Podcasts about Solve

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    The Innovative Mindset
    How Writing from Prompts Builds Confidence in Storytelling and Self-Expression

    The Innovative Mindset

    Play Episode Listen Later Sep 1, 2025 20:34


    Want to Speak with More Confidence? Here's the Daily Writing Habit That Helps Ever feel stuck staring at a blank page, unsure how to even start writing? In this episode of Your Creative Mind, I share how writing from simple prompts, just one word, can fire up your imagination and sharpen your ability to express yourself clearly, boldly, and confidently. You'll learn how this technique builds real-world communication skills, helps you think on your feet, and turns even the most ordinary word into a story worth telling. Whether you're a student, creator, or just someone who wants to speak up more effectively, this episode gives you a proven way to strengthen your voice. And you won't be doing it alone. There's a growing creative community doing the same. Join us and take the first step toward the stories only you can tell.   Solve the Mysteries in History. Get the introduction to my brand new series, The Gemma Blackthorne Mysteries in History True Crime Podcaster series. You can read it before anyone else has the chance. You'll get the short story that introduces Gemma and Earth-shattering mystery at the center of her world and ours. Here's the cover. Get exclusive content and bonus podcast episodes when you join my Patreon. Connect with me Website: https://IzoldaT.com BlueSky: https://bsky.app/profile/izoldat.bsky.social. Book Your Discovery Call: https://calendly.com/izoldat/discovery-call New Play Exchange: https://newplayexchange.org/users/90481/izolda-trakhtenberg Submit a Play to the Your Creative Table Read Podcast Series   This episode is brought to you by Brain.fm. I love and use brain.fm! It combines music and neuroscience to help me focus, meditate, and even sleep! Because you listen to this show, you can get a free trial and 20% off with this exclusive coupon code: innovativemindset. (affiliate link) URL: https://brain.fm/innovativemindset It's also brought to you by my podcast host, Podbean! I love how simple Podbean is to use. If you've been thinking of starting your own podcast, Podbean is the way to go!**

    Encouraging Words Devotional
    God Can Solve That Problem

    Encouraging Words Devotional

    Play Episode Listen Later Sep 1, 2025 2:00


    When life's battles overwhelm you, remember to "be still"—cease striving and trust that God is in control, fighting for you.

    Missing Maura Murray
    575 // Holly Piirainen w/ Richard Price - Part 2

    Missing Maura Murray

    Play Episode Listen Later Aug 29, 2025 54:40


    In this new episode, Crawlspace Media's Tim Pilleri and Lance Reenstierna speak with Richard Price about the mysterious disappearance and tragic murder of Holly Piirainen from Sturbridge, Massachusetts on August 5th, 1993. This is part 2 of 2. Holly went missing while visiting a group of puppies at a nearby residence. Her sneaker was found on a road and the search for 10 year old Holly was on. But in October of 1993, Holly's remains were found in Brimfield, MA and the case has been unsolved ever since. Check out Richard's podcast, Holly's Been Taken: Apple: ⁠⁠https://podcasts.apple.com/us/podcast/hollys-been-taken-a-true-crime-podcast/id1605497608⁠⁠. Spotify: ⁠⁠https://open.spotify.com/show/637b2HZHSXIeOTLEF0orH2⁠⁠. If you have any information in the case, please contact the Hampden District Attorney at ⁠hampdenda.com⁠. Or call the Massachusetts State Police Detective Unit at 413-505-5993 or the State Police Unresolved Cases Unit at 855-627-6583. You can also text the word Solve to 274637. Official family site: ⁠⁠https://www.helpholly.com/⁠⁠. Facebook page: ⁠https://www.facebook.com/hollypiirainen⁠. Main podcast theme by Kevin Macleod. Check out his work at⁠⁠ ⁠⁠https://incompetech.com/⁠⁠⁠⁠. Additional music by David Williams. See his work at⁠⁠ ⁠⁠http://williamsflutes.com⁠⁠⁠⁠. Follow Missing: IG: ⁠⁠https://www.instagram.com/MissingCSM/⁠⁠. TT:⁠⁠ https://www.tiktok.com/@missingcsm⁠⁠. FB:⁠⁠ https://www.facebook.com/MissingCSM⁠⁠. X:⁠⁠ https://twitter.com/MissingCSM⁠⁠. Spotify:⁠⁠ https://open.spotify.com/show/0yRXkJrZC85otfT7oXMcri⁠⁠. Youtube:⁠⁠ https://www.youtube.com/missingcsm⁠⁠. Apple:⁠⁠ https://podcasts.apple.com/us/podcast/missing/id1006974447⁠⁠. Follow Crawlspace: IG:⁠⁠ https://www.instagram.com/Crawlspacepodcast⁠⁠. TT:⁠⁠ https://www.tiktok.com/@crawlspacepodcast⁠⁠. FB:⁠⁠ https://www.facebook.com/Crawlspacepodcast⁠⁠. X:⁠⁠ https://twitter.com/crawlspacepod.⁠⁠ Spotify:⁠⁠ https://open.spotify.com/show/7iSnqnCf27NODdz0pJ1GvJ⁠⁠. Youtube:⁠⁠ https://www.youtube.com/crawlspace⁠⁠. Apple:⁠⁠ https://podcasts.apple.com/us/podcast/crawlspace-true-crime-mysteries/id1187326340⁠⁠. Check out our entire network at⁠⁠ http://crawlspace-media.com/⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Draft Zero: a screenwriting podcast
    DZ-121: Escalating antagonism

    Draft Zero: a screenwriting podcast

    Play Episode Listen Later Aug 29, 2025 84:59 Transcription Available


    How do the antagonistic forces in your story escalate distinctly from the protagonists' journey? We often struggle to develop the middle stages of a story. Could this be because we focus  on our protagonists' journeys and plot structure more than on how the antagonistic powers are awakened, wronged, discovered, gathering strength and revealing themselves? In this episode, Chas and Stu are joined by professional screenwriter and playwright Kim Ho to explore how a generative story cycle (from tabletop role-playing game MOTHERSHIP) can be used to develop stories, not just write them better. This cycle is TOMBS: Transgression - Omens - Manifestation - Banishment - Slumber. Kim also contrasts this cycle with the Onset, Discovery, Confirmation, Confrontation cycle identified by horror philosopher Noel Carroll, as well as the philosophy of the FINAL DESTINATION franchise as analysed by The Morbid Zoo. By applying the TOMBS cycle to Ryan Coogler's amazing 2025 original feature SINNERS, we discover how focusing on the rising power of the various sources of antagonism can generate narrative fuel (and make your second Act sing); force your protagonists to Survive, Solve or Save (pick one); and how this escalation in antagonism can be mapped quite separately from your protagonists' character arcs.  To prove that TOMBS does not just work for horror stories, we polled our patreons for which other genres to explore. Stay turned for our next episode where we apply the TOMBS cycle to thriller REBEL RIDGE and comedy classic MEET THE PARENTS. As always: SPOILERS ABOUND and all copyright material used under fair use for educational purposes. CHAPTERS 00:00:18 – What is TOMBS? 00:31:04 – SINNERS 01:17:51 – Key learnings & wrap up 01:23:51 – Patreon thanks RELATED EPISODES DZ-49: Antagonists! (Part 1) - vs Humans LINKS Kim Ho on IMBD Mothership The Philosophy of Final Destination by the Morbid Zoo The Philosophy of Horror by Noel Carroll More Draft Zero is brought to you more often by our awesome Patreons. Especially Lily, Paulo, Alexandre, Malay, Jennifer, Thomas, Randy, Jesse, Sandra, Theis, and Khrob. Please considering rating or subscribing to us on Apple Podcasts or sharing us on the Social Medias! We like finding new listeners. We are @stuwillis, @mehlsbells and @chasffisher on Twitter. You can find @draft_zero and @_shotzero on Instagram and Twitter. SUBSCRIBE TO SHOT ZERO via Substack

    The John Batchelor Show
    PRC: High end does not solve the economy. Fraser Howie, @GordonGChang, Gatestone, Newsweek, The Hill

    The John Batchelor Show

    Play Episode Listen Later Aug 28, 2025 8:38


    PRC: High end does not solve the economy. Fraser Howie, @GordonGChang, Gatestone, Newsweek, The Hill Fraser Howie, co-author of Red Capitalism: The Fragile Financial Foundation of China's Extraordinary Rise, on this: https://www.caixinglobal.com/2025-08-25/cover-story-chinas-stock-market-roars-back-to-life-but-can-it-outrun-economic-gravity-102354993.html

    Always Off Brand
    LIVE from eTail Boston “Retail Merchandising - Is AI Finally The Solve?” with Matt Ezyk & Vinod Kumar

    Always Off Brand

    Play Episode Listen Later Aug 28, 2025 39:49


    Live from eTail Boston Ok, this show finally goes technical! How are large retailers and brands going to solve the merchandising online with huge catalogs? This has been a serious problem for years. Matt and Vinod run through how this is being fixed with AI along with how LLM's, Agentic AI are going to change ecommerce and retail!  Enjoy Always Off Brand is always a Laugh & Learn!  Matt Ezyk LinkedIn: https://www.linkedin.com/in/mezyk/   Vinod Kumar LinkedIn: https://www.linkedin.com/in/vinodkumar-ai/ Company: https://www.syntheum.ai/    FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Quickfire Podcast Network Shows: Brain Driven Brands  YouTube: https://www.youtube.com/@SarahLevinger Apple: https://podcasts.apple.com/us/podcast/brain-driven-brands/id1752169629   QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com  Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin:  https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.   LinkedIn https://www.linkedin.com/in/summerjubelirer/   Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/   Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina.  LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/   Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449   “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.  

    Monster Man
    Special Episode: Adapting Literary Settings

    Monster Man

    Play Episode Listen Later Aug 28, 2025 27:45


    Patreon backer Seb brings you this special episode all about turning your favourite book into a game setting -- or not. If you're enjoying the show, why not consider supporting it on Patreon? You'll get access to lots of new bonus content, including my other podcast, Patron Deities! Thanks to Ray Otus for our thumbnail image. The intro music is a clip from "Solve the Damn Mystery" by Jesse Spillane, used under a Creative Commons Attribution License.

    An Honorable Profession
    How Public Service Can Solve Our Challenges with Josh Friday

    An Honorable Profession

    Play Episode Listen Later Aug 28, 2025 32:48


    In this week's episode, host and NewDEAL CEO Debbie Cox Bultan speaks with NewDEAL Alum Josh Fryday, the former mayor of his hometown, Novato, CA, who went on to be California's Chief Service Officer and is now a candidate for Lieutenant Governor. They discuss how service benefits everyone and acts as a triple win - for the service member, for the community, and all of us. They emphasize the need to push back on federal cuts affecting public service efforts and how California has stepped up by expanding service programs. Debbie and Josh delve into the importance of valuing and encouraging service to build strong communities, solve big challenges, and bring people together, and they talk about what inspired Josh to build a career out of service as well as how it has impacted him and those he serves. Recognizing it as one of the big challenges for communities to solve, Josh also offers a unique approach to mitigating the economic disruption that AI can cause. Tune in to learn why Josh decided to run for Lieutenant Governor and how he thinks leaders should show up for their people.    IN THIS EPISODE:  • [02:16] An introduction to today's guest, Josh Fryday, Chief Service Officer for California. • [03:08] Josh tells us about the California Office of Service and Community Engagement. • [05:44] What volunteers are doing in the different groups within the organization. • [08:44] The impact of the Trump administration cuts and how they're fighting them. • [11:05] What we can learn from the service work happening at the local level. • [13:34] Why Josh believes we need to talk about the importance of building communities. • [15:51] How to support the California Office of Service and Community Engagement. • [17:51] Josh tells us about the best experiences he's had doing this work. • [20:42] Where Josh's desire for service came from and how it has given his life purpose. • [22:51] How Josh thinks we should handle the economic disruption that's predicted. • [24:47] Josh tells us about his election campaign for Lieutenant Governor of California. • [27:34] Why leaders should prioritize outcomes so they can deliver for their people.      

    Boss Rush One V One: The Creator Interview Series
    EXP: How Does the Industry Solve the Switch 2 Game Key Card Problem?

    Boss Rush One V One: The Creator Interview Series

    Play Episode Listen Later Aug 28, 2025 46:42


    This week on Expansion Pass:Edward Varnell⁠⁠⁠ and Corey Dirrig⁠⁠⁠ dive into the growing complaints around Game-Key Cards following the recent Partner Direct, and explore potential solutions to the issue. Is this a problem that needs to be fixed—or just the new normal for physical collectors? Let's talk about it on this episode of Expansion Pass!Follow our Hosts: ⁠⁠Edward Varnell⁠⁠, Cofounder of Boss Rush Network and Host of Nintendo Pow Block⁠⁠Corey Dirrig⁠⁠, Founder of Boss Rush NetworkJoin the Boss Rush Community: Join the ⁠⁠⁠Boss Rush Network Community Discord⁠⁠⁠Follow Boss Rush Network: Follow Boss Rush Network on ⁠⁠⁠⁠X/Twitter⁠⁠⁠⁠, ⁠⁠⁠⁠Bluesky⁠⁠⁠⁠, ⁠⁠⁠⁠Facebook⁠⁠⁠⁠, ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠, ⁠⁠⁠⁠Threads⁠⁠⁠⁠, and ⁠⁠⁠⁠Instagram⁠⁠⁠Support Boss Rush Network:Support Boss Rush on ⁠⁠⁠Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and buy merch on our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Store.⁠⁠⁠ Subscribe to ⁠⁠⁠Boss Rush on YouTube⁠⁠⁠ and visit our ⁠⁠⁠website at BossRush.net⁠⁠⁠ for more great content.Thank you for your Support!Thank you for watching or listening to Nintendo Pow Block, the Nintendo podcast from Boss Rush Network! If you enjoyed the show, be sure to subscribe to the channel, give the video a Like, and hit the notification bell so you never miss an episode. If you're listening on Apple Podcasts, Spotify, or any other podcast app, please leave us a 5-star rating and a review—it really helps! For more great content, visit our website at BossRush.net. Thanks for your continued support of Nintendo Pow Block and our independent endeavor with the Boss Rush Network!

    Totally Reprise - Audio Entropy
    Bonus Episode: She Blue On My Prince Until I Solve The Puzzle

    Totally Reprise - Audio Entropy

    Play Episode Listen Later Aug 27, 2025


    Luke, Iris, and Molly (Ashley decided to duck out to go pick up food) talk all about Blue Prince and specifically the end game where things get very very weird. I don't know actually, I assume cause Iris was like “WHAAAAAAT” a lot. All of this is nonsense to me.

    The Accidental Trainer
    Age Bias is a Crisis. Let's Solve It with Tonya Wilson

    The Accidental Trainer

    Play Episode Listen Later Aug 27, 2025 43:02


    When it comes to tackling the bias around age, is the juice worth the squeeze? Our guest, Tonya Wilson, says absolutely.  Tonya, organizational strategist and founder of AFC Consulting Group, joins the podcast to discuss the hidden costs of age discrimination—an issue that drains more than $850 billion from the U.S. economy each year. Tonya debunks myths about older generations, reframes age bias as a change management challenge, and offers suggestions for creating systems that provide growth opportunities for all employers.   Building an ageless workplace begins with auditing processes that may favor younger employees—whether in job descriptions, promotion practices, or workplace culture. From fostering psychological safety to implementing reverse mentorships, Tonya shares research-backed insights on training older generations and reveals how to develop agility as a mindset first.  Reources: Website: https://www.afcconsultinggroup.com/   Blog: https://www.td.org/content/atd-blog/designing-ageless-workplaces-a-strategic-imperative-for-the-future TD article: https://www.td.org/content/td-magazine/the-future-of-work-is-ageless Resource Package: https://resources.afcconsultinggroup.com/unmaskingageism ATD25 Education Session: https://www.td.org/content/conference-recording/unmasking-ageism-raising-awareness-and-shaping-inclusive-talent-development  

    Unique Contributions
    From generative to extractive and agentic AI: How RELX chief technology officers are applying AI to solve real-world customer challenges

    Unique Contributions

    Play Episode Listen Later Aug 27, 2025 39:52 Transcription Available


    In this final episode of season four, YS Chi sits down with the chief technology officers at LexisNexis Risk Solutions, Elsevier and LexisNexis Legal & Professional to explore the topic of technology at RELX.RELX is not a tech company, but  a big user of technology. Around 12,000 technologists, over half of whom are software engineers, work at RELX. Annually, the company spends $1.9bn on technology. Vijay Raghavan, Jill Luber and Jeff Reihl share insights on how they are driving AI innovation, from extractive to generative and agentic technologies, to solve real-world challenges in law, healthcare and research.  They also share candid advice on staying adaptive, experimenting boldly and preparing for the future of work.For insights on technology at RX, listen to Brian Brittain, chief technology officer at RX, in episode three.  Watch the video version at https://youtu.be/IlfsybgDQlI

    Canary Cast
    Real-Time, Cross-Border, 24/7: How Cobre Is Transforming Corporate Payments in Latin America

    Canary Cast

    Play Episode Listen Later Aug 27, 2025 52:12


    In this episode of the Canary Cast, Florian Hagenbuch, Co-Founder and General partner at Canary, sits down with Jose Gedeon, co-founder and CEO of Cobre, a Colombian fintech building the real-time B2B payments and cross-border infrastructure powering finance teams across Latin America. From his early fascination with M-Pesa’s case at the University of Pennsylvania, to failed attempts at building his own mobile money business in Colombia, a stint as a consultant at McKinsey New York, and a role at Oyo in Mexico, José shares how each chapter of his journey shaped the vision for Cobre. What started as white-label wallets for meal vouchers during the pandemic evolved into Colombia’s leading real-time B2B payments platform, now expanding rapidly into Mexico and cross-border flows. During the episode, José reflects on the unique challenges of scaling a fintech in LatAm, the pivotal customer moments that unlocked entirely new business lines, and the ambition of turning Cobre into the default infrastructure for payments across the region. In this episode, we dive into: From White-Label Wallets to Infrastructure: How Cobre pivoted from building digital wallets for meal vouchers into real-time B2B payments and treasury management. Cross-Border Breakthroughs: The customer emergency that sparked Cobre’s cross-border product and how it led to a new revenue line. The Role of Stablecoins: Why stablecoins are becoming increasingly relevant in illiquid or high-cost currency corridors like Colombia, Turkey, and Argentina. Scaling in Mexico: How Cobre reached $100M in monthly volume in only 8 months in Mexico—10x faster than in Colombia. Vision for the Future: Why Jose believes it’s still “day zero” for Cobre and how the company aims to become the de facto B2B payment infrastructure for LatAm. Founder Lessons: Biggest mistakes, wins, and the cultural values that define the Cobre team. Whether you’re a founder, operator, or fintech enthusiast, this episode offers a masterclass in product pivots, client-focused culture, scaling infrastructure in emerging markets, and building with ambition in one of the most dynamic regions in the world. Tune in to hear how Cobre is not only modernizing payments in Colombia and Mexico, but also shaping the future of financial infrastructure across Latin America. Guest: Jose GedeonJose is the co-founder and CEO of Cobre, a fintech modernizing B2B payments and cross-border infrastructure in Latin America. Cobre moves billions annually, already processing ~3% of Colombia’s GDP, and recently raised its Series B led by Oak HC/FT, with participation from Canary and other global investors. Follow Jose on LinkedIn Host: Florian HagenbuchFlorian is the co-founder and General Partner at Canary, a leading early-stage investment firm in Brazil and Latin America. Canary has invested in more than 130 companies since its founding in 2017. Previously, Florian founded Loft, a company that digitized and transformed the home buying experience in Brazil, bringing transparency, liquidity, and credit to millions of Brazilians. Before that, Florian also co-founded Printi, the leading online printing marketplace in Latin America. Follow Florian on LinkedInHighlights:00:55 – 07:30 | Jose's Background & Early Influences07:30 – 08:08 | The Impact of COVID on Colombia's Financial Digitization08:10 – 11:07 | University Years, Early Attempts & Lessons Learned11:16 – 14:47 | Corporate Finance Pain Points Cobre Set Out to Solve & the First Iteration: White-Label Wallets14:55 – 16:11 | Cobre's First Business Model and Learnings on Pricing Power and Revenue Potential16:20 – 18:57 | Pivot to Real-Time B2B Payments and Building Colombia's First and Only Real-Time B2B Payment Infrastructure19:00 – 21:00 | Bre-B, the "PIX" of Colombia21:02 – 26:19 | Expansion into Cross-Border Payments and Different Customer Bases26:20 – 28:54 | Money Corridors in Colombia29:00 – 32:22 | Stablecoins & Tech Stack in Cross-Border Payments33:00 – 36:00 | Expansion to Mexico & Early Learnings 36:00 – 37:00 | Key Numbers, Scale & Vision37:00 – 43:07 | Future Plans and Raising Successful Venture Rounds43:08 – 47:40 | Founder Lessons & Culture47:40 – 52:12 | Conclusion: Recommended Content for ListenersRecommended Content: 1. Elon Musk biography by Walter Isaacson2. The World for Sale by Javier Blas and Jack Farchy3. Read, Write, Own by Chris DixonTranscrição do Episódio em Português: Hoje, estamos movimentando cerca de 3% do PIB da Colômbia dentro da Cobre.É um número muito grande.Mas, ao mesmo tempo, também é pequeno.Copo meio cheio, copo meio vazio.Isso nos dá bastante espaço para crescer. Agora, mudando para o inglês, para facilitar um pouco para você.José, muito obrigado por estar aqui. Agradeço por dedicar seu tempo. Estou muito animado para conversar com você. Como contexto, o José é cofundador e CEO da Cobre, uma fintech colombiana que está se expandindo para o México. Vocês rapidamente se tornaram uma das principais plataformas de pagamentos B2B em tempo real e de gestão de tesouraria corporativa na Colômbia — e, em breve, também no México. Sob sua liderança, muitas coisas empolgantes aconteceram. Vocês já escalam para centenas de empresas nesses dois países. Estão movimentando algo em torno de 18 bilhões em volume anual em folha de pagamento e pagamentos a fornecedores.E, o mais importante, estão se tornando uma camada crítica de infraestrutura para times financeiros modernos na região. Estou muito animado com este episódio, em mergulhar na sua jornada empreendedora, José, como a Cobre está modernizando os pagamentos corporativos, o cenário fintech na América Latina de forma mais ampla e, claro, a visão que você tem para o futuro da companhia. José, obrigado por se juntar a nós. É um prazer enorme ter você aqui hoje. José:Florian, o prazer é meu. A Canary foi a primeira firma de venture capital que acreditou na Cobre — e também o primeiro investimento de vocês fora do Brasil. Na época, nós até dissemos ao Marcos que expandiríamos para o Brasil… ainda não aconteceu.Mas tem sido uma ótima história até aqui, e vocês têm sido apoiadores incríveis. Obrigado. Florian:Sim, lembro bem disso. Inclusive, naquela época vocês tinham outro nome, não era? Acho que era “Pexto”, se não me engano.As coisas mudam, mas estamos felizes que deu certo. José, talvez possamos começar um pouco falando do seu histórico e da sua trajetória pessoal. Pode nos contar sobre sua origem e o que você fazia antes de empreender? José:Claro. Eu nasci e cresci em uma cidade pequena da Colômbia chamada Cartagena. Hoje é turística e bastante conhecida, mas, quando eu crescia lá, era apenas um destino nacional, relativamente pequeno. Eu, inclusive, nasci em Barranquilla porque minha mãe era de lá — que é ainda menor.De Barranquilla vêm muitas coisas conhecidas: Shakira, a Avianca (nossa companhia aérea nacional), e as últimas duas empresas colombianas que abriram capital nos EUA também são de lá.É uma cidade muito empreendedora. Talvez um bom precedente para a Cobre, não é? Venho de uma família de imigrantes libaneses — extremamente trabalhadores e empreendedores. Cresci aprendendo, por osmose, o que significava ser um empresario. Homens e mulheres da minha família sempre fundaram e até hoje administram empresas. Era um ambiente muito natural para acabar trilhando o caminho que trilhei. Depois tive o privilégio de estudar na Universidade da Pensilvânia. Meu primo Felipe — hoje cofundador da Cobre — estudava lá um ano antes de mim. Eu nunca achei que conseguiria entrar, mas consegui, e fui para a Penn cursar a graduação. No meu primeiro ano, li um business case sobre a M-Pesa, considerada precursora do dinheiro móvel — e, por consequência, de boa parte do que chamamos hoje de fintech: Zelle, Venmo, Paytm, GCash…A ideia original surgiu da M-Pesa, um serviço criado pela Vodafone que permitia às pessoas enviar dinheiro via SMS. Hoje, algo como 20% do PIB do Quênia transita pela M-Pesa. É completamente ubíquo. Inspirado nisso, tentei várias vezes criar algo parecido na Colômbia durante meus verões na Penn, mas obviamente falhei — afinal, eu não era uma empresa de telecomunicações. Ainda assim, essa experiência me mostrou como uma infraestrutura de pagamentos em tempo real poderia transformar a vida de milhões de pessoas e empresas. Ao me formar, voltei para a Colômbia para tentar de novo. E falhei mais uma vez. Foi aí que percebi: “o problema sou eu, preciso aprender a construir empresas de verdade”. Então fui trabalhar na McKinsey em Nova York. Passei um ano e meio lá e tive como cliente uma das maiores gestoras de venture capital do mundo. Eu era apenas analista júnior na equipe, mas aprendi muito sobre como os VCs pensam. Isso me levou a largar o emprego em Nova York e me mudar para a Cidade do México, para trabalhar na Oyo Rooms, um dos grandes unicórnios da Índia. A ideia era aprender mais sobre startups de hiperescala do que eu aprenderia ficando na consultoria. Fiquei um ano e meio na Oyo — até a pandemia começar. Com a COVID, percebi: “este é o momento certo para digitalizar pagamentos na Colômbia”. As empresas estavam forçadas a mudar. E foi quando decidi voltar a Bogotá, em junho de 2020, para tentar mais uma vez. E agora, cá estamos. Florian:Muito interessante. Não sabia de todas essas tentativas que não deram certo antes.Aliás, eu também estudei na Penn, me formei em 2010. Você foi alguns anos depois, certo? José:Sim, me formei em 2018. E naquela época, o ambiente ainda era mais voltado para carreiras tradicionais. A maioria queria ir para consultoria, bancos de investimento ou fundos. Eu era um dos poucos insistindo em empreender já na graduação. Participei até de competições de startups do MBA, porque não havia para undergrad. (continua na mesma estrutura — alternando Florian / José, até o final da conversa que você compartilhou).

    Since Sliced Bread
    IBIE helps Roeser's Bakery solve its top challenges

    Since Sliced Bread

    Play Episode Listen Later Aug 27, 2025 35:57


    In this episode of Since Sliced Bread, John Roeser, president of Roeser's Bakery, shares the many ways IBIE benefits both his business and him as a baker. Listen to hear more about the bakery, its challenges and how it approaches IBIE as a retail business.

    Essential Ingredients Podcast
    062: Profits with Purpose: How Giving Back Grows Your Impact with Alex Amouyel

    Essential Ingredients Podcast

    Play Episode Listen Later Aug 26, 2025 33:12 Transcription Available


    "The core difference is, instead of, once you've paid your employees and your expenses, what's left, instead of it just enriching the investors, it's given away to good causes." —Alex Amouyel   What if doing good didn't mean giving up your paycheck or your dreams? Maybe you're tired of hearing that business and kindness can't mix, or you wonder if your small actions really matter. Here's a fresh look at how purpose and profit can work together—and why your impact might be bigger than you think. Alex Amouyel has spent her career making a difference, from global nonprofits to leading Newman's Own Foundation. Her journey proves you don't have to choose between success and giving back. She brings bold, practical ideas for anyone who wants to build a business—or a life—that does real good. Hit play to get inspired and get real. You'll hear about profit-for-purpose models, honest truths about salaries and growth, the power of small actions, and how anyone can join the movement to make business a force for good.   Meet Alex:  Alex Amouyel is the President and CEO of Newman's Own Foundation, a private grantmaking foundation whose mission is to nourish and transform the lives of children who face adversity. She leads the Foundation's efforts to utilize 100% of the profits and royalties from the sale of Newman's Own products in service of this mission. Under Alex's leadership, Newman's Own Foundation co-founded the 100% for Purpose Club, a community of impact-driven business leaders and companies working to support and inspire the next generation of organizations to donate 100% of their profits for purpose. Her recent TED Talk, Can Salad Dressing Transform Capitalism?, explores the “100% for Purpose” movement and what it can teach us about doing business, philanthropy, and capitalism differently. Prior to her role at Newman's Own Foundation, Alex led MIT Solve as its Founding Executive Director with a mission to drive innovation to solve world challenges. She steered MIT Solve's growth to support over 268 Solver teams and Indigenous Communities Fellows, catalyzed over $60 million in commitments, and brokered more than 600 transformational partnerships. She also navigated the organization's response to the global pandemic, launched a Health Security & Pandemics Challenge, and expanded Solve's work on racial equity in the United States, including launching Solve's Indigenous Communities Fellowship and the Black & Brown Innovators Program. Over the course of her career, Alex has also served as the Director of Program for the Clinton Global Initiative and held roles at Save the Children International and the Boston Consulting Group. Alex earned a dual master's degree in International Affairs from Sciences Po, Paris, and the London School of Economics, along with a bachelor's degree in Biochemistry and Natural Sciences from Trinity College, Cambridge, UK. Alex is the author of The Answer Is You: A Guidebook to Creating a Life Full of Impact. Website LinkedIn YouTube   Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube   Episode Highlights: 02:07 How Giving Back Became a Business Model 07:37 Can You Really Do Good and Pay the Bills? 10:21 Profit, Growth, and Giving— The Real Balancing Act 17:11 Myths About Purpose-Driven Business 22:17 The Consumer's Role: Choices and Challenges 28:51 How to Join the 100% for Purpose Movement 31:02 Finding Your Own Way to Make a Difference   Resources Organizations Join the  100% for Purpose Club

    The REtipster Podcast
    The 4 Objections Killing Your Land Deals w/ Ajay Sharma

    The REtipster Podcast

    Play Episode Listen Later Aug 26, 2025 82:49 Transcription Available


    233: In this episode of the REtipster Podcast, Ajay Sharma joins me to unpack one of the biggest problems land investors are facing in 2025: fewer deals and more seller resistance.(Show Notes: REtipster.com/233)We dive deep into the real bottlenecks holding investors back on the acquisition side, including whether your issue is a leads problem or a conversion problem. Ajay breaks down the 4 most common objections we face when talking to sellers and how to either eliminate or overcome them using a repeatable framework.We also talk about how seller expectations have shifted, why old scripts are failing, and how to make offers that actually get accepted (without overpaying). Plus, Ajay shares a downloadable script you can use in your own business.Whether you're sending blind offers, doing cold outreach, or just not getting traction, this episode is packed with real-world advice, negotiation tactics, and sales psychology that will help you convert more leads and close more land deals in today's market.

    VO BOSS Podcast
    Direct vs. Indirect Marketing

    VO BOSS Podcast

    Play Episode Listen Later Aug 26, 2025 28:27


    BOSSes, Anne Ganguzza is joined by Tom Dheere to tackle a topic many voice actors fear most: marketing. In this episode, they break down the essential difference between direct marketing (you go to them) and indirect marketing (they come to you). The hosts discuss how to make both strategies work for you, offering a powerful, actionable roadmap for building a sustainable voiceover business. 00:01 - Anne (Host) Hey boss listeners. Are you ready to turn your voiceover career goals into achievements? With my personalized coaching and demo production, I'm here to help you reach new milestones. You know you're already part of a boss community that strives for the very best. Let's elevate that. Your success is my next project. Find out more at anneganguzza.com.  00:25 - Speaker 2 (Announcement) It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO boss. Now let's welcome your host, Anne Ganguzza.  00:44 - Anne (Host) Hey everyone, welcome to the VO Boss podcast and the Real Boss series. I'm your host, Anne Ganguzza, and I'm here with Mr Tom Dheere. Hello, hello, hello, the Real Boss, Tom Dheere.  00:56 - Tom (Guest) Hi, I'm seeing the light ring in my glasses. I'm going to change. I want to change these.  01:01 - Anne (Host) Wait, I thought you said I'm seeing the light.  01:03 - Tom (Guest) I'm seeing the light. Well, yeah, no, but the light was seeing me and my glasses, so I'm switching over. I have, like different pairs of glasses for where I'm at.  01:11 - Anne (Host) No, really. So like these are better. I hear that. I hear that Yours are part of a marketing strategy.  01:18 - Tom (Guest) Mine are purely because my eyeballs are decomposing. I can hear them.  01:22 - Anne (Host) But me too, though, I need them as well, and I figure I might as well make them part of a marketing strategy. And speaking of marketing, yes. Great segue, isn't it? I think it's one of the most feared things for any voice actor is to actually think and do marketing, and so it's a great topic to talk about, because, I mean, we could talk like multiple podcasts about it, but let's talk about marketing Indirect marketing, direct marketing. They're both important.  01:49 - Tom (Guest) Yes, absolutely.  01:50 - Anne (Host) Let's distinguish the difference.  01:52 - Tom (Guest) Right, and this is the thing that when most people come into the voiceover industry, they think and their instinct is correct, so I need to market myself. What does that mean? For most people, it's slamming into social media sideways and talking about what they had for breakfast, or it most often means cold calls and cold emails. Now, you can clearly lump all of that stuff together into marketing, but there's a lot more to it. It's a lot more nuanced than that.  02:18 - Anne (Host) You say the word cold calls and I think people go cold. I know they do. They're like oh no cold calls now.  02:25 - Tom (Guest) So the way I talk about it is that there is direct marketing and then there is indirect marketing, also known as active marketing or passive marketing. So direct or active marketing is when you are seeking out specific potential clients and you are basically grabbing them by the lapels and saying, hey, you give me money to say stuff out loud.  02:48 - Anne (Host) Here I am. Hello, this is me.  02:50 - Tom (Guest) Hello, right Now that's a cold call, that is a cold email. There's also follow-up emails and getting your seven touches.  02:57 - Anne (Host) And that's direct, because it's direct contact with a potential client.  03:01 - Tom (Guest) Exactly. And then there is indirect marketing, which is where you're kind of like doing your thing over here in hopes that people or robots will notice you Right and come to you Right. So, for example, working on search engine optimization on your website, that's a form of indirect marketing or passive marketing, because if somebody's searching for you, hopefully your website or your content will rank higher on Google, bing, yahoo and they'll be like, hey, who's this person? And then they reach out to you Right.  03:30 - Anne (Host) Or they're seeing you on social media.  03:32 - Tom (Guest) Social media, exactly, is another perfect example of indirect marketing. So that's where you're kind of like demonstrating your value, your progress, your humanity as a voice actor and a person, in hopes that it will get voice seekers' attention and be engaged with your content and hopefully you'll stay top of mind for future projects.  03:50 - Anne (Host) An easy I would say an easy way of thinking about it is direct marketing. You go to them In direct marketing. They're coming to you.  03:58 - Tom (Guest) Exactly. Yeah, that's exactly right.  04:00 - Anne (Host) I think, equally terrifying for voice actors yes, yes, I think that it's great that we made the distinction now between the two.  04:09 - Speaker 2 (Announcement) And.  04:09 - Anne (Host) I think the one that really causes people probably the most terror is the direct marketing part of it, because they have to reach out to someone who is a complete stranger to them and that we are a complete stranger to them and they're a complete stranger to us. And so direct marketing, I think, requires, I think, a little more knowledge, so it makes it a little less scary.  04:29 - Tom (Guest) I think so too.  04:36 - Anne (Host) That's the way I see it, and what I try to explain to a lot of my students who talk about marketing and their fear of marketing is, of course, all the indirect methods, which they're probably much more apt to do, because they can create a blog, they can go on social media, they can create a video, they can do things like that, and that to them, I think, is more of a concrete path than oh my God, I got to go find someone. Who do I reach out to, what do I say and how does that work? And so I think the first distinction that I want to make with direct marketing is to make it less terrifying. Is that I want to make with direct marketing is to make it less terrifying is just an understanding that people have needs. How many times can I bring up the Chanel lipstick, right?  05:09 - Speaker 2 (Announcement) How many times it's a great example.  05:10 - Anne (Host) I just keep going back to it where here's the Chanel lipstick. It is part of my brand and I want to work with this company, chanel, and so ultimately, they don't know who I am. I mean, I kind of know who they are, but I don't know exactly who I should contact. And so when does Chanel have a need for voiceover? Right, when they have a campaign, right when they have a campaign and when maybe they have a voiceover and they want to replace that voice, and so it's very much based on need and when they need voiceover, a voiceover.  05:41 It's not that. Oh, I'm going to reach out and I never heard back and therefore that's a bad lead or it didn't work or I'm done. I failed. You cannot think that, guys, because it's all on a timely basis, so when I need a new lipstick, I'm not constantly searching for a new lipstick, but when I need one, then if an email comes my way or a social media ad comes my way talking about a new shade of red, I'll be like, oh, I need that, let me look into it.  06:10 And that's the same thing that, as a voice actor, you need to understand about direct marketing.  06:14 - Tom (Guest) Right, put it another way. And what are the client's pain points? How can you cure what ails them? How can you solve their problems? So I'm going to take your Chanel lipstick example and I'm going to continue it. So let's put it in voiceover terms Chanel wants to advertise that lipstick. So they want to make advertisements of some sort. It could be print, it could be digital, it could be TV, radio streaming or whatever. Right, chanel?  06:42 - Anne (Host) Look to me, Chanel. I talk about you all the time. I'm just saying In my podcast Please make Anne a compensated endorser for your lovely products.  06:51 - Tom (Guest) So Chanel usually would have to hire a marketing agency or an ad firm or something like that to come up with whatever. The concept would be. Okay, well, this is Chanel, it's this type of lipstick, we're targeting this type of audience, or they?  07:04 have it in-house or they have it in-house and they'll say, okay, well, our demographic is women of this particular age range.  07:19 Okay, so we need to make sure that the content and context of the advertisement is making sure that we're targeting that particular demographic.  07:22 It needs to appeal to them on a visual or an auditory level or some other combination of that. Maybe we need to get an influencer in here or a celebrity or something like that, but we still need a voice actor to do whatever the radio or streaming or TV is. So they come up with a concept, they write the script. Now they need to get a production company to turn this script into reality and then the production company now this is where they have choices. They can go to a casting director and a casting director and the casting director can then reach out to agents and managers to find the voice actors. They can post that casting notice on a casting site like a Voice 123 or a VO Planet or a Badalgo, or they can have their own roster of voice actors that every time a casting notice comes up, they go through their own list of voice actors. That every time a casting notice comes up, they go through their own list of voice actors and then send the casting notices out to the appropriate voice actors to collect auditions right.  08:12 - Anne (Host) Before you continue, I'm going to intercept and say all right, let's talk about how often do they need this right? That is something that is the big unknown right. How often are they needing a new campaign? And that is something that I think is the most ambiguous, maybe, to the voice actor, because we don't know we don't work for the company, we don't know how often they need these new ads. So what I don't want people to expect, and I think what a lot of people do expect, is like well, I reached out to them and they don't want me. Well, they don't have a need for you Yet. Yeah, and I don't think it's appropriate to think that any one company needs a voice actor 24-7.  08:48 - Tom (Guest) Unless you're Joseph Riano.  08:50 - Anne (Host) But that's a different genre, right. That's promo, that's a different genre, that's promo and that's actually a network right.  08:55 - Speaker 2 (Announcement) Right.  08:55 - Anne (Host) That, yeah, you're required to do these ads because things change all the time. Chanel lipstick how often are they coming up with new colors? How often are they coming up with new colors? There's seasons, right? How often are they coming up with new lipsticks? Right? That is not necessarily a daily. Companies don't come out with new products every single day, so therefore they may not have a need. So please keep that in mind, guys, because I think a lot of people get discouraged when they don't hear back. Marketing is the long haul. It's a marathon, not a sprint.  09:21 - Tom (Guest) Yeah, getting auditions from your agents and managers and getting auditions from online casting sites. Those are short term. There's an audition right now. You audition for it right now Because they've had a need Right. Using direct and indirect marketing strategies is a long-term investment in developing relationships with clients Big distinction. A lot of people argue oh, agents are better than this and this is better than that, and none of that is true.  09:46 All of it's extremely subjective, based on the genres of voiceover that you want to do and the marketing methods and comfort level that you have with technology and interpersonal stuff. Like some people will be like I'll make cold calls all day. I love doing it. And some people are like I'm terrified of talking to people. I will only post stuff on social media and I will only talk about in a very narrow way and all of that is fine. But to Anne's point. Well, first off, we're thinking about them a lot more than they're thinking about us.  10:13 - Anne (Host) Oh my God, yes, amen, amen. That is so very true, because we want to be hired by them.  10:19 - Tom (Guest) Right, of course, and to Anne's point, they don't need any voiceover for a product or service or brand at this moment in time, and when they do, it may not necessarily be you and a lot of the times they don't have any control over the product or service or brand and what the demands there are from the end client or the ad agency or the marketing firm or the campaign that dictates the quality and quantity of the demographics of the voice actors that they're needed for that particular campaign. Right, and with a campaign that dictates the quality and quantity of the demographics of the voice actors that they're needed for that particular campaign.  10:48 - Anne (Host) Right, and with a campaign, typically they want to have, like in any kind of a brand, consistency right. Typically, if there's a product and you're the voice of that product or that brand, it typically is something that will be recurring for a certain amount of time. It's not like today's ad is going to feature my voice and tomorrow it's going to feature somebody else's voice. They want to work in a little bit of consistency for that brand and that includes the voice. So understand that they're not having a need for a new voice actor every single time they're airing the ad or putting it out there on social media. That may be.  11:19 You are a voice for a campaign which runs for a certain length of time, which is why we base our rates especially when it's broadcast right on where it's being played and for how long Because we are a voice for that particular time, for that particular campaign. Now, if they want to extend that right, they will pay to extend that or they'll find a new voice if they're looking for that.  11:42 - Tom (Guest) Right, we love the rebuys where you narrate something and it's good for a certain period. I got that phone call two weeks ago. I did a social media ad and for a six month term, and they literally called me on the phone. They're like, hey, they want to do it again, bill us, yeah, and I just build them. And they're like, oh, and we have two more spots. That's the wonderful part.  11:59 - Anne (Host) But the thing is is like for that particular brand, right Voice actors. If you're going to reach out to that same company and say, hey, I'm a voice actor, hire me. Well, they've got Tom right For reasons within the campaign. If his voice is working and that's what they want, they're going to continue to have Tom. So don't take it personally, don't beat Tom up.  12:19 - Tom (Guest) Tom is like sorry not sorry, Sorry, not sorry Sorry not sorry, sorry, not sorry.  12:22 - Anne (Host) I think we just have sometimes a very narrow view of what it's like on the other side of the glass and to have that need and that desire to create a campaign with a voice, and so you have to be understanding of the way it works.  12:34 - Tom (Guest) Yeah, another point on that is that late last year a voice actor posted on Facebook an infographic that I want to say it was. An explainer video producer posted an infographic. They tracked the amount of hours that it takes to produce an explainer video, which obviously includes concept writing, storyboard, budget, legal department, music and all of that stuff, and the amount, the percentage that involved the voice actor, was 1.5%. Yeah, 1.5%. So often we as voice actors are an afterthought.  13:06 - Anne (Host) Yeah, we're the last part of the journey there.  13:08 - Tom (Guest) Yeah, and sometimes I'll just ask around the office, or their niece, who's a musical theater major, and they just give it to them and that's it.  13:15 - Anne (Host) But yes, obviously casting notices are posted everywhere all the time and it's so funny because I mean, when I'm doing oh, it's funny because I'm dabbling a little bit in fashion and when I'm creating videos, I mean my main thing is that I'm talking about the brand or I'm showcasing the brand, but a lot of times the videos don't even require the voice. Unless I'm directly talking about the brand, I can put music behind it. And it's funny because in my process of creating the video right for, let say, the brands that I'm working for the last thing I put in is the voice. It's the last thing I do, unless I'm doing a direct-to-camera like hey guys, this is an amazing product. Then it all happens together, right, and then the video editing happens and my voice is already there talking about it.  13:57 But a lot of times I'm not necessarily, or I'm doing a voiceover after the fact, and so, yeah, we become like the last part of the project, and so that's something to also be aware of. It's not that we're not important, we're very important, but you have to understand where in the chain of events that it happens. That's why people, when they cast, they want to cast typically like quickly, right, they want to find that voice and just put it into the video that's already been done, and then music and sound effects, because, again, like Tom you mentioned, we're typically the last part.  14:31 - Tom (Guest) Yeah, and from what I've noticed in my casting notices over the past decade or so is that the turnaround time for casting is usually about 48 hours, and then from the recording of it is probably another 48 hours. Sometimes it's even quicker than that. So usually that means if this project took six weeks or two months or whatever that means at most not. I'm not saying a week is spent on the voiceover, it's just that everything that needs to happen regarding the voiceover is probably a handful of hours within one week, and then that's it.  15:04 So the point is, bosses, is that if you are engaging in direct marketing strategies, like cold calls or emails, and you're doing your follow-up emails and reaching out on social media, like directly in sending the messages and stuff like that you have to manage your expectations. I was reading a study that since 2014, the return on cold calls and emails has dropped by 10% every year for the past 10 years. And guess what? 10% times 10 years equals 100%. So it doesn't mean they're not effective at all anymore. But now the expectation of them actually getting your email or answering your phone call and responding positively is between 1% and 3%. It is a very, very small percentage, which means also this is a numbers game.  15:49 - Anne (Host) Yeah, absolutely Absolutely, but it's not impossible.  15:52 - Tom (Guest) No, it's not impossible. You want to be smart about it.  15:55 - Anne (Host) Yeah, what I'm always telling people because I have a Boss Blast product and I know you also do a lot of educational courses on direct marketing. It's something that you need to understand. It's definitely a marathon, not a sprint, kind of a game, and the good thing about it is that once you do connect and once you're in front of the eyes of someone who has the power to hire you and award you the gig, typically you want to stay top of mind, and that's when you're talking about marketing. Staying top of mind is always a good thing. You're talking about marketing. Staying top of mind is always a good thing. That's when they'll call you and say, hey, we want to extend this for another 13 weeks or we want to extend this again. So once you hook them, hopefully you keep them, and that's where the challenge is.  16:36 You know auditions. You know there's a need already. You audition and they cast because they're at that stage in the project where that's what they need. Right, they need that voice. But when you're direct marketing and you're reaching out, they may not have that need right away. They might think about you and say, oh okay, I like that voice. I don't have a need for her right now, but maybe let me put her to the side and let's when another campaign comes up that I think she's good for and I get that all the time when I'm on a few different rosters They'll contact me directly and say, hey look, I think you'd be a perfect voice for this campaign. Can you send me an audition? And typically, boom, that's good because it's a cold lead that turned into a warm lead and that is nice because I didn't have to really do much effort because I'm on his radar.  17:18 So when you're direct marketing, tom, the other important thing to understand is not only how it works right and understand and the expectations. It is how do you know who to contact right? And how do you contact them without being spammed? Because, guess what? We all get spam every single day. I get phone calls still that I don't pick up the phone. I get emails that are scammers, that are just junk email I don't even bother to look at. I see the subject line and I'm like nope, so I'm not going to be spamming. In today's world where it is getting increasingly hard. How do you do it right? That's the question, that's the golden question, right? How do you do it? How do you get their attention?  17:55 - Tom (Guest) Well, I've learned a couple of just some just brief bullet pointy bits of advice is be concise, be brief, be professional, but be you as much as you can If you have a very formal subject line or a very prim and proper paragraph. Hi, my name is this, I do this, I do that, I can do this, and every sentence starts with the word I Delete Immediate turn off.  18:21 - Anne (Host) It's about how you can help the company.  18:23 - Tom (Guest) Yes, it's how you can bring value to their company. It's not about you Solve their pain point. Exactly, solve the pain point. What can you do for them? But don't make it I, I, I Make it about. You need this, you need this. Your problem is this your problem can be solved with my services as a voice actor, but at the same time, be you as much as you can be you, be as personable as you can. Funny goes a long way and showing that you know about them.  18:54 - Anne (Host) Yes, because it becomes like these are two strangers meeting in the night, right? So what makes that meeting more agreeable? Well, if I have done my homework, it's kind of like God the olden days, tom, when I used to go on interviews for like corporate jobs. Right, you wouldn't go into a corporate interview for a job and not know anything about the company that you're applying to.  19:15 Right, I mean that was the biggest no-no was no. You've got to understand what does the company make, what are the products that it makes and what is it that is attracting you to this company? So if you can offer some insight into their company and why it is that you feel it would be a beneficial partnership, then definitely reaching out with how you can solve their pain point and showing that you're interested in them and not just like I, I, I and I'm a great voice actor and listen to my talent. It's not about you at all. It's about how you can help them right to sell their product or to sell their brand.  19:48 - Tom (Guest) Yeah, your job is a problem solver. Yeah, don't treat them like a cash register and your email is a crowbar.  19:54 - Anne (Host) Oh, I like that, that visual.  19:57 - Tom (Guest) You know he's kind of like give me the money to say the things have you said that before?  20:00 - Anne (Host) Did you just grab that from there? That was great.  20:02 - Tom (Guest) I've said it in various permutations of that over the years. But yeah, yeah, I've also said we try to treat voice seekers like ATMs. Yeah, because we only see them as these machines that can give us money. Yeah, absolutely. These are people that have their own needs and challenges.  20:17 They are human beings that have their own struggles creative, logistical, financial, cultural struggles. And if voiceover is 1.5% of their thought processes in any given project, 5% of their thought processes in any given project, you want that 1.5% to be maybe the easiest and most entertaining, 1.5% to make everything a little bit easier.  20:38 - Anne (Host) Don't give them homework. That's what I always say. Don't give them homework, Don't make them try to research you. Don't give them homework. Just be there to let them know that you can help them and that you have a genuine interest in their company, in their product, in wanting to serve them and to help them, to make their jobs easier. Really, I think that's the point, and anybody that's worked in the corporate world knows that they want their job to be easier. They're working for someone, typically, and they have a lot on their plate. They don't want to be bogged down by, oh my God, a big, lengthy email that is going on and on and on and self-serving.  21:14 I know that when I get emails and I like to talk a lot. I think that's the problem, Tom. As voice actors, we like to talk right, and sometimes that transcribes right into our emails. I used to write these emails that were like paragraphs, paragraphs. Nobody has time for that and I would love to write paragraphs of an email and I would spend so much time.  21:32 I remember when I broke down what I did in my corporate job. I spent the majority of my time writing customer service emails and they were long emails and the funny thing is, I would get offended if people three quarters of the way down, if I put an important fact and then somebody wrote me back and then asked me a question about that fact, I'd be like how could you not have read that email? I spent so much time on it Because people don't have the capacity right to read a big, long, horribly boring email and also you are encroaching upon their time. I get so many emails a day, Tom, we've talked about this before. I have like a million some odd unread emails in my Gmail on purpose, because I want to see the marketing. I want to see the marketing that people are doing, and you just have to understand that you're taking up a part of their day, and so I think you need to like, deserve that.  22:18 And you need to prove that you're worthy of that 1.5% of their time. And so that means, if they don't want to hear from you again, if you've presented yourself in a way where they don't have a need for you, or maybe you I don't know, maybe you're all self-serving and they're like I don't need this they need to have a way to not get those emails from you ever, ever again. So there are legal ramifications of you reaching out to somebody unsolicited, typically in any direct marketing. That is the next thing that I want to bring up.  22:46 Tom, in any direct marketing you have to have permission to send an email. And if you don't necessarily have direct permission, you have to offer them a way to opt out of the emails that you send to them. And that includes, when you send that cold email, something at the bottom that says if you would like to unsubscribe to these emails, give them a way to opt out of that. And you also must provide and this is just good business measure you have to provide legally an address of your company on your emails. So when you send those emails out, you have to give them a way to opt out of the emails and you have to give them your business address.  23:23 - Tom (Guest) Absolutely, because you don't want the internet to give you the ban. Hammer if you're sending out hundreds or thousands of these emails at the same time. Manhammer if you're sending out hundreds or thousands of these emails at the same time. So I've heard recently that the era of spray and pray is over, but it's not just for all the marketing value pain points provide value stuff, but it's also because of the internet, as we as a people has just had it with all of these spammy carbon copy templaty desperate has just had it with all of these spammy carbon copy templaty. Desperate, aggressive, obnoxious, self-aggrandizing emails that we're getting over and over again, because we can't tell what's real and what's fake anymore when the phone rings or when an email comes in or when we see a social media post. So people are cracking down and being like we have no tolerance for this. I would rather send less emails that have more value than more emails that have more value than more emails that have value, and hope for the occasional hit.  24:13 - Anne (Host) And again, if you are sending out mass emails and that's a whole nother thing with direct marketing, not many people have the provision to send out thousands of emails at one time because most, unless you're paying for that service, which I do for the boss blast I pay for that service. I am able to send out lots of emails at a time. It's done through a server which doesn't do it all at once. And also the people that I'm sending it to have already opted in to me, marketing to them, and still, at the very least, I have to put. Here's a way to opt out and here's my business address and they only allow from my domain, the, and they only allow from my domain, the VO Boss domain. So anybody that buys a Boss Blast, you are actually getting a list that has already opted in to be marketed to and they have all the legal rights to opt out if they want.  24:58 Most people don't, because they've opted in for a reason, but it's something that I would say most voice actors can't afford because you typically pay by the contact. So my server, which is ActiveCampaign, I pay by the contact, so contact. So my server, which is ActiveCampaign, I pay by the contact. So I have a few hundred thousand contacts that I pay for in order to be able to send emails out to that, and that's not something necessarily that every voice actor has the budget to do, which is why I offered the Boss Blast.  25:22 And this isn't all just about the Boss Blast, but it's anytime you're talking about doing direct mail, quality over quantity unless you have the provision to send out quantity, which is something that I pay thousands of dollars for, and I also make sure I got all the legal ramifications for people to opt out if they need to. But you need to do the same thing on a smaller scale, and direct marketing, I feel, is one of the methods of marketing that needs to be implemented so that in combination with indirect marketing. And you've got to do it. Gosh Tom, how much percentage of your time would you say? I would say 80%, if not a little bit more when things are lean.  25:58 - Tom (Guest) Yeah, when things are slow I immediately go to market, absolutely. But when things are busy, I have learned also to keep doing my marketing. So there, aren't as many slow periods.  26:09 So, yes, direct marketing can and should be part of a balanced breakfast. That is, every voice actor. If you can get quality representation audition through your agents and managers, if you understand how to feed the algorithms of online casting sites, use them to keep the flow of auditions coming in. Direct marketing with thoughtful, value-driven emails. Indirect marketing with thoughtful, value-driven emails. Indirect marketing with thoughtful value-driven blog posts, blog entries and social media posts. You should be doing, ideally, some combination of all of these as often as you can to maximize your opportunities to get the voiceover auditions that you desire.  26:47 - Anne (Host) And always be cultivating your next client, even if you're super busy. I think that's the most important thing that I've learned over the many years that I've been in the business here is always be cultivating your next client, because your clients, even if you've had them for years and years and years, they're never guaranteed. And the best in the business will say the same. So good conversation, Tom. I think we could talk about marketing in 500 more episodes.  27:10 But I think this is a great start guys to understand that it is a necessary evil and it's not scary. It's really not scary. You need to embrace the challenge that is marketing and, again, I like to look at everything as a challenge. That's what gives me joy in my business and also one of the reasons why I did create the VL Boss Blast was because I didn't have a ton of time to do the indirect marketing, although I do that a lot too. So everybody needs a balanced breakfast of both indirect and direct marketing. And, tom, thank you again for always being such a golden nugget of wisdom in my podcast.  27:42 - Tom (Guest) Thank you, I love it.  27:44 - Anne (Host) I'm going to give a great big shout out to our sponsor, ipdtl. Yes, you too can be a boss, a real boss and find out more at IPDTLcom. You guys have an amazing week and we'll see you next time. Bye.  27:59 - Speaker 2 (Announcement) Join us next week for another edition of VO Boss with your host, Anne Ganguzza, and take your business to the next level. Sign up for our mailing list at vobosscom and receive exclusive content, industry revolutionizing tips and strategies and new ways to rock your business like a boss. Redistribution with permission. Coast to coast connectivity via IPDTL.   

    Double P Podcasts
    Let's Solve ONLY MURDERS IN THE BUILDING season 5 Trailer Secrets, Clues & Mysteries! #omitb s5

    Double P Podcasts

    Play Episode Listen Later Aug 26, 2025 13:10


    After too murders in the building, the podcast trio faces their toughest case yet: Get Justice for Lester! We dive into the new actors/suspects joining our Arconia pals! Theorize over motives! In season 5 of ONLY MURDERS IN THE BUILDING, Charles, Oliver & Mabel wrestle with a shocking death. After their beloved doorman, Lester (Teddy Coluca), dies under suspicious circumstances, Charles (Steve Martin), Oliver (Martin Short), and Mabel (Selena Gomez) refuse to believe it was an accident. Their investigation plunges them into the shadowy corners of New York and beyond — where the trio uncovers a dangerous web of secrets connecting powerful billionaires, old-school mobsters, and the mysterious residents of the Arconia. The trio discovers a deeper divide between their storied city they thought they knew and the new New York evolving around them — one where the old mob fights to hold on as newer, even more dangerous players emerge. Do you watch on Disney+, Hulu or Star+? Did we miss any clues? Twitter/Instagram/Threads: @DoublePHQ http://facebook.com/doublephq 00:00 Intro 00:20 Spoiler Warning 00:37 Official Season 5 Synopsis 01:17 Salute to Lester Coluca 01:40 Nicky 'the Neck' and Sofia 02:24 Returning Characters 02:39 The Billionaires 03:32 Other New Characters 04:57 Ripped from the Headlines 07:20 Upcoming storylines 08:44 'Dream' Killer Again? 09:32 Murder Board Clues 11:28 How many more seasons? Podcast music by Matt Murdick #onlymurdersinthebuilding #bloodymabel #omitb #olimabel #OnlyMurders #ONLYMURDERS IN THE BUILDING Explained ONLY MURDERS IN THE BUILDING Recap ONLY MURDERS IN THE BUILDING Review ONLY MURDERS IN THE BUILDING Writing Credits Steve Martin ... (created by) & John Hoffman ... (created by) Cast Steve Martin ... Charles-Haden Savage Martin Short ... Oliver Putnam Selena Gomez ... Mabel Mora Michael Cyril Creighton ... Howard Morris Teddy Coluca ... Lester Coluca Tina Fey ... Cindy Canning Ryan Broussard ... Will Jackie Hoffman ... Uma Heller Da'Vine Joy Randolph ... Detective Williams Vanessa Aspillaga ... Ursula Nathan Lane ... Teddy Dimas James Caverly ... Theo Dimas Meryl Streep ... Loretta Durkin Jermaine Fowler Keegan-Michael Key Richard Kind ... Vince Fish Renée Zellweger ... Camila White Téa Leoni ... Sofia Caccimelio Bobby Cannavale ... Nicky the Neck Caccimelio Logan Lerman ... Jay Pflug Christoph Waltz ... Bash Steed Beanie Feldstein Dianne Wiest ... Lorraine Coluca Russell G. Jones ... Dr. Grover Stanley Jason Veasey ... Jonathan #selenagomez #stevemartin #martinshort #murdermystery #paulrudd #merylstreep #hulu #disneyplus #starplus #whodunnit #whodunit

    The KABC News Blitz
    Will Scott Wiener's SB79 solve the housing crisis?

    The KABC News Blitz

    Play Episode Listen Later Aug 26, 2025 37:04


    Do you think mandating 6 story buildings anywhere near a bus stop will make the cost of living cheaper in California?See omnystudio.com/listener for privacy information.

    The Two-Minute Briefing
    Could a Farage government solve the small boats crisis?

    The Two-Minute Briefing

    Play Episode Listen Later Aug 26, 2025 42:10


    Reform UK leader Nigel Farage has unveiled a radical mass deportation plan, pledging to remove up to 600,000 migrants in his first term if he wins the next general election. Speaking at an Oxfordshire aircraft hangar, Farage called illegal migration a “national emergency” and has promised to take Britain out of the European Convention on Human Rights, repeal the Human Rights Act, and suspend the Refugee Convention for five years as the number of channel crossings rise. Camilla was at the event to hear the announcement and speaks to Deputy Leader Richard Tice and Kent County Council Leader Linden Kemkaran about the party's hardline immigration plans and why Farage has warned of a “genuine threat to public order” if politicians fail to act.Producer: Lilian Fawcett and Georgia CoanSenior Producer: John CadiganPlanning Editor: Venetia RaineyVideo Editor: Will WaltersSocial Producer: Ji-Min LeeStudio Director: Meghan SearleExecutive Producer: Charlotte Seligman Hosted on Acast. See acast.com/privacy for more information.

    The Indo Daily
    Race for Áras: Could former Dubs boss Jim Gavin solve Micheál Martin's Bertie headache?

    The Indo Daily

    Play Episode Listen Later Aug 26, 2025 24:51


    The cast of characters in this Autumn's Áras race is taking shape, and it's all to play for in the bid to succeed Michael D Higgins. Will it be Catherine Connolly, or does Heather Humphreys have her number? Has Bertie Ahern's continued lingering created a headache for Micheal Martin, or could former Dubs boss Jim Gavin, be the next Fianna Fáil front runner ? Host; Fionnán Sheahan, Guests; Mary Regan and John DowningSee omnystudio.com/listener for privacy information.

    Entrepreneurs on Fire
    Going for Broke to Solve Remote Work's Problems with Erik Braund

    Entrepreneurs on Fire

    Play Episode Listen Later Aug 25, 2025 24:20


    Erik Braund is the founder of Katmai and his mission is to make digital connections way, way better than Zoom or Teams. His passions are grunge music and pomeranians. Top 3 Value Bombs 1. Spontaneous human connection is missing from today's video conferencing tools. Katmai solves that with immersive, 3D virtual office spaces. 2. Success doesn't follow a blueprint. Erik bootstrapped Katmai through grit, creativity, and a willingness to go broke for the problem he believed in solving. 3. Culture, collaboration, and communication thrive in digital workplaces when there's a real sense of place and not just another meeting link. Experience the product. Check out Erik's website and start a free trial - Katmai Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com. Public - Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less. All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA and SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability - verify independently before use. Rate as of 6/24/25. APY is variable and subject to change. Terms and Conditions apply.

    Mentally Stronger with Therapist Amy Morin
    241 — How to Solve Family Drama Without Losing Your Mind with Dr. Bobby Parmar

    Mentally Stronger with Therapist Amy Morin

    Play Episode Listen Later Aug 25, 2025 44:40


    Do you ever feel stuck in the middle of family drama while trying to make the "right" decision? Maybe you've been asked to take sides in a family feud or you want to help someone but you're afraid you might enable their poor choices. These kinds of dilemmas can leave you feeling stressed out and anxious--unless you have a strategy for dealing with family drama. In this episode, I'm joined by Dr. Bobby Parmar, professor at the University of Virginia's Darden School of Business and author of Radical Doubt. Dr. Parmar is an expert in decision-making, ethics, and navigating uncertainty. Together, we tackle common real-life family dilemmas that I often hear about in my therapy office and explore how to make the best decisions. Some of the things we talk about are: How to reframe family feuds so you're not stuck choosing sides Why your character doesn't determine your decisions (and what does) The surprising link between uncertainty and mental strength How to set boundaries without feeling guilty or selfish What to do when you know information you wish you didn't How to handle family drama, like wedding conflicts or sibling rivalries Why your gut instinct might not always be the best guide (and how to use it wisely) How to make decisions when you're caught between your values and relationships The key to avoiding regret when making tough choices Why small, actionable steps are the secret to solving big problems Links & Resources Radical Doubt University of Virginia Faculty Page Connect with the Show Buy a copy of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠13 Things Mentally Strong People Don't Do⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Amy on Instagram — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@AmyMorinAuthor⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Visit my website — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AmyMorinLCSW.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Sponsors Lola Blankets — Get 35% off your entire order at ⁠⁠⁠⁠⁠Lolablankets.com⁠⁠⁠⁠⁠ by using code STRONGER at checkout. Experience the world's #1 blanket with Lola Blankets. HoneyLove — Save 20% Off Honeylove by going to ⁠⁠⁠⁠⁠⁠honeylove.com/STRONGER⁠⁠⁠⁠⁠⁠ #honeylovepod BetterHelp — Give online therapy a try and get 10% off your first month at ⁠⁠⁠⁠⁠⁠⁠⁠betterhelp.com/mentallystrong⁠⁠⁠⁠⁠⁠⁠⁠ CocoaVia — Get 20% off with code Amy2025 at ⁠⁠⁠⁠⁠⁠⁠⁠cocoavia.com⁠⁠⁠⁠⁠⁠⁠⁠. OneSkin — Get 15% off OneSkin with the code STRONGER at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.oneskin.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  ZocDoc — Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Zocdoc.com/STRONGER⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to find and instantly book a top-rated doctor today! AirDoctor — Head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AirDoctorPro.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and use promo code STRONGER to get UP TO $300 off today! Shopify — Sign up for your one-dollar-per-month trial period at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Shopify.com/mentallystronger⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Life Kit — Listen to the ⁠⁠⁠⁠⁠⁠Life Kit podcast⁠⁠⁠⁠⁠⁠ from NPR. Mentally Strong App — Take your mental strength to the next level. Sign up at ⁠⁠⁠mentallystrong.downpat.ai Learn more about your ad choices. Visit megaphone.fm/adchoices

    Beg to Differ with Mona Charen
    Will Trump Solve Homelessness?

    Beg to Differ with Mona Charen

    Play Episode Listen Later Aug 25, 2025 39:41


    FREOPP's Michael Tanner joins Mona to discuss homelessness causes and potential cures. For a limited time, you can try OneSkin with 15% off using code MONACHAREN at oneskin.co. Go to Quince.com/MONA for free shipping on your order and 365 day returns.

    The Overthinkers
    How Do We Solve Homelessness? (With Terrence Lester)

    The Overthinkers

    Play Episode Listen Later Aug 25, 2025 62:29


    Homelessness is something everyone agrees is a problem. Yet, no one seems to know how to solve it. Scholar, speaker, community activist and author of From Dropout to Doctorate Dr. Terrence Lester joins Nathan Clarkson and Joseph Holmes to share his life story and data-driven solutions on how to make a difference in the lives of those experiencing this devastating life situation. References and resources Homelessness definition: https://www.merriam-webster.com/dictionary/homeless Homelessness stats: https://www.britannica.com/topic/homelessness   Websites The Overthinkers: theoverthinkersjournal.world Nathan Clarkson: nathanclarkson.me Joseph Holmes: josephholmesstudios.com Terrence Lester: https://terencelester.com/

    AI and the Future of Work
    350: What Comes After AGI? A Vision for a Freedom-Based Economy with Jad Tarifi, Co-Founder of Integral AI

    AI and the Future of Work

    Play Episode Listen Later Aug 25, 2025 44:02


    Dr. Jad Tarifi is the co-founder of Integral AI, a company he launched in 2021 after holding senior AI roles at Google. He earned his PhD in Computer Science and AI from the University of Florida and completed his undergraduate studies at the University of Waterloo. A returning guest to the podcast, Jad is a leading thinker on world models in AI and often shares insights on the science of longevity and the future of intelligence.In this conversation, we discuss:Why Jad believes the goal of AGI isn't intelligence but freedom, and how that redefinition reframes both ethics and alignmentThe role of world models in achieving AGI, and why video prediction alone isn't enough for robust, reliable reasoningWhat it means to design AI that can autonomously learn new skills with minimal energy and data, matching or exceeding human learning efficiencyHow Integral AI is building AGI-capable models by focusing on unsupervised abstraction and embodied, open-ended agentsHow Jad defines superintelligence and what it reveals about the evolving relationship between humans and machinesA glimpse into Integral's long-term roadmap, including recursive superfactories and post-AGI economiesResources:Subscribe to the AI & The Future of Work NewsletterConnect with Jad on LinkedInAI fun fact articleOn How To Pick The Right Business Problem to Solve with AIJad Tarifi's past episode on how to train AI to reason like humans

    The Red Box Politics Podcast
    Can Starmer Solve The Asylum Crisis?

    The Red Box Politics Podcast

    Play Episode Listen Later Aug 25, 2025 35:51


    YouGov polling for The Times suggests that seven in ten voters think Keir Starmer is doing a bad job at handling the issue of asylum hotels. Does he need to get more radical?Hugo Rifkind unpacks the politics of the day with Alys Denby and Patrick Kidd. Hosted on Acast. See acast.com/privacy for more information.

    the Hello Hair Pro podcast
    How to Fill Your Books Without Giving Discounts [EP:207]

    the Hello Hair Pro podcast

    Play Episode Listen Later Aug 25, 2025 44:09


    Send us a textAre discounts really the best way to grow your salon? Spoiler: they're not. In this episode, Todd and Jen break down why discounting hurts your business long-term and share proven, real-world strategies to fill your books without ever lowering your prices.From rebooking systems and referrals to solving client problems and improving your marketing, this conversation gives you practical steps to attract and retain loyal clients—while keeping your profits intact.If you've ever felt pressured to run “new client specials” or endless deals, this episode will show you a better way forward.[00:00:30] Why Discounts Don't WorkDiscounts train clients to chase deals instead of building loyalty.The wrong kind of client shows up when your main value is price.Discounts erode profit margins.[00:08:30] Losing Clients After Price IncreasesWhy losing some clients can help growth.The story of a longtime client who left after a price increase—only to return later because the service was worth it.Why “books closed” strategies backfire long-term.[00:12:00] The Psychology of DiscountsWhy discount-driven clients rarely stay.Early bird rates, grandfathered pricing, and the fairness problem.Clients aren't looking for the cheapest salon—they're looking for solutions.[00:16:00] Positioning Your Salon CorrectlyLuxury vs. high-volume vs. best-solution salons (from The Pumpkin Plan).Why most salons misuse the word “luxury.”Building systems that create client experiences, not discounts.[00:18:00] Marketing That Actually WorksWhy SEO and Google Ads changed everything for Hello Hair.The long game of marketing.Social media as support, not the main strategy.[00:23:00] Creating Emotion Through ContentClient faces matter more than hair photos.How captions that solve problems drive bookings.Building emotion into your content to spark connection.[00:26:00] Client Retention and Rebooking SystemsRebooking in the chair vs. at checkout—why timing matters.Using iPads and conversations to make rebooking personal.Why retention through relationships is more powerful than any discount.[00:31:00] Referrals Without DiscountsHow to identify your “seed clients” (best-paying + favorite people).The psychology of referrals: people want to be connectors.Incentivizing referrals with value, not dollars.[00:36:00] Rethinking MembershipsWhy discount-driven memberships fail.How to package services and products at a premium instead of a discount.The importance of solving problems, not cutting prices.[00:40:00] Community + Connection > CouponsHow to network in your community.Why free (used strategically) builds loyalty more than discounts.The “3 visits rule” for long-term retention.[00:43:30] Final TakeawaysStop training clients to wait for deals.Solve problems, build systems, and focus on the client experience.Discounts kill growth—relationships fuel it.Links and Stuff:Our Newsletter Mentoring InquiriesFind more of our things:InstagramHello Hair Pro Website

    Digital Finance Analytics (DFA) Blog
    Performative Politics Won't Solve The Housing Crisis!

    Digital Finance Analytics (DFA) Blog

    Play Episode Listen Later Aug 24, 2025 14:21


    The announcement from the Government to freeze the building code came fast after the Productivity Round-table, and as expected, this is more performative politics, which will do nothing to solve housing affordability, but will give the Government cover for more tax reform. The standards are not policed effectively in any case, and many homes in … Continue reading "Performative Politics Won't Solve The Housing Crisis!"

    Louisiana Great Outdoors with Don Dubuc
    Can Capt. Ryan solve the mystery of the missing flag in front of Buras Park?

    Louisiana Great Outdoors with Don Dubuc

    Play Episode Listen Later Aug 23, 2025 6:56


    Capt. Ryan Lambert, President of Cajun Fishing Adventures, gives his field report.

    Bright Side
    6 Riddles Only 6% of Intelligent People Can Solve

    Bright Side

    Play Episode Listen Later Aug 23, 2025 7:47


    In some situations, the ability to pay attention to detail is the key to success. And in others, one should zoom out in order to see what lies on the surface. In any case, if you can solve all of these riddles, you are definitely out of the ordinary. Bright Side presents 6 riddles which will show how attentive a person you are. TIMESTAMPS Solve this ⁠0:25⁠ How many triangles are there? ⁠1:26⁠ Find 2 identical items in 10 seconds ⁠2:03⁠ Which number is missing? ⁠2:38⁠ Spot 7 differences in 30 seconds ⁠3:16⁠ Spot the number ⁠4:13⁠ ⁠#riddles⁠ ⁠#brainteasers⁠ ⁠#puzzles⁠ Subscribe to Bright Side : ⁠https://goo.gl/rQTJZz⁠ ---------------------------------------------------------------------------------------- Our Social Media: Facebook: ⁠ ⁠⁠⁠⁠ / brightside  ⁠ Instagram: ⁠ ⁠⁠⁠⁠ / brightgram  ⁠ 5-Minute Crafts Youtube: ⁠https://www.goo.gl/8JVmuC ⁠ ---------------------------------------------------------------------------------------- For more videos and articles visit: ⁠http://www.brightside.me/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    The New Statesman Podcast
    Can the UK solve the plummeting birthrate dilemma? | Politics with Anoosh Chakelian

    The New Statesman Podcast

    Play Episode Listen Later Aug 22, 2025 21:11


    Due to Britain's falling birth rates and the government's desire for lower immigration levels, does the government have any plan to financially encourage and support couples to have children?Anoosh Chakelian is joined by Rachel Cunliffe and George Eaton to answer listener questions.Download the appLISTEN AD-FREE:

    Triple Click
    (BONUS) We Solve Your Toughest Conundrums

    Triple Click

    Play Episode Listen Later Aug 21, 2025 61:56


    LINKS:Plante's video game podcasts The Besties and Post GamesSupport Triple Click: http://maximumfun.org/joinAll-New Triple Click Merch!! https://maxfunstore.com/search?q=triple+click&options%5Bprefix%5D=lastJoin the Triple Click Discord: http://discord.gg/tripleclickpodTriple Click Ethics Policy: https://maximumfun.org/triple-click-ethics-policy/

    Video Game History Hour
    Episode 138: Playing Faceball 2000 With 15 of Your Closest Friends

    Video Game History Hour

    Play Episode Listen Later Aug 21, 2025 77:35


    Host Phil Salvador is joined by Derek Alexander, of the YouTube channel Stop Skeletons From Fighting, and Zarithya, of the YouTube channel Zarithya, to talk about the fan-restored 16-player mode for the 1991 Game Boy game Faceball 2000 as laid out in My 2 Year Journey to Solve the 30-Year Myth of Faceball 2000 | SSFF. In this bit of video game archeology, Derek and Zari take us through the collaborative effort, the technical expertise required to create custom adapters and controllers, and the investigation into historical claims to execute this endeavor. But in the end, did it even work?You can listen to the Video Game History Hour every other Wednesday on Patreon (one day early at the $5 tier and above), on Spotify, or on our website.See more from Derek Alexander:Bluesky: @stopskeletons.bsky.socialYouTube: /StopSkeletonsFromFightingTwitch: /stop skeletons from fightingPatreon: /StopSkeletonsFromFightingSee more from Zarithya:YouTube: @ZarithyaTwitch: /ZarithyaBluesky: @zarithya.onlineVideo Game History Foundation:Email: podcast@gamehistory.orgWebsite: gamehistory.orgSupport us on Patreon: /gamehistoryorg

    Show Your Business Who's Boss
    Ep 260: What if your job isn't to solve a problem but to cause one?

    Show Your Business Who's Boss

    Play Episode Listen Later Aug 21, 2025 12:06


    What if your job isn't to solve a problem, but to cause one?I know, causing problems sounds like the last thing you want to do in your business or in your life. Most of us were taught to show up and help fix problems.But in this clip from our fireside chat with Seth Godin at the No BS Agencies Mastery retreat, Seth explains that the people who are really winning in business and in influence know how to create tension.Tension is what makes someone say, hey, I didn't know this was a problem and now I need it solved! Which is where you come in.Seth Godin is an author, entrepreneur, and most of all, a teacher. In addition to launching one of the most popular blogs in the world, he has written 21 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, What To Do When It's Your Turn (And It's Always Your Turn), This is Marketing, and This is Strategy. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). He is credited as the inventor of email marketing (the good kind) and has given five highly popular TED talks.By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has motivated and inspired countless people around the world.Tune into this episode to hear:How do you introduce tension and then become the source of reliefWhy the real problem is rarely what the client thinks it isHow the Lead Product fills in the story, clarifies the problems, and positions you as the solutionLearn more about Seth Godin:WebsiteSeth's BlogAkimbo PodcastFacebook: @sethgodinResources:E. 253: Back to Basics: The Lead ProductNo BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    Monster Man
    Episode 588: My Favourite Monster with Alex Huntley

    Monster Man

    Play Episode Listen Later Aug 21, 2025 40:25


    Alex Huntley of Warp Miniatures joins us to talk about gremlins, including the now-live Gremlins Kickstarter! If you're enjoying the show, why not consider supporting it on Patreon? You'll get access to lots of new bonus content, including my other podcast, Patron Deities! Thanks to Ray Otus for our thumbnail image. The intro music is a clip from "Solve the Damn Mystery" by Jesse Spillane, used under a Creative Commons Attribution License.

    April Garcia's PivotMe
    REP E324: Stop Self-Sabotaging: How to Identify and Solve Your Biggest Problems

    April Garcia's PivotMe

    Play Episode Listen Later Aug 21, 2025 18:02


    In this powerful episode, April takes us into the hidden ways we self-sabotage and shows us how to shift from destructive patterns into intentional action. She explains why we can't always stop self-sabotage completely—but we can minimize it by creating awareness and preparing our chosen response before the critical moment arrives. Through a mix of personal stories, coaching wisdom, and practical frameworks, April challenges listeners to identify their three biggest problems in both business and life—and then ask, “Who do I know that could help me solve this?” She also encourages quarterly life reviews using tools like the Wheel of Life, reminding us that what gets measured gets managed. Whether you're an entrepreneur, a solopreneur, or someone working on personal growth, this episode will push you to confront the things that are holding you back and give you tangible steps to move forward. In This Episode You Will Learn: How to realize if you are self-sabotaging yourself. The moment April realized her own biggest problems. How to self-identify what your biggest challenges really are. The challenge April gives you today—and how to take action on it. Quotes: “Oftentimes, it's not that we don't know the things that need to be done. It's that we don't do the things that need to be done.” – April  “I am forever a student, even of my own content.” – April  Awareness is power. If you can anticipate your biggest problems and prepare your response ahead of time, you stop being your own worst enemy—and start becoming your best ally. --------- Want to be part of a transformative experience for entrepreneurs and leaders?

    The Very Fine Comic Book Podcast
    #84 - Jonathan Hickman's Fantastic Four: Solve Everything

    The Very Fine Comic Book Podcast

    Play Episode Listen Later Aug 21, 2025 64:58


    We discuss Jonathan Hickman's legedary run on the Fantastic Four, talk about the new movie, and wonder if Mike will actually read all of ONE PIECE (No) Join our Patreon for bonus episodes! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/theveryfinecomicbookpodcast/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you're enjoying The Very Fine Comic Book Podcast, please take the time to Rate it [on Spotify], Rate+Review it [on Apple Podcasts], Follow/Subscribe, and tell a friend!Follow us on Instagram at @theveryfinecomicbookpodcast, and send us questions to potentially read on-air via IG DM or via email at theveryfinecomicbookpodcast@gmail.comMail us things c/o Justin Decloux, Unit 1010, 3230 Yonge St, Toronto, ON, M4N 3P6, CanadaThanks for listening! Keep reading comics

    The Love Lab Podcast: Sex | Love | Relationship
    Can Psychedelics Help Solve Your Relationship Issues?

    The Love Lab Podcast: Sex | Love | Relationship

    Play Episode Listen Later Aug 21, 2025 66:02


    Have you found an issue in your relationship that is just stuck, no matter what you have tried to remove it? Do you find that you or your partner often has what seems like an out-of-proportion response when you try to talk about relationship issues? Have you heard of a new field called Psychedelic Assisted Therapy? In this episode of The Love Lab Podcast, Kevin Anthony talks with couples therapist Thomas Westenholz about the use of psychedelics in relationship therapy, which psychedelics have the most benefits, what types of relationship issues they can be effective with, how to use them properly, and the importance of planning and aftercare. If you have ever been curious about the use of psychedelics for therapy purposes, this is the episode for you. To Find More About Thomas Westenholz, Click The Link Below: https://coupletherapy.earth/

    The Hardcore Closer Podcast
    "Dad, I Got an Idea" | ReWire 1753

    The Hardcore Closer Podcast

    Play Episode Listen Later Aug 20, 2025 4:09


    I was talking to my eldest son Jax the other day, and he said, "Dad, I got an idea of something you can talk about on your podcast."     I said, "Okay, whatcha got?"   He said, "What's the true key to success?  I know it's staying focused and fighting the force of average, but what is  the true key to success?"    I told him he had it all figured out and I had a proud dad moment, but he said he didn't quite understand what that meant, so I broke it down like this:    Focus + Don't Quit = Win.    Thomas Edison blew himself up 10,000 times before he got it right.     He was out trying to figure things out.    Blew things up.    Burned his barn.    Can you imagine your 10,000 attempts at something and you're still not right?    He finally figured it out.    Imagine the railroads.    People from other countries who didn't quit building the railroads. (Now we have transportation)    The railroad wasn't built in a day.    People today think they need some sort of instant success.    Solve a problem or objective.    Work to solve the problem.    Don't quit.    That's the true secret to success.    That one attempt made by Thomas Edison set their family up forever.    Start thinking like that and you'll never have to worry a day in your life.    About the ReWire Podcast   The ReWire Podcast with Ryan Stewman – Dive into powerful insights as Ryan Stewman, the HardCore Closer, breaks down mental barriers and shares actionable steps to rewire your thoughts. Each episode is a fast-paced journey designed to reshape your mindset, align your actions, and guide you toward becoming the best version of yourself. Join in for a daily dose of real talk that empowers you to embrace change and unlock your full potential.    Learn how you can become a member of a powerful community consistently rewiring itself for success at https://www.jointheapex.com/   Rise Above

    Mastering Coaching Skills
    251. Why Self-Concept Work Can't Solve Your Coaching Problems

    Mastering Coaching Skills

    Play Episode Listen Later Aug 19, 2025 25:20


    There's a common pattern I see with many coaches, especially when they hit a roadblock in their business. They dive into introspection and mindset work instead of asking, “How do I solve this?” But relying solely on self-concept work can sometimes keep you stuck.   In this episode, I'm going to share why self-concept work isn't a one-size-fits-all solution and when it might actually be holding you back. You'll also learn how to balance mindset work with practical, actionable steps that lead to tangible results in your business.   Get full show notes, transcript, and more information here: https://www.lindsaydotzlafcoaching.com/251

    The REtipster Podcast
    The VA Who Runs a Land Business Better Than Most Owners

    The REtipster Podcast

    Play Episode Listen Later Aug 19, 2025 58:17 Transcription Available


    232: In this episode, I talk with Imee, the 24-year-old executive assistant who's become the backbone of a land investing empire.(Show Notes: REtipster.com/232)Imee isn't your average VA. She's running operations across multiple businesses, hiring and managing global teams, building systems, protecting the CEO's time, and even closing deals. We cover exactly how she earned that trust, what she looks for in other team members, how she motivates a remote team, and what investors often get wrong about working with overseas talent.If you've ever thought about hiring a VA (Virtual Assistant) or EA (Executive Assistant) for your land investing business, this conversation will completely change the way you think about their potential.

    Red Web
    Thallium Poisoning of Zhu Ling | How the Internet Helped Solve a Mysterious Medical Case

    Red Web

    Play Episode Listen Later Aug 18, 2025 55:32


    Looking at the medical mystery behind the thallium poisoning case of Chinese college student Zhu Ling. Support us directly: https://www.redwebpod.com In 1994, a bright, young college student in Beijing suddenly fell dangerously ill. As her condition worsened and doctors scrambled for answers, no one could explain what was happening. A blog post from her friends uncovered the truth: she was being poisoned. But the discovery raised more questions than it answered. Who was targeting her, and why? Today, we're looking at the Thallium Poisoning of Zhu Ling. Our sponsors: Shopify - Go to http://shopify.com/redweb to sign up for your $1-per-month trial period. SelectQuote - Life insurance is never cheaper than it is today. Get the right life insurance for YOU, for LESS, and save more than fifty percent at http://selectquote.com/redweb This episode is sponsored by BetterHelp - go to http://betterhelp.com/redweb to get 10% off your first month. Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Casual Criminalist
    A Cigarette Stub Helped Solve a 35-Year Murder Mystery...

    The Casual Criminalist

    Play Episode Listen Later Aug 18, 2025 61:02


    A 1984 Glasgow murder, a vanished killer, and a family torn by suspicion. Decades later, DNA on a lone cigarette stub exposed the truth—ending a 35-year mystery. Sponsor: shopify.com/casual - sign up for your $1 per month trial period today Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Dave Ryan Show
    6am Hour - Let's Solve Some Crime

    The Dave Ryan Show

    Play Episode Listen Later Aug 18, 2025 28:09


    We recap our weekends, analyze some Taylor Swift Easter eggs, and more!

    The Dave Ryan Show
    6am Hour - Let's Solve Some Crime

    The Dave Ryan Show

    Play Episode Listen Later Aug 18, 2025 27:16


    We recap our weekends, analyze some Taylor Swift Easter eggs, and more!

    The Most Dramatic Podcast Ever with Chris Harrison
    Let Someone Else Solve Your Dating Problems

    The Most Dramatic Podcast Ever with Chris Harrison

    Play Episode Listen Later Aug 16, 2025 38:30 Transcription Available


    Are you struggling to find time to date? Striking out when it comes to swiping? Fed up with one-and-done dates?Kelly Bensimon is telling you why a matchmaker is the way to go! From extensive vetting to relationship coaching, Kelleher International is the REAL deal when it comes to matchmaking! Plus, Kelly goes straight to the source - what should men and women lighten up on when it comes to dating? The expert's answer might surprise you! Email us at: IDOPOD@iheartradio.com or call us at 844-4-I Do Pod (844-443-6763)Follow I Do, Part 2 on Instagram and TikTokSee omnystudio.com/listener for privacy information.

    9021OMG
    Let Someone Else Solve Your Dating Problems

    9021OMG

    Play Episode Listen Later Aug 16, 2025 38:30 Transcription Available


    Are you struggling to find time to date? Striking out when it comes to swiping? Fed up with one-and-done dates?Kelly Bensimon is telling you why a matchmaker is the way to go! From extensive vetting to relationship coaching, Kelleher International is the REAL deal when it comes to matchmaking! Plus, Kelly goes straight to the source - what should men and women lighten up on when it comes to dating? The expert's answer might surprise you! Email us at: IDOPOD@iheartradio.com or call us at 844-4-I Do Pod (844-443-6763)Follow I Do, Part 2 on Instagram and TikTokSee omnystudio.com/listener for privacy information.

    Amy and T.J. Podcast
    Let Someone Else Solve Your Dating Problems

    Amy and T.J. Podcast

    Play Episode Listen Later Aug 16, 2025 38:30 Transcription Available


    Are you struggling to find time to date? Striking out when it comes to swiping? Fed up with one-and-done dates?Kelly Bensimon is telling you why a matchmaker is the way to go! From extensive vetting to relationship coaching, Kelleher International is the REAL deal when it comes to matchmaking! Plus, Kelly goes straight to the source - what should men and women lighten up on when it comes to dating? The expert's answer might surprise you! Email us at: IDOPOD@iheartradio.com or call us at 844-4-I Do Pod (844-443-6763)Follow I Do, Part 2 on Instagram and TikTokSee omnystudio.com/listener for privacy information.