Podcasts about Unique selling proposition

Are you losing potential owner leads after the first call? Discover the crucial mistakes property managers make when speaking with potential owner-clients and learn how to transform those conversations into lasting partnerships. Jen Merritt of RentScale joins us to reveal the art and science including specific language cues that build connection, and the follow-up strategies that truly resonate.   Feel the frustration of missed opportunities? Jen shares powerful insights on avoiding the dreaded "show up and throw up" approach and instead, creating genuine rapport. Learn how to earn a prospect's trust and address their specific pain points, turning initial inquiries into committed clients.   Plus, hear an unbelievable story of Jen's extreme dedication to winning over a key owner-client. This episode is packed with actionable advice to help you stop leaving money on the table and start converting more owner leads with authenticity and impact.  RentScale - Helping property management companies grow faster and smarter by mastering the new owner-client acquisition process.   Lead Simple - manage more doors with less stress using LeadSimple   Property Manager Websites - the highest performing property management website in the industry   Rentvine - the property management software you can trust   NARPM Orlando Event: Register here   PMbuild - Marc's education for property managers   Join Marc's new property management Facebook group This podcast is produced by Two Brothers Creative.

Positioning your business isn't just about having a good product or service—it's about carving out a distinct place in your customers' minds. In this script, I'll walk you through a framework that helps both new entrepreneurs and seasoned business owners create powerful positioning that stands out in crowded markets.If you enjoyed today's episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya Kelly Subscribe to The If You Create It Podcast!Watch episodes on YouTube!!

Struggling to stand out in a competitive market? In this episode of Marketing Monday, host Mike Green from Doctor Demographics shares powerful strategies to define your Unique Selling Proposition (USP) and make your practice the top choice for clients. Drawing from Chapter Four of Dental Marketing Mastery, we explore why a USP is critical for dentists, veterinarians, optometrists, and other professionals. Learn how to uncover what sets your practice apart, craft a compelling message, and communicate it consistently across your marketing. Packed with actionable steps and real-world examples, this 20-minute episode will help you attract the right clients and build a thriving practice. Tune in and discover your unique edge! #MarketingMonday #PracticeGrowth

This week on The Home Builder Digital Marketing Podcast, Kirsten Nease of Cornerstone Homes joins Greg and Kevin to discuss how finding a unique selling proposition can help home builders strengthen and focus digital marketing strategies. https://www.buildermarketingpodcast.com/episodes/264-finding-your-unique-selling-proposition-kirsten-nease

Send us a textIn a world where you've got just 8 seconds to make your message stick—what do you say and how do you say it? This episode breaks down The Micro-Script Rules by Bill Schley, a game-changing read for any small business owner or personal brand builder. 

Setting ourselves apart—finding what makes us unique and different—is something I constantly navigate in my own business. With so many businesses out there, it's essential to ask: What truly sets me apart? I've spent time identifying those key differentiators, and today, Greg and I are diving into this very topic. Greg joins me once a month on this podcast, bringing his extensive background in sales and marketing. He's seen firsthand what works and what doesn't when it comes to standing out in a crowded marketplace and he's a good sounding board for me. We've had many conversations about the topic of commoditization, and today, we're bringing that discussion to you. This isn't just be a conversation—we going share actionable principles that can help you define your unique value in both life and business. Full article here: https://goalsforyourlife.com/avoiding-commoditization Make sure you're getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com #winningproducts #uniquesellingproposition #client-focusedmessaging #uniquesellingpropositions #effectiveuvpstrategies CHAPTERS: 00:00 - Intro 01:39 - Greg's Background 02:58 - How to Make Yourself Unique 10:00 - Understanding Value Proposition 14:57 - Overcoming Fear 16:51 - Crafting Your Story 22:44 - Selling Your Experience 28:13 - Key Takeaways 29:54 - Thank You 30:30 - Connecting with Us

Jason Schultz is a personal injury lawyer based in Peachtree City, Georgia, and a long-time client of Foster Consulting. His strong spirit and ability to go it alone as a sole practitioner makes him an inspiration for everyone he meets and works with. We'll dive into the nuances of his work life and the philosophies and mindsets he brings with him into the courtroom. Let's dive in! Here's a Glimpse of What You'll Learn 0:00 Preview - Likeable vs. Unlikeable 1:10 Introduction 3:00 Getting to Know Jason 7:08 What Challenges Jason 11:55 The Value of Marketing 14:04 A Unique Selling Proposition 16:08 Looking Toward the Future 18:24 The Value Jason Provides 22:27 Likeable vs. Unlikeable 24:54 Letting the Client Drive 31:30 What You Should Take Away 36:30 Wrap Up Jason has kept his practice small for the sake of creating personally-made results for his clients. His experience matches that of attorneys in larger firms. He's seen it all but has the overhead and practice structure to ensure you get his undivided attention. You won't be pawned off on an associate attorney. Jason and his paralegal will work directly with you so your case gets the treatment and value it deserves. Contact Jason today to discuss your injury case. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing- Jason Schultz of The Law Office of Jason R. Schultz, P.C. This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.  

Episode 121: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptEverybody wants to attract “buyers” and “high-value” clients, yet many online business owners find themselves chasing after customers and clients by offering to do more, for less money, and still struggle to make sales.In this episode, Kierra Jones discusses with us how you can find and attract customers and clients who are willing to pay more for you to do LESS, and how to market to them in a way that makes the sales process easy.About Kierra Jones: Since 2016, Kierra Jones has empowered thousands of women to amplify their voice, value, and visibility through powerful messaging that commands their true worth. Often called in the industry "The Client Whisperer" and "The Human ChatGPT" for her expertise in crafting messaging that connects and converts.As a Sales Messaging & Mindset Coach, she transforms how women show up, speak, and sell their expertise, leading to dramatic increases in confidence, client attraction, and sales.Kierra's clients have seen remarkable growth, doubling their audiences, engagement, and visibility, while 2-10x'ing their conversions and sales in just 3-12 weeks.Grab Kierra's FREE Messaging Workbook: https://www.kierrajones.com/freemessagingworkbookConnect with Kierra: https://www.kierrajones.com/ https://www.facebook/thekierrajones https://www.instagram/thekierrajones https://www.youtube.com/@thekierrajonesGrab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer 

What does it take to craft branding and messaging that truly stand out? In this episode of Grow Your Business & Grow Your Wealth, host Gary Heldt dives into impactful strategies with Glenn Rudin, The Message Master. Learn how to define your Unique Selling Proposition, create memorable elevator pitches, and build a brand that resonates with customers for long-term success. Key Takeaways: → How to identify and articulate your Unique Selling Proposition (USP). → The importance of clear, concise messaging in making lasting first impressions. → Tips for creating a memorable elevator pitch that engages customers. → Strategies for aligning your branding with your business values and goals. → Lessons from Glenn's experience developing and selling over 250 products to major retailers. → Why consistent branding is crucial for long-term business growth. More from Glenn Rudin: Website: alwaysbeencreative.com Learn more about your ad choices. Visit megaphone.fm/adchoices

“Your email inbox is not your to-do list…” Welcome back to The Marketing Hustle, the podcast that brings you unfiltered stories from start-up Founders of bold brands. This week, your host Lottie chats to the Co-Founder of Unplugged, Hector Hughes.  If your New Year resolution is to spend less time on your screens, you're in the right place! Hector came up with the idea of digital detox cabin stays whilst on a 2-week silent retreat in the Himalayas. The brand has now grown to 30 cabins across the UK and most recently to the remote rolling hills of Spain… you escape the busyness of everyday and lock your phone away for a few days, allowing you to be truly present. Unplugged have made it their mission to encourage people to ‘unplug' in a growing digital demand world, after Co-Founders Hector and Ben struggled with burnout in the tech start-up world. Hector speaks candidly about how most marketing is a waste of time, how you can become less attached to your phone and the balance of social life and solitude. Finally… if you enjoy the episode, please leave us a review, it helps more than you know. Now let's get to it! Chapters: [03:09] Scaling the Unplugged Brand [05:59] The Unique Selling Proposition of Unplugged [08:54] Marketing Strategies and Customer Acquisition [11:52] Challenges in Supply and Demand [15:13] Cultural Significance and Brand Positioning [18:02] The Role of the Marketing Team [20:53] Personal Practices for Staying Unplugged [25:37] Challenging Assumptions in Communication [30:29] Prioritizing What Truly Matters [35:51] The Balance of Social Life and Solitude [39:42] The Journey to Becoming a Reader [41:09] Cultivating Kindness and Compassion [45:27] Playing the Infinite Game of Entrepreneurship Connect with Hector: https://www.linkedin.com/in/hector-hughes-10082195/ Explore Unplugged: https://unplugged.rest/ Follow your host, Lottie Unwin: https://www.linkedin.com/in/lottie-unwin-she-her-7b577742/ Discover Up World + Brand Hackers: https://up-world.co/

In this episode, we speak with Luis Mata and Gabriel Llaurado, the co-founders of Meat N' Bone, an innovative retailer and direct-to-consumer provider of high-end proteins, including a variety of meats and fish. Discover how Meat N' Bone is filling a critical market gap by offering an extensive selection of quality meats, ranging from ribeyes to Wagyu, appealing to serious home chefs and food lovers. Learn about their unique omnichannel approach that combines online convenience with physical store experiences, significantly lowering customer acquisition costs and fostering high customer retention. Highlights include…Concept and Unique Selling Proposition of Meat and Bone (3:53)Growth and Business Model (6:08)Expansion Plans and Market Strategy (9:25)Competitive Advantage and Brand Building (13:26)Consumer Engagement and Future Plans (20:01)Sourcing Strategy and Quality Assurance (22:25)

Episode 281 hosts Richard New (CEO) and Ashlee Middleton (Commerical Sales Manager) of Laseraid. In this episode we discuss the shifting focus in the industry towards skin and device-led treatments. Our guests describe Laseraid's unique business model that offers affordable access to aesthetic devices through subscription, rent-to-own or outright purchasing options.    We explore the company's origins, its comprehensive service and support system, and its consultative approach to help clinics choose the right technology. We also delve into the challenges that clinic owners face when integrating new devices, from economic pressures to ensuring technology meets clinical and financial needs. We highlight the importance of researching and planning before investing in aesthetic technology and emphasize the flexibility and support that Laseraid provides.   00:00 Introduction and Context 00:36 Meet the Experts: Richard New and Ashley Middleton 00:59 The Evolution of Laseraid 02:13 Understanding Laseraid's Business Model 02:34 Richard New's Background and Insights 07:12 Economic Challenges and Market Trends 11:18 Laseraid's Unique Selling Proposition 14:55 Guiding Clinics to the Right Device 25:16 Flexible Subscription and Purchase Options 34:04 Integrating Devices into Clinics Successfully 38:32 Choosing the Right Device for Your Clinic 39:16 Common Mistakes in Device Purchases 40:11 Understanding Your Business and Market 42:46 Planning for Success with New Technology 46:18 The Importance of a Strong Servicing Team 51:00 Handling Device Repairs and Maintenance 01:04:09 The Future of Body Contouring and Skin Treatments 01:08:08 Laseraid's Vision and Expansion Plans 01:11:10 Advice for New and Growing Clinics   This podcast was sponsored by Laseraid   CLICK HERE TO JOIN OUR PATREON FOR ON DEMAND EDUCATION & SUPPORT CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WORK WITH US CLICK HERE TO APPLY TO BE A GUEST ON OUR PODCAST JOIN OUR LISTENER WHATSAPP GROUP & SEND US YOUR COMMENTS, SUGGESTIONS OR JUST SAY HI! CONTACT US

In the second part of this podcast series from The Contractor Growth Network, we dive into the importance of establishing your Unique Selling Proposition (USP). Join us as CGN's resident marketing expert, Ian MicLean, shares actionable insights on how to identify and refine your USP to stand out in your market. Whether you're looking to attract more ideal clients or differentiate yourself from competitors, this episode is packed with valuable strategies tailored for contractors and business owners. Don't miss out on this essential guide to building your brand identity and driving growth!

In this episode, Chris speaks with Justin Giuffrida, the co-founder and CEO of Citizens Coffee. With over $27 million in lifetime sales, Citizens Coffee is not just a café but a burgeoning lifestyle brand. Justin discusses the uniqueness of Australian coffee culture, which he is transplanting into the U.S. market with an emphasis on quality and community. Their rapid expansion in New York and Texas, coupled with a strategic approach to new markets, showcases their potential within the booming U.S. coffee scene. Justin also explores the future of Citizens Coffee, including plans for international licensing and a new venture into consumer packaged goods (CPG).Highlights include…Justin's background Citizens Coffee's Unique Selling Proposition (1:41)The Growing Market for Specialty Coffee and Breakfast (3:08)Citizens Coffee's Market Strategy and Expansion Plans (10:36)Challenges and Competition in the Coffee and Breakfast Market (14:46)Efficiency and Cost Advantages of Citizens Coffee (19:06)Future Projections and Investment Opportunities (26:20)

Hello everybody! In this video, I delve into the concept of a unique selling proposition and its significance for dental practices and businesses. I discuss key components such as vision alignment, competitive differentiators, and demographic congruence. Understanding these elements is crucial for crafting a compelling value proposition that resonates with your target market. No specific action is requested from viewers, but absorbing this information can greatly enhance your marketing strategy.Chapters00:00Defining Unique Selling Proposition02:22Vision Alignment06:12Demographic Considerations11:01Crafting a Solid PropositionFor 12+ years, Flow New Patient Marketing has had a simple mission… to bring you as many quality new patients as possible. We believe in ensuring that when a potential patient needs a provider, you are the one they find, choose, and set an appointment with. We Get You More *Profitable* New Patients! No long-term contracts. Our clients average an 8X return on investment. Personalized, non-corporate approach. 5-star reviewed. Find us: Website: https://newpatientsflow.com Google: https://g.co/kgs/zqWTc5a Facebook: https://www.facebook.com/newpatientsflow Instagram: https://www.instagram.com/newpatientsflow/ Linkedin: https://www.linkedin.com/company/newpatientsflow

In this 40 minute episode Brian breaks down the blueprint on how to create a super unique Unique Selling Proposition. You will learn how to use a specific creative process to extract unique service offerings that customers will pay dearly for but doesn't currently exist in the market. We also go over how Dentco saved customers over $70,000.00 last week in autobody expenses using a specific USP. https://dentco.us   https://instagram.com/dentcopdr    

Standing out in crowded markets can feel like an uphill battle — especially if you're part of a small team or working solo with limited marketing resources. But there's a...

Are you struggling to define your unique selling proposition (USP) and feeling stuck in your marketing efforts? In this episode of Talk Copy to Me, Belinda Weaver joins me to talk about a refreshing alternative: being choosable. Instead of obsessing over what makes you different from everyone else, learn how to showcase your passion, process, and personality to create meaningful connections with your ideal clients.Belinda and I will explore some practical strategies for leveraging your existing qualities to become more appealing to your target audience. We'll discuss the myth of needing a perfect USP, share tips for introverts to stand out authentically, and offer insights on balancing professionalism with personality in your marketing.Whether you're a small business owner, freelancer, or marketing professional yourself, this episode provides valuable advice on how to become the obvious choice for your ideal clients without the pressure of defining a unique selling proposition.Key topics include:The concept of "choosability" and its importance in marketingPractical ways to showcase passion, process, and personality in your businessHow to create connection points with potential clientsStrategies for quiet personalities to shine in their marketingBalancing professionalism with authentic personality___________________________________________EPISODE 135.Read the show notes and view the full transcript here:https://erinollila.com/being-choosable-unique-selling-proposition-usp/______________________________________________Learn more about our guest expert, Belinda Weaver Belinda Weaver is a copy coach helping aspiring and working copywriters supercharge their income, create financial stability, and avoid career burnout. She believes the whole point of being your own boss is to create a job that's better than the one you left.With 13 years in the business of writing, Belinda has courses, coaching and mentoring that builds skills and confidence so more writers can ditch hustle and burnout and enjoy the journey of their work.An Aussie living in California with her pug, two daughters and husband (listed in order of neediness)… Belinda is obsessed with Doctor Who, English murder mysteries and making the perfect lemon curd.Find out your copy biz shortcut so you can focus on the actions that will accelerate your business growth. Then, reach out to Belinda on Instagram and LinkedIn.Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about Erin's VIP intensive options if you'd like to learn more about how you can hire her to help you with your marketing efforts• Reach out her on Instagram, Want to keep talking copy? Send me a text message!

In today's episode of Let's Talk Business, we are thrilled to welcome Mitch Axelrod, an entrepreneurial powerhouse, speaker, trainer, advisor, best-selling author, and a man who has significantly contributed to generating over $3 billion in revenue. Join our host, Meny Hoffman, as he sits down with Mitch to unravel the profound insights and strategies that have defined Mitch's illustrious career. We'll delve into Mitch Axelrod's inspiring path from a seasoned salesperson to a thought leader in the world of sales strategies. Mitch will share his revolutionary approach known as "The New Game of Selling," which emphasizes long-term client relationships over transactional sales. You will also learn about the impactful question that Mitch claims has been instrumental in generating substantial revenue. Discover how Mitch has successfully integrated marketing, sales, and service to create a holistic strategy for attracting, converting, and retaining customers. He explains how qualifying prospects early and adding real value, like sharing top 20 no-load mutual funds with clients, has helped him build trust and maintain confidentiality. In this episode, Mitch and Meny discuss the importance of understanding the roles of different corporate buyers, building authentic business relationships, and fostering a win-win philosophy in deals. You'll hear about Mitch's unique methods for engaging clients, maintaining long-term relationships, and the significance of being a trusted advisor.   Episode Timestamps 04:58 Focus on genuine potential clients, not indifferent ones. 09:40 Help clients attract, convert, retain, and reactivate customers. 13:04 Focus on their buying cycle for success. 14:42 Understanding clients' needs to facilitate their journeys. 17:04 Supporting brand journeys; focus on existing clients. 23:42 Build relationships and understand client needs deeply. 25:12 Prioritize long-term relationships post-sale for success. 28:45 Questioning authenticity: genuine or mere marketing tool? 33:39 Switch seats, advocate together, achieve mutual understanding. 35:43 Identify stakeholders and their roles for sales decisions. 40:19 Everyone matters: allies or adversaries based on approach. 42:41 Work backwards, language distinctions, leverage existing clients. Practical Pointers that can learned from this episode : Use impactful questions to understand your clients' needs and motivations, which can drive significant revenue and deeper relationships. Don't waste time on unlikely customers. Ask your prospects upfront critical questions to gauge their potential as clients. Use real feedback from your satisfied clients to attract similar customers. Directly ask your successful clients, "What was the main benefit you received from our service?"  Start with serving rather than selling. Begin your meetings or calls with, "What's the biggest challenge you're facing right now that I might help with?" When re-engaging lapsed clients, authenticity is key. Refrain from using scripted, generic follow-ups. Instead, say, "I realized it's been a while since we last connected, and I wanted to make sure your needs are still being met." Links : https://ptex.co/pandadoc https://thenewgameofselling.com/ https://www.youtube.com/user/mitchaxelrod https://www.facebook.com/mitchaxelrod  

Summary The conversation revolves around the topic of backlog and its impact on business operations. The hosts discuss the advantages and disadvantages of being booked out for a long period of time. They also touch on the importance of tracking the sales cycle and using backlog as a future indicator. The conversation highlights the need for strategic planning, managing manpower needs, and making informed decisions based on backlog data. The hosts also mention the potential impact of backlog on client perception and the benefits of having peace of mind and stability. They briefly discuss the idea of hiring a dedicated salesperson and the unique selling proposition of their business model. Overall, the conversation provides insights into the challenges and opportunities associated with backlog management. In this episode, Catherine and Sean discuss the concept of backlog in the construction industry and how it can affect businesses. They explore the emotional roller coaster that comes with not knowing when the next job will come in and the importance of tracking and analyzing trends. They also touch on the dismantling of dams in the United States and the challenges of maintaining and restoring them. The episode concludes with a trivia segment where they test each other's knowledge on construction-related topics.

I'm Josh Cooperman and this is the September 2024 installment of the Convo By Design Icon Registry featuring another absolutely incredible creative who appeared on the show not once, but I think this gentleman has been on the show 4 times over the past 11 years in every way possible. He has been on a panel, featured in an individual interview, been part of The Showroom series. He's incredible. This months inductee is an amazing talent a gentleman and a friend. Timothy Corrigan. I met Tim for the first time, I believe it was 2017. I went to his Los Angeles offices and we spoke about so many things and that is the episode I wanted to share with you today as we induct Tim into the Convo By Design Icon Registry. Somethings you should know about Tim. First, he is one heck of a person. He is one of those people you feel like you've known your whole life from the moment you meet him. Second, he already had a stellar career before design in the advertising industry. He led international operations for Saatchi & Saatchi's Bates Worldwide prior to opening his eponymous design firm in 1998. For reference, Bates Worldwide, in 1998, had billings in excess of $7.7B and operations in 70+ countries with 156+ offices.  One of the interesting things Tim and I talked about was the Bates Worldwide concept of the USP. Unique Selling Proposition. A concept you see offered everywhere but rarely understood. The idea is that wherever there is competition, one must find the differentiator, the thing that makes them stand out. Something that none else offers. That idea that competitively sets you apart. That others in the field don't offer. There is far more to the concept but in a world where every designer is an “award winning” designer, Tim allows the work to override the accolades. The irony is not lost on me. To be talking about how it's not about the accolades, while bestowing accolades, the point is that Ti has always understood his USP, he launched his firm knowing what he wanted, while perhaps not sure how he was going to do it, stayed true to himself and the work and accolades followed. Tim is strong willed, sure of his design ideas and doesn't seem to have anything to prove. Another reason why I am so fond of Tim Corrigan and so happy to install him as this months inductee to the CXD Icon Registry. Thank you, Tim for taking the time and the willingness to share your story. Congratulations on your addition to the Convo By Design Icon Registry. Thank you for listening and subscribing to the show. Thank you to my partner sponsors Design Hardware, ThermaSol, TimberTech, Monogram and Pacific Sales. these are amazing partners all, they support the trade and I love sharing these amazing resources with you. Thanks again for listening, until next week, be well and take today first. - CXD

Discover how Brian Smith, the visionary founder of Strategy Ladders, turned the adversity of losing all his clients during the COVID-19 pandemic into a golden opportunity. By harnessing the power of his personal brand, Brian built a thriving consulting business with over 40 consultants to $10 Million in annual revenue using personal branding. This episode is packed with insights, including how Brian overcame his fear of posting on LinkedIn, stayed authentic, and distinguished himself by challenging misleading influencers. Learn the art of attracting high-ticket clients through storytelling and consistently sharing valuable business insights.We then explore the intricacies of building personal brand loyalty within a service-based consultancy. Brian shares his experiences on the potential pitfalls of a business overly reliant on a single individual and the importance of cultivating a team-oriented culture. Discover how nurturing personal brands for everyone on your team can foster loyalty and enhance retention, all while maintaining strong leadership to ensure a cohesive and supportive work environment. This discussion sheds light on the nuances of running a consultancy without paid advertising, emphasizing organic growth strategies through platforms like LinkedIn.Finally, we delve into the critical role of LinkedIn in amplifying business success, especially for companies with revenues under $25 million. Brian underscores the importance of personally managing your LinkedIn presence to refine your Ideal Customer Profile and Unique Selling Proposition. We discuss actionable strategies for creating engaging content, the effectiveness of controversial topics to attract mature clients, and the necessity of being personable and visible to potential clients. This episode is a must-listen for anyone looking to master personal branding for business growth and long-term success.Send us a Text Message, give feedback on the episode, suggest a guest or topic Visit the Remarkable Marketing Podcast website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTube Remarkable Marketing Podcast Highlights on InstagramEric Eden on LinkedIn

UVP, USP, USPS... What the hell, y'all? We are diving into UVP and USP. These are some of the most talked about, most obsessed over, and most misunderstood aspects of brand messaging. We're going to help you get clear on what they mean today. But more importantly, how do you even use a UVP and a USP to grow your business meaningfully? Well, stick with us. Get ready for the ride! Join our FB community: www.joyfulbusinessrevolution.com/fb

In our latest episode, we dive deep into the world of marketing strategies specifically designed for veterinary practices. Whether you're a startup in urgent need of clients, a practice that's hit a plateau, or one that's experiencing rapid growth and struggling to manage the influx, this episode has got you covered. I break down these practices into three distinct groups and offer actionable insights to help you attract, engage, and retain clients effectively. One of the key points I emphasize is the importance of tracking where your clients are coming from. Knowing your client sources is foundational for any marketing strategy. I recommend using tools like Google Analytics and CallRail to monitor and analyze this data. CallRail even offers a free two-week trial, making it easy for you to start tracking your marketing effectiveness. I also introduce the 80/20 rule, which suggests that 80% of your marketing efforts may not yield significant results, while 20% will drive the majority of client growth. Identifying and focusing on that 20% is crucial, and without proper tracking, you might end up wasting resources on ineffective strategies. For practices in urgent need of clients or those experiencing stagnation, I stress the importance of fixing the bottom of the marketing funnel—where potential clients convert into actual clients. This involves training your customer service representatives (CSRs) to handle inquiries effectively, engaging with potential clients on a personal level, and implementing follow-up systems to enhance client loyalty. Additionally, having an efficient online booking system, like Checkup App, can streamline the booking process and send reminders to clients, ensuring they return for follow-up visits. By diagnosing whether your practice has a marketing or sales problem and targeting clients strategically, you can craft a unique selling proposition that sets your practice apart in a competitive market. Tune in to this episode for a comprehensive guide to enhancing your marketing efforts and improving client acquisition.

In this episode, Cameron discusses the importance of creating a unique selling proposition (USP) for medical spas and dental practices. He emphasizes the need to understand the practice's identity, target audience, and marketing strategies to effectively communicate its unique value proposition. He also highlights creating a luxurious and comfortable environment for patients, including offering unique and exclusive products to differentiate the MedSpa and enhance patient experience. Listen In!Thank you for listening to this episode of Medical Millionaire!Trusted by over 850+ practices and 2,000+ providers in aesthetics, plastic surgery, dermatology, and dentistry, we specialize in growing medspas through comprehensive marketing and automation solutions. Our expertise in patient acquisition, CRM, SEO, and more make sure you are generating new bookings constantly. Let us help you run your practice like a true business!Inquire Here:https://growth99.com/Or, check out Growth99 University and Learn How To Scale Your Medical Practice To A Multi-Million Dollar Business Effectively.https://school.growth99.com/

Are you struggling to attract your ideal clients as a healer? You're not alone. Many healers make the common mistake of listing all their certifications and types of healing they offer, which often fails to resonate with potential clients. In today's broadcast, I'll explain why this approach isn't working and what you should do instead. Discover how to define your unique selling proposition (USP) to shine in the crowded field of healing. Learn what to include on your bio page to make it compelling and engaging, helping you stand out and connect with your audience. I'll share my journey from physicist to healer and how embracing my unique story transformed my practice. By the end of this podcast, you'll have actionable steps to define your unique approach and effectively market yourself. Don't miss this opportunity to elevate your healing practice and attract the clients you truly want to serve!Links mentioned in this episode: https://healersu.com/bioLiked this episode? Pay it forward and share it with a friend. Love the show? Write a 5-star review — even one sentence helps us keep bringing you the content you want to hear. More from Dr. Anastasia: Websites: https://healersu.com and https://scientifichealer.com LinkedIn: https://linkedin.com/in/drachopelas Facebook: https://facebook.com/dranastasiachopelas YouTube: https://youtube.com/c/dranastasiachopelas Show notes at https://physicspoweredhealing.com Some product links on this site are affiliate links, which means we'll earn a small commission for any affiliate purchases you make (at no additional cost to you). We only recommend products that we use and/or personally trust, so you can browse with confidence.

In this episode of Doing What Matters Podcast we continue in our series of the Seven p”s of Business.  This week it is all about your Products and Services. Using real-world examples I explore how to identify the unique features that set your offerings apart. We'll discuss turning these standout qualities into tangible benefits for your clients and the importance of understanding your target audience deeply. I'll share insights about the significance of a Unique Selling Proposition (USP), and guide you through avoiding the pitfalls of over-expansion and unnecessary investments. Together, we'll look at different selling strategies, consider the right methods for you, and examine the critical questions of when and how to collect payment. Plus, I'll encourage you to build upon your God-given gifts and continuously refine your business offerings, writing directly from my own experiences and the successes of my clients. Join me for actionable steps and inspiration on how to make your products and services not just different, but indispensable.Time Stamps:00:00 Overview of podcast series on business planning.04:58 Intellectual property and services as interchangeable products.06:42 Revenue goals need patience, understanding audience needs.11:21 Health industry professionals selecting standout unique features.14:15 Identify problems, features, and benefits for messaging.17:44 Pause at step three, unique in God's design.22:00 Focus on your unique selling proposition for success.24:58 Assure efficient money exchange and continuous evaluation.27:46 Download reallifeprocess.com product, focus on your purpose.Podcast Resource Download:https://www.therealifeprocess.com/productFREE RESOURCES:Take the FREE Intro to Needs & Values AssessmentReady to discover what uniquely matters to YOU? CLICK HERE to take our FREE Intro to the Needs & Values Assessment.FREE Download: 4 Steps to Simplify Your CalendarReady to uncover more time on your calendar? This FREE download will help you remove what doesn't matter, so you have space for what does. Click here to get this FREE resource!Get to know the story behind the REALIFE Process® through our film, Rested Success!CLICK HERE to watch the 15-minute documentary film where you'll hear Teresa's story, how the REALIFE Process® began and developed, plus how our Certified Coaches are using the Process in the work that they do.OTHER RESOURCES:Check out our YouTube Channel!Prefer to watch AND listen? Check out our YouTube channel for the podcast episode on video! Make sure to subscribe so you get all the latest updates.My Book LinkMy new book, Do What Matters, is available NOW! Banish busyness and discover a new way of being productive around what truly matters. Learn more at DoWhatMattersBook.com.LifeMapping ToolsWould you like to discover  Life Mapping tools to help you recognize and respond to God in your Story. Check out these tools here https://www.onelifemaps.com/JOIN OUR COMMUNITY & CONNECT WITH ME:Become part of the FREE REALIFE Process® Community! Connect with Teresa and other podcast listeners, plus find additional content to help you discover your best REALIFE.Connect with your host, Teresa McCloy, on:Facebook - The REALIFE Process® with Teresa McCloyInstagram - teresa.mccloyLinkedIn - teresamccloyAbout Teresa McCloy:Teresa McCloy is the founder and creator of the REALIFE Process®. The REALIFE Process® is dedicated to equipping others and providing community, training, tools and resources, to cultivate both personal and professional development and growth. Teresa's mission is to see individuals and groups grow in self-awareness, develop sustainable rhythms, and increase their influence and impact at the intersection of faith and work in their everyday life story.{{Teresa McCloy}}

On Corbin & Ben, Corbin Middlemas and Ben Cameron discuss everything happening in the world of football in hot news / not news. Another item is ticked off Ben's annual AFL media cycle bingo card and Brett Deledio joins for his usual Thursday slot. 

 Danny discusses the importance of consistent cross-channel marketing and how it can optimize ad spend and improve marketing results. He emphasizes that this podcast is for all small business owners, regardless of the industry. Danny explains the difference between omni-channel marketing and cross-channel marketing, and highlights the need for a consistent message across all platforms. He advises starting with determining the unique selling proposition and key features of the business, and then incorporating them into the website, email sequences, and social media and ad campaigns. Keywordscross-channel marketing, ad spend optimization, small business marketing, unique selling proposition, key features, website, email sequences, social media campaigns, ad campaigns Takeaways Consistent cross-channel marketing is crucial for optimizing ad spend and improving marketing results. Small business owners in any industry can benefit from implementing cross-channel marketing strategies. Start by determining the unique selling proposition and key features of the business. Incorporate the unique selling proposition and key features into the website, email sequences, and social media and ad campaigns.     Chapters 00:00Introduction: Frustration with Low Conversions 04:06Understanding Cross-Channel Marketing 06:24Starting with You and Your Sales 08:10Crafting a Unique Selling Proposition 10:56Incorporating Key Features into Marketing 14:38Conclusion: Making it All Work Together   Connect with Danny at Smallbusinessrealmarketing.com  

The marketing for Anacin was brilliant and studied. Creating emotion around how you make others feel was a master class of messaging. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor which is, well it's us. But we're highlighting ads we've written and produced for our clients, so here's one of those. [Colair Cooling & Heating Ad] Dave Young: Welcome back to The Empire Builders Podcast. Dave Young here, along with Stephen Semple. I really don't have much for the topic that Stephen just whispered into my ear other than I know the brand name. Stephen Semple: Yeah. Dave Young: It's pain relief and it's Anacin. Stephen Semple: Anacin. Dave Young: Anacin. I'm trying to remember, there's one of those brands, it was either Anacin, or Beyer, or Excedrin, that combined a little Aspirin with a little caffeine maybe, or something like that, but I don't know if this is the one. Stephen Semple: You're actually really, as usual, David, very, very close. Pretty much on the money. Dave Young: All right. Okay. Stephen Semple: The first commercial painkiller created was Aspirin. That was created in 1897 by a German chemist and the product was branded Bayer, with Bayer being- Dave Young: Okay. Stephen Semple: If you remember on it, Bayer was done as a cross. It was Bayer, Bayer. It was Bayer left to right, Bayer vertical, the Ys meeting in the middle and it formed this little- Dave Young: Like the Red Cross. Stephen Semple: Yeah. Dave Young: All of that, yeah. Stephen Semple: Yeah. Now it first false started. In 1897, it was a powder, and it was in 1914 where it changed to a table and had that branding on it. Bayer was marketed by promoting the product to doctors who then told patients. Dave Young: Okay. Stephen Semple: It was all about inform the doctor, the doctor would inform patients. Anacin changed the rules and changed the rules for marketing of medicinal products forever because they came into the market and decided to advertise to the patient who would then go to the pharmacist and demand it. Dave Young: Okay. Stephen Semple: Up until this point, everything was marketed to the doctor, to the doctor, to the doctor, to the doctor. Instead, Anacin was the first to come along and say, "No, we're going to go direct to the consumer." We're going to market to the patient, and the patient is going to walk up to the pharmacist and say, 'Hey, I want some Anacin. Dave Young: Yeah. Stephen Semple: If that happens enough, guess what's going to happen? The pharmacist is going to carry Anacin. Dave Young: Yeah. It's like the Wrigley Spearmint Gum story all over again. Stephen Semple: Wrigley Spearmint Gum story, but done in the medical space. Again, it's one of these things where, for so long, you could sit there and go, "Yeah, but that works for gum, yeah that works for this, that works for parcel services, that works for all this other stuff," but all of a sudden it's like, "But medicine is different." Medicine is not different. We're seeing it today. How many drugs do we see being advertised today, where it's advertised direct to the consumer or it's, "Ask your doctor. Talk to your doctor about this." Because what they know is if you walk into the doctor's office asking about it, the doctor will then make sure they know about it and likely prescribe it. Anacin started advertising in the 1940s on the radio. Dave Young: Okay. Stephen Semple: Here's what the spot claimed. That, "Anacin is like a doctor's prescription, not just one but a combination of several medically active ingredien...

Today we are talking about USP. Unique. Selling. Proposition. Memorize it because we are seeing a paradigm market shift and now that the NAR Settlement has fundamentally changed how agents are going to operate, it is time to shift. How do we do that? With a Unique Selling Proposition.

Today I noticed that being authentically yourself, flaws and all, is the best Unique Selling Proposition you can have. Your unique experiences give you one-of-a-kind stories to tell.The creative lesson I took from this Noticing is to embrace your original perspective. Stay true to your authentic self, even if it's strange or uncomfortable for you to do. Your singular view has value and sharing it creates relatable, distinctive work.WANT MORE?Members get extra episodes of the podcast, extra companion blog posts (see below), free nonfiction books and audiobooks, and my weekly “One-Drink Book Club” series every week … all for the price of a fancy coffee. Learn about membership here.Prefer reading?Listening to the Art of Noticing podcast is only one way to get these lessons. Every episode of the podcast also has a complete companion blog post, all of which you can find here. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit johnnybtruant.substack.com/subscribe

Lassen Sie sich von Ina's bemerkenswerter Reise im E-Commerce inspirieren, die sie von ihren ersten drei Produkten auf Amazon zu einem beeindruckenden Sortiment von über 300 Artikeln führte. Unsere heutige Episode beleuchtet nicht nur ihre persönlichen Erfahrungen und Erkenntnisse aus früheren Positionen bei bekannten Brands wie XXXLutz, sondern gibt auch spannenden Input, wie man mit viel Mut und Entschlossenheit den Weg in die Selbstständigkeit erfolgreich meistern kann. Ina, die kreative Kraft hinter "Selfmade Jewelry", teilt mit uns, wie sie während ihrer Reisen nach Thailand die Inspiration für ihre einzigartigen Schmuckstücke fand und welche Schritte sie unternommen hat, um ihr Onlinegeschäft florieren zu lassen. Erfahren Sie mehr darüber, wie sich der Online-Handel ständig weiterentwickelt und warum eine ständige Anpassung und Optimierung von Produktlistings auf Plattformen wie Amazon unerlässlich ist. Wir diskutieren die Bedeutung von Keyword-Recherchen und Tools wie Helium 10 und erörtern, wie essenziell es ist, durch hochwertige Produktfotografie und überzeugende Inhalte eine starke Unique Selling Proposition zu schaffen. Inas "Schutzengel Armband" dient als perfektes Beispiel für ein erfolgreiches Listing, das gezielt auf Kundenbedürfnisse und saisonale Ereignisse abgestimmt ist. Begeben Sie sich mit uns auf diese inspirierende Reise und entdecken Sie, wie wichtig es ist, früh zu beginnen und keine Angst vor dem ersten Schritt zu haben, denn der ideale Zeitpunkt ist jetzt.   In Folge 119 des Serious Sellers Podcast auf Deutsch, Marcus und Ina diskutiéren 00:00 - Erfolg Im E-Commerce 14:27 - Listing-Optimierung Und Marktentwicklung 29:02 - Früh Beginnen, Keine Angst Haben

Join Ray Green as he delves into the crucial aspect of creating a unique selling proposition (USP) in this insightful podcast episode. Ray highlights the common misconception that many entrepreneurs believe they have a USP when in reality, it often lacks true differentiation. Drawing from his extensive experience in business consulting, Ray provides actionable advice on how to develop a compelling USP by analyzing competitors, identifying market gaps, and focusing on what truly matters to the target audience. Through engaging anecdotes and examples, including the success story of Planet Fitness, Ray illustrates the transformative power of a strong USP in building brand identity and attracting ideal clients. Tune in to learn how to carve out your unique place in the market and stand out from the competition.

Join Monica in part 2 of the 'Kickstart Your Business' series, where we explore the essential elements of launching a business: defining your product or service, identifying your target audience, choosing distribution channels, setting a realistic timeline, understanding your core motivation, and highlighting your Unique Selling Proposition. Get ready to dive deep into these foundational aspects, crucial for any aspiring entrepreneur. Tune in for insightful tips and a dose of inspiration to fuel your entrepreneurial journey. Episode Quote: A small business is an amazing way to serve and leave an impact on the world you live in. ~Nicole Snow Join the ⁠Become Your Own Boss Facebook Group⁠ Get your⁠ ⁠⁠Become Your Own Boss Planner⁠⁠⁠ Helpful Entrepreneurial Resources from Become Your Own Boss ⁠⁠Monica FREE ebook⁠⁠ Ways to reach Monica: Instagram: @becomeyourownbosspodcast Email: monica@monicaallen.com. Feel free to email me with questions or thoughts around starting and maintaining your business. --- Send in a voice message: https://podcasters.spotify.com/pod/show/becomeyourownboss/message Support this podcast: https://podcasters.spotify.com/pod/show/becomeyourownboss/support

Your value proposition is a fundamental element of your marketing and branding strategy. It highlights what makes you unique and why customers should choose you over your competitors. In this insightful episode, Dr. Terri Levine explores the 6 steps of crafting a compelling value proposition that truly distinguishes you in your field. She reveals the types of questions to help you identify your dream clients and shares valuable tips on how to structure your unique approach to facilitating transformation for people. Additionally, she reveals a secret weapon for achieving sales success: the power of a guarantee. Offering a guarantee reassures potential clients and demonstrates your confidence in your services, ultimately boosting your sales. Tune in for more insights!   Key Highlights From The Episode: [00:38] What's in for you in today's episode: How to create your value proposition [00:53] Step #1 Figure out who your dream clients are [01:25] Step #2 Examine your current or past client family members whom you loved and write down their characteristics [02:40] Step #3 Create a few transformational case studies [04:02] Step #4 Come up with your unique way of making transformation happen for people [04:53] Step #5 Have a guarantee [05:15] Step #6 Use your ‘zero to hero' story  [05:52] Dr. Terri Levine's book Sell Without Selling   Golden Nuggets: • When devising your unique approach to facilitating transformation for people, create a 3-5 step process and give it a catchy, memorable name. [04:08] • A guarantee removes skepticism and lets you close more sales. [04:54]   Let me help you grow your coaching business:  Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time! Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017.   Want More!? Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.   Please connect with me on social: Instagram: https://www.instagram.com/mentorterri Facebook: https://www.facebook.com/HeartrepreneurTerriLevine LinkedIn: https://www.linkedin.com/in/terrilevine/ 

How are you setting your business apart from the rest of the competition? If your marketing simply includes a recitation of product features and current discounts, you'll only ever sound like the rest of the bunch. Dan Kennedy and Dave Dee discuss the building blocks needed to construct a USP (unique selling proposition) and an offer your target customer or client cannot refuse to pass up. MagneticMarketing.com NoBSLetter.com

In this episode of Served Neat, Jen shares a story about her worst sales call ever, highlighting the importance of unique selling propositions (USPs). She discusses the significance of having a strong USP and provides examples of both bad and good ones. Jen also offers tips on how to improve your current USP. You will learn how to improve their own USPs and gain insights into growth strategies.   We talk about: My worst sales call ever! What is a USP and why do you need to care about it? How crafting a compelling USP can elevate your business. How To Get Involved: Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond. Your host, Jen Hartmann, is the mastermind behind Neat The Agency. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed. When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin. So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!   Looking for more?  Sign up for our weekly newsletter -  Neat The Agency Connect with us on Instagram @neat_theagency Check out our blog If you're ready to start using PR for your own business, book a call with us!  

To prove your Unique Selling Proposition to your investors and/or end users, you should build what is not readily (already) available. #snowpal Subscribe to our APIs on blobr.snowpal.com.

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss exploring the probate sales timeline, optimizing PRS data handling in mojo dialer, maximizing lead engagement, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss turning leads into clients, finding the balance in effective follow-up strategies for real estate success, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss leveraging a small past client base for probate services, authentic marketing for probate services, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss cold calling advice, skip tracing, hiring virtual assistants, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE:https://courses.probatemastery.com/probate-foundations-registration-form

Lisa is the CEO of SMITH Co., a sales consulting firm focused on modern midsize B2B businesses. She understands her client's challenges because she's been there as a “COVIDpreneur”. Despite the turbulent economic landscape, she reached six figures in her first year of business. What problem do you solve?  Businesses often want to off set sales and she will help with the question of when to hire outside sales and what to pay them. Show Notes: The right time to think about adding a sales person is when things slow down, when you just can't keep up or when your referrals dry up. You need to know what your sales cycle looks like. You need to arm them with as much information and processes as possible. What is your Unique Selling Proposition. You do not want to hire someone without the tools. Else, you are hiring them to create the process and organization for you. Be sure you are doing the things necessary to keep your current customers happy. 80% of revenue with B2Bs is from their current customer base. The lowest price is not the best. You have to create value for your customer. 5 Simple steps to reframe your sales. Look at your data to be proactive. Team – look at who is involved. You may have too many or you may have too few. Automation is important but don't rely too heavily on it. Follow up is crucial. You can do this without sounding aggressive by taking the right tone. Understand your messaging. Remember sales is about psychology and story telling. Introverts make great salespeople because they have learned to be good listeners and know how to ask great questions. However, you will need to provide them with time to recharge. Lisa J. Smith's Best Small Business Tip: You wear a lot of hats as a business owner. It's important to start removing those hats and delegating so that you can work ON your business instead of IN your business. Connect with Lisa J. Smith: Website: smithcous.com Podcast gift: Sign up for a FREE 30-minute call to reveal your Sales Blindspots by going to Lisa's website simthcous.com Instagram Youtube LinkedIn Clarity Navigator Discovery Session – Sign Up HERE Learn more about Gary's Mastermind group at goascend.biz/the-mastermind-solution

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss when your training kicks in, finding your path in real estate, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss embracing improvement in a challenging market, the condition of the market and how it influences probate, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

#realestate #wholesalerealestate #realestatecoaching #realestateinvesting #probaterealestateIn this week's coaching call, Bill Gross and Probate Mastery students/alumni discuss building your business, legal rights in probate, the notice of default, and more!Sign up for the FREE Probate Foundations live training. This is a 2 hour live-taught course focused on the opportunity around Probate. If you're just starting out in the niche, or still exploring your options, you'll learn the basics of building a Unique Selling Proposition, Marketing, and Team Building. REGISTER HERE: https://courses.probatemastery.com/probate-foundations-registration-form

How to craft your unique selling proposition? - Ep 204   In this Real Estate Fight Club episode, Jennifer and Coach John Kitchens talk about "How to craft your unique selling proposition??"  This topic spotlights the importance of standing out and not falling into a commodity. Tune in and find out how you can understand your value proposition and how you can differentiate yourself from other agents.    Episode Highlights:  Jennifer says that as this market shifts, you have to know your value proposition. John says that it's important to help stand out and not fall into a commodity.  it's important to be able to articulate value in a way that connects with the ideal client. Everybody has a unique superpower, and it's being able to solve our client's problems The first step is to figure out who you want to help and what problems to solve. How to craft a unique selling proposition around a specific part of town, and why most agents are not initially suited to selling to buyers. Niching down can expand your clientele and not take clients away John says that he always knew their unique value proposition was the marketing aspect The value proposition is differentiating yourself from the other agent. Keep it simple and get back to the fundamentals, what do sellers want? What do buyers want? The clarity report is one of the most powerful exercises for agents to do right now. It is a powerful exercise to get back into the skills required four or five years ago. 3 Key Points: Value proposition, it's important to help stand out and not fall into a commodity.  The first step is to figure out who you want to help and what problems to solve. Niching down can expand your clientele and not take clients away. The value proposition is differentiating yourself from the other agent. Keep it simple and get back to the fundamentals. You don't need to overcomplicate it. As long as it's important to you and your client. Tweetable Quotes: “But as this market shifts, it feels like you have to know your value proposition.” - Jennifer Murtland “Everybody has a unique superpower.” - John Kitchens “I think there has to be a level of knowledge and awareness of the market.” - John Kitchens “I think what's important is that it also can be simple (Value Proposition). It can be one simple thing.) - Jennifer Murtland Resources Mentioned:  Jenn Murtland LinkedIn | Facebook | (513) 400-1691 | Website | Instagram https://jennifermurtland.com/Vault/ Monica Weakley website | LinkedIn | Facebook Real Estate Fight Club Podcast  Facebook page | Instagram | YouTube John Kitchens - https://coachcode.com (Clarity report) - Coach Code Podcast       Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links) Ghostpostr - https://www.ghostpostr.com/ (Get It For FREE!)   Pipeline Pro Tools - https://pipelineprotools.com/fightclub/   RedX - https://www.theredx.com/fight-club/ Achosa - https://www.achosahw.com/  (Use the Code FightClub)

In a saturated marketplace where everyone looks the same, Leo Moore emerges as the guiding force behind B2B brands that demand attention. With his arsenal of long-form sales letters and the revolutionary "Sea of Clones" thesis, Leo shows a path to doubling prices and skyrocketing monthly revenue. Dive into a gripping conversation with Jordan Paris, navigating the world of standout branding and unveiling the power of creativity. Get ready to challenge the norms.Visit Leo at SophronSolutions.com.

Do you want to learn the two fundamental principles to succeed in your biz? In this episode of the Happy Hustle Podcast, I share with you the two fundamental business lessons that I learned from hustlin'.   One of the most important principles in business is the law of supply and demand. This is when the price of a product or service is determined by the balance between the supply and the demand for it. If the demand for a product or service is high and the supply is low, the price will likely increase. While, if the demand is low and the supply is high, the price will decrease. As an entrepreneur, you must understand the supply and demand of your product or service. By understanding these two factors, you can set the right price for your product or service, and ensure that you are meeting the needs of your clients. Another relevant factor that you need to consider is the importance of having a unique selling proposition. What sets your product or service apart from the competition?   You must need to identify the unique benefits of your product or service that set it apart from the competition. You can simply do this by understanding your customers and what they need or want. With this, you can create effective marketing and advertising campaigns tailored to your target audience. By applying these two fundamental concepts to your business, you can increase your chances of success and achieve your goals. Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured  Get a free copy of his new book,  The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/  Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana “It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode Sponsor Did you know that 4 out of 5 Americans are magnesium deficient?  And almost everyone is at suboptimal levels. And that's a big problem because magnesium is involved in more than 600 biochemical reactions in our body. Now here's what most people DON'T know: taking just any magnesium supplement won't solve your problem because most supplements use the cheapest kinds that your body can't use or absorb. That's why I exclusively recommend Magnesium Breakthrough. It's the only full-spectrum magnesium supplement with 7 unique forms of magnesium that your body can actually use and absorb. When you get all 7 critical forms of magnesium, pretty much every function in your body gets upgraded... from your brain... to your sleep... pain, and inflammation...and less stress. BiOptimizers only offers this discount once a year, so don't miss out. Just go to www.bioptimizers.com/happy and enter code happy10 to get 10% off any order.   I assure you that all BiOptimizers supplements are best in class. If for some reason you feel differently, you can get a full refund, no questions asked. They are so confident that they offer a 365-day money-back guarantee!