Talking Tech

Ever wondered how to transition your sonography expertise into a thriving ultrasound business? I'm Jennifer, and this latest podcast episode lifts the veil on the sales funnel – that elusive strategy that could make or break your entrepreneurial dreams. Learn what this strategy means, why you need it, and steps you can take to set one up in your ultrasound business. It's all about working smarter, not harder, and I'm here to show you the ropes. So tune in, grab your coffee, and let's chart the course to your success together. P.S. Whenever you're ready, here are 3 ways we can help you start your new ultrasound business, or grow your existing one… Download our free guide. It's an incredible overview on the ins and outs of creating revenue for your ultrasound business. Grab it here. Join our Ultrasound Business Academy Program and be a Case Study. We've got the blueprint for $20k/months (and beyond). Get strategic step-by-step help starting and growing your ultrasound business. No biz experience required. Learn more HERE. Get personalized “best next steps”. And if you ever want to get some 1:1 help on your best next steps in starting or scaling your ultrasound business, fill out the questionnaire and we'll chat through what to do next and how we might be able to help. Follow Jen on social media Instagram  |  Facebook  |  LinkedIn  |  YouTube

Stepping out of my comfort zone felt like jumping off a cliff, heart pounding, and the unknown stretching before me—Join me, Jennifer, as I share how I built a successful advanced imaging venture from the ground up. I pull back the curtain on the raw, personal experiences that shaped my business, from the stomach-churning fears to the exhilarating moments that come with venturing into the world of ultrasound entrepreneurship. Every sonographer who's ever dreamt of owning their business knows the daunting feeling that precedes the first step. As I recount the early days of my company, you'll hear about the challenges faced and the resilience it took to not just survive, but thrive in the competitive imaging landscape. So, if you're ready to transform your aspirations into action, keep your earbuds in and heart open as we explore what it means to not only dream big but to achieve those dreams with unwavering tenacity. And don't forget, our conversation continues beyond this podcast—join us on social media and become part of a community that celebrates every step of the entrepreneurial journey. P.S. Whenever you're ready, here are 3 ways we can help you start your new ultrasound business, or grow your existing one… Download our free guide. It's an incredible overview on the ins and outs of creating revenue for your ultrasound business. Grab it here. Join our Ultrasound Business Academy Program and be a Case Study. We've got the blueprint for $20k/months (and beyond). Get strategic step-by-step help starting and growing your ultrasound business. No biz experience required. Learn more HERE. Get personalized “best next steps”. And if you ever want to get some 1:1 help on your best next steps in starting or scaling your ultrasound business, fill out the questionnaire and we'll chat through what to do next and how we might be able to help. Follow Jen on social media Instagram  |  Facebook  |  LinkedIn  |  YouTube

Eighteen years ago, Jennifer's world halted at the heavy words, "You have cancer." At just 26, she faced a battle that would not only test her physical strength but also the resilience of her spirit. Today, she shares that chapter of her life with you—not to dwell on the hardships but to celebrate the journey from vulnerability to victory.  Join Jennifer on this episode as she opens up about her cancer diagnosis, the emotional rollercoaster that followed, and the profound transformation that arose from choosing hope and positivity amidst the chaos. It's an episode filled with raw truth and the undeniable power that comes from facing our deepest fears. P.S. Whenever you're ready, here are 3 ways we can help you start your new ultrasound business, or grow your existing one… Download our free guide. It's an incredible overview on the ins and outs of creating revenue for your ultrasound business. Grab it here. Join our Ultrasound Business Academy Program and be a Case Study. We've got the blueprint for $20k/months (and beyond). Get strategic step-by-step help starting and growing your ultrasound business. No biz experience required. Learn more HERE. Get personalized “best next steps”. And if you ever want to get some 1:1 help on your best next steps in starting or scaling your ultrasound business, fill out the questionnaire and we'll chat through what to do next and how we might be able to help. Follow Jen on social media Instagram  |  Facebook  |  LinkedIn  |  YouTube

Join Jennifer, in a compelling discussion on the role of medical directors in the ultrasound business industry. Listen in as she sheds light on whether your business model requires a medical director. She unpacks the essentials for eight main business models, from mobile ultrasound fee-for-service to independent diagnostic testing facilities (IDTFs), and provides insider tips on how to secure the right medical oversight for your services. Expect to gain clarity on a question many sonographers have when starting or expanding their businesses. So, grab that cup of coffee and get ready for some exceptional insights that will help streamline your journey in the ultrasound business world.   P.S. Whenever you're ready, here are 3 ways we can help you start your new ultrasound business, or grow your existing one… Download our free guide. It's an incredible overview on the ins and outs of creating revenue for your ultrasound business. Grab it here. Join our Ultrasound Business Academy Program and be a Case Study. We've got the blueprint for $20k/months (and beyond). Get strategic step-by-step help starting and growing your ultrasound business. No biz experience required. Learn more HERE. Get personalized “best next steps”. And if you ever want to get some 1:1 help on your best next steps in starting or scaling your ultrasound business, fill out the questionnaire and we'll chat through what to do next and how we might be able to help. Follow Jen on social media Instagram  |  Facebook  |  LinkedIn  |  YouTube

Unlock the secrets of insurance billing with Jennifer in the latest episode, where she offers a coveted sneak peek training from inside the Ultrasound Business Academy. She's spilling the beans on everything you need to know about navigating the insurance billing side of running an ultrasound business. Prepare to be enlightened as she dissects real-world billing scenarios, explores the varied rates set by different insurance companies, and explains why offices might charge multiples of the Medicare allowable. Join us with your notepad at the ready, and let's unravel insurance billing together!   Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.

Join Jennifer as she zeroes in on offering Ultrasound Screening Services as part of your ultrasound business. The discussion explores the plethora of opportunities for sonographers to provide valuable services within the community. From understanding the nuances of insurance-covered screenings to navigating the waters of self-pay models, this episode is packed with insights on how to integrate screening services into your business, whether it's through mobile ultrasound fee-for-service or setting up shop in local community centers. Get ready for an enlightening conversation that promises to arm you with the knowledge you need to expand your ultrasound business and provide an invaluable preventive service to your community. Whether you're an experienced sonographer or just starting out, this guide to screening services is sure to inspire and inform. Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.  

In part 2 of Celebrating 20 Years in Business, Jennifer shares what she has experienced and learned over the last 20 years as an entrepreneur. This heart-to-heart episode is a treasure trove of wisdom, promising to guide you on how to intertwine service-first values with your innate talents to build a business that not only thrives financially but also enriches lives. Whether you're a seasoned professional or just starting out, the insights shared here are sure to illuminate the importance of excellence in service and the irreplaceable currency of genuine client relationships. Be inspired to harness the power of community, faith, and personal growth to not just survive, but flourish in the demanding world of business while keeping burnout at bay. Tune in to an episode that goes beyond the technical know-how and dives into the soulful aspects of creating a legacy that echoes with authenticity and purpose. Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.  

Join Jennifer as she celebrates two decades of transforming from a healthcare professional to a thriving seven-figure entrepreneur. Listen in as she imparts the first ten of twenty invaluable insights gathered from this remarkable journey. She peels back the layers of growth and entrepreneurship, sharing her personal leap of faith into the business world and how stepping out of her comfort zone was pivotal for success. She'll take you through the moments of fear and uncertainty that paved the way for the empire she and her partner built, and the courage it took to repeatedly face discomfort.  This is a heartfelt reflection on the promises we keep to ourselves when no one is watching, and a call to her fellow sonographers to seize their own growth opportunities. Tune in for an honest conversation about the life lessons that have shaped her entrepreneurial spirit. Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.  

Show Notes: Join us as we sit down with the remarkable Payton Bean, who opens up about his decade-long journey in the Ultrasound Business world. Payton illuminates the highs and lows of entrepreneurship, sharing his experiences with the emotional aspects of business ownership, from the leap of faith into starting his own company to the joys of delegation and celebrating milestones. Our conversation serves as a beacon of inspiration, highlighting the transformative power of taking control of your professional destiny in the healthcare and Ultrasound technology sectors. This episode is not just about business mechanics; it's a heartfelt exploration of confidence and expertise in business development. I recount my own growth over twenty years in the ultrasound industry, revealing how accumulated knowledge can translate into confidence with clients and colleagues. We delve into the joys of work, the use of innate talents, and the value of mentorship. Our discussion also emphasizes the collective benefits of knowledge sharing, and the fulfillment that comes from helping others in the field flourish. It's an episode that celebrates the impact of experience and community on personal and professional development. Listen in as we offer a comprehensive view of what it means to start and grow a healthcare business, sharing anecdotes and advice that underscore the joy and connection found beyond the hospital walls.   Chapters: (00:11) Ultrasound Business School and Entrepreneurship Insights (12:55) Confidence and Expertise in Business Development (17:08) Camaraderie and Community in Ultrasound Business (21:03) Overcoming Fear and Embracing Growth Opportunities (25:49) Benefits of Owning an UltraSensex Business (34:42) Start Your Own Ultrasound Business Benefits (40:31) Starting a Healthcare Business   Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.

Show Notes:  

In this episode of the Talking Tech Podcast, Jennifer breaks down a popular question - "how do I get my ultrasound business credentialed with insurance?" Listen in as she dives into: What you need to have in place to begin the credentialing process What the process itself looks like Vendors you need to work with for this process Credentialing itself can be a confusing process, and this episode is geared toward helping listeners understand the steps and strategies behind it.   Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng.

SHOW NOTES: Join Jennifer Lindsey, your host, in an exciting episode as she delves into the intricacies of the 3D ultrasound business model. With years of experience in the ultrasound industry, Jennifer shares valuable insights and success stories to guide aspiring entrepreneurs. Key Points: Limitless Revenue Potential: As CEOs of our own company, we have the advantage of unlocking endless revenue potential compared to the earnings ceiling faced by employees. A client success story highlights the transformative journey from a capped role at a hospital to a thriving mobile ultrasound business. Entrepreneurial Triggers: Recognizing triggers that prompt individuals to take the leap into entrepreneurship. Encouragement to identify those pivotal moments and overcome fears to embrace the entrepreneurial path. Diversification for Growth: Stressing the importance of diversifying business models for sustained and dynamic growth. Lessons from Jennifer's experience in exploring various revenue streams within the ultrasound industry. Market Gaps as Opportunities: Understanding market gaps, exemplified by the current staffing shortage causing delays in ultrasound appointments. Advocacy for smaller companies to seize these gaps as opportunities to provide tailored services and stand out against larger competitors. 3D Ultrasound Business Model: Options include providing services in patient homes, operating a dedicated facility, or adopting a hybrid approach. Strategic addition of diagnostic services, with a focus on OB diagnostics, to enhance and diversify revenue streams. Success Mindset: Emphasizing the significance of maintaining a positive mindset and viewing challenges as opportunities for business evolution. Insights into Jennifer Lindsey's personal experiences and mindset shift when faced with obstacles. Upcoming Workshop Announcement: Jennifer Lindsey invites listeners to a free workshop starting on January 29, offering in-depth insights into launching an ultrasound business. The workshop covers diverse business models, sales processes, and provides valuable frameworks from the Ultrasound Business Academy. Conclusion: In this episode, Jennifer Lindsey passionately guides listeners through the 3D ultrasound business model, sharing success stories, entrepreneurial insights, and valuable strategies for growth. Join her on this entrepreneurial journey and don't miss our upcoming workshop for in-depth knowledge on launching a successful ultrasound business.    Register for this free workshop here: https://aic-ultrasound.com/start-your-biz-workshop Follow Jen on social media Instagram  |  Facebook  |  LinkedIn  |  YouTube   

Show Notes: In this episode of the Talking Tech podcast, Jennifer Lindsey expresses her enthusiasm for returning to the podcast she loves. Feeling a sense of freshness and closure to the previous chapter, Jennifer is eager to embark on a new one. As she reflects on the significance of resolutions, she emphasizes the importance of intentional success throughout the year. Jennifer, having experienced multiple up-levels in her life and business since starting in her 20s, understands the necessity of setting intentional goals for growth. Moving from an employee to a business owner, and progressing from six to seven figures, each level demands a willingness to step out of one's comfort zone. With January symbolizing a time of excitement and goal-setting, Jennifer encourages listeners to translate their aspirations into actionable steps. Recognizing that growth occurs beyond comfort zones, she shares insights into the discomfort that accompanies each new level of achievement. She highlights the significance of a robust recovery rate in navigating the challenges of business ownership. Drawing from personal experience, she underscores the need to build resilience and recover effectively from stress and discomfort. Listeners are prompted to take practical steps by envisioning the specifics of their next level and incorporating non-negotiable actions into their calendars. Jennifer shares her own journey of prioritizing health and wellness, emphasizing the importance of self-care as an investment that permeates all aspects of life. As the episode concludes, Jennifer invites the audience to join a free workshop series starting on January 29th, designed for those looking to start or grow their businesses.  Register for this free workshop here: https://aic-ultrasound.com/start-your-biz-workshop Follow Jen on social media! Instagram: https://www.instagram.com/advancedimaginginc Facebook: https://www.facebook.com/AdvancedImagingUltrasound  LinkedIn: https://www.linkedin.com/in/jennifer-aic/  YouTube: https://www.youtube.com/channel/UCBpSP6v--s4xXXx2tH362ng   

In this episode, we're diving into the 5 steps you'll want to take when starting your ultrasound business. 

We have SO much opportunity in the ultrasound industry to build our businesses with multiple revenue streams. In our "Business Models Series", we're breaking down the 8 main business models we have access to, and on this episode, I'm breaking down the details on what you need in place for an ultrasound facility model. 

You've been asking for help with business owner mindset, and my guest Elle and I are here to deliver! Elle Turner is a Business Mindset Mentor, and host of her own incredible podcast "Taking it Personally". She was gracious enough to join me for this episode, and we chat alllll things "business owner mindset" - you're gonna love this one. Elle talks about Building the Business Owner, and spoiler alert - there are a lot of

Join me and my business partner and Advanced Imaging's Ultrasound Equipment division head, Beau White, as we discuss all things ultrasound systems. From what type of equipment Beau recommends, to whether or not you should purchase new or used equipment, we dive deep into the details of that first big purchase for your ultrasound business. Want to chat with Beau about your ultrasound equipment needs? You don't need to be a business coaching client to reach out. beau@aihealthcare.net 317-345-9306 cell/text 317-663-3289 office

Goal setting in your ultrasound business is crucial, and understanding how to do that is even more important. On this episode, we're chatting about the ONE thing that can really help get us there. We all know how to set big dream goals, but if we don't have a plan to get us there, they're going to be just that….dreams. If we take the time and understand how to break those big dreams down into smaller finish lines, and even further into habits, this one thing is so powerful in allowing us to have a plan to work to achieve those big goals for the year.

Moving right along with our Business Models series, I'm excited to chat in this episode about the business model that's near and dear to my heart - Mobile Ultrasound Fee for Service. Its how we started our mobile ultrasound business and I can't wait to share the details with you.

This series is perfect for ultrasound techs looking to start their own ultrasound business as well as those who are current business owners excited for the opportunity to learn more about how they can add in services to their company to continue to diversify their income streams and increase their revenue. In this episode, we're chatting all about the mobile independent diagnostic testing facility (IDTF) business model.

Chatting with clients and techs regularly, I have been hearing these questions over and over. What does a "lunch & learn look like and what are some best practices when providing them?", "how can I get my business going during these times of restriction?", and "I'm SO nervous for the sales part of owning my own business! How can I help get over the nerves?"  Come hang out with me on this episode, as I address these questions and give you some insight into each.

Whether you're a DMS student, employee, or an ultrasound tech running their own business, providing exceptional service from both a patient care and professionalism standpoint is key to building long term relationships with colleagues, co-workers, and providers alike.

Each week I chat with techs across the country that have questions about starting or operating their ultrasound businesses. In this episode, I'm answering the top three questions for the week: how do I make sure to provide a turnkey service? Who pays for the radiologist or cardiologist's interpretation? What are the differences in working with physician practices versus working with Nursing Home Facilities? Let's dive in!

In this episode, I'm chatting about 4 initial mapping steps you need to take to craft your plans for your business. First, we'll talk about mapping out your business services and what types of physicians you'll be marketing to. Then, let's take a look at the market in your area based on these services and physicians local to you. Third, you'll figure out your startup costs so that you can budget accordingly. And lastly, we'll discuss how to map out your revenue potential to see where you're headed.

Knowing what you services you can provide and how to diversify your income in your mobile ultrasound business is key. Come hang with me as I share 9 service options you have as a mobile ultrasound provider.

So many times when we start our business, our focus is on all the obvious things - legal, sales & marketing, getting our first clients. But, if we don't spend equal time putting together our step by step processes to ensure premium customer service and optimal workflow, we are missing the mark. In this episode our Ops Director, Liz Jefferson, hangs out with me to discuss the ins and outs of creating and implementing strategic process flows in your business.

On this episode, I'm chatting about scaling your business - from startup and beyond. I get so many questions on how to know when its the right time to go full time with your own business and this episode chats about how to calculate out how much you want to be making from your business, adding in expenses, and determining how to then figure out how many days you need to be servicing accounts to make that happen.

In this episode, I'm chatting about 3 scenarios that are prime opportunities for pivoting your business. In every scenario, the beauty of being the business owner is that YOU decide what you do, how you move forward, and what opportunities to seize.

Most people have a hard time figuring out what steps to take to start this business, and what must go on behind the scenes to be ready to actually get out there and market this business to your potential physician clients. Do you just buy a machine and talk to a couple docs? Do you spend your time and money on certain things? How can I save and start my business as efficiently as possible – both monetarily and time-wise? In this episode we are chatting ALL THE THINGS when it comes to tracking and scheduling out your business startup.

When starting a mobile ultrasound business, we initially think of those main important topics - legal, sales and marketing, etc but the administrative side of this business is so important to make certain our operations run smoothly to ensure we are providing the best service possible. On this episode, I chat all things admin with Advanced Imaging's Operations Director, Liz Jefferson.

I chat with techs on a daily basis helping them navigate the questions they have before deciding to start their mobile ultrasound business. In this episode I'm giving insight into the top 3 questions of the week: who pays for radiology, what if I only provide a few ultrasound modalities, and how does the ultrasound equipment purchase/lease work?

So often we have a goal or dream and we wonder if we're actually ready. In this episode, I'm chatting about the fact that with big life decisions we never really feel completely ready (think marriage and kids!) We always have those butterflies and "what if's" in our mind. But, having some initial foundations laid will help you start moving, because progress is progress no matter how small!

Over the last decade working with our students, one thing is clear - so many people are deathly afraid of rejection and it can hold them back from accomplishing their dreams & goals. Today on the podcast I'm sharing the rejection I've received over the years and giving you some advice to overcome the fear to move your business forward.

As business owners, we can get so caught up in the day to day that months can go by before we are looking at our business from a birds eye view. A CEO Day is a day to focus on the tasks that move the needle forward, and I'm sharing 5 must-have items to review for your business.

Hearing how others have taken their dream and made it a reality is such a driving force when considering your own business. This week on the podcast we are spotlighting my client, Payton Bean. Having put in the hard work and dedication following our coaching program, he has the successful business to prove it. Listen in as he tells you the struggles he faced in the beginning, why he opted for a coach, and the advice he gives those considering starting a mobile ultrasound business.

So many businesses focus on the sales & marketing efforts to gain contracts (which is very important!) but if you don't also focus as much effort on providing an amazing customer experience, you'll find yourself continually replacing contracts because of unhappy clients. Today, I'm sharing 3 steps to providing exceptional customer service to keep clients happy for the long term.

As the country begins to consider reopening the economy, sonographers have been reaching out to me in droves ready to look at the opportunity of providing patient care on their own terms, with their own business. Today I am chatting about investing in ourselves for the "new normal" and the resources to get you there.

Having a strategy in place is crucial when starting a new business. Today, I'm chatting the 6 steps to optimizing your startup strategy in the mobile ultrasound industry. From business plans to vendors, I'm dishing the details on having the right plan in place.

So many of you requested more details on Sales & Marketing strategies for the mobile ultrasound industry, so on today's episode we are breaking down an overview of the 5 step sales process we teach in-depth to our Ultrasound Business Academy students. 

I get calls, emails, and messages every day from techs and there are 5 main questions they have about starting their own mobile ultrasound business. In this episode, we chat about startup costs, how to set up the business, radiology, and quite a few things in between!

Pulling the trigger on your own business is scary! I asked myself this same question over and over before starting my own thing, so in this podcast episode I am breaking down 5 essential steps to take to go through to determine if you're ready to be your own boss.

Many people are scared to jump in and start their own business because they think they'll need to quit their job, and all the security that brings to go out on their own and that's simply not the case! In fact, we suggest to our students that they start this business as a side hustle so that they can start and begin growing their business WHILE they still have the security of a paycheck and benefits. In this episode, we are chatting about the 5 ways to start your mobile ultrasound business as a side hustle.

Having our own mobile ultrasound business and helping techs across the country to start and grow theirs, we've identified the best way to start your business with the least amount of overhead. We've also identified over the years 4 Pillars of success that you'll need in place to see the most success. Once you've know the best way to set up and the pillars required, we are diving into how to determine your revenue opportunity. The industry average is $1000/day gross revenue back to the mobile company, and I'm chatting about how to get ya there!

So many of us have that lofty dream of one day starting our own business. We think about it, we research it, we have it in the back of our mind...but a lot of times it takes something happening to us, that crossroads where we say "I'm ready!". I'm here to tell you ANY day can be your day "one", and in this podcast episode we are diving into 4 ways to get you there.