Podcasts about joana galvao

In this episode, Andy and Stephen have a discussion with Joana Galvao, co-founder of award-winning design agency Gif Design Studios and business coach for ambitious creative. They discuss the early and exciting days of Gif, the rapid growth of the company, and the hard lessons learned along the way. You can find more information about Joana at theambitiouscreatives.com/beautifulfailures --- Support this podcast: https://podcasters.spotify.com/pod/show/beautifulfailures/support

Having your schedule completely booked with your dream clients sounds pretty amazing, right? Today's guest, Joana Galvão, is an expert in teaching entrepreneurs just how to achieve this dream goal. Her three part system is a gold mine for transforming word of mouth from passive hopefulness into an effective and targeted strategy… and it works. Aside from this invaluable framework for generating consistent work, Joana also gives us a peek into her story; mistakes included. Her inspiring journey holds some valuable lessons on everything from doing what it takes to land a dream client to creating a culture of open communication and health within your business. Key Takeaways  Transform word of mouth into an active strategy to land better clients more consistently. Create a culture of open communication within your business to grow a strong team while preventing issues. Orient your business so that it can connect with the clients that you align with. About Joana Galvão Joana Galvão is the co-founder of the award-winning design agency Gif Design Studios. Based in Porto, Portugal, and with a team of 7, her agency specializes in brand identities and conversion-obsessed design and serves industry leaders in 17 countries on five continents. Her coaching program, Ambitious Creatives Booked Solid, helps freelancers get booked solid with dream projects, to 6-figures and beyond, without burnout. Joana speaks internationally on entrepreneurship, the power of design, and creativity, and her work has been featured in the Guardian, Brand Brilliance, and Digital Arts magazine. But the thing Joana is most proud of is having recently taken a 4-month maternity leave without ever checking email, and having her agency not only survive but see its most profitable months to date. In This Episode  [00:00] Welcome to the show! [02:29] Meet Joana Galvão [11:41] Making the transition into hiring help [15:20] Remote vs in-person work [20:56] Mistakes to avoid in your business culture [32:13] Constant evaluation [37:27] Transforming word of mouth into strategy [46:55] Focus on this when starting out [54:52] Connect with Joana [56:05] Outro Quotes “I like to turn word of mouth into a strategy” [39:48] - Joana Galvão “It's quite simple: the more people know about who you are, what you do, and for whom, the more likely it is that they'll send work your way.” [40:09] - Joana Galvão “I think the best thing to do is get very clear on the type of client that you would love to land.” [47:21] - Joana Galvão Links Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Find Joana Galvao online  Find Gif Design Studios online Follow Joana Galvao on Instagram Get the Secret Stash of email templates from Joana for free Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Check out the full show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes! Book Mentioned Rework, by Jason Fried

Joana Galvao is the founder of award-winning branding and web design agency GiF Design Studios. She is also on a personal mission to help fellow creative service providers stay booked solid. In this special episode, Joana takes us through her entire marketing funnel. You will hear how it developed and how she automates nearly everything to maximize efficiency. Joana's marketing process worked so well that she took four months of maternity leave and did not check her email once. If that doesn't impress you, we don't know what will. Better yet, Joana was kind enough to share this process as a free download to The Futur Podcast listeners. Download the document and follow along as you listen (or save it for later). Sponsored by Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're considering hiring your first team member, or scaling your team further, then you'll definitely want to give this episode a listen! Joana Galvao, co-founder of GIF Design Studios from Porto, Portugal, is sharing her story of how she grew her business from working as a freelancer to managing a team of 7 designers and developers. Growing your team isn't an easy journey and Joana generously shares about the challenges she faced and the lessons she learned along the way, as well as what it takes to be a good leader and what she would do different if she were to do it all over again.  Tons of golden nuggets and practical advice you can start incorporating in your business straight away whether you're considering hiring full-time, part-time or simply working with collaborators on specific projects. Follow Joana on Instagram for more branding and marketing tips https://www.instagram.com/joanagalvaodesign/ or learn more about her agency at https://www.gifdesignstudios.com/ 

Tune in to hear Joana and what to do when your staff quits, how to keep going even when it happens all at the same time. BE BOLD IN BUSINESS - The Podcast that shares the offline stories, to the online successes you see on social media. This podcast is about sharing the struggle, the mistakes, the lessons, the hurdles AND STILL CHOOSING TO BE BOLD ANYWAY. You will hear from myself, your host, Samantha Hearne, as well as EPIC entrepreneurs who have built successes business, but who have also failed, struggled and had their own challenges along the way. YOU CAN BE BOLD IN BUSINESS TOO! Your bold invites; 1. Screen shot and share this episode on instagram and tag me in it too (_samanthahearne_) 2. Leave us a 5* review on iTunes, if you have enjoyed the conversations, honesty and rawness of this podcast. 3. JOIN THE BMA TODAY You can become a member of the BOLD MOVES ACADEMY with 1 simple click. THE BMA is a monthly group mentorship, hosted by myself where you will receive coaching sessions on EVERY TOPIC YOU CAN THINK OF relating to business, entrepreneurship and the online space. PLUS be surrounded by other BOLD BUSINESS WOMEN TOO. The BMA is waiting for you and I cannot wait to welcome you into a monthly mentorship like no other. Let's BE BOLD IN BUSINESS TOGETHER! https://samantha-hearne-ltd.mykajabi.com/boldmovesacademy Until the next episode - stay bold! x.x.x

We are going to have some fun in this episode. This is one of those where I get to have a conversation with one of my very, very good friends.It's not just about a pretty logo and the right colors. It's about having a perspective, having a point of view. I thought that would be an interesting thing to talk about on this episode of the mic drop moment and when I think about brand identities and creating them, there's no one better than my friend Joanna Galvao.She is the co-founder of GIF Design Studios. It's an award-winning design agency that specializes in brand identities. They're based in Porto, Portugal. They help entrepreneurs and industry leaders in over 17 countries and counting. And their goal is to help people elevate their brands through beautiful and conversion driven design.We talk about that a lot in this episode. How it's not just about having a pretty website or a pretty slide deck, how it's about understanding what you want your audience to do and then guiding them through that via design. Joanna's also one of my favorite public speakers, she teaches in this way that is engaging, fun and elegant and you walk away learning so much.Links mentioned:For more information about Joanna got to https://wedesignbrandidentities.com/

John sits down with 10-year veteran designer and agency owner Joana Galvao to talk all-things-design, including:   The psychology of design The psychology of colors Why the order of things matters Why Steve Harvey read the Miss Universe winner card wrong How people make decisions   And so much more.   Check out Joana’s design team and offerings at:   http://wedesignbrandidentities.com/ppw   Sign up for a FREE trial of Spruce’s HIPAA-compliant phone and communication system at www.sprucehealth.com, and use the code PPW20 at checkout for 20% off your first month.  

At the age of 22 Joana Galvão made the decision to leave her junior design position to start her own agency, Gif Design Studios. Within the first 10 months she made over $100K, and was able to fulfil her dream to work with ambitious and revolutionary entrepreneurs, such as Lewis Howes, Danielle LaPorte, and Selena Soo. But how did she do it? In this interview Ian uncovers Joanas story to learn how she was able to grew her design agency through traditional face to face networking, referrals and speaking, and how you can do the same. Resources & Events Mentioned Joana Galvão Business Insider interview: “I made $100K within 10 months of quitting my job, and these are my 3 big takeaways for lasting success” Joana Galvão website Joana on Facebook and Instagram Gif Design Studios B-School YouPreneur Summit Traffic & Conversion Summit Logo Package Express (use promocode logogeek to get 20% off) To view show notes, and a full transcription of the interview head here.

Today on the show I have Joana Galvao. Joana is a Creative Director and owner of Gif Design Studio, working with high end influencers such as Lewis Howes and Chris Ducker.

The first glowing testimonial I heard about Joana Galvao was from Ezra Firestone.  Next was my buddy, Jared Mitchell of Skincare by Alana. Joana was described as a designer who “Gets it” - who understands how design impacts online experience and sales. She recently spoke at Traffic & Conversion Summit in San Diego and I heard she brought down the house.  So I wanted her to come on the podcast and talk about how design and visuals impact shopping behavior. Here's a look at what we cover: The branding triad and where most businesses fall short How color can influence experience and results…and a truly mind-blowing laundry detergent user experience that illustrates this beautifully.  How we're wired to make assumptions at the subconscious level about whether something is expensive or cheap, quality or shoddy…all within in seconds.  You need to incorporate this for your products! How your product packaging should engage all of the senses.   How to make your copy more visually appealing Joana's 5-Step Process that every brand should go through for better performance.   Plus more!

We first met Joana Galvao in episode 9, and heard her whirlwind business story about how she went from pulling an all nighter to do her first sales page, to now managing a team of 10 designers and developers at her agency in Porto Portugal. Today we're talking about her experience speaking, being on podcasts and making that a priority once she realized it helped her get clients. Here's what we cover during episode 025: How she got invited to speak at one of her client's events, and realized that half of her booked business 2018 came from speaking She realized the power of being seen, and decided to explore it Why she recommends Michael Port's books and speaking programs to help you get booked solid and tell your story How she spent most of 2017 and 2018 perfecting her speaking skills How visibility will help designers and how they can look for those speaking gigs How early on in her business “being seen” meant networking and going to events She was also very active in the B-School Facebook group by sharing her work What designers should do if they're not booked solid yet Why she sees speaking as an avenue of increasing her perceived value and being top of mind for new prospects How she asked her current connections to introduce her to event organizers The story about how she got on stage at Traffic and Conversion Summit, the biggest marketing conference in North America Why it's important to get noticed before you pitch an event organizer, media publication or podcast host Her theme for the year and what it means How she started using micro blogging on Instagram for her creative expression, and people started to notice What a conversation with a friend inspired her to do, and why she didn't wait to get it done How she entered a contest to speak in front of Archangel Summit, an audience of 3,000 people, and won Why it's important to note that this was not an overnight thing, and how she put a desire out there, took action and made what she wanted happen Why building relationships and asking is what helping her get on the stages where she wants to be seen Her process for getting other opportunities for visibility Why the guidance of Selena Soo has helped her get noticed by major press How to craft a pitch to get your article published What's next for Joana and why you should follow her on Instagram How designers can get clear on their visibility strategies Links mentioned: The Design Business Show Episode 009 Joana's Instagram https://www.gifdesignstudios.com/ http://www.bookyourselfsolid.com/   Like what you heard? Click here to subscribe + leave a review on iTunes. Click here to join the free community! Let's connect on Instagram!

On Today's show, I interview my dear friend Joana Galvão. Joana Galvão is the co-founder of Gif Design Studios, an award-winning design agency specializing in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 10 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. Joana speaks internationally on the power of design and creativity and her work has been featured in the Guardian UK, Brand Brilliance, and Digital Arts magazine. On today's episode, here's what we cover: Learn how planning her first art show in college landed her 3 job offers How she got started freelancing while working at an agency Inspired by Marie Forleo, she asked herself “Wouldn't it Be Great If,” put herself out there, and manifested enough client work to invest in B-School In her first year in business, she went from freelancer to owning an agency and created a productized service Why she uses a template for everything - including what she does on her sales calls, what she asks in her in-take forms, the phases of design How she recommends designers get booked solid How great it can be to have talk triggers, something she learned about from Jay Baer Why always delivering things on time, sending thoughtful postcards and giving extra attention to her clients helped her land a ton of referrals Why designers should try to get featured where their clients are, not where their competition is Hear the story about how she found her first hire and how she and her husband (then boyfriend) started their agency Listen to the story about how she put herself out there, and even pulled an all nighter and got to meet Selena Soo, Derek Halpern, and Lewis Howes in person Why networking at high ticket events are the ones to get the most referrals Why she solely focuses on sales, speaking, and being a creative director Learn what she does that gets the most leads Learn how she's priced her website projects since starting her agency 5 years ago How she collaborates with her clients and other creatives to get the project moving on time And how she stays inspired but learn what she does to start her day Links mentioned: Joana's Instagram Marie Forleo's Web Site Marie Forleo's B-School   Like what you heard? Click here to subscribe + leave a review on iTunes. Click here to join the free community! Let's connect on Instagram!

This week I had the honor of sitting down with Joana Galvao, the co-founder of Gif Design Studios, an award-winning design agency specialized in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 10 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. I always allow these podcast interviews to flow naturally, and this conversation flowed straight to a topic that Joana knows very well -- creativity. This episode is packed with insights on harnessing your creativity and applying it to every aspect of your life and business. Some of my favorite takeaways include... How several moments in high school helped to shape Joana's career path, including her discovery of graphic design and the true meaning of creativity.  Joana's secret to boosting creativity and not waiting for inspiration to strike before you do the work. Her tips for putting her teams into "idea generation mode", and the different techniques she uses for managing her team. How Joana uses humor and her love of acting to handle running a business with her partner. Check out Joana's guide on how to create websites that position you in the top 1% of your business at https://www.gifdesignstudios.com/thedigital1/ You can find her on Instagram at @joanagalvaodesign or on her website at https://www.gifdesignstudios.com Create like you mean it, Jamie

This week I had the honor of sitting down with Joana Galvao, the co-founder of Gif Design Studios, an award-winning design agency specialized in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 10 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. I always allow these podcast interviews to flow naturally, and this conversation flowed straight to a topic that Joana knows very well -- creativity. This episode is packed with insights on harnessing your creativity and applying it to every aspect of your life and business. Some of my favorite takeaways include... How several moments in high school helped to shape Joana's career path, including her discovery of graphic design and the true meaning of creativity.  Joana's secret to boosting creativity and not waiting for inspiration to strike before you do the work. Her tips for putting her teams into "idea generation mode", and the different techniques she uses for managing her team. How Joana uses humor and her love of acting to handle running a business with her partner. Check out Joana's guide on how to create websites that position you in the top 1% of your business at https://www.gifdesignstudios.com/thedigital1/ You can find her on Instagram at @joanagalvaodesign or on her website at https://www.gifdesignstudios.com Create like you mean it, Jamie

This week I had the honor of sitting down with Joana Galvao, the co-founder of Gif Design Studios, an award-winning design agency specialized in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 10 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. I always allow these podcast interviews to flow naturally, and this conversation flowed straight to a topic that Joana knows very well -- creativity. This episode is packed with insights on harnessing your creativity and applying it to every aspect of your life and business. Some of my favorite takeaways include... How several moments in high school helped to shape Joana's career path, including her discovery of graphic design and the true meaning of creativity.  Joana's secret to boosting creativity and not waiting for inspiration to strike before you do the work. Her tips for putting her teams into "idea generation mode", and the different techniques she uses for managing her team. How Joana uses humor and her love of acting to handle running a business with her partner. Check out Joana's guide on how to create websites that position you in the top 1% of your business at https://www.gifdesignstudios.com/thedigital1/ You can find her on Instagram at @joanagalvaodesign or on her website at https://www.gifdesignstudios.com Create like you mean it, Jamie

This week I had the honor of sitting down with Joana Galvao, the co-founder of Gif Design Studios, an award-winning design agency specialized in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 10 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. I always allow these podcast interviews to flow naturally, and this conversation flowed straight to a topic that Joana knows very well -- creativity. This episode is packed with insights on harnessing your creativity and applying it to every aspect of your life and business. Some of my favorite takeaways include... How several moments in high school helped to shape Joana's career path, including her discovery of graphic design and the true meaning of creativity.  Joana's secret to boosting creativity and not waiting for inspiration to strike before you do the work. Her tips for putting her teams into "idea generation mode", and the different techniques she uses for managing her team. How Joana uses humor and her love of acting to handle running a business with her partner. Check out Joana's guide on how to create websites that position you in the top 1% of your business at https://www.gifdesignstudios.com/thedigital1/ You can find her on Instagram at @joanagalvaodesign or on her website at https://www.gifdesignstudios.com Create like you mean it, Jamie

There are so many stereotypes of a successful agency. The large London office, huge team and massive accounts. When Joana and her partner were launching their agency, they recognised that they were build building a business that would suit their life, their plans and their family. Having priced up the cost of doing business in London they went their own unique way building an agency and team that serve brands all around the world! The best bit... their office is not even in one of the big cities. You don’t have to follow how everyone else creates a company or manages their agency, do what is right for you! Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-an-agency-in-your-unique-way/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. --- See acast.com/privacy for privacy and opt-out information.

Joana Galvao is a design guru and co-founder of Gif Design Studios. Based in Porto, Portugal, and with a team of 10 designers and developers – which includes her husband – her design agency has done pretty awesomely. Starting as a designer at an agency in London, and earning a rather basic salary, Joana could barely make ends meet. She sought out means of having extra jobs as a designer – on the side – and that move landed her the first big opportunity to bag more clients through a Facebook group. Today, Joana runs an award-winning agency specializing in brand identities and conversion-obsessed design, at the tender age of 27. Early Kick-off, Challenges, and Breakthrough Joanna founded Gif Design Studios at age 22. She had only become independent and started dealing with freelance clients three months prior. She started hiring immediately, building up a team of 4 – consisting of two other designers. Things didn’t work out initially as the staff quit working at the agency no sooner than they had started working. And then, they consequently poached the agency’s clients. Joana states that those events almost made her want to quit, but with support and advice from her husband, things got more stable over time. The Team – Growth over time “I think building my team has been a challenge, but in a good way. Being a leader is challenging, figuring out how to lead without micro-managing was the big thing that I had to learn because I like to think that I am kind of a control freak and so letting that go is always tough.” Joana admitted when quizzed on the biggest challenge in getting this far. Gif Design Studios is five years old as an agency and offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. Joana also speaks internationally on the power of design and creativity and her work has been featured in the Guardian UK, Brand Brilliance, and Digital Arts magazine.  Business Strengths Joana has ensured that the design studio focuses on being profitable as an agency. She looks after her team by creating a healthy work environment.  “I wish more people were chasing and focusing on profit instead of revenue,” Joana argued. “I mean, what is it worth to us if we have a 7-figure business and 7-figure expenses?” Earlier Aspirations You’d think that Joana had always fancied the life of being a designer. But as a child, she loved to write and aspired to become a writer.  When she started moving countries and began to learn English, speaking less Portuguese which she was initially more fluent in, she had to stop writing as she was no longer comfortably fluent in either language at some point. Then she delved into designs, recognizing the universal nature of its expression. It gave her a chance to share her experiences, ideas, and thoughts just like writing had offered her. Public Speaking and Motivational Engagements Joanna has been able to do what she loves – sharing messages and posts about her life’s experiences and ideologies with scores of followers on her social media and through speaking engagements. She was invited by a client to speak on design to an audience of about 400 people in Austin, Texas. She delivered a speech to the best of her ability on that day, and much later something struck her through a statistic. Running through the revenue of her agency for that year, Joana realized that 50% of the income had come from people who had heard her speak at that particular event. This was a turning point moment in her speaking career, as she acknowledges the immense potential in talking more and the direct benefits to her business. Later on, Joana was one of 5 candidates invited to speak in a competition organized by Giovanni, the founder of the Arc-Angel Summit. She talked on creativity in front of an audience of 3,000 people. After sharing the video of her speech on Instagram, she got asked to give a 30-minute keynote on creativity to 300 designers, in Porto. Joana has recalled fond memories of her speaking engagements as she gets to do what she loves.     Philosophy for Branding Joana says “for me, there are three V’s to branding, my version of branding, that is; Vision, Voice, and Visuals.” She believes that vision covers the actions that you take and the idea behind what you want to do. A voice is what you say and the message you convey through your work, and then there’s visual adding to it. She believes that all three elements must align perfectly in anything being put out. Consistency “To be consistent, you need to be clear on what your brand is, what it does, what it says, and how it looks like,” Joana said when asked about her consistency drive. “Without that clarity, it’s impossible to keep being consistent.” Favorite Book Joana’s favorite books to recommend for anyone looking to uncover the artist within or uncover their creativity more, include: “The Artist’s Way” by Julia Cameron, it's nicely structured into an 8-week program with some exercises for the reader to partake.  Then there’s the second book, one which Joana recommends for anyone looking to tap into the power of their brain; titled “Head Strong” by Dave Asprey. The book talks about how to use the power of food, exercise and other things to unleash your potentials, be energetic and do so much more. Resources You can follow Joana on Instagram via @joanagalvaodesign or on her website at www.joanagalvao.com. Her agency website is www.gifdesignstudios.com.

Nowadays, your website has 10 seconds to convince a passing visitor that your brand, message and business are the real deal. Good design matters, whether it comes from your site or branding, it can do so much more than play the part of eye-candy, it can convert too. In this episode, the founder of GiF Design Studios and designer Joana Galvao joins the show to talk about how design can negatively affect your business if it isn't done the right way, why your visuals need to match what your brand is all about and so much more. Joana and I talk about laying the basics of your brand identity and go through all the essentials from color theory and the importance of choosing the right fonts to how to get a well-designed logo on a bootstrapped budget. We also get into a great conversation on how to work with creatives and how to cultivate a good relationship with your graphic designer. I know you are all going to enjoy this conversation with Joana, especially for all our listeners who are thinking of designing their first website or planning to revamp their current websites. Enjoy! Essential Learning Points From This Episode: How to begin planning your brand look before approaching a designer. Why Joana recommends using Google fonts when starting out with brand design. Chris and Joana talk about when you should approach websites like Fiverr or 99 Designs for logo designs. Joana shares her tips on how to avoid paying for professional photos done during the beginning of your business. Much, much more! Important Links & Mentions From This Episode: Joana Galvao's website (http://joanagalvao.com/) Joana Galvao on Twitter (https://twitter.com/jgalvaodesign) GiF Design Studios (http://www.gifdesignstudios.com/) Fiverr (https://www.fiverr.com/) 99Designs (https://99designs.com/) Behance (https://www.behance.net/) Matthew Kimberly (https://www.matthewkimberley.com/) Rise of the Youpreneur (http://www.riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Joining us today is Joana Galvao, cofounder of Gif Design Studios, an award-winning digital agency specializing in brand identities and design. Joana dives straight into explaining design best practices, leading to an episode that’s chock-full of actionable tips that listeners can immediately put to use to create a more effective, conversion-oriented website. We go beyond what makes a website bad or good, and talk about the nitty-gritty that can make an unparalleled website. Find Out More About Joana Here: Joana Galvao Joana Galvao on Instagram @JGalvaoDesign on Twitter In This Episode: [01:13] - What makes a website really bad, in Joana’s opinion? She answers by also addressing why it’s important for a website to be good. [03:22] - Stephan talks about a popular trend that he’s really sick of because it doesn’t create a great user experience. He and Joana then talk about how long you have before a visitor loses interest, and what you need to convey in that short time. [06:27] - What sort of feeling does Joana suggest creating, and how does she start the process of getting to the right feeling? [09:09] - Joana talks about who is in charge of creating the mood board that she has been discussing. She then addresses how she goes through the process of creating a mood board. [12:31] - How does Joana come up with an iconography style for each of her branding projects? [14:06] - Stephan responds to Joana’s point that you don’t need a website to be successful. [15:29] - Joana addresses what the costs are for doing a website build from beginning to end, including everything she has already mentioned. [17:39] - Joana likes to find out a client’s needs and curate a team based around those needs. [19:44] - Is copywriting included in the costs Joana has been discussing, or is it an additional cost? [20:42] - Joana discusses the concept of having a brand, and explains what a brand is. [23:01] - Joana addresses the question of whether she does focus groups or surveys to identify clients’ pain points. [24:58] - We hear Joana’s thoughts on challenges, which she thinks are a great way to get clients invested in you. [27:03] - Joana discusses things that do (and don’t) help with conversion by sharing a story about a rumor that was going around a few years ago. [28:48] - Stephan brings up a related point: there’s a big difference between correlation and causation. [31:27] - What is Joana’s view on parallax? [33:08] - Joanna briefly covers some best practices for typography. [36:07] - Joanna goes into more depth about images for use in headers, addressing whether they need to have a deeper meaning or just look good. [37:24] - Is there a way to leverage metaphors in the design? Stephan offers an example to clarify what he means by this question. Joana then discusses a couple of stock photo options. [40:27] - Stephan and Joana talk about a few free stock photo sites. [41:44] - Joana recommends a Chrome extension called WhatFont. She then explains what font foundries are. [46:04] - What one piece of advice would Joana like to offer listeners that she hasn’t already provided? [49:50] - How can listeners get in touch with Joana to work with her or learn more about the next steps? She answers, then offers listeners a generous free gift! Links and Resources: Joana Galvao Joana Galvao on Instagram @JGalvaoDesign on Twitter Gif Design Studios The Guardian UK Smart Marketer Digital Arts Magazine Sally Hogshead on Marketing Speak Tier 11 Ephraim Olschewski on Marketing Speak 99designs Jeff Bezos Scott Oldford Stephan Spencer’s Five-Day SEO Maximizer Challenge Stocksy Death to Stock Pexels Unsplash WhatFont MyFonts Creative Market  

Joana Galvao is the co-founder of a world-renowned digital company, Gif Design Studios -- a team of 10 people that deliver top-quality print and digital designs to industry trendsetters in 17 countries across the globe. The Guardian UK, Brand Brilliance, and Digital Arts magazine have featured some of the projects she's worked on. She has worked with some of the most recognized entrepreneurs across multiple industries, including Nicholas Kusmich, Andrew Hubbard, and Michelle McGlade.   In this episode, Joana shares how to create a standout brand and website that will reflect your vision and increase your conversions. She tells us about the process online entrepreneurs go through as they consider creating a website, the framework for starting a site, and the elements to consider when establishing brand identity. “By having the right color on your website, you can trigger an emotion, maybe even a smell. It's all about the experience you create for your viewers.” - Joana Galvao In This Episode of The Sigrun Show: The difference between a web designer and a web developer The three “Vs” of branding How much time you have to make an impression on the viewer Why mood boards are vital in the planning stage and how to create them The importance of knowing the psychology of color in logo design The effects of color on consumers Different logo and font approaches for varying brand categories Why a Brand Style Guide is a must have Why you should be mindful of the colors and body language in photos A sample timeline from planning stage to launching a website Key Takeaways: Your first website doesn't need to be perfect. Know the types of people you are hiring. Get clear on your brand identity first. Connect with Joana Galvao: GifDesignStudios.com Please share, subscribe and review on iTunes Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on iTunes or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram! Get Your Free Training Through my own entrepreneurial journey and by training thousands of online entrepreneurs I've identified 7 STAGES of a Profitable Online Business. Get free access to the 7 Stages training videos and take your online business to the next stage.

This amazing human became a fast friend of mine at Tropical Think Tank this year and I’m so excited to share her design expertise with you. Joana Galvao shares amazing... --- Support this podcast: https://anchor.fm/vlogbossradio/support