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Our guest on our recent episode of Pricing Heroes is Dr. Tim J. Smith, a foremost thought leader in the pricing community. Tim wears a variety of hats in the pricing profession. He is the Founder and CEO of Wiglaf Pricing, an Adjunct Professor of Marketing and Economics at DePaul University, an academic advisor at the Professional Pricing Society, and the author of four books on pricing, including Pricing Done Right and Pricing Strategy. Those of you who are active on LinkedIn may know him as the brains behind the Pricing Spine-o-meter.Tim dives into evaluating pricing teams, explains why technology alone can't tackle today's most pressing pricing challenges, and explores the positive role pricing can have on public perception and social equity. Tune in to learn how you can take your pricing strategies to the next level.Check out these resources:Pricing Strategy (book)Pricing Done Right (book)Wiglaf Pricing Missives (Pricing Spine-o-meter on LinkedIn)Certified Pricing Professional (CPP)----------Get your free copy of Get Ready for the Future Of Pricing with our A-Z Guide.You can access all of our Pricing Heroes episodes featuring our interviews with retail pricing experts at https://competera.ai/resources/pricing-heroes.Interested in joining a dynamic community of pricing experts? Check out the Retail Pricing Community on LinkedIn, where you will find a community of professionals sharing their expertise and discussing the latest trends.For more information about AI pricing solutions, visit Competera.ai.
“All Roads Lead to Shreveport,” says Curtis "50 Cent" Jackson after his recent purchase of the old Millennium Studios in Shreveport, LA. But what does this mean for the area? We talk to Hollywood actors/stuntmen and longtime Shreveport-Bossier residents, Tim J. Smith and Dother Sykes IV about the impact G-Unit Film & Television Inc will have on northwest Louisiana and the surrounding areas. The two actors then give tips to locals who are hoping to one day work in TV & Film. Tim J. Smith: @timboslice1985 Dother Sykes IV: @therealdother
Tim J Smith of Wiglaf pricing shares my view that discounting is a sin. Giving away margin because your reps have a bad money concept is unforgivable. How often does a founder or leadership team encourage discounting? Do you ever calculate what the true, full hidden cost of an initial discount will be over a customer's lifetime? It'll make your FD or CFO weep. Tim and I don't pull any punches. This will be an uncomfortable listen for many of you. Contact Tim linkedin.com/in/drwiglaf Websites: wiglafpricing.com (Wiglaf Pricing) wiglafjournal.com (Wiglaf Journal) depaul.edu (DePaul) Phone: +1 8728292495 (Work) Email: tsmith@wiglafpricing.com Twitter: timo437 -- Contact me to chat about coaching and training https://calendly.com/marcuscauchi
#revopswithanedge #revenueoperations #pricing Tim J Smith comes on the SAASholes Revenue Operations Podcast Because he had nothing else to do But, what he had to do dealt with.... Pricing elasticity Pricing Inelasticity Price Gouging https://www.linkedin.com/in/drwiglaf/ --- Send in a voice message: https://anchor.fm/saasholes/message Support this podcast: https://anchor.fm/saasholes/support
Fresh off another box office hit with Black Panther: Wakanda Forever, Hollywood actor and stuntman, Tim J. Smith, talks to us about his impressive 15 year career. Tune in as Tim talks to us about how he got started in the business, films that he has worked on and what upcoming projects he has in store for movie goers. Tim also gives helpful advice to those who are inspiring to break into the TV and film business. Follow Tim J. Smith: Instagram: @Timboslice1985
It's time for 'Part Two' of this week's @EchoChamberFP https://www.instagram.com/echochamberfp/ and we have our last conversation of the year!!! The cats at Signature Entertainment provided a GREAT hook-up! So we look at a new, inventive indie horror, with an old skool soul. THEN we sit down with the director & co-writer, to find out how he caught lightning in this fun-size bottle!!! Watch the conversation: HERE! https://youtu.be/vi_Pv3bQ0xA In 'Part Two' we have: Bitch Ass Watch Review: Here. https://youtu.be/9ouDmHy_5zU South by Southwest: 14th March 2022 Theatrical Release Date: 14th October 2022 Digital Release Date: 19th December 2022 Director: Bill Posley Cast: Sheaun McKinney, Tunde Laleye, Me'lisa Sellers, Teon Kelley, A-F-R-O, Kelsey Caesar, Belle Guillory, Jarvis Denman Jr, Tim J Smith, Sherri L. Walker, Eric Wright, Ashlei Foushee, Chance Harlem Jr, Dior Allen, Kendra M Hill, Tony Todd Credit: Zebra Kidd Productions, Quiver Distribution, FrightFest Presents, Signature Entertainment Genre: Crime, Drama, Horror Running Time: 85 min Cert: 15 Trailer: Here. https://youtu.be/n11SRfgoNY8 Pre-order via iTunes: Here. https://itunes.apple.com/gb/movie/bitch-ass/id1656177684 ------------ *(Music) 'Cheat Codes' by Danger Mouse and Black Thought - 2022 --- Send in a voice message: https://anchor.fm/eftv/message
Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
What is the concept of value based pricing. Why competitor's price is not sufficient for determining the prices a firm can extract ? How does business strategy impact pricing? How can a firm influence a customer's perception of value ? What is the role of branding in influencing value ? In reacting to competitor's pricing actions or the entrance of a new competitor, how do executives use the Competitive Price Reaction Matrix and identify the reaction most likely to yield a better outcome? Tim J Smith, answers the above questions, as he makes a case for Value Based Pricing. Tim J Smith is the Founder & CEO of Wiglaf Pricing. He is a pricing strategy consultant, chief editor of the Wiglaf Journal and author of two books -Pricing Strategy, Pricing Done Right. Please connect with Tim on Linkedin - https://www.linkedin.com/in/drwiglaf/ His company blog - https://wiglafjournal.com/ His book - https://www.amazon.in/Pricing-Done-Right-Successful-Profitable/dp/111918319 Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. Please connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/ 00:00 Introduction to Tim 01:09 Principles of Value Based Pricing 07:19 Alignment of Business Strategy & Pricing 12:38 Role of Branding in Pricing 15:00 Psychological Influences that Impact Perception of Value 17:56 Price Competition Matrix 24:24 Tim's Talent Show 28:03 The Rapid Fire - Personally Speaking with Tim Follow Jagged with Jasravee on Social Media Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwithjasravee/ Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Linktree : https://linktr.ee/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd. Please visit our blog at http://www.mastersun.in/ #pricingstrategies #pricingdecision #pricingmethods
Tim J Smith joins Jamie Carney and Pete Jansons to talk..... Pricing. Jamie and Pete have read Tim's books Pricing Done Right (Wiley 2016) and Pricing Strategy (Cengage 2012) as well as used his services. (We highly vouch) Quotes: "Once a company reaches the 100 Million mark in Sales the pricing wild wild west is over" "Pricing is sooooo Political" "Ok pricing is the issue, your the CEO now what are you going to do about it?" "Pricing is the offspring child of an unknown father" "Too often Marketing is in the cups and pencils biz" Topics: Bundling Versioning Rate Cards Price Contagion (Evil) Bike riding Humboldt Park Tim suggested we bring on Reid Holden next Ideas for a topic or guest? pete@saasholes.net
In episode 535 of the Get Published Podcast, Host and 15-Time Bestselling Author Paul G. Brodie talks with Tim J. Smith about using major publishers. Find out more about how we can help you Share Your Story at www.GetPublishedPodcast.com
Why you have to check out today’s podcast: Discover why value capture is the most important business idea your business should know about Find-out where should the pricing function reside in your business? Learn why your pricing strategy should be a team effort Tim J. Smith is the Founder and CEO of Wiglaf, a dynamic and growing advisory firm, where thought leaders in pricing, marketing, sales, and business strategy help firms achieve improved pricing and help executives manage price better. Tim is also an adjunct professor at DePaul University where he is an Economics and Marketing Professor specializing in Pricing Strategy. He authors books, Pricing Strategy and Pricing Done Right. In today’s episode, Tim shares the pervasiveness of pricing in a company. He stressed a point on how each key role in the company should have knowledge about pricing concepts to come up with a team effort on value capture. “Don't go for the cheapest customer. Go for your best customer and set your price there.” - Tim J. Smith Get Accelerate Your Subscription Business: Your Blueprint to Packaging & Pricing for Growth Course at https://www.championsofvalue.com Topics Covered: 01:28 - What paved the way for him into Pricing 02:36 - Why did he name his company Wiglaf 04:04 - What's the big thing about Pricing today 04:50 - Getting deeper into Pricing being a verb piece 06:32 - Pricing being a team effort 08:59 - Who is a Pricing Person 09:58 - A product manager role in pricing 13:13 - What should really be expected of Pricing people 15:26 - What does it mean when you say "pricing should get involve" 17:20 - Pricing is not a person, it is a verb 18:38 - His company's, Wiglaf, big projects 21:53 - Some more problems and concerns in Pricing and clients today 22:51 - His valuable Pricing advice that would have a big impact in business Key Takeaways: “Don't go for the cheapest customer. Go for your best customer and set your price there.” - Tim Smith “I do want to point out that I did mean HR because I see pricing also having a role in structuring sales incentives and other incentives about value capture and value communication.” - Tim Smith “ Putting the plan to study, adjusting the Deming constantly, and constant improvement cycle, putting these into your commercial policy and your pricing enables you to make this continual improvement in value capture.” - Tim Smith “Salespeople need tools to communicate value. If you're going to expect those salespeople to capture any, people also need to know what segments of the market is likely to purchase so that they don't waste the time on customers that are out of the market.” - Tim Smith Links and Resources Mentioned: Symantec 3M Wiglaf Pricing Connect with Tim Smith LinkedIn Wiglaf Pricing https://wiglafpricing.com Connect with Mark Stiving Email: mark@impactpricing.com LinkedIn Twitter https://www.championsofvalue.com
There’s no roundabout way of saying it, so I’ll just say it outright, you don't charge enough. I've worked with many entrepreneurs, business owners, coaches, consultants, and freelancers. The one area they all have in common, as well as an area they struggle with, is the pricing of their products. Or more to the point, inaccurate or low pricing of their products. I do want to be clear, undercharging is not something to be ashamed of, it’s just a common theme amongst new (and maybe even veteran) business owners. What is important to understand is you have such great value. You offer so much, you really ought to be charging a premium for your products or services. Of course, the catch-22 is you don't want to charge too much either. I know how it feels to send out that proposal or that email and wonder, “Did I leave money on the table?” In today’s episode, I will be sharing some mindset shifts and strategies that will help you realize your true value and charge what you are worth. It all starts with you. The first sale is to yourself. As Alan Weiss says, “If you don't value yourself, your products, or your services, then neither will the micro marketplace.” In this episode, I’ll cover these topics: Mindset shifts, including shifting your own perspective on yourself, why it’s important to understand your worth and value your own products and services Penetration pricing and why you may want to utilize this strategy, temporarily Some other pricing strategies and examples, including skim pricing and neutral pricing Providing a world class guarantee - what that means and how to do so This episode was brought to you by the Pricing is Positioning Course; a six-week online intensive group coaching course with me, Paul Klein. We’ll cover getting paid what you're worth, positioning your pricing, attracting the right clients, and honing in on your overall pricing strategy. For all of the details on upcoming sessions, visit PricingIsPositioningCourse.com. Resources Referenced: The Mike Kim Show BYP Episode 179 With Paul Klein The Thing Live …the premier event for creatives, makers, entrepreneurs, & leaders held in Orlando, Florida May 15th - 19th. Use the code IMWITHPAUL for 10% off at thethinglive.com. The Soul of Enterprise With Ron Baker & Ed Kless Episode #128: The Three—and only three—Pricing Strategies Book: Pricing Done Right by Tim J. Smith The price guarantee offered by Florida based “Bugs” Burger Bug Killers (BBBK)” exterminators Connect with Paul: The Pricing Is Positioning 6-Week Group Coaching Course The Product Pricing Roadmap Web: www.paulklein.net LinkedIn - https://www.linkedin.com/in/paulkleintv/ Facebook - https://www.facebook.com/paulkleintv Instagram - https://www.instagram.com/paulkleinTV/ Twitter - https://twitter.com/PaulKleinTV YouTube - https://www.youtube.com/channel/UCoQRkgXR4ClPAub12lXgPwg
In Pricing and Corporate Strategy, Tim J. Smith, Ph.D. will share how leading firms are integrating different pricing and price management techniques throughout the corporation to maximize both growth and profitability. We will discuss the culture, structure, and process for getting pricing done right. Pricing and Corporate Strategy will clarify the areas where technology can accelerate progress and where managerial judgement calls are fundamentally required. Presented by: Tim Smith, Ph.D., CPP
Pricing is so much more than putting numbers on quotes, or associating them with products. About Tim Smith: Tim J. Smith, PhD, CPP is the founder and CEO of Wiglaf Pricing, an Adjunct Professor of Marketing and Economics at DePaul University, and the author of Pricing Strategy and Pricing Done Right. Pricing Done Right has been called “essential reading” by CEOs. Pricing Strategy has been described as “the most comprehensive pricing strategy book.” Tim began his career in quantum mechanics before his interest in transferring technological advances to societal implementations led to pursuits in business strategy. His focus on pricing is a natural culmination of his deep love of mathematics and lifetime enjoyment of selling. For more information about Tim, view the full blog post: https://pricingsociety.com/pricing-done-right-pricingpodcast-with-tim-smith/