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Shownotes Podcasting 2.0 for April 30th 2021 Episode 35: Fully Noded and Double Gated Adam & Dave discuss the week's developments on podcastindex.org and welcome The Swiss Army Knife of the Index - Aric Mackie And In Alabama, The man who de-dupes more feeds than any human being - Dave Jones! Crank those value sliders up on any of these value4value streaming payment apps: Podfriend Breez app Sphinx Chat App Podstation Browser extension Download the mp3 Preservepodcasting.com Check out the podcasting 2.0 apps and services newpodcastapps.com Support us with your Time Talent and Treasure Shownotes Mic and dimmer podping Roy Update 67K transactions Podverse Killing Ed Documentary on NA-Tube and Podfriend Keywords
On this episode, I welcome Calvin Jiang from Castbox — a podcast distribution platform headquartered in the U.S. and China with over 30 million registered users and available in over 175 countries and 70+ languages.Calvin is Partner and Head of Investor Relations at Castbox, and we talk about the future of podcasting as he has some bold predictions about the future of his industry.Some of the takeaways you will hear include what language is a big upcoming market, how Twitch for Audio also known as live-streaming might be the next big money maker, and how the China podcast market differs from the rest of the world not to mention what Calvin thinks of Spotify’s foray into podcasting.Yes, this is podcast inception – a podcast talking about podcasts on a podcast platform. Castboxhttp://www.castbox.fmiVooxhttps://us.ivoox.com/en/GVR Podcast Market Reporthttps://www.grandviewresearch.com/industry-analysis/podcast-marketLast Podcast on the Left Patreon page, has 12K subscribers earning roughly 67K per monthhttps://www.patreon.com/lastpodcastontheleftInvesting in the Podcast Ecosystem in 2019https://a16z.com/2019/05/23/podcast-ecosystem-investing-2019Will Audio Live-streaming Take off in Americahttps://techcrunch.com/2019/12/20/will-audio-livestreaming-take-off-in-america Spotify needed a huge podcast, and it just bought one of the biggesthttps://www.theverge.com/2020/2/5/21124201/bill-simmons-the-ringer-spotify-acquistion-podcast-purchaseMatthew Ball on AudioTechhttps://www.matthewball.vc/all/audiotech Web Summithttp://www.websummit.comRISEhttp://www.riseconf.com
Located in Napa Valley’s St. Helena, the highly acclaimed Restaurant at Meadowood was destroyed on September 28th by the massive Glass Fire, which scorched close to the 67K acres in Sonoma and Napa counties. Under the leadership of executive chef Christopher Kostow, the decades-old resort restaurant earned accolades for its artistic, garden-to-table cuisine. The owners of Meadowood Napa Valley, which housed the famed restaurant, have since vowed to rebuild the property. But amid the news of its destruction, former employees and local fine dining chefs explore a range of emotions regarding its lasting legacy. On The Chronicle’s food and culture podcast, Extra Spicy, hosts Soleil Ho and Justin Phillips look into what it took for The Restaurant at Meadowood to earn its place as an international fine dining destination and the highly-disciplined, intense work environment that some former employees say was necessary for success, while others claim was an abusive workplace culture. You'll hear from San Francisco chef Traci Des Jardins, sommelier Alexis Davis Iaconis of Brick & Mortar Wines, chef Ricky Odbert of Six Test Kitchen and more. Read the story and send us your questions about food, life and everything you’re obsessed with at sfchronicle.com/spicy. | Unlimited Chronicle access: sfchronicle.com/pod Learn more about your ad choices. Visit megaphone.fm/adchoices
Located in Napa Valley’s St. Helena, the highly acclaimed Restaurant at Meadowood was destroyed on September 28th by the massive Glass Fire, which scorched close to the 67K acres in Sonoma and Napa counties. Under the leadership of executive chef Christopher Kostow, the decades-old resort restaurant earned accolades for its artistic, garden-to-table cuisine. The owners of Meadowood Napa Valley, which housed the famed restaurant, have since vowed to rebuild the property. But amid the news of its destruction, former employees and local fine dining chefs explore a range of emotions regarding its lasting legacy. On this episode, hosts Soleil Ho and Justin Phillips look into what it took for The Restaurant at Meadowood to earn its place as an international fine dining destination and the highly-disciplined, intense work environment that some former employees say was necessary for success, while others claim was an abusive workplace culture. You'll hear from San Francisco chef Traci Des Jardins, sommelier Alexis Davis Iaconis of Brick & Mortar Wines, chef Ricky Odbert of Six Test Kitchen and more. Read the story and send us your questions about food, life and everything you’re obsessed with at sfchronicle.com/spicy. | Unlimited Chronicle access: sfchronicle.com/pod Learn more about your ad choices. Visit megaphone.fm/adchoices
Sometimes you have great weeks and even better days as an investor. This was one of those times. My sales and disposition team totally crushed it and I wanted to share what our team did to close $67K in 2 days. I believe the little bits I share in this video can help even the Keep Reading » The post How We Closed $67K in 2 Days appeared first on The Ultimate Real Estate Investing Podcast | Flip2Freedom.com.
Today's episode features Chris with a net worth of $1.8MM. Of the $1.8MM, 70% is invested in real estate. Together with his business partner, they own 52 single family rentals. He discusses all things real estate including his first deal, self managing all the homes, financing, due diligence, sending mailers, etc.. He collects about $67K monthly in rental income and nets about $11K monthly. Beyond real estate, he has 14% of his net worth in cash, and 16% in retirement accounts.
Introduction We need economic and financial sustainability. Sustainability is a concept much in the news these days. Sustainable fishing, energy and wood products, to name a few. We were told, without complete consensus among scientists, that we have 12 years, now a bit less than that, to live on earth without experiencing a complete climate disaster--announced to be an existential threat--a threat to our very existence. Unless, we are told, we immediately find radically different and sustainable ways to live. What about economic and financial stability? All of the Green New Deal remedies start in the trillions of dollars. Add in the cost of social new deals like Medicare for All, All being defined as everyone currently residing in the US along with free college and many more trillions in spending are proposed. And that’s with a current federal budget of less than $5 trillion. How can that be financially sustainable? How is that not a clear and convincing threat to life as we know it? That is the subject of today’s 10-minute blog/podcast Continuing I believe that America is a unique and exceptional place, and that you--you and I--have an equally unique and exceptional role to play in it. Yes, you have heard that from me before, and you will hear it again. That’s what drives this podcast. Your role, our role, includes knowing the debt and deficit numbers, how they are likely to grow, and what they mean for us, for America. And for our children and grandchildren. As of today, the 330M people in the US owe $22 trillion, money we have borrowed to keep going. That’s $67K owed by every man, woman or child in our country. If you add in what the federal government has promised in things like government worker pensions, Medicare and Social security, we are over $90 trillion in debt. Pause for definitions: The deficit is the difference between what the feds receive in taxes, and what they spend. The deficit is covered by borrowing. Just like a credit card; if you spend more than you make, you need to borrow to make things work. The debt is the total amount the feds, that’s the taxpayers, owe. Again like a credit card, the debt is the total amount owed, while the deficit is the amount you just borrowed. The total debt is accumulated deficits. Our national debt is $22 trillion, with an average annual deficit of $1 trillion. At the risk of making your eyes roll back in your head, let’s bring up another comparison between the feds and a person or family. Fair? The annual federal budget is about $4.7 trillion. An annual deficit of $1 trillion, means that our government is borrowing over 20% of its budget each and every year. If a household spent the US annual average, $60K a year, it would have to borrow $12K, 20%, each and every year to match the feds in borrowing compared to budget. How long could a household sustain, there’s that word again, that percentage of borrowing before it collapsed? After 10 years, the household would owe $120K, and that’s not counting interest, which could easily double that amount. With no end in sight. Here’s a better question; how long can we, the US, sustain that kind of borrowing? We cannot and should not tax our way out of this mess. We do not have a revenue problem; we have a spending problem. Said differently our golden goose is healthy and producing ever more golden eggs. If we continue to threaten the national golden goose by increasing taxes and regulations, we will kill the American goose. For those of you who were actually paying attention in school, and not reading Aesop’s fables, Aesop wrote of a farmer who had a magical goose; one that would lay golden eggs every day. The farmer lived quite well selling the gold, but he got impatient; in his ignorance of how things worked, he cut the goose open to get all the eggs at once. Isn’t our society doing the same thing; killing the goose that lays the golden eggs? Unlike state or local governments, and alas,
Raphael and his team now work together to buy and flip commercial and residential properties in one of the most competitive markets in the country (Washington, D.C.), closing deals that average around $67K net profit. Using his unique business model, Raphael’s team is on track to hit $10M annual revenue in 2019. Get your free book: www.audibletrial.com/dwellynn Contact Raphael: raphael@realstep.com Content mentioned: God is my CEO https://www.amazon.com/God-CEO-Following-Principles-Bottom-Line/dp/1440565171/ref=sr_1_2?crid=2U3IS3AHDBUMY&keywords=god+is+my+ceo&qid=1560361273&s=gateway&sprefix=god+is+my+ceo%2Caps%2C125&sr=8-2 Follow Ola [www.instagram.com/oladantis] @OlaDantis for all other social media Send me a DM when you follow so I can say hi! www.dwellynn.com/invest
In this case study, I interview Brian Stearman from Lawncare Marketing Mechanic. He shares how he was able to transition from mowing lawns in his lawn care business to running an agency with over $67K per month recurring revenue in less than 2 years. Brian Jumped Into The Seven Figure Agency With Both [...] The post Case Study – From Mowing Lawns To 7 Figures In Less Than 2 Years appeared first on Seven Figure Agency.
One of the first things we work on in the OYP program is about the nitty gritty of starting a business. That can include registering your biz with your Secretary of State, arranging your bank accounts, and making sure your “back-end” stuff is in good order. In this podcast I talk about my personal experience with these processes as I was starting my practice. AND, of course figuring out how to pay for starting up my practice was a big deal for me and is for most massage therapists - especially the loan or debt aspect it. While paying off a total of $67K in debt sucked, having my full massage practice made it possible. I do NOT recommend doing the credit card debt thing the way I did it (as I talk about in the video). However, debt usually plays a part in every business, massage practice or not, so it’s good to have an idea of how it can work for you rather than sink you. Let me know your thoughts in the comments on the blog post!
Welcome to Furious Friday – These episodes aim to solve misunderstandings In this episode - Furious about the muckery of statistics used to perpetrate misunderstandings Misconceptions about the world when it comes to the world, the economy and what we are taught, by the media. Click Bait is the winner when we are too busy to fully look into an article! So, I did it for you – I’ll go through two examples Article about 9 out of 10 Australians support Healthcare and Education being free Oxfam study of income and wealth inequality – how the rich suck up all the wealth Study one – The “Findings” (read: The Claims) About Support for universal access for free to healthcare and education 9 in 10 Australians believe those services should be provided free of charge. (88% for Education) (89% for healthcare) – Who doesn’t like free stuff? Free services are a human right? 8 in 10 Australians agree the rich should be “taxed more” to support the poor. 8 in 10 Australians agree - every citizen should have the right to UBI Found that 49% agree that ‘socialist ideas’ great value for societal progress...for who? Digging deeper Grain of salt – The “Australians” surveyed was only an online Ipsos survey of 1,000 Australians who are working aged. Most people who are working don’t have time to fill out 20-minute surveys…they are working. Free education – No Free lunch - And it isn’t free, other people pay somewhere along the line. What about those who don’t want to go to uni? They pay for those that do! But …what is to stop people just doing degree after degree after degree… “Van Wilder” style Healthcare – already subsidised by the rich – do you pay for blood tests? Tests? It’s all Medicare funded! When something is free (public good) – it gets overused and the system is burdened Bulk billed – I feel for doctors in this system – work in 15-minute time slots. It’s hard to help someone properly within this time restriction – healthcare declines If the costs go up, wages would be capped by the government If you study for 10 years, you are in that bottom 10% Sacrifice a lot to get higher income Study two – the findings Oxfam – Inequality report – Richest 1% are sucking up the wealth Top 1% of population has 22% of the wealth Income Growth – Between 1988 to 2011 Bottom 10% made up 3% of all growth Top 10% made up 27% of all growth Digging deeper Misrepresenting “inequality” as immoral – poverty is the issue not inequality. Focusing on inequality is economic resentment. The guy next door has a bigger house, so go steal his stuff? Income growth – this is not the same group of people over time – Just shows statistical spreads Remember our Student Doctor? They go from working for free to earning higher wages over time Income inequality means nothing – most people listening would be doing okay, you would have a computer, or phone. So does Bill Gates. But rather than trying to make Bill Gates less rich, we should be focusing on poverty. How much poverty do we have? Bill gates is rich because we use the stuff he helped get out to us at a low cost. And thanks to that we are better off than we have ever been! They ignore what a ‘fair share’ is – do the rich do their fair share? 3% of Australian income earners (only 399,000 people) – pay 30% of the tax bill The irony here is that Oxfam turns out to be hypocritical Chairman of Oxfam international was detained in February for corruption charges Senior staff members paid local Haiti woman for sex after the 2010 crisis. Talk about taking ‘advantage’ of the poor. Standing on a position of morality doesn’t avoid reality Issue with this methodology Only focus on population distributions – broken up into percentages Doesn’t look at age, their lives, how they got their wealth The 1% is a group – that can only ever be the 1% - so if the number of people who compete to get there get more and due to people trying harder, this group gets richer and richer There is always going to be a “1%” if you measure things in percentages It’s dangerous to lump people into groups this way – as policies are designed to benefit one group, they destroy another group. We lose more and more of our freedoms the more policies are built around group think. Punishing one, for the benefit of another. I am not in the 1%...yet! But I do hope to be there one day I don’t want to get there through stealing things, but through voluntary transactions – giving more than I get = VALUE Why don’t people want to be there? What biases do you harbour that are telling you that having money is bad? All money does is provide freedom and stability. The Media’s job is to sell fear. Not inform you – a good story sells better than the truth. The most ignored factor – Age! Someone who is a 24 year old head-of-the-household, will have half the income on average of someone who is a 45 year old head-of-the-household. Time is your friend here - Mobility of the wealth over time. Pareto Distribution Example – two individuals with the same income $90k ($67K net), 30 years old, over the following 30 years one individual invests 15% of their net income and the other person doesn’t. Return 8%, income reinvested, wage increase with inflation = $1,580,000 A lot of this is choices made along the way, over time, compounding effect. Nobody should have the moral authority to tell people how wealth should be distributed, or how people should spend it They have in the past they have tried though, and it hasn’t gone well. We will discuss this in next Friday’s episode Why does this go on? And what does it lead to? Looking at the whole picture is really hard. IMO this is simply people, not willing to take responsibility for themselves, blaming the people who do take care of themselves When you repeat a lie enough, people start to believe it. This creates more and more unjust outrage. Nobody actually explains what it takes to be wealthy and some assume it’s just the roll of the dice. Some are born “with a silver spoon in their mouths”, however economist Thomas Sowell estimated only 10% of wealth is ‘old money’. Economic resentment - thinking that the rich people steal form the poor? If they are poor they have no money to steal. It would make more sense to steal from rich people - which is what those without are crying for through increased taxation and redistribution Is there an ‘economic morality’ to being poor? Malcom Gladwell – ‘I never root for the underdog as statistically they don’t deserve it.” Conclusion Ask yourself: Is money the root of all evil? Or is it evil people doing evil things who are the root of all evil? I’ll leave you with that question to think about. In next Friday’s episode, we look at giving the masses what they want – Socialism V Capitalism!
Host Bill Thompson, III, recounts last year’s Champions of the Flyway bird race in Israel where his team, the Way-Off Coursers, raised more than $12K for conservation. The event as a whole raised more than $67K to protect birds along the great Rift Valley flyway between Eurasia and Africa. Also featured is the anthem Bill wrote to support Champions of the Flyway.
Host Bill Thompson, III, recounts last year's Champions of the Flyway bird race in Israel where his team, the Way-Off Coursers, raised more than $12K for conservation. The event as a whole raised more than $67K to protect birds along the great Rift Valley flyway between Eurasia and Africa. Also featured is the anthem Bill wrote to support Champions of the Flyway.
Gas Station Business 101 Podcast - How to Start, Run and Grow a Successful Gas Station Business
Did you just buy a gas station business and now finding out that even with high sales volume the business is not generating enough profit for you? Are you struggling to just meet your basic business expenses? Or are you about to buy a business that will put you in the red? Some of our listeners have just found themselves in that exact situation, so stay tuned and let's analyze all that in this episode. Welcome to Gas station business 101 podcast, I am Shabbir Hossain, and this is episode 49. This is the show where we discuss how to start, run and grow a gas station business successfully and give you an inside look at many real life case studies so you can follow and be successful in this business. This episode is a direct response to 3 of our podcast listeners and the issues they are facing about their new business venture. I won't mention them by name since I didn't ask for permission ahead of time, so I will just refer to them as person A, B, and C. Here is the situation, Person A recently sent me an email where he mentioned he recently bought a business but now a month and a half later he is still putting money into the bank just to meet his expenses. Person B sent me an email with a lot of sales data from a store he is thinking about buying and asked for my advice, and lastly person C just sent me an email which said he followed my advice that I gave on various podcast and bought a business but now he sees two of the categories in his new business has less profit margin than what I suggested. The two categories are automotive and cigarettes, where he said my suggestion was 15-17% on cigarettes but he found out his new business has only 5% margin, in the automotive category my suggestion was around 50%, but he sees around 18% margin. But what is alarming is that his cigarette sales are around 37% of his total merchandise sales while the automotive is only 3% Do any of you remember listening to episode #1 and #33, in these two episodes, I shared my own life story and how I failed miserably in my first gas station business venture, and how I was taken for a fool by the sellers. I am not suggesting that this is what is happening to this three gentleman, but as buyers, we do have to be aware and be very careful, so this does not happen to any of us, right? Let's start with Person A first, in his case, he is not sure why he is not making any money, in last two weeks we have shared a lot of sales and purchase data with me along with some of the selling prices on some of the products. Here are his numbers and since I am not sharing his name, I will share the numbers this way his privacy won't be compromised. Last month these were his sales: Fuel: 67,457.23 gallons Merchandise $71239.05 Out of the 67K gallons, he sold 61900 gallons of regular fuel and 5100 gallons of premium and plus grade fuel. The breakdown on merchandise were (I rounded the sales figure off) Cigarette $27,000 X 15% = $4050 Beer $16000 X 23% = $3680 Soda $12000 X 33% = $3960 Grocery $9000 X 35% = $3150 Tobacco $3000 X 23% = $690 Novelty $2500 X 40% = $1000 Auto $1000 X 50% = $500 Deli $500 X 35% = $175 __________________________________ Sales $71,000 Estimated Gross Profit $17,205. The gross profit margin here is $24% For the same month, he purchased $62,500 merchandise, which seems high for 71K total sales. If inventory level remained the same both at the beginning of the month and at the end of the month, then he should have ideally only replaced what he sold at cost right? If so then his purchase should have been$71,000 - $17,205 = $53,795, but he bought $62,500 which was $8705 more. But this is not always bad; this can also mean he may have $9,000 worth of extra inventory sitting on his shelves, but to find that out it is a good idea to have your inventory counted on the 1st day of every month. In his case, he hasn't but he told me he doesn't think he has that much extra inventory. Instead, he thinks he has less than what he started with. Now if his inventory has decreased compared to what he started with while he bought extra $9,000 worth of inventory, which can mean three things: His profit margins are lower than we estimated His having massive amount of theft Or a combination of both After I had concluded these 3 outcomes, I asked him to investigate and to tell me what are his profit margin by each department/category, he came back a few days later and informed me that his cigarettes were off by 4%, Beer was off by 3%, tobacco was off by 5%, auto was off by 6% and novelty was off by 10%. Only deli margin was higher than my estimated, and it was at 45% instead of estimated 35% and rest of the categories were pretty much same as predicted. So, the new calculation looks like this now Cigarette $27,000 X 11% = $2970 Beer $16000 X 20% = $3200 Soda $12000 X 33% = $3960 Grocery $9000 X 35% = $3150 Tobacco $3000 X 18% = $540 Novelty $2500 X 30% = $750 Auto $1000 X 44% = $440 Deli $500 X 40% = $200 __________________________________ Sales $71,000 Actual gross profit $15,210; the gross margin for him here is around 21%. The difference between my estimate and the actual gross profit was $17,205 - $15,210 = $1,995. Remember the difference of $8705 in inventory? Well that amount can now be reduced by $1985, so actually it should be $8705 - $1995 = $6710. He is still missing this much inventory in his store and now since we know the real profit margin, I can safely predict that he is having a serious case of theft in his store. Person B sent me a lot of sales data, and since he hasn't bought his store yet, I have decided not to share any of that here, but what I want to share with you is that he found a good store and the sales and profit margins both look great, the store is selling around 80,000 gallons a month while the merchandise sales are right around $75,000 with combined gross profit margin is around 26% and he has done some hard work analyzing numbers and the spreadsheet he shared showed the purchase is very much in line with the sales and as Is aid the store has great profit margin both in and outside. So I advised him to go forward with the purchase. Now, let's talk about person C, in his case he already bought the store, and he too analyzed his profit margin in each category and compared them to my suggestions and noticed that there are only two categories where he was off by big numbers compare to what I suggested. Cigarettes my suggested margin is 15-17% he found out his was only 5% Automotive category my suggestion is 40-50%, but his is 18% The problem is Cigarettes represent 37% of total store sales while automotive at just 3%. Do you see the problem here? Typically cigarettes carry anywhere from 20-40% of the total merchandise sales, but the since this is typically a low-profit margin category so if your store has lower sales in this category like 20-25% you are doing better than people with stores where they are having 40% of their sales coming from only cigarettes. In his case, this is very unfortunate because let's assume his store sales are at $70,000, if you take 37% of that sales which is $25,900 is cigarettes only, and at 5% margin he is making $1295. This is a serious problem, let's assume he is making 30% combined gross profit on the rest of categories $70,000 - $25,900 = $44,100 at 30% = $13,230 + $1295 = $14,525 But now let's look at if his cigarette margin was at 15%, how this number would change $70,000 - $25,900 = $44,100 at 30% = $13,230 + ($25,900 X 15% = $3885) = $17,115 The difference is $17,115 - $14,525 = $2,590 Typically when gross profit is this low, it is hard to meet all your fixed and variable expenses and still make a profit. So once again before you buy a business make sure to check episode 40 and 41 where I spoke at length about doing proper due diligence. In a nutshell remember to always check their sales vs purchase, if the seller tells you they are doing $70,000 merchandise sales and 50,000 gallons you want to check their records of actual sales documents like daily close out that comes out of the registers and not what they entered in their bookkeeping system, because when you go to buy a business you have to assume the seller may tell you lies, so I always tell people to let the seller prove to you that they are honest and truthful by showing you actual sales and purchases for at least last 2 years. This way you can draw your own conclusion. Don't look at their P&L; don't look at their balance sheet or income statement. These documents mean very little to you when it comes buying a gas station. 3 Things matter to you when doing due diligence: Verifying actual sales Verifying the purchases Verifying their profit margin by category Once you are satisfied, then move on to other parts of due diligence like expenses, payroll and such, but do follow the list I outline in episode 40. Let's now talk about what if you bought a business like this person C did, how to fix this issue, how do you raise your margin so you can start making money? One advice is if you find yourself in this situation, please don't start raising prices day after you buy the business, which can harm your business beyond repair. Instead, you have to take a smart but slow yet steady approach. Here are the six steps I would take: Check on competitor's margin Contact all three cigarette company reps and renegotiate the contracts Raise price in at least three different increments with long intervals in between Run 2 and three pack or even carton pricing special Run at least two other promotion on other categories like Beer and maybe Soda Start giving superior customer service and increase the WOW factor. If you have any question, feel free to send me an email at shabbir@gasstationbusiness101.com, or you can post it on my Facebook group page by going to shabbirhossain.net Lastly, If you are about to buy a gas station for the first time, make sure to read my book "Gas Station Business Smart Start-up" How to measure profitability, how to come up with a valuation, how to calculate ROI, how to write a business plan and how to get financing for your new venture. You can find this book on most all retailers including Amazon, Apple iTunes, Kobo, Smashwords and Barnes and Noble. For all our foreign listeners, if you are interested in learning about investment category visas and how to get one of those by investing in a gas station business, do check out my new book USA Investment Visa to Green Card, How to Qualify, Apply and Obtain EB-5, E-2 and L-1 Visa. You can find this book exclusively on Amazon for now. Don't forget to sign up for my very important newsletter; you can simply sign up for it by going to http://gasstationbusiness101.com/subscribe Thank you once again for joining me in this episode; I will see you in the next one. Cheers!
Cloned genomic fragments from the region (0.769 to 0.818 map units) coding for immediate-early (IE) transcripts of murine cytomegalovirus (MCMV) were used to analyze the physical organization of this region, the direction of transcription, and the proteins synthesized in vitro. Three IE transcription units could be identified. From IE coding region 1 (ie1; 0.781 to 0.796 map units) a dominant 2.75-kilobase (kb) RNA was transcribed from right to left on the prototype arrangement of the MCMV genome which directed the synthesis of an 89,000-molecular-weight polypeptide (89K polypeptide), the major IE protein. This phosphoprotein (pp89) has been shown to be active in the regulation of transcription. Upstream of ie1 and separated by the MCMV enhancer sequence was a second IE coding region, ie2, which was mapped at 0.803 to 0.817 map units. From ie2 a 1.75-kb RNA of moderate abundance was transcribed in the direction opposite to that of the ie1 RNA. After hybrid selection of the ie2 transcript, a 43,000-molecular-weight translation product was detected. A third coding region, ie3, was located directly downstream of ie1 (0.773 to 0.781 map units). The series of RNAs with low abundance, terminating in ie3, probably used the ie1 transcription start site and ranged from 1.0 to 5.1 kb in size. The 5.1-kb RNA apparently represents the nonspliced transcript from both coding regions ie1 and ie3. A 15K polypeptide was translated in vitro from RNA that was hybrid selected by ie3 sequences. Immunoprecipitation with monoclonal antibody revealed that 31K to 67K polypeptides were related to pp89. Some of these proteins were translated from RNAs that were smaller than 2.75 kb. Polypeptides related to pp89 were also synthesized in vivo. Because polypeptides unrelated to pp89 that were translated from RNA that was selected by ie2 and ie3 sequences were not immunoprecipitated by murine antisera, we assumed that the amount of these proteins synthesized in vivo during infection was probably very low