For Business Leaders, By Business Leaders

Our episode 15 guest, Troy Hoffman, founder of Simpluris, recalls from his own experiences and discusses the importance of finding a balance between working on the business and working on yourself. He and Lead2Goals' Scott De Long discuss this and other aspects of his approach, successes and more. In January 2007, Troy Hoffman opened the doors of Simpluris, Inc. with a small team of experts. Within 5 years, Simpluris has become a nationally recognized claims administrator with 50+ employees, offices in 3 states, and has received recognition from Inc. 500 for its achievements. Before Troy built Simpluris, he was hired as the Director of Class Action Services for a well-known settlement administration company that at the time did not work in class actions. During his tenure there, he took the non-existent Class Action department and created brand recognition on a national scale. His accomplishments included the development of case administration systems, comprehensive data tracking technology, and a core training system increasing efficiency and accuracy. Troy has been a leader in developing comprehensive information technology structures that service clients with improved case management tools, producing cost-effective case solutions lowering administrative costs for clients. Troy’s unique combinations of competencies coupled with Simpluris’ experienced team, offers its clients an innovative and cost effective case administration partnership. Troy is a frequent guest lecturer in the industry on class action related topics, including online claims filing, class notice campaigns and other current issues within class action administration. Troy earned both his undergraduate degree in Multi-National Financial Management and his Masters in Performance Management Psychology from Florida State University. Learn more about Simpluris by visiting www.simpluris.com. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

In episode 14 of For Business Leaders, By Business Leaders, Benefit Associates' Managing Partner, Jennie Rello, talks about establishing business processes to ensure multiple branches are putting out a consistent message with consistent service.  Jennie is the managing partner of Benefit Associates. She directs the administration department, specializing in staff development and financial operations, and has worked with retirement plans since 1983. Jennie is the current President of Entrepreneur Organization (EO) of Orange County. The Entrepreneurs’ Organization (EO) is a global, peer-to-peer network of more than 12,000 influential business owners with 170 chapters in 53 countries. Founded in 1987, EO is a catalyst that enables leading entrepreneurs to learn and grow to infinity and beyond. Benefit Associates has been helping employers with their retirement plan needs since 1982. They believe in continuity of account management and close contact with our clients, their legal counsel, and tax advisors. They know that the same answer is not right for every employer, so they focus on client-driven objectives and design plans that are workable and congruent with the client's goals. Learn more about Benefit Associates by visiting their website. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 13 guest, Susan Asay talks about what lead her to start her business, APEX PROaupair. Susan had a specific need and when she couldn't find a company to deliver that need, she opted to start a business filling that need; this is her story. About Susan: As a working mother with two children, a demanding career and no local family support, I personally understand the challenges that families face looking for high quality childcare. Not only is it time consuming, it’s also a very difficult and emotional process to navigate alone. apex PROaupair is a boutique au pair agency dedicated to matching American host families with experienced professional au pairs. Our unique programs ensure that families can find the right experience to match their needs, whether they have a new baby, multiples, a toddler or a child with special needs and have a wonderful cultural exchange experience in the safety of their home. Founded in 2008, PROaupair is designated by the U.S. Department of State and is the only au pair agency specializing in live-in professional childcare. Learn more about apex PROaupair by visiting their website. Learn more about Susan Asay by visiting her LinkedIn page. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 12 guest, Chris Bates of Zone Media, Inc., talks about his experience as an entrepreneur and how his approach has allowed him to fulfill his goals and more. Specifically, he talks with Lead2Goals' Scott De Long about the importance of listening as a leader and how to best position your team to be successful.   Chris Bates is a serial entrepreneur that has been featured on the Inc 500/5000 list of fastest growing companies a rare four times including 12th in the nation for software. His companies have also been featured by the Orange County business journal in the top 10 of the best places to work in Orange County, Ca. He currently Co-Owns two businesses under Zone Media, Inc. including celebrated music performance academy www.LosRiosRockSchool.com and global SAAS business for the Performing Arts www.TeacherZone.com. When he's not working on his businesses he is busy hanging out with his beloved wife Marci and their two boys surfing, golfing and playing music together.   Learn more about Chris by checking out his LinkedIn page.   For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.   facebook.com/lead2goals instagram.com/lead2goals twitter.com/lead2goals linkedin.com/lead2goals

Our episode 11 guest, Alice Kao chats with Lead2Goals' Scott De Long about her company's corporate culture. Specifically, she shares her experience working with her team and partners in developing core values and climbing toward the corporate culture they wanted for their business; one that has provided opportunities for success and expansion!   In 2012, Alice Kao co-founded Sender One Climbing--the largest indoor rock climbing gym company in the Los Angeles and Orange County metro areas--with her business partners, Wes Chu and Wes Shih (who is also her husband). Sender One has a straightforward mission—to create wondrous spaces where people can discover themselves and connect with others…through climbing. Prior to joining the climbing industry, Alice had a successful career as an international sales and marketing executive for four separate toy companies and, prior to that, as an investment banker. She discovered climbing in 2008 while living and selling toys in London. Climbing guided her through tough personal times and sparked her closest friendships. Learn more about Alice's company, Sender One Climbing by visiting their website at www.senderoneclimbing.com.   For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 10 guest, Skylar Lewis sits down with Lead2Goals' Scott De Long to the importance of corporate culture.   Skylar Lewis is a 31 year old, self taught entrepreneur with a passion for personal development. Skylar grew up in small town with a modest upbringing. This has fueled him to create success and make a positive impact on the world around him. Skylar started in real estate at the age of 18 and failed miserably. From there he started many businesses, all which failed. At age 22 he started in the financial services industry and built a million dollar company. After selling it, he moved into the restoration industry where he is currently scaling up a Fire and Flood Restoration company which generates 6+ million in revenue and has 40 employees. He gets his fulfillment from high growth opportunities and mentoring his team.   Learn more about Superior Restoration by visiting their website at www.SuperiorRestore.com.   For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 9 guest, Kevin Landry, sits down with Lead2Goals' Scott De Long to chat about core values and their importance. Mr. Landry is the CEO of KML Enterprises Career Development LLC. He joined New Horizons Worldwide in March 2006 as the Vice President & General Manager of the Franchisor’s company owned locations in Southern California. On June 1, 2007, Mr. Landry purchased the assets of the operation under his holding company, KML Enterprises Career Development LLC. In this role, he is responsible for the day to day management and operations of the ten locations throughout California, Arizona and Nevada. The territory includes offices in Anaheim, Burbank, Gardena, San Diego, San Bernardino, Sacramento, Reno, Las Vegas, Tucson, Sierra Vista and Salt Lake City. In excess of 150 individuals are employed throughout the territories. To learn more about Kevin Landry and his business, please visit www.NHLearningGroup.com. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.  

Our episode 5 guest, Rob Johnston sits down with Lead2Goals' Scott De Long to chat about what makes his company, Johnston Pacific Commercial Real Estate, unique. Located in San Clemente California, Johnston Pacific Commercial Real Estate, Inc. was established in 1991 to provide superior service, solutions and results to commercial real estate clients conducting business in South Orange County. We have remained committed to becoming the most effective - not the largest - brokerage firm in this market. We believe our local expertise provides us with a competitive advantage over our competition and directly benefits our clients' bottom line. Rob serves as President of the company. Learn more about Johnston Pacific Commercial Real Estate. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 7 guest, Keith Fiscus talks about how he transitioned from being an ER Nurse to owning his own business. Keith is the President and CEO of Innovative Career Resources. Here is a bit about his company: Importance of establishing trust in your business: Trust is critical in any relationship where it be business or personal, but especially in the employment / HR world and even more so in CA with so many legal hurdles for both the employee and employer to navigate. If our clients feel and know that we have their best interest in mind, and are here not only as a professional recruiter, but also an additional expert resource as it relates to the job market, current employee law, and more so that we are here to protect them and mitigate as much risk as possible rather than just trying to “fill a position." Processes you go to building that with (employees, customers, vendors): Many times when we enter into a partnership with a client, our first step is to tour their facility… This helps us A) get a feel for the environment, B) make sure we are a good fit for their needs based on culture and core values, and C) look for areas where safety may be an issue and where we can come in and provide guidance and possible suggestions on how we can avoid potential risk to them, and us. When building a relationship and trust with our associates, we rally approach it from a consultative and coaching approach… We take the time to meet every potential candidate whether it be in person, or now days skype depending on logistics and their availability… We put them through a thorough interview process to make sure we are in alignment with their career goals & objectives, as well as making their career search as stress-free as possible. We go through great lengths to coach them in resume building, presentation, interviews skills, etc. anything we can do to help them be successful before, during and after their interview. Learn more about Innovative Career Resources. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 6 guest, Vincent Moiso shares his knowledge on how to communicate effectively in business. Vincent is a principal and President for Oceanside Glass & Tile who recently acquired Spectrum and Uroboros Glass companies. In his current role he has been instrumental in helping the business double it’s revenue through acquisition and new business opportunities. Vincent is also the founder and president of his own consulting and financial planning business that works primarily with small businesses and business owners in the flooring industry. He has consulted for more than a dozen businesses advising on everything from organizational structure, sales and marketing strategy, to hiring and retaining key employees. More than 15 years of his business career was spent as a principal partner in an international tile and stone manufacturing and distribution firm. During his tenure with that company at the executive level, he grew revenue over 400% and opened three company owned retail showrooms. He also developed a high-level marketing and merchandising plan that can still be seen in over 300 retailers across the country. With an MBA in finance and marketing from Cal State Fullerton and a BA in international relations from the University of San Diego, Vincent also teaches B2B Content Marketing at his alma mater where he serves as a Director on the Alumni Board of Directors for the University. He is a passionate individual that believes integrity is at the heart of any great success story and is dedicated to driving others to their vision of success. His involvement in Entrepreneur’s Organization can be seen through his dedication as the Learning Chair on the Orange County Board of Directors. Vincent has been married for 20 years and has two daughters ages 19 and 15. Learn more about Vincent Moiso and Oceanside Glass and Tile. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 5 guest, Barbara Bucklin, Ph.D. talks about how she improves workflow and motivation in organizations. Barbara is an insightful Ph.D.-level learning and performance-improvement professional with over 15 years of experience. She specializes in linking performance solutions to organizational and business needs, analyzing performance to identify gaps between current and desired states, designing effective, engaging solutions to address real-world performance and business needs, and measuring solutions to determine if behavior changed and business results improved. She has worked with a diverse group of clients including Audi, Abbott, Barnes and Noble, Beckman Coulter, BMW, Ford, Honda/Acura, Hyundai, La-Z-Boy, Jaguar/Land Rover, Kia, Mazda, Nissan/Infiniti, Pandora Radio, Platinum Guild, Pfizer, Tiffany & Co, Volvo, Wyeth, and Weight Watchers. Learn more about Barbara Bucklin, Ph.D. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 3 guest, Damian Trevor discusses the power of understanding customers. Damian graduated from Pennsylvania State University in 1995 with honors and always had a passion for real estate development and construction projects. He was first introduced to the construction industry while working with a private equity group on construction development projects in Southern California. He worked closely with architects, general contractors and subcontractors to ensure that the company’s projects were completed on time, within budget and achieved quality standards. This untraditional beginning allowed Damian to fully understand the client’s perspective and the challenges to building a new home or remodeling an existing residence. Damian thoroughly enjoys the challenge of exceeding his client’s expectations on all levels. Learn more about Team Sun Construction by visiting www.teamsunconstruction.com. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 3 guest, Marc Koehler sits down with Lead2Goals' Scott De Long to discuss the importance of building trust, when working as an outside consultant. Mark has spent nearly 10 years as a small business turnaround CEO. Early on, he recognized that the management tools and leadership approach he learned from his combined 15+ years as a US Navy Submarine Officer, and large company manager, would need to be adjusted to fit the small businesses he was brought in to rescue. Marc decided to launch Lead with Purpose when he saw how many leaders were able to use the tools to become better leaders and produce sustainable business results.Marc lives in San Diego, CA with his wife and three daughters. He has four-year degrees in both Physics and Mechanical Engineering and is a Lean Six Sigma Black Belt. He served his country in the US Navy Submarine force from 1988 to 1993. Learn more about Lead with Purpose by visiting www.leadwithpurpose.com. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 2 guest, Daniel England, discusses the importance of meeting structure. Daniel is a UC Irvine, MBA, whose focus on environmental entrepreneurship has led him to leading roles in two eco-friendly startups. Convert Coal, his most recent venture, uses a revolutionary process to clean coal, which fuels over 40% of the world’s electricity. Daniel speaks Polish, and spends much of his time developing this technology in Poland. Daniel is a past president of the Orange County Chapter President of the Entrepreneurs’ Organization and a former lecturer at Chapman University. He also accomplished rock climber and author of children’s books. Learn more about Daniel England. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.

Our episode 1 guest, Joe Power discusses the importance of an effective customer service effort. Joe is the COO/President of Zero Energy Contracting. A graduate from Saint Marys University, Sobeys School of Bus. with Bcomm, Joe started in door to door alarm sales, developing marketing and communication skills. In 2010, he partnered to launch a green tech solar company in New Jersey, prior to entering the telecommunication industry. Today Zero Energy is a market leader in its space and one of the 2015 Inc 193 fastest growing businesses. They ensure their customers are "Glad they met us"  by developing the trust and understanding for their products, and their homes. Learn more about Zero Energy Contracting by visiting www.zeroenergyco.com. For Business Leaders, By Business Leaders is a weekly podcast series brought to you by Lead2Goals, a business management consulting firm based in San Clemente, California. Learn more by visiting www.lead2goals.com.