Podcast appearances and mentions of joe sanok

What are we getting wrong in modern parenting? Why could flexibility in parenting be as - if not more - important than consistency? What should you stop doing for your kids now to give them a better life as they grow up? In this podcast, Joe Sanok talks with psychologist Dr. Emily Edlynn about what modern parenting gets wrong and why flexibility may be more important than perfect consistency. They explore how to balance structure with empathy, raise confident and resilient children, and avoid over-parenting. Emily also shares why kids need opportunities to struggle and develop independence, the importance of downtime, and how practitioners can better support overwhelmed parents.

Do you really need AI to improve your SEO? What if your greatest SEO asset is your own voice? How can you stop letting AI replace and block the human connection in your content? In this episode, Joe Sanok talks with SEO and digital marketing expert Stephan Bajaio about why therapists and private practice owners don't need to rely on AI to improve their SEO. Stephan explains where SEO is heading in 2026 and why authentic, experience-based content is becoming increasingly valuable. They discuss how potential clients search for their problems using everyday language, and why practices should reflect that language in their websites and content. Stephan also shares practical ways therapists can use AI as a tool without allowing it to replace their voice. Rather than asking AI to write generic content, practitioners can use it to help capture, organize, and repurpose their own knowledge and ideas. Ultimately, Stephan argues that a practice's greatest advantage in an AI-driven world is its unique data, expertise, and lived experience.  

What are the core aspects of successful SEO for a new practice? How can you combine Google Ads with your social media and marketing strategies? When should you hire therapists in your new private practice? In this episode, Joe Sanok gives an update on building Great Lakes Online Counseling, sharing what he's learning about growing a new private practice through Google Ads, SEO, social media, and content marketing. He and Jen discuss how to use keywords effectively, coordinate different marketing channels, and attract the right clients online. Joe also explores adding psychedelic-assisted therapy to the practice, hiring additional therapists, and the next steps for expanding the business.

How can private practice sellers find the right buyers? What's the equivalent of a kitchen upgrade before a sale for private practices? Which numbers do you need to determine how attractive your practice is to potential investors?  In this episode,  Joe Sanok talks with Daniel King about what it takes to successfully sell a private practice and find the right buyer. They discuss the emotional side of selling, how to create an attractive practice listing, and what investors look for when evaluating a business. Daniel shares practical steps owners can take 3–5 years before selling, including diversifying revenue, strengthening client and clinician retention, and reducing reliance on the owner. They also break down the basics of practice valuation, including SDE and EBITDA, and offer advice for building a more valuable, transferable practice.        

Why does less freedom make you more creative? How can you use constraints effectively to help you get the most out of your creativity? Is AI helping you solve or avoid the real problem? In this podcast episode, Joe Sanok discusses creativity, constraints, and problem-solving with NYT bestselling author David Epstein, author of Inside the Box: How Constraints Make Us Better. They explore why having unlimited freedom can actually make people less creative, how constraints can unlock better ideas, and why subtracting commitments may be more effective than continually adding new ones. David also explains how AI can hinder creative problem-solving when it is used before the real problem has been identified, and offers advice for private practitioners navigating an increasingly AI-driven world while preserving the value of human connection.

Could the language we use around divorce be changed to reduce shame and stigma? How do you rebuild a life after letting go of the one you fought for? Could the end of a marriage become the start of yourself? In this episode, Joe Sanok speaks with Oona Metz, LICSW, CGP, about her book Unhitched: The Essential Divorce Guide for Women and the emotional journey of divorce. They explore the myths, shame, and stigma surrounding divorce, how language can reshape the way we understand it, and the different ways women and men experience the transition. Oona explains the five phases of divorce grief and shares practical guidance for rebuilding identity, establishing boundaries, caring for children, and eventually moving forward. She also discusses the value of group therapy and offers advice for private practitioners supporting clients through divorce.

How does your environment shape your mental health more than you realize? Why do stronger relationships matter more than a bigger paycheck? Are we treating symptoms while overlooking the bigger picture? In this podcast, Joe Sanok sits down with Dr. Tara Thiagarajan to explore the findings of the Mental State of the World Report and what they mean for therapists and private practice owners. Dr. Thiagarajan explains how the Mental Health Quotient (MHQ) measures wellbeing across populations, why environmental factors such as social connection, smartphone use, and nutrition have a profound impact on mental health, and what the latest global research reveals about the decline in mental wellbeing. Together, they discuss how therapists can look beyond symptoms to better understand the broader societal influences shaping their clients' mental health.

What does it actually look like to be an inclusive leader? How can you realistically, practically, and genuinely "do the work" in a way that uplifts those around you? What is good allyship? In this episode, Joe Sanok speaks with Melinda Briana Epler about the future of diversity, equity, and inclusion and what it means to lead inclusively in private practice. Melinda explains the importance of decentering one's own experiences, recognizing personal biases, and moving beyond performative gestures to create genuine belonging. She outlines practical ways practitioners can "do the work" through continuous learning, reflection, and action, while highlighting empathy, listening, and accountability as the foundations of effective allyship. The conversation concludes with practical questions for practice owners to assess how inclusive their businesses truly are and how they can better serve both their teams and clients.

Does marketing have to feel uncomfortable to be effective? What if authenticity is your greatest marketing strategy? Why could a "boring" business be your most successful one? Joe Sanok sits down with Maggie Patterson to explore how private practice owners can market their businesses without compromising their values. They discuss the pitfalls of manipulative online marketing, why authenticity builds stronger client relationships, and how therapists can communicate their expertise with confidence. Maggie also shares practical advice for creating a sustainable business by focusing on what works, avoiding unnecessary complexity, and making it easy for the right clients to find and trust you.

What if your strongest referral partner is already in your community? Is your client experience transformational, or transactional? How could stronger community partnerships improve client care? In this episode, Joe Sanok is joined by healthcare executive and leadership coach Jill Steeley to explore how private practitioners can build stronger community partnerships and create a more transformational client experience. Jill explains what federally qualified health centers (FQHCs) are, how they support underserved communities, and why they can become valuable referral partners for private practices. Together, they discuss the difference between transactional and transformational care, the importance of anticipating client needs and maintaining meaningful communication throughout the care journey, and how collaborating with community health centers can improve outcomes for clients while strengthening your practice. Jill also shares practical encouragement for clinicians, reminding them to identify what's holding them back and focus on building a sustainable, community-centered practice.  

Are you aware that your daily habits are training your brain - the good and the bad? What if your brain could change for the better? Where do you start to take great care of your body and brain to make changing your life easier? In this episode, Joe Sanok sits down with Thoryn Stephens to explore how neuroplasticity allows our brains to adapt and change throughout our lives. They discuss simple, science-backed habits that support better brain health, why small daily behaviors matter more than expensive supplements, and practical ways to optimize your mind and body for long-term well-being.  

Could doubling your practice be more achievable than you think? Which growth strategy would have the biggest impact on your business right now? Are you building a practice that depends entirely on you, or one that can grow beyond you? Joe Sanok explores whether starting a group practice is the fastest path to growing a private practice and explains why aiming to double your business can be both realistic and impactful. He shares practical strategies for increasing revenue, from raising rates and seeing more clients to creating passive income, while highlighting hiring clinicians as the quickest way to scale.  Joe also breaks down the key systems for attracting and converting new clients, discusses ethical ways to gather reviews and feedback, and encourages practice owners to find the right support system so they can grow with confidence rather than figuring it all out alone.

What small improvements could make your private practice easier for prospective clients to find? Are you building referral relationships before you actually need them? Could consistent systems and community networking become your practice's greatest growth strategy? In Week 22 of building Great Lakes Online Counseling, Joe Sanok and assistant Jen focus on laying the groundwork for long-term growth through stronger visibility, streamlined systems, and intentional networking.  

Is your website more like a brochure rather than a client conversion tool? Could a few simple changes dramatically increase the number of people booking appointments? Are your website pages making it easy for both clients and Google to understand exactly what you offer? In this episode, Joe Sanok speaks with website strategist Shayah Reed about how therapists can turn their websites from static brochures into powerful client conversion tools. They explore practical website improvements that can increase bookings, strengthen SEO, and create a better experience for prospective clients.

What happens when traditional depression treatments stop working? Could a single psychedelic-assisted therapy session create lasting change? What does the latest research reveal about psilocybin's potential in mental healthcare? In this episode, Joe Sanok speaks with Compass Pathways CEO Kabir Nath about the emerging role of psilocybin-assisted therapy in treating treatment-resistant depression (TRD). They discuss the latest clinical research, how psychedelic therapy is being studied, and its potential to transform mental healthcare.

Who should you network with depending on your ideal client base? Should you have a "meet the team" tab on the website? What criteria should you use for choosing your EHR? In this update on building Great Lakes Online Counseling, Joe Sanok and Jen share the latest progress as the practice prepares to welcome its first clients. While growth has slowed slightly in recent weeks, they focus on refining the client experience, strengthening the practice's brand, and planning strategic networking efforts. A major milestone is that Rachel, the practice's first clinician, is now fully onboarded and ready to begin seeing clients. With her availability added to the calendar, prospective clients can start booking appointments through the practice.  

Why do so many caring professionals still end up burned out? Could self-care be about doing more of what matters to you?  Is your best self-care routine already hiding in your daily habits? In this episode, Joe Sanok speaks with therapist and educator Shaina Siber about redefining self-care and preventing burnout among mental health professionals. Drawing on her experience supporting healthcare workers during the COVID-19 pandemic, Shaina explains why sustainable self-care is less about adding more to your schedule and more about aligning daily habits with your values. Shaina shares how witnessing widespread burnout among frontline healthcare workers led her to develop a more practical, compassionate approach to well-being. After experiencing burnout herself, she realized that long-term sustainability requires intentionally caring for yourself in ways that fit your life rather than striving for unrealistic self-care routines.  

If you've ever been betrayed by a loved one, especially a romantic partner, you know how deeply painful it can be. When those we count on most betray our trust, it can take years to process the betrayal, heal, and move forward. So if you're aching over a new or old wound stemming from disloyalty, know that you are not alone. Today, I'm joined by an amazing expert, Joe Sanok, a licensed psychotherapist, author, and podcaster, who will share his journey of betrayal with us. Joe will take us through the process of how to heal so you can open your heart to those worthy of your trust. Topics discussed include betrayal, infidelity, parenting, single parenting, marriage, divorce, children, anger, resentment, disgust, Gottman Method, The Four Horsemen of the Apocalypse, stonewalling, criticism, contempt, defensiveness, cheating, honesty, transparency, healing, apology, amends, trust, and support. Sensitive Episode:Please note that this episode contains sensitive material; listener discretion is advised.Emergency Assistance Details: If you or someone you know needs immediate support, please call your emergency services. In the US, 24/7 help is available by calling "911," "988" (Suicide and Crisis Hotline), or SAMSA (Substance Abuse and Mental Health Services Administration) at 1-800-662-HELP (4357). As applicable, additional resources may be provided in the show notes.Non-Emergency Online Mental Health Information: https://www.nami.org/support-education/nami-helpline/and https://odphp.health.gov/myhealthfinder/healthy-living/mental-health-and-relationships IMPORTANT DISCLAIMER: No expert is offering medical or psychological direction or advice; the content is purely informational in nature. Please consult your physician or healthcare provider before undertaking any new regimen or procedure.Connect with Dr. Carla Manly:Website: https://www.drcarlamanly.comInstagram: https://www.instagram.com/drcarlamanly/Twitter: https://www.twitter.com/drcarlamanly/Facebook: https://www.facebook.com/drcarlamanlyLinkedIn: https://www.linkedin.com/in/carla-marie-manly-8682362b/YouTube: https://www.youtube.com/@dr_carlamanly_imperfect_loveTikTok: https://www.tiktok.com/@dr_carla_manlyBooks by Dr. Carla Manly:Joy From Fear: Create the Life of Your Dreams by Making Fear Your Friend Date Smart: Transform Your Relationships and Love FearlesslyAging Joyfully: A Woman's Guide to Optimal Health, Relationships, and Fulfillment for Her 50s and BeyondThe Joy of Imperfect Love: The Art of Creating Healthy, Securely Attached RelationshipsImperfect Love Relationship & Oracle Card Deck by Dr. Carla Manly:EtsyAmazonConnect with Joe Sanok:Website: https://practiceofthepractice.com/https://greatlakesonlinecounseling.com/Instagram: https://www.instagram.com/practiceofthepractice/YouTube: https://www.youtube.com/@PracticeofthepracticeLove the show? Subscribe, rate, review, and share! https://drcarlamanly.com/

Joe Sanok started a podcast in 2013, when almost nobody in his niche was doing it. Today, Practice of the Practice generates close to a million dollars a year through podcast sponsorships, a membership community, consulting, and done-for-you podcast launch services. In this episode, Joe breaks down how he validated one of his highest-ticket offers by asking 15 people three questions, then sending a single email that brought in nearly $80,000 in signed contracts within 24 hours—before he had even built the delivery team.   This Week on the Get Paid Podcast: How Joe used 3 questions to validate a high-ticket offer and sell nearly $80K before building it How Practice of the Practice grew into a near-million-dollar business through sponsorships, membership, and consulting Why Joe's membership model removes extra buying decisions and lets clients level up without friction How Joe built a podcast system that lets him record and walk away while his team handles the rest Why he tracks positive exits and negative exits inside his membership How Joe structures his schedule so he mostly works Tuesday through Thursday About Joe Sanok: Joe Sanok is the founder of Practice of the Practice, a business that helps therapists in private practice grow through community, consulting, and education. He's a former marriage counselor, the host of a podcast with more than 1,300 episodes, and the author of Thursday Is the New Friday and Dating After Betrayal. Joe lives in northern Michigan and leads a team based across the U.S. and South Africa. Mentioned in this podcast: Practice of the Practice https://practiceofthepractice.com/  Podcast Launch School https://podcastlaunchschool.com/  Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, andInstagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Is your solo practice supporting your life, or limiting your potential? What would it take to grow beyond your own time and capacity? How do you scale into a group […] The post From Solo Practice to Group Success: Joe Sanok's Blueprint for Therapists | POP 1359 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

What happens when hiring doesn't go the way you expected? Can you prepare for the hidden costs – financial and emotional – of building a group practice? What if your […] The post Building Great Lakes Online Counseling Week 10 with Joe Sanok: Failures in Hiring | POP 1347 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Betrayal doesn't just hurt. It rewires your nervous system, shakes your ability to trust yourself, and makes you question everything you thought you knew about your relationship. In this episode, Joe Sanok shares what happened when his marriage ended suddenly on an RV trip, how he navigated the shock of becoming an unexpected single dad, and what it actually took to rebuild his life without replaying the same patterns.Joe talks openly about waking up in a camper next to someone who was already gone, the nervous system chaos that followed, and why he built a "support committee" instead of white-knuckling his way through alone. We also get into dating after betrayal, how to show up for yourself when everything feels uncertain, and what it looks like to trust again without abandoning the parts of you that are still healing.This conversation is for anyone who's been blindsided by betrayal, anyone who's had to rebuild their sense of safety from the ground up, or anyone who's wondered if they'll ever feel solid in a relationship again.Topics covered:What betrayal trauma does to your nervous systemHow Joe's marriage ended and what the early days looked likeWhy building a support committee matters more than going it aloneDating after betrayal without repeating the same patternsLearning to trust yourself again after your judgment feels brokenHow to parent through your own crisisRebuilding safety in your body and relationshipsDownload Joe's new book: Dating After Betrayal: A Guided Healing and Re-Entry Experience here.Listen to Joe's podcast, Practice of the Practice on Apple or SpotifyLearn more about Joe's Consulting ServicesThanks for listening to The Complex Trauma Podcast! Be sure to follow, share and give us a review on your favorite podcast platform. Follow on Instagram: @sarahherstichlcsw Follow on TikTok: @sarahherstichlcsw Learn more about EMDR & trauma therapy in Pennsylvania with Reclaim Therapy This podcast is for educational and informational purposes only. It is not intended as a substitute for professional medical, psychological, or nutritional advice, diagnosis, or treatment. Remember, I'm a therapist, but I'm not your therapist. Nothing in this podcast is meant to replace actual therapy or treatment. If you're in crisis or things feel really unsafe right now, please reach out to someone. You can call 988 for the Suicide and Crisis Lifeline, text them, or head to your nearest ER. The views expressed by the host and guests are their own and do not represent the opinions of any organizations or institutions. Reliance on any information provided by this podcast is solely at your own risk.

How does one hire qualified and well-fit applicants into a new private practice? What do you do when someone applies who isn't qualified? Which way is best when it comes […] The post Building Great Lakes Online Counseling Week 8 with Joe Sanok: Website, Posting the Job, and Banking | POP 1337 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

This week, I'm sharing something I've never done on the podcast before: a replay of an interview I did as a guest on Joe Sanok's show, The Practice of the Practice.  In this conversation, Joe and I first did a quick walk through of my 7 Pillars framework - the foundation I use to help practice owners build a business that's clear, solid, and sustainable. And then (because Joe is Joe

How can you use ChatGPT to rework your content into blog posts? What are the essential pieces you need to have in place in your new private practice before hiring […] The post Building Great Lakes Online Counseling: Content, Systems, and Hiring with Joe Sanok | POP 1328 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

How do you make the right decisions early in building your practice so that it's profitable now and still appealing to future buyers? What systems, structures, and conversations matter most […] The post Building Great Lakes Online Counseling Week 2 with Joe Sanok | POP 1300 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

How much time could you reclaim if your session notes practically wrote themselves? What would it mean for your practice if AI could support your workflow without compromising HIPAA compliance? […] The post GPBC25 Series: Using AI for Notetaking without Breaking HIPAA with Kishan Pansuria and Joe Sanok | POP 1299 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.