Internationally recognized marketing expert Ken Countess describes the marketing tips about how to use today's marketing tools to grow your business, generate more sales, and be more successful.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess gives you insights on how marketing will evolve in 2019.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess welcomes Edwin Dearborn. Ken and Edwin discuss how to generate leads and new customers from social media. Edwin has been referred to as a marketing expert by the Orange County Register and has been featured in Entrepreneur, Social Media Today and other national media outlets. He helps companies attract a steady stream of ideal clientele so that they can reach their goals. He's the bestselling author of Power Branding Secrets and helps entrepreneurs, start-ups and other small business catapult their brand's awareness and generate more leads. Find more episodes and other marketing resources at http://www.TheCountessGroup.com
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess welcomes Jill Brennan. Ken and Jill discuss how "storytelling in business" is an important element of one's marketing toolkit. Jill's website is www.harbren.com. Find more episodes and other marketing resources at http://www.TheCountessGroup.com
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess welcomes back Blue Penguin Development's Chief Penguin Michael Katz. Ken and Michael discuss how "likeability" is an important element of one's marketing toolkit. Find more episodes and other marketing resources at http://www.TheCountessGroup.com
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Angela Betancourt, a communications professional. Angela expertly discusses the importance of marketing integration across all platforms.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Kay Sanders. Kay has built her business through the use of Lead Magnets. See and hear how she does grows her list to keep her business thriving.
On this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Jan Roos, CEO of CaseFuel. Jan's work has been recognized as some of the most effective on the industry leading CaseFuel to partnerships with some of the top legal marketing companies in the nation. Hear Jan's tips on using AdWords to get your company's phone to ring.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Simone Vincenze. Simone and Ken talk about ways to make money as a speaker, starting from scratch.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Ryan G. Thomas. Ryan explains how to grow credibility of your business with 3rd party endorsements.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews Casey Stubbs. Hear Casey's process for generating and growing a following of high quality leads on Facebook.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews branding expert Steve Morris. Hear how Steve has helped hundreds of businesses grow through a concept called Brand Persona. It's about the power of storytelling to communicate and promote a brand promise and its prowess.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess, managing director of The Countess Group, reviews the thirs and fourth of the 4 Pillars of Marketing - Campaigns and Analytics. He discusses how campaigns differ from other marketing and how to use analytics to make better decisions.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess, managing director of The Countess Group, reviews the second of the 4 Pillars of Marketing. It is the engagement and the nurturing of relationships with customers and prospects. He discusses how to engage these audiences, the importance of continually growing your list, and the use of automation, video and podcasts.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess, managing director of The Countess Group, celebrates 52 straight weeks - a whole year! - of producing the podcast, whose mission is to help businesses succeed with the latest information about marketing. This time around, he reviews one of the 4 Pillars of Marketing.
In this episode, Market Your Business Like A Pro podcast host Ken Countess interviews business coach Marc Mawhinney. Hear how Mark attributes his success to blood, sweat and tears marketing - with daily emails to his list as an important hub of his efforts!
In this episode of the Market Your Business Like A Pro podcast with Ken Countess, Ken interviews Peter Mehit, a business consultant who has created over 500 business plans and raised over $136MM for his clients. Peter is co-author of ‘Killer Business Plan’ and the co-owner of Custom Business Planning and Solutionsout of Santa Ana California The topic is the need for marketing both on and offline.
On this episode of the Market Your Business Like A Pro podcast, host Ken Countess discusses email marketing's status.
In this episode, Market Your Business Like A Pro podcast host Ken Countess teaches how to get more mileage out of the email marketing you're probably already doing - by personalizing your message to your audience.
Transform Your Business Through Public Speaking!An Interview with Mark & Shannon In Episode 47 of the Market Your Business Like A Pro podcast with host Ken Countess, Ken interviews Mark & Shannon. From their bio - Mark & Shannon are the world’s leading authority on the “Business of Speaking,” helping their clients land some of the most coveted stages and media including The View, Tony Robbins, CNN, Brendon Burchard, Good Morning America and TEDTalks worldwide. They specifically help Speakers, Experts and Politicians create a movement and monetize their message. And they’re known for getting RESULTS… their Signature “Speak Your Path To Cash” System has helped their Tribe generate over $16 million dollars! They’re famous for creating “Signature Talk Marketing” to help Speakers, Experts and Coaches stop spinning their wheels with technology and get paid what they’re worth through the power of speaking. Prior to launching Big Impact Inc, Mark produced some of the biggest brands in the world including Porsche, Harley Davidson, AFLAC and Marriott. He has over 20 years’ experience studying and teaching “A Course in Miracles” and is passionate to show audiences how to bring more Spirituality into their Business, where miracles happen every day. Shannon successfully produced live events that generated over $500,000 in a weekend and established “The Golden Standard” of the speaking & seminar industry. She's shared the stage with “Chicken Soup for the Soul” Author Mark Victor Hansen, “Queen of Sales Conversion” Lisa Sasevich and Loral Langemeier who was featured in the movie “The Secret.” Together, Mark & Shannon have created the “Big Impact Tribe” of Experts, Speakers and Politicians who are changing the world... one speech at a time. They live in Austin, TX with their 2 huskies Mojo & Tootsie. They enjoy ROCKIN out to live music at the Moody Theater, hikes in nature with the pooches and Bulletproof Coffee on Sunday mornings. Their website is http://markandshannonlive.com/
In episode 46, host Ken Countess follows up on episode 45 and provides more insights about how to use LinkedIn to get more business.
Host Ken Countess teaches you how to get the most out of LinkedIn, now owned by Microsoft.
Host Ken Countess interviews podcaster Kevin Geary. Kevin provides strategies on how to avoid the mistakes most people make with content marketing.
YouTube and How To Rank On Google Episode 43 of the Market Your Business Like A Pro podcast with host Ken Countess Ken interviews author and SEO expert Kellen Kautzman, founder of Send It Rising Internet Marketing. Kellen and Ken discuss how businesses large and small can profit from online marketing.
Strategy - Your Organizational and Competitive Advantage Episode 42 of the Market Your Business Like A Pro podcast with host Ken CountessKen interviews Ron Carucci, co-founder and managing partner at Navalent. Ron is a best-selling author of 8 books and popular contributor at Harvard Business Review and Forbes. A 2-time TEDx speaker, see and hear how Ron helps startups to the Fortune 10 be more successful through creation and execution of a sound business and organizational strategy.
Ken interviews Steve Lubetkin, a professional podcaster. Hear Steve provide real-life examples of the value of audio and video for business owners to reach broader audiences
What You Have That Competitors Don't - Your Unique Selling Proposition Episode 40 of the Market Your Business Like A Pro podcast with host Ken Countess Ken interviews Owen Crisp, an advertising and marketing executive whose credits include several significant successes, including introduction of a $100 million business. Hear Owen here!
On this episode, host Ken Countess has a lively conversation with Dr. D. Anthony Miles on the 13 Deadly Sins of Marketing
On this episode, host Ken Countess helps you determine where to focus your marketing efforts.
In this episode, host Ken Countess interviews renowned marketer and blogger Neil Patel. Neil's blog generates 2 million visitors per month. He has over 900,000 Facebook fans and over 200,000 Twitter followers. He is a New York Times bestselling author. The Wall Street Journal calls Neil a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Episode 35 - Building A Business By Following Your Passion - An Interview with Joey Atlas. In this week's episode, host Ken Countess chats with Joey Atlas, a highly successful entrepreneur who converted a passion into a big business. Joey talks about what he's done along the way and how he markets his business.
Want to grow your marketing list? In this episode, host Ken Countess delivers over 50 ideas on how to easily grow your email list.
In this episode, host Ken Countess interviews leads expert Tom Poland. Over 2000 business owners across 193 different industries and 4 continents have been through his programs and many have gone on to add millions to their earnings and their testimonials are available on his website. Tom’s work has been published in 27 countries and he’s also shared international speaking platforms with the likes of Michael Gerber of E-Myth fame, Richard Koch from the 80-20 Principle, Brian Tracy and many others.
In this episode, host Ken Countess shares the secrets to creating great content - even if you hate to write. It's an interview with Constant Contact's Dave Charest. Check out all of our podcasts at http://www.marketyourbusiness.co/podcast
In this episode, host Ken Countess examines Google's findings about mobile and smartphone search behaviors and how we can use those findings to our advantage as marketers - to gain an unfair advantage over our competition.
In this episode, host Ken Countess covers things you need to check before you press the "send" button to send out an email.
On episode 29 of the “Market Your Business Like A Pro” podcast, host Ken Countess describes the 7 principles for a strong brand - and how a strong brand can strengthen a business. “It’s important for businesses of all sizes and types to create a brand that tells its story,” said Countess, managing director of The Countess Group. “There are 7 principles that can make or break a brand, and I touch on each of them in this episode.”
In this episode, you'll hear why everyone's a marketer (to one degree or another), the need to go digital with your marketing, why to focus your marketing on just a few themes, and how content is king (or queen).
In this episode, Ken Countess helps you figure out your points of differentiation, to set you apart from your competitors and give you a stronger position in the market.
In this episode, the tables are turned. Market Your Business Like A Pro podcast host Ken Countess is interviewed for the What's the SCORE radio show. Ken and radio show host Christopher Hart cover many areas of marketing in a very interesting interview.
Digital Marketing's evolution is breathtaking. Static photos and images worked in 2017, but not now. Host Ken Countess covers digital marketing campaigns in this episode. Hear Ken's interview with John Brown to learn what's new and how the most effective campaigns are working right now.
Contrary to the way many businesses think of email marketing, hitting the send button isn’t the end of a campaign. It’s actually just the beginning, and can be a path to increased sales on a consistent basis. On Episode 24 of The Countess Group’s “Market Your Business Like A Pro” podcast, listeners learn 5 tactics that will help a company get significantly increased traction from email marketing efforts. Podcast host Ken Countess outlines how by simply paying attention to tracking tools in virtually any email marketing service, the data can reveal several key areas which will enable a marketer to get more opens, more clicks, and more sales.
Podcast: Email Marketing’s Top Trends of 2018 - The Countess Group says use these trends to your advantage Things have changed quickly with email marketing. They've gotten much better! On Episode 23 of The Countess Group’s “Market Your Business Like A Pro” podcast, listeners can learn what the latest trends are with email marketing. Host Ken Countess describes the trends and how they can be put to work to grow a business.
Want to spend less time worrying about getting emails out? In this episode, Ken Countess discusses how to use automation to free you up - so you can focus on other aspects of your business.
In this episode, Ken Countess discussed the importance of continually growing your list, and more than 30 ways to do so.
In this episode, Ken Countess interviews content marketing expert Sarah Ristorcelli, co-founder of Orlando Content Marketing. THey discuss why content is so important to market your company.
If you haven’t taken a look lately at how you can ramp up your marketing with email, now is the time. Email service providers have made it easier than ever for businesses and non-profits to get in front of their audiences with relevant information they’re already interested in receiving. If the response to your company’s marketing efforts in waning, in Episode 19 of the “Market Your Business Like A Pro” podcast, host Ken Countess talks about new ways email marketing can help you recapture your audience so you can make more money.
Can Facebook help your business? In this episode, Ken starts the conversation about what to do with Facebook - so you can make more money.
In this episode, Ken interviews Will Wellons. The power of public relations is as strong as ever. In an age where everyone is armed with a smart phone, the importance of telling your business story is critical. Years ago, you might have had to rely on traditional media to get your story out. But today, companies of all sizes can tell their story in an authentic, fast-paced manner using modern public relations tactics. Public relations is cost-effective and has a proven track record on supporting sales. And now, it's more valuable than ever!
In this episode, Ken covers best practices on getting your email to look the best it can, to help you get more engagement with your readers - and help you make more money. You'll hear from a company who started using email marketing in mid-2013 and now generates over $1,000,000 in sales. Email marketing is their primary marketing tool.
There’s more to a website than looking pretty and it needs to do more than be an online business card. It should drive business. In Episode 15 of the “Market Your Business Like A Pro” podcast, Ken Countess interviews WebStuff CEO Joe Davis. They talk about the ins and outs of websites and offer valuable information to help you market your business online.