Bella In Your Business: Pet Industry Business Podcast

Build a Pet Business Blogging Strategy That Converts Wondering why your pet business blog isn't driving leads or sales even though you're posting regularly? You're not alone. Most pet sitters, dog walkers, and pet care pros are wasting time on blogs that look good but don't work. This episode is for you if you're tired of creating content that disappears into the internet void. I'm going to break down the exact pet business blogging strategy that actually grows your local authority, drives traffic, and gets your ideal clients to take action. Whether you've written 40 blogs or haven't started yet, this episode will give you the mindset and method you actually need. In This Episode, You'll Discover… Why your blog needs to be more than a “random tips” article How to use a pet business blogging strategy that builds authority The power of interlinking and visual formatting for higher engagement How to repurpose one blog into multiple content pieces Why a good blog strategy will outperform Google ads every time Timestamps: 1:04 – Why I'm switching podcast formats (and how that benefits you)4:55 – The truth: More blogs ? more traffic without strategy7:12 – How to turn blogs into hyperlocal, conversion-ready content8:44 – Smart interlinking: The most overlooked SEO power move11:00 – How to promote your blog so it actually gets seen Notable Quotes “More blogs do NOT equal more traffic—especially if you're not being intentional.” “You're writing from the heart, but your audience needs a map to follow you.” “If you're paying for Google Ads but not blogging with strategy, you need to call me. You're wasting money.” Resources & Links Connect on IG: @bellavasta Free Consultation: jumpconsulting.net/20 Email: bella@jumpconsulting.net Marketing With Bella: Email Bella for details! Marcus Sheridan's Big 5 Content Strategy – Google it or ask AI, seriously. Watch all our Podcasts on YouTube Previous podcast episode: Transcript Welcome back to another episode of Bella in Your Business. My name is Bella Vasta, and welcome to Episode 451. Okay, so I took last week off, as some of you may or may not know. And one of the things that I've decided, if you saw the email that goes out on Friday, is that I'm gonna start going to every other week. Now, that doesn't mean that there's not going to be a podcast or I'm not going to be still feeding you guys. What that means is in the off week, since we have 451 podcast episodes, what I'm going to start doing is serving you up like series. So let's say you're starting with employees. And I'm gonna say, "Hey, if you're starting with employees and you want to learn about employees, listen to these 3 episodes." Or "Hey, you want to learn some content marketing hacks? I have 3 episodes on it here." And so that's kind of how we're going to do this on the off weeks, and it'll also give you guys a little bit of a chance to catch up, because I know some of you are in the middle of a major... Something else I want to talk to you about before we actually get into the topic today, which is about blogging with a strategy — which I do not see a lot of people doing — I want to share with you a clip and let me set this up for you. I alluded to it on the last episode. This is a coaching session with Becky from Paws Around Motown. And she wanted to take her entire phone script, and she wanted to build it out — and build it out with like, why are we saying this? What is the impact psychologically? You know, like, all of it. So it's not just a bullet point script that her office staff follow and they don't know why. So we really went into it, and it ended up being more than 30 pages. And what I said to her was, I wonder if we can get AI to do this with us to role play? Because guys, you want to role play, or you say you're gonna practice, but do we ever really practice? No. What are we gonna do?

The Pet Care Gold Rush Is Here— Are You Ready? There is a major opportunity for every single Pet Business owner right now like it's never been before. Never before has the playing field being so leveled and technology been so advanced to make your business so unique. In this episode I go back to when I started the podcast in 2014 and take you on a tour of what's changed since then and how technology today can help you catapult your business and set you apart from the competition. In this milestone 450th episode, I take you on a decade-long journey through the evolution of pet care—from basic tech stacks and word-of-mouth marketing to billion-dollar growth, military-grade GPS for dogs, and AI assistants that can book clients while you sleep. I share real stories, like a dog walker who boosted her rates 60% simply by integrating health trackers into her services, proving that technology isn't competition—it's your competitive advantage. I'm breaking down exactly what this gold rush means for you as a pet business owner, and how to either step up and lead, or risk being left in the dust. I'll walk you through mindset shifts, leadership pivots, and why doing things “the old way” just isn't going to cut it anymore. If you feel the pressure of change but don't know how to respond or if you're fired up but don't have a plan—this episode is your wake-up call and your playbook. Timestamps: 1:39 – What the “Pet Care Gold Rush” actually is and why it's happening now 4:28 – Why copying other pet businesses will no longer keep you competitive 9:55 – What leaders are doing differently in today's market 14:03 – The silent killer: hesitation 20:11 – The shift from service provider to industry influencer Notable Quotes "This is the Pet Care Gold Rush. The question is—are you mining or watching?" "If you're still doing what worked in 2019, you're already behind." "The winners in this industry will be the ones who show up, speak up, and scale up." Resources & Links Connect on IG: @bellavasta Book a 20-min strategy call: Let's build a custom local marketing plan together Surround yourself with other forward-thinking petpreneurs. Join Bella's Mastermind. Use BELLA25 for $25 off per month until August 17, 2025. Watch all our Podcasts on YouTube Here is last week's episode: ? Transcript Welcome back to not just another episode of Bella in your Business. It's the 450th episode. I'm sorry, what? If you asked me back in 2014 if I would be sitting here in 2025 on my 450th podcast episode, or if I looked at this and said, “Hey, I'm going to do a podcast episode for 10 years, with 450 episodes, mostly done by myself except for the 100 where I was always interviewing people”? I think you're absolutely lost your marbles. Welcome to the 450th episode of Bella in your Business. My name is Bella Vasta, and welcome. And it's a hell of a milestone — not because of the number, but because it literally marks a whole decade of evolution in pet care. From basic text reminders to AI that predicts your pet's health. I literally started this podcast when pet sitting was still considered... well, it wasn't really that professional. I mean, it was professional, but society didn't really take it seriously yet. Now we're looking at smart collars that track heart rates and AI that handles customer service if you let it, or know how to. According to Grand View Research, the global industry is worth 2.94 billion with a B in 2025. But here's what really blows my mind: in 2014 we were mostly concerned with getting clients booked online instead of calling. In 2025, our clients now expect real-time GPS tracking. The game's completely changed. I wanted to take this episode to go back in time. I've done a lot of research, a lot of fact-checking. We're going to hear exactly how the entire industry went from not being well respected — like, “oh, that's a cute job” — to being a billion-dollar rocket fuel, and why you,

The Ultimate Pet Sitter Content Creation System That Actually Works If you hate creating content… this episode is for you. I am not selling anything, rather blowing the lid off how EASY it can actually be to create a pet sitter content creation system that WORKS and doesn't overwhelm you. In this episode, I am going to show you EXACTLY what I do… and how you can finally break the cycle of scrambling, ghosting, and giving up. We'll talk about the mindset blocks that hold most pet sitters back, why “posting consistently” is bad advice without a system, and how to create intentional, reusable content that builds trust and books clients on autopilot. This isn't theory—it's the real, raw behind-the-scenes of how I plan, organize, and repurpose content across platforms without losing my mind. If you're ready to make content finally feel doable, repeatable, and actually strategic... this episode is your permission slip. Timestamps 2:02 – Why most pet sitters are stuck in a feast-or-famine content cycle 5:40 – My no-fluff rule: If you wouldn't say it in real life, don't post it 9:03 – The 3 stages of my pet sitter content creation system 14:20 – How to batch months of posts in a few focused hours 18:55 – The secret to repurposing content without sounding repetitive Notable Quotes "You don't need more time—you need a system that respects your energy." "Pet sitter content creation doesn't have to drain you. It can free you." "Posting just to post is like barking into the void. Let's stop that." Resources & Links Connect on IG: @bellavasta Book a 20-min strategy call: Let's build a custom local marketing plan together Surround yourself with other forward-thinking petpreneurs. Join Bella's Mastermind. Watch all our Podcasts on YouTube Here is last week's episode: ? Transcript Hello, and welcome to another episode of Bella in Your Business. Today, we're diving into how you're actually known in your local area. We're going to cover a lot—my goal is to light your brain on fire and give you real examples from your fellow pet business owners who are doing this successfully. Thank you for all the likes, comments, and subscribes! I love hearing from those of you who book a call at jumpconsulting.net/20 and say you found me through the podcast. That makes my heart so happy, because honestly, I'm just sitting in my office talking to a ring light. Knowing you're out there listening makes it all worth it. In my community, we've spent the past month focused on getting your name out there everywhere. Some of what I say might sting a little, but stick with me. This could be the difference between your business thriving or just surviving. Imagine having a bunch of unpaid salespeople out there working for you just because you're known in your community. Are you actually known in your area? There's a book called Known by my friend Mark Schaefer, a great read that ties into today's topic. Being “known” isn't about a logo or being online—it's about walking into a room and people recognizing you and the energy you bring. If that's not happening yet, you're missing out on one of the most powerful, cost-effective tools in business. I get that networking can be uncomfortable. Maybe you don't like being the center of attention, and your ego is blocking you right now. But this isn't about you—it's about your business. Local marketing for pet businesses starts with you being known in your community. It's non-negotiable. I'm going to give you the blueprint that actually works. In my mastermind last month, we spent four weeks on tactical local marketing. One of our members, who you might've seen on my Instagram stories, had this moment: she walks into a coffee shop and hears someone say, “Oh my gosh! Are you the Wonder Pops person?” And that wasn't even the first time that week. She was just wearing her business shirt—no flyers, no pitch—just existing. And her brand was recognized.

Why 90% of Pet Sitters FAIL at Local Marketing for Pet Businesses (The Secret Strategy That Actually Works) What if the biggest thing holding your pet business back... is that no one really knows you exist? If your name doesn't ring a bell in your own community, you're not just missing clients—you're missing credibility, connection, and cash. In this episode, I'm pulling back the curtain on Local Pet Business Marketing—what actually works, what most pet pros are getting wrong, and how you can stand out without feeling awkward or pushy. We'll dive into how to turn your business anniversary into a publicity machine, create buzz through local partnerships, and build instant trust that Google ads can't buy. Plus, I'm sharing real-world wins from petpreneurs in my Mastermind who are becoming local legends—and the exact strategies they used to do it. If you're tired of being your area's best-kept secret… it's time to fix that. Let's go. In This Episode, You'll Learn... How to build local visibility that actually converts Why your pet biz anniversary is a PR goldmine The ONE mindset shift that will change how you network forever Real examples of pet business owners dominating their communities What to include in your “grab-and-go” event kit Timestamps 1:25 – The difference between being visible and being known in your community 4:58 – Real-life story of a pet sitter becoming a “local celeb” (without even trying) 10:15 – How to use your business anniversary as a publicity magnet 16:45 – Why being present locally builds trust faster than any ad ever could 20:55 – What to include in your "event kit" so you're always ready for exposure opportunities Notable Quotes "Local pet business marketing isn't about logos—it's about connection and consistency." "Pet parents aren't looking for perfection. They're looking for presence." "You don't need the world to know you—you need your neighbors to know you." Resources & Links Connect on IG: @bellavasta Book a 20-min strategy call: Let's build a custom local marketing plan together Surround yourself with other forward-thinking petpreneurs. Join Bella's Mastermind. Free Download: Guerrilla Marketing Kit for Pet Businesses Watch all our Podcasts on YouTube Here is last week's episode: Transcript Hello, and welcome to another episode of Bella in Your Business. Today, we're diving into how you're actually known in your local area. We're going to cover a lot—my goal is to light your brain on fire and give you real examples from your fellow pet business owners who are doing this successfully. Thank you for all the likes, comments, and subscribes! I love hearing from those of you who book a call at jumpconsulting.net/20 and say you found me through the podcast. That makes my heart so happy, because honestly, I'm just sitting in my office talking to a ring light. Knowing you're out there listening makes it all worth it. In my community, we've spent the past month focused on getting your name out there everywhere. Some of what I say might sting a little, but stick with me. This could be the difference between your business thriving or just surviving. Imagine having a bunch of unpaid salespeople out there working for you just because you're known in your community. Are you actually known in your area? There's a book called Known by my friend Mark Schaefer, a great read that ties into today's topic. Being “known” isn't about a logo or being online—it's about walking into a room and people recognizing you and the energy you bring. If that's not happening yet, you're missing out on one of the most powerful, cost-effective tools in business. I get that networking can be uncomfortable. Maybe you don't like being the center of attention, and your ego is blocking you right now. But this isn't about you—it's about your business. Local marketing for pet businesses starts with you being known in your community.

How Pet Business Owners Can Use AI: Your 'Personal Touch' Is Actually Holding You Back Are you scared AI will steal the soul of your pet business? If you're a pet sitter or dog walker clinging to the belief that AI is cold, impersonal, or "not for you," this episode will rock your world—in the best way possible. I'm diving deep into how pet business owners can use AI not just to save time, but to get their life back, serve more clients better, and still sound exactly like YOU. I'm walking you through mindset shifts, real-life applications, and why AI is actually the most powerful way to keep your personal touch while finally getting off the hamster wheel. It's part pep talk, part strategy session, and totally packed with love, truth, and a little kick in the pants (you know how I do). By the end, you'll either be running toward the future or realize you're already getting left behind. Let's fix that. In This Episode, You'll Learn... AI Doesn't Erase Your Personal Touch—It Enhances It You Can't Use AI Well Without a Solid Foundation Burnout Is Optional, Automation Is the Cure AI Isn't a Threat to Your Business. It's a Tool for Leadership You're Either Using AI Or Competing Against Those Who Are Timestamps 2:35 – Why pet industry resistance to AI is rooted in burnout, not values 4:58 – What AI actually requires from your business before it can help 9:15 – The 2025 way to handle tough client convos without losing your mind 15:54 – How AI is a leadership move (not laziness or cheating) 22:55 – The truth: AI won't take your job—but someone using it might take your clients Notable Quotes "AI is not here to replace your heart—it's here to amplify your humanity." "Pet business owners can use AI to work smarter, not harder—and still be more you than ever." "AI is not the enemy of authenticity. Burnout is." Resources & Links Try Magai: My favorite AI dashboard. Use code BELLA25 for $25 off/month Jump Consulting on YouTube Connect on IG: @bellavasta Ready to talk it out and get unstuck? Book a complimentary 20-min strategy call. Surround yourself with other forward-thinking petpreneurs. Join Bella's Mastermind. Watch all our Podcasts on YouTube Here is last week's episode: Transcript Welcome to another episode of Bella in Your Business. First, thank you so much for all the subscribes and likes — when you hit that like and share button, it really helps. It's the best thing you can do for any creator. I've seen it in the stats and I genuinely appreciate it. Something new: you can now watch the video version of this podcast on Spotify and YouTube. We've created an omnipresence where you can either listen or watch. This shift was by request, and let me tell you — it's a labor of love. It's 7:01 AM, my daughter's in the other room playing, and we just wrapped up birthday weekend — hers and mine. I'm exhausted and recording this in hair and makeup, even though pajamas with no video would be easier. I hope you appreciate the video and if you do, please like, subscribe, comment, and leave a review. We're coming up on 450 episodes — wild. I started this when she was in the hospital over a decade ago. If you have suggestions for the 450th episode, send them in — this podcast is as much yours as it is mine. Today I want to talk about AI and the concern around losing personal touch. I hear this a lot. But I want to go at a pace that aligns with where most pet sitters and dog walkers are. I'm ready to sprint, but I know we need to get on the same page before opening Pandora's box. AI requires everything to be written down — emails, SOPs, handbooks, job descriptions — because it needs something to be trained on. You also have to understand that AI is just a tool — practically free — but not always right. You need to know when and where to insert personal, human touch. And here's the blunt truth: from July 22, 2025 forward,

? How to Make AI Sound Authentic in Your Pet Sitting Business Ever feel like AI-generated content sounds stiff, robotic, or just... not like you? In this episode, I share exactly how to fix that. I'm walking you through the biggest mistake people make when using AI—and how to shift your approach so it sounds like you, not like a bot. This episode will help you tap into the magic of your voice, infuse your personality into prompts, and get AI to mirror the tone, energy, and intention you actually want. Whether you're writing blogs, captions, emails, or responses, you're going to learn how to make AI content feel real, raw, and resonant. In This Episode, You'll Learn... The Wake-Up Call - You're Already Living in AI Land The Graveyard of “Old School” Thinking The Psychology of Struggle Worship What AI Really Gives You (The Value Proposition) The REAL Authenticity Problem - You're Using AI Wrong The Action Plan - Training AI to Sound Like YOU Timestamps 00:00 – Why AI sounds fake—and what no one tells you about fixing it04:17 – The secret to injecting YOUR voice into your AI outputs07:45 – Real examples: what bad AI sounds like vs. authentic AI10:58 – How to “season” your AI with brand language and intent14:39 – A final mindset shift that will change the way you use AI forever Notable Quotes “AI doesn't sound fake—you sound fake when you don't tell it who you are.” “If you want authentic output, you need to give it authentic input. It's that simple.” “Tone, rhythm, and context are everything. AI is just the amplifier—you are still the instrument.” Resources & Links Ready to make AI sound like you? Start by shifting how you talk to it. Then come tell me what changed—DM me, tag me, or email me. I want to hear your voice in it. Join the Mastermind Book a Free 20-min Call with Bella Bella's Marketing Services Watch all our Podcasts on YouTube Catch up on last week's episode:   Transcript Welcome back to another episode of Bella in your business. My name is Bella Vasta. And things are good. My daughter just got back from a 2 and a half week trip to Macedonia. That's where her dad's from for those of you who have been part of this podcast for the past 11 years! Oh, my God! Also, if you are watching on Spotify right now, there, we have a video up. We also have video up on YouTube for this podcast. You're gonna see in my back corner I got a new plant and I need help naming her. So let me know if you have any fun names for that. I was sick and tired of seeing that plug, and it's a um... oh, gosh! I even forget what that's called. It's one of those ones that are supposed to be really good for the room and the air, aren't they? Anyways, today we're gonna talk about something that I see a lot. And honestly, it was started by Pet Sitters International. I am so excited that they posted something about AI, and it sparked a lot of conversation, and it was all over the board. And if you have been listening to the podcast, you know that I have been asking and asking and asking for other people in the industry to step up and start talking about this, because it's time that we all elevate the industry with what is actually going on out there. It's just like back in... was it 2006, 7, 8? I'm really bad at dates. When I was trying to teach everyone how to do—on why they should have a Facebook page for the business. And you know, AI is just like that. But before we get into the episode, I promised my team that I would ask you to like and subscribe and comment anywhere you are listening or watching to this podcast. We spend about a hundred dollars every single episode to produce this for you with the video, the editing, and the emails, and all the things. And if you find this valuable, if you could just do me that one little favor, that would be amazing. Or even share it with a friend.

Word of Mouth Marketing for Pet Sitters to Increase Sales By 5x!   Are you pouring hours into social media but still struggling to attract the right clients? What if the real game-changer isn't another algorithm hack—but a return to something more personal? In this episode, I want to share what's working way better. I'm diving into how word of mouth marketing for pet sitters can completely change the game for your business. I'll show you why it outperforms paid ads, how to tap into it without feeling pushy, and the simple steps you can take to start seeing real results from genuine community relationships. If you're ready to stop chasing the algorithm and start building something sustainable, this one's for you. In This Episode, You'll Learn... Why word of mouth marketing generates 5x more sales than paid ads The psychology behind pet parent trust and buying decisions How to become the go-to pet care provider in your community Real examples of pet businesses growing through vet, school, and PTO partnerships How AI can boost your referral output without sounding “salesy” Timestamps 03:00 – The data behind why referred clients are more valuable05:30 – What pet parents really want when they ask for referrals online08:15 – The real service you're selling (hint: it's not dog walking)12:50 – Using AI and creativity to scale your referral strategy20:10 – Real-world examples: how others turned partnerships into $600k+ businesses Notable Quotes “We're not selling pet sitting and dog walking. We're selling peace of mind, trust, and security.” “Word of mouth generates five times more sales than paid advertisements—and it costs less to acquire the client.” “What you do right now in July shows up in your business three to six months from now.” Resources & Links Are you ready to stop relying on social media alone and start becoming the most referred pet sitter in your area? Join Bella inside the Mastermind for done-with-you strategies and tools to grow your business through trusted relationships. Join the Mastermind Book a Free 20-min Call with Bella Bella's Marketing Services Watch all our Podcasts on YouTube Catch up on last week's episode:   Transcript Welcome to another episode of Bella in your business. My name is Bella Vasta. We spend so much time trying to figure out the algorithms on social media just to have them change on us. Right away. At the time of this recording, it is 2 days before Instagram makes their big change that I've announced in my mastermind, I've announced on my Facebook page. It is simply that all their postings are now going to be public. So that means every single thing that you post—and if it was already a business public page, it should have been because they could do it already—you should have your keywords in there. But now it's even more important. Every single time you post on Facebook or Instagram, it's basically like a micro blog. But what if I told you that there was something that was even better? That outperforms any day of the week than social media to help attract people to your business. Would you be interested? Because that's what today's episode's all about. I'm going to be throwing a lot of statistics at you because I wanted to throw the numbers really heavily into this episode so that you could hopefully be motivated. The topic that I'm about to tell you about is something that a lot of people are either really scared, or apprehensive, or self-conscious about. Perhaps sometimes they're even—they say they don't have time for it, which really, when you say you don't have time, it means it's not a priority, right? That's in anything in life. Or it's just something that maybe they've done before, but they don't feel like they got an ROI—a return on investment—therefore they're just like no. And so what that is is word of mouth marketing.

AI Prompts for Pet Sitters: Why Basic Questions Aren't Enough (And What To Do Instead) Have you ever asked ChatGPT to “write a caption” or “make a post” and ended up with something totally bland? Yeah, you're not alone—and that's exactly what I'm unpacking in this episode of Bella in Your Business. In this episode, I'm not just talking about AI. I'm showing you how to use it smarter. We're going deep into what most pet sitters are getting wrong about AI prompts, why a recent MIT study scared people for the wrong reasons, and how you can build a GPT that actually knows your tone, your clients, and your strategy. I even introduce you to Suzi—my custom GPT who's basically my brain in AI form. If you've ever wanted to clone your brain (without the burnout), you're gonna want to hear this. If you've ever listened to Episode 443, you know that was us capturing your brain in repeatable systems. This episode goes deeper, turning that brain into an autonomous thinker. And yes, we invited George B. Thomas on Episode 435 for a masterclass in AI cloning. George built a voice?powered clone that talks, teaches, and problem?solves like him, and I legit forgot I was talking to AI when I called it Whether you've been playing around with AI or still don't know where to start, I promise you'll walk away with practical ways to level up how you use it and maybe even fall in love with what it can do. In This Episode, You'll Learn... The MIT Study Bombshell Why Basic AI Prompts for Pet Sitters Aren't Enough What Deep AI Prompts for Pet Sitters Look Like The Suzi Example: AI Prompts for Pet Sitters Done RIGHT Signs You're Using AI Prompts for Pet Sitters Too Shallow How to Create POWERFUL AI Prompts for Pet Sitters Real Pet Business Examples Using Advanced AI Prompts for Pet Sitters Your Next Steps with AI Prompts for Pet Sitters Timestamps 00:01:10 – Why the pet industry is behind on AI—but not for long 00:05:20 – What the MIT study really means for your business 00:08:54 – The difference between shallow and strategic prompts 00:14:15 – Creating AI systems that build SOPs, sequences, and success 00:22:00 – How to shift from “write me a…” to strategic frameworks Notable Quotes "AI won't replace you. But people using AI will." "Most of y'all are spoon-feeding yourself AI content and wondering why you're still hungry." "You don't need more answers—you need better questions." "Suzi sounds like a real person because I trained her to be a reflection of ME." Resources & Links If this episode lit a fire under you, don't let it burn out. Join me inside the Mastermind where we take these AI prompts and turn them into real-deal systems, strategy, and success stories. Want your own “Suzi”? Grab my GPT class at  jumpconsulting.net/bot. Don't just play with AI. Master it. Magai Membership – Use code BELLA25 for $25 off/month Jump Consulting on YouTube Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Start building your business BFF. Transcript Welcome back to another episode of Bella in your business. Today we're going to talk all about how to level up your prompts for AI. And we're going to go into it deep. I'm really looking forward—I have a lot prepared for you. But before I do that, I really want to give a shout out to all of you. I've been talking to a lot of you on the phone. A lot of you have been signing up for that 20-minute call and chatting. I just love how you are starting to understand that Jump Consulting is the go-to for AI in the pet industry. I talked to Angela a couple of weeks ago, and she was just listening along and blown away at the AI stuff. I talked to Katie, and she was learning how to use it for SOPs.

How Pet Business Owners Can Clone Themselves with AI (Without Losing Their Soul) Have you ever thought, “I need to clone myself just to keep up”? I know that feeling all too well. In this episode of Bella In Your Business, I'm sharing how I, as a busy pet business owner, actually figured out how to clone myself with AI. I've trained tools to write like me, create branded visuals, and even replicate my voice and videos so I'm showing up even when I'm not “on.” This episode is all about real ways pet sitters can clone themselves with AI and still keep their business grounded in their unique voice. If you're exhausted trying to be everywhere, this one will give you a new way to work smarter and scale without burning out. In This Episode, You'll Learn... Why You NEED to Clone Yourself The Writing Clone - Your Voice, Amplified The Visual Clone - Your Brand, Everywhere The Voice Clone - This One's a Game Changer  The Video Clone - Show Up Without Showing Up The System That Makes It All Work Timestamps 0:33 – “I need to clone myself”—the moment it all clicked 3:05 – Why not using AI means you're stuck in a hobby, not a business 7:00 – How I trained AI to write like me 13:05 – Visual branding secrets that save hours 22:00 – Cloning my voice and video for onboarding and beyond Notable Quotes "If you're not using AI right now, you're running a hobby—not a business." "I taught AI to write like me, so it's not guessing—it's echoing my voice." "Cloning yourself doesn't mean losing authenticity; it means multiplying your impact." Resources & Links Imagine having more time without sacrificing your brand's presence. If you're ready to stop doing it all and start scaling with intention, join Magai and let AI do the heavy lifting for you. You don't have to hustle harder just smarter. Magai Membership – Use code BELLA25 for $25 off/month Jump Consulting on YouTube Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Ready to stop being the bottleneck in your business? Transcript Hey there, pet business owners. Bella Vasta here, and welcome back to another episode of Bella in Your Business. Y'all, we need to talk. I keep hearing the same thing from pet business owners in my DMs: “Bella, I'm drowning. I'm writing every email, answering every text, creating every post. I need to clone myself.” Well, guess what? You can clone yourself. And no, I'm not talking about some creepy sci-fi nonsense. I'm talking about showing up everywhere without actually being everywhere. I'm talking about your voice, your energy, your brand working for you 24/7—while you're walking a dog, sitting with anxious puppies, or actually getting some sleep. Here's the thing: if you're still doing everything yourself, you're not running a business. You're running a very expensive hobby that's about to burn you out. But today, we're changing that. I'm going to show you exactly how I've cloned myself using AI—and how you can do the same thing without losing what makes you special. So grab your coffee, leash up that energy, and let's jump in. Okay, that intro? That wasn't even me. That was my AI clone. It has come a long way since I first experimented with it in February. Back then, I used it for the first seven minutes of an episode, and it blew my mind. I can't even keep up with how fast everything is evolving. Today, I'm going to show and tell you something really cool. If you're listening on audio, I highly recommend checking out this episode on YouTube—just head over to the Jump Consulting YouTube Channel and find Episode 443. I demonstrated something there that's worth se...

The Secret to Delivering Custom Pet Marketing with AI (and How You Can Too) Are you watching competitors soar while you're stuck with outdated pet marketing tactics? In this episode, I pull back the curtain on how AI is not just some flashy tool. It's a total game-changer for how we market pet businesses. I'm sharing the full story of why I shut down my long-standing program and rebuilt it from the ground up to deliver truly custom, AI-powered marketing. You'll hear how I worked one-on-one with clients to create region-specific, personality-infused campaigns that felt like they were made by hand. Because, honestly, they kind of were (with AI as my right-hand!). If you've ever felt overwhelmed by tech or unsure how to even start using AI in your business, I promise you this: it's easier and more essential than you think. In this Episode, You'll Discover... Why AI Isn't Coming for Your Job but Someone Using AI Might Be The Big Shift: From Mass Marketing to Custom AI-Driven Strategies Real Examples: How AI Created Region-Specific, Avatar-Driven Campaigns Why SOPs, Checklists & Documentation Are the Foundation of AI Success The Tools You Need to Start Using AI Effectively in Your Pet Business Today Timestamps: 00:00 – Why I shut down my old program and started over with AI06:30 – The real problem with pet businesses avoiding AI10:45 – Custom pet marketing ideas you can steal today15:30 – How I use AI to deliver hyper-local, avatar-driven content24:00 – The mindset shift you need to lead your market with AI Notable Quotes: “AI is not coming for your job, but people using AI are.” “Custom marketing isn't a luxury anymore. It's what your pet biz needs to compete.” “If you're still using stock photos, you're doing it wrong.” “AI is the best hire you'll ever make.” Links & Resources: Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Let me know what blew your mind or what's still holding you back. Transcript Welcome to another episode of Bella in Your Business. My name is Bella Vasta, and today I want to show you what's possible. This episode isn't a “5 tips” kind of teaching session. It's meant to expand your mind and help you realize, “Oh my gosh, this is doable—and not just for Bella, but for me too.” Everything I'm going to talk about has been incorporated into my business and into many of my clients' businesses. Today is about planting a seed. I won't go into every “how-to,” but I'll explain what's possible and how it came to be. For some quick context, I ran my own pet sitting company from 2002 to 2016. When I sold it, I was heartbroken that I couldn't do the marketing for it anymore. So, as I always do, I innovated. At that time, no one was doing marketing specifically for pet businesses. That's how Better Marketing with Bella started. I wanted to help as many people as I could, but I was just one person. So we started small with 5 or 6 people, and over the years the program grew to over 40 clients. Back then, video content wasn't a priority—reels didn't even exist. Carousels weren't a thing. But as trends evolved, so did we. We created marketing content using client photos, fonts, colors, and logos. It wasn't fully custom, but we made it feel personal. The goal was always to meet clients halfway. I couldn't be you. I couldn't post your exact beachside summer photos if you lived in the mountains. But I always longed to create custom marketing—unique content based on someone's real needs, real brand, and real goals. Eventually, I ended the old program. Our last delivery was May 15, 2025. The first delivery of the new program was just two days ago. That's where this story really begins.

AI Mindset Shifts for Pet Sitters: 5 Beliefs Blocking Your Growth AI mindset shifts for pet sitters are no longer optional—they're essential. If the idea of using AI in your pet business feels intimidating or overwhelming, you're not alone. But here's the truth: it's not the tech that's holding you back, it's your mindset. In this episode, I'm opening up about the invisible blocks I see so many pet sitters carrying when it comes to AI—beliefs that keep them stuck in busy work, burn out, and creative paralysis. I've been having more and more conversations with business owners who are watching others use AI to their advantage, but still feel hesitant to jump in. It's not because they can't. It's because they think they can't. This episode is your invitation to shift those thoughts. I want to help you stop waiting for perfection, stop fearing that AI will dull your creativity, and stop assuming it's only for “techy people.” Because once you embrace the right mindset, AI becomes a powerful tool—not a threat. You don't have to be perfect to start. You just have to be willing to think differently. If you've been second-guessing yourself or stuck in analysis paralysis, let's change that together, starting now. In this Episode, You'll Learn... Why waiting for AI to be “perfect” is costing you time and opportunity The false belief that creativity dies with automation How to use AI without sounding robotic The difference between information and instruction—and why it matters What makes AI better with your unique voice and guidance Timestamps 00:01 – Why mindset matters more than tools05:18 – The perfection trap with AI08:42 – “AI will kill my creativity” myth14:36 – Why your input makes the output18:50 – Using AI to sound like you Resources & Links Ready to stop playing small? Upgrade your tools and start working smarter, not harder. If you're still using the free version of ChatGPT, it's time to level up. Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. What's one AI mindset shift you're ready to make in your pet sitting business? Transcript Welcome to another episode of Bella in your business. My name is Bella Vasta. You know, I'm gonna go in a lot of different directions today, because there's a mindset thing happening, and it's starting from some of the leaders in our industry. I'm gonna keep this pretty anonymous. But without saying names. I had 2 people share with me the same exact message that was in a group by someone who is positioning themselves as a leader in our industry. And it came to me because these people paused after reading this message, thinking, “Wait, Bella, is this true?” And so I read through it. And it was this message that was like alert: Google has made an update. You need to know what this update is. And it was talking about AI, and it was basically saying Google is now specifically directing their quality raters to identify pages where main content is created using AI tools and automated generators. Okay, if you just read that part, you're gonna be like, “Oh, my gosh! I can't use AI on my website.” And then it goes on, and it says, if your content is mostly AI generated with little original value added, it gets rated as lowest quality, which means it basically disappears. And then it went on to say, like what this means — AI content that shows little effort will not get ranked in the searches, and that Google's doubling down on their reward content that demonstrates experience, expertise, authoritativeness, and trustworthiness. Okay, this thing got like 31 comments when I saw it. 36 likes and stuff. But here's the — and then a lot of the people that start...

Pet Sitting Business Burnout: 6 Lies That Are Draining Your Energy Are you running on fumes, questioning if your pet business is even worth it anymore? You're not broken—you're burned out. In this episode, I'm calling out the six lies that fuel pet sitting business burnout and block your growth. These myths sneak in through Facebook groups, outdated advice, and even your own inner critic. But today, we're flipping the script. You'll learn: Why taking time off isn't a luxury—it's how real CEOs stay creative and sane. How doing everything yourself drains your energy and stalls your success. What “professional” really looks like—and why boring branding doesn't work. Why showing up on every platform isn't helping (and what to do instead). How S.O.P.s and AI tools can save your sanity—even if you're a solo pet sitter. Why your business should never look the same all year long. Huge thank-you to Becky from Paws Around Motown for showing us what strong systems, great leadership, and actual balance can look like in real life. Your example is pure gold. This episode is not about surface-level tips. It's a truth-packed reality check with practical steps you can take right now. If you've been stuck in survival mode, it's time to shift. You don't have to keep spinning your wheels. Let's bust these myths and beat pet sitting business burnout together—so you can lead with vision, energy, and joy again. In this Episode, You'll Discover... How to stop believing the lies that cause pet business burnout Practical ways to reclaim your time and energy Real examples from business owners making bold shifts How to use AI and seasonal trends to stay proactive, not reactive Learn how to delegate with clarity and confidence—even if past hires left you burned. Timestamps 00:42 – The myth of “I can't take time off” and how Becky from Paws Around Motown proves otherwise 08:51 – The trap of being on every social platform and what to do instead 12:24 – Why “professional” doesn't have to mean “boring” 14:32 – S.O.P.s aren't just for big businesses 19:05 – The myth of “I'll save money by doing it all myself” and the true cost of DIYing everything Notable Quotes “Just because it didn't work doesn't mean it doesn't work. It means it doesn't work that way.” “You can still be fun and serious about safety. You can be warm and still have rock-solid SOPs.” “Professional doesn't mean boring. It means intentional, trustworthy, and human.” Links & Resources: Join the Mastermind Email Bella: bella @jumpconsulting.net Connect on IG: @bellavasta Book a complimentary 20-min strategy call.  Transcript Welcome back to another episode of Bella in Your Business. My name is Bella Vasta. And you know what I told you last episode that we might just continue on. And we totally are. I got a couple of emails and texts from you guys, that last week's message was totally on point. I even want to read one from Lily Johnston, she said. Bella, this episode was a smash hit with my brain. It's given me so much confidence. I've listened to a lot of your podcast episodes. But this one was perfect and just what I needed for the moment. I am in right now. Thank you. Girl, you are so welcome! Absolutely. And it wasn't just you. It was some other people that was like, yes, that totally hit it home. So I decided, I'm going to keep going. I'm gonna keep going. Because why not? And this is like literally what I call stinking thinking. If you've ever worked with me, and as we're on episode 440 and guys, I don't plan on stopping anytime soon. I'm like the slow and steady. Okay. If you've been with me for a long time, you know that I started this podcast in my closet. 10 years ago, when my daughter was in NICU. It was the only place in my entire house that had a carpet and everything else had tiles, so it was very echoey,

Top 5 Pet Sitting Business Myths That Are Holding You Back If you've ever felt stuck, underpaid, or unsure how to scale your pet sitting business… you might be believing lies that aren't serving you. In this episode of Bella in Your Business, I'm calling out 5 of the most common and damaging pet sitting business myths I see over and over again. These myths are like industry propaganda—and they keep smart business owners small, broke, and stressed. Maybe you've heard that “everyone uses independent contractors,” or “clients only care about price.” Or maybe you've convinced yourself, “you can't charge that much in your area.” I'm here to tell you: none of that is true. I've coached hundreds of pet business owners, and the ones who succeed stop believing these lies—and start building smarter, stronger businesses that work for their lives. I'll walk you through each myth, why it's harmful, and what to believe instead. This isn't just a pep talk. It's a mindset shift and strategic realignment. Let's stop repeating what the Facebook groups say and start building a business that's built on truth, value, and bold leadership. In this Episode, You'll Discover... Why using independent contractors “just to get started” is a trap How underpricing based on fear is hurting your growth Why pet care is a real career—and how to own it What clients actually care about (hint: it's not price) How to lead your market instead of blending in with it Timestamps: 00:05 – Why I had to do this episode: the propaganda ends here05:10 – My IC truth bomb: it's not fine, it's dangerous14:00 – Stop selling your soul for price shoppers20:00 – If you treat this like a hobby, don't expect professional pay29:00 – Why copying the competition will never make you stand out Notable Quotes: “The ones who build profitable, sustainable businesses are the ones who stop falling for these lies.”“If you don't differentiate, you disappear.”“Pet care is a billion-dollar industry. Stop treating it like a hobby.”“You don't need permission to build the business you really want—just truth.” Links & Resources: Join the Mastermind Email Bella: bella @jumpconsulting.net Connect on IG: @bellavasta Book a complimentary 20-min strategy call.  Transcript Welcome back to another episode of Bella in Your Business. We just got off a Memorial Day weekend. I hope you had a really good time, whether working hard or taking time for yourself and your family. Today, we're going to talk about myths. I'm taking a break from AI and focusing on myths. What prompted this was a trend on social media talking about propaganda people aren't falling for. I was creating one myself when I thought—why not turn it into a podcast episode? Depending on your feedback, maybe I'll even do a part two. I've got five for you today that are extremely relevant—whether you're new, seasoned, or thinking about the future of your business. These myths are something I've seen repeatedly over the past 20 years. Shoutout to all the Mastermind members doing Joey Coleman's 100 Days and mapping out their phases—you're crushing it. Not just for clients, but for employees, too. With AI, it's easier than ever to build systems based on avatars, and that growth has been exponential. Quick PSA on AI: there's a lot happening every single day. I even predict that ChatGPT may not always remain the dominant player. People will need to learn the nuances between different platforms. It's powerful when used with subscriptions, folders, and GPTs—tools that can cut down hours of work by thinking for you. But today, we're setting AI aside and diving into five pieces of propaganda—five myths about pet sitting businesses that circulate like gospel and keep people stuck. Sometimes we believe these lies because we don't have the right community around us. Facebook groups often perpetuate them. You ask one question and get 20 different answers.

A Day in the Life of a Pet Sitter Using AI Ever feel like you're juggling flaming tennis balls running your pet sitting business? Between client texts, staff questions, scheduling madness, and marketing? Same. That's why I created this episode—to show you exactly what it looks like to live a day in the life of a pet sitter using AI. This isn't theory. I'm walking you through a real story—let's call her Bailey—who's not only a busy business owner, but also a mom and wife with 10 staff members and a million tabs open in her brain. From sunrise to bedtime, I break down how she uses AI to write care notes, handle hiring, manage her schedule, respond to clients, and even do homework with her kids—without losing her mind. You'll hear how AI handles admin work, keeps her voice consistent, and gives her back hours of her time—all for less than the cost of a weekly Starbucks run. This episode proves it: you don't have to be techy to let AI transform your business. You just have to start. In This Episode, You'll Learn... How a real pet sitter uses AI from morning to night What tasks AI can take over to free up your brain How AI can support parenting and pet sitting Why it's not about replacing you—it's about extending you The power of routines + automation for sanity and scaling Timestamps 01:20 – Meet Bailey: mom, pet biz owner, and AI user 04:40 – Morning chaos: how AI sets the tone 09:15 – Letting AI handle visit notes and streamline your daily schedule 14:05 – Using AI in family life (yep, even homework) 18:30 – Why this isn't about tech—it's about freedom Resources & Links Ready to stop playing small? Upgrade your tools and start working smarter, not harder. If you're still using the free version of ChatGPT, it's time to level up. Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Ready to step into the future of pet sitting without the burnout? Transcript Welcome to another episode of Bella in Your Business. Today, we're going to do something completely different. I'm really excited to share this with you. I want to paint you a picture. And it's not some fake story like, "Oh, I used AI and now I make 7 figures in 6 minutes." That's not what we're doing here. I want to walk you through what a normal, grounded, real-life day could look like for a pet sitting business owner—someone like you. Maybe you're a mom, running a team, juggling a household, trying not to burn out. Every Sunday in the Mastermind, I post: “What did you do with AI this week?” Every single thing you're going to hear in this episode actually happened. It's been done by one of your colleagues. So this isn't just me making things up. I'm introducing a fictional character who might sound a lot like you. Her name is Bailey. You may or may not be a single mom—she is. She's got two kids, a pet sitting and dog walking team of 8 to 10 people, and she definitely doesn't have time to waste. She's not trying to learn 52 platforms or hire an entire internal team or VA. She just wants to figure out how to leverage AI to take the mental load off—bit by bit, moment by moment. So let's begin at 6 AM. Mornings are loud and scrambled. Bailey's up at 6 AM. Coffee hasn't kicked in yet. Her 6-year-old is half-dressed and groggy, her 13-year-old is already melting down because her hair won't cooperate. Bailey has five minutes to throw on makeup before heading out the door for drop-offs. Meanwhile, an email from a high-maintenance client is sitting in her inbox. Old Bailey would have stared at it and said, “I'll deal with it later.” But now she has ChatGPT. Bailey opens voice mode and starts talking while brushing her teeth.

How to Start Using AI in Your Pet Sitting Business (Even If You're Not Techy) Are you still staring at ChatGPT wondering what to even type in? Or maybe you've dabbled with AI and decided it's just “not for you.” But here's the thing—if you're not using AI in your pet sitting business yet, you're already falling behind. In this episode of Bella in Your Business, I'm breaking down exactly what that means—with zero tech talk. I'll show you how AI tools like ChatGPT, Claude, and custom GPTs can help you write care notes faster, automate client emails, and even build your own AI assistant that sounds like you. I'm sharing real stories, real results, and how other pet sitters are already using AI to save time and serve better. No more guessing. No more generic advice. This isn't the future—it's the right now. So if you're overwhelmed or skeptical, listen in. I'm here to help you move from confusion to confidence with AI in your pet sitting business. In This Episode, You'll Discover... What ChatGPT and AI actually are (in plain English) Why AI matters right now for pet sitters The difference between using AI and training your own digital clone How to create a pet-sitting-specific AI that talks exactly like you Why ignoring AI could cost you time, clients, and money Timestamps 00:00 – Why AI matters right now for pet sitters 02:00 – The difference between using AI and training AI 05:00 – What a GPT is and how to make one for your business 10:00 – Real-life AI wins: Mother's Day & meet-and-greet hacks 15:00 – Building your digital clone + how to get started now Notable Quotes “This is not about pulling up ChatGPT and asking it to rewrite your email. That's daycare level. We're aiming for grad school.” “AI in your pet sitting business isn't optional anymore. It's the difference between falling behind and staying ahead.” Resources & Links Try Bella's custom pet sitting GPT. Learn how to build your own AI assistant. Connect on IG: @bellavasta Book a complimentary 20-min strategy call. Join Bella's Mastermind. Did You Love This Episode? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Ready to clone yourself and save time? Build your AI assistant today. Transcript Hi, I'm Bella Vasta, and in today's episode, we're going back to basics—especially with AI. A recent Mother's Day moment reminded me that many of you may still be trying to figure this stuff out. I'll also address common questions like, "What is GPT?" and "How do I use ChatGPT correctly?" Here's what we'll cover today: What is ChatGPT? Why AI for pet sitters matters right now How to create AI that sounds like you What's next for AI in the pet sitting world Why AI Matters for Pet Sitters If you've heard of ChatGPT but still aren't quite sure what it does or how it fits into your daily operations, you're not alone. This episode is designed to help you understand it—and maybe even get a little excited about it. The key takeaway? You don't need to be a tech wizard, but you do need to start planning for AI integration now. The pet sitting industry is not immune to tech shifts, and the gap between those using AI and those who aren't is only going to widen. What Is ChatGPT? Let's demystify ChatGPT. Think of it like Kleenex is to tissues—ChatGPT is just one brand of AI. It stands for “Generative Pre-trained Transformer”—a fancy way of saying it's a tool that generates human-like text. It learns from data, including pet care info, and uses a model called a transformer to generate responses. It's not the only option either—there's Claude, Gemini, and even tools that aggregate all of them like Magai. At first, these tools just predicted text. But now, they're becoming what experts call agentic—they take actions on your behalf. Imagine an AI that writes client emails, social posts,

? You're Not Broken — Just Underclaimed: Empowerment for Dog Walking Business Owners Are you building your business while quietly wondering if something's wrong with you? Bella Vasta unpacks a truth many dog walking business owners need to hear: You're not broken—just underclaimed. This conversation is about more than motivation. It's about empowerment for dog walking business owners who are ready to lead with authenticity. Bella shares how she broke free from the toxic belief systems that kept her stuck in burnout, silence, and self-doubt—and how you can too. She unpacks the three most common lies pet industry entrepreneurs tell themselves, and replaces them with truth bombs that hit straight to the soul. If you've ever said, “I'll do it when I'm more ready,” “I can't show up until I have it all figured out,” or “If I shine too bright, I'll lose people”, Bella calls B.S. on all of it. She doesn't just cheer you on—she gives you the mindset tools and mirror you need to take your next bold step. In this Episode, You'll Discover... Why you might be operating at only 60% of your potential 3 massive lies keeping pet biz owners playing small What real empowerment for dog walking business owners looks like (spoiler: it's not perfection) How to lead with your full self—messy, loud, intuitive, and powerful The exact mindset shift to stop outsourcing your worth How to start showing up now (yes, before you feel “ready”) Timestamps: 00:00 – Why Bella's stepping away from strategy talk and straight into truth. 00:46 – Recognizing the whispers that say "there's more"—and what to do about them. 03:08 – The truth that sparked this entire episode on empowerment for dog walking business owners. 06:00 – The behind-the-scenes crack that changed everything. 8:00 – The 3 big lies entrepreneurs believe about power and success13:00 – What happens when you fully step into your power Notable Quotes: “You are not behind. You're just underclaimed.” “Real power isn't polished. It's raw.” “Your power doesn't push people away—it calls the right ones closer.” “You don't get to live a powerful life by default. You have to choose it.” “If you're waiting to be more ready—stop. Readiness is a decision, not a checklist.” Resources & Links Bella's AI Bot Class: How to Create Your Own GPTs Email Bella: bella @jumpconsulting.net Connect on IG: @bellavasta Book a complimentary 20-min strategy call.  Join the Mastermind Did You Love This Episode? Did this episode hit home? Share it on Instagram and tag @BellaVasta with your biggest takeaway using #BellaInYourBusiness. Let's create a ripple effect of empowered leadership in the pet industry! Transcript Bella Vasta:Welcome to another episode of Bella In Your Business. My name is Bella Vasta, and today I'm going to take a little bit of a break from going full-fledged on AI. This is going to be more of a heart episode. You guys tend to love it when I do these, so we're going to kind of move into that today. We're going to go deeper than just pet sitting strategies, deeper than the hiring systems. This is all part of the empowerment for dog walking business owners. I've got something on my heart that needs to be said. I've been talking to a lot of you, and the real thing is, most of you are operating at about 60% of your power. And I think you even know it, but you're not sure what to do about it. You feel that whisper—that nagging voice—that says, There's more. There has to be more to everything I'm building, to life, to what I'm doing. But you shush it. Maybe it's business or maybe it's kids. It might be expectations from other people. Maybe it's all the bills. Buckle up, Buttercup, because in the next 20 minutes, we're going to stop pretending. We're going to claim our power, and I'm going to show you exactly how. I'm not just going to talk about it. Because if I only motivate you or get you excited,

Clone Yourself in Your Pet Sitting Business   Ever wish you could clone yourself in your pet sitting business so you could finally get off the phone, still book new clients, and stop repeating the same info 1,000 times a week? In this episode, we're talking about making that wish a real, scalable reality. I'm sitting down with George B. Thomas, the human behind an AI-powered clone that literally talks, teaches, and problem-solves as him—because it is him. This tech isn't cold and creepy. It's warm, human, and helpful. Trust me, I talked to his clone and forgot it wasn't actually George. That's how good it is. And YES, you could totally do this in your pet biz. Imagine giving your clients 24/7 access to "you"—your knowledge, your answers, your heart—even when you're knee-deep in litter boxes. In this episode, you'll discover: How cloning yourself doesn't replace you, it amplifies you Why AI-powered voice clones are a game-changer for solopreneurs and pet pros The exact tech George used to create his digital twin (yes, with a phone number!) How to train a clone using your beliefs, voice, and values Ways you can use this in your own pet biz: sales calls, client FAQs, team training, and more Timestamps 2:30 – Bella discovers George's clone and has a real conversation with it 7:00 – What cloning could mean for pet sitters juggling leashes and sales calls 9:00 – George explains how he built his clone (and how YOU can too) 14:00 – The mindset shift you need before you build your AI twin 24:00 – How clones can support your team AND delight your clients Notable Quotes “I'm not using it to replace me. I'm using it to scale me and augment me.” – George B. Thomas “Imagine your clients calling an AI version of you to ask for dog walking info—anytime, in any language.” – Bella Vasta Resources & Links Bella's AI Bot Class: How to Create Your Own GPTs Email Bella: bella@jumpconsulting.net Connect on IG: @bellavasta Try George's clone at helper.georgebthomas.com George B. Thomas HubSpot Helper Growth AI Clone Access Jump Consulting Mastermind Did You Love This Episode? Want more content like this? Join our Mastermind or book a 1:1 coaching session. Transcript [00:00] Bella Vasta: Um. Welcome everybody to another episode of Bella in your business. I have something interesting for you today. Bella Vasta: The thing is is. I have not actually had a guest on my podcast for a very long time. You are going to be so excited for what I'm about to bring you today because I was George B. Thomas is here with us today, and he doesn't know it yet. But the day that this all came down I was having a pretty crappy day. Bella Vasta: And he came across my feed sharing a screenshot of something that was basically throwing out an 800 number and saying like, Call my my clone, and I was like what. And so I called. This number had a 3 min, total natural conversation with what I thought literally felt like George. That's how good it was. Bella Vasta: And I instantly jumped into my mastermind, called it back. Did a whole video on it, and then begged, actually asked his clone if he would come on my podcast and here we are without further ado. George B. Thomas, how are you, my friend? George B. Thomas: Bella, I'm doing great. I'm super honored to be here to be honest with you. This whole um. Journey that you just explained was both fun and enlightening... [00:05] George B. Thomas: ...It just shows the power of when you take the time to lean in and try to innovate in your business, and play. Just play around and see what can happen. George B. Thomas: What really fills my heart with joy is. You said you were having a bad day, and then all of a sudden, you interacted with the clone, and you were having a better day... Bella Vasta: It's so amazing. And I love that you just mentioned that, too... George B. Thomas: Yeah, I like long walks on the beach. No,

    Train Ai to Challenge You...Avoid Confirmation Bias in Your Pet Sitting Biz In this episode of Bella In Your Business, Bella Vasta uncovers a crucial topic: confirmation bias with AI for pet sitting business. As AI tools like ChatGPT become everyday business assistants, it's easy to fall into the trap of asking for help—but only receiving validation. Bella explains how confirmation bias with AI happens when we subconsciously train our tools to agree with us, rather than challenge us. For pet business owners, this can lead to recycled ideas, weak strategies, and stagnant growth. The episode explores how to detect confirmation bias with AI, with five clear warning signs every entrepreneur should know. Bella shares how to reset your relationship with AI by prompting it to act like a coach or devil's advocate—not a digital yes-man. Listeners will walk away with real-world prompts and tools to stop confirmation bias with AI from creeping into their content, pricing, or marketing plans. Bella also shares how to use mid-conversation checkpoints to keep your AI from slipping into echo chamber mode. Whether you're building a new service, planning growth, or brainstorming content, understanding confirmation bias with AI is essential to success. Bella empowers pet sitters to turn AI into a strategic ally that encourages true growth and deeper thinking—not just surface-level reassurance. If you want to get the most out of AI and avoid the pitfall of confirmation bias with AI, this is a must-listen. Get ready for tough love, bold reframes, and tangible tools that will make your next AI convo actually valuable. In this episode, you'll discover: How confirmation bias creeps into AI use and decision-making Five telltale signs you're stuck in an AI echo chamber Real prompts to make your AI act more like a strategist than a cheerleader How to set AI "ground rules" and use mid-chat checks to recalibrate How to turn AI into a powerful, strategic ally for your pet sitting business Timestamps 00:00 – Bella opens with a fire-starting question about AI agreement01:00 – What confirmation bias has to do with ChatGPT03:00 – Why feeling validated isn't always progress05:00 – 5 red flags you're in an echo chamber07:00 – The prompts that reprogram your AI for challenge09:00 – Mid-chat checkpoints to shake things up11:00 – Real examples across business, content, and personal growth13:00 – How to set up your default AI to think like a coach or consultant15:00 – Bella's final challenge: Revisit your past chats and rip them apart Notable Quotes "True growth in your business, in leadership, in life—it comes from friction, not reassurance." "You're not just asking AI to agree with you. You're asking it to challenge you. That's where the magic happens." "The only thing worse than bad advice is advice that tells you exactly what you already believe."  Resources & Links Bella's AI Bot Class: How to Create Your Own GPTs Email Bella: bella @jumpconsulting.net Connect on IG: @bellavasta Did You Love This Episode? Screenshot this episode and tag @bellavasta with your biggest takeaway!Or better yet—take on Bella's challenge:Open ChatGPT right now and type: “Tell me why this idea sucks.”Then come back and tell Bella what you discovered. She's dying to know.   Transcript Bella Vasta:Welcome to another episode of Bella In Your Business. I have a question: When was the last time you told ChatGPT or AI not to agree with you? If you're like most business owners I work with, the answer is probably never. And I get it. We're all wired to seek validation—to hear those sweet, sweet words of agreement—and not really be challenged. If we were challenged, we might not use it all the time. But it could be costing you big time. Today I want to talk about that, because a lot of people are starting to use AI. I'm going to say AI and ChatGPT,

?   Let's flip the script on how you think about AI in your pet business. By understanding these Ai pet sitting business mindset shifts you will really be able to fly ahead of your colleagues. This isn't another “how to use ChatGPT” tutorial. It's a mindset makeover—because AI isn't a tool you master once and move on from. It's a thinking partner. A skill. A business amplifier that's evolving faster than you are with these Ai pet sitting business mindset shifts Bella unpacks 13 mindset shifts that are essential if you want to work with AI instead of fighting it, wasting time, or feeling overwhelmed. Whether you're curious, resistant, or already experimenting, this episode is your playbook for making AI a strategic partner—not just another software in your tech stack. Timestamps: 01:22 – AI Isn't a Tool. It's a Paradigm Shift. 04:35 – Why You Need to Say “No” to Mediocre AI Outputs 07:44 – Challenge the Output: How to Get Better Results 09:22 – It's Not Google: Stop Treating It Like a Search Engine 13:08 – Think *With* AI: Brainstorm Like You Would a Team 15:47 – AI is Evolving Faster Than You Are 18:01 – You Can't Break It: AI Is Your Creative Sandbox 20:07 – Talk to It Like a Human (Seriously) 22:39 – Why Speaking Beats Typing Every Time 24:05 – Treat AI Like a Skill, Not Magic 25:20 – Save Your Prompts Like Gold 26:17 – Start With Boring Problems 27:02 – Your Energy Matters: Emotional Regulation + AI What You'll Learn: Why AI isn't like ClickUp or Time To Pet—and why that matters. How to reframe “people vs process” into “information vs instruction.” Why “Google thinking” is sabotaging your AI results. How to challenge AI to get dramatically better outputs. Why you should TALK to AI instead of type (yep, even while brushing your teeth). What “sandboxing” with AI means—and how it sets you free. How to emotionally regulate before asking AI to solve big problems. Bella's real talk on evolving with AI instead of resisting it. Why prompts aren't enough—and what to do instead. What it really looks like to save 70% of your work time with AI. This Episode Is For You If: You've tried AI tools but feel like you're “missing something.” You're curious but overwhelmed about these Ai pet sitting business mindshifts You're using AI—but still rewriting everything it gives you. You want to build a smarter business, not a busier one. Resources Mentioned: Join the Mastermind Book a Free 20-Min Chat With Bella ? jumpconsulting.net/20 Get Access to Multiple AI Tools in One through Magai   Notable Quotes: “You're not behind. You're just untrained. And if you're even thinking about AI, you're ahead of 90% of the world.” Transcript: 00:01:09.000 --> 00:01:41.000 Bella Vasta: Welcome back to another episode of Bella in your business. I am looking forward to this episode because it is going to be absolutely jam packed with mindset shifts. One of the things that happens with AI in our business um, is that you have to understand that it's not Like a software that you learn how to use like clickup or power pet sitter, or well, they're not around anymore, or um time to pet or precise right? It's not like 00:01:41.000 --> 00:01:48.000 Bella Vasta: Something that is, one dimensional. AI is something that is completely changing daily 00:01:48.000 --> 00:02:13.000 Bella Vasta: Daily, Weekly, monthly, and um! There's a lot of like Shifts that I want you to think about. I know that it's been all over the place lately, and I know that you can't go 5 min without hearing about it. I also know that a lot of you feel like, Oh, I know how to use AI, because I've used it, but you're only using it like 5% of its of its true potential. And so 00:02:13.000 --> 00:02:36.000 Bella Vasta: Or you're in the camp where you're completely avoiding it because you're intimidated or you get frustrate...

  Ever feel like you're running full speed… but still not getting anywhere? Or like your motivation packed up and ghosted you?You're not failing. You're just in a season. And learning how to navigate the seasons of business and life might be the most powerful skill no one's teaching you. Entrepreneurship isn't just strategy and systems. It's energy. Emotion. Life.And just like life, your business moves in cycles—seasons that affect how you work, lead, and show up. Maybe you're in go-mode—firing on all cylinders, building something big.Or maybe you're drained, burnt out, or feeling the quiet call to rest (and judging yourself for it). This episode is about recognizing the season you're in—and choosing to work with it instead of forcing your way through. I'm naming the four most common seasons of business and life—workaholic, burnout, growth, and rest—and showing you how to stop reacting and start leading from intention. Trying to scale during a rest season? That's a fast track to resentment.Comparing your timeline to someone else's? That's sabotage.Ignoring burnout signs? That's how you end up crashing, hard. But when you align your energy with your season, everything shifts. You make smarter decisions. You create more ease. Your business feels aligned and sustainable. Wherever you are right now—on fire, on empty, or somewhere in between—this episode is here to meet you there. It's real. It's raw. And it might be exactly what you didn't know you needed today. Let's go. Timestamp Highlights: 02:35 – Why Understanding Business Seasons Matters11:49 – Workaholic Season: High Energy and Intense Work16:30 – Burnout Season: Recognizing and Navigating Exhaustion19:30 – Growth Season: Opportunities and Strategic Expansion21:47 – Rest Season: The Power of Intentional Recovery25:00 – Transitioning Between Business Seasons Notable Quotes: “You're not broken. You're just in a season.” “Rest is not weakness. It's wisdom.” “Fighting your season is what creates the suffering.” “You can't build something sustainable while ignoring your reality.” “There's no glory in burning out for a business you're supposed to love.” Resources Mentioned: Email Bella: bella @ jumpconsulting.net Join the Mastermind Book a FREE 20-min call with Bella   Loved this episode? Screenshot it, share it to your stories, and tag @BellaVasta! Transcript 00:00 welcome everybody to another episode of Bella in Your Business Uh I am so excited about today's topic because it's something that impacts everyone but I don't believe it's often talked about I don't believe that it's brought to the surface And um like many of these episodes they are inspired by actual conversations that I have with actual pet business owners And so today we're going to dive right into examining what part of like what season of life you're in because all those are natural cycles They have 00:37 different energy They have different motivations and focus and we all experience it as entrepreneurs and humans The thing is is when you're in corporate it's always make the numbers make the KPIs do it right But when you're a business owner you are afforded a little bit of a different kind of thing You are where it starts and it ends And with the world always telling us hustle grind build scale and sometimes we feel like I don't want to or I just don't have the energy for it And it's a season that we go through in 01:14 our life By season for those I want to be really clear I mean like a period of time okay and so sometimes we have workaholic seasons sometimes we have burnout seasons growth seasons and yes we do have rest seasons They're all a part of the entrepreneurial journey And understanding how to navigate them can be the difference between a business that thrives very long term and one that burns out and fizzles quickly And so what I love about these concepts about seasons is it it gives you permission And that's...

?   Struggling to find good help? Feeling like your team's falling apart faster than you can hold it together? You're not alone—and no, it's not just because “no one wants to work anymore.” Let's cut the fluff: The job market isn't broken. Your systems are. If you've been panic hiring, training people on the fly, and praying they don't ghost you two weeks in… that's not a hiring problem. That's a business-building problem. This episode is a wake-up call for every pet business owner who's ever said: “I can't find good people.” “I hired three and they all disappeared.” “Why does it feel like I'm always starting from scratch?” Because what's actually going on? Your hiring process is random, reactive, and frankly... exhausting. But here's the good news: You can fix it—and I'm going to show you how. In this episode, I'm breaking down exactly why your hiring process keeps failing you—and the real, practical steps you can take to build a team that's reliable, loyal, and actually loves working for your business. I'm dropping truth bombs.I'm calling out the mistakes most business owners don't even realize they're making.And I'm giving you a 30-day plan to turn the whole thing around. So if you're tired of spinning your wheels, losing sleep over staff issues, and constantly feeling like your business is one resignation away from disaster… In This Episode, You'll Discover… Why “no one wants to work” is a dangerous myth The real reason your job posts aren't attracting quality applicants How panic hiring is killing your business The secret to building a system that attracts, hires, and keeps rockstar employees A 4-week plan to overhaul your hiring process in just 30 days  Timestamp Highlights: [00:57] – The hiring truth bomb most business owners don't want to hear[03:36] – What good employees actually want (and why you're not giving it to them)[08:11] – The trap of panic hiring and how to avoid it[10:20] – What a hiring funnel actually looks like (and why you need one ASAP)[16:35] – The 30-day challenge that will change everything  Notable Quote: “You don't attract great employees by chance. You attract them by design.” Resources Mentioned: Jump Consulting Mastermind Loved this episode? Screenshot it, share it to your stories, and tag @BellaVasta! Transcript 00:04 welcome back to another episode of Bella in Your Business my name is Bella Vasta and today um we're going to get right on into it but before we do I want to encourage you uh to please like or subscribe wherever it is that you listen to this um this podcast uh we just recently started putting them all up on YouTube so if you like to to watch you can actually watch these episodes on YouTube or you could still listen on whatever your favorite podcast uh episode listener is look I talk to businesses all day like every single day and I can't tell 00:42 you how many times over the past 20 years I have heard "Bella I can't find good people." Or "No one wants to work the job market's terrible i hired three people and they ghosted me after training here's the thing i'm about to drop some truth bombs today that might be a little uncomfortable but they could also completely transform your business so are you willing to get a little uncomfortable to maybe change the face of your business i'm not kidding cuz today that's exactly what I'm going to 01:14 show you so let's start off with the real problem let's cut through the fluff because you know I'm a non no nononsense person you're not struggling to find good people because no one wants to work anymore it's just not the truth good employees exist they're out there right now working for businesses that have their act together the real reason you're struggling is because your hiring process is most likely random reactive and if I'm being completely honest it's exhausting 01:47 it like it's like I'm going to date myself right now but you know...

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Are you constantly dealing with employee turnover? Hiring people who seem perfect, only for them to quit within weeks? If you're frustrated with flaky employees and high turnover, this episode is for you! The truth is, employees don't quit because they're lazy or because you're hiring the wrong people. They quit because they feel lost, overwhelmed, and unsupported. And most of the time, your training system is to blame. If you've ever said, “I just need someone with common sense!” or found yourself answering the same questions over and over, it's time for a change. In this episode, I'll break down why employees leave and give you the real solution to keep them engaged, confident, and sticking around longer. Hit play now because you don't want to miss this!

You didn't start your pet business to be a firefighter… so why does every day feel like you're putting out flames?  If you're constantly answering the same questions, fixing mistakes, and making every decision yourself, that's not leadership—that's survival. And let's be real… it's exhausting. AI for pet business leadership is changing that. The business owners using AI right now? They're getting hours back in their week, making faster decisions, and actually leading instead of just managing. And the ones who aren't? They're falling behind—FAST. In this episode, I'm pulling back the curtain on how AI is making pet business owners better leaders, cutting out the chaos, and getting them real results. AI for pet business leadership is about giving you the tools to lead with confidence and clarity. I'm talking about tough decisions, team management, and running a business that doesn't rely on you 24/7. If that sounds impossible, you need to hear what's happening inside my community. Because here's the truth: Leadership isn't about doing more—it's about doing the right things. If you're constantly caught up in daily tasks, second-guessing your decisions, or struggling to get your team to take initiative, it's time for a shift. I'll also share real stories of pet business owners who've embraced AI, implemented smarter systems, and completely transformed the way they operate. The difference? They now run their business instead of their business running them. Oh, and I've got a BIG announcement—one that could change the way you work in 2025. So… are you leading, or just keeping up? Hit play and find out.

Are You Using AI Like THIS in Your Business Yet? Running a pet business comes with a never-ending to-do list. Most don't realize how THIS simple AI shortcut for pet businesses can completely transform the way they work. I'm peeling back the curtain on a game-changing AI trick that makes running a pet sitting or dog walking business easier, faster, and way more efficient. This week, I'm doing something I've NEVER done before—after 425 episodes, that's saying something. AI isn't just some abstract concept anymore. It's not just ChatGPT. It's changing the way pet sitters and dog walkers think, act, and run their businesses. And today, I'm showing EXACTLY how this AI shortcut for pet businesses is making everything faster, easier, and way more efficient. Ever felt overwhelmed trying to structure the perfect post? Stuck on an email subject line that actually gets clicks? Or just wondering how AI can take annoying, time-sucking tasks off your plate? I'm walking through my raw, unfiltered process—from messy voice notes to polished content—so you can SEE and HEAR how THIS AI shortcut for pet businesses actually works in real-time. This isn't about replacing the personal touch—it's about amplifying it. And once business owners start using AI this way, there's no going back. So hit play, because I am about to blow your mind.

AI is moving fast—are you keeping up or getting left behind? It's everywhere, transforming the way businesses operate. However, when it comes to AI buzzwords for pet business, what do they actually mean for you? You've probably heard the terms AGI, Agentic AI, Universal Basic Income, Dystopia—but let's be real… do they actually impact your business? The answer is YES. AI isn't just something happening in tech circles—it's already shaping the way you market, manage, and grow your pet business. In this episode, I'm breaking down the AI terms you've heard (but maybe don't fully understand) in plain English. No tech-speak, no confusion—just clear, real-world examples of how AI is showing up in pet businesses like yours. Some people think it's going to replace jobs, others believe it'll make life easier than ever. Where do you stand? Because, like it or not, the way we do business is shifting FAST. By the end of this episode, you'll finally get what all these AI buzzwords for pet business mean—and more importantly, how they actually apply to you. Whether you're ready to dive in or just trying to keep up, this episode is your shortcut to staying ahead. Hit play and let's dive in—because the future of pet business is already here!

AI for Pet Sitting Client Experience—Are You Using It the Right Way? Your pet sitting client experience can make or break your business. Clients want updates, fast responses, and a seamless process—but when you're buried in messages and last-minute schedule changes, it's easy to fall behind. That's exactly where AI comes in. Not to replace you, but to help you be faster, more efficient, and more personal than ever before. AI isn't just about automation—it's about enhancing the way you connect with your clients, ensuring they feel supported, informed, and valued at every step. In this episode, I'm breaking down how AI is transforming pet sitting client experience in real, practical ways. We're moving past the surface-level advice and digging into how AI can anticipate client needs, streamline communication, and create a stress-free experience that feels personal, not robotic. I'm also tackling the biggest misconceptions—like whether AI will take away the human connection (spoiler: it won't when you use it right). The pet business owners who start leveraging AI now will be the ones delivering a next-level pet sitting client experience that keeps clients coming back. So, are you keeping up or falling behind? Hit play and let's dive in!

AI is EVERYWHERE—but are you using it the right way in your pet business? Have you ever wondered if all these AI tools are doing more harm than good—leaving the heart and soul of your pet business behind? You're not alone. That's why today, we're diving headfirst into Ethical AI for Pet Businesses. Truth is, AI doesn't have to feel cold or impersonal. It's all about striking the perfect balance—saving you time without losing the personal touch that keeps your clients coming back. In this episode, I'm breaking down real-life examples of how pet business owners—just like you—are leveraging tools to save HOURS every week while keeping their client relationships stronger than ever. From rewriting a 5-page SOP into a game-changing 13-page team manual, to saving $1,700 a year by ditching unnecessary software, these are wins you can't ignore. Here's the deal: AI is here. It's happening now. But the question isn't if you'll use it—it's how you'll use it to stay authentic and aligned with your values. If you've ever wondered how to make AI work for you (instead of feeling like it's taking over), this episode is for you. So, hit play, and let's dive into Ethical AI for Pet Businesses—because your clients deserve the best of you, not a robotic replacement. Let's make your business smarter, stronger, and ready for the future!

Do you ever feel like there's never enough time in the day to get it all done? Between managing schedules, keeping clients happy, and trying to grow your business, it feels like you're stuck in an endless cycle of juggling to-dos and STILL falling behind. What if there was a way to lighten the load - without burning out? That's where AI tools for pet business growth come in. In this episode, I'm pulling back the curtain on how pet business owners JUST LIKE YOU are using AI to save time, money, and energy. No fluff, no overwhelming tech talk—just real-life examples of what's working. One owner saved $1,700 a month by ditching outdated software for AI. Another shaved hours off their weekly schedule by automating tasks they thought would always take forever. Here's the thing: this isn't about becoming a tech expert. It's about figuring out how AI tools for pet business growth can work for YOU. Think about it—what would it feel like to take back control of your time? To stop drowning in tasks and start focusing on the stuff that actually grows your business (or gives you a break)? That's what this episode is all about. So, grab your coffee, hit play, and let's dive in. By the end of this episode, you'll see how AI can help you work smarter, save money, and finally get ahead. Let's make 2025 your year.

“AI tools for pet care sounds cool, but I don't think it's for me.” Sound familiar?! Maybe you've told yourself, “I'm not tech-savvy enough,” or, “AI just seems too overwhelming to figure out.” If that's you, this episode  is going to change your mind—and your business. I'm diving into AI tools for pet care and breaking down why it's WAY easier than you think. No confusing jargon. No complicated setups. Just practical, real-life ways AI can lighten your workload and free up your time—starting today. From saving hours on social media captions to transforming how you approach goal setting, I'll show you exactly how pet business owners are already using AI tools for pet care to work smarter, not harder. Plus, I'm giving you a sneak peek into our hands-on AI Lab, where you'll learn how to actually apply these tools in ways that make sense for YOUR business. If you've ever felt like your business is running you—or like you're drowning in tasks with no way out—this episode is your lifeboat. It's not about replacing you or your creativity. It's about amplifying what you do best and making your life easier. By the end of this episode, you'll be saying, “Why didn't I start using AI sooner?” So, grab your coffee, settle in, and let's make AI work for you.

Is Your Business Currently Running You? Ever feel like you're stuck in a cycle of too much to do and not enough time to do it? Like the weight of your business is pulling you down instead of lifting you up? Maybe you've heard about AI and wonder if it's something that could actually make a difference—but you're not sure where to start or if you're already too late to the game. Ready to harness the power of AI for your pet business success? I've got good news for you: you're not behind, and this episode is exactly what you need. I'm breaking down how AI for pet business owners can simplify the chaos, tackle those repetitive tasks, and help you reclaim your time. It's not about being tech-savvy—it's about using tools that work for you and your pet business. And I'm taking things to the next level in 2025 inside my Mastermind community. This year, we're rolling out AI Labs—no more passive learning. These hands-on sessions will help you actually do the things that move your business forward, whether it's creating SOPs, streamlining processes, or finding smarter ways to tackle the tasks you avoid. Whether you're holding it all together, growing something incredible, or dreaming up your next big idea, this episode is for you. This isn't just the future—it's already here. The question is: are you ready to jump in and embrace it?

Feeling overwhelmed by running your pet sitting or dog walking business? AI for pet businesses is here to help. In this episode, we reveal how Artificial Intelligence can streamline your operations and help you thrive—no tech expertise needed. In this episode, discover Google's quantum chip, a breakthrough making AI tools faster and smarter. Additionally, learn about ChatGPT's “Sora,” a tool for creating professional videos in seconds. Imagine AI that adapts schedules in real-time or predicts client needs before they ask. These innovations are game-changers for your business. Furthermore, if you're ready to scale, we'll explore ChatGPT's premium $200 plan. It's designed for automating communication, managing large projects, and taking your business to the next level. Even beginners can benefit from affordable AI tools to save time, improve marketing, and make smarter decisions. Moreover, here's a twist: part of this episode wasn't recorded by me—it was powered by AI voice technology. Find out how this innovative tool works and how it could enhance your client communication. This experiment showcases the potential of AI for pet businesses in real-world applications. AI for pet businesses isn't just a trend; it's a powerful tool to reclaim your time, improve your services, and stay competitive. Whether you're a solo entrepreneur or managing a growing team, this episode will show you how to integrate AI effectively. You'll learn how to maintain the personal touch your clients love while leveraging technology to boost your business. Additionally, we discuss practical strategies for implementing AI, ensuring you can start small and grow your use of technology as needed. From saving time on administrative tasks to optimizing your marketing efforts, AI for pet businesses offers numerous benefits. Let's jump in and unlock your business's potential! Embrace AI to work smarter, enhance your services, and achieve greater success in the pet industry.

Navigating AI for Your Pet Services Business Are you finding it difficult to manage your pet services business? From setting the right pricing to handling daily tasks, it can feel overwhelming. In this episode of BIYB, we dive into how navigating AI can streamline processes and improve your business operations. Becky from Paws Around Motown shares her growth journey. She discusses overcoming challenges such as pricing, hiring, and scaling her business. Through her insights, you'll discover how navigating AI can simplify tough decisions and allow you to focus on what matters most. From pricing to customer service, Becky explains how technology can ease your workload, so you can offer the best care to your clients. How AI Can Optimize Your Operations Feeling overwhelmed by daily tasks in your pet services business? You're not alone. Becky shares how she used AI tools to make data-driven decisions. These tools simplified her pricing, increased productivity, and even improved customer satisfaction. We'll also discuss how navigating AI can help you pinpoint areas for improvement without getting stuck in analysis paralysis. Whether you're just starting out or have been in business for a while, this episode provides practical advice on using AI. Learn how to enhance your pricing, improve your services, and confidently grow your business. We'll also talk about continuous improvement and the power of a 90-day plan to stay on track. Join us for this insightful discussion on navigating AI for your pet services business. Start making smarter, more informed decisions today!

Are your dog walking applicants just not coming through like you hoped? Do you feel like you've done everything—posted ads, marketed your business, but still can't get the right people to apply? If that's you, then this episode is a must-listen! I get it—hiring can feel like a never-ending struggle. Maybe you're overwhelmed, trying to juggle everything while desperately searching for the right team to support your pet care business. You're not alone in this! In this week's episode, I'm sharing 20 practical tips and strategies that you can implement right now to turn things around. You're not a sitting duck, and I'm not going to let you be one. I'm going to walk you through proven ways to increase your chances of attracting the right dog walking applicants. Whether you need to tweak your job ads, rethink where you're posting them, or even tell a better story to draw people in, there's something in here for you. I'm all about action and growth. And guess what? You didn't start your business to be buried under the weight of unfilled positions or constantly stressing about staff shortages. Today, I'm giving you the tools to overcome these challenges and build a team that can take your business to the next level. So, grab a pen, take notes, and get ready to discover actionable strategies to revamp your hiring process. Let's stop letting those dog walking applicants slip through the cracks!

Are you feeling the year-end crunch with hiring, taxes, and your website? These year-end pet business essentials can be overwhelming, but they're crucial for setting up next year's success. In this episode, I'm diving into these core challenges that could make or break your pet business as the year wraps up. With real-life examples, I'll help you tackle these essential tasks confidently. Whether it's hiring the right team, managing taxes, or refining your website, you'll find clear steps you can take now. Plus, I'll show you how to avoid common pitfalls that can lead to costly mistakes. If you're feeling stuck or unsure of where to begin, you're not alone. I'll guide you through building a team that fits your culture, staying compliant with taxes, and turning your website into a client-attracting tool. This episode is packed with practical advice to help you turn challenges into growth opportunities. Let's stop guessing and start building a business that thrives—without the chaos. Ready to get organized with these year-end pet business essentials? Don't miss this episode!

Wondering if you're truly making the most out of AI tools like ChatGPT, or if you've unknowingly fallen into some of the common AI misuses that lead to frustration instead of progress? It's easy to get overwhelmed or feel like you're using AI the “wrong way,” especially with the technology advancing so quickly. In this episode, I'm diving into the hidden traps and common missteps that so many make when first adopting AI for their business and content creation. When it comes to common AI misuses, many of us unintentionally set ourselves up for failure by either over-relying on AI or underutilizing its capabilities. From failing to communicate clear instructions to expecting AI to read our minds, these pitfalls can turn a helpful tool into a time-wasting frustration. But what if you could unlock better results with a few small tweaks? What if you could turn AI from a source of confusion into a powerful partner in your daily workflow? In this episode, I share practical tips to avoid these common AI misuses and guide you in developing a better understanding of how to work with tools like ChatGPT. Whether you're just starting with AI or looking to refine your approach, this episode will give you the insights you need to transform AI into an invaluable asset. Tune in to learn how to avoid the most frequent missteps and start using AI effectively, efficiently, and confidently! Tune in and let's uncover the secrets to AI success that can help you streamline your business and boost productivity like never before.

Are you feeling overwhelmed by the same pet business challenges? Do you find yourself unsure which systems or strategies can truly make a difference? Many programs and coaches promise breakthrough results, but often they leave pet business owners frustrated and spinning their wheels. If you've experienced this, you're not alone. In this episode, we dive deep into the common pitfalls that can hold your business back. I'll share essential insights on how to spot these challenges early to prevent wasting your time and money. You'll learn to identify the warning signs that indicate your current approach might not be working. Navigating pet business challenges doesn't have to feel like an endless struggle. I'll break down what makes systems effective and how to recognize which investments truly deliver results. I'll also discuss the importance of forming partnerships that genuinely support your growth goals. By examining areas where business owners frequently stumble, I can help you avoid costly mistakes. If you're tired of playing small and are ready to see real progress, this episode will empower you to take decisive action. I'll challenge you to rethink your strategies and encourage you to adopt a fresh perspective. With the right insights, you can confidently move forward and tackle your pet business challenges head-on. Get ready to transform your approach and unlock the potential for success in your business. Tune in, and let's embark on this journey together, turning those pet business challenges into opportunities for growth and success. Don't miss out on the practical advice that could change the trajectory of your pet business!

Are you feeling stuck trying to scale your pet business? Whether it's hiring the right team or getting your brand out there, scaling your pet business isn't just a buzzword—it's the KEY to unlocking real freedom and long-term stability. So, let me ask you: Can your business thrive WITHOUT you? Are your systems strong enough to keep things running while you step back, or does everything fall apart the moment you leave? In this episode, I'm joined by Leia from Wonder Pups Pet Care—one of my clients who successfully scaled her pet business. We're diving into the real strategies that allowed her to go from a solo operator to leading a thriving, growing business. It's not just about surface-level tweaks; we're talking about building systems and processes that lead to sustainable growth. Leia opens up about the challenges she faced, including hiring the right team and learning to let go of tasks that once felt essential. We discuss how focusing on high-impact tasks helped her empower her team to take ownership and create a business that thrives without her micromanagement. This episode gives you the roadmap to streamline your operations, empower your staff, and truly scale your pet business. If you're ready to break free from the day-to-day grind, tune in and take the first step toward scaling your pet business to new heights!

Are you tired of feeling stuck in your pet business, struggling to find the RIGHT employees? Does the hiring process feel like a never-ending cycle of frustration? You're not alone... Today, we're tackling pet business hiring strategies that WILL change the game for you. Finding passionate, dedicated individuals to join your team can seem impossible. After all, every hire impacts your business's success. You NEED people who genuinely care about the pets and clients you serve. If you've been overwhelmed by countless applications that don't align with your company's values, it's time for a new approach! In this episode, I'm sharing practical, actionable insights that combine hiring strategies with effective marketing techniques to help you streamline your hiring process. It doesn't have to be a struggle. In fact, it can actually be an enjoyable part of building your dream team. Furthermore, you'll learn how to create a compelling employer brand that showcases what makes your pet sitting company UNIQUE and attractive to top talent, effectively using marketing to draw in the right candidates. We'll also discuss crafting engaging job descriptions that resonate with your ideal employees and how to create a positive interview experience that reflects your company culture. This is YOUR opportunity to elevate your hiring game and leverage marketing to attract the right talent! Ultimately, if you're ready to take your pet business to the NEXT LEVEL with the right team in place, tune in NOW to discover the best pet business hiring strategies that will set you apart from the competition. It's time to build the team that drives your success!

Are you uncertain about whether you're charging the right price for your pet services? Do you ever feel like you might be undervaluing your hard work and leaving money on the table? If the thought of pricing your pet services makes you anxious or if you find yourself second-guessing your current rates, you're in good company! In this episode, I'm addressing two questions from fellow pet business owners who reached out to me for guidance. One asked, “How do I know if I'm charging enough?” and the other shared their concern about “how to position my services without scaring off clients.” I dive deep into how to price your pet services with confidence, ensuring you're not only covering your costs but also maximizing your profitability. It's common for pet care professionals to feel hesitant about raising their rates, worried about scaring off clients or not being competitive. But here's the truth: if you don't price your pet services correctly, you risk burnout, financial stress, and ultimately, your business's growth. Have you ever thought about the REAL value of your expertise, time, and care? Whether you're just starting out or have been in the industry for years, this episode will help you shift your mindset from “what will my clients pay?” to “what is my service truly worth?" I'll share key strategies and insights into how you can confidently set your prices based on the value you deliver—not just what the market dictates. Tune in to discover the simple yet powerful pricing strategies that will not only boost your bottom line but also help you attract the right clients who respect the value of what you offer. Let's turn your pricing fears into a profit-making formula!

Are you struggling to stand out in the competitive pet industry? Have you considered how maximizing social media can help you attract more clients, quality employees, and even valuable partnerships? If you've ever thought of social media as merely a client-attraction tool, it's time to shift gears. In this episode, I'm revealing why social media isn't just about posting cute dog pics—it's your GOLDMINE for attracting TOP-NOTCH employees and forging partnerships with local businesses! With statistics showing that 54% of small businesses don't use social media effectively, you could be missing out on BIG opportunities for maximizing social media impact. Many pet business owners operate under the misconception that social media is solely for marketing. This narrow view can hinder your potential growth. Imagine a platform where you not only showcase your services, BUT also highlight your unique company culture and values. This is what creates an authentic connection with your audience, setting you apart from the competition. Are you ready to kill THREE birds with ONE stone! I'll walk you through the THREE essential social media goals every pet business should embrace. Plus, I'll share real-life success stories, including how Maggie from Salty Dogs Pet Care is leveraging community connections to DRIVE GROWTH. It's time to break free from one-dimensional thinking! Let's make every post count. Tune in to discover how to elevate your social media strategy and watch your business THRIVE.

Does it feel like 4th quarter planning always sneaks up on you, leaving you scrambling to hit those end-of-year goals? Or perhaps you're wondering how to balance business growth while still finding time to rest and recharge before the holidays? The last few months of the year can be overwhelming, but with the right strategy, you can turn this season into your most productive one yet. In this week's episode, I'm diving headfirst into how to finish the year strong—without losing your sanity. We're talking about 4th-quarter planning, the importance of understanding the seasons of hustle versus rest, and how to create a roadmap for success that works for YOU and your business. In this episode, you'll discover: Why breaking the last quarter into manageable chunks is the key to hitting your goals. The power of recognizing the season you're in—whether it's time to sprint or slow down. The importance of delegation and automation to keep your business running smoothly, even when you're resting. Imagine wrapping up 2024 not in a state of burnout, but feeling balanced and ready for what's next. Whether you're looking to onboard new clients, boost revenue, or reclaim your personal time, this episode is here to help you navigate the final stretch of the year with clarity and intention. So, grab a coffee, sit back, and let's map out a game plan for your best 4th quarter yet!

Ever find yourself scratching your head, wondering why your marketing isn't hitting the mark? Wish you had a blueprint to dodge the common marketing mistakes that are holding your pet business back? In this week's episode, I'm unlocking the secrets to effective marketing as I dive into the top five marketing mistakes that I see pet businesses make. This episode is especially for anyone feeling overwhelmed by their current marketing efforts. In this episode, you'll discover: The ONE major misconception: Thinking everyone is your client—learn why this could be draining your resources and focus. Online Presence pitfalls: Why lacking a robust online presence can make or break your business. Branding Blunders: The do's and dont's of consistent, effective branding. Imagine finally understanding why your marketing efforts haven't been converting. Picture turning those weak spots into areas of strength that drive your business forward. Think about it...What if you could spend less time guessing and more time executing tactics that actually work? How would it feel to have a crystal-clear understanding of your target audience? What difference would a consistent and compelling brand make to your bottom line? Time Sensitive Invite: There's also an exciting revival happening in our Jump Start Your Pet Business community on Facebook, and I want YOU to be a part of it. I've been going live once or twice a week to teach and give valuable tips. We are still entering people into our  FREE 20-minute 1:1 coaching session giveaway. Simply join the group and tag me (Bella) in your post – I'd love to hear which episode inspired you the most!

Ever find yourself wondering how to keep that spark alive in your business while staying positive when life keeps throwing curveballs? Wish you had a blueprint for staying focused even when the odds are against you? After battling a nasty illness and managing through a packed schedule, I've got some real talk to share. If you've ever felt overwhelmed by life or business, you'll find solace and actionable advice here. I'm diving deep into a question that hit home during one of our mastermind roundups: How do you stay positive amidst all the chaos? Imagine having a toolkit at your fingertips that helps you bounce back every single time you face adversity. In this episode, you'll discover: Practical and immediate strategies to transform your outlook. How simple, consistent habits can turn your entire day (and week) around. Real-life stories and anecdotes: Because nothing hits home like genuine experiences that you can relate to. I'm bringing the positivity straight to your headphones, along with a heartwarming segment featuring my daughter, Olivia. Her innocent yet profound take on affirmations and staying positive will uplift your spirit and provide an extra dose of inspiration. Time Sensitive Invite: There's also an exciting revival happening in our Jumpstart Your Pet Business community on Facebook, and I want YOU to be a part of it. Join us to connect with like-minded entrepreneurs, share your experiences, and get exclusive insights that can elevate your pet business. To sweeten the deal, I'm offering a FREE 20-minute 1:1 coaching session to a lucky member. Simply join the group and tag me (Bella) in your post – I'd love to hear which episode inspired you the most!

Ever wonder how you can just get a little better during the workday? Have you ever thought about how the people, spaces, AND food you consume might help or hinder you? In this episode, I take you along on Part Two of my road trip. This time, I dive deep into how mindful choices in food, spaces, and relationships can impact your pet sitting business!  You'll hear all about how intentional living can transform your energy levels and productivity. Imagine starting your day with a nutritious breakfast that fuels your brain and body—compare that to grabbing a sugary snack that leads to a mid-morning crash. These small choices add up to make a significant impact on your productivity. I'm spilling some of my favorite tips for making the right food choices that keep you energized and focused throughout the day. I also discuss the importance of setting up an environment that fosters creativity and focus. I'll walk you through some simple adjustments that can help turn your workspace into a productivity powerhouse. Furthermore, I talk about the importance of supportive relationships. Having just one person who lifts you up and propels you toward your goals is ESSENTIAL for sustaining motivation and achieving success. Drawing from my REAL experiences and life lessons, this episode is packed with actionable steps that make a difference. Whether it's a small tweak in your diet, a shift in your workspace setup, or nurturing a supportive friendship, these changes can lead to transformative results. Tune in NOW and learn how food, spaces, and people can drastically impact your pet sitting business.

How do you navigate personal growth? Do you feel isolated or unsupported on your journey? Are you constantly searching for real, unfiltered insights on life and business? Join Bella Vasta on a deeply personal road trip from Phoenix to Tucson, Arizona, in this unique podcast episode. As Bella navigates the open road, she reflects on her partnership with Liz Illg, co-founder of Pet Care Team Training, sharing the importance of having supportive and complementary relationships in both business and life. Recorded live and unedited, this episode offers an authentic glimpse into Bella's thoughts and feelings, making you feel like you're right there in the car with her. Bella discusses the transformative power of community and friendships, drawing from her own journey through trauma and healing after her daughter's premature birth. She opens up about the significance of inner courage, personal growth, and the necessity of having a support system. Whether she's passing cows or crossing border checkpoints, Bella's raw and unfiltered storytelling invites you to reflect on your own life, encouraging you to find and cherish the people who help you thrive. Don't miss this engaging and inspirational episode that blends business insights with heartfelt personal experiences.

How many ways do you actively have clients coming into your business? Referrals? Your website? Is it google ads? Are they equal or does one lead more than the other?  Today, we are diving deep in this episode, on why you should have multiple pet business revenue streams and what they are so you can keep a great business financial health. In the fast-paced world of pet services, relying on a single revenue source is a recipe for STRESS and INSTABILITY. Discover actionable strategies for diversifying your income sources—from leveraging social media and email marketing to forming strategic community partnerships. You'll learn practical steps to break free from the cycle of financial anxiety. Let's face it—you can't afford to depend on just one source of income. Knowing how to create multiple pet business revenue streams will set you free from the constant worry and give you more control over your financial future. Learn how to master your profit margins, enhance your online presence, and make strategic decisions aligning with your goals. Whether you're struggling with stagnant growth or feeling vulnerable relying on just one revenue stream, this episode is PACKED with insights to help you succeed. Tune in now!

Have you ever felt like you're constantly hustling but never earning enough? Do you find yourself wondering when to raise your pet business rates so you can finally see the financial relief you deserve? In the demanding world of pet services, understanding when to raise your pet business rates is crucial. I talk about it ALL on this episode. The reality of what happens when you don't charge enough, the rising costs of everything in this world, and how this affects your bottom line if your prices are too low. I will share personal stories to illustrate what happens if you don't get this part of your business under control. People legit are going out of business because this subject isn't given enough care and attention. It isn't based off of emotions AT ALL. We'll explore actionable strategies, from analyzing your profit margins to mastering the art of setting rates that reflect your true value. You'll learn how to break free from the cycle of financial anxiety and create a thriving business. By aligning your rates with your goals, you'll attract better clients. Tune in NOW!

Are you feeling the isolation that often comes with running a business? Consistency and discipline got us to 400 episodes, and today's episode is a must-listen for all pet business owners feeling the weight of isolation and stress. In this episode of the Bella In Your Business podcast, I dive deep into the POWER OF CONNECTION. Running a pet care business can be incredibly rewarding but also lonely. Pets can't respond emotionally, and it's tough to share certain struggles with your team. This isolation can lead to mental health challenges, something many entrepreneurs experience, even if we don't talk about it enough. I open up about the impact of high cortisol levels caused by chronic stress and how it affects everything from your weight to your sleep and even your concentration. My journey with a naturopath has been eye-opening, revealing how critical it is to manage these stressors for overall well-being. But here's the game-changer—COMMUNITY. I can't stress enough the importance of surrounding yourself with a supportive network. From emotional upliftment to practical business advice, a solid community can transform isolation into inspiration. Tune in as I share personal insights, scientific data, and actionable steps to help you combat the loneliness and stress of running your pet business. Learn how being part of a community can elevate you both personally and professionally. Don't miss out on this episode—it could be the leadership shift and support you've been searching for!