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You've chosen your SEO keyword. Now, let's use it on your website. In today's SEO 101 training, I will walk you through how to use your keyword for SEO on your website. Find out how to write SEO title tags, meta descriptions, header tags, and copy, and how to optimize your images for SEO, too. This is a great SEO training class. If you'd like the SEO Content Quick Start Guide that's mentioned in the lesson, download it here https://www.etchedmarketing.com/landing/seo-quick-start-guide Join me in the 5-Day website traffic booster class. It kicks off on May 1. DM me the word traffic on Instagram to get signed up. @etchedmarketingacademy or visit etchedmarketing.com/freebies for more info. I'll see you there! My free resources, including the SEO Content Quick Start Guide and my free class, are available here. https://www.etchedmarketing.com/freebiesVisit my website to learn more about SEO and Content Marketing. I've got a blog with tons of helpful posts. https://www.etchedmarketing.com/Do you have a question you'd like me to answer on the podcast? Ask it here - https://forms.gle/Fbrqpmss6gxUnaMj7Would you like to work together? I'd love to help you with your SEO or organic marketing. Let's chat. Email me at rachel@etchedmarketing.com today or visit the website to learn about my SEO Audits, SEO Keyword Strategy Calls, Content Calendar Calls, or SEO Consulting options. Let's grow your organic traffic together. https://www.etchedmarketing.com/working-with
► Is SEO alive and kicking or dead as a dodo? Sam weighs up 2 scenarios (for and against SEO) so you can decide if SEO is worth investing time or cash in for your B2B company! ★ Follow/Connect with Sam on LinkedIn: https://www.linkedin.com/in/samdunning/ ======================
► The hardest part of b2b marketing? Sam shares a 3 step guide on how to get stakeholder and leadership buy-in for a new b2b marketing or ads channel for your company. He covers:
► Is generative AI and SGE (Search Generative Experience) gonna kill SEO?
Sam is interviewed by Arun Gopalaswami on 'The ABM voice' podcast. Sam talks about:
B2B marketing can be complex!
Is this the craziest ever SEO campaign?
Marketing not driving new customers?
Are blogs dead !?
► How to make B2B SEO a top revenue & inbound lead driver for your business! ✔ Sam shares his ultimate guide for everything B2B's need to know about SEO. Sam steers you well clear of common mistakes which B2B companies make when investing in SEO, so you can position yourself at the very top of organic search results in your industry! - Let's go! ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday - http://businessgrowth.email/ Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Ahrefs — All-in-one SEO toolset. Improve your website's SEO performance and get more traffic from search. Free for website owners - https://ahrefs.com/webmaster-tools ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales - https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
Wanna make your website a top inbound revenue platform for your B2B company? Sam was invited onto the Marketing Spark podcast. In this episode Sam and Mark Evans cover:
► A full walkthrough of how to win with B2B SaaS SEO! ✔ This guide is useful for any B2B company (even if you're not offering SaaS). Sam walks through the full SEO process from planning and research through to link building. ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday - http://businessgrowth.email/ Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Ahrefs — All-in-one SEO toolset. Improve your website's SEO performance and get more traffic from search. Free for website owners - https://ahrefs.com/webmaster-tools ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales - https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
► Wanna become a master marketer? ✔ After many years in B2B marketing and interviewing hundreds of marketing leaders... Sam shares the top 5 traits to make it happen! ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday - http://businessgrowth.email/ Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Ahrefs — All-in-one SEO toolset. Improve your website's SEO performance and get more traffic from search. Free for website owners - https://ahrefs.com/webmaster-tools ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales - https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
► Why SEO is like fishing! ✔ Sam shares how to win the fishing competition that is SEO and having multiple lines in the water to attract new clients and revenue. ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday - http://businessgrowth.email/ Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Ahrefs — All-in-one SEO toolset. Improve your website's SEO performance and get more traffic from search. Free for website owners - https://ahrefs.com/webmaster-tools ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales - https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
In this episode, Tom Hunt — Host of 'Confessions of a B2B Marketeer', interviews Sam as he talks about the signifciance and impact of SEO on Demand-Gen! ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
► The most common B2B website mistakes addressed. ✔ Sam shares 5 B2B website myths and shares the right way to make your B2B website a revenue generating machine. ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
► Want a top performing B2B Marketing Playbook for your company? ✔ Sam shares a breakdown of the top 8 channels to consider. ✔ Plus how to implement them for your business to drive inbound sales leads and revenue. - Grab a pen and paper for this one! ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
► How we outranked a huge brand with SEO (so you can do the same). ✔ Learn the step-by-step so you can start getting found by ideal clients on Google organic search. - And in this ranking example we didn't have any backlinks going directly to this page. ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
How can property management companies optimize their presence on search engine sites such as Google as well as social media platforms? In this episode, learn how search engine optimization is used and how it can increase your exposure and ratings on Google and social media platforms. Alex Hassoulas joins us to share how his company, Upkeep Media, can streamline that process for you Connect with Alex and the rest of the Upkeep Media team at www.upkeepmedia.com. Connect with Brad's team at www.rentwerx.com!
On this week's episode of The Marketing Guide Podcast, we are talking all about SEO (Search Engine Optimization/Optimisation)I am sharing tips with you to get you more visitors to your website or blog and get more conversions and sales for your business.Many people don't know about SEO or find it too confusing but don't worry in this episode I am breaking it down into its simplest form so that you can understand it and implement some of the tips I give today in your business and get you more visitors & sales from your website.If you don't have a website it's still worthwhile to have a listen and understand how SEO works so that when you do start your website you have a clear plan to follow and understand the importance of SEO.
Jason Berkowitz has spent over a decade in the field of Search Engine Optimization (SEO) and founded the company Break the Web to offer services and insights for business owners to gain organic exposure online. Jason joins us for this episode of MindSET, reviewing the difference between on-page and off-page SEO, explaining how SEO has changed in the last 10 years, and he also shares his recommendations and suggestions for anyone who may be interested in capitalizing on SEO for their business.
Want a step-by-step guide to win with SEO? Sam shares a full break-down of what goes into an SEO campaign that drives long-term profitable sales revenue. Sam's Free Guides
#0055 How are you going to bring more traffic to your digital products or offerings?Paying for ads is one route, but then you're PAYING to become visible to your audience. And if you don't know what you're doing when it comes to running ads, you'll only be wasting money.Instead, let's learn how to drive free traffic to our website. That's where SEO (Search Engine Optimization) comes into play.Today's guest is an expert in all things SEO. SEO Steve, or Steve Wiideman has worked with many big brands and names that you'd be familiar with like Sketchers, Applebees, and Disney, and has helped play a big role in developing their SEO strategies.In this episode, we'll be diving deep into SEO with a lot of really great tips no matter if you're just starting out, or already have an SEO background or experience.Top 3 Key Takeaways:How to create relevant content for the keywords you're wanting to rank forGetting backlinks (without paying sketchy people for them)What user-behavior signals are and how to create a great user-experience for your website visitorsTo get the links and resources discussed in this episode, head over to the Episode 55 Show Notes.If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.
On page SEO is to do with the content & HTML of a website's page and content: things like our titles, headings, meta descriptions, image alt texts, and the written content of a page.It's a process that involves keywords, but it's not ONLY about keywords!On page SEO is also to do with the structure of a website - including the hierarchy of content and how your website's pages link to each other.Check out Katie Ramsingh and Martha Moger for copywriting services informed by a good understanding of keywords and SEO.______________If you want to learn more about SEO, head to my website, marketingwithmenekse.com/seo-school, and register for SEO School - my free 3-part video series that will introduce you to all things SEO. Meanwhile, make sure you hit Subscribe, and I'll see you in our next weekday episode!
When we do technical SEO, we are making sure that our website's can be accessed by search engine bots - which will often fix issues our website users may be experiencing when they visit our sites, too! Ultimately, when search engines give us guidelines for how our websites should perform, they are giving us best practice so that the experience of users who visit our site is as excellent as it can be. ______________If you want to learn more about SEO, head to my website, marketingwithmenekse.com/seo-school, and register for SEO School - my free 3-part video series that will introduce you to all things SEO. Meanwhile, make sure you hit Subscribe, and I'll see you in our next weekday episode!
HOW TO DO SEO
Guest Allison K, Web and Brand Specialist My friend, it is time to stop fearing the googz! Do the words ‘SEO' and ‘Google Analytics' intimidate you? Well, I gotchu! Today I'm chatting with Alison Knott, marketer, web developer, and strategist. Alison has years of experience in designing and marketing websites and runs her own consulting business helping people to optimize their sites. Alison began her journey into all things tech as a young girl fascinated with coding. Wanting to learn more, she found options for young women limited and went into graphic design. She worked for small newspapers before moving into becoming a lead designer at a software company. After that company downsized, she started working for herself and Alison K Consulting was born. Now she works with service-based companies and non-profits to take their businesses to the next level by combining design, marketing, and data. Today's episode is filled with amazing insights and tips. Here's a look at what Alison and I cover: Understanding the constant changes onlineKnowing your audienceThe number one thing you need to know and do with your websiteWhy your website needs to be your BFFIdentifying the goals of your website and relating them to your business goalsInstalling Google Analytics and using it to boost engagementCreating plans for moving forwardCharting resultsThe difference between website hits and sessions and things in betweenHow to get people on to your site and to stay thereTaking advantage of and tips on how to use SEOWhy you should be alt-tagging your images >> Learn how to install Google Analytics here DOWNLOAD 5 THINGS EVERYONE FORGETS TO DO FOR THEIR WEBSITE HERE
As we look for more ways to generate quality organic traffic to our stores, SEO will come to mind.In this episode, you'll will hear how to get more search engine traffic to your store.We're joined by an SEO Expert who has been called an "SEO genius" by Entrepreneur.com and a "brilliant entrepreneur" by Inc Magazine.If you've read the Backlinko blog or watched their YouTube channel, you'll recognize today's guest, Brian Dean.Brian's going to tell us:How to create awesome ecommerce contentHow to use Authority Sculpting to boost rankings to product and category pagesHow to rank above Amazon (yes, its possible!)