Podcasts about alain burrese

Active Shooter survival expert and trainer Alain Burrese joins Tim and Ben to share tips and advice on how to survive a mass shooting. See omnystudio.com/listener for privacy information.

Author & active shooter response expert Alain Burrese joins the show to talk about preparing for and responding to an active shooter threat.    www.surviveashooting.com See omnystudio.com/listener for privacy information.

Open phones, then Alain Burrese, author of SURVIVE A SHOOTING and the Director of Training for Reflex Protect. (A special kind of self-defense spray designed to be friendlier to the people you are NOT spraying.

Democrats officially become the party of big corporate business, Alain Burrese author of Survive A Shooting joins the program and a city manager is fired for calling for due process.

Today on the show Biden's deceptive road map to policy initiatives, J&J pause is messaging disaster, the mob wants Breyer out, Democrats officially become the party of big corporate business, Alain Burrese author of Survive A Shooting joins the program, a city manager is fired for calling for due process, we are in the middle of a global reset with China and Russia, the Afghanistan withdrawal and the left loves racial segregation.

Today on the show Biden’s deceptive road map to policy initiatives, J&J pause is messaging disaster, the mob wants Breyer out, Democrats officially become the party of big corporate business, Alain Burrese author of Survive A Shooting joins the program, a city manager is fired for calling for due process, we are in the middle […]

Today's guest is Alain Burrese, he is a former U.S. Army Sniper, fifth-degree black belt, attorney, and a certified Active Shooter Response instructor through Safariland Training Group. He is the author of 9 books, and 11 instructional DVDs, including Survive a Shooting: Strategies to Survive Active Shooters and Terrorist Attacks. Alain brings his education and extensive experience to Reflex Protect as the Director of Active Defense Training where he develops and conducts both live and on-line training with a common-sense approach to staying safe, defending yourself, and surviving workplace violence and active threats. The best places are to contact Alain www.reflexprotect.com alain@reflexprotect.com www.surviveashooting.com www.surviveanddefend.com email: alain@surviveanddefend.com If you enjoy the podcast, please subscribe and leave a short review on Apple Podcasts, or wherever you listen? It takes less than 60 seconds and it really helps. If you enjoyed this episode buy me a cup of coffee, make it a large: I'm trying to keep this episode free of advertisements and could use your help with the cost of bringing your this fun and entertaining podcast. Anything you can donate to the cause is greatly appreciated. To donate go to: https://www.paypal.com/paypalme/sifuRafael Subscribe: https://podcasts.apple.com/us/podcast/coaching-call/id1546026323 Follow Coaching Call: Facebook: facebook.com/coachingcall Instagram: instagram.com/coachingcall Email: maxfitness@optonline.net LinkedIn: linkedin.com/in/maxfitness Sifu Rafael is available for one on one coaching, seminars, and public speaking. --- Send in a voice message: https://anchor.fm/coachingcall/message

Alain Burrese is a former U.S. Army sniper and a fifth degree black belt. He's an attorney and a certified active shooter response instructor through Safari Land Training Group. He's the author of nine books and 11 instructional DVDs. He's also the instructor at BrutalSelfdefense.com and he's the author of books, Survive a Shooting: Strategies to Survive Active Shooters and Terrorist Attacks. Screw The Commute Podcast Show Notes Episode 368 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 05:09 Tom's introduction to Alain Burrese 11:20 Writing reviews on Amazon 15:31 Amazon changed the "rules" 19:08 Current strategy for doing reviews 23:33 Not get rich quick but could be worth pursuing 25:25 Getting "adult" stuff for review 26:32 Being honest when using another person for the review 29:32 Video can help a lot 30:45 Better reviews are those that help others 33:09 Having all 5 star reviews is not "believable" 35:06 Sponsor message 38:48 Alain's most memorable reviews Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Amazon Vine - https://www.amazon.com/gp/vine/help Lost Conscience book - https://www.amazon.com/dp/B008Y2RDFQ/ Reflex Protect - https://reflexprotect.com/ Survive and Defend - http://surviveanddefend.com/ YouTube channel - https://www.youtube.com/channel/UCmjmyfiYNgmho9XK4RZcbBA Your Warrior's Edge - http://yourwarriorsedge.com/ YouTube channel - https://www.youtube.com/user/YourWarriorsEdge Tough Guy Wisdom - http://toughguywisdom.com/ Tough Guy Wisdom on Amazon - https://www.amazon.com/dp/B006OUEY7U/ Alain's page on Amazon - https://www.amazon.com/Alain-Burrese/e/B001KIHVY4/ Internet Marketing Training Center - https://imtcva.org/ Related Episodes Cell Phone Automation - https://screwthecommute.com/367/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Automating tasks with your cell phone can be a highly effective, highly efficient timesaver and wildly improve your productivity. It's just crazy what these things will do. I'm going to give you a taste of the wild things these automation apps can do, and you pick ones that have the best features for the things that you want to do. And new ones are coming out all the time. This episode is to whet your whistle to get you interested in pursuing this. Screw The Commute Podcast Show Notes Episode 367 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 05:34 Tom's introduction to Cell Phone Automation 07:16 List of apps that can control your cellphone 10:52 Home automation tied to your cellphone 12:51 Additional automation apps 14:55 "Shortcuts" app is part of iOS 16:32 Sponsor message Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Lifehacker article - https://lifehacker.com/how-to-turn-your-android-phone-into-a-fully-automated-s-5599116 Smart home automation - https://www.youtube.com/watch?v=1BpcvCUw_kc 17 Siri Shortcuts - https://www.youtube.com/watch?v=LZitGTGmecU Internet Marketing Training Center - https://imtcva.org/ Related Episodes Vincent Trujillo - https://screwthecommute.com/366/ Alain Burrese - https://screwthecommute.com/368/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Alain Burrese is the director of training for Reflex Protect, a safety company that provides a non-lethal self-defense spray and violence response training for use at home and in the workplace. Alain is the developer of a shooting course found at SurviveaShooting.com. He is also the author of Survive a Shooting: Life Saving Tactics and Strategies to Survive Shooters and Other Terrorist Attacks. Alain is also a former paratrooper of the 82nd Airborne Division, sniper and sniper instructor, and is a fifth degree black belt instructor in Hapkido.This episode we primarily discuss Alain's book, "Survive a Shooting." His book covers a lot of material from pre-shooting prevention, actions to take during a shooting, and events to consider afterwards. There are also numerous appendixes that cover a variety of circumstances. Philip Sharp discusses the concept of posturing in conflict during the essay segment. This is particularly considered in how public officials usually try to "solve" problems.

Great interview with Alain Burrese!

Alain Burrese is a former Army Sniper, a fifth degree black belt, and a certified Active Shooter Response instructor. He is the author of 8 books and 11 instructional DVDs and teaches a common sense approach to staying safe and defending yourself through his Survive a Shooting and Survive and Defend programs and websites. He’s combined his experience, education, and training to design programs to teach you how to survive. In this interview we talk about his excellent book, Survive a Shooting, and his approach to active shooter/active armed offender preparation and survival. To see my review of the book, you can check it out here: https://www.youtube.com/watch?v=wTbltPNkhCs&t=107s

Alain Burrese is a former Army Sniper, a fifth degree black belt, and a certified Active Shooter Response instructor. He is the author of 8 books and 11 instructional DVDs and teaches a common sense approach to staying safe and defending yourself through his Survive a Shooting and Survive and Defend programs and websites. He’s combined his experience, education, and training to design programs to teach you how to survive. In this interview we talk about his excellent book, Survive a Shooting, and his approach to active shooter/active armed offender preparation and survival. To see my review of the book, you can check it out here: https://www.youtube.com/watch?v=wTbltPNkhCs&t=107s

There are all kinds of quizzes and personality tests that you can do. So today's episode is going to give you a bunch of tips to get more people to take your quiz and when I do some of those other ones, I'll do a whole episode giving you greater details on those types of quizzes. We're going to concentrate today on lead generation quizzes. Screw The Commute Podcast Show Notes Episode 229 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 03:26 Tom's introduction to Quizzes 04:43 The title for your quiz 07:44 Questions and Answers 10:08 Pictures 11:12 Explanations 11:45 Lead generation 13:08 Display form after last question of quiz 14:34 The results Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ IMTCVA Quiz - https://imtcva.org/quiz Pexels - https://www.pexels.com/ iPiccy - https://ipiccy.com/ Tom's Quiz software - https://www.riddle.com/ref/eNzAR3 Internet Marketing Training Center - https://imtcva.org/ Related Episodes Viral Marketing - https://screwthecommute.com/46/ Super Viral with Quizzes - https://screwthecommute.com/121/ Alain Burrese - https://screwthecommute.com/228/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Alain Burrese is an active shooter response instructor. He served in the U.S. Army with the 82nd Airborne Division at Fort Bragg, North Carolina and with the 2nd Infantry Division as a sniper and sniper instructor in South Korea. He's currently the director of Active Defense Training for Reflex Protect. He's trained more than 6000 individuals, including teachers, school administrators, doctors, nurses and staff on basic and effective strategies of surviving active threats. Screw The Commute Podcast Show Notes Episode 228 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 04:25 Tom's introduction to Alain Burrese 08:13 Writing the book on Active Shooters 09:57 Reflex Protect was the missing piece 15:34 Active Shooter training 18:10 Making a living using the skills you have 26:02 Tips for carrying and deploying Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ IMTCVA Quiz - https://imtcva.org/quiz/ Reflex Protect on Amazon - https://www.amazon.com/Reflex-Protect-Personal-Defense-Spray/dp/B07GBH1SCG/ Survive A Shooting - https://surviveashooting.com/ Reflex Protect - https://reflexprotect.com/ Survive and Defend - http://surviveanddefend.com/ Internet Marketing Training Center - https://imtcva.org/ Related Episodes Roberto Candelaria - https://screwthecommute.com/227/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Took longer than I wanted, but here's the interview with Alain Burrese I promised you all. Alain is a great guy and has loads of training and experience. He's written some excellent books, not least of which his latest one on how to survive a shooting. We talk about that and a lot more during this episode. We also did a bonus episode on my Patreon page right here. For the show notes with all the links, go to http://www.wimsblog.com/41 Enjoy!  

Alain Burrese is author of Survive a Shooting and director of Active Defense Training for Reflex Protect. He's the leading authority on active shooter response. His programs teach strategies to survive active threats and how to defend yourself, both empty handed and with Reflex Protect, a revolutionary new non-lethal defensive spray being used in hospitals, schools, churches and businesses across the country. Screw The Commute Podcast Show Notes Episode 176 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/military Higher Education Webinar – https://screwthecommute.com/webinars 03:53 Tom's introduction to Alain Burrese 11:40 Alain's background and sniper training 19:19 Getting out of the Army and going to college 26:00 Reflex Protect, Active Shooter Training and Awareness 42:41 Sponsor message Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Survive a Shooting - https://surviveashooting.com/ Survive and Defend - http://surviveanddefend.com/ Reflex Protect - https://reflexprotect.com/ Internet Marketing Training Center - https://imtcva.org/military Related Episodes Alain Burrese - https://screwthecommute.com/3/ Best Ad Bargain - https://screwthecommute.com/175/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.  

It CAN happen to you. As disturbing as it is to think about... ...any one of us could find ourselves in an "active shooter" situation. When that happens, how you respond will determine whether you live or die. But are the "conventional" responses to active shooters the right ones? Will the "experts" and their advice help you survive... ...Or will they get you killed? Active shooters are motivated by everything from race to politics to "just plain crazy." What will YOU do when one of them decides that today's the day? In this week's podcast episode, Modern Combat & Survival's Jeff Anderson interviews "active shooter survival" expert Alain Burrese to answer these questions... and more! Here's What You'll Discover In This Week's Episode: The shocking reality concerning the profile of the "typical" active shooter. The surprising mental secret behind every "survival plan" for an active shooting. How responding to an active shooting could actually cause YOU to be held criminally or civilly liable! The one thing you should NEVER do when confronting an active shooter. How not to get shot by cops or another CCW holder when first responders arrive on the scene of a shooting. Active shootings are a horrifying reality of the world we live in. Learn how to survive them -- and to protect your loved ones -- in this week's podcast!

Active shootings can happen anywhere, even in law firms. What can attorneys and their staff do to prepare and protect each other in these kinds of scenarios? Mark sits down with active-shooter response expert, retired U.S. army sniper, and Montana-licensed attorney Alain Burrese to discuss law firm safety tactics and active shooter protocol. Transcript:   MARK B:                  Good morning podcast listeners. What a beautiful day here in Montana, and welcome to the latest episode of ALPS In Brief, the podcast that comes to you from the historic Florence building in beautiful downtown Missoula, Montana. I'm Mark Bassingthwaighte, the Risk Manager here with ALPS, and today I am most excited to have as a guest Alain Burrese. Alain is quite a guy; we've had — I should say, I have had — the privilege and pleasure to work with him a number of years ago. In fact, Alain, if you recall, we had an experience in Las Vegas (for work), but we had a lot of fun doing some consulting down there. The topic that Alain and I are going to discuss today is really, in my mind, a very, very important topic. Also one that I wish we didn't have to talk about, but in this day and age we do, and it's looking at active shooting situations. Before we get into this, let me tell you a little bit about Alain. Alain is a former U.S. Army sniper and sniper instructor at the 2nd Infantry Division scout sniper school at Camp Casey, South Korea, a former U.S. Army paratrooper with the 82nd Airborne Division out of Fort Bragg, fifth degree black belt, [inaudible 00:01:29] instructor, author and producer of numerous books and DVDs on self defense, to include, Survive a Shooting: Lifesaving Tactics and Strategies to Survive Active Shooters and Other Terrorist Attacks. And I could just go on and on. He's a certified active shooter instructor, has trained more than 4,000 people, and on top of all that, if that's not enough, he's a licensed attorney here in the state of Montana. So Alain, it is such a pleasure to have you join us. ALAIN:                  It's a pleasure to be here with you, Mark, and I have fond memories of our trip to Vegas too and we're down there helping a bunch of law firms be safe in a different kind of environment when we are down there. MARK:                  Yes, that's absolutely true. Risk management and best practice, those kinds of things, a little less emotionally tense. Alain, I really wanted to talk with you because as you and I, and I'm sure everybody in our listening audience is well aware of, there have been in recent times quite a number of mass shooting situations that have made the news, not only nationwide but some of these certainly worldwide. What people don't hear as much is the shootings that are smaller scale, perhaps. It's not commonplace, thankfully, but in this day and age there are occasionally shootings that occur in even small law firms. Disgruntled ... client or an adverse party, you know, can come in at times. You'll see these occasionally in a divorce situation, and it can be anything. So I do think it's, it's worth talking about active shooting scenarios. These small situations, again, they don't make the national news, but we certainly, we've had an occasional situation like this pop up in our own book. You read some of these in the journals, in terms of, [inaudible 00:03:32] Journal and some of our industry publications. But Alain, where I wanna start, are there really things that attorneys can do, or staff, to survive these kinds of shootings? If I'm sitting in reception or an associate of law firm or something, can I realistically do anything? ALAIN:                  Mark, there are a lot of things we can do. It's interesting that you talk about law firms and the active shooters. We have the big active shooter events, and most definitions of active shooter is somebody that's just trying to kill random innocent people with no other crime. But we have a lot more shooting incidents where that could be a gang affiliated, where people shooting each other for gang related drug related issues. But we also do have a lot of shootings and attacks, sometimes it could be with a knife or something else, that are more directed, and law firms could be a very good target for that. Like you said you have disgruntled clients, something went south, and especially domestic issues, and something didn't go the way they wanted it to and the attorney is to blame. So they're going to come in specifically to attack that person or maybe that person's staff or maybe the entire office cause they blame everybody there. [crosstalk 00:05:02] There are things we can do to increase the law firm safety and to decrease the amount of damage a potential person like that could inflict on people. MARK:                  Well Alain, let's start perhaps with prevention, are there steps that we can take in anticipation that something like this might happen? ALAIN:                  One is recognizing signs. Awareness, and I teach awareness in all of my programs, is number one. And being aware of that potential former client, current client employee, that maybe is something wrong with that employee. Maybe just a former employee because they were fired, recognizing some signs that something's not going on right with that person. And those signs could be a depression, the significant event the life, which a lot of things involved in law offices are very significant to people's lives. It could be a fascination with weapons or explosives. So if you're seeing something that's just not normal with a person ... we're here in Montana, a guy goes and buys a new hunting rifle, big deal. Everybody has firearms up here in Montana. But if there's this weird fascination that's just not normal, and we sort of know what baseline normal is for our environments, maybe that person needs to be watched a little close. Ideally, we can get people help before something bad happens. Remember the national news a couple of years ago with his father that found the daughter's diary and then ended up turning her in and thankfully they were able to get that young lady some help before she did what she was writing about in the diary, which was going to kill a lot of people. MARK:                  Yeah, that's a great point. I mean I'm here, I love it, Alain. And since I'm already learning all kinds of stuff. I never even stopped to think about- awareness obviously, very, very important, but you're identifying potential shooters, people that are going to- can go make some very, very wrong decisions, that I wasn't even thinking about in this context. That is really good stuff. So awareness becomes, it sounds like, a key thing to keep in mind from a preventative standpoint. Are there any other kinds of things or is that pretty much the- ALAIN:                  How you have your facility laid out. One way in, having controlled access to places helps prevent these things. So if there's only one way in, and it's monitored somehow, that's a little bit better than people can come and go in a lot of different places. Having a communication system set up. Somebody comes in the front door that's bad, is wrong, can that be communicated to people throughout the office? Having ways to lock down, so people can lock down their offices and stay safe in rooms. Being prepared with- some people are gonna keep firearms in their office, that that is an option. If you do that, I hope that you have the proper training in both safety and use of the weapon that you have.                                 I teach fire extinguishers as improvised weapons, because they're in almost every building, any public building we're going to find fire extinguishers. Reflex Protect is a great nonlethal option that people are starting to use. And then knowing where your exits are for you to be able to escape. Cause your basic things that you can do is you can escape, you can barricade and lock that person from getting to you, or you can defend yourself by physically attacking back and stopping that shooter. Those are your three options if a situation actually happens. So being prepared to do any of those and all of those is what you want in your plan. MARK:                  Yeah. It's been interesting, with the consulting work over the years, I have gone into law firms that sometimes have key card access or a doorbell, and they have to, you know, see on camera before they push a little button that lets you in. So there are firms that have taken these kinds of steps already. Let's talk about these three options that you've identified. Whether it's, somebody that has pulled out a knife, somebody that has come in with a gun and is threatening. If you will, when the bullets are flying, can we take a little further this discussion about what, what do we do as individuals to try to survive this? You talk for instance about escape versus attacking and trying to defend. I would assume that, I guess I'd say, how do you evaluate in these kinds of settings what your best option is? ALAIN:                  Sure. In the programs I teach, I put those in a triangle, with each, "Escape, deny, and defend," the points of the triangle, versus the linear "Run, hide, fight," which is the national program. Because it's not all linear. You can't say, well first I will escape. If I can't escape, I will deny. If I can't deny, then I will defend myself. You don't always have those options. Say we're in a big meeting room. If I'm in the very back of the room beside a door and someone comes in the opposite end of the room through that door, I could probably escape out this back door. If I'm the person sitting closest to that front door where the person comes in, I don't have that option anymore. So you're going to immediately go to defending yourself and try to take that guy out. So that's why it's sort of a triangle. You have to do one of the three, but which one you do will be determined by where you're at in location to the threat, what the threat has, your environment. All of those factors are going to come into play of which is going to be the best. MARK:                  Okay, sometimes- ALAIN:                  Of course-                          Go ahead. MARK:                  Well I see. Can we talk about each of these individually? You talk about, okay, so my first and best choice if using the conference room situation, I can try to escape because that's the easiest, fastest thing to do, and safest, at least for me as I'm hearing. Does escape always mean find the closest exit, for lack of a better word, and just run, just go for it? Is that- ALAIN:                  Often, that is. Getting out of the kill zone. Now it could be running away. It could be going out a window and running. It could be dropping down and crawling behind something until you get a place to run. But getting out of the kill zone, and as far away as possible. If you can do that, great. But sometimes that's not an option. You might be a caretaker of somebody or be with somebody that can't escape with you. So again, it is a great option if available. MARK:                  This whole conference room example, and thank you for bringing it up, it just brings so many kinds of ethical dilemmas in my mind, which is, what we're all about here. I'm always writing and trying to talk in a lecture on ethics. Is there, what are your thoughts ALAIN, about, I am the guy getting closest to the door, but I'm a senior partner, and I have staff and colleagues and things that are more in between. Is always the best answer for me to try to escape, or is there, do I try to help as many others escape, too? You see what I'm trying to get at and- ALAIN:                  That that is going to vary from individual to individual. I know that if I was on a job working security, my reaction would probably be different than if I was at the mall and a situation happened and I was with my wife and daughter, and would be different if I was alone. There are some people that are natural, to use David Grossman's term, sheep dogs, the protectors. They're going to try to help other people and stop threats. Not everyone has that inside them, so I'm not going to fault anybody because they escaped and didn't help others. It's inside certain people. I think some of us, though, are going to help more and that's just the nature of us. I would like everyone to help everyone else, but we know that that's not always going to be the case. If you're the closest person to the threat, whether it's a knife, a shooter, whatever, probably the option is, you're going to be the one that has to fight. If not, you're probably going to die. Sad as it is, I can't give you strategies to keep everyone alive. In these situations, people will get hurt and people will die, but we can reduce the number of people that are killed. MARK:                  Let's talk about that then. I think I'm pretty confident in saying it's the other two angles, or corners of your triangle here. Escape may or may not be an option, one or two get out. This other corner is "deny". So even if I, I think school shootings are a great example, perhaps where a teacher could deny access in some fashion, which is where I think we're going here, to try to protect the 30 students in her room or his room. Can we explore, what does "deny" mean, and how, particularly in the context of a small business like a law office, what are your thoughts about, how do we do that? ALAIN:                  It can be as simple as locking a door and keeping that person out through a good solid locked door. It can be barricading. It can be getting behind some type of cover, cover being something that will stop bullets where concealment might hide you, but it doesn't stop bullets. Something that will deny that person ability to hurt you. Now, with a knife wielding subject, picking up a chair and holding that chair between you and that person so he can't get close enough to cut you, is a way to deny him access from hurting you. So different weapons, different threats, there are different ways to deny that threat from hurting you. MARK:                  Great. Again, I'm always learning something from you, ALAIN. I never even would have thought, hey, let's just pick up a chair. What a great example. Okay, I like that. When I think about bad actors, I always have in my mind that these people are experienced and understand how to use a weapon, and that that may or may not be true. But I look at somebody like myself and I'll say, honestly, I've had one opportunity in my life where I've gone to a shooting range and had somebody give me a little experience in how to fire a hand gun. So I've done that for probably 45 minutes in my whole life. Trust me, I am not trained, obviously, to handle weapons. So it seems to me that I would be, for lack of a better description, out of my league. I don't know how to respond. Does that mean that I really should never try to attack? Does it mean I'm completely screwed for lack of- what can I do? I'm untrained and I'm against somebody that may or may not have real skillsets with the weapons they have brought to the table here. So is there something an average person like myself could do, if I'm forced into no other option? ALAIN:                  There a couple things. One of the things, empty handed- I don't teach anybody to go straight on against a shooter or a knife welder and take the gun or take the knife away from the person. That's not realistic. However, from the sides or behind, you can, and lot of times what I teach is if you have a group, the first guy grabs the arm and the weapon and just forces it to the ground while the couple people behind tackle the guy, and you just sort of swarm and jump on top of him and pound on him until you have the gun or the knife or whatever away from him. That has been successful. People have done that and stopped people. But we also, one of the reasons that's why I joined Reflex Protect, is that gives a nonlethal response, because you can spray the guy in the face from ten, fifteen, twenty feet away, and that stuff gets in the eyes, it starts burning, it's going to stop the threat. If you can spray a Windex bottle, you know, or whatever wasp spray kind of thing, you can spray Reflex Protect. It's so easy and it gives you a nonlethal option as well for untrained people. MARK:                  Okay. I also liked your earlier comment of just the, the fire extinguisher. Never would have thought of that either. ALAIN:                  Fire extinguishers are good. And all of these, I like to teach, where you're going to ambush the bad guy at a doorway or at a corner, coming from the side, coming from the rear, rather than a head on, straight on to a person that's armed. MARK:                  Okay. This situation plays out in whatever way it plays out, and I'm going to assume that we have somebody if not more, that's wounded and or has been killed. What happens next? The attack is over, the attacker has run, the attacker has been mobbed and is on the ground. We've got the guy. What's next? ALAIN:                  Couple things. One, it's important that everyone has some basic first aid training, and there's new programs called Stop the Bleed. It's a national program. We have instructors here in Missoula. Actually, I'm going to be a certified instructor here pretty soon with Stop the Bleed, just increase my knowledge, and then having some supplies on hand,. Having a medical kit that also has tourniquets, pressure bandages, that could stop severe bleeding. That's a good thing to have in your car and have individually, too. Not just for shooters or people with knives, car accidents, anything that's massive hemorrhaging, you can save a life if you can stop that bleeding. Having tourniquets, pressure bandages, things available, and people that know how to use them, can save lives. MARK:                  Is that the most important thing that you can do then, to save somebody who's been shot or injured? Is that what you're getting to? ALAIN:                  Usually, yes. If it's a chest, you're gonna need a chest seal. If it punctured a lung, that sucking chest wound. So that would be good to have in your kit as well. But from bullets, if it's in the limbs, it's probably, you're going to die of hemorrhaging if you don't stop the bleeding. In the chest, if it's a sucking chest wound, you're going to need that. Elsewhere in the torso, stuffing the wound, wrapping it, controlling the bleeding until the professionals get there. Because if they're not dead already, if they're alive, it's the loss of blood that's most likely to kill them. So stopping bleeding, treating for shock until the professionals take over, gives you the best options of saving lives. MARK:                  Obviously the professionals are going to show up, in terms of emergency personnel and the police. Is there anything that we need to know in terms of, what do we do or not do with- I'm particularly thinking about police, in terms of interacting with them. Any thoughts about that? ALAIN:                  Make sure- it's going to be chaotic for you. It's going to be chaotic for them. So make sure you are not mistaken for a threat. If you do have a firearm, it should be put away or put down and not in your hands. Whether that's your own, or one you took away from the bad guy. You want to be able to show open hands when the law enforcement shows up, so they don't mistake you. I'll say this about Reflex Protect, too, because it looks, and it fires, it has a head on it that's like a firearm, sort of a trigger mechanism, I want to put that down, too, because law officers, they don't know what's in your hands unless they're empty, and that's what they want to see. Listen to them, do what you're told. They may treat everyone as a bad guy until they know for sure ... don't get offended, that's part of their job. Just listen to them. Do what you're told until the situation's over. MARK:                  Okay. I should have brought this up a little bit earlier, talking about Reflex Protect here, and just for our listeners, out of Montana anyway. We're in bear country here and do a lot of hiking and you may be aware of what we call bear spray, and people over the years carry these cans of bear spray out in the wilderness, and it's sort of a wide field pepper spray and it can be very, very effective. But what you're talking about Alain, if I understand it correctly, is we've kind of taken this technology or this approach up a step and this is a stream that you can target specific areas. The center of the face, as an example, and it's a gel like product, but what we're talking about is a nonlethal chemical device here that just tries to stop a person from attacking you. Am I describing it accurately? ALAIN:                  Exactly. It shoots out in the stream like wasp spray, and the benefit, it's not pepper spray, which contaminates the entire room and every- if you've ever been in a room where they shoot pepper spray or even outside with bear spray, everybody in the area is gagging and coughing. This uses a CS based gel. It's the Presidia Gel, with the active ingredient of CS. It only affects the bad guy, and nobody else in the room will be affected or contaminated, which makes it safe to be used inside of a hospital, inside of a school, inside of a church, inside of a law office, anywhere inside. It's not going to have that affect that pepper spray has. MARK:                  Right. And just as an aside, a number of years ago when our kids were lot smaller, one of my boys found a can of pepper spray, and we had friends over for dinner and their kids and they're all playing around, and he just later on looked like "Daddy. It just, the voice in my head said push the trigger and see what happens." And he emptied a can of pepper spray in our family room. So I have firsthand experience with that, and it does impact everybody. And cleaning that up, ooh, what a mess. Well, listen, Alain, it really has been a pleasure. Just, some great stuff that you've shared and I hope that we have some listeners here that really take it to heart. It seems to me there are things we can do, and I love just even being aware of what's going on, and having the courage to try to find appropriate help if necessary. But before we go, I do want to give you a chance to share any closing thoughts. The floor is yours. ALAIN:                  Certainly. The most important thing is I want people to be aware and be safe. I wrote in my book that it's the most important book I wish you didn't need to read. And I wish I didn't have to talk about this, but we saw just a little over a week ago, twelve people killed. Again, another shooting where 12 innocent people killed. So it is important to not be paranoid, but to have a plan to practice safe habits so you can enjoy life safely. Both at work, at home, and wherever else you are. If you want more information, my book has been called one of the best on the topic, it's over 350 pages of solid information to help you, and that's at surviveashooting.com or amazon.com. And if you want a nonlethal way to defend yourself in your office or your home, reflexprotect.com, and you can learn a lot more about that product. MARK:                  Perfect. Thank you very much. Well folks, for those of you listening, I hope you found something of value today. Boy, I sure did. Just great stuff. Again, I appreciate your listening, and if you have any thoughts, ideas, interests, in terms of topics or other folks you'd like to hear from, please don't hesitate to reach out to me. You may email me at mbass@alpsnet.com. So that's it. Alain, thank you again. Folks, have a good day. Bye Bye.

Sabomnim Alain Burrese is a martial arts practitioner, instructor, and author from Montana. I know how to fight. I've done that. But I wanna become a martial artist and better myself through martial arts and learn the skills and everything else that can go with learning a martial art... Sabomnim Alain Burrese - Episode 348 It's so rare to have a guest here on the show that started training by himself. Sabomnim Alain Burrese read martial arts books as a child and started training what he learned in their backyard. Since then, Sabomnim Burrese has trained in multiple disciplines including judo and taekwondo. He was also in the military which prompted him to teach self-defense. There are so much more to learn about Sabomnim Alain Burrese, so listen to find out more!  

Discover how Tom Antion built a multi-millionaire dollar business with a one-sentence mission stated based in RESPECT as he shares with host, Mike Domitrz   * You are invited to join our community and conversations about each episode on FaceBook at https://www.facebook.com/MutuallyAmazingPodcast and join us on Twitter @CenterRespect or visit our website at http://www.MutuallyAmazingPodcast.com**     BIO of Tom Antion:  Tom Antion is an Internet multimillionaire and lifelong entrepreneur who has built his business on treating people right. He's got a one sentence "respect filled" business plan he's lived by for 44 years.   Links to Tom Antion: Podcast: https://www.ScrewTheCommute.com  https://www.GreatInternetMarketingTraining.com https://www.IMTCVA.org YouTube: https://www.youtube.com/user/antion  Hollywood Documentary About Tom's Life: https://www.Facebook.com/americanentrepreneurfilm    Books Tom Recommends: "Influence: The Psychology of Persuasion” by Robert Cialdini "Lost Conscience” by Alain Burrese   READ THE FULL TRANSCRIPTION of the EPISODE HERE (or download the pdf): **IMPORTANT: This podcast episode was transcribed by a 3rd party service and so errors can occur throughout the following pages: Mike:                       Welcome to The RESPECT Podcast. I'm your host Mike Domitrz from Mike Speaks dot com where we help organizations of all sizes, educational institutions, and the US military create a culture of respect. Respect is exactly what we discuss on this show so let's get started. Mike:                       Welcome to this episode. I want to get right into it with our guest here Tom Antion. I've known Tom for now almost two decades. He's an internet multimillionaire and lifelong entrepreneur who has built his business on treating people right. He's got a one sentence respect-filled business plan he's lived by for 44 years. Tom, thank you so much for joining us. Tom:                         Mike, it's been a long ... Too long, man. Mike:                       It has been too long. Let's start there. What have you been up to in the last 16 years since we originally met at the NSA ... Actually the very first time was the NSA [inaudible 00:00:52] event. Tom:                         Yeah. Even before that the last 24 years I got on the commercial internet when the commercial internet started around 1994. I've been selling like crazy on the internet. No spamming, no porn, but all kinds of products and services. Part of what I wanted to talk to you about today was a topic called excellence. Tom:                         I didn't know anything about the internet. Nobody did back in 1994. When we started learning about it it led me to a lot of other things. We can get into it later but the topic of excellence is really ingrained in me by my dad as do everything you can to the greatest of your ability. That's respect for yourself and it's projecting respect to people around you. Mike:                       Let's get right into that then because when a lot of people think, "Oh, I made a lot of money on the internet" you were doing it in ways that were common sense but going against the norm. For all of our listeners to get an idea, Tom, while people were trying to say, "Let's build beautiful amazing websites", Tom would say, "No, no, no. It could be the ugliest website in the world. If it gets people to my site and it helps them get what they need that's what's important." Mike:                       You built very content rich, very keyword-loaded sites on things like ... You had to once write ... This story I've never forgotten. You were giving a toast at a wedding and you started looking up, "Hey, where do I find toasts?" You thought, "Hey, people are constantly looking for this." You sold an ebook on toasts for weddings that did very, very well by just helping people find it and get what they needed. Tom:                         $72,000 a year for nine years straight. Selling [inaudible 00:02:36] Mike:                       Right. That's just amazing. Tom:                         I also had one, I don't know if you know about it, called Instant Eulogy. People were also desperate at the last minute. They're distraught. I helped them ... That was $42,000 a year for nine years straight helping people with eulogies. It's all based around helping people. That's what we all do is help people and there's a value to that. Mike:                       I'm glad you brought that up. I think a lot of times people think of internet sales, internet marketing. They have this negative stereotype that often as a company such industries as used car sales or that there's this ambulance chasing lawyer concept, that they're manipulating people to buy versus serving people, being present to what people need, and providing that too them, which is exactly what the eulogy situation was, exactly what the best man speech was. It was saying, "Hey, here's a need that somebody is not filling." Tom:                         Well, yeah. I will say that there is a respect involved in manipulating people. Think about that. Again, I'm always going to go the other direction, right? I know ... In fact, you talked about scams. I started a ... There's a TV show in development in Hollywood called Scam Brigade. It's me going after bad people. The industry is fraught with it. Tom:                         If I know that I'm going to take care of you as a customer and keep you from being robbed by other people I want to get you to buy my stuff because not only do I believe that it's going to help you, I know that I'm going to keep you away from getting robbed by unscrupulous people. There's a respect in there from my point of view. I call it manipulation but I'm manipulating you for your own good. That's the thing. Mike:                       Yeah. Let's discuss that, Tom. Are you manipulating or are you helping people find what they need? Why are you comfortable with the word ... Some people would argue. Why are you comfortable with the word manipulation? Tom:                         I'm comfortable because when you come from a position of goodness where you know you're in the other person's field, you've got a fiduciary relationship to take care of that person, I don't care what you call it really. I just know that if you go with me I'm going to take care of you. I'm going to make sure you get great value. This is my one sentence business plan I was telling you about. Tom:                         I've lived this way since I was 10 years old. If every business on Earth would live by this one sentence instead of spending $100,000 to develop a mission statement, this one sentence will do it. I create quality products that somebody actually wants at a reasonable price and I service them after the sale. Tom:                         Every piece of that is respect for the customer but it can make you a lot of money. There's no sin in that as long as you're given that great value, showing respect, not fleecing the people because they don't know any better, which is very common nowadays. I don't really care what you call it. I want you to do ... Anybody out there, not just me. If you really believe ... Tom:                         Like you, the work you do with the DATE Project and all that stuff. You know you're going to keep people from getting out and getting in trouble, right? You believed that for most of the time I ever knew you, right? Mike:                       Right. Tom:                         You better darn well get people to go through your program to keep them ... Yours has bigger ramifications than mine does. Mine you might have trouble making a car payment if you don't do it but you there could be lifelong ramifications or not have a life if they don't do what you say. If you manipulate somebody to get somebody to listen to you, I'm cool with it. Totally cool with it. Mike:                       I love this language. I think it's very fascinating. Would somebody say there's a difference in influence and manipulation? In other words, manipulation is getting you to do something you wouldn't otherwise do? Tom:                         It has a negative connotation. Mike:                       It does, right? It has a very negative connotation. That you're getting somebody to do something that they wouldn't do but as I say that I recognize that's not negative. To get somebody to do something they wouldn't normally do is not negative. It could be incredibly powerful. Mike:                       Maybe the difference here is that somebody is listening here and thinking, "Wait, wait, wait. You're describing education versus manipulation." Manipulation has a sense that it's only about what the seller wants, not about what's good for the buyer maybe, right? Mike:                       That if we're educating and that inspires people to take action they would not normally take that's different than manipulation, which means it's all about me getting you to do what I want you to do. Maybe that's the difference there? Tom:                         It's just semantics to me. As long as I'm coming from a good place and I can help you be in a better place you could call it whatever you want. I don't really care. Mike:                       Well, I love that about you, Tom. You've always had that approach of, "I'm not worried what people say about me. I'm not worried what people care about me." In that, if I know that I'm doing the right thing that's what matters in the end. You describe that in your one sentence mission statement that you've always had. Mike:                       You mentioned there briefly that there's this documentary that you're working on. I think there's two elements here, right? There's a show that you're working on about busting scams. I know of one that you worked on busting years ago. Then there's also a documentary about your life. Tom:                         Yeah. That is something where ... Do you remember Dottie Walters? Mike:                       Yes. Tom:                         Dottie Walters got me started in speaking in 1991. A bizarre story about how I got hooked up with her. I ended up being her right coast son because I would help her every time she would do her Speak and Grow Rich seminars on the East Coast. I would just go for free and help just to be involved and learn. Tom:                         I ended up speaking at her memorial service in California when she passed. A producer/director saw me and was introduced to me and it was, "Hello. How are you?" It was a solemn occasion. That was the last I thought of it. Tom:                         Then a couple years later she had been following me and she approached me. She has done 38 documentaries. She approached me about doing one. I thought, "Man, I thought you had to be dead to have a documentary done about you. They must be lowering their standards or something. I don't know." Tom:                         She said, "I'd like to do a documentary about the American entrepreneur. From what I've seen you're the man." I said, "Wow. What an honor." It's been three or four years in the making. It's going to premiere probably in the fall. The trailer is out now. It's beautiful. At Facebook dot com ... Well, maybe you can put it in the show notes or something. Mike:                       Yeah. We'll put it in the show notes. Absolutely. Tom:                         The trailer. Yeah. It's me and it's a celebration of the American entrepreneur, the American spirit. I just happen to be the figurehead but there's just you and there's thousands of people out there that could be the subject of this. It was a great honor to be featured in that. Mike:                       That's very cool. Now the show you're working on busting scams. If somebody said, "Wait a second. You just said that if I'm getting you to do something I want you to do, you call it manipulation [inaudible 00:09:52] What's the difference in that and a scam?" Tom:                         Well, the difference in that is that the person that is the scammer is manipulating you for the purpose of robbing you in some fashion. That's a whole different ... I mean, that's diametrically opposed to what I'm talking about with protecting people. Mike:                       Right. Tom:                         That's the whole thing is taking advantage of people. I mean, I think we've worked the figures up. 120,000 people, elderly people, last year lost their homes from the Jamaican lottery scam. They thought they were taking advantage of. They thought they won the lottery. They have to send the tax money in advance and, boom, there's no lottery and they couldn't make their house payment. Tom:                         A lot of younger people ... The reason I'm having a little trouble getting the show sold is because it's not in the demographic ... The elderly people are not in the demographic that TV likes. I try to explain to them, "Look, the young people are going to lose their inheritance if they don't teach and pay attention to their elders being taken with scams." They kind of got that. They told me for sure, don't quit your day job, because it's Hollywood, right? Mike:                       Right. Right. They're selling to a certain audience. Tom:                         Yeah. Yeah. Mike:                       We talked about this just a moment ago. You believe in excellence in everything you do, whether it's the documentary or a TV show. How do you feel that excellence and respect do go hand in hand? In my heart, I think, "Well, of course they go hand in hand because excellence requires you to respect your self and your mission and what you're doing." Tom:                         Well, excellence it also has hidden benefits. For instance, when I got started in speaking 1991, I had come out of a crazy entertainment company. I've had a lot of fun businesses in my life. A lot of people said, "Hey, you're better than a lot of people that have been charging $4000 and $5000." I said, "Well, I don't know anything about hotels ..." I was doing parties, birthday parties and stuff. I said, "I better study and learn how to be a speaker in hotel rooms and ..." PART 1 OF 3 ENDS [00:12:04] Tom:                         I better study and learn how to be a speaker, and hotel rooms, and corporations, and all that stuff. So I started studying like crazy and my library in here, I have probably 200 books on public speaking, every tape that was ever made, everything from NSA. I've got all of it. And so I started doing it just to make myself better and so that I could really compete in the speaking world. And, where excellence comes in, and this is what my dad taught me, he said when you're excellent people will notice. And so again I'm not trying to blow my horn but I got so good people started begging me to teach them how to be good, as a good speaker. And that led me to write the Wake 'em Up speaking book, the Wake 'em Up video professional speaking system, amazing public speaking took me a whole different route. Tom:                         Fast forward to 1994 when the commercial internet came along and I said, "Oh are you kidding me? It's hard enough to sell my stuff across the street let alone around the world from my desktop. I'm going to figure this out." So I started studying like crazy, didn't make a nickel for the first two years. Got good at it. Got some good training in '96. Four years later I was a multimillionaire and people were begging me to teach them this stuff, again trying to be excellent for me and respect me and what I can do for the world, showed other people that hey this guy is good. So it led me into this internet training path. I never planned on being Mr. Internet Guru, ever. I just wanted to sell my stuff around the world. Tom:                         So all of this is trying to be excellent for yourself shows such a massive respect for yourself and for the medium that you're learning, other people get inspired by that and so I believe that's a form of respect for them. Mike:                       Well I think there's also a respect in there that you were going to learn everything you could to be successful and then you sold people how to do that because you did it. Tom:                         Exactly. I wasn't selling a book report. Mike:                       Because for instance in the speaking industry there can be people who are barely speaking charging people a lot of money on how to be a professional speaker and that's not common but it happens and people need to be aware of like, "Whoa whoa whoa, you need to be watching who you're learning from there, that might not be the best resource." Where you were saying, "No I'm going to ace this myself, and then teach others how I aced it." Tom:                         Without even thoughts of teaching people. I want to do it extremely well because my dad, and I remember my dad I'm 10 years old he came from Syria back in the early 1900s he put the first electric light bulb in Carnage Pennsylvania, he had his own electrical contracting company at 13 years old at Carnage Pennsylvania. And I was, remember watching him one day, he was wiring a box and I said, "Dad why don't you just cut the wires across on an angle, save some wire." He looked at me like I'll smack you. He said, "You crazy? I'm going to make it perfectly lined up so that somebody looks at this job they'll know a professional did it." Boy do I, I'm getting goosebumps, good pimples, I remember it vividly. He said, "And also if somebody has to work on this later, it will be easy for them to work on. So don't you ever do something that's not great." Tom:                         We were blue collar, total blue collar. But I'll never forget that and that's the way I've lived my whole life. Mike:                       I love that, that you for sharing that. How do you think, or what's way to make sure you're living with respect in that everyday life. That's a great way in work, make sure everything I do is with excellence. Tom:                         Well to me, is that along the topic of respect, you will never see me at a restaurant being all snooty with my black Amex card and giving the waiter or waitress some kind of, or treating them like they're dirt. You will never see that. In fact if you were sitting there with me and doing it, I'll leave and hell with you, because you're not the person I want to be around. That person is doing a good work and doing whatever they're life is and trying to take care of me and give me respect there's no way I'm going to lord over them. So that's just an every day example of treat everybody with respect. Tom:                         There's another one. There's a student I have, I was speaking at a big event, nobody would talk to this guy. He was dressed like some kind of halfway hippy, halfway Indian, feathers hanging off, he had no teeth. I don't know. And nobody would talk to him. And I'm standing by there and he just started asking me questions and I'm happy to talk to him. He ended up being one of my best customers. He's a best selling author on some off beat topic and nobody would talk to him because he looked funny. So, that's not the way to treat people. Tom:                         I mean I'm very fortunate, you're fortunate, and everybody deserves respect. You know what, even people, rotten people deserve respect. I remember, I've been a lifelong self defense and martial arts practitioner, and I remember studying with an Aikido guy back way, way years ago, and this is one of these guys that had to go to Japan for two years to hold a bow. And he had to pull the bow for two years before they let him have an arrow. That's serious stuff. And he was teaching me this thing called an S-Lock one time and it's like, you could really put a hurt on somebody. And he says Tom you hold it like this and then you bow to the person, show respect to your enemy. Of course they're screaming bloody murder and that stuck with me too. Even your enemies. You can respect, you can't let them take advantage of you but you have to respect them. Mike:                       Yeah we talk about this in the US Military ... Tom:                         Were you in the military? Mike:                       No I didn't serve in the military but I work with the military. I'm working with the military. The Geneva Convention clearly states that if you run across the enemy and they are in dire need of help and you are safely able to help them, it's your responsibility to help them because all human beings are to be treated with dignity and respect and a big reason for that is prisoner's of war, if ours are captured they are treated with dignity and respect, which means we have to treat others with dignity and respect. Mike:                       So whenever somebody comes to me and goes well not all people deserve dignity and respect, well yeah they all do. The moment you think they all don't, means you think you're above certain people. That's not living from a space of respect that's living from a place of arrogance, there's a difference. Mike:                       And you've talked about in fact, when somebody pushes your limits of respect, what do you mean by that? What do you mean by when somebody pushes your limits of respect? Tom:                         Well, when you come from a place of power and respect for others you can recognize very easily when somebody doesn't have that attitude, right. And so without, and it all comes from probably my self defense and martial arts study in that ... Well there's a guy I can't think of his name right now but he has a program called You're Dead and You Don't Even Know It, and somebody is getting in his face and he is thinking of the 100 different ways he can just tear this guy to pieces and I have the same kind of skill, not at good as this guy, but ... Tom:                         And so when you have the kind of feeling, that I could do this to you but I, there's something in your system that doesn't deserve it, something happened to you to make you like this and as long as you don't cross the line I'm going to treat you with respect and treat you with, I don't want to say disdain I don't know the word for it, but I'm going to feel sorry for you rather than get all up and say, "Let's go buddy." That's what weak people do. Tom:                         So coming from that power, you could say they didn't reserve it, deserve it at that moment for what they were doing but as long as they don't cross the line and hurt somebody that's innocent or cross the line to cause me harm there's no reason for me to escalate it. I'm going to deescalate it and I'll walk away. If people are saying, "Oh you big sissy," well I saved that guy's life pretty much so I'll live with that. Mike:                       Yeah it's describing really leading with compassion and empathy over bullying or domination. Right? Because you have the ability to dominate in that moment but you decide wait there's got to be a reason this person is coming from this place. Something has triggered this behavior, somewhere. And that's so important because I run into people traveling the world doing this work and who'll say well you know you can't just do that for everyone and you have ... This one person I met they're so bad, yeah but how do you get there? Tom:                         Yeah exactly. I had good parents, I had you know a shirt on my back, food, you know, and some of these people I mean I did some fundraisers for these, I did a fundraiser, I raised a whole load of money for a bunch of homeless kids, homeless is considered you have a different place to live or no place to live every 30 days, for kids. I didn't have that. So when those kids grow up there's going to be some scars and it's going to come out in certain ways and so I just have to think man I had it good as long as they don't hurt me or hurt somebody innocent I got to say wonder, how they got there. What happened to them to make that happen. Mike:                       Yeah and I think that's so brilliant to recognize, I had it so good. And I think what happens is when you're in a position of, and that's the reference to privilege, where those kids didn't get control over that. We also didn't get Control, those of us who feel we were raised in a stable home with wonderful loving parents. We didn't get to chose that, that's what we were born into. They didn't get to chose their situation. And we're going to have different negatives out of our loving home. There are negatives that we're going to miss out, we're not going to see things that others, somebody would have saw coming from a different home. There's going to be pluses and minuses to that and to say, "Well I made it okay," well yeah but you made it under very different circumstances than that person made it. So I think it's so brilliant that you brought that up. For you, when you hear the word respect what does it mean? Tom:                         Well it's ingrained so much in me in that I'm not going to dominate the conversation, I mean just, I like that I'm a pretty simple guy, bring things down to just the, like I said I came from the sticks and a handshake meant something. So if I'm at a party, even though I'm Mr. Big Shot Speaker and I'm known everywhere I'm not going to stand there and talk about myself. I want to know about you. I want to show respect to you by bringing out you and what you've been doing and honestly not looking over your shoulder to, who's more important than you. That's a simple every day, I like to bring the every day things, how you can show respect and that would be a show up respect is ask the other person what they've been doing. And you can learn something from doing that. So, to me it's more of the every day little things. Tom:                         In fact when people ask me what religion I am, I really confuse them. I say, "I'm Poseidon." Poseidon? They're looking at their friends like, "What I've never heard of that, that must be some cult or something." I say, no back in the old days there was a move called the Poseidon Adventure, they have a remake lately but the originally was Gene Hackman and Shelly Winters on this ship that was kind of like the Titanic ... Mike:                       I remember it. Tom:                         Alright, well Gene Hackman, I was much younger then, I don't remember what year it was, but he was on stage, excuse me, on deck, doing a sermon and he said, "You take the little piece of God in you and do good for people," And that was like a sledgehammer to my head. I'm thinking you cannot go too far wrong with that attitude in life. And from that moment on that's PART 2 OF 3 ENDS [00:24:04] Tom:                         With that attitude in life and from that moment on, that's been in my mind. That's my religion, that's my spiritual guide, is take the little piece of God in you, do good for people. I don't go to church every Sunday, I'll admit that. You'd have to get maybe a lightning rod if I got near it, but take the little piece of God so that's respect for doing good things. If you have the attitude, I'm going to try to do good for you before I do good for me. That's another thing my dad taught me, give before you get. So all of these little things are everyday things that I live and I'm attracted to people that live like that because it shows respect all the time, not just when it's convenient. Mike:                       Is there a time in your life where you can you remember, where you failed to give yourself respect and the lesson you got out of that experience? Tom:                         Yeah. I think it was the time I went to college on a football scholarship to West Baygon Virginia University and at that time, I mean all the time, from the time it's midget football till everybody could kill you at that level, that level of athleticism, so I'm working out like crazy. And then when I got out of that, it was like, "Oh, my God, I never want to see a weight room again." I mean it's 15 straight years of that, two a day exercise, all that stuff. And so I let my weight. I went up of 360 pounds or something so I don't think I was paying much respect to myself there and I struggled with that a lot over the years. Tom:                         I had some trouble with my mother was, my dad was great, my mother not so much. But I got a handle on it now only by finding a certain kind of diet. I'm on a ketogenic diet, which is extremely low carbs, high-fat, which is opposite. Again, look at me, opposite of everything else all the time but it's the only thing that's worked so I dropped about 100 pounds and so I got a good handle on that now, but that was a long period of really not respecting the, luckily I got good genes from my dad and a strong foundation of working out for 15 years like a maniac. So I'd say that's my biggest obvious one. Mike:                       Well, and I noticed the difference right away when, for those who are listening, Tom and I can see each other because we always do these shows also on YouTube so you can watch that. As soon as I saw you, I noticed. Wow, I said, in my mind I'm like it looks like Tom has lost a lot of weight. Tom:                         Yeah. Mike:                       But what I think is beautiful about that is it was a choice you made to respect yourself, to take that journey. Tom:                         Yeah, it took a long time to do it and that's the thing about things, folks. All these aren't always easy. I mean, it might be time when your steak is cold, you want to give that waiter or waitress some guff, but you got to hold back and you got to say, you got to have your own self respect to say, no, I'm not going to make a fool of myself and embarrass that person over a steak that I probably ate too much already. So the delayed gratification, our friend that put us together recently, Caroline De Pasada, you knew her dad, right? Mike:                       Absolutely. Tom:                         Yeah. He's the one that made that famous, that marshmallow study about delayed gratification. And so for those that don't know, they showed these little kids some marshmallows and said, "Hey, we'll give you one if you don't eat it in 15 minutes, we'll give you two." And then most of the kids ate it and some didn't. And they followed them over a period of years. All the ones that had the delayed gratification we're successful and everything. And then the other ones were having problems. So I think it's the same thing with respect. In this case, I had to fight a long time to get that one piece of my life that wasn't working right to respect myself and had I given up or quit too soon, where would I be? I'd probably be in death row from a heart attack or something or diabetes or who knows. So sometimes it takes longer to realize the respect that you want to give yourself or others. Mike:                       Well, and I appreciate that because I think when people hear these conversations they think, "Oh, he's got it all." Right? Tom:                         Oh yeah. Mike:                       Right. That's the mistake, that because of this level of success, and they have these messages. They've lived by of respect. They've got it all. What they don't realize is no matter where we're coming from, there's some area we could be better at that we don't give the same kind of focus, respect of that we do other areas. And so it's constantly looking at our whole picture and saying, where is that happening now for me? Because it's happening somewhere, right? There's so many balls in the air. Tom:                         And you can always get knocked in the face. In 1988, I was living in a vacant house on a mattress. I don't want to say like a country music song. My dog got run over or my truck got stolen. But I had my nightclub when I had a nightclub for six years. Then the drinking age went from 18 to 21 in a college town. I was going to be a millionaire before I was 30, wiped out, lost $400000 and I was playing racquetball, tore my achilles tendon and a partner I had had not paid the health insurance. So I'm living in a vacant house on a mattress watching a black and white TV and a lot of your viewers don't even know what that is. And so I got knocked in the face really good. But that's when your true colors come through when things don't go so well, what do you do? Do you get back up, do you fight or do you give up? And so I had enough respect then. And I got all kinds of bizarre stories. I was watching candid camera on TV and you know Juliet Funt, Mike:                       I remember. Yes. Tom:                         She's from NSA. Well, her dad was Allan Fund from candid, and when I was laying there living off credit cards, busted up and had nowhere to go. I was watching candid camera on this black and white TV and that's when I got the idea for the entertainment company called Prank Masters that I moved to DC and that got worldwide publicity and got me into the speaking business. And then I ran into Juliet. And I'm getting goose pimples again. Ran into the Juliet at NSA and I thought, "Oh my God, I'd never be able to thank her dad." So I mentored her for a while just to the payback for that idea, that little spark that somebody else gave me because I was able to keep my eyes open in the face of adversity. And that's when your true colors show through. And that's sometimes the hardest part. Mike:                       I love it. And you have two books that you really recommend one is The influence the psychology of persuasion by Robert Cialdini. And then- Tom:                         It's pronounced Cialdini. Mike:                       Oh, I've always pronounced that wrong then. So I appreciate that. Yeah. And the other book is Last conscious by Alain Buris. Tom:                         Yeah. Buris. Mike:                       Buris there we go thank you. Tom:                         That's a man by the way, because it's spelled A-L-A-I-N and I thought it was the girl for years until I met him. It's a guy. It's a French spelling, but the influence of psychology persuasion is when we began this conversation with about manipulation and persuasion kind of going hand in hand. One's negative connotation one isn't but that is, I've read that book seven times because that is the way you can really get your products and services out there and get people to buy them. But again, because you know you're going to take care of them and help them. Tom:                         The other one is completely opposite the other end. You better not be faint at heart if you read it. It's a book about a friend of mine and it's a book about a sniper from the army who decided to go after pedophiles, so it's a whole different thing, but again, it was that pedophile who knows where he came from, but there came a point when you had the draw the line and couldn't let him hurt children anymore. So even though you have to have some respect, some people cross that line and have to be stopped. So it's a completely different ends of the spectrum. Mike:                       Yeah. And to stop someone from doing harm is not failing to respect to them. Tom:                         Right. Mike:                       In fact, you would argue the opposite- Tom:                         You're respecting everybody else that- Mike:                       And them by saying you can't do this, this is not acceptable, out of respect I'm going to take action now. Yeah. And so I want to thank you, Tom. This has been. We've gone all over, which I love and explored different areas. So thank you so much for joining us today. And for our listeners who want to make sure they can dive into this conversation so they can go to Facebook, look up The Respect podcast, discussion group and dive into this conversation. So thank you very much Tom for joining us. Tom:                         My pleasure. Good to see you again. Mike:                       Thank you for joining us for this episode of The Respect podcast, which was sponsored by The Date Safe project @datesafeproject.Org. And remember you can always find me at Mikespeaks.com. PART 3 OF 3 ENDS [00:33:03]  

Thoughts to those in Cincinnati and an insistence by Alain Burrese that we all take responsibility to keep ourselves, loved ones, and those we work with or for us safe.

Tom and Alain discuss Alain's business "Survive a Shooting". This business and his materials help keep you and your loved ones safe in a dangerous world. Alain is a lawyer and former Army sniper and sniper instructor. Alain is one of the few people in the world Tom would trust with his life. Screw The Commute Podcast Show Notes Episode 003 Screw The Commute Private Facebook Group - https://www.GreatInternetMarketing.com/screwthecommute Higher Education Webinar – It's the second webinar on the page: https://screwthecommute.com/webinars 01:15 Tom's introduction of Alain Burrese 05:13 Alain had lots of jobs and he's an attorney 07:11 Turning point to doing his own thing 08:55 Tips on staying safe 13:03 Funny stuff in business 14:11 Best and worst parts of working for yourself 16:15 Release of new book - Survive a Shooting 17:30 Sponsor message 18:17 How to stay motivated 20:55 Parting ideas 21:34 Alain is pronounced "Alan" and he's NOT a Miss! Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar – It's the second webinar on the page: https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Private Facebook Group - https://www.GreatInternetMarketing.com/screwthecommute Alain's Amazon Author Page - https://www.amazon.com/Alain-Burrese/e/B001KIHVY4 Survive a Shooting website - http://surviveashooting.com/ Survive and Defend website - http://surviveanddefend.com/ Internet Marketing Training Center - https://imtcva.org/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business Tom's Brutal Self Defense Membership Site - https://www.BrutalSelfDefense.com I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://tinyurl.com/ows2wu5 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Go to https://www.greatinternetmarketing.com/screwthecommute/After you sign up, check your email for instructions on getting in the group.  

Alain Burrese is a certified active shooting instructor. He gives advice on what to do in an active shooter situation. surviveashooting.com

Alain Burrese is a Certified Active Shooter Response Instructor. He gives tips on what to do in the event of an active shooter. For more information, visit surviveashooter.com

It's happening more and more often... ... a lone gunman, a "crazy" armed with a knife, or now even a coordinated attack by terrorists using large trucks on a crowd of unsuspecting bystanders - it's obvious nowhere is "safe" any longer. That's why the sheepdogs of our society - you and me - must be prepared at all times to protect ourselves and those we love from an instant ambush attack. But the information you find these days spans from the laughable "find a place to hide and wait to die" b.s. to methods of tackling and disarming a shooter bare-handed while shouting about bald eagles and America. In this week's podcast, Active Shooter Response expert, Alain Burrese, breaks through the myths and misinformation about how to respond to a mass attack and offers a new model that you can count on to get you and your family home alive! Here's what you'll discover in this week's episode: Why the British government has it wrong, wrong, wrong about how citizens should respond when an active shooter is on the rampage. Why "Run - Hide - Fight" is a losing mental framework for responding to an armed gunman! A simple 3-step response plan that truly addresses the reality of active shooter survival! You won't have much warning when an active shooter attack gets triggered... ... which means your fast-action will be the only thing you can count on to escape the destruction... or take the enemy out fast! But ONLY if you're operating with the right response plan. And that's what we're here to offer with this week's training.