Boost Bariatrics

In this episode, Hannah Lytle, VP of Product at 728 Group, shares how leadership development, delegation, and team training drive growth. Learn how long-term partnerships and consistent check-ins help practices scale, empower teams, and build a competitive edge. Connect with Hannah: FREE Team Performance Assessment: https://training.728group.com/home-8656 728 Group Website: https://728group.com/ THIS EPISODE IS BROUGHT TO YOU BY: Boost Patients | Convert More Refractive Leads Into Patients | https://www.boostpatients.com⁠ Boost follows up with your New Patient Inquiries 24/7, within 60 Seconds. Their Patient Concierge team calls, texts, and emails potential patients, following up for months and scheduling new patient consultations directly onto your calendar.

Stop losing patients before they even walk through your doors. This webinar dives into the transformative power of persistent follow-up, busting myths like "we're following up enough" and "I don't want to spam patients." With actionable tips and real-world examples, you'll learn how consistent, personalized follow-up can boost conversions and revenue—no extra ad spend required. Perfect for practice managers and surgeons ready to turn lead leaks into patient gains! THIS WEBINAR IS BROUGHT TO YOU BY: Boost Patients | Convert More Refractive Leads Into Patients | ⁠https://www.boostpatients.com⁠ Boost follows up with your New Patient Inquiries 24/7, within 60 Seconds. Their Patient Concierge team calls, texts, and emails potential patients, following up for months and scheduling new patient consultations directly onto your calendar.

In this episode of the Patient Conversion Podcast, I spoke with Dr. Betsy Dovec and Hannah from Body by Bariatrics about building a thriving bariatric practice, patient engagement, and the realities of healthcare entrepreneurship. You can connect with them here: https://bodybybariatrics.com/meet-the-team/

In this episode of The Patient Conversion Podcast with Jeff from ModMed, we dive into the evolving role of private equity in healthcare. Tune in as he shares valuable insights on the pros and cons for physician practices, the steps to evaluate potential partners, and how to maintain practice culture during a transition. You can connect with Jeff on LinkedIn here: https://www.linkedin.com/in/jeff-freedman-b905884/ Check out their website as well: https://www.modmed.com/enterprise/

New Podcast Episode! This week on the Patient Conversion Podcast, I spoke with Catherine Kyle, founder of Anchor Consulting, about business growth and patient experience in medical practices. Here's what you'll learn: -Clear systems and processes to streamline clinic operations -Strong management structures that transform patient and staff experience -How to address operational pain points that may be holding your clinic back Whether it's staff retention, patient care, or profitability, Catherine's tips are actionable and practical.

In the webinar, we discussed how faster follow-ups can help you: Turn more leads into booked consultations Gain a competitive edge by responding within 5 minutes Set up systems to capture potential patients, even after hours These strategies can make a real difference in converting more inquiries into new patients for your practice.

In this episode of The Patient Conversion Podcast, Carol-Anne from ZEISS shares actionable strategies for improving lead follow-up and patient conversion. She emphasizes the importance of timely responses and personalized engagement to turn potential leads into patients and drive significant clinic growth. You can connect with Carol-Anne on LinkedIn here: https://www.linkedin.com/in/carol-anne-poursaied-25960036/ Check out the report and webinar from ZEISS here: https://www.zeiss.com/meditec/us/c/journey-to-smile.html

In this audio version of our September 3rd webinar with Glacial Multimedia, titled "How to Boost Your New Patient Consults by 30%", Kade Wilcox, CEO of Boost Patients, and Michael Dekowski, CEO of Glacial Multimedia, dive into essential strategies to grow your practice in 2024. To access the full webinar replay and slides, head to our video replay here: [link].

In this episode, Matty McLain and Kade Wilcox discuss the critical role of effective follow-up in private practice clinics. They address issues like overwhelmed staff and inadequate systems, explaining how Boost leverages AI and multi-channel communication to improve patient engagement and conversion. Clinics using Boost have reported significant increases in procedure volume and lead management efficiency.

Jessica Martin is the owner of Martin Management Consulting and co-owner of Martin Dental, a successful dental spa in Eau Claire, WI. She is a licensed school psychologist who helps medical professionals understand why patients feel anxious or fear at the dentist and other medical appointments and has created strategies for dental offices to remove some of the most common barriers to dental care.   In this episode, we will discuss: Where in a practice nervousness can be created How expensive patient fear can be to the practice A couple real examples of how to remove nervousness She loves sharing ways to make the experience positive for every patient. You can find out more about her here: https://martinmanagementllc.com/

In this short episode I summarize how Chik Fil A generates 3x the profit of McDonald's while selling 1/4 fewer items on their menu.  Chik Fil A has been slowly (and quickly) getting better and better for 70 years.  Enjoy!

In this episode I interview Carl White. Carl is the Principal of MarketVisory Group. He has spent his career developing marketing systems for healthcare companies in very competitive markets.  We discuss:  Points of Differentiation for your Clinic Marketing Order of Operations The top 3 Things Your Marketing Must Include  You can find Carl at ⁠https://marketvisorygroup.com/⁠. 

Eva Sheie, Founder and Podcast Producer of The Axis, talks about her incredible journey in marketing and why she believes podcasting is a major competitive advantage in today's healthcare industry. You can read more about Eva and The Axis at https://www.theaxis.io/.

How to Get a Steady Stream of New Patients using AI and Outsourced Lead Follow Up. Listen to this webinar co-hosted with our friends from Practis as we dive into the secrets of maximizing patient conversions and streamlining your healthcare practices' operations.

Attorney Ericka Adler leads the healthcare division at the law firm Roetzel and Associates. Roetzel currently represents 10,000 healthcare professionals. Join us as we talk about the complex relationship between doctors and MSOs (Management Service Organizations), examining both the advantages that come with streamlined operations and the concerns surrounding potential loss of autonomy.

On this episode I talk to John Pettrone, President at Practis.  Practis is a full service digital marketing agency that works with thousands of healthcare providers across the US. We talk about the best question to ask in regards to your marketing, and how often you should launch a new website. You can get a practice growth assessment at practis.com/boost 

Milan Kowalewski is a marketing consultant & strategist that helps aesthetic & cosmetic providers take their business to the next level with smart design, sound advice, & creative video. On this episode, we talk about his 4-step creation process in working with clients: Create Edit Enhance Distribute Join us as we dive into his playbook and realize the impact of creative videos playing a pivotal role in healthcare clinics' success by increasing engagement, building trust, educating the audience, and promoting their services effectively in a visually appealing and emotionally engaging manner.

The market is obviously shifting. If I had six minutes to recommend a few actions you could take, immediately, to shrink your expenses (and grow your profit), here they are. This is not earth shattering (though you may not have considered the first two) but they are fairly easy to implement and they could mean hundreds of thousands of dollars in profit.

Patient No-shows and last minute cancellations are one of the most expensive problems that can plague a clinic. It can cost hundreds of thousands of dollars per year in lost surgical volume and open time blocks in the schedule. Larry Guzzardo has built a career helping medical clinics around the country fix this problem. On this episode we talk about: Why patients no-show their appointments How to increase patient commitment The mindset change that needs to happen for clinics

Listen as I interview my friend Melanie about why she chose to fly to Mexico for bariatric surgery. At Boost, we don't think any clinic should compete with Mexico. The price war is a race to the bottom that you don't want to win. BUT, if you are going to differentiate yourself, you have to provide a different experience for your patient leads. We talk about the patient experience, taking care of patient leads, and the biggest "lever" for clinics to pull if they want to see more patients.

Let me be the first to say... talking about credit card transactions feels boring and most credit card processors seem sketchy. But last year I interviewed Dave for the first time. Dave Iava is the COO of Pair Payments. The focus of Pair is eliminating credit card fees for companies. Recently, one of our Boost clients switched to Pair Payments. They saved $7,800 in credit card transaction fees in the first month. That's just a few dollars shy of $100,000 per year. Check out this episode to hear more. If this episode piqued your interest, Dave can be reached through the Pair website at https://www.skypaymentsgroup.com/medical

On this episode of the Boost Podcast, Jonah Selner joins Matty to talk about marketing automation and where the future of private practice marketing is headed. They discuss: -The definition of marketing automation -Ethical and effective marketing automation -How Boost uses automation to help private practices grow

On this episode of the Boost Podcast, Attorney Ericka Adler, joins Matty to talk about health law. Ericka does a TON of work with mergers, sales, and acquisitions of healthcare entities and has extensive experience in completing transactions with private equity (MSOs!), hospitals, and other third parties. They discuss: -Mergers and Acquisitions of Medical Practices -What to Consider Before Selling Your Practice -How to "Get your house in order" Before Selling Check out Ericka's podcast, HealthLaw HotSpot.

In this episode, Matty interviews Suzanne Baeke from BLISCare. For over 15 years, BLISCare has been offering surgical complication protection. They discuss: how complication insurance secures the surgeon's original profit what determines the cost of coverage per case an overview of coverage options

Research shows that problems get our attention and lead us to action much more effectively than solutions do. Yet, most of us don't talk about problems when marketing to new patients. We only talk about solutions. This is likely the most expensive issue in medical marketing.

Jonah and Matty discuss a classic marketing book by Sean D'Souza called The Brain Audit. The book explains how the brain processes information and gives great insight into why patients "buy" or not. In this episode Matty and Jonah talk about: How the book "The Brain Audit" can apply to bariatrics Why so many bariatric patients "slip through the cracks" along the journey

In this episode, Don Thompson talks about managing a bariatric clinic with 3 surgeons and 24 staff members. We discuss a few of the reports he keeps an eye on to keep the O.R. full and the clinic running on all cylinders.

In this episode, Matty and Jonah talk about the philosophy Boost has for bariatric lead generation and lead nurturing. We cover: -Why you should NOT go after every lead -How to use automation to sift out the best leads -How automation can lead to happier staff and a full clinic

Verifying patient benefits can be a pain. Not only does it require extra staff, but if it's not done quickly you can lose surgical volume. In this episode, Jonah talks to Ben Kocaj about the solution he's built for bariatric benefits verification.

There's been a lot of talk lately about private equity, venture capital and what the future looks like for independent practice. On this episode, I talk to Kate Othus, CEO of Health Professionals Alliance (HPA). Unlike most organizations, which seek to own or control practices, HPA is on a mission to preserve independence in healthcare. Doctors in private practice join HPA as a member, which brings buying power, industry leverage, organization, and greater efficiencies, without selling or giving up autonomy in how you treat patients or run your business. You can read more about HPA on their website https://hpamembers.com/

My first car was a 1984 Honda Accord. You could probably find one today for $1,000. And then there's a Lamborghini Veneno. Price is $4 million. Both of these cars could get you to the store and back, right? So if they do basically the same thing, why on earth would someone pay an extra $3,999,000? The answer to that question gives us insight into every bariatric clinic on the planet. What makes patients choose you? There are a few potential reasons. But there's only one that matters most of all. Emotion

If you are like most private practice surgeons, you didn't get much training on how to craft a working business plan. On this episode, Dr. Sunil Bhoyrul joins me to talk about: Why consultants are the real c-word Having $60,000 per year embezzled from his practice Why the surgeon must learn financials in order to grow Dr. Sunil Bhoyrul is the Chief of Surgery at Olde Del Mar Surgical. Dr. Bhoyrul completed his undergraduate and medical school at the University of Aberdeen in Scotland. He then began his surgical training in London, England and became a Fellow of the Royal College of Surgeons (FRCS) of England in 1993. He was fellowship-trained in Advanced laparoscopic surgery at the University of California, San Francisco before completing his Surgical Residency at Stanford University Medical Center.

This short episode is an interview with one of my best friends, Dr. Dagley. aka "Dag" aka "The Dagger" We talk about: Running clinic on time Not working on Fridays Investing as a physician

Recruiting great people is painfully challenging right now. In this episode, Jonah and Matty talk to Robyn Reis, a professional recruiter and coach in the dental industry. We talk about: Hiring employees for clinics around the country The things you can do to drastically improve hiring process The future of hiring

More and more small companies are passing credit card fees back to the customer (and the customer is okay with it!). I interview David about how his company helps businesses be more profitable by avoiding credit card fees. This seems like the future in medicine.

Your bariatric website should function like a full time 24/7 salesperson who never sleeps (and doesn't leave their tuna and rye in the break room fridge to get stale and moldy). Many of our clients aren't getting the full value from their site. There are several reasons why. Jonah sits down with Loryn Lyle, founder of SILVR Agency, and talks about the questions every clinic should ask about their website's performance.

Dr. Lorne Lavine is a cybersecurity expert. He explains how the threat of malware and ransomware attacks have become more commonplace for medical clinics. It is estimated that 30% of medical practices have dealt with some sort of malware incident. Attacks like these can cripple a clinic or hospital system. Dr. Lavine describes a few steps you can take to protect your business and your data.

Jonah and Matty talk about their "order of operations" for growing bariatric patient volume. They cover how to build the patient funnel and talk Traffic, Leads, and Sales.

The last year and a half has been quite a ride for Dr. Bernie Hanna. In this episode, we talk about his journey in private practice bariatrics. For 17 years, Dr. Hanna was a solo practice. When he decided it was time to grow, he doubled his staff to 20 people and hired two additional surgeons in just 18 months.

In this episode, I talk with Priyanka Pulkur, clinical director at Advantage Point Behavioral. We discuss their service of offering pre-surgical behavioral assessments and the impact that it makes.

Mike Grant has journeyed from West Point to Ethicon (bariatric rep) to being the CEO of an Ambulatory Surgery Center. The center he runs is about to perform their 1000th bariatric surgery. In this episode we talk about: Getting to 15 doctors operating at the surgery center Performing sleeves and switches in the ASC The surprises and hurdles on the way to getting the doors open

A really fun episode with Dr. Sachin Kukreja where I ask multiple ignorant questions about using the robot for bariatric surgery. Quick facts on Dr. Sachin Kukreja: Med School - University of Texas Health Sciences at San Antonio General Surgery Training - Rush University Medical Center and Cook County Minimally Invasive and Bariatric Surgery Fellowship - Medical College of Wisconsin Fun Fact: he founded the bariatric surgery program at Mount Sinai Hospital in Chicago in 2010 and was the director of Bariatric Surgery at the Dallas VA. In 2016 he was the highest volume Robotic General Surgeon and did the most number of bariatric surgeries in the VA system. Dr. Kukreja is a proctor, consultant, and speaker for Intuitive Surgical allowing him the opportunity to mentor surgeons around the country on implantation of robotic surgery technology in their practices.

Plenty of clinics have considered throwing a big party for all of their post op patients. In this episode, Dr. Bilof talks about hosting an annual Celebration where they will have 500 to 600 people show up. About Dr. Bilof: Dr. Bilof began his career as a vascular surgeon where he continuously saw chronically ill patients suffering from type 2 diabetes and other medical problems often seen in bariatric patients (high blood pressure, heart disease etc.). As a vascular surgeon, Dr. Bilof was frustrated by his inability to truly alter the course of these disease processes. When he found out that bariatric surgery could literally reverse diabetes (getting patients off insulin and other diabetic medications) he knew he had found his calling. If we can ‘cure’ diabetes, then patients won’t develop the chronic and debilitating vascular problems in the first place! The ultimate preventive medicine! In 2003, upon the urging of his wife, Dr. Bilof left his successful vascular practice and retrained in bariatrics, something unheard of at the time and even today. In April 2007, he founded his own practice,

Dr. Bo Neichoy talks about growing clinic staff as surgical volume goes from 100 to 850+ bariatric cases per year. Includes: when they hired a full time manager, then a CEO, when they said no to general surgery call, and more.

Jaci Reinbold graduated from the University of Texas at Austin on a Saturday. She started her job at a bariatric clinic the following Monday. She went from receptionist to being a linchpin for the clinic. In this episode, we dive into how she manages to guide 850 bariatric patients from consult to surgery... by herself... with no expensive software. We cover: the tool Jaci uses what metrics she uses to report to management how patients flow through this (very efficient) practice

Gina Ciolli and Bobbie Abuzaid helped TLC go from zero bariatric surgeries to almost 1,000. They cover: the one thing that matters most in getting new patients how to tell the difference in needing to hire another employee VS needing more efficiency their approach to a "phone room" for new patient calls

Can you imagine selling over $70,000 of product per month through your store? Lauren Armstrong, lead dietitian, explains how to build a program that promotes in-store sales.

As a kid, Trevor memorized all the facts and data from his baseball cards. Now he's a little obsessed with the metrics of the bariatric clinic he manages in Oklahoma. Weightwise is a "one stop shop" for bariatrics. With over 20 employees, they provide in house exercise and dietary, psychologist, a full gym, etc. Drs. Walton and Broussard perform 500 bariatric surgeries per year. In this episode, Trevor talks about the most important numbers he tracks.

Dr. Neichoy with Panhandle Weight Loss Center gives great details about how to attract more self pay bariatric patients. We cover: Averaging 750+ bariatric cases per year, 40% cash pay Adding a third bariatric surgeon to their practice 10% to 15% Medicare

Look, we all hate spam. But when patients start to message you, sending important questions and sharing the emotion of the bariatric journey, that is something radically different.

Every time you say Yes to one marketing idea, you are saying No to others. There is always an opportunity cost