Podcasts about flourish thrive academy

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Best podcasts about flourish thrive academy

Latest podcast episodes about flourish thrive academy

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Welcome to the Thrive by Design podcast! I'm Tracy Matthews, Chief Visionary Officer of Flourish & Thrive Academy. In this episode, we're diving into the secrets of creating a cohesive jewelry brand strategy. Discover: How to know in a snapshot if your brand is cohesive or not. Why being good at sales doesn't mean good at branding How customers' expectations change with where they are - and where you need to put your jewelry to sell. The importance of your Jewelry screaming “YOU”! Why price is an often-overlooked part of your branding strategy - and the psychology of buyers when they see it. The essential skill for any jewelry maker or designer - and how to develop it   Here are the resources mentioned in the show: How to Stand Out in a Saturated Market with a Timeless Jewelry Brand Masterclass   Are you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.  Click here to review the show on Apple podcast or your favorite platform Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations   If you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.   xo, Tracy Matthews   Follow on Instagram: Follow @Flourish_Thrive on Instagram Follow @TracyMatthewsNY  Instagram Follow Flourish & Thrive Facebook   Follow us on Tik Tok: Follow @Flourish_Thrive Tik Tok Follow @TracyMatthewsNY on Tik Tok  

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP435: How She Won Prepared For and Won the 7500K Halstead Grant for Her Jewelry Business with Stephanie Howell

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Sep 26, 2023 23:07


Join us for an inspiring podcast episode with Stephanie Howell, the founder of S Howell Studios. Stephanie's jewelry creations are inspired by the beauty of the natural world, encouraging us to find wonder in life's simplest moments. Stephanie's journey into jewelry-making began in college, and her love for the craft eventually led her to launch her own jewelry business. Today, she shares her story of how she used the knowledge gained from Flourish & Thrive Academy's Laying the Foundation program and the Thrive by Design podcast to secure the prestigious Halstead Grant, even after her third attempt. Discover how Stephanie's pursuit of success in her jewelry business led her to seek out valuable resources like the Thrive by Design podcast and Laying the Foundation. She learned the importance of structuring her business to align with her life goals, including achieving a balance between financial freedom and time. Stephanie's journey to winning the Halstead Grant spanned three attempts, with each round teaching her valuable lessons. She used feedback from Halstead to make improvements and ultimately secured the grant in 2023. The key to her success came from everything she learned in Laying the Foundation, coupled with guidance from mentors and peers. Stephanie emphasizes that Laying the Foundation played a crucial role in her journey, helping her identify her ideal client, craft a brand story, and develop a strategic approach to her business. Without this foundation, she likens her business to a house without a solid structure. As a parting word of advice, Stephanie encourages fellow designers to invest in their education, stay organized, and not let financial concerns hold them back from pursuing their dreams. She believes that the knowledge gained from programs like Laying the Foundation is an invaluable investment that pays off quickly. Stephanie Howell's journey from a jewelry enthusiast to a Halstead Grant winner is a testament to the power of education, determination, and a solid foundation. Her success story serves as an inspiring reminder that with the right knowledge and support, any dream is within reach. Tune in to this episode for more insights and inspiration.   Here are the resources mentioned in the show: Follow Stephanie on Instagram! Apply for Laying the Foundation   Are you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.    Click here to review the show on Apple podcast or your favorite platform Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations   If you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.   xo, Tracy Matthews   Follow on Instagram: Follow @Flourish_Thrive on Instagram Follow @TracyMatthewsNY  Instagram   Follow Flourish & Thrive Facebook   Follow us on Tik Tok: Follow @Flourish_Thrive Tik Tok Follow @TracyMatthewsNY on Tik Tok  

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP424: How to Leverage In Person Events to Grow Online Sales (and Get 200 New Email + SMS Subscribers in 3 Days)

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Aug 1, 2023 31:17


In this captivating episode of the Thrive by Design podcast, we sit down with the brilliant jewelry designer Alex Boxall, the creative force behind Alex Kathlyn Accessories. Join us as we explore Alex's inspiring journey, from childhood creativity to building her online business and embracing newfound confidence. Rediscovering Her Passion and Navigating Challenges Alex's love for crafting jewelry began early in life, making friendship bracelets and wire-wrapped rings for her mom. When she launched her brand, Alexandra Kathlyn Accessories, in 2014, it was born out of necessity after facing job uncertainties in a small town with limited opportunities.  An Unintentional Hiatus Alex dedicated herself to growing her business from 2014 to 2018, using in-person shows as her primary channel and supplementing with online sales. However, after becoming a new mom, she realized she couldn't give her best to both roles. Scaling back her business to part-time allowed her to focus on her family. Then, life threw her a curveball with the pandemic, leading to an unintentional three-year hiatus. Elevating Her Online Business with Flourish & Thrive Academy Determined to succeed, Alex joined Flourish & Thrive Academy's transformative program, Train Your Customers to Buy Online. This pivotal decision marked a turning point in her journey, propelling her to take bold and consistent action toward her goals. Armed with the strategies she learned in TYC, Alex attended a two-day market, using her newfound confidence to ask people to join her VIP List. Her results were astounding: Added 200 new email and SMS subscribers to her list Saw a remarkable 191% increase in sales compared to the previous year Created a compelling new offer and sold over 150 units TYC's magic lies in its actionable approach and accountability, encouraging designers to stop procrastinating and take consistent action.  If you're feeling inspired by Alex's journey, I promise you're going to be even more inspired when you listen to this episode. Tune in now for insights and wisdom from an exceptional jewelry designer on her path to massive success.   Here are the resources mentioned in the show:   Follow Alex on Instagram! Alex Kathlyn Accessories Website Join Us for Train Your Customers to Buy Online Are you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.    Click here to review the show on Apple podcast or your favorite platform Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations   If you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.   xo, Tracy Matthews   Follow on Instagram: Follow @Flourish_Thrive on Instagram Follow @TracyMatthewsNY  Instagram Follow Flourish & Thrive Facebook   Follow us on Tik Tok: Follow @Flourish_Thrive Tik Tok Follow @TracyMatthewsNY on Tik Tok  

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP422: She's on Track to Triple Her Sales This Year – Here's How She Did It! with Erin Kandoll

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Jul 25, 2023 30:01


Have you ever felt like you hit rock bottom with your jewelry business, questioning whether your passion for creating beautiful pieces is destined to remain just an expensive hobby? On today's episode of Thrive by Design, You'll meet Erin Kandoll of Twisted Ginger Jewelry, who has a story that proves success often blooms from the darkest moments. In this special episode, we dive deep into Erin's incredible journey – from selling all her tools and supplies to reigniting her passion and becoming a thriving jewelry entrepreneur, on track to triple her sales this year! Erin's path to healing and solace started after a deeply traumatic event, where she found refuge in the gentle glow of silver and the dance of a torch. Over the past ten years, she's honed her craft as a self-taught silversmith, pouring her heart into this captivating art form. But it was the moment she discovered the Thrive by Design Podcast that everything changed. Listening to our episodes ignited a spark within her, and she knew it was time to figure it out and turn her craft into a thriving business. Joining Flourish & Thrive Academy for the Jewelry Brand Makeover Bootcamp and Laying the Foundation was the turning point for Erin. With newfound knowledge and guidance, she embarked on a journey to establish a legitimate online presence and build her brand. The transformation didn't end there! Erin's journey continued with Flourish & Thrive Academy's Train Your Customer to Buy Online 12-week Accelerator (TYC). Little did she know that this decision would skyrocket her sales, and her success took off like a tumbleweed, going faster than she could keep up! In Episode 422, Erin shares some remarkable milestones with us, from creating her website and securing wholesale orders to surpassing her entire previous year's online sales in just three months – and that's just the beginning! Building a solid foundation for her business, Erin is now gearing up to triple her sales this year! With a new studio on the horizon and a passion that fuels her drive, she's unstoppable. So, if you've ever felt like giving up on your jewelry dreams, listen to Episode 422 and let Erin's journey inspire you to turn your passion into a thriving business. Your dreams are within reach – embrace the journey, and let the magic unfold!   Here are the resources mentioned in the show: Follow Erin Kandoll on Instagram! Twisted Ginger Jewelry Buy My Book: The Desired Brand Effect Are you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.    Click here to review the show on Apple podcast or your favorite platform Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations   If you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.   xo, Tracy Matthews   Follow on Instagram: Follow @Flourish_Thrive on Instagram Follow @TracyMatthewsNY  Instagram Follow Flourish & Thrive Facebook   Follow us on Tik Tok: Follow @Flourish_Thrive Tik Tok Follow @TracyMatthewsNY on Tik Tok

Joy Joya Jewelry Marketing Podcast
149 - Interview With Tracy Matthews, Author of "The Desired Brand Effect"

Joy Joya Jewelry Marketing Podcast

Play Episode Listen Later Nov 8, 2021 46:17


In this episode of the podcast, I share my SECOND interview with Tracy Matthews, who previously joined me on episode #77. Not only does Tracy run a successful jewelry brand, but she's also the Chief Visionary Officer of Flourish & Thrive Academy, which helps other jewelry business owners launch, grow, and scale profitable businesses. She's the host of the top-rated Thrive by Design Podcast and NOW Tracy is also a published author - her book "The Desired Brand Effect: Stand Out in a Saturated Marketing With a Timeless Jewelry Brand" will officially be available to purchase on November 9th, just a few days after this episode gets published.   I had the amazing opportunity to get an early press copy of the book, and I just finished reading it last week. I have to say, I'm super impressed! As a writer and author myself, I know how seriously difficult it is to write and publish a book. The Desired Brand Effect took Tracy about two years to write and took an amazing amount of effort from both her team and community to get the book in print. I'm super excited for Tracy and hope you'll also get a copy of her book, which jewelry designer Jennifer Dawes says "is like a Masters Program for your jewelry business." Listen now.

Luscious Hustle
275. The Visionary's Playbook with Tracy Matthews

Luscious Hustle

Play Episode Listen Later Nov 3, 2020 43:00


Tracy Matthews is a Jewelry Designer, Entrepreneur, Mentor to Creative Visionaries, and the Host of the Top-Rated, Thrive By Design Podcast. Her passion is helping people tap into their unique creative brilliance factor to make more money and impact.  As the Chief Visionary Officer of Flourish & Thrive Academy, she helps other jewelry brand launch, grow, and scale profitable jewelry businesses. Over the years, she’s inspired creative thinkers to use their innate gifts to grow their businesses. Today she is here giving up insights into how you can truly embody being the visionary in your own business.  Whether are a product-based business or coach, Tracy speaks to the heart of what it means to grow and thrive in the online space.  Here’s what you’ll learn: What is means to be a creative visionary in business How to harness your multi-passionate creative side The role of risk how it has played in Tracey’s life and businesses The sign you are ready to go from running your business as a side hustle to taking it full-time How to expand from “producer” to “CEO” in your business Navigating the ups and downs of the market How to confidently price your products online and build multiple-stream income channels The “growth equation” that all product-based businesses need to know for successful growth Connect with Tracy: On Instagram @tracymatthewsny CLICK HERE to listen to Thrive By Design on iTunes Find her online at Creatives Rule the World or Flourish and Thrive Academy

Online Marketing Made Easy with Amy Porterfield
#343: From Bankruptcy To The Today Show: Become The Creative Visionary Of Your Business & Life With Tracy Matthews

Online Marketing Made Easy with Amy Porterfield

Play Episode Listen Later Oct 26, 2020 51:31


You know how they say diamonds are a girl’s best friend? Well, if we're being honest, I think you and I can both agree that creativity is an entrepreneur’s best friend… or at least it should be! But I get it! When there are other things that need to get done within your business -- especially when you’re starting out -- creativity can fall by the wayside.  Which is why I wanted to introduce you to a woman who is fierce, successful, and stays at the top of her creative game as the Creative Visionary of her business, Flourish & Thrive Academy. Her name is Tracy Matthews! But before she found the success, entrepreneurial satisfaction, and creativity that she has today, she experienced tough times that eventually led her to bankruptcy.  In this episode, we talk about creative energy, how to protect it, her journey from bankruptcy to a successful businesswoman, what to do about the nay-sayers in your life, and my personal favorite, the creative archetypes she’s identified, and how knowing this can serve you and your business.  Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

Live Your Dreams Awake Podcast
Accessing Your Creative Genius and Manifesting your Vision with Tracy Matthews

Live Your Dreams Awake Podcast

Play Episode Listen Later Jun 9, 2020 38:18


Do you believe that visionaries are the creative idea people who start entrepreneurial companies? You would think that creativity is only for artists and the production of artistic works, but it can also be in a professional context and business structure, as well.   This is actually going to be the topic of today’s podcast with our special guest, Tracy Matthews. Tracy is a very creative soul and that transcends into her jewelry designs and creation of exquisite jewelries that was sold in 350 stores worldwide. She is host to Thrive by Design podcast and the person behind Creatives Rule the World and the other half of Flourish & Thrive Academy, co-founded with her friend, Robin Kramer.    If you are a creative spirit and don’t know how to scale your talent, this episode is for you. Learn how to channel those dreams to the right vision of what you want.   So, get ready to listen through your heart!   REMEMBER - Your creativity is actually your biggest gift in the success of your business.

The Jenna Rainey Show
How to Build a Profitable Business with Tracy Matthews

The Jenna Rainey Show

Play Episode Listen Later May 6, 2020 43:56


Wondering how to build a profitable business in a world with LOADS of competition?   In this era of technology, competition is stiff! I'm not going to sugarcoat it. Now, more than ever, it's critical to get clear on the why behind your business, your values and brand story, and then to connect with your ideal customers...outside of social media and e-commerce platforms like Etsy.   To go deeper into strategies for standing out and building connection, I'm so excited to introduce you to Tracy Matthews.   Tracy is a jewelry designer and entrepreneur mentor to creative visionaries and the host of the top rated Thrive by Design podcast. Her jewelry and her story has been featured in InStyle, Elle, US Weekly, Real Simple, Martha Stewart Weddings, Entrepreneur Women and on the Today Show. And she's the Chief Visionary Officer of Flourish & Thrive Academy where she helps other jewelry brands launch, grow and scale profitable jewelry businesses.   In this episode, Tracy shares her best tips and advice for growing a profitable creative business. They are pearls of universal wisdom that can be applied to so many industries—whether it's jewelry, photography, fine art, hairstylist, etc.   Get out your notebooks. This is a good one...   Episode show notes: https://jennarainey.com/tracymatthews

Joy Joya Jewelry Marketing Podcast
77 - Interview with Tracy Matthews, CVO of Flourish & Thrive Academy

Joy Joya Jewelry Marketing Podcast

Play Episode Listen Later Apr 26, 2020 80:29


We interview Tracy Matthews, successful jewelry business owner and Chief Visionary Officer of Flourish & Thrive Academy, which helps other jewelry business owners launch, grow, and scale profitable businesses. Check out the accompanying blog post here: https://joyjoya.com/2020/04/24/interview-with-tracy-matthews,-cvo-of-flourish-&-thrive-academy/

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP244: Financial Aid and Business Resources for Designers, Makers and Artists

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Mar 24, 2020 11:32


The Coronavirus situation has majorly disrupted people’s livelihoods all over the world, and small businesses have been hit the hardest.   It’s a scary and stressful time, but the good news is we’re all in this together - and Flourish & Thrive Academy is here to help!   There are plenty of resources available for entrepreneurs, jewelry designers, artists, and creative business owners that may be able to help you protect your business during the COVID-19 pandemic.

The Design Business Show
The Design Business Show 080: Tips for Improving Creative Flow and Productivity with Tracy Willard Matthews

The Design Business Show

Play Episode Listen Later Feb 25, 2020 35:17


Tracy Matthews is a Jewelry Designer, Entrepreneur, Mentor to Creative Visionaries and the Host of the Top-Rated, Thrive By Design Podcast. Her jewelry and story have been featured in InStyle, Elle, Us Weekly, Real Simple, Martha Stewart Weddings, Entrepreneur, and on The Today Show. She's been interviewed on countless podcasts and programs including, Yahoo Finance, American Fashion Podcast, EOFire, SoMoney and Creative Live. As the Chief Visionary Officer of Flourish & Thrive Academy, she helps other jewelry brand launch, grow and scale profitable jewelry businesses. Over the years, she's inspired creative thinkers to use their innate gifts to grow their business. At Creatives Rule the World, she helps creative visionaries of entrepreneurial companies to spend more time in their creative zone of genius, inspire and lead their teams and increase their profits. She lives in NYC, loves to travel and is the proud auntie to 20 nieces and nephews. Here's what we covered on the episode: The story of how I met Tracy back in 2013 when I was in Erika Lyremark's Daily Whip program, and then met her IRL at Copy Chief Live in 2018 The advice that Erika gave Tracy on a free 15-minute Business Whip Down call Why making connections in business and going to events is a great way to explore your creativity How Tracy started her custom jewelry design business How she started Flourish and Thrive Academy, a business that mentors up-and-coming jewelry designers The story of how she's launched multiple programs, and how she's streamlining that business now How Tracy came up with her new brand name, Creatives Rule the World The purpose of her new brand, Creatives Rule the World How all of us are actually creative, and it's important to lean into and protect the way we experience creativity How Tracy was fascinated by Google's creative days How you can implement your own creative days in your business, and use it as an opportunity to find inspiration in another place Why creativity requires structure, and why structure is important How you can create structure with time-blocking, rituals, and routines How distractions can distract your flow, and how Tracy was able to use this to help her team be more productive when she had a space in San Francisco How Tracy uses the Brain.fm app to help her get into a flow state The details about The Visionary Code, the free download Tracy created to help you stay in flow with your creativity   Links mentioned: The Visionary Code Download Connect with Tracy on Instagram   Like what you heard? Click here to subscribe + leave a review on iTunes. Click here to join the free community!  Let's connect on Instagram!

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

The jewelry industry can be notoriously secretive. In a true demonstration of #CommunityOverCompetition, Metalsmith Society is trying to change that. Just as Flourish & Thrive Academy has created a supportive space for jewelers to learn about business, Corkie Bolton has established a vibrant community where jewelers can share techniques, ask questions, and exchange ideas. Corkie came on the show today to discuss some of the questions she hears most from jewelers in the Metalsmith Society. Such as, “How do I price my jewelry?” and “Should I sell on Etsy?” With our powers combined, we were able to come up with some answers.

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP221: The Mindset of Strategic Growth with Jess Gebauer and Mary Ann Saville

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Oct 14, 2019 30:40


Running a business is a full-time job. There’s so much to keep track of, and it takes serious focus to stay on top of everything. Now imagine running TWO! Introducing, Mary Ann Saville… Mary Ann owns two different businesses, Vedeli Designs, and VDI Jewelry Findings. She started our Strategic Online Sales Accelerator (SOS) at the beginning of this year, and her sales are already up by 40%! She anticipates that the number will be closer to 75-80% by the end of this year. Talk about record growth! When I heard about Mary Ann, I was so inspired, I wanted to get her on the podcast pronto. I’m always going on about how great SOS is, so I think it’s about time I had someone on who can talk about the benefits firsthand. And who better to conduct the interview than F&TA Community Director and SOS Director Jessica Gebauer?! I met Jess three years ago when she applied to Flourish & Thrive Academy. At the time, she was fed-up with the archaic way most of the jewelry industry operates. I was so impressed by her passion for our mission, I just knew I had to hire her. Now, Jess works closely with our SOS students, and she and Mary Ann hit it off from the get-go. The two got together to talk about how Mary Ann was able to transform her businesses so quickly, with just a few simple changes.

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM427 - Jewelry Designer and Entrepreneur Helps Jewelry Brands Build Profitable Businesses

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Oct 14, 2019 16:58


Tracy Matthews is a Jewelry Designer, Entrepreneur, Mentor to Creative Visionaries and the Host of the Top-Rated, Thrive By Design Podcast. Her jewelry and story have been featured in InStyle, Elle, Us Weekly, Real Simple, Martha Stewart Weddings, Entrepreneur, and on the Today Show. She's been interviewed on countless podcasts and programs including, Yahoo Finance, American Fashion Podcast, EOFire, SoMoney and Creative Live. As the Chief Visionary Officer of Flourish & Thrive Academy, she helps other jewelry brand launch, grow and scale profitable jewelry businesses. Over the years, she's inspired creative thinkers to use their innate gifts to grow their business. At Creatives Rule the World, she helps creative visionaries of entrepreneurial companies to spend more time in their creative zone of genius, inspire and lead their teams and increase their profits. She lives in NYC, loves to travel and is the proud auntie to 19 nieces and nephews. Website: https://creativesruletheworld.com/   Instagram https://instagram.com/tracymatthewsny/ http://instagram.com/creativesruletheworld/ Facebook https://www.facebook.com/tracymatthewsofficial/ Visionary Code Download https://creeativesruletheworld.com/VC

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP209: How to Find the Courage to Face Your Fears and Create a Life You Love with Ruth Soukup

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Jul 8, 2019 44:02


I’m beyond stoked about this week’s topic because it's something the Flourish & Thrive Academy community knows all about… FEAR. Being an entrepreneur by definition pretty much means facing your fears… Putting yourself out there Taking risks Doing things that make you nervous It's all part of this wild ride we’ve chosen as business owners. We know it can be tough, but we also know it's soooo worth it! The thing about fear is that it has multiple layers… At its core, fear is designed to protect us. To keep us safe. But because our innate desire to protect ourselves is so strong, it can end up backfiring and leading to things like procrastination, overwhelm, excuses + self-doubt. We’re all working on mastering that fine line between pushing our edges and playing it smart. And on this week’s podcast, I had the honor of talking to New York Times bestselling author, Ruth Soukup about her incredible journey of overcoming fear and using it to fuel her success. Ruth’s book, Do It Scared is a guide to understanding what’s really behind the fear that’s holding you back – and transforming that fear into power and action! In the episode, she takes us through the 7 types of fear, what’s really behind them, and what we can do to overcome and create a life we really love. Ruth’s story is truly inspiring and you won’t want to miss what she has to say! Listen to episode #209 of Thrive by Design to get your all-access pass to How to Find the Courage to Face Your Fears and Create a Life You Love with Ruth Soukup.

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

It’s birthday season here at Flourish & Thrive Academy lately! If you didn’t know, our company is turning 7 this week! And we just passed Robin’s birthday too… In honor of this huge milestone, Robin and I got together on the podcast this week to chat about what we’ve learned… Both in growing F&TA, as well as our other ventures – and to share our biggest insights with you. We’re diving into the topic of scaling… What does it take and how do you do it? The fact is certain characteristics set apart the brands that make it to multiple 6 figures and above and those that hover around the $50,000 a year mark. Firstly, if you’re the designer or the visionary in your company, you need to figure out if you are your own bottleneck. A lot of designers get stuck at this point because they never set up systems. They don’t learn to effectively delegate. So they can only grow as much as their time allows. And one person can only do so much! This means letting go of doing everything yourself and stepping up as Chief Visionary Officer… If you’re ready to overcome this hurdle and learn what Robin and I have discovered about how to scale and grow a successful business, listen to the full episode now!

revenue flourish thrive academy
The Style That Binds Us
Bouncing Back from Bankruptcy with Tracy Matthews

The Style That Binds Us

Play Episode Listen Later Jun 9, 2019 44:38


What interested you in Jewelry: Humanities major in college, and wanted to take fine arts classes. Took a jewelry making class, and realized she was good at it.   How to learn to make jewelry: trained as a metalsmith in college. First class was in beaded jewelry. She moved from L.A. to San Francisco, and the only thing she had room to do in her apartment was beading jewelry. Evolved into a full collection called fashion bridge jewelry in sterling silver and semi-precious. Launched a fine jewelry line.  How to start a jewelry brand: Kept getting compliments, and thought there was something to her brand. Started having jewelry parties where she would sell the jewelry. Started wholesaling to retailers. Got her wholesale & resale license.  DBA means “doing business as.”   How to find factory/manufactures? To scale, will need to outsource. They can be hard to find. Referrals can be a great option. Go to sourcing trade shows. Make friends in the jewelry industry. Makers Row have lists of manufacturers. If in New York (Diamond district) or LA (Hill Street or Culver City).    Flourish & Thrive: People were asking her to mentor them, which she turned into consulting. They teach - How to attract dream clients, how to design jewelry that'll sell, how to price jewelry, how to sell and market their work.    Like working with designers best or reps? Designers: with the reps - it is a middleman, like a game of telephone. Creatives aren't necessarily business people. They have to focus on the numbers in order to  have their business. If you don't have the sales, you won't have a brand. Build the business with your buyer, come to them with reorder and transfer suggestions. The buyers will know about the trends, and can come to the brands that make sense and see how to incorporate the trend in their aesthetic. If you get a no: ask why. Ask for feedback. Practice gives you confidence.    Flourish & Thrive Academy: is jewelry business platform, thinking of opening up into other verticals. Number one jewelry business academy for marketing and sales in online education space. Started a podcast because she had a YouTube channel where she had vlogs each week. Have to film, prepare topics/subjects. Have to keep it concise. Podcast gave her longer format to talk. People listen while driving, working out, commuting, working, etc. Numbers started skyrocketing with people listening. Have started talking about other topics as well. She helps creative visionaries protect themselves. What putting out into the world means a lot. Need to get a village around them to support themselves. Creative types try to do it all themselves so they stay small. Aren't able to grow & scale a business because their zone of genius isn't accounting, filing papers, admin work, etc. If they aren't good managers or leaders, etc can all hinder businesses from growing. Teach people how to build systems in your business, train employees, and get people bought into the idea and your vision.    Highs and lows of jewelry business, how used experience in career: The highs were the lows. Getting into Metier SF & TwistOnline changed the scope of her business. Got into the Sundance catalog & Anthropologie. ABC Home called and said Halle Berry & Orlando Bloom bought your jewelry. High & low was getting on QVC - low because she didn't know how to sell on tv. She was good at increasing her revenue. Every year she had growth years until 2008. Year before expanded into trade shows 10-15 instead of 4-5 she was doing. Was trying to expand too quickly. Wasn't getting money back she was investing. Mindset for trade shows - Walk a show first, do one at a time, don't expect to get your money back right away. Stores stop paying you because we're going out of business. The stock market crashed, had just placed an order with a store for $35k, had b --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/delia-folk8/support

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
EP203: What YOU Need to Know in 2019 About the Current Wholesale Climate

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later May 27, 2019 34:41


This week is Robin’s birthday! I’m so excited to be chatting with her about the rapidly changing world of wholesale… Robin is our go-to girl in this department… She’s our wholesale and sales expert. And in the 7 years since we started Flourish & Thrive Academy, this part of our industry has been changing nonstop… But lucky for us, Robin is up on all of these changes… So whether you’re about to dive into wholesale for the first time or you’re navigating the ins and outs of consignment or sell and return – we’ve got you! These days, it can feel like the financial pressure is 100% on designers. Especially in wholesale. It may have you wondering… Is wholesale even worth it anymore? Can you really survive and make a good living with this model? The fact is, it's totally possible! But only if you’re staying on top of what’s working TODAY. In this week’s podcast episode, we’re covering everything you need to know to stay relevant in wholesale. In order to succeed in wholesale, you have to build great relationships with your buyers… Relationations are truly at the core of any working wholesale model. You want to make things easy for the people you work with… This can mean providing them high-quality images that make promoting your work simple. It can mean checking in regularly or scheduling annual visits to each of your buyers. It can even start as early as simply following and engaging with your dream stores on Instagram. The more you build relationships and connections, the more success you’ll have with wholesale.

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The My Wife Quit Her Job Podcast With Steve Chou
149: How To Make 6 Figures Selling Jewelry Online With Tracy Matthews

The My Wife Quit Her Job Podcast With Steve Chou

Play Episode Listen Later Feb 9, 2017 57:53


Today, I’m thrilled to have Tracy Matthews on the show. Tracy is someone who I was introduced to by Andreea Ayers and she runs the popular site Flourish Thrive Academy where she teaches others how to sell jewelry online. Tracy has a ton of experience in this area and her jewelry line was sold in over 350 retail outlets all over the globe (ABC home, Sundance Catalog, Bloomingdales, Anthro) and she’s been featured in many magazines like Real Simple, InStyle And lucky magazine. Anyway, since Tracy specializes in jewelry sales I am very eager to pick her brain on tactics […] The post 149: How To Make 6 Figures Selling Jewelry Online With Tracy Matthews appeared first on MyWifeQuitHerJob.com.

Bidsy's Small Business Society

Tracy Matthews has been called a jewelry visionary, and after enjoying huge success with her first brand, Tracy Matthews Designs Inc, she made a shift from wholesaling in over 350 retail locations to creating custom jewelry and working one-on-one with her clients. Tracy also co-founded Flourish & Thrive Academy, which is an online resource that empowers designers with sales, branding, and business expertise specific to the jewelry industry.

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CRAFTCAST
Talking with Robin Kramer from Flourish & Thrive Academy

CRAFTCAST

Play Episode Listen Later Feb 9, 2016 42:26


Today I talk with Robin Kramer from Flourish & Thrive Academy, where jewelry designers go to get business savvy. You'll love hearing the insights Robin shares about the ins and outs of having a successful jewlery design business. Plus what’s new in the CRAFTCAST studio, some techie stuff and my favorite new book. For today’s bonus question, I ask Ms. Kramer the most important thing you can do before showing your jewelry to a buyer.  You’re not going to believe her answer!

BOSS Academy Radio - Real Business Ownership Success Strategies: Entrepreneur, Small Business, Coaching, Start-ups
071 - Tracy Matthews - Serve Your Dream Clients to Flourish and Thrive In Your Online Business

BOSS Academy Radio - Real Business Ownership Success Strategies: Entrepreneur, Small Business, Coaching, Start-ups

Play Episode Listen Later Dec 7, 2015 28:32


“Community + Collaboration over Competition is the key to success.”, the motto of our guest Tracy Matthews.  Her mission is to help create an environment for other people in her niche to learn to flourish and thrive.  In fact, that's the name of her brand, Flourish & Thrive Academy.   Her business is very niche oriented, but her lessons apply to everyone reading this. Tracy Matthews is an eco-luxury jewelry designer specializing in bespoke engagement rings, wedding bands and heirloom redesign. Her passion for making the business of jewelry fun, led her to found Flourish & Thrive Academy  an online resource and community for jewelry designers. Her mission is to help designers get their work on more of their DREAM clients and raving fans.  Why Tracy?  Simply, her process is something you can adopt to make a huge change in your own business approach.  Sharing, coaching and cross-collaboration are all benefits of her community-based model. She's in the business of helping others, but her approach has provided her growth and significance in ways that she never dreamed possible.   You owe it to yourself to push play, and hear directly from her what sets her appart and how you can benefit from her message.  Learn more at http://tracymatthews.com/ and http://flourishthriveacademy.com/.  

The Self-Employed Life
98: Tracy Matthews - Selling Luxury

The Self-Employed Life

Play Episode Listen Later Nov 7, 2015 37:08


While every industry has it's nuances; there can also be remarkable similarities and crossover that all entrepreneurs can leverage. Today you can glean lessons from a coach to jewelry designers about marketing, selling a luxury item and how to succeed in a highly competitive business. Tracy Matthews story is one of stepping into her passion, having great success, losing it all, experimenting further and ultimately finding the ideal business model to attract her perfect clients. Her journey is one of creation, redemption, perseverance and accomplishment. Tracy is an eco-luxury jewelry designer specializing in bespoke engagement rings, wedding bands, and heirloom redesign. Her passion for making the business of jewelry led her to found Flourish & Thrive Academy, an online resource and community for jewelry designers. Tracy's mission is to help designers get their work with more of their DREAM clients and create raving fans. Her motto: “community and collaboration over competition.”

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The Launch Grow Joy Show
How to grow your holiday sales with Robin Kramer of Flourish & Thrive Academy

The Launch Grow Joy Show

Play Episode Listen Later Oct 12, 2015 38:45


Is there more you could be doing to increase your sales this holiday season? Even if the holiday season isn't your peak time of year there are still ways to offer more for your clients and grow your holiday sales. Robin Kramer of Flourish & Thrive Academy for jewelry designers and jewelry business owners joins us to talk about this very subject. With decades of retail experience under her belt she is an expert on sales (holiday season and otherwise). On this episode of Launch Grow Joy Robin offers guidance on how all of us can tap into the holiday market, no matter our niche, and why relationships are so very important to business success. In this episode, you'll also hear about: What did she learn working with the likes of Neiman Marcus and Oprah? What is she most passionate about? What can make your business AND fill your life? Without relationships you don't have a business!

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Archive 3 of Entrepreneurs On Fire
654: Tracy Matthews: Helping designers to work with dream clients and raving fans

Archive 3 of Entrepreneurs On Fire

Play Episode Listen Later Sep 19, 2015 33:43


Tracy is an eco-luxury jewelry designer specializing in bespoke engagement rings, wedding bands and heirloom redesign. Her passion for making the business of jewelry fun led her to found Flourish & Thrive Academy, an online resource and community for jewelry designers. Her mission is to help designers get more of their DREAM clients and raving fans.

Entrepreneurs on Fire
Tracy Matthews: Helping designers to work with dream clients and raving fans

Entrepreneurs on Fire

Play Episode Listen Later Aug 6, 2014 34:13


Tracy is an eco-luxury jewelry designer specializing in bespoke engagement rings, wedding bands and heirloom redesign. Her passion for making the business of jewelry fun led her to found Flourish & Thrive Academy, an online resource and community for jewelry designers. Her mission is to help designers get more of their DREAM clients and raving fans.