Podcasts about Word of mouth

If you've ever danced your heart out at a sold-out basement party or streamed a late-night DJ set on your phone, you've felt the pulse of Kotic Couture's world. In this episode, Baltimore Magazine's 2023 Best Local Artist shares how she swapped rap verses for turntables, co-founded one of the city's most inclusive monthly events, and turned a bedroom-studio experiment into the Prototype album—all while building a fiercely supportive community of fellow Black queer creatives. Embracing vulnerability: lessons learned from emceeing full-hour sets before new audiencesPrototype album deep dive: turning a fearless DIY experiment into a cohesive, locally produced projectCurating intentional spaces: co-founding VERSION—one of Baltimore's most inclusive monthly parties—and sustaining community through venue closures ​Power of word-of-mouth: why personal referrals and community trust can outweigh big marketing budgetsPandemic pivot: adapting from in-person shows to digital drop-ins and stepping back into a scene transformed by new DJsBroadening impact: collaborations with Black Techno Matters and Liberate DC, plus surprise opportunities in fashion and gallery featuresCatch Kotic Couture's first appearance on the podcast here:  This episode was recorded during a season dedicated to creative growth, transformation, and honoring the foundations that helped build Baltimore's culture.Photo:  Host: Rob LeeMusic: Original music by Daniel Alexis Music with additional music from Chipzard and TeTresSeis. Production:Produced by Rob Lee & Daniel AlexisEdited by Daniel AlexisShow Notes courtesy of Rob Lee and TransistorPhotos:Rob Lee photos by Vicente Martin for The Truth In This Art and Contrarian Aquarian Media.Guest photos courtesy of the guest, unless otherwise noted.Support the podcast The Truth In This Art Podcast Fractured Atlas (Fundraising): https://www.fracturedatlas.orgThe Truth In This Art Podcast Bluesky: https://bsky.app/profile/thetruthinthisart.bsky.socialThe Truth In This Art Podcast Instagram: https://www.instagram.com/truthinthisart/?hl=enThe Truth In This Art Podcast Website: https://www.thetruthinthisart.com/The Truth In This Art Podcast Shop: Merch from Redbubble ★ Support this podcast ★

Nick picks up where he left off last week with another “News with Nick.” Have a few thousand dollars sitting around and always wanted to own something that belonged to David Lynch? Here's an auction just for you! TayTay buys back her records, and Eminem is suing Instagram (Meta).Song: Rival Sons - “Thundering Voices”In recent years, Greg has developed a deeper appreciation for Word of Mouth, Jaco Pastorius's second solo album. While the record receives mixed reviews—some hearing signs of the personal struggles with addiction and mental health that would later claim Jaco's life at just 35—Greg has come to believe there's something really special about it. You should give it a few listens and let us know what you think.Songs:Jaco Patorius - “Crisis”Jaco Patorius - “Three Views of a Secret”Jaco Patorius - “Liberty City” Jay remembers Rick Derringer & Sly Stone. Mr. Derringer, who passed at the age of 77, had a decades long career as a guitarist, songwriter, and producer. Stephen Thomas Erlewine said, in Allmusic, “James Brown may have invented funk, but Sly Stone perfected it." Mr. Stone passed last week at the age of 82. Songs:Steely Dan - “Showbiz Kids”Sly & The Family Stone - “Thank You (Falettinme Be Mice Elf Agin) Live”

Want to connect with Emily? Follow her on Instagram: https://www.instagram.com/emilysommerphotography/SummaryIn this conversation, Emily Sommer shares her journey as a senior photographer, discussing her transition from a shoot and burn model to a full-service approach. She emphasizes the importance of creating a unique client experience, balancing family life with her business, and the value of senior photography as a one-time event. Emily also offers advice for aspiring photographers on how to stand out in a competitive market and build a successful business.TakeawaysEmily transitioned from shoot and burn to full service photography.She found that fewer clients can lead to higher earnings.Senior photography is a unique, one-time event that clients value.Balancing family life and business is crucial for sustainability.Creating a personalized client experience is key to referrals.Emily emphasizes the importance of being different from competitors.She offers mini sessions to cater to clients' needs.Emily's average earnings per session increased significantly after her transition.Word of mouth is a powerful marketing tool in the senior photography space.Emily encourages photographers to focus on serving their clients well.Thinking about joining Uncapped or Intensive coaching? DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.Thanks for listening! We'd LOVE if you left us a review!Connect with Christa on Instagram HERE!Enjoy a free 20-min training on adding $50k in income from products HERE!Apply for Uncapped HERE!

Coaches Eric Lopkin and Chip Janiszewski discuss how to market effectively without breaking the bank

How would increasing your word-of-mouth reputation affect your sales pipeline in the short and long term?  A referral from your network is one of the most credible and cost-effective forms of marketing.  For salespeople, activating and amplifying word-of-mouth can shorten your sales cycles and build trust faster than any website or email.  But is this an effective form of prospecting for immediate sales results?  Let's dust off that prospecting plan from 2007 as Bill and I dive into Increasing Word-of-Mouth and other noteworthy nuggets on Episode 670 of the Winning at Selling Podcast. Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott “Professor Plum” Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com  

Word of mouth has been 90 percent of my Organizing business for the last 16 years! alottofhelp.com/thesuperorganizer

Text me Your email for my Booking LinkIn this episode of Yoga Biz Champ, Michael Jay sits down with Tyler Valencia—fitness educator, tech-savvy marketer, and founder of KipsOnline.org—to talk about how yoga studio owners can master visibility in a digital-first world.Tyler breaks down the most overlooked marketing strategies that are totally free, shockingly underused, and incredibly effective—like Google Reviews, Yelp listings, and smart SEO. This isn't about being trendy—it's about making sure your studio gets found by the people actively searching for what you offer.Whether you're in a big city or a small town, these are the tactics that boost your discoverability, build trust, and help students say YES before they ever walk through your doors.In this practical episode, we talk about:• Why reviews are more powerful than word-of-mouth ever was• How to set up your Google Business Profile (and why you absolutely should)• Easy automations that get your members to leave glowing reviews• What platforms really matter—and which ones are fading fast• How SEO connects all your efforts (including your social media)• A smarter way to repurpose blog content, YouTube, and Reels• The visibility mistake studio owners keep making with their online presence• If you've ever thought “I'm bad at marketing”—this episode will show you where to start and how to fix it.Connect with Tyler Valencia:Website: https://kipsonline.orgInstagram: https://www.instagram.com/_tylervalencia_/YouTube: https://www.youtube.com/@TylerValenciaFitnessPodcast: KIPS Podcast

Unlock the secrets to building a thriving law practice through the power of relationships, with expert insights from guest Barb Betts. In this episode of Great Practice, Great Life, Steve and Barb Betts dive into the essentials of referral marketing for attorneys. They explain how building strong, intentional relationships can transform your client acquisition process into a reliable growth engine. Barb introduces her BUILD methodology, which helps attorneys move beyond casual word-of-mouth marketing. She explains how to create a consistent, repeatable system that strengthens relationships and attracts high-quality clients. This strategy applies not just to your professional network but also to volunteer work and community involvement. Barb and Steve highlight how small, thoughtful actions—like handwritten notes—can deepen trust and loyalty. Even dedicating just one hour each week to nurturing relationships can make a huge impact on your firm's growth. They also explore why referral marketing for attorneys works best when built on authenticity. Many lawyers try to impress with polished presentations and expertise alone. Barb emphasizes that true success comes from showing up as your genuine self and standing confidently in your role as the expert your clients need. This episode proves that a structured strategy for referral marketing for attorneys can dramatically improve both your client base and your bottom line. By implementing Barb's insights, you'll create a thriving practice supported by meaningful, lasting connections. In this episode, you will hear: Building a thriving law practice through authentic relationship building and the BUILD framework Transforming word-of-mouth referrals into a systematic referral engine Strategies for immediate implementation to enhance client engagement Importance of prioritizing customer service and leveraging team members for relationship-building Utilizing personalized gestures like handwritten notes to foster trust and rapport Implementing a five-star system to rank and nurture high-value relationships Focusing on authenticity and intentionality in professional and personal interactions Catch Barb Betts live at this year's Summit! We are thrilled to announce that Barb will take the Summit stage as a keynote speaker with How to Become Unforgettable: Build Relationships, Gain Referrals, and Unlock Reliable Revenue. In her high-energy talk, Barb will unpack her proven BUILD Framework—a system designed to help attorneys deepen trust, invest intentionally in their network, and create a client experience that drives repeat business and referrals. Don't miss the chance to learn from Barb in person and transform your approach to relationship-based marketing. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: Barb Betts: www.barbbetts.com Barb's Podcast Relationships Are Your Superpower: www.barbbetts.com/relationshipsareyoursuperpowerpodcast Barb Betts LinkedIn: www.linkedin.com/in/barbbetts The Summit: atticussummit.com Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

In this episode of Grow a Small Business, host Troy Trewin interviews Jay Patey, founder of Pigeon Whole Bakers, who shares his journey from launching a small Hobart café in 2008 to building an $8M bakery with over 50 staff. Jay dives into the power of word-of-mouth marketing, the decision to expand into wholesale, and creating a beloved Tasmanian brand that now supplies major outlets like MONA and Hill Street stores. He opens up about the challenges of fast growth, how shifting to daylight production transformed team wellbeing, and why a people-first culture is key to long-term success. Jay also reflects on lessons learned from nearly two decades in business and offers valuable advice for other small business owners. It's a raw, honest, and inspiring story of resilience, purpose, and sustainable growth. Other Resources: The Ultimate Recruitment Toolkit Online Short Course Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Jay Patey, the hardest thing in growing a small business is dealing with the unknown and the lack of control over unexpected challenges. Despite careful planning, unforeseen issues can arise that test resilience and patience. He highlights that growth is a long-term journey requiring adaptability and the ability to navigate uncertainty.  What's your favorite business book that has helped you the most? Jay Patey mentioned that the business book which helped him the most was "2 Second Lean" by Paul Akers. He appreciated its focus on improving workflow efficiency, organization, and lean manufacturing principles—particularly relevant as he set up their new bakery production space to be streamlined and future-proofed. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Jay Patey specifically recommended the Grow A Small Business Podcast as a valuable resource. He mentioned that he listens to it religiously and finds it insightful for learning from other business owners' growth journeys and challenges. What tool or resource would you recommend to grow a small business? Jay Patey recommends using subscription-based software tools to grow a small business, particularly those that streamline operations. He highlights tools like Xero for accounting, a robust time and attendance system integrated with payroll, and Square for point of sale (POS), which also connects with their website. These tools have helped improve efficiency and reduce administrative overhead What advice would you give yourself on day one of starting out in business? Jay Patey would advise himself on day one to “strap in for the ride” and recognize that he had no real idea of what lay ahead. He reflects that he was quite naïve at the start and never imagined the business would grow as much as it has, emphasizing the importance of being mentally prepared for a long, challenging, and evolving journey. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: If you're playing in the A-League, you need A-League players every day – Jay Patey Patience and resilience are the real fuel behind sustainable growth – Jay Patey Growing a business isn't a sprint; it's a marathon with hills, storms, and surprises – Jay Patey  

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Michael Preece, the Connector in Chief at Business Networking Advantage Australia. Michael shares how he built a thriving statewide network of six groups across Tasmania over the past 11 years. Starting as a photographer, he leveraged his passion for genuine relationships into a powerful business referral system. Michael offers practical tips on networking, building trust, and the importance of making one meaningful new connection each week. Key Takeaways for Small Business Owners: Focus on Relationships Over Sales: Networking is not about pitching—it's about building genuine, value-driven relationships that lead to long-term business opportunities. Set Realistic Networking Goals: Don't aim to meet everyone in the room. Instead, target 3–4 meaningful conversations at each event to build quality connections. Consistently Grow Your Network: Make it a weekly habit to meet at least one new person in business. Over time, this compounds into powerful referral and support networks. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Never Underestimate Who People Know: A contact may not become a client—but they might introduce you to someone who is. Treat every connection as a gateway to broader networks. Use Simple Tools Effectively: A well-organized contact system (like Outlook synced to your phone) can act as a lightweight CRM to manage relationships and follow-ups. Track and Show the Value of Networking: Leverage tools or systems that give transparency into referrals and business growth so you can clearly measure the ROI of your networking efforts. One action small business owners can take: According to Michael Preece, one action a small business owner should take is to meet one new business contact each week with the genuine intent to build a relationship—because you never know who they know or where that connection might lead. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

In this episode, “The Shift from Word-of-Mouth to Social Media in Podcasting,” hosts Todd Cochrane and Rob Greenlee discuss the evolving landscape of podcast discovery, particularly how social media is becoming a primary driver rather than traditional word-of-mouth. The episode opens with Todd and Rob greeting listeners and mentioning the upcoming return to their regular … Continue reading The Shift from Word-of-Mouth to Social Media in Podcasting #628 → The post The Shift from Word-of-Mouth to Social Media in Podcasting #628 appeared first on New Media Show.

What if your next sales or client came from a DM, a friend-of-a-friend, or a happy customer who couldn't stop talking about you?In this episode of Millions Were Made, Jessica Marx is joined by her right-hand, Brooke Dumas, to break down the exact referral strategies behind Tailored Premier's client acquisition model. Together, they share how referral programs drive powerful growth when set up correctly and why they're still one of the most underleveraged tools in most businesses.Whether you're service-based, product-based, or running a brick-and-mortar, Jessica walks you through the frameworks they use for their clients to turn satisfied customers into brand advocates and strategic partnerships into a steady pipeline.You'll learn how to structure your own referral program, what to offer, how to market it, and most importantly, how to take care of the people who are sending business your way.Highlights: (00:01) Why referrals built Jessica's business—and how you can replicate the model. (02:35) Why referral programs are low-cost, high-return acquisition channels. (05:27) How to structure payout models for high-ticket vs. low-ticket offers. (07:46) The compounding value of brand awareness through referral traffic. (09:40) Why customer experience is the real foundation of a strong referral engine. (12:06) How to nurture your referral partners to keep business flowing. (14:30) Jessica's SOPs and best practices for long-term referral partnerships. (16:08) The right way to qualify referrals before introductions are made. (18:34) The 3 core components of a high-converting referral program. (20:24) Why consistent follow-up and backend processes make all the difference.Connect with Jessica:Instagram: @millionsweremade | @thejessicamarxWork with Jessica: Tailored PremierWebsite: Millions Were Made

Disruption isn't a claim. It's a commitment.This week, Verity sits down with Leah Uka (Chief Brand Officer @ Jewells) who shares how to build a brand that actually does things differently. From Combat Medic to Founder to global Brand Leader, Leah's path defies the expected – and so does her approach to brand-building.Jewells is set to reframe the jewelry space by making every product personal, every store unforgettable, and every customer a potential Advocate. Leah's insights are razor-sharp; cutting through the noise around content, community, and scale to deliver real lessons for fashion, beauty & retail marketers.Dive in. Unpack how to:Find Your First 10 Advocates & Grow from There: Leah explains why early believers are the backbone of any successful brand, and how to identify and nurture them from day one.Create Products That Do More Than Look Good: Jewells' Memory Stacks are designed to layer meaning and memory – not just metal. A product strategy built on emotion, beyond aesthetics.Build an Omnichannel Experience That's Worth Talking About: From scent to sound, Jewells' in-store experience extends online – seamlessly. It's about making every customer touchpoint memorable and Advocacy-ready.Scale at Speed, Without Cutting Corners: The myth of "selling out in five minutes"? Leah calls it bad planning. She's lifting the lid on "community events” that don't translate to revenue, too. This is how to build systems that support real, sustainable growth.If you're tired of copycat tactics and looking for original thinking, this conversation's for you.Listen in. Rethink what disruption should look like, when it's done right.Chapters00:00 The Real Power of Brand Advocacy02:10 Retail Disruption: What's Changing Fast08:07 A Career Path Like No Other12:03 How to Build Trust in Emerging Categories18:15 Engaging Advocates Who Drive Growth20:05 Crafting a Consistent Global Brand21:43 Delivering a True Omni-Channel Experience23:39 How to Scale & Scale Fast24:23 Making Customer Experience Seamless25:51 Why Team Engagement Is Non-Negotiable29:26 When Employee Advocacy Pays Off30:32 The Must-Know Steps for Global Scaling32:53 The Brands Breaking New Ground34:11 Authenticity vs. Content Overload: Striking the Balance40:40 What's Fueling Excitement for New LaunchesRate & review Building Brand Advocacy:Apple PodcastsSpotifyConnect with Leah:On Instagram On LinkedIn

Matthew returns from the ICA conference as we dive into the latest Marvel release with the highly-rated Thunderbolts*. Join us for all the box office, audience analysis, and marketing opportunities with the New Avengers here on Behind the Screens.Topics and times:ICA (Independent Cinema Association) Conference - 0:26Movie production tariffs - 1:34Box office comparisons against previous years - 4:21Domestic box office overview - 5:16First summer weekend year-on-year comparison - 6:04Thunderbolts* box office overview - 6:55Thunderbolts* impressions and audience sentiment - 7:21Thunderbolts* audience analysis - 8:14Thunderbolts* marketing opportunities - 11:33Upcoming new releases - 12:31Final Destination: Bloodlines preview - 13:55Next week - 15:13Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on InstagramBox Office Overview:Thunderbolts* debuted to $74.3M domestically and a further $86.1M internationally, for a global debut of over $160M.Sinners maintained its impressive hold with only a 28% drop, bringing in $33M domestically and $57M internationally. Its global total now sits at $237M.and Minecraft is holding in 3rd position with another $14M domestically, now approaching a domestic total of $400M and approaching a worldwide total of $900M.

Mass media is going in a different direction. Livestreams from Beyoncé's Cowboy Carter tour didn't come from networks—they came from fans, forming a holistic approach to community engagement. In this episode of The No Normal Show, Desirée, Stephanie, and guest Mario Nichols, producer of The No Normal Show, unpack the shift happening in media, influence, and consumer trust. This episode digs into fan-powered content, the White House pushing AI into public education, and the transformation of mass media. Niche creators and everyday voices are now shaping public opinion. So, how can your brand level up?Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the boldest ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.

**Shan's Science Of Sound Show Replay On www.traxfm.org.This Week Shan Featured UK Hip Hop, Hip Hop Classics/Underground & Boom Bap Hip Hop From Public Enemy, Word Of Mouth, Derek B, Kool G Rap & DJ Polo, Paul Nice, Wu-Tang Clan, Alias Molombo & A-F-R-O, Barry Darkley, Jack Splash, thegoodnews, 4dee & More. #originalpirates #hiphop #undergroundhiphop #ukhiphop #hiphopmusic #hiphopclassics #electro #boombaphiphop Shan & The Science Of Sound Show Every Friday From 8:30PM UK Time On www.traxfm.org Listen Live Here Via The Trax FM Player: chat.traxfm.org/player/index.html Mixcloud LIVE :mixcloud.com/live/traxfm Free Trax FM Android App: play.google.com/store/apps/det...mradio.ba.a6bcb The Trax FM Facebook Page : https://www.facebook.com/profile.php?id=100092342916738 Trax FM Live On Hear This: hearthis.at/k8bdngt4/live Tunerr: tunerr.co/radio/Trax-FM Radio Garden: Trax FM Link: http://radio.garden/listen/trax-fm/IEnsCj55 OnLine Radio Box: onlineradiobox.com/uk/trax/?cs...cs=uk.traxRadio Radio Deck: radiodeck.com/radio/5a09e2de87...7e3370db06d44dc Radio.Net: traxfmlondon.radio.net Stream Radio : streema.com/radios/Trax_FM..The_Originals Live Online Radio: liveonlineradio.net/english/tr...ax-fm-103-3.htm**

It's time to make word of mouth intentional and not a happy accident!In this episode, I share some simple and effective tips to encourage referrals in a way that doesn't feel uncomfortable.And if you're a Masterminder, here is the link to the training to attract more enquiries (including word of mouth referrals). Eunice - hyperlink this line to this link: https://www.tutorsmastermind.com/signin/post/296 Enjoy :-) Sumantha____________________

Jen Wood, founder of Mango's Decor & Co, is a third-generation furniture entrepreneur who turned a love for design into a 7,000-square-foot furniture boutique serving families across the Southeast. From car seat naps to couch deliveries, Jen built her business with babies in tow—proving that motherhood and entrepreneurship can grow side by side.In this episode, Jen shares how she scaled Mango's Decor & Co with a smart pricing strategy, a passion for beautiful, livable spaces, and the power of word-of-mouth marketing. Tune in for a candid conversation on staying scrappy, trusting your gut, and building a brand that feels like home.WILDFLOWER SHOWNOTES : shannaskidmore.com/mangos-decor-knoxville-tennessee

What if the most powerful form of marketing wasn't something you paid for but something your clients did for you?We are beyond thrilled to welcome Jay Baer to the show—one of the greatest minds in digital marketing. Jay is the bestselling author of Talk Triggers and a true guru when it comes to creating word-of-mouth strategies that actually move the needle.Jay has helped more than 700 brands—Nike, Oracle, and even the United Nations—develop winning digital experiences. In this episode, he's bringing that expertise directly to us real estate professionals.We dive into the core question: Are you giving your clients a story worth telling?Jay breaks down how to create your Talk Trigger in a repeatable four-part model that any real estate agent can use to turn today's clients into tomorrow's referrals. You'll hear unforgettable examples from restaurants, locksmiths, and yes, even real estate agents—like the Houston team giving $200 worth of free tacos with every home purchase (spoiler: it works)!Jay's storytelling is legendary. You'll laugh, you'll Aha, and most importantly, you'll walk away with a crystal-clear strategy to stand out in a crowded market.Resources:Learn more at Jay's WebsiteConnect with Jay on LinkedInFollow Jay on social: @TequilaJayBaerRead: Talk Triggers by Jay BaerRead: Utility for Real Estate by Jay BaerOrder the Millionaire Real Estate Agent Playbook | Volume 2Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

In this spotlight on soybeans, discuss the importance of Missourians promoting the state positively to attract pro-agriculture processing companies. Subash Alias, CEO of Missouri Partnership, emphasizes that success is more likely when people are supportive of Missouri. The Yield Partnership, which includes Missouri Soybeans, Missouri Corn, and Missouri Farmers Care, is working to attract such companies. They stress peer influence's significance and encourage learning more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With more streaming services, more movies, more podcasters, more “celebrities” and more people into themselves than ever before. Is word of mouth dead? Do you need a Pearl Harbor marketing budget to eek out a profit? I discuss this on todays episode.

I'm Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I've spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies that help independent restaurant owners run smarter, more successful businesses.In this episode, I dive into why profitability has to be the North Star for every restaurant owner — because without profit, nothing else is sustainable. I also break down one of the most underrated marketing tools in the game: the power of 'surprise and delight.' We're talking about those unexpected moments that turn a first-time guest into a lifelong fan. I share practical ways to build those moments into your operations — from budgeting for them to training your team to execute with heart. Because when you systemize joy, you create loyalty. And that's how you win. Takeaways:Money makes every other problem a minor inconvenience.Surprise and delight isn't just generosity; it's unexpected generosity.Creating unforgettable experiences turns guests into raving fans.A surprise and delight budget empowers staff to enhance customer experiences.It's about exceeding expectations in ways they couldn't even imagine.Transforming guests into ambassadors is key for marketing.Marketing through surprise and delight pays for itself.Training staff on surprise and delight strategies is essential.Focus on creating genuine moments of connection with guests.Implementing a structured approach to surprise and delight can lead to greater profitability.Chapters:00:00 Introduction to Restaurant Profitability02:06 The Power of Surprise and Delight05:54 Creating Unforgettable Experiences09:47 Implementing Surprise and Delight StrategiesIf you've got a marketing or profitability related question for me, email me directly at josh@joshkopel.com and include Office Hours in the subject line. If you'd like to scale the profitability of your restaurant in only 5 days, sign up for our FREE 5 Day Restaurant Profitability Challenge by visiting https://joshkopel.com.

In this episode, Doc Danny—founder of Physical Therapy Biz—dives into one of the most underutilized yet powerful tools for clinic growth: referrals. If you're hoping referrals just show up without a system in place, you're leaving serious money and momentum on the table. Damon breaks down exactly how to generate consistent, high-quality referrals by optimizing the client experience and building a simple, scalable strategy to drive word-of-mouth growth.

#AsSeenOnTV classics—what's the best, and what's the worst? They're dishing on the champs like the #GeorgeForemanGrill, maybe the ultimate #WordOfMouth king—Jeff swears it grilled his college years to perfection, while Jeff is still scraping grease off his counter. #GrillGoals and that creepy #Snuggie cult vibe. #BlanketBlunders Were these gizmos genius or just late-night scams? Jeff's betting the Foreman's fat-knocking magic outshines all, but Jeremy's got a soft spot for the #ChiaPet—because who doesn't need a sprouting llama? #PetRockReject

Why do you want a podcast? I'm pretty sure you don't want a podcast just to have a podcast. You want influence and authority. You want significance. SIGNIFICANCE AND COMPANIONSHIP It's not about what you're saying. It is about who you're being when you're saying it. Your significance comes from who you are, not what you say. Your listeners come for your content, but stay for you. When I coach clients, they often find it difficult to step into who they really are. They don't think people want to hear about their life or story. But, that's the furthest from the truth. People listen to you for companionship. Companionship is the primary reason people listen to audio. They don't want to be alone. People don't want to exercise alone, so they have their earbuds in. They don't want to drive alone, so they have audio on. Your fans don't want to be alone on a run, so they are listening to your podcast. You're keeping them company. MORE OF YOU On a coaching call the other day, my client said his former coach told him to cut out all of the personal stuff. Nobody wants to hear it. That advice couldn't be further from the truth. And it's detrimental to your podcast. Are your downloads struggling? There isn't enough of you. Your podcast cannot survive on content alone. Artificial intelligence can copy your information. It can probably generate your six steps to success faster than you can. I don't need to sit through 30 minute of your podcast. AI can't copy you and your story. Share yourself with your fans and stand out. Your fans want more of you. That little voice in your head is telling you that people may not like what you share. They may not like the real you. And that's ok. NOT FOR EVERYONE The biggest personalities are polarizing. But they didn't start that way. Oprah started as a typical news anchor. She went on to host a daytime television show that was just like her competitors Phil Donahue, Sally Jessy Raphael and the others. When Oprah finally decided to be herself, share her struggles and do it her way, her star shot to the top. However, she wasn't for everyone. But her superfans loved her. She had incredible significance that lives on today. Howard Stern started in radio doing the same schtick every other DJ was doing. He struggled to find success. One day Stern decided to do it his way and be himself. He rubbed a lot of people the wrong way. Even his program director was trying to hold him back. But, his fan base started to grow quickly. People loved him. And people hated him. He surely isn't for everyone. But the people who love him really love him. He became the biggest star on the radio, because he shared himself. His became of person of significance. SIGNIFICANCE BY SELECTION You don't need to share everything about yourself to grow your significance. It requires sharing the right things. The fans get to know you by the stories you share with them. Share the stories that build your brand. Once you've determined your ideal target listener, you know exactly what means the most to them. This is where your significance originates. Speak into their lives by sharing parts of your life with them. There are seven elements of powerful, magnetic personalities. This is how to start your journey to significance. I teach you how to elevate your significance and become a magnetic personality who attracts clients to you rather than chasing them inside of the Podcast Profits Accelerator community. This is powerful group that will help you build and implement your podcast monetization strategy. It all begins by becoming a magnetic personality. You can get full details at www.PodcastTalentCoach.com/accelerator. A CHARACTER First, you need a character. That is you. Have the courage to step into who you are. You are the leader of your tribe. People want what you have. Believe in yourself. Ignore the people who aren't following you. They won't become your fans anyway. People who don't love you won't buy your products, consume your content. On the other hand, your fans will love you when you lead. ORIGIN STORY Next, you need an origin story. How did you develop your superpower? You need to be able to tell this story in ten minutes and also in 90 seconds. Your origin story is how your significance came to be. It's a critical part of your journey. This is the first step in getting people to love who you are. Share your struggles, discoveries, and successes. Gary Vaynerchuk has his origin story of how his father immigrated here from Belarus and started a liquor store. Steve Jobs had his origin story of being adopted and starting his computer company in the garage with his buddy Steve Wozniak. TRANSFORMATION The third element is the transformation. This is the moment you discovered your superpower. Think of it in terms of, "And then one day..." When was the moment you discovered this was your purpose in life? Jeff Walker of Product Launch Formula had his transformation when he did his first launch of his newsletter to 19 people. Howard Stern has his "oh wow" moment when he was frustrated and just shared his life on air one day. People started calling, and he knew he was on to something special. PRINCIPLES From your origin story, you next need to develop your foundational principles. These are the things that lay the foundation for what you do. What are the principles you won't break? Russel Brunson of ClickFunnels believes you're only one funnel away from breaking through. Dave Ramsey is against credit cards. STORIES Next, you need stories that wrap around and demonstrate your principles. Think of these like the parables in the Bible. People learn through story. There are a few stories from your journey that solidify your principles. Share these stories often. These could be small pieces of your origin story. Russel Brunson has his potato gun story. Alex Hormozi has the story of sleeping on the floor just to make it work. LINGO Personalities with significance have a certain lingo that superfans use. This is a little insider language. What phrases do you use often? Find half a dozen sayings that are common in your talks and use them often. Gary Vaynerchuk talk about arbitrage and hustle. Dave Ramsey uses “live like no one else so later you can live like no one else”. WORD OF MOUTH The final element is word of mouth. You need a handful of superfans who will spread your praises everywhere they can. Celebrate these people on your show. Get them to tell as many people as possible. Empower your superfans. Rush Limbaugh had dittoheads. Alex Hormozi has MoziNation. SIGNIFICANCE When you have accomplished all seven traits of magnetic personalities, you'll see your significance grow. Would you like my help implementing this into your show and business? Are you struggling to get noticed and grow your influence? Come join us in the Podcast Profits Accelerator. This is powerful group that will help you build and implement your podcast monetization strategy. It all begins by becoming a magnetic personality. You can get full details at www.PodcastTalentCoach.com/accelerator. I can't wait to see you there.

What if your next clients were already looking for you, but no one was sending them your way? Referrals are the fastest way to grow a coaching business, yet most coaches rely on hope instead of a real strategy. People will not refer you just because you do a good job. They need a reason, and they need to know exactly who you help. Episode 282, we dive into the hidden psychology of referrals and why they are more powerful than any paid marketing strategy. You will learn how to make your services referral-worthy, how to position yourself so people instantly think of you when the right opportunity comes up, and how to turn past clients into your biggest advocates. If you have ever wondered why some coaches seem to get endless recommendations while others struggle to get noticed, this episode will give you the answers. Stop waiting for referrals to happen and start creating a system that brings clients straight to you. Download now and check it out.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Let's be real—word-of-mouth is great… until it's not. Ever had that moment of panic wondering, “Where is my next client actually coming from?!”

Are you ready to fall back in love with referrals? February is the month of love, and we're focusing on the love of referrals! If you are tired of getting sporadic referrals, it's time to turn that around! I break down the essential strategies you need to understand to create a consistent flow of referrals in your business. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/347

Welcome to Day 89 of the Apocalypse. The Samurai Pros are back!!! The boys are all over the place with Donald Trump's ICE coming for coming for everyone, to Trump declassifying files on the MLK assassination, to Trump blaming DEI for the plane & helicopter crash in DC. The conversation turns when Marvin brings Frank to the table for 2 violations. They end the pod discussing the recent DJ Akademiks grooming controversy, plus Super Bowl picks, and much more. Let's Chop It Up! Rate, Comment, and Subscribe. It helps the podcast to grow. Intro | So Icy - Gucci Mane ft. Young Jeezy & Boo Vibes of the Week Frank | FEEL ME - 2RARE Marvin | GLOCK - Don Toliver  Vibes of the Week Playlist:  https://music.apple.com/us/playlist/samurai-professionals-vibes-of-the-week/pl.u-oZylld9FR8Be5G  Please visit us at TheSamuraiPros.com Leave us a voice note. We'll play it on then show.  Follow the hosts on social all social platforms: Instagram | @TheSamuraiPros  Twitter | @TheSamuraiPros  Marvin | @MarvinxAdams  Frank | @iCanOnlyBeFrank Don't forget to tag #TheSamuraiPros or @ us to let us know what you think of this week's episode!

Do you know your referral KPIs? Discover the four must-have KPIs that every business owner should track to maintain a steady stream of referrals and revenue. I offer practical tips on how to collect and analyze your referral data, empowering you to make informed decisions that promote growth. Learn how to measure your success and set actionable goals for the year ahead! Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/346

Haley Weidenbaum is the Co-Founder and CEO of Everhem, a custom window treatment brand simplifying the design process. After a decade as an interior designer in Los Angeles, Haley noticed a recurring pain point: window treatments were costly, inconsistent, and error-prone.In 2018, she and her husband Adam self-funded Everhem to offer an easy online solution for consumers and interior designers. Today, Everhem is a multi-million-dollar business with a less than 1% mistake rate, serving top designers and A-list clients like Amber Valetta, Bryce Dallas Howard, and Nacho + Blanca Figueras.Everhem has thrived beyond the pandemic boom, blending trend insights with exceptional craftsmanship, with every order still hand-sewn in Los Angeles. Haley's expertise in design and entrepreneurship offers invaluable lessons for building customer-first businesses.In This Conversation We Discuss:[00:46] Intro[01:05] Understanding niche product offerings[01:37] Recognizing customer pain points[04:48] Building a brand from scratch[05:35] Hiring for sustainable growth[07:04] Turning ideas into execution[07:51] Creating a seamless user experience[10:38] Partnering with designers and influencers[14:03] Episode sponsors: StoreTester and Intelligems[17:13] Finding product-market fit organically[18:52] Standing out with craftsmanship[21:56] Balancing trade and consumer needs[23:28] Launching products from feedback[25:15] Streamlining the customer journeyResources:Subscribe to Honest Ecommerce on YoutubeWhere warmth meets sophistication. everhem.com/    Follow Haley Weidenbaum linkedin.com/in/haley-weidenbaum-85974b12   Book a demo today at intelligems.io/   Done-for-you conversion rate optimization service storetester.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

If social media feels overwhelming and traditional marketing strategies aren't working for you, you're going to love this conversation! In this episode, I sit down with Judy Murdoch, a Marketing Root Work Coach, to dive into word of mouth marketing, one of the most effective and overlooked ways to get consistent, high quality clients for your service based business.Judy breaks down the psychology of referrals, why people love recommending businesses, and how you can make it easy and natural for your clients and network to send dream clients your way. If you're a VA, OBM, or service provider tired of constantly posting on social media and chasing leads, this episode will change how you approach marketing forever.Key Points Covered:✨ Why word-of-mouth marketing is more powerful than social media✨ How to ask for referrals without feeling awkward✨ Why creating safety makes clients more likely to recommend you✨ The key to positioning yourself so people want to refer you✨ How to set up a simple referral system that actually worksConnect with Judy:SubstackInstagramFacebookSend us a textThank you for being a part of the Soulpreneur Scaling Stories community!FREE RESOURCES

In this episode, we break down the limitations of relying solely on word-of-mouth marketing to grow your business. While referrals are valuable, they can't sustain consistent growth in today's fast-paced, competitive market. Learn why diversifying your marketing efforts is crucial, how to leverage digital tools and strategies, and the steps to create a steady pipeline of new customers. Don't settle for sporadic success—discover how to amplify your reach and take control of your growth strategy. https://www.brandedbull.com/  https://www.instagram.com/brandedbull/ https://www.facebook.com/brandedbullinc  

You don't have to use social media to grow your business, but you do need to know how to do this one thing well. That thing? Get amazing word of mouth. In today's podcast episode I read the energy of people, products and business who reap the benefits of having amazing word of mouth. Meaning, people are talking about them and that's how they get business!So it's true, you don't need to make a bunch of content to have a successful business, but you may want to master the art of attracting word of mouth, which we cover in today's show. I hope this episode supports you and helps your business attract the people it's supposed to support.

Delaney Peters of Wasilla, AK shares how her cottage food bakery became a massive success within its first year, despite having modest business ambitions and also being a stay-at-home mom of an infantGet full show notes and transcript here: https://forrager.com/podcast/132

Rich chats with a carpet cleaning Company in Utah. They've been making by word of mouth, and not much else - Rich Asks “What do you want to be when you grow up?!”

In this episode, we dive into the risks of relying solely on word-of-mouth marketing to grow your business. While referrals are powerful, depending exclusively on them can limit your reach, slow growth, and make your business vulnerable during quiet seasons. We'll explore why diversifying your marketing strategy is essential, how to create a balanced approach that includes digital marketing, networking, and community engagement, and the steps to future-proof your business. Don't leave your success to chance—learn how to take control of your growth. LINK Membership Get Brian's Free Newsletter https://www.lawntrepreneuracademy.com/  LMN Mastermind Sessions (Use code Brian). LMN Landscape Software (Interested in checking out LMN and giving it a free Trial? Use our link or the code "Brian" to get the best savings and signup experience possible). Brian's Lawn Maintenance On YouTube Brian's Lawn Maintenance On Instagram www.brandedbullinc.com  www.CycleCPA.com mention code: Brian to save $200. www.PostcardMania.com/Brian Zero to $100K!: The Complete Guide on How to Start a Successful Lawn Care Company Brian's Lawn Maintenance "MERCH"   Our Affiliate Partners: www.EquipmentDefender.com (Brians10 Save 10%) www.KujoYardwear.com (Brians10 Save 10%+Free Shipping!) www.ISOtunes.com (Save 10%) https://bit.ly/3wzhaI4 www.ProvenLocks.com (Brians10 Save 10%) www.DarwinsGrip.com (Brians10 Save 10%) www.Plow-Right.com (Brians10 Save 10%) www.Ballard-Inc.com (Brians10 Save 10%) www.EarthWay.com (Brians10 Save 10%) www.RhinoHitch.com (Brians10 Save 10%) www.SureCanUSA.com (Brians10 Save 10%) www.ComfortTrim.com (Brians10 Save 10%)

In this conversation, Catherine and Sean discuss various topics ranging from home dynamics influenced by Feng Shui to the implementation of a new PTO policy at their workplace. They share insights on the importance of time off for mental health and productivity, and also provide practical tips for staying warm during winter. The dialogue reflects their personal experiences and professional challenges, creating a relatable and engaging discussion. In this episode, Sean and Catherine discuss various themes including the benefits of outdoor learning environments for children, innovative marketing strategies through community engagement, and the importance of word-of-mouth referrals in the construction industry. They also touch on employee incentives, share construction trivia, and provide insights into the deck market and types of concrete. The conversation concludes with a focus on mindfulness and gradual personal improvement.

Maci Reed of Dover, NH shares how she rapidly built a successful cottage food bakery by focusing on helping others and fostering community, and eventually sold over 1,000 baked goods in a single dayGet full show notes and transcript here: https://forrager.com/podcast/131

Word of mouth is the lifeblood of any tattoo shop—but are you really making the most of it? In this episode, Jesse Drach, owner of Ink-Link Marketing, dives deep into why word of mouth is king for tattoo shops, how to harness its power to attract more clients, and what happens when your shop's reputation takes a hit. From easy-to-implement strategies like automating follow-ups and gathering client testimonials to setting up game-changing referral programs, this episode is packed with actionable advice. Whether you're a seasoned shop owner or just starting out, tune in to learn how to build trust, create memorable client experiences, and ensure your reputation works for you—not against you.

In this episode of Grow a Small Business, host Troy Trewin interviews Kristi Herold, founder of JAM, shares her inspiring journey of growing a business from $50,000 in first-year revenue to an 8-figure success over 28 years. With 50 full-time and 400 part-time team members, JAM connects communities through play in 25 cities, offering adult sports leagues and corporate team-building events. Kristi highlights the impact of a people-first culture, 11 strategic acquisitions, and her innovative onboarding process. Tune in to learn how she transformed challenges into growth opportunities while creating meaningful connections that change lives. Other Resources: QFF: Mastering Employee Retention: Insights from Joey Coleman, Seasoned Chief Experience Composer with 20+ Years in Business Leadership, Managing Teams of 50+, and Generating Millions in Revenue. (Episode 520 - Joey Coleman) Success at Waubs Harbour Distillery: Bec Polmear on Building a Profitable Maritime Whisky Brand, Using Ocean-Cooled Techniques, and Creating a Legacy with Authentic Tasmanian Flavors and Global Ambitions in 18 Months of Sales. (Episode 600 - Bec Polmear) An easy way to measure if your customers love you in 21 minutes – use the Net Promoter Score (NPS). And it's FREE. Listen to 'It Pays to Play,' a book by Kristi Herold, on Spotify. Get your copy of It Pays to Play: How Play Improves Business Culture by Kristi Herold on Amazon Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? The hardest thing is staying motivated when facing challenges that aren't enjoyable, like legal issues or HR problems. Kristi emphasizes the importance of resilience and staying committed to the purpose, even on tough days, as not every day will feel rewarding. What's your favourite business book that has helped you the most? Kristi Herold's favorite business books include Never Lose a Customer Again and Never Lose an Employee Again by Joey Coleman. She appreciates these books for their insights into customer and employee retention strategies. Additionally, she values WTF: Willing to Fail by Brian Scudamore for its lessons on embracing failures as opportunities for growth. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Kristi highly recommends Guy Raz's How I Built This for deep dives into entrepreneurial journeys and Built to Sell by John Warrillow, which emphasizes structuring a business to operate efficiently, whether or not you plan to sell. What tool or resource would you recommend to grow a small business? Kristi Herold recommends incorporating play as a powerful tool to grow a small business. By integrating play into the workplace—such as shoutout channels, playful meeting starters, and team-building activities—businesses can foster stronger team connections, boost morale, and enhance productivity. She emphasizes that creating a fun, engaging culture leads to better collaboration and overall business success. What advice would you give yourself on day one of starting out in business? Kristi Herold advises her day-one self to "enjoy the journey." She reflects that it's important not to rush through milestones but to savor the day-to-day experiences, both good and challenging. Building a business is a marathon, not a sprint, and finding joy in the process is key to long-term success and fulfillment. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Success is about the positive impact you make on people's lives, not just the numbers — Kristi Herold Great culture begins with treating your team well and aligning them with your vision —  Kristi Herold Never give up—resilience is the key to navigating the ups and downs of entrepreneurship — Kristi Herold      

What if writing a book could triple your rates and position you as the top expert in your field? Today's case study explores how a self-published book became the ultimate lead generator for Abi Prendergast's service-based business. Abi is the creator of Day #1 Evergreen, the evergreen funnel system that has helped clients generate up to $1.8 million annually — without the stress of live launches. But it wasn't her system that put her on the map—it was the book she wrote about it. In 2023, Abi turned her proven framework into a book designed to position her as the go-to expert in evergreen strategies. With a small email list of just 800 subscribers, her book gained traction almost entirely through Amazon and word of mouth recommendations.  The result? Dream clients started reaching out to hire her and ask her to speak in rooms she never imagined being in, Abi's evergreen funnel service tripled in price to $50K while staying in demand, and she began generating $1-2K per month in passive course sales—all without ads or a large audience. If you play in the high ticket space, discover how a self-published book can amplify your authority and sell out your services. View the transcript for this episode at: https://otter.ai/u/mixuJmG8eHVWvu9NOk-rFHfNYgU?utm_source=copy_url Thank you to our sponsors! Get the support you need to ignite your business' growth through the Women's Business Development Center! Visit https://wbdc.org to browse all the available programs, services, financial assistance and events they provide. Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen Connect with Abi: www.aptcontent.co.uk  IG: @aptcontent https://www.linkedin.com/in/abi-prendergast-2a5953b1/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Join our C-Suite membership to get bonus episodes! Check out everything our members get at https://ellenyin.com/csuite Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the Crazy Wisdom Podcast, host Stewart Alsop is joined by Katelynne Schuler, a thinker and innovator in the realms of psychology, religion, and philosophy. The conversation spans a wide range of compelling topics, including the layered nuances of Korean social hierarchy, the evolution of political language, and the shifting ideologies within Western conservatism. They explore the rebranding of the KKK, the deeper implications of free speech in a world dominated by digital platforms, and the unseen influence of corporations on government censorship. Katelynne also shares her insights on the psychology of "falls from grace" and how isolation during the pandemic may have catalyzed narcissistic tendencies in some people. The episode touches on larger philosophical questions about civilization, power, and media's role in shaping collective belief. To learn more about Katelynne Schuler, you can find her on Facebook under her name, Katelynne Schuler.Check out this GPT we trained on the conversation!Timestamps00:00 Introduction to the Crazy Wisdom Podcast00:32 Exploring Korean Culture and Social Nuances02:52 Language and Political Ideologies04:23 Project 2025 and Political Shifts06:21 The KKK's Rebranding and Conservatism10:25 Theocracy and Intersectionalism11:14 Free Speech and Internet History30:05 The Impact of COVID-19 and Vaccines34:15 Clearing Out and Cognitive Dissonance35:07 Pandemic Social Dynamics36:06 Narcissism and Social Isolation38:22 Conspiracy Theories and Social Impact41:34 Lockdowns and Quarantine43:25 Media Manipulation and Public Perception44:52 Nanotechnology and Conspiracy Theories49:42 Bill Gates and Genetic Engineering52:42 Trump, Publicity, and Media Influence58:41 Finance, Asset Valuation, and Media Future01:03:30 Pandemic Warnings and Conspiracies01:07:34 Conclusion and Contact InformationKey Insights1. The Power of Language in Social and Political SystemsKatelynne Schuler highlights the profound role that language plays in shaping social dynamics, drawing on Korean culture's use of honorifics as a prime example. In Korean, different forms of language are used depending on social rank, respect, and familiarity, essentially creating three distinct "languages" within one. This insight is paralleled with Western political discourse, where the left and right often use the same words but with entirely different meanings. The observation points to a broader idea that shared language does not guarantee shared understanding—a crucial realization in an era of increasing political division.2. Free Speech, Corporate Power, and Government CensorshipA central thread in the episode is the evolution of free speech in the age of digital platforms. Schuler and Alsop explore how platforms like Twitter and Facebook have become arenas where free speech is both enabled and curtailed. While platforms have the right to control content as private entities, the duo highlights the more concerning trend of governments using corporations as proxies to suppress dissent. This dynamic blurs the line between free enterprise and state censorship, raising questions about how much "free speech" really exists in online spaces.3. The Psychological Fallout of Isolation and "Fall from Grace"Katelynne offers a unique psychological perspective on how the pandemic-induced isolation created a rise in narcissistic tendencies. As people lost their social connections, especially those ostracized for holding unpopular views on COVID, their need for self-validation intensified. This "fall from grace" experience can push people toward more rigid thinking, strengthening their attachment to specific beliefs or ideologies. Schuler notes that this isn't a reflection of right or wrong beliefs but a psychological response to social exclusion. It's a profound insight into how isolation and rejection affect the human psyche.4. The Rebranding of Extremist IdeologiesOne of the more startling revelations is the claim that groups like the KKK have rebranded themselves with a new focus on Christian nationalism, moving away from racial exclusion and embracing ideological alignment with "Christian values." Schuler notes that this shift aligns with a broader push within segments of American conservatism to integrate Christian morality into governance. This evolution is compared to the broader concept of theocratic governance, where laws are designed to reflect specific religious values—a concept that is controversial, even within conservative circles.5. Global Power Shifts and Lessons from HistoryThe episode provides a historical deep dive into events like the Seven Years' War, which Winston Churchill referred to as the first true "world war." Schuler suggests that while Germany was ostensibly defeated in this war, its real victory lay in how it exported its people and culture globally, influencing future power structures. This insight parallels modern debates about nationalism and globalism, with the hosts exploring how smaller, insulated communities might have better weathered the COVID crisis by closing off from global networks—much like Germany's "export" strategy.6. Technology, Nanotechnology, and the Role of Bill GatesAlsop and Schuler address the controversial role of Bill Gates, focusing on his investments in biotech and nanotechnology. They discuss Gates' involvement in genetically engineered mosquitoes released in South America and the ethical questions it raises. There's also a hint of speculative intrigue around nanobots, with references to origami-style nanostructures found in human blood. While these claims are framed as emerging curiosities rather than confirmed realities, they touch on larger concerns about who controls emerging technologies and to what end.7. The Fragmentation of Media and the Future of InformationFinally, the episode explores the fragmentation of media and its impact on public consciousness. Unlike previous decades when a few major outlets shaped collective opinion, today's media landscape is fractured, with individuals curating their own reality through niche sources. While this decentralization of media offers more choice, it also leads to greater division, as people consume entirely different versions of reality. Schuler suggests that this lack of a shared narrative might weaken societal cohesion, as people lose common ground on basic truths. This shift toward decentralized media aligns with broader conversations about social media algorithms and "echo chambers," where everyone has their own version of reality.

Jondell Lafont-Garcia of Pflugerville, TX is one of the foremost experts in the homemade marshmallow trend and shares how she built her cottage food business despite facing a major personal challengeGet full show notes and transcript here: https://forrager.com/podcast/129

When the language learning app's owl mascot, Duo, first appeared on our TikTok screens, marketers and audiences alike couldn't look away from the unhinged comedy bits and hilarious community engagement. Now, as Duolingo looks to build on its success and evolve the brand for the future, we sit down with its Regional Marketing Director for Europe & LATAM, Rebeca Ricoy, to learn what the future holds for Duo and the other ensemble cast of characters you interact with on the app. Expect to hear why the brand wasn't shy to embrace its intimidating reputation, how they approach local vs global social, and how social is just one piece of a much larger marketing plan. Got a question or a suggestion for the SocialMinds podcast? Get in touch at socialminds@socialchain.com.

Word-of-mouth marketing (WOM) is the most coveted - yet elusive - marketing channel for many. It is generated by a consumer who loves your brand SO MUCH, they openly and frequently recommend you and talk about you to others. You can't buy your way into these authentic testimonials - you must earn them. For this episode, we invited Sue Frech, Co-Founder & Former CEO of Vesta (acquired by TINT), a digital community platform company, to discuss ways to generate WOM marketing. And as always, if you need Strategic Counsel, don't hesitate to reach out to us at: ForthRight-People.com. FACEBOOK https://www.facebook.com/forthrightpeople.marketingagency INSTAGRAM https://www.instagram.com/forthrightpeople/ LINKEDIN https://www.linkedin.com/company/forthright-people/ RESOURCES https://www.forthright-people.com/resources VIRTUAL CONSULTANCY https://www.forthright-people.com/shop

Yanik Deschenes, APR, LL.B. is the Founder and President of YPR Canada, a public relations agency with expertise in sparking organic word of mouth within relevant communities. He is a seasoned professional with over 20 years of experience in communications and public relations. With a background in advertising and a focus on creating conversations, Yanik has helped elevate the brand equity of major organizations like Walmart, National Bank, Morgan Stanley, and MUJI. He's also Co-founder of C2 Montreal, a globally recognized conference on commerce and creativity, and a passionate tennis player who attributes much of his personal development to the sport. In this episode… Are you tired of the same old advertising strategies that don't make a difference? Have you ever wondered how a brand can organically generate buzz without the need for traditional advertising? What is the key to sparking genuine interest and conversation around a product or service? Yanik Deschenes, APR, LL.B., a seasoned communications and public relations professional, delves into successful media pitching and generating organic word of mouth. He reveals the insightful strategies behind YPR's successes and shares how they've helped elevate global brands without direct advertising. Yanik shows how brands can become central in the conversations that matter most to their industry. In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Yanik Deschenes, Founder and President of YPR Canada, about strategies for brand storytelling and fostering word of mouth. Yanik shares the unique approach of YPR to generate word of mouth for clients, the three critical aspects of a successful story pitch in PR, and highlights from the Green Media Summit platform and C2 Montreal conferences.

They say the best form of advertising is word of mouth. When one person tells another about his experience, it's very persuasive. Well, that form of expression was around long before Madison Avenue brought it to radio and TV. The Lord invited us to tell others what He's done for us. And today on A NEW BEGINNING, Pastor Greg Laurie shows us what we can learn on this issue from the prophet who ran from God—Jonah. We'll see, when Jonah finally turned around, so did an entire city! Listen on harvest.org --- Learn more and subscribe to Harvest updates at harvest.org A New Beginning is the daily half-hour program hosted by Greg Laurie, pastor of Harvest Christian Fellowship in Southern California. For over 30 years, Pastor Greg and Harvest Ministries have endeavored to know God and make Him known through media and large-scale evangelism. This podcast is supported by the generosity of our Harvest Partners.Support the show: https://harvest.org/supportSee omnystudio.com/listener for privacy information.

They say the best form of advertising is word of mouth. When one person tells another about his experience, it's very persuasive. Well, that form of expression was around long before Madison Avenue brought it to radio and TV. The Lord invited us to tell others what He's done for us. And today on A NEW BEGINNING, Pastor Greg Laurie shows us what we can learn on this issue from the prophet who ran from God—Jonah. We'll see, when Jonah finally turned around, so did an entire city! Listen on harvest.org --- Learn more and subscribe to Harvest updates at harvest.org A New Beginning is the daily half-hour program hosted by Greg Laurie, pastor of Harvest Christian Fellowship in Southern California. For over 30 years, Pastor Greg and Harvest Ministries have endeavored to know God and make Him known through media and large-scale evangelism. This podcast is supported by the generosity of our Harvest Partners.Support the show: https://harvest.org/supportSee omnystudio.com/listener for privacy information.

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