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Latest podcast episodes about one is

Future-Proof
111. Value Pricing 2.0: Subscribing to your CPA? | with Ron Baker

Future-Proof

Play Episode Listen Later Sep 7, 2020 37:29


Ron Baker has been a vocal evangelist in favor of the concept of value pricing—the idea of charging based on the value you provide, rather than on the amount of time you spend providing it. He has spent more than 20 years trying to convince people in the accounting profession to throw away the timesheet, but now he’s come to the conclusion that there’s something else that may work instead—something he calls the subscription model, “Value Pricing 2.0.” It’s a completely different business model, and one that we all need to be paying very close attention to. To learn more, and for the complete show notes, visit blionline.org/blog (https://blionline.org/blog). Resources: Learn more at VeraSage.com (https://verasage.com/) Connect with Ron: LinkedIn (https://www.linkedin.com/in/ronbaker1/) Housing Subscription (http://citynvest.eu/content/housing-subscription-woningabonnement) One Is the Most Affordable Number: Porsche Subscription Service Strips It Down (https://www.thetruthaboutcars.com/2020/08/one-is-the-most-affordable-number-porsche-subscription-service-strips-it-down/) Jeep Launching Subscription Service in 2019 (https://www.consumerreports.org/jeep/jeep-wave-subscription-service-in-2019/) Life, by subscription (https://techcrunch.com/2016/03/18/life-by-subscription/) Local entrepreneur launches face mask subscription service (https://rvahub.com/2020/08/25/local-entrepreneur-launches-face-mask-subscription-service/) 105. Subscriptions: 'The Forever Transaction' | with Robbie Kellman Baxter (https://player.captivate.fm/episode/18ac8ca9-6778-4619-8980-4271bcbcb5c1) Future-Proof is a production of (http://crate.media)

Sherlock Holmes: Trifles
Minus Watson, Part 1

Sherlock Holmes: Trifles

Play Episode Listen Later Dec 4, 2019 14:56


“the only selfish action which I can recall in our association” [BLAN]   Sherlock Holmes was a loner. An independent consultant. An automaton. But he also shared rooms with Dr. Watson off and on for over 20 years. When Watson went off and got married, how did this affect Holmes, really? And Watson had how many wives? It's just a trifle. Have you left us a rating and review on Apple Podcasts yet? You don't need to own an Apple device, and every review helps more people find the show.  We're available everywhere you listen to podcasts, including Apple Podcasts, Google Podcasts, Spotify, SoundCloud, and RadioPublic. And please consider supporting our efforts through Patreon or PayPal.   Links / Notes This episode: ihose.co/trifles153 Baker Street Elementary – One Is the Loneliest Number Get your own "Signs of Four" merchandise from our store. Over 20 designs to choose from on mugs and a variety of colored t-shirts. HURRY! Get your holiday orders in now. This store closes at the end of 2019.   Sponsor The Baker Street Journal   Music credits Performers: Uncredited violinist, US Marine Chamber Orchestra Publisher Info.: Washington, DC: United States Marine Band Copyright: Creative Commons Attribution 3.0  

Fifth Age Podcast: Tolkien Stories
Gandalf and Bilbo’s Ring

Fifth Age Podcast: Tolkien Stories

Play Episode Listen Later Jul 27, 2018 36:54


In this episode, we talk about what Gandalf and his knowledge of the One Ring. Why doesn’t Gandalf know right away that Bilbo has Sauron’s ring? How did he figure it out? How did the ring get to a place where Gollum could find it? We talk about the dwarven rings, the One Ring’s effects on mortals, the Council of Elrond, the public library system of Gondor, and what would happen if Gandalf put on the One Ring while wearing the elvish ring that he already has. Short answer: it would be bad. In other news, Dan makes fun of Peter Jackson. 1:05 - Bilbo finding the ring - Riddle party! 3:35 - How does Gandalf not know it’s the One? 4:48 - Dwarf boats are barrels 5:12 - Back to Gandalf not knowing if it’s the One ring or not... 5:30 - Rings granting invisibility 5:43 - Greater/lesser rings 6:00 - I said Eregon. I meant Eregion. Those are different things. I blame the rye. -Erica 6:35 - How did the ring get here? 7:09 - Isildur’s bane 7:54 - Hobbit susceptibility to rings 8:07 -  Dwarf rings 8:20 - I said that Sauron didn’t know about the 3 elven rings. He actually knows about all of them, but he doesn’t know where they are. The people that have the elf rings can use them, but the more dramatic the use, the more noticeable they make themselves. When the fellowship is crossing Caradhras, Gandalf uses the power of his ring to start a fire. He mentions that everyone knows exactly where he is when he does it. - Erica 8:40 - Back to the Dwarves - Gold! Madness! 9:00 - Dan is making fun of Peter Jackson. 10:00 - Thorin’s family, gold sickness, and the dwarf rings 10:53 - Why does Sauron want the dwarf rings? 11:15 - Dain putting the Mouth of Sauron on hold / Council of Elrond 12:15 - The fireplace at Bag End 12:30 - Effects of rings on mortals 12:51 - One ring is for enslaving others - Bilbo wants to live in peace and plant potatoes and dream #Moomin 13:10  - #notallhobbits 13:42 - Erica fangirls over Sam very briefly 14:20 - Sauron and Gollum 15:50 - Aragorn found Gollum in the Dead Marshes and was working with Gandalf 16:00 - Gollum did some bad stuff in Mirkwood, ended up prison breaking out of Thranduil's dungeon. Bilbo was able to escape from Thranduil with a baker’s dozen of dwarves in barrels and Gollum was able to get away because they let him out to climb trees. I don’t think he’s really that keen on keeping people prisoner… 17:00 - Gollum is why Legolas is at the Council of Elrond 17:20 - The gap between the party and Frodo leaving for Rivendell is 17 years 17:58 - Gandalf at Bilbo’s party - Great rings extending life (one book into three movies) 19:45 - Gandalf’s research in Minas Tirith - Erica looks at the actual book to confirm. - Isildur and the fire letters. #research #soproud 21:15 - Keep it secret, keep it safe, y’all! 21:44 - Gandalf and the big bucket of NOPE! 22:44 - Why did Gandalf know to go to minas tirith? - Minas Tirith is smart and funds their public library system to maintain the Isildur Archives #primarysources 23:25 - Frodo leaving the Shire (If Gandalf isn’t back by this time = September) - Nazgûl word problems - Saruman doesn’t care 25:37 - What if Gandalf put on the ring to be sure it’s the One? Is it like like drinking the clear liquid in the chemistry Lab? What you thought was H2O was H2SO4! 26:50 - Gandalf touches the ring in the book, but not in the movies. Artistic license! 27:37 - Sauron’s involvement in ring making 27:54 - I said Eregon again. Still meant Eregion. Erica is facepalming so hard. 28:48 - Rings and invisibility again, who turns invisible and who doesn’t? 30:40 - Sam also turned invisible 31:04 - Sauron can’t change shape because of the fall of Númenor. 31:34 - Shadow of Mordor, when Sauron is Celebrimbor’s ring coach, he looks like an elf lord (Annatar, Lord of Gifts) because it’s before the fall of Númenor 32:28 - The short version of the fall of Númenor.

Crucial Podcast
Crucial Podcast "The Matrix"

Crucial Podcast

Play Episode Listen Later Sep 25, 2017 85:44


The Matt and Tubes take the red pill and wake up to "The Matrix". What is "The Matrix"? Is Neo "The ONE"? What is "The One"? Is there a spoon?  The Matt and Tubes will tell you why you have to look beyond the questions posed in the film to see why "The Matrix" is Crucial.

Grace Baptist Church | Cape Coral
One Is the Loneliest Number (Audio)

Grace Baptist Church | Cape Coral

Play Episode Listen Later Nov 19, 2016


Pastor Tom Ascol continues his series on Ecclesiastes with a message on Chapter 4:7-16 entitled “One Is the Loneliest Number.” American culture often makes heroes of rugged, self-reliant individuals. While it is true that individual effort overcoming...

Grace Baptist Church | Cape Coral
One Is the Loneliest Number (Video)

Grace Baptist Church | Cape Coral

Play Episode Listen Later Nov 19, 2016


Pastor Tom Ascol continues his series on Ecclesiastes with a message on Chapter 4:7-16 entitled “One Is the Loneliest Number.” American culture often makes heroes of rugged, self-reliant individuals. While it is true that individual effort overcoming...

Significant Other- Love, Sex, Relationships & Who cleans the bathroom

How do you know if the person that you are currently dating/married to or sitting across from you is THE ONE? Is there such things as THE ONE or is it all just a bunch of Eat Pray Love baloney? Today Rich and Leish share their thoughts on THE ONE…if love is forevs or if some things and unions just run their course. They answer listener Michelle’s question about that very topic and Leish is in a funk…is it just because she’s finished her book and is in ‘book mourning’ or is it something far more sinister? All that and a lot, lot more on the Significant Other Podcast Have a question or comment? We want to hear it!send us a voice message> http://significantotherpodcast.com/contact/ See acast.com/privacy for privacy and opt-out information.

Fire It UP with CJ | Spirituality | Health | Business | Career | Self-Help | Environment | Relationships | Parenting
Trees, Women & People Can Save the Planet with Dr Jean Shinoda Bolen | Inspiration | Environment | Spirituality | Self-Help

Fire It UP with CJ | Spirituality | Health | Business | Career | Self-Help | Environment | Relationships | Parenting

Play Episode Listen Later Aug 14, 2016 58:50


A new era can began when a critical number of people change their perceptions and behavior.  Jean Shinoda Bolen and I will talk about the power of woman’s circles and how the sacred circle can bring strength and energy to feed activism and fuel change.  If you can’t make the live show this Wed then you can get the MP3 published a few days after by subscribing to the show or following the Fire it UP with CJ page on Facebook   SHOW HIGHLIGHTS Link to Segment 1 The Goddess in Everywomen: What is the inner Goddess that you most resonate with? Jean Shinoda Bolen discusses how knowing your Goddess archetype can help keep you on your life path and open up personal growth areas. Link to Segment 2 Energizing the Women movement: Is the women’s movement dead?  What are the successes we’ve had to-date? How could women circles energize the women’s movement? BLOG POST FROM OUR GUEST Never doubt that small groups of committed women can change the world: we did before, we can do it again! — Jean Shinoda Bolen  CREATIVE ACTS OF EXPRESSION—CATALYZED IN CIRCLES BY JEAN SHINODA BOLEN, M.D. I know, as so many of us who are fortunate to be in one know, how supportive a sacred circle can be–as an incubator-womb space in which the courage to be authentically ourselves leads to creative acts of expression. This may include what is usually meant by expressive arts—writing, painting, sculpture, dance, theater, films—or political and personal activism, transforming relationships to others, or changing institutions. Inevitably, perhaps because experiences of the sacred are so deep and deeply personal, creative acts of expression are expressions of awakening that begin with trusting our own feelings and perceptions, of realizing it is up to us to be real and act on the premise that what matters to us, really matters. This is soul knowledge that becomes soul work when we take steps to bring what we know into our personal world and into the world.  At times of crisis, what we do — or not, can tilt a situation in either direction. In the silence of undirected inner reflection, prayer, or meditation, which is an element in this kind of a circle, we tap into a center in ourselves that is also at the center of the circle. In Jung’s psychology, this is the archetype of meaning, the Self.  By meeting as a circle of women, we invite the sacred feminine to come into our midst. This form is archetypal. It connects us to suppressed sources of women’s spiritual power, much as an aquifer lies below the surface until it is tapped into, bubbles up and flows. We tap into an awareness that goes back in time to when divinity was worshipped in many forms, as female, as the Great Mother, Gaia. In the last third of the twentieth century, Merlin Stone’s When God was a Woman got archeological support from Marija Gimbutas and other archeologists who literally dug up evidence.   Scrolls that had been hidden and preserved by the dryness in Egyptian caves near Nag Hammadi, were found in this same period. These became known as the Gnostic Gospels through Elaine Pagels. These early Christian writings were rich in metaphor and included Sophia, the Sacred Feminine.  Gnostic churches were egalitarian rather than hierarchal in form, leadership was shared: who did what—the sermon, communion, greeting newcomers, could be chosen by lot. Everyone was welcome. Women served in all roles. Once the Church at Rome had the power to condemn heresy, the Gnostic Christians were persecuted, its gospels destroyed. Our only knowledge of them came from the church fathers, which systematically had destroyed all previous copies of these gospels. This time, it was different. Circumstances had changed. Through the influence of feminism and the women’s movement, there now were women scholars in all fields including theology. In the United States before the women’s movement, women did not define themselves; men did–using religion as authority. “Women’s spirituality” emerged after women spoke for themselves and about themselves. Only then, did we speak of what we experienced as sacred and what we knew to be spiritual information.  This is gnosis, intuitively felt soul knowledge, it is what we recognize in the marrow of our bones, what our heart recognizes as true for us—and from this insight, true for other humans and for the planet.  Sacred circles support trust in our own perceptions of divinity which can be felt as transcendent spirit or felt in embodied holy moments. This is empowering, especially for women who have been told that God is male, demands obedience, and that women since Eve are the source of evil, when her choice was knowledge of the difference between good and evil. Re-imaging God as other than and more than a male authority, will shake the foundation of patriarchy, which is historically based upon theology and hierarchy to justify having and using power over others. Monotheism has brought us fratricidal wars of religion in Europe during the Middle Ages as well as the current conflicts in the Middle East. Jew, Muslim, Christian — all descend from Abraham, and thus are brothers. Women’s spirituality is in conflict with monotheistic, Abrahamic beliefs based on words attributed to what prophetic men in ages past said God said. Five women friends sitting around a round table began the women’s suffrage movement in 1848, an effort that took seven decades for women to achieve, until women got the right to vote in 1920. Once accomplished, it became a non-issue. Of course women vote! This is what success looks like. This same pattern is seen in the economic and social gains for women by women in the late 1960s and 70s. In consciousness-raising groups, women learned about being stereotyped and stifled. Speaking truth to power emerged as a ringing intention, done through demonstrations, conferences, marches, legal suits, and personal confrontations. The idea of equal rights spread.  Betty Friedan’s The Feminine Mystique was a starting point. Others wrote articles and essays, many were published in Ms. Magazine or in anthologies of women’s writings. Women challenged the invisible assumptions of women’s inferiority and the right of men and male institutions to limit access to education, professions and occupations. The consequences of sexism and the idea of equality brought about a huge cultural change in the United States and influenced the world. That gains are taken for granted is a measure of success. Young women now assume that they have opportunities and rights that women never have had as a gender before, and still do not in many parts of the world. Just like the right to vote, once the perceptions and voices of a critical number of empowered women are heard, what was radical and opposed becomes the new normal. When I wrote The Millionth Circle: How to Change Ourselves and The World as a guide to women’s circles in 1999, the mechanism through which women’s circles with a spiritual center could bring about an end to patriarchy was based upon theoretical biologist Rupert Sheldrake’s work on morphic fields and morphogenesis. The millionth circle like the allegorical hundredth monkey that inspired my title, was a metaphoric number. It was the final one to tip the scales, the one that added to all the rest formed a critical mass, after which a new idea or attitude or behavior becomes accepted. A recent example would be Global Warming, an idea that was resisted and even ridiculed, until almost overnight, a critical number of people accepted it. I was aware that it happened between the hardcover publication of Urgent Message From Mother: Gather the Women, Save the World in 2005 and the paperback edition in 2008. Also pivotal for me, was Malcolm Gladwell’s The Tipping Point based on geometrical progression, another way of explaining how evolutionary ideas spread. It’s how a virus spreads or a YouTube video goes viral. It’s like how a snowball starts as the size of a baseball, gathers snow and momentum and as it rolls downhill could become an avalanche. It is what I sense is happening:  there is momentum, circles form easier and easier, and the more there are, the easier it is and the less time it takes for more to form. A circle with a spiritual center provides support for authentic acts of expression, to discern and commit to what I call your “assignment.” Mine is about writing and speaking and spreading the word about circles and assignments. The current vehicle for my message is  Like a Tree: How Women, Trees, and Tree People Can Save the Planet. I call upon mystical activists and Sacred Feminine feminists, the men and women I call “tree people” who feel deep connections to trees and the sacred world. If you find yourself wanting to give back or make a difference and are drawn to the possibility, I suggest that you will recognize an assignment that is yours by three characteristics, by your answers to three questions that only you can answer: One: Is it meaningful — to you?  Two: Will it be fun? If it draws upon your skills and experience, calls on your creativity and if you are in the company of people who share your values and commitment –it will be fun. And three: Is it motivated by love?  In the first half of adult life, parenting can fit this description as can developing an innate talent that will require years of perseverance and discipline, or following a calling into a helping profession. Like Joseph Campbell’s “Follow your bliss.” it does not mean that this will be easy, or that you will be successful or that others will understand. It is however, living your personal myth, which we do through the choices we make. Heed the Goethe quote that begins, “Whatever you can do or dream you can do, begin it now!” Once you make a heart commitment to take up an assignment or sacred mission, a trustworthy circle provides spiritual and emotional support. In circle, what is meaningful is important. Prayers are requested. Gratitude expressed. Often a candle is placed in the center. With or without awareness, the sacred feminine is represented by it. For this is a symbol of Hestia the Greek Goddess of the Hearth and Temple, who was present in the fire at the center of a round hearth; her fire was the source of light, warmth and nourishment.  In women’s circles such as these, we are catalysts, witnesses, and midwives for each other’s growth and path of individuation. Meanwhile, the world is now in crisis—danger and opportunity exist side by side.  There are more than 6.7 billion of us on the planet, doubling since 1960, adding about 78 million every year. For all the concern about sustainability and global warming, left out of the solution is the need for reproductive rights for all women, and universal education that includes girls. Conflicts that could escalate into nuclear warfare continue, while political leaders posture and threaten each other. Conflict resolution knowledge and women are notably not brought to the table, at a time when growing numbers of us and weapons of mass destruction could make this beautiful planet uninhabitable. Demonstrations for democracy and social justice, a resurgence of feminism, research support that humans are born good and that meditation changes brain patterns, and at the quantum physics level, we are all one suggest the potential for evolutionary change. It depends upon what we do. It would be fair to say that whether matters will get better or much worse will be decided in our lifetime. I take to heart, the Dalai Lama’s words at the Vancouver Peace conference in 2009, when he said that it is up to Western women to save the world. I’d expand “western” to mean everywoman anywhere who has been liberated by the women’s movement to define herself by the choices she makes. Western women are the beneficiaries of education, responsibilities, authority, opportunities, democracy, medical advances, and reproductive choice that women have never had in history. As members of the female gender, women respond to stress differently than men, and have empathic, collaborative and communication abilities that to contribute to decision making and conflict resolution. When women’s maternal concerns for their children extend to all children, when women have an equal say with men in making decisions at every level, when women’s ability to look after others and budget limited resources is valued, then peace and a sustainable world will be possible. Never doubt that small groups of committed women can change the world:  we did before, we can do it again! With love and hope, Jean Shinoda Bolen (1943 words)   Article written for Women of Spirit and Faith anthology: Women, Spirituality and Transformative Leadership: Where Grace Meets Power. Edited by Kay Lindahl. Kathe Schaaf, Kathleen Hurty, Rev. Guo Cheen, publisher: Skylight Paths Publishing, a division of Longhill Partners, Inc.Woodstock, VT. Pubdate in 2011-2012. Copyright Jean Shinoda Bolen, 2011, jeanbolen@gmail.com (www.jeanbolen.com) Permission granted to share this with others.   http://fireitupwithcj.com/wp-content/uploads/2013/05/jean-shinoda-bolen.jpg   About our Guest Jean Shinoda Bolen, M. D, is a psychiatrist, Jungian analyst, and an internationally known author and speaker. She is the author of The Tao of Psychology, Goddesses in Everywoman, Gods in Everyman, Ring of Power, Crossing to Avalon, Close to the Bone, The Millionth Circle, Goddesses in Older Women, Crones Don’t Whine, Urgent Message from Mother, and Like a Tree with over eighty foreign translations. She is a Distinguished Life Fellow of the American Psychiatric Association and a former clinical professor of psychiatry at the University of California at San Francisco, a past board member of the Ms. Foundation for Women and the International Transpersonal Association. She was a recipient of the Institute for Health and Healing’s “Pioneers in Art, Science, and the Soul of Healing Award”, and is a Diplomate of the American Board of Psychiatry and Neurology. She was in two acclaimed documentaries, the Academy-Award winning anti-nuclear proliferation film Women—For America, For the World, and the Canadian Film Board’s Goddess Remembered. The Millionth Circle Initiative (www.millionthcircle.org) was inspired by her book and led to her involvement at the UN. She is the initiator and the leading advocate for a UN 5th World Conference on Women (www.5wcw.org), which was supported by the Secretary General and the President of the General Assembly on March 8, 2012. Jean Shinoda Bolen shares the power of woman’s circles & how the sacred circle can feed activism & fuel change.  Environmental | Inspirational | Motivational | Spiritual | Spirituality | Self-Improvement | Self-Help | Inspiration | Motivation For More Info Visit: www.FireItUpWithCJ.com  

Online Marketing Made Easy with Amy Porterfield
#59: How to Create a Killer Sales Page Headline

Online Marketing Made Easy with Amy Porterfield

Play Episode Listen Later May 21, 2015 41:00


One of the business guides I return to again and again is the book Great Leads. This book tells you everything you need to understand about communicating with your audience in a way that cultivates the relationship and results in increasing sales. No matter how many times I've read this book, I'm always blown away by the statistic they open with: “80% of emotional impact will be determined by the first 20% of the copy.” Did you know that? Because I sure didn’t! The first few hundred words of your copy are known as “the lead.” And if those first hundred words are the entryway to a sale, your headline is the front door that every client has to walk through, in order to get to your product. Of course, what you really want is for them to be stampeding through! To get this, you need a killer headline for your sales page. Four Essentials of a Killer Headline #1:  The Rule of One Readers don’t want to hear everything you know about a topic. Instead, they are looking for just a single, useful suggestion. Something they can take action on and see results. In advertising firms, they refer to this as the Rule of One--focusing on one powerful emotion within your reader. Too many ideas sends the reader’s mind in too many directions. You can use any number of different stories, predictions, statements or promises, but they all have to support that one Big Idea that your reader will grasp immediately. Here are a few classic examples of headlines that use the Rule of One: “Is the Life of a Child Worth $1 to You?” “When Doctors Feel Rotten, This is What They Do” “How I Improved My Memory in One Evening” When you stick with this Rule of One, it makes the copy stronger AND it makes writing the rest of the sales letter easier. Learn how to use the Rule of One in our free guide--click here to download it now! EPISODE FREEBIE Get the Free Guide: "Quick Guide To Writing A Killer Sales Page Headline" FREE DOWNLOAD #2: You need to provoke emotion. Strange but true fact: people respond to emotion before they respond to reason. So you need to grab your readers' attention by appealing to their current emotions. Once you have their emotional attention, they'll give you their intellectual attention so that you can convince him with all the great reasons to become your client. Here are some examples: “I’ve fallen and I can’t get up.” This one appeals to the emotion of fear--nobody wants to be helpless in this situation! “Do you make these mistakes in English?” This headline appeals to the emotion of insecurity--that you might be making a mistake and everyone knows it but you. #3: Determine Which Lead to Use Any advertising or marketing offer can be categorized as one of these six major types. The trick is to determine which type of lead is the best setting for your Big Idea. The Offer Lead “I Guarantee That You Will Shoot Your Lowest Score Ever on Your Next Round of Golf!” "Don't Pay One Penny Until This Course Turns Your Mind Into A Mental Magnet”  The Promise Lead “A Hollywood Smile in 3 Days” “Build Your Memory in 4 Short Weeks” “Grow $500 into $4.8 Million” The Problem-Solution Lead “Do You Have a Secret Fear of Losing Your Job?” “Don’t Put a Cold in Your Pocket” “Feel Stronger Fast” The Big Secret Lead “The Strategy That Turns Every $1 Into $50” “The Only Investment Legally Obligated to Pay You 181% Gains” “An easier, more foolproof way to garden — anywhere” The Proclamation Lead “Warning: Your PDR is Obsolete” (I don’t even know what a PDR is, do you? But I definitely don’t want mine to be obsolete!) “Why Most 20th Century Medicine Will Soon Become Extinct” The Story Lead “They Laughed When I Sat Down at the Piano...But When I Started to Play!” “15 Rivers to Cross ... and only 7 bridges Here’s how we were able to bring you … THE GRANADA" “I’m writing to you from our shelter tonight…” All these leads are super fun to play with. If you like getting creative, you’re going to love experimenting with all these. Get more info on these lead types, including what type of audience responds best to each one--listen to the full episode on iTunes.   #4 Determine Your Reader's Awareness Level Finally, to determine the most effective lead for your sales page, you need to know what your target market already knows about:. Who you are Your product The research behind your product  Their own problem The possible solutions The awareness of your target market can be divided up into 5 different levels of awareness, from completely unaware to well-informed and already raving about your brand. Now here's where it gets fun: each awareness level fits best with a certain kind of lead. Once again, knowing your audience really well is the key to communicating your offer in a way they can't resist! Want to learn how to practically put this all together? Click here to download our free guide. EPISODE FREEBIE Get the Free Guide: "Quick Guide To Writing A Killer Sales Page Headline" FREE DOWNLOAD Creating a Gateway for Your Ideal Customer As you might remember from earlier episodes, there are a few different ways to determine your target market's awareness level. Go back and listen to Episodes 55 and 56 if you need a refresher. Or, if you're ready to take a deep dive into the strategies for finding your ideal audience, you can sign up now for the Profit Lab--but hurry! Registration is closing soon, and today is the last day to get a massive "early bird" discount on this course. Finally, click here to download this week's free guide--it will walk you through each of these four essentials to create a killer sales page headline of your very own.

Cooking Issues
Episode 95: Intelligent and Tasty Cephalopods

Cooking Issues

Play Episode Listen Later Aug 28, 2012 44:40


Dave Arnold is back from Colombia, and is joined again by Nastassia Lopez for another episode of Cooking Issues. Dave and Nastassia start off the the show by talking about different tropical fruits and thickeners. Dave revisits the homemade gummy candy topic with a listener response. Tune in to learn more about starch molding and gum arabic! Later, Dave offers some rethermalizing tips to ensure food safety and fresh flavor. Did you know that cephalopods are some of the smartest creatures in the ocean? Nonetheless, Dave talks about the variety of flavor and texture in octopus. For more information about pressure cooking in large quantities, induction heating, meat textures, and raw milk – check out this week’s Cooking Issues! This episode has been sponsored by Whole Foods. “When people talk about shelf-life, they’re actually talking about two things. One – Is it going to be safe to consume? And, two – is it going to taste good?” “The tentacles on the octopus taste different. They have dominant tentacles and non-dominant tentacles.” — Dave Arnold on Cooking Issues