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Ever wonder how some people effortlessly build powerful networks, while you're still stuck in surface-level small talk? In this episode, I sit down with my dear friend and publicity powerhouse Selena Soo to spill the secrets behind creating rich relationships — the kind that skyrocket your dreams, expand your inner circle, and nourish your soul.We dive into Selena's signature Six Circles of Connection framework, why introverts can be relationship ninjas, and how to set boundaries with grace (no ghosting required!). Whether you're an entrepreneur, creative, or just craving deeper connections, this episode will shift how you show up in every relationship you have.What you'll get out of this episode… Why building deep, aligned relationships matters more than ever right nowThe secret framework to help you sort your friendships (without guilt)How to ask for what you want — endorsements, collaborations, support — without feeling ickyHow to navigate awkward boundaries and requests with eleganceWhen it's time to forgive… and when it's time to let goWhy your personal growth is the foundation for building your dream networkHow to stop self-sabotaging your relationships and become a magnet for connectionKey Timestamps00:00 – Welcome, fam! Let's talk rich relationships & why you need them03:14 – Selena shares her intention card to set the vibe04:33 – Why you don't need to be an extrovert to build an incredible network06:09 – Breaking down Selena's Six Circles of Connection (this is
I am so excited to have Selena Soo, my pal and publicity & marketing strategist, on the show to talk about her new book, Rich Relationships: Create a Million Dollar Network For Your Small Business. These tips apply to ALL our relationships, too! Selena was the person I turned to in the very beginning stages of my online business, and her advice changed the way I looked at building professional relationships. I can't wait for you to hear her wisdom and start applying it! She shared the 5 types of rich relationships entrepreneurs need and the 6 circles of connection framework that we can use to help us navigate relationships without resentment. Selena is also offering the first 4 chapters of the book for free: https://richrelationshipsbook.com/terricole PLUS relationship building scripts and a chance to win $1,000! Read the show notes for today's episode at terricole.com/717
The last two weeks have been a total whirlwind. I just finished my 15th Digital Insiders Mastermind (which was epic - I swear they just keep getting better and better!)... Had a super busy weekend, turned around, and left for New York City to participate in Selena Soo's book launch! She hit the bestseller list for USA Today in just a few days with her book Rich Relationships. Incredible job and her book is a fantastic step-by-step roadmap for building your million dollar network. Today's episode gives you a mastermind recap, a book launch recap, and a personal update!
Wondering how to keep growing—even when consumer behavior is shifting? In this episode, I'm pulling back the curtain on the honest conversations I've been having behind the scenes—with clients, colleagues, and collaborators—about what's really going on in the online business world right now. If things have felt “off” in your marketing, messaging, or sales lately, you're not alone. We're in a season of major industry change—and in this episode, I'm sharing the exact strategies we're using inside my company to stay steady, grounded, and growing. Tune in to hear: Why precision matters more than ever—and how I've restructured our offers to reflect that What's actually happening with buyer behavior right now (and why it's not all in your head) The truth about AI: how I've integrated it inside our business and why it's changing the game for our clients Why I believe relationships are the #1 differentiator in this new era of business How I'm playing the long game—even while the market feels wobbly The mindset shift that's helping me lead from conviction, not fear How I'm building momentum by doubling down—not pulling back Resources + Links Mentioned: Apply to join the Millionaire Mother Mastermind Check out Mama AI—my AI training program for mother entrepreneurs Listen to the episode with Selena Soo on Rich Relationships
I'm excited to share a conversation with an amazing teacher of mine, the one and only Selena Soo.Selena is a wonderfully kind and generous person who wants to lift up others by teaching us how to better show up and forge real, rich relationships with each other. In this episode, we talk about the insights from her new book Rich Relationships: Create a Million-Dollar Network for Your Business.Selena Soo is a 7-figure business mentor, who helps experts and authors reach millions with their message. Through dozens of multi-6 figure and 7-figure launches, Selena has generated over $13 million in revenue in her first 10 years of business. She has also built more than 400 affiliate and referral partnerships.An expert in publicity, Selena has helped thousands of entrepreneurs land media, in places that include O, The Oprah Magazine, Forbes, Business Insider, and The Drew Barrymore Show.A former New Yorker, Selena is living her dream life in sunny Puerto Rico.Tune into this episode to hear:Why building real, intentional connections is more important than being at every networking eventHow investing time, creativity, and resources into relationships reaps big returnsThree key phases to seeking and developing a rich relationshipSimple ways to intentionally give and add value to your relationshipsSelena's six circles of connection framework that will help you manage relationshipsLearn more about Selena Soo:WebsiteInstagram: @selena_sooConnect on LinkedInRich Relationships: Create a Million-Dollar Network for Your BusinessResources:Get the first four chapters of Rich Relationships plus bonus scripts!No BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
What if the most valuable asset in your business wasn't money, strategy, or even time — but your relationships?In this powerful episode, I'm joined by publicity and marketing expert Selena Soo (back for her second appearance on the show!) to unpack the concept of ‘Rich Relationships' — and why cultivating them is the smartest move any entrepreneur can make.Selena reveals her top 5 must-have Rich Relationships (yes, you need all five), the difference between a true giver and a people-pleaser, and her brilliant framework for staying connected without burning out. We also explore her concept of the “Generosity Fund” — and how it can transform not just your relationships, but your entire business.Press play to discover: why Rich Relationships are the most valuable currency in the world, how to build a network that uplifts and accelerates your growth, the 6 Circles of Connection (and how to use them to protect your energy), the 3 types of givers (and what your ‘type' reveals about you), and the concrete ways that strong relationships have helped Selena grow her 7-figure empire.This is one of those conversations that will shift how you approach connection forever. If you're ready to expand your network, deepen your relationships, and grow your business with more joy and ease, then press play now — this one's for you.Join SheLaunch: www.shelaunch.comHead to www.melissaambrosini.com/653 for the show notes.Join my newsletter: www.melissaambrosini.com/newsletterGet my FREE ZenTone Meditation: www.melissaambrosini.com/zentoneFollow me on Instagram: @melissaambrosiniGet Time Magic: www.timemagic.me Hosted on Acast. See acast.com/privacy for more information.
Are your business relationships genuinely supporting your growth—or are they just surface-level connections? In today's episode, Dr. Shannon Irvine sits down with the amazing Selena Soo, author of Rich Relationships, to explore how cultivating deep, authentic relationships can become your greatest business asset. Selena shares actionable insights into building meaningful connections that amplify your success. We talked about: How to Leverage authentic generosity to form stronger, more impactful relationships Instantly strengthen your connections with proven, practical tips Create strategic alliances that boost your business growth and influence If you're ready to deepen your business relationships and elevate your entrepreneurial journey, this episode is for you. Get Selena's book at http://richrelationshipsbook.com/epicsuccess
Discover why your network truly is your net worth as I chat with super-connector Selena Soo about her new book "Rich Relationships" and how to build authentic connections that can transform your business. In this episode, you'll learn the six circles of connection framework, why reciprocity is overrated, and how to become someone others naturally want to help. If you're trying to grow your jewelry business through genuine relationships rather than just paid ads, this conversation is a game-changer!In this episode, you'll learn:[06:01] Why the fastest way to create a million dollar business isn't ads - it's people who want to see you win[12:01] The five types of relationships every successful entrepreneur needs in their network[16:30] The six circles of connection framework that will transform how you view relationships[26:10] How to avoid being a "transactional giver" and create authentic win-win connections[39:49] The "generosity fund" strategy and why breathtaking generosity beats follow-up emails every timeHere are the resources mentioned in the show:Get Selena's book: Rich Relationships (available May 13)Follow Selena on InstagramFree Tariffs Guide for Jewelry BrandsDesireAI WaitlistAre you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews InstagramFollow Flourish & Thrive Facebook
This was such a nourishing conversation with my dear friend and radiant light, Selena Soo, all about building rich, authentic relationships—the kind that feeds your energy instead of draining it. Selena's new book, Rich Relationships, is a heartfelt guide to becoming a generous giver and a graceful receiver (yes, both are crucial and divine acts of love) and how success is built on heart-centered relationships and radical self-awareness.
When you have rich, deep relationships with a broad range of contacts, you have a wealth of information, resources, and support at your fingertips. That's why they say your network is your net worth! For over the last decade, Selena Soo has dedicated her work to building, referring, and connecting other people so that they can amplify their messages and do more together than they could alone. Today, Selena joins me to share how and why it's so important to cultivate a thriving network of friends and colleagues who can support you and your business. Chapters 00:29 - Meet Selena Soo 01:14 - Influencer dinners & media contacts 05:32 - Relationships are shortcuts to success 07:38 - Tips on asking others for help 18:35 - Starting a “generosity fund” to invest in others 26:41 - Avoiding transactional relationships 31:48 - Free chapters and scripts from Rich Relationships Grab your free gifts from Selena at https://www.richrelationshipsbook.com/heather Be sure to pre-order (before May 13) or buy your own copy of Rich Relationships to start building your network and net worth today! {insert amazon affiliate link once pre-order is up} Follow Selena on Instagram at https://www.instagram.com/Selena_Soo For even more content and a daily dose of inspiration, follow me on Instagram at http://www.instagram.com/HeatherJoyHubbard
A rich relationship leaves a lasting impact on your life. It's something that brings abundance to you. These types of relationships are essential in business to connect and build deep, authentic partnerships with your community to help propel your business forward. On today's episode, my guest is no stranger to the Spa Marketing Made Easy podcast family. Returning for the second time is master connector and relationship builder, Selena Soo. Selena is a publicity and marketing expert for visionary entrepreneurs and thought leaders who want to impact millions with their message. Tune in to hear her expertise on attracting rich relationships, the importance of building your personal brand, and how to gain exposure and publicity for your business. What you'll learn during this episode: How Selena got started in her line of work What is a rich relationship and how can we attract them? How can we add value to the people we care about? The strategy behind building successful partnerships Story ideas to publicize your spa in the media Resources Mentioned in Episode #432: Replay: How to Build Rich Relationships with Selena Soo FREE download of the first four chapters of Selena's new book Rich Relationships Connect with Selena on Instagram Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics WANT MORE FROM ADDO AESTHETICS? Take just 5 minutes and find out YOUR biggest area of opportunity by taking my FREE Spa Business Assessment here → scorecard.addoaesthetics.com Join the Addo Professional Alliance (APA), an association dedicated to empowering women and strengthening their community by helping aesthetic professionals build meaningful connections with one another and fostering support and guidance to create businesses that align with the lives they love → https://www.addoaesthetics.com/addo-professional-alliance/ ABOUT THE SPA MARKETING MADE EASY HOST About Your Host, Daniela Woerner Daniela Woerner is the founder of Addo Professional Alliance, a leading spa association for aesthetic professionals, and the creator of the Growth Factor Framework—a proven system that has helped 582 six- and seven-figure spa owners scale their businesses with strategy and systems. With nearly two decades in the aesthetics industry, Daniela has trained alongside top physician-dispensed brands, consulted with leading dermatologists, and helped thousands of spa professionals streamline their operations and maximize profitability. Her mission? To transform overworked aesthetic professionals into Spa CEOs—building a business and life they love with the strategic systems needed for long-term financial growth. As the host of the Spa Marketing Made Easy podcast, Daniela brings expert insights, real-world strategies, and in-depth conversations to help spa owners elevate their marketing, optimize their operations, and create sustainable success. With over 400 published episodes, 1 million+ downloads, and a ranking in the top 1% of all podcasts worldwide, Spa Marketing Made Easy is the go-to resource for spa and aesthetic professionals looking to level up. Tune in each week for actionable strategies, expert interviews, and inspiration to help you build a thriving, systemized, and scalable spa business!
Selena Soo is an award-winning business and relationship strategist. For over a decade, she has elevated the world's most important people, messages, and ideas. Top 3 Value Bombs 1. A Rich Relationship is one that massively enriches the quality of your life and your business. 2. The fast path to success is asking what is the Rich Relationship that you can tap into to solve your problem. 3. Maintaining a friendship that is not rooted in your truth is living out of integrity. Create a Million Dollar for your Business. Get a copy of Selena's book on Amazon - Rich Relationships Check out Selena's website to get the first 4 chapters of her book for free and a bundle of 20 plus rich relationships scripts she used to make millions in her business and manage and activate her rich relationships network. Sign up and you will be entered to win a thousand dollars. - Rich Relationships Website Are You A Hidden Gem Who Dreams Of Being A Household Name - Selena Soo Website Sponsors Northwest Registered Agent - Protect your privacy, build your brand, and set up your business in just 10 clicks in 10 minutes. Visit NorthwestRegisteredAgent.com/fire and start building something amazing. ThriveTime Show - Become the next success story, schedule a free consultation and request tickets to join Football Star, Tim Tebow and President Trump's Son, Eric Trump at Clay Clark's next business conference today at: ThrivetimeShow.com/eofire
What if the most overlooked growth strategy in your business wasn't another ad campaign, funnel tweak, or team hire – but a relationship? In this week's episode, I'm joined by longtime friend and powerhouse publicity expert Selena Soo, who just released her brand-new book, Rich Relationships. Selena has built a multi-8-figure business and forged over 400 affiliate and referral partnerships, and in today's conversation, she's peeling back the curtain on exactly how she did it. You'll learn why generosity is the greatest growth accelerator, how to build a trusted inner circle (even if you're an introvert), and how to get intentional about cultivating meaningful relationships that pay back tenfold—emotionally, spiritually, and financially. Whether you want to grow your audience, expand your impact, or simply feel more connected in a disconnected world, this episode gives you the blueprint. IN THIS EPISODE, YOU'LL LEARN: Why rich relationships are more valuable than 100 casual connections How Selena leveraged strategic generosity to grow her business (and how you can too) The framework of The Six Circles of Connection and how to assess your current network How to proactively support your inner circle without overextending yourself The key difference between trust and relationship—and why one without the other isn't enough Why you must become the kind of person who attracts the relationships you desire How to use a Generosity Fund to intentionally invest in meaningful partnerships Selena's process for building 400+ affiliate and referral partnerships—including scripts, systems, and strategic invites Why your team is one of your most overlooked rich relationships The true ROI of giving without expectation (and how it leads to exponential returns) TIMESTAMPS: 2:30 – Selena's quarter-life crisis that led to her passion for elevating others 6:21 – The Six Circles of Connection framework 11:05 – Showing up generously for Circle 1 & Circle 2 16:00 – The concept of “Relationship Math” and small acts with big impact 22:55 – The Currency of Integrity and why giving returns tenfold 26:15 – Building over 400 affiliate and referral partnerships 33:55 – How to set expectations when collaborating or promoting others 37:00 – Why Selena believes rich relationships outperform every other investment 41:00 – Why team members must be seen as part of your inner circle 45:09 – Selena's free offer: 4 free chapters + 20+ rich relationship scripts RESOURCES: Get Selena's free bundle: RichRelationshipsBook.com/KellyRoach Includes: First 4 chapters of Rich Relationships 20+ plug-and-play scripts for referrals, introductions, endorsements, and more Follow Selena on Instagram and LinkedIn Apply for a Power Hour with Kelly — Get clarity, strategy, and results in just one high-impact session https://thekellyroach.com/power-hour SUBSCRIBE TO THE KAIROS NEWSLETTER: Faith leadership strategies to bulletproof your business and life that are delivered to your inbox every Saturday morning. https://thekellyroach.com/kairosnewsletterorganic Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/ Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/ The Kelly Roach Show is your business podcast that gives you quick, actionable trainings for business growth, sales growth, and leadership. Kelly teaches about the entrepreneurial mindset and how to leverage building an unstoppable team with high performance strategies for rapid and sustainable business growth.
Selena Soo is a publicity and marketing strategist for visionary entrepreneurs, experts, and authors who want to reach millions with their message. She's the founder of Impacting Millions® and a master at building powerful, authentic networks. Her upcoming book, Rich Relationships: Create a Million-Dollar Network for Your Business, is a roadmap to cultivating meaningful, life-changing connections that fuel both personal growth and business success.A former New Yorker now living in sunny Puerto Rico, Selena's clients have been featured in O, The Oprah Magazine, Forbes, Business Insider, CNBC, and beyond. Her philosophy? One rich relationship is more powerful than 100 casual connections.
Leverage Your Incredible Factor Business Podcast with Darnyelle Jervey Harmon, MBA
This MTM Minute is powered by Move to Millions Live 2025 The MTM Minute is a quick dose of inspiration with a powerful affirmation based on our weekly full-length episode. And beginning this season, the MTM Minute will include a prayer of the week for 7 figure CEOs and 7 figure CEOs in the making. That's right, you don't have to choose – you can love God AND make millions. It's time to breathe new life into the phrase “your network is your net worth.” In this week's full-length episode of the Move to Millions Podcast, Selena Soo: Rich Relationships – How to Build a Million Dollar Network Money Can't Buy, Dr. Darnyelle Jervey Harmon and Selena Soo dive deep into the power of rich relationships and how they are the secret to reaching seven-figure success. Selena shares her journey of building a million-dollar network, nurturing meaningful connections, and how mentorship and authentic relationships can accelerate business growth. Learn how to identify and invest in high-value relationships, whether they are mentors, confidants, or peers, and how these relationships can fuel your business success and personal development. Dr. Darnyelle and Selena emphasize the importance of trust, vulnerability, and generosity in building rich relationships that not only grow your business but also support your emotional and personal well-being. If you're ready to elevate your network and boost your success, this episode is a must-listen for entrepreneurs who understand the importance of surrounding themselves with people who help them rise. If you're ready to learn how to nurture your business relationships, increase your impact, and create a million-dollar network, this episode is a game-changer. Tune in now to learn how to make relationships your greatest asset! This week's 7 Figure CEO Affirmation is "I build rich relationships that elevate my life and business. I know that my success is not just defined by what I do but by the powerful connections I nurture and the network I create. I attract mentors, confidants, and peers who align with my vision and support my growth. My business and personal life thrive as I invest in relationships that are grounded in trust, respect, and mutual support. I am a magnet for relationships that propel me toward seven-figure success, and I show up boldly, knowing that these connections are key to my legacy." Here are three actionable tips to anchor in this week's affirmation 3 Actionable Tips: Invest in High-Value Relationships: Set aside time each week to reach out to someone who could potentially elevate your business. Whether it's a mentor, business peer, or a potential collaborator, invest in nurturing this relationship. Your success will be tied to the strength of your network. End Relationships That No Longer Serve You: Take an honest look at your current relationships. If someone in your circle is no longer aligned with your values, goals, or vision, have the courage to step back from that relationship. Trust that creating space will allow more aligned relationships to come into your life. Create a Generosity Fund: Start a generosity fund in your business where you intentionally allocate a portion of your revenue to invest in others. This could be through gifts, coaching, or even supporting their projects. Investing in people directly will return to you in the form of stronger relationships and business growth. Affirm with me: "I build rich relationships that elevate my life and business. I know that my success is not just defined by what I do but by the powerful connections I nurture and the network I create. I attract mentors, confidants, and peers who align with my vision and support my growth. My business and personal life thrive as I invest in relationships that are grounded in trust, respect, and mutual support. I am a magnet for relationships that propel me toward seven-figure success, and I show up boldly, knowing that these connections are key to my legacy." And this week's journal prompts are: "The relationships I need to invest in to take my business to seven figures are..." "A relationship in my life that needs to shift or be removed in order to move closer to my seven-figure success is..." "To nurture my rich relationships, I will take the following action today..." And Your Prayer Of The Week: Heavenly Father, We thank You for the rich relationships You've already placed in our lives and for the ones that are yet to come. We ask that You guide us to invest in relationships that elevate, support, and align with our highest good. Help us to have the courage to walk away from those relationships that no longer serve us, and bless us with the discernment to know which connections will propel us forward. May we build a network that supports our seven-figure growth, and may our success be rooted in relationships that are grounded in trust, support, and mutual growth. In Your name, I pray. And So it Is. Amen. Ready to shift the statistics in your favor by joining the top 4.2% of all business generating 7 figures or more a year? If you are a small business owner or entrepreneur who has crossed six figures and you're ready to play bigger, we are on a mission to help you make the move to millions. Visit movetomillions.com to learn all the ways we can equip you to make, move and leave millions. Want more of Darnyelle? Personal Brand Website: https://www.drdarnyelle.com Company Website: https://www.incredibleoneenterprises.com Move to Millions Website: https://www.movetomillions.com Social Media Links: Instagram: http://www.instagram.com/darnyellejerveyharmon Facebook: http://www.facebook.com/darnyellejerveyharmon Twitter/X: http://www.twitter.com/darnyellejervey LinkedIn: http://www.linkedin.com/in/darnyellejerveyharmon Links Mentioned in the Episode: Movetomillions.com MovetoMillionsGroup.com HausofMillions.com Move to Millions Continuum Episode Move to Millions Live 2025 Subscribe to the Move to Millions Podcast: Listen on iTunes Listen on Google Play Listen on Stitcher Listen on iHeartRadio Listen on Pandora Leave us a review Are you subscribed to my podcast? If you're not, I want to encourage you to do that today. I don't want you to miss an episode. I'm adding a bunch of bonus episodes to the mix and if you're not subscribed there's a good chance you'll miss out on those. Now if you're feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they're also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
What does it really take to build powerful, authentic relationships that stand the test of time—and fuel your personal and professional growth? It's not about collecting contacts or chasing visibility. It's about being intentional, generous, and showing up in meaningful ways for the people who matter. In today's world of fast connections and online noise, cultivating rich relationships is more important than ever. In this episode of The Inside Story Podcast, I sit down with publicity strategist and author Selena Soo to talk about her new book, Rich Relationships, and the deeply personal experiences that shaped her perspective on connection. From breathtaking generosity to breaking free from toxic dynamics, Selena shares powerful insights on how we can all show up more fully for others—and for ourselves. Hit PLAY to hear: What "rich relationships" really are—and how they go far beyond business networking How breathtaking generosity can transform a relationship in just one moment Why showing up in someone's life during a hard time leaves a deeper impact than any strategy The $7,000 lesson that led Selena to invest in people instead of ads—and how it paid off What childhood, culture, and vulnerability taught her about human connection The importance of storytelling when it comes to deepening relationships and leaving a legacy What Selena hopes Rich Relationships will do for readers—and why it's her most personal work yet If you're craving more authentic connection in your life and business, this conversation will inspire you to start leading with intention, curiosity, and heart. Listen in—and then take action. Pick one person today to reach out to with genuine support, encouragement, or a simple thank you. That small act could be the start of something extraordinary. Interview links: Pre-order Selena's book, Rich Relationships, here https://richrelationshipsbook.com/single/?rootabl=lightbeamers#buy-one-copy Grab the first four chapters of the book for free! Plus, Selena's 25 Rich Relationships scripts here http://richrelationshipsbook.com/April Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you ever stopped to truly consider the value of the relationships you cultivate in your professional life—especially within masterminds? This is a topic I absolutely love to dive into and today we're exploring it through an incredible conversation with the brilliant Selena Soo. Selena is a seven-figure publicity and marketing strategist and author who specialises in helping visionary entrepreneurs, experts and authors reach millions with their message. She has helped clients get featured in outlets like Oprah Magazine and Forbes and reach six and seven figures in their businesses. Her signature approach comes down to building powerful and long lasting relationships with influencers and the media in a thoughtful, authentic way.In this episode, we're talking about how rich relationships can help you build your business, make you more money and how to leverage those relationships through masterminds.We discuss: How masterminds provide a unique space for building genuine, valuable connections with peers and mentors who can transform your journeySuccess in masterminds coming from intentional vulnerability and sharing both wins and struggles openly, allowing others to support you while creating more meaningful connections.Contributing actively to the mastermind community, whether through offering help or seeking advice, and how forming smaller groups enables more impactful relationships.Carefully curating groups with aligned goals and values while encouraging participants to form meaningful connections that extend beyond surface-level networking.The 6 circles of connection and how they can help you determine where different relationships sit in your lifeAs Selena eloquently puts it, the true essence of a rich relationship is in its capacity to elevate all those involved. By integrating rich relationships into your strategy alongside your business goals, you open yourself up to a network that can move you forward in ways you never imagined.For those interested in digging deeper into mastering these relationships, Selena offers a free gift with the first four chapters of her book and exclusive rich relationship scripts. You can find these incredible resources at RichRelationshipsBook.com/ellie.Connect with Selena:Website: https://www.selenasoo.com/ Instagram: @selena_sooConnect with Ellie: Be the first to know when doors open to the Swiftmind Scaled Mastermind (the ONLY chance to be coached by me in 2025): https://ellieswift.com/mastermind Website: https://www.ellieswift.com/Instagram: @elliehswiftFacebook Group: www.facebook.com/groups/shineonsocialellieswift/
Leverage Your Incredible Factor Business Podcast with Darnyelle Jervey Harmon, MBA
About Our Guest: Selena is a publicity and marketing strategist who helps experts, authors and coaches go from “hidden gem” to admired industry leader…and even household name. To learn more about Selena and her new book, Rich Relationships, visit https://www.selenasoo.com Episode Summary: This episode is powered by Move to Millions Live 2025: BIGGER "During times of crisis, many assets depreciate—but rich relationships only get stronger." — Selena Soo Let's be honest: the real flex isn't your revenue—it's your relationships. In this soul-shifting episode of the Move to Millions Podcast, Selena Soo joins me to unpack the real secret to scaling your business to and beyond seven figures: intentionally building, nurturing, and activating rich relationships. If you've been throwing money at ads, chasing visibility, or stuck thinking “more marketing” is your next breakthrough—this conversation will snap you back to the truth. In today's trust economy, it's not about who knows you—it's about who champions you behind closed doors. Selena's new book Rich Relationships is a blueprint for creating the kinds of connections that fuel your legacy, not just your next launch. We're talking about the power of generosity, emotional safety, nervous system regulation, and why your richest currency is the relationships you build when no one's watching. Buckle up, because this episode will radically shift how you approach business, leadership, and community forever. Get your Move to Millions Podcast notebook ready—you'll want to take notes on the lessons packed into this incredible conversation! Listen in to discover: ✔ How to build and nurture rich relationships that lead to exponential business growth without hustle or grind. ✔ How to create a generosity fund to deepen your network, elevate your brand, and leave a lasting impact. ✔ How to assess your current relationships through the lens of alignment, integrity, and mutual expansion. ✔ And so much more This episode is a direct call to stop trying to scale alone and to start leveraging the power of aligned, authentic, and abundant relationships. Hit play and learn how to build the kind of network that doesn't just support your next million—it builds your legacy. Powerful Quotes from The Episode: "During times of crisis, many assets depreciate—but rich relationships only get stronger." "Maintaining a relationship not rooted in your truth keeps you out of integrity." "Vulnerability is relatability—and it's the gateway to real connection." "If you don't open up, people can't help you. Silence keeps you stuck; vulnerability sets you free." "A generosity fund is the smartest investment you'll ever make in your business and your life." Questions to Ask Yourself While Listening: Am I nurturing the relationships that truly align with who I am becoming? Who are the people in my life I need to deepen my connection with—and who do I need to release? Am I showing up for others during their hard times—or only when it's convenient? How can I create a generosity fund to intentionally invest in the people and relationships that matter most? Am I courageous enough to be vulnerable—and relatable—in both my life and leadership? Move to Millions Wisdom Questions: Favorite Quote: “Once a mind has been stretched it can't return to it's former dimension.” Oliver Wendell Holmes Tool Selena Swears By On Her Own Move to Millions: Rich Relationships How to Connect with Selena Soo: Website: https://www.selenasoo.com/ Book Site: https://www.richrelationshipbook.com/darnyelle Instagram: https://www.instagram.com/selena_soo/ Incredible One Enterprises, LLC is not responsible for the content and information delivered during the podcast interview by any guest. As always, we suggest that you conduct your own due diligence regarding any proclamations by podcast guests. Incredible One Enterprises, LLC is providing the podcast for informational purposes only. Want more of Darnyelle? Partner With Us To Scale Your Company Join the Move to Millions Facebook Group Apply for God Girls Making Millions Learn about Haus of Millions The Move to Millions Continuum Episode Social Media Links: http://www.instagram.com/darnyellejerveyharmon http://www.facebook.com/darnyellejerveyharmon http://www.twitter.com/darnyellejervey http://www.linkedin.com/in/darnyellejerveyharmon Subscribe to the Move to Millions Podcast: Listen on iTunes Listen on Google Play Listen on Stitcher Listen on iHeartRadio Listen on Pandora Leave us a review Are you subscribed to my podcast? If you're not, I want to encourage you to do that today. I don't want you to miss an episode. I'm adding a bunch of bonus episodes to the mix and if you're not subscribed there's a good chance you'll miss out on those. Now if you're feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they're also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
How strong and healthy are your relationships? Have you ever considered your relationships as valuable assets—ones that can lead you to a richer, more prosperous life?Today, we're fortunate to be joined by Selena Soo, an acclaimed publicity and marketing expert, and the author of the captivating new book, Rich Relationships. Selena has built an extraordinary career teaching entrepreneurs and leaders the art and science of cultivating authentic relationships that not only stand the test of time but thrive and grow exponentially.In our conversation, Selena reveals how genuine, meaningful relationships are your most powerful tools for success, going far beyond casual networking. She shares groundbreaking insights into how generosity and authenticity form the foundation of connections that can profoundly enrich your personal and professional life.Key takeaways you'll gain from our discussion include:The crucial mindset shift from merely collecting contacts to building meaningful relationships.Practical strategies for nurturing relationships aligned with your values and goals.Selena's expert advice on initiating impactful conversations with influential mentors and peers.Powerful ways to turn your fear of rejection into an empowering aspect of relationship-building.Get the first 4 chapters of Selena's book plus more freebies here: RichRelationshipsBook.com/Farnoosh
This week on the She Means Business Show, I'm joined by the incredible Selena Soo: publicist, entrepreneur, and author of the brilliant new book Rich Relationships. Selena has built a 7-figure business through the power of authentic, intentional relationships, and today, she's breaking down exactly how you can too (even if you're an introvert, don't know where to start, or feel like your network is tiny). In this episode, Selena and I dive into: The 5 relationship types every entrepreneur needs to succeed How Selena went from charging $4k/month to building a 7-figure business What most people get wrong about networking (and how to make it feel natural) The 'Top 40' method to grow your business through connection How to activate your network without being salesy or awkward The Six Circles of Connection that help you know who to let in (and who to let go) What to do when a relationship is holding you back or draining your energy Read the full show notes >
Want to build a network that actually works for you — without faking extroversion or burning out? Today, Selena Soo joins me to talk about what it really takes to build a million-dollar network in today's world. From defining your inner circle to learning how to ask for help, this conversation is packed with practical wisdom and hard-won insight. Why introverts can often be great relationship builders—and how Selena leveraged this to create a thriving network The 3-phase framework of building Rich Relationships: Align, Attract, Activate How to sort your network into 6 circles—and why this protects your time, energy, and values The vulnerable story of how Selena ended a million-dollar relationship with a mentor who crossed the line Don't just listen—put this into action. Get Selena's free scripts, preview the book, and enter to win $1,000: richrelationshipsbook.com/mikekim Get Selena's book, Rich Relationships, on Amazon here » Connect with Selena: Website - https://www.selenasoo.com Instagram - https://www.instagram.com/selena_soo Facebook - https://www.facebook.com/selenasoo LinkedIn - https://www.linkedin.com/in/selenasoo
How do you grow a wildly successful business… without running ads, obsessing over your funnel, or selling 24/7? In today's episode, I sit down with the PR and visibility legend herself, Selena Soo, to talk about her game-changing new book Rich Relationships and why the most overlooked asset in your business isn't a system or a strategy—it's the quality of your connections. Selena walks us through her inspiring personal journey, from a quarter-life crisis to becoming the go-to visibility expert for some of the biggest names in the personal development space. We dive deep into her frameworks on giving without burning out, how to invest in the relationships that truly matter, and why being a “rich giver” is the most sustainable way to build both business and legacy. If you've ever felt like networking was sleazy or you've been burned by overgiving, this conversation will absolutely shift your perspective. This is a masterclass in building a life and business rooted in trust, discernment, and generosity—and I truly believe it's required listening for anyone doing business in 2025 and beyond. Tune in to hear: The difference between rich giving, transactional giving, and indiscriminate giving—and how to avoid burnout while being generous Selena's powerful “six circles of connection” framework to help you nurture the right relationships and set boundaries with ease How one $200 investment in a friend turned into a life-changing ripple effect (and why it beat the ROI of Facebook ads) The truth about vulnerability in business and why it unlocks deeper trust (for both you and your people) Why we're in a “trust recession”—and how rich relationships are the antidote to fear, isolation, and scarcity Grab Selena's free gift: Get the first 4 chapters of Rich Relationships and her exclusive communication scripts (aka your relationship-building cheat sheet!) at richrelationshipsbook.com/millionairemother Connect with Selena: @selena_soo
This week on the She Means Business Show, I'm joined by the incredible Selena Soo: publicist, entrepreneur, and author of the brilliant new book Rich Relationships. Selena has built a 7-figure business through the power of authentic, intentional relationships, and today, she's breaking down exactly how you can too (even if you're an introvert, don't know where to start, or feel like your network is tiny). In this episode, Selena and I dive into: The 5 relationship types every entrepreneur needs to succeed How Selena went from charging $4k/month to building a 7-figure business What most people get wrong about networking (and how to make it feel natural) The 'Top 40' method to grow your business through connection How to activate your network without being salesy or awkward The Six Circles of Connection that help you know who to let in (and who to let go) What to do when a relationship is holding you back or draining your energy Read the full show notes >
You can learn a lot about someone if you look at their relationships, right? And with the uncertainty you may be feeling right now, we've got to turn to our relationships to keep growing ourselves and our income.Selena Soo is here to chat about her upcoming book, Rich Relationships, which is available NOW for pre-order! In this chat, she breaks down the 6 circles of connectivity and how each of your relationships fit inside.When it comes to rich relationships, it's not about collecting as many friends as possible, it's about finding the right people and nurturing those relationships.If it all sounds EXHAUSTING, I totally get it and Selena shares how she's utilized these frameworks to make millions even as an introvert! You don't have to be the life of the party to build and benefit from Rich Relationships.My homework assignment for you is to grab the first 4 chapters of Selena's new book and start implementing these strategies today.There's no time to waste as we build our futures. Thanks for being here, friend!Grab the first 4 chapters for free at https://richrelationshipsbook.com/nicole and drop into my DMs to share that your homework is complete, okay?Watch this chat on YouTube at https://nicolewalters.com/youtubeAnd get the rest of the links and resources from this chat at https://nicolewalters.com/episode465Episode Sponsors:Download the CFO's Guide to AI and Machine Learning at NetSuite.com/NICOLE.Use code NICOLE at checkout for 15% off your entire order at www.vionicshoes.com when you log into your account. 1 time use only.Whether you're looking to plan a trip or build a business planning trips - visit foratravel.com/nicole and let them know you came from NICOLE to learn what it means to travel, upgraded.To listen to MissUnderstood: The ADHD in Women Channel, just search for "Misunderstood" in your podcast app.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of The Marriage Life Coach Podcast, we're diving deep into what it means to create truly rich relationships: connections that feel fulfilling, nourishing, and deeply aligned with who we are. I'm joined by the brilliant Selena Soo, whose expertise in relationship dynamics helps people build meaningful connections in every area of life. Whether it's your marriage, friendships, work relationships, or the way you relate to yourself, Selena introduces us to the 6 circles of connection, a framework that shows us how to cultivate depth, understanding, and joy in all of our relationships. Selena shares her wisdom on how our inner world affects our outer connections, and why doing the work ourselves is the key to transforming our relationships. If you've ever felt stuck in patterns that don't serve you or wished for deeper, more authentic relationships, Selena offers guidance on how to break through barriers and create the kind of connections that truly nourish your soul. The best news? Rich relationships are possible for everyone—they aren't reserved for the lucky few who "just click" with people. Whether you want to strengthen your marriage, build deeper friendships, or even repair a strained relationship, this episode will give you the tools to make meaningful shifts. Plus, you can get a special bonus from Selena: the first four chapters of her new book, Rich Relationships, for FREE when you visit the link she made especially for my listeners! Tune in to this episode to learn: What makes a relationship rich versus what keeps it feeling stagnant or transactional The 6 circles of connection and how using them deepens relationships The role of self-connection in strengthening your relationships with others Simple but powerful ways to move beyond surface-level for meaningful connections How to shift your energy in a way that invites more warmth and trust into your relationships RESOURCES MENTIONED IN THIS EPISODE: Follow Selena Soo on Instagram 1st Four Chapters of Rich Relationships by Selena Soo The Questions for Couples Journal Private Coaching with Maggie
Most freelance copywriters are introverts—which makes the idea of networking feel about as natural as small talk at a corporate retreat (aka painful). But what if you could build powerful, career-changing relationships in a way that feels natural, rewarding, and even fun? That's exactly what Selena Soo teaches in this episode. She's built a thriving business by helping experts, authors, and entrepreneurs get in front of the right people—without faking it, forcing it, or feeling like a sleazy networker. We dig into Selena's “Six Circles of Connection” framework and how freelance copywriters can use it to land more dream clients, grow their influence, and build credibility in their niche—without changing who they are. (When you hear the six circles, you'll immediately start dropping people you know into the circles!) If you've ever thought, “I hate networking”—this episode is for you.
I recently had the privilege of speaking on a panel with some top business owners such as Selena Soo and Laura Belgray to discuss the big shifts happening in the online business world.We dove into what's really happening in the online space right now and how we, as entrepreneurs, can adapt. The big takeaway? Consumers are changing. They're more cautious, they crave high-touch experiences, and traditional marketing methods are losing their luster.A few of the insights you will learn about:Why launches aren't working the way they used to (and how to pivot)What consumers are really looking for nowThe importance of simplifying your offers and showing up with real valueAnd more!If you've been feeling stuck, uncertain, or overwhelmed in your business, know this: You're not alone.My biggest piece of advice? Play the long game. Business isn't about quick wins, it's about long-term success. And that requires experimenting, staying consistent, and surrounding yourself with the right people who lift you up.Rate, Review, and Follow on Your Favorite Platform!If you loved this episode, leave a review.And always make sure you're following the podcast so you never miss an episode. Follow now!
Interior Designer's Business Blueprint In today's episode, I chat with Selena Soo and Sharon Stokes. Selena Soo is a publicity and marketing strategist for visionary entrepreneurs and experts who has helped clients and students get featured in places like Domino, The Oprah Magazine, Forbes and Inc, and land interviews on popular podcasts and national television. Joining her today is Sharon Stokes, her head of publicity programs and senior media coach who has served as a TV producer for close to 20 years, producing interviews with notable personalities, including Oprah, Richard Branson, Marie Forleo, and Gabrielle Bernstein. I have personally worked with Sharon and Selena and my very first publicity pitch after working with them was accepted, and featured in Domino! In today's episode we chat all about the best ways to get featured and gain the publicity you want for your interior design business. Here's a glance at this episode… We discuss all of the factors that come into play with publicity including what types of publicity are best. We share about the fear that comes with putting your work and your story out into the world and the fear of visibility that comes with that. We discuss the mistakes that are often made when it comes to publicity and marketing with interior designers. We dive into how to look for a find help with publicity including what to look for, what you need, and how that may look. Mentioned in this episode: JOIN: Interior Designer's Business Blueprint FREE DOWNLOAD: 7 Habits of Highly Profitable Interior Designers FREE Masterclass: 6 Part Framework for A Thriving Interior Design Business Dear Kate: Submit your questions for the show! Book a Call with a Publicity Strategist Impacting Millions Selena's Website
#31: Join us on this episode of The WorkPlay Podcast as we welcome Selena Soo, a renowned seven-figure business mentor and publicity strategist. With her expertise in brand amplification through strategic publicity and partnerships, Selena shares invaluable insights on fostering trust and forging lasting industry relationships. Plus, glean insider tips from Selena on orchestrating a successful WorkPlay campaign shoot and implementing impactful content strategies. Key Takeaways: The importance of building trust in business relationships and how it can lead to successful partnerships.The significance of visual branding and how it can evoke emotions and perceptions about a brand.Tips for preparing for a photo shoot, including knowing your colors, selecting locations, and managing outfit changes efficiently.DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. This episode is brought to you by WorkPlay Branding.WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe.
Are shipping costs plundering your subscription box profits? Anchors aweigh, my friends, because we have charted a course to treasure! Today's episode is like finding a secret map to shipping efficiency. We're talking about PirateShip.com, a resource that's going to help you trim those sails on expenses and navigate the choppy waters of logistics. Get ready to hoist the Jolly Roger and let's set sail on the subscription box shipping adventure you never knew you needed! Too much pirate talk?
How can entrepreneurs identify the right moments to seek publicity to maximize the impact on their brand and business?Join us in today's conversation with the incredible Selena Soo as we delve into the transformative role of publicity. We explore how it can be a game-changer, creating opportunities that enrich various aspects of your life.Selena shares her personal journey of transformation and how she's harnessed the art of engagement, making waves as a publicity expert. We chat about why it's crucial to weave in publicity as a strategy in your business, not just as a bonus, but as a foundational piece in building and recession-proofing your entrepreneurial empireSo if you're ready to carve out your slice of the media's spotlight and craft a legacy that's both lucrative and lasting, let's turn up the volume! You don't want to miss a beat of today's episode..IN TODAY'S EPISODE, I DISCUSS: Selena Soo's personal journey and how she leverages PR for business successHow to use PR to scale your brand and open countless opportunitiesStrategies for crafting a rich life that transcends financial wealthCONNECT WITH SELENA:Grab Selena's PR Calendar here: impactingmillions.com/mel Visit her website: https://www.selenasoo.comRECOMMENDED EPISODES FOR YOU If you liked this episode, you'll love these ones:Are You Really Living a Rich Life or a Bankrupt One?Doing Nothing with Your Money Isn't An Option!Fulfillment & Wealth Through a Personal Brand with Rory VadenHow to Live a Fully Expressed Life with Rachel LunaTAKE THE FINANCIAL FREEDOM QUIZ:Take this free quiz to see where you are on the path to financial freedom and what your next steps are to move you to a new financial destiny at http://www.YourFinancialFreedomQuiz.com OTHER RESOURCES:7-Day Money Plan Workshop: https://www.TheMoneyPlanWorkshop.comAffluent Entrepreneurs Private Facebook Group https://www.melabraham.com/group/CONNECT WITH ME:Website: MelAbraham.comYouTube: MelAbraham.com/tube/Instagram (@melabraham9): MelAbraham.com/ig/Facebook Group: MelAbraham.com/group/TikTok: https://www.tiktok.com/@melhabrahamGET MY BOOK:“The Entrepreneur's Solution The Modern Millionaire's Path to More Profit, Fans, & Freedom” – melabraham.com/book/Go to AskMelNow.com to let me know how I can serve you and your financial journey
Are you ready to supercharge your 2024?In this special mashup episode of the Happy Hustle Podcast, we've curated insights from our incredible guests, including Pat Flynn, Darin Olien, Kiana Danial, Kris Krohn, Selena Soo, Dan Martell, and Candy Valentino. These legends shares their Happy Hustle Hacks, —their secret sauce for a healthier, wealthier, and more spiritually fulfilling life.This is not just a collection of interviews; it's a treasure trove of actionable advice that can potentially transform your 2024 into a year of Happy Hustlin success.So, if you're gearing up to make 2024 your year, this special mashup episode is your roadmap. Whether you're seeking health boosts, financial wisdom, or spiritual alignment, these Happy Hustlers have got you covered.Tune in now, and let's make this year of growth, prosperity, and spiritual fulfillment.Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance (https://www.thehappyhustle.com/book)Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course (https://thehappyhustle.com/thejourney/)Apply to the Montana Mastermind Epic Camping Adventure (https://thehappyhustle.com/mastermind/)“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode sponsor BIOptimizers Magnesium Breakthrough (https://magbreakthrough.com/vip?gl=65132c943f5d60f00f8b4567&coupon=hustle)This stuff is a game-changer! Magnesium Breakthrough packs all 7 forms of magnesium, designed to support stress management, promote muscle relaxation, regulate the nervous system, control stress hormones, boost brain function, increase energy, and enhance sleep.I take 2 capsules before bedtime, and it's been a game-changer for me. The best part is, BIOptimizers offer a risk-free 365-day money-back guarantee. No results, no problem – they'll refund you, no questions asked. It's a win-win!Head over to magnesiumbreakthrough.com/hustle and use code "hustle" for an exclusive 10% discount on any order. Plus, for a limited time, you'll score some special gifts with your purchase.BELAY Solutions (https://resources.belaysolutions.com/happyhustle?utm_campaign=The%20Happy%20Hustle&utm_source=email&utm_medium=Email%20Newsletter%20-%20D2E&utm_content=HH%20Native%20Ad%201)BELAY is a flexible staffing solution that helps busy leaders find the right help. Their bench of exceptional U.S.-based Virtual Assistants can handle the tedious tasks you no longer have time to accomplish.My experience with BELAY has been a game-changer for my business. They have a talented team of VAs, Bookkeepers, and Social Media Managers that I'm sure can help you and your business. To learn more about how to delegate, download a free copy of BELAY's ebook, Delegate to Elevate, to get back to what you do best with BELAY! (https://resources.belaysolutions.com/happyhustle?utm_campaign=The%20Happy%20Hustle&utm_source=email&utm_medium=Email%20Newsletter%20-%20D2E&utm_content=HH%20Native%20Ad%201)
“Your greatest happiness lies on the other side of your greatest fear.” Everyone wants to know how to build effective relationships, especially those that will enhance and improve their careers. On this week's episode of the You Turn podcast, personal branding expert Selena Soo goes deep into how to build relationships with people that can actually help you in business. She and Ashley discuss the common blocks to cultivating these helpful relationships, and the five ways to meet and connect with the right people for your career. As always, stick around for Ashley's post episode thoughts. Connect with Selena You can find Selena on her website, selenasoo.com Get Selena's Publicity Calendar Visit: https://www.impactingmillions.com/calendar References Give and Take: Why Helping Others Drives Our Success, Adam Grant Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, Keith Ferrazzi BIOptimizers' Black Friday Mega Sale is happening right now and lasting throughout the entire month of November! The biggest discount you can get and amazing gifts with purchase are available visit bioptimizers.com/youturn and use code youturn at checkout.
Selena Soo, publicity and marketing strategist who helps experts, authors, and coaches go from “hidden gem” to admired industry leaders, joins Kelsey on Whiskey & Work to discuss why publicity is crucial for entrepreneurs and thought leaders. Kelsey and Selena discuss the role of publicity in spreading powerful ideas and stories, differentiating between the mission-driven intent of publicity and self-promotion, and so much more. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes on this one! What we're talking about… Selena Soo is a publicity and marketing strategist who helps experts, authors, and coaches go from “hidden gem” to admired industry leaders Selena's mission to help entrepreneurs and thought leaders impact millions with their message Selena's career journey, including her quarter-life crisis and transformation why publicity is crucial for entrepreneurs and thought leaders discuss the role of publicity in spreading powerful ideas and stories differentiating between the mission-driven intent of publicity and self-promotion Falling in love with publicity as a means to help impactful individuals The role of role models and the responsibility to share one's gifts Overcoming challenges and finding empowerment through personal development Introducing the concept of the "Publicity Pyramid" The common mistake of not having a clear call to action in publicity. The value of offering a freebie to build your email list and nurture relationships The importance of staying on message when appearing on podcasts Recognizing the significance of nurturing your existing audience. Customizing your marketing strategy based on your strengths and objectives The value of developing a consistent social media presence Selena's transition to a more active social media presence To learn more or connect with Selena, visit the links below! A {free} Tool or Two! Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Selena Soo's Website Selena Soo's Instagram Kelsey Murphy's Website Kelsey Murphy's Instagram QUOTES: "A great story is not just about what you've accomplished, but the journey, the challenges, and the transformation you've experienced." - SS "Building relationships with media outlets and journalists is an ongoing process that requires authenticity and value." - SS "The power of storytelling lies in its ability to connect with people on an emotional level and inspire action." - SS "Your audience is looking for solutions to their problems. Position yourself as the solution through your content and messaging." - SS "When pitching to the media, make sure your story is newsworthy, timely, and relevant to their audience." - SS
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Selena Soo is the creator of Impacting Millions. As a publicity and marketing strategist, she helps visionary entrepreneurs experts and authors reach millions through publicity and win-win relationships. Top 3 Value Bombs 1. Abusers are master manipulators. It can start out very small and subtle, and then turns into a really big thing. 2. A lot of people think abuse means that they need to have a bruise, or it needs to be something physical. 3. People need to come to that decision to leave themselves. One of the ways is by hearing someone else's story and realizing that you don't want to go down that path. Overcoming Emotional Abuse. Note: Reading Selena's story may trigger a lot of emotions. Only read this when you're in the right space for it - Selena's Story Sponsors HubSpot The HubSpot Sales Hub supercharges your sales process so you can find, track, and close deals all in one powerful, easy-to-use platform. Make the switch to HubSpot Sales Hub at HubSpot.com/sales. Thought-Leader Ever thought about giving a TEDx talk? Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions Policygenius Your family deserves peace of mind, and a life insurance policy through Policygenius can give it to them. Visit Policygenius.com to get your free life insurance quotes and see how much you could save
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Selena Soo is the creator of Impacting Millions. As a publicity and marketing strategist, she helps visionary entrepreneurs experts and authors reach millions through publicity and win-win relationships. Top 3 Value Bombs 1. Abusers are master manipulators. It can start out very small and subtle, and then turns into a really big thing. 2. A lot of people think abuse means that they need to have a bruise, or it needs to be something physical. 3. People need to come to that decision to leave themselves. One of the ways is by hearing someone else's story and realizing that you don't want to go down that path. Overcoming Emotional Abuse. Note: Reading Selena's story may trigger a lot of emotions. Only read this when you're in the right space for it - Selena's Story Sponsors HubSpot The HubSpot Sales Hub supercharges your sales process so you can find, track, and close deals all in one powerful, easy-to-use platform. Make the switch to HubSpot Sales Hub at HubSpot.com/sales. Thought-Leader Ever thought about giving a TEDx talk? Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions Policygenius Your family deserves peace of mind, and a life insurance policy through Policygenius can give it to them. Visit Policygenius.com to get your free life insurance quotes and see how much you could save
Did you know that the impact of the relationships you build can be worth millions? You can learn how significant connections changed Ron Reich's life and career in this episode of Million Dollar Relationships, which helped him rise to the top of his industry as a marketing and business coach. Join host Kevin Thompson as he delves into the power of mentorship, showing you how nurturing connections can pave your path to success. Ron Reich is a sought-after marketing strategist. After launching over 50 of his own products, he later became the “secret weapon” behind many of the biggest names in the industry, including Hay House Publishing and Denise Duffied-Thomas. He currently helps mission-driven experts scale to 7-figures through his proprietary marketing systems. Stay tuned for an eye-opening journey through the world of lucrative relationships. Key Highlights: [00:00 - 14:19] Ron's Journey Meeting Ryan Levesque Ron Reich: A business growth and marketing strategist Unable to afford Glen Livingston's 1-on-1 coaching fee, he chose the sub-coaching option Ron reached out to Ryan via email, and their collaboration began From 2012 to 2016, they worked together on business development and coaching During this period, Ryan gained valuable insights into survey and funnel strategies [14:20 - 21:52] Collaboration with Ryan Levesque: Paving the Path to a Successful Career Ron was Ryan's email specialist and then full-time marketing director from 2015 to 2017 Actively participating in Ryan's mastermind events, Ron built connections with industry leaders In February 2017, Ron launched his marketing consulting business Under Ryan's mentorship, Ron honed his skills in launching, affiliate marketing, and coaching [21:53 - 30:32] Becoming a World-Class Marketing and Business Coach Ron is now recognized as a leading marketing and business coach in his niche Significant achievement has been assisting in executing major affiliate launches Building relationships has opened significant achievements otherwise unattainable Attending mastermind events to nurture relationships is a key factor in achieving success Success is a personal responsibility, but mentors play a crucial role in our journey [30:33 - 32:09] Closing Segment Connect with Ron through his website - Ron Reich! Resources Mentioned Ryan Levesque's book - “Ask.” Medellin Mastermind Key Quote: "While mentors can guide us, success is a path we carve for ourselves. They may open the door, but we are the ones who must walk through it." - Ron Reich Connect with Ron: Facebook: https://www.facebook.com/ronald.reich.98 Website: https://www.ronreich.com Honoring: Ryan Levesque, Selena Soo, Todd Herman Connect with me on LinkedIn! LIKE, SUBSCRIBE, AND LEAVE US A REVIEW on Apple Podcasts, Spotify, Google Podcasts, or whatever platform you listen on. Thank you for tuning in and Stay Tuned for the Next Episode COMING SOON!
Do you dream of being featured in prestigious publications like O, the Oprah Magazine, Forbes, Inc., or landing interviews on popular podcasts and TV?In this episode of the Happy Hustle Podcast, we have a special guest who is an absolute powerhouse when it comes to publicity and marketing. I'm thrilled to introduce you to Ms. Selena Soo, a publicity and marketing wizard for visionary entrepreneurs.Selena has a track record of helping her clients and students achieve incredible feats in the world of publicity and marketing. Her clients have become industry leaders with seven-figure businesses, raving fan bases, and hundreds of thousands of followers. Selena herself is a rock star in the PR world, having been featured in top-tier publications like Forbes, Fast Company, Inc, Business Insider, Entrepreneur, Success, Huffington Post, and many more. So, what's the secret sauce? How can you impact millions of lives with your message, just like Selena and her clients have done? Well, you're in luck because Selena is here to spill the beans on her proven framework—the three Ps. If you're eager to take action and want to learn more about impacting millions with your message, don't forget to get Selena's free calendar at impactingmillions.com/happyhustle. This is your chance to take the first step toward realizing your dreams of reaching millions.In this episode, we cover: [00:08:13:14] Maximize Your Impact by Choosing the Right Platforms[00:11:40:21] The Power of the Three P's: Publicity, Partnerships, and Promotions for Business Growth[00:19:00:13] Elevate Your Publicity Strategy with PPI: Premiere Publicity Intensive[00:24:59:18] How Publicity Can Transform Your Brand[00:07:28:04] FREE Publicity Calendar impactingmillions.com/happyhustle[00:33:54:29:] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:43:21:19] Rapid Fire questionsWhat does Happy Hustlin mean to you? Selena says it means doing what you love, staying in your genius zone and shining your light in the world.Connect with Selenahttps://www.instagram.com/selena_soo/https://www.facebook.com/SelenaSoohttps://twitter.com/selenasoohttps://www.linkedin.com/in/selenasoo/Find Selena on her website: selenasoo.comConnect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featuredGet a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/bookSign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode sponsorBIOptimizers Magnesium BreakthroughEver heard of the Vicious Stress-Magnesium Deficiency Cycle? In simple terms: Stress hits you, magnesium levels drop, and suddenly sleep becomes a distant memory, energy tanks, and stress goes through the roof. And guess what? Your magnesium levels continue to plummet.So how do you break this cycle? I stumbled upon a game-changer: Magnesium Breakthrough from BIOptimizers.This stuff is a game-changer! Magnesium Breakthrough packs all 7 forms of magnesium, designed to support stress management, promote muscle relaxation, regulate the nervous system, control stress hormones, boost brain function, increase energy, and enhance sleep.I take 2 capsules before bedtime, and it's been a game-changer for me. The best part is, BIOptimizers offer a risk-free 365-day money-back guarantee. No results, no problem – they'll refund you, no questions asked. It's a win-win!Head over to magnesiumbreakthrough.com/hustle and use code "hustle" for an exclusive 10% discount on any order. Plus, for a limited time, you'll score some special gifts with your purchase.But remember, this offer is only available at magnesiumbreakthrough.com/hustle. Don't miss this chance to boost your well-being and reclaim your life.
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
Today's guest knows that if you want to help people, they need to know you exist. She's a publicity and marketing strategist for visionary entrepreneurs, experts, and authors who want to impact millions with their message. Referred to as a powerhouse of publicity and marketing genius by Marie Forleo, NY Times bestselling author and the founder of B-School, she's helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and Inc. and land interviews on popular podcasts and national TV. Her clients have become industry leaders with 7-figure businesses, raving fan bases, and hundreds of thousands of followers. She has been featured in magazines and websites like Forbes, Fast Company, Inc., Business Insider, Entrepreneur, Success, and The Huffington Post. She has been a guest on podcasts like Entrepreneur On Fire, Smart Passive Income, and Mixergy. Please join me in welcoming Selena Soo. Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration! Explore how Selena Soo went from introverted implementer to powerhouse publicity strategist by offering valuable insights on leadership, growth, and impactful media presence. In this milestone episode, we discuss:
Adrienne Richardson is an expert at Facebook Ads. Since 2013, her company Powerplay Media has helped over 6,000 business owners create and scale Facebook and Instagram ad campaigns in a profitable and predictable way to over $50 million in revenue and counting. Her client roster includes UC Davis, Digital Marketer, Michael Hyatt, Alex Charfen, Selena Soo, Bethany Hamilton and ThinkMedia. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Adrienne Richardson: Website: https://wearepowerplay.com/ Twitter: https://twitter.com/AdrienneMedia Instagram: https://www.instagram.com/adrienne_richardson_/ LinkedIn: https://www.linkedin.com/in/adriennerichardson1/ Facebook: https://www.facebook.com/AdrienneRichardson78
With Ron Reich, a sought after marketing strategist and consultant. A former lawyer, Ron has been selling online for over 10 years. After launching over 50 of his own products in a variety of niches, he later became the “secret weapon” behind many of the biggest names in the industry including Hay House Publishing, Todd Herman, Selena Soo, Denise Duffied-Thomas and Ryan Levesque. His current focus in helping emerging experts scale from six to seven figures through is proprietary Genius Profit System (GPS) framework. Join us for this fabulous conversation on business building and marketing and hear unique insights from Ron's journey, including his introduction to Dan Kennedy, why he left the law, and how he now helps his clients build and scale their businesses with excellence. To access the show notes, visit us at www.legalwebsitewarrior.com/podcast
Whether we like it or not, there's one big rule in the biz world:You can't grow your business if no one even knows about you.Well, this is something Selena Soo has devoted her career to helping you fix!She's a Bad@$$ PR strategist and creator of one of the most well-known publicity courses on the web, Impacting Millions. In this conversation we talk about: ☑️That time she went mega-viral thanks to a CNBC article: Why did that happen? What did it do for her business? ☑️Being an introvert while also going after major visibility ☑️How to know what kind of publicity is right for your business and how to choose relevant stories ☑️ALL the pitch questions …and more. Resources included in this episode: Follow her on Instagram: @selena_soo Get her Publicity Calendar with 12 MONTHS worth of story ideas to get into the media! Get it here.Plus check out her services, here.
Today, I'm joined by the Queen of Breakthwork, Samantha Skelly! Enjoy! "Vibration is your contribution. When we can really connect to that deep part of us, and everything we do and create is from that place, that's the greatest gift we can give." In today's episode, we talk about: How your breath is your own remedy for your points of suffering Where true confidence comes from How to start with breathwork Meditation vs Breathwork How breathwork is reparenting yourself Samantha Skelly is the founder of Pause Breathwork. She's been working with the power of the breath for 13 years in her own healing and transformation. Her personal mission is to help the world expand, wake up, and live in a peaceful and abundant state. Breathwork changed Samantha's life at a time when she didn't see the light. She found it while on a soul-searching journey in Bali. Since she felt the power of the breath and it helped her heal her anxiety & disordered eating, she knew it was her mission to share the power of the breath with the world... Pause Breathwork is the largest online educator for people to become Certified Trauma Informed Breathwork Facilitators. They have thousands of trained facilitators in 27 countries around the world, and Samantha's next big focus is making breathwork accessible & affordable to humanity, worldwide. Loves, this is such a powerful episode where you'll learn it ALL about breathwork and how it's the best gift you can give yourself. Enjoy! Connect with Samantha: - Find Samantha on Instagram @samanthaskelly. - Learn more about Pause Breathwork's training here. If you loved this episode... - Then be sure to listen to Episode 30: Sharing your bravest story with Selena Soo. Apple | Spotify - You'll love Episode 38: Exploring the Art of Creativity & The Answers are Within with Amber Rae. Apple | Spotify - Episode 51: ‘Being in Alignment With Yourself with Aaron Alexander' is right up your alley! Apple | Spotify We love your reviews! Please be sure to leave a 5-star review. When you screenshot it and send it to support@globalgrit.co, you will get your FREE gift!
A rich relationship leaves a lasting impact on your life. It's something that brings abundance to you. These types of relationships are essential in business to connect and build deep, authentic partnerships with your community to help propel your business forward. On today's episode, my guest is no stranger to the Spa Marketing Made Easy podcast family. Returning for the second time is master connector and relationship builder, Selena Soo. Selena is a publicity and marketing expert for visionary entrepreneurs and thought leaders who want to impact millions with their message. Tune in to hear her expertise on attracting rich relationships, the importance of building your personal brand, and how to gain exposure and publicity for your business. In this episode, we discuss: How Selena got started in her line of work What is a rich relationship and how can we attract them? How can we add value to the people we care about? The strategy behind building successful partnerships Story ideas to publicize your spa in the media To read the full show notes for this episode, visit: http://www.addoaesthetics.com/blog/328 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.
Hey, loves! Joining me today is the lovely Carolyn Buck Luce! "'Epic' originally meant ‘daring to do', or ‘daring to be'. When was the first time that you remember picking your head up and realizing there's a story bigger than your story that you want to be a heroine in?" In today's episode, we talk about: What it means to create an epic life: daring to do and be Why you should believe in make believe Playing your game vs playing someone else's Healing from traumatic experiences Creating a life by design Carolyn Buck Luce is one of America's most respected and accomplished voices on Women's Leadership and their relationship with power. She is the author of the recently published EPIC! The Women's Power Play Book, which became an Amazon best seller in its first week. Carolyn has long been an advocate for healthcare innovations, cultural inclusivity, and women's empowerment through her work with some of the world's most respected companies like Ernst & Young, Johnson & Johnson, Pfizer, UnitedHealth Group, and GE. A gifted strategist and executive coach, Carolyn has spent the last four decades of her career building highly effective cultures, businesses, teams, and leaders in both the public and private sectors. Today, as an executive coach and keynote speaker, Carolyn uses her proprietary Decade Game® to coach some of the world's most remarkable women today in business, civic society, and philanthropy to live their purpose and discover their destiny. Connect with Carolyn: - Find Carolyn on Instagram @carolynbuckluce. - Get your copy of EPIC! here. - Check out My Decade Game here. - Find Carolyn's TED Talk here. - Ready for a in-person spring break April 3-8, 2023, in Baja Mexico? Carolyn is leading a Mastery Week at the Modern Elder Academy: http://bit.ly/3jg2v48 If you loved this episode... - Then be sure to listen to Episode 18: How To Be More Of Yourself with Vasavi Kumar. Apple | Spotify - You'll love Episode 30: Sharing your bravest story with Selena Soo. Apple | Spotify - Episode 51: ‘Being in Alignment With Yourself with Aaron Alexander' is right up your alley! Apple | Spotify P.S. ‘That Sucked. Now What?' has sold over 12,000 copies already! If you've yet to snag your copy, then know that this is your handbook to bounce back from sucky moments and fly forward with audacious resilience. You can get yours here!
Imagine having high-level people tell everyone about your program. You receive personal email introductions, direct messages that they were told to find you, and registrations from people you don't know, into your latest program launch. I can attest that this is the best feeling in the world. To be recognized for your area of service, and to have others refer their clients and friends your way, is truly a gift and accomplishment. But even your biggest fans, your best clients, and your closest partners need a process in which to follow, to refer people your way. This process is a well-orchestrated system that follows a story of a journey into your world and business community. In this episode, I am delighted once again to have a friend Laura Sprinkle on the show. Laura is the mastermind behind affiliate programs for Amy Porterfield, Todd Herman, Steven Kotler, Selena Soo, yours truly, and so many more. Laura's unique method of choosing the right affiliates, nurturing them, and delivering a clear and easy-to-follow process of referral has made her the go-to in this space. Laura teaches how to find the right affiliates for your program, she'll help you know who will not make a good affiliate, and she is very clear on how to create your goals, well beyond dollars, to build your profitable affiliate system. To listen to the episode and to visit the show notes, go to https://sweetlifepodcast.com/281
Do you dream of impacting millions with your message? Want to stop being the best-kept secret in your industry?And would you LOVE to know how to become a media darling, so that you can score free publicity, make fantastic connections, and generate buzz around all your projects?Here to walk us through the exact strategies of building your profile, impact and audience, is the remarkable Selena Soo — a marketing genius and publicity strategist who helps her clients become industry leaders.Tune in to learn how to finally get comfortable in the spotlight, why getting vulnerable is a superpower, the secret to getting publicity without spending a dime, how to get featured on top media outlets and influencer platforms, and the crucial importance of building authentic relationships. Selena also bravely shares the story of how she found herself in an abusive relationship — including how it finally clicked for her that something was wrong, how she got out, and the terrifying but liberating experience of publishing her story.(Please note: there are discussions about abuse and coercive control in this episode. If those topics are difficult for you, please listen to your heart and proceed with care.)Head to www.melissaambrosini.com/501 for the show notes.Join my newsletter: www.melissaambrosini.com/newsletterFollow me on Instagram: @melissaambrosini Hosted on Acast. See acast.com/privacy for more information.
The Smart Passive Income Online Business and Blogging Podcast
#650 Wednesday's chat with Selena Soo for episode 649 was a great reminder of the importance of building business relationships. But there is actually a different kind of networking that can solve our audience growth and monetization woes. The thing is, this strategy is not right for everyone. In fact, I've had multiple offers come my way over the years to take advantage of this, and I've always turned them down. So what am I talking about? In this episode, I want us to look at the pros and cons of joining a podcast network. This applies to other forms of content as well. Networks have been popping us for YouTubers, bloggers, and other creators for a while now. So would you benefit from joining these organizations, or would you be better off staying away from them? I hope the perspective I share today will help you make the best long-term decision for your brand. Show notes and more at SmartPassiveIncome.com/session650.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#649 The entrepreneurial journey can be a lonely one if we don't take the time to nurture supportive connections. But how do we build a business network to help us reach and impact millions of people in our niche? This is the topic of today's chat with Selena Soo. Through her signature publicity and marketing approach, Selena helps her clients build powerful relationships and become industry leaders. Our conversation is a deep dive into the best strategies for leveling up your brand through win-win partnerships with influencers in your space. We discuss using your goals and values to access relevant new and legacy media channels to grow your audience. Selena and I also cover the shortcuts to building new relationships through specific in-person and online events. I always say that digging your well before you're thirsty is hugely important. Selena shares the precise templates to do just that in this incredible session. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session649.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Are you a business owner who wants to make more money and more impact… but you don't want to spend your whole life chained to your laptop?!Then you are going to LOVE this epic conversation with Laura Sprinkle, an affiliate partnership strategist who's worked with online megastars like Amy Porterfield, Todd Herman, and Selena Soo.Laura was a key player in the launch of my latest program, Wholy Mama™, and every time we had a meeting and she laid out a strategy for us, I knew I simply *had* to get her on the show so I could share her genius with you!Press play now to learn how you can scale your business while spending less time working, how relationships can be the superpower that take you to six and then seven figures, her secrets for building deep authentic relationships in your business and personal life, inspiring success stories of business owners who've harnessed the power of affiliates, and how she built and scaled her first six-figure business… without a website! Head to www.melissaambrosini.com/492 for the show notes.Join my newsletter: www.melissaambrosini.com/newsletterFollow me on Instagram: @melissaambrosini Hosted on Acast. See acast.com/privacy for more information.