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In this episode of Confessions of a B2B Entrepreneur, Shenandoah Chefalo, the host of Mindful Management: Creating a Trauma-Informed Work Environment, welcomes Tom Hunt, the Founder and CEO of Fame. What happens when a CEO admits they're figuring it out as they go? Tom candidly shares his blueprint for building a thriving 70-person remote company, emphasizing the power of trust over micromanagement and delving into the essence of trauma-informed leadership. Discover Fame's innovative strategies for fostering team cohesion, including empowering employee autonomy and unique initiatives like the 'Culture Club'. This episode offers practical wisdom for leaders on manager training, building genuine connections, and why embracing vulnerability can be your most authentic leadership strategy in the modern workplace.
Learn how to scale beyond seven figures using podcast-driven growth Everyone's chasing the latest marketing tricks while I've been watching smart business owners quietly use one simple strategy to close huge deals. In this episode, I sit down with Tom Hunt to share the truth about B2B podcasting that most people get wrong. We talk about how his 11th podcast guest became a $2M client before the episode even went live, why 97% of your prospects aren't ready to buy right now, and the 7-hour rule that can cut your sales time in half. This isn't about making content - it's about making money. Tom Hunt runs Fame, the B2B podcast company that helps businesses like Gong, Canva, Paddle, and Zendesk grow behind the scenes. He found this secret while working in marketing and turned it into a simple system that turns every podcast recording into a sales meeting. What I love about Tom is he doesn't just talk about making money from podcasts - he shows you exactly how to turn your show into a machine that brings in clients. KEY TAKEAWAYS: The real money in B2B podcasting comes from your guests becoming customers, not from building a huge audience of listeners. You can get ROI from podcasting in the short term by inviting potential customers and partners as guests on your show. 97% of your market isn't ready to buy right now, so you need a strategy to capture them when they are ready to purchase. Consumption drives conversion - prospects who consume 7+ hours of your content are much more likely to buy from you. One podcast episode can create weeks of content across social media, email, and other marketing channels. B2B podcasting is the hardest content to grow but the most valuable because you get 30-60 minutes of someone's undivided attention. Before you focus on getting more leads, fix your customer retention first because keeping clients is the foundation of growth. The best podcast positioning combines a clear niche (who you serve) with a unique edge (what makes you different from everyone else). Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews Marc Seitz, the Co-Founder of Papermark. Discover how Papermark disrupted the virtual data room market, scaling from $20K to £60K MRR through a unique combination of open-source innovation, strategic SEO targeting established competitors, and a powerful product-led viral growth model. Marc shares invaluable insights into rapid customer support and feature development, showcasing how bootstrapping can lead to significant success and accelerate product-market fit. This is essential listening for B2B founders seeking sustainable growth strategies without external funding.
Tom discusses a new mayoral candidate and defections from Ray Chung's Independent Together group, plus what are the chances of a second Mt Victoria tunnel getting underway during this government's term?
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt sits down with Alex Heublein, President of Innovation Business at Netsurit, to explore how businesses can effectively implement AI solutions that accelerate productivity and drive growth. Alex shares practical insights on optimising internal processes and enhancing customer research, demonstrating how AI can be a "bicycle for the mind" for your team. Discover how to leverage internal and external data to boost efficiency and make customers happier, all while maintaining data security and privacy.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt and Boobesh Ramadurai of LatentView Analytics explore how AI is revolutionising B2B marketing. Discover how enterprises can leverage AI for media mix modelling to optimise spend, significantly reduce customer acquisition costs, and boost lifetime value. The episode covers the pivotal shift from SEO to "generative engine optimisation" and the power of combining diverse data for deeper insights. Learn practical applications of generative AI for creative content and prototyping, plus insights into personalised B2B content and audio-first marketing intelligence. Essential listening for marketers keen to enhance ROI and adapt to the evolving digital landscape.
In this episode of Confessions of a B2B Entrepreneur, Sam Dunning, host of Breaking B2B, interviews Tom Hunt, CEO and founder of Fame, to uncover the actionable steps for building a 7-figure B2B service business. Tom outlines a practical, six-step framework for growth, starting with gaining expertise by working in an existing B2B company and securing the first client. He stresses the critical role of sales, defining it as one-on-one influence, and provides a simple four-step sales conversation framework to fast-track learning. As the business scales, Tom highlights the importance of strategically delegating operations through effective hiring and system building, identifying the least liked or easiest tasks to outsource first. Finally, he discusses smart marketing investments, advocating for demand-driven channels like Google Ads and SEO to capture clients actively searching for services.
A council survey has revealed that the people of Wellington don't trust their city council.
In this episode of the Confessions of a B2B Entrepreneur, host Tom Hunt chats with Mehdi Tehranchi from KnowledgeNet.ai, an AI expert and seasoned entrepreneur. They discuss how AI is transforming businesses by improving efficiency , turning knowledge into actionable insights , and optimising sales processes by combining internal and external data. Mehdi also highlights the crucial role of human critical thinking when utilising AI's power. The conversation delves into AI's ability to surface the right information at the right time and its use internally within businesses to get better results and improve business outcomes.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt speaks with Gabe Lullo, CEO of Alleyoop, a leading SDR-as-a-service firm. Gabe unveils his groundbreaking employee-powered content machine, a unique strategy that remarkably drives 40% of Alleyoop's new business. Drawing from his sixteen years in sales and leadership, Gabe also shares how to overcome common cold outreach pitfalls with data-driven strategies, Alleyoop's 'plug and play' SDR teams for scalable B2B growth, and his unique journey from SDR to CEO. Essential listening for B2B founders, sales leaders, and marketing professionals looking to innovate their demand generation and future-proof their revenue engine.
Tom Hunt is a journalist with Wellington paper The Post.
SUMMARY In this episode of the Faith & Work Podcast, we talk with Tom Hunt, CEO of Pivot Energy, about leading a clean energy company with purpose. Tom shares how his faith shapes his work in climate innovation, community impact, and workplace culture. From solar panels to leadership challenges, this conversation offers hope and insight for anyone seeking to do good work in a complex world. Do you like The Faith & Work Podcast? Be sure to subscribe! Now available on iTunes and Spotify. HIGHLIGHTS On Hope "One of the really cool things about this industry though, is that we get to take hope from the sun rising every morning. You know, like that is the source ultimately of all this energy we produce is the sun. And so, you know, a day like today, it's a beautiful spring day in Colorado, not a cloud in the sky, the sun shining. There's a lot of political headwinds and yet, you know, I wake up and I look out and like, well, okay, this is... You know, cause it's not just that it's producing solar energy in our projects, but it's this beautiful part of the world. And we get to benefit from that in multiple ways. So that's honestly a key source of hope. And I think that's one of the beauties of God's creation is that, you know, day by day we recognize it's not just about us, that what's in our heads is not the biggest thing out there. And there's all these reminders of that from creation." On Motivation "Well, I think it's always been in the mix... [of] seeing the beauty of creation around us and feeling like part of what I can do to live in a faithful way is to live in harmony with creation as best I can and honor and glorify the beauty of the world around us. So I think that's a big motivator for why I work in clean energy." RESOURCES Download the Episode Transcript Here Learn more about Pivot Energy and their work Subcreation: a term popularized by J.R.R. Tolkien, refers to the act of creating or shaping something within a framework of existing reality, rather than creating from nothing, as God is said to do
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt sits down with Nick Huber, founder of Bolt Storage and Somewhere.com, to uncover how he leveraged social media to raise over $40 million and build multiple seven-figure businesses. Discover Nick's "sweaty startup" philosophy, emphasizing executing common business models exceptionally well rather than chasing novel ideas, and how radical transparency on platforms like Twitter transformed into tangible business success. This conversation provides invaluable insights for anyone looking to build a personal brand, scale traditional businesses, or convert online influence into real-world opportunities. Nick shares his strategies for managing multiple ventures simultaneously, his unconventional path to entrepreneurship, and why focusing on "boring" businesses can often outperform trendy tech startups.
Tom discusses how an independent review of Wellington Electricity's security is being called for.
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt chats with the legendary Rob Walling. A true veteran of the SaaS bootstrapping world, Rob shares insights from his two decades in the game, from building and selling Drip, starting the influential MicroConf community and the TinySeed accelerator, to hosting the 'Startup for the Rest of Us' podcast. They discuss the power of compounding effort, the crucial lesson of following market feedback, iterating your approach based on what the market wants, and the journey of building multiple successful ventures without relying on traditional VC. Rob reflects on the lessons learned over twenty years, offering invaluable perspective for any entrepreneur looking to build sustainable, long-term growth.
In this episode of Confessions of a B2B Entrepreneur, Adam Robinson, host of the UnF*ck My Startup, CEO of Retention.com & RB2B, and Pete Crowley, Head of Growth at RB2B, interview LinkedIn virality expert Tom Hunt, who shares his 7-step formula for achieving significant engagement on the platform (300,000+ likes and 175 million views), providing actionable advice on crafting compelling hooks, choosing effective visuals, and leveraging simplicity in writing, as well as strategies for driving business growth by engineering comments and avoiding the pitfalls of long paragraphs.
Tom discusses the latest events in Te Whanganui-a-Tara including local government update and the missing Wellington Water report.
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt and Alan Gleeson, a fractional CMO and co-founder of Contento, delve into the dynamic world of B2B marketing, exploring the evolution of marketing access points and the increasing shift towards paid strategies, the crucial relationship between CMOs and CEOs, effective methods for running lean in SaaS businesses, successful B2B campaign strategies, and opportunities within the headless CMS market. Alan shares his extensive experience working with numerous VC-backed companies, offering valuable insights for navigating the challenges and opportunities in contemporary B2B marketing.
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt interviews Tomer Dean, co-founder of Lychee, to discuss the journey of building and selling a successful short-form video clip factory. Tomer shares insights on their early days as software developers, the evolution of Lychee, and the strategies behind their growth and acquisition. The conversation covers topics such as building scalable operations, the use of hybrid AI and no-code solutions, and the decision to sell the company.
Tom updates Kathryn on the latest issues in Wellington including the controversy surrounding Wellington Water, the Crown observer's latest report, the council's proposed plan to charge commercial rates to short term rentals like Airbnb, and the upcoming local body elections.
In this episode of Confessions of a B2B Entrepreneur, join host Tom Hunt as he sits down with Kris Rudeegraap, founder and co-CEO of Sendoso, to explore his journey from non-technical founder to scaling a successful B2B gifting platform. Kris shares invaluable insights on founder-led sales, product marketing, and the effective use of AI in outbound sales.
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt interviews Emily Dunlop, founder of The Good Marketing Club, about her journey from scaling a B2B brand from $2M to $45M ARR to launching her own venture. Emily shares valuable insights on brand building, the power of authenticity in business transitions, and how to stay true to your values while scaling.
In this episode of Climate Positive, hosts Gil Jenkins and Daniela Shapiro sit down with Tom Hunt, CEO, and Bret Labadie, CFO, of Pivot Energy—a Colorado-based renewable energy provider and IPP that develops, finances, builds, owns, and manages solar and energy storage projects. As an ECP portfolio company and Certified B Corporation, Pivot Energy seeks to leverage its renewable expertise to deliver innovative solutions that help businesses and communities achieve meaningful decarbonization. Tom and Bret discuss Pivot Energy's growth, the rapidly evolving community solar market, creative financing strategies, and the power of corporate partnerships. They also explore the expanding role of distributed solar in the clean energy transition and what lies ahead for the industry.Bios:Tom Hunt is the CEO of Pivot Energy, a role he assumed in 2019. During his tenure as CEO, the company has grown by strong multiples in revenue, income, project deployment, and number of team members. In 2021, he drove a process to bring in blue-chip firm ECP as new sponsor investors for the company, allowing for renewed pursuit of Pivot's mission of making distributed generation a key part of the fight against anthropogenic climate change. A long-time community solar market leader, Tom also currently serves as the Board Chair for the Coalition for Community Solar Access, the national community solar trade association. Prior to Pivot, he oversaw corporate development, public policy, and project construction/operations for the first national community solar developer. He has also worked as a Senior Policy Advisor in the Colorado Governor's Energy Office and as a research chemist investigating biofuels synthesis methods.Bret Labadie is the CFO of Pivot Energy and has spent the last 18 years in escalating roles within energy finance, 8 of which have been concentrated in distributed solar. In his tenure in the renewables industry, Bret has closed debt and tax equity financings for over $600 million of distributed generation solar projects and has led three separate corporate capital processes, including the latest partnership between Pivot and ECP. Bret currently serves as the Chief Financial Officer for Pivot Energy, where he leads all financial, strategic, project finance, and capital market-related activities for the company.Links:Pivot Energy WebsitePivot Energy on LinkedInTom Hunt on LinkedInBret Labadie on LinkedInThe Kacie Peters Community Solar GardenPress Release: Pivot Energy Secures Over $450 Million in Major Financing of Distributed Generation Portfolios from First Citizens, ATLAS SP, and HASI (November 21, 2024) Press Release: Pivot Energy Collaborates with Microsoft to Develop Up to 500 MWac of Community-Scale Solar Projects that Will Deliver Significant Benefits to Local Communities (August 8, 2024)Press Release: Rivian Partners with Pivot Energy to Build Community Solar in Illinois (May 22, 2024) Email your feedback to Chad, Gil, Hilary, and Guy at climatepositive@hasi.com.
In this greatest hits episode of Confessions of a B2B Entrepreneur, Tom Hunt is joined by David Heinemeier Hansson of 37signals (Makers of Basecamp + HEY). David shares his journey bootstrapping a business in the tech industry, debunking a few audience-building myths for marketers, how he overcame Apple's threat to launch Hey, and how he maximizes their profitability by selling a service rather than monetizing their products.
Are you building a B2B SaaS andaiming to hit 10M ARR? Then this episode is a must-listen! In this podcast, we talk about how to scale a B2B SaaS business to 10 million in annual revenue (ARR). The episode includes tips from 20 experts in the field, offering useful advice for SaaS founders. Sponsored by Reditus, a platform that helpsmanage affiliate programs for B2B SaaS companies, this episode pulls together key lessons from earlier episodes to guide founders aiming for this big milestone.Key Timecodes(1:07) -Episode 1: Scaling beyond founder-led sales(2:17) -Episode 2: Building a sustainable SaaS business with Ferdinand Goetzen(3:19) -Episode 3: Tim Schumacher's B2B SaaS growth playbook(4:30) -Episode 4: Affiliate marketing for B2B SaaS with Joran Hofman(5:40) -Episode 5: Molding a go-to-market team into a revenue factory with Jacco van der Kooij(6:53) -Episode 6: Leveraging customer success for growth with Mike Dry(8:00) -Episode 7: Building and scaling a micro SaaS with Alex Urquhart(9:53) -Episode 8: Mastering message market fit with Diane Wiredu(11:36) -Episode 9: From agency to SaaS with Chris Out(12:32) -Episode 10: Starting and growing a B2B podcast with Tom Hunt(14:57) -Episode 11: Going global with Gilles Bertaux(17:08) -Episode 12: Path to a successful SaaS exit with Ryan Allis(18:08) -Episode 13: Hiring your first marketing leader with Andrew Davis(20:21) -Episode 14: Building SaaS without big VC funding with Greg Head(22:20) -Episode 15: Leveraging social media for growth with Chris Cunningham(24:43) -Episode 16: Growing a SaaS affiliate program with Adam Glazer(26:27) -Episode 17: Building a brand strategy with Angeley Mullins(28:56) -Episode 18: Positioning for explosive growth with April Dunford(30:10) -Episode 19: Building a profitable SaaS SEO strategy with Sam Dunning(33:20) -Episode 20: Building brand authority with Melissa Rosenthal
Are you building a B2B SaaS andaiming to hit 10K MRR? Then this episode is a must-listen! In this special episode, we've gathered insights from 20 experienced guests from Season 5 of the "Grow Your B2B SaaS" podcast. Each guest shares their top advice to help founders like you reach the crucial milestone of 10K MRR. Hosted by Joran Hofman, founder of Reditus, this episode is packed with practical strategies forscaling your SaaS business in a sustainable way. Get ready for a wealth of expert tips you won't want to miss!Key Timecodes(0:00) - Episode Introduction: Are you growing a B2B SaaS and looking to hit 10K MRR?(1:11) -Episode 1: Kevin Tye on scaling beyond founder-led sales.(2:16) -Episode 2: Ferdinand Goetzen on building a sustainable SaaS business.(3:12) -Episode 3: Tim Schumacher's playbook for early-stage SaaS growth.(4:13) -Episode 4: Joran Hofman on affiliate marketing for B2B SaaS.(5:19) -Episode 5: Jacco van der Kooij on molding a go-to-market team.(6:21) -Episode 6: Mike Dry on leveraging customer success for growth.(7:33) -Episode 7: Alex Urquhart on building and scaling a micro SaaS.(8:30) -Episode 8: Diane Wiredu on mastering message market fit.(9:23) -Episode 9: Chris Out on transitioning from agency to SaaS.(10:14) -Episode 10: Tom Hunt on starting and growing a B2B podcast.(11:05) -Episode 11: Gilles Bertaux on going global with your SaaS.(12:58) -Episode 12: Ryan Allis on outbound strategies for SaaS growth.(14:09) -Episode 13: Andrew Davis on hiring your first marketing leader.(15:26) -Episode 14: Greg Head on building SaaS without big VC funding.(16:22) -Episode 15: Chris Cunningham on leveraging social media for growth.(17:31) -Episode 16: Adam Glazer on setting up a SaaS affiliate program.(18:47) -Episode 17: Angeley Mullins on AI tools for efficiency.(19:57) -Episode 18: April Dunford on positioning for explosive growth.(21:01) -Episode 19: Sam Dunning on building a profitable SaaS SEO strategy.(22:26) -Episode 20: Melissa Rosenthal on building brand authority.
In this episode of Confessions of a B2B Entrepreneur, host Joran Hofman of Grow Your B2B SaaS Podcast welcomes Tom Hunt, Founder of Fame and a leading expert in B2B podcasting. Discover how to create a winning podcast strategy for your business, including tips on host selection, show positioning, content repurposing, and leveraging AI for maximum impact. Learn from Tom's experience in scaling both a podcast production company and his own successful show.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt sits down with Nick McLean, a partner at Four Pillars Investors, a private equity firm that buys companies between 20 and 100 million dollars in revenue. Nick shares his journey into private equity, the challenges he faced breaking into the industry, and how he built his own firm focused on acquiring and scaling businesses. He discusses the importance of understanding the numbers, building relationships, and developing a sophisticated sales and marketing approach. This episode is a must-listen for any entrepreneur looking to sell their business or scale their company to new heights.
Gavin talks about the niche network he's built up over the course of his research.Mentioned: - David Critchley: https://www.amazon.com/Origin-Organized-Crime-America-1891-1931/dp/0415882575- Tom Hunt: https://informer-journal.blogspot.com/--Join the Milwaukee Mafia Newsletter and get updates about the Mafia and Gavin https://milwaukeemafia.com/join-the-mailing-list/Got a question about this episode? Email Gavin and Eric at milwaukeemafia@gmail.comExplore the Milwaukee Mafia Wiki: https://milwaukeemafia.com/Become part of the Family: https://www.patreon.com/Milwaukeemafia--Gavin Schmitt is the leading historical expert on the mafia in Wisconsin. He has written several books on the subject and regularly speaks across the country.Get Gavin's Books: https://www.amazon.com/Gavin-Schmitt/e/B00E749XFSBook Gavin for a Presentation: https://gavinschmitt.com/
In this episode of The Founder-Led Marketing Show, host Finn Thormeier interviews Tom Hunt, founder and CEO of Fame, a B2B podcasting agency. Tom shares his incredible journey of building a thriving business using the power of LinkedIn and podcasting. Discover how he organically grew his LinkedIn following from 25,000 to over 170,000 in just one year. Tom reveals his five-step strategy for creating viral posts, emphasizing the importance of persuasive writing, consistent engagement, and smart topic selection. He also shares the secrets behind his most successful posts, like the one that garnered 26 million impressions, and how he manages the overwhelming response. Whether you're a seasoned marketer or just starting out, this episode is packed with actionable insights to elevate your LinkedIn game and unlock exponential growth for your business.
In this episode of Confessions of a B2B Entrepreneur, host Tom Hunt sits down with Kevin White, the Head of Marketing at Common Room, to dissect the ever-evolving world of B2B marketing strategies. They'll explore the power of "signals" in the buying process and how to effectively align your marketing and sales efforts for maximum impact. With 15+ years of experience in both B2C and B2B marketing, Kevin delivers invaluable insights on adapting your approach to thrive in today's dynamic landscape.
Which is better? Ever since I've tuned in to the Confessions of a B2B Entrepreneur and heard Tom Hunt go head to head with Jakub Zajicek, I've thought hard about what is important. To be a guest on a podcast, or to host one? I think the answer is a bit of both but guesting has a slight edge of building trust in a short period of time. Being a host means you're taking time to build your trust and persona.
In this episode, Larry Weidel interviews Tom Hunt, CEO of Fame, who shares his incredible journey from bootstrapping to $3.8M ARR. Discover how he built a thriving business using the power of LinkedIn and podcasting. Tom reveals his organic growth strategies, the importance of personal branding, and why every entrepreneur should consider starting a podcast. Unlock explosive growth for your business.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews John Ghiorso, founder of Orca Pacific, an Amazon-focused agency that he grew to 100 people and 8 figures before selling to Media Monks. John discusses the importance of having a niche focus for agencies, building a full-stack growth team, transitioning from a commission-based model to a retainer-based model, the challenges of the agency landscape, why agencies shouldn't sell their proprietary tech stack, and his decision to sell Orca Pacific.
In today's episode of the Grow Your B2B SaaS podcast, host Joran hofman dives into the world of B2B podcasting with Tom Hunt, an entrepreneur who has seen the highs and lows of building businesses. With 17 business attempts and 11 investments, Tom found success with Fame, a company dedicated to launching and growing podcasts for B2B businesses. Today, Tom shares his extensive experience in creating successful B2B podcasts, generating valuable content, and using podcasts as powerful marketing tools. Key Timecodes (00:46) - Introduction of Guest: Tom Hunt (01:21) - Why Podcasting is Powerful for B2B (2:04) - Content Overload (2:17) - Key to B2B Marketing (3:01) - Podcasting vs Other Content Strategies (4:06) - Essential Steps to Start a B2B Podcast (4:29) - Host Selection and Positioning (5:34) - Importance of Niche and Edge (6:41) - Defining the Right Podcast Niche (7:39) - Tools for Starting a Podcast (8:45) - Leveraging AI in Podcasting (9:17) - Creating Short Form Content (10:42) - Engaging Guests and Audience (11:45) - Leveraging Guest Networks (12:06) - Current Trends in Podcast Promotion (13:14) - Paid Strategies for Podcast Growth (14:20) - Aligning Podcast with Brand Exposure (15:30) - Guest Engagement Strategies (16:17) - Engaging Listeners (17:19) - Quality of Content (18:21) - Common Podcasting Mistakes (20:10) - Strategic Guest Selection (21:15) - Importance of Social Proof (22:01) - Consistency in Podcast Schedule (23:20) - Proprietary Database and Feedback (24:53) - Training Hosts and Feedback (26:10) - Metrics and KPIs for Podcast Success (28:13) - Role of AI in Podcast Production (30:12) - Starting and Growing a B2B Podcast (31:24) - Advice for 10K MRR Growth (32:06) - Importance of Customer Interaction (32:24) - Advice for Scaling to 10M ARR (33:23) - Summary and Key Takeaways (35:29) - Conclusion and Contact Information
In this episode, Tom Hunt delves into the recent acquisition of Lychee, a company specializing in AI-powered short-form video clip production. He shares his initial skepticism and the strategic considerations that led to the decision, including potential synergies and due diligence. Tom also discusses the integration plan, focusing on maintaining stability and prioritizing growth. He reveals the unique funding strategy employed for the acquisition and outlines future acquisition targets, emphasizing the importance of strategic fit and operational efficiency.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt sits down with Rob Moore, the Director of Progressive Property. Rob shares his incredible journey from building the UK's largest property training company to becoming a content creation powerhouse. Discover the secrets to successful co-founder relationships, learn how to leverage content for business growth, and gain a fresh perspective on money management. Rob challenges conventional wisdom and encourages listeners to take control of their financial future. This episode is a must-listen for B2B entrepreneurs looking to build strong partnerships, create compelling content, and achieve financial freedom.
In this episode, Tom Hunt discusses the anatomy of a viral LinkedIn post, sharing his secrets to achieving 70,000 likes and 10,000,000 impressions. Drawing from his experience of creating multiple viral posts, he outlines a six-step formula that focuses on strong copywriting skills, an engaged account, and a compelling image. He emphasizes the importance of a captivating hook, continuous learning and optimization, and the strategy of challenging obvious beliefs to spark engagement and attract comments from outside your network. Tom provides concrete examples from his own posts, including one that garnered 300,000 likes, and offers to help listeners who are willing to test his formula.
In today's episode, we're diving deep into the world of entrepreneurship with Tom Hunt, a seasoned entrepreneur who has successfully navigated the transition from the corporate world to building his own business. Tom shares his candid journey, filled with both failures and successes, offering valuable insights for aspiring entrepreneurs. Throughout the episode, Tom emphasizes the importance of focusing on customer retention and delivering exceptional value. He discusses how his company, Fame, has grown through strategic efforts to become known, liked, and trusted by its audience. Tom also sheds light on the power of social media engagement, copywriting, and researching high-performing content. Whether you're just starting your entrepreneurial journey or looking to take your existing business to the next level, Tom's insights provide invaluable lessons on building a successful brand and achieving long-term success. --------------- Update your Resume & LinkedIn Profile: Schedule a 15-minute call with Mary: https://calendly.com/resumeassassin/meet 1:1 with Mary: www.resumeassassin.com AI-Enhanced: www.resumesidekick.io --------------- Connect with Mary: https://www.linkedin.com/in/mary-southern/ Connect with Tom: https://www.linkedin.com/in/tomhuntio/
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Jack Frimston, the Director of We Have a Meeting (WHAM). Jack, a sales expert who has successfully used cold calling and LinkedIn to generate leads for his business, shares insights on how to excel in sales. He emphasizes the importance of cold calling and provides tips on how to do it effectively, particularly highlighting the significance of the first 5 seconds of a call. Jack also discusses the impact of AI on the sales landscape and how to use it without sounding robotic or impersonal. He shares his journey in sales, including his experience in a boy band and on a cruise ship, before co-founding WHAM. The conversation also touches upon the importance of recruitment, training, and content marketing in the context of sales.
In this greatest hits episode of Confessions of a B2B Entrepreneur, we revisit a masterclass with Justin Rowe, the CEO of Impactable. Justin shares his inspiring journey from using LinkedIn for job hunting to building and selling a thriving LinkedIn-focused agency. He provides a detailed breakdown of his proven two-layer LinkedIn ad strategy, offering timeless advice for B2B entrepreneurs looking to leverage LinkedIn's power for business growth.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews Shiv Narayanan, the Founder and CEO of How To SaaS, a strategic consulting firm that helps private equity firms scale their portfolio companies. Shiv, with his background as a marketing leader and experience in private equity, shares how marketers can become more valuable by tying everything they do to business outcomes. He explains how private equity firms approach value creation, emphasizing the importance of data-driven decision-making, financial tracking, and focusing on key value drivers like customer acquisition, expansion, retention, and referrals. Shiv also stresses the need for marketers to adopt a broader view of their role, understanding the overall business objectives and how marketing can contribute to every aspect of the company's growth and profitability.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews Max van den Ingh, Founder & CEO of Unmuted, a B2B SaaS marketing agency based in Amsterdam. They delve into Max's journey of building his company, exploring key areas like sales, finance, marketing, and operations. Max shares insights on their unique approach to brand building, niching down, and delivering high-value services. The episode also features a discussion on the importance of transparency, continuous learning, and staying ahead of the curve in the ever-evolving marketing landscape.
In this episode, Tom Hunt joins Mary Southern to share his inspiring entrepreneurial journey - from 17 failed businesses to building a thriving podcasting business. Tom reveals the invaluable lessons he learned from his setbacks and how he ultimately found success through unwavering focus on customer retention, identifying his niche, and strategically leveraging social media for impressive growth. He also offers actionable advice for aspiring entrepreneurs, emphasizing the importance of understanding your competition and delivering exceptional value to your customers.
In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews Dave Kline, a former Bridgewater Associates employee who specialized in management. Dave shares his insights on recruiting top talent, employee-led one-on-one meetings, and the importance of clear communication in performance management. He also discusses his current business venture, a management training and coaching company he runs with his wife, highlighting their passion for helping managers succeed and their unique value as a husband-and-wife team.
Welcome to Confessions of an EOS Implementer, a podcast by Talent Harbor. We share unique stories of EOS implementers and the companies they've transformed to give you a rare glimpse into the system's successes and challenges in action. I'm your host, Ryan Hogan. Let's dive in! Joining Ryan on this episode is Tom Hunt, Founder and CEO of Fame, a leading podcast production agency that incubates, nurtures, and scales some of the most profitable B2B podcasts. Join us as Tom shares his unique journey on LinkedIn and the challenges he faced when his profile was temporarily restricted. Tom discusses how he regained his profile, the impact on his business, and his growth strategies on LinkedIn. The conversation also delves into Tom's experience with scaling his company, Fame, and the importance of clear messaging, maintaining a positive culture and values, and how he leveraged the flywheel concept for sustained growth.
In this episode of the Million Dollar Mastermind podcast, host Larry Weidel is joined by Tom Hunt, the Founder and CEO of Fame, a solo-founded and bootstrapped company with a $3.8m ARR. Tom is also the Founder of SaaS Marketer, Abney, and bCast, as well as host of the Confessions of a B2B Marketer podcast, where he shares insights on helping B2B businesses grow effortlessly.
In this episode of the Million Dollar Mastermind podcast, host Larry Weidel is joined by Tom Hunt, the Founder and CEO of Fame, a solo-founded and bootstrapped company with a $3.8m ARR. Tom is also the Founder of SaaS Marketer, Abney, and bCast, as well as host of the Confessions of a B2B Marketer podcast, where he shares insights on helping B2B businesses grow effortlessly.