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In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler discuss the critical importance of email frequency for publishers. They explore various cadences for sending newsletters, emphasizing that many publishers are not sending enough emails to engage their audience effectively. The discussion covers strategies for low-volume publishers, best practices for daily news publishing, and the benefits of automating email newsletters. The conversation concludes with a focus on the importance of opting in for more frequent communication and the advantages of using tools like Newsletter Glue to enhance the publishing process.
In "This Week in WordPress #330," Nathan Wrigley, Taco Verdonshot, Piccia Neri, and Corey Maas discuss various topics, starting with Google wanting merchants to share marketing emails for better service insights. Piccia introduces Canva's expansion into website building and promotes her course on accessible data visualisations. Corey presents his new Chrome extension, Pause Tab, designed to help manage browser tabs more effectively. The episode also highlights the sale of the Newsletter Glue plugin by Leslie Sim, stressing its impact on the WordPress community. Additionally, there's excitement around WP APAC, a new collective for WordPress professionals in the Asia Pacific. They discuss WordPress 6.8's upcoming release, the final for 2025, and the implications of reduced WordPress releases' perception. Lastly, the conversation touches on controversial ads appearing in the block editor and Progress Planner's integration with Yoast SEO for improved site maintenance.
Transcript ↓This week in Post Status Slack, Lesley Sim, the founder of Newsletter Glue, dropped this announcement:"While everybody is offering discounts for Black Friday, we're planning to significantly raise prices. We'll be narrowing our target audience and focusing mainly on medium-large publishers and online businesses; working with them more closely and providing a high level of customization and support."What motivated Lesley's decision? Where does she expect it to take her company?For some background, listen to my recent conversation with Till Krüss, whose business model for Object Cache Pro and conversations following from it were part of Lesley's thinking about her own product.In this conversation with Lesley, we talk about:Pay attention to the shape of your market and your pricing.Lesley SimLesley's experience with Black Friday sales tactics."Lifetime" memberships and licenses.Where Newsletter Glue started and how its pricing model has changed.Why freemium didn't work for Newsletter Glue.Lesley's experience entering — and leaving — the WordPress plugin directory.How Newsletter Glue's pricing has steadily evolved toward a better match with its ideal customers.How Lesley accessed enterprise agencies and clients.What Lesley has learned and hopes to achieve in the future.The technical challenges and barriers to reaching a high-end market.
Matt Cromwell and Kim Coleman are back with their second episode of WP Product Talk! They're joined by Lesley Sim, of Newsletter Glue, to discuss the decision-making around building a new product. You could be at the crossroads of launching a new major feature or pivoting your whole WordPress product business. Don't miss this episode!
The WordPress news from the last week which commenced Monday 15th August 2022.
The WordPress news from the last week which commenced Monday 15th August 2022.
News A new WordPress homepage and download page is live but was it done quickly enough? Mullenweg's perception of how long a layout should take started a lot of discussion about the timing of the release, the number of volunteers on the project…to well…you name it. The comments to the controversy ran the gamut. Mullenweg's comments were posted in an article in Search Engine Journal about using the Block Editor. He said: it's such a basic layout, it's hard to imagine it taking a single person more than a day on Squarespace, Wix, Webflow, or one of the WP page builders. Brian Coords wrote an opinion piece on MasterWP that there may be a leadership problem surrounding the project. This captures how people have felt about the WordPress Community for years. The bottom line is that there are many contributors that want to make WordPress better and need guidance in the project to get there. They want to be a part of the next iteration and keep the community growing and moving forward. There is a new Twenty Twenty-Three default theme in development and there are many variations that are being proposed. Sarah Gooding over at WPTavern reviews what has been proposed and reviewed what submissions look like. This project will close on August 31st to prepare for the October 25, 2022 release. Gutenberg Gutenberg designers are considering replacing the current welcome guide with a new onboarding experience. This idea is to show the features available upfront. You should go and check out the design changes proposed and provide feedback over at make.wordpress.org. WooCommerce WooCommerce has submitted a Request for Change (RFC) to reduce the size of the woocommerce plugin archive. If you are using WooCommerce you should review how this change could impact debugging your workflows. Events There is still time to nominate your favorite WordPress products over at the WP Weekly. This is the second year for the awards and a fun way to support your favorite products. From Our Contributors and Producers The Newsletter Glue plugin on the repo is now permanently closed. The WP Minute member, Lesley Simm tweeted: Took us long enough. The Newsletter Glue plugin on the repo is now permanently closed.We last made a legit update to it over a year ago. 5 months ago, we added a notice to say we would close it in May 2022, then just didn't. Cameron Jones writes in his blog why he is not sold on ‘Five For The Future". His personal experience about the way to contribute may be shared by others and it should be paid attention to if the WordPress community is to get through this time of growing pains. A new proposal, published by Automattic-sponsored contributor Adam Zielinski, calls for c
In this episode of LMScast, we have Lesley Sim from NewsletterGlue.com with our host Chris Badgett from LifterLMS. Their plugin allows you to publish your newsletter directly in WordPress. For course creators, engaging your learners with newsletters can be a very useful way to add value. So, there is a lot to learn from this episode. Newsletter Glue is getting integrated with LifterLMS very soon, so you will be able to use the great features of this plugin with your course-selling website. Newsletter Glue does two things really well. It halves your publishing time by automatically sending out the newsletter … How to Publish a Newsletter Directly in Your WordPress LMS Website with Newsletter Glue Read More » The post How to Publish a Newsletter Directly in Your WordPress LMS Website with Newsletter Glue appeared first on LMScast - LifterLMS Podcast.
Cory and Phil interview Lesley Sim of Newsletter Glue, a WordPress plugin that lets you write your newsletter in WordPress and connects to several different email services. We talk about the journey from digital agency to WordPress plugin company and whether it's feasible to be both, Newsletter Glue's Gutenberg-based features, different plugin business models and how contributing factors in, and a new YouTube series called Glam That Plugin. If you're an agency interested in partnering with Newsletter Glue to help your clients make the best newsletter possible, visit https://newsletterglue.com/implementation-services/. If you have questions about WordPress website development, contributing, or anything else web-related that you'd like to hear us discuss, send an email to podcast@blackbird.digital. You can also find us on Twitter as @InTheLoop_WP. ## Links Follow Lesley on Twitter: https://twitter.com/lesley_pizza Newsletter Glue website: https://newsletterglue.com (16:34) Clients abandoning WordPress: https://twitter.com/lesley_pizza/status/1531484172623450112 (20:46) 7-10 year plan: https://twitter.com/lesley_pizza/status/1531490814316396544 (25:16) WordPress Product Managers: https://twitter.com/lesley_pizza/status/1531531655428853760 (32:53) Newsletter Glue consulting: https://newsletterglue.com/implementation-services/ (55:27) GoDaddy on blast: https://wptavern.com/matt-mullenweg-identifies-godaddy-as-a-parasitic-company-and-an-existential-threat-to-wordpress-future (1:04:07) Glam That Plugin: https://www.youtube.com/channel/UCvI6qyQ9STRcHCrpHWJ2uMQ ## Upcoming WP Events WordCamp US 2022, Sept 9–11: https://us.wordcamp.org/2022/
#677 WP-Tonic This Week in WordPress & SaaS With Guest Lesley Sim Building An Audience From Zero To a Successful Plugin Launch The Shows Hosts Jonathan Denwood & Andrew Palmer More About Lesley Sim Lesley Sim has been a government employee, an ad agency suit, and a freediving instructor... and then she found WordPress. She built sites on WordPress as part of her digital marketing agency and moved on to building plugins last year. Now, she focuses on Newsletter Glue, a plugin that connects your email service provider to WordPress and turns the block editor into a newsletter builder so you can build and send newsletters directly from WordPress. https://newsletterglue.com/ https://lesley.pizza/ https://www.linkedin.com/in/lesleysim/ Main Questions of the Interview #1 - Can you give the audience some background information connected to yourself and what lead you to lunch Newsletterglue? #2 - The building and the sending out emails is a large but very competitive market, what was your process connected to deciding to build a plugin in this particular sector? #3 - What have been some of the major lessons you have learned in the process of getting the Newsletterglue launch and what things would you do differently? #4 - Where would you like Newsletterglue to be in a year's time? #5 - You are based in Singapore by your LinkedIn profile so what are the WordPress and SaaS startup communities like in Singapore?
Kim Doyal 0:01 Before we get into today's episode, I have a quick message for my sponsor cloudways. cloudways is a managed cloud hosting platform that simplifies your web hosting experience. The platform allows businesses to focus on their growth and have complete peace of mind 24/7 support and flexibility to scale. Can we just say support is hugely important when it comes to hosting. And thanks to pod boys who are offering an exclusive discount for the Kim Doyal show listeners, visit cloudways.com and use a promo code Chem 20 to get 20% off for two months on the hosting plan of your choice. Alright guys, let's get into today's episode. Welcome to F the hustle. I'm your host, Kim Doyal. You want a life that is meaningful and exciting. In this podcast, we're going to talk about launching and growing an online business that fits your lifestyle. After the hustle is all about doing good work, building real relationships, and most importantly, creating a business that supports how you want to live your life. You don't have to sacrifice the quality of your life today to create something that sets your soul on fire. And yes, that includes making a lot of money. So we'll be talking about selling, charging what you're worth, and how earning more means helping more people. My goal is to help you find freedom and create a business on your terms. Hey, what's going on everybody? Welcome to another episode of the podcast. I am your host, Kim Doyal. And I'm really excited today because not only is our guest amazing, but we're going to talk about something that I have gotten really obsessed with in the last couple of years. And that is newsletters. But first, my guest today is Leslie sim, the founder of newsletter glue. Leslie, thanks so much for joining me today. Unknown Speaker 1:45 Thanks so much for having me, Kim. Super happy to be here. Kim Doyal 1:48 And we'll just let everybody know, this is fun. You are recording from you're in Singapore. Unknown Speaker 1:54 That's right. Kim Doyal 1:55 Okay, so what time is it for you? Unknown Speaker 1:58 Is 9:34pm Kim Doyal 2:02 Yeah, and it's 7:34pm. This is why I love what we do, Leslie, it's like we get to connect with people all over the world. It's just, I don't know, it makes the world seem smaller and bigger kind of at the same time. Unknown Speaker 2:13 Yeah, totally. I feel like I actually benefited from the pandemic, because now nobody's going out and meeting people. And they have to meet people like me online. So that's yeah, that's been like one cool and unexpected side effect. nice side effect of the pandemic. Kim Doyal 2:31 It is, it's nice to see those benefits. And I mean, it just, I think it forced a lot of growth and opportunity online in general. So I think it's fantastic. Okay, so, enough about that. But I would love to know, you know, we did a live stream talking about newsletter glue, and I'll let you explain what that is. But I don't know much about your backstory, if you wouldn't mind sharing with listeners, kind of, you know, how you got into all this what you're doing prior to creating and launching newsletter glue? Unknown Speaker 3:01 Yeah, how far would you like me to go back? Kim Doyal 3:06 Maybe with your entrepreneurial journey, or you know, I mean, whatever you feel like sharing honestly. Unknown Speaker 3:12 Um, so my very first job, or my very first real job after after university was in the government in the airport. And it turns out that I was very bad at that because I not like Are you familiar with the term iron rice ball? No, explains that there might be a Singaporean or Southeast Asian, but it's just kind of like a stable steady job that you know, like working in the government is known for like the work in the government, you have a stable steady job, and that's an iron rice ball. It's not going to go away. Ah, okay. Yeah, and so I didn't know it at the...
This week's WordPress news for the week commencing Monday 7th February 2022
This week's WordPress news for the week commencing Monday 7th February 2022
Benedikt and Benedicte chat with Lesley about her product Newsletter Glue. Lesley's website Follow Lesley on Twitter Newsletter Glue — Lesley's product WordPress Gutenberg Benedicte's Tree Top Hut getaway POW! Lesley Sim, co-founder of Newsletter Glue and fan of unique top-level domains, discusses product pivots, finding co-founders and freelancers, bootstrapping, WordPress, and more.Newsletter Glue is a plug-in that allows you to build and publish newsletters with the power of WordPress. The current offering is the result of a zoom-in pivot where Lesley solved one of her own problems. She works on the product remotely with her technical co-founder, Ahmed, and they've seen traction since the pivot.The three wrap up with weekly updates. Benedicte gets a new customer for POW!, Benedikt shares a meaningful win, and Lesley is riding a productive wave.
Hoy hablamos de Newsletter Glue, una herramienta muy interesante si trabajáis con WordPress y mandáis todos vuestros posts como newsletter.
Audio de la emisión de la entrevista a Lesley Sim @lesley_pizza, coautora del plugin Newsletter Glue con el que puedes tener una newsletter dentro de tu WordPress. Perfiles Lesley Sim: Newsletter: https://lesley.pizza/ Newsletter Glue: https://newsletterglue.com/
Rob Cairns sits down to talk about Newsletter Glue with Lesley Sim. Show Highlights: What is Newsletter Glue? The one thing most people like about the product? Most requested feature. Product Roadmap.
In this episode, Gaby Galea talks to Lesley Sim, co-founder of Newsletter Glue, a WordPress plugin that helps users send newsletters from within their WordPress dashboard. Lesley and I discuss what Newsletter Glue has to offer and about the business side of starting a WordPress plugin and marketing it. Episode Highlights and Topics: Newsletter Glue: Started with an old membership plugin with Mailchimp add-on Timeline: Newsletter Glue launched as a free plugin in August, then turned pro Newsletter Glue: makes writing, designing, publishing in WordPress faster and easier How Newsletter Glue works: Sends blog posts as newsletters via email service providers ESPs like Mailchimp: Specialize in deliverability and make sure bulk emails get sent Patterns: Use your own and/or those supplied by Newsletter Glue Show/Hide Feature: Decide what goes into a blog post and what goes into a newsletter Clients: Combination of bloggers and eCommerce to newsrooms and publishers Membership Plugins: Paid Memberships Pro, Restrict Content Pro, Memberful, Pico Community/Connections: Learn how to grow your business from other plugin owners Discovery Questionnaires: Get to know clients by changing how you ask them questions Email vs. HTML: Newsletter Glue is optimized for email; HTML is for web sites Framework: One-to-one, one-to-some, and one-to-many to market WordPress plugin Newsletter Glue Affiliate Program: What works best - live streams and demos Resources/Links: Newsletter Glue:15% off first purchase (use coupon code: WPMayor) Lesley Sim’s Email: hi@newsletterglue.com Lesley Sim on Twitter: @lesley_pizza NewsletterGlue on Twitter: @NewsletterGlue Newsletter Glue on YouTube Mailchimp Block Editor MailPoet Post Status on Slack The Mom Test by Rob Fitzpatrick Spotlight (Instagram feed plugin) Elementor Easy Digital Downloads (EDD) Castos WP Mayor Email WP Mayor
I’ve invited Lesley Sim, co-founder of Newsletter Glue (hey! they power this newsletter!) to share her opinion on the recent Mailchimp acquisition by Inuit for $12 Billion dollars. Mailchimp is almost as synonymous with WordPress as Yoast is, so I’m sure many of you have some mixed feelings about this. I was delighted to hear her opinions on the software, community feedback, and what comes next for a product like NG which integrates so closely with large platforms like Mailchimp. Click the podcast player to hear the episode and don’t forget to share this with others! Mailchimp alternatives mentioned (but also, don’t drop Mailchimp): MailerLiteCampaign MonitorSendinblueSendyMailcoButtondownEmailOctypusflodeskKlaviyo Transcript [00:00:00] Matt: It’s the WP minute today’s special episode is brought to you by easy support videos, support your WordPress users, right inside your WordPress admin. Using embeddable videos to show them what to do. Check out easy support videos.com today’s special episode. Is hosted by Leslie SIM. One of the co-founders of newsletter glue, a fantastic email newsletter plugin that integrates with WordPress. It delivers this.[00:00:27] Email that goes out for the WP minute today’s episode. She breaks down her take on the MailChimp acquisition.[00:00:34] I invited Leslie to share her opinion on the acquisition since she works so closely. Well, not only with MailChimp, but with email, with newsletters, with customers. Leveraging these platforms. Okay. Let’s dive into Leslie’s episode about the MailChimp acquisition for nearly half the total value of the world’s banana industry.[00:00:59] Lesley: I’m super happy for the team. I believe they’ve worked on MailChimp for over 20 years and that’s a long, long, long time to be working on anything. And if they want to move on, then that’s great. It’s a very large amount of money, so I’m glad that they were able to have such a great name.[00:01:19] Not all companies, are able to have amazing exits, not all companies want to exit. But I can see, or I can imagine if, the founding team gets tired of stuff like their options are we sell the company or we transition out and hire a CEO CEO to work on top.[00:01:39] For, we know we, they considered that and chose to exit and, they could liquidate some of their ownership and that’s great.[00:01:46] Sometimes, with acquisitions of this size there it’s, it can be kind of polarizing. So I saw a tweet this morning from Ruben Gomez and yeah. Funny, I’ve seen completely opposite takes on MailChimp acquisition plus bootstrapping.[00:02:03] The first being this proofs, bootstrapping is dead good riddance. And the second, this proofs bootstrapping works for building very big c
In today's episode, Joe talks to Lesley Sim of Newsletter Glue, a WordPress plugin designed to help businesses or anyone connect their email service to WordPress so they can publish newsletters the way they publish blog posts. The first step is to connect the email service, write the newsletter in the block editor, and then send it. Lesley discusses how it becomes so much easier to send newsletters using the plugin, the current growth of the company, planning your schedule while taking care of your mental health, and how to not get sucked in any social media platform. Episode Resources: Newsletter Glue's Website and Twitter Lesley is on Twitter Leave an Apple podcast review or binge-watch past episodes Visit the WPMRR Community The 2021 WPMRR Virtual Summit What to Listen For: 00:00 Intro 04:33 Welcome to the pod, Lesley! 06:14 Aiming to make WordPress the CMS for newsletters 10:34 The plug-in is completely reliant on what happens with Gutenberg 14:00 The difference between patterns and templates when dealing with Gutenberg 16:25 Early adapters to the Gutenberg ecosystem 18:20 Current ARR range for Newsletter Glue 23:13 Future plans and current improvements in the works 30:04 Stay sane and prioritize mental health 35:51 Managing your daily schedule and allocating your time effectively 42:08 Getting active on social media and getting sucked into it 47:14 Enjoy your time on the social platform you enjoy using 52:43 Find Lesley online
This week's WordPress news for the week commencing 12th July 2021
This week's WordPress news for the week commencing Monday 5th July 2021
If you're creating newsletters for your content and you use WordPress, put that quill down and check out the podcast today. Newsletter Glue is a really great blocks product that I'm sure many of you are going to love. TL;DR you can create all your blog posts and emails at-the-same-time in the WordPress Block Editor. It's a huge time saver. Write once, publish on the web and to your list at the same time. It works with all the major email providers and I'm honestly loving using it. Not only that, but the WP Builds folk are going to get 15% off the plugin - check out the post for details. This is one not to miss and your email sending clients will love it too. Check out the podcast...
If you're creating newsletters for your content and you use WordPress, put that quill down and check out the podcast today. Newsletter Glue is a really great blocks product that I'm sure many of you are going to love. TL;DR you can create all your blog posts and emails at-the-same-time in the WordPress Block Editor. It's a huge time saver. Write once, publish on the web and to your list at the same time. It works with all the major email providers and I'm honestly loving using it. Not only that, but the WP Builds folk are going to get 15% off the plugin - check out the post for details. This is one not to miss and your email sending clients will love it too. Check out the podcast...
If you're creating newsletters for your content and you use WordPress, put that quill down and check out the podcast today. Newsletter Glue is a really great blocks product that I'm sure many of you are going to love. TL;DR you can create all your blog posts and emails at-the-same-time in the WordPress Block Editor. It's a huge time saver. Write once, publish on the web and to your list at the same time. It works with all the major email providers and I'm honestly loving using it. Not only that, but the WP Builds folk are going to get 15% off the plugin - check out the post for details. This is one not to miss and your email sending clients will love it too. Check out the podcast...
This week's WordPress news for the week commencing 7th June 2021
This month I had a chance to talk with Lesley Sim from Newsletter Glue. She shared a lot of interesting facts about her plugin - for example, I learned that at first, it was an addon to a membership plugin, but at some point, the idea behind it became an independent plugin. Lesley also tells how important is to create your product in public. Thanks to this you a have chance to constantly get valuable insights for other product owners. She also mentioned how important is to be yourself while promoting your product. Talking with people can do miracles and can help you in many ways.
Lesley Sim is the brilliant and delightful developer behind Newsletter Glue. Getting to know her on this episode was so much fun!
Full Site Editing; we're almost there We're almost there with Full Site Editing in WordPress core. During the meeting that was happening the same day our last episode went live, the team made the decisions for WordPress and the parts of Full Site Editing hitting version 5.8: Improvements from Gutenberg 9.9+.Introduce new blocks (Query, Site Logo, Navigation, etc).theme.json mechanism.Template Editor for Pages/Blank Template.Widgets Screen & Block widgets in Customizer.Design tools: Duotone, Layout controls, padding, etc. What won't make it? Global Styles and Site Editor. If you're left yearning for some Global Styles, Frank Klein's got you covered with an in-depth tutorial on his YouTube channel and the fine folks at WordCamp Miami hosted a livestream Mega Meetup which covered all things Full Site Editing. Okay okay, still hungry for more? Gutenberg Times has a complete wrap up, be sure to listen to the latest episode of the Gutenberg Changelog. It's time to get down to business. Popular WordPress caching/speed plugin WP Rocket is joining group.one a large European internet services conglomerate — including one of the largest web hosts in Scandinavia. WP Media is joining group.ONE as an independent brand. Each company focusing on what it does best to the benefit of our customers. we are maintaining our own identity and organizationour entire team, including the co-founders, will stay the samewe'll continue to develop and maintain Imagify, WP Rocket and RocketCDN GravityFlow has a fantastically detailed overview on how they put customer service front and center for impressive year over year increases in product renewal. If you're looking for two interesting (with air quotes) tools to uncover what WP businesses are for sale or you just wanna snoop: Check out PluginRank Acquisition page and Shahjahan Jewel's PluginStat website for some fun data. Do it Live! With events. I thought it would be useful to mention some events that caught my eye — but you don't have much time left to register. GoDaddy Pro is hosting a slick looking online event called Expand 2021 kicking off on April 27Elementor is putting on a training about Google's upcoming web vitals a mere 1 day later on April 28thPage Builder Summit, which you have plenty of time for, is opening it's doors on May 10th – 14th Now time for the honorable mentions Go to the WP Weekly Sponsor page and support Davinder — he has an opening for you. I can't stop learning about the no code movement and the opportunities around it, check out my latest Matt Report episode with Kieran Ball Lastly, thanks to Lesley Sim the co-creator of Newsletter Glue, the fantastic plugin I use to put this email together. I know I didn't have a link last week and she quickly opened up my eyes to some of the amazing templating features it has — using native Gutenberg. ★ Support this podcast ★
0:30 - Introducing our special guest, Lesley Sim of Newsletter Glue!4:38 - Talking about Newsletter Glue's pro service launch.9:16 - How Lesley got started building in the WordPress community.10:00 - Is modern WordPress better to develop in than it used to be?18:55 - Balancing a lot of work on a little energy.21:13 - "So what are you guys doing for marketing?"24:00 - Post-launch feelings and dealing with The January Blahs.31:20 - What's next for Newsletter Glue?34:35 - How paid newsletters are changing the monetization landscape for websites.39:40 - Inbox as ToDo list.
Esto es Apps Para Emprendedores, mi nombre es Jorge Diaz. De Lunes a Sábado te recomiendo una nueva app cada día para incrementar tus ingresos. La App de hoy es NewsletterGlue.com No te pierdas Apps Para Emprendedores y recibe las apps en tu Email. Envía un email en blanco a recibe@AppsParaEmprendedores.com y suscríbete hoy. Vuelve mañana por más Apps Para Emprendedores.
Matt Report - A WordPress podcast for digital business owners
Are you gripping to the handlebars of your product launch rollercoaster ride? Buckle up, as you'll appreciate Lesley's story in today's episode. She's the co-founder of Newsletter Glue which spawned as a small feature inside another product that was nearly extinct. We'll learn why they spun this feature out, how they are doing market research, and what it's like to take on Substack as a competitor. Story's like these hit close to home, as I'm sure you've had a lot of the same anxiety as Lesley and her co-founder building your product. Please say THANK YOU to today's sponsors: Mailster Newsletter Plugin — Want to build a replacement to MailChimp using WordPress? Take a look at Mailster! Easy Support Videos — Support your clients by embedding helpful videos inside the admin of WordPress. Check out this free plugin! ★ Support this podcast ★