from “deny, delay, defend” insurance tactics to the storm-chasing playbook that leaves homeowners stuck holding the warranty bag. They also get practical: seasonality, lead gen, cash flow, and what it actually takes to start a roofing business (especially in Florida).In this episode, we cover:The Insurance Game: “Deny, delay, defend” — and why carriers aren't your friend.Retail vs. Insurance Strategy: Why some roofers push retail first, then litigate the claim after.How to Win Insurance Work: Xactimate, codes, the paperwork game, and why payouts can double when done right.

Support the show#heattreatedgarage #fellas #myfriendsarebetterthanyourfriends #ickyvicky #tetanus #scout #htgadventures #socialbutterflymedia #crawleroffroad #podcast #nailedit #trailhated #seasontwo #dontfollowcal #meetnewpeople #ontherocksoffroad #988 #suicideawareness ON THE ROCKS OFFROAD PODCAST https://open.spotify.com/show/5AEPwCe1rbd4miFs0wQUtp?si=4e97f6427877448f..TODAY'S GOOD https://open.spotify.com/show/3JU5bcsX5fBi7NtYMFAjPr?si=67156e61dff34e7cTOTAL OFFROAD PODCAST https://open.spotify.com/show/6LL95sLySeLmCXOInxE8Ft?si=f568d41471b3445e

Mike Feazel built one of the largest roof replacement companies in America, scaling it to $60 million in revenue before selling it 13 years ago. But instead of retiring to an island, he saw a massive problem in the industry and decided to disrupt it all over again with Roof Maxx.In this episode of Escaping the Drift, John Gafford talks with Mike about the journey from a small farm in Ohio to becoming a roofing mogul. Mike shares the exact "dealership model" he used to scale his new company to 380 locations in just five years, why he believes the "franchise model" is broken for most service businesses, and how a 17-page Google search led to a breakthrough product that is saving homeowners millions.If you are in the trades, own a service business, or want to know how to scale a company for a massive exit, this episode is a masterclass in blue-collar entrepreneurship.In this episode, we cover:How he scaled a roofing company to $60M and sold it.The "Dealership vs. Franchise" model: Why one is superior.How a simple Google search led to a bio-oil breakthrough.Why he believes "white collar" jobs are in trouble and "blue collar" is the future.The 3-minute rule for pitching your business to anyone.Chapter Titles & Timestamps00:00 – Intro: Sold for $60 Million02:15 – The Problem with Asphalt Shingles (And How He Fixed It)08:45 – Dealerships vs. Franchises: The Scaling Secret15:30 – How to Scale to 380 Locations in 5 Years22:10 – The "Google Mafia" & The Cost of Leads29:00 – Why Blue Collar is the New Gold Rush36:45 – Managing a Remote Team of 50+ People42:00 – Final Advice: Don't Retire, Reload

Guest: Brynn Wilson – Sales Consultant, Hook Agency This episode breaks down what a realistic and effective roofing marketing budget looks like heading into 2026, and why many roofing companies either overspend emotionally or underspend out of fear—both of which stall growth. The episode explains why most roofing companies should expect to invest roughly 5–10% of revenue into marketing depending on market size, competition, and growth goals, and why that range feels uncomfortable in today's increasingly aggressive landscape. It explores how private equity, higher competition, AI-driven tools, and expanded channel options have permanently raised the cost of visibility, while also clarifying when it actually makes sense to not be in growth mode. The discussion walks through when traditional channels like TV, radio, and billboards begin to make sense—typically in the $5–10M range—and why those channels only work when branding is strong, memorable, and differentiated. It dives into the importance of sticky brand names, visual identity, and cutting through noise before spending on awareness channels. The episode then outlines where most roofing companies should prioritize budget first: high-intent search channels like Google Ads and Local Service Ads, local brand visibility through trucks, yard signs, jobsite branding, and community presence, and social media that features real people on camera rather than generic posts. It also explores low-cost, high-effort strategies such as Facebook group engagement, referral ecosystems, networking groups, geographic dominance (“five-mile fame”), sales enablement materials, and compounding word-of-mouth. Finally, the episode emphasizes the principle of layering instead of chopping, explaining why sustainable growth comes from stacking channels over time rather than constantly restarting marketing efforts, and why focusing on being referable, visible, and trusted in a tight local market outperforms spreading efforts thin. 

This month's question: How can roofing contractors use the off-season to tighten operations and improve jobsite efficiency? Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/   Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up   Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #Terial #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

The Friday staple is in high gear, as we dive into the Royals fence changes, a heavy dose of local hoops, Chiefs offseason and the NFL playoffs, trivia fun, and the usual enjoyable detours. Join the fun!

Most podcast guests show up, share great insights, and walk away with nothing to show for it. In this episode of Conversations with Rich Bennett, podcast guesting expert Lyndsay Phillips explains why that happens and how to fix it.Lyndsay breaks down how entrepreneurs should treat every podcast appearance like a strategic launch, from choosing the right topic to guiding the conversation and repurposing the content long after the episode goes live. You'll learn how to avoid common guesting mistakes, create conversations that convert, and turn podcast interviews into visibility, authority, and real business results.If you've ever been on a podcast and wondered why it didn't lead to opportunities, this episode is a must-listen.Send us a textVote for us hereTar Heel Construction GroupHarford County Living Stamp of Approval for Roofing, Siding and Exterior Services Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showRate & Review on Apple Podcasts Follow the Conversations with Rich Bennett podcast on Social Media:Facebook – Conversations with Rich Bennett Facebook Group (Join the conversation) – Conversations with Rich Bennett podcast group | FacebookTwitter – Conversations with Rich Bennett Instagram – @conversationswithrichbennettTikTok – CWRB (@conversationsrichbennett) | TikTok Sponsors, Affiliates, and ways we pay the bills:Hosted on BuzzsproutSquadCast Subscribe by Email

An inspiring and enjoyable conversation with Eladio Valdez III, for almost thirty years the coach and owner of "The Runner's Edge", one of the largest runnning groups in the country. An accomplished runner himself, the KCK native has set and achieved countless goals throughout his life. Fascinating and uplifting!

In this Roofing Road Trips® episode, host Megan Ellsworth sits down with Rebecca Mayo, director of partnerships for gFour Marketing to share how contractors can generate more high-quality leads through customer referrals. From turning every project into a marketing opportunity to using your CRM for smarter follow-up, learn how to train your team, reward your best customers and create a referral system that keeps your crews busy all year long. Kick off the new year with a plan built for roofing success.    Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #gFourMarketing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #PelicanRoofing #CertainTeedRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

In this Roofing Road Trips® episode, host Karen Edwards welcomes Dan Ozuna of Tremco CPG to talk about the growing momentum behind panelized exterior wall assemblies. They break down what these systems are, why architects, contractors and building owners are embracing them and how metal composite material panels strengthen performance, energy efficiency and fire safety. The episode also clears up common misconceptions and offers simple first steps for contractors who want to learn more, including how Tremco CPG supports training and installer education. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/   Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up   Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #TremcoRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

Get our Resource Vault - a curated collection of pro-level business resources: https://clickhubspot.com/ebh Episode 785:  Shaan Puri ( ⁠https://x.com/ShaanVP⁠ ) talks to Nick Huber ( https://x.com/sweatystartup ) about the biggest bet he ever made and the mistakes he learned the hard way. Email Nick@SweatyStartup.com to get hooked up with a pre-vetted salesperson, finance person or executive assistant.  Show Notes: (0:00) Intro (3:24) Breaking down Nick's portfolio (8:49) The deal structure and terms (11:20) Fail: Buying a domain for $400K, killing out traffic (12:24) Fail Elon bought twitter + I invited competition (16:49) new owner syndrome (18:43) How to hire overseas talent (10-min masterclass) (27:18) Pieter Thiel's Stanford class (30:17) Suli's brutal advice (34:23) Holdcos is overrated (36:04) The tortoise always wins (38:52) one big thing (47:25) Roofing (51:07) Self-storage — Links: • Somewhere - https://somewhere.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam's List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano /

What if building world-class company culture could slash turnover, ignite team loyalty, and make you love coming to work, even after 14 years in the trenches? In this electrifying episode, guest host Sivana Brewer dives deep with Vincent Malizia, Co-Owner and Chief Culture Officer at A1 Roofing, to reveal how a "people first" mindset transformed his business. They unpack how working alongside family, delegating with trust, and prioritizing fulfillment (inside and outside work) create truly sustainable success. You'll hear raw stories, unconventional tactics, and hard-earned lessons on leadership, autonomy, and building a company that people actually brag about.Listen now to discover proven strategies that will help you avoid endless burnout, break free from revolving team doors, and stand out with powerful emotional intelligence. This is an exclusive, story-rich episode, a must-hear for any operator or leader ready to love their business (and life).Timestamped Highlights[00:00] – Why most people who resist change eventually check out, and how Vincent attracts “let's go” energy[01:14] – The unexpected origins of A1 Roofing: family hustle, college lessons, and sharing everything[08:04] – When company leaders choose team dignity over difficult clients—winning big by walking away[09:08] – How investing in health benefits, retreats, and family flexibility created a magnetic culture[12:32] – Unlimited PTO and summer Fridays: why radical time-off policies actually increased productivity[13:01] – The surprising drop in turnover rate, and how Vincent's approach crushed industry averages[15:14] – Why giving up Saturday work fueled energy and fulfillment for tough field roles[22:27] – How moving from “doing it all” to scalable systems unlocked Vincent's passion (and his sleep)[27:02] – Mentorship, leadership meetings, and a wild commitment to personal growth—all in the real world[34:10] – Inside the rare, drama-free CEO/COO partnership—what makes “ego-free” collaboration last[39:55] – How AI transformed operations and supported team members with real challengesAbout the GuestVincent Malizia is the Co-Owner and Chief Culture Officer of A1 Roofing, a leading commercial roofing company serving the New York tri-state region. Known for his 14+ years of people-first leadership, Vincent rebuilt A1's company culture from the ground up—cutting turnover by more than half and fostering a team of nearly 100 employees. He's recognized for his advocacy of autonomy, meaningful recognition systems, family-friendly policies, and investing in mentorship at every level.

In this episode of Owned and Operated, John Wilson sits down with Adam Cherup, a “disaster roofer” who's built a niche, high-margin business installing shrink-wrap temporary roofs after hurricanes, wind events, hail, and fires. Instead of blue tarps that fail in weeks (and often aren't covered more than once), Adam installs a manufacturer-rated wrap that can last up to a year (or longer)—buying homeowners, schools, hospitals, and commercial properties time while insurance claims and full roof replacements drag on.Adam breaks down the economics: 60–80% margins, typical residential jobs around $20K–$30K, and large commercial/school projects in the $150K–$350K+ range (with massive roofs reaching even higher). You'll hear how he gets work (including a key referral partner who pre-positions before storms), why this niche is best paired with an existing roofing operation, and what makes the job uniquely difficult: travel, logistics, training crews, and negotiating with insurers who hate the sticker price—but can't ignore the cost of “future loss.”If you like niche business models with weirdly great unit economics, this one is basically printing money… in a disaster zone.What You'll LearnWhat shrink-wrap roofing is (and why it beats tarps after storms)Unit economics & margins: how this can hit 60–80% gross marginTypical job sizes: $20K–$30K homes, $150K–$350K schools, big commercial upsideHow insurance actually reacts (and how Adam gets paid ~99% of the time)How the work is sold: referrals, pre-storm positioning, and inbound search demand

If you're a fan of expert level copywriting, then today's podcast is for you. This is Throwback Thursday, of course, and this is one of Rich's Tuesday Morning Ad Calls from 2014. A Roofing company submits some stuff they had written up that was to be used in communicating with members of a homeowner's association they were targeting… and Rich gets to work doing his thing… taking words that sound pretty good, actually… and making them sound GREAT. I like the part where he talks about taking little "jabs" at your readers, in a nice way, of course. This is truly the work of a master craftsman you are about to experience.

In this Read Listen Watch®, Heidi J. Ellsworth sits down with Peter Cleveland from Eagleview and Fred Castonguay from Reworked.ai to discuss how high-quality data is optimizing marketing and sales. As contractors head into a new year with tight pipelines and fresh budgets, this conversation explores why traditional lead-generation methods are falling short and how data-driven marketing is changing the game. The panel breaks down the role of data quality, the difference between need and intent, and how practical AI can be used without the hype. Attendees will learn how better information sharpens targeting, improves decision-making and transforms sales conversations from persuasion to education — helping contractors focus on the right opportunities and drive more consistent results.    Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #Eagleview #Reworkedai #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

Football jokes aside, we pivot hard into a practical, no-nonsense guide to choosing the right roof. Donnie draws on decades of contracting and roofing experience to decode the real trade-offs between asphalt shingles, designer lines, and metal systems, with blunt talk about warranties, wind ratings, and the hidden details that make or break a roof over time.We walk through why certified, local, licensed, and insured roofers matter far more than a slick quote. You'll hear how modern architectural shingles can carry 50-year warranties when installed to spec, why three-tabs are fading, and where designer shingles earn their keep with striking curb appeal. We also get tactical about metal: paint systems like Kynar vs cheap coatings, steel versus aluminum near the coast, and how gauge and fastening method change your long-term risk of leaks and hail dents. If you've ever wondered whether a white metal roof slashes your power bill, we break down the building science—attic ventilation, radiant barriers, and duct placement do the heavy lifting.Tile gets a reality check for weight and cost, while mixed-material strategies deliver a smart middle ground: shingle main roofs with metal accents on porches and returns. We round it out with insurance insights you can use today—why notifying your carrier after a new roof can reduce premiums, why some insurers scout roof age ahead of binding coverage, and how documentation protects your wallet. Looking to upgrade? Ask for recent local installs, validate certifications and licensing, and confirm how warranties transfer when you sell.If you're planning a roof or just want to be a sharper homeowner, this is your field guide. Subscribe, share with a neighbor comparing bids, and leave a review with your roofing questions—we'll tackle them on a future show.

Join owners and managers like Nick who are building roofing companies that run without them: https://www.rsra.org/join/ Nick's Article in Roofing Contractor Magazine: https://www.roofingcontractor.com/articles/101558-blueprints-and-battle-plans =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

Want help mapping out what your 5% looks like? Book a call with our team.Roofing companies are constantly told they should spend 10% or more of their revenue on marketing - especially if they want to grow. But that advice is outdated, unrealistic, and costing roofing companies a lot of money.In this video, Joseph Hughes from Contractor Dynamics breaks down the real percentage roofing companies should spend on marketing in 2026… and why the smartest, most profitable roofing companies in the country are operating at around 5%, not 10%.You'll learn:✔️ Why spending 10%+ on marketing usually signals a broken system✔️ Why buying leads is the most expensive way to grow✔️ How in-house marketing capability reduces your costs over time✔️ What top roofing companies are doing to keep marketing spend efficient✔️ The exact activities that make the 5% rule possible✔️ How to lower your cost per acquisition while building a stronger brandIf you've ever wondered how much a roofing company should spend on marketing, this is the most honest, practical breakdown you'll find.

In this Golden Door Winners episode, Hunter Lee sits down with Andrea Olson, a residential roofing sales rep from North Georgia who crossed the $2.5M Golden Door mark and finished the year near $2.7M in installed revenue. Andrea's path looks different from most. After several years knocking doors and building trust, every deal during her Golden Door year came from referrals.This conversation speaks directly to new reps and struggling reps who want proof sales growth does not rely on tricks or hype. Andrea shares stories from the field, lessons learned under pressure, and the habits required to earn trust at scale. The episode highlights discipline, consistency, and personal standards.You will hear how Andrea balances family life, high volume communication, and constant follow up while keeping customers engaged long after install day. She explains why long term thinking matters more than short term wins and why relationships outlast any single season. Anyone building a career in door to door sales will hear why trust, urgency, and personal accountability separate average reps from Golden Door performers.You'll find answers to key questions such as:- What separates referral based producers from door knock grinders- Why emotional control matters after rejection or denied claims- How strong standards shape long term sales careers- What Golden Door winners prioritize outside pure revenue- Why reputation drives volume in roofing sales

Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591   

In this episode of Roofing Road Trips®, Karen Edwards sits down with Cody Kline from CommercialRoofer.com and one of the speakers at ServiceCon last year to discuss why roofing companies should invest in service and how shifting from a reactive to proactive mindset transforms long-term success. They explore how a strong service division can stabilize revenue during economic uncertainty, where owners should begin when making service a core offering, and the biggest pitfalls to avoid in the early stages. Cody also shares what leaders must consider when scaling a service division for sustainable growth. Tune in to learn where to find more information about ServiceCon and how to take the next steps toward service-driven roofing. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/   Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up   Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #ServiceCon #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

In this episode of Roofing Road Trips®, Heidi J. Ellsworth is joined by Pam Torrey of INGAGE to explore why strategy only works when it is fully adopted across sales, marketing and operations. The conversation highlights INGAGE's Winter Summit 2026 and how it is designed to help leaders turn planning into consistent execution through practical tools and real-world insight. Listeners will gain a clear picture of how adoption bridges the gap between ideas and results for growing home improvement businesses. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/    Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up    Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #IngageHQ #Ingage #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

In this Roofing Road Trips®, Heidi Ellsworth sits down with industry veteran Dave Harrison to map out his decades-long journey in the roofing and building products world and explore what he's offering now. From his years as a CMO with major manufacturers to founding his own consulting firm, Dave brings strategic thinking and proven leadership to the table. Join them as they unpack how Dave helps roofing contractors and service providers build differentiated businesses, create value and lead with purpose. Whether you're scaling your operation, sharpening your marketing or tackling culture and talent challenges, this conversation delivers actionable insights and real-world stories from the leading change agent in the industry.  Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

Download the FREE 'Perfect Elevator Pitch' Cheat Sheet (no catch): https://secure.rsra.org/free-training-center/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

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As we head into 2026, many roofing contractors are rethinking how they build their business—focusing less on chaos and top-line growth, and more on profitability, structure, and long-term value.In this episode, Dave Sullivan sits down with Tim Brown of Hook Agency, who's doing something unexpected: launching his own roofing company, Owl Roofing. Dave walks Tim through the One-Page Business Plan framework to pressure-test the idea, clarify the strategy, and uncover the real challenges that come with starting a roofing business the right way.This conversation goes far beyond marketing. Tim and Dave dig into storm work vs. retail, branding and positioning, financing-first selling, leadership depth, production risks, and what it really takes to build a roofing company that can grow without relying on the owner every day.If you're planning your 2026 strategy—or thinking about starting, scaling, or eventually stepping back from your business—this episode will sharpen your thinking fast.What you'll hear in this episode:Why Tim Brown is launching Owl Roofing and what he hopes to buildUsing the One-Page Business Plan to create clarity and directionStorm work vs. retail roofing and how to think about the mixWhy being “five-mile-famous” beats spreading marketing thinThe two biggest homeowner complaints: communication and clean-upFinancing-first selling: why homeowners buy payments, not pricesDave's three-legged stool framework: Sell Work, Do Work, Keep ScoreThe real risks in roofing: hiring, production handoffs, insurance tightening, and cash flowBuilding a business that creates options—sell it, step back, or keep it cash flowingResources mentioned:Free One-Page Business Plan for Roofing Contractors → https://theroofercoach.com/resources Roofing Success Audit → https://theroofercoach.com/resources Hook Agency → https://hookagency.comTrusted & Vetted Sponsors:Ruby Receptionists – US-based professionals who answer your phones live, create a great first impression, and tee up the sale so you can focus on running your business.Get $150 off your first month → https://theroofercoach.com/rubyProLine – The roofing CRM that sells more jobs and helps you make it home for dinner. Automate follow-up, quoting, and...