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Connected and content in steamy Florence, Italy as we hit the home stretch of our European odyssey, and weign in on Venice, verandas, World Cup watching vagaies, divergent tour guides, All Star weekend, Michelangeo, cuisine, museums, and more. Kick off your weekend with fun and games from across the sea!
How to build the right roofing business instead of chasing someone else's roadmap.Episode DescriptionEvery roofing owner wants to grow.But before you spend another dollar on marketing, hire another salesperson, or invest in a new CRM, there's one question you need to answer.What are you really trying to build?In this solo episode, Dave Sullivan shares the exact process he uses before working with a new coaching client. Instead of jumping straight to marketing or sales, he starts by understanding the owner's goals, diagnosing the business, and identifying the real constraint that's holding the company back.You'll learn why the problem you think you have is often just a symptom—and how defining the right destination leads to better decisions, better systems, and more profitable growth.In This Episode:Why the problem you call about is rarely the real problemWhy every roofing business needs a different roadmapThe first things Dave reviews before meeting a new clientHow your website and Google reviews reveal hidden opportunitiesWhy "Sell Work • Do Work • Keep Score" is the foundation of every roofing businessThe numbers every owner should understandHow to identify the biggest constraint in your businessWhy profit and freedom often matter more than growthFree ResourceDownload Dave's FREE One-Page Business Plan.Before you worry about more leads, get clear on your destination, your ideal customer, and the business you're trying to build.
The roofing industry isn't just feeling economic pressure, it's being reshaped by it. In this live Read Listen Watch®, Heidi J. Ellsworth sits down LIVE from the NRCA midyear meetings with Fred Castonguay of Reworked.ai, Wendy Marvin of Matrix Roof & Home and Dean Jagusch of Wagner Roofing to dig into what it really takes to lead in a market defined by uncertainty, shifting customer behavior and longer, more hesitant buying cycles. Wendy and Dean are on the front lines, seeing owners pause, question and delay while costs climb and labor remains tight, forcing a complete rethink of traditional sales, lead generation and growth strategies. Instead of waiting for stability, they are doubling down on relationships, building trust earlier and staying engaged longer to meet customers where they are today, while also redefining operational efficiency to stay competitive. With insights from Fred, the conversation explores how technology and AI are helping contractors cut through the noise, respond faster and make smarter decisions in real time. This is an honest, real-world look at how leading contractors are not just surviving the chaos, but using it to their advantage, creating new dynamics that position their businesses for long-term resilience and growth in a market that refuses to stand still. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Reworked.ai here! https://www.rooferscoffeeshop.com/directory/reworkedai Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #Reworkedai #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this Roofing Road Trips® episode, Karen Edwards talks with Dave Beiler about the 2026 upgrades to the Equipter 4000 and the thinking behind the next generation of power. From improved engine performance and controls to updates designed for easier everyday operation, the conversation explores how Equipter identified the changes that matter most to contractors and crews. Dave also shares which new features they are most excited about and what users can expect when they put the upgraded 4000 to work on the jobsite. Tune in to hear how the upgraded Equipter 4000 is designed to help contractors work smarter, improve jobsite efficiency and get more out of every project. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (Equipter) here! (https://www.rooferscoffeeshop.com/directory/equipter-llc) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #Equipter #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
If you're struggling with low leads, low close rates, or cashflow problems, this could be why…You could be too slow at the moments that matter most. Because money follows speed. And if you're too slow, you may be putting yourself at a big disadvantage. In roofing, there are 3 measurements of speed to master.Watch this new video to learn what they are, how to track them, and how to improve them. P.S. Speed = more money. If you're searching for ways to operate faster, train your team faster, and get answers to questions faster, then I'd love to invite you to join us inside the Roofing STRONG Alliance™ community: https://rsa.pro/Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, telemarketing, lending (including the Truth in Lending Act), employment, and any applicable home improvement contract, payment, or collection requirements. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business operations, payment timing, cash flow, financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing, contract, payment-collection, or other business decisions.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.
Recession proofing your business starts with diversifying beyond a single revenue stream, and this episode shows exactly how one roofing contractor did it by adding government subcontracting to his private sector work. After surviving a brutal recession and watching third-generation roofing companies disappear after storm cycles dried up, West Edwards turned to federal and government contract work as a hedge, and breaks down the patience, timing, and relationship strategy it took to make it pay off. Discover how a roofing company scaled from 2 million to 10 million in revenue in about three years Learn why storm cycle slowdowns and recessions pushed one contractor to diversify into government work Understand the seasonal bidding slowdown government subcontractors see every November through January and how to prepare for it Find out why re-solicited contracts are easier wins than brand new opportunities See how building relationships with general contractors keeps a subcontracting pipeline full year round EPISODE CHAPTERS: 0:00 - Mindy AI finds federal opportunities before they drop 0:39 - Roofing company grows from 2 million to 10 million 1:50 - Recession and storm cycles threaten roofing contractors 3:27 - Meeting Eric Coffie and starting government contract work 4:50 - Expect early mistakes when starting government subcontracting 5:56 - Government bidding slows down every fourth quarter 7:35 - Re-solicited contracts are easier wins than new ones 8:32 - General contractor relationships keep the subcontracting pipeline full Recession proofing your business starts with diversifying beyond a single revenue stream, and this episode shows exactly how one roofing contractor did it by adding government subcontracting to his private sector work. Mindy gives you the federal opportunities, agency signals, recompete intel, and pursuit briefs that tell you not just what contracts exist, but which ones to chase and how to win them. Sign up for free Daily Alerts and get opportunities delivered to your inbox before the day starts.
In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with April Chen, Tom Desimone and Mitch Gilbert to explore how SWIF Rack™ is changing the conversation around rooftop solar. Developed from real-world roofing experience, SWIF Rack offers an elevated, structurally integrated approach that helps protect the roof membrane, maintain serviceability and support long-term performance. The conversation also highlights Duro-Last's partnership with SWIF, what it means for contractors working with solar-ready roofing systems and how integrated solutions are shaping the future of roofing and renewable energy. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Duro-Last here! https://www.rooferscoffeeshop.com/directory/duro-last Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #DuroLast #WorldsBestRoof #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Sherri Miles of JD Miles Roofing to discuss her new role as president of the Roofing Alliance and her vision for the future of the roofing industry. Sherri shares her journey to leadership, the Alliance's mission and the initiatives helping advance roofing through research, education and workforce development. She also discusses the industry's biggest opportunities and challenges, along with how roofing professionals can get involved in supporting the next generation of industry leaders. Join the conversation to hear insights on leadership, collaboration and the future of roofing. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about The Roofing Alliance here! https://www.rooferscoffeeshop.com/directory/roofing-alliance/content/18 Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #TheRoofingAlliance #NRCA #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, join host Megan Ellsworth for an informative conversation with Audrey McGarrell, communications manager for the Cool Roof Rating Council (CRRC), the nonprofit organization dedicated to providing objective, scientific information about cool roofs and cool exterior wall products. Audrey shares the latest updates from CRRC, including new educational resources, rating program enhancements, emerging industry discussions and key takeaways from recent CRRC meetings. From launching a new website, to exploring cutting-edge technologies, to reimagining its annual member gathering, this episode explores how CRRC continues to help roofing professionals, manufacturers, designers and building owners make informed decisions about cool surface technologies and their role in creating more sustainable communities. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about The Cool Roofs Rating Council here! https://www.rooferscoffeeshop.com/directory/cool-roof-rating-council-2 Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #CRRC #CoolRoofsRatingCouncil #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, Karen Edwards sits down with Matt Parks, founder and chief product and innovation officer of ContractorHUB, to discuss one of the biggest challenges facing roofing companies today: disconnected data. While many contractors struggle with profitability, growth, hiring and operational efficiency, the root cause is often a lack of reliable information across the business. Matt explains why creating a single source of truth for sales, operations and financials helps contractors make better decisions, improve margins and scale with confidence. He also shares how roofers can benchmark their performance against industry peers using ContractorHUB's free benchmarking tool and uncover opportunities they may be missing. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about ContractorHUB here! https://www.rooferscoffeeshop.com/directory/contractorhub Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #ContractorHUB, #CONTRACTORHUB, #roofingsoftware, #contractorsoftware
Trent Cotney on Leveraging Associations and Chapters - May 2026 Influencer Response Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Adams and Reese here! https://www.rooferscoffeeshop.com/directory/adams-and-reese-llp Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #AdamsandReese #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Operational Clarity with Lynsey Hull powered by The Coffee Shops, Heidi J. Ellsworth sits down with Lynsey Hull of Tyelus to take a closer look at how contractor businesses can avoid getting boxed in by their technology choices. The conversation explores what it really means to build developer-agnostic systems, the hidden risks of vendor lock-in and how interoperability can create long-term flexibility. Listeners will gain a clearer perspective on choosing tech partners that support innovation, not limit it. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Tyelus here! https://www.rooferscoffeeshop.com/directory/tyelus Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #OperationalClarity #Tyelus #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Want our guidance to build and run your own marketing engine? Book a call with our team: https://call.contractordynamics.com/yt?utm_source=YouTube&utm_medium=Description&utm_campaign=7.16.26Get our FREE marketing course for contractors here: https://course.contractordynamics.com?utm_source=YouTube&utm_medium=Description&utm_campaign=7.16.26If you're a roofing company owner asking "what is my marketing actually doing for my business," this episode is for you.In this episode, Joseph breaks down what Contractor Dynamics is building for a new client: a Utah roofing company spending $5,000 to $15,000 a month on marketing with zero visibility into what's working. He walks through the exact onboarding process, how to find wasted ad spend fast, and the three things every roofing company should demand from their marketing.Key Takeaways for Contractors✔️ Why spending based on "how business feels" instead of data is costing you money every month✔️ The deep dive questions we ask before touching a single ad: revenue goals, product mix, ideal client avatars✔️ How a 12-month marketing plan gets broken into 90-day EOS quarters and weekly action items✔️ Why most roofing companies are wasting half their ad spend, and how to find it in the first 30 days✔️ The three things we guarantee inside 90 days: a custom playbook, weekly clarity, and a real-time ROI dashboardKey Timestamps00:00 Why untracked marketing spend is a guessing game01:39 What we build for every new client in year one02:39 The onboarding deep dive: goals, verticals, client avatars05:20 The weekly playbook and hands-on implementation support06:46 Finding wasted ad spend and quick wins in 30 days09:57 The 90-day guarantee: playbook, clarity, ROI dashboardIf you want to learn how Contractor Dynamics helps roofing companies build systems that connect marketing activity to revenue, watch this free video that walks through our entire system:https://www.contractordynamics.com/training/?utm_source=YouTube&utm_medium=Description&utm_campaign=7.16.26Ready to put this into action for your company?Schedule a Marketing Demo with our team and we'll show you exactly what needs to be built inside your roofing company to make the most of your marketing.
The news of Texas covered today includes:Our Lone Star story of the day: Is Abbott's H-1B visa freeze real? Texas Tech doesn't appear to think so: Did Texas Tech Just Violate Abbott's H-1B Freeze? If Texas Tech can't find its own graduates to fill this basic level job then it should shut its doors!Our Lone Star story of the day is sponsored by Allied Compliance Services providing the best service in DOT, business and personal drug and alcohol testing since 1995.Governor Abbott to propose the Legislature create a fund to help Texans get roofs up to “Fortified” status to help with runaway insurance rates. He, the Lt. Gov. and the House Speaker also direct agencies to prepare budgets 3% smaller for next biennium.ICE and Houston: FBI obtains warrant to search Salgado's van for drugs. Abbott says Texas Rangers will investigate Houston ICE shooting Houston immigration lawyer who accused ICE of abuse charged with strangling. Please no contest to domestic violence charge today. It gets worse: Former employee questions attorney representing men in ICE shooting as felony cases proceed. Gary Boren, Lubbock city council District 4 special election candidate joins us. Early voting in the race begins Monday, July 20 and runs through Tuesday, July 28 with Election Day on Saturday, August 1st.Listen on the radio, or station stream, at 5pm Central. Click for our radio and streaming affiliates. www.PrattonTexas.com
Vince Nardo helped grow his family's cabinet refacing shop into the largest home improvement company on the West Coast with 700 employees. The company operated in multiple states and even landed a partnership with Costco to sell their products. In 2022, he sold the business to private equity firm Audax. Two years later, the acquiring company went bankrupt and the 40-year legacy the Nardo family built was gone. Now Vince is out of retirement and building a national roofing brand from scratch, and he's sharing every hard lesson along the way. In this episode you will learn: The simple metrics Vince used ensure growth of a 700-person company Why Reborn stopped thinking of itself as a sales and marketing company, and what it became instead How a meeting in Seattle turned into a partnership with Costco, and what selling under a retail giant taught his team The one question Vince says every contractor must ask before selling to private equity What convinced him to bet on himself again after losing everything he spent decades building Listen to the episode to learn more.
In this episode of Roofing Road Trips®, Megan Ellsworth joins Crystal Watterson, CFO of Greater American Roofing, and Trent Lovewell, VP of sales and operations at Weatherguard, Inc., to break down the difference between virgin and recycled composite roofing. With years of experience, 30,000+ squares installed and award-winning projects under their belts, the two share how material quality impacts durability, appearance, and long-term value. You'll hear real-world insights on how sun, hail and time test your roof and which materials hold up. Discover how choosing the right materials can mean the difference between a roof that lasts decades and one that doesn't. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (CUSTOMER NAME) here! (CUSTOMER DIRECTORY LINK) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #DaVinciRoofscapes #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Kristin Case from Hi-Peak Staffing to talk about why company culture has become a critical piece of building and retaining strong roofing teams. As contractors continue navigating workforce challenges, employees are looking for more than just a paycheck. They want purpose, communication, opportunity and a place where they feel valued. Kristin shares how roofing companies can turn culture into a competitive advantage by clearly defining who they are, telling their story and showcasing what makes their team great. Tune in to learn how intentional culture can help attract the right people, strengthen teams and set roofing companies apart in a competitive labor market. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Hi-Peak Staffing Solutions here! https://www.rooferscoffeeshop.com/directory/hi-peak-staffing-solutions Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #HiPeakStaffing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Operational Clarity with Lynsey Hull powered by The Coffee Shops, Heidi J. Ellsworth sits down with Lynsey Hull of Tyelus to explore how contractors can approach AI with clarity instead of confusion or risk. The conversation breaks down common mistakes, data concerns and the importance of putting the right guardrails in place before adoption. Listeners will walk away with a practical framework for using AI as a tool to strengthen their business, not expose it. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Tyelus here! https://www.rooferscoffeeshop.com/directory/tyelus Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #Tyelus
In this Roofing Road Trips® episode, Megan Ellsworth visits with color expert Kate Smith, president and chief color maven of Sensational Color, to explore how smart roof color choices boost curb appeal and help roofers close more composite roofing sales. Kate shares how her free one‑on‑one homeowner color consultations, "Top Down" color theory and FRESH approach guide selections from DaVinci's wide range of long‑lasting slate and shake colors, plus how roofers can leverage DaVinci's online design tools, color palettes, blogs and videos to simplify every color conversation. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about DaVinci here! https://www.rooferscoffeeshop.com/directory/davinci Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #DaVinciRoofscapes
In this episode of Roofing Road Trips®, host Megan Ellsworth sits down with Sabine Rothschuh, secretary of IFD, to talk about the 2026 IFD Connection Forum and the power of bringing the global roofing community together. With a format centered on practical project insights, open discussion and working sessions, the forum is designed to help member associations and industry partners share challenges, compare approaches and strengthen technical progress across countries. Sabine shares what attendees can expect from the event, including award-winning project presentations, conversations around technical guidelines and the important role IFD commissions play in shaping the future of the industry. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about the International Federation of the Roofing Trade here! https://www.rooferscoffeeshop.com/directory/international-federation-of-the-roofing-trade Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #IFDRoof #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this Roofing Road Trips® podcast, Karen Edwards visits with Terri Davidson to discuss HR strategies and company policies in the roofing industry. They cover the foundations of effective HR management, the role of clear policies in company culture and how to navigate workforce challenges. The discussion also explores compliance, employee retention and practical ways to create a strong, people-first workplace. Tune in to learn how thoughtful HR practices can strengthen your business and support long-term growth. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Tremco WTI here! https://www.rooferscoffeeshop.com/directory/wti-weatherproofing-technologies-incorporated Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #TremcoRoofing #WTI
In this Roofing Road Trips® episode, host Megan Ellsworth talks with Allison Woslager, owner of Integrity Marketing Group, about how contractors can strengthen their marketing in today's AI-driven landscape. Allison breaks down answer engine optimization, realistic expectations for digital marketing and why authenticity still matters. From ChatGPT and Gemini to community involvement and outside credibility, this conversation gives roofers practical insight into what it takes to be found, trusted and chosen in a changing market. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (NWIR) here! (https://www.rooferscoffeeshop.com/directory/nwir) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #NWIR #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this Roofing Road Trips® episode, host Megan Ellsworth sits down with John Theede of Attic Breeze and Cody Rhea of FIXD Roofing LLC to discuss how homeowner expectations, roof system design and contractor responsibilities have evolved. As material and labor costs rise, reliable products and complete system performance are more important than ever. The conversation explores how attic ventilation can affect comfort, moisture management, callbacks and long-term roof performance. John and Cody also share what contractors should consider when recommending ventilation and how stronger system education can help homeowners see beyond shingles or metal panels. Tune in for practical insight on protecting profitability, performance and reputation. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Attic Breeze here! https://www.rooferscoffeeshop.com/directory/attic-breeze Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #AtticBreeze
How to turn more website visitors into qualified roofing appointments with Cody Warren.Episode Summary:Most roofing contractors think they have a lead problem.In reality, many have a website conversion problem.If you're spending money on Google Ads, SEO, referrals, or social media but your website isn't turning visitors into appointments, you're leaving money on the table.In this episode, Dave Sullivan sits down with Cody Warren, President of Hook Agency, to discuss what actually makes a roofing website convert.They cover the simple improvements every roofing contractor should make before spending more money on marketing.In this episode you'll learn:The 5-second test every roofing website should passThe biggest homepage mistakes roofing contractors makeWhy your About page is one of your most important pagesHow to build trust with homeowners before you ever meet themWhy your website should speak to your ideal customer—not everyoneWhy local city pages matter for SEOThe importance of financing, mobile design, and clear calls to actionWhy SEO is a long-term investment, not a quick fixFree DownloadDownload Dave's FREE One-Page Roofing Business PlanDefine your ideal customer, your unique selling proposition, and the message your website should communicate before you spend money on marketing.
A little chronicle of the arts and lifestyle aspects of the first few days of our time in Europe. Hotels, boats, food, beers, history, wildly spectacular ladscapes and more from Athens to Corfu to Montenegro. And a bit of sports, too. Join the voyage!
This month's question: What contractors need to know about green roofs Talking sustainability with architects and owners Positioning as a trusted expert outside roofing circles Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #GeneralCoatings #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, Heidi J. Ellsworth talks with Tawnya MacNeil of IPG about the company's role in the roofing industry and how they support contractors with critical insights and solutions. Tawnya shares perspective on common challenges contractors may not always consider, including a deep dive into roof shrinkage. She explains what it is, how it occurs and the impact it can have on both contractors and building owners. The conversation explores the standards designed to prevent shrinkage-related issues and highlights what contractors should look for in materials and installation practices to avoid problems in the field. Tune in to learn how IPG supports contractors through education, resources and product innovation, helping them build more reliable, long-lasting roofing systems. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about IPG here! https://www.rooferscoffeeshop.com/directory/ipg-intertape-polymer-group Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #IPG, #IPGECP
In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Denver Riggleman, founder and CEO of RIIG, to talk about his journey through the technology space and how it led to building a company focused on AI, automation and real-world problem solving. Denver shares the opportunity he saw in the market that sparked the creation of RIIG and explains how the company fits into today's rapidly evolving AI and technology landscape. The conversation dives into what makes RIIG's approach different from traditional tech companies and how their AI solutions are designed to support contractors and field service businesses in meaningful ways. From improving operations to unlocking new efficiencies, Denver breaks down where contractors can find real value in today's AI-driven technology. Tune in to hear what excites him most about the future of RIIG and the overall roofing space while learning where to go to connect and explore these solutions further. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about RIIG here! https://www.rooferscoffeeshop.com/directory/riig-technology Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #RIIGTechnology, #RIIGTECHNOLOGY
On this episode of Roofing Road Trips®, Karen Edwards sits down with Gokul Padmanabhan of HS Exit Advisors to unpack what it really takes to build a roofing business that performs even when you are not in the driver's seat. Together they walk through the "Dig a Moat, Build a Castle" framework, exploring owner mindset, financial discipline, revenue per employee and the kind of bold vision that positions your roofing business for a future exit. If you are overworked, burned out and wondering how to turn your roofing company into a healthy, scalable and sellable asset, this conversation is your roadmap. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about HS Exit Advisors here! https://www.rooferscoffeeshop.com/directory/hs-exit-advisors Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #HSExitAdvisors, #HSEXITADVISORS
In this episode of Stories from the Roof, Megan Ellsworth sits down with Nick Jacqmain of Springfield Roofing and Trevor Wagester a Duro-Last Sales Rep professional whose careers reflect dedication, craftsmanship and a true passion for the trade. They talk about how they got started in roofing, the mentors who helped shape their paths and the lessons learned along the way. Hear how their team's earned the Duro-Last Specialty Membrane Award and how that recognition has influenced their work. Listeners will hear insights, stories and advice from two professionals who have built lasting careers through hard work and dedication. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Duro-Last here! https://www.rooferscoffeeshop.com/directory/duro-last Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #DuroLastRoofing
In this episode of Stories From The Roof, Megan Ellsworth sits down with the Nick Moen, owner and CEO of Four Seasons Energy Efficient Roofing, Inc. and Brett Franz, a Duro-Last sales representative, to discuss their award-winning project at Merrick Inc. in Vadnais Heights, Minnesota. The Duro-Last Sustainability Award honors projects that go above and beyond in reducing environmental impact through innovative use of Duro-Last products and sustainable roofing practices. They share insights on how green roofing practices are shaping the future of the industry and why sustainability continues to be a driving force in today's construction landscape. Tune in as Nick and Brett explore how thoughtful material choices, installation methods and a commitment to sustainability made this project a model for environmentally conscious roofing. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Duro-Last here! https://www.rooferscoffeeshop.com/directory/duro-last Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #DuroLastRoofing
This month's question: Why full pipelines still strain finances Managing payment timing retainage and overhead Aligning production schedules with cash need Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #GeneralCoatings #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this RoofersCoffeeShop® Coffee Conversations, Heidi J. Ellsworth is joined by Josh Wilens of QXO, Alex Birnbaum of QXO and Kristina Hill of HomeShield Roofing & Exteriors to talk about how siding is no longer just an add-on for roofing contractors; it is becoming a key part of how contractors build stronger customer relationships, grow project value and deliver complete exterior solutions. During the discussion, these industry leaders will explore the role siding plays in today's roofing market, from homeowner expectations and material selection to training, operational planning and long-term business growth. Sponsored by QXO, this conversation will offer a practical perspective for contractors looking to expand beyond the roofline and create more opportunities for every home. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about QXO here! https://www.rooferscoffeeshop.com/directory/qxo Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #QXO #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
One of the most frustrating parts of running a roofing company right now is feeling like someone else controls your growth.Maybe it's the lead company.Maybe it's the marketing agency.Maybe it's a referral source that's slowed down.Or maybe it's the simple reality that every lead seems to cost more than it did a year ago.When leads get tight, most contractors react the same way:"We need more leads."But in many cases, that's not actually the problem.The real problem is control.When your business depends entirely on outside sources for opportunities, you're constantly reacting instead of proactively creating growth.That's exactly why I sat down with RSA mentor Kody Landals.After building and scaling an in-house call center for his own roofing company, Kody went on to help implement the same systems across multiple roofing brands.Watch this interview where Kody breaks down the 5-step framework for building your own roofing call center.A few of the topics we cover:• The first numbers you need to know before spending a dollar on leads• The technology stack that makes an in-house call center possible• Why hiring for personality beats hiring for call center experience• How to create scripts, scorecards, and accountability systems that actually work• The daily metrics that tell you whether your lead generation is healthy—or headed for troubleIf you're looking for more control, more predictability, and a practical framework for building an internal lead generation engine, I think you'll get a lot from this one.Stay strong.P.S. Kody is working with contractors like you on lead generation, call center builds, phone sales, and scaling. If you want to join Kody, the other RSA mentors, and surround yourself with a community of value-aligned roofers growing together, then joining The Roofing STRONG Alliance™ community might be for you: https://rsa.pro/Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection (including cooling-off periods, cancellation rights, or home solicitation sale regulations), telemarketing, lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing or credit decisions or any other decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.
In this episode of Roofing Road Trips®, Heidi J. Ellsworth talks with Tawnya MacNeil of IPG about the company's evolution and growing presence in the roofing industry. Tawnya shares the story behind IPG, how the company expanded into the roofing space and how they support contractors today. The conversation dives into IPG's mission and what they are doing differently to better serve contractors, along with a look at the company culture that keeps both employees and partners engaged for the long term. Tawnya also discusses the priorities that guide IPG's product development and offers a glimpse into what the team is excited about moving forward. Listen to this podcast to learn how IPG's growth in roofing is creating new opportunities and delivering greater value for contractors across the industry. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (IPG ECP) here! (https://www.rooferscoffeeshop.com/directory/ipg-intertape-polymer-group) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #IPG #IPGECP #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Roofing Road Trips®, Heidi J. Ellsworth is joined by Jack Gottesman from IKO to celebrate 75 years of innovation and growth in the roofing industry. Together, they reflect on the company's legacy, key milestones and how IKO has evolved to meet the changing needs of contractors through new technologies and solutions. The conversation also dives into IKO's recent expansion efforts, including new manufacturing facilities and what that means for contractors and distributors in the field. Jack highlights exciting product innovations showcased at IRE 2026 and looks ahead to the opportunities and challenges that will shape IKO, and the roofing industry, for the next 75 years and more. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (IKO) here! (https://www.rooferscoffeeshop.com/directory/iko) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #IKORoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Want our guidance to build and run your own marketing engine? Book a call with our team: https://call.contractordynamics.com/yt?utm_source=YouTube&utm_medium=Description&utm_campaign=7.07.26Get our FREE marketing course for contractors here: https://course.contractordynamics.com?utm_source=YouTube&utm_medium=Description&utm_campaign=7.07.26Most roofing agencies won't tell you what you're actually paying for until you're already locked in.In this episode, Joseph Hughes breaks down everything you need to know before hiring a marketing agency: the five pricing models, the red flags that should make you walk away, what actually drives costs up (and what's worth paying for), and the hidden fees nobody mentions until it's too late.If you've ever wondered whether $3,000 a month is reasonable, or gotten burned by an agency that overpromised and underdelivered, this is the video you needed six months ago.Key Takeaways for Contractors✔️ The five pricing models agencies use and what each one really costs you✔️ Five red flags that mean it's time to walk away✔️ What actually drives agency pricing up (and what's worth paying for)✔️ The hidden costs no one tells you about until you're locked in✔️ Why the cheapest agency is almost always the most expensive one✔️ A real case study of a $5-7M roofing company that was burning $18,000/month with no idea what it was gettingKey Timestamps0:00 Why most roofing owners have no idea what they're paying for2:08 The five pricing models, explained3:42 Five red flags that mean walk away5:19 What drives agency costs up and what's actually worth it7:13 The hidden costs nobody tells you about8:38 Case study: the $18,000/month agency that wasn't working10:56 Recap and what to ask before you signIf you want to learn how Contractor Dynamics helps roofing companies build marketing systems that actually connect to revenue, watch this free video that walks through our entire system:https://www.contractordynamics.com/training/?utm_source=YouTube&utm_medium=Description&utm_campaign=7.07.26Ready to find out what's really happening inside your marketing?Schedule a Marketing Demo with our team and we'll show you exactly what's working, what's not, and what it would take to fix it.
In this episode of Stories from the Roof, sponsored by Duro-Last, Brandon Byrd of Quality Exteriors and Tim Young of Duro-Last share the story behind their award-winning work on the Modera SoBro project in Nashville. The conversation blends career insights, lessons learned in the field and the values that shape strong roofing teams, while also breaking down the unique challenges and collaboration that led to their 2025 Edge-to-Edge & Deck-to-Sky™ Project Award win. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (Duro-Last) here! (https://www.rooferscoffeeshop.com/directory/duro-last) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #DuroLastRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Stories from the Roof, Megan sits down with Don Lighty of Lighty Roofing and Randy Young, a Duro-Last sales rep, to talk about the craftsmanship and commitment behind Lighty's success. Don shares how his family-owned company has grown since 1987, building a reputation for quality installations and honest service. They discuss the award-winning Duro-Last Custom-Fabrication Award. A major storm restoration that showcased performance and precision. Listeners will hear insights, experiences and practical advice from professionals dedicated to doing the job right and delivering roofs built to last. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (Duro-Last) here! (https://www.rooferscoffeeshop.com/directory/duro-last) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #DuroLastRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this episode of Stories from the Roof, Megan Ellsworth talks with Trent Lovewell of Weatherguard, Inc., also known as THE ROOFEREES, about his 25-year path in roofing and the sales drive behind his success. A former college basketball coach from Nebraska, Trent pivoted to roofing in search of greater opportunity and helped grow one of Omaha's most respected contracting companies. He shares insights from leading premium projects featuring DaVinci Roofscapes. Tune in to hear another inspiring story from the roof that reminds us why the people behind the shingles truly make this industry remarkable. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (Weatherguard, Inc.) here! (https://www.rooferscoffeeshop.com/directory/weatherguard-inc) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #Weatherguard #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
On this episode of Roofing Road Trips®, host Heid J. Ellsworth sits down with industry leaders Paul Forgues, Stephane Poissant and Jason Campbell from the Canadian Roofing Contractors Association (CRCA) to break down two important roofing events. They discuss the 65th CRCA National Conference and Annual General Meeting in Québec City, a three-day gathering of contractors, suppliers and technical experts focused on education, policy updates and networking, and the Canadian Roofing Expo, a premier tradeshow offering product showcases, hands-on demos and educational sessions that help contractors improve jobsite efficiency and safety. The panel will highlight practical takeaways from seminars, the value of connecting with suppliers and peers and how attending these events can translate into stronger crews, smarter operations and bigger business opportunities for roofing contractors. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Canadian Roofing Contractors Association here! https://www.rooferscoffeeshop.ca/directory/canadian-roofing-contractor-association-crca Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #CRCA #CanadianRoofingContractorsAssociation #CanadianRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
In this Roofing Road Trips® episode, Megan Ellsworth sits down with Brandon Reynolds of Anchor Products to discuss why rooftop equipment code compliance is a critical issue for contractors, engineers and building owners. From understanding the codes and standards that apply to rooftop equipment to identifying common attachment issues in the field, this conversation breaks down what contractors and building owners need to know before problems arise. Listeners will learn how upfront planning, proper support and long-term best practices can help prevent roof damage, failed inspections and save money while keeping rooftop systems compliant. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Anchor Products here! https://www.rooferscoffeeshop.com/directory/anchor-products Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #AnchorProducts #anchorproducts #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Can you leave your roofing business for two weeks and know everything will be okay?I'm recording this bonus episode while on vacation in Europe, and it reminded me of one of the biggest lessons I learned building my roofing company.The real measure of success isn't revenue.It's building a business that gives you choices.I share why taking my family to Europe every summer became one of my biggest goals, how that vision shaped the way I built my company, and why I decided to replay my conversation with my longtime business coach, Rick Dutmer.If you haven't listened to that episode yet, I hope you will. The lessons on profitability, systems, leadership, and building a business that doesn't depend on you are more relevant today than ever.SHOW NOTESFor years, one of my biggest goals wasn't becoming the biggest roofing contractor.It was building a business that would allow me to spend time with my family and travel without worrying about what was happening back at the office.In this short bonus episode, recorded from Italy, I talk about why that goal changed the way I ran my business—and why it's exactly what my recent conversation with Rick Dutmer was all about.In this episode:Why freedom starts with systems—not luck.The real reason most owners can't take time away.Why profitability creates options.How building the right team changes everything.Why every contractor should ask, "Could I leave for two weeks?"If you haven't listened to Episode 485 with Rick Dutmer, go back and give it a listen. I think it's one of the most important conversations I've ever shared.
Catching up once again with my good friend John Swann. Once upon a time my boss at WIBX radio in Utica, N.Y. he is a multi-talented man whose most recent journey is as the author of the Charlie Chan revival detective stories. His fourth entry in the series "Wheels Within Wheels" just was published. Newsman, PR whiz, musician, and more, the rural Missouri native tells great stories, and has one himself. A wonderful chat!
A USMNT heavy dive by the banter boys, looking back at the big win over Bosnia-Herzegovina and ahead to Monday's showdown with Belgium. Plus a dollop of downbeat with the Royals, trivia fun, and the usual enjoyable detours. Happy 4th weekend and come along!
In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Jeff Berzolla of Instant Roofer to discuss why speed and accuracy have become critical in today's roofing sales process. From getting bids out quickly to making sure those bids are built on reliable measurement data, the conversation looks at how contractors can reduce risk before they ever write the estimate. Jeff shares how Instant Roofer is helping the industry answer that challenge with fast AI-powered measurement tools and human-certified reports that bring added confidence to more complex roofing projects. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about Instant Roofer here! https://www.rooferscoffeeshop.com/directory/instant-roofer Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #InstantRoofer #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Dustin Hippensteel spent years convinced he had to do everything himself. Then three decisions quietly changed how his entire business runs. None of them cost much, and none were the flashy fixes most owners chase first. In this episode he breaks down what they were and why they mattered. In this episode you will learn: The hire he was sure wouldn't work that now handles the load he used to drown in How to tell a coach worth paying for from one who just has good marketing The first system he wrote down that made every customer call land the same way The mindset he had to kill before any of it could actually stick How his wife turned days of software setup into twenty minutes Resources: Learn more about True Grit here.
Had a great time chatting with Rick about his journey to get to where he is today, including some wild stories about when he rode his bike cross country in support of homeless veterans. Thank you Rick! This was a great episode. Hope you guys enjoy! - matt
In this episode of Operational Clarity with Lynsey Hull powered by The Coffee Shops, Heidi J. Ellsworth sits down with Lynsey Hull of Tyelus to tackle one of the biggest challenges facing growing organizations today — data overload without clarity. In this Operational Clarity podcast, Lynsey and Heidi explore how companies can liberate their data from disconnected systems and departmental silos so it becomes a true strategic asset. Lynsey explains why more dashboards do not equal better decisions and how intentional alignment between people, technology, data and processes transform raw information into insight that drives measurable results. Leaders will walk away understanding that connected data is not just an operational upgrade but a competitive advantage. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Learn more about (CUSTOMER NAME) here! (CUSTOMER DIRECTORY LINK) Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #OperationalClarity #Tyelus #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Originally released as Episode 444, I'm bringing this conversation back because the lessons are even more relevant today than when we first recorded it.Most roofing contractors don't have a business plan—they have ideas, goals, and good intentions.That was me too… until everything changed.In this episode, I sit down with my longtime business coach, Rick Dutmer, to share how a simple business plan transformed my roofing company from chaos and constant firefighting into a profitable business I was ultimately able to sell.If you're working too many hours, making every decision yourself, or wondering whether all your hard work will ever pay off someday, this episode will show you what's possible when you stop reacting and start running your business on purpose.SHOW NOTESRunning a roofing company without a clear business plan almost guarantees stress, burnout, and uncertainty—even when sales are strong.In this replay, I sit down with my longtime business coach, Rick Dutmer, to discuss the strategies that helped transform my roofing company into a profitable, systems-driven business that no longer depended on me for every decision.We cover why most contractors avoid planning, why chasing revenue can actually make your business weaker, and how focusing on profitability, leadership, and systems creates a company that's easier to run, more enjoyable to own, and ultimately far more valuable.Whether your goal is to make more money, take more time off, or someday sell your business, the principles in this episode are just as relevant today as when we first recorded it.In this episode you'll learn:Why “Volume kills, profit thrills.”Why growth without profit can destroy a business.How a simple business plan creates clarity and confidence.Why profitability matters more than revenue.How to build a management team that doesn't depend on you.What makes a roofing company valuable to a future buyer.Why planning years ahead gives you more options and more freedom.Resources