The Bread Winner Podcast

In this episode of The Bread Winner Podcast, I'm diving into five practical, low-pressure ways to grow your microbakery business—without relying on social media. If you've ever felt overwhelmed by the scroll or unsure how to keep up with the algorithm game, this one's for you. I'll walk you through strategies I've used in my own bakery to build a thriving, loyal customer base that doesn't depend on likes, shares, or stories. Whether you still use social media occasionally or want to ditch it altogether, this episode will help you grow in a way that truly fits your life.Resources: Get 50% off of your first month of Project Broadcast: https://app.projectbroadcast.com/sign-up?referral=breadwinnerJoin the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

If SEO makes your eyes glaze over, you're not alone. But here's the truth—if you're running a sourdough microbakery, especially from home, local SEO can be one of the simplest and most effective tools for helping your community find you. In this episode, I'm breaking it all down in a way that feels doable, not overwhelming. I'm sharing the exact steps I've researched and implemented to help make it easier for people searching phrases like “sourdough near me” or “local bread pickup” actually find your business—without needing a full website or hours of tech know-how.Together, we walk through six practical SEO strategies you can start using today, whether you're baking for porch pickup or prepping for a local market. From claiming your Google Business Profile to optimizing your Instagram bio with local keywords, these tips will help boost your visibility online and connect you with the people who are already searching for exactly what you offer. This episode is all about keeping things simple, clear, and sustainable—so you can keep growing without burning out.Resources: Join my email list here: https://carolinebower.myflodesk.com/newsletterJoin the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

In this episode of The Bread Winner Podcast, I'm breaking down the essential business terms that every sourdough microbakery owner should understand—without the confusing jargon. If you've ever felt overwhelmed hearing words like “gross revenue,” “margin,” or “cost of goods sold,” don't worry—I'm walking you through each one, step by step, in plain language that makes sense for bakers like us. Whether you're just getting started or ready to grow, understanding these foundational numbers gives you the power to price confidently, plan for profit, and protect your energy as a business owner.I also share how I use these numbers in my own microbakery and introduce a tool I created to make it all easier: my Pricing & Profit Calculator. This tool is designed to help you understand your costs, set pricing that actually pays you, and plan your weekly sales to meet your income goals. If you've been winging your numbers or avoiding them altogether, this episode is a chance to take that next step toward building a thriving, sustainable business—one that's as smart as it is soulful.Resources: Get the pricing calculator here: https://carolinebower.thrivecart.com/pricingcalculator/Join the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

May was one of those months that felt full—in a good way. Between markets, porch pickups, and the usual busyness of family life at the end of the school year, I still managed to keep my microbakery rhythm steady. In this episode, I walk you through exactly what worked, what shifted, and where I scaled back to create margin. From simplifying my product lineup to prepping freezer-friendly muffins ahead of time, I share the small decisions that helped me protect my time without sacrificing sales or burning out.I also take you behind the scenes with some new experiments, like blueberry English muffins and testing out my new dough sheeter for pop-tarts and pastries. Plus, I give you a little update on my brick-and-mortar journey, some early thoughts on crowdfunding, and how Texas' cottage food law changes might open doors for partnerships with other home bakers. Whether you're in a season of steady growth or prepping for a shift in your business, this recap will give you plenty of practical ideas to simplify, streamline, and stay grounded.Resources: Join my email list here: https://carolinebower.myflodesk.com/newsletterJoin the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

Summer in a microbakery brings all kinds of changes—both in customer behavior and in our own capacity. In this episode, I'm walking you through the shifts I'm making in my business as we enter the slower, hotter months. From streamlining my product offerings to prepping freezer-friendly items like muffins and cinnamon rolls, I'm sharing practical ways to protect your energy, honor your season, and stay profitable—even if you're baking less. I also touch on the mindset shift that helped me see summer slowdown not as a threat, but as a gift: a chance to slow down on purpose and adjust with clarity.I talk through what I'm cutting back on, what I'm doubling down on (hello, sandwich bread and focaccia), and how I'm keeping my bake days strategic, flexible, and light. Whether you're looking to simplify your schedule, try summer workshops, or reduce overwhelm without losing income, this episode is full of ideas to help you work smarter and more sustainably. If you've been wondering how to navigate the summer season without burnout, this conversation will give you the clarity and encouragement you need to move forward with intention.Resources: Enrollment The Bread Winner Inner Circle is opening again on May 29! It'll fill fast! Join the waitlist to be the first to know when it opens! www.carolinebower.com/innercirclewaitlistJoin the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

In this episode, I'm sharing what year two of running a sourdough microbakery has looked like—from the internal mindset shifts to the practical systems that have changed how I run my business. After reflecting deeply on year one, I realized year two brought a sharper sense of clarity. I stopped treating this like a side project and started showing up as a CEO, fully owning my role and decisions. I share how I structured my week for better flow, simplified my packaging, created a recipe index that's changed my prep days, and started tracking my numbers more intentionally—all while staying anchored in rhythms that keep me grounded at home and in the bakery.If you're heading into year two (or already in it), this episode is full of real stories, hard-earned lessons, and encouragement to create a business that works for your life. I'll walk you through the operational shifts that made a big impact—from batching tasks to simplifying my marketing—and the personal growth that came with realizing I'm not playing dress-up anymore; I'm actually running something real. Whether you're navigating burnout, growth, or just looking to streamline your bakery, this one's for you.Resources: Get the Profit and Pricing Calculator: www.carolinebower.com/calculatorGet the Recipe Index & Multiplier: www.carolinebower.com/recipeindexJoin the Bread Winner Network: www.carolinebower.com/bwnetworkJoin the Waitlist for the Bread Winner Inner Circle: www.carolinebower.com/innercirclewaitlistFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

In this episode of The Bread Winner Podcast, I'm pulling back the curtain on my very first year of running a sourdough microbakery—sharing everything I learned, the mistakes I made, and the strategies that helped me grow from a single Facebook post to nearly $50,000 in revenue. Whether you're just starting out or casually selling a few loaves here and there, I want to give you an honest, encouraging look at what it really takes to build a business you love (without burning out). I walk you through the messy middle of figuring out products, markets, equipment, and pricing—all while balancing family life and learning as I went.I'll be sharing my actual numbers, my top-selling products, and the systems that made my business more sustainable over time. This episode isn't about a one-size-fits-all blueprint—it's about giving you insights you can adapt to your own business and your own goals. If you've ever wondered how to go from hobby baker to microbakery owner, or how to build something that works for you (instead of the other way around), this episode is packed with encouragement and practical lessons from the journey.Resources: Get the Profitable Pricing Calculator at carolinebower.com/calculatorFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

April was a whirlwind in the bakery, and in this episode, I'm sitting down to reflect on what worked, what I learned, and how I'm setting myself up for May and the summer ahead. From porch pickups and Easter bakes to market wins and saying no to burnout, I'm sharing the choices I made to keep things running smoothly—like scaling back my menu, planning ahead, and leaning on tools like my recipe calculator to simplify bake days. You'll hear honest takeaways about revenue, product sellouts, and why consistency matters more than perfection.I'm also giving a peek at what's ahead, including slowing down summer bake days, shifting to one podcast episode a week, and launching the new Breadwinner Network for even deeper support. Whether you're curious about batch planning, navigating busy seasons, or making space for family and rest, this episode is packed with encouragement and practical insights you can apply to your own microbakery journey.Resources: Follow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

In this episode of The Bread Winner Podcast, I'm joined by Elizabeth from Borges Family Homestead to talk about the power of niching down in your microbakery. Elizabeth shares how tying her bakery to her Portuguese heritage helped her grow quickly, stand out in a rural market, and build deep connections with her community. We talk about the challenges she faced in the early days, her creative marketing strategies, the importance of clear product descriptions, and how she balances sourdough staples with cultural specialties.We also dive into lessons around managing time, scaling sustainably, and not letting fear hold you back when starting or growing your bakery. Whether you're thinking about adding cultural products to your menu, refining your marketing, or dreaming about a future brick-and-mortar bakery, this conversation is packed with practical insights and encouragement. You'll walk away inspired to build a business that feels both meaningful and manageable.Resources: Follow Elizabeth on Instagram: @borgesfamilyhomesteadFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

In this episode, I'm bringing you behind the scenes into something really special—a bonus Q&A call that I hosted right after The Bread Winner Summit. The energy was so good and the questions were so thoughtful that I ended up scheduling an extra session just to keep the conversation going. Today, I'm sharing a few of those questions and my real-time answers, covering everything from bookkeeping and batch baking to building a loyal local audience and scaling your sourdough menu without burning out.If you've ever wondered when to hire a bookkeeper, how to simplify your offerings, what to bring to your first farmers market, or how to market in your own neighborhood without sounding salesy—this one's for you. These are the questions so many of us have asked, and this Q&A format gives you actionable ideas and honest insight into the daily realities of running a microbakery. Pull up a chair, hit play, and let's dig in together.Resources: Get the Summit Replay Bundle here : http://carolinebower.com/summitreplayFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

If you've ever felt like your business was running your life instead of the other way around, you are going to feel so seen in this episode. I'm talking with Krista Hannah of Burnt Toast Bakery about the wild, honest journey of growing a microbakery while navigating burnout, motherhood, and an ADHD diagnosis. She shares what it was like to go from gifting loaves to running a full-blown bakery business almost overnight—and how that impacted her family, her mental health, and her love of baking.We talk about the realities of burnout, what led her to take multiple extended breaks from baking, and the powerful reset she found after a trip to England to take a sourdough class. Krista opens up about the systems that now keep her business joyful and sustainable, why she keeps her menu simple, and how teaching workshops has brought a whole new level of fulfillment. Her story is vulnerable, validating, and full of practical insight for anyone building a bakery that fits real life.Resources: Follow Christa on Instagram: @burnttoastbakeryLearn more about Burnt Toast Bakery here. Follow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

After the incredible energy of the Breadwinner Summit, I'm diving into one of the most important themes that came up over and over again: mindset. This isn't about fluffy affirmations—it's about the quiet, steady beliefs that shape the way we show up in our work. In this episode, I walk through five powerful mindset shifts that can completely change how you run your microbakery—from tackling imposter syndrome to letting go of perfection and owning the impact of your small business.Whether you're feeling stuck, stretched thin, or unsure of your next step, this conversation will give you the encouragement and perspective to keep going. I'm also sharing what's next: an intentional, ongoing community where the inspiration from the summit turns into action. You're not behind, you're not alone—and the work you're doing matters more than you think.Resources: Join the Bread Winner Network Waitlist here! https://carolinebower.myflodesk.com/shf3qe4hlq Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

If the idea of attending a two-day summit sounds a little overwhelming right now, this conversation is for you. In this episode, I'm walking you through exactly how to approach The Bread Winner Summit with intention, so you don't just show up - you get something meaningful out of it. I'll guide you through how to identify your top priorities, decide which sessions to attend (and which ones to skip), and build in flexibility so it doesn't feel like just another thing on your already full plate.I'm also sharing how to take notes you'll actually use, how to stay engaged even if you're watching sessions on replay, and how to find accountability that lasts long after the summit ends. Whether you've already claimed your free ticket or you're still on the fence, this strategy will help you walk away with more clarity, more focus, and a plan you can actually put into motion.Resources: Sign up for the FREE Bread Winner Summit → https://carolinebower.thrivecart.com/breadwinnersummit/Grab your All Access Pass here → https://carolinebower.thrivecart.com/all-access-pass/Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

We are just one week away from The Bread Winner Summit, and in this episode, I'm giving you a special sneak peek into what you can expect. I've pulled together a collection of audio snippets from several of our speakers so you can hear a taste of the incredible conversations coming your way. We're diving into pricing mindset, wholesale partnerships, bartering with confidence, and simplifying your product strategy for growth—and that's just the beginning. These conversations are packed with wisdom, encouragement, and real-life experience from women who truly understand what it takes to run a microbakery.Whether you've already grabbed your ticket or are still thinking about it, this episode will give you a clear picture of what The Bread Winner Summit is all about. My hope is that you'll walk away from the summit with fresh ideas, new connections, and a whole lot of clarity about how to move forward in your business.Resources: Sign up for the FREE Bread Winner Summit → https://carolinebower.thrivecart.com/breadwinnersummit/Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

In this special episode, I'm taking you behind the scenes of something I've been pouring my heart into for months - The Bread Winner Summit! This is the first-ever virtual event created just for sourdough microbakery owners, and it's happening April 14–15. I share the vision, how it came to life (starting with a quiet birthday hotel stay and a ChatGPT brainstorm!), and why it's so needed in our industry. If you've ever felt like resources are scattered or hard to find, this summit was made for you. It's full of practical insight, inspiring speakers, and the kind of focused, sourdough-specific support I wish I'd had when I started.I also walk you through the six pillars I've used to shape the event - sales, marketing, processes, products, lifestyle, and cash flow - and how every session is designed to help you grow a sustainable, profitable bakery that fits your life. Plus, I talk about the all-access pass, speaker bonuses, and how this event is going to leave you feeling more equipped, connected, and excited about your business. If you haven't grabbed your free ticket yet, now's the time. This episode will help you get the most out of the summit and show you exactly why it matters.Resources: Grab your free Bread Winner Summit ticket here! - https://carolinebower.thrivecart.com/breadwinnersummit/Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

March was full of growth, challenges, and a few big steps forward in my business—and in this month-in-review episode, I'm bringing you behind the scenes. I'm sharing the rhythms that worked, the lessons I learned, and what I'd do differently next time. From two bustling markets and experimenting with individual cinnamon rolls, to juggling everything without an assistant (and why that's about to change), I'm talking through what it really looks like to run a microbakery while preparing for something much bigger.I also share updates on two huge projects: one that's still in the works (hello, dream brick-and-mortar space) and another that's officially here—the Breadwinner Summit! You'll hear how I'm navigating this season of growth while protecting my energy and staying rooted in my mission. If you've ever found yourself operating at capacity or wondering how to keep growing without burning out, this episode is packed with real talk and encouragement from someone walking it with you.Resources: Subscribe to my email list to find out more about the Bread Winner Summit! https://carolinebower.myflodesk.com/newsletter Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

In this heartfelt episode, I sit down with Whitney Ivy, founder of Southern Bread Company, homeschool mom, and microbakery owner, to talk about her incredible journey from health struggles to sourdough healing—and eventually building a business that serves her family and community. Whitney opens up about how her search for answers to chronic health issues led her to sourdough, a more ancestral way of eating, and ultimately to launching a thriving bakery business from her home in Mississippi.We also dive into the mindset shifts Whitney had to make as her business grew—overcoming imposter syndrome, learning to embrace community over competition, and growing without going into debt. From scrappy beginnings with a beach umbrella at the farmer's market to investing in a bread oven and launching Bread Academy workshops, Whitney shares her story with warmth, wisdom, and so much encouragement for fellow bakers.Resources:Follow Whitney on Instagram: @southernbreadcompanyConnect with Whitney on Facebook: Southern Bread CompanyFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

As microbakery owners, it's easy to take everything personally—especially when a regular customer suddenly stops ordering. In this episode, I'm sharing a heartfelt and practical conversation that started inside my Inner Circle coaching group, all about learning to separate your personal identity from your business. This work is personal—handmade, heartfelt, and often built from your kitchen table—but it's also a business. And learning how to protect your mindset is essential for long-term sustainability.You'll hear me talk about how to handle customers who “ghost” your bakery, how to shift your mindset so it doesn't shake your confidence, and how to focus on what really matters—showing up, delivering a consistent experience, and nurturing the people who do show up. I also share real strategies for maintaining a sense of professionalism while still taking pride in what you do, so you can build a thriving bakery without burning out.Resources: Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Making sure your community knows you exist is one of the most important parts of growing a microbakery. In this episode, I sit down with Kayce from Trails End Breads & Blooms to talk about how she built an unforgettable presence in her town—without relying solely on social media. She shares how she went from baking for her family to launching a thriving home-based bakery, using smart marketing, pop-ups, and community connections to grow her customer base organically.If you've ever wondered how to market your microbakery beyond your inner circle, how to get people talking about your business, or how to confidently put yourself out there, this episode is packed with practical strategies and real-life insights. Kayce shares her best tips for finding customers, leveraging pop-ups, and creating a brand that people remember.Resources: Follow Kayce (https://www.instagram.com/trailsendbreads/)Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

Collaborating with local businesses is one of the best ways to grow your microbakery, connect with your community, and create exciting new opportunities. In this episode, I'm sharing 10 creative ways to partner with other small businesses—from teaming up with coffee shops and florists to creating seasonal gift boxes and subscription services. These collaborations not only expand your customer base but also help you build meaningful relationships that support long-term business growth.If you've ever wondered how to approach local businesses, what kinds of partnerships work best, or how to make collaborations a win-win, this episode is for you. I'll walk through real-life examples, practical strategies, and tips for making your partnerships successful—so you can grow your bakery while strengthening the small business community around you.Resources: Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery! Follow me on Instagram (@carolinebower_sourdough) for more microbakery tips! https://www.instagram.com/carolinebower_sourdough

Balancing a thriving bakery business while homeschooling young children is no small feat, but Kelly Wolf of Gloria Grain Bread has found a way to make it work. In this episode, Kelly shares her journey from baking yeast breads for family gatherings to running a successful microbakery—all while transitioning to homeschooling. She talks about how she built her business from the ground up, the challenges of managing time and energy, and the lessons she's learned along the way.If you're a mom trying to juggle running a business and raising kids, this episode is for you. Kelly opens up about the mindset shifts that helped her embrace flexibility, the importance of setting realistic boundaries, and the joy of finding a rhythm that works for both her business and her family. Plus, she shares her best strategies for keeping little ones engaged while still getting work done in the kitchen. Resources & Links: Follow Kelly on Instagram (@GloriaGrainBread) →https://www.instagram.com/gloriagrainbread Follow Caroline on Instagram (@carolinebower_sourdough) for Microbakery Tips! → https://www.instagram.com/carolinebower_sourdoughFind links to all of my favorite microbakery supplies here: https://carolinebower.com/linksMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Your energy is your most valuable business asset, and protecting it is the key to building a sustainable microbakery. In this episode of The Bread Winner Podcast, I'm sharing the daily and weekly rhythms that have helped me create a thriving business without sacrificing my well-being. From essential non-negotiables like sleep, meals, and movement to structuring your workweek for better efficiency, these small but powerful changes will help you prevent burnout and keep your business running smoothly.I'll walk you through how I optimized my work hours, created better batch-working systems, and built simple lifestyle routines that reduce stress and free up mental space. Whether you're struggling with exhaustion, feeling like your business is taking over your life, or just want to improve your workflow, this episode is packed with actionable strategies to help you reclaim your time and energy.Key Takeaways:Why your energy is your most valuable business currency.The three daily habits that should be non-negotiable for every microbakery owner.How to structure your weekly rhythms for better work-life balance.The power of batch-working and how to implement it in your business.The importance of taking a dedicated day off (and how to make it work for you).Small lifestyle shifts that will reduce stress and increase efficiency.Resources & Links:Follow me on Instagram (@carolinebower_sourdough) for microbakery tips! → https://www.instagram.com/carolinebower_sourdoughBook a One-on-One Coaching Call for Bakery Business Support → https://stan.store/Carolinebower_sourdough/p/build-a-thriving-microbakery-with-11-coachingDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery to begin building YOUR thriving microbakery! → https://mailchi.mp/thebluebirdbreadco/checklistIf you loved this episode, make sure to follow the show so you never miss a new one! Episodes drop every Monday and Thursday. Until next time, happy baking!Mentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

This episode is packed with inspiration, resilience, and the power of making big things happen in small spaces. I sit down with Angela De Krieger of Singing Trees Keep, a homesteader, microbakery owner, and educator, to talk about how she built a thriving business out of an 80-square-foot space in her home. Angela shares how she balances homesteading, sourdough baking, fermentation, and raising four kids—all while staying rooted in her mission to provide nourishing food for her community.If you've ever felt like your space is too small or your circumstances too challenging to start your dream business, this episode will change your mindset. We talk about creative storage solutions, making sacrifices for big dreams, and the power of community support. Plus, we dive into the mental resilience it takes to grow a business—how to push through fear, shift your mindset, and embrace growth, even when it feels uncomfortable.Resources: Follow Angela De Krieger (@SingingTreesKeep) on Instagram → https://www.instagram.com/SingingTreesKeepVisit Angela's Website (Singing Trees Keep) for Workshops & Offerings → https://www.singingtreeskeep.com/Follow Caroline on Instagram (@carolinebower_sourdough) for Microbakery Tips & Updates → https://www.instagram.com/carolinebower_sourdoughDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery!

February was a month of growth, adjustments, and big decisions in my microbakery. In this episode, I'm reflecting on what worked well, what needed tweaking, and the lessons I'm carrying into March. From refining my market and porch pickup schedule to navigating sellouts and pricing adjustments, I'm sharing the behind-the-scenes reality of running a home-based baking business. I'll also dive into the big changes ahead, including hiring a new assistant, adjusting my financial tracking, and exploring new tools like Square for customer communication.If you've ever struggled with scaling your microbakery while maintaining balance, this episode is for you. I break down the mindset shifts and practical strategies that are helping me grow without burning out. Plus, I share my February revenue numbers—because I believe in transparency and showing what's possible when you build a profitable home bakery. Whether you're fine-tuning your own schedule or looking for inspiration to make smart business decisions, there's plenty to take away from this episode!Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdough

Branding for Microbakeries: How to Stand Out & Tell Your Story with Nat AlvesBranding is so much more than just a logo—it's the personality and emotional connection behind your business. In this episode of The Bread Winner Podcast, I'm joined by my friend and branding expert Nat Alves of NatMarieDesign, the mastermind behind my recent rebrand.We dive into practical branding strategies for microbakery owners, including:What branding really means beyond just a logo.The essential elements of a strong, strategic brand.How to stand out in a saturated market—especially if you're DIYing your branding.Tips for making Canva work for you without looking like everyone else.The biggest marketing mistakes small business owners make (and how to avoid them).Why storytelling matters in branding—and how to weave yours into your visuals and messaging.Tools, templates, and resources to help make branding and marketing easier.If you've ever struggled with branding your bakery in a way that feels polished, professional, and uniquely you—without breaking the bank—this episode is packed with insights you'll love.

Pricing, bookkeeping, and tax prep aren't exactly the most exciting parts of running a microbakery—but they are essential to building a profitable and sustainable business. In this episode, I sit down with Megan from Purple Elephant Group for a deep dive into bookkeeping, pricing strategies, and how to stay organized for tax season. Megan is a former bakery owner turned financial expert, and she's here to break it all down in a way that's practical, actionable, and easy to understand.If you've ever wondered when to raise your prices, how to track your expenses, or whether it's time to hire a bookkeeper, this episode is packed with insights you don't want to miss. We also cover how to handle waste, account for donations, and avoid common financial mistakes that could be costing you money. Links to things we talked about: Free Small Business Expense Spreadsheet: https://www.purpleelephantgroup.com/bread-winner-subscribeCheck out Relay, an online bank to manage business cash flow: https://relayfi.com/The CakeCost app to help ensure that you're pricing for profit: https://www.cakecost.net/Mentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Balancing a growing microbakery with motherhood is no small task, and in this episode, I sit down with Melissa Crow of Crow's Dough to work through the challenges that come with rapid business growth. Melissa shares how her bakery expanded faster than expected, leading to long bake days, a need for better equipment, and the struggle to juggle it all while raising three little ones. Together, we troubleshoot ways to streamline her workflow, adjust her schedule, and set boundaries that support both her business and her family.If you've ever felt overwhelmed by your bakery's success, struggled with time management, or wondered how to make growth more sustainable, this episode is for you. We discuss everything from scheduling dough prep around nap times to smart investments in equipment that will save time and energy.

Keeping customers coming back is one of the most powerful ways to build a sustainable microbakery. In this episode, I dive into why repeat customers are a goldmine for your business and how focusing on retention can save you time, energy, and stress. We'll talk about simple ways to create a great first experience, communicate clearly, and make customers feel valued—so they don't just buy from you once, but again and again.If you feel like you're constantly chasing new customers, this episode is for you. I'll share easy-to-implement strategies to increase repeat orders, from small thoughtful touches to simple loyalty perks. Plus, I'll walk you through how to track your top customers and keep them engaged, so your business grows organically with less effort.

Letting go of a product from your menu can feel personal, especially when you've put time and heart into it. But sometimes, a product just isn't working—whether it's inefficient, rarely ordered, or something you simply don't enjoy making. In this episode, I walk you through how to recognize when it's time to remove a product, how to make the decision without guilt, and how to communicate the change with your customers in a way that keeps your business running smoothly.If you've ever dreaded seeing a certain item on your order list or found yourself procrastinating when it comes time to bake it, this episode is for you. I'll share the signs that a product no longer belongs on your menu, strategies for phasing it out, and simple scripts to help you communicate the change with confidence. Let's make space for what actually works and create a business that feels good to run!

Customer service challenges are inevitable in any business, but handling them with confidence, kindness, and clarity can turn a difficult situation into a positive customer experience. In this episode, I share real-life examples and go-to scripts for the most common customer interactions, from late pickups to discount requests and handling complaints. I'll walk you through exactly how to set boundaries while maintaining professionalism, ensuring that your microbakery thrives without unnecessary stress.If you've ever struggled with what to say when a customer is unhappy, requests a special order you don't offer, or expects a discount, this episode will give you practical, ready-to-use responses. Plus, I've put together a free PDF with scripts to help you navigate these situations with ease. Grab a list of 11 simple, professional customer service scripts here: https://mailchi.mp/carolinebower/episode59Mentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Ever wondered what it takes to thrive at a farmers' market—not just as a vendor, but as an organizer? In this episode, I sit down with Ashley , the mastermind behind the market where I sell every two weeks, to get a behind-the-scenes look at what makes a successful market and how vendors can set themselves up for long-term success.Ashley shares her journey from planning a wedding venue to running a thriving market, the challenges she faced in the early days (including flaky vendors and last-minute cancellations), and why consistency is key for vendors looking to build a loyal customer base.We dive into:✔️ What market organizers look for in vendor applications✔️ The biggest mistakes vendors make (and how to avoid them)✔️ Why Ashley strategically places competitors next to each other at the market✔️ How to know if a market is the right fit for your business✔️ Advice for vendors who are hesitant to start selling at marketsIf you're a microbakery owner looking to break into local markets—or even thinking about starting your own—this episode is packed with practical advice to help you make the most of every market day.Connect with Ashley and get inspired by Bulverde Market Day:Instagram: @bulverde_market_dayWebsite: bulverdemarketday.comLinks to things you might like: Download my free market checklist: https://mailchi.mp/thebluebirdbreadco/marketchecklistDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour! Get 20% off of your order of Sunrise Flour! https://thebreadwinner.captivate.fm/ytsunrise20Mentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Welcome back to The Bread Winner Podcast! In this episode, I'm reflecting on January—what went well, what didn't, and the lessons I'm carrying forward into February for my in-home sourdough microbakery. This month brought some big changes to my baking schedule, unexpected learning moments, and valuable insights into optimizing my business for growth.I dive into:My new market and porch pickup schedule and how it's helping me streamline my workload.A few humbling baking mishaps (hello, overproofed sandwich loaves and salt-less focaccia) and what I'm doing to prevent them in the future.How preorders at the market have been going.Experimenting with new products like pizza crusts and brownies—and how I decide what stays on the menu.The power of delegation and how my assistant is saving me time and stress.Tracking my working hours to get a realistic view of my time investment in the bakery.The importance of improving systems to avoid repeated mistakes and keep scaling sustainably.Plus, I'm sharing some February plans, including increasing variety at markets, strengthening community connections, and creating better work-life boundaries.I'd love to hear from you—what lessons did you learn in January? Screenshot this episode and tag me on Instagram with your biggest takeaway, and you might just get a coffee on me!If this episode resonated with you, I'd love it if you could take a moment to rate and review the show. Your support helps The Bread Winner Podcast reach more microbakery owners like you!Watch this episode on YouTube: Links you might need: Grab my Recipe Calculator Spreadsheet: https://stan.store/Carolinebower_sourdough/p/get-my-recipe-calculator-spreadsheet-nowFind links to all of my favorite everyday products, including dough bins and starter containers: carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Ever feel like you're shouting into the void when promoting your microbakery? In this episode of The Bread Winner Podcast, I chat with Maria Baradell, a thriving microbakery owner in Dallas, Texas, who has mastered the art of messaging that sells.Maria shares her journey from baking for her family of seven to building a profitable bakery—without investing in a bread oven. She popularized the two-loaf pan method, proving that you don't need commercial equipment to scale. But what really skyrocketed her success? Clear, compelling messaging.In this episode, we cover:The power of starting with why and crafting a mission that resonatesHow to make your customer the hero (instead of just selling bread)Using emotional storytelling to create deeper connectionsPractical messaging strategies for selling bread, workshops, or digital productsHow to confidently position yourself as an expert—even if you're just starting outMaria also reveals details about her upcoming Bakery Business School, designed to help home bakers monetize beyond just selling loaves.

In this episode, I'm sharing everything I've learned about art of bulk baking. This episode is packed with tips to streamline your process, avoid common pitfalls, and embrace the learning curve. I share my personal starter routine, how I scale recipes efficiently, tips for proofing dough in bulk, and why investing in the right tools—like bins, dedicated fridges, and mixers—can be game-changing. You'll also hear about techniques for mixing dough, managing inclusions, and open baking versus alternatives like Dutch ovens or loaf pans.Bulk baking can feel overwhelming, but with practice, patience, and a few tools and techniques, you'll soon find your rhythm. What You'll Learn in This Episode:My starter routine and how to scale it for big bake days.Why bins are a baker's best friend for mixing dough.Tips for scaling recipes and proofing dough in bulk.How refrigeration and baking techniques impact bulk production.Links to things we talked about: Join The Bread Winner Inner Circle: https://stan.store/Carolinebower_sourdough/p/innercircle-f1vcaxb6Grab my Recipe Calculator Spreadsheet: https://stan.store/Carolinebower_sourdough/p/get-my-recipe-calculator-spreadsheet-nowFind links to all of my favorite everyday products, including dough bins and starter containers: carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

In this episode, I'm sitting down with Alexandria Fisk of Linens and Loaves, a microbaker with a deep passion for heritage grains and sustainable baking. Alex shares her inspiring journey from gluten-free living to discovering the magic of heritage wheat—how it transformed her family's health and ultimately led to the thriving microbakery she runs from home. We dive into the nuances of baking with heritage grains, why they're different from conventional flours, and how they bring a richer, more nourishing experience to every bake. If you've ever wondered what it takes to work with these beautiful grains—or if they might be a game-changer for your own baking—this episode is for you!Beyond the bread, we also explore the heart behind Alex's business, including her commitment to sustainability and the balance of running a home bakery while homeschooling her kids. She shares practical tips on sustainable packaging, business planning, and how she's built a loyal customer base that values real food made with integrity. Whether you're curious about incorporating heritage grains or looking for inspiration on running your business with purpose, this conversation is packed with insight and encouragement!Connect: Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughAlexandria Fisks' Instagram: https://www.instagram.com/linensandloaveAlex's email: linensandloaves@gmail.comLinks to Alex's favorite sustainable products: Paper to wrap bread:https://www.uline.com/Product/Detail/S-1912/Kraft-Paper/50-lb-Kraft-Paper-Roll-30-x-720Twine to wrap/ package:https://amzn.to/4jzGis2Bags for cookies:https://amzn.to/3E37I9mBoxes for muffins/larger cookie orders:https://amzn.to/4ao7vcKSunrise Flour Mill 20% off link:https://www.sunriseflourmill.com/ALEXANDRIA67644Join The Bread Winner Inner Circle: https://stan.store/Carolinebower_sourdough/p/innercircle-f1vcaxb6Book a 1:1 Call with Caroline: https://stan.store/Carolinebower_sourdough/p/build-a-thriving-microbakery-with-11-coachingDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Mentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

In this episode, I had the joy to sit down with my dear friend and community leader, Christine Brinkman, founder of Babes Support Babes. Christine shares her passion for connection and her experience creating spaces where women entrepreneurs thrive holistically—not just in business, but in life. We dive into the concept of "community over competition" and discuss why building authentic, supportive relationships is key to personal and professional growth.Christine offers actionable advice for finding or creating intentional communities that fuel your growth, including practical tips for connecting with like-minded entrepreneurs, staying consistent, and showing up authentically. Whether you're a sourdough baker navigating a saturated market or a business owner looking to deepen your local network, this episode is packed with insights that will empower and inspire you.Key Topics Covered:The origin of Babes Support Babes and its core values.Why "community over competition" can transform your mindset and your business.Practical steps to find and nurture life-giving communities.How consistency builds trust and deepens relationships.Standing out in saturated markets by highlighting your unique attributes.Christine's advice for starting your own supportive group, even if it's small and virtual.Connect with Christine:Follow Christine on Instagram at @BSBSATX. Send her a DM to ask questions or share your journey—she loves cheering you on!Let's Connect:If this episode resonated with you, take a screenshot, tag me on Instagram @Carolinebower_sourdough, and tag Christine @BSBSATX so we can see where you're tuning in from and connect further.Important Links: Visit the episode page (carolinebower.com/episode53) for actionable takeaways and key bullet points from our conversation.Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Want to thrive in an intentional online community of other bakers? Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistFor links to my favorite microbakery supplies, check out carolinebower.com/linksMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Check out the episode webpage to read all of the questions from today's episode: carolinebower.com/episode52Welcome back to The Bread Winner Podcast! I'm so excited to share part three of our 2025 Kick-Off series. In this episode, we're diving into setting clear, actionable goals for your sourdough microbakery. Whether you're just starting out or scaling up, this episode will help you translate your big dreams into focused, achievable steps. Together, we'll work through key questions to clarify your priorities, break down your vision into SMART goals, and identify strategies to track your progress. It's all about creating a structure that serves both your business and your life.I'll also guide you through overcoming obstacles, building momentum, and celebrating wins—big and small—because every step matters on the path to success. By the end of this episode, you'll have a roadmap to help you create a thriving, burnout-proof business in 2025. Plus, I'll share details about how The Bread Winner Inner Circle can support you in making these goals a reality. Let's make this year your best one yet!Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Today, we're diving into the exciting process of vision casting for your bakery in 2025 and beyond. This episode is all about creating a clear, inspiring picture of the future you want to build, tailored to what truly serves you and your family. I'll guide you through a series of reflection questions designed to help you articulate your goals, whether they're financial milestones or personal fulfillment. By thinking about how your bakery can support your life holistically, you'll gain clarity on what balance looks like for you. Join me as we explore the potential of your business and how it can positively impact not only your life but also your community.Takeaways: This episode emphasizes the importance of vision casting for your bakery business in 2025, helping you to articulate your goals clearly. Reflecting on your business journey allows you to identify what truly serves you and your family. I encourage you to define your business's core values and how they impact your customers' experiences. Finding balance as a baker means creating a healthy rhythm between work and personal life, not a strict division. Consider what milestones in your business would signify success and how they would transform your life. This episode provides practical reflection questions to guide you in setting meaningful intentions for the future. Links referenced in this episode:carolinebower.com/episode51Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistBook a 1:1 Call with Caroline: https://stan.store/Carolinebower_sourdough/p/build-a-thriving-microbakery-with-11-coachingDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Find all of the reflection questions from this episode at carolinebower.com/episode50Wow, I can't believe we've hit 50 episodes! This milestone feels like such a testament to the incredible community we've built here. In this episode, we're diving into the first of a three-part series designed to help you reflect on where your bakery business has been, where it's heading, and how to approach 2025 with clarity and purpose. Together, we'll walk through reflection questions that encourage you to celebrate your wins, confront challenges, and uncover patterns that might be shaping your journey. Whether you've had an amazing year or one full of lessons, these insights will set the stage for intentional growth.If you've ever wondered how to pause, regroup, and plan with purpose, this episode is for you. I'll share prompts that invite you to dig deep into your strengths, habits, and values—all while thinking about how your business serves your life as a whole. It's the perfect way to reset and gear up for what's next. Grab a notebook, or just listen while you bake, and don't forget to head to the episode webpage for the full list of reflection questions. This process is all about building a business that supports your life, not the other way around. Let's start 2025 strong, together.Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

After taking some much-needed time to rest and recharge over the holidays, I'm back with a heartfelt reflection on December. In this episode, I'm sharing the highs and lows of a busy holiday baking season, what worked (and what didn't), and the lessons I'm taking into 2025. Whether you're navigating seasonal surges or dreaming of a smoother workflow, this episode is packed with honest insights and practical takeaways to inspire your next steps.I'm also pulling back the curtain on my goals for the year ahead—from refining my bakery schedule to cultivating stronger connections with my customers. If you're ready to grow intentionally, create balance, and learn from someone who's been there, this one's for you. Grab your coffee, settle in, and let's dive into this fresh start together!Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

This episode is extra special because Melissa, my amazing baking assistant, takes over as the interviewer! She flips the script and asks me all about my journey from baking bread to building a thriving micro bakery business, launching this podcast, and expanding into coaching. We reflect on the milestones, the lessons learned, and the big dreams for the future.I share candid moments about juggling family life and business, the challenges of scaling sustainably, and how my love for breadmaking turned into a passion for helping others grow their own businesses. If you're navigating your own entrepreneurial journey—or just curious about what happens behind the scenes—you'll love this heart-to-heart conversation. Stick around for advice on staying authentic, investing in growth, and embracing the moments that truly matter.Download the free printable planning pages: https://mailchi.mp/thebluebirdbreadco/plannerJoin The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

In this episode of The Bread Winner Podcast, we're diving into one of the most impactful ways to connect with your customers and stand out in your community—crafting your brand story. Your story is more than just an "About Me" section; it's the heart and soul of your business. It's what turns one-time customers into loyal fans who feel a personal connection to your microbakery.I'll walk you through the steps to create a brand story that's authentic, relatable, and unique to you. We'll discuss why your story matters, how it connects you to your ideal customers, and simple ways to start sharing it. Whether it's on social media, your website, or even on your packaging, your story is a powerful tool to build a thriving microbakery that resonates with your community. Tune in and let's bring your brand story to life!Book 1:1 Business Coaching with Caroline: https://stan.store/Carolinebower_sourdough/p/build-a-thriving-microbakery-with-11-coachingDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

On today's episode of The Bread Winner Podcast, I'm joined by the inspiring Hannah Guzman, a microbakery owner who's balancing a full-time job, motherhood, and a thriving sourdough business. Hannah shares her journey of turning her postpartum hobby into a flourishing microbakery in just eight months, all while navigating the challenges of working a 9-to-5 and maintaining a healthy work-life balance.We dive into Hannah's story, exploring the therapeutic power of sourdough, her strategies for setting boundaries to prevent burnout, and her tips for running a microbakery with limited resources. She also shares valuable insights about fostering an abundance mindset, engaging authentically on social media, and overcoming challenges with local markets. Whether you're just starting your sourdough journey or looking for ways to grow sustainably, this episode is packed with practical advice and encouragement.Connect with Hannah on Instagram: https://www.instagram.com/crustycravingsbyhannah/Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Planning your bake days doesn't have to be overwhelming. In this episode, I'm diving into one of the most important aspects of running a microbakery: determining your capacity. Whether you're gearing up for a big market or setting limits for pre-orders, I'm sharing practical strategies to help you simplify your schedule, work within your constraints, and avoid burnout. You'll come away with actionable tips to manage your time and resources more effectively, so you can focus on what matters most—creating incredible baked goods for your customers.This episode is all about making your microbakery work for you. From identifying your equipment and space limitations to calculating realistic bake-day timelines, I'll guide you through the steps to create a sustainable workflow. If you've ever felt stretched too thin trying to meet demand, this conversation is packed with insights to help you streamline your process and feel more in control of your baking business.Join The Bread Winner Inner Circle Waitlist: https://mailchi.mp/thebluebirdbreadco/bread-winner-inner-circle-waitlistBook a 1:1 Call with Caroline: https://calendar.app.google/DMTtsD62F56K247s7Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

I am thrilled to share this incredible conversation with Stijn Vanorbeek, the innovative mind behind Simply Bread Company and the Simply Bread Oven. We dive into Stijn's fascinating journey from a tech-savvy entrepreneur to a passionate baker and inventor of a revolutionary bread oven that has transformed the world of micro bakeries. Stijn shares how his love for community and his frustration with bread quality in the U.S. led him to develop a product that not only enhances the art of bread-making but also creates meaningful connections among bakers and their customers. You'll hear his insights on the challenges of scaling, the importance of local production, and the heartwarming ways Simply Bread supports bakers at every stage.What makes this episode truly special is the passion and purpose behind Simply Bread's story. Stijn's journey is a testament to the power of combining craftsmanship with community-building. Whether you're a sourdough enthusiast, an aspiring micro-baker, or someone curious about entrepreneurship, you'll walk away inspired to chase your dreams, nurture your community, and savor the beauty of good bread. Don't miss the inside scoop on future plans, including accessories, education, and even the possibility of international baking adventures!Ways to Connect with Simply Bread: Simply Bread Facebook Community: https://www.facebook.com/share/g/1E4FMA7Jz2/Simply Bread Instagram: https://www.instagram.com/simplybreadco/General Email: info@simply-bread.coStijn's Email: stijn@simply-bread.coOther important links: Book a 1:1 Coaching Call with Caroline to grow your sourdough microbakery business: https://calendar.app.google/DMTtsD62F56K247s7Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

Hey friends! In this episode of The Bread Winner Podcast, I share some of the lessons I've learned from the best and worst investments I've made while building my bakery business. From the tools that have become indispensable to the ones that were total flops, this candid conversation is packed with practical tips to help you skip some of the missteps I made.I share how starting with the cheapest options sometimes cost me more in the long run (hello, sticking bread liners and terrible oven gloves!). But it's not all regret—this episode also highlights the equipment that's been worth every penny, like my trusty Cambro containers and double oven setup. Whether you're just starting out or looking to upgrade your toolkit, this episode is a must-listen for anyone trying to grow a small business smartly and sustainably.For a full list of the links to my favorite items that I mention in the episode, visit the episode webpage, www.carolinebower.com/episode43For other links: Book a 1:1 Coaching Call with Caroline: https://calendar.app.google/DMTtsD62F56K247s7Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill

Hi friends, welcome back to The Bread Winner Podcast! In this episode, I'm reflecting on November—what worked, what didn't, and what I'm taking forward into December. If you've ever felt the tension between doing too much and honoring your energy, this one's for you. I'm sharing how I paced myself for a manageable Thanksgiving rush, why clear boundaries are key to sustainable baking, and a few game-changing lessons (like why frozen dough has a time limit). Plus, I'm talking markets—why I don't stress the slow weeks and my favorite way to introduce new flavors to my customers.But it's not just about business—I'm also getting personal. From solo hotel stays to overcoming perfectionism, I'm digging into the mindset shifts that have made all the difference. Whether you're balancing life and business or gearing up for the holiday season, this episode is packed with inspiration and practical tips to help you thrive.Grow your business with 1:1 coaching and lock in the lowest rate I'll ever offer!: https://stan.store/Carolinebower_sourdough/p/preblack-friday-coaching-offerDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage FlourI'm a HUGE fan of Sunrise Flour Mill both for speciality products in my microbakery as well as for my family! I know I'm maximizing the nutrition of everything I bake using Sunrise Flour!20% off Sunrise Flour Mill

In this special Thanksgiving episode of The Bread Winner Podcast, I take a moment to reflect on the incredible community of bakers and mentors that make this journey so special. This episode is dedicated to expressing gratitude—not just for the lessons and inspiration we've gained from one another, but for you, my amazing listeners. Without your unwavering support and enthusiasm, this podcast wouldn't exist. Together, we're building something truly remarkable, and I couldn't be more grateful.You'll hear touching messages from members of our sourdough microbakery community, each expressing thanks to mentors and peers who've inspired them. From guidance in starting an Instagram account to invaluable advice on bulk baking and business growth, these notes capture the essence of connection and generosity. As we celebrate Thanksgiving, let's honor the power of kindness and encouragement that keeps us rising (pun intended!). Plus, a special shout-out to our sponsor, Sunrise Flour Mill, whose support fuels this podcast and our shared mission to empower microbakery owners. Don't forget to explore our new website for show notes, blog posts, and exclusive offers!carolinebower.comTake your business to the next level with 1:1 coaching with Caroline: https://stan.store/Carolinebower_sourdough/p/preblack-friday-coaching-offer20% off Sunrise Flour Mill: https://thebreadwinner.captivate.fm/sunrise20Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery, at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery!

Sometimes, we just need a moment to pause, breathe, and reconnect with the heart of our work. In this episode, I'm speaking directly to you, the weary baker, who might be questioning if all the effort is worth it. Together, we'll reflect on the deeper purpose of what we do—the connection, comfort, and hope we bring to others through something as simple and extraordinary as bread. This is your reminder that your work matters profoundly, even on the hard days.I hope this episode feels like a warm hug and a gentle nudge to honor the rhythms of rest and renewal in your life. It's okay to be tired; it doesn't mean you're failing—it means you care deeply. Whether you need a moment to reflect on why you started or simply need encouragement to keep going, this conversation is here to meet you where you are. Let's lean into the beauty and purpose of what we do, one loaf at a time.Invest in coaching to grow you business. Lock in the lowest rate I'll ever offer for 1:1 coaching. Read more and get your first call on the calendar here. https://stan.store/Carolinebower_sourdough/p/preblack-friday-coaching-offerDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughTry Sunrise Flour Mill Organic Heritage Flour: 20% off Sunrise Flour Mill https://thebreadwinner.captivate.fm/sunrise20

In this episode of The Bread Winner Podcast, I'm chatting about a game-changing tool that's helped me work smarter, not harder—AI. Specifically, I'm sharing three practical ways to use ChatGPT in your sourdough microbakery to save time, reduce overwhelm, and get things done more efficiently. Whether it's creating polished social media captions, handling tricky customer service messages, or planning your baking schedule around a busy life, this episode is packed with actionable insights to help you streamline your business and reclaim your time.If you've ever felt bogged down by too many to-dos or unsure how to get started with AI, this episode is for you. I'll walk you through exactly how I've used ChatGPT to organize my thoughts, manage my time, and even prep for a full week of baking. By the end, you'll feel inspired to experiment with this powerful tool to help you burnout-proof your business. Let's get to it!Seize my limited-time Pre-Black Friday coaching offer and lock in the lowest rate I'll ever offer for 1:1 coaching with me! Click here to learn more and sign up!Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery! Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdoughMentioned in this episode:Try Sunrise Flour Mill Organic Heritage Flour My kids have been DEVOURING the banana bread that I've been making with the Heritage White Flour, and my customers are so excited about the 50/50 Whole Wheat Heritage that I've added to my menu using the Heritage Whole Wheat Flour!20% off Sunrise Flour Mill