Podcasts about Usability

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Best podcasts about Usability

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Latest podcast episodes about Usability

Propel Your Practice
Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [Propel Playback]

Propel Your Practice

Play Episode Listen Later May 15, 2025 23:40 Transcription Available


Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you've got excellent options. Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. We're going over numerous site considerations, including:HostingDesign featuresCustomer supportData ownershipAdmin accessContent rightsAnd more

Der UX und Usability Podcast
"Barrierefreiheit als UX-Auftrag: Das BFSG und die Rolle der UX-Professionals" mit Ediz Kiratli

Der UX und Usability Podcast

Play Episode Listen Later May 15, 2025 49:42


Anlässlich des Global Accessibility Awareness Day sprechen wir mit Ediz Kiratli, UX-Experte und Leiter des Arbeitskreises Barrierefreiheit bei der German UPA, über die Auswirkungen des Barrierefreiheitsstärkungsgesetzes (BFSG), das ab dem 28. Juni 2025 in Kraft tritt. Im Zentrum steht, welche Verantwortung UX-Professionals bei der Umsetzung digitaler Barrierefreiheit tragen – konzeptionell, strategisch und operativ. Es geht um häufige Missverständnisse, rechtliche Anforderungen, branchenspezifische Implikationen und konkrete Handlungsempfehlungen für UX-Teams. Ergänzt wird das Gespräch durch einen Ausblick auf KI-gestützte Unterstützung, Tipps für inklusive Usability-Tests sowie persönliche Erfahrungen aus der Praxis. Ein unverzichtbarer Deep Dive für alle, die Barrierefreiheit nicht nur als Pflicht, sondern als UX-Kernkompetenz verstehen.   |   ZEITSTEMPEL [00:00] Einführung & Vorstellung von Ediz Kiratli   |   [01:45] Bedeutung des Global Accessibility Awareness Day   |   [03:00] Entwicklung digitaler Barrierefreiheit   |   [04:30] Häufige Missverständnisse und Irrtümer   |   [06:00] Was regelt das Barrierefreiheitsstärkungsgesetz (BFSG)?   |   [08:30] Branchen & Produkte, die besonders betroffen sind   |   [12:00] Die Rolle von UX bei der Umsetzung des BFSG   |   [14:45] Interface-Gestaltung: Herausforderungen & Perspektiven   |   [16:30] Von Anfang an mitdenken: Accessibility im Projektprozess   |   [19:30] Tools & Methoden zur Prüfung auf Barrierefreiheit   |   [21:00] Inklusive Usability-Tests mit Menschen mit Behinderungen   |   [23:00] Einfluss von Designsystemen und Komponentenbibliotheken   |   [25:00] Wie Developer & Teams motiviert werden können   |   [27:45] Kritische Reflexion zu Übergangsfristen   |   [30:30] Wirtschaftliche Hürden & Lösungsstrategien   |   [34:00] Argumentationshilfe für Entscheider   |   [37:00] Gesetz als Mindeststandard – was jetzt zählt   |   [40:30] Wünsche für die UX-Community   |   [41:30] KI & Automatisierung als Unterstützer   |   [44:00] Erste Schritte für Accessibility-Einsteiger   |   [45:45] Strukturelle Veränderungen in Organisationen   |   [48:00] Mitwirken im AK Barrierefreiheit   |     |   INFORMATIONEN ZUM GAST Ediz Kiratli ist seit über 15 Jahren in der UX-Branche tätig und aktuell als Referent für Usability bei der VBG aktiv. Zudem leitet er seit zwei Jahren den Arbeitskreis Barrierefreiheit der German UPA. Er steht für praxisnahe Aufklärung, strategische UX-Integration und die Weiterentwicklung barrierefreier Standards. LinkedIn: https://www.linkedin.com/in/ediz-kiratli-42000b5/ German UPA Arbeitskreis Barrierefreiheit: https://germanupa.de/arbeitskreise/arbeitskreis-barrierefreiheit   |   LINKS UND RESSOURCEN Gesetzestext BFSG: bmas.de/DE/Service/Gesetze/barrierefreiheitsstaerkungsgesetz.html   |   Color Contrast Analyzer: https://developer.paciellogroup.com/color-contrast-checker/  |   WCAG 2.1 Standards: w3.org/WAI/WCAG21/quickref/   |   BITV-Test: bitv-test.de   |   Frontally-Artikel zum GAAD: germanupa.de/magazin/frontally   |     |   DANKE FÜR DEIN FEEDBACK UND SUPPORT Wenn dir diese Episode gefallen hat, freuen wir uns über dein Feedback! Abonniere unseren Podcast, teile die Folge mit deinem Team und hinterlasse uns gerne eine Bewertung auf deiner Plattform. Du willst selbst aktiv werden? Dann werde Teil des Arbeitskreises Barrierefreiheit – wir freuen uns über neue Perspektiven und engagierte Mitstreiterinnen und Mitstreiter. www.germanupa.de   |

Besser mit Design
202 - Baue deine Software für System 1

Besser mit Design

Play Episode Listen Later May 14, 2025 8:17


Gute Software erkennt man nicht daran, wie durchdacht sie entwickelt wurde – sondern daran, wie mühelos sie genutzt werden kann. Es gibt einen fundamentalen Unterschied zwischen dem Planen und dem Benutzen von Software. Wir beziehen uns auf Daniel Kahnemans Konzept von System 1 und System 2 und erklären, warum gerade im Design digitaler Produkte der Perspektivwechsel entscheidend ist: Wer Software entwirft, denkt bewusst, langsam und analytisch – wer sie nutzt, braucht schnelle, intuitive Lösungen.Warum Komplexität in der Realität kein Freifahrtschein für komplizierte Interfaces ist, und wie gutes UX-Design dabei hilft, auch anspruchsvolle Prozesse einfach bedienbar zu machen. Denn echte Nutzerfreundlichkeit entsteht nicht durch zusätzliche Funktionen, sondern durch ein tiefes Verständnis für menschliches Verhalten.

In beiden Modi nur das Beste wünschen…Chris & Alex
von https://wahnsinn.design

Links zur Folge:Schnelles Denken, langsames Denken nach Daniel Kahnemann: https://de.wikipedia.org/wiki/Schnelles_Denken,_langsames_Denken Das ist Besser mit Design, ein Wahnsinn Design PodcastVielen Dank fürs Zuhören

Global Medical Device Podcast powered by Greenlight Guru
#406: Over the Counter (OTC) vs. Prescription (RX) Medical Devices, Pt. 2

Global Medical Device Podcast powered by Greenlight Guru

Play Episode Listen Later May 12, 2025 51:51 Transcription Available


In part 2 of a critical two-part series, Etienne Nichols and regulatory affairs expert Mike Drues explore the nuanced pathway of switching a medical device from prescription (Rx) to over-the-counter (OTC). This episode dives deep into what triggers a new submission, how usability testing and human factors play an expanded role for lay users, and the regulatory logic that guides these transitions. The conversation highlights the importance of aligning regulatory strategy with business goals, and offers practical insights on leveraging real-world evidence, understanding the limits of FDA databases, and optimizing pre-submission meetings.Key Timestamps02:10 – Starting from a cleared 510(k): Do you need a new submission for OTC?06:45 – Implications of removing the healthcare provider from the equation12:00 – Risk management: Expanding risk profiles when lay users are involved18:15 – When a 510(k) becomes a De Novo or PMA22:50 – Usability testing and the risk of user error in OTC devices31:20 – Clinical investigations and good clinical practices (GCPs)36:00 – Real-world evidence vs. real-world data—what's usable?41:30 – Using Pre-Subs effectively and what “quality data” really means47:10 – Labeling, cleaning, and UDI for OTC products53:40 – OTC software and digital health—when is it a regulated device?01:00:00 – Summary: Aligning regulatory logic with common sense and business strategyQuotes“With an OTC device, we are taking the healthcare professional totally, completely, and utterly out of the loop.”– Mike DruesThis quote encapsulates the core regulatory challenge in moving a device to OTC: every element, from labeling to usability, must assume zero clinical supervision.“If the clinical trial won't tell you anything you don't already know from good real-world evidence, why spend the time and money?”– Mike DruesA powerful argument for using well-documented real-world evidence over unnecessary trials—provided the data truly meets evidentiary standards.Top TakeawaysLabel Expansion ≠ Shortcut: Moving from prescription to OTC usually requires a new submission—especially when removing the healthcare provider introduces new risks.Usability Testing Is Critical: OTC usability studies must go beyond IFU comprehension to include risk of misuse, poor device selection, and user decision-making.Real-World Evidence Can Help—If It's Clean: Real-world data isn't always usable. FDA will expect reproducibility, traceability, and strong justifications.Labeling & Design Must Assume No Clinical Oversight: Cleaning procedures, warnings, and directions must all be validated for home use and layperson comprehension.Use Pre-Subs Wisely: Especially for label expansions or gray-area digital health tools, pre-subs provide critical alignment with FDA and prevent costly errors.References & ResourcesEtienne Nichols on LinkedInFDA Guidance on Real-World Evidence for Regulatory Decision-MakingGreenlight Guru Webinar: What is and Isn't a Regulated Medical Device (feat. Mike Drues)FDA Guidance: Clinical Decision Support SoftwareMedTech 101: OTC vs Prescription DevicesAnalogy: Think of prescription vs. OTC devices like driving a manual vs. automatic car. Prescription devices assume a trained “driver” (the healthcare provider), while OTC devices must be intuitive and safe enough for anyone to “drive”...

AppleVis Podcast
Getting Started with Numbers on Mac: Lesson 1 – Accessible Table Layout & Editing

AppleVis Podcast

Play Episode Listen Later May 5, 2025


ITSPmagazine | Technology. Cybersecurity. Society
Mindset Matters: Rethinking How We Teach and Design Cybersecurity | An RSAC Conference 2025 Conversation with Jason R.C. Nurse | On Location Coverage with Sean Martin and Marco Ciappelli

ITSPmagazine | Technology. Cybersecurity. Society

Play Episode Listen Later May 1, 2025 20:55


Dr. Jason R.C. Nurse, Associate Professor in Cybersecurity at the University of Kent and Director of Science and Research at CybSafe, joins ITSPmagazine at RSAC 2025 to discuss how people's attitudes shape their cybersecurity behaviors—at home, at work, and everywhere in between.Drawing from a global survey of over 7,000 individuals, Dr. Nurse presents data that reveals a fundamental challenge: while many individuals recognize the importance of cybersecurity, a significant number also find it intimidating and frustrating. Nearly 43% of participants shared that they feel overwhelmed by security measures, highlighting a persistent disconnect between the intent of security protocols and the lived experience of users.This disconnect manifests in inconsistent behaviors. At home, people may take extra precautions to protect their personal lives and families. At work, however, there's a tendency to outsource responsibility to the employer. This duality—heightened vigilance in personal spaces and relaxed caution in professional environments—creates vulnerabilities in a world where attackers don't care where the device or user happens to be.The conversation emphasizes the need to rethink how we approach cybersecurity education, awareness, and design. Dr. Nurse advocates for a “usable security” model—systems that protect users without demanding overly technical knowledge or creating friction. He uses the example of biometrics and seamless phone authentication to show how good design can improve both security and user satisfaction.To illustrate the connection between knowledge, attitude, and behavior, Dr. Nurse brings humor into the mix with a memorable analogy involving Kit Kats. Just as knowing something is delicious can shape our cravings and actions, understanding security in relatable terms can lead to more proactive behaviors.The episode wraps with a candid reflection on trust and novelty in the face of emerging AI systems—like self-driving cars. Dr. Nurse questions whether people truly trust new technologies or if they're simply seduced by convenience and innovation.This is a conversation about what it really takes to build a security-conscious society—one that understands people as much as it understands threats.Listen to the full episode to hear how mindset, usability, and cultural attitudes are reshaping the human side of cybersecurity.___________Guest: Dr. Jason R.C. Nurse, Associate Professor in Cybersecurity at the University of Kent | https://www.linkedin.com/in/jasonrcnurse/Hosts:Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.comMarco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com___________Episode SponsorsThreatLocker: https://itspm.ag/threatlocker-r974Akamai: https://itspm.ag/akamailbwcBlackCloak: https://itspm.ag/itspbcwebSandboxAQ: https://itspm.ag/sandboxaq-j2enArcher: https://itspm.ag/rsaarchwebDropzone AI: https://itspm.ag/dropzoneai-641ISACA: https://itspm.ag/isaca-96808ObjectFirst: https://itspm.ag/object-first-2gjlEdera: https://itspm.ag/edera-434868___________Resources Learn more and catch more stories from RSA Conference 2025 coverage: https://www.itspmagazine.com/rsa-conference-usa-2025-rsac-san-francisco-usa-cybersecurity-event-infosec-conference-coverageCatch all of our event coverage: https://www.itspmagazine.com/technology-and-cybersecurity-conference-coverageWant to tell your Brand Story Briefing as part of our event coverage? Learn More

Onlineshop-Geflüster
TikTok Shop - Für wen ist das relevant?

Onlineshop-Geflüster

Play Episode Listen Later Apr 30, 2025 9:29


In dieser Folge des Onlineshop Geflüster Podcasts teile ich meine Einschätzung zum TikTok Shop mit dir: Was genau steckt dahinter, für wen ist dieser Vertriebskanal wirklich spannend – und wann lohnt es sich, das Ganze mal auszuprobieren? Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Onlineshop-Geflüster
Hör sofort auf, bei Instagram zu posten!

Onlineshop-Geflüster

Play Episode Listen Later Apr 27, 2025 7:05


In dieser Folge des Onlineshop Geflüster Podcasts verrate ich dir, warum du ruhig aufhören kannst, bei Instagram zu posten – und worauf du dich stattdessen konzentrieren solltest, um mit deinem Onlineshop wirklich voranzukommen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Beyond UX Design
THROWBACK: Thinking Beyond the Product: Service Design in the Age of Product First with Thomas Wilson

Beyond UX Design

Play Episode Listen Later Apr 24, 2025 75:28


In this episode, I chat with Thomas Wilson, a veteran service designer, who challenges the conventional product-first approach in software and highlights the importance of broad, strategic thinking in design.Is the software industry focusing too much on products?Thomas Wilson thinks we're ignoring the value our core services bring.In this episode, I chat with Thomas Wilson, a seasoned design veteran with a deep understanding of human-centered UX. Thomas has some concerns with the way software is being designed and built right now, but it's not all bad. There are some things we can do to ensure we build the right thing.It all starts with the concept of the “Iceberg of Ignorance,” revealing how only a fraction of organizational problems are known to top executives. This is a problem when the people at the top start making decisions without much insight into the actual problems. This ultimately leads to misguided product-level decisions.Thomas emphasizes the pitfalls of a product-first approach, by highlighting its limitations in addressing user needs and the broader scope of services. He critiques the trend of minimizing the role of design leaders in favor of product-driven strategies.His fix? Embracing the essential role of service design in creating comprehensive services and experiences. He argues for the integration of CX and Service Design into broader business strategies. This requires a shift from simple usability to a holistic service design approach. This is where true innovation and user satisfaction lie.Our discussion also explored the potential of designers in product management roles, where their human-centered expertise will greatly influence product development. Thomas addresses the challenges faced by UX professionals in current industry practices. He advocates for a more empowered and strategic role for service designers.These insights provide a fresh perspective on the role of design in shaping not just products, but entire service ecosystems. Thomas's vision for a design-led approach to business strategy resonates with anyone passionate about creating meaningful user experiences.Topics:• 07:26 – Iceberg of Ignorance• 08:35 – We aren't sharing from the bottom• 10:53 – What's wrong with Product First?• 17:03 – What's wrong with calling everything a product?• 19:01 – Usability is surface design• 22:21 – Focusing on product stops working when services span products• 26:17 – The service exists whether you design it or not• 28:48 – Service Designers zoom out and zoom in as needed• 30:03 – Designers would make great product managers• 31:25 – What's wrong with players/coaches?• 39:24 – Things are broken, but how can we fix it?• 49:03 – CX vs UX• 58:56 – Understanding power and influence and stakeholder management

Der Mensch Technik Podcast
ISO 9241: Die stille Macht hinter guten HMIs

Der Mensch Technik Podcast

Play Episode Listen Later Apr 24, 2025 35:12


In dieser Episode geht es mal wieder technisch zur Sache – ganz nah dran an der Entwicklungsrealität. Im Mittelpunkt steht die ISO 9241, die zentrale Normenreihe für ergonomische Mensch-Maschine-Interaktion. Warum jede und jeder eine Meinung zu HMIs hat, aber wir als Profis mehr brauchen als subjektive Einschätzungen – das klären wir ebenso wie den Ursprung, Aufbau und die Anwendung der ISO 9241. Es geht um Dialogprinzipien wie Aufgabenangemessenheit, Fehlertoleranz und Steuerbarkeit – und darum, warum Wissenschaftlichkeit und Systematik die Basis guter HMI-Gestaltung sein müssen. Zum Abschluss ein Blick nach vorn: Wie geht die Norm mit KI, Augmented Reality und multimodaler Interaktion um? Und was bedeutet das für die Zukunft von Human-Machine Interfaces? Themen: - Herkunft und Bedeutung der ISO 9241 - Die sieben Dialogprinzipien als Gestaltungsbasis - Zukünftige Herausforderungen: AR, VR, KI und humane Interfaces Eine Folge für alle, die HMIs nicht nur schön, sondern sinnvoll gestalten wollen.

Onlineshop-Geflüster
Wenn deine Ads nicht skalieren, hast du eine Sache nicht verstanden…

Onlineshop-Geflüster

Play Episode Listen Later Apr 23, 2025 10:01


Zum ROAS-Rechner: https://www.berend-heins.de/rechner In dieser Folge des Onlineshop Geflüster Podcasts schauen wir uns mal gemeinsam an, woran es wirklich liegt, dass deine Ads nicht skalieren. Ich zeige dir, welche Rolle Creatives und Zielgruppenverständnis dabei spielen – und worauf du achten solltest, wenn du profitabel wachsen willst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Onlineshop-Geflüster
Bis zu 70% Automatisierung im Kundensupport (

Onlineshop-Geflüster

Play Episode Listen Later Apr 20, 2025 34:44


vennie: https://www.vennie.tech/#hero Leons LinkedIn: https://www.linkedin.com/in/leon-jungfleisch-52bb8a17a/ In dieser Folge des Onlineshop Geflüster Podcasts spreche ich mit Leon von vennie über das Thema automatisierter Kundensupport im E-Commerce. Wir schauen uns an, wie du bis zu 70 % deiner Support-Prozesse effizient abbilden kannst, welche Tools und Systeme dabei helfen und warum eine smarte Automatisierung richtigen Einfluss auf Kundenzufriedenheit, Skalierung und Marge haben kann. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Startup Gems
What AI Tools Are Worth Your Time in 2025⏐Holdco Bros. Ep. #158

Startup Gems

Play Episode Listen Later Apr 18, 2025 36:30


HoldCo Bros are back! In this episode, Nik shares what he learned from 30+ conversations with entrepreneurs using AI in their businesses—what tools they're using, what's actually working, and some surprising patterns that came up. We also talk about how he built a full workflow using Google CoLab and OpenAI to analyze all the data.I also share my experiment with a real-world billboard ad for the podcast, how I'm testing taglines with Facebook ads, and different ways I'm tracking the results. We even get into some fun ideas around using AI for things like relationship advice and business mediation.Learn more about Nik here: http://linktr.ee/cofoundersnikCheck out Limitless pendant hereShare your ideas with us:Nik@cofounders.comChris@cofounders.comTimestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 Highlights00:33 ChatGPT's Bias and Trustworthiness vs. Google02:58 Seeking Unbiased Feedback from AI (and its Challenges)07:38 AI for Business Mediation and Conflict Resolution10:04 Most Popular LLMs and Their Use Cases (ChatGPT, Claude, Perplexity)12:33 Claude's Advanced Project Structure & Writing Strengths15:02 Cursor vs. Replit: Coding Tools and Usability vs. Functionality17:26 AI Tools Summary: Use Cases and Strengths by Model19:52 Cleaning and Analyzing Podcast Transcripts Using AI & Google Colab22:20 Automating Insights: Creating Lead Magnets and Quizzes with AI24:40 The Importance of Data for Personal AI Assistants27:07 Billboard A/B Testing Strategy for Podcast Growth29:27 The Power of “Best” in Marketing and Ratings Psychology31:54 Measuring Billboard Effectiveness via Download Geography34:19 Saturating Small Cities with Ads: A Contagion-Style Growth Idea

Dear Nikki - A User Research Advice Podcast
Strategic vs Tactical Research Impact | Javier Bargas (Google)

Dear Nikki - A User Research Advice Podcast

Play Episode Listen Later Apr 17, 2025 30:12


Listen now on Apple, Spotify, and YouTube.Javier is a User Experience Research Director with more than 20 years of experience in the field. He is passionate about building effective research organizations that scale and deliver critical user insights that help teams develop successful products that delight users. He has a proven track record of career development and coaching.In our conversation, we discuss:* The difference between strategic and tactical insights, not methods and why that distinction matters.* How to navigate the perceived “versus” between strategic and tactical research and instead embrace a more fluid, problem-driven approach.* Ways to embed strategic insights into product planning through tools like “strategic primers.”* How to deliver value in both tactical and strategic spaces—and earn your seat at the table in high-level planning.* How researchers can broaden their method toolkit to avoid defaulting to the same approaches and unlock new kinds of insights.Some takeaways:* Strategic and tactical are outcomes, not methods. Javier emphasizes that insights, not research methods, determine whether something is strategic or tactical. Usability tests can uncover strategic direction, and field studies can surface tactical improvements. Researchers need to move away from labeling methods and focus on the value the insights provide to the business.* You can't influence strategy if you're not in the room. Delivering a compelling presentation isn't enough. To make strategic insights actionable, researchers need to be present during planning and roadmap discussions. If you're not sure when strategic planning happens, that's a red flag and an invitation to start earning your seat by solving the right problems.* “Strategic primers” help researchers shape roadmaps. One of Javier's teams developed strategic primers: succinct, insight-packed documents delivered ahead of planning cycles. These primers synthesize research and industry knowledge into clear recommendations, helping PMs and leaders use research to guide direction-setting conversations.* There's no seniority in choosing tactics over strategy. Some researchers fall into the trap of avoiding tactical work as they become more senior. But successful researchers move between both as needed, supporting teams through every phase of development. Avoiding tactical work can disconnect you from the product and from impact.* Stop chasing “strategic work, and, instead, solve the right problems. Rather than seeking out work that feels more senior or impressive, Javier encourages researchers to focus on the problems that matter most to the business. When you deliver insights that move the team forward, strategic or tactical, you build trust, influence, and long-term value.Where to find Javier:* Website* LinkedInInterested in sponsoring the podcast?Interested in sponsoring or advertising on this podcast? I'm always looking to partner with brands and businesses that align with my audience. Book a call or email me at nikki@userresearchacademy.com to learn more about sponsorship opportunities!The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit userresearchacademy.substack.com/subscribe

Along the Way Life's Journey
AJ Davis: Founder of Experiment Zone on CRO Strategies for Your Business and Life

Along the Way Life's Journey

Play Episode Listen Later Apr 16, 2025 34:29


This week, Carl sits down with AJ Davis, the founder of Experiment Zone and an expert in Conversion Rate Optimization (CRO). AJ has worked with a number of  Fortune 500 companies to optimize their conversion strategies and improve sales. In this episode, she shares fascinating insights from her career and personal life, including her unique annual birthday tradition of trying something new, such as wilderness survival classes and hot air balloon safaris. They delve into her professional journey, The Experiment Zone Podcast, and her passion for pickleball, which has fostered community connections and entrepreneurial opportunities for her in Austin, Texas. AJ also announces her participation in the upcoming book, Usability for the World: Building Better Cities and Communities, which discusses usability and designing better cities and communities, co-edited with her graduate advisor. The conversation expands to the power of storytelling, user experience research, and the tangible impact that personal growth and facing fears can have on one's life and career. This episode is a compelling blend of technical knowledge, personal development, and inspiring life stories. Be sure to check the show notes for links to AJ's podcast, her book, and how to get in touch for collaboration or virtual coffee sessions.   Connect with AJ and Experiment Zone: Website Podcast LinkedIn Book Usability For The World World Usability Day   Connect with Carl: Instagram Facebook LinkedIn YouTube Website   Produced by: Social Chameleon

Onlineshop-Geflüster
Musst du selbst Videos drehen, um erfolgreich Ads zu schalten?

Onlineshop-Geflüster

Play Episode Listen Later Apr 16, 2025 7:12


In dieser Folge des Onlineshop Geflüster Podcasts klären wir die Frage, ob du selbst vor die Kamera musst, um erfolgreiche Ads zu schalten – oder ob es auch ohne geht. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Onlineshop-Geflüster
Warum nur 12,7% der Unternehmen 1 Mio Jahresumsatz erreichen und 87,3% scheitern...

Onlineshop-Geflüster

Play Episode Listen Later Apr 13, 2025 10:24


In dieser Folge des Onlineshop Geflüster Podcasts reden wir darüber, warum die meisten Unternehmen nie die 1-Million-Umsatzmarke knacken – und wie du es trotzdem schaffen kannst. Wir schauen uns an, welche Faktoren wirklich den Unterschied machen, worauf du im E-Commerce achten musst und wie du dein Business aufs nächste Level bringst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

ServiceNow Podcasts
Bridging the Gap - How Accessibility and Usability Work Together

ServiceNow Podcasts

Play Episode Listen Later Apr 9, 2025 25:12


In this episode of ServiceNow's Now Insights podcast, host Bobby Brill delves into the realm of usability and accessibility in enterprise software with special guests Aileen Hackett, Director of Product Management for Accessibility at ServiceNow, and Pratik Contractor, Senior Manager of Product Management for Accessibility and Platform Experience. The conversation covers the importance of integrating usability and accessibility, highlights innovative features like dark mode and keyboard shortcuts, and explores the role of AI in transforming and improving accessibility. Tune in to discover how ServiceNow is pioneering to make enterprise platforms more inclusive and user-friendly for everyone. Host - Bobby BrillGuests - Aileen Hackett, Pratik Contractor 00:00 Introduction and Guest Welcome01:46 Understanding Accessibility and Usability04:28 Examples of Accessibility Features06:30 Innovations in Accessibility11:04 AI and Accessibility18:52 Ethical Considerations in AI21:31 Final Thoughts and ConclusionSee omnystudio.com/listener for privacy information.

ServiceNow TechBytes
Bridging the Gap - How Accessibility and Usability Work Together

ServiceNow TechBytes

Play Episode Listen Later Apr 9, 2025 25:12


In this episode of ServiceNow's Now Insights podcast, host Bobby Brill delves into the realm of usability and accessibility in enterprise software with special guests Aileen Hackett, Director of Product Management for Accessibility at ServiceNow, and Pratik Contractor, Senior Manager of Product Management for Accessibility and Platform Experience. The conversation covers the importance of integrating usability and accessibility, highlights innovative features like dark mode and keyboard shortcuts, and explores the role of AI in transforming and improving accessibility. Tune in to discover how ServiceNow is pioneering to make enterprise platforms more inclusive and user-friendly for everyone. Host - Bobby BrillGuests - Aileen Hackett, Pratik Contractor 00:00 Introduction and Guest Welcome01:46 Understanding Accessibility and Usability04:28 Examples of Accessibility Features06:30 Innovations in Accessibility11:04 AI and Accessibility18:52 Ethical Considerations in AI21:31 Final Thoughts and ConclusionSee omnystudio.com/listener for privacy information.

Onlineshop-Geflüster
Der Grund warum du nicht die richtige Zielgruppe mit deinen Ads erreichst...

Onlineshop-Geflüster

Play Episode Listen Later Apr 9, 2025 9:36


In dieser Folge des Onlineshop Geflüster Podcasts geht es darum, warum deine Ads nicht die richtige Zielgruppe erreichen – und wie du das ändern kannst. Ich zeige dir, welche Stellschrauben du an deinen Werbeanzeigen drehen musst, um genau die Kunden anzusprechen, die wirklich kaufen. Außerdem erfährst du, welche Fehler viele Shop-Betreiber bei der Zielgruppenauswahl machen und wie du deine Kampagnen profitabler gestaltest. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Onlineshop-Geflüster
Zwischen Höhle der Löwen & Beinahe-Insolvenz (

Onlineshop-Geflüster

Play Episode Listen Later Apr 6, 2025 41:38


In dieser spannenden Folge des Onlineshop Geflüster Podcasts bin ich bei Fabio und Luis von Hunderunde zu Gast. Wir haben lange zusammengearbeitet und nehmen dich mit auf ihre unternehmerische Achterbahnfahrt – von den ersten Schritten als Startup über Wachstumsschmerzen, eine beinahe Insolvenz bis hin zum großen Auftritt bei „Die Höhle der Löwen“. Die beiden teilen ihre wertvollsten Learnings zu Branding, Produktstrategie und Skalierung im E-Commerce. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Der Mensch Technik Podcast
MABA-MABA: der Tanz zwischen menschlicher und künstlicher Intelligenz

Der Mensch Technik Podcast

Play Episode Listen Later Apr 3, 2025 39:03


In dieser Episode des Mensch-Technik Podcasts nutze ich in das MABA-MABA-Prinzip – ein Konzept, das die jeweiligen Stärken von Mensch und Maschine beleuchtet. Wir diskutieren die feinen Unterschiede zwischen menschlicher und künstlicher Intelligenz und analysieren, wer bei welchen Aufgaben die Nase vorn hat.​ Themen dieser Episode: - Unterschiede zwischen menschlicher und künstlicher Intelligenz: Wir beleuchten, wie sich die kognitiven Fähigkeiten des Menschen von denen der KI unterscheiden und welche Auswirkungen dies auf unsere Interaktion mit Technologie hat.​ - Wer ist besser bei welchen Aufgaben? Anhand konkreter Beispiele untersuchen wir, in welchen Bereichen der Mensch unschlagbar ist und wo Maschinen ihre Stärken ausspielen.​ - Konsequenzen für die Zusammenarbeit zwischen Mensch und KI: Wir diskutieren, wie eine effektive Kooperation aussehen kann und welche Herausforderungen und Chancen sich daraus ergeben.​ Begleite mich uns auf dieser spannenden Reise durch die Welt der unterschiedlichen Intelligenzen und entdecke, wie Mensch und Maschine gemeinsam Großes erreichen können.​

Onlineshop-Geflüster
Die richtige Struktur beim Creative Testing

Onlineshop-Geflüster

Play Episode Listen Later Apr 2, 2025 5:41


Meine Creative Testing Masterclass 2025: https://youtu.be/8KOAlnC3Aso In dieser Folge des Onlineshop Geflüster Podcasts verrate ich dir, wie wir mit unseren Kunden ans Creative Testing herangehen, welche Struktur du beachten solltest um aussagekräftige Ergebnisse für deine Werbeanzeigen zu erzielen und was es sonst noch so zu beachten gibt. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Du hast Vorschläge, Wünsche oder Kritik an uns? Schick uns gerne dein Feedback via https://form.typeform.com/to/jSexWL8b Mehr von Berend: ► Homepage: https://www.berend-heins.de ► Case Studies: https://www.berend-heins.de/case-studies ► Trustpilot: https://de.trustpilot.com/review/broes-media.de ► LinkedIn: https://www.linkedin.com/in/berend-heins-onlineshop-ecommerce-ecom-shop/ ► Instagram: https://www.instagram.com/berend.heins ► YouTube: https://www.youtube.com/@berendheins Mein Name ist Berend Heins und ich habe früher selbst im Lager Pakete gepackt. Wir haben Hunderttausende € in Agenturen investiert und jeden erdenklichen Fehler mit teurem Lehrgeld gezahlt damit du es nicht mehr machen musst und helfen ambitionierten Brands dabei auf 100-500k Monatsumsatz zu wachsen, ohne sich von teuren Agenturen abhängig zu machen.

Real Money Talks
Organize Your Entire Estate Plan In One Simple App

Real Money Talks

Play Episode Listen Later Mar 28, 2025 31:23


This week we are joined by Bonnie Faucett, former estate attorney and now the founder of the Legacy App, designed to help families and business owners seamlessly organize all of their important life details and documents.We break down why most estate plans are flawed, why having a will is NOT enough, and how improper planning can cost your family dearly in terms of money, relationships, and legacy. Bonnie also reveals the pitfalls of relying on outdated methods for asset organization and how her Legacy App Family Edition offers a simple, efficient, and secure way to get everything in order.Loral's Takeaways:The Importance of Estate and Legacy Planning (01:20)Introduction of the Legacy App (03:58)Myths and Mistakes in Legacy and Estate Planning (07:05)Mistakes in Estate Planning (09:40)Challenges for Business Owners and Blended Families (12:37)Special Needs Trusts (23:58)Security and Usability of the Legacy App (26:26)Meet Bonnie Faucett:As a busy wife, mom, and business owner, I struggled endlessly to keep all of my family's details organized and up-to-date. I kept things on paper, printouts, scans, handwritten notes, emails, email attachments, Dropbox files, you name it. But if someone had to quickly take my place and know exactly how to run my family and my business if I couldn't, it would be a mess. I tried to keep it all organized somehow but I sacrificed family time (and a little bit of my sanity) while mired in this chaos. I figured there had to be a better way so I started working on it, uncovering modern and easy ways to use technology to help me drastically reduce the time spent and the stress involved. Then I realized the problem was bigger than I thought and I started sharing it. With the Legacy App Family Edition, I'm sharing with families and business owners exactly how I figured out how to effortlessly organize my life's details, keep everything secure in one system, and ultimately save my family from collapse upon the disability or death of a loved one. I earned my bachelors degree from Colgate University and J.D. from The University of Texas at Austin. I'm a 3x business founder with two successful exits and I've helped 834 families with their estate planning and organizing their families' details. Links mentioned in episode:Legacy Family AppGenerational Wealth 3-Day ConferenceMeet Loral Langemeier:Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their families.She is living proof that anyone can have the life of their...

The RevOps Show
Episode 112: The Goldilocks Approach to CRM Lockdown - Balancing Usability and Security

The RevOps Show

Play Episode Listen Later Mar 20, 2025 44:38


What do Goldilocks and CRM implementations have in common? The balance of their implementation needs to be just right.How much freedom should organizations grant their users to mess with the CRM? Doug and Jess explore the complexities of user access within the CRM and the nuances of balancing access and control to ensure both effective utilization and data integrity.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!

Piltch Point (Audio)
Balancing Usability and Security: The Future of Secondhand Computers - Episode 335

Piltch Point (Audio)

Play Episode Listen Later Mar 16, 2025 33:48


In today's fast-paced technological landscape, the rapid evolution of hardware often leaves older devices obsolete, particularly when it comes to operating systems. The increasing requirements for modern operating systems, such as Windows 11, pose significant challenges for charities and individuals looking to repurpose older laptops. However, one viable solution that not only extends the life of these devices but also promotes sustainability is the installation of Linux operating systems.The Challenge of ObsolescenceAs technology advances, operating systems and software applications demand more from hardware. Windows 11, for instance, requires at least an 8th generation Intel CPU, along with other specifications that many older laptops do not meet. This creates a dilemma for organizations like charities that receive donated laptops. While these devices may be functional, their inability to run the latest operating systems often leads to their disposal or relegation to e-waste recycling - a process that is not only environmentally taxing but also wasteful.The Benefits of LinuxLinux emerges as a powerful alternative for repurposing old laptops. Unlike Windows, Linux distributions (or "distros") are designed to be lightweight and flexible, making them suitable for older hardware. Here are several compelling reasons to consider Linux for repurposing old laptops:Compatibility with Older HardwareMany Linux distributions are specifically tailored to run on older machines. Distros like Ubuntu MATE, Lubuntu, and Xubuntu are known for their efficiency and can breathe new life into laptops that struggle with more demanding operating systems.Cost-EffectiveLinux is open-source and free to use, which means that charities and individuals can install it without incurring licensing fees. This is particularly beneficial for organizations that operate on tight budgets and seek to maximize the resources they have.Security and UpdatesWhile Windows 10 is approaching its end of life and will no longer receive security updates unless users pay for extended support, many Linux distributions offer regular updates and support from their communities. This ensures that users can maintain a secure computing environment without the looming threat of outdated software.Diverse Software EcosystemLinux provides access to a vast array of software applications for various needs, from productivity tools to multimedia editing. Users can find alternatives to popular software that runs on Windows, allowing them to perform everyday tasks without the need for expensive licenses.Community SupportThe Linux community is known for its robust support networks. Users can easily find help through forums, online documentation, and user groups, making it easier for those unfamiliar with Linux to transition smoothly.Environmental ImpactBy choosing to install Linux on older laptops, we are not only extending the life of these devices but also contributing to a more sustainable future. E-waste is a growing concern, with millions of tons generated each year. Repurposing laptops with Linux helps reduce this waste by keeping devices in use longer and minimizing the demand for new hardware. In an era where environmental sustainability is paramount, this practice aligns with broader efforts to reduce our carbon footprint and promote responsible consumption.ConclusionRepurposing old laptops with Linux is a practical and sustainable approach to technology that benefits both individuals and the environment. As discussed in the Piltch Point podcast, the challenges posed by modern operating systems can be mitigated through the adoption of Linux, which offers compatibility, cost savings, security, and community support. By embracing this alternative, we can ensure that older laptops continue to serve their purpose, providing valuable resources to those in need while reducing electronic waste. In doing so, we take a meaningful step towards a more sustainable and responsible technological future.

Irish Tech News Audio Articles
New Study Shows Promise for Gamified mHealth App in managing MS-related Fatigue

Irish Tech News Audio Articles

Play Episode Listen Later Mar 14, 2025 6:56


Trinity researchers have developed a new gamified mobile health (mHealth) app designed to help people with Multiple Sclerosis (MS) manage fatigue, one of the most common and debilitating symptoms of the disease. The research - led by Dr Guido Giunti, Adjunct Professor, School of Medicine, Trinity College Dublin and Associate Professor of Digital Health at the University of Oulu, Finland, and researchers from the University of Oulu and Oulu University Hospital - evaluated the feasibility, usability, and impact of the app, named, More Stamina over a 60-day period. The study, which highlights the potential of the app, is published in the journal Multiple Sclerosis and Related Disorders today. "Fatigue is an invisible but life-altering symptom of MS," said Dr. Guido Giunti, Adjunct Professor, School of Medicine, Trinity College Dublin and leader of the More Stamina project. "Managing it requires more than just medication. More Stamina gives people the tools to understand their energy levels, take control of their day, and communicate their needs more effectively." The study followed 20 participants from Oulu University Hospital in Finland, who used the app daily for two months. Key Findings Users became more aware of their fatigue patterns, enabling them to plan their days more effectively. Higher engagement correlated with increased self-awareness, particularly among those with more severe fatigue. The app helped facilitate discussions with family members and healthcare providers, improving mutual understanding of fatigue's impact. Usability improved over time, though some users found data entry cognitively demanding, indicating areas for refinement. An Evidence-Driven Digital Health Solution More Stamina helps users track their daily activities and energy expenditure using "Stamina Credits", a gamified approach that visualizes energy use and helps users make informed decisions about their daily plans. Unlike many digital health solutions, More Stamina stands out for its research-driven approach at every stage, from identifying patient needs to design, prototyping, development, and testing. Each phase has been accompanied by peer-reviewed research, creating a transparent scientific trail for a mobile health solution. Bringing Digital Health into MS Care Fatigue affects up to 80% of MS patients and has a profound impact on their quality of life. Managing fatigue is challenging, as it involves physical, cognitive, and emotional factors, often leaving patients feeling exhausted, misunderstood, and unsupported. While digital health solutions have been increasingly proposed to help manage chronic conditions like MS, few have been rigorously evaluated to ensure their effectiveness and real-world impact. Neurologists at Oulu University Hospital emphasize the potential of such solutions in complementing traditional MS care. While the study confirmed that More Stamina is a feasible and acceptable tool, researchers emphasize that larger and longer-term studies are needed to evaluate its full clinical impact. The team is now exploring ways to integrate More Stamina into broader MS care strategies. Professor Minna Isomursu, University of Oulu, said: "Digital health solutions are only as good as their foundation. We worked with real patients and healthcare professionals from the start to build something truly useful. That is key to creating tools that people actually find useful in their daily lives." Empowering Patients and Strengthening Family Dialogue One of the unexpected yet powerful outcomes of the study was the role More Stamina played in facilitating conversations between MS patients and their families. Many participants reported that sharing their fatigue patterns with loved ones helped them feel understood and supported. More Stamina's development was not just about technology, it was about people. Active participation from patient representatives was key to ensuring that the app addressed real-life challenges. Tonja Molin-Juusti...

Digital Insights
Are You Obsessed With Usability?

Digital Insights

Play Episode Listen Later Mar 13, 2025 3:18


I bet that subject line made you think this email was going to be about the importance of focusing on usability. But actually, we shouldn't be.Too many UX designers I meet are obsessed with making things as seamless and streamlined as possible. That's great—up to a point. But usability isn't our entire job. In fact, focusing too much on usability can make an experience feel sterile, even soulless.Let's take a slot machine as an example. If you handed a slot machine over to the average UX designer, they'd probably strip it down to its most minimal form: no flashing lights, no spinning reels—just a plain screen that instantly tells you if you won or lost. Maybe it wouldn't even require you to press a button! It could just detect when you put in money and deliver the result instantly.And yet, we all know that's not how slot machines work. Because they're not just about usability. They're about anticipation, excitement, and emotional engagement. The flashing lights, the spinning reels, the suspense—they all play a crucial role in making the experience what it is.Learning from Customer Experience ProfessionalsThis is where UX designers can learn a lot from customer experience (CX) professionals, especially those who design offline experiences. They understand that the way people feel about an experience matters just as much—if not more—than how easy it is to use.In fact, this is why I often think of myself as a Customer Experience professional rather than a UX designer. I've found that embracing the broader CX perspective allows me to consider the entire customer journey, including offline touchpoints and the entirety of the experience, rather than fixating solely on digital usability.CX professionals measure things like brand perception and emotional engagement. They think about how an experience builds loyalty. And just like them, we need to work alongside marketers, sales teams, and customer support to align our designs with broader business goals—not just usability scores.Beyond Usability MetricsIf we only measure usability, we miss the bigger picture. Instead of just tracking usability testing results, we should be looking at Net Promoter Scores (NPS), customer service feedback, and online sentiment analysis. AI has made it easier than ever to analyze reviews, support tickets, and social media comments to see not just what users find easy, but how they actually feel about their interactions with a product.A Restaurant Is More Than Just FoodThink about a restaurant. From a usability perspective, as long as you get seated quickly, can order easily, and receive food that meets your nutritional needs, the job is done. But we all know that's not what makes a restaurant great.The ambiance, the presentation, the service, the flavors—these are the things that turn a meal into an experience worth remembering. UX is no different. If we focus solely on making things usable, we risk creating experiences that are efficient but forgettable.So, let's stop designing slot machines that just say “win” or “lose” and start crafting experiences that truly engage people. Because usability alone isn't enough—it's how we make people feel that ultimately matters.

VUX World
Revolutionising AI usability with Jakob Nielsen

VUX World

Play Episode Listen Later Feb 27, 2025 66:47


AI has made incredible strides, but is it truly user-friendly? In this episode, UX legend Jakob Nielsen joins VUX World to discuss why AI usability still lags behind and what needs to change. As the founder of UX Tigers and a pioneer in usability with 41 years of experience, Nielsen has shaped the field with groundbreaking contributions, including heuristic evaluation, Jakob's Law, and the 10 usability heuristics. He has authored eight best-selling books, holds 79 patents, and was named “the king of usability” by Internet Magazine and “the guru of Web page usability" by The New York Times.We explore the challenges AI users face, from the articulation barrier to unclear system feedback, and why many AI products still prioritise engineering over usability. Nielsen also unpacks the impact of AI stigma, discussing how better design can build trust and encourage wider adoption. Drawing on his vast expertise, he explains why usability heuristics are more relevant than ever in the AI era.Finally, we discuss the future of AI usability and what it takes to create AI-powered tools that people actually want to use. From improving AI-human collaboration to eliminating confusing interfaces, this conversation is packed with insights for anyone working in AI, UX, or product design.Check out Jakobs LinkedIn Read ‘What is agentic AI? A deeply researched definition' on The AI Ultimatum SubstackRead ‘AI Agents are not a technology. They are a strategy' on AgentsDecoded SubstackSubscribe to VUX WorldSubscribe to The AI Ultimatum Substack Hosted on Acast. See acast.com/privacy for more information.

Freedom Scientific FSCast
FSCast #255. Talking Web Accessibility And Usability, And a Story Of a Young Blind Entrepreneur

Freedom Scientific FSCast

Play Episode Listen Later Feb 26, 2025 56:37


This month on FSCast: ·        Find out about Vispero's CSUN and upcoming webinar schedule; ·        Learn about various facets of Web accessibility and usability from Brett Lewis and TJ Squires; ·        Meet Zülal Tannur, a blind entrepreneur and AI enthusiast from Turkey.

Propel Your Practice
What's the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [replay] | Ep. 102

Propel Your Practice

Play Episode Listen Later Feb 24, 2025 23:40 Transcription Available


Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you've got excellent options. Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. Episode Webpage - https://propelyourcompany.com/website-platform/We're going over numerous site considerations, including:HostingDesign featuresCustomer supportData ownershipAdmin accessContent rightsAnd moreWe know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence.If you'd like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool.Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

Bitcoin Takeover Podcast
S16 E8: Alex Romanov on Beam, MimbleWimble & Privacy

Bitcoin Takeover Podcast

Play Episode Listen Later Feb 18, 2025 118:29


Launched on January 3rd 2019, a whole decade after Bitcoin, Beam is the first MimbleWimble implementation to hit the markets. Unlike its smiley cousin Grin, Beam is organized more like a start-up, was more efficient in raising VC funding, and appears to focus more on smart contracts and interoperability with other chains. In this episode, Beam CTO Alex Romanov explains everything about the network: what it is, how it works, and what it aims to accomplish with the MimbleWimble technology. Time stamps: Introducing Alex Romanov (00:00:24) Beam's Launch and MimbleWimble (00:00:50) Alex's Journey to Beam (00:03:01) Beam vs. Monero vs. Zcash (00:04:25) Technical Aspects of Mimblewimble (00:07:12) Unique Properties of Beam Transactions (00:09:31) Blockchain Analysis and Pruning (00:12:15) Misconceptions About Mimblewimble (00:13:12) Responding to Criticism (00:14:21) The Impact of the Ivan Bogatyy Incident (00:18:01) Discussion on UTXO Attacks (00:20:21) Dandelion Protocol and Transaction Origin Obfuscation (00:21:28) Decoy Inputs in Beam (00:22:42) Integration of Lelantus-based Solutions (00:23:46) Overview of Beam Wallet Features (00:24:42) Introduction to Beam's Smart Contracts (00:28:20) Confidential Stablecoin: Nephrite (00:30:59) Comparison of Privacy Protocols (00:33:35) User Experience and Usability in Privacy Coins (00:38:23) DAO Voting System (00:39:26) Staking and Layer 2 Development (00:40:00) Popularity of Privacy Coins (00:40:41) The Evolution of Privacy in Blockchain (00:43:24) Beam vs. Ethereum (00:46:20) User Need for Privacy (00:48:17) Social Shift Towards Privacy (00:50:13) Comparison of Beam and Grin (00:51:19) Decentralized GitHub on Beam (00:52:11) Beam's Smart Contracts vs. Ethereum (00:55:14) Beam Wallet Interface (00:55:46) Atomic Swaps & Asset Swaps Explained (00:56:22) Native Swapping with Bitcoin (00:57:51) Decentralization Concerns (00:59:01) Messaging Layer in Beam Wallet (01:00:50) Beam's Messaging System (01:03:53) Maximum Anonymity Set Feature (01:10:47) Exchange Withdrawal Addresses (01:13:33) Long Addresses in Beam (01:14:29) Roadmap Features (01:16:28) Confidential DeFi Article (01:18:33) Mining Beam with GPUs (01:22:01) Community and Mining Pools (01:23:01) Proof of Work vs. Proof of Stake (01:24:10) Investment Pitch for Beam (01:25:12) Funding Challenges in Privacy Projects (01:26:11) Collaboration in Privacy Space (01:27:20) Confusion Over Beam Tickers (01:29:30) Final Thoughts on Beam's Development (01:33:36) The Importance of Feedback (01:36:44) Beam and Monero Bridge Collaboration (01:37:08) Why not Build on Bitcoin (01:38:06) Pruning the Blockchain (01:38:40) Mimblewimble's Harry Potter References (01:39:51) Marketing Challenges in Crypto (01:43:20) Price Action and Exchange Listings (01:44:10) Need for Deeper Analysis (01:46:27) The Scams Narrative (01:46:37) Innovation through Competition (01:50:08) Usability Challenges in Crypto (01:52:50) Positive Features of Beam Wallet (01:54:05) Local First Design in Beam (01:54:27) Ethereum Wallets and Features (01:55:21) Local Application Architecture (01:55:53) Hardware Wallet Integration (01:56:20) Decentralization Goals (01:56:56) Privacy vs. Usability Trade-off (01:57:08)

Design Atlas
AI, Haptics & Accessibility: The Future of User Experience Design

Design Atlas

Play Episode Listen Later Feb 13, 2025 32:00


The Cherryleaf Podcast -
155. Dealing with Criticism as a Technical Writer

The Cherryleaf Podcast -

Play Episode Listen Later Feb 12, 2025 20:26


In this episode of the Cherryleaf Podcast, we explore the challenges of receiving and responding to criticism as a technical writer. Documentation plays a crucial role in user experience, and receiving feedback—whether constructive or harsh—can be an opportunity for growth. We discuss practical strategies for handling feedback, evaluating its validity, and implementing improvements to enhance documentation quality. Key Topics Covered: ✅ Why receiving feedback (even negative) is better than receiving none ✅ How to separate personal feelings from professional criticism ✅ The importance of acknowledging user feedback and addressing concerns ✅ Types of criticism: Constructive vs. Unconstructive ✅ Methods for evaluating the validity of feedback ✅ Tools and techniques to measure documentation quality (e.g., IBM Quality Matrix, analytics, usability testing) ✅ Addressing common documentation challenges: clarity, findability, audience mismatch, and linking ✅ Steps for implementing improvements and tracking their impact ✅ Preventative measures for reducing future criticism Key Takeaways: Criticism is not personal – It's about improving the documentation, not attacking the writer. Acknowledging feedback is crucial to building trust and ensuring continuous improvement. Evaluating feedback critically helps differentiate between valid concerns and personal preferences. Quality measurement techniques (analytics, support ticket trends, usability testing) can validate feedback. Structured improvements through linking, clearer writing, audience targeting, and prioritization can make a big impact. Continuous monitoring is necessary to ensure long-term effectiveness. Mentioned Resources & Tools:

WordPress | Post Status Draft Podcast
Post Status Cache Up With Tamara Niesen and Beau Lebens

WordPress | Post Status Draft Podcast

Play Episode Listen Later Feb 7, 2025 37:07


In this podcast episode, host Michelle Frechette and guests Tamara Niesen and Beau Lebens.  They discuss WooCommerce's recent rebranding, emphasizing the distinction between "Woo" and "WooCommerce." Tamara highlights the importance of community and customer focus in their marketing strategy. Beau outlines the roadmap for WooCommerce, including improvements in core features, payment solutions, and shipping integrations. The episode underscores WooCommerce's commitment to evolving its platform to meet diverse business needs while maintaining strong community engagement and support.Top TakeawaysMarketing Focus on Community-Driven Development: WooCommerce's marketing approach emphasizes listening to merchants and the community. By integrating feedback into product development, they ensure their solutions address real user needs. This transparency strengthens trust and engagement with the ecosystem.Collaboration and Ecosystem Strength Matter: WooCommerce sees the entire ecosystem as interconnected—whether it's developers, merchants, or marketers. By improving core functionality and providing better tools, they aim to ensure that all WooCommerce-based businesses thrive, as their success reflects on the entire platform.Community Feedback is Essential: WooCommerce's marketing and product teams are committed to keeping the feedback loop open. They encourage users and developers to share their thoughts on new features, usability, and how the company can better support merchants and builders in the ecosystem.Mentioned in the Show:WooAutomatticStellarWPIconicOrderableSomewhere WarmElementor Kadence

Projektmanagement für Macher und Entscheider
Die Goldene Mitte für Modellierungstools

Projektmanagement für Macher und Entscheider

Play Episode Listen Later Feb 4, 2025 35:43 Transcription Available


In dieser Episode des Zukunftsarchitekten-Podcasts dreht sich alles um die Wahl des passenden Modellierungstools. Der Markt bietet unzählige Optionen – von spezialisierten Lösungen bis hin zu integrierten Tool-Suiten. Doch welches Tool passt wirklich zu deinen Anforderungen? Ich zeige dir, worauf du achten solltest, um fundierte Entscheidungen zu treffen, welche Stolperfallen du vermeiden kannst und wie du eine sinnvolle Balance zwischen Funktionsumfang, Usability und Integration findest. Egal, ob du am Anfang stehst oder bereits mit Modellierung arbeitest – diese Episode gibt dir wertvolle Impulse, um Klarheit zu gewinnen und das für dich beste Tool zu identifizieren. Viel Spaß beim Zuhören und beim Finden der goldenen Mitte für dein Modellierungstool! PowerPoint EA --> https://www.sparxsystems.de/ Cameo --> https://www.3ds.com/products/catia/no-magic/cameo-systems-modeler Draw.io --> https://app.diagrams.net/ iQuavis --> https://www.two-pillars.de/iquavis/ SpicySE --> https://spicy-se.com/ OSLC --> https://open-services.net/ ############### Meine Mailadresse: feedback@zukunftsarchitekten-podcast.de ############### Brauchst Du Unterstützung bei der Erstellung eines Lastenheftes oder hast eine Frage dazu, dann findest Du meine Email in den Shownotes. Klicke darauf oder kopiere sie in Dein Emailprogramm und schicke mir eine Mail und wir sprechen darüber. Dann kannst Du Dir in meinem Online-Kalender auch gerne direkt einen Termin buchen: https://kalender.bjoernschorre.de ############### P.S.: Mein Buch zum Thema Lastenhefte ist da. Du findest es auf der Verlagsseite von tredition --> https://shop.tredition.com/booktitle/Erfolgreich_Lastenhefte_schreiben/W-337-928-077?utm_source=zukunftsarchitekten-podcast.de&utm_medium=podcast&utm_campaign=generic

Redefining Tomorrow with David Goldsmith
Managing Complexity w/ Ross Hamilton #24

Redefining Tomorrow with David Goldsmith

Play Episode Listen Later Feb 4, 2025 229:40


In This Episode Join David Goldsmith as he speaks with Ross Hamilton, COO of Space Network, who brings a wealth of experience from aerospace engineering to finance and enterprise software. In this enlightening episode, Ross shares key insights on rethinking complexity and adapting to constant change. He emphasizes the importance of understanding complexity from a management perspective, using real-world examples such as emergency response and the intricacies of financial options. Throughout the conversation, Ross introduces his unique framework, "FUSED," which stands for Future, Usability, Supportability, Execution, and Distribution. He illustrates how each component interrelates to create a robust strategy for navigating complex environments. The discussion takes unexpected turns as they explore the implications of optionality in decision-making and the necessity of adaptability in leadership. Listeners will gain practical insights into how to approach complexity in their own lives and organizations, making this episode a valuable resource for anyone looking to redefine their future amidst uncertainty. Episode Outlines Introduction to complexity and its relevance in management The role of financial options in navigating complexity Understanding real options and their strategic implications The FUSED framework: Future, Usability, Supportability, Execution, Distribution The importance of user experience in product development Quality versus scope: Making decisions that matter Creating a culture of psychological safety for innovation How to effectively communicate strategy across diverse teams The necessity of aligning objectives with key results Exploring generational perspectives on complex challenges Biography of the Guest Ross Hamilton is the Chief Operating Officer at Space Network, where he leverages his extensive background in aerospace engineering, finance, mobile technology, eCommerce, and enterprise software. With prior experience at JPMorgan Capital Markets Technology and GlobalScot, Ross has developed a unique perspective on managing complexity in various industries. A graduate in aerospace engineering, Ross has been instrumental in driving innovative solutions that address complex challenges. He is passionate about fostering a culture of adaptability and collaboration within organizations. His recent projects focus on integrating advanced technologies into space exploration efforts while ensuring sustainability and operational excellence. Ross's insights into financial options and strategic decision-making make him a valuable contributor to discussions on navigating uncertainty in today's fast-paced world.

iDigress with Troy Sandidge
129. Can't Sell? Marketing Stinks? Use This Cheat Code: Sell Up ↑ Market Down ↓ Convert More →

iDigress with Troy Sandidge

Play Episode Listen Later Jan 31, 2025 26:38


Brutal truth: most businesses can't sell up and can't market down.Many struggle to position themselves in a way that earns the attention of high-value buyers while simultaneously failing to resonate with the people who actually influence buying decisions. Your messaging isn't just about what you say, but who hears it. If you're not speaking in outcomes and business impact, executives won't listen. If your marketing doesn't focus on relevance and usability, frontline users won't advocate for you.In this episode, we break down how to:• Sell Up & Market Down by aligning your messaging to decision-makers, mid-level managers, and frontline users.• Balance the Power of Three: Attraction, Activation, and Advocacy to drive conversions.• Tailor Communication for Impact: Speak to THE ONE x 1,000,000² with a strategic, layered approach that wins buy-in across all levels.To win, you don't just need better marketing, more sales leads, and higher conversions...+ You need marketing that moves through the entire decision-making chain.+ You need sales strategies that influence every decision-maker in the room.+ You need conversion tactics that turn interest into action at every stage of the funnel.Bonus: Go check out my newsletter for additional value outside of this episode on converting more!  Beyond The Episode Gems:• Subscribe To My New Weekly LinkedIn Newsletter: Strategize. Market. Grow.• Buy My Book, Strategize Up For The Blueprint To Scale Your Business: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network•  Try GetResponse For FREE On Me To Monetize Your Content: GetResopnse Content Monetization Plan#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews•  Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com•  Follow Troy's Instagram @FindTroy•  Subscribe to Troy's YouTube Channel

Scaling DevTools
Taylor Otwell - founder of Laravel

Scaling DevTools

Play Episode Listen Later Jan 30, 2025 38:35 Transcription Available


Taylor Otwell is the creator of the Laravel framework. Taylor has created numerous paid products that have generated millions, such as:Laravel Forge (server provisioning/management)Laravel Vapor (serverless Laravel hosting with AWS)Laravel Envoyer (zero downtime PHP deployments)Laravel Nova (Laravel admin panel)In this interview, Taylor shares why he is now building Laravel Cloud - an infrastructure platform for Laravel apps and why Laravel Cloud needed VC funding.We also cover:The different challenges of bootstrapped and VC funded startupsHow the Laravel ecosystem became so entrepreneurial Building products for the average joe developerThe role of taste and craft in developer toolsWhat Taylor and Adam Wathan learned from each other Fear and Taylor's comparison with  Alex Honnold This episode is brought to you by WorkOS. If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs. Links: Laravel  Taylor Otwell Laravel Cloud Open jobs at Laravel Adam Wathan Chapters:00:00 The Journey of Laravel's Creator02:48 Transitioning from Bootstrap to VC Funding06:10 Building Laravel Cloud: A New Challenge09:04 The Shift in Company Structure and Culture11:50 Maintaining Quality and Usability in Development15:09 Community Impact and Collaboration17:56 Craftsmanship and Design Philosophy20:45 Navigating Growth and Market Needs23:54 Advice for Aspiring DevTool Founders26:48 Future Directions and Innovations in LaravelThank you to Michael Grinich for making this happen. Thank you to Ostap Brehin for introducing me to Laravel. Thank you to Hank Taylor for helping me prep.  

Easy Prey
Next-Gen Account Security with Christiaan Brand

Easy Prey

Play Episode Listen Later Jan 22, 2025 43:50


With phishing and password breaches on the rise, passkeys could offer a more secure, user-friendly solution that could reshape how we protect our online identities. Today's guest is Christiaan Brand. Christiaan is the co-founder of Entersekt, a financial services security firm and a key player at Google in their security and identity teams.  A respected voice in cybersecurity, Christian co-chairs the FIDO2 technical working group focusing on standardizing robust online security protocols in advancing the use of passkeys. He has been at the forefront of the shift toward more secure, password-free systems. We'll hear his insights on the challenges and opportunities of implementing passkeys to create safer online environments for users and organizations. Show Notes: [00:52] - Christiaan is part of the security team for Google accounts. He's been with Google for 9 years. Prior to that he had a startup. [01:30] - He joined the FIDO Alliance around the same time Google joined in 2013. When he joined Google, he was able to continue with the same type of work. [02:35] - Each of the big tech companies represents a portion of the market when it comes to how we interact with the web and apps. [04:06] - He became interested in security when he started thinking about what could go wrong with new technology solutions. He wanted users to be able to access their financial information in a safe and secure way. [05:06] - 2FA began gaining traction with Google in 2011. It coincided with the launch of Google Authenticator. 2FA was also used by a gaming company. [07:54] - Usability is important, that's why having an app that displays the codes was one of the first forays into making the technology more accessible. [08:34] - Passkeys allow us to move beyond passwords, leaving the extra hassle of traditional multi-factor authentication behind. [11:05] - Key fobs were one of the earlier ways to try and bring usability to security. Now the technology is being moved to smartphones. [12:33] - Passkeys are a replacement for a password manager. [13:35] - Passkeys are extremely long and asymmetric in nature. You and the site you're going to both have the passkey. [14:27] - The service will have the public part of the passkey, and you'll have the private part. Even if the public part leaks out, your passkey will still be secure. Passkeys can never be revealed to phishing sites. [15:47] - FIDO brings the second authentication step in. The service also has to identify themselves. [20:04] - Password managers try to balance security and convenience. Logging in or accessing a passkey is a unique challenge for providers. [22:20] - Phone numbers are a way to get users back into their accounts. [25:19] - Single device users have extra challenges. [26:08] - There are pros and cons to external sources of identity. [29:44] - The FIDO website has many certified solutions. [33:21] - To get passkeys into daily users' lives, we need to start using them on daily applications where we log in frequently. [35:49] - Hopefully this passkey solution will stand the test of time. [37:34] - Attacks are beginning to shift to session hijacking. [38:24] - DBSC or device-based session credentials is a new standard parallel to FIDO. Thanks for joining us on Easy Prey. Be sure to subscribe to our podcast on iTunes and leave a nice review.  Links and Resources: Podcast Web Page Facebook Page whatismyipaddress.com Easy Prey on Instagram Easy Prey on Twitter Easy Prey on LinkedIn Easy Prey on YouTube Easy Prey on Pinterest Entersekt Christiaan Brand on LinkedIn Christiaan Brand on Twitter Christiaan Brand on Facebook FIDO2 Technical Working Group Learn More About Passkeys Passkeys.Dev FIDO Alliance Passkeys

HealthcareNOW Radio - Insights and Discussion on Healthcare, Healthcare Information Technology and More

How Data Quality Fuels Data Usability Join radio host Jim Tate on this special episode from a recent virtual event with Clinical Architecture CEO Charlie Harp along with interoperability expert Didi Davis from The Sequoia Project as they discuss the challenges of interoperability and usability. If clinical data is the driving force for interoperability, then quality is the gas that fuels the data usability engine. Jim, Charlie, and Didi look at the key challenges around usability. To stream our Station live 24/7 visit www.HealthcareNOWRadio.com or ask your Smart Device to “….Play Healthcare NOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Grow Your B2B SaaS
S5E17 - How to build a Brand strategy for your SaaS with Angeley Mullins

Grow Your B2B SaaS

Play Episode Listen Later Jan 14, 2025 42:44


Are you wondering how to build a brand strategy for your SaaS? In this insightful episode of the Grow Your B2B SaaS Podcast, host Joran sits down with Angeley Mullins, former CCO at Resourcify, to explore the art of building a brand strategy for SaaS companies. With over 20 years of global leadership experience at companies like Amazon, GoDaddy, and Intuit, Angeley is a highly respected marketing and sales expert. Recognized by CrunchBase as one of the most influential women in sales, she offers a wealth of practical and advisory insights. This episode is a must-listen for SaaS founders and marketing leaders aiming to create a strong brand strategy. Key timestamps (0:00) - Introduction to brand resonance and customer connection (0:48) - Episode overview and guest introduction: Angeley Mullins (1:25) - Defining brand and its significance (2:12) - Importance of building a brand in B2B SaaS (3:36) - Elements of a strong brand strategy (4:58) - Examples of effective brand storytelling (5:51) - Common mistakes in brand building (7:17) - Recommendations for early-stage SaaS companies (8:41) - The power of storytelling in branding (10:10) - Messaging and its impact on branding (11:38) - Long-term versus short-term branding strategies (13:25) - Combining short-term wins with long-term brand building (15:16) - Usability testing as a strategy for brand building (16:46) - Methods for conducting usability testing (18:10) - Frameworks for understanding customer needs (19:05) - Real-world application of customer feedback (20:06) - Importance of completing fundamental branding steps (20:26) - Best practices in brand strategy for B2B SaaS (23:07) - Building a brand in a competitive market (25:21) - Metrics for evaluating brand growth (27:39) - Understanding brand messaging and storytelling (28:23) - Challenges in building a brand (29:42) - Importance of belief statements in branding (31:54) - Developing a brand belief statement (32:56) - Making technical products engaging (33:08) - Future trends in branding (35:52) - The role of brand in marketing and sales (36:17) - Advice for early-stage SaaS founders (37:34) - Strategies for scaling SaaS companies (38:55) - Addressing potential challenges in brand building (39:25) - Summary and key takeaways (40:59) - Final thoughts and advice for SaaS founders (41:39) - Contact information and closing remarks

Medical Device made Easy Podcast
Medica: AI & MDR FLIP THE COIN

Medical Device made Easy Podcast

Play Episode Listen Later Jan 2, 2025 31:46


Stefan bolleininger will share with us information regarding Artificial intelligence and MDR.  This presentation happened during Medica 2024. So if you have any questions you can ask ok the comments. Who is Stefan Bolleininger?   Stefan Bolleininger is a key opinion leader and speaker for the medical device regulation MDR in Europe. He founded the be-on-Quality GmbH consulting agency to passionately support manufacturers during CE approvals or FDA approvals. This support covers the full chain of quality and regulatory requirements: Implementation, maintenance, audits, assessments, and inspections. In the area of “Risk Management and Usability for Medical Devices and Medical Networks”, he holds a teaching assignment at the Technical University of Nuremberg and the VDI Technical Committee “Quality Assurance for Software in Medical Devices”. Link  Stefan bolleininger LinkedIn: https://www.linkedin.com/in/stefan-bolleininger-3a717028/ Social Media to follow Monir El Azzouzi Linkedin: https://linkedin.com/in/melazzouzi Twitter: https://twitter.com/elazzouzim Pinterest: https://www.pinterest.com/easymedicaldevice Instagram: https://www.instagram.com/easymedicaldevice

Empower Apps
Fear of the Main Thread with Matt Masicotte

Empower Apps

Play Episode Listen Later Dec 31, 2024 43:15


MacVoices Video
MacVoices #24300: Kirk McElhearn Takes Control of Apple Media Apps (1)

MacVoices Video

Play Episode Listen Later Dec 20, 2024 21:42


The latest Take Control Books release comes from Kirk McElhearn. Take Control of Apple Media Apps covers Apple Music and Podcasts as well as The Apple TV and Books apps. Kirk talks about the evolution of this book and how an understanding of their similarities and the near-complete feature parity can help you get more out of them. Usability, rather than continuous feature introduction, has resulted in mature (in a good way) apps that let you use their content intuitively. The Apple TV app gets special attention in the discussion. (Part 1)  MacVoices is supported by the 2024 MacVoices Holiday Gift Guide. Great gift ideas to give and get from your MacVoices friends. Look for the shows in the feeds and on our YouTube and Vimeo channels, and check out the master list on the link above. Show Notes: Chapters: 00:09 Introduction to MacVoices01:33 A New Take Control Book02:39 Covering All Apple Devices07:00 Advanced Features in Apple Apps12:15 Stability vs. New Features15:40 The TV App Experience18:40 Apple's Media Apps as Stores20:12 Keeping Media Libraries Efficient Links: Take Control of Apple Media Apps by Kirk McElhearn Guests: Kirk McElhearn writes about Macs, iPods, iTunes, books, music and more. He is a regular contributor to TidBITS, as well as several other web sites and magazines. He is an avid podcaster who's shows include The Next Track, The Committed, The Intego Mac Podcast, PhotoActive and The Zen of Everything. You can follow him on Twitter, and visit his personal web site, Kirkville. Support:      Become a MacVoices Patron on Patreon     http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:     http://macvoices.com      Twitter:     http://www.twitter.com/chuckjoiner     http://www.twitter.com/macvoices      Mastodon:     https://mastodon.cloud/@chuckjoiner      Facebook:     http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:     http://www.facebook.com/macvoices/      MacVoices Group on Facebook:     http://www.facebook.com/groups/macvoice      LinkedIn:     https://www.linkedin.com/in/chuckjoiner/      Instagram:     https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes     Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Paul's Security Weekly
Applying Usability and Transparency to Security - Hannah Sutor - ASW #311

Paul's Security Weekly

Play Episode Listen Later Dec 17, 2024 69:42


Practices around identity and managing credentials have improved greatly since the days of infosec mandating 90-day password rotations. But those improvements didn't arise from a narrow security view. Hannah Sutor talks about the importance of balancing security with usability, the importance of engaging with users when determining defaults, and setting an example for transparency in security disclosures. Segment resources https://youtu.be/ydg95R2QKwM Curl's oldest bug yet, RCPs (and more!) from AWS re:Invent, possible controls for NPM's malware proliferation, insights and next steps on protecting top 500 packages from the Census III report, the flawed design choice that made Microsoft's OTP (successfully) brute-forceable, and more! Visit https://www.securityweekly.com/asw for all the latest episodes! Show Notes: https://securityweekly.com/asw-311

Paul's Security Weekly TV
Applying Usability and Transparency to Security - Hannah Sutor - ASW #311

Paul's Security Weekly TV

Play Episode Listen Later Dec 17, 2024 34:09


Practices around identity and managing credentials have improved greatly since the days of infosec mandating 90-day password rotations. But those improvements didn't arise from a narrow security view. Hannah Sutor talks about the importance of balancing security with usability, the importance of engaging with users when determining defaults, and setting an example for transparency in security disclosures. Segment resources https://youtu.be/ydg95R2QKwM Show Notes: https://securityweekly.com/asw-311

Application Security Weekly (Audio)
Applying Usability and Transparency to Security - Hannah Sutor - ASW #311

Application Security Weekly (Audio)

Play Episode Listen Later Dec 17, 2024 69:42


Practices around identity and managing credentials have improved greatly since the days of infosec mandating 90-day password rotations. But those improvements didn't arise from a narrow security view. Hannah Sutor talks about the importance of balancing security with usability, the importance of engaging with users when determining defaults, and setting an example for transparency in security disclosures. Segment resources https://youtu.be/ydg95R2QKwM Curl's oldest bug yet, RCPs (and more!) from AWS re:Invent, possible controls for NPM's malware proliferation, insights and next steps on protecting top 500 packages from the Census III report, the flawed design choice that made Microsoft's OTP (successfully) brute-forceable, and more! Visit https://www.securityweekly.com/asw for all the latest episodes! Show Notes: https://securityweekly.com/asw-311

AI Applied: Covering AI News, Interviews and Tools - ChatGPT, Midjourney, Runway, Poe, Anthropic

In this conversation, Jaeden and Conor discuss Amazon's recent announcements regarding their advancements in AI technology, including new chat models, image and video generation capabilities, and their competitive positioning against other tech giants. They explore the implications of these developments, critique Amazon's announcement strategy, and debate the importance of quality in AI-generated content. AI Applied YouTube Channel: https://www.youtube.com/@AI-Applied-Podcast Get on the AI Box Waitlist: ⁠⁠https://AIBox.ai/⁠⁠ Conor's AI Course: https://www.ai-mindset.ai/courses Conor's AI Newsletter: https://www.ai-mindset.ai/ Jaeden's AI Hustle Community: https://www.skool.com/aihustle/about 00:00 Amazon's AI Revolution 04:08 The Impact of AI on Market Dynamics 08:00 Quality vs. Usability in AI Tools 11:59 Final Thoughts and Future Outlook