Logo Geek | The Logo Design & Branding Podcast

The long-awaited, and much anticipated third version of Logo Package Express is launching Monday, November 21, 20221, and it. Is. A. BEAST. After two years of extremely hard work, the team are ready to release the most robust and feature-rich version of Logo Package Express ever!In this episode, Ian interviews Michael Bruny-Groth, the creator of Logo Package Express to find out more about Logo Package Express 3.0.For the week of launch (Monday, November 21st to Monday, November 28the), the product will have a $40 discount, reducing it to $79, which is a one-off fee!  To upgrade from 0.2 to 0.3, it's only $20.To learn more, and to buy the product, head to logogeek.uk/logopackage (This is an affiliate link, so by using this you'll support the Logo Geek Podcast at no extra cost to you.

If you want to design logos for a living, building relationships is essential. Not only for finding clients, but also to discover opportunities that will grow your business and open doors.Not everyone has a natural talent for networking, otherwise known as relationship building, so to help with this skill Ian interviews Dave Clayton, an individual that's well connected in the design industry, and someone who Ian feels has a natural talent for making friends, and building true, meaningful relationships.Dave Clayton is the author of the book How Do I Do That in Indesign?, and co-host of the design podcast He Shoots, He Draws Podcast.This episode is sponsored by The Perfect Match, a moodboard design challenge from Adobe, where you can win $1000. Get $50 for simply submitting an entry.Show notes can be found here: https://logogeek.uk/podcast/building-friendships

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD.Don't freak out: submissions are not spec work and are only used as entries for game play.To learn more and play head to https://www.theperfectmatch.co/play

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in September 2022.

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in September 2022.

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in August and September.

Jozelle Tech is the founder of The Rolling Media, an agency based in the Philippines who focus on Personal Branding, specifically for coaches and creators.Jozelle doesn't let anything get in her way. Despite negative comments about her work growing up she carried on anyway, progressing with a career in design, which eventually lead to her building a team and founding her own agency. And despite having a disability, being a wheelchair user, she lives life on her own terms and doesn't it take over her life. She entrances who she is, breaking away from any limitations.In this interview we'll uncover her inspiring story, discover how she exchanged services for ongoing mentorship with an expert brand strategist, and dive into her approach for personal branding.----This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in August and September.

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in August and September.

This episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You'll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD and a Wacom* tablet! Don't freak out: submissions are not spec work and are only used as entries for game play.This month's mood board challenge is open to creatives residing in the United States, Canada (excluding Quebec), the United Kingdom, Denmark, Norway, Ireland, Finland, and the Netherlands. Government employees are NOT eligible to participate. Entrants that meet the requirements receive a $50 USD gift card and a $25 will be donated to the National Partnership for Women & Families on behalf of your entry.To learn more and play head to https://www.theperfectmatch.co/play*Game show contestants are eligible to win prizes sponsored by Wacom in August and September.

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

Jim Wornell is a graphic designer who worked at Nintendo from 1990-2006. He designed packaging, manuals and artwork for several games... but most importantly he designed the logos for games including Metroid Prime, Paper Mario, Animal Crossing and was the Associate Producer on one of the greatest games ever made... Zelda: Ocarina Of Time!In the interview, we learn how he started his career at Nintendo, how he was promoted to graphic designer, behind the scenes on logo and packaging projects, and what he's doing today.Show notes can be found here: https://logogeek.uk/podcast/logos-for-nintendoThis episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

Martin Huntbach is the co-founder Jammy Digital, a content writing agency in the UK. Martin also co-authored the best-selling book, Content Fortress and has spoken about content marketing on stages across the country. After winning the Best Business Blog Award in 2018, he's made it his mission to help as many businesses as possible to attract their ideal clients using content.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!View show notes here: https://logogeek.uk/podcast/content-marketing-fortress

Without a good idea, you have no logo, so generating ideas is the most important step of the logo design process. But, staring at a blank piece of paper can be daunting, so a logo designer will carry out numerous idea generation exercises to help along the way. In this podcast, Ian explains the logo design idea generation techniques he uses when working on a logo.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!For show notes and an episode transcription: https://logogeek.uk/podcast/idea-generation-techniques

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!Show notes: https://logogeek.uk/podcast/introduction-to-nfts

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!View show notes here: https://logogeek.uk/podcast/the-visual-response

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!View show notes here: https://logogeek.uk/podcast/future-freedom

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!View show notes here: https://logogeek.uk/podcast/brand-naming

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!View show notes here: https://logogeek.uk/podcast/add-brand-strategy

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

The difference between a good logo, and a remarkable logo design is the way it has been executed. A great idea is nothing without the skill and craftsmanship to develop the design into an effective, versatile solution.To discover the process needed to create a perfectly executed logo Ian interviews Georgia based logo designer, Tamari Chabukiani, the founder of her own design studio Pragmatika Design.In this interview, we also discover how Tamari discovered a passion for logo design, how she founded her studio, how she hires other designers, how she finds clients, and we also discuss her training courses with SkillShare and Domestika.View the show notes here: https://logogeek.uk/podcast/perfectly-executed-logo

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

If you're wanting to be a logo designer you need to have a consistent stream of clients in order to make a living designing logos.One approach for attracting clients is to use social platforms such as LinkedIn, so to help to make the most of LinkedIn, and to build a sustainable sales pipeline through the platform Ian interviews Sam Rathling, a Social Selling Strategist & LinkedIn Expert, and Co-Founder and CVO of the Pipeline 44 Group. This is a real masterclass in LinkedIn marketing for logo designers!This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

Finding a niche has become a hot topic in the graphic design world. One designer that has succeeded at this is Craig Burton, who works on branding for Schools in New Zealand through his company School Branding Matters.Ian Paget interviews Craig to discuss how he first go into designing for schools, how he attracts clients in the education sector, his approach to marketing through social media, and how he uses search engine optimisation to allow potential clients to find his website through Google.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

To thrive as a designer you need to be known, and a key part of that is building a personal brand. A designer that does this well is Reagan Mackrill, better known as Frank, the founder of his own branding and design studio, G'Day Frank based in Australia.Franks website and social media really captures his personality, while sharing advice and knowledge that provides credibility and trust. He's a great case study on doing this stuff right.In this interview we'll be discussing how G'Day Frank came into existence, the transition he took to go from full-time employment to self-employed and how he developed a personal brand and built a reputation. We then end the interview discussing niching, how it didn't work out for Frank, and the lessons learned from the experience.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

I've always liked to recommend to young designers is that you start your career working in a design agency before going freelance or starting your own design agency, that way you can see how things work and learn from others.But the founders of SNASK have challenged that. Since the very beginning of their agency, which they started straight out of uni, they've set out to challenge the standard industry way of doing things, and have aimed to do things differently… to do it the SNASK way. In this interview Ian speaks to Fredrik Öst & Erik Kockum to discover how the agency SNASK started, and the journey taken to create a unique design agency.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $1000!

After arriving in America in 1968, the London designer Ian Logan was blown away by the logos and slogans he saw painted on the sides of freight trains rumbling down Main Street. That day was what started a lifelong passion for Railroad branding and graphic design, which is the topic of the new book, Logomotive: Railroad Graphics and the American Dream.In this interview, Ian chats with the creators of the book, Ian Logan and Jonathan Glancey for a passionate discussion around railroad logos and branding.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $750!

This week Ian is joined by designer and illustrator Scott Fuller, founder of The Studio Temporary, in Atlanta, Georgia.In this interview, we go right back to how Scott first got into design, how he managed to get his first first design job while working in an apple store and how he discovered his first studio space where the Studio Temporary was born. We also discuss how he's successfully used cold calling to find clients, and how posting on social media has attracted some big projects!This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $750!

For many designers, the ultimate dream is to work as an independent graphic designer, studio owner or freelancer. To work when you want, on the type of projects you want, with the clients of your choice.The reality however isn't as easy as we might expect. Heck, it can be tough. To discuss the reality of freelancing, and the survival skills you'll need to survive I've invited Sarah Townsend, author of Survival Skills for Freelancers: Tried and Tested Tips to Help You Ace Self-Employment Without Burnout.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $750!

On this weeks episode, Ian is joined by Christopher Doyle, founder of the independent creative studio, Christopher Doyle & Co. based in Sydney.In this interview, we discuss how Chris started his career by getting a job at Saachi & Sacchi despite a bad interview. The lessons he learned at the agency. The importance of working with language within his design work. Design books that have been important to him. How he started his own independent creative agency, how they come up with great ideas, creating culture in an agency, and the use of humour in website copy.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $750!

When first looking at the portfolio and online presence of Kwaku Amprako, Ian assumed that he had been doing this for many years. He has a great website, a solid portfolio, an established social presence... and most significantly, he's been featured on Bechance multiple times. To Ian's surprise, he'd been running his business for only 6 months!!In this episode, Ian interviews Kwaku to find out how he started out as a designer, how he got into logo design, how he attracted clients, and the recipe he's used to consistently get projects featured on Behance. We also discuss how Kwaku was able to get the opportunity to develop a logo design training course for the website inspiration platform, Awwwards.This episode is sponsored by The Perfect Match, a game where designers submit mood boards created using Adobe Stock assets. If your skilful project is chosen, you will be featured on Adobe's monthly live streaming game show with other talented designers, art directors, and creatives, where the winner goes home with $750!

An update from Ian before new interviews are released.

Whilst 2020 could easily be deemed as the worst year in living history there were still plenty of individual success stories from Logo Geek community members throughout the year. One such story was from Chris Logsdon, who fulfilled a lifelong dream of designing a logo for NASA.Chris was tasked to redesigning the logo for NASA Launch America, the company that bridges the gap between NASA and private space companies such as Elon Musk's SpaceX.In this interview we learn how Chris landed the project of a lifetime, the behind the scenes design process and how it was presented. We also dive into how Chris managed to get a creative director job working with Gary Vaynerchuk at The Sasha Group, and end with a few book suggestions.Show notes and interview transcription:  https://logogeek.uk/podcast/launching-a-logo-design-with-nasaBooks discussed:The Top Symbols and Trademarks of the World - 10 book collectionLogo ModernismLogoArchive MagazineYasaburo Kuwayama BooksLogo WorldSeven Designers Look at Trademark DesignJab, Jab, Jab, Right Hook

When I say Independence Day, a few of you will think of the 1996 movie starring Will Smith and Jeff Goldblum. But if you're an American, Independence Day is a celebration of the signing of the Declaration of Independence, which happened on July 4, 1776. It's a day celebrated with fireworks, family reunions, barbecues, picnics, parades and more.In 2026, America will be celebrating the 250th anniversary of the nation's founding, and America250 promises to be the largest and most inclusive celebration in the country's history.Such a monumental occasion deserves its own identity, and that task was given to the brand design agency Landor. In this interview, Ian's joined by Valerie Aurilio, General Manager and Phyllis Murphy, the Executive Creative Director of Landor in Chicago. In this interview we'll learn more about the America250 project, how Landor approached a brand intended for almost 400 million people, how the logo was designed, presented and more.Show notes and interview transcription head to https://logogeek.uk/podcast/designing-america250This episode is supported by the training course Mastering the Logo Grid.

Design is one of the hardest jobs there is. We strive to create the best design work we can, seek to follow the latest design trends and constantly push to get better. With that comes comparison, and often a feeling of never being good enough. Many designers struggle with self-doubt and impostor syndrome, which can lead to an unhealthy mental health.On this podcast Ian is joined by Arjun Ahluwalia to discuss his struggles with self-doubt, and how he's worked to overcome it. Arjun is the co-founder of Uting design, and co-host of the Design Revision Podcast.Show notes and interview transcription: https://logogeek.uk/podcast/dealing-with-self-doubtSupported by Freelance with Janda, The Ultimate Freelance Course.

We all love to hear, read or watch a good story. But have you considered that a brand can have a story too?If you're a business owner, creating a story might be deemed as a low priority task. But did you know that a well-crafted brand story will allow a business to display its uniqueness, increase sales, help founders build more a fulfilling business, and attract and retain good staff too?To learn more about the importance of story when building a business Ian Paget interviews Gregory V. Diehl, author of 'Brand Identity Breakthrough', a book created to help business owners craft their company's unique story to make their products irresistible. In this interview, we'll break down how to create a brand story, and how to tell it too.Show notes and interview transcription can be found here: https://logogeek.uk/podcast/brand-story

Dribbble is a social networking platform for designers and creatives, and is one of the largest platforms for designers to share their work online. But how do you make the most of the platform to attract clients?In this podcast Ian’s joined by Lisa Jacobs, a young designer from the Netherlands, who shares how she’s attracted clients through Dribble, which has allowed her to start her own design agency. We’ll also discover how she started out as a designer, how she founded her own freelance design business, and we dive into her logo design process, discuss the 1 logo approach, niching down and more.View show notes and interview transcription here: https://logogeek.uk/podcast/attracting-clients-dribbbleThis episode is supported by Logo Package Express, which is an Adobe Illustrator extension that allows you to create a comprehensive logo kit in minutes.

When most of us think about branding we picture logos, fonts, images and colour. But with a TV in most peoples homes, and mobile devices in peoples pockets everywhere they go, sound and video have become increasingly important for businesses globally.With so much opportunity to be heard through a wide range of platforms, having a consistent audio brand across video and audio is key to aid recognition and to stand out and differentiate from the competition.In this weeks episode Ian's joined by the team from Drop Music Branding; Mauro González, Dalmiro Lacaze and Gabriel Agüero, where we discuss Audio Branding, the process to create a distinct sound for a brand, and we go behind the scenes on the creation of the new Logo Geek audio too.Show notes and episode transcription can be found here: https://logogeek.uk/podcast/audio-brandingThis episode is supported by affiliate sales from Placeit, where you can find thousands of high-quality branding mockups, perfect for your design portfolio.

If you operate as an independent designer it's a good idea to build up multiple revenue streams so you're not always trading your time for money. There's plenty of ways to do this, such as designing and selling digital products like fonts, stock icons and images, but have you ever considered designing a product to solve a problem?That's what Andy Brown did. He struggled to choose colours, so he created Swatchos, a deck of cards that allows you to play and work with colour. And as a way to fund the production of the product he launched a crowdfunding project through Kickstarter.In this episode we learn more about Swatchos and how it was created, we discuss how to select a colour, talk about how to launch a Kickstarter campaign, and end the conversation with a discussion around the Print Handbook with advice on how to make the most of modern print technology.Show notes can be found here: https://logogeek.uk/podcast/launching-a-product-with-kickstarterTo help support the production of this podcast, go check out Logo Package Express, which is an extension for Adobe Illustrator that helps you to create a  comprehensive kit of logo files in minutes. 

On this weeks Halloween Special episode Ian speaks to members of the Logo Geek Community who share their client horror stories and the lessons learned.Thank you to Katie Cope, Ephraim Schum, John Bermudes, Carolina Lopes and Arun Sharma for sharing your nightmare stories!Show notes and episode transcription can be found here:  https://logogeek.uk/podcast/client-horror-storiesAvoid most horror stories with a contract. I recommend checking out Michael Jandas course, module 3: Proposals & Contracts which shares the strategies developed through 15 years of proposal and contract refinement across more than 3,000 client pitches.

To celebrate 100 episodes of the Logo Geek Podcast, this time show host Ian Paget becomes the guest!To perform the interview, Ian's joined by host of the Resourceful Designer Podcast, Mark Des Cotes.In this interview we find out how Ian became a designer, how he developed his passion for logo design, how Logo Geek was born, how the podcast started, and what's next in store for the Logo Geek brand.Show notes, and interview transcription: https://logogeek.uk/podcast/becoming-logo-geek