Podcasts about Carl White

Adding a new associate sounds cut and dry. After all, they're there to treat patients, for which they have the training to do so. Easy, right? Not so fast. There's more to it. My guest today advises his clients on numerous accounting and operational issues, including hiring, and he'll share his experience with us.Joe Lessard is a partner at Professional Business Management, a healthcare practice management and accounting firm in the northwest Chicago suburbs. Joe has been with PBM since 2009 and a Principal since 2020. He has attained designations as a Certified Public Accountant (CPA), Health Practice Advisor (HPA), and as a Certified Healthcare Business Consultant (CHBC). He believes in rolling up his sleeves and is usually on site visiting his clients' operations first-hand. Joe is responsible for all accounting and payroll services as well as personal and business tax returns for his clients. He helps them review operations and day-to-day aspects such as HR, employee benefits, retirement plans, collections, billing, and patient interactions. Every client has different needs and that's why Joe's commitment to his clients' needs and his customer service is what he prides himself on.In this episode Carl White and Joe Lessard discussThe office cultural considerations, for example, the mission, values, and accepted and not-accepted behaviorsThe operational considerations, for example, credentialing, scheduling, etcThe marketing considerations, for example, the associate's role in attracting patientsOther considerationsWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Joe Lessardhttps://www.linkedin.com/in/joelessardpbm/https://www.instagram.com/thedoctorscpa/For more depth on this episode, read Understanding and Managing Overhead Costs in Your Practice, a blog this guest wrote about it. Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 598 For more information about Carl's upcoming accountability group, visit AllianceNextLevel.com. To map out the exact plan top producers use to grow their business, visit GetMoreLoans.com. Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Rebecca Bernard, the executive assistant behind one of the most productive mortgage branches in the nation, closing nearly $400 million a year. Rebecca shares how she supports branch manager Jim Reed both personally and professionally, taking everything off his plate that does not generate revenue so he can focus entirely on growth. You will hear how Rebecca manages finances, schedules, communication, tech issues, branch operations, event planning, coaching logistics, and even borrower intake in her earlier role, freeing up massive time for the entire branch. She explains what traits to look for when hiring your first assistant, why green and eager often beats experience, and how the right support person becomes a true profit center instead of an expense. Carl and Rebecca break down why top earners almost always have this level of help, how assistants keep loan officers focused on prospecting instead of distractions, and why the most successful leaders build their team before they think they qualify. If you have ever wondered when it is time to hire help or how much it could change your life, this episode lays it out clearly and simply.

Episode 597 For more information about Carl's upcoming accountability group, visit AllianceNextLevel.com. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com. Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Tuan Nguyen to unpack his incredible story of going from escaping Vietnam's Mekong Delta as a child to now closing 10 loans a month in a small Tennessee market. Tuan shares how his family's journey shaped his work ethic, what reignited his success after hitting a plateau, and the simple "1% rule" that helped him rebuild momentum—making 10 extra agent calls a day and turning cold calls into lasting relationships. Carl and Tuan dive deep into how consistency, community, and coaching can completely change your trajectory, especially when you stop chasing magic fixes and double down on the basics that work. They also explore what it really takes to scale from 10 to 15 loans a month without losing your sanity or your weekends. If you've ever felt stuck between your next level of growth and your current reality, this episode will show you how discipline, gratitude, and connection can create lasting success.

Finding good staff in your medical practice seems only to be getting more challenging. At the same time, more tools that substitute for in-office staff are available. Those tools should be helping, but sometimes they seem to make things more confusing. My guest today runs a medical virtual assistant company. They help their clients deal with staffing shortages and make sense of their choices to fill them. She'll share her insights with us.Beth Lachance is leading Global Medical in vision and the day-to-day business operations securing the functionality of the business to drive extensive and sustainable growth. Combining her strong leadership and determination with over 22 years of corporate experience in the private and public sector of Surgical Device, Pharmaceutical, and Specialty Pharmacy Industries – she keeps the company moving forward with high-level strategy while understanding the details of day-to-day execution to ensure steadfast success.In this episode Carl White and Beth LaChance discuss:Changes in staffing landscape since our last podcast episode in 2022Projections for the future of staff availabilityUses of medical virtual assistantsAI and virtual assistants – are they competitors or collaborators?Want to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Beth LaChancewww.facebook.com/globalmedicalvawww.instagram.com/globalmedicalvaswww.linkedin.com/company/globalmedicalva www.youtube.com/@globalmedicalvirtualassistantsConnect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 596 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Owen Lee, CEO of Success Mortgage Partners, to explore one of the most groundbreaking uses of AI the mortgage world has seen yet: an automated phone agent that can answer borrower calls 24/7, collect key details, and deliver pre-qualification letters within minutes. Owen reveals how this new AI system acts as a true digital assistant for loan officers, handling after-hours calls, summarizing conversations, scheduling appointments, and sending pre-qualification letters instantly, all while making sure no lead slips through the cracks. The result is more conversations, more offers, and more closings, even while you're off the clock. Carl and Owen break down why this innovation is a game changer for loan officers who want to stay ahead of the curve, and how it gives them a serious advantage over competitors still relying on voicemail. They also discuss the next phase of AI in mortgage, when it will begin analyzing docs, verifying income, and helping with true pre-approvals, plus what it means for anyone looking to scale without burnout. If you've been wondering how to use AI for real business growth, this episode will show you what's working right now and what's coming next. Call the live demo at 734-206-7164 to experience the AI assistant for yourself. For more information about Carl's upcoming accountability group, visit AllianceNextLevel.com. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com..

In this episode of The LoanOfficerPodcast.com, Chris Johnstone and Carl White dive deep into the future of mortgage marketing and how AI is transforming the industry. Discover why AI-driven consumer behavior is creating a massive opportunity for early adopters and how to get ranked inside ChatGPT before your competition even realizes what's happening.   3 Key Takeaways:   Why AI search engines like ChatGPT could replace Google as the go-to place borrowers search for loan officers. How loan officers are already funding real deals directly from AI-recommended leads. The exact steps to train AI to recommend your business so you can capture the next wave of mortgage consumers.   Listen now on LoanOfficerPodcast.com and learn how to become an AI-powered loan officer before everyone else catches up.

Episode 595 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Jon Tober from San Antonio to unpack how he went from closing 3 loans a month to consistently hitting 8 and 9, even in a market where most loan officers are struggling to stay flat. Jon opens up about what shifted for him after facing a 50% drop in production, and how joining the right mentorship circle completely changed his trajectory. He shares the exact strategy that's been driving his surge in business: a simple but powerful book club for referral partners that builds real relationships, adds value, and keeps agents engaged week after week. You'll hear how Jon identifies the right agents to invite, structures his meetings, and turns each chapter into an opportunity for accountability and growth, both for his partners and his own business. Carl and Jon also dig into what it really means to be intentional, how to stay a lifelong student, and how consistency and connection can triple your income in less than a year. If you've been wondering how to create deeper, scalable relationships with your agents and grow your pipeline without adding chaos to your schedule, this conversation is packed with real-world ideas you can put to work right away. For more information about Carl's upcoming accountability group, visit AllianceNextLevel.com. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.    

As important as it is to understand the patient journey, my industry has done a terrible job of helping practices make “the patient journey” anything useful day to day. My guest today agrees, and he helps his clients turn that journey into a tangible, actionable mechanism practices can use to grow.Daniel Tribby is a healthcare provider, effective business growth strategist, award winning author, top keynote speaker with a vision to help healthcare entrepreneurs build a practice that serves it's patients and sustain profitability for the long term.In this episode Carl White and Daniel Tribby discuss:What the patient journey isWhy marketers are so excited by the patient journey but most non-marketers are notHow to operationalize the patient journeyWant to be a guest on PracticeCare?Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here's the link where you can get the process started.Connect with Daniel Tribbyhttps://www.linkedin.com/in/iamdanieltribby/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 594 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Chris Johnstone, CEO of Loan Officer CRM, to talk about one of the biggest changes the mortgage industry has ever faced, the rise of AI-powered search and how it's already reshaping where loan officers get their leads. Chris shares how ChatGPT and other large language models are becoming the new "Google," why top producers are already closing fully completed loan applications through AI, and what every loan officer can do right now to position themselves as the go-to expert in their market before the wave hits. Together, they unpack how AI is disrupting traditional marketing, what it means to "rank" inside ChatGPT, and why being an early adopter could secure your spot for years to come. You'll also learn practical steps to get your business recognized by AI so you can start seeing real leads and closings from it. If you want to stay ahead of the curve and future-proof your mortgage business, this episode will show you exactly how to do it before everyone else catches on. Want help getting ranked and optimized for AI-driven leads? Visit LoanOfficerCRM.ai/AIO to learn more. Enjoying the podcast? Leave Carl an honest review at 5StarCarl.com. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 593 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Kevin Gillespie, leader of the Leadership Academy at Mortgage Marketing Animals, to reveal how loan officers can stop competing on price and start winning with value. Kevin shares five key strategies that top producers use to raise conversion rates, increase profits, and stand out in a crowded market without being the lowest rate in town. Together, they dive into how to build irresistible "wow" offers, stack value into every loan, and instantly engage clients so they feel confident choosing you from the very first call. You'll also learn how to move from transactional selling to true consultative conversations that build trust and long-term relationships. If you're ready to earn more while doing less, this episode will show you how to turn pricing pressure into profit power. Want help putting these systems in place for your own business? Visit ProfitDrivenPlan.com to schedule a free strategy call.

How do you know if your financials are healthy? Hint: there's more to it than just having more in your checking account at the end of the month vs. the beginning of the month. At the same time, you don't want to be buried alive in your financials. My guest today is a partner in a primary care practice, and she consults to private practices. She has a good idea of the basics of healthy financials, and she'll get us started. Katie Nunn, MBA, CMPE, provides training and coaching for healthcare leaders and their organizations on process improvement, financial optimization, and cultural transformation. Leveraging extensive experience with financial and operational turnarounds, she is a valuable advisor for an organization experiencing rapid expansion or change. With over 20 years' experience in healthcare leadership, her broad areas of expertise include practice assessments, process improvement, financial management, IT implementations, telemedicine, strategic planning, providers on-boarding, and cultural transformation.In this episode Carl White and Katie Nunn discuss:What she found when she joined as a partner, and when she starts with new consulting clientsWhat the core financials are to track and what healthy looks likeHow to make monitoring financials for a practice owner useful without needing hours of time or a PhD in finance and accountingWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Katie Nunnhttps://www.linkedin.com/company/bright-ideas-medical-consulting/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Private practice might seem like it's on the ropes, but new ones actually start all the time. Who are the successful ones? Those who weigh out the pros and cons and really think through the business side of the practice. My guest today helps physicians figure out these questions, and he'll share some of this thinking with us.Adam Middleton has committed his entire professional career to healthcare, working at for profit and not for profit hospitals and as a consultant to physicians and healthcare related businesses. Since 2008, Adam has consulted with emerging businesses in leadership positions, physician practices, post-acute providers and hospitals with focus on management, operations, finance and strategic planning. He has extensive experience in physician compensation including contracting and structures. Through his leadership Healthcare Advisory Network assists hospitals and practices determine fair market compensation and compliance issues that surround employment practices.In this episode Carl White and Adam Middleton discuss:What is the current environment for medical practice start-ups?What are the biggest concerns for a provider thinking about starting?How do you determine where to start?How can I get contracts?What are the different models could consider?How will the finances work?How long will it take and how much money do I need??Want to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Adam Middletonwww.linkedin.com/in/adammiddletonhanchbcConnect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 592 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl shares a powerful perspective that every loan officer needs to hear. He explains why building a thriving mortgage business is actually a smarter and more profitable path than owning a franchise like McDonald's. He compares the $2 million investment it takes to open a single McDonald's location to the near-zero startup cost of being a loan officer and reveals how a handful of well-managed closings each month can outpace what most franchise owners earn in a year. Carl breaks down the real numbers, lifestyle freedom, and scalability that make the mortgage business such an incredible opportunity when you follow the right systems. He also gives a nod to Kevin Gillespie and the Leadership Academy for inspiring this powerful mindset shift that could change how you see your own business. If you're tired of thinking you need a massive investment to make a great living, this episode will open your eyes to just how close you already are to building your own McDonald's-level success without the grease traps or name tags. Ready to see how simple it can be to grow your income and freedom at the same time? Visit GetMoreLoans.com to schedule a free strategy call.

Episode 591 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this insightful episode, Carl sits down with top-producing loan officer Mike Steplowski from Mount Juliet, Tennessee, to uncover how his team is using AI to clear underwriting conditions faster than ever. Mike shares how his crew leverages a free AI tool called Perplexity to instantly find answers straight from agency guidelines, cutting out the hours of manual searching and reducing interruptions so everyone stays focused on closing loans. Carl and Mike break down how this simple shift has streamlined communication, boosted productivity, and helped his team close 13 loans in a single month while freeing Mike from being the “easy button” for every question. They also touch on how sticking to the basics of the Daily Success Plan continues to fuel steady, referral-based growth even in a changing market. This episode is a great reminder that technology doesn't replace good habits, it amplifies them. When your team knows where to find answers, you stay focused on what really moves the needle: conversations, closings, and client relationships. If you'd like to connect with Mike, click here to find him on Facebook. Join Loan Officer Breakfast Club at LoanOfficerBreakfastClub.com where we share ideas like this every weekday morning and even send you the replays if you can't make it live. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Should you add a new service to your practice? That depends on the answers to a few important questions, which unfortunately, we don't see enough practices asking and answering before they do. My guest today helps his clients develop informed answers, and he'll share his thinking with us.Joe Lessard is a partner at Professional Business Management, a healthcare practice management and accounting firm in the northwest Chicago suburbs. Joe has been with PBM since 2009 and a Principal since 2020. He has attained designations as a Certified Public Accountant (CPA), Health Practice Advisor (HPA), and as a Certified Healthcare Business Consultant (CHBC). He believes in rolling up his sleeves and is usually on site visiting his clients' operations first-hand. Joe is responsible for all accounting and payroll services as well as personal and business tax returns for his clients. He helps them review operations and day-to-day aspects such as HR, employee benefits, retirement plans, collections, billing, and patient interactions. Every client has different needs and that's why Joe's commitment to his clients' needs and his customer service is what he prides himself on.In this episode Carl White and Joe Lessard discussWhy the most important question is: “does the market I serve need this service?” Additional important questions, such as who the competition is, why you think you can deliver the service better, and how you'd deliver the service day to dayExamples Joe has of success stories and failure storiesWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Joe Lessardhttps://www.linkedin.com/in/joelessardpbm/https://www.instagram.com/thedoctorscpa/For more depth on this episode, read Understanding and Managing Overhead Costs in Your Practice, a blog this guest wrote about it. Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 590 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this heartfelt and introspective episode, Carl reflects on the recent passing of a childhood friend and the unexpected lessons that surfaced in the days that followed. What starts as a story about loss becomes a powerful reflection on grace, gratitude, and how the people we surround ourselves with can shape the entire direction of our lives. Carl and Chris Johnstone dig into the difference between hardship and unhappiness, the quiet power of favor, and how to listen to those small nudges that push us toward meaningful connections. They explore how certain moments, both painful and beautiful, often prepare us for something greater, even when we can't see it at the time. This one is raw, real, and full of perspective. It's a reminder to reach out when someone comes to mind, appreciate the journey that shaped you, and keep learning from the people who've crossed your path. Click here to connect with Carl on Facebook. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 589 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl is joined by partner and friend Kevin Gillespie to unpack the hidden power of leadership culture and why it becomes the backbone of a team that scales with confidence. You will hear how defining a clear three year vision, translating it to one year and quarterly targets, and aligning core values and hiring standards gives your people a map they can actually follow. Kevin walks through building a simple responsibility chart and high level workflow with measurable standards, then keeping everyone on track with a steady meeting cadence and real dashboards that act like a pilot's instrument panel. Carl shares how celebrating wins, fostering real collaboration, and letting leaders lead creates leverage, improves retention and recruiting, and keeps you focused on driving traffic and converting loans instead of firefighting. If you want help defining and installing a leadership culture that your team can rally around, set up a friendly strategy call at ProfitDrivenPlan.com.  

Agree or disagree – doctors and dentists are perfectly rational people who always make rational, emotionless decisions. It's best that you disagree. They're humans just like the rest of us, which means emotions get into their decision making. My guest today helps his doctor and dentist clients plan their financial futures, including managing their emotions along the journey, and he'll help us understand how you can manage them, too. Drew Powers is the Founder of Powers Financial Group, LLC, a Registered Investment Advisor. He specializes in advanced insurance and investment strategies for doctors. Drew is 100% independent, he doesn't work with any investment or insurance company, which means he's able to give unbiased advice that is most beneficial for his clients. Drew started his career in 2001 as a Market Maker on the Chicago Board Options Exchange, where he managed trading portfolios comprising of hundreds of equity- and equity-index option listings. In 2008, he transitioned to the role of Financial Advisor and Investment Advisor Representative, where he helped clients develop individual financial strategies. At Powers Financial Group, Drew leverages his stock and options trading expertise with his financial advising experience to help clients increase and protect their wealth. Drew lives in Naperville with his wife and their two children. He is an avid downhill skier, active in youth sports, a proud "Rooster" within the Naperville Jaycees, and is passionate about CrossFit and the Paleo/Primal Lifestyle.In this episode Carl White and Drew Powers discuss:The viscous circle of behavioral financeWhat causes the viscous circleWhy realizing that money is emotional is critical to breaking the viscous circleWant to be a guest on PracticeCare?Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here's the link where you can get the process started.Connect with Drew Powershttps://powersfg.com/https://www.linkedin.com/in/powersdrew/https://www.facebook.com/PowersFGhttps://twitter.com/Powers_FGhttps://www.instagram.com/powers_fg/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 588 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl is joined by his partner and friend, Kevin Gillespie, to walk through the six key systems that drive massive growth for loan officers and branch managers. You'll discover how a magnetic attraction marketing plan creates steady inbound inquiries, why a strong sales culture built on relationships generates consistent leads, and how delivering level 10 customer service frees loan officers to focus on sales instead of problems. Carl and Kevin also cover how pricing and product strategy position you as the trusted choice, why leadership culture builds a team people actually want to follow, and how recruiting becomes simple when all the other systems are in place. They share real stories of leaders who doubled, tripled, or even 5X'd their production by putting these systems together into one cohesive plan rather than scattered efforts. If you want help installing these six systems in your branch or team, take the next step at ProfitDrivenPlan.com for a no-pressure strategy call that maps your path to franchise-level value.

Episode 587 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Kevin Gillespie to unpack the five levels of leadership and authority that actually move teams forward: confidence, discipline, leadership, gratitude, and enjoyment. You will hear how real confidence is a steady presence rather than bravado, why discipline beats motivation when the day gets messy, and how gratitude keeps you centered so you can lead with clarity even in tough markets. Carl and Kevin share practical ways to build joyful cultures that attract talent, turn daily habits into long-term wins, learn faster from hard seasons, and surround yourself with people and rooms that raise your standard. They close with simple steps to model calm, celebrate other people's wins as your own, and use authentic enjoyment to make followership the natural outcome of how you show up. If you want help installing these five levels through six proven growth systems in your branch or team, take the next step at ProfitDrivenPlan.com for a no-pressure strategy call that maps your path to franchise-level value.

Sales feed your income, which pays your bills and fuels your dreams. Since sales are so important, why wouldn't you build a plan that drives sales instead of just taking what comes? My guest today helps her clients build plans that lead to the business outcomes they want, and she'll answer this question for us.Michelle O'Connor, a believer in following one's dreams, has risen from an inner-city community to a life of abundance. With corporate expertise in Strategic Planning and Execution, she helps entrepreneurs achieve their goals. Michelle supports organizations through strategic processes, coaching entrepreneurs to develop action plans for success. She has facilitated Strategic Planning Retreats in Jamaica, Trinidad & Tobago, and the Dominican Republic, and reached hundreds through her Purpose Driven Conference. Her current mission is to help Medical Private Practice Owners create sustainable practices. As a wife and mother, she strives for a brighter future, motivated by the philosophy “Ad Astra Per Aspera.”In this episode Carl White and Michelle O'Connor discuss:What the difference is between hope and strategyWhy so few practice owners plan their salesExamples of what practice owners do that they think is planning but really is notWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Michelle O'ConnorLinkedIn - https://www.linkedin.com/in/successbiznessclub/Facebook - https://www.facebook.com/successbiznessclubInstagram - https://www.instagram.com/successbiznessclub/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktgEpisode MentionedVideo - https://youtu.be/UGRzyEJ1ajQPodcast - https://practicecare.simplecast.com/episodes/david-kading-get-more-patients-you-want

Episode 586 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl talks with Kristin Simpson about the Coca-Cola versus Pepsi story, the rise and fall of New Coke, and the surprising truth that culture often beats product when it comes to winning hearts and market share. Listeners will hear why emotional connection, nostalgia, and brand identity can outrun a statistically better offering, how to build a culture that attracts clients and teammates, and simple ways to show you are a real person who cares. Carl and Kristin dig into practical plays for branch leaders and loan officers, including celebrating wins by sharing what works, making leadership accessible when issues escalate, and keeping personal notes so your follow-ups feel natural and human. They also unpack how to avoid competitor bashing, use vulnerability the right way, and design every client interaction so people remember how you made them feel. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 585 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl talks with Amy DeBusk, a loan officer out of Northern California who went from zero closings last September to funding 12 loans this September. They dive into the structure, consistency, and discipline that turned her business around and gave her a whole new level of confidence. Listeners will hear why tracking leads instead of just counting closings created a major shift, how Amy turned realtor partnerships, online reviews, and YouTube content into a balanced three-legged stool of lead generation, and the role accountability played in keeping her focused on the right daily activities. Amy also shares how she uses ChatGPT (she calls it Gus) to crunch numbers, draft proposals, and stay ahead with marketing strategies, along with the simple product videos that continue to bring in leads week after week. Check out an example of Amy's videos here: An Example Of Amy DeBusk Videos Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

While I love marketing, I hate marketing jargon. Tops on my list: Brand. It's a hugely important word, whose definition my industry has completely messed up. My guest today consults with practices about many things marketing, and together we'll take on the task of simplifying what brand means and why even you need one.Daniel Tribby is a healthcare provider, effective business growth strategist, award winning author, top keynote speaker with a vision to help healthcare entrepreneurs build a practice that serves it's patients and sustain profitability for the long term.In this episode Carl White and Daniel Tribby discuss:The definition of brandLimits on your practice of not having a brandOpportunities to your practice if you have an effective brandWant to be a guest on PracticeCare?Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here's the link where you can get the process started.Connect with Daniel Tribbyhttps://www.linkedin.com/in/iamdanieltribby/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 584 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with veteran loan officer Kurt Nielsen to show how you can expand your territory without packing a moving box, using smart delegation, a local presence partner, and consistent communication to serve clients across time zones. Kurt shares how he lives in Puerto Rico while originating primarily in Hawaii, why answering the phone in real time still beats voicemail every day, and how weekly database touches and realtor value plays like marketing their listings keep him top of mind. You will hear the simple three-highlighter exercise that forced Kurt to delegate everything outside his money-making, skill-matching, enjoy-doing lane, plus the “write small checks to cash big checks” mindset for hiring a daily success plan caller and setting up an office across from top agents. Carl and Kurt talk about when an occasional in-person visit helps, when a Zoom coffee works better, and why today's buyers and agents care more about speed, clarity, and execution than your zip code. If you want a clear roadmap to build a multi-market footprint like this, grab your seat at the live 2-day event in Clearwater Beach this October by visiting MastermindRetreats.com.

Episode 583 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl and Jimmy Reed have an unscripted conversation on overcoming challenges, from managing expectations to building momentum through consistent activity and real conversations. You will hear why defining success for yourself matters, how gratitude makes you more attractive to partners and clients, and why the people who keep showing up past year five often win because relationships compound. Jimmy shares two simple action items that move the needle fast, set a firm daily start time with a quick three gratitudes and three wins, then audit every agent on both sides of your recent deals to find warm opportunities already in your sphere. Carl and Jimmy dig into mentorship, collaboration, and using AI to level the busywork so you can spend more time on relationships that actually generate referrals. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

If you take health insurance as payment, payers are a big part of your practice. What happens when they mess up? How do you hold them accountable? Can you hold them accountable? My guest today says the answer is “yes”. He runs a business that spends a lot of time holding payers accountable for their clients, and he'll help us break this down.David Zetter is the founder and President of Zetter HealthCare, LLC in Mechanicsburg, PA and has over 24 years of operational and healthcare experience. David is nationally recognized for his speaking, presentations and healthcare business expertise. He is well versed in regulatory requirements, revenue cycle management, credentialing and contracting, compliance, coding and documentation. He is considered an expert on Medicare, not only by his clients, but also through consultant colleagues and healthcare attorneys across the country. David is an expert on ERISA regulations, which protect over 80% of the claims in the US, and he knows how to stop payor recoupments dead in their tracks and what is legal and illegal in many payor contracts. David's firm works with healthcare professional clients and facilities coast to coast, in all areas of practice and facility management.In this episode Carl White and David Zetter discuss:In what areas are you able to hold payors accountable?Are there laws, guidance or regulations that support you in holding payors accountable?How does it work or can you tell me how ZHC holds payors accountable and how can practices and providers do so?Want to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with David Zetterhttps://zetter.com/https://www.linkedin.com/company/zetter-healthcare/https://www.facebook.com/zetterhchttps://www.instagram.com/zetterhealthcare/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 582 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl and Kristin Simpson dig into the speed to lead problem with real numbers, including the well known finding that 79 percent of borrowers close with the first loan officer they speak with, an MIT study showing conversion chances drop by roughly 80 percent after five minutes, and the shocking reality that the average response time in the industry hovers around 47 hours. Carl shares a live demo of his team's AI phone assistant that answers 24/7, captures caller details, answers common non-licensed questions, sends application links, books calendar appointments, and can hot transfer when the loan officer is available, all designed to stop prospects from hanging up and calling the next person. You will hear how this tool protects family time and professional boundaries while increasing appointments, so you are not forced to choose between being present at your kid's game and picking up every incoming call. Want to kick the tires yourself, call 734-206-7164 for the same demo number Carl gives on the show and see how an AI assistant handles real conversations. If you are ready for help putting this system in place, schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 581 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl opens up about a deeply personal season of life: the week his first grandson was born and his 90-year-old mother passed away just two days later. One life in, one life out. It sparked a powerful reflection on what really matters most in the time we are given. Carl shares how this experience reframed the way he looks at business, money, and the daily grind that consumes so many loan officers. He talks about the difference between building a business that chains you to constant emails and phone calls versus building one that gives you the freedom to step away when life calls for your full presence. You will hear what he calls the “freedom formula,” which is putting the right systems, people, and priorities in place so that your business serves your life instead of the other way around. Carl challenges you to ask yourself a simple but important question: if something big happened in your family tomorrow, could you step away without your business falling apart? This episode is a reminder that success is not just about income or closings. It is about time, relationships, and freedom. Listen in, and let this message push you to re-engineer your business around what really matters. If this message resonates with you, do me a quick favor and leave a review at 5StarCarl.com. Your feedback not only keeps this show going strong, but it also helps other loan officers find the tools and encouragement they need. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

A referral network is the lifeblood of many specialists, and LinkedIn has its place to help you build that network. LinkedIn is a rich platform with tons of features, so you better know what you're doing. My guest today specializes in helping his clients build their brand on LinkedIn, and he'll share some ideas with us.Sheikh C. Ali is a former medical student who pivoted to entrepreneurship. He is the Founder and Owner of SC Medical Media, a LinkedIn marketing company specifically for clinician and healthcare executives. For the past year, he has been solely focusing on LinkedIn because of its dominance in the social media B2B space. His goal is to help clinician and healthcare executives build their authority and personal brand on LinkedIn, and use that to attract potentially lucrative B2B opportunities. In his spare time, Sheikh is an avid cinephile (especially James Bond films) and a collector of luxury pens.In this episode Carl White and Sheikh Ali discuss:Who spends time on LinkedInWhat good goals are when spending time on LinkedInPitfalls to avoidWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Sheikh Alihttps://www.linkedin.com/in/sheikhali007/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 580 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl talks with loan officer Melissa Rishel about her inspiring leap from starting fresh in January to closing six loans this August. Melissa opens up about how she pushed through discouragement, leaned on her faith, and stuck with the daily plan that eventually opened the floodgates of new business. You'll hear how one new agent relationship turned into a steady stream of deals, why calling on an agent's past clients became her secret weapon, and how she overcame call reluctance by simply showing up and making the calls. Melissa also shares the lessons she has learned about consistency, service, and keeping her pipeline full even after a big month. If you have ever wondered how to go from zero traction to real momentum, this episode shows the exact steps Melissa followed and how you can put them to work in your business. Ready to follow the same plan Melissa used to create six closings? Start now at GetMoreLoans.com.

Episode 579 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl and Chris Johnstone trade insights on the lessons they wish they had learned earlier, sharing candid stories that touch both business and life. You will hear why 79 percent of funded loans come from referrals, how to apply technology to people you already know, and the simple follow up rhythms with pre-approvals, partners, and your database that compound results. Carl shares why having hard conversations early protects relationships and revenue, how guarding your morning creates consistent output, and why saying no is the skill that unlocks focus, family time, and better work. They also dig into faith, the influence of your five closest relationships, the value of respectful disagreement, and why playing the long game matters more than any quick win. You will walk away with practical moves like saving a fixed percentage first, building online reviews before AI-driven search makes reputation the top ranking factor, and using your calendar so discipline beats motivation every single day. Explore the AI tool Chris mentioned here: LoanOfficerLaunch.ai Join the largest daily live meeting for loan officers here: LoanOfficerBreakfastClub.com Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Whenever anyone says “marketing problems” they think of things like volume of new patient leads, website and social traffic, return on ad spend, and the like. But are those truly the biggest marketing problems? My guest today says they are not, and I agree with him. What are they? Listen and find out.Since 2003, Jake Goates has given group seminars and training on sales and marketing. He is a Key Opinion Leader for various dental marketing companies. Since 2013, Jake has personally consulted more than 5,600 dentists nationwide on their marketing strategies and sales skills to reduce unnecessary spend while increasing collections. Jake founded GOAT Dental Marketing Consultants in early 2023, providing marketing strategy and sales coaching for dental offices across the country. Jake, with his wife and two daughters, enjoy living and playing in the mountains of Northern Utah.In this episode Carl White and Jake Goates discuss:Setting expectations, and realistic expectations, in a marketing planThe importance of communication – between the marketing agency and the client, inside the marketing agency, and inside the clientWhy accountability is so crucial – to communicate realistic expectations, to those expectations, to raise issues early, etc.Want to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Jake Goateshttps://www.linkedin.com/in/jake-goates-a8908a12/ https://www.facebook.com/profile.php?id=61553719583016Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktgEpisode MentionedPodcast - https://practicecare.simplecast.com/episodes/jake-goates-managing-leads-more-important-than-generating-themVideo - https://youtu.be/Rl6TE4Uv6fw 

Episode 578 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Owen Lee to tackle one of the biggest questions facing our industry right now: what happens if Fannie Mae and Freddie Mac come out of conservatorship? Owen breaks down the history of Fannie and Freddie, why they've remained under government control for nearly two decades, and the different paths being discussed to take them private again. You'll hear the real pros and cons of merging them into one entity versus keeping them separate, and why the rules around this shift matter more than most loan officers realize. Carl and Owen explain in plain terms what this means for you. If it's handled well, business goes on as usual. If it's not, mortgage rates could climb 50 to 100 basis points almost overnight, changing the landscape for borrowers and loan officers alike. You'll also hear why staying engaged in these industry conversations is critical, and how tools like the Mortgage Action Alliance can help us all be ready to act if needed. This one is about protecting our industry, our clients, and our future. Listen in and get the clarity you need on what's coming next. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Legend of the Bones is a hybrid of dark fantasy audio drama and old school solo Dungeons & Dragons.  A story where the roll of the bones determines all.  None shall escape the destiny of bone... Hell Taken!   Audio credits: Intro & Main Theme: Cold Northern Stars by imaginerum https://tunetank.com/tracks/2290-cold-northern-stars   Part 1: The Distant Sun by Scott Buckley https://www.scottbuckley.com.au/library/the-distant-sun Released under CC-BY 4.0   Dramatis: Tears of a Distant Sun by Scott Buckley https://www.scottbuckley.com.au/library/tears-of-a-distant-sun Released under CC-BY 4.0   Part 2a: Shadows and Dust by Scott Buckley https://www.scottbuckley.com.au/library/shadows-and-dust Released under CC-BY 4.0   Part 2b: Red by Scott Buckley https://www.scottbuckley.com.au/library/red Released under CC-BY 4.0   Combat: Goliath by Scott Buckley https://www.scottbuckley.com.au/library/goliath Released under CC-BY 4.0   Behind the Screen: Moving Picture Atmosphere 014 https://soundcloud.com/royaltyfreebackgroundmusic/creative-commons-music-4099/sets   Incidental sound effects sourced from www.freesound.org & www.freesfx.co.uk & www.zapsplat.com & https://tabletopaudio.com/   Voice Actors Maelor was voiced by Mike Burnett of Billowing Hilltop Armand of Carassonne was voiced by Carl White of The Lone Adventurer   Post Roll Promo Billowing Hilltop   Resources https://legendofthebones.blogspot.com Transcript

Episode 577 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Chris Johnstone to talk about how AI is truly changing the way loan officers win more deals. You'll hear how AI can dig into your past customer database, spark conversations at scale, and even book appointments straight on your calendar without you lifting a finger. Chris also shares how real estate agents are starting to leverage AI-powered tools like open house answering services to convert more leads and bring greater value to their clients. Carl and Chris tackle the big question about where technology ends and relationships begin, showing how smart loan officers can use AI to handle the heavy lifting while still doubling down on personal connections. If you've been curious about how to actually use AI to bring in more loans and referrals without wasting time on gimmicks, this episode is packed with practical strategies you can use today. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

If you take insurance, then you know about Revenue Cycle Management (RCM). The industry keeps evolving. You can bring your RCM in house, outsource it, or mix and match them. Not sure what to choose? Thinking so changing what you're doing now? My guest today will break each option down for us to help you out.Vinod (Vinny) brings over 15 years of experience in operations, financial analysis, strategy, growth, corporate development, strategic planning, and marketing. At Medical Billing Wholesalers, he is involved in applying his experience to optimize revenue cycle process flows to improve our clients' profitability and performance.In this episode Carl White and Vinny Sankaran discuss:In house, outsourcing, and hybrid options to do your RCMSimilarities and differences between themWhich ones are better fits than others depending on a practice's descriptionWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Vinny Sankaranhttps://www.linkedin.com/in/vinodsankaran/Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 576 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Chris Johnstone to explore how artificial intelligence is transforming the way loan officers connect with clients and referral partners. They dive into real-world strategies for using AI-powered voice assistants that can answer calls, capture leads, and even set appointments, all while keeping compliance in check. Carl and Chris break down how this technology is already being used in open house follow-ups, turning casual conversations into pre-qualified appointments without missing a beat. You'll also hear a forward-looking discussion on how AI could soon act like a new referral partner, much like Google once did, putting loan officers ahead of the curve if they act now. If you've ever wondered whether AI could really answer your phone and drive business, this episode gives you a clear picture of what's possible today and where it's heading tomorrow. Get 5 free AI prompts to start using right away at LoanOfficerBrand.com. Schedule your one-on-one strategy call at DailySuccessPlan.com.

Episode 575 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with co-host Kristin Simpson to break down the real math behind hiring a dedicated caller. They share how one simple role can put you in front of hundreds of top-producing agents every year without you having to make a single cold call yourself. You'll hear why even just one appointment a day can add up to massive closings, how to find callers in the right places without overpaying, and the exact scripts and meeting structures that convert Zoom appointments into steady referrals. If you've ever wondered whether bringing on a caller is worth the cost, this conversation shows how the numbers stack up in a way that can completely change your pipeline. Want to see how many meetings you really need each month to hit your closing goals? Grab your free custom plan at DailySuccessPlan.com.

Why do some doctors get paid more for the same treatment than others? Even in the same city? Chances are the doctors who get paid more have a solid payer strategy. What does it take? My guest today helps his clients develop a solid payer strategy, and he'll tell us all about it.Adam Middleton has committed his entire professional career to healthcare, working at for profit and not for profit hospitals and as a consultant to physicians and healthcare related businesses. Since 2008, Adam has consulted with emerging businesses in leadership positions, physician practices, post-acute providers and hospitals with focus on management, operations, finance and strategic planning. He has extensive experience in physician compensation including contracting and structures. Through his leadership Healthcare Advisory Network assists hospitals and practices determine fair market compensation and compliance issues that surround employment practices.In this episode Carl White and Adam Middleton discuss:The main areas of concern for a practice when it comes to payer contractsWhat payers are looking for from practicesHow to tell what payers are willing to negotiateHow to find your payment rates compared to your marketWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here's the link where you can get the process started.Connect with Adam Middletonwww.linkedin.com/in/adammiddletonhanchbcConnect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  whitec@marketvisorygroup.comFacebook:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg

Episode 574 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with co-host Kristin Simpson to tackle the big question on everyone's mind: “Is AI really taking over the mortgage world?” They share where the technology is making a real impact, like answering phones and setting appointments, and where it falls short, such as taking full applications or producing real loan conversations. You'll hear why AI-generated content isn't the magic bullet for closings, how to focus on the conversations that actually matter, and why your past client database is still the biggest untapped source of free business. If you've been curious about how to use AI without losing sight of what truly drives closings, this conversation will give you clarity on how to combine powerful tools with proven fundamentals. Want proven scripts and strategies to help you close more deals from the leads you already have? Grab your free strategy call at DailySuccessPlan.com.

Episode 573 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl sits down with Kristin Simpson to tackle one of the most common and misunderstood questions in the business: “How many leads do I actually need to hit my closing goals?” They break down the exact ratios that top producers track, why simply chasing more leads isn't always the answer, and how to spot the real bottlenecks holding you back. You'll hear how to measure the four key stages of your pipeline, where most LOs lose deals, and what small process shifts can instantly boost your conversion rate. If you've been wondering how to close more loans without adding more to your lead count, this conversation gives you the clarity and math you need to make it happen. Want us to help you close more of the leads you already have? Grab your free strategy call at DailySuccessPlan.com.

Episode 572 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl dives deep into the real reasons loan officers are feeling exhausted and scattered in today's market. He breaks down the silent signs of burnout that many LOs are battling—like phone avoidance, fake work, and the feeling of being on an island. Carl shares the powerful 3-part fix that's helped thousands of loan officers bounce back: daily structure, real support, and being part of a winning community. You'll hear how small changes, like joining the Call Stars group or plugging into the Alliance, can bring back clarity, energy, and profitability. If you've been feeling stuck or off your game lately, this episode is your lifeline back to enjoying the business and making serious money again. Feeling burned out? Get your spark back at GetMoreLoans.com.

Episode 571 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl tackles the hot topic on every LO's mind: is AI just another shiny object, or is it actually driving more deals? You'll hear how top-producing loan officers are really using AI to boost speed to lead, nail consistent follow-up, and fill their calendar while they sleep. Carl also reveals where AI falls flat (hint: it can't replace you) and why connection still beats automation every time. You'll walk away knowing which tools are worth your time, which ones to skip, and how to use AI the right way to create more conversations and more closings. If you've been wondering how AI fits into your business without losing the personal touch, this is the episode for you. Want to see what a top LO's day actually looks like? Grab Carl's “Perfect Day” cheat sheet at GetMoreLoans.com.

Episode 570 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl breaks down what's really working in mortgage marketing today—and what's just a big ol' distraction. He shares five simple activities that continue to bring in real deals, including warm referrals, status update calls, daily prospecting, authentic personal branding, and smart follow-up automation. Carl also calls out the things that aren't moving the needle—like cold leads without a follow-up plan, overly self-centered social media posts, and unfinished funnel fantasies. You'll hear why conversations—not tech stacks—are the real key to closing more loans and why structure and consistency always beat out chasing shiny objects. If you're looking to simplify your strategy and get back to what actually grows your business, this episode is your roadmap. Stick around to hear Carl's personal invitation to a small-group mastermind where you'll leave with a plan to double (or even triple) your closings. Ready to double or even triple your closings—without the chaos? Join Carl at the next small-group workshop in Clearwater Beach: MastermindRetreats.com Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 569 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, Carl White breaks down the three groups dominating the current “Loan Officer Economy”—the movers, the hopeful but inconsistent, and the stuck—and what sets each apart. You'll hear the latest field-level trends from thousands of conversations with LOs, not just theory or social media fluff. Carl shares the 3 habits the top performers have in common—and why success isn't about knowledge, it's about execution. If you want to go from stuck to consistent closings, this episode may be the mindset shift and action plan you've been waiting for. Join us at MasterMindRetreats.com to scale your mortgage business with a proven plan. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, your host, Carl White, is joined by industry leader Owen Lee to unravel the mystery behind the Federal Reserve, interest rate changes, and how those decisions are really made. You'll learn what the Fed's dual mandate means (hint: it's more than just “raise or lower rates”) and why no single person—including the Fed Chair—holds the power most people think they do. Owen breaks down the Fed's voting process, how the mechanics of interest rates work like fuel in the economic engine, and why inflation targets aren't as simple as they sound. You'll also hear Carl's take on why top producers don't base their business success on what the Fed does—and how smart marketing trumps rate watching. If you've ever been confused about the connection between Fed meetings and mortgage rates, this is the clarity-packed episode you've been waiting for. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 567 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, your host, Carl White, sits down with Jerry Byers to uncover a golden opportunity that's catching many LOs by surprise — homeowners whose HELOCs are now resetting. These borrowers are about to experience a major payment shock, and most don't even realize it's coming. Carl and Jerry break down how you can identify these homeowners (even if you didn't do the original loan), what to say when you reach out, and how to offer solutions that truly help — while also adding to your monthly volume. If you're looking for a timely, targeted way to generate refinance business in today's market, this episode maps out the exact strategy that top producers are already using. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 566 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, your host, Carl White, is joined by Owen Lee to break down the FHFA's recent announcement that lenders can now use the VantageScore 4.0 with Fannie and Freddie—no new infrastructure required. Owen, who serves as Vice Chair of the MBA, unpacks what this change really means for loan officers and whether it's a genuine effort to lower credit report costs or just a flashy move from the same credit bureaus that already control the game. They dive into the skyrocketing cost of credit pulls, the oligarchy of the credit scoring world, and the practical challenges this update presents for pricing, mortgage insurance, and secondary market execution. You'll hear how VantageScore aims to help underserved borrowers—but also why it may not be the silver bullet it seems at first glance. This episode is packed with insight, industry advocacy, and some straight talk about where credit reporting is headed and how it could impact your daily business. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Episode 565 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, your host, Carl White, is joined by special guest Kristin from The Marketing Animals team for a deep dive into a follow-up schedule that actually converts. Carl takes the lead in laying out a clear, week-by-week system for following up with referred leads—sharing the exact timing, messaging, and mindset that leads to more closings and fewer missed opportunities. Kristin brings valuable insights and perspective from the field as they unpack the difference between high-converting relationship leads and low-return online leads—and why you should never treat them the same. You'll learn how to stay present (not pushy), avoid the emotional toll of being ghosted, and keep your referral partners in the loop so the leads keep flowing. This is a must-listen for anyone who wants to sharpen their follow-up game and stop letting hot leads fall through the cracks. Want the cheat sheet Carl and Kristin talk through? Just email Kristin at kristin@themarketinganimals.com and she'll send it your way. Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.