Podcasts about mediakix

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Best podcasts about mediakix

Latest podcast episodes about mediakix

Divij’s Den
Brands are set to spend up to $15 billion on influencer marketing by 2022

Divij’s Den

Play Episode Listen Later Jan 26, 2021 11:52


As social media influencers become more plentiful and proven, brand dollars have flooded into the space. Brands are set to spend up to $15 billion on influencer marketing by 2022, per Insider Intelligence estimates, based on Mediakix data. Influencer Marketing Stats & Facts The influencer marketing industry is on track to be worth up to $15 billion by 2022, up from as much as $8 billion in 2019, according to Insider Intelligence estimates, based on Mediakix data. Every social platform attracts influencers to some degree, but Instagram is the gold standard for the group. Nearly four in five (79%) brands predominantly tap Instagram for influencer campaigns, compared with Facebook (46%), YouTube (36%), Twitter (24%), and LinkedIn (12%), per Influencer Marketing Hub.

Declaration Life
37. Jump Into Purpose - with KariAnne Wood

Declaration Life

Play Episode Listen Later Aug 6, 2020 49:31


Sometimes, God is calling us to take a little jump… or a big one! Today, Cristabelle welcomes award-winning author and blogger KariAnne Wood from Thistlewood Farms for an encouraging conversation on following the nudges God gives us, and learning to fearlessly jump into God's plan for our lives- even when we might feel intimidated by what it might look like on the other side. SHARE YOUR VOICE MESSAGE - "What does living a Declaration Life mean to you?" - submit at https://anchor.fm/declarationlife/message •CONNECT & MORE INFO• Hosted by Cristabelle Braden Instagram: @declarationlife Facebook: @declarationlife Website: cristabellebraden.com/declarationlife Email: declarationlife@gmail.com Intro/Outro Music: "Not Giving Up" by Cristabelle Braden •ABOUT KARIANNE• KariAnne Wood writes the decorating and lifestyle blog Thistlewood Farms from her project-filled historic home in Dallas, Texas. She recently jumped back "home" with her family from the middle of the country to the busy Dallas Metroplex where she lives with her husband and four children. Thistlewood Farms is full of stories of family and joy and features hundreds of the home decor projects KariAnne creates every week for readers. The blog was awarded the Country Living Decorating Blog of the Year, was named one of the Top 10 Decorating Blogs by Better Homes and Gardens, and was voted one of the best DIY blogs of 2015. KariAnne has been featured in Better Homes and Gardens Christmas Ideas, Country Living, Flea Market Décor, Country Woman, HGTV Magazine, the Cottage Journal, the Chicago Tribune, Reloved, and This Old House magazine, and on popular websites including the Today show, Better Homes and Gardens, Country Living, Apartment Therapy, Good Housekeeping, Mediakix, Bob Vila, and BuzzFeed. KariAnne has made appearances on television programs including Nashville Channel 5's Talk of the Town and Channel 8 in Dallas. KariAnne is also the author of four books: So Close to Amazing (Tyndale 2017), The DIY (Decorate It Yourself) Home Planner (Harvest House 2018) and You've Got This Because God's Got You (Tyndale 2018) The DIY Style Finder (Harvest House 2019). Website: https://thistlewoodfarms.com •ABOUT CRISTABELLE• Cristabelle Braden is an award winning singer/songwriter, keynote speaker, author, and podcast host. After suffering a traumatic brain injury, she began to write music. Since then, she has surpassed medical expectations and thrived in her newfound gift of music; she has come from re-learning daily life tasks in brain injury rehabilitation to setting her feet firmly on the ground as a songwriter, speaker, and artist with a message of hope. Website: cristabellebraden.com

The Work in Sports Podcast - Insider Advice for Sports Careers
Neeta Sreekanth: INFLCR, Chief Operating Officer – Work In Sports Podcast

The Work in Sports Podcast - Insider Advice for Sports Careers

Play Episode Listen Later Aug 5, 2020 55:47


Hey everybody, I'm Brian Clapp, VP of Content and Engaged Learning for WorkInSports.com and this is the Work In Sports podcasts… So think about this for a second -- remove all your preconceived notions - remove everything you've been told over the years - clear your mind. You are a 19-year old elite college athlete. A basketball star, a softball star, a football star - doesn't matter, you are elite.   I love this dream already - I always wanted to be an elite 19-year old athlete, instead of a well, you know, a decent high school athlete who went on to a successful intramural career. Ok, back on track, dream scenario, elite athlete… You, the 19 year old elite athlete, start to appear in marketing materials for your university. You are selling tickets. Your jersey, with your name and number on it, is top selling merchandise, generating massive revenue. A video game company, puts your face, your body, your brand on the cover of their game...and sells millions. You, the product generating everything, the machine that makes it all go, sees nothing.  Meanwhile, you post a video of your most recent training session on youtube -- it generates thousands of views, tons of comments… and by a mistake, you had on the option to include ads, on the video, so it generates some revenue for you.   It's your brand, it's you. But now you are penalized, threatened with losing your eligibility over generating revenue on yourself and for yourself. So everyone else can profit off of you, but you can't. Just to clarify with some real numbers, the NCAA generates over a billion dollars yearly in just media right deals, to broadcast their events, and thee athletes upon who's back this is generated receive a good old fashioned opportunity to gain an education - not without value, but not exactly equal either.  This scenario doesn't have to be relegated to the elite 1% Zion Williamsons and  Trevor Lawrences who end up on video games -- literally any student-athlete should be able to build a brand and monetize it. They have access, stories, fan bases and if they work to cultivate and grow that reach they should reap the benefits. Period. Full Stop. pont made. Drop the mic. Is there nuance to my dream scenario we are overlooking, sure, but stick with the overarching scenario - the big birds eye view is far from equitable. Now, it took 50 or so years, but we may finally be reaching a point that makes more sense for everyone.  Without getting too litigious -- the NCAA has forbade athletes from profiting off their name, image or likeness (NIL) forever. But California, who knows how to party, signed a law last year saying in our state student athletes can profit off of their NIL -- called the fair pay to play act.  Basically telling the NCAA - you don't hold all the power.  While many college coaches and administrators started clutching their pearls, decrying the coming downfall of American civilization if athletes are allowed to, you know, make money, 30 other states passed the Fair Pay to play act -- forcing the NCAA hand.  The NCAA backed into a corner said “sure sure sure” we love that idea… we universally agree to allow student athletes to profit off their nams images and likeness in 2021.  According to research company MediaKix --   influencer marketing is a 5-10 billion dollar enterprise.  Now, let's break that down a little further -- FiveThirtyEight did what they do best -- a massive data and projection project, and put actual names and valuations together and came up with potential annual revenue numbers.  Here are some highlights -- and this is JUST BASED on a combination of Twitter and Instagram followers - there are many more ways to monetize. Paige Bueckers - UCONN Women's Basketball - $670,000Trevor Lawrence $454,000Haley Cruse - University of Oregon Softball Player $117,000Spencer Lee Iowa Wrestler -- $26,000  5'3” 125 lbs of pure muscle -- with a little over 120,

EDITED: Inside Retail
What is the effectiveness of influencer marketing? Ft. Akash Mehta, CEO of Akash Brands & Agency

EDITED: Inside Retail

Play Episode Listen Later Apr 1, 2020 56:40


According to MediaKix, Instagram influencer marketing is on track to be worth up to $15 billion by 2022. In the past decade, social media platforms like Instagram have given rise to the influencer industry, where macro to nano influencers alike have the power to push a brand to ‘it' status and sway consumer purchasing habits. Joining us in the unEDITED studio is Akash Mehta, CEO of Akash Brands & Agency, to breakdown what the Instagram effect is and how influencers drive successful trends. With 300,000 followers on @mehta_a, Akash is a British entrepreneur and influencer who recently placed on Forbes' ‘30 under 30' Media & Marketing list.Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. Don't forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there's someone you think would be a great guest for our show too.

Markethinkz
Ep. 33 - Kenapa sosmed itu toxic dan bagaimana cara detoxnya?

Markethinkz

Play Episode Listen Later Mar 30, 2020 19:16


Hai temen-temen, welcome back! Kembali bersama saya Aaron Blenda di Markethinkz Podcast. Podcast yang saya dedikasikan untuk para pebisnis di Indonesia yang ingin mengembangkan bisnisnya secara online. Apa kabar? Saya berharap Anda semua baik-baik saja di masa pandemic seperti ini. Lakukan apapun yang bisa kita lakukan untuk membantu sesama, membantu pemerintah, membantu para tenaga medis sesuai porsi masing-masing. Jika bisa donasi, mari donasi. Jika tidak bisa, maka mari bantu lewat doa, dukungan, dan gencarkan campaign #dirumahaja. Oke, hari ini saya ingin mengungkapkan keresahan saya selama ini melihat fenomena yang terjadi di jaman sekarang terutama untuk adik-adik milenial sekalian di sosmed. Topik hari ini sesuai judul podcast, kenapa sosmed menurut saya itu toxic? Dan jika memang toxic, gimana cara mendetoxnya? Saya pernah membaca sebuah kisah seorang ibu 3 orang anak yang juga seorang mommy blogger dengan 52ribu followers di Instagram mengeluh jika foto dari anak laki-lakinya di Instagram selalu likesnya lebih sedikit daripada foto anak-anak perempuannya. Dan pada ulang tahun anaknya yang ke-6, ia pun melakukan seperti yang dilakukan kebanyakan orang tua di luar sana -- menuliskan caption panjang untuk ngucapin selamat ulang tahun buat anaknya. Tapi dia juga menggunakan kesempatan itu untuk mengungkit soal foto anak laki-lakinya ini yang tidak mendapatkan likes dan comments sebanyak foto anak-anaknya yang lain dan itu membuatnya kecewa. “Dia tidak populer. Ini pasti gara-gara saya. Dia (anaknya) seharusnya banyak yang suka meski matanya sipit” tulisnya Postingan influencer ini menjadi viral dengan ratusan comment negatif yang menhujatnya karena ia menilai anaknya menarik apa tidak dari jumlah likes. Walaupun kemudian dia menghapus postingan tersebut, kejadian itu menunjukkan kepada kita bagaimana sosmed dijaman sekarang sudah berubah fungsi utamanya, yaitu : untuk berinteraksi dengan teman dan keluarga. Jaman sekarang, fenomena seperti ini banyak terjadi. Mama-mama muda memposting foto keluarga mereka bukan lagi cuma untuk sekedar berbagi, melainkan demi uang. Industri influencer marketing ini memang baru trending belakangan ini dan diprediksi oleh Mediakix (influencer marketing agency yang berbasis di US) akan tembus menjadi industri senilai 160M di tahun ini. Lihat, bagaimana sosmed bisa mempengaruhi hidup Anda, tapi kalau menurut Anda sosmed yang digunakan dirasa sudah mengusik hidup Anda, Anda bisa melakukan detox dan pahami ciri-cirinya terlebih dulu. Bagaimana caranya? Anda bisa mendapatkan jawabannya di podcast episode terbaru saya. So, selamat mendengarkan…

Business Daily
Fake me an influencer

Business Daily

Play Episode Listen Later Nov 8, 2019 17:28


The murky world of fake Instagram followers, fake comments, fake likes. Edwin Lane turns to the dark side in his quest for more followers for his Instagram account, with help from Belgian artist Dries Depoorter. Evan Asano from the influencer marketing company Mediakix describes how a mass following of bots almost landed him a marketing deal, and Andrew Hogue, founder of a company called Authentique, explain how artificial intelligence is being used to spot fake influencers. (Photo: Instagram logo. Credit: Getty Images)

Hans-Petter og Co
Influencer marketing, vertikale videoer og Facebook-kryptering - Episode 10

Hans-Petter og Co

Play Episode Listen Later Mar 13, 2019 20:44


Bedrifter foretrekker Instagram til influencer marketingIfølge en fersk rapport fra Mediakix, mener 4 av 5 markedsførere at influencer marketing er effektivt. Hele 89 prosent opplever at avkastningen de får fra influencer marketing er like god eller bedre enn andre markedsføringskanaler.Er vertikale videoer det eneste riktige å satse på i sosiale medier?Buffer brukte 6.000 dollar av egen lomme, for å finne ut hvilke video-formater som fungerte best og best til hvilke sosiale plattformer. Bakgrunnen var at de ønsket å se hvor mye som hadde endret seg etter deres 2017-undersøkelse som de gjorde sammen med Animoto, hvor de hadde sammenlignet firkanta- og vertikale videoer.Facebook vil satse på økt personvern og krypterte samtalerCasey Newton fra The Verge mener Mark Zuckerberg vil endre Facebook for alltid nå som de vil satse mye mer på personvern og kryptering.Blant annet skal du og jeg få tilgang til ende-til-ende kryptering. Ingen - inkludert Facebook, annonsører og myndigheter - vil få tilgang til å se eller lese av vårt innhold. I tillegg skal vi få lov til å slette det vi ønsker å slette. At mer av innholdet vi legger igjen på en eller annen plattform tilhørende Facebook, vil kunne forsvinne - slik det forsvinner i dag på Facebook og Instagram Stories.Øvrige temaer:Telenor og VG i ny allianse - skal friste ungdommen med “goodies”Rykteflom rundt Schibsteds nye rubrikk-babyFilter Nyheter oppdaterte nylig sin oversikt over norske nettsteder du bør være på vakt motLenker til at jeg har snakket om, finner du på HansPetter.info. See acast.com/privacy for privacy and opt-out information.

All Things Video
The End of Interruptive Advertising -- Kyle Heller (Co-Founder & CSO, Cinematique)

All Things Video

Play Episode Listen Later Sep 19, 2017 30:29


Kyle Heller is the Co-Founder and Chief Strategy Officer of Cinematique, a technology platform for interactive and shoppable video. Prior to launching Cinematique, Kyle founded online-voting platform Convote and award-winning production company Varient. In this episode, we chronicle Kyle’s journey from filmmaker to tech entrepreneur and discuss interactive video experiences. Kyle points out that the video format hasn’t changed much in the past century, but now that we’re all on connected devices, the future of video will be much more immersive. In an era of ad blockers and short attention spans, native advertising, influencer marketing, and interactive content experiences will replace interrupt-driven advertising. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential creator management platform for next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit http://www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
“Creating This World”: Producing Original Content for Online Video -- Artur Filipowicz (Head of Video Production, Mediakraft)

All Things Video

Play Episode Listen Later Aug 23, 2017 24:14


Artur Filipowicz is the Head of Video Production at Mediakraft Poland, appearing on camera and working behind the scenes to create several original productions. Prior to Mediakraft, Artur worked at the European Student Forum (AEGEE) and Grupa Wirtualna Polska. In this episode, Artur and I discuss the creative side of the online video industry and some of the market challenges intrinsic to Eastern Europe: from low CPMs to difficulty attracting international audiences. Artur shares his experience working in the Middle East – from producing Egyptian tourism videos to teaching deaf students in Qatar how to create their own content and publish to YouTube. Finally, he predicts that premium TV content isn’t going anywhere, just shifting to VOD platforms. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential creator management platform for next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit http://www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
“YouTube, Snapchat, and Instagram Are the New MTV” –- Evan Asano (Founder & CEO, Mediakix)

All Things Video

Play Episode Listen Later Dec 5, 2016 35:04


Evan Asano is the Founder and CEO of Mediakix, an influencer marketing agency that connects the world’s top brands with video creators and social media influencers. Evan got his start in digital media at BermanBraun and then worked in business development at Revision3, one of the earliest YouTube networks which Discovery Communications acquired in May 2012. In this episode, Evan explains the challenges that characterized the early days of online video, from low CPMs and difficulty moving audience off platform to learning which content formats performed well on YouTube. He also shares his perception of influencer marketing platforms and comments on Google’s recent acquisition of Famebit, saying there’s a place for both high-touch agency deals and programmatic activations. According to Evan, influencer marketing is here to stay because younger audiences aren’t watching TV and the growing popularity of ad blockers makes other online advertising less effective. Host: James Creech ABOUT THE SHOW All Things... --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
MCNs Across Borders: European vs. American Network -- Jonatan de Boer (Managing Director, Onlane)

All Things Video

Play Episode Listen Later Jul 10, 2016 36:58


Jonatan de Boer is the Managing Director of Dutch MCN Onlane. Jonatan is a serial entrepreneur who joined Mediakraft as Country Manager for the Netherlands in early 2013. Jonatan grew the Mediakraft Netherlands network to more than 160 creators until its acquisition by Dutch television producer Media Lane in April 2016 and subsequent rebranding as Onlane. In this episode, Jonatan explains key differences between American and European MCNs, namely investment, audience size, and global vs. local focus. He shares how he stays ahead of competitors at home and abroad and details his plans for expansion to Belgium and other Dutch speaking territories. Finally, we predict the rise of international MCN superpowers and the increasing control of Internet Service Providers in the new media economy. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin Software, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
Opportunity and Ambition Drive Startup Success -- Fabienne Fourquet (Co-Founder & CEO, 2btube)

All Things Video

Play Episode Listen Later Apr 30, 2016 42:45


Fabienne Fourquet is the Co-Founder & CEO of 2btube, one of the fastest growing multi-channel networks for Spanish language creators. Prior to launching 2btube, Fabienne spent 10 years atA&E and then 4 years at Canal+ Groupe, helping both companies grow their digital business. In this episode, Fabienne explains her transition from digital roles at traditional entertainment companies to her first entrepreneurial endeavor. Here’s the surprising part: Fabienne didn’t even speak Spanish when she launched 2btube. She teamed up with co-founder Bastian Manintveld to build one of the preeminentSpanish language MCNs while also learning the language for herself.This willingness to do whatever it takes is reflected in 2btube’s mission to be the “most ambitious network” for Spanish language creators. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the pastand charting the future of the online video ecosystem. Listen tointerviews with founders, executives, and thought leaders from theworld’s leading video networks and engage in thought-provokingdebates about the key issues shaping the next generation ofentertainment. From the short-form content revolution to the riseof multi-channel networks (MCNs) and the fragmentation of videoviewership in an always-on world, All ThingsVideo reveals the keytrends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder& CEO of Paladin, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
The Rise of the Superfan -- Charles Segars (CEO, Ovation TV)

All Things Video

Play Episode Listen Later Mar 8, 2016 39:25


Charles Segars is the CEO of Ovation TV, America’s premier arts network, reaching over 50M homes through broadcast TV and millions more through its digital presence. Charles is also the Founder of Segars Media, a content production company best known for the Disney blockbuster franchise National Treasure, which Charles co-created, wrote, and executive produced. Segars Media also advises DreamWorks Animation, Machinima, Levity Entertainment Group, and Source Interlink. In this episode, we discuss how to harness superfan communities to build a successful online business. We also debate the future of immersive video, and Charles shares his “bucket list” approach to life, passion for cultural travel, and some exciting previews into the upcoming National Treasure 3 film. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
Digital Innovation in India -- Roopak Saluja (Founder & CEO, The 120 Media Collective)

All Things Video

Play Episode Listen Later Feb 28, 2016 43:36


Roopak Saluja is the Founder & CEO of The 120 Media Collective, a Mumbai-based media company that produces, distributes, and monetizes content across multiple platforms. He is also the Founder & CEO of Sooperfly, a joint venture with Diagonal View that empowers digital video creators in Asia and beyond. In this episode, Roopak shares his entrepreneurial journey and the lessons he’s learned along the way. We also consider the hotly contested term “multi-channel network;” has the MCN moniker run its course? Is it accurate? And is it even worth debating in the first place? Finally, Roopak encourages listeners not to be digital isolationists but to engage with and learn from the traditional entertainment industry. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
European Entrepreneurship in Online Video -- Paola Marinone & Bengu Atamer (BuzzMyVideos)

All Things Video

Play Episode Listen Later Feb 19, 2016 37:04


Paola Marinone (Founder & CEO) and Bengu Atamer (Co-Founder & Director) are the brilliant minds behind BuzzMyVideos, one of the fastest growing European MCNs that represents over 5,000 creators worldwide. In this episode, we learn more about the European video market and discuss the evolution of casual video creation and UGC monetization. We also dig into Paola and Bengu’s experience at Google prior to starting BuzzMyVideos and the lessons they’ve learned along the way: from emphasizing local support for creator communities to the importance of hiring a culturally diverse team, especially when building a global business. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
The Future of Online Video -- Luke Wang, Chadwick Turner, & Jon Kroopf

All Things Video

Play Episode Listen Later Jan 6, 2016 73:27


Luke Wang (former VP of Business Operations at Omnia Media), Chadwick Turner (Founder & CEO of Circle VR), and Jon Kroopf (Director of Customer Growth at Tubular Labs) join the All Things Video podcast for a discussion about the future of online video. In this episode, we look ahead to emerging video trends and offer predictions about what’s next. The initial conversation centers on immersive media, including virtual reality (VR), augmented reality (AR), and 360 video. From there, we discuss the rising popularity of live-streaming platforms and evaluate various online video business models. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
International Growth in Online Video -- Gregory Strompolos (Director of Business Development, YouNow)

All Things Video

Play Episode Listen Later Dec 29, 2015 64:55


Gregory Strompolos is the Director of Business Development at live streaming giant YouNow. He previously spent 4 years at Fullscreen, where he launched the Channel Plus brand services division and managed the company’s international expansion. We cover a wide range of topics in this episode, from Gregory’s first job out of college at a company that famously angered Steve Jobs to the growth of Fullscreen’s international business and Gregory’s diverse personal interests. The majority of our conversation focuses on the rapid globalization of the online video industry; we highlight key growth markets (BRIC and Southeast Asia), major US players’ international strategies, and predictions for future global video trends. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

All Things Video
Demystifying Digital Rights Management -- Rian Bosak (VP of Network Operations, Fullscreen)

All Things Video

Play Episode Listen Later Dec 27, 2015 33:10


Rian Bosak is the VP, Network Operations at Fullscreen. He began his career in television before transitioning into digital via a job at Machinima and later as the first employee at StyleHaul. Over the past five years, Rian has managed the YouTube content management system (CMS) and overseen digital rights management for three of the world’s top MCNs. In this episode, we provide a detailed explanation of digital rights management, that is, the protection and monetization of intellectual property (IP), on online video platforms. We describe the complexities of YouTube’s ContentID system for content claiming and anti-piracy enforcement, including the use of Digital Millennium Copyright Act (DMCA) takedown notifications to remove pirated content from video-sharing sites. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Mediakix, the leading influencer marketing agency, which connects the world’s top brands with engaged audiences through social media influencers. Their campaigns drive brand awareness, audience engagement, and product sales for brands like Nordstrom, Blue Apron, David Yurman, Hallmark, and more. Visit http://www.mediakix.com to get started with your influencer campaign today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Business Rockstars
#400 Tony Greenberg CEO RampRate

Business Rockstars

Play Episode Listen Later Jan 15, 2014 82:38


BoomPhones - How cool would it be if you could take your headphones off and they become a mini boombox? Enter BoomPhones, a Los Angeles-based company with an obsession for designing ultra-portable audio products that allow music lovers to create, inspire, and share amazing sound. These clever entrepreneurs explain just how they came up with this great idea, and how you can do something like this yourself!Tony Greenberg - As CEO of RampRate Sourcing Advisers and DeepStrat, Tony Greenberg has been an idea generator transforming perceptions and industries since he was 17. Tony fills us in on his incredible company RampRate, which has radically changed how IT services are purchased, creating actionable, data-driven, sourcing information that has saved tens of millions of dollars and thousands of hours of headaches for major clients in entertainment, Internet services, finance, media and video games.Evan Asano founded Mediakix in 2011 to help brands reach passionate audiences through online influencers on YouTube, blogs, and emerging social channels in the home, fashion and lifestyle space. Working with advertisers that included Ford, Sony Electronics, and Universal Pictures while at one of the first YouTube networks, Revision3, Evan saw how well audiences responded and engaged with advertisers through sponsored and branded content.