Podcasts about jump consulting

Google just stood on stage at I/O 2026 and named pet care by name. Starting this summer, Google's AI agent will call your business on a client's behalf to check availability and pricing — and the businesses it can't read won't make the list. This episode breaks down what changed, the 7.22-word stat that just broke traditional SEO, the six-rule blog structure AI actually cites, the four places your reviews need to live, and the four things every pet business owner needs to do this week before the rollout hits. Timestamps [0:00] — Welcome + the CC story from February (the strainer in action) [3:00] — Why AI literacy is the new business literacy [4:30] — Google I/O: the biggest change to Search in 25 years [6:00] — The 7.22-word stat that just broke traditional SEO [8:30] — AI Mode hits one billion users — what that means for your visibility [10:30] — The new game: ranking vs. being citable [13:30] — The first 100 words rule + the brochure problem [16:00] — The 6-rule blog structure AI will actually cite [20:00] — Why Google Analytics is lying to you (and where to look instead) [22:30] — The Google quote: pet care named by name [25:30] — What it looks like when Google's AI agent calls your business [27:30] — Daily Brief + Gemini Spark for pet business owners [30:30] — Four things you can do this week (with the 4-place reviews framework) [33:30] — Close + Keep jumping In This Episode You'll Discover Why Google named pet care — by name, on stage — at I/O 2026, and what's actually rolling out this summer The 7.22-word AI search stat (and what your clients are actually typing into Google now) The 6-rule blog structure that gets your pet business cited by ChatGPT, Perplexity, and Google AI Mode The 4 places your reviews need to live — and why having them only on Google looks suspicious to AI Why Google Analytics is hiding your AI traffic — and where the real fingerprints live Four things every pet business owner needs to do this week before the summer rollout About This Episode Bella Vasta — founder of Jump Consulting and host of Bella in Your Business — sits down to break down everything Google announced at I/O 2026, the biggest developer event of the year. Bella translates the keynote into pet-business plain English: what changed in Search, why the average AI Mode query is now 7.22 words instead of 4, the six-rule blog structure that AI engines actually cite, the four places your reviews need to live for AI to trust you, what it means that Google named pet care by name as one of the first categories its AI agent will call on behalf of clients, and exactly what business owners need to do this summer to stay in the conversation. She also closes the loop on a Google Labs experiment she flagged for The Jumpers community back in February — and now lives on the keynote stage. Resources Mentioned in This Episode Ep 428: ChatGPT Is Not Google Ep 433: 13 AI Pet Sitting Business Mindset Shifts Ep 421: Why AI Will Save Your Pet Business The AI Brain: The One File That Makes Every AI Sound Like You Google I/O 2026 keynote recap (Google blog) Book a website + AI visibility session with Bella Connect with Bella Website Sessions with Bella The Jumpers Mastermind Subscribe to Bella in Your Business Bella's Website Find Bella on Instagram + Facebook ? search Bella Vasta Frequently Asked Questions Q1: Is Google's AI really going to call my pet business? Yes. At Google I/O on May 19, 2026, Google announced that AI Mode will start performing tasks on behalf of users — including making reservations, booking appointments, and getting quotes. They named three industries to start: home services, beauty, and pet care. The agent will call businesses, check availability and pricing, and bring the results back to the searcher. Rollout begins in the United States this summer. Q2: What is the difference between SEO and AIO (AI Optimization)? SEO is about ranking — getting your page to the top of the blue-link results so a human clicks. AIO is about being citable — making sure an AI engine like ChatGPT, Perplexity, or Google AI Mode can read your website, understand what you do, and confidently recommend you when someone asks. Old SEO chased the click. AIO is about being in the answer itself. Both still matter, but AIO is now the gate. Q3: Why is my pet care business invisible on Google AI Mode? Most pet care websites read like a brochure — vague phrases like 'passionate care for your beloved pets' or 'tailored services for your pet's unique needs.' AI engines cannot cite that language because it does not answer a specific question. To show up in AI Mode, your pages need specific facts in the first 100 words: city, zip codes, services, prices, availability, and what kind of pets you specialize in. Specific. Real. Answerable. Q4: Why doesn't my Google Analytics show AI traffic? Google Analytics runs on JavaScript. The crawlers from ChatGPT, Perplexity, and Google AI Mode do not execute JavaScript, so they never trigger your Analytics tracking. That means even when AI bots visit your site every single day, your Analytics dashboard shows nothing. The only place AI bot visits show up is in your server logs. Ask your web host or developer for access to your raw server logs — that is where the AI fingerprints live. Q5: How long is the average AI Mode search now? According to Google's own one-year AI Mode data published in May 2026, the average AI Mode query is 7.22 words — almost double the average traditional Google search at 4 words. The top words used to begin an AI Mode search are What, How, I, Is, and Can. The top action words inside the search are find, information, identify, explain, and summarize. Pet care clients are no longer typing 'pet sitter Phoenix' — they are typing full conversational questions, which is why brochure-style websites built around three-word keywords are losing visibility fast. Q6: How do I structure a pet care blog so AI will cite it? Six rules. One — make your headline a question a real client would type. Two — answer that question in the first 100 words with a specific number, city, or service. Three — make every H2 heading a question too. Four — add an FAQ block with six to ten real Q&As and FAQ schema markup. Five — internally link to one other blog on your site and link back from it. Six — include an author bio with credentials, photo, years in business, and service area. That signals E-E-A-T (experience, expertise, authoritativeness, trust) — what AI engines look for when deciding what to cite. Q7: Where should I put my pet business reviews so AI can find them? Four places. Place one — your Google Business Profile (the floor). Place two — embedded on your website as real text (not screenshots), on a dedicated Reviews page AND on every service page, with schema markup. Place three — woven into your FAQ answers so reviews function as proof inside your actual responses. Place four — cross-platform on Yelp, Nextdoor, Facebook, and Bark, because AI engines look for citation consistency. A pet business with 300 reviews on Google and zero anywhere else looks suspicious to AI. The one with reviews distributed across four platforms looks like a real business. Q8: What are the four things every pet business owner needs to do this week? First, be your own client — open ChatGPT, Perplexity, and Google AI Mode and search 'best pet sitter in [your city].' See whether you appear. Second, read your homepage like an AI would and audit the first 100 words for specifics: city, services, prices, availability. Third, lock down your Google Business Profile — hours, phone number, services, service area, photos. Fourth, distribute your reviews across the four places listed above so AI sees you consistently cited as a real business. Full Episode Transcript You guys, on February 26th, I was inside my mastermind with the jumpers and I was talking about this tiny little what they call Google Labs, right? It's an experiment that they were doing. It's called CC. And CC was this email feature that it was so cool because every morning it would read your Gmail and your calendar and then hand you a prioritized summary of your day. What was urgent, what was next, all in one place with links to go to it. So now you're not having to read through your emails and your ? appointments and requests and things that had deadlines and not know it it just it was amazing. I was fired up and I told all my jumpers that like they all needed to be on it right now. And the response was also excitement, and other people signed up for it too. Some people had to get on the wait list because There was a wait list for it, but it was a really cool thing. And since February, I personally have been doing it. Now let's fast forward to May 19th, which you're gonna hear a lot about today. Google stood on a stage at their biggest developer conference of the year and announced it to the world. It was a new name. It was built into their Gemini app on the keynote stage in front of a billion people. And guys, this is exactly what I do. I take this stuff. That is out there, that is overwhelming, that is just like there's so much that you become paralyzed. And I put it through a strainer. I decide what is actually gonna be important to you, the small business owner. I distill it and I give it straight to you. That's exactly what I did. Okay. And I filter out the noise. I bring you the things that actually matter before they matter, before the headlines, before everyone else gets on top of it. That's what I've been doing since 2023, okay? And today's no different because AI literacy is the new business literacy. And if you're listening to this, you are one of the special people in the small business world that wants to learn and wants to know. You're not one of the ones that are sticking your head in the sand or paralyzed by fear. Do you have fear? Probably.

? You switched from ChatGPT to Claude and nothing changed. You built a Custom GPT and it still sounds like a robot. You are not bad at AI. You just have not built your AI Brain yet. This is the episode that answers how to make AI sound like you. The fix is not a smarter tool or a cleverer prompt. The fix is one master file you build once and use everywhere. Timestamps: [00:00] — The Marco Polo that started this episode [01:30] — What 'how to make AI sound like you' actually means [03:00] — The four building blocks every AI platform gives you [07:00] — Why projects, styles, instructions, and memory sit empty [08:30] — What an AI Brain actually is [10:30] — Magai mention (30% off link in resources) [11:30] — The warning before you build — garbage in, garbage out [13:00] — Six steps to build your AI Brain [17:30] — The read-out-loud test [18:30] — Why your AI Brain is a living document [19:30] — One thing to do this week + Jumpers CTA In This Episode You'll Discover How to make AI sound like you in any platform — Claude, ChatGPT, Gemini, or whatever drops next The four building blocks every AI tool gives you to load YOU into (and why three of them sit empty in most accounts) What an AI Brain is, what goes inside it, and why it is the single most important asset you will build this year The six-step process to build your AI Brain from the content you have already created The simple read-out-loud test that tells you if your AI Brain is actually working About This Episode This is the episode that answers the most-asked question Bella gets right now — how to make AI sound like you. Spoiler: it has nothing to do with the tool, the prompt, or the project. It has to do with the one master file every small business owner needs to build before anything else. Bella Vasta has been helping pet business owners and small business owners scale their operations for over a decade, and she now teaches AI fluency to the same audience that built Jump Consulting into a leading voice in the pet industry. Resources Mentioned in This Episode Magai — 30% off all major AI tools in one place     Free 20-minute call with Bella   The Jumpers Mastermind  George B. Thomas master prompt: It's more than just grammar and your voice. It is deeper. Here is an example…. You are going to act as my personal interviewer and reflection coach. Your goal is to help me identify and define my 7 Core Values, 7 Core Mindsets, and 7 Core Beliefs that can guide the building of my digital clone.Please follow these steps carefully:1. Ask me one reflective question at a time. Do not move to the next question until I've answered.2. After each answer, ask a short follow-up to go deeper or clarify.3. Keep my answers simple, conversational, and human. No jargon.4. At the end of the full interview, create three separate draft lists:• Top 7 Core Values (what I stand for and won't compromise on)• Top 7 Core Mindsets (how I approach life, business, and challenges)• Top 7 Core Beliefs (what I teach, repeat, and want others to carry with them)5. Use my exact phrasing when possible so the lists feel authentic to me.Interview FlowStep 1: Core ValuesStart with: “Let's explore your core values. What principles do you try to live by, no matter what?”Then ask 5–7 follow-ups like:• What would make you walk away from a client, even if it cost you money?• When do you feel most proud of yourself or your work?• What do you want humans to always experience when they work with you?Step 2: Core MindsetsTransition with: “Now let's uncover your core mindsets. How do you naturally think about challenges and opportunities?”Ask 5–7 follow-ups like:• What's your first thought when something goes wrong?• How do you keep moving forward when things feel overwhelming?• How do you think about growth—personally and in business?Step 3: Core BeliefsTransition with: “Finally, let's capture your beliefs. These are the truths you share again and again.”Ask 5–7 follow-ups like:• What lessons do you repeat so often your friends or clients could quote you?• If you could leave one message behind for your community, what would it be?• What do you believe about humans, business, or life that guides every decision you make?Wrap UpOnce I've answered all the questions, create my draft lists of 7 Core Values, 7 Core Mindsets, and 7 Core Beliefs.Label them clearly. Keep the language simple and human, like I'd actually say it.I hope that gives you something to think about and I hope I explained it enough  Bella's blog on setting up Claude properly   RELATED EPISODES Episode 433 Episode 435 Episode 444 Episode 464 Connect with Bella Website Sessions with Bella   The Jumpers Mastermind   Subscribe to Bella in Your Business   Bella's Website   Find Bella on Instagram and Facebook — search Bella Vasta   Frequently Asked Questions Q: How do I make AI sound like me? A: You build an AI Brain — a single master file containing your voice, beliefs, vocabulary, stories, and stances. You upload that file into Claude, ChatGPT, Gemini, or any AI tool, and the output instantly sounds like you. Switching platforms without an AI Brain does not change the output, because the new tool is just another empty container. Q: What is an AI Brain? A: An AI Brain is a portable markdown file that holds your full voice and identity. It includes your pillars, beliefs, vocabulary, forbidden words, stories, and registers — how you talk to clients, how you talk to peers, and how you talk on stage. You drop it into any AI platform and that platform instantly knows who you are. It lives in your Google Drive or Dropbox so you can use it everywhere. Q: Should I use Claude, ChatGPT, or Gemini to make AI sound like me? A: The platform matters less than what is loaded inside it. Bella recommends Claude for written content because it is the strongest writer, but the AI Brain strategy works in ChatGPT (Custom GPTs), Gemini (Gems), and Magai equally well. If you want to test all four without paying four subscriptions, Magai gives you one login for all of them. Q: Why does my Custom GPT still sound like a robot? A: Because the project is empty. A Custom GPT, Claude Project, or Gemini Gem is just a container. Without an AI Brain loaded inside it, the AI has nothing to draw on except generic training data. You did not load YOU in. You loaded a business card. Build the Brain first, then build the project on top of it. Q: What are the four building blocks of any AI platform? A: Projects (Claude Projects, Custom GPTs, Gemini Gems), Styles (Claude Styles, ChatGPT Custom Instructions, Gemini Gem instructions), Project Instructions (the rules inside a single project), and Memory (universal memory across the platform plus project memory inside one workspace). Most small business owners only use one of these. Filling all four is the difference between AI that sounds generic and AI that sounds like you. Full Episode Transcript I got this DM last week and this pet sitter was so excited because she was like, I finally switched to Claude. She's been hearing me talk all about how Claude is so much superior in terms of writing and thinking to ChatGPT. She couldn't wait to finally tell me that she's done all this stuff, that she uploaded her website, she's created her projects. She did everything that I basically had talked about in my last blog. where I explained the whole difference of it. And then she's even in the mastermind where I went into a whole hour of like specific things of tips and tricks for Claude, okay? So she was on fire, she was totally excited, but I felt bad because I had to kind of slow her down. she wasn't like, she wasn't using AI, she was really just. changing apartments and stay with me here. It was like she was coming from ChatGPT and just mooch like changing the address on an empty apartment. Empty. OK. Like same four walls, same bare floors, brand new logo. Like but if you've ever built a custom GPT and it still sounds like a robot or if you've ever switched platforms like. three times or you're trying to go between all of them and you feel like they just all don't know about you. This is the episode for you today. I'm going to go through all of it and make sure that you understand that when you put something into AI how it should literally sound like you and not AI. People should be like, how are you working so much? Like how are you doing so much? Because they don't even know that it's AI that they're getting from you. All right. In today's episode, I'm literally gonna talk all about your AI brain. My name's Bella Vasta, and this is Bella in your business. Let's get into it. Today, I'm gonna give you a name for a thing that's been missing from your AI setup. I've taught you the technicalities of it, and I've given you the overview of it, right? But today, we're gonna talk about your AI brain. And as far as I'm concerned, I think I'm the only one that's coined this term. It is one file. It contains you. All right. It travels with you across every platform. I'm talking Gemini. I'm talking Claude. I'm talking ChatGPT, Perplexity. And it is the single biggest reason why your AI is going to start sounding like you. Or it's going to keep sounding like garbage, which hopefully you're a jumper that's not going to happen for you because you got me and you got a year and a half worth of podcast episodes at the very least or almost 40 trainings inside of the mastermind. So let's get into it. All right. Because the next 20 minutes, you're going to understand what your AI brain is and why three out of four AI features you're paying for are simply empty, probably. And exactly how you need to build yours. Now, let me just tell you one thing. If you are getting value from this show, please hit subscribe, please, and please give us a rating. I would love that so much. It would really help me.

If you've been watching pet business owners post in groups about closing their doors and wondering if you're next... this is for you. Because there is a wave coming. And the line between who survives and who sells out is being drawn right now — and AI is the divider. Timestamps [0:00] — Cold open: $80 billion just bet on the future of AI [2:00] — Why this affects YOUR pet sitting business [3:30] — The Google + Anthropic deal explained simply [6:00] — OpenAI just announced agents are replacing GPTs [7:00] — Magai: how to access every major AI model in one place [8:00] — The listener message I had to read on air [9:30] — Three reasons the selling wave is starting RIGHT NOW [11:00] — A line in the sand: who this episode is NOT for [12:30] — How the AI gap will split this industry in two [14:30] — VC and private equity are circling pet businesses [16:00] — The 3-layer survival system: SOPs ? Brain ? Agents [19:00] — Why you cannot do this alone [20:00] — Mastermind invitation + your one action this week In This Episode You'll Discover Why a wave of pet sitting businesses are quietly closing or selling in 2026 (and the three reasons converging at once) What the $80 billion Google and Amazon investment in Anthropic actually means for small business owners The line in the sand: who is positioned to survive this shift, and who will get left behind The 3-layer AI survival system — SOPs, AI brain, and agents — and why skipping any layer guarantees failure Why first-mover pet business owners will be the BUYERS in the consolidation wave, not the sellers About This Episode Bella Vasta is the CEO and founder of Jump Consulting and the host of Bella in Your Business — the longest-standing pet business podcast in the industry. She has coached pet sitters and small business owners for over 25 years, and is widely recognized as the go-to voice for AI integration in the pet industry. Her Jumpers Mastermind has helped pet business owners scale, hire, and now adopt AI in ways their competitors haven't even considered. Resources Mentioned in This Episode The Jumpers Mastermind — Monday-Friday access to Bella, two live monthly meetings, free monthly coaching call, and 8 years of archives — the room where Bella teaches the SOPs, AI brain, agents' progression in real time. Magai (30% off, all major AI models in one place) — Claude, ChatGPT, Gemini, Perplexity, and Grok in one subscription — so you're not locked into one vendor as the AI landscape changes. How to Set Up Claude in Your Pet Business (Bella's recent blog) — The step-by-step companion to layer 2 of the survival system — building an AI brain that actually knows your business. Free 20-Minute Call With Bella — Bring one problem. Bella helps you think through it. No pitch. Connect with Bella Website Sessions with Bella The Jumpers Mastermind Subscribe to Bella in Your Business Bella's Website Find Bella on Instagram and Facebook — search Bella Vasta Frequently Asked Questions Q: Why are pet sitting businesses closing in 2026? A: Three pressures are converging at the same time. First, many of these businesses launched 15 to 20 years ago and the founders are ready to exit. Second, profit margins are getting squeezed by rising wages, insurance costs, and taxes. Third — and this is the one nobody is talking about yet — AI is creating a competitive gap where businesses that have adopted it can serve more clients with less staff, and the businesses that haven't are watching their bookings drift to competitors who can. Q: Will AI replace pet sitters? A: No. AI cannot walk a dog, give a cat insulin, or sit with a senior pet. What AI replaces is the back-office workload — the inquiries, scheduling, care notes, hiring, marketing, and admin work that eats your evenings. Pet sitters who use AI well will have MORE time for the actual care work. Pet sitters who refuse to use AI will burn out trying to compete. Q: Should I sell my pet sitting business? A: Only if you've decided you're done — not because you're tired of the admin. The pet business owners who sell out of exhaustion in 2026 will likely sell low, because consolidators and venture capital firms know the seller is desperate. If your real problem is overwhelm, the answer might not be to sell — it might be to learn AI, document your business, and let the systems carry the weight. That's what the Jumpers Mastermind exists to teach. Q: What did Google's $40 billion investment in Anthropic actually mean for small businesses? A: It signals that the company building Claude — which most pet business owners haven't even tried yet — is about to get faster, cheaper, and more powerful, with Google's compute and data center infrastructure behind it. Practically, that means Claude will likely show up inside Google Workspace, Gmail, Drive, and Calendar over the next 12 to 18 months. The small business owners who already know how to use Claude will be ahead. The ones still using only ChatGPT may find themselves on the wrong tool when the shift happens. Q: How do pet business owners actually start using AI without getting overwhelmed? A: There is a specific order. Layer one: document your standard operating procedures (SOPs) — every process in your business written down. Layer two: feed those SOPs into an AI like Claude to give it a 'brain' that actually knows your business. Layer three: build agents that can run pieces of your business for you. Most owners try to skip to layer three and fail. Get the SOPs done first. Everything else builds from there. Full Episode Transcript Google just dropped $40 billion to Anthropic. $40 billion! That brings the total that Google has put into the company that builds Claude, Anthropic, to over $55 billion in two years. Billion with a B, okay? And Amazon is in for another $45 billion. So the company that makes Claude and the AI tool I literally use every single day in my business and life. just had $80 billion walk through its front door by the two largest cloud companies on the planet. Okay? The number is bigger than the GDP, gross domestic product, of most countries. And here's why this matters to you. Because while everyone else is still asking if they should bother to use AI or a prompt for chat GPT, the biggest company in the world, they're telling us exactly where this is going. with their checkbooks. And in this episode, I'm going to tell you what I think happens next and why a wave of pet sitting businesses and small businesses across the whole country are about to sell clothes or get swallowed up and what the people listening to this podcast need to do right now so that you don't become one of them. Hi, I'm Bella and this is Bella in Your Business. Let's get into it. Real quick before we dive in, if you haven't subscribed yet or hit like or subscribe or any of that, wherever you're listening, this episode is one that you're wanna come back to. You're gonna wanna save it, you're gonna wanna share it with your friends. And if you know one small business owner who is overwhelmed by all this AI stuff, share the episode with them. Don't let them get left behind and let them understand what's going on on a higher 30,000 foot view, all right? So let's... Let's get into. And if you know one other small business owner who's overwhelmed by all of this AI stuff, share this episode with them. Please don't let them get left behind. It's gonna be a very big overview so that everyone's gonna be able to consume this and then percolate on what they should do in their own business. I cannot wait to get into it. All right, so you've been hearing about all these AI investments and your eyes glaze over because honestly, who can even comprehend billions of dollars, right? and like 40 billion, 65 billion, 80 billion, it sounds like monopoly money. But here's what's actually happening underneath those numbers and why I want you to pay attention. All right, so most business owners scroll past these headlines because what does it have to do with you, right? Like you're trying to fill a schedule, hire a sitter, get out of the weeds. You don't have time to track what a tech company is doing and who bought out who or whatever. Like I get it, I do, and that's why I'm here. I saw a really sharp breakdown from Jonathan Maas this week and I wanted to pull a few pieces out of it because what he laid out is something that every business owner needs to understand. So here's what's going on. Google has been quietly building a stake in Anthropic for a couple of years now. 300 million here, 200 or 2 billion there. They were already around 14 % ownership and now they just took another 40 put another 40 billion on the table. With performance milestones attached, like you get more if you perform X, all right? Google doesn't write a $40 billion check to companies that they plan to sit back and watch. This is what Jonathan says. Performance milestones mean that Google has a seat at the table for what Claude becomes next, how fast it moves, what it builds, which is just mind blowing because Google also has Gemini. Are you staying in here with me? Okay? I mean, And then on the other side, Amazon is also up for 25 billion running Claude through Amazon AWS, through AWS. AWS is like what like holds the cloud compute for so many companies, all right? So putting it inside Amazon Bedrock, so any developer building on Amazon's cloud has Claude right there in the cloud already. So the company that already makes Claude, has the two biggest cloud providers in the world elbowing each other to be their preferred provider. Are you with me? Okay, and this isn't an accident, it's leverage. And here's where it gets really interesting. Right now the most well known tool is ChatGBT by millions on the numbers, okay? And most of you have probably tried it, you probably have a subscription to it, but Claude, the one Google, like,

Summer is coming — and the small businesses that are scrambling in June are the ones that did nothing in April. If you haven't started hiring yet, this episode is your alarm clock. Bella breaks down exactly why the hiring window closes faster than you think, what to do today, and how to use AI to get ahead of the rush before it's too late. TIMESTAMPS: [0:00] — The summer scramble is real — and it's already starting [2:00] — Why April is your actual hiring deadline (not June) [5:00] — The true cost of being understaffed in peak season [8:30] — Step 1: Know your summer numbers BEFORE you post [12:00] — Step 2: Write a job post that attracts, not repels [16:00] — Step 3: Use AI to screen and save 5+ hours a week [20:00] — Step 4: Build your pipeline NOW, not when you're desperate [23:30] — The Jump Hiring Method in 60 seconds [25:00] — Your this-week action plan In This Episode You'll Discover: Why most small business owners wait too long to hire — and what it actually costs them in revenue, stress, and client trust The math behind your summer headcount: how to calculate exactly how many people you need before you ever post a job What a great job post says versus what a mediocre one says — and the single line that filters out bad applicants before they apply How to use AI (ChatGPT or Claude) to screen applications in minutes instead of hours — without losing the human touch Bella's 'pipeline before desperation' principle and the 3 things you can do THIS WEEK to make sure summer doesn't catch you flat-footed About This Episode: Bella Vasta is the founder of Jump Consulting and has been coaching small business owners since 2007. She created the Jump Hiring Method — a proven 10-step framework that helps service-based businesses hire smarter, reduce turnover, and build teams that actually show up. In this episode, she brings the urgency of a coach who has watched too many small businesses lose their best summer ever because they waited too long to hire. Resources and Links Mentioned: Breezy HR — The ATS Bella recommends for small businesses — post once, track everywhere, screen with AI. Affiliate link with special pricing. The Jumpers Mastermind — Where Bella works with small business owners on hiring, AI, marketing, and systems — month to month. Free 20-Minute Call with Bella — One problem, 20 minutes, totally free. Walk away with a clear next step. The Jump Hiring Method Blog Post — The full 10-step framework in writing — bookmark this. Connect with Bella: Website Sessions with Bella The Jumpers Mastermind Subscribe to Bella in Your Business Bella's Website Find Bella on Instagram and Facebook — search Bella Vasta [LINK ? bellavasta.com] FAQ: When should a small business start hiring for summer? April is your real deadline — not June, not May. By the time summer demand hits, you need people who are already trained, onboarded, and have handled real work independently. That process takes 4–6 weeks minimum. If you post a job in late May, your new hire won't be ready until July — and you'll have lost clients in the gap. Start now, even if summer feels far away. The businesses that thrive in summer are the ones that hired in spring. How do I figure out how many people I need to hire for summer? Start with your numbers from last summer. How much work were you turning down? How many days were you at or over capacity? Take your peak weekly workload, divide by the realistic output of one part-time employee, and that tells you how many people you need at full coverage. Subtract who you have now. That gap is your hiring goal. Add at least 20% buffer for no-shows, schedule conflicts, and turnover — because summer always has some of each. What should a small business include in a job posting to attract better applicants? The biggest mistake small business owners make is writing a job post that sounds like a generic HR form. Your post needs to do two things: filter out bad-fit applicants before they apply, and make your ideal applicant excited to work for you specifically. Lead with what makes your business worth working for — your values, your culture, what a great day actually looks like. Be honest about the schedule expectations and physical realities. End with a specific, slightly unusual application question — this filters out mass-applicants and immediately shows you who actually read the post. Can I use AI to help screen job applicants for my small business? Yes — and you should. Once applications come in, paste each one into Claude or ChatGPT along with your hiring criteria and ask it to flag green flags, red flags, and questions to ask in the interview. AI won't make the final call for you, and it shouldn't — that's still a human decision. But it can cut your screening time from hours to minutes and catches inconsistencies that tired eyes miss after reviewing the fifth application in a row. Pair this with Breezy HR for full pipeline management. What is the Jump Hiring Method? The Jump Hiring Method is a 10-step hiring framework Bella Vasta developed for small, service-based businesses. It covers everything from calculating your headcount needs and writing a compelling job post, to screening, interviewing, onboarding, and retaining great people. The method is designed for business owners who are not HR professionals — it gives you a repeatable system so hiring doesn't feel like starting from scratch every time. You can read the full framework on Bella's blog at Jump Consulting. Full Episode Transcript Okay, I need you to listen to me right now. Not before you finish your coffee, not save this for later, like right now. And obviously you're tuning in, so you're ready to go. But I've been watching something happen every single year for like the 18 years that I've been doing this, and I don't want it to happen to you. So today we're gonna talk about it. Here's the scene. It's June. Like your phone is blowing up or your email. Clients want more. hours, they want rush jobs, they want the same week bookings, like they want it now. And because some are hit and everyone needs something done at once, it's your best shot at your biggest revenue season. OK, and you don't have enough people. You're texting your one reliable employee asking if she could please, please, please, please take on like six more jobs or clients. And she can't. You're doing them yourself. You're exhausted. You're turning away clients. You haven't had them for years and they're coming back. You have nowhere to put them. And somewhere in the back of your mind, little voice is saying, I should have hired earlier. Yeah, you should have. But here's the thing, you can still fix it today, this week. It is April. And April is actually your hiring deadline. I cannot stress this enough. So many of you guys are going through this right now. Now, April, not May, not June, okay? And if you're listening to this right now, Like you're not too late, but you're not early either. Like this is really important to figure out. I did an episode a couple of episodes ago, all about the 10 step jump hiring method. And that would be a really good one to go back and listen to, to just refresh your memory about a proven method that actually works. But today we're definitely gonna go in and talk about what you need to do now. Hi, I'm Bella from Bella in Your Business. And I've been coaching small businesses since 2007. I've seen a lot of summers. And the ones that went sideways or almost went sideways for the exact same reason. They waited too long to hire. And I don't care if you're in the pet business or you're in the roofing company or you're a house cleaner or whatever it is. Today, we're gonna fix that. Like I am bringing this directly to you to make sure that you understand this is something we need to do now. Bella (02:27.316) And unless you have a button that you know you can push and just make it rain your ideal kind of higher, then you need to listen to this episode today. Okay. We're going to figure out what you need to do to close that window faster, how to calculate what you actually need, what to do with your job post and how AI can save you hours in screening and what to do this week. Like this week, not someday. Not next month, today, okay? Because it's really important. All right, let's get into it. Before we go further, I do want to make a note that our last episode where I talked about the difference between SEO and AIO or AEO and why it's important to have both of them, you guys really, really, really appreciated that one and I love that. I wanna just tie that up really quickly. If you haven't listened, you definitely wanna go back and hear that one. Today I posted something that really went along with that and it's that a cat's life was saved using Grok. Go check out Bella Vasta on Facebook. It's my personal profile, but it's public. And what I talked about there is there was a cat in distress and it was a diabetic cat. and the owner went to Grok and Grok was like, get it to the vet now. It's going into shock and this is what you need to do and ultimately save the cat's life. Now, why is this important to last week's episode? Well, last week's episode, I was literally driving home the point that what we're doing now is not Googling. We are literally asking our AI people, agents, LLMs, hey. this is my problem, what do I do about it? We're starting, our human behavior collectively is starting to trust that. And so if you're not showing, if your business isn't showing up as the suggested resource for multiple questions, then you're missing out on really great opportunities because the people that are asking the LLMs right now are the ones that are like, their intent to buy is really high. So if you're just joining me or you, Bella (04:41.998) missed last week's episode, I really encourage you to go back to episode 465 and listen to it. Okay,

Live and Learn with Katie, Learn Something New!AI isn't just for tech experts anymore… it's becoming a daily tool for moms trying to keep up with everything

How Pet Business Owners Can Use AI: Your 'Personal Touch' Is Actually Holding You Back Are you scared AI will steal the soul of your pet business? If you're a pet sitter or dog walker clinging to the belief that AI is cold, impersonal, or "not for you," this episode will rock your world—in the best way possible. I'm diving deep into how pet business owners can use AI not just to save time, but to get their life back, serve more clients better, and still sound exactly like YOU. I'm walking you through mindset shifts, real-life applications, and why AI is actually the most powerful way to keep your personal touch while finally getting off the hamster wheel. It's part pep talk, part strategy session, and totally packed with love, truth, and a little kick in the pants (you know how I do). By the end, you'll either be running toward the future or realize you're already getting left behind. Let's fix that. In This Episode, You'll Learn... AI Doesn't Erase Your Personal Touch—It Enhances It You Can't Use AI Well Without a Solid Foundation Burnout Is Optional, Automation Is the Cure AI Isn't a Threat to Your Business. It's a Tool for Leadership You're Either Using AI Or Competing Against Those Who Are Timestamps 2:35 – Why pet industry resistance to AI is rooted in burnout, not values 4:58 – What AI actually requires from your business before it can help 9:15 – The 2025 way to handle tough client convos without losing your mind 15:54 – How AI is a leadership move (not laziness or cheating) 22:55 – The truth: AI won't take your job—but someone using it might take your clients Notable Quotes "AI is not here to replace your heart—it's here to amplify your humanity." "Pet business owners can use AI to work smarter, not harder—and still be more you than ever." "AI is not the enemy of authenticity. Burnout is." Resources & Links Try Magai: My favorite AI dashboard. Use code BELLA25 for $25 off/month Jump Consulting on YouTube Connect on IG: @bellavasta Ready to talk it out and get unstuck? Book a complimentary 20-min strategy call. Surround yourself with other forward-thinking petpreneurs. Join Bella's Mastermind. Watch all our Podcasts on YouTube Here is last week's episode: Transcript Welcome to another episode of Bella in Your Business. First, thank you so much for all the subscribes and likes — when you hit that like and share button, it really helps. It's the best thing you can do for any creator. I've seen it in the stats and I genuinely appreciate it. Something new: you can now watch the video version of this podcast on Spotify and YouTube. We've created an omnipresence where you can either listen or watch. This shift was by request, and let me tell you — it's a labor of love. It's 7:01 AM, my daughter's in the other room playing, and we just wrapped up birthday weekend — hers and mine. I'm exhausted and recording this in hair and makeup, even though pajamas with no video would be easier. I hope you appreciate the video and if you do, please like, subscribe, comment, and leave a review. We're coming up on 450 episodes — wild. I started this when she was in the hospital over a decade ago. If you have suggestions for the 450th episode, send them in — this podcast is as much yours as it is mine. Today I want to talk about AI and the concern around losing personal touch. I hear this a lot. But I want to go at a pace that aligns with where most pet sitters and dog walkers are. I'm ready to sprint, but I know we need to get on the same page before opening Pandora's box. AI requires everything to be written down — emails, SOPs, handbooks, job descriptions — because it needs something to be trained on. You also have to understand that AI is just a tool — practically free — but not always right. You need to know when and where to insert personal, human touch. And here's the blunt truth: from July 22, 2025 forward,

AI Prompts for Pet Sitters: Why Basic Questions Aren't Enough (And What To Do Instead) Have you ever asked ChatGPT to “write a caption” or “make a post” and ended up with something totally bland? Yeah, you're not alone—and that's exactly what I'm unpacking in this episode of Bella in Your Business. In this episode, I'm not just talking about AI. I'm showing you how to use it smarter. We're going deep into what most pet sitters are getting wrong about AI prompts, why a recent MIT study scared people for the wrong reasons, and how you can build a GPT that actually knows your tone, your clients, and your strategy. I even introduce you to Suzi—my custom GPT who's basically my brain in AI form. If you've ever wanted to clone your brain (without the burnout), you're gonna want to hear this. If you've ever listened to Episode 443, you know that was us capturing your brain in repeatable systems. This episode goes deeper, turning that brain into an autonomous thinker. And yes, we invited George B. Thomas on Episode 435 for a masterclass in AI cloning. George built a voice?powered clone that talks, teaches, and problem?solves like him, and I legit forgot I was talking to AI when I called it Whether you've been playing around with AI or still don't know where to start, I promise you'll walk away with practical ways to level up how you use it and maybe even fall in love with what it can do. In This Episode, You'll Learn... The MIT Study Bombshell Why Basic AI Prompts for Pet Sitters Aren't Enough What Deep AI Prompts for Pet Sitters Look Like The Suzi Example: AI Prompts for Pet Sitters Done RIGHT Signs You're Using AI Prompts for Pet Sitters Too Shallow How to Create POWERFUL AI Prompts for Pet Sitters Real Pet Business Examples Using Advanced AI Prompts for Pet Sitters Your Next Steps with AI Prompts for Pet Sitters Timestamps 00:01:10 – Why the pet industry is behind on AI—but not for long 00:05:20 – What the MIT study really means for your business 00:08:54 – The difference between shallow and strategic prompts 00:14:15 – Creating AI systems that build SOPs, sequences, and success 00:22:00 – How to shift from “write me a…” to strategic frameworks Notable Quotes "AI won't replace you. But people using AI will." "Most of y'all are spoon-feeding yourself AI content and wondering why you're still hungry." "You don't need more answers—you need better questions." "Suzi sounds like a real person because I trained her to be a reflection of ME." Resources & Links If this episode lit a fire under you, don't let it burn out. Join me inside the Mastermind where we take these AI prompts and turn them into real-deal systems, strategy, and success stories. Want your own “Suzi”? Grab my GPT class at  jumpconsulting.net/bot. Don't just play with AI. Master it. Magai Membership – Use code BELLA25 for $25 off/month Jump Consulting on YouTube Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Start building your business BFF. Transcript Welcome back to another episode of Bella in your business. Today we're going to talk all about how to level up your prompts for AI. And we're going to go into it deep. I'm really looking forward—I have a lot prepared for you. But before I do that, I really want to give a shout out to all of you. I've been talking to a lot of you on the phone. A lot of you have been signing up for that 20-minute call and chatting. I just love how you are starting to understand that Jump Consulting is the go-to for AI in the pet industry. I talked to Angela a couple of weeks ago, and she was just listening along and blown away at the AI stuff. I talked to Katie, and she was learning how to use it for SOPs.

How Pet Business Owners Can Clone Themselves with AI (Without Losing Their Soul) Have you ever thought, “I need to clone myself just to keep up”? I know that feeling all too well. In this episode of Bella In Your Business, I'm sharing how I, as a busy pet business owner, actually figured out how to clone myself with AI. I've trained tools to write like me, create branded visuals, and even replicate my voice and videos so I'm showing up even when I'm not “on.” This episode is all about real ways pet sitters can clone themselves with AI and still keep their business grounded in their unique voice. If you're exhausted trying to be everywhere, this one will give you a new way to work smarter and scale without burning out. In This Episode, You'll Learn... Why You NEED to Clone Yourself The Writing Clone - Your Voice, Amplified The Visual Clone - Your Brand, Everywhere The Voice Clone - This One's a Game Changer  The Video Clone - Show Up Without Showing Up The System That Makes It All Work Timestamps 0:33 – “I need to clone myself”—the moment it all clicked 3:05 – Why not using AI means you're stuck in a hobby, not a business 7:00 – How I trained AI to write like me 13:05 – Visual branding secrets that save hours 22:00 – Cloning my voice and video for onboarding and beyond Notable Quotes "If you're not using AI right now, you're running a hobby—not a business." "I taught AI to write like me, so it's not guessing—it's echoing my voice." "Cloning yourself doesn't mean losing authenticity; it means multiplying your impact." Resources & Links Imagine having more time without sacrificing your brand's presence. If you're ready to stop doing it all and start scaling with intention, join Magai and let AI do the heavy lifting for you. You don't have to hustle harder just smarter. Magai Membership – Use code BELLA25 for $25 off/month Jump Consulting on YouTube Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Ready to stop being the bottleneck in your business? Transcript Hey there, pet business owners. Bella Vasta here, and welcome back to another episode of Bella in Your Business. Y'all, we need to talk. I keep hearing the same thing from pet business owners in my DMs: “Bella, I'm drowning. I'm writing every email, answering every text, creating every post. I need to clone myself.” Well, guess what? You can clone yourself. And no, I'm not talking about some creepy sci-fi nonsense. I'm talking about showing up everywhere without actually being everywhere. I'm talking about your voice, your energy, your brand working for you 24/7—while you're walking a dog, sitting with anxious puppies, or actually getting some sleep. Here's the thing: if you're still doing everything yourself, you're not running a business. You're running a very expensive hobby that's about to burn you out. But today, we're changing that. I'm going to show you exactly how I've cloned myself using AI—and how you can do the same thing without losing what makes you special. So grab your coffee, leash up that energy, and let's jump in. Okay, that intro? That wasn't even me. That was my AI clone. It has come a long way since I first experimented with it in February. Back then, I used it for the first seven minutes of an episode, and it blew my mind. I can't even keep up with how fast everything is evolving. Today, I'm going to show and tell you something really cool. If you're listening on audio, I highly recommend checking out this episode on YouTube—just head over to the Jump Consulting YouTube Channel and find Episode 443. I demonstrated something there that's worth se...

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Business Consultant of Jump Consulting, Bella Vasta.Bella's journey in the pet industry began in 2002 with her first company, Bella's House. Since then, she has grown her business, sold it, and ventured into coaching and speaking. Bella's passion lies in leadership and hiring, and she firmly believes that having a great team is essential for business success.Bella shared how the pet industry has evolved over the years. The emergence of social media and online platforms has made it easier for pet owners to find services. Bella was one of the first to utilize platforms like Facebook Live and blogging to educate people about the options available for pet care. The industry has also seen shifts in the employment model, with more regulations requiring businesses to have employees rather than independent contractors.As a coach and consultant, Bella focuses on helping pet industry professionals attract and build great teams. She emphasizes the importance of personal leadership and being conscious of what we allow into our lives, such as the media we consume and the relationships we nurture. Bella believes strong leadership starts from within and extends to interpersonal relationships and the business community.Key Points from the Episode:The evolution of the pet industry with the rise of social media and online platformsThe importance of having a great team for business successBella's focus on leadership and hiring in the pet industryThe importance of personal leadership and being conscious of what we allow into our livesThe importance of clarity in hiring and creating a strong company cultureChanges in the job market post-COVID and the need for a compassionate approachThe analogy of hiring and attracting clients as two wheels for business growthBella's use of platforms like radio and podcasts to establish credibility and reach a wider audienceAbout Bella Vasta:Bella Vasta is the driving force behind the one-woman coaching company, Jump Consulting, which she named after jumping out of a (perfect) airplane at 13 000 feet. Her motto is “Always Keep Jumping.” Her dynamic and engaging speaking style encourages people to leap to the next level for their businesses. From systems and processes to leadership and networking skills, Bella has coached pet-sitting businesses since 2007 and published some of the most comprehensive research on relevant industry topics. You could say she wrote the book on it because she did. The Four Types of Dogs Every Business Needs: How to Build the Right Team to Grow Your Business and Have a Balanced Life uses popular breeds as a metaphor for the personalities that work best on a teamBella has always been a trailblazer in the pet industry, forging a path for others to follow. Bella won the National Pet Sitting Business of the Year award by 25, building and selling her first company by 30 and her second by 34. She was also selected as one of 35 Entrepreneurs Under 35 in the Arizona Republic. After her micro-preemie daughter, who weighed only 12 oz., was born in July 2014, Bella sold her pet-sitting business and now lives out her passion for being a boss mom while using her business experience to inspire, motivate, and challenge business owners through coaching, consulting, and speaking. She...

Summary:  What do you want? It's a question Bella Vasta, owner of Jump Consulting, asks all the time. It's a simple enough question but it takes a lot of reflection and understanding of our personal values and who we are. When it comes to hiring knowing the "how" is usually a lot easier than the "what", so today Bella Vasta shares why it's so important to understand who you are and how to take on a strong leadership role before even thinking about hiring. She shares how to tackle some of the common fears when it comes to bringing on employees as well as what it means to help understand the culture of your business. Topics on this episode: * Overcoming fears of hiring * Making a sexy ad * Recovering from a bad hire * Learning to listen Main takeaway: Once you learn "what" you want, the "how" easily flows because you're able to make better more informed decisions. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/174)

In this episode of Mind Your Own Dog Business, the Grassroots team, Kristen Lee & Maggie Christina, sit down with the badass Bella Vasta from Jump Consulting for a raw and transparent conversation. Bella is the leading petsitting industry coach and a refreshing unicorn when it comes to pet industry coaching. Bella has been a multi-keynote speaker for Social Media World, has been featured in Entrepreneur, Forbes, NBC, HuffPost, and is also a published author. Bella and the Grassroot's team dig deep into entrepreneurship's mindset, what it takes to succeed, and why never, EVER giving up and throwing in the towel is not an option if you want to make it. They also chat about marketing as a dog professional, the one critical mistake most dog trainers are making on social media, and how your marketing strategy must be changed for 2020 if you want to be able to connect to the dog-owning market. They also discuss the importance of dog trainers, dog walkers, pet sitters, choosing their inner circle wisely because the five people you surround yourself with directly reflect on you and your dog business.It's a transparent, raw, and disruptive conversation that every pet pro needs to hear. How To Connect With Bella:Free Staff Training Videos Connect On IGBella In Your Business Podcast on iTunes & Spotify Connect on FacebookJoin her groupBella's Website Links:Check out more episodes of Mind Your Own Dog BusinessConnect with Kristen & Grassroots:Online: www.dogbizschool.comInstagram: @dogwalkercoachFacebook: https://www.facebook.com/GrassrootsDogBizSchool

In this episode, Bella Vasta, Facebook groups expert, and owner of Jump Consulting shares her story about starting and growing a multi-6 figure pet sitting business in her early 20's, the way she grew it, and the decision to sell before starting Jump Consulting.

Bella Vasta lives in Phoenix, Arizona with her daughter Olivia and rescue mix, Rocco the Rockstar. In 2002 she began a pet sitting company which went on to be nationally and locally award winning until she successfully sold it in 2016.In 2007 Bella began Jump Consulting, a consulting company focusing on helping dog walking and pet sitting businesses start or expand and has grown that into a popular blog, podcast, YouTube channel, and speaking career.Her motto is, "Always Keep Jumping.” And she's a fantastic, energetic and compassionate storyteller.“I don't want my audience to leave the same way they came in. The reason [they are] there… is a connection element.” - Bella Vasta on connecting with an audience.If you liked the show, please consider sharing this podcast with your friends, family and network. Your stamp of approval is more valuable than anything I can offer to your network. I appreciate your sharing! Also, leaving a review (and rating) helps spread the word. And just makes me feel warm and squishy.The Storytellers Network with Dan Moyle publishes every Monday at 7 AM EST.

Join us for Season 3 Episode 1 of Maiden Voyage where we discuss Facebook groups with Keynote Speaker, Author, Consultant, and driving force of Jump Consulting, Bella Vasta. Bella shares several tips and tricks with getting started using this powerful, community-building tool. Maiden Voyage is a video podcast series by the ladies of Impulse Creative. Our mission is to relate, inspire, laugh, and learn all while empowering women in the workplace. *** More Information *** Want to learn more about Impulse Creative? https://www.impulsecreative.com Want to learn more about HubSpot? https://www.sprockettalk.com/resources Want an in-person HubSpot or Inbound workshop? https://www.impulsecreative.com/services/hubspot-workshops

About BellaBella is a very dynamic personality behind the one-woman coaching company Jump Consulting. Since 2002, Bella has been a trailblazer in her industry, consulting with multimillion dollar companies all the way to hundreds of small businesses. She's an author, long-time podcast host, blogger, and she's been featured on NBC, CBS, FOX, NPR, Entrepreneur Magazine, and Huffington Post. Bella lives out her passion to inspire, motivate, and challenge business owners through her speaking, coaching, and consulting. Bella's One Hot Thing...How to use the ‘hey girl’ DM to close a sale Connect with BellaVisit Bella’s website (http://bellavasta.com) Connect on Instagram (https://www.instagram.com/bellavasta/) Connect on Facebook (https://www.facebook.com/thebellavasta)

How Facebook Groups Can Flood Your Inbound Marketing and Convert Into Revenue In this video, I talk with Bella Vasta about her Inbound 2019 talk. She shares the importance of Facebook groups for your companies growth. How to make your facebook group a destination and delight your community. As well as the one thing she hopes the audience takes away from her talk. Bella Vasta Consultant, Facebook Group Strategist Jump Consulting Bella is an authority when it comes to building your Facebook groups. She is a dynamic personality who has been featured in Entrepreneur, Huffington Post, ABC, NBC, Fox for her ability to grow brands. An author of the book, The Four Types of Dogs Every Business Needs. She is a podcast host of the long-standing show, Bella In Your Business and an in-demand Keynote Speaker at many conferences around the world.

How Facebook Groups Can Flood Your Inbound Marketing and Convert Into Revenue In this video, I talk with Bella Vasta about her Inbound 2019 talk. She shares the importance of Facebook groups for your companies growth. How to make your facebook group a destination and delight your community. As well as the one thing she hopes the audience takes away from her talk. Bella Vasta Consultant, Facebook Group Strategist Jump Consulting Bella is an authority when it comes to building your Facebook groups. She is a dynamic personality who has been featured in Entrepreneur, Huffington Post, ABC, NBC, Fox for her ability to grow brands. An author of the book, The Four Types of Dogs Every Business Needs. She is a podcast host of the long-standing show, Bella In Your Business and an in-demand Keynote Speaker at many conferences around the world.

Not only is Bella a *firecracker* who drops a TON of knowledge bombs on us in this episode, but she also gives stacks of shout-outs to people in the industry who are doing it RIGHT. Our guest... Bella VastaBella Vasta is the driving force behind the one-woman coaching company, Jump Consulting. She has coached pet sitting businesses since 2007, and has published some of the most comprehensive research on relevant industry topics. Bella won the National Pet Sitting Business of the Year award by 25, built and sold her first company by 30, and her second company by 34. She sold her pet sitting business, and now lives out her passion for being a mom and wife, while using her business experience to inspire, motivate, and challenge business owners through coaching, consulting, and speaking.Bella also just hit a huge milestone with her OWN podcast - Bella in Your Business - 150 episodes -- HUGE accomplishment! The way she looks at Facebook Groups is different than you might. And her skill at carrying a metaphor throughout the bulk of this episode is UNMATCHED! It's unlikely you'll think of Facebook Groups the same again. While co-host Jen Cole commented in the chat while recording this episode "totally felt like a chill out sesh," we guarantee you will learn and laugh. No question! If Pet Marketing is your thing, this show is for you too, as we start out talking about her evolution as a successful business owner in that space… and she's a resource for you (still) if you want to join her Mastermind to help you improve your business. Be sure to listen through to the end to learn what tech/gadgets/apps she’s recommending these days. Grab yourself a beverage and *hold on* for episode 35, as it's our second to last show in Season 2 & it moves fast!   We are "Making a Marketer"... in all ways. Check Ep.35 out -- and we would love for you to subscribe, rate, & review us on iTunes --https://bit.ly/mamITuneNEW. Get each ep. when it drops! :: This episode is sponsored by Powers of Marketing - your communication should be strategic and POWERful :::    

Welcome to Episode #7 of the Sunday Conversation Series - Today's guest is Bella Vasta from Jump Consulting. Bella is best known for helping entrepreneurs grow their pet-sitting businesses (like... in a serious major way - she is the GO TO in this area). She's also well known for how to use Facebook groups to your advantage. Follow Bella at: https://jumpconsulting.net/ Bella in Your Business Podcast ==== Next... Get more leads than you know what to do with by checking out my free training: https://www.morethanwordofmouth.com Check out the blog at: https://codyburch.com/ Get the book: https://www.onehourfunnelbook.com/freebook All episodes at: https://codyburch.com//podcast Follow along on IG: https://www.instagram.com/onehourfunnel/

Bella Vasta is the driving force behind the one-woman coaching company, Jump Consulting, which she named after jumping out of a (perfectly good) airplane at 13, 000 feet. Her motto is “Always Keep Jumping.” Her dynamic and engaging speaking style encourages people to take the leap to the next level for their businesses. From systems and processes to leadership and networking skills, Bella has coached pet sitting businesses since 2007 and published some of the most comprehensive research on relevant industry topics. You could say she wrote the book on it because she did. The Four Types of Dogs Every Business Needs: How to Build the Right Team to Grow Your Business and Have a Balanced Life uses popular breeds as a metaphor for the types of personalities that work best on a team. Bella has always been a trailblazer in the pet industry, forging a path for others to follow. Bella won the National Pet Sitting Business of the Year award by 25, built and sold her first company by 30 and her second company by 34. She was also selected as one of 35 Entrepreneurs Under 35 in the Arizona Republic.   After her micro-preemie daughter, who weighed only 12 oz., was born in July 2014, Bella sold her pet sitting business and now lives out her passion to be a mom and wife while using her business experience to inspire, motivate, and challenge business owners through coaching, consulting, and speaking. She has been featured in Entrepreneur, Huffington Post, NBC, ABC, FOX, NPR, and more. Her podcast, Bella in your Business is popular for business owners both in and out of the pet industry. If you want a vibrant speaker that can motivate, inspire and entertain your attendees, Book Bella to speak at your next conference or contact her at bella@jumpconsulting.net. If you enjoyed this episode, please Comment Share and leave a review... Come Hang With US as WE Discuss The Show  Want to start a podcast? https://www.facebook.com/groups/SYWTP/ Join the Conversation in our Facebook Group Success Champions Each Sunday we send out an email with the 5 episodes that aired along with this interview Sign Up Here

Bella Vasta is the driving force behind the one-woman coaching company, Jump Consulting, which she named after jumping out of a (perfectly good) airplane at 13, 000 feet. Her motto is “Always Keep Jumping.” Her dynamic and engaging speaking style encourages people to take the leap to the next level for their businesses. From systems and processes to leadership and networking skills, Bella has coached pet sitting businesses since 2007 and published some of the most comprehensive research on relevant industry topics. You could say she wrote the book on it because she did. The Four Types of Dogs Every Business Needs: How to Build the Right Team to Grow Your Business and Have a Balanced Life uses popular breeds as a metaphor for the types of personalities that work best on a team. Bella has always been a trailblazer in the pet industry, forging a path for others to follow. Bella won the National Pet Sitting Business of the Year award by 25, built and sold her first company by 30 and her second company by 34. She was also selected as one of 35 Entrepreneurs Under 35 in the Arizona Republic.   After her micro-preemie daughter, who weighed only 12 oz., was born in July 2014, Bella sold her pet sitting business and now lives out her passion to be a mom and wife while using her business experience to inspire, motivate, and challenge business owners through coaching, consulting, and speaking. She has been featured in Entrepreneur, Huffington Post, NBC, ABC, FOX, NPR, and more. Her podcast, Bella in your Business is popular for business owners both in and out of the pet industry. If you want a vibrant speaker that can motivate, inspire and entertain your attendees, Book Bella to speak at your next conference or contact her at bella@jumpconsulting.net. If you enjoyed this episode, please Comment Share and leave a review... Come Hang With US as WE Discuss The Show  Want to start a podcast? https://www.facebook.com/groups/SYWTP/ Join the Conversation in our Facebook Group Success Champions Each Sunday we send out an email with the 5 episodes that aired along with this interview Sign Up Here

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Bella Vasta is the owner of Jump Consulting. She invigorates people to leap toward the next level of their pet businesses. Since 2007, Bella has coached pet sitting business owners on systems, processes, leadership, and networking. Over this time, Bella has also become incredibly knowledgeable about Facebook Groups. And, she generously shared value bomb after value bomb in this episode of The Digital Slice Podcast.

Ep #77: As you know, there are a lot of people on Facebook. If your audience is there, then you need to be around too. Facebook groups are a great way to build the community and more personal conversations with people interested in your topic. In this episode, Bella Vasta shares how to use Facebook groups for marketing your business. She will lead you through all the process of starting a Facebook group, growing it, and use it as a part of your sales funnel.  Bella is the dynamic personality behind the one-woman coaching company, Jump Consulting.  Since 2002, Bella has been a trailblazer in the pet sitting industry, consulting with multi-million dollar companies all the way to hundreds of small businesses.  She is an author, podcast host, blogger, and has been featured on NBC, CBS, FOX, NPR, Entrepreneur Magazine, and The Huffington Post.   Time Stamped Show Notes: [00:22] About the episode and Bella Vasta [01:48] Bella shares her story of being a pet sitter in college that turned into the business later. Growing it by mastering Facebook groups she teaches others how to leverage them to expand their business [04:41] Why Bella chose Facebook groups for marketing and her journey of working with them [07:40] What is better to start your own group or to be part of others [09:23] How to choose what Facebook group will be about [12:30] How to find your first Facebook group members [16:00] How to grow a Facebook group [18:11] What content to post in a Facebook group and how often [21:25] The ideas on what engaging content you can create [24:52] How to manage a Facebook group [27:12] How to get more engagement in Facebook group [30:51] How to use Facebook groups to sell your service [34:17] Where to find Bella online [35:00] For the show notes go to marinabarayeva.com/77 and subscribe to the Marketing for Creatives show Let’s get in touch: Check what influencer you are as an entrepreneur. Take a quiz on marinabarayeva.com/influencer Did you get new insights? Please leave a short review on iTunes Follow on Instagram @MarinaBarayeva Follow on Twitter @MarinaBarayeva

Social Media Talks Podcast, The Podcast for business owners who want to learn more about Social Media Marketing, presented by Alan Hennessy Head of Digital at www.kompassmedia.ie. On this week's show, we talk to Bella Vasta from Jump Consulting and bellavasta.com chatting with Alan about Facebook Group and how to make them work you and your community. Bella Vasta is the dynamic personality behind the one-woman coaching company, Jump Consulting. Bella has been a trailblazer in the pet sitting industry consulting with multi-million dollar companies all the way to hundreds of small businesses. She is an author, podcast host, blogger, and been featured on NBC, CBS, FOX, NPR, Entrepreneur Magazine, and Huffington Post. After the birth of her micro-preemie daughter, Bella sold her pet sitting business and now lives out her passion to inspire, motivate, and challenge business owners through her speaking, coaching, and consulting. www.jumpconsulting.net or www.bellavasta.com

On this episode, Bella Vasta joins me to discuss Facebook groups, and how you can harness the power of Facebook groups as part of your marketing funnel.   Bella is the dynamic personality behind the one-woman coaching company, Jump Consulting. Since 2002, Bella has been a trailblazer in the pet sitting industry consulting with multi million dollar companies all the way to hundreds of small businesses. She is an author, podcast host, blogger, and been featured on NBC, CBS, FOX, NPR, Entrepreneur Magazine, and Huffington Post.   Show notes

Bella Vasta is the dynamic personality behind the one woman coaching company, Jump Consulting. As a child, she was always the kid in the neighborhood organizing everyone and coming up with ways to make money. After starting her pet sitting company while attending college, she went full speed ahead when she graduated, growing Bella's House & Pet Sitting to become nationally and locally award winning and boasting with employees. Throughout the years, Bella has been known to blaze her own trail through the pet sitting industry, carving out a path that many would follow. After the birth of her micro-premie daughter in July 2014, born at only 12 oz., Bella sold her pet sitting business for over six figures, and now lives out her passion to be a Mom and Wife first, and then to inspire, motivate, and challenge business owners through her coaching.

Bella Vasta is the driving force behind the one-woman coaching company, Jump Consulting,which she named after jumping out of a (perfectly good) airplane at 13, 000 feet. Her mottois “Always Keep Jumping.” Her dynamic and engaging speaking style encourages people totake the leap to the next level for their businesses.

Bella Vasta is the dynamic personality behind the one woman coaching company, Jump Consulting. Throughout the years, she has been known to blaze her own trail through the pet sitting industry. After the birth of her micro-premie daughter, she sold her pet sitting business for over six figures, and now lives out her passion to inspire, motivate, and challenge business owners through her coaching. Are you a coach, consultant, or service-provider who is tired of feeling stuck or you just don't know which step to take next? Get instant access to JV's 7-Figure Formula with the exact steps in the exact order to Make Your First Million. Download it by clicking here now. Like this Podcast? Then get every episode delivered to YOU!  Subscribe in iTunes Please help spread the word. Subscribing and leaving a review helps other business owners and entrepreneurs find our podcast…and make their big difference. They will thank you for it.   Conscious Millionaire Podcast: With over 1,000 episodes and 12 Million Listeners in 190 countries, this is the podcast for coaches, consultants and service-providers who want to get more clients, make more money, and create a bigger difference and impact. Named by Inc Magazine as one of the Top 13 Business Podcasts for 2017!  

Bella Vasta is the dynamic personality behind the one woman coaching company, Jump Consulting. Throughout the years, she has been known to blaze her own trail through the pet sitting industry. After the birth of her micro-premie daughter, she sold her pet sitting business for over six figures, and now lives out her passion to inspire, motivate, and challenge business owners through her coaching. Are you a coach, consultant, or service-provider who is tired of feeling stuck or you just don't know which step to take next? Get instant access to JV's 7-Figure Formula with the exact steps in the exact order to Make Your First Million. Download it by clicking here now. Like this Podcast? Then get every episode delivered to YOU!  Subscribe in iTunes Please help spread the word. Subscribing and leaving a review helps other business owners and entrepreneurs find our podcast…and make their big difference. They will thank you for it.   Conscious Millionaire Podcast: With over 1,000 episodes and 12 Million Listeners in 190 countries, this is the podcast for coaches, consultants and service-providers who want to get more clients, make more money, and create a bigger difference and impact. Named by Inc Magazine as one of the Top 13 Business Podcasts for 2017!  

Bella Vasta is the owner of Jump Consulting, where she helps entrepreneurs in the pet sitting business grow their companies and achieve freedom and flexibility in their lives. She is also the creator and host of the podcast, Bella In Your Business, where she further explores and talks about what it takes to be a successful business owner. Bella is the authority when it comes to building a pet sitting business and she is passionate about coaching her clients and sharing what she’s learned with them while instilling in them the confidence and knowledge they need to run a super niche and lucrative business. For full show notes and to download a FREE copy of the transcript for this episode, visit: http://www.sfgwa.com/blog This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser.  Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies.  Investments involve risk and, unless otherwise stated, are not guaranteed.  Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results. Each week, the Your Business Your Wealth podcast helps you Design and Build a Good Life™. No one has a Good Life by default, only by design. Visit us here for more details: yourbusinessyourwealth.com