Podcasts about free range studios

In todays fractionalized & polarized world, facts and reality are too often less important than which narrative you embrace or which stories you believe. Here's my 2012 conversation with JONAH SACHS, Co-Founder of Free Range Studios - the folks behindthe classic Story of Stuff - and author of WINNING THE STORY WARS. Learn how and why narrative works so well and how to use it to your advantage.

On this episode of the CEO Roundtable Podcast we're joined by Paul Hammond, CEO of Free Range Studios.  Free Range is a full service studio that provides branding, web development, creative and storytelling services. With everything they do, they have a great focus in the social impact space. “We work with a lot of nonprofits. We also work with for-profits. We work in the education space. We work with NGOs and government organizations who are really looking to branch out and do good in the community. It's a lot of fun. Everyone's got their own mission and we really help them tell their stories.” Paul talks about how these days, regardless of the industry you're in or if you're a brick and mortar business, everyone needs to have a digital presence and understand how to make themselves known online.  “It's so important to have a human voice as a brand and to be able to connect with people as a human people, want to connect with people and people connect to stories. It's so important that your brand has a tone, a personality that connects with, with those people in a way that they want to continue to engage with you.” Free Range Studios was founded in 1999 by Jonah Sachs and Louis Fox. They built up the creative storytelling side and carved their niche out in the nonprofit storytelling space. Paul started off as an employee and recognized some issues from mismanagement to culture over the years. After receiving his MBA from Babson with a focus on Entrepreneurship, Paul and a few partners were presented with the opportunity to take over Free Range as owners.  “Being able to really align our culture at Free Range with the goals of the nonprofits and the social organizations we work with is something that's so important. We basically saw an opportunity to say, ‘Hey, we've got these great relationships. We've got these great clients. We love the work that we're doing. Let's get Free Range back in a position where it starts to get the attention it deserves.” A now thriving company, they're building some incredible products such as an online calculator that can calculate your ecological footprint. Working for the greater good of the world and tackling some of the biggest issues that the world is facing today alongside the companies they're helping is the main priority for Paul and Free Range.  Tune into this episode of the CEO Roundtable to hear more about the global impact Free Range is helping companies move the needle on, more about Paul's own journey from employee to owner, and what it takes to reestablish a brand and culture. 

Jonah Sachs discusses how a simple shift in the way we think helps us achieve more.— YOU'LL LEARN — 1) Why the experts are often the most unreliable.2) How to make any task more exciting and engaging.3) How to turn anxiety into fuel for creativity.Subscribe or visit AwesomeAtYourJob.com/ep564 for clickable versions of the links below. — ABOUT JONAH — Jonah Sachs is an author, speaker and viral marketing pioneer. Jonah helped to create some of the world's first, and still most heralded, digital social change campaigns. As co-founder of Free Range Studios, his work on Amnesty International's blood diamonds viral film was seen by 20 million people and was delivered to every member of congress, helping drive the passage of the Clean Diamond Act.He later helped to create “The Story of Stuff,” which, viewed by over 60 million people, marked a turning point in the fight to educate the public about the environmental and social impact of consumer goods. Jonah's work and opinions have been featured in The New York Times, The Washington Post, CNN, FOX News, Sundance Film Festival, NPR. Sachs also pens a column for Fast Company, which named him one of today's 50 most influential social innovators.• Jonah's book: Unsafe Thinking: How to be Nimble and Bold When You Need It Most• Jonah's book: Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future• Jonah's website: JonahSachs.com— RESOURCES MENTIONED IN THE SHOW — • App: Asana• Personality: Mihaly Csikzentmihalyi• Book: Station Eleven by Emily St. John Mandel— THANK YOU SPONSORS! —• Pitney Bowes. Simplify your shipping while saving money. Get a free 30-day trial and 10-lb shipping scale at pb.com/AWESOMESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A lot of change and influence can be made through business because that's where the majority of people spend the majority of their time. Author, speaker, and viral marketing pioneer Jonah Sachs uses digital media and books to bring about the ideals or the values of social change such as equity, empowerment, responsibility, transparency, and advocacy. Jonah is the co-founder of Free Range Studios which created the short flash animation critical of factory farming and industrial agricultural practice that has been translated into more than 30 languages and watched more than 30 million people. He is also the New York Times bestselling author of Winning the Story Wars and Unsafe Thinking. Jonah talks about those values and what he's advocating and trying to shift. Love the show? Subscribe, rate, review, and share! Join The Wealth Standard community today:

Author Jonah Sachs founder of Free Range Studios explains why playing it safe no longer gets results -- and what to do about it. See acast.com/privacy for privacy and opt-out information.

Welcome to episode #623 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. It was the early 2000s and viral marketing was just getting started. That's when Jonah Sachs rose to prominence. He created some of the world's first viral videos. His agency, Free Range Studios, created campaigns, like Amnesty International's awareness-raising video on blood diamonds (which was seen by 20 million people). Later Jonah helped to create The Story of Stuff, which was viewed by over 60 million people and marked a turning point in the fight to educate people about the environmental and social impact of consumer goods. Jonah went onto to create other viral campaigns for Greenpeace, Human Rights Campaigns and the ACLU, as well as consumer brands like Microsoft and Patagonia. Fast Company named him one of today's 50 most influential social innovators. In 2012, Jonah released his first book, Winning the Story Wars. Most recently, he published his sophomore effort, Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. So, how safe is your brand thinking? Enjoy the conversation... Running time: 58:30. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Jonah Sachs. Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. Winning the Story Wars. Free Range Studios. The Story of Stuff. Follow Jonah on Twitter. This week's music: David Usher 'St. Lawrence River'. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. Tags: aclu advertising advertising agency advertising podcast amnesty international   blood diamonds brand business blog business book business conversation business podcast cause marketing digital marketing digital marketing agency digital marketing blog digital marketing podcast disruption fast company free range studios greenpeace human rights campaigns innovation j walter thompson jonah sachs jwt leadership book leadership podcast management podcast marketing marketing agency marketing blog marketing podcast microsoft mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel non fiction book patagonia podcast six pixels of separation social innovation social marketing the story of stuff unsafe thinking viral marketing viral video winning the story wars wpp

Creativity guru and founder of Free Range Studios, Jonah Sachs argues that ‘safe thinking’ ultimately causes failure, and shows how we can unleash our boldness and creativity to tackle systemic challenges. Sachs draws on cutting-edge psychology and neuroscience to uncover the specific mental habits that account for the success of those who break the mould. And he reveals how, by embracing a handful of simple brain-hacks and cognitive tools, we can all harness the power of the unsafe thinkers. This event was recorded live at The RSA on Thursday 14th June 2018. Discover more about this event here: https://www.thersa.org/events/2018/06/the-key-to-unsafe-thinking

Jonah Sachs is an internationally recognized storyteller, author, and designer. He is the co-founder and chief storytelling officer of Free Range Studios, an advertising and marketing firm that specializes in nonprofits and socially responsible businesses. Jonah has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling...

Jonah Sachs is an internationally recognized storyteller, author, and designer. He is the co-founder and chief storytelling officer of Free Range Studios, an advertising and marketing firm that specializes in nonprofits and socially responsible businesses Jonah has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling...

Aired: 1/13/13 My guest this week is JONAH SACHS, author of WINNING THE STORY WARS: Why Those Who Tell and Live the Best Stories Will Rule the Future. He is also Creative Director at Free Range Studios, who are responsible for many wonderful campaigns, two of which - The Meatrix and The Story of Stuff - are among the most successful videos ever in terms of viral circulation to millions. On their home page, you'll see this quote: "Great stories make great change possible. Your world-changing message deserves to be heard - really heard. But that only happens when you learn to tell a great story."

Story Wars Carrie Armel, Researcher, Stanford; Co-Chair, Behavior, Energy and Climate Change Conference Jon Else, Cinematographer, Last Call at the Oasis; Professor of Journalism, UC Berkeley Jonah Sachs, Co-founder, Free Range Studios; Author, Story Wars Greg Dalton, Founder of Climate One, moderator What's more powerful in shaping human perceptions--facts or stories? Where does the truth lie, and how will we know it? This program was recorded in front of a live audience at The Commonwealth Club of California in San Francisco on July 10, 2012

JODIE EVANS, Co-founder, CODE PINK: Women for Peace They're launching www.dontbuybushswar.org on the anniversary of the Boston Tea Party. When Ralph Waldo Emerson visited Thoreau in jail, he asked the author of Walden, "Henry, what are doing in there?" Thoreau responded, "Ralph, what are you doing out there?" Our statement is not against taxation or government. Many of us will continue to pay a portion of our taxes that support the vital functions of government. But we will hold in escrow or redirect the portion of our war taxes to humanitarian aid projects and projects such as those providing relief to survivors of Hurricane Katrina. "The Story of Stuff with Annie Leonard" is an engaging new short film that explains the "materials economy" in 20 fun-filled minutes. Yes, fun-filled. Produced by Free Range Studios, which developed "The Meatrix" -- an animated short about factory farming that ranks among the cleverest uses of Internet technologies to deliver a politically progressive message -- The Story of Stuff features the wonderful Annie Leonard, amusing graphics, lots of humor, and a complicated analysis presented in an easy-to-understand conversational tone. You can watch the whole thing at www.StoryofStuff.com You'll have to watch the film to enjoy the humor -- there's no easy way to convey the playful cartooning with serious purpose. But I guarantee chuckles even for the most austere.

Jonah Sachs is the Principal of Free Range Studios, an advertising and marketing firm with offices in Washington DC and Berkeley, CA that specializes in nonprofits and socially responsible businesses.  His company created the award-winning film, The Meatrix, about factory farms, and the hilarious film, Store Wars, about the importance of organic farming.You can read a transcript of this interview on my blog, Have Fun * Do Good.