Axiom Podcast - Axiom Strategic Consulting

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The Axiom Podcast discusses the nuts and bolts of strategic planning for small businesses. Your host, Joey Brannon, gives a straight forward view of what it takes to grow a thriving business through smart planning and disciplined execution.

Joey Brannon


    • Apr 17, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 1h 17m AVG DURATION
    • 220 EPISODES

    5 from 12 ratings Listeners of Axiom Podcast - Axiom Strategic Consulting that love the show mention: strategic, business owner, practical, topic, real, great, good, content, listen, joey gives.



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    Latest episodes from Axiom Podcast - Axiom Strategic Consulting

    153: Fathers, Sons, and the Legacy We Leave

    Play Episode Listen Later Apr 17, 2025 32:44


    152: The Power of Storytelling in Business with Mark Gordon

    Play Episode Listen Later Mar 27, 2025 35:37


    151: The Power of Coaching Conversations

    Play Episode Listen Later Mar 5, 2025 43:24


    150: Unify Your Culture with Purpose

    Play Episode Listen Later Feb 12, 2025 37:56


    149: Data-Driven Success — Transforming Sales and Operations

    Play Episode Listen Later Dec 10, 2024 26:29


    148: Leading with Integrity - Lessons from Integrity Pressure Cleaning

    Play Episode Listen Later Nov 26, 2024 75:50


    147: Building a Strong Foundation - Mastering Onboarding and Training

    Play Episode Listen Later Nov 14, 2024 24:10


    146: Recruiting & Hiring Simplified

    Play Episode Listen Later Oct 23, 2024 58:17


    145: Unlocking Business Growth

    Play Episode Listen Later Sep 24, 2024 28:36


    144: From Humble Beginnings to Financial Success: Jude Wilson's Journey

    Play Episode Listen Later Sep 5, 2024 49:00


    143: FTC Ruling Life Insurance Strategies, and Small Business Insights with Mark Clark

    Play Episode Listen Later Aug 21, 2024 66:10


    142: Unlocking the Secrets of Successful Business Exit Planning (Part 2)

    Play Episode Listen Later Aug 7, 2024 32:07


    141: Unlocking the Secrets of Successful Business Exit Planning (Part 1)

    Play Episode Listen Later Jul 25, 2024 33:13


    140: Navigating Challenges and Embracing Opportunities

    Play Episode Listen Later Jun 26, 2024 49:41


    139: A Vision for Excellence (Part 2 of 2)

    Play Episode Listen Later May 29, 2024 27:57


    138: A Vision for Excellence (Part 1 of 2)

    Play Episode Listen Later May 14, 2024 27:57


    137: Faith-Driven Leadership: Silver Resorts (Part 2 of 2)

    Play Episode Listen Later Apr 25, 2024 37:48


    Angela is a business owner whose story transcends entrepreneurship, weaving faith, family, and transformation into a powerful narrative. After her mother's passing, Angela faced the daunting task of managing the estate amidst grief, uncertainty, and one banker's certainty that her relationship with her siblings would not survive the process. Through transparent communication and a commitment to unity, she navigated the complexities with grace and beat the odds.

    136: Resilience, Entrepreneurship, and Purpose (Part 1 of 2)

    Play Episode Listen Later Apr 10, 2024 41:46


    Discover the remarkable journey of Angela Rodocker, owner of Silver Resorts, as she navigates the challenges of second-generation family business ownership and uses her enterprise to make a positive impact. This story showcases resilience, entrepreneurial spirit, and the transformative power of purpose-driven leadership.

    135: Questions That Every Business Owner Should Be Asking

    Play Episode Listen Later Mar 20, 2024 29:46


    In this episode of The Axiom Podcast, Tommy Rohrlack and Cameron Earhart take a deep dive into key questions every business owner should be asking. By walking through a few main examples, they provide listeners with practical, impactful, yet simple questions to ask both themselves, and their leadership team, in order to maintain a healthy pulse on their business.

    134: Why We Do What We Do

    Play Episode Listen Later Feb 9, 2024 31:35


    In the latest episode of the Axiom podcast, hosts Shannon Lonergan and Devin Dash engage in a thought-provoking conversation to uncover the "why" behind their work at Axiom. Emphasizing the mission of building purpose-driven businesses, they explore the transformative power of well-run small businesses in positively impacting communities.

    133: Leading from Empathy + Efficiency

    Play Episode Listen Later Jan 24, 2024 23:16


    In this episode, Shannon and Lukas stress the significance of leaders harmonizing empathy and efficiency for optimal team performance and a positive work culture. They advocate for a clear vision, active listening, and genuine care as essential components, highlighting the paradox that, by fostering empathy, leaders empower employees to overcome daily challenges and excel, ultimately leading to increased efficiency.

    132: Getting a Head Start on the New Year

    Play Episode Listen Later Jan 15, 2024 26:48


    There's a lot of options out there for all of us when it comes to efficiency and productivity. But the question we are asking you is are you choosing what is efficient specifically for you as the user? If not, why not and how can we change that?

    131: Meet the Axiom Team - Part 3 of 3

    Play Episode Listen Later Oct 11, 2023 33:58


    In the final installation of our team podcast, we are wrapping up this series of conversations with Cameron and Shannon. During this podcast, you'll learn a little more about the heart behind why both Cameron and Shannon chose to listen to the calling God placed on them, and use their gifts at Axiom.

    130: Meet the Axiom Team - Part 2 of 3

    Play Episode Listen Later Sep 27, 2023 34:48


    Continuing the conversation from two weeks ago, we are diving deeper in the backgrounds of our team members, what brought them to Axiom and how each one of them plays a critical role here at Axiom. If you have never met one of our team members, we hope that this series serves as a good introduction. If we have been fortunate enough to meet, we hope this episode will feel like a long-overdue conversation of catching up! Lukas Oest talks about his time as a foreign exchange student from Germany, coming to Sarasota as a 16-year-old! Joey Brannon discusses why he pivoted from CPA work to consulting, and how Axiom has become what it is today.

    129: Meet the Axiom Team - Part 1/3

    Play Episode Listen Later Sep 13, 2023 32:04


    In the first episode of a 3 part series, our host Shannon Lonergan is joined by the entire Axiom team for a fun full-team podcast where we dive a little deeper into our team members and learn more about ourselves personally and professionally. Shoutout to Baysound Studios for providing their studio space for this seven-person podcast. This week, you'll hear from Carrie Luster, our team's Firm Administrator (or chaos coordinator), Devin Dash, and Tommy Rohrlack, two of our Senior Consultants.

    128: Business as a Ministry

    Play Episode Listen Later Aug 30, 2023 18:48


    This week's episode of The Axiom Podcast discusses viewing business as a ministry by focusing on serving customers. Successful businesses are those that identify and meet their customers' needs. Tune in to learn more about how you can lead a business as a ministry.

    127: Axiom's Four Core Values

    Play Episode Listen Later Aug 10, 2023 25:32


    Lukas Oest, our newest team member, makes his debut on The Axiom Podcast, where he joins Shannon Lonergan to talk about Axiom's four core values: care, truth, diligence, and learning. In this episode, we uncover the importance of having core values and how they are applied in a business setting.

    126: Delegating Decision Making

    Play Episode Listen Later Jul 26, 2023 40:13


    In this episode of The Axiom Podcast, Shannon and Joey discuss the difficulties and advantages of delegating tasks as a leader and offer practical advice on improving delegation skills. The conversation starts with why delegation is challenging for high achievers. It is difficult to relinquish control of tasks, but it will bear much fruit for the leader and team members involved. Joey explains delegation involves a trade-off because explaining tasks and training others to handle them takes time. Nevertheless, empowering others to take over responsibilities can save leaders time in the long run.

    125: Leadership Affirmations

    Play Episode Listen Later Jul 12, 2023 42:02


    Good leadership starts from within. It's about serving your team, empowering them, and living the values you want them to embody. Listen to our newest podcast episode now and embark on your journey towards effective servant leadership.

    124: Developing Strong Teams through Accountability

    Play Episode Listen Later Jun 30, 2023 14:43


    Drawing insights from Joey's book, "Grow with Purpose," this podcast discussion centered around the importance of leaders being accountable to their teams and fostering a culture of accountability.

    123: Quarterly Priorities

    Play Episode Listen Later Jun 14, 2023 47:28


    In our latest podcast, we dive into the world of creating and executing quarterly priorities. Join us as we explore the benefits of this strategic planning method and how it differs from regular tasks. Quarterly priorities allow you to step back and plan for the next 90 days, enabling you to focus on the big things you want to accomplish - the framework being the popular OKR (Objectives and Key Results) method. At Axiom, we understand the power of quarterly priorities and how they contribute to successful leadership teams. However, we also recognize the importance of allocating dedicated time for quarterly meetings. Tune into our podcast to learn more about this game-changing approach and how to stay accountable to your goals!

    122: Lunch + Learn Survey Results

    Play Episode Listen Later Jun 7, 2023 61:23


    Coming out of our 3 part series on the idea of “No Bad Teams” (listen to part 1-3 wherever you listen to podcasts!), we wanted to share some statistics from our pre Lunch + Learn survey that we sent out to both of the groups that we presented to. The numbers we talk about in this podcast are coming from 39 different businesses across the Southwest Florida region, with the goal of shedding light on the fact that nobody is immune to struggling with their team and or leadership.

    121: No Bad Teams (Part 3)

    Play Episode Listen Later Jun 1, 2023 23:43


    Tune into the third and final episode on the topic of No Bad Teams, where we're joined by Cameron Earhart of the Axiom Team discussing the importance of creating and maintaining values for your business.We'll walk through what, how, and why you need these values to truly cultivate the business and team members that you've been hoping for.

    120: No Bad Teams (Part 2)

    Play Episode Listen Later May 25, 2023 30:11


    In this week's episode, Shannon + Joey continue diving into the idea of No Bad Teams, specifically going deeper on the idea of where good teams come from. Starting with the idea of extreme ownership, and then ending with learning how to empower your team so that you can step into the leadership role that you're meant to have, this week's episode will leave you excited and ready to move towards creating solutions and taking responsibility for your team's shortcomings.

    119: No Bad Teams (Part 1)

    Play Episode Listen Later May 18, 2023 18:44


    What does it mean to have no bad teams? Seems like quite the polarizing statement. In this engaging discussion, Devin and Shannon dive into the meaning behind our statement of “No Bad Teams” and our take on empowering leaders to take Extreme Ownership over everything they have their hands on in their business. We talk about the costs associated with bad teams, give some well known household examples of bad teams, and at the end we remind our listeners that the best way to move forward is to truly lead by example and take that approach of Extreme Ownership and really own your business. Don't forget to come back next week as we dive into part 2 of this discussion and talk about where do bad teams actually come from.

    118: Hiring “A” Players (Part 2)

    Play Episode Listen Later May 3, 2023 27:39


    When hiring an “A” player, we are not just focused on one thing about the candidate - instead, we are focused on multiple things, making sure to ask pointed questions to get to know the candidate. Hiring a culture fit matters, and asking questions to learn the candidate's experience and competency is also important.Our suggestion to you - be sure to take the time to ask the hard questions and use the tools and resources that are available to you through many channels to be able to dig deeper in confirming that the candidate is in fact, an “A” player.

    117: Hiring “A” Players (Part 1)

    Play Episode Listen Later Apr 26, 2023 33:23


    Hiring an “A” player means that you are choosing to hire for culture and character over hiring for a need to fill a role. At Axiom, not only do we teach other businesses how to hire for longevity, but we also follow this proven process when hiring for our internal team. Tune into our most recent episode, where we talk about hiring “A” players by having a candid conversation with Devin and our newest consultant, Shannon.

    116: Culture Handoff

    Play Episode Listen Later Apr 19, 2023 34:48


    What does it look like to turn over the keys to a company's culture?We work with a lot of 2nd and 3rd generation family businesses, and most of them do a pretty good job of paying attention to how stock will be transferred for estate and trust taxes, how the org chart needs to be adjusted for new roles and responsibilities…even the schedule of future monthly or quarterly meetings that Gen 1 and Gen 2 will have together to smooth over any bumps in the road after the announcement.But precious few pay as much attention to making sure the culture stays robust and healthy through the change.

    115: Businesses and Communities Flourishing Together | Thomas Hlohinec

    Play Episode Listen Later Apr 12, 2023 49:33


    Thomas Hlohinek (pronounced Low-he-nik) is the founder of Rise Financial Partners and also serves as the Executive Director of the Manasota Christian Community Foundation.

    114: The Right and the Wrong Way to Hire Gen 2

    Play Episode Listen Later Feb 15, 2023 30:08


    We all understand when parents want to hire their adult kids to work alongside them in the business. What parent wouldn't want that opportunity? But sometimes mom and dad can unwittingly set the stage for failure before Gen 2 has a chance to earn their first pay check.In this episode of The Axiom Podcast, Joey and Devin discuss the best way to bring Gen 2 into the business and how it can be a significant competitive and cultural advantage, rather than a distraction or worse, a toxic blow to the culture.

    113: Can the Family Survive Working Together

    Play Episode Listen Later Feb 9, 2023 29:25


    Working with family can be one of the most rewarding and yet frustrating experiences, especially when it comes to older and younger generations working in the same business. In this episode, Joey and Devin talk about setting boundaries and how business owners can help their children working in the business understand what is most important and what can be put on the back burner.Links to things mentioned in this episode:Boundaries for Leaders by Henry Cloud PDF of Axioms Illustrative One Page Plan TemplateJohn Mellencamp Essentials Playlist

    112: Can Mom and Dad Let Go of the Business?

    Play Episode Listen Later Dec 14, 2022 36:20


    When it comes to passing the business on to the second generation, many parents struggle to let go. In this episode, Joey and Devin discuss:1) Common scenarios that come up in the transition.2) How the state of vision affects a transition from one leader to another.3) The importance of the “hand off” and what the baton of leadership really means.Links mentioned in this episode:Tim Ferris podcast: https://tim.blog/podcast/White Horse Inn podcast: https://whitehorseinn.org/how-to-listen/

    111: Customer Experience

    Play Episode Listen Later Nov 30, 2022 65:11


    “There's something different about her!” This week's episode with world-class trainer Jaime Marco is a fun one. Discover new insights on leadership, sales and customer experience with one of the most infectious people I know.

    110: Delegating Decision-Making

    Play Episode Listen Later Nov 16, 2022 24:58


    Delegating tasks is one thing. Delegating decisions is a little harder. How do you delegate something that happens inside your head?In this episode, Joey and Cameron dive into developing leaders who can think in ways to accomplish what is important to you and them.

    109: Are Your Kids Ready to Take Over the Business?

    Play Episode Listen Later Nov 9, 2022 26:57


    Many parents wonder whether turning over the keys to the business will put their retirement in jeopardy. In this episode, Joey and Cameron layout the reasons why just having the second gen work in different areas of the business is probably NOT the best way to determine if they are ready.

    108: Employee Owned-How ESOPs Can Provide a Dignified Retirement (John McGuire)

    Play Episode Listen Later Oct 27, 2022 58:07


    “I want people to have a dignified retirement!” That is the heart of John McGuire and in this episode he breaks down how ESOP's can help small businesses with employee engagement, succession, tax savings and a host of other things that keep business owners up at night.The episode is packed with useful information that all business owners should have. Here are some links to resources mentioned in the episode, but by far the most important is John's contact information.John McGuire LinkedIn profile The Main Street Employee Ownership Act summary The ESOP AssociationThe National Center for Employee Ownership Contribution of S ESOPs to participants' retirement security and employee-owner benefits Ernst and Young report

    107: Lessons from LEGOLAND

    Play Episode Listen Later Oct 19, 2022 44:28


    106: The Three Levels of Connection

    Play Episode Listen Later Oct 12, 2022 35:23


    105: Owners Can't Whisper (Part 2)

    Play Episode Listen Later Oct 6, 2022 20:04


    104: Owners Can't Whisper (1 of 2)

    Play Episode Listen Later Sep 21, 2022 30:24


    103: Peter Erdei | Owner, Erdei Designs

    Play Episode Listen Later Sep 15, 2022 63:19


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