Podcasts about optimal workshop

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Best podcasts about optimal workshop

Latest podcast episodes about optimal workshop

Board Matters
‘Avoiding the red flags' - Paul Reid 

Board Matters

Play Episode Listen Later Apr 29, 2025 23:12


In this episode, Paul Reid shares his experience about what it means to be a high performing chair, including the red flags to look out for, the elements of a great board, the need to be adaptable and why there isn't one style or approach to chairing a board effectively. He also provides an insight into working with highly creative industries and his time on the board of Pukeko Pictures. Paul is a governance professional with extensive experience scaling technology companies, expanding international business, and raising public and private capital. He's held board positions across ASX & NZX listed, private equity-backed, and crown-owned organisations; and is currently Chair of Virsae Limited, Deputy Chair New Zealand Post Limited and a director of Christchurch International Airport Limited. He is the immediate past Chair of Volpara Health Technologies, Optimal Workshop, Figured and Pukeko Pictures Limited. Hosted on Acast. See acast.com/privacy for more information.

Product for Product Management
EP 82 - Dovetail with Premika PoSaw

Product for Product Management

Play Episode Listen Later Aug 9, 2023 31:54


The podcast episode features a discussion with Premika PoSaw, a Principal UX Designer at GovTech Singapore, about the user testing tool Dovetail. The conversation covers the benefits of user testing, the different types of user testing methods, and the challenges that designers may face when conducting user testing. Premika also shares her experiences with using Dovetail and provides insights on how to effectively incorporate user feedback into the design process. Overall, the podcast provides valuable information for designers looking to improve their user testing practices and create more user-centered designs.In this episode, we discussed:The main ways she uses Dovetail to store, analyze, and collaborate on user research data.Features that help users organize their data, such as note-taking, tagging, highlighting quotes, video snippets and clustering.Integrations with popular user research tools such as UserTesting and Optimal Workshop.Various ways to visualize and analyze research data, such as charts, graphs, and heat maps.Collaboration features, such as the ability to share research data and insights with team members and stakeholders.Discipline required to structure the information in the repositoryThe power of the tool to help a large UX team collect and manage all the data, and find it quickly when needed to answer hypotheses questionsAnd so much more…To learn more about Dovetail:DovetailConnect with Premika:Premika PoSawConnect with Matt and Moshe on LinkedIn:Matt GreenMoshe Mikanovsky*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

Delivering Value with Andrew Capland
Dealing with role ambiguity with Shirin Bradfield (Optimal Workshop)

Delivering Value with Andrew Capland

Play Episode Listen Later May 16, 2023 52:46


Shirin Bradfield is the Head of Growth and Self-Service at Optimal Workshop - a New Zealand based UX research platform.Shirin joined OW as a growth marketer with a one-line job description: “increase our revenue.” Today, she is Head of Growth and Self Service. Clearly, a lack of role clarity didn't hold her back.In our conversation on the Delivering Value show, we chatted about why.Shirin shared her incredible backstory, her three-step process for expanding her role, and why adaptability is her most valued soft skill. She also shared that handwritten lists and music are her secret weapons against high stress and burnout.[00:22] Introducing Shirin Bradfield and her background[08:23] Transitioning into a new role [17:54] Her work as Head of Growth and Self-Service[25:54] Soft skills that are beneficial in the growth space and a role like Shirin's[37:50] Discussing Impostor Syndrome[41:01] On adapting to unknowns[42:45] On professional goals and career growth[49:05] Resetting focus and managing fulfillment[51:26] Connect with ShirinLink:LinkedIn: https://www.linkedin.com/in/shirinbradfield/

Delivering Value with Andrew Capland
Dealing with role ambiguity with Shirin Bradfield (Optimal Workshop)

Delivering Value with Andrew Capland

Play Episode Listen Later May 16, 2023 52:46


[00:22] Introducing Shirin Bradfield and her background[08:23] Transitioning into a new role [17:54] Her work as Head of Growth and Self-Service[25:54] Soft skills that are beneficial in the growth space and a role like Shirin's[37:50] Discussing Impostor Syndrome[41:01] On adapting to unknowns[42:45] On professional goals and career growth[49:05] Resetting focus and managing fulfillment[51:26] Connect with ShirinLink:LinkedIn: https://www.linkedin.com/in/shirinbradfield/

WFLS Podcast
#10 - Julie Reddish, Engineering Happiness in tech.

WFLS Podcast

Play Episode Listen Later Jan 16, 2023 57:02


In this episode, we chat with Julie Reddish. Julie is the Head of People and Culture at Optimal Workshop and was formerly the happiness engineer at Xero.  She has traveled throughout the world leading programmes that transform people's lives and now she empowers teams of tech humans as they navigate moving from start-up to scale-up.  Julie is highly invested in growing people.  She is their champion.  Julie has seen the positive impact this has on an individual basis, on a team, on an organisation - and globally. She believes in people's ability to influence positive change and wants to make a difference in the NZ tech startup ecosystem.  You can watch more of Julie here with her "Do we really need Managers?" talk.  In her spare time, Julie is into sports, jewelry making, brain science, parenting, and dog-breed identification. We hope you enjoy this episode. 

RNZ: Nine To Noon
How to unleash New Zealand's digital productivity

RNZ: Nine To Noon

Play Episode Listen Later Feb 13, 2022 23:35


New Zealand's being urged to do everything it can do now to boost its digital productivity, before it loses out to other OECD nations racing on the information super-highway. The recent 2022 OECD economic survey of New Zealand said the country needed to "unleash digitalisation" to boost productivity. It said New Zealand was being held back by skilled worker shortages brought on by border restrictions and a weak pipeline of those skills due to poor maths achievement in schools. So how can the local tech sector continue with the gains they've made in the past decade? Tech mergers and acquisitions here have grown from $750m to over $11b last year. Kathryn discusses with Bruce Jarvis, who's working on the Digital Tech Industry Transformation Plan, focusing on Software-as-a-Service. And Andrew Mayfield is the CEO of Optimal Workshop, which creates information architecture tools for user research, and has just recently had a $10m dollar investment that will help double his staff.

Voice First Health
Voice Technology and Dementia with Natalia Suarez

Voice First Health

Play Episode Listen Later Oct 15, 2019 24:00


In this episode, Teri welcomes Natalia Suarez, a young UX and Voice User Experience (VUX) designer who is passionate about using voice technology to solve the issue of Dementia.Natalia is originally from the Dominican Republic and now living in London. She is studying interactive media and is currently working on three different skills that are geared towards tackling the issue of Dementia.Key points from Natalia!How to leverage voice technology to help those with Dementia.Natalia’s BackgroundShe was focused on graphic design, but later shifted into UX, which is what she has been doing for the last 5 years.She recently completed a Master’s degree in Interactive Media Practice which is how she got involved in voice technology.Master’s in Interactive Media PracticeThis is a program at the University of Westminster and it entails topics such as social media, interaction design, user experience, mobile apps, wearables, and much more.Getting Interested in Voice TechnologyWhile looking for something major and unique to do for her final project, she came across someone interacting with an Echo device.That caught her attention and as a UX designer, and she wanted to experience what it would be like to be a voice user interface designer.She based her thesis project around that.Focusing on DementiaHer grandmother had Dementia before she passed away and Natalia always wondered how she could have communicated with her grandmother better so she could understand her needs. Her grandfather also has Dementia. That formed her passion for tackling Dementia.Dementia and Voice TechnologyFor her final thesis project, she has developed 3 Alexa skills, one of which is published.The published skill, Colour Mind, is a basic quiz for people with Dementia. It helps people going through memory loss remember colors and other things, and is dedicated to providing a fun and engaging way for Dementia patients to communicate with family members, carers, and other people. It helps them associate things from nature with the correct color names, and allows them to engage in informal conversations.The other Alexa skills that she’s working on are “About Me” and “My Journey”.About Me will be geared towards helping Dementia patients remember things about their lives like the names of their parents and other people, what things they like, and other things. This skill will be integrated with a form that a carer will complete for the patient, including all the information about the patient.My Journey will be geared towards helping patients remember where they’re going. Natalia is most excited about this skill because it can be expanded and help so many people. A patient will be able to leave their house when going somewhere and if they forget where they’re going along the way, they will be able to ask Alexa to remind them where they’re going. This skill can be used in some many ways by both carers and patients.About Me and My Journey will be ready for publishing on the skill store in a month’s time.Feedback From Users About Colour MindShe did a lot of user testing while working on the skill.She did the testing online and also used card sorting through a tool called Optimal Workshop, where she had some of her friends test the skill with their grandparents who had Dementia.Alexa’s responses are always positive whenever a patient answers something wrong.Natalia has been working on making the skill multimodal.Links and Resources in this EpisodeThe Comprehensive Flash Briefing Formula CourseColour MindNatalia on LinkedinNatalia on Twitter See acast.com/privacy for privacy and opt-out information.

User Defenders: UX Design and Personal Growth
066: Is Web Design Dead? with Jeffrey Zeldman

User Defenders: UX Design and Personal Growth

Play Episode Listen Later Sep 30, 2019 66:10


Jeffrey Zeldman answers the provocative question, “Is Web Design Dead?”. He enlightens us to what the Web was, where it’s at now, and where it could go in the future. He touches on the many short-sighted predictions that tend to prod our delicate psyches such as automation and new technologies poised to replace Web Designers. He encourages us to ignore the rhetoric and continue to learn as tools change how Web Design is done. He also emphasizes that the Web was built on sharing, and that we must continue to share if we want to not only protect its spirit, but keep it alive and thriving. Godfather of Web Design (3:58) Is Web Design Dead? (5:58) Moving to In-House Design (12:59) Opposition (21:25) How'd It Make You Feel? (26:14) Ask Customer Service First (31:20) Small Business Owners and The Web (39:27) Early Days of The Web (41:13) Keeping the Spirit Alive (49:40) Check out the detailed show notes including mentioned links, transcript and Cesar Lemus' astonishing superhero artwork at userdefenders.com/066 This episode is brought to you by Springboard. Start a new job as a UX Designer in just 6 months or your money back. With Springboard’s UX Design Bootcamp Course, you'll get: Unlimited 1-1 expert mentorship • Work experience on real business projects • Work with a dedicated career coach. Apply today at userdefenders.com/springboard the special code USERDEFENDERS to receive $500 off tuition. This episode is also brought to you by Optimal Workshop. Imagine a world where the right things are in the right places. Try their tools for free today at userdefenders.com/ow This episode is also brought to you by Porkbun. Head to userdefenders.com/porkbun now and use coupon code DEFENDERS on the checkout page to get literally a free year of a .design domain name.

User Defenders: UX Design and Personal Growth
065: Yes, AI will Replace Designers with Jasmine Oh

User Defenders: UX Design and Personal Growth

Play Episode Listen Later Sep 16, 2019 59:03


Jasmine Oh informs us that AI will one day replace our current jobs as designers. She challenges us to adapt to AI since no career field is exempt from its influences. She also reminds us not to fear AI but to harness it to our advantage instead. She reveals that AI shouldn’t be judged as a gloomy UX future but as a medium that supports our most meaningful work in new roles. She also encourages us to challenge stakeholders when shallow data is used to feed requirements into a product. Working at Microsoft (4:58) AI at Work (6:17) 5-Year View of AI (8:03) Today's Work Intersects with the Future (10:16) How Recognition Works (11:58) How Long Before Jobs Are Gone (15:50) Behavior and System Designers (17:36) What Does the Future Designer Look Like? (23:34) Being Human and Empathy (29:00) Microsoft CEO (31:58) Ways to Stay Ahead (33:25) Educational Resources (36:30) Design Superpower (40:13) Design Kryptonite (40:47) Secret Identity (42:51) Double and Triple-checking the Facts (43:57) Recommended Book (46:41) Habit of Success (47:24) Best Advice (49:06) Check out the detailed show notes including mentioned links, transcript and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/065 This episode is also brought to you by Optimal Workshop. Imagine a world where the right things are in the right places. Try their tools for free today at userdefenders.com/ow This episode is also brought to you by PingPong. Go to userdefenders.com/pingpong and use promo code USERDEFENDERS to get 25% off your first purchase This episode is also brought to you by Porkbun. Head to userdefenders.com/porkbun now and use coupon code DEFENDERS on the checkout page to get literally a free year of a .design domain name.

User Defenders: UX Design and Personal Growth
064: How to Become Indistractable with Nir Eyal

User Defenders: UX Design and Personal Growth

Play Episode Listen Later Sep 10, 2019 60:21


Nir Eyal teaches us how to harness the skill of the century…becoming Indistractable. He reminds us that distraction is an action that starts from within. He motivates us to take command of our personal development in a world that is frequently competing for our attention. He encourages us to recognize the external triggers that don’t serve us and how to be more mindful of those that do. He also shares what it takes to be competitive in an increasingly automated job market. Book Origin Story (3:59) Response to Hooked (7:59) Seeking Relief (15:25) My Daily Milky Way (33:06) Breaking Habits in Stuck Environments (35:31) Pharmaceutical Distractions (42:13) Where Are We Heading? (45:46) Did You Ever Find Out? (49:54) What Superpower Would You Want? (54:06) Check out the detailed show notes including mentioned links and transcript at userdefenders.com/064 Show the world you're becoming indistractable and the master of your devices. Get your RESIST Massaging the Squirrel tee now at userdefenders.com/squirrel-tee This episode is brought to you in part by Optimal Workshop. Imagine a world where the right things are in the right places. Try their tools for free today at userdefenders.com/ow This episode is also brought to you by PingPong. Go to userdefenders.com/pingpong and use promo code USERDEFENDERS to get 25% off your first purchase This episode is also brought to you by Porkbun. Head to userdefenders.com/porkbun now and use coupon code DEFENDERS on the checkout page to get literally a free year of a .design domain name.  

User Defenders: UX Design and Personal Growth
063: Mindset & Learning How to Learn with Jessica Ivins

User Defenders: UX Design and Personal Growth

Play Episode Listen Later Sep 2, 2019 70:26


Jessica Ivins schools us on the critical value of a growth mindset in UX Design. She teaches us how to learn how to learn. She enlightens us as to why it’s always better to generalize before specializing. She reminds us introverts that we can only truly succeed by extroverting. She also reveals how the best tool recommendations can only come when it’s clear what one is trying to learn. Personal Passions (5:18) Origin Story (6:28) Biggest Failure (12:52) Introvert or Extrovert (17:10) Awkward Testing Story (18:30) Design Superpower (24:46) Design Kryptonite (31:14) Secret Identity (33:09) Fights for Users (34:41) Habit of Success (35:27) Best Tips (37:15) Invincible Resource (42:10) Generalize Vs Specialize (44:18) Recommended Book (47:36) Your Why (51:57) Best Advice (53:13) Check out the detailed show notes including mentioned links, transcript and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/063 This episode is brought to you by Optimal Workshop. Imagine a world where the right things are in the right places. Try their tools for free today at userdefenders.com/ow This episode is also brought to you by PingPong. Go to userdefenders.com/pingpong and use promo code USERDEFENDERS to get 25% off your first purchase This episode is also brought to you by Porkbun. Head to userdefenders.com/porkbun now and use coupon code DEFENDERS on the checkout page to get literally a free year of a .design domain name.

UI Breakfast: UI/UX Design and Product Strategy
Episode 129: UX Research Tools with Andrew Mayfield

UI Breakfast: UI/UX Design and Product Strategy

Play Episode Listen Later Jan 18, 2019 29:24


What tools and methods should you use in your next UX project? Our guest today is Andrew Mayfield, CEO of Optimal Workshop. We talk about their amazing collection of UX research tools, and dive into some of the methods — card sorting, tree testing, and others. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Optimal Workshop — Andrew's company Treejack, OptimalSort, Chalkmark, Questions, Reframer — UX research tools we're talking about Card Sorting 101 — a guide at Optimal Workshop blog Card Sorting — a book by Donna Spencer Tree Testing for Websites — a free book-length guide by Dave O'Brien, inventor of Treejack Follow Andrew on Twitter: @andrewfantastic, @optimalworkshop Today's Sponsor This episode is brought to you by Balsamiq, the super-simple wireframing tool that can help you focus your design on what really matters to your customers. Try it free for 30 days at balsamiq.cloud. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Access Granted NZ
Andrew Mayfield - Don't send this podcast to the shareholders

Access Granted NZ

Play Episode Listen Later Sep 3, 2018 39:52


Andrew Mayfield (or "Andrew Fantastic", it's not a drag name) loves creating and measuring impact as he discusses Optimal Workshop and how they are "growing at the speed of revenue".Andrew has a range of advice for startups, from, "Don't use fonts made out of dots', through, "Don't send this podcast to the shareholders", to, "If you want to run a big business, learn to run a small one first".We also like, "Call it a plan rather than proposal".- https://www.linkedin.com/in/andrewmayfield/- https://twitter.com/andrewfantastic- https://www.optimalworkshop.com/team- http://www.uxnewzealand.com/------------------------------------------------------New Zealand tech, media, & startup podcast hosted by Mike Riversdale, Raj Khushal, and others. Hosts of #TechweekTV and #WellyTechAll our past shows are on our websitehttps://www.accessgranted.nz Follow and Like us on:https://twitter.com/AccessGrantedNZ https://facebook.com/AccessGrantedNZ https://linkedin.com/company/access-granted-podcast Subscribe to the show however you want:https://www.accessgranted.nz/subscribe/Buy the AG merch:https://www.accessgranted.nz/shop/

UI Breakfast: UI/UX Design and Product Strategy
Episode 111: Effective Website Navigation with Els Aerts

UI Breakfast: UI/UX Design and Product Strategy

Play Episode Listen Later Jun 15, 2018 44:22


We've been building websites for decades, yet each project imposes new challenges when it comes to navigation. Our guest today is Els Aerts — a famous usability expert, speaker, and co-founder of AGConsult. We talk about the core principles behind effective navigation, how to figure out what information deserves the spotlight, and how to avoid common pitfalls. You'll also learn how to deal with navigation challenges in different industries: government websites, ecommerce, and SaaS. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes AGConsult — Els' agency Identifying Customer Top Tasks — an article by Gerry McGovern Treejack, OptimalSort — tools by Optimal Workshop for tree testing and card sorting Balsamiq, Axure, InVision — prototyping tools Information Scent — a definition at Optimizely Glossary Navigation versus search — Els' article GOV.UK — a good website example without top navigation Jakob Nielsen, Jared Spool, Gerry McGovern — usability authorities to follow CTAConf 2018 — one of the upcoming conferences where Els will give a talk (August 27-29, 2018 in Vancouver, Canada) Follow Els on Twitter: @els_aerts Get €200 off user research training by AGConsult Academy using promocode UIBREAKFAST (valid until June 31, 2018) Today's Sponsor This episode is brought to you by Balsamiq. This super easy-to-use wireframing tool can help you and your team get user interface ideas down before you start coding or sweating the details on fancier tools. Try it free for 30 days at balsamiq.cloud. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Metric: the UX Design Podcast
WordPress for Libraries with Chad Haefele

Metric: the UX Design Podcast

Play Episode Listen Later Aug 31, 2015 33:34


Chad Haefele joins Amanda and Michael to talk about his book WordPress for Libraries, usability testing using tools from Optimal Workshop, and the inglorious fate of Google Wave. Find show notes and more podcasts and articles like this at www.libux.co. Get full access to Metric by Michael Schofield at metric.substack.com/subscribe

Design Critique: Products for People
DC55 interview: Sam Ng on the Optimal Workshop

Design Critique: Products for People

Play Episode Listen Later Mar 29, 2009 37:19


Tim interviews Sam Ng from New Zealand's own Optimal Usability about the design and development of Optimal Workshop. This UX design suite combines three applications, including OptimalSort which we talked about in DC42, and we hear how a UX research and design consultancy becomes a product developer. What's it like to walk the UX talk we tell our clients when they create products? Listen up and find out!Optimal Workshop is atwww.optimalworkshop.comOptimal Usability is atwww.optimalusability.comNew Zealand isn't just about cool accents, great UX practitioners, and beautiful sights, though. No sirree. There's a whole tradition of innovative and very top-quality music from this small country at the bottom of the world.Hear ye! We close this episode with a full song from a great New Zealand musician, Phil Judd. His self-published "Novelty Act" album in 2006 is still the best album Tim has heard in a very long time. Phil Judd co-founded Split Enz in the mid-70s with Tim Finn, was the driving force behind later bands The Swingers and Schnell Fenster, and has done terrific soundtracks as well. "Falling Off A Cloud" is one of Phil's more upbeat numbers, but the amazing "Novelty Act" album is full of classic Judd variety: fun poppy weirdness, hard-rockin' weirdness, sensitive and tragic ukelele weirdness... just catchy, infectiously complex pop genius.http://profile.myspace.com/philjuddmrphuddwww.PhilJudd.com