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Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailWelcome to our new 8-part series focused on building long-term wealth through smarter retirement investing strategies. Throughout this series, we'll explore how investors can use retirement accounts to invest beyond traditional stocks and bonds and take advantage of opportunities in multifamily real estate investing.The Laurens will be joined by Pat Poling from Mara Poling and we'll break down the concepts, strategies, and potential benefits of retirement account investing in a practical, easy-to-understand way.Over the course of this series, we'll cover:Investing with Your Retirement AccountDiversificationHow to Invest Using a Retirement AccountCompounded Returns Investing in Multifamily Real EstateInvesting in Multifamily Real Estate with Your ROTHCutting Your Taxes 50% to 70% or MoreThose “Other” TaxesLong-term Multifamily Real Estate InvestingWhether you're just getting started or looking to better understand how retirement accounts can be used to create passive income and long-term financial growth, this series is designed to help you think differently about investing for the future.Be sure to subscribe and join us each week as we continue the conversation and dive deeper into each of these topics.To learn more, visit Mara Poling or email Pat directly at pat@marapoling.com.
Send us Fan MailProperty taxes aren't passive—they're a lever in active asset management.In this episode of Multi-Family Real Estate Investing by Mara Poling, we break down how lender escrows actually function, how we track projected vs. actual tax obligations in real time, and how we strategically partner with consultants on property tax protests .We also pull back the curtain on our internal process—how we stay ahead of reassessments, reduce volatility, and protect portfolio performance from unexpected tax swings.If you're treating property taxes as a once-a-year task, you're already behind.
Send us Fan MailIn this episode of Multi-Family Real Estate Investing presented by Mara Poling, The Laurens are back—and this time, we're talking about the risks you don't always see coming.In multifamily, it's often the small things that can snowball into costly problems—but the focus should be on how you protect yourself.In this episode, we break down practical ways to reduce risk:• Review your property management agreement (especially indemnification clauses)• Stay on top of work orders and deferred maintenance• Ensure vendors are properly insured• Maintain strong documentation and consistent processes• Have the right insurance coverage (and understand your limits)• Keep legal counsel in place before you need itYou can't eliminate risk—but you can manage it.
Send us Fan MailIn this episode, we go behind the scenes of what it actually takes to deliver a seamless investor experience—and why we made the transition to AppFolio Investment Manager. Co-hosts Lauren Torres and Lauren Messina of Multi-Family Real Estate Investing presented by Mara Poling break down how growing a platform means rethinking the systems that support it.As we've scaled, so has the complexity of managing investor relationships, financial reporting, and data across multiple funds and investments. What worked early on—spreadsheets, manual processes, and email—simply doesn't scale without introducing risk and inefficiencies.In this episode, we walk through what building that infrastructure really involves: • Cleaning and migrating historical data • Structuring funds, entities, and investor relationships • Accurately tracking capital accounts, distributions, and preferred returns • Creating a reporting engine that delivers clarity and consistencyWe also cover what this means for our investors—from a more transparent dashboard and centralized documents to a consolidated view across investments.This conversation is designed for both sides of the table: • Investors looking for greater visibility and confidence • Operators building systems that can support long-term growthBecause ultimately, the investor experience is a direct reflection of the systems behind it.
Send a textIn this solo episode of Multi-Family Real Estate Investing by Mara Poling, Lauren Torres takes us beyond the pro-forma headline and breaks down what actually drives an asset's cash flow. From revenue assumptions and vacancy to operating expenses, debt service, capital expenditures, and reserves, we walk through what must be forecasted — and what too many asset managers overlook. In a 2026 market where discipline matters, understanding cash flow at the asset level isn't optional, it's necessary.
Send a textIn this episode, co-hosts The Laurens sit down with founder Pat Poling for a candid outlook on the year ahead. Drawing on decades of experience across multiple market cycles, Pat shares how he's thinking about today's multifamily landscape, what feels different about this moment, and how investors can navigate the current environment with clarity.The conversation explores market sentiment versus fundamentals, lessons from past cycles, evolving return expectations, and Mara Poling's priorities for 2026 as the firm balances capital preservation with preparedness for future opportunities.
Send us a textEvery real estate investment eventually faces unexpected capital expenses. The difference between good and great operators is how they respond.In this episode, The Laurens are joined by Mara Poling's Director of Operations, John Jones, to discuss how the firm handles major, unplanned CapEx events. They walk through how decisions are made when something breaks, how funding sources are evaluated, how monthly cash flow and reserves are managed, and how the investment plan is reforecasted to stay aligned with long-term goals.This episode is a practical look at how risk is managed in real-world multifamily ownership.
Send us a textAs we head into a new year, it's the perfect time to reset the scoreboard.In this episode, The Laurens walk through the most important metrics they watch across the Mara Poling portfolio — the numbers that actually drive performance, guide decisions, and protect investor capital.From occupancy and collections to expenses, NOI, and cash reserves, they explain what each metric really tells you, why it matters in today's market, and how these numbers shape day-to-day operations.If you've ever looked at your quarterly report and wondered what really matters most, this episode gives you the operator's perspective on how performance is measured — and managed — going into 2026.
Send us a textIn this special rapid-fire edition of the podcast, The Laurens put Pat Poling—Founder and CEO of Mara Poling—directly in the hot seat. No prep, no notes, just unfiltered answers.Join us as Pat tackles quick-hit questions about multifamily operations, market opportunities, investor strategy, and the myths he wishes would finally disappear. From what truly sets Mara Poling apart, to the one challenge he'd fix with a magic wand, and what he's learned over his multi-decade long career—Pat covers it all with clarity, candor, and a little humor along the way.
Send us a textAs the year winds down, the Mara Poling finance team is hard at work behind the scenes. In this episode, Lauren Torres and Lauren Messina share how asset managers prepare for year-end — from reviewing property performance and reconciling financials to producing tax returns and K-1s. We'll discuss all the to-do's that have to happen to ensure investors receive all they need to file their taxes accurately and on-time.
Send us a textIn this episode of the Multifamily Real Estate Investing Podcast by Mara Poling, hosts Lauren Torres and Lauren Messina break down what these year-end reconciliations really mean, why they matter, and how they influence cash flow.You'll learn:How escrow accounts for property taxes are analyzed at year-endWhy unexpected tax assessments changes can affect cash flowHow proactive review can prevent surprises in 2026Whether you're an operator preparing budgets or an investor looking to understand the numbers behind year-end cash projections, this episode will help you see how these “behind-the-scenes” details play a big role in setting properties up for a successful new year.
Send us a textEver wondered how multifamily budgets are built—and what goes into those line items that drive performance? In this episode, The Laurens break down the annual budgeting process for Mara Poling's portfolio. Lauren Torres explains how property teams, asset managers, and the finance department collaborate to forecast expenses and revenues. Lauren Messina takes a closer look at property tax and insurance projections—two major variables in today's market. Together, they share how budgets evolve throughout the year and how this process ultimately supports investor returns.
Send us a textIn this episode of Multifamily Real Estate Investing from Mara Poling, we're taking you inside the engine room of multifamily operations with John Jones, COO at Mara Poling.While most conversations center around financials and investor strategy, this week we focus on where performance truly happens: onsite execution. John shares what a typical week looks like overseeing property management, construction, vendor relationships, and the countless moving parts that keep assets running smoothly.We dive into what makes a great property management partner, how to navigate hurdles like staffing turnover and occupancy dips, and why proactive communication is key to protecting returns. John also discusses value-add construction projects, the areas that deliver the biggest bang for the buck, and what operational priorities he's watching as the year unfolds.
Send us a textThe Struggle is Real: Turning Around a Property with Occupancy & Cash Flow Challenges Join The Laurens as they take you behind the scenes of asset management at Mara Poling. Not every property runs smoothly all the time — so what happens when occupancy dips and cash flow tightens? In this episode, Lauren Torres and Lauren Messina share how they diagnose the issues, partner with property managers, and implement creative leasing and collections strategies to get performance back on track. It's a candid look at the real work of protecting and growing multifamily investments.
Send us a textThe Multifamily Real Estate Investing presented by Mara Poling podcast has two new voices at the mic — meet your hosts, Lauren Torres (CFO) and Lauren Messina (Investment Manager), aka The Laurens. Kicking off Season 10, in this episode they share what's ahead for the show — from expert guest interviews to deep dives on trends shaping the multifamily real estate industry. Questions? Have a hot topic you'd like us to discuss? Are you a multifamily real estate SME or investor and want to be guest on the pod? Email us at podcast@marapoling.com
Send us a textExcited to share the news. After 400 episodes and 9 seasons, we are thrilled to announce the all new Multifamily Real Estate Investing presented by Mara Poling.New content, new hosts, guests, interviews and so many other updates.Keep an eye out in the next few weeks for more on this - we announce the new launch date next week.
Send us a textJoin Pat for a 3 part discussion of the State of The Nation's Housing in 2025 as prepared by the Joint Center for Housing Studies of Harvard University.This week in Part 3Rental HousingOverall Housing ChallengesThe Outlook Is Uncertain
Send us a textJoin Pat for a 3 part discussion of the State of The Nation's Housing in 2025 as prepared by the Joint Center for Housing Studies of Harvard University.This week in Part 2Demographics driving the home ownership and rental housing marketsHome Ownership Rates are Faltering
Send us a textJoin Pat for a 3 part discussion of the State of The Nation's Housing in 2025 as prepared by the Joint Center for Housing Studies of Harvard University.This week in Part 1What is this report and who is JCHS?Big Picture - Home Prices are Up, as are Inventories, Barriers to Home Ownership Rise, Rental Demand is Strong, Housing Costs are Up Across the Board...The Future Is UncertainThe Housing Markets
Send us a textReaching back into our archives we visit one of our most popular episodes - Goldilocks and the Three Classes of Multifamily Real Estate. Every wonder what an A is ? or a C? and why we invest in B? Then join Pat for a look back at one of our most popular episodes ever.
Send us a textAs an investor, do I focus on earnings, cash flow for my retirement? or growth for my estate? Join Pat for a discussion of how multifamily real estate can provide income for your retirement and serve as a cornerstone of your estate plan.
Send us a textAs multifamily real estate investors we want to grow average revenue per unit (ARPU). Lower vacancy rates with stable rents generate higher revenue...and...higher rents with stable vacancy also generate higher revenues. Which is better? Join Pat for a discussion of the interactions between vacancy and rent in the optimization of ARPU.
Send us a textFortunes have been made, and some lost, investing in stocks, bonds, gold, even real estate. But never has anyone lost money improving their knowledge and experience as an investor. No where is this more true than Multifamily Real Estate. Join Pat for a look at 5 ways to build your real estate investing knowledge base and one that is guaranteed to make you a better investor.
Send us a textHow many households rent? Who rents? How much do they spend on rent? Join Pat for a discussion of the most current multifamily rental data for 2025.
Send us a textMost if not all of us are happy to pay our fair share of taxes for the benefits we all receive from our cities, counties, states, and the federal government - and I can't recall meeting anyone who wants to pay more than they should. Adding real estate, specifically multifamily real estate, to your investment portfolio has significant tax advantages you will not see with more traditional investments like stocks and bonds. Join Pat to learn how multifamily real estate may lower your tax exposure - and in some instances make it completely disappear.
Send us a textGrowing demand is accelerating the imbalance in multifamily housing. Conservative estimates are for 4.3M units required over the next 10 years, with a more likely number being 5.4M. Join Pat to learn what is driving demand, and a peak at the inability for supply to respond.
Send us a textWe sincerely appreciate all the kind feedback we receive. Often it leads to a simple question, why do it? Join Pat and take a walk through the origin of The Learning Center and why Mara Poling is committed to multifamily real estate education.
Send us a textGoldilocks taught us about "fitness." The value of an item is relative to its "fit" with our purposes. Join Pat for a discussion of scale in multifamily real estate investing - just what is too big, too small, and just right.
Send us a textWhat goes into searching for and selecting a property for acquisition? Mara Poling is currently working on acquisitions - what are we looking for? Join Pat for a review of the characteristics that Mara Poling targets when searching for acquisitions.
Send us a textWhat is going on with the economy? Are we up? Down? What happens next? There are lots of questions in the minds of investors these days. Join Pat to see why Mara Poling isn't worried and the role underwriting plays in the security and stability of multifamily real estate investing.
Send us a textThe 10-year Treasury dropped again this week. Why? How does the market set that rate? And why do we care? Join Pat for some bond math and a bit of economics behind bonds, interest rates, and multifamily real estate investing.
Send us a textRents are up, across our portfolio, 4% 5% 6% or more. Why? Join Pat for a review of 3 of the reasons rents are up and what that may mean for 2025 and beyond.
Send us a textTenants think rent is not only too high but that landlords get all of it. Investors see a 6% or 8% or 10% cash return and wonder why it isn't higher. The question is, where does the rent go? Join Pat for a look at one of the assets in the Mara Poling portfolio for an analysis of all the cash items rent covers, what is left, and how to make it grow.
Send us a textTenants chose to rent for a variety of reasons. Flexibility, little to no maintenance responsibility, the ability to "test drive" a neighborhood, and economics. Just what are the economics of the rent v own decision. Join Pat for a look at two rent v own scenarios and see just what the math says.
Send us a textWhy do we believe multifamily real estate is among the most stable and secure long term investments? Join Pat for Mara Poling's answer with some data and a bit of insight from Abraham Maslow.
Send us a textWe get questions on a regular basis about Mara Poling and today we thought we would answer a few. Who is Mara? Where did Mara Poling come from? Why the 200 family limit? What happens 10, 15, 20 years from now? All these and more this week on Multifamily Real Estate Investing presented by Mara Poling.
Send us a textWe use an underwriting tool that we have developed over decades and tens of thousands of transactions. It is powerful and large (over 18,000 lines of code). Sometimes it can feel like we are hunting flies with a howitzer. Is there a more simple way to do this? Yes. Join Pat for a discussion of a simple underwrite, based just on the essentials.
Send us a textWe spend a fair amount of time discussing the profit and loss statement, looking at vacancy, NRI and NOI and other key metrics. What about the balance sheet? Join Pat and Lauren for a discussion of four key elements of the balance sheet that Mara Poling and you may want to focus on.
Send us a textAllocating your investment portfolio across a range of asset types is a common and generally accepted practice among investors. Investments in stocks have grown dramatically over the last 5 years...as have P/E ratios. Is now a good time to rebalance? Join Pat for a look at the value of including multifamily real estate in your investment portfolio...and why now may be the time to do so.
Send us a textEver wonder where we find properties to acquire? What markets do we "hunt" in? What size asset? Age? Type? Join John and Pat for a discussion of their latest acquisition, what the targets are and why.
Send us a textYou can buy/invest in good deals during downturns and in bad deals during market highs, so why buy now? Join Pat for a review of Mara Poling's acquisition strategy and why current market and economic conditions make now the right time to buy/invest.
Send us a textWhat is ahead for multifamily in 2025? Join Pat for an overview of Mara Poling's most recent webinar - "2025 Multifamily Real Estate Outlook presented by Mara Poling" available now on The Multifamily Real Estate Channel at The Learning Center at MaraPoling.com.
Send us a textData drives our actions. Where does it come from? The Resources section of the Learning Center includes some of the inputs to our decision making process.Join the team as they walk you through some of the most valuable data sources that drive Mara Poling's investment decisions.
Send us a textWelcome to the inaugural episode of season 9 of Multifamily Real Estate Investing presented by Mara Poling. We begin season 9 by introducing two of Mara Poling's principals, John Jones COO, and Lauren Torres CFO. Join Pat and Lauren and John for a "get to know you" chat.Future episodes this year will feature John, Lauren, and other members of the more than 70 person strong Mara Poling teamHere's to a great 2025!
Send us a textWe finish the year with a complete look at taxes for multifamily real estate investors. This episode is a companion to our recent webinar - recorded and available for viewing on the Multifamily Real Estate Channel at The Learning Center at MaraPoling.com
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