Podcasts about metrics that matter

The Coaching Equation Podcast - Whitney Faires on The Courageous Leader Roadmap[01:05] From Division I Volleyball to Leadership Mastery Whitney's earliest leadership lessons came from coaches and teammates—discovering that transformation of the person, not just driving outcomes, is what makes leadership truly powerful and fulfilling.[03:26] Why "Squeezing the Juice" Always Backfires The single point of failure trap: when leaders micromanage for outcomes, they can't scale. Plus the hidden costs of the "churn and burn" mentality with VAs and team members.[05:57] The Metrics That Matter for Leadership Retention rates, engagement surveys, internal promotions, and productivity—plus the Gallup bombshell: 70% of employee engagement traces directly to their relationship with their direct leader.[09:12] The True Cost of Burning Through VAs Why "Google Doc and hope for the best" wastes more time than proper training. The game-changing question: "How do you like to learn things?" tailors your approach and builds lasting team members.[12:24] Ruthless Prioritization Under Fire When your business feels like chaos, Whitney's barometer: "If prioritization isn't hard, you're not really doing it." Choose quality over quantity, even when the house is on fire.[15:39] The Courageous Leader Roadmap: Step 1 Define Your Leadership Identity—create 5-7 leadership commitments that guide your decisions. Whitney's examples: "People First Always" and "Assume Best Intent" for navigating conflict.[19:19] Whitney's Leadership Commitments in Action Address the person before the employee. Stay curious instead of reactive. How defining your leadership identity becomes the ultimate form of accountability.[23:42] Who Do You Want to Be as a Leader? The reflection framework: Know your strengths and weaknesses, learn from your best and worst leaders, and answer the legacy question—what do you want people to say about your leadership 10 years from now?[28:26] Step 2: Connect to Inspire Connection isn't "soft"—it's strategic. Avoid the "franager" trap (friend + manager) while showing genuine interest beyond surface-level rapport. Leadership is done WITH people, not TO people.[35:24] Step 3: Activate Your Power Zone Your mental state is a choice, not chance. Leaders have a responsibility to show up optimally because there are "eyes on you"—your team mirrors how you handle pressure and adversity.[39:25] The Leadership Reality Check "If you don't want to serve the people you're leading... please don't be a people leader." Why doing it for money, title, or career mobility without genuine care for people's growth always fails.[43:25] Step 4: Execute with Resilience Turn struggle into strength through the adversity reframe process. Separate emotion from problem-solving while still processing feelings. You stand behind your people in the spotlight, but in front of them under fire.[47:22] Step 5: Fearless Communication Not being the loudest person or "live tweeting your inner monologue"—that's reckless. True fearless communication is speaking in spite of fear, having difficult conversations swiftly, and contributing your perspective even when uncomfortable.[51:38] The Ripple Effect of Great Leadership When teams watch you execute with resilience and view adversity as opportunity, organizational problems disappear. Personal responsibility becomes contagious, and performance dips become rare.[54:01] Skills vs. Self-Development Technical skills hit a ceiling—true leadership comes from developing yourself. Whitney's final mic drop: focus on internal development, not just external skills, to break through growth barriers.Connect with Whitney: www.whitneyfaires.com

Why does measuring your metrics transform your practice for the better? Can making data-driven decisions boost your private practice's success? What is the role of metrics in enhancing client care and ultimately practice growth?  In this podcast episode, Joe Sanok discusses practice metrics that matter with Tory Krone and Madeline Larsen.  Podcast Sponsor: Therapy Notes […] The post Practice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1198 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

How would you know if your studio's culture is toxic—before it's too late? In this exclusive conversation, we talk with Charlie Sull, co-founder of CultureX and researcher with MIT, about how to spot, measure, and fix toxic workplace culture—especially in the high-stakes world of game development. Forget ping pong tables and free snacks. Culture is your operating system, and if leaders don't prioritize it, dysfunction spreads fast. We break down: What creates a toxic culture The Toxic Five behaviors that damage morale and hurt retention Why standard employee surveys fail—and what to do instead How AI and Glassdoor data can tell you some hard truths about your company Real stats on game studios vs. other industries—who's getting it right? If you're a studio head, team lead, or future cultural change-maker, this episode will challenge your assumptions and give you new tools to build a better workplace. What You'll Learn: Why culture is more than perks—it's your company's operating system The Toxic Five traits that silently destroy trust and retention How Glassdoor + AI reveal the truth about your team's culture Why top leadership, not HR, is key to lasting culture change What game dev studios like EA and Blizzard can teach us about reform How to apply the Will + Knowledge formula to lead cultural transformation Books & Authors Mentioned (and Must-Reads!) from This Episode The Advantage by Patrick Lencioni        - Focuses on the "heart" vs. "science" sides of business—emphasizing the value of culture Five Dysfunctions of a Team by Patrick Lencioni        - Referenced for understanding team behavior and dysfunction Works by Charles O'Reilly        - Recommended by Charlie Sull for understanding organizational culture and leadership        - Notable titles include Winning Through Innovation and Lead and Disrupt Research & insights from CultureX (Charlie Sull's organization)        - Practical tools and AI-driven metrics for measuring and improving workplace culture

In this episode of Beyond the Systems, I'm diving into the often overwhelming world of metrics and data tracking for your business. If you've been avoiding metrics altogether or feel like you're drowning in spreadsheets without any real insights, this episode is for you! I'll share my practical approach to metrics tracking, how to identify which numbers actually matter for your business, and how to use that data to make better decisions without sacrificing your creativity. Whether you're just starting with metrics or looking to realign your focus, I'll walk you through the simple questions that will help you track the right data to grow your business.What You'll Learn:Why the data itself isn't overwhelming—it's what you do with it that can beHow to identify your "money-making metrics" that directly impact your bottom lineThe three key questions to ask yourself to determine what you should actually be trackingHow to build a simple tracking system that gives you actionable insightsWhy setting realistic goals requires understanding your conversion ratesHow I approach metrics tracking with my own clients (and in my own business)Resources from this episode:Free Metrics Tracking Template: Grab the exact metrics tracking template (be sure to make a copy) I use with all my clients.Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ ​​LinkedIn: https://www.linkedin.com/in/samwhiz/

In this episode of the Knowledge Base Ninjas podcast, Renee Carignan, Manager of Technical Writers at Pendo, discusses the transformative role of AI in technical writing. She talks about how AI-powered tools are --revolutionizing documentation -- the impact of data analytics in making content more user-centric -- why optimizing for AI-driven search is crucial. Renee shares the best practices she follows to keep documentation relevant and user-friendly. She emphasizes the importance of tracking page views to understand which content is resonating with users and why. She also delves into the intricacies of using data analytics to refine the documentation process. By leveraging search data, technical writers can ensure their content reaches the right audience at the right time. The integration of AI is reshaping technical writing, making it imperative to optimize content for AI-driven summaries to maintain visibility. The challenge lies in understanding how AI-generated summaries are reshaping the way users consume content and how to choose the right analytics tools for deeper analysis. For aspiring technical writers, Renee advises starting with simple documentation projects, like detailing the use of a tool, to build skills and confidence. Catch the full conversation on the Knowledge Base Ninjas podcast for valuable takeaways and pro tips.

This week, I'm joined by Jaden Bales to break down how we approach elk unit selection—what really matters, what doesn't, and how to think beyond the usual metrics. In this episode, we dive into: The key factors we prioritize when choosing a unit, Metrics that actually matter vs. those that are overrated, Why focusing only on trophy quality or the top 3 units can be a mistake, and How to think outside the box to find better opportunities. If you're looking to improve your strategy and maximize your chances in the field, this episode is packed with insights to help you pick the right elk hunting unit. Tune in now and enjoy!

Send us a textEpisode 87.  Metrics That MatterYou've got the classics. You know what I'm talking about. The OG running metrics. Minutes. Meters. Miles. But there are some new cats and dogs in town too. Metrics that can also help you measure and understand your performance and progression. Metrics like cadence and heart rate. And there are more like the wildly diverse personal bests metric and the always fun metric known as... fun. Yes, fun can and should be a metric you pay attention to when it comes to your running. I hope you enjoy the discussion and that it helps you measure and understand you're running performance and progression a little bit more. Cheers,Coach BennettA few links for ya!Sign up for BEST RUNNER EVER! We're opening our month long community running group February 1st. Get all the details and information on how to register by clicking on the link and then tapping on BRE in the menu on the Show Up Society website. Watch this little video I made and learn how you can get better at running while you're not running here. In fact, you'll learn how to get better at running before you have that first cup of coffee in the morning. Enjoy the fresh new updated Coach Bennett's Mixtape.Be sure to send any and all questions and comments to the mailbag: Coach Bennett's Podcast 9220 SW Barbur Blvd STE 119, #322 Portland, Oregon 97219 Get all the details about the Best Runner Ever Winter Edition and Best Runner Ever Summer Edition programs and learn how you can be a part of it here: https://showupsociety.com/brewebe sure to check out the Two Coach Bennetts Merch Store for t-shirts, hoodies, coffee mugs, pint glasses and more! - https://twocoachbennetts.com/merchAnd if you need even more Coach Bennett in your life you can scratch that itch by subscribing to the Coach Bennett's Newsletter.You can also listen to the Two Coach Bennetts Talking podcast on Apple Podcasts or on Spotify Podcasts Or you can follow on Instagram: @coachbennett TikTok: @CoachBennett Check out Coach Bennett on Cameo for any messages of inspiration or motivation or birthday wished or pep talk for you or friends or family or teammates: ...

Marcel Petitpas is the CEO and co-founder of Parakeeto, a company dedicated to helping agencies measure and improve profitability by streamlining operations and reporting systems. Over the years, Marcel has worked with hundreds of agencies worldwide, enabling them to focus on the right metrics to achieve profitability without relying heavily on financial data or accounting professionals. Marcel is also the host of the Agency Profit Podcast and a sought-after speaker in the industry.

Which metrics are the most important for valuing public bitcoin miners? Pennyether spills his secret sauce on today's show.Welcome back to The Mining Pod! For this week's Bitcoin Stock Show, we're joined by a great friend of the show, Pennyether. Some of y'all might recognize Penny from a couple of the earnings calls we streamed on The Bitcoin Stock Show earlier this year. He's one of the most insightful independent bitcoin mining stock analysts in the game, and in this episode, he shares his methodology for valuing bitcoin miners, which metrics he finds the most (and least) useful, and his thoughts on the AI boom in mining.Timestamps:00:00 Start03:53 The mining metrics that matter10:33 More important metrics19:24 Valuing AI and miners together26:55 A note on Bitfarms28:32 What does the market actually care about?33:10 Thoughts on convertible debt36:55 How to hedge convertible notes45:31 Bigger narratives in mining 48:10 The future of bitcoin mining and data centers52:55 What metrics aren't worthwhile?Published twice weekly, "The Mining Pod" interviews the best builders and operators in the Bitcoin and Bitcoin mining landscape. Subscribe to get notifications when we publish interviews on Tuesday and a news show on Friday!

Welcome back to The Mining Pod! For this week's Bitcoin Stock Show, we're joined by a great friend of the show, Pennyether. Some of y'all might recognize Penny from a couple of the earnings calls we streamed on The Bitcoin Stock Show earlier this year. He's one of the most insightful independent bitcoin mining stock analysts in the game, and in this episode, he shares his methodology for valuing bitcoin miners, which metrics he finds the most (and least) useful, and his thoughts on the AI boom in mining. Timestamps: 00:00 Start 03:53 The mining metrics that matter 10:33 More important metrics 19:24 Valuing AI and miners together 26:55 A note on Bitfarms 28:32 What does the market actually care about? 33:10 Thoughts on convertible debt 36:55 How to hedge convertible notes 45:31 Bigger narratives in mining  48:10 The future of bitcoin mining and data centers 52:55 What metrics aren't worthwhile? 43:02 What does 2025 look like? Published twice weekly, "The Mining Pod" interviews the best builders and operators in the Bitcoin and Bitcoin mining landscape. Subscribe to get notifications when we publish interviews on Tuesday and a news show on Friday! 

In this episode, we chat with Nicole French, an award-winning exercise physiologist and clinic owner, of the Exercise Rehab Group in Melbourne, Australia, about transforming healthcare practices and leading inspired teams. Nicole, who leads a purpose-driven team of 18, shares her passion for diabetes management and discusses her recent achievement of securing a $250,000 grant to implement evidence-based practices in collaboration with GPs aimed at diabetes remission. The discussion delves into Nicole's visionary leadership style and her practical approach to fostering excellence in healthcare. You'll also hear about the unexpected challenges Nicole faced in her journey and how her vision helped her navigate through those hardships. This episode is packed with valuable insights for clinic owners and health professionals looking to inspire their teams and enhance client experiences.What you'll learn:

I am super excited about this very special episode of Sell with Authority — because we've got something extra special for you. We invited Susan Baier — the Founder and CEO of Audience Audit and our brilliant research partner here at Predictive ROI — back for a rock-solid encore interview. When we go into the field to uncover the golden nuggets of insight that we turn around and share with you, it's Susan and her incredible team — alongside our very own Hannah Roth, Predictive's Director of Strategy and resident Mad Scientist — who are doing all of the digging and heavy lifting to make that happen. Susan joins Hannah and I today to peel back the layers on a timely topic — the growing demand for agencies to provide specific metrics and results to their clients. At Predictive, we firmly believe — just like Susan does — that everything is measurable. But — sometimes, you and your team need to think outside the box to uncover the story behind the data. And that's exactly what we explore in today's conversation. Susan shares recommendations for some unique and creative ways agencies can measure the metrics that matter. A big dose of gratitude to our presenting sponsor for the podcast, Conduit Digital. By using their expertise in streamlining, upgrading & scaling your clients…they promise to reduce your risk so you can become the best digital agency in your market in 30 days. You can find Conduit and all their helpful insights and smarts here. What you will learn in this episode: How the increasing client demand for visible data over the last decade has affected agencies The challenges in providing the metrics that matter and how to overcome them Why strategic partners can offer the guidance you need in measuring the most meaningful data points Why asking the right questions is the Golden Ticket How to leverage AI in making data analysis more efficient and cost-effective Resources: Website: https://audienceaudit.com/ LinkedIn Personal: https://www.linkedin.com/in/susanbaieraz/ LinkedIn Business: https://www.linkedin.com/company/audience-audit-inc./ Facebook: https://www.facebook.com/AudienceAudit/ Twitter: https://twitter.com/susanbaier

Episode Notes:Guest Introduction: Marcel Petitpas, CEO and co-founder of Parakeeto, specializing in agency profitability optimization.Background: Marcel's journey from identifying a key gap in agency metrics to creating Parakeeto, which provides actionable data for agencies.Ideal Clients: Agencies in the digital and creative spaces, typically working on website and digital design projects and looking to optimize profitability.Organic Growth: Marcel's approach to audience building by partnering with industry influencers, rather than focusing on paid ads.Operational Insight: Parakeeto's framework simplifies understanding profitability, future planning, and project estimation, especially for agencies.Time Tracking & Team Engagement: Marcel shares effective strategies for implementing time tracking without frustrating team members.Big Goals: Parakeeto's vision of transitioning from consulting to software products to make profitability tools accessible for smaller agencies.Advice on Success: Marcel's belief in embracing discomfort and doing hard things for lasting growth and fulfillment.Key Questions(01:26) Tell us how you are where you are today, how you got where you are today.(02:13) Who is your ideal avatar.(03:04) Are there certain niches that you work within?(04:03) How do you get in front of your potential clients?(05:23) Do you still keep up with that strategy now?(05:52) What social media do you use?(07:16) What are some big goals that you guys have in the next year or two?(08:32) How would that affect your business?(09:41) What do you feel is the number one roadblock that's stopping you guys from reaching that goal?(10:53) In the introduction, we had talked about how you help people read those crazy numbers and to be able to interpret it easily. How do you help with that?(13:03) Is that the same framework that you use for helping with future planning and project estimations and stuff?(15:17) You had touched on it a bit, but do you have any advice or whatever on how to figure out if I should bill for my time or the value or something else?(18:59) And that framework or that pricing quadrant, that's different than your four-step agency flywheel system, correct?(21:26) Let's jump over to staff and time tracking and how to do it the right way that doesn't tick them off, and then maybe something more useful than time sheets. What do you got?(26:53) What's the best advice advice that you have ever received?(29:29) What's the best advice you've ever given?(30:00) We've touched on a bunch of things, but is there anything else that you wanted to touch on or circle back on?(31:11) Where can we learn more about you and what you do?(31:40) And what's your podcast name?Marcel Petitpashttps://parakeeto.comhttps://agencyprofitpodcast.simplecast.com/https://parakeeto.com/blog/the-agency-profitability-flywheel-marcel-petipas-episode-40/https://www.linkedin.com/in/marcelpetitpas/https://parakeeto.com/blog/how-to-identify-the-right-pricing-strategy-for-your-produc-with-marcel-petitpas-episode-68/https://parakeeto.com/toolkit/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co

In this episode, Lauren & Matt review the important metrics you need to be tracking to boost your book sales, grow your brand, and connect with a loyal audience. We take a look at social media, email, website, and customer data and share valuable tools and tips to help you make the most of the data you collect. Dive Deeper

In this episode of Invest in Sqft, David Heacock shares insights into the critical role incentives play in driving performance and achieving success within your organization. Inspired by the wisdom of investing legend Charlie Munger, we explore how aligning incentives with departmental goals can transform your team's dynamics and elevate your overall profitability. Join us as we discuss practical strategies for creating tailored incentive structures that motivate employees and foster collaboration. Whether you're a seasoned leader or just starting out, you'll gain actionable insights into measuring success through meaningful metrics, ensuring your business thrives in today's competitive landscape. Don't miss out on discovering how the right incentives can lead to remarkable outcomes!

YouTube channel - https://www.youtube.com/@PhilGrahamofficalIn this episode I run through the tried and tested tactics that I use to help manage my mind in business by not just tracking revenue. 

Which KPIs really matter in IT Service Management?In this episode, Elias sits down with Huseyin Uysal, Head of Global Service Desk at ISS, to uncover what separates successful IT service management from the rest. With a wealth of experience managing global teams and optimizing IT processes, Huseyin reveals the metrics that really matter, how customer effort is often overlooked, and the strategies his team used to slash ticket resolution times in half despite a surge in ticket volumes.You'll learn:1. Which KPIs actually drive value in IT service management (and which don't)2. Why focusing on "customer effort" is crucial for IT support success3. How to handle a threefold increase in ticket volume without losing control4. The key lessons from bringing outsourced tasks back in-house5. How empowering your team can drastically cut ticket resolution times___________Get in touch with Huseyin Uysal on LinkedIn: https://www.linkedin.com/in/huysal89/ ___________Details about ISS:Website: https://www.issworld.com/enIndustry: Facilities ServicesCompany size: 10,001+ employeesHeadquarters: Copenhagen, Denmark___________About the host Elias Voelker:Elias is the VP for North America at Checkmk. He comes from a strategy consulting background but has been an entrepreneur for the better part of the last 10 years. In his spare time, he likes to do triathlons.Get in touch with Elias via LinkedIn or email podcast@checkmk.com.___________Podcast Music:Music by Ströme, used by permission‚Panta Rhei‘ written by Mario Schoenhofer(c)+p 2022, Compost Medien GmbH & Co KGhttps://stroeme.com/ https://compost-rec.com/ ___________Thanks to our friends at SAWOO for producing this episode with us! 

This week on TaPod we sit down with the great Kevin Wheeler from The Future of Work. Big Kev made some BIG statements at the recent ATC Fearless Forecast and today we are going to drill down on metrics that matter. From Cost per Hire to Time to Hire. Are they really what we should be measuring? Or should we be focusing more on elements within our control… We'll let Kev answer that!Thanks to SmartRecruiters for your continued support.

Today's interview is with Thomas Laird, founder and CEO of both the Expivia Interaction Marketing Group, a USA BPO omnichannel contact center, and OttoQA, a next-generation solution for automating contact center quality assurance scoring. Thomas is also an author and joins me today to talk about his new book: false hustle: Transforming Customer Experience from Illusion to Impact, what ‘false hustle' is, how to spot it, the paradox of efficiency and personalization and, if you identify that you have a culture of false hustle, what you should be doing to transform your brand into one that truly values human conversation, insight and connection. This interview follows on from my recent interview – The five promises of personalization – Interview with Mark Abraham and David Edelman – and is number 520 in the series of interviews with authors and business leaders who are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

00:00 Welcome to HR Tech in Las Vegas01:28 The Journey from Music Festivals to Tech04:47 Transitioning from Finance to HR10:27 The Role of Data in HR12:45 Key Metrics in HR Analytics16:26 Training and Communicating Metrics Effectively

SaaStr 759: 5 Metrics that Matter When Raising Your SaaS Series A and Series B Round with Christoph Janz, Partner at Point Nine Capital  What data and metrics do you need to convince SaaS investors you're in good shape and aligned with what they care about? Christoph Janz, Partner at Point Nine Capital, shares 5 key insights during this year's SaaStr Annual. These metrics are more targeted to those preparing for a Series A or B round and could make the difference between an excited-to-invest-in-you investor and a pass. Why should you spend the time getting your act together before fundraising? If your data is self-explanatory, in good shape, easy to understand, and aligned with what investors care about, you avoid a lot of unnecessary back and forth. Less time clarifying what your metrics mean results in more time to talk to more investors in parallel and increased confidence with each of those investors. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2025 at: SaaStr Annual: May. 13-15 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Get your early bird tickets TODAY. --------------------------------------------------------------------------------------------  This episode is sponsored by: Pendo This episode is sponsored by Pendo, the all-in-one product experience platform. Pendo helps your users do the things you really want them to do. You can try Pendo for free at Pendo.io/saastr and check out Mind The Product, the community for product people like… us. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com Big things start like this. Every industry leader began with a simple idea and the courage to dream big. At Remote, we're here to help you turn your vision into reality. From onboarding top talent to managing payroll worldwide, our tools and expertise support your journey from initial start to impressive growth worldwide. Start anywhere. Grow everywhere. Forge your path to success at Remote.com.  

rev 1 The Colonial Pipeline incident in 2021 has acted as a call to action that critical infrastructure can suffer attacks. Today, we look at lessons learned and how to improve cyber resilience. One main takeaway is that the government provides resources and support for smaller entities. Cheri Caddy mentions a wide range of organizations that can help. She includes the “usual suspects” like CISA and NIST, but she goes beyond. She suggests that private companies develop relationships with local FBI offices to know what steps to take in case of an emergency. Brendan Peter from Security Scorecard highlights the importance of continuous risk assessment. One essential element in this process is evaluating the impact of policies. In other words, has the policy reduced cybersecurity risk at all? This discussion reflects the federal and commercial response to a major infrastructure incident.  

Leading with meaning can be difficult in today's business world. But what if we told you that there is a playbook for this?In this episode of Reveal, host Dana Feldman chats with Hugo Malan, President at Kelly Services, about how the modern workforce's desire for meaningful work reshapes leadership strategies. Hugo shares his strategic framework—comprised of five pivotal questions—essential for navigating today's changing market landscape. Hugo touches on the vital tools and strategies CROs need to stay ahead, from innovative uses of AI in digital transformation to a practical approach for aligning metrics with business decisions. Because at the end of the day, if you're not leading with meaning, then you're not leading at all.

In this episode, Thomas finally finds the person he's been searching for: Mike Fouts, Chief Business Officer at ShareFile, who speaks to how AI and data are revolutionizing the sales function in technology companies. Mike shares his hands-on experience leading a digital-first, data-driven transformation at ShareFile, including detailing how AI is being used to predict renewals, drive customer engagement, and reshape the traditional go-to-market model.From verticalizing sales strategies to automating customer interactions and leveraging data to predict churn and expansion opportunities, Mike explains how the integration of AI is making sales teams smarter and more efficient. With insights on evolving sales roles, data modeling, and the future of B2B transactions, this episode is packed with actionable takeaways for revenue leaders looking to stay ahead in a rapidly changing market.Listen in to learn how your company can embrace AI and data to innovate its sales strategy and drive revenue growth!

In episode #232, I'm recording this from SaaStr in San Mateo. I watched a great presentation by Christoph Janz of Point Nine Capital. Here's my recap. You need to know this if you are going to raise capital. - Why clean data and metrics matter - Financial projections - Financial metrics recap - Sales metrics Live SaaS Metrics Course On-demand SaaS Metrics Course

Welcome to Podcasting for Business – The Book, where we dive into Megan Dougherty's transformative book, Podcasting for Business – The Book. I'm your host, Tom Fox, and in this series, we will unpack the invaluable lessons and strategies from Megan's book, which has quickly become the definitive guide for anyone looking to leverage podcasting as a powerful business tool. Whether you're a seasoned podcaster or just considering how to get started, this podcast will walk you through Megan's essential insights, from choosing the right podcast blueprint for your business to mastering the metrics that matter. Join me as we explore how to create, refine, and maximize the impact of your podcast, all through the lens of one of the most comprehensive resources available today.In this episode, host Tom Fox and Megan Dougherty wrap up their series on podcast metrics. They discuss the depth and breadth of metrics covered in Megan's book and explain how each metric can be optimized for a business podcast. The conversation covers monthly recurring revenue, labor cost savings, affiliate sales, sponsorship dollars, and downloads, providing examples and insights on how these metrics can be leveraged for business success. Megan also shares anecdotes and practical advice on using podcasts to achieve various business goals.Get the Book!Check it out on the Compliance Podcast Network

In this episode of The New CISO, host Steve Moore sits down with Larry Pfeifer, CEO and President of Metrics That Matter, for a deep dive into the evolving role of the CISO and the increasing importance of cybersecurity insurance. Larry offers valuable insights drawn from his unconventional career in cybersecurity, sharing advice for CISOs and entrepreneurs alike. From the need for CISOs to shift from awareness providers to business decision-makers, to the surprising connection between cybersecurity and insurance, this episode is packed with thought-provoking discussions.Listen to Steve and Larry explore the intersection of risk, metrics, and cybersecurity decision-making, and how customer service strategies from the Ritz-Carlton are being applied to improve client relations in cybersecurity.00:00 - Introduction: Board Level Metrics in Cybersecurity01:02 - Larry Pfeifer's Journey in Cybersecurity01:56 - Cybersecurity's Future: Insurance and Risk03:56 - The Challenges of Cybersecurity Insurance08:04 - Key Lessons for CISOs and Risk Management12:00 - Client Management Post-Breach17:30 - Optimizing Cybersecurity Investments21:05 - Entrepreneurship: Realities and AdviceLinks:Larry Pfeifer on LinkedIn

Welcome to Podcasting for Business – The Book, where we dive into Megan Dougherty's transformative book, Podcasting for Business – The Book. I'm your host, Tom Fox, and in this series, we will unpack the invaluable lessons and strategies from Megan's book, which has quickly become the definitive guide for anyone looking to leverage podcasting as a powerful business tool. Whether you're a seasoned podcaster or just considering how to get started, this podcast will walk you through Megan's essential insights, from choosing the right podcast blueprint for your business to mastering the metrics that matter. Join me as we explore how to create, refine, and maximize the impact of your podcast, all through the lens of one of the most comprehensive resources available today.In this episode, Tom and Megan continue reviewing crucial podcast metrics, focusing on brand awareness, social media engagement, list growth, sales qualified leads, and product sales. Megan discusses the challenges and strategies for optimizing each metric, offering practical examples and insights from her experience and research. The episode emphasizes the importance of creating thought leadership content and engaging directly with the audience to build brand recognition and drive business goals.Get the Book!Check it out on the Compliance Podcast Network

Welcome to Podcasting for Business – The Book, where we dive into Megan Dougherty's transformative book, Podcasting for Business – The Book. I'm your host, Tom Fox, and in this series, we will unpack the invaluable lessons and strategies from Megan's book, which has quickly become the definitive guide for anyone looking to leverage podcasting as a powerful business tool. Whether you're a seasoned podcaster or just considering how to get started, this podcast will walk you through Megan's essential insights, from choosing the right podcast blueprint for your business to mastering the metrics that matter. Join me as we explore how to create, refine, and maximize the impact of your podcast, all through the lens of one of the most comprehensive resources available today.In this episode, Tom Megan provides a three-episode review of the essential metrics that business podcasters should track. They start with referrals, explaining how relationship-building podcasts can generate valuable business leads. They move on to sales cycle length, demonstrating how podcasts can accelerate customer engagement. They also discuss promotional opportunities, SEO benefits, and new product creation. Megan emphasizes the importance of creating content that serves both SEO and business objectives, providing real-life examples and actionable insights.Get the Book!Check out this Episode on the Compliance Podcast Network

How do you know if your fit? Or how to get fit? Young and Old, Average or Athlete... these subjects are universal. Figure out where you are at using these metrics and you will know how healthy you are. (I do not claim this is the master list of health and fitness, BUT it covers all the basics that most unfortunately overlook.) 12 - Item checklist. (This is in no specific order of importance. Each individual is different!) Cardio-Respiratory Muscle Flexibility/Mobility Body Composition Stress Exercise Genetics Lifestyle Nutrition Age Substance abuse the Nervous system I'm sure you will find areas of your health that need improvement. Hell, I did! Once you figure out a path to head down. Consistency is the winner almost every time. Not how hard or fast you do something. (There will always be an outlier... the rare anomaly that is contrary.) Remember to stay the course when you make a change. Enjoy! ~ Jay Scott ___________________________________________________________ Help -keeping it REAL- by being a supporter of the podcast! Support is as simple as giving whatever you feel the show is worth to you. I will always be dedicated to bringing you value. Please consider returning some value in return! SUPPORT MONTHLY FOR $1 up to $10! Cancel anytime: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/jay-morris9/support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ One-time TIPS are graciously accepted! Pretend I am your waiter delivering information and entertainment. THANK YOU! - Venmo @ Jay-Scott-Mo - PayPal @ jmgymjunkie ___________________________________________________________ Send me an email- contactkeepingitreal@gmail.com  No money to spend? You can also support by liking, subscribing, sharing, and commenting! It helps a lot.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/jay-morris9/support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ KEYWORDS: fitness, health metrics, get fit, young and old, average or athlete, cardio-respiratory, muscle, flexibility, mobility, body composition, stress, exercise, genetics, lifestyle, nutrition, age, substance abuse, nervous system, health improvement, consistency, health checklist, health assessment, physical fitness, wellness metrics, fitness evaluation, health indicators, fitness levels, fitness routine, health improvement plan, fitness progress, health goals, fitness tracking, fitness journey, health and wellness, fitness tips, fitness advice, fitness plan, fitness strategy, fitness success, fitness transformation --- Support this podcast: https://podcasters.spotify.com/pod/show/jaykeepsitreal/support

Ever wondered what makes social media content truly pop? Spoiler alert: it's not about flooding your feed with posts; it's about crafting shareable magic that gets people talking and tagging.In this episode of Beyond Social, hosts Vitaly Veksler and Reggie Azevedo dive into the art and science of creating content that's impossible to ignore. From side-splitting memes to jaw-dropping highlights, they explore why some content goes viral while others flop. Discover how to design content that doesn't just get likes but sparks those “I have to share this” moments.Vitaly and Reggie reveal the power of shareability in social media algorithms and how it can launch your content to new heights. They share practical strategies for making your content irresistible, whether you're a realtor, a news outlet, or just trying to stand out. The discussion is packed with real-world examples of brands and creators who've mastered the art of shareable content, including Morning Brew's genius approach to turning dull news into engaging, must-share material.Tune in to learn how to transform your content into the kind of stuff people love to share with their networks. Whether you're a seasoned marketer or a newbie, this episode is brimming with actionable tips and fresh ideas to elevate your content game. Hit play and discover the secrets to making your social media content not just seen, but adored and shared!Chapters:00:00 - intro1:10 - metrics overview2:25 - followers5:00 - engagement6:45 - shadowban7:40 - calculating engagement8:10 - shadowban realities9:45 - engagement rates11:00 - industry benchmarks12:15 - the most accurate metric15:00 - impressions15:30 - building community16:30 - strategy19:40 - content that resonates20:50 - Adam Mosseri's metric22:20 - shareable content25:00 - shares26:55 - shares over reach28:40 - social media algorithms32:00 - outro Try Vista Social for FREE today Book a Demo Follow us on Instagram Follow us on LinkedIn Follow us on Youtube

The FDA Group's Nick Capman sits down with quality management consultant Kimberly Wallbank to discuss the challenges and best practices of implementing effective quality metrics in the life sciences industry. Discussion points include: Quality vs. Quantity in Metrics: Kimberly emphasizes the importance of focusing on meaningful metrics rather than simply tracking throughput. Aligning Metrics with Business Goals: Kimberly discusses how to connect quality metrics to financial impacts and overall business objectives. Optimal Number of Metrics: Kimberly advises on starting with a few key metrics and gradually expanding, while regularly reassessing their relevance. Frequency of Metric Reviews: Kimberly recommends monthly reviews at minimum, with the possibility of more frequent checks for critical metrics. Balancing Value and Effort in Data Collection: Kimberly explains the importance of weighing the potential insights against the resources required to collect and analyze data. Essential Quality Metrics: Kimberly outlines key categories of metrics that should always be included in a quality scorecard. Adding and Removing Metrics: Kimberly provides guidance on how to determine when to update the metrics on a scorecard. Common Implementation Challenges: Kimberly addresses issues such as stakeholder understanding, data structure, and involving the right people in metric discussions. Continuous Improvement: Kimberly stresses the importance of viewing the quality scorecard as a living document that evolves with the business. Practical Application: Kimberly shares real-world examples from her experience to illustrate effective metric implementation and use. — The FDA Group helps life science organizations rapidly access the industry's best consultants, contractors, and candidates. Our resources assist in every stage of the product lifecycle, from clinical development to commercialization, with a focus in Quality Assurance, Regulatory Affairs, and Clinical Operations. For project or resource needs, visit ⁠thefdagroup.com⁠.

Today, we're featuring a full sample episode of Inside Google Ads — the fantastic, information-packed podcast hosted by our own Google Ads correspondent Jyll Saskin Gales.Jill worked at Google Ads for six years, so you're getting the straight goods — not only from someone who knows what the answers are, but from someone's who's on the outside now and therefore can TELL you those answers!While you're listening, be sure to sign up to get all her episodes — just search for Inside Google Ads in your podcast app.

In this episode of The New CISO, host Steve is joined by Larry Pfeifer, CEO and President of Metrics That Matter. Although Larry is not a CISO, he has worked in many adjacent fields, including the US military, university IT research, sales engineering, and more. As a result of his vast experience, Larry has a unique lens on cybersecurity. Listen to the episode to learn more about Larry's fascinating career journey, what salespeople and IT professionals have in common, and why he decided to start his own business.Listen to Steve and Larry discuss what makes working in IT at a university invaluable and when to talk about the vendor selection process:Meet Larry (1:39)As a CEO and entrepreneur, Larry does many different things in his daily life. His professional origins started in his high school Apple IIe classes, and later, he worked with new computer technology in the military. Overall, Larry compares his career journey to Forest Gump, acknowledging the exciting and extensive path he's taken.After Service (6:39)Larry details his next moves after completing his military service. He helped run an educational network at a university, which led to him being interviewed on Leonard Nimoy's technology show.Although there was no position like “CISO” at the time, Larry also led a checkpoint on Salaraboxes, among other cyber-related projects.Sound Advice (11:30)Steve presses Larry on whether it is worthwhile for students to work in education networks at a university. Larry believes that if you have the opportunity, you should take advantage of it. After all, it's high-paying, flexible, and allows you to do real, hands-on work.Becoming an Entrepreneur (15:04)Larry shares how he broke into sales engineering and started working for the Philadelphia Stock Exchange, among other places. He went from a career in IT research to sales engineering to becoming a salesman, adding another layer to his professional skills. He also stresses the importance of discussing vendors and helping his peers determine what they like about their services, what they don't like, and their costs. This interest led him to become the CEO of his own information-sharing business.Building a Brand (26:27)Reflecting on the beginning of his entrepreneurial journey, Larry shares how he worked with potential clients and narrowed in on his focus.Now, Larry is the CEO of a business that serves as a cyber-security platform. To do this job well, he understands the industry thoroughly.The Right Metrics (33:32)Through Metrics That Matters, Larry aims to simplify the cyber-security process by providing information that reports on a business's weak points and what they could do better.Larry's company fills in the technology gaps of CISOs, though he also knows there is no silver bullet to perfect cyber security. You must understand your environment and what your environment needs to secure your business properly.Links:LinkedIn

The next episode of the Auto Remarketing Podcast originating from this year's Canada's Used Car Week in Toronto focuses on the first-party data your dealership generates. Kendra Brown of The Dream Team Media Company shares ways to get a handle on your data and how it can transform your operation regarding sales and customer retention.

How did you get your introduction to retail media and ecommerce? How do we fix that disconnect? How do you see organizations better aligning KPI's and incentives to what generates growth? As you've built out ecommerce practices and helped other organizations hone theirs, how have you looked at creating and aligning KPI's and incentives to drive growth? Talking about P&L ownership brings up another big tension point with retail media – who funds it? 

Send us a Text Message.Episode Summary:Join Hot Dan Lenz on this Tuesday's episode of the Talking Pools Podcast as he dives deep into the world of Key Performance Indicators (KPIs). Designed specifically for swimming pool service professionals, apartment complex maintenance personnel, and hotel engineers, this episode aims to demystify KPIs and highlight their immense benefits.Key Segments:Introduction to KPIs:What Are KPIs?Definition and basic understanding of Key Performance Indicators.Examples of common KPIs in various industries.Why KPIs Matter:Importance of KPIs in measuring success and performance.The role of KPIs in strategic planning and decision-making.KPIs in the Pool Industry:Specific KPIs for Pool Service:Revenue per customer.Customer satisfaction scores.Average service call duration.First-time fix rate.Setting Realistic KPIs:How to establish achievable and meaningful KPIs.Balancing ambition with practicality.Benefits of Using KPIs:Improved Performance:How KPIs can help track progress and identify areas for improvement.Enhanced Decision-Making:Using KPIs to make informed business decisions.Examples of strategic adjustments based on KPI analysis.Motivation and Accountability:The role of KPIs in motivating teams and ensuring accountability.Tips for fostering a KPI-driven culture in your organization.Real-World Examples:Case Studies:Success stories from pool service companies that have effectively used KPIs.Lessons learned from companies that struggled with KPI implementation.Guest Insights:Interviews with industry experts and business owners who share their experiences with KPIs.Tools and Tips:Tracking and Measuring KPIs:Recommended tools and software for KPI tracking.Tips for consistently measuring and reviewing KPIs.Continuous Improvement:How to use KPI data for continuous improvement and growth.Encouraging feedback and adaptation within your team.Q&A Session:Listener Questions:Addressing questions from the audience about KPIs.Providing personalized advice and solutions to common KPI-related challenges. Support the Show.Thank you so much for listening! You can find us on social media: Facebook Instagram Tik Tok Email us: talkingpools@gmail.com

If you focus on these metrics and improve them over time, you will have a foundation of financial stability that will unlock potential in many other areas of your life.

SaaStr 739: The Three SaaS Metrics That Matter in 2024 and Will IPOs Be Back? with SaaStr Founder and CEO Jason Lemkin What are the three most under-discussed metrics on social media, with VCs, and especially with founders? SaaStr founder and CEO Jason Lemkin shares his top three SaaS metrics that matter in 2024: Net new customer count Growth vs. efficiency The bar to IPO -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2024 at: SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20 SaaStr Europa: June 5-6 in London. We'll be hosting the 5th SaaStr Europa in London for two days of content and networking. Join 3,000 SaaS and Cloud leaders. Podcast listeners can grab a discount on Europa tickets here: https://www.saastreuropa2024.com/buy-tickets?promo=fave200 --------------   This episode is sponsored by Pendo, the all-in-one product experience platform. Pendo helps your users do the things you really want them to do. You can try Pendo for free at Pendo.io/saastr and check out Mind The Product, the community for product people like… us.   This episode is sponsored by: Remote.com Are you overwhelmed with paperwork managing overseas contractors? Say hello to efficiency with Remote's Contractor Management solution! Seamlessly handle invoicing, fixed payments, and compliant, localized contracts. Kickstart your free trial today at Remote.com.   This episode is sponsored by: Northwest Registered Agent Get more when Northwest Registered Agent starts your business. They'll form your company fast and stand up your entire business identity in minutes. That means business free domain, business email, website, hosting, address, mail scanning, business phone app, all within minutes. Visit https://www.northwestregisteredagent.com/saastr to get a 60 percent discount on your next LLC.

Many non-profit leaders rely on metrics because it's easier than sitting down with their frontline fundraisers each week and helping them stay focused and accountable to their strategic plan. But when your fundraising performance metrics are not aligned with building meaningful relationships with your donors, it can cause a whole host of problems.  What are the metrics that really matter in fundraising, and how can managers best support their teams to stay on track with those key performance goals?  In this podcast episode, Jeff is joined by Matt and Debi for a conversation about the metrics that truly matter for your fundraising success and how we approach these metrics in our coaching work with fundraisers.  Show Highlights: In this episode, you'll learn about…   The difference between managed metrics (meaningful connections, cash flowed revenue goal, etc.) versus unmanaged metrics (visits, phone calls, emails)  How we define and measure meaningful connections  Our advice to leaders for how to provide fundraisers with coaching and accountability around the metrics that matter 

Samuel Parker and Joe Lynch discuss DAT iQ: the metrics that matter. Samuel is Director of Product Marketing at DAT Freight & Analytics' Shipper segment. DAT operates the largest truckload freight marketplace in North America. Shippers, brokers, carriers, news organizations and industry analysts rely on DAT for trends and data insights based on a database of $150 billion in annual market transactions. DAT iQ provides freight intelligence to inform your budget and procurement strategies so you can navigate market volatility with greater confidence and agility. About Samuel Parker Samuel is the Associate Director for DAT Freight & Analytics' Shipper segment. This segment is in the growth stage of its evolution, serving large enterprise brands and their Logistics, Procurement and Supply Chain teams. Samuel is an experienced market strategy and product leader with over 10 years of experience in supply chain logistics and innovation, specializing in helping technology companies build high-performing Go-to-Market teams. Experienced in solutions marketing and portfolio development across SaaS, Supply Chain Software, and OEM Hardware. Samuel has his B.A. degree in Marketing Communications from Central College and Masters of Science degree in Corporate Marketing and Organizational Communications from Northeastern University. Samuel is a board member of CSCMP's Rocky Mountain Roundtable and is a Certified Product Marketing Manager (CPMM). He lives in Denver, Colorado with his wife and son. About DAT Freight & Analytics DAT Freight & Analytics operates the largest truckload freight marketplace in North America. Shippers, transportation brokers, carriers, news organizations and industry analysts rely on DAT for trends and data insights based on more than 400 million freight matches and a database of $150 billion in annual market transactions.Founded in 1978, DAT is a business unit of Roper Technologies (Nasdaq: ROP), a constituent of the Nasdaq 100, S&P 500, and Fortune 1000. Key Takeaways: DAT iQ: The Metrics that Matter In the podcast interview, Samuel Parker gave a freight market overview based on DAT's database of $150 billion in annual market transactions. In short, the market has more or less hit bottom, but a recovery will not occur until the first quarter of 2025 - give or take a quarter.   Predicting the freight market is always tough even for DAT, so follow them for the most up-to-date freight market trends and insights. The metrics that matter are from DAT IQ and are summarized below: RateView Analytics: Get the most up-to-date pricing data in the industry based on actual contribution data. Analyze pricing trends and pinpoint seasonal changes with 13-month pricing histories on each lane. Access accurate freight rate forecasts that are over 95% accurate on more than 7 million daily predictions. Gain full visibility into spot and contract rates by viewing average rates paid by brokers and shippers on more than 68,000 lanes. Network Analytics: Understand past, present, and future market conditions. Identify emerging trends, seasonal shifts, and underperforming aspects of your network. Source capacity with precision using supply and demand metrics and forecasts. Uncover cost-saving opportunities by optimizing underperforming lanes or carriers. Build a resilient and diversified portfolio by negotiating with incumbents or efficiently procuring new carriers. Analytics Services: Tap into DAT's in-house team of subject matter experts for one-time or ongoing engagements. Improve data hygiene with services such as data cleansing and aggregation. Integrate data from any DAT product or service to enhance and centralize internal workflows. Receive custom reporting solutions tailored to your business operations. Learn More About DAT iQ: The Metrics that Matter Samuel Parker | Linkedin DAT Freight & Analytics | Linkedin DAT Freight & Analytics | Shippers DAT | DAT iQ DAT | Speakers Freightvine Podcast - DAT MIT Center for Transportation and Logistics with Chris Caplice | The Logistics of Logistics Navigating Market Uncertainty with Sarah Bertram | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Eno and DVR are joined by Mets pitcher Adam Ottavino to discuss sweepers, pitch design and development, and the success he had during a long run in Colorado. Plus, they examine the quick demotion for Jackson Holliday, several surprising starting pitchers, and hitting metrics that move the needle despite limited samples from the first month of the season. Rundown 0:21Adam Ottavino Joins the Show! 8:44 How Adam Throws His Sweeper 16:35 Citi Field's Unique Park Factors Based on Game Time 21:22 Players Entering the Game with More Pitches, Even as Relievers 27:11 Jackson Holliday Sent Back to Triple-A 36:57 Erick Fedde's Successful Return to MLB from a One-Year Stint in the KBO 43:01 Ranger Suárez's Early K% Jump 47:37 Graham Ashcraft: Casey Mize in Reverse? Ks Preceding Better Ratios? 51:24 What Matters for Hitters in Smaller Samples? Follow Eno on Twitter: @enosarris Follow DVR on Twitter: @DerekVanRiper e-mail: ratesandbarrels@gmail.com -Join our Discord: https://discord.gg/FyBa9f3wFe -Join us on Fridays at 1p ET/10a PT for our livestream episodes! youtube.com/ratesbarrels -Subscribe to The Athletic for just $2/month for the first year: theathletic.com/ratesandbarrels Learn more about your ad choices. Visit megaphone.fm/adchoices

Eno and DVR are joined by Mets pitcher Adam Ottavino to discuss sweepers, pitch design and development, and the success he had during a long run in Colorado. Plus, they examine the quick demotion for Jackson Holliday, several surprising starting pitchers, and hitting metrics that move the needle despite limited samples from the first month of the season.Rundown0:21Adam Ottavino Joins the Show!8:44 How Adam Throws His Sweeper16:35 Citi Field's Unique Park Factors Based on Game Time21:22 Players Entering the Game with More Pitches, Even as Relievers27:11 Jackson Holliday Sent Back to Triple-A36:57 Erick Fedde's Successful Return to MLB from a One-Year Stint in the KBO43:01 Ranger Suárez's Early K% Jump47:37 Graham Ashcraft: Casey Mize in Reverse? Ks Preceding Better Ratios?51:24 What Matters for Hitters in Smaller Samples?Follow Eno on Twitter: @enosarrisFollow DVR on Twitter: @DerekVanRipere-mail: ratesandbarrels@gmail.com-Join our Discord: https://discord.gg/FyBa9f3wFe-Join us on Fridays at 1p ET/10a PT for our livestream episodes!youtube.com/ratesbarrels-Subscribe to The Athletic for just $2/month for the first year: theathletic.com/ratesandbarrels Hosted on Acast. See acast.com/privacy for more information.

Read the blog post Maybe Albert Einstein was talking about continuous improvement when he said, “Not everything that can be counted counts, and not everything that counts can be counted.” We couldn't have said it better ourselves. Too often, we see organizations struggling to measure only those things that can be tied to a dollar amount and they, unfortunately, neglect the impact of ALL improvements. Let's have a look at the top six ways to measure the impact of your organization's improvement efforts.

► The importance of measurement in B2B marketing!Sam talks to Vikash Koushik, Head of Marketing @ RevenueHeroThey cover:

In today's #BizTipFriday edition of the podcast, I introduce to you the three most important metrics that you absolutely must be tracking, and growing, in your business. The best part is, if you just take these three metrics and start focusing on them right now, it is going to powerfully guide you into the future of your business!  Save these dates, June 6th, 11th and 13th, because our once a year 3-part LIVE training is happening very soon, and you can join the Business By Design Priority List NOW at https://www.businessbydesign.net/!  We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag me, @jameswedmore. In this episode you'll hear: What the primary three metrics to be tracking are and why, although important, profit is not one of them  Homework and action steps around these metrics that you can do right now to get a finger on the pulse of your business  What you need to keep in mind about your Instagram followers and other social media accounts Two bonus metrics to measure after the big three are in place  For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/672 

In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Emeric Ernoult, CEO and Co-Founder of Agorapulse. Together, they explore marketing, social media, and business growth. Emeric shares strategies that fueled Agorapulse's success, discussing challenges in remote work, essential employee qualities, and current marketing trends. The conversation underscores the critical role of measurement in social media marketing, highlighting successful strategies like creating valuable content and building customer trust.

Dave Kellogg is one of the OGs of Saas. Among his many accomplishments, Dave was the CMO of Business Objects where he helped scale the business from $30M to $1BN in revenue. Dave has also been a CEO twice, once scaling the business from $0 to $80M and the other business from $8M to $50M before selling it. Dave is also an advisor to some of the best including GainSight, Logickull, MongoDB, Pigment, Recorded Future, and Tableau. In Today's Episode with Dave Kellogg We Discuss: 1. What are the Metrics That Matter: Why is CAC payback period such a flawed metric? What is CAC ratio? Why is it more effective than understanding payback? Why is gross revenue retention more important than net revenue retention? What are the single biggest mistakes that founders make when using metrics today? 2. How to Build and Scale the Best Sales Teams: Why should founders hire three sales reps at one time? What is the benefit? What are the three different types of sales calls all teams must have? What should all CEOs and Heads of Sales ask of their sales team in forecasting? What is the single biggest mistake most companies make in forecasting? How should a CEO/board member respond to a sales team that lets a deal slip to next quarter? 3. Are CFOs Buying New Tech and How to Win Renewals: Are CFOs open for business? How has the top down sales process changed in the last year? Why is the way that startups think about renewals completely broken? What are the three different types of customer success teams we have today? What is the core role of customer success? How can we incentivise them to sell more? 4. Mastering Product Marketing, Customer Profiles and Crossing the Chasm: How can we use product marketing to increase sales velocity? What is the single biggest risk in product marketing today? What does Dave mean when he says "an ICP starts as an aspiration and becomes a regression?"

Learn the business economics - the metrics that matter - for your business. Matt Reynolds dives into macroeconomics and microeconomic or unit statistics, healthy rates, and how to calculate these statistics. You don't know the health of your business if you don't know these metrics. Business Economics: Know the Health of Your Business You cannot go off how you feel about your business to know if your business is doing well. The reality is real, and if you fail to know the economic realities of your business, the economic realities will confront you when abject failure slaps you in the face. It's okay, though. Even if the metrics are bad or trending in the wrong direction, have a true, clear picture helps you identify problems and where you need to put your energy and effort to turn things around. If your waist goes up month after month, you're getting unhealthier, whether you're measuring it or not. These metrics give you an objective measuring standard to assess your business' health. Business Economics: Metrics that Matter for Your Business Matt goes through each metric one-by-one. First, though, here are the metrics, organized into macroeconomic or business-level and microeconomic or unit-level. Macroeconomic (business-level) top line revenue cost of goods gross margin or gross profit operating expenses net profit Microeconomic (unit-level) churn rate (or retention rate) number of subscribers average ticket price lifetime value of client (LTV) per gross revenue per gross margin/profit customer acquisition cost (CAC) CAC:LTV ratio (as gross margin) monthly recurring revenue (MRR) Business Economics: Macroeconomic Metrics that Matter The first and easiest metric to calculate is top line revenue. This is the money that is coming in over a period of time, typically calculated monthly (and eventually quarterly and annually - though quarterly and annual numbers matter more for larger businesses). Whether you're looking at Stripe, ACH, the business bank account, this is simply calculating all the incoming money in a month. The cost of goods is the cost to produce the good itself. So, for producing a product, this is the cost of materials you purchase that go into the item and costs such as shipping. For a service business such as Barbell Logic, this looks like the pay to the 1099 contractor coaches per client. You calculate gross margin or gross profit by subtracting the cost of goods from top line revenue. Next, you need to identify operating expenses. These are things that are required for the business but not directly related to producing the individual service or good. This might be payroll for full-time employees, printer ink, paying for a new computer, squat racks, or taking a client to lunch. The last critical business-level metric to determine is your net profit. You calculate this by subtracting your operating expenses from your gross profit. This is truly how much money the business is making each month. If you're a one-man team, then you get paid from this. If you lose money, you don't get paid. As the owner or CEO, though, while you get paid last you also get fired last. Business Economics: Microeconomic Metrics that Matter Calculate your churn rate. This is the percentage of clients you lose each month. The retention rate is the opposite (100% - churn rate). Next note your number of subscribers. Matt says subscribers, because a customer who makes a one-time purchase (a one-time coaching session or purchases one widget) does not lead you to know what your recurring revenue is. You don't have recurring revenue in this situation. Next know your average ticket price. What are your subscribers paying each month on average. The number of subscribers multiplied by average ticked price equals your monthly recurring revenue (MRR). An important statistic to calculate is your lifetime value of client (LTV - especially at gross margin). The first thing you need to do is calculate the average customer lifespan. Divide 100 by the churn rate. So, for example, if you have 10% churn your average customer lifespan is 10 months. Below are more business economics metrics. MRR x average customer lifespan = LTV (at gross revenue) LTV (at gross revenue) x gross margin = LTV (at gross revenue) Calculate your customer acquisition cost (CAC) by adding together all efforts to acquire customers. This includes marketing, sales, ads, and content you produce to market (e.g. you create a weekly newsletter, podcast, or maintain a YouTube channel). The CAC:LTV ratio is important. 1:2 ratio is considered unhealthy or unsustainable. 1:3 is considered healthy. If your ratio  is significantly less than 1:3 (e.g. 1:28) you should likely spend more money to acquire customers. These are the metrics that matter to your business. These are your business economics. Get Matched with a Professional Strength Coach today for FREE! No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/ Connect with the hosts Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com