Podcasts about wordcamp europe

Play Episode Listen Later Jun 7, 2026

Último día de la WordCamp Europe 2026 en Cracovia y, como no podía ser de otra forma, había que sacar al menos un capítulo de la maleta. Me acompaña David Pérez, de Close Marketing, para repasar entre risas —y algo del brilli brilli que quedaba de la noche anterior— todo lo que ha dado de sí el mayor evento WordPress de Europa. Una WordCamp para enmarcar 2.441 asistentes (que, según cuentan, alguien contó uno a uno a la entrada 😏) y gente de más de 80 países —«85», matiza David—. Un anfiteatro espectacular, charlas a rebosar y una zona de expositores donde, por mucho que lleves toda la vida en WordPress, siempre descubres herramientas y plugins que no imaginabas. «Piensas que está todo hecho, pero es mentira.» Practicando inglés a base de pasillos Una de las grandes ventajas de un evento así es el inglés. Llegas como un cervatillo deslumbrado, pero según vas cogiendo el tonillo de cada país hace clic en tu cabeza y empiezas a entenderlo todo (con suerte, sin acabar hablando con acento indio el lunes). David, que se examina pronto, ha venido a entrenar de lujo. La charla de Matt y el cierre Mención obligada a la charla de Matt —con el clásico juego de «The Real Matt»— y al cierre de la WordCamp por la tarde, donde se anuncia la próxima ciudad. ¿Repetiremos? David lo tiene claro: «Yo creo que sí»… aunque primero toca convencer a la familia. David Pérez y Close Marketing Aprovechamos para charlar con David, que ya tiene una agencia de 13 personas. Eso sí, avisa en broma: como el 13 da mala suerte… mejor contratar a uno más. (Que nadie se asuste el lunes 😅.) Lo que pasa en Polonia… Y como todo buen episodio de Potencia Pro, hubo ración de humor: las «polacas», la pesadilla de la chapa misteriosa (con Fede Padilla como principal sospechoso), el brilli brilli de la fiesta y aquello de que «lo que pasa en Polonia, se queda en Polonia». ¿Quieres los detalles? Déjanos un comentario y quizá te los contemos por privado. O no. 😉 En resumen Una experiencia que recomendamos a cualquiera: diversidad de culturas, aprendizaje a raudales y muy buen rollo. Puede que caiga otro capítulo en el aeropuerto… quién sabe. Y sí: este episodio se ha publicado con el bot. Si lo estás leyendo, es que funcionó. 🤖 🤖 El contenido de este post ha sido generado automáticamente con inteligencia artificial a partir de la transcripción del audio. Puede contener errores o imprecisiones. ¿Te ha gustado el episodio? Si quieres que sigamos experimentando con bots, protocolos y empanadillas polacas, no olvides suscribirte y dejarnos tu valoración. ¡Nos escuchamos en el próximo capítulo! Métodos de contacto Enviadnos vuestras preguntas al grupo de Telegram. Apuntaos al canal de Youtube del podcast https://www.youtube.com/potenciapro Si nos queréis decir algo directamente lo podéis hacer a @potenciapro , @materron, @mpc, o en el grupo de Telegram Y si eres muy muy muy fan del podcast Echa un vistazo a cómo nos puedes ayudar en https://potencia.pro/se-prosperoso/

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Episode 182 – A Chat With Russell Aaron

Hallway Chats

Play Episode Listen Later Jun 5, 2026 70:36

Introducing Russell Aaron I didn't learn WordPress at a fancy college or career academy. I graduated from the University of YouTube. My internship was the Las Vegas WordPress Meetup and WordCamp Vegas. The rest I learned building mortgage company platforms, working for casinos, inside managed WordPress hosts, and at some of the best WordPress development and support shops on the planet. Show Notes For more on Russell, check out his website: https://russellenvy.com Transcript: Topher DeRosia: All right. Here we go. Hey folks. Russell Aaron: And three, two, one. Topher DeRosia: Hey folks. Welcome to Hallway Chats. I’m Topher, and I’m here with Russell Aaron. I assume I pronounced that right, because it’s not that hard, but you never know. Russell Aaron: You know, so many people call me Aaron. They’ll tag me and they go, “Thanks, Aaron.” And I’m like, “You know, it’s Russell, but it’s cool.” Topher DeRosia: Yeah, nice. All right. Well, I saw a post on LinkedIn the other day from you talking about podcasts having the same people on episodes all the time. I thought, “Oh, I gotta have that guy on my podcast.” Because then you can’t go on any other ever again, because then you’ll be that guy. Russell Aaron: Maybe. Topher DeRosia: So, I snooped a little. You live much closer to me than I expected. Have we met? Did we meet at a WordCamp? Russell Aaron: I think we met at WordCamp Ann Arbor one year. Topher DeRosia: Oh, okay. I went to a whole bunch of those. Russell Aaron: Yeah. I think I spoke 2018, something like that. Topher DeRosia: Yeah. I was probably there. Russell Aaron: Yeah. Topher DeRosia: All right. So tell me where you live, what you do, all that kind of stuff. Russell Aaron: I currently reside in Indianapolis, Indiana, and I am just freelancing as of right now. You know, I live in a pretty small town where it’s kind of old school WordPress, if you will. Anyone who is worth their salt keys will remember a day when websites were not responsive or a business has a cousin of a friend of a brother who builds websites and, “Hey, he’s working on it,” and three years later, there’s still no new website. I kind of live in a town where I’m kind of getting back to my grassroots, where I stay up late at night with my insomnia, and I will roll up to a business and I will say, “Your new website can look like this today. If you pay me this much money, I will install it today, and this is your new website.” And it’s got your updated menu, and it’s responsive, and it works on mobile, and we can connect it to AppPresser and make it an app and stuff like that. So I’m kind of reliving the glory days of what I remember WordPress to be. Topher DeRosia: I’m also freelancing right now, sort of by choice, sort of not by choice. Somebody I’m married to would rather I had regular pay and insurance. Russell Aaron: Heard that. Topher DeRosia: Are you in the same boat, or did you do this on purpose? Russell Aaron: I did this on purpose. I was not working for the man, but I was working with some people. I’m over the tiny little granular things that somebody can fire you over. Like they’re watching if your mouse moves or they’re watching if you haven’t logged in. There’s just no more trust, I feel like, in so many cases. And so I know that I can do things better on my own, and I’m going to. Topher DeRosia: I have to admit, I love the freelance life. It is pretty special. Russell Aaron: Right. It’s almost like… what’s that movie? The 40-Year-Old Virgin, where they are making a website and they’re like, “Hey, Spider-Man 3’s on in five minutes. Let’s go watch it.” Like they totally ignore their job and they just go watch this movie now. It’s kind of like that. Topher DeRosia: Yeah. Yeah. For me, it’s doing stuff with my wife. She has a day job, but it has kind of chaotic hours and not specific days of the week. And so I work when she does, which sometimes is Saturday and Sunday, and then I just don’t on Tuesday and Thursday. That’s pretty great. Russell Aaron: I’m kind of in the same boat. My wife has a wonderful job, and she is with a great group, and she does global advocacy. I mean, she just deals with people that are happy with the product, and she keeps them happy. She does lots of stuff like that. I’m kind of the same thing, where their company is now starting to get into AI, and they have so many questions, and I’m over here building things with AI and doing things like that. So I’m not exactly consulting, but my ideas are going into their company through my wife. Topher DeRosia: My wife works at a grocery store, and they have a cash machine they use in the back office that runs Linux. Russell Aaron: Oh, wow Topher DeRosia: And the IT guys had to come in and do some work on it, and she saw the screen and she’s like, “Oh, is that Linux?” And I’m like, “Who are you, and what do you know?” Super nerd. So what’s your company name? Do you have one, or is it just WP Pro Support? Russell Aaron: WP Pro Support. Topher DeRosia: WP Pro Support. Okay. Do you concentrate more on support, or do you build more? Russell Aaron: I have been doing support since 2011. I formed my very first support company, and I launched it the same day that Shane Sanderson launched Maintainn. My buddy, who you might know, John Hawkins, I was at the Vegas WordPress Meetup Group, and I had the idea in Vegas WordPress Meetup Group where there’s 70 people sitting right here behind me and they all want help. And I was like, “How do I do this?” So I built my first thing where I gave everybody free-for-life support, and they were my test group, if you will. And they helped me work out my bugs and tickets, and they helped me work out how I actually operate and do stuff like that. Then when I launched it, literally that day, John goes, “Wait, have you seen this?” And we had no idea about each other, but we literally launched them the same day. Fast forward three years down the road, I ended up working for Maintainn when it was owned by WebDevStudios. But everything I’ve done in WordPress has been support, whether I’ve worked for a mortgage company, a casino in Vegas, hosting with Liquid Web, doing stuff with NerdPress or AppPresser. Everything I’ve done is support. That’s really where my passion is because I remember what it’s like being a first timer. I think that there is a huge market potential here of people are always going to be new. I don’t care who you are. There’s always somebody new walking in the door, and there has to be a person who will sit down and say, “Come here, I’ll hold your hand.” And I am that person. I always try to look at WordPress from that lens is if a new person is looking at this today, are they going to be happy? Are they going to be confused? And I go from there. So currently today I’m transitioning away from support as we know it, where you write a ticket and then somebody on the other end is like, “Hey, I fixed your site,” or whatever. And I’m transitioning to a new product that I’m working on. So I’m going to be getting away from traditional support, but I’m still going to be doing things in the support space, if that makes sense. Topher DeRosia: Yeah, that makes sense. When I first got into WordPress, it was 2010, and custom post types were brand new. Russell Aaron: Right? Topher DeRosia: And I was out of my element with WordPress. I did not know what I was doing, but I did know PHP, and no one else knew post types yet. So when it comes to that, I was on an equal footing, and that was my way in. That was my leverage. I made a lot of money in the early days just building custom post types. Russell Aaron: Custom post types and single-posttype.php or whatever. Yeah. Topher DeRosia: So I was a competent PHP guy who didn’t know WordPress. And I feel like we’re in kind of the same transition space right now with AI, where we have tons of competent WordPressers who don’t really know AI yet. I think there’s a great space for that, teaching our friends, teaching everybody we’ve known for 10 years in WordPress. You know what I mean? Russell Aaron: I do. That’s one of the things that I really love about WordPress is that… let’s take the new 7.0 that just came out, I think it re-leveled the playing field. Before this came out, there were people that were ahead of others when it comes to patterns or blocks or the command palette and stuff like that. But now I think with this, we’re back to an even playing field because every… I mean, not exactly. There’s still some people who know AI a lot better than others, but you’re always five minutes ahead of somebody and five minutes behind somebody else. Topher DeRosia: Oh, yeah. Russell Aaron: But I do think that with 7.0, a new level playing field has come out. And now is the time to start learning, or you got to wait until 7.1 comes out where that new level playing field comes out. But that’s what I love about WordPress is that it continues to happen. Like you said, CPTs. I still love CPTs. I think they’re one of my favorite things. I look at all of these features, you know, page builders, another time when the playing field was leveled again. Now you learn page builders and then shortcodes and then this and then that. I think that’s the one gift that WordPress keeps giving is that you might be out of date six months from now, but then 7.1 comes out and you’re caught right back up. Topher DeRosia: Right. Yeah. And while you’re five minutes ahead, you quick do a WordCamp talk. Russell Aaron: Yes. Yeah. Topher DeRosia: For that long, you know more than other people, right? Russell Aaron: At least it’s on video, right? Topher DeRosia: Right. I was an expert for a minute and a half. Russell Aaron: That was my 15 minutes of fame. Topher DeRosia: What is your WordCamp life like these days? When was the last one you went to? Russell Aaron: The last one I went to was in Vegas, 2018. It was at the Plaza Hotel, which I worked at. When John was putting that together, in Vegas we had a wonderful space, and it was called The Innevation Center, and it was at a data facility called Switch. And they donated so much to us, and we are so grateful to them. And then they kind of had a change in their policy where they weren’t doing things, and then they overpriced how much it would cost to hold events and stuff like that. I was working at a hotel, and so we had this giant convention space, if you will. And so because I was able to pull some strings, we got a great, great discount, all food paid for. I mean, all of it. So that was my last WordCamp. The after party was on top of a pool deck, and there was pickleball courts, and there was a pool, and there was an open bar. I mean, it was rad. That was my last one. I have kids now. My kids are seven and eight and so my WordPress travels have slowed. No, I’m sorry. I take it back. WordCamp US last year was my last one, where we went scorched earth. That’s what I call it. I call it WordCamp scorched earth. Topher DeRosia: I was there for that one. I used to go to a lot every year. Go to- Russell Aaron: Five, six? Topher DeRosia: Five and 10. But since COVID, I think maybe just US every year. It’s weird to just go to one. Russell Aaron: It is. And just US, it’s almost like we used to have what I used to call regional events, where I lived in Vegas, I would hit up WordCamp Orange County, then I’d hit up San Diego, then we’d hit up LA, and then we’d make our way up to Portland, and then maybe if San Francisco did one, and then Phoenix. I did all my regional stuff. And then every once in a while I would venture… I mean, I love WordCamp Minneapolis. Love the people up there. Love so much about that event. Used to do that a lot. What’s the one in Ohio that I used to go to? Topher DeRosia: In the teens, there were five in Ohio. And being in Michigan, I used to just cruise down there. Russell Aaron: It’s a three-hour, three-and-a-half-hour drive, huh? Topher DeRosia: Yeah. Russell Aaron: About that. Yeah. Topher DeRosia: At the time, I was working for a company that was paying me to go to WordCamps. I had to make the case for each one, but it was a really simple case for all the Ohio ones because I didn’t need a plane ticket. I just drive over there. It’s like five in Ohio. There was Ann Arbor, there was Detroit, there was Grand Rapids, there was Chicago. I mean, there was almost 10 WordCamps within a three-hour drive of me. Russell Aaron: That’s beautiful. Topher DeRosia: It’s just not there anymore. Russell Aaron: I was very fortunate to work for companies like WebDevStudios, where I could tell them, “Hey, I got into WordCamp Minneapolis. I’m going to speak there.” And because I’m speaking there, they would reimburse me X amount of dollars for something, and then they would sponsor the WordCamp, and then they would make a thing out of it. I mean, I was very fortunate in being able to do that. Then I worked with a really great company called NerdPress, and they are a fantastic group of people that do the same thing. And then I ventured out into different straits, and it was very much different. I’ll say that much. Topher DeRosia: Yeah. Those are good times. Russell Aaron: It’s almost like… the way that I put it is it’s like we all graduated. We all did our four years of college, we all graduated, and now we went to our temp jobs or we went to our internships. Like the band broke up. Topher DeRosia: Yep. Yeah, it is a lot like that. I have seen generations of WordPressers. There was all the crew before 2010 that were downloading zip files and hacking themes to even get them to run. Then there was after 2010, and custom post types were new and stuff. And then there’s the whole Gutenberg generation that never experienced all that crazy theme stuff. Russell Aaron: I mean, you tell people that child themes were so new that people didn’t even grasp the concept of a child theme, and today it’s so baked in. It’s not even something that people think about. It’s just you install this and the child theme, and it’s a thing. But I remember writing those by hand. Topher DeRosia: Yeah. No kidding. Then to a certain extent, not even having child themes anymore because nothing is stored on the file system. Russell Aaron: I love it. I love it. In my very first WordCamp talk in Vegas 2012, I made a prediction that everything was powered by the theme. Everything used to… I mean, that’s as far as I go back is every template was the same. It was left column, right sidebar, header, and every page, whether you liked it or not, looked like a blog post. And it wasn’t full-width, responsive. I remember a lot of that. And then corporate themes came out, and then cupcake themes came out, then lawn company themes came out, and then the rise of Envato and stuff like that. That’s a good name for a band, The Rise of Envato. Topher DeRosia: I’d go see them. Russell Aaron: But all that stuff comes out. And then you look at it now and it’s like, that seems so far away. I still remember the day that I learned about child themes, and I’ve never forgotten that. And I think, coming back full circle, that’s why I stay in this beginner support space because I’m kind of keeping that nostalgia around, I guess. Topher DeRosia: Yeah. There’s a lot of joy in watching people’s eyes light up when they get it. Russell Aaron: That’s the best part is just telling people what’s possible. When they’re frustrated with something and you go, “Oh, hey, Gravity Forms can do that.” And they’re like, “Wait, what?” And I’m like, “Yeah.” And they can also do… And I just start naming stuff. And I show all 50 extensions that they have and they’re just like, “Wait, what?” And I’m like, “Yeah.” I’m like, “This starts getting radical when you’re into it.” Topher DeRosia: There’s something I miss from old WordPress that I don’t see in modern WordPress. It might not be a thing. And that is dramatic new styling with a theme the instant you install it. My wife is not a computer person and does not care about computers. She loves design stuff. There was a time we used Winamp. Russell Aaron: Wow. Topher DeRosia: And she loved getting skins for Winamp. And she would download 30 in a day and try them all out. And then when I set her up for the blog the first time and showed her the theme repo on .org, this is in 2011, she would literally spend a day just downloading theme after theme after theme. Russell Aaron: Same way. Topher DeRosia: And you just install it and poof, your site looks amazingly different. These days, I mean, you install something like Kadence or GeneratePress or Ollie or any of them, really, and it’s kind of a blank canvas. Russell Aaron: It’s very minimalist. It’s very minimalist. Topher DeRosia: I miss the ability to say, “I feel like making a change today,” and two minutes later, your site looks completely different because you’re using… Russell Aaron: Couldn’t agree more. Couldn’t agree more. I mean, I look back at old pictures from when I would host the meetup group in Vegas, and there’s pictures of me talking, and then on the screen behind me is my old site, and it was this old layout. I bought the theme from Envato because I was just fascinated with it. It was everything that I wanted it to look like. But same thing is now when you change your theme from this one to that one, that dark grunge kind of thing is gone, and now you’ve got this bootstrap-looking thing or whatever. I agree with you. I think that comes from my days of being in MySpace. That’s how I got started with all this. So you could change your MySpace template like that, and I think that’s where it comes from, at least for me. Topher DeRosia: I haven’t even looked into it. Can you make a Gutenberg-based blog theme that has a very striking look and just release it? And then, I don’t know, just release a whole bunch of them like in the old days? Theme shops had 35 themes for sale, and they all looked different because they were all totally different themes. Russell Aaron: I remember there was a day on Envato where it was the same theme, it was just rebranded. So it was like theme name 1.0, and it was called Atlas. And then it’s the same theme but in orange, and now it’s 1.2, and it’s called Dungeon or something. And then we have 1.3 again. Same theme, same framework, but each version was named something different. It made that developer look like they had five different products instead of just one over and over. Now you look at something like a page builder, and it’s like, “We’ve got 500 different templates in one thing.” I can’t do that. I think that’s too much for me. Topher DeRosia: It’s like the days of the CSS Zen Garden. Russell Aaron: Right. Topher DeRosia: HTML is the same, CSS changes. Before I used WordPress, I built my own blog system. Russell Aaron: Oh, wow. Topher DeRosia: It never got super advanced, but I used it for 10 years. One of the things you can do in your HTML is register alternate stylesheets. It’s the same tag, it’s just an alternate word in there. And then in Firefox, at least, you can go under “view Page Style”, and they would all be listed there, and you can just choose different themes. I figured out the JavaScript, even though I didn’t know JavaScript. I figured out the JavaScript to make a little dropdown box in my sidebar so my visitors could say, “Oh, I want to change my theme here.” I never figured out how to do that in WordPress because everything was so tied to style.css. I didn’t know how to make a different one be the main one. But that’s something else I miss in WordPress is the ability to just so dramatically and dynamically change your design because your content is structured so well. Russell Aaron: You know, not only that, but I really liked the websites where there was a demo, and then it gave you a basic username. The username was demo, the password was demo. But then the one thing I never figured out was how every 24 hours the site would just reset. So somebody can go in there and they could do whatever they wanted to do. They could create their own pages. They could create their own blog posts. And for 24 hours, there was a page called Russell’s Awesome. But then after 24 hours, it would just reset. I always thought that was so cool, but I could never figure out how to do that. Topher DeRosia: Oh, yeah. And everybody was editing all at the same time, within that 24-hour period. Russell Aaron: I have since restructured my website. I use the block theme from WebDevStudios. I kind of feel like that’s where I got my education from. I was somebody who kind of dabbled around in WordPress, and then when I went to go work with them for three years, they had a set of standards that I couldn’t even fathom to begin with. But then as we built things and I saw how their machine works, how their business revolves, I was like, “You know, for me, this is the way that I like to do things, is the way that they like to do things.” And so my new website… I mean, not new website, but it’s my new theme, I actually had AI build it for me. I had Claude. I was using… It’s by ThemeIsle. Neve. I was using Neve, one of my favorite themes. Love them. So I was using that, and then my site was kind of all over the place. It was an “I’ll teach you how to do this”. That’s kind of the main focus of my site is I will jump on a call with you, and whatever questions you have, I’ll sit here for five hours with you if you want. I will teach you and until you get it. But then I also had this section about band names that were just… earlier when we were talking about the rise of Envato, you know, like I would have a section on my blog where you could create a new band name and then I had all these random blog posts. And so my website was kind of like this potluck, if you will, just like this random stuff. And I was like, you know, I want to be doing something else. I think my website needs to change. And I have those old blog posts still, but they’re hidden. So now with my new theme, I had AI look at my old site and say, this is what I think we should do. I picked out some colors and over like five days, I had it build me five different HTML pages, like completely different, you know? And then I started giving AI and I said like, “Okay, I want to look like this.” And then I was like, well, okay, I like this and I like this, but I also like this from this other site.” So I started feeding it information and like when the HTML came out, I had 12 different templates. I had my blog posts, I had my archive, but I had everything built in HTML. And the cool thing about the WDS block theme is that it serves everything as an HTML page. So I literally just took AI and said, “Take these HTML pages, bake them into how this theme does it,” and bam, my site came up. I had it done in maybe two days. Topher DeRosia: Wow. Russell Aaron: And then after that, I had it take all of those HTML pages and create me patterns. So now I can go in, and when I go into my full site editor, I can go to patterns, I have all my homepage patterns, my blog patterns, I sliced everything up, and they’re all WordPress native blocks. So I can literally go in and change the coloring on any page I want instead of having to edit the HTML or anything. And now that I have that, I feel this sense of freedom where I’m not worrying about an update coming tomorrow, if my update is gonna break or I don’t have to read a changelog that is not specific anymore. I can’t stress how much I love not having to read changelogs or the lack of changelogs. I mean, I’m fully happy with how things have come out. And over time, I’m gonna keep fine-tuning it, but I’m pretty much where I’m at right now. With all of this new technology that’s come out, I’ve really kind of found my love again for WordPress. I was kind of in a slump where I just wasn’t really doing anything. Now I take my son and we’ll drive down to Louisville, Kentucky. He rides BMX. So while he’s racing, I will literally have Claude Code open on my computer and I will log into the Claude app on my phone and I can keep sitting there having the same conversation. So this new thing that I’m building, I can still do it while I’m sitting there watching him race or while I’m doing something else. I was just like, this is fantastic. And then my wife will drive home and I’ll just sit there and I talk into my phone, I literally put the microphone on and I’ll be like, “You know, I don’t like that. And here’s my thoughts about this.” And you know, my phone dictates all of that and then I send it to my computer through the app and it just keeps spinning things up. Then by the time I get home, I have a new version that I can demo or I have a new version that I can test. I mean, I am just so fascinated by it. Topher DeRosia: That’s cool. Were we at WebDev at the same time? Russel Aaron: I don’t think so. Topher DeRosia: I was there just over three years ago. Russel Aaron: I was there 2015 through 2018. Topher DeRosia: Oh, yeah. I came much later. I was only there for like two months. Russell Aaron: Oh, wow. Sometimes that’s the way it goes. Topher DeRosia: Yeah. They were gonna get a big contract that hired a bunch of people and two months later didn’t get the contract and let us all go. Russell Aaron: As much as I hate that, that also taught me that the people that do great work or the people that show up every day and are putting in more than they’re getting out, those are usually the people that stay in companies like that. That really changed my work ethic. I used to be somebody who wanted to be not lazy, but I didn’t wanna be pressed for time or having to go, go, go and having to be on all the time. Now, I’m the opposite. Now, I’m like, now that I’ve done that, I kind of earn for that stretch for a little bit. I mean, you were just saying that how you’ve transitioned to where you are. I was watching a Barstool Sports interview with a guy who runs a pizza shop in… it’s either New Jersey or New York. The guy’s only open Wednesday, Thursday, Friday, Saturday. And he’s only open nine to six or something like that. And he built that business… well, it’s been in his family for like 60 years or something. He has one of the last original pizza ovens ever. But anyways, the point is, is that he lives at the pizza place, that’s where his entire life is, but he built the business around his life. I’m doing the same thing where if I wanna literally go jump on my bike right now and go for a two-mile ride, I’m gonna go do that. And I don’t have to feel like, hey, you’re not logged in and we’re not tracking your mouse. Like what’s happening? How come you’re not on Slack? You know what I mean? I’m not tied down to that. And I can’t stress that enough of like, that is where I wanna be. Topher DeRosia: Yeah. Yeah, it is a good life. We are at about the time to wrap it up. Okay. So I’m gonna do that. Where do you hang out online? Russel Aaron: Where do I hang out online? Topher DeRosia: Are you in any common WordPress Slacks? Russel Aaron: I’m on the main WordPress Slack sometimes. I tend to watch more than I do involve anymore. A long time ago, I used to be very vocal and I used to be not afraid to walk in to a room guns blazing. With the big cultural shift that happened in WordPress, I tend to just sit back now and be more self-reserved. So I post on my website, russellenvy.com. I’m on LinkedIn. I’ve been utilizing Reddit a lot too. I think for me, Reddit is a place where I kind of disagree with the fact that you can hide behind a pseudonym, but I do like the brutal honesty that people will have because they are hiding behind something and they will say, dude, this flat out sucks. Or they’ll be like, Hey, this is great, but it would be cool if, or somebody can be like, “Hey, that already exists. You’re not doing anything new.” I do like that. Because it kind of not puts me in my place, but it shows me either how connected or disconnected I am to what I think I’m doing. And so Reddit is a very great place. I mean, everything is russellenvy.com except for Twitter or X, whatever you want to call it. Topher DeRosia: All right, cool. Russel Aaron: Where do you hang out at? Topher DeRosia: I am in probably 40 slacks, but the vast majority of them, I don’t look at. I’m there so that someone can ping me. I’m in a couple of slacks in India. Okay. I’m in the WordPress Italian community Slack. Russel Aaron: That’s interesting. Topher DeRosia: Post status make, of course there’s a hero press Slack. I have my own company Slack, my local meetup has a Slack. There’s just a lot of them. I wouldn’t say I’m super active on any of them. I just occasionally interact with somebody. I use my own company Slack to invite my clients in when we talk there. Russel Aaron: Right. Do you find yourself reading things more than, you know… from the outsider looking in, I post a lot and it looks like I post a lot… I mean, especially on LinkedIn, but I’m always consuming more than I’m posting. Do you find yourself doing that? Like where you’re… maybe not keeping up with the trades anymore, but like, you know… I used to read maybe 1,500 blog posts a week and then… what was that service where you could like save…? I used to have a service where you could save articles and then that way, late at night, I would just read, you know, maybe 10 or 15 of them a night. But now I look at things like Reddit where I see… I just look at somebody who’s going on there and asking for help. Again, it’s a standard WordPress person that, hey, I’m new to this, I don’t know how, and I’m looking at it and I’m just like, how can we make that better? That’s kind of where I’m at these days. Topher DeRosia: I don’t read a whole lot in Slack. It really is for my convenience. I’m pretty active with my RSS reader. I follow a lot of stuff. Russell Aaron: Oh, wow. Topher DeRosia: Because I don’t wanna go chase it all down all over the internet. So, you know, there’s that. I’m on LinkedIn a fair amount, Facebook a little bit. I’m on Mastodon and Blue Sky mostly just to post stuff. It’s funny, I have more followers… No, let me say it this way. Mastodon, I have the fewest followers, but the most engagement from those followers. Russell Aaron: Isn’t that interesting? Topher DeRosia: Yeah, I’ll post something and I’ll get some favorites or reposts or whatever. Blue Sky, I get almost nothing at all, despite the fact that I have like a thousand followers there. Russell Aaron: But Blue Sky is a community that is fast-moving. I almost compare it to anything Meta has, which is you can post today right now and in three minutes you’re 785 posts down. That’s what I really love about Reddit is that I posted something about this AI team that I’m building that I give away for free on GitHub, and so for like five days, I was the number two post on that subreddit. And the volume that I saw from that. I mean, Reddit really loves human writing. If you go in there, you post something that somewhat seemingly might suggest that you had AI do anything with it, they will just downvote it. But if you write original and you write from the heart and stuff, like your stuff skyrockets there. I’ve learned a lot from Reddit because of that. Topher DeRosia: That’s really cool. Russell Aaron: It’s interesting. Topher DeRosia: Yeah. All right, well, thanks for chatting with me. Russell Aaron: Thank you for the time. Topher DeRosia: And now you can’t be on anybody else’s podcast. Russell Aaron: I’m actually starting my own, sir. Topher DeRosia: Are you? All right. Russell Aaron: I have, like you said, the reason why we started this is because you saw something from me that says, “I’m tired of the indie circuit,” if you will. I put out a LinkedIn post, I don’t know, maybe a month ago at this point and I asked people if they wanted to be on a show. So I have WP Roundtable. I got that from Kyle Mahler, a person who I love in WordPress more than I can express. One of the best people on the planet, I feel like. I was thinking about starting that up again, because we don’t have WP Watercooler anymore. We don’t have anything like that. That’s kind of where I got my start from. But again, I also identify that that’s kind of the problem is that every Monday or Friday I was on a show and I was one of the people that you would see constantly. And so I was sitting there thinking and I was like, what doesn’t the space have? What kind of show do I wanna watch? Because I don’t watch shows when they come out, do you? Topher DeRosia: No. Russell Aaron: I always watch them maybe four weeks down the road at like 2:30 in the morning when I have nothing going on. And by that point, the information is almost stale. I mean, the way that anything works these days. And there’s a few that I might watch maybe within 48 hours of coming out, but at this point, there is something… a new idea that myself and… the guy’s actually an automatician. And so it’s actually kind of interesting because we don’t wanna say anything that would put him in a position to where he’s saying something bad about the company he works for, but I’m also the person where I get to say something to the person who works at Automattic to maybe incite some change. So we are working on something like that, but it’s not going to be an interview show. It is not going to be something where you tune it out or you put it on a 2.5 playback speed just to get through it. You know what I mean? And that’s really what the emphasis of my post was about is that so many of the interviews go that way. Topher DeRosia: Yeah. Are you familiar with wppodcasts.com? Russell Aaron: Yes. Topher DeRosia: Okay, good. So when you get it started up, submit it there. Russell Aaron: That’s a place. I’m very fascinated by Gary Vaynerchuk. Are you familiar with Gary V? Topher DeRosia: No. Russell Aaron: I watch something Gary V every day. That guy makes me feel like I’m lazy every single day, but he is also one of the people that says like, “Hey, you’re 40, you’re still just a baby.” A lot of people feel like I should be two kids, a house, marriage, this, that, and because I’m not, I’m behind the ball. And he’s one person that’s like, “Listen, you’re still a kid.” And he’s like, “You’re 40, I’m 40, and you have 10 years until you’re 50.” And even then you’re still so young to where you can generate something again and from 50 to 60, you can now do. That kind of mentality really moved me around. Why I bring that up is, I’m trying not to post on the same places that everybody else is. I wanna find that new venture. Substack is a great one. And they also have a way to release podcast episodes through them. So they can actually be your entire engine. So like you don’t have to host them on different places and stuff like that. So I’m looking for different plays like that. Topher DeRosia: All right, cool. Well, I look forward to hearing about it when it comes out. I’m sure you’ll post on LinkedIn. Russell Aaron: Yes, yeah. Topher DeRosia: All right. All right then, well, I will maybe find you on Slack or Reddit or someplace. Russell Aaron: Slack, Reddit, LinkedIn. Either way, please keep in touch. First of all, it’s great to see somebody familiar in the space. It’s great. I mean, just talking about the old days, I could sit here and do it forever. Topher DeRosia: All right, I’ll see ya. Russell Aaron: Have a good one. Topher DeRosia: All right, so that was the end of the podcast. If you could send me a headshot. And yep, that’s the one. Cool. And any links you want in the liner notes. Russell Aaron: Cool. Topher DeRosia: And two or three sentences about you and what you do and whatnot. Russell Aaron: Cool. I noticed that you… are you trying to revive Hallway Chats? Or is it something that when you just find something interesting, you’re like, hey, I’ll go do that. Topher DeRosia: That’s it right there. Russell Aaron: Okay. Sure, sure. Topher DeRosia: There was a time when it was a weekly podcast and now it’s a whenever I feel like it podcast. Russell Aaron: I love it. I think that’s the biggest reason why I’m trying to do something different is I really dislike watching a podcast. The first thing they do is they come on and they go, “Hey, welcome to WP whatever. Hey, sorry we didn’t post this week. I was bit…” If you are gonna say you’re gonna post every Wednesday at one, that’s on you. But I do not like when things start off with an apology. Like just get to it. Because I’m not watching it Wednesday at one. I mean, unless you’re Joe Rogan, or unless you are somebody who has a huge following that people will watch you live because it’s important. Otherwise, it’s just consumable stuff, you know? Topher DeRosia: Yeah. For years, I posted it Heropress weekly on Wednesday without fail. I would ignore my family to go get it done. Then I was talking to Morton Rand Hendrickson. You know him? Russell Aaron: Uh-huh. Topher DeRosia: Yeah, he’s a huge fan of Heropress. And I said to him, “Do you read every week?” He’s like, “Oh no, not at all.” He’s like, “Oh, I thought you really liked it.” And he said, “Oh, I love it. But I don’t have time to read every week.” Every few months I’ll get depressed about the WordPress community and I’ll go read 10 essays. And then one time I was at WordCamp Ann Arbor, probably the same one you were at and Josepha came to me and said that… she was kind of a sounding board for employees that come to her and said, “Listen, I’ve been working support all day and people suck and I’m depressed and I hate life.” And she would just listen for a while and then at the end they would say, “Okay, I’m gonna go read a bunch of Heropress and I’ll feel better.” And it really changed my perspective of what I was making. I wasn’t making a weekly publication. I was making an archive, a collection to be used as a tool, a library. Russell Aaron: I’m gonna say this poorly, but it’s almost like you are creating a support help hotline where it’s like, if you’re on the verge of blowing up your website, please call this number. We’ll talk you down from it. It’s almost like you’re building that. Topher DeRosia: That’s funny. Russell Aaron: That’s interesting. And then now you’re just selective about it or you’re so far- Topher DeRosia: I’m less aggressive about finding essayists and less insistent that they get it to me by a certain time. Like I would find somebody and say, listen, I need it by Sunday on this date. And they were like, “Okay.” And that worked for a while. Russell Aaron: Oh, before, before. Okay. Topher DeRosia: Yeah. But now I’ll find somebody… No, I don’t go looking as often. Russell Aaron: You’ll maybe find something that somebody wrote and you’ll be like, “Hey, are you interested in doing this?” Topher DeRosia: Yes. And I don’t find people as often. I used to find my people on Twitter and I’m not on there anymore. Russell Aaron: Like by personal choice? Topher DeRosia: Yeah. Russell Aaron: Okay. Topher DeRosia: I just left Twitter. Russell Aaron: Oh, wow. You feel like your life improved? Topher DeRosia: Yes and no. Russell Aaron: Okay. Topher DeRosia: I feel the loss of what Twitter was. And it’s not there anymore. It’s just gone. Russell Aaron: Especially around WordCamp and stuff like that. That used to have to be the place that you’d be on, you know? Topher DeRosia: The Twitter I loved doesn’t exist anymore. And so, yeah, I feel that loss. Russell Aaron: I need a t-shirt that says that. Topher DeRosia: Yeah. Wow. I’m in the process of making a printable store. Printable? Printful. Printful store. Russell Aaron: Cool. Topher DeRosia: With Woo, to make a video with. I need to make a bunch of products. Maybe I’ll make one of those. Russell Aaron: It’s interesting. Wow. You just flat-out left X. Do you feel like with Heropress, it was… and again, this is why I made that post, is that people almost see it like they can make the rounds. And it’s like, well, I haven’t gone there yet. And so they’re gonna submit something to you because they’re gonna get some press out of it. And it’s not so much what’s best for your brand or it’s not best for your website. They just see it as, well, I’m gonna get some exposure there. Do you feel like it used to be that? Topher DeRosia: No. I’ve gotten maybe two or three submissions ever like that. And a couple of them, I was able to say, “No, that’s not what we’re about. It’s this other thing, what Heropress is actually about.” And they’re like, “Oh, well, okay, that’d be great.” And they do that. And maybe one or two people have said, “I built this great company and everyone should come use my company.” Like, no, not so much. Russell Aaron: Interesting. Topher DeRosia: And that’s the end of it. Russell Aaron: I remember back in, I wanna say like 2013, people used to call each other out and be like, why are you giving the same speech at WordCamp Miami, WordCamp Minneapolis, WordCamp San Diego. And that’s kind of where I was at with that same LinkedIn post. It’s like, I really, really enjoy watching Matt Cromwell’s show, but the guy that he just had on also was on Jonathan Denwood and was also on this one. It was also on, I was like, I’ve already seen this. Maybe I get three more percent information that wasn’t in that last, or because Matt knows a little bit more about personal stuff in WordPress or building a business, he might have some more insight there, but it’s like, I’ve already heard this and I’m kind of already over it. And that’s kind of where I was at is you don’t have to just say, I’m gonna do this one and that’s it. But it’s almost like, you’re making yourself not… what’s the word. Not credible because you’re going around and saying the same thing and it’s just, you’re not doing anything different than a blog post could have done. Topher DeRosia: You know what I mean? I don’t feel too bad about repeating WordCamp talks because, especially at small camps, because a lot of people are just gonna go to their local camp and never go to another one. And unless they cruise.tv, they’re not gonna see it. I struggle a little bit with podcasts because I’ve been asked a lot over the last 10 years to come on a podcast and talk about the story of WordPress. And it’s the same story every time, you know? And so, I’ll try to mix it up a little bit, give different information that I’ve never given before, that sort of thing. But it is something I think about and struggle with a little bit. Russell Aaron: What do you struggle with about it? Topher DeRosia: I don’t wanna just say the same thing over and over again. You know, I don’t want people to go, oh, Topher’s on another podcast episode. Oh, I’ve heard this story. I don’t need to be on this episode. Fortunately, it’s been around long enough that I can give a brief synopsis of the beginning and talk about stuff that’s happened in the last couple of years. Russell Aaron: Right. Topher DeRosia: Which is gonna be really different from the podcast episode I was on in 2020. Russell Aaron: You know? Right. Topher DeRosia: It’s an interesting dilemma when you have one story to tell and everybody wants you to tell it. How do you deal with that? Russell Aaron: Well, I’ve noticed that too. It is like, you know, I’ll watch [Insert Famous Name Here], and they have a podcast, and they’re interviewing, again, [Insert Famous Name Here], and that person was also just on That Famous Name and That Famous Name. I actually saw somebody, it’s like almost a year ago, and they were just like, “Do you want me just to say this so your show has this speech in it or are you genuinely asking me?” Because, you know, like you want this story so you can post it on your social media. But I’ve already given that story 15 different times because they wanted it for their own, you know? And it’s almost going that way where I kind of respect it in a way because you don’t want to post other people’s content. But I also feel like I’m tired of saying the same shit over and over again. It’s interesting, man. Topher DeRosia: Yeah, that’s a dilemma. Russell Aaron: So you’re just like kicking back and… are you building something for you that you think is gonna scale or are you trying to get away from WordPress? That’s kind of where I’m at right now. Topher DeRosia: Yes and no. I have always wanted to… I’ve always been better with people than code. I’m a life coach. Russell Aaron: Yeah. I did not know that about you. Topher DeRosia: I love talking to the client more than coding. I love helping people learn things. And so those skills could be anywhere in WordPress, but also could be anywhere outside of WordPress. So I’m looking for those jobs and they are not out there. Russell Aaron: Right. Topher DeRosia: So here we are. Russell Aaron: I’m to the point now where my son, he’s eight, but he races BMX, like actual bikes and stuff. And so there’s a college here in Indianapolis and it’s one of the best cycling schools in the country. And there’s like five Olympians that practice every Tuesday and Thursday and they’re right in our back door. These are people that have a great social following, but they don’t post very well. They have a brand name, but they don’t have a website. So I’m noticing that every new space that I go into, it’s kind of like I get to jump back into WordPress again, where it’s like, hey, I just built a website for this BMX track in Louisville, Kentucky. It’s one of the best tracks in the country by everybody that has ever raced in a sport, they all vote that it’s one of the best, but they don’t have a website period. I just went through this where they have a guy, he’s their treasurer and he’s like, “Well, I’m an AI software guy.” And I’m like, “Well, how come you don’t have a website?” And he’s like, “Well…” And I’m like, “Listen, I submitted a new version of a we… literally, I uploaded it to my Russell website or to my Russell Envy site and I just put it in a sub-folder and I was like, “Your website could look like this today.” I was like, “For free. I don’t want anything from you. No free anything.” I was like, “I want to donate this to you because I want to grow the sport.” And the guy’s like, “I wanted to build it and React.” And I’m like, “Well, why didn’t you?” And the guy’s like, “Uh.” And I’m like, “I have free hosting for life from WPEngine.” And I was like, “I won’t charge you guys ever. I will host a site. I have free with AppPresser. I’ll build you guys an app where you guys can send push notifications.” And the guy’s like, “Well, I want to have a lot of control and say over it.” And I was just like, “All right, you know what?” And then I built my own. Now I own a domain all about their BMX track and now they’re calling me going, “We should have went with you.” I’m to the point now where I’m nice. And then it’s just like, “Dude, I’m 10,000 miles over you and I’m going to go this way.” Liquid Web did that to me. Liquid Web brought me in and they were like, “We’re going to…” I was supposed to be the OG stellar WP. They brought me in, I was hiring all my friends and I was bringing in people and we were building something. And then they called me and they were like, “Well, you can either be a level two support person or you could just not work here.” And I was like, “Well, I don’t work here anymore.” And they were like, “Well, wait, hang on.” And I literally hit “click” and I have never logged on since. Topher DeRosia: That’s funny. Russell Aaron: I’m in that same boat where, you know, I don’t have to work for you. You know what I mean? Like, fuck, I’m 40. I should be doing something on my own anyway. I kind of wish I had… what was WP 101? Sean did that for all those years. I wish I would have done that. Or every week, I should have had some YouTube about talking about something and maybe I could have monetized that, but I’m not behind the ball. I let the ball slip is what I feel like. Topher DeRosia: It’s not too late to start. I picked that up when Sean, quit and I’ve got a YouTube channel with a bunch of stuff on it. I published one today. Russell Aaron: Oh wow. It’s just interesting things that you think about, or is it like educational, like tutorials? Topher DeRosia: It’s educational tutorials, but stuff that I find interesting. Like today I made a desktop wallpaper for WordCamp Europe. Russell Aaron: Nice. Topher DeRosia: And I did it by going to their webpage in my browser and using the console to hack the HTML and CSS until it looked like a screen, a wallpaper. Russell Aaron: That’s fucking cool. Topher DeRosia: So I published it right before I’d started talking to you, like minutes before that. And it has three views. Russell Aaron: Woohoo. Topher DeRosia: But a couple of weeks ago I did one called fun and games in the terminal. And it’s how to play Tetris in the terminal and how to make a choo-choo train go across your screen when you type LS wrong. And it has 784 views right now. Russell Aaron: That’s awesome. Topher DeRosia: I did one on how to brighten a photo. I did a series. I’m working on a series called Topher learns how, or I talk to people who know how to do things that I really should know how to do, but don’t. I talked to Scott Kingsley Clark about pods, which has been around forever, but I’ve never used. I talked to Donata about Termageddon, because I know it’s important, but I have stayed away because I don’t understand and it’s scary. Russell Aaron: Termageddon. I’ve never heard that. Topher DeRosia: Oh. You know the little cookie consent things, privacy policies and whatnot? Russell Aaron: Yeah. Topher DeRosia: So when you sign up with term again, you pay a surprisingly low monthly fee and they have a human get on the phone with you and talk through your requirements of where you live, your legal stuff. Like, are you in Europe? Are you in California? Where are you? Where are your customers, your viewers? Then you drop in a short code for your privacy code and for the cookies and they keep them up to date based on how the laws change. So you don’t have to pay attention to, Oh, did California make some crazy new law about cookies? What do I need to do to update my site? It’s really, really great. So I did an interview with her. Russell Aaron: $12 a month or $119 a year. Topher DeRosia: Yeah. Russell Aaron: What is the point of having a privacy policy if you don’t pay extra for limiting your liability? Wow. That’s amazing. Topher DeRosia: It is. Russell Aaron: That’s someone just thinking outside the box. Topher DeRosia: Yeah. I have a couple of videos where I was given an account at a hosting company that I’ve never used and videoed logging in for the first time and getting to a website. Russell Aaron: Oh, wow. Just from first login to setting everything up to now you have something production. Wow. Topher DeRosia: Yeah. Specifically not reading the docs. Russell Aaron: Oh, just trying to brute force your way through it. Topher DeRosia: Yeah. Russell Aaron: That’s smart, dude. Topher DeRosia: It’s partly about… well, they may have wonderful docs. It may be super easy to do if you read all the docs. I don’t want to read the docs. Russell Aaron: Me neither. Topher DeRosia: Clickety clickety click, I have a website. So I did GreenGeeks. I did honesthosting.io. I did X cloud. So that’s the kind of stuff I’m doing. Russell Aaron: That’s interesting. That is something that, that Gary V talks about a lot is that it used to have to be where you are this WordPress brand and you do just this and all your videos could only be about that. Anytime you stepped outside the box, people were like, “Why am I watching this?” And today now we’re to finally to where my website would probably actually thrive is it’s so random. It’s just something out of my head and one thing can skyrocket and it’s like hitting the jackpot, you know? That’s interesting. Topher DeRosia: Another thing I did is I made a site called topher.how and because I realized I had never really made stuff in my own channel. I’ve been blogging for decades, making videos, WinningWP. I have over a hundred videos on WinningWP. Russell Aaron: WinningWP? Topher DeRosia: Yeah. Russell Aaron: Did you start that when Charlie Sheen started doing Winning? Topher DeRosia: No, no, no, no. But I was thinking, boy, I’d love to have all this stuff on my own website, but I don’t want to go find it all and copy paste posts. And then I realized nearly every place I’ve ever made content has RSS for their authors. Russell Aaron: Yeah. Topher DeRosia: And so I found the sites, found my author RSS feed and started piping them into WP all import. And now topher.how has all my content from the last 15 years on a dozen different sites, doesn’t more than a dozen different sites, all my videos, all my posts, everything on wordpress.tv, all that stuff. So it’s kind of a portfolio. Yeah, so you can go to topher.how and see all my stuff. Russell Aaron: That was actually one thing that I was really proud of was that my entire WordPress journey is documented on somebody else’s project. So, like you go to WPwatercooler and my resume, what is great about it is that it is not me who can edit those videos, it is not me who can master them. Those words are there. Those words are me. You want to know my qualifications in WordPress, there’s all my shit. For me, I was like, “That’s actually pretty sick. You know what I mean?” Topher DeRosia: Yeah. Russell Aaron: Wow. Topher.how. Oh, dude, do you know who Jeffrey Zinn is? Topher DeRosia: No. Russell Aaron: Oh God. Him and Brandon Dove they have Pixel Jar. Have you ever heard of Pixel Jar? Topher DeRosia: Maybe. Russell Aaron: They’re big West coasters. I’ll tell you that much. He just wrote me, “He literally just said, dude, how do you find the time to write so much on LinkedIn? I enjoy all your stuff, but mostly I’m blown away by the volume.” Topher DeRosia: Nice. Russell Aaron: I’m going to write him back and just tell him the truth. But you know, it’s all thought man. Interesting. Topher, I’ve had a lot of fun. Am I taking up your time? Topher DeRosia: I should get back to work. Russell Aaron: All right, sir. Have a good one. Topher DeRosia: All right. I’ll see ya. Russell Aaron: Bye. Topher DeRosia: Bye.

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Potencia Pro 331: Actualidad desde la WordCamp Europe

Play Episode Listen Later Jun 4, 2026

Estoy aquí solito, ya que María no está en España y me he venido a Cracovia, donde estoy disfrutando de la World Cup en Europa. Como no puedo resistir la oportunidad de practicar mi inglés, me metí en la parte de registro y estoy descubriendo que mi inglés no es tan bueno como pensaba. Estoy pasando un rato genial aquí, conociendo a gente maravillosa con la que hablo online sobre WordPress. Me gustaría hacer pequeñas entrevistas y contar sus impresiones sobre cómo está todo, cómo funciona y demás. Esas cosillas que se hacen cuando vienes a eventos de este tipo. No voy a poner música de entrada ni salida en estos capítulos, para que no sea pesado. Continuaremos informando desde Cracovia, así que síguenos por aquí. 🤖 El contenido de este post ha sido generado automáticamente con inteligencia artificial a partir de la transcripción del audio. Puede contener errores o imprecisiones. ¿Te ha gustado el episodio? Si quieres que sigamos experimentando con bots, protocolos y empanadillas polacas, no olvides suscribirte y dejarnos tu valoración. ¡Nos escuchamos en el próximo capítulo! Métodos de contacto Enviadnos vuestras preguntas al grupo de Telegram. Apuntaos al canal de Youtube del podcast https://www.youtube.com/potenciapro Si nos queréis decir algo directamente lo podéis hacer a @potenciapro , @materron, @mpc, o en el grupo de Telegram Y si eres muy muy muy fan del podcast Echa un vistazo a cómo nos puedes ayudar en https://potencia.pro/se-prosperoso/

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Potencia Pro 330: Materron se dirige a la WorldCamp Europe

Play Episode Listen Later Jun 3, 2026 5:23

Materron comienza el episodio transmitiendo su entusiasmo por el viaje que se avecina y la oportunidad de practicar inglés y conocer a nuevas personas. También menciona su interés en probar su nuevo bot, vozcaster.com, y ver cómo funciona en vivo en el evento de WordPress, la maravillosa WordCamp Europe 2026. El bot en cuestión se conecta con un plugin de WordPress que hace de intermediario con PowerPress y que permite grabar audios y automáticamente transcribirlos, además de agregar títulos y música de entrada y salida. Hay una versión gratuita disponible sin inteligencia artificial, perfecta para cualquier persona que desee grabar sus propios episodios. Además de hablar sobre su bot, Materron también menciona su intención de hacer un experimento con el plugin en este capítulo y ver cómo funciona en la práctica real. La WorldCamp Europe es una oportunidad única para él de probar su creación y conectarse con otros aficionados al podcasting. En conclusión, este episodio es un capítulo divertido y emocionante que muestra la pasión de Materron por el podcasting y su deseo de probar nuevas cosas (tecnológicas…). 🤖 El contenido de este post ha sido generado automáticamente con inteligencia artificial a partir de la transcripción del audio. Puede contener errores o imprecisiones. ¿Te ha gustado el episodio? Si quieres que sigamos experimentando con bots, protocolos y empanadillas polacas, no olvides suscribirte y dejarnos tu valoración. ¡Nos escuchamos en el próximo capítulo! Métodos de contacto Enviadnos vuestras preguntas al grupo de Telegram. Apuntaos al canal de Youtube del podcast https://www.youtube.com/potenciapro Si nos queréis decir algo directamente lo podéis hacer a @potenciapro , @materron, @mpc, o en el grupo de Telegram Y si eres muy muy muy fan del podcast Echa un vistazo a cómo nos puedes ayudar en https://potencia.pro/se-prosperoso/

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467 – Exploring Goose Commerce, a new Elementor based AI eCommerce solution

Ola GO - Jestem Interaktywna

Play Episode Listen Later May 7, 2026 47:41

Nathan Wrigley interviews Giles Beckley, creator of WP Goose (Goose Commerce), a new WordPress e-commerce plugin designed natively for Elementor with a unique desktop app and built-in AI functionality. Giles explains the platform's benefits: custom database structure (not custom post types), streamlined management via the desktop app, security features, and granular styling through Elementor widgets. The episode covers feature highlights, flexibility, and current early-access pricing. There's an invite for early adopters to give feedback and an announcement of plans for a full launch at WordCamp Europe, positioning Goose Commerce as a modern WooCommerce alternative for Elementor users.

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Olag.pl #222 - Dlaczego WordCamp Europe 2026 w Krakowie to wydarzenie, którego nie możesz przegapić (i dlaczego jestem z niego tak dumna)

Play Episode Listen Later Apr 27, 2026 42:48

W tym odcinku zapraszam Cię na wyjątkową rozmowę z zespołem organizującym WordCamp Europe 2026 w Krakowie: największe wydarzenie WordPressowe w Europie, które w tym roku odbędzie się w Polsce.Moimi gośćmi są: Sebastian Miśniakiewicz (Local Team Lead), Katarzyna Krówka (Local Team), Katarzyna Janoska (Communications, Marketing & PR Team), Magdalena Magdziarz (Communications, Marketing & PR Team) oraz Andrzej Piotrowski (Community Team). Rozmawiamy o tym, czym tak naprawdę jest WordCamp Europe, dla kogo jest to wydarzenie i dlaczego nie trzeba być programistą, żeby wynieść z niego ogromną wartość.Poruszamy kulisy organizacji konferencji na kilka tysięcy osób, historię tego, jak Kraków został wybrany gospodarzem oraz wyzwania, które stoją przed zespołem. Nie zabrakło też konkretów o tym, co czeka uczestników: od prelekcji i networkingu, przez Contributor Day (czyli dzień, w którym możesz realnie współtworzyć WordPressa), aż po wydarzenia towarzyszące i atmosferę, która wyróżnia tę społeczność.Dużo miejsca poświęcamy edukacji i przyszłości WordPressa i opowiadamy o inicjatywach takich jak WordPress Campus Connect, WordPress Credits oraz Akademia WordPressa dla początkujących, które pokazują, jak nowe pokolenia wchodzą do świata tworzenia stron i biznesu online.Rozmawiamy też o tym, co realnie można zyskać, biorąc udział w takim wydarzeniu: od inspiracji, przez kontakty biznesowe, aż po momenty, które potrafią zmienić kierunek kariery.Jeśli działasz online, masz stronę na WordPressie albo dopiero chcesz zacząć to ten odcinek pokaże Ci, dlaczego WordCamp Europe 2026 może być jednym z najważniejszych wydarzeń w Twoim roku.

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Gutenberg Changelog #130 – WordPress 7.0, Gutenberg 22.9 and 23.0, WordCamp Europe, Block Themes and More

Play Episode Listen Later Apr 26, 2026

In this 130th episode of the Gutenberg Changelog podcast, Birgit Pauli-Haack is joined by Tammie Lister to discuss the latest developments in WordPress, Gutenberg, and the broader ecosystem. The conversation opens with Tammie sharing insights from her new role at Convesio, where she works on product collaboration within hosting and payments. The episode highlights Tammie's…

themes wordpress gutenberg changelog wordcamp europe birgit pauli haack

Potencia Pro 320: El Fin del Clic. Sobrevivir al Declive de las Búsquedas

Play Episode Listen Later Feb 13, 2026 15:45

De nuevo volvemos a la carga hablando de cómo afectan los bots de IA a las búsquedas y el posicionamiento y de paso tratamos alguna que otra herramienta para crear sitios webs con IA y ya de paso os recordamos que sería estupendo que os apuntaseis al canal de Youtube del podcast https://www.youtube.com/potenciapro para llegar a los 500 suscriptores, la semana pasada os apuntasteis 8, de modo que el camino a los 500 se ha acortado bastante. ¡MUCHAS GRACIAS! Tema del día En un ecosistema digital donde la inmediatez lo es todo, asistimos a una paradoja fundamental: el silencio de la barra de búsqueda. Este fenómeno no es un accidente, sino la consecuencia de una crisis silenciosa alimentada por nuestros propios datos. Como hablamos en el capítulo del podcast, el auge de la era del «Cero Clic» y la inteligencia artificial generativa está reconfigurando la relación entre el usuario y la información, llevando a casos extremos de canibalismo entre bots que luchan por un tráfico cada vez más retenido en las plataformas. Frente a este panorama, la conclusión es ineludible: para las marcas y los creadores de contenido, la única vía posible es adaptarse o desaparecer. Mariano nos hace un resumen navegando entre estos puntos: El Silencio de la Barra de Búsqueda Contexto: Los Datos de una Crisis Silenciosa Análisis: El Auge del «Cero Clic» y la IA Ejemplos: El Canibalismo de los Bots Conclusión: Adaptarse o Desaparecer Actualidad Hablamos entre otras cosas de la celebración de la WordCamp Europe que se celebrará en Cracovia este verano, de que estoy deseando ir para allá y de las distintas llamadas que se están realizando desde la organización. Si aún no has comprado tu entrada, ya estás tardando: https://europe.wordcamp.org/2026/tickets/ Plugin del día (más que plugin es una herramienta) Creador de sitios web con IA -> https://nexterwp.com ¿No eres suscriptor? pues estás tardando, porque por sólo 1,6€ al mes (el 14 de febrero subiremos el precio del plan anual de 20€ a 30€) tendrás acceso a todas las descargas de la intranet y lo más importante, nuestro amor. Soñaremos contigo todas las noches. Métodos de contacto Enviadnos vuestras preguntas al grupo de Telegram. Apuntaos al canal de Youtube del podcast https://www.youtube.com/potenciapro Si nos queréis decir algo directamente lo podéis hacer a @potenciapro , @materron, @mpc, o en el grupo de Telegram Y si eres muy muy muy fan del podcast Echa un vistazo a cómo nos puedes ayudar en https://potencia.pro/se-prosperoso/

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Lucas Radke über das WordCamp Europe 2026

PressWerk

Play Episode Listen Later Jan 29, 2026 14:24 Transcription Available

Lucas Radke über das WordCamp Europe 2026

radke wordcamp europe

241. Eventos y WordPress

Negocios & WordPress

Play Episode Listen Later Dec 2, 2025 59:28

✏️ Suscribirse https://youtu.be/7EiwkclIKeM WordPress, automatización, no-code, inteligencia artificial, eventos y comunidad. En este episodio ponemos todo eso sobre la mesa desde un enfoque muy concreto: qué nos está funcionando de verdad en el trabajo diario con clientes y qué no. Sin promesas, sin teorías bonitas y sin vender herramientas por venderlas. Solo experiencias reales, dudas abiertas y aprendizajes acumulados después de años trabajando con proyectos digitales. Eventos WordPress y no-code: qué aportan y qué no Empezamos comentando varios eventos recientes relacionados con WordPress y no-code. Por un lado, eventos locales y de formato pequeño; por otro, la referencia constante a WordCamp y al ecosistema WordPress en general. La conclusión parcial es clara: los eventos aportan contexto, personas y perspectiva, pero no siempre aportan profundidad técnica. En el evento de no-code en Bilbao, por ejemplo, el enfoque era claramente de negocio. Casos reales de gente que ha creado productos y está facturando con herramientas no-code. Eso es interesante y valioso, pero si vienes buscando detalle técnico o “cómo se hace”, puede quedarse corto. Aun así, refuerza una idea clave que repetimos mucho: La herramienta importa menos que el problema que estás resolviendo. En el caso del WordPress Day de Sevilla, el formato pequeño juega a favor. Menos complejidad organizativa, más fácil de repetir, más sostenible para la comunidad. No es una WordCamp, pero cumple su función: networking, conversación, aprendizaje y contacto humano. Y eso, en este sector, sigue siendo relevante. También aparece de fondo WordCamp Europe, no tanto por las charlas en sí, sino por todo lo que ocurre alrededor: encuentros paralelos, conversaciones informales y relaciones que no nacen en un Zoom. Clave del bloque: ir a eventos con expectativas realistas y medir su valor por lo que te llevas después, no por el cartel. Profesionalizar servicios digitales más allá del código Uno de los ejes fuertes del episodio es la profesionalización del servicio. No desde el punto de vista técnico, sino desde todo lo que rodea al trabajo con clientes. Aquí insistimos en algo importante: ser profesional no es solo ejecutar bien, es comunicar bien, documentar bien y reducir fricciones. Comunicación con clientes: emails con contexto Un ejemplo muy concreto es la forma de escribir emails a clientes. No basta con decir “esto ya está hecho”. Estamos intentando: Explicar qué se ha hecho Por qué se ha hecho así Qué implicaciones tiene Cuál es el siguiente paso Qué necesitamos del cliente (de forma explícita) Esto lleva más tiempo, sí. Pero ahorra malentendidos, bloqueos y conversaciones circulares. Es tiempo invertido en orden mental y en confianza. Registro de proyecto compartido Otro paso es crear un registro de proyecto accesible para el cliente, usando herramientas como Notion. Antes estas notas estaban solo en Obsidian, como documentación interna. Ahora el cliente puede consultar qué se decidió, cuándo y por qué. No es para todos los proyectos, pero en trabajos recurrentes o de largo plazo reduce mucho la dependencia del correo y de la memoria. Procesos y herramientas consistentes También hablamos de la importancia de repetir procesos y herramientas: Usar siempre el mismo sistema de backups Tener claro cómo hacer staging No aceptar cualquier plugin o stack heredado sin criterio No es dogmatismo. Es control. Cada excepción añade fricción, riesgo y tiempo perdido. Automatización con WordPress y Make: cuando “no se puede” sí se puede Entramos en un caso real de automatización que conecta WordPress, Make y Discord. El punto de partida era una creencia extendida: ciertas publicaciones en Discord no se pueden automatizar. Probando con calma, se demuestra que sí. Se construye un flujo donde: WordPress actúa como origen Se filtra por categorías Make orquesta el proceso Se llama directamente a la API de Discord Cada podcast publica en su canal correspondiente El valor no está en lo complejo del sistema, sino en cuestionar la suposición inicial. Muchas tareas manuales siguen existiendo simplemente porque nadie ha probado si realmente hay alternativa. Este tipo de automatización no “vende” por lo técnica que es, sino por el tiempo y la fricción que elimina en el día a día del cliente. Y aquí aparece una pregunta importante: ¿cómo empaquetar este valor sin vender “automatización” como palabra vacía? Automatización, WordPress y posicionamiento del servicio A partir del caso anterior reflexionamos sobre cómo nos definimos profesionalmente. Automatización y WordPress son herramientas. El cliente no compra herramientas, compra resultados. Hablar solo de “automatización” atrae a gente que ya sabe que la necesita. Pero deja fuera a muchos clientes que tienen problemas operativos claros y no los llaman así. Sale la comparación clásica entre “páginas web” y “desarrollo web”. El lenguaje importa porque define el tipo de cliente que llega. Antes de afinar el mensaje, hay que tener claro el público. Y ese proceso no siempre está cerrado. Aquí no damos una respuesta definitiva, pero sí una dirección: menos foco en la herramienta, más foco en el problema y el impacto real. Inteligencia artificial en el trabajo diario: luces y sombras Probamos y comentamos varias herramientas de IA desde un uso real, no desde la demo. Manus AI Promete multi-agente, contexto infinito y creación de webs completas. Sobre el papel suena potente, pero al analizarlo con calma no vemos todavía una diferenciación clara frente a otras soluciones. No se descarta, pero tampoco genera adopción inmediata. Gemini y Google Workspace En borradores de email el resultado es irregular. A veces pierde matices importantes o responde a la instrucción en lugar de redactar el mensaje final. En cambio, las notas automáticas de Google Meet funcionan mejor para reuniones, aunque echamos en falta acceso claro a la transcripción completa. Krisp y transcripción de reuniones Krisp ofrece más control: audio, texto completo, acciones. Pero introduce fricción (avisos, activación manual). No hay una herramienta perfecta; la elección depende del contexto, del número de reuniones y del nivel de control que necesites. WordPress actual, novedades y lectura crítica del mercado Comentamos brevemente novedades recientes de WordPress: mejoras de rendimiento, accesibilidad, interfaz y APIs. Pasos en la buena dirección, pero sin revoluciones. También cuestionamos cifras de mercado que circulan sobre WordPress, Shopify y otras plataformas. Las comparaciones dependen mucho de la fuente y del contexto. Mezclar plataformas generalistas con ecommerce puro lleva a conclusiones poco fiables. La idea se repite: leer datos con criterio y sin titulares fáciles. Conclusión En este episodio cruzamos eventos, WordPress, automatización, procesos con clientes e inteligencia artificial con una idea común: trabajar mejor no va de sumar herramientas, sino de reducir fricción y tomar mejores decisiones. Quedan muchas preguntas abiertas —sobre posicionamiento, sobre IA, sobre cómo empaquetar servicios— y precisamente ahí está el valor de la conversación completa. Si has llegado hasta aquí, los matices, ejemplos y reflexiones finales se entienden mucho mejor escuchando el episodio entero y siguiendo el hilo tal y como lo construimos en audio. Preguntas frecuentes ¿Merece la pena ir a eventos WordPress pequeños? Sí, si buscas comunidad, networking y contexto. No siempre aportan profundidad técnica, pero sí relaciones y perspectiva. ¿La automatización con WordPress y Make es solo para proyectos grandes? No. Muchas automatizaciones simples eliminan tareas manuales diarias con mucho impacto, incluso en proyectos pequeños. ¿La IA ya sustituye procesos de trabajo reales? Todavía no. Ayuda en borradores, notas y análisis, pero sigue fallando en matices clave y requiere supervisión. ¿Cómo aportar más valor a clientes sin trabajar más horas? Mejorando comunicación, documentación y procesos. No es solo hacer más rápido, es reducir fricción y malentendidos.

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#177 – Charlotte Bax on Reducing Your Website's Carbon Footprint

Play Episode Listen Later Jul 16, 2025 38:10

In this episode, Nathan Wrigley talks with Charlotte Bax at WordCamp Europe about making websites more environmentally sustainable. Charlotte shares her journey into sustainable web design, offers practical advice on reducing a website's carbon footprint, like choosing green web hosting, optimising images, improving UX, applying caching, and managing visitor traffic, and introduces advanced concepts like grid-aware websites. The conversation also touches on WordPress's role in digital sustainability and recent efforts to revive its sustainability team. Charlotte offers resources and invites listeners to connect for further advice on building greener websites. If you've ever wondered how digital choices impact the planet, and what steps you can take today to help, this episode is for you.

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#177 – Charlotte Bax on Reducing Your Website's Carbon Footprint

Jukebox

Play Episode Listen Later Jul 16, 2025 38:10

reducing wordpress ux carbon footprint wordcamp europe

#173 – Tom Willmot and Jon Ang on Building a Global Bank Website

Play Episode Listen Later Jun 18, 2025 41:32

On the podcast today we have Tom Willmot and Jon Ang. This episode was recorded at WordCamp Europe, and we're talk about how Human Made built and manage the Standard Chartered Bank's global WordPress platform. We discuss the scale and complexity of serving 70 countries, 500+ CMS users, and hundreds of millions of monthly page views, concentrating upon compliance, accessibility, multilingual strategies, and deep customisations built on the block editor. The conversation also covers Human Made's open source contributions, the shift in enterprise perceptions of WordPress, and how close partnerships make massive, mission-critical WordPress projects possible. If you're curious about how WordPress powers mission-critical web infrastructure for some of the world's biggest organisations, or how you might pitch WordPress for enterprise use, this episode is for you.

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#173 – Tom Willmot and Jon Ang on Building a Global Bank Website

Jukebox

Play Episode Listen Later Jun 18, 2025 41:32

global bank wordpress cms standard chartered bank human made wordcamp europe

This Week in WordPress #336

Play Episode Listen Later Jun 17, 2025 93:41

The WordPress news from the last week which commenced Monday 9th June 2025. Join Nathan Wrigley, Remkus de Vries, Piccia Neri, Tim Nash as we chat about the WordPress news from the previous week. We dive into the launch of FAIR, a new decentralised package manager that could shift plugin distribution away from WordPress.org. The panel also discusses the formation of an official WordPress AI team, what it could mean for the project, and recaps highlights from WordCamp Europe. Other topics include new plugin releases like FluentCart (a WooCommerce competitor) and user experience improvements, along with updates on various speaker projects. The tone is lively, oh and there's pictures of Mark Westguard on a phone!

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Gutenberg Changelog 118 – WordCamp Europe, WordPress New AI Team, the Pride Photo Drive, Gutenberg 20.9 and 21.0

Play Episode Listen Later Jun 15, 2025

Hosted by Birgit Pauli-Haack, with special guest Anne McCarthy, this episode dives into recent happenings in the WordPress ecosystem, including updates from WordCamp Europe, the launch of the new WordPress AI Team, the Pride Photo Drive initiative, and the latest Gutenberg releases (20.9 and 21.0). WordCamp Europe Recap The community celebrated new milestones, including all…

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Post Status Happiness Hour | Session Thirty One

Play Episode Listen Later Jun 13, 2025 58:50

In this episode of the Post Status Happiness Hour, host Michelle Frechette and Darian Lusk share their journey launching and managing the official WordPress.org TikTok account. They discuss overcoming initial nerves, embracing influencer marketing, and collaborating across generations to create daily, authentic, and engaging videos. The duo highlights their creative process, community-driven content, and the importance of spontaneity over corporate polish. They also reveal behind-the-scenes stories from WordCamp events, tease upcoming collaborations, and encourage audience participation, all while emphasizing the fun and connection at the heart of their WordPress TikTok adventure.Top Takeaways:TikTok is Being Used to Energize and Expand the WordPress Community: Michelle and Darian are using TikTok as a playful, engaging platform to showcase the global WordPress community. Their content captures behind-the-scenes moments at events like WordCamp Europe and aims to connect with younger, more diverse audiences in an authentic, unscripted way. The vibe is intentionally fun, personal, and accessible—not overly polished or corporate.Community and Team Collaboration are Key to Real-Time Content Success: The success of the TikTok initiative was made possible by the fast support of the Automattic team across time zones. From helping Michelle access the TikTok account while traveling, to teammates assisting with content ideas, the distributed team model enabled agile, in-the-moment content creation and reinforced the value of strong internal collaboration.Personal Joy, Humor, and Relationships Fuel the Project: Michelle and Darian's enthusiasm and personal connection shine throughout the project. Their humor, openness (including joking about stunts and family involvement), and genuine love for the WordPress community create a sense of fun that draws people in. They prioritize joy and connection as central to their content and outreach.Mentioned In The Show:TikTokAutomattic WordPress.orgAdobe PremierVid CapCap CutWP Community Collective

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WordCamp Europe 2025 Recap: Insights, Shifts, and Highlights From WCEU in Basel

Freemius

Play Episode Listen Later Jun 11, 2025

Salü, WordPress makers! Four flights. Countless conversations. A few unforgettable parties. A missing suitcase. And one very hyped team, now back home from Basel, and still buzzing. WCEU 2025 was...

shifts wordpress basel wordcamp europe wceu

Mary Hubbard & Matt Mullenweg WordCamp EU 2025 Fireside Chat

The WP Minute+

Play Episode Listen Later Jun 7, 2025 73:51

This is the recording between Matt Mullenweg and Mary Hubbard on stage at WordCamp Europe 2025. They covered everything from regulation in the EU, the FAIR package manager announcement, and new education pathways, to what's next for WordPress core and the ecosystem. The session started with Mary interviewing Matt, followed by a live Q&A with the audience, tackling concerns from longtime contributors, organizers, and first-time attendees alike.Matt opened with thoughts on the European regulatory landscape, pointing out both the good intentions and friction caused by cookie consent banners and compliance rules. He emphasized WordPress' alignment with other open-source CMS projects like Drupal and Joomla, and the potential for advocacy through EU-based hosting companies. The topic of establishing a legal presence for the WordPress Foundation in the EU came up—an idea that's being considered but seen as too complex to act on right now.The FAIR project announcement got a cautious but open-minded response from Matt. While he acknowledged the potential of a federated repository for plugins and themes, he highlighted significant concerns around trust, rollout coordination, and analytics. He stressed the importance of plugin safety, org infrastructure, and recent advances in automated vulnerability scanning. Then came a rapid-fire Q&A: contributors asked about AI in WordPress, the sustainability team's future, WooCommerce's branding against Shopify, Campus Connect's expansion, funding WordCamps in underrepresented regions, and even the need to modernize internal tools like CampTix. A big highlight was the 150-hour university credit pilot launching in Pisa this month—an exciting new way to bring student contributors into the project at scale.Have a listen to the whole audio episode while you're on the go! ★ Support this podcast ★

ai european european union wordpress shopify cms pisa fireside chat hubbard woocommerce drupal matt mullenweg joomla wordcamp wordcamps wordcamp europe

Why I'm not jazzed about FAIR

The WP Minute

Play Episode Listen Later Jun 7, 2025 24:27

In this episode, I unpack the big announcement behind FAIR — the Federated and Independent Repository — a new package manager initiative under the Linux Foundation. Scooped by The Repository and launched during WordCamp Europe week, FAIR promises decentralized plugin and theme distribution for WordPress, reducing reliance on wordpress.org and introducing a new governance model for the ecosystem. On paper, that's a huge shift.But I've got more questions than answers. Why the Linux Foundation? Is this really just for WordPress? And what does “a replacement for the ecosystem” even mean? For freelancers, agency owners, and power users like you and me, the pitch feels abstract. FAIR might offer technical insurance, but what does it actually do to help us build faster, better, more sustainable sites today?This episode is less about hot takes and more about critical thinking — exploring FAIR from the lens of a working professional in WordPress, not someone living in contributor Slack channels. I want to know how this changes our day-to-day, and whether FAIR will drive real innovation… or just become another layer of complexity.Key Takeaways:“This isn't a fork of WordPress — it's a backend distribution layer, a replacement for the plugin update plumbing we all rely on.”“I have more questions than clarity: is this really just about stability, or is it something much bigger?”“Adoption is everything. Without host and agency support, FAIR is just another plugin.”“WordPress has a packaging problem. FAIR needs to solve that — not just technically, but with messaging that speaks to the average power user.”“We want open source to thrive. But we also want clarity, transparency, and solutions that actually make WordPress better for our clients.”URLs Mentioned:FAIR press release from the Linux FoundationThe Repository's FAIR coverageAspirePressWPCCAlt Ctrl Org livestream ★ Support this podcast ★

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Post Status Happiness Hour | Session Twenty Nine

Play Episode Listen Later May 23, 2025 33:20

In this episode of the Post Status Happiness Hour, host Michelle Frechette chats with Adam Warner, GoDaddy's Director of Field Marketing. Adam discusses GoDaddy's latest tools, including the Site Optimizer for enhancing SEO and the AI-powered market research tool for client management. The conversation highlights GoDaddy's commitment to the WordPress community and upcoming developments.Top Takeaways:GoDaddy Airo is an AI-Powered Productivity Boost for Web Professionals: GoDaddy Airo offers a suite of tools designed to help web designers and developers (a.k.a. “web dnds”) save time and improve quality. It helps with tasks like writing copy, generating SEO meta descriptions, creating alt text for images, and performing overall site optimization.The Site Optimizer Ensures Strong SEO and Accessibility Foundations: The Site Optimizer tool scans pages for SEO opportunities and accessibility issues—like missing alt text—and provides automatic or manual suggestions to improve them. It covers headline hierarchy, content structure, social sharing cards, and more.Client Management is Streamlined with Built-In Tools and AI-Generated Market Research: Each client entry includes a simplified project/task list covering everything from discovery to site launch and maintenance. The standout feature is AI-powered market research, which generates useful client-specific data like industry demographics and SEO opportunities—great for discovery calls and proposal prep.Mentioned In The Show:WordPress.orgGoDaddy GoDaddy AiroManaged WP

director ai happiness seo stitcher google podcasts shared wordpress simplecast godaddy a2 community relations vps twenty nine woocommerce web designers streamlined web developers client management client onboarding web accessibility field marketing wordpress seo wordpress hosting adam warner wordcamp europe wordpress community managed wordpress post status managed wordpress hosting michelle frechette dedicated hosting

WordCamp Europe 2025 Organizers Share Insights and Excitement

Play Episode Listen Later May 22, 2025 45:02

This special episode of WordPress Event Talk is all about WordCamp Europe 2025 in Basel, Switzerland, highlighting organizers' insights on inclusivity, accessibility, childcare, workshops, and volunteer opportunities for attendees.

switzerland excitement organizers basel wordcamp europe

Gutenberg Changelog 117 – WooCommerce Starter Theme and Blocks, WordCamp Europe, and Gutenberg 20.7 and 20.8

Play Episode Listen Later May 11, 2025

Welcome to episode 117 of the Gutenberg Changelog podcast! In this jam-packed episode, host Birgit Pauli-Haack is joined by Ellen Bauer, product lead at WooCommerce for an insightful conversation covering all the latest developments in the WordPress ecosystem. Together, they dive into the progress on the new WooCommerce Starter Theme, its underlying “workhorse” philosophy, and…

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Bits and Pieces of the Channel with BobWP

Play Episode Listen Later May 8, 2025 4:29

In this episode, Bob discusses updates for WordCamp Europe, including minor show name changes, a new host announcement, and the relocation of daily posts to his personal blog.

bits and pieces wordcamp europe bobwp

Bits and Pieces of the Channel with BobWP

Play Episode Listen Later May 8, 2025 4:29

In this episode, Bob discusses updates for WordCamp Europe, including minor show name changes, a new host announcement, and the relocation of daily posts to his personal blog.

bits and pieces wordcamp europe bobwp

This Week in WordPress #331

Play Episode Listen Later Apr 22, 2025 89:51

The WordPress news from the last week which commenced Monday 14th April 2025. Join Nathan Wrigley, Mark Westguard, Wendie Huis in 't Veld, Steve Burge as we talk about the WordPress news from this week. We discuss the upcoming Page Builder Summit, the release of WordPress 6.8 (the only major update for 2025), and new features like speculative loading for faster page speed. We explore the environmental and practical impacts of prefetching, the shift to an annual WordPress release cadence, and concerns about AI's growing role in web development. The panel also touches on community events like WordCamp Europe, the importance of human connection, and shares news about plugins, accessibility tools, and open-source site projects.

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Post Status Happiness Hour | Session Seventeen

Play Episode Listen Later Jan 10, 2025 42:06

In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Mark Westguard from WS Form. Mark discusses the new styling system and enhanced accessibility features, emphasizing user customization and flexibility. The episode also highlights upcoming events, community engagement, and the importance of user feedback.Top TakeawaysWS Form Updates and Community Engagement: Mark Westguard highlighted the updates and improvements made to WSForm, a WordPress form builder. He expressed enthusiasm for users testing these updates and providing feedback.Community Emphasis on Constructive Feedback: Both Mark and Michelle emphasized that feedback is welcome, but it should be communicated respectfully, avoiding negativity.Mark's Hard Work on WSForm: Mark noted that creating the latest updates for WS Form involved four months of work. He's eager for users to explore the new features and looks forward to receiving feedback. His dedication to continually improving the product was a key point of the discussion.Focus on Accessibility and Learning: Throughout the conversation, there was an emphasis on making tools like WS Form accessible and easy to use for everyone.Mentioned In The ShowWS FormsAdmin BarWPMLKevin GearyMark Szymanski WP buildsBob WPDo the WooPressConfWordCamp EuropeIan StewartWP studio

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398 – What just happened? Episode 2. An uneventful 3 months

Play Episode Listen Later Nov 14, 2024 78:00

In this episode, Nathan Wrigley and Rae Morey discuss key events in the WordPress community. Highlights include an automated plugin review system achieving zero backlog, the expansion of the Kim Parsell Memorial Scholarship to WordCamp Europe and Asia, and HeroPress' call for sponsorship. They address the ongoing conflict between Automattic and WP Engine, including legal disputes and community fallout, alongside the departure of WordPress Executive Director Josepha Haden Chomposy and Mary Hubbard's new leadership. Despite the drama, the episode offers insights into WordPress's design updates, featured events, and efforts to improve gender diversity. Check it out...

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#132 – Katie Keith & Matt Cromwell on Making a Success of Your WordPress Product

Play Episode Listen Later Aug 14, 2024 43:31

Katie Keith, founder and CEO of Barn2 Plugins, and Matt Cromwell, co-founder of GiveWP, discuss their podcast 'WP Product Talk' where they interview WordPress product owners about running successful businesses. They summarise insights from their interviews and unveil a blueprint for building successful WordPress products, presented at WordCamp Europe. Key topics include enhancing the WordPress admin interface, organic content marketing, market gap identification, and event attendance. They emphasise explainer videos, correct product pricing, customer feedback, the importance of transparency, human touch, and an updated 'About Us. page. If you're a WordPress product developer or just interested in the intricate world of WordPress business, this episode is for you.

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#131 – Abraham Waita on Nurturing Young WordPress Enthusiasts in Uganda

Play Episode Listen Later Aug 7, 2024 21:43

On the podcast today we have Abraham Waita, a Woo Happiness Engineer at Automattic. Abraham is deeply involved in the WordPress communities in Kenya and Uganda and recently spoke at WordCamp Europe. The discussion centers on Abraham's efforts to introduce WordPress to high schools in Uganda, fostering a young and rapidly growing WordPress community through the ICT curriculum. We delve into the community's growth, challenges, and the essential role of sponsorships and hardware donations. The conversation also highlights the broader impact on students' futures and ways companies and individuals can support this educational initiative. If you're passionate about education, WordPress, or community growth, this episode is for you.

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Post Status Happiness Hour | Session Three

Play Episode Listen Later Aug 2, 2024 31:11

In this episode of the Post Status Happiness Hour, Michelle Frechette chats with Mark Westguard, the creator of WS Form, a powerful and flexible form-building plugin for WordPress. Mark discusses WS Form's standout features, including its advanced conditional logic, breakpoint selectors for responsive design, and its capacity for complex customizations and integrations. They explore creative uses of the plugin, from dynamic MadLibs to WooCommerce product customizations, and reflect on their favorite WordCamp experiences, such as WordCamp Europe and WordCamp US. Mark also teases upcoming updates for WS Form and shares insights on making the most of WordPress events.Top Takeaways: WS Form's Flexibility and Power: WS Form is highlighted as a highly flexible and powerful form builder, capable of much more than just creating basic forms. It includes advanced features like conditional logic, dynamic content generation, integration with WooCommerce, and even the ability to handle complex calculations.Responsive Design Features: WS Form supports responsive design with customizable breakpoints, allowing users to adjust form layouts across different screen sizes. This feature is especially useful for ensuring forms look good and function well on mobile, tablet, and desktop devices.Developer-Friendly Features: The form builder is designed with developers in mind, offering hooks for custom and legacy API integrations, as well as the ability to run WordPress filter hooks and action hooks. This makes it highly extensible for those with coding skills.Support and Knowledge Sharing: Mark Westguard actively responds to customer support inquiries by not only providing direct help but also creating knowledge base articles based on common questions. This approach helps build a comprehensive resource for all users.Community Engagement: Both Mark and Michelle emphasize the importance of attending WordCamps and being involved in the WordPress community. They discuss the benefits of networking, sharing ideas, and learning from others, which are vital aspects of their experiences and successes within the community.Mentioned In The Show:WS FormEventbriteWordCamp USWordCamp Asia WordCamp Europe GiveWP Bootstrap Foundation WooCommerceBarn2 PluginsLiquid Web Datakit Zach KatzGravityKit

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Open Source Sustainability, Contributing and Proposal Processes with Courtney and Robert

Play Episode Listen Later Aug 1, 2024 34:31

In this episode of Open Talk on Open Source, hosts Courtney and Robert recap WordCamp Europe, highlighting open source sustainability and community challenges.

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Open Source Sustainability, Contributing and Proposal Processes with Courtney and Robert

Play Episode Listen Later Aug 1, 2024 34:31

In this episode of Open Talk on Open Source, hosts Courtney and Robert recap WordCamp Europe, highlighting open source sustainability and community challenges.

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#129 – Eneko Garrido on How WordPress Transformed His Life

Play Episode Listen Later Jul 24, 2024 30:05

On the podcast today we have Eneko Garrido, a full-stack developer who became an active WordPress contributor after attending his first WordCamp in Bilbao in 2019. Eneko's involvement in WordPress began during a challenging period marked by anxiety and depression. The inclusive and supportive atmosphere of WordCamp Bilbao inspired Eneko to engage more deeply with the community. He found particular joy in contributing as a polyglot for the Basque locale, strengthening his connection to his cultural roots. Eneko shares how the community opened new career opportunities, fostered lasting friendships, and helped him navigate challenges, including an autism diagnosis in 2021. The episode highlights his preparations for speaking at WordCamp Europe, showcasing his personal and professional growth within the WordPress community. If you're interested in hearing a heartfelt story about the life-changing potential of the WordPress community, this episode is for you.

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Walking the Floor at WordCamp Europe 2024 Talking Accessibility

Play Episode Listen Later Jul 10, 2024 27:06

The episode highlights training for accessibility, tools like the Accessibility Checker, ecommerce accessibility, building accessible foundations, team effort, and holistic planning.

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A Special Host Event and Our Sponsorship at WordCamp Europe

Play Episode Listen Later Jun 27, 2024 11:02

A quick recap of WordCamp Europe 2024 plus a look at two highlights, a party with hosts Marcel and Mike and how sponsorship played out for Do the Woo.

event woo special host wordcamp europe

A Special Host Event and Our Sponsorship at WordCamp Europe

Play Episode Listen Later Jun 27, 2024 11:02

A quick recap of WordCamp Europe 2024 plus a look at two highlights, a party with hosts Marcel and Mike and how sponsorship played out for Do the Woo.

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Gutenberg Changelog #102 – WordCamp Europe, WordPress 6.6 and Gutenberg 18.6

Play Episode Listen Later Jun 23, 2024

In this episode, Jessica Lyschik and Birgit Pauli-Haack discuss WordCamp Europe, WordPress 6.6 and Gutenberg 18.6. Add a summary/excerpt here Show Notes / Transcript Show Notes Special guest: Jessica Lyschik WordCamp Europe Upcoming events WordPress 6.6 Gutenberg 18.6 What's new in Gutenberg 18.6 What’s in the works Transcript Birgit Pauli-Haack: Hello and welcome to our…

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Thinking About Our Launch on WCEU Contributor Day

Play Episode Listen Later Jun 13, 2024 3:26

As I ponder this launch, there is a lot of crossover between it and the Contributor Day here at WordCamp Europe.

thinking launch contributors wordcamp europe wceu

Thinking About Our Launch on WCEU Contributor Day

Play Episode Listen Later Jun 13, 2024 3:26

As I ponder this launch, there is a lot of crossover between it and the Contributor Day here at WordCamp Europe.

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Do the Woo 4.0, This Week at WordCamp Europe

Play Episode Listen Later Jun 10, 2024 2:59

This coming week we are at WordCamp Europe where we a launching Do the Woo 4.0.

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Do the Woo 4.0, This Week at WordCamp Europe

Play Episode Listen Later Jun 10, 2024 2:59

This coming week we are at WordCamp Europe where we a launching Do the Woo 4.0.

woo wordcamp europe

And Now, Some Speakers from WordCamp Europe

Play Episode Listen Later Jun 7, 2024 19:47

Listen in as we hear 11 speakers from WordCamp Europe 2024 invite you to their sessions.

speaker wordcamp europe

And Now, Some Speakers from WordCamp Europe

Play Episode Listen Later Jun 7, 2024 19:47

Listen in as we hear 11 speakers from WordCamp Europe 2024 invite you to their sessions.

speaker wordcamp europe

#123 – Jamie Marsland on the WordCamp Europe Speed Building Challenge