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Best podcasts about backup creator

Latest podcast episodes about backup creator

Your First Thousand Clients with Mitch Russo
044: Robert Plank On Building Software to Build a Business

Your First Thousand Clients with Mitch Russo

Play Episode Listen Later Nov 10, 2017 53:29


Robert Plank started marketing useful digital tools for people all over the world when he was in high school. Since then, he has built 25 to 30 renowned courses over the past eight years. Today, Robert continues to succeed at creating new marketing tools at different price points for all types of people including Backup Creator and Membership Cube. In addition to creating valuable software, Robert also hosts his own podcast, Marketer of the Day, where he speaks with a number of the internet’s top marketers and entrepreneurs. Resources Mentioned in This Episode: Backup Creator More of Robert's Products Robert's Blog Membership Cube Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

Your First Thousand Clients with Mitch Russo
Robert Plank On Building Software to Build a Business

Your First Thousand Clients with Mitch Russo

Play Episode Listen Later Nov 10, 2017 54:29


Robert Plank started marketing useful digital tools for people all over the world when he was in high school. Since then, he has built 25 to 30 renowned courses over the past eight years. Today, Robert continues to succeed at creating new marketing tools at different price points for all types of people including Backup Creator and Membership Cube. In addition to creating valuable software, Robert also hosts his own podcast, Marketer of the Day, where he speaks with a number of the internet’s top marketers and entrepreneurs.Resources Mentioned in This Episode:Backup CreatorMore of Robert's ProductsRobert's BlogMembership CubeLove the show? Subscribe, rate, review, and share!Here’s How »Join Your First Thousand Clients Community today:mitchrusso.comMitch Russo LinkedIn

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
116: Profitable Popularity: Be Interesting, Build Popularity and Use Social Media to Make Money with Rachna Jain

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Aug 16, 2016 21:17


Dr. Rachna Jain from Profitable Popularity talks to us about social media marketing, traffic, and results. She's noticed that many online business owners simply use social media to "chase a number" instead of making their efforts profitable. She talks about her M6 model, how to get noticed, and shares with us lots of helpful mini-breakthroughs and tips on how to overcome common issues you might be facing with your marketing. Display TranscriptRobert Plank: Our guest today is Dr. Rachna Jain. She's the founder and owner of Profitable Popularity. She's the industry leader in helping people gain exposure online and teaching them to monetize that popularity. It sounds like lots of cool stuff. I'm super excited. Welcome to the show. Rachna Jain: Oh thank you so much. I'm glad to be here. Robert Plank: We were just talking before the show that we've both spoken at the same event and I know that you've used Backup Creator and Webinar Crusher. That's all about me, but I'm more curious about you and what you do. Where's your website and what is it that you do that makes you different and special? Rachna Jain: Yes, my website is profitablepopularity.com. Really that website and my whole business model grew out of the idea that a lot of people were building these huge followings in social media or trying to, but they didn't actually have a business model that they could make money from or be profitable. My whole goal is to really help people to become more well-known, but also to help them become more profitable and build a sustainable business at the same time. I tend to work with people who you consider to be thought leaders or visionary entrepreneurs, people who have a message and a purpose, and they are needing some help creating the business structures to be able to build an online business and gain attention and be able to make money from it. Robert Plank: I like that, and I think that what I see a lot happen with a lot of these people with social media is they either get too far down the rabbit hole or it ends up taking up all kinds of time, or they end up doing all these little tasks that seem like they're just a waste just to get a number appearing. Wasn't there like a service a few years where you could get your Twitter score or something like that? Rachna Jain: Yeah, there absolutely were and they still are services like Cloud and Empire Cred. They're always ranking you on on how much engagement you could get, and you get points for it. I don't know if you can redeem the points for anything, but yeah- Robert Plank: It feels good. Rachna Jain: Exactly, it feels good. I think that there's still a lot of focus. I think people have the false assumption that just because they're very visible, they'll automatically become very profitable. That is a mistake. I've had people come to me and they say things like, "Well I want to have 10,000 Facebook fans." I'll say, "Okay, so what are you going to do with 10,000 Facebook fans?" They really have no idea. They really are pursuing the number more than actually what the meaning of that could be for their business. I think that there's still a lot of desire to be seen and recognized and lauded and applauded and all those things without people really understanding that that's not all it takes to build a business. Robert Plank: What do they have to do? How do they get from being the person who chases the number to someone whose social media activity actually pays off? Rachna Jain: Absolutely. I use a model that I've developed. It's called the M6 model. It really relies on the idea of having an understanding of a very specific market, building a very strong message, and then building a business model that can support getting that message out. There's more steps to it, but those are the first three steps. I've been working online since 1998 and social media didn't even exist then. When social media began to become a force that it is today,

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Catchphrase of the Week: See a movie or go to the park. Quote of the Week: "The number one reason why people give up so fast is because they tend to look at how far they still have to go, instead of how far they have gotten." - Unknown Marketer of the Week: Gary Ambrose (show someone how to "make a million dollars in five minutes" -- his membership hosting platform includes pre-made membership content, sales letters, emails, just click and it's in) Seven Passive Income Business Models 1. Fiverr services (Profit Dashboard) 2. Tiny little $7 reports: it's all about the upsell (Income Machine) 3. Low-ticket webinar: fake out and drop the price down to $7. Anything to get them buying. (Webinar Crusher) 4. Platinum coaching program: seminar, application, recurring GoToWebinar. (Membership Cube) 5. Yearly software: license table, updates, developer license, lifetime access. (This is how we sell and market Backup Creator). 6. Webinar membership sites: 4 or 8 week class, fixed term site, deactivatable software, checklist, pain of disconnect like a directory. (You can use the WP Notepad and WP Kunaki plugins for this, included for free in Membership Cube.) 7. $2400/mo Websites for Offline Businesses (we don't have a training for this but we use Backup Creator to re-use our template.) 8. Kindle books: (Make a Product is our Amazon publishing course.)

Ask the Podcast Coach
Policing Your Live Podcast - Year End Stats

Ask the Podcast Coach

Play Episode Listen Later Jan 1, 2016 59:48


This is a replay of the live broadcast with Dave Jackson, Win Kelly Charles, Jason Bryant, Jim Collison, Emmanuelle Leneuf, Bill Conrad (Wizard), Wes Warren, and Allan Newsome Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy.tv answer your podcast questions. Welcome to bring your cat to podcast day! Backing Up Your Files 2:00 A New Year is a Good Time to check Your Back Ups, Batteries, Virus Programs Etc. Dave uses Backblaze for his computer files, and backs up his podcast files to Dropbox. Jim uses Crash Plan. Dave uses Backup Creator to backup his Wordpress. Squarespace RSS Feeds Still a Little Wonky 7:30 Dave's play a clip from the Podcaster's Roundtable show that talks about RSS Feed. Some people are still using Squarespace that come in and out. The jury appears to be out on Squarespace. Relocating Your Blog Talk Radio RSS feed 9:50 Jay at Blog talk Radio says that YES if you ask they will redirect your feed. Podcasting With Blab 13:05 How do you teach your audience to get them into Blab. You can make some directions and put it on a page on your site. Take some screenshots. Screencast-o-matic is a free tool to help you make a tutorial. Alan from the 2 chairs no waiting podcast was having a problem getting his audience into a blab. Most of his audience just watched.  Blab Tip:If you highlight text in the chat room the chat room will quit scrolling The Weirdos on Live Systems 21:05 Jim talks about someone on Blab who decided to stick the camera down his pants. This is hard as there is no control for this, and you have to just move on, and try not to let it throw you. We talk about this a bit, but realize this is the exception (not the norm). You don't have to really worry about it, but you do need to be prepared to just cut the person off, and move on.  Dave shares a story about someone having a heart attack while he was teaching one day.  24:45 to Ban someone from your blab, you can click on the person's name and click on the "!" to ban them. This does not delete all their old chat messages.  If you are talking Religion, Politics, or Abortion, get ready for your blab session to melt into a ball of hate and opinions.  If you are going to be doing a blab for your job or business, you need to realize this is a possibility (so just have your finger on the button) Microphone Stands 32:48 A Microphone Boom Arm typically clams to the desk. You might want to pout some foam or rubber on the desk to ensure it doesn't get scratched.  Intros  and Bumper Music Bad? 36:40 I don't think music is good or bad. I think we are conditioned to hear it. It can bring up emotions, and set the tone. You might check out Audio Jungle for inexpensive music. For a full production check out Music Radio Creative. Year End Stats? Good or Bad? 39:20 Dave did an episode that explained all the different things you can check to see what is or is not working. Dave has a spreadsheet that totals the last four weeks of his shows. His show is up over last year. When you get between 750 - 1500 downloads you have a nice small audience that can be super engaged. When its gets too big you do have trolls. Numbers Around Christmas Up or Down 43;25 For me the numbers went down a little bit. From Jason of www.mattalkonline.com We talk about different strategies to pick apart your stats. How Does Jason Create 12 Shows? 54:15 They are NOT daily shows, and they are well planned out ahead of time.         

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

I'm going to get really personal today and talk about times I've screwed up... Marketer of the week: Stu McLaren from stu.me and Wishlist Member. Rather than share a "breakthrough" I picked up from Stu, I want to tell you that when I present (a webinar or podcast), I imitate his speaking style. When you speak, speak deliberately! Especially if you're an American and your natural tendency is to slur your words like I do. Is there anyone in your life who speaks slowly and carefully, without becoming monotone? Then I would suggest you imitate that person's speaking style when you present. (That's us a few years ago at Inc. Magazine headquarters at 7 World Trade Center in New York City.) I often "channel" Stu to slow down my speaking, enunciate, and speak more clearly, focus, calm. You can be intense but still make sense. See also: Ray Edwards, Armand Morin. Fourteen Key Principles: The Common Thread That Runs Through These Successes & Failures Four Daily Tasks: I said it before and I'll say it again... Finishing everything that I start, less notebook doodling $997, $47 every 2 weeks, 5 payment option, experimenting! Charging high ticket AND low ticket. Investing in myself: attend conferences instead of stock trading which is gambling and a distraction. Dave Ramsey instead of Jim Cramer. I don't trust myself: get to the Minimum Viable Product because of the 3 day window. I'm not smart: I don't know what's going to sell without experimenting and I'm open to new ideas. Weekly focus: email for the same thing all week. Stick to your guns, don't psych yourself out or let customers bully you Membership sites: organize both high and low ticket, group multiple sites (but no all-in-one site) Pitch webinars: do something unexpected, teach a lot and sell hard. Give them a wow moment and not necessarily an aha moment. Re-marketing: phase out what's not selling and go back in future weeks to promote what's selling (Backup Creator) Don't delete old sites or content Your most popular content, marketing and products are the "beginner" stuff It's ok to repeat your most "powerful" ideas and phrases. How many times have I mentioned Income Machine in podcasts and blog posts? A lot! Don't be a timid marketer. Welcome pitch emails, upsells, ads. Don't have a buyers only email list or a monthly digest email list. Be on the lookout for what you can absorb/apply, for example, an affiliate bonus package. Three Biggest Failures ClickSensor: should have made it an online service WPLetter (now Paper Template): should have built it out more and controlled the market faster (16k overnight from a 12 minute video) Action PopUp: should have got the entire marketplace using it, added tons of templates Bonus: all the PHP products, which made money, but not enough. Lesson: keep publishing things to get to "the good stuff." Three Biggest Successes Bulk content creation: books, Daily Seminar, Webinar Crusher monthly, blog, podcast. Just make 12 pieces of content to last you an entire year. Must-have tool for everyone's business such as Backup Creator: pitch is all about what you can do with it, 100k sites, tie in with our other stuff (Membership Cube) -- yearly renewals, developer license Pain of disconnect in Membership Cube: selling high ticket, playing with the payment plans, pitching on webinars! (35k in a couple hours) Bonus: platinum coaching program. Lesson: the first step is getting the button online! Wise Words to Live By When you can't change the direction of the wind, adjust your sails. If you don't change the direction you're going, then you're likely end up where you're heading. Albert Einstein: "Try not to become a person of success, but rather try to become a person of value." Napoleon Hill: "Keep your eyes and ears wide open--and your mouth CLOSED, if you wish to acquire the habit of prompt DECISION. Those who talk too much do little else. If you talk more than you listen,

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
066: Avoid and Stop Disappointment: End the Waste, Conquer Disillusion, Get the Magic Feeling Back and Become Excited About Your Business Again

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Dec 5, 2015 46:24


Internet marketer of the week: Big Jason Henderson from BetterPostureGuaranteed.com BigMarketingOnline.com. My big breakthrough from him: a membership site doesn't have to be a recurring forever monthly payment. You can create a single payment, or even better, a fixed term site, instead of that old and tired download page, using Member Genius. Things Angering Me This Week Black Friday deals, discounts. It's a drug for your business. Get that quick "hit" that you pay for later. What you're trying to obtain from the discount is to get non-buyers to buy something low ticket. Get the juices flowing. I buy from you and you say, check your email for the download link. What? Send me to a membership signup so I get an email and have a lost password link for later. Member Genius takes care of all that. No support link from your sales letter or your membership site? Time to change that. Five Things to Identify So You Can Get the Magic Feeling Back Signal #1: Fear-driven thoughts. Have you been told to "manage your expectations?" Then you're always expecting to be let down. That's not a solution. That's settling! Serve the needs of those who deserve it (customers), and cut out those dragging you down. Avoid lists of your failures, enemies. What's the point? We become what we focus on AND we become what we repeatedly do. There will be up's and down's in your business. Signal #2: What's the pattern? Buy that course, find one thing you don't like with it? Refund or just don't implement? Off to more of the same stuff? What if you implemented exactly as they showed you? Don't be smarter than the person. Who cares if you don't "like" the person. The real test: does it do what you said it would? Signal #3: Can I just get one thing out of it? Go through it all. Do it all. Russians who copied WW2 planes. They left the dents in. Signal #4: What can and can't you control? Don't depend on anything external for happiness. Only you can be happy, satisfied, and fulfilled. Are you setting yourself up for disappointment, because you know you can't control it? My old reliable thought is: "what's good about this, or what could be good about this?" Signal #5: Have a good support system. As in, a helpful mastermind, mentor, and role model. Kick out those toxic people and instead, get some positive perspective. What's your goal, anyway? To pick up one extra thing? To master Facebook ads? To figure out how this person got 800 webinar attendees? This Week We Talked About... Income Machine: Setup your money site with Backup Creator, Paper Template, and Member Genius Webinar Crusher: Create your webinar courses and one hour pitches Make a Product: Publish your book on Amazon Dropship CEO: Sell physical products on Amazon Quotes of the Week "You cannot change others but you can change yourself" "The highest form of ignorance is when you reject something you don't know anything about." -- Wayne Dyer If someone is able to show me that what I think or do is not right, I will happily change, for I seek the truth, by which no one was ever truly harmed. It is the person who continues in his self-deception and ignorance who is harmed. -- Marcus Aurelius, Roman Emperor It helps to know what goal you're after, and then you can monitor those who have what you want.

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
063: Website Remote: Get Out More, Grow Your Internet Business, Make More Money, Have More Fun, and Increase Your Productivity Without Burning Out or Creating a New “Job” For Yourself

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Nov 14, 2015 44:48


We recently launched our Website Remote service. It allows you to centrally manage and update your WordPress sites. We created it because there was no good way to manage all our WordPress sites from one location. The other solutions that "tried" to do it, sucked! Solve a real problem. It doesn't matter if "a" solution already exists. It probably sucks. Yours will be better. When we put Website Remote together, and had our new affiliates sell and market our existing Backup Creator plugin, I had a few realizations... Realization #1: Get Out More You don't have to confine yourself to little sites like the Warrior Forum. You can use other peoples' land to build a list, but don't live there. This is true when it comes not just to pricing and positioning your products, but also what advice or training you listen to. Your business is your business. You're free to charge whatever price you want, limit the number of sales, email as often as you want. Update your blog or submit podcasts as frequently as you feel like, because you can. You don't need any reason for why you're doing what you're doing in your online business, other than because you can. Realization #2: Eat Your Own Dog Food If you actually use the products you create and sell, then you can't use because it's something that helps your business regardless of how slow or quickly it sells. The programming term "eating your own dog food" means that if you use the thing you sell every day, then you'll transform it to a piece of crap into something that's useful. To make our tool useful, we iterated. I created a simple version of our tool, and had Lance login sight unseen and show me how he was using it, and where he got stuck, to see his thought process. This is called hallway testing. Because of "dog-fooding", we added SSL support for our Paper Template, Member Genius, and Video Player plugins this month, and made them all compatible with WordPress caching plugins, because we needed those things in place for our launch. This past couple of weeks, we launched our new version of Backup Creator (3.0) and had an army of affiliates make us a bunch of sales, without us using our list at all. We gave away 100% commissions, and the point wasn't to make money but to recruit some new affiliates and build a list of buyers. Realization #3: Treat Your Business Like a Real Business We created the minimum viable product (version 1.0) and the launch deadline pushed us into gear and got our priorities in order. Get that first version out there, and market the hell out of it. Don't make any rash moves like offering discounts or lifetime access which shouldn't be on your radar for a long time until you can "run the numbers." Price your offers where there's buying resistance. Don't give into the mob. You might just need better marketing. We need to do a little better with the positioning on Website Remote to compete against free, inferior, and generally worse "similar" products (not necessarily competitors). Realization #4: Follow the "Four Daily Tasks" in Order to Get Everything Done Four Daily Tasks means you should complete four business-related tasks, each in one sitting (three 45 minute sessions and one 10 minute session). Every day, complete the four tasks that get you closer to making more money. I'm at my best when I alternate days between proactive business-building tasks (traffic and product creation), and on alternate days, business-maintenance tasks like answering support desk tickets. Automate your business as much as you can, for example, queue up autoresponder emails for the week so there are no distractions. Simple Words of Advice It takes the same amount of energy to feed your dreams as it does your fears. Make a list of things that make you happy. Make a list of things you do every day. Compare the lists. Adjust accordingly. 12 things successful people do differently: They Create and Pursue FOCUSED Goals They Take Decisive and Immediate ACTION

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

The good, the bad and the ugly about solo ads vs. affiliate networking... There are many ways to get traffic. Some of the older ones include fads such as: Joint Venture Giveaways: someone would sign up and have access to multiple giveaways that they could then send to their list. Everyone in the network would be cross-mailing their own lists, offering these giveaways, to attract traffic to their site. Viral Reports: you have a special report (i.e. how to set up a basic WordPress site) and mail it to your list and the link back to your site is included in the report. For each of your subscribers that passes it on and gets a new subscriber to sign up, you could pay them a $1 per new subscriber. Traffic Exchanges: this operates similarly to the JVG above where there's multiple people in the network. You would join it and then everyone is rotating through viewing multiple sites and each one you view gets you a credit. With these credits, you could then buy banner ads, etc. to drive people back to your site where they would hopefully buy your product. Co-Registration: you would sign up with several other marketers and basically cross-promote. As subscribers signed up for your list, they were signing up for other lists in the same group as well. Safe Lists: join an email-based community with several other marketers. It's really just marketers mailing other marketers each day. Renting/Buying a List: you can choose parameters and order a list from a site like InfoUSA, to market to and pad your own list. Even if they don't opt-in, you can create retargeting ads that follow them around the internet. All of the above have either gone "out of style" because they didn't work forever, or because they became illegal under the CAN-SPAM Act. Now, the major forms of driving new traffic are Solo Ads or Affiliate Networking. Solo Ads Solo ads are when you pay someone else to mail out your offers to their list. You are paying someone else, who already has an established list, for email leads. It sounds good in theory. What are the pitfalls? It's a great way for the solo ad seller to make money, not necessarily you and probably not you. They don't have to expend any effort-they are not marketing their own product and they are not having to take the time to research affiliate programs. Not everyone's lists are created equal. You don't really know where they got the names on their list from. Some are built from questionable traffic sources. Example: AdFly. The traffic you get from using Ad.Fly is mostly from interstitial ads, the ads that are placed before you can see articles and videos, etc. It's very untargeted traffic because you can't enter keywords. There is nothing that you have that everyone wants to buy. So, in this case you'd be paying someone to send ads to a list where subscribers aren't even interested in your niche. You could be paying $1 per click if your squeeze page is on target and converts at 50%, which is a good conversion rate. Tip: for a good squeeze page, see our Backup Creator squeeze page. You Win Some, You Lose Some Over a 1-year period, Robert purchased $1912 in solo ads. For that $1912, he got 3209 clicks, which resulted in 1059 email opt-ins and $502 in sales. This appears to be a $1500 loss but you can keep marketing to them (until and if they opt-out) and generate additional sales later. The good news is that 3209 new subscribers quickly builds your list-if you have a big list, you'll be excited to send out those emails for potential sales, which is the name of the game in internet marketing. Sales! Caveats & Advice The best solo ad sellers that will bring you success are likely those that don't do it as their only income. They may just be doing it for a time while they are on vacation, have family matters to attend to, or are between projects. Robert's experience with solo ad ‘only' You need to put back about 20% of your business income into ad spending so solo ads aren't the worst thing and you...

solo sales tale traffic wordpress tip networks affiliate jvg can spam act infousa backup creator
Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

It's very easy when you first start your internet business, working from home, to fall back into those habits that you have from working for an employer, where you have to fill up 8 hour days one after the other and no "project" really ever has to be done for you to make income. Or, some of those very things that led you to develop an internet-based business, such as wanting to dream ‘big', form your own partnerships, etc., but all of those ideas will not make any money if you do not implement them. It's easy to get pulled into "Scope Creep", where you continue to add more and more features or additional webpages, upsells and bonuses, etc., instead of just focusing on ONE thing and pushing it out there. These are all productivity killers. Instead, you want to think in "Three Day Window" terms. Principles of the Three-Day Window What is it? The 3 day window is the time period from "idea" to "implementation." You have 3 days to get it to a stopping point that if you had to sell it right then you could. It's okay if it's not perfect. You NEED to make some websites that you will look back on later and be embarrassed by. What IS important is getting in the habit of getting your ideas implemented and out there. What if it's lacking some features? You still put it up for sale in its "basic version" at a discounted rate. Instead of your end goal of $97, you sell the basic at $7. Don't sell your first version with multiple features. You can't be sure that your customers want all these "bells and whistles." What's exciting to you is quite probably not exciting to them. It's better to put the product out there and get feedback of the most wanted features and use that to develop your "deluxe" version. As you continue to refine it, you can roll out "iterations" later and charge the higher price(s). Iterations: these are releases each time the product is enhanced/improved, i.e. Version 1.0, 2.0., etc. When Robert created Backup Creator, it only took him 3 days from start to finish to get his first version out. In that first 3 day version, it did do the basic backups. Then, in future iterations, they added additional backup capabilities (i.e. to Amazon S3), cloning abilities, and other features. Why Just 3 Days? If you don't set yourself an "end" date, you will run into issues such as: You spend too much time working on it and get burnt out or bored. Or, you end up doing a lot of things that are not productive or they're fun but they don't really increase your sales, such as spending 2 hours to make a 2-minute sales video. You could have spent that same 2 hours doing at least 2 of your 4 Daily Tasks: A better choice than a video would be to build a bigger list. Examples: contacting affiliates, running ads for traffic to your site, knocking out a great sales letter For more information on 4 Daily Tasks, you can check out the Four Daily Tasks book and Facebook group. You need to think in "milestones" and take a scientific approach. The scientific approach will help you create a framework or "Spec" for your project. Within that framework, you can then be creative. For example, if you make a video: You need to set up how many segments it's going to be and the length of time for each. Then, within those measured segments, you can be creative about what you're going to feature. Today's Take-Away's Don't be the guy (or gal) that has a bunch of stuff on their hard drive without taking any action to put it out there. Use the "4 Daily Tasks" Method to be productive. Do something every day that will result in sales. There's no point in pulling "all-nighters." You're fooling yourself with a lot of empty time. It's more important to have something imperfect that is functioning and earning you money because a lot of work with no income results in boredom and burn out. Join Robert's "4 Daily Tasks" group Get his course on time management: Time Management on Crack

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
055: Time Management Hacks: Install These Quick Computer Programs Today to Get Yourself Over the Hump, Complete All Your Projects, and Have More Fun

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Sep 11, 2015 45:30


When we run our own businesses and don't have a "boss" to answer to, it can be easy to fall back into old habits of goofing off. It's easy to fall back into the habit of filling up time because when you worked at your "day job", the objective was to fill up 8 hours a day. Today, we're going to talk about getting all that clutter that we're used to from a day job out of the way. Quick Computer Programs Everyone Can Use to Improve Their Productivity Online Stopwatch: Use this to time yourself doing a task so that you truly commit to getting it done in a certain amount of time, i.e. knock out a blog post in 10 minutes instead of thinking about it for an hour. Camtasia: This software can record everything you're doing online. This is excellent software for recording tutorials, software walk-through demo's, etc. You can simultaneously record your processes as well as your spoken audio. We'll talk more in depth regarding Camtasia a little later in the episode. Google Calendar: This is free and you already have it if you have a Gmail account. If you don't, you can just go to www.google.com/calendar to get it. It's great because you can synchronize it to your iPhone and iPad as well as share it with other users, such as spouses and business partners. It will send you popups/emails for upcoming appointments. Don't schedule EVERYTHING you do on your calendar-you'll just end up creating a glorified to-do list. Use it for essential appointments, such as meetings and webinars, etc. Don't forget to check out Robert's Book, 100 Time Savers for more useful advice. Essential Software/Programs for Internet Marketers Camtasia Studio (again): You can record a full video and save that but also have the option of saving just the audio portion. You could use the audio for doing something like a podcast. You can even record tutorial videos or "helper videos" just for yourself. If Robert has a particular process he has to go through, that he doesn't want to forget, he can record the entire process and then post that video to YouTube. Some examples would be how to convert a .wav audio file to an MP3 file: https://www.youtube.com/watch?v=o4Z7_47zToA ... Or how to convert any graphics file into a JPEG thumbnail: https://www.youtube.com/watch?v=hy75zatrDcQ ... Or how to upload a book to CreateSpace: https://www.youtube.com/watch?v=m_wRgqMasgk Now that you have this process, you don't have to write it down on a piece of paper or make extensive notes. Your entire tutorial is accessible anywhere you can access internet to get to YouTube. Access Robert's video tutorials at his YouTube channel. Be sure to subscribe too. GoToWebinar: Use this software for setting up all of your webinars. WordPress Most all other things that Robert needs to accomplish in his business can be taken care of through WordPress and various WordPress plugins. He uses a plugin called Paper Template to create landing pages, opt-in pages, download pages, thank you pages, etc. He uses a WordPress plugin called Member Genius to take payments in combination with PayPal. Then, he uses a plugin called Backup Creator to back up his WordPress sites and if you back it up to another place (i.e. your hard drive, etc.), you've now cloned that site and you can use it over and over (with editing) to produce multiple sites. These are all plugin's that Robert has created and you can get all of them in one package by joining Income Machine today. Additional Software/Programs You'll Find Useful GoodSync: Developed by the same creators of RoboForm, it allows you to synchronize your folders with FTP websites, Dropbox or Amazon S3 buckets. Let's look at this scenario: When you record a video that you want to put online (like your membership site), first you have to record it, then you have to edit it, then you need to produce it and save it to a folder on your computer, then you would have to open up an FTP program (like FileZilla), then you have to drag the file over and wait for i...

Ask the Podcast Coach
Website Hosting Bigger Vs Smaller Companies

Ask the Podcast Coach

Play Episode Listen Later May 15, 2015 69:52


Website Hosting Issues [spp-timestamp time="1:48"] Dave has been with Hostgator.com forever (you can get 25% off using the coupon code " podcastcoach " ). He loves their support, but lately it seems like he is having more and more issues. He is thinking of moving the School of Podcasting to WPEngine.com before he does jim and Dave talk about some optional website hosting companies like Maplegrove Partners. Clammr Dicusssion with Daniel J Lewis. Daniel is enjoying sharing other content, consuming other content (without subscribing to the show), as well as sharing his own content. Daniel is from the Audacity to Podcast What do you think of doing a show that would be super short like 20 seconds long. A short podcast makes you get to the point. [spp-timestamp time="10:45"] Is there a difference between a www.askthepodcastcoach.com and just askthepodcastcoach.com (looks like a caching issue - and it was). The Simple Podcast Press plugin now allows you to jump to a certain point in your show. Dave, Jim and Daniel talk about working with smaller companies. [spp-timestamp time="17:40"] Do something nice for someone else Dave contributed to Kathy Kelly's book about Autism. Kathy successfully raised Nine thousand dollars towards to publishing of her book. Small Company Discussion (Continued) [spp-timestamp time="20:10"] The Simple Podcast Press plugin now allows you to jump to a certain point in your show. It will also make a list of your past show (coming in the future) and you can also change the color of the player. Workign with smaller companies that can pivot and change quickly unlike a bigger company that has to go through a committee.   Podbean Update - Now Available with a Redirect [spp-timestamp time="25:45"] Dave is confused by their front page, and it turns out they do have a way to redirect your show podcast RSS feed. They do have support (I had to use them once when my downloads stopped working for no reason). Podcasts.com kind of dodged the question to a yes/no question. Podcasts.com came on the scene recently so I sent them: 1. How do you make money (business plan). A: Some of the podcasts have ads on their searchable directory index page on Podcasts.com page. Those ads pay for the costs. 2. Do you change my mp3 file name? 3. Do you change my mp3 ID# tags? 4. Do you change the bit rate of my show (stereo/mono/bit rate) A: 2 – 4 – Those are all part of our management portal. These are yes no questions, and when you don’t answer them I assume the worst.  5. Do you supply an RSS redirect in the event I don’t want to use your service. A: We do not at this time. 6. Is there a way to show my rss feed from my website (that I use to manage my show) instead of the RSS feed from podcasts.com A: You could create a redirect URL on your site which you can give out and have it just redirect to ours. Notice  the tech support person is trying to get me to redirect my traffic to their website. (Or its a person who doesn’t understand podcasting, or they don’t want to display anything from your website). In speaking with Daniel J Lewis of the Audacity to Podcast, he had stated that he had some email exchanges and they seemed open to putting a link back to your website. Take it for what it’s worth. I see it as a platform for secondary distribution. Podclear and Soundcloud are now out of Beta Podclear is a way to record skype calls, and Soundcloud has been rumored to be losing money and looking for schedule D funding. The worst case scenario in the past was Podango which was a media hosting company that gave their customers a week to leave. Mixlr free year for Jim ran out. Their interface is a bit confusing at time. Michael Ray Has Questions About Owning Your RSS Feed [spp-timestamp time="41:17 "] Dave uses Libsyn's feed for his show. When his website had an issue, his show came out as it always does because Libsyn was fine (and his audience is subscribed to his RSS feed on Libsyn). The Ask the Podcast Coach using PowerPress (and the built in RSS Feed). You need to control your feed. Here is a video help explain why. Dave recommend Backup Creator to backup your website/wordpress. https://youtu.be/TdQrKhjF7IY  ADHD Think Tank Menu Questions Menus are used the create the navigation for your site. You should have at a minimum a Contact Page, and the About Page. From there its up to you. You can use the cryptx plugin to cut down on people spamming your podcast. You can look at other websites to use as ideas on how you can create your menus. Next Week Will Be the First Ever Dave-less Show Dave will be out next week, but Jim is going to get the keys and Drive. Recording On the Road Kathy wants to know record on the road. You can use the Voice Memo app and upload it to Dropbox. There are other tools like Bossjock Studio, and Rode LE on your phone.

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
042: Finish Now, Revise Later (How To Actually Get the Results and Income You Want in Your Internet Marketing Business)

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Apr 25, 2015 42:54


Tune in today (in fact, right now) to discover how to "get your head on straight!" Get your business built up to the level you want, as fast as you want, while you're excited each and every day and growing bigger and bigger every day... Someone who hates you normally hates you for one of three reasons: 1. They see you as a threat 2. They hate themselves 3. They want to be you Today's program is going to be very different than the normal format because we're going to jump around between real money-making case studies, mindset, mistakes I've made and the things YOU PERSONALLY can do to incrementally improve your business as your income increases and you gain simplicity and clarity along the way -- finish now and revise later! How do you get the results and the income you want from your internet marketing business? Tip #1: Self-Actualize Be aware of the little crutches you fall back on daily that keep you from achieving your goals and keep you from being confident. When someone asks how you're doing, instead of saying "Good", change it up to "Fantastic", "Wonderful", etc… Also, be aware of these "negative" words, Robert's 3 pet peeves: Try: sounds like you're not even going to attempt it, whatever "IT" is. It is like you are giving yourself permission to fail. Instead, say "I'm going to do" Work: sounds like something you don't want to do, like labor. Instead, say "I am (doing) this today", for ex. I am formatting my website today. Use an action. Start: just like "try." Sounds like you're only going to get halfway done. Instead, use action again, such as "I am meeting a client today about my product." If you complain all the time, you cement your ideas. If it's your belief that internet marketing is a scam or that you have to make only minimum wage, or someone else has to lose for you to win, anything you discover or new information, will only reinforce that. If information comes in that contradicts those beliefs, you're going to find a mental block/way around it instead of being inspired by it. Tip #2: The Rule of FOUR: The Best Way of Increasing Productivity Complete 4 tasks every day. They can be 4 big things or 4 small things but the best combination is 3 things at 45-60 minutes and a 4th thing at about 15 minutes. Fancy planners and endless to-do lists get so bogged down and leave you feeling unmotivated. Successfully finish 4 tasks today, call it a day, and you are ready to succeed again tomorrow! Robert's program, www.incomemachine.com, has a Facebook group where each member posts their 4 things for today, every day. Tip #3: Finish Now, Revise Later: The Substance of Today's Podcast You do NOT have to wait for something to be perfect. Finish it for NOW and you can make revisions later. What matters is that you have something on the table NOW that you can offer customers. Why does Finish Now, Revise Later work? You will start earning money to keep motivated and productive and inspired to keep growing and developing your business. You can see what sells and what doesn't. You want to concentrate on your best sellers. It's very important to start selling your product so you can see how people use it. You don't want to keep adding elements to it that people may not use and therefore waste your time and effort. Example: Netscape Navigator "Blink Tags." Developers did this because it was "fun" to develop-but it doesn't make any money. In the same way, a lot of internet marketers spend entirely too much time on business cards, fancy logos, building Twitter followings, but those things do not make money. Get a product out there that does! Let's talk about "Backup Creator" (www.backupcreator.com) This is a WordPress plug-in that allows you to back up your WordPress site, as well as clone it so you can keep using it to make new sites. This took about 3 days to make and it was not perfect but Robert and Lance put it out anyway because it was finished ENOUGH. It functioned and it did what it promised to do.

Weekly Web Tools
Backup Creator - Plugin Rankings - Divi Theme - Canva School - Zoom.us

Weekly Web Tools

Play Episode Listen Later Dec 29, 2014 15:48


Backup Creator I purchased Backup Creator and I love it and it costs half the price of Backup Buddy and I can put it on any number of sites I own. I mentioned htis plugin a while back, and when I went to update backup buddy I thought I would check it out, and I'm glad I did.  Canva Design School is a free list of tutorials to help you make better graphics. Elegant Themes Divi Theme Forever? Elegant Themes Divi Theme is super powerful, but it uses a TON of short codes. It appears that if you use this to create your website and later decide to switch themes, you may end up with a page of just short code (I need to contact their support to see if this is true). On the other side of the fence, the theme is so powerful, why would you leave?  See a video at www.weeklywebtools.com/272 Cool Plugin Driectory that Uses Rankings Managewp.org has a cool tool that allows you to see Wordpress Plugins are popular. It does this by downloads, rankings, etc. It's pretty cool and you can look at different categories.  Check it out at https://managewp.org/plugins/best Zoom.us Goto Webinar replacement If you have small meetings, and don't need people to register this is a great service for $9.99 a month. It allows people to join on PC, Mac, or tablet. it even lets tablet/phone user share their screen. It's pretty cool. Check it out at zoom.us

school zoom pc mac canva plugin wordpress plugins divi theme backupbuddy backup creator
Marketer of the Day with Robert Plank / Robert Plank Show: Archive Feed 1
024: How to Backup, Clone and Protect Your WordPress Sites Using Backup Creator

Marketer of the Day with Robert Plank / Robert Plank Show: Archive Feed 1

Play Episode Listen Later Nov 2, 2013 23:58


Check out today's podcast to discover the must-have tool you need to have in your business to backup, clone and protect all your websites using just one plugin called Backup Creator... Listen inside today's show to discover: How to adjust your mindset to finish what you start (warning: the two questions I ask at the […]

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
024: How to Backup, Clone and Protect Your WordPress Sites Using Backup Creator

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Nov 2, 2013 23:58


Check out today's podcast to discover the must-have tool you need to have in your business to backup, clone and protect all your websites using just one plugin called Backup Creator... Listen inside today's show to discover: How to adjust your mindset to finish what you start (warning: the two questions I ask at the beginning may shock or offend you) How to make websites fast Why you'll save weeks of time with a rollback and staging area How to make money setting up websites for offline businesses (in seconds) and generate instant cash flipping your sites (virtual real estate) And more "Backup, Clone & Protect Your WordPress Sites" FREE Report Subscribe on iTunes - RSS Podcast Feed Like the Robert Plank Show on Facebook Check out today's episode right now by clicking the "play" button below... Question for you below: Do you use Backup Creator? Or a backup and cloning tool? What's your best tip or small piece of advice for someone managing or building websites?