A podcast dedicated to helping hardscapers start and grow their business. We interview leading experts to talk installation techniques, tools, products, marketing, business, and so much more.
The How to Hardscape podcast is a must-listen for anyone in the hardscaping industry, whether you are just starting out or already well-established. Hosted by Michael, this podcast covers a wide range of topics related to building a successful and thriving business in the hardscaping industry. The conversations with leaders who have experienced success themselves provide valuable insights and advice that listeners can apply to their own businesses and lives. This podcast is highly recommended for anyone looking to grow their hardscaping business and create a life they can be proud of.
One of the best aspects of The How to Hardscape podcast is the incredible range of topics covered. Michael leads engaging conversations that touch on everything from business strategies to marketing tactics, equipment recommendations, and project management tips. Listeners can expect to gain a wealth of knowledge on all aspects of running a successful hardscaping business. The interviews with knowledgeable experts provide valuable insights and practical advice that listeners can immediately implement in their own businesses.
Another great aspect of this podcast is the transparency and real-world experience shared by the guests. They have actually experienced success themselves in the hardscaping industry, which lends credibility to their advice and makes it more relatable for listeners. Whether you are just starting out or have been in the industry for years, there is always something new to learn from these experts.
As for any potential drawbacks, one minor issue could be that some episodes may not directly relate to every listener's specific niche within the hardscaping industry. However, even in those cases, there are still valuable insights and takeaways that can be applied universally.
In conclusion, The How to Hardscape podcast is an excellent resource for anyone in the landscape and hardscape industry. With its diverse range of topics, insightful conversations, and real-world expertise shared by successful leaders in the field, this podcast provides invaluable knowledge and guidance for both newcomers and seasoned veterans. Whether you're listening while working or driving between projects, this podcast is a great way to continually improve yourself and your hardscaping business. Don't miss out on the opportunity to subscribe and benefit from this fantastic resource.
Today we talk with Shane of Nowak Landscape (@NowakLandscape) for another episode in our #IAmaHardscaper Series where we sit down with a hardscape business owner and do a deep dive into their business. We touch on how Shane went from studying marine biology to working alongside his father in their landscape business, completing intricate inlays, how he uses a call service for his incoming calls, and so much more.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree Consulting EventHow to Hardscape Headquarters
Today we talk with James Reed of Affordable Patio and PatioSEO about how he is able to sustain 3 locations and get enough leads to do 90 estimates a week. We talk branding, websites, SEO, Google and Facebook paid ads, and much more!Sponsors:Cycle CPAPatioSEO.comKnowledge Tree Consulting EventHow to Hardscape Headquarters
Today we air an Instagram Live we did to see how the start of the 2025 hardscape season has been going for everyone and received mixed responses on leads and closing sales. The conversation turned towards marketing and sales process in this live.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Adam of Craievich Landscape Services (@CraievichLandscapeServices) for another #IAmaHardcaper episode. We talk about his startup in the industry through a Summer Job Program, beginning in maintenance and adding hardscape installation, his amazing John Deere inlays, and line item pricing.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss equipment. George discusses why you are a landscaper and an equipment dealer, what to budget for your equipment life, utilization rate, among many other subjects.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Elmer of Potted Luck (@PottedLuckPA) for another #IAmaHardcaper episode. We talk about his experience in the industry, moving and starting his own business, National Planter Supply and BarBoxx, and extreme hospitality when dealing with clients.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Kurt Thompson of Country Creek Homes (@CountryCreekHomes) for another #IAmaHardcaper episode. We talk about his experience in college for construction management and working for a supplier to starting his business and focusing on doing more intricate designs for his clients.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Kevin Scott of Muskoka Landscapers and The Wealthy Landscaper. He talks with us about his businesses that are vertically integrated with his landscaping business, employees and the importance of culture, as well as his sales process.Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by the Co-Founder of Plantenance Landscape Group, Glenn Curtis. After 45 years of business, Glenn has learned a lot and shares about his time in the industry, marketing, employees, and so much more on this episode!Sponsors:Cycle CPAPatioSEO.comKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we have an uninterrupted episode that includes the 5 Stages of Growth, Analysis of MORS and Overhead Recovery Systems, and How to to Build a High Performance Team with Jim Huston.www.jrhuston.biz
Today we record the 300th Episode of the How to Hardscape Podcast with an Instagram Live talking about the evolution of How to Hardscape and I Am a Hardscaper while also answering questions that came in on the live.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Owner and Founder of Quiet Nature, Derek Lippert. We talk about his evolution in the industry, cutting and doubling down on different services, the decision to focus on growth over the next three years, and difficulties in the past with growth.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by President and Founder of Earthscape, Sam Bauman. We talk about budgeting for the year, being open book with his employees, marketing for this year, and his comprehensive sales strategy including some role-playing on this episode.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Jack Hamilton (@jack.m.hamilton) of Hamilton's Group, Paver King (@paver_king), and The Landscape Daddy (@thelandscapedaddy) to talk commercial landscaping. We talk about finding, bidding, and managing commercial projects on this crossover episode with the Not Our Finest Hour Podcast.Listen to the Not Our Finest Hour Podcast Crossover EpisodeSponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Steve Griggs of Steve Griggs Design to talk about his subcontractor business model, what he has learned from his many years in the industry, and his thoughts on 10X and what he was able to apply to his business from it.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss strategic and tactical thinking in your business and why profit comes last.Free KTC Virtual EventSponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Trevor Gorman of Gorman Landscapes (@GormanLandscapes) for another #IAmaHardcaper episode. We talk about his experience working with various landscape businesses, what he was able to carry forward with him in starting his own business, and how he has been able to learn from his mistakes.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by masonry specialist Graham of Instagrahamski (@instagrahamski). We talk about traveling around North America and learning the craft, some difficulties he has experienced along the way including losing everything in a fire, and now moving to Spain to continue practicing his craft.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by Cycle CPA (@cycle_cpa) to talk finding and fixing cash leaks in your business to improve your cash flow.Listen to the Green Industry Profits PodcastLandscaping Accountant Facebook GroupSponsors:Cycle CPA
Today we are joined by James Reed of Affordable Patio (@Precision_AffordablePatio) and Road to 100Ms (@Roadto100Ms) to talk about expanding locations, pricing affordable patios, subcontractors, and his thoughts on business in general.Listen to our first episode with James here.Sponsors:Cycle CPAMoasureKnowledge Tree ConsultingHow to Hardscape Headquarters
Today we are joined by sales process and management consultant Chris Lux (Chris Lux Consults). He talks about four aspects of the sales process that companies can improve on and provides action steps on how to do it. Sponsors: Cycle CPA Moasure Knowledge Tree Consulting How to Hardscape Headquarters
Today we are joined by Matt Nunn of Margined Mallet (@MarginedMallet) to talk about his craft of walling, traveling for projects, and why he does not have a website or contact information on his Instagram page. Sponsors: Cycle CPA Moasure Knowledge Tree Consulting How to Hardscape Headquarters
Today we are joined by Kyle of Henderson Hardscapes and the man behind The Christian Hardscaper (@TheChristianHardscaper) on YouTube for another episode in the #IAmaHardscaper Series. Kyle talks about how YouTube has helped his hardscape business, the quality of leads he gets from his YouTube videos, and his thought process when creating videos for the platform. Sponsors: Cycle CPA Moasure How to Hardscape Headquarters
Today we talk about Base Preparation through a series of interviews discussing Soil Identification, Compaction, Geotextile, Geogrid, and Aggregates. Sponsors: Cycle CPA Moasure
Today we talk about Hearing Protection, Skin Health, and Mental Health with three guests including Dr. Marshall Chasin, Dr. Allison Arthur, and Jason Anderson. We also talk how these resources and other public resources on health and safety can be used in the How to Hardscape Headquarters Courses to assign to your employees and ensure that each year with documentation that they are completing these courses. Sponsors: Cycle CPA
Today we talk about Overhead Recovery Systems in your hardscape business by combining three past episodes including Jim Huston on different Overhead Recovery Systems and why you should NOT use MORS, another episode on what we use in the Headquarters Software, and Weston Zimmerman discussing the pros and cons of various methods. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk about my complete Search Engine Optimization strategy for my landscaping business. This is a full rundown of why you should focus on SEO, how to create pages that are optimized for search engines, and other aspects of SEO that you should focus on to ensure your business will rank at the top of search engine results. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we are joined by four returning guests for another #IAmaHardscaper Round Table Rally talking about their 2024 year end. Chad of @naturaldesignlandscapes and @thelandscapedaddy Matt of @hardscapeottawa Nick of @nrx_landscaping Sheller of @shelleroutdoorliving and Backyard Conversations Podcast Mike of @howtohardscape and @iamahardscaper Sponsors: Cycle CPA Knowledge Tree Consulting How to Hardscape Headquarters
Today we talk Business Financials with three episodes with Greg Crabtree author of Simple Numbers and Simple Numbers 2.0. In the first episode we talk about Simple Numbers, owner salary, the salary cap concept from his book, and debt. In the second episode we talk about Simple Numbers 2.0 and the current state of the market. In the third episode we talk about the current market sentiment, 4 types of capital, and Labor Efficiency Ratio. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk Marketing including creating a client avatar, where to find them, how to create content for them, what went right and what went wrong with our marketing this year, and what to do if you need leads right NOW. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we recap 2024 for our landscaping business and plan for 2025 talking about employees, marketing, equipment, and porcelain. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we are joined by Quinten of Q&A Landscaping (@QALandscaping) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPAKnowledge Tree Consulting How to Hardscape Headquarters
Today we talk about budgeting for 2025 by looking back at 2024, planning for the future, cost-based vs market-based pricing, perceived value, and seeing how you can add value to your business. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we are joined by Cycle CPA to talk about closing the current year out and preparing for next year. Listen to the Green Industry Profits Podcast Sponsors: Cycle CPA
Today we are joined by President and Founder of Earthscape, Sam Bauman. We talk about his roles and responsibilities in the business, surviving a downturn in the business, marketing, hiring, and being an ESOP. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk about the importance of community; How to Hardscape past, present, and future; and HNA 2024. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we take soundbites from 2024 episodes on the topic of Sales and Marketing. This includes topics on 4 Types of Capital, Recessions, Selling Value, and much more. Guests include: Greg Crabtree author of Simple Numbers, George Urvari of Knowledge Tree Consulting, Mike Andes of Augusta Lawn Care and Copilot CRM, Rob Murray of Intrigue Media, Shawn van Dyke author of Profit First for Contractors, and Tom Reber of The Contractor Fight. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we take soundbites from 2024 episodes on the topic of Employees. This includes hiring, retaining, culture, bonuses, and much more on the topic from guests Jason Taylor of Predictive Success, Marty Grunder, Tony Bass, George Urvari of Knowledge Tree Consulting, and Jim Huston. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we mashup 2024 #IAmaHardscaper episodes on the topic of sales processes, project management, and social media. This episode features Thy and Cody of Angkorscape (@Angkorscape) and Dylan of Landscaping With Dylan (@Landscaping_with_Dylan). Sponsors: Knowledge Tree Consulting Cycle CPA
Today we mashup 2024 #IAmaHardscaper episodes on the topic of employees and bonus programs. This episode features Michael of Kensek Landscape Specialists (@KensekLandscapeSpecialists), Trey of From the Ground Up (@FromtheGroundUp17327), and Alex of Inca Stone (@Inca_Stone). Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk about the How to Hardscape 2024 update, what we have accomplished this past year and where we are going in 2025 with the podcast, website, courses, and How to Hardscape Headquarters Software. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk about installing our first porcelain project, selling porcelain to our clients, filming everything on a project, and our prequalification process. Sponsors: Knowledge Tree Consulting Cycle CPA
Today we talk about lowball contractors, how to market yourself and your unique selling proposition, and positioning yourself in your market among many other topics. Sponsors: Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters
Today we release our FULL Segmental Retaining Wall Installation Course from our How to Hardscape Headquarters Software! This includes 21 modules and more than 2 hours of content. Sponsors: Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters
Today we release our FULL Interlocking Concrete Pavement Installation Course from our How to Hardscape Headquarters Software! This includes 24 modules and nearly 3 hours of content. Sponsors: Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters
Today I am joined by Bruce Stickney of Belgard Canada. He has 30+ years of experience in the industry and has seen trends evolve. We talk trends, early years of the industry, and where he sees trends going in the future. Enter the Belgard CFL Contest
Today I am interviewed by Dan Morales-Walsh of @MaineStoneScapes with The Stone Trust, an organization that is on a mission is to preserve and advance the art and craft of dry stone walling through workshops and outreach programs. We talk knowing your numbers in your business and beyond along with marketing. You also hear from other members including Patrick of @Orthodox_Masonry. Sponsors: Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters
Today we are joined by Mike Andes. He is the man behind Augusta Lawn Care, Copilot CRM, and the author of Total Business Turnaround. We talk about a variety of subjects from the book including employees and what is holding back businesses from reaching their goals.
Today we are joined by Tom Reber, he is a construction business coach, founder, and host of the Contractor Fight TV and the Contractor Fight Podcast and he joins us today to talk about sales in a difficult economy. Register for the Mile High Profit Summit and use code HARDSCAPE for $200 off! Sponsors: Cycle CPA How to Hardscape Headquarters
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss Smart Growth and what that means in times of prosperity and in times of recession. Register for the Smart . Growth Event with KTC and Earthscapes Sponsors: Cycle CPA How to Hardscape Headquarters
Today we are joined by Trey of From the Ground Up (@FromtheGroundUp17327) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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