POPULARITY
Categories
267 episodes with profit first
300 episodes with profit first
215 episodes with profit first
148 episodes with profit first
140 episodes with profit first
80 episodes with profit first
107 episodes with profit first
81 episodes with profit first
48 episodes with profit first
29 episodes with profit first
47 episodes with profit first
30 episodes with profit first
39 episodes with profit first
33 episodes with profit first
30 episodes with profit first
22 episodes with profit first
26 episodes with profit first
21 episodes with profit first
16 episodes with profit first
31 episodes with profit first
18 episodes with profit first
15 episodes with profit first
10 episodes with profit first
14 episodes with profit first
20 episodes with profit first
18 episodes with profit first
14 episodes with profit first
30 episodes with profit first
12 episodes with profit first
13 episodes with profit first
13 episodes with profit first
12 episodes with profit first
7 episodes with profit first
26 episodes with profit first
9 episodes with profit first
15 episodes with profit first
14 episodes with profit first
11 episodes with profit first
9 episodes with profit first
10 episodes with profit first
11 episodes with profit first
9 episodes with profit first
10 episodes with profit first
10 episodes with profit first
9 episodes with profit first
8 episodes with profit first
9 episodes with profit first
9 episodes with profit first
7 episodes with profit first
8 episodes with profit first
8 episodes with profit first
6 episodes with profit first
5 episodes with profit first
7 episodes with profit first
6 episodes with profit first
10 episodes with profit first
6 episodes with profit first
6 episodes with profit first
7 episodes with profit first
7 episodes with profit first
7 episodes with profit first
7 episodes with profit first
6 episodes with profit first
5 episodes with profit first
7 episodes with profit first
6 episodes with profit first
5 episodes with profit first
7 episodes with profit first
6 episodes with profit first
5 episodes with profit first
5 episodes with profit first
6 episodes with profit first
4 episodes with profit first
6 episodes with profit first
6 episodes with profit first
5 episodes with profit first
4 episodes with profit first
5 episodes with profit first
5 episodes with profit first
5 episodes with profit first
6 episodes with profit first
6 episodes with profit first
5 episodes with profit first
5 episodes with profit first
5 episodes with profit first
4 episodes with profit first
12 episodes with profit first
5 episodes with profit first
5 episodes with profit first
3 episodes with profit first
6 episodes with profit first
5 episodes with profit first
5 episodes with profit first
5 episodes with profit first
4 episodes with profit first
4 episodes with profit first
3 episodes with profit first
10 episodes with profit first
5 episodes with profit first
4 episodes with profit first
3 episodes with profit first
5 episodes with profit first
5 episodes with profit first
5 episodes with profit first
4 episodes with profit first
4 episodes with profit first
4 episodes with profit first
2 episodes with profit first
4 episodes with profit first
3 episodes with profit first
5 episodes with profit first
5 episodes with profit first
4 episodes with profit first
4 episodes with profit first
11 episodes with profit first
5 episodes with profit first
3 episodes with profit first
4 episodes with profit first
4 episodes with profit first
4 episodes with profit first
4 episodes with profit first
4 episodes with profit first
5 episodes with profit first
4 episodes with profit first
3 episodes with profit first
3 episodes with profit first
4 episodes with profit first
4 episodes with profit first
4 episodes with profit first
3 episodes with profit first
2 episodes with profit first
3 episodes with profit first
3 episodes with profit first
3 episodes with profit first
4 episodes with profit first
3 episodes with profit first
4 episodes with profit first
5 episodes with profit first
4 episodes with profit first
2 episodes with profit first
4 episodes with profit first
4 episodes with profit first
3 episodes with profit first
5 episodes with profit first
3 episodes with profit first
3 episodes with profit first
5 episodes with profit first
4 episodes with profit first
4 episodes with profit first
3 episodes with profit first
8 episodes with profit first
3 episodes with profit first
2 episodes with profit first
3 episodes with profit first
3 episodes with profit first
7 episodes with profit first
4 episodes with profit first
4 episodes with profit first
3 episodes with profit first
3 episodes with profit first
5 episodes with profit first
3 episodes with profit first
3 episodes with profit first
3 episodes with profit first
3 episodes with profit first
3 episodes with profit first
4 episodes with profit first
3 episodes with profit first
3 episodes with profit first
3 episodes with profit first
6 episodes with profit first
You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application You're buried in repetitive work and drowning in A.I. hype that promises a hack will save you 10 hours. It won't, because A.I. is not the strategy. In this episode I pull back the curtain on how we use A.I. employees inside our own wedding businesses to handle onboarding, follow-ups, sales tracking, and content, so your business runs lighter while you sleep. If you've felt behind on A.I., this is the foundational breakdown that finally makes it make sense for wedding pros.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg A favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/ai-for-wedding-business/========================= Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swd Have a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Join the Beyond Prompts Boot Camp here!!! Beyond Prompts Bootcamp: Learn AI to Run Your Wedding Business Better (June 23–25)Support the show
En este episodio reflexionamos sobre una parte de la paternidad de la que pocas veces se habla: la presión de querer estar presente, proveer, guiar y al mismo tiempo sostener todas las responsabilidades del negocio y la vida. Hablamos de cómo muchos padres viven entre la culpa, el cansancio y la exigencia de "poder con todo", sin detenerse a reconocer lo que también necesitan como personas. Una reflexión para mirar la paternidad con más honestidad, entender que estar presente no significa ser perfecto, y recordar que también se puede construir una vida donde la familia, el negocio y el bienestar personal tengan espacio. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
Father’s Day can stir up a lot for dads. For some, it’s breakfast in bed and handmade cards. For others, it’s a quiet moment of reflection: Am I really the dad I want to be? In this special Father’s Day episode, guest host and Director of Development, Chad Hayenga, sits down with Connected Families Certified Parent Coaches David Cervenka and Joe Dewey for an honest, encouraging conversation about what it looks like to stay calm as dads, especially when things get challenging at home. Together, they share real stories from their own parenting journeys, and share the kind of wisdom that comes from walking the same journey many of you may be on. If you’re a dad who sometimes wonders if you’re getting it right, this episode is for you. You don’t have to be perfect. You just have to keep showing up, and our loving God, who redeems the lives of His servants (Psalm 34:22), is in the business of redeeming our parenting moments, too. Key Takeaways: Hear why your presence matters more than your performance Learn how to do a quick self-inventory, because a dysregulated parent can’t help a dysregulated child Shift your intensity from correction toward connection, encouragement, and coaching God is in the business of redemption Our Episode Sponsor Today’s episode is brought to you by David Richter, owner of SimpleCFO and author of Profit First for Real Estate Investing. We’re grateful for David’s sponsorship, which helps make these conversations possible for families everywhere. You can find more information on his website https://simplecfo.com/. Mentioned in this Podcast: Psalm 34: 22 1 Thessalonians 2:11–12 Book – Discipline That Connects With Your Child’s Heart Sensitive & Intense Kids Online Course Connected Families Parent Coaching Just for Dads – Included in the Free Learning Library The cf community The Table Monthly Giving Program Check out our website for more resources to support your parenting! Guest Bio: Joe Dewey is a Connected Families Certified Parent Coach. He has a Bachelor's in Mechanical Engineering and has served in full-time ministry with Cru in Leader Development and Human Resources since 2010. He has been a certified life coach since 2017. These experiences and more have molded him into a leader who leads with solutions. Whether in ministry or parenting, he finds clarity amid complexity, providing win-win solutions. David Cervenka is a Connected Families Certified Parent Coach and loves helping people connect with God's heart. He has found that the Connected Families framework has deeply impacted his own relationship with the Lord. He has almost twenty years of experience in mentoring and coaching ministry leaders in spiritual and family rhythms. David lives in Texas with his wife, Danielle, and their children. Want to keep this conversation going? Join us inside the cf community — a faith-anchored, coach-supported space where parents grow together. Reflect on episodes like this one, ask hard questions, and celebrate the small wins alongside parents from around the world.
When I started my private practice nearly 20 years ago, there were not nearly as many resources available for therapists as there are today. I learned a lot by trial and error, and looking back, there are definitely some things I would do differently. In this episode, I'm sharing what I wish I had known when I first started private practice. One of the biggest lessons I learned is that I made things more complicated than they needed to be. From keeping paper records to waiting too long to outsource, I can see now how simpler systems would have made a big difference early on. I talk about the importance of having a good practice management platform, building your website and SEO, networking in your community, and using tools like AI to help with marketing and systems. I also share why I think it's important not to quit your day job too quickly, how to build financial reserves, and what to think about when deciding between insurance, private pay, or a hybrid model. I also get into the difference between the clinical side and business side of your practice, why those systems need to stay separate, and how learning Profit First can help make your practice more sustainable and profitable. Whether you are just starting private practice or you've been in it for a while, I hope this episode helps you think about how to simplify, plan ahead, and build a practice that supports both your clients and your life. Resources Mentioned In This Episode Subscribe to YouTube Watch on YouTube Use the promo code "GORDON" to get 2 months of Therapy Notes free Consulting with Gordon The PsychCraft Network Follow us on Instagram Therapy Intake Pro Profit First for Therapists Workbook Making Profit First Work For You
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this episode, David Richter shares how the Profit First system can transform real estate investors from chaos to clarity, helping them build wealth and manage cash flow effectively. Discover practical strategies to simplify financial management and scale profitably. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
This solo episode breaks down Profit First, the bank account-based cash management system that helps real estate investors and business owners stop bleeding profitability and start keeping more of every dollar they make. Host David walks through the five core accounts, explains why the owner's comp account is the best place to start, and makes the case for why a fractional CFO might be exactly what's missing if systems alone aren't sticking.If you've ever closed a deal and still felt broke at the end of the month, this episode is for you. It's a practical, no-spreadsheet framework for building real personal wealth from the business you're already running.Timeline Highlights[0:26] The core problem: making money but never having anything to show for it at the end of the month[0:46] Why you don't need to be a financial wizard to pay yourself consistently or build real reserves[1:25] Profit First explained: how the envelope method from personal finance translates into a business wealth-building system[2:05] What you focus on expands: why profitability needs dedicated attention, not just a QuickBooks dashboard[2:37] The five fundamental business checking accounts every owner should set up[2:55] The Golden Trio: profit, owner's comp, and owner's tax accounts and why they're the key to keeping more of what you make[3:13] The "big black hole bank account" problem and how dedicated accounts solve it structurally[4:07] Where to start if you're not paying yourself consistently: the owner's comp account as your first move[4:28] What to do if you're currently spending more than you're making: expense analysis, letting people go, and getting profitable first[4:43] What a fractional CFO actually does and when it makes sense to bring one in[5:25] Why most businesses are more profitable than they think and just don't know how to name the dollars[6:12] Fractional CFO vs. doing it yourself: how to decide what level of support you actually need[6:45] Why there's no single deal that solves your cash flow problem and what actually builds lasting financial freedom[7:00] The habit loop that creates real wealth: every sale, a little to profit, every sale, a little to owner's comp, repeatKey TakeawaysProfit First is built on the envelope method, applied to your business bank accounts. Instead of tracking everything in QuickBooks, you set up dedicated accounts so every dollar that comes in gets immediately allocated, making profitability visible in your actual cash, not just your reports.The five core accounts are income, opex, profit, owner's comp, and owner's tax. The first two track what comes in and goes out. The Golden Trio (profit, owner's comp, and owner's tax) are what allow you to actually keep something from every sale you close.If you can only start with one account, start with owner's comp. Paying yourself consistently, even a small amount from every deal, starts building the habit and the reserves that most business owners never develop.A fractional CFO isn't just for large companies. If you know the system but won't stick to it, or if you need someone to help you understand what your numbers actually mean and hold you accountable, that level of support pays for itself.No single deal will solve your cash flow problem. The only thing that builds real financial freedom is consistency: every sale, a transfer to profit; every sale, a transfer to owner's comp. That habit, repeated over time, is what actually gets you out of the rat race.Links & ResourcesProfit First for Real Estate Investors — profitrei.comSimpleCFO — simplecfo.comSchedule a discovery call — simplecfo.comClosingIf this episode made you realize you've been running your business without a real cash management system, now is the time to change that. Share it with a business owner in your network who's making money but not keeping it. Subscribe, review, and share the Profit First for Real Estate Investors podcast, and if you want to go deeper, visit profitrei.com.
En este episodio hablamos del flujo de efectivo como una herramienta clave para tomar mejores decisiones dentro del negocio. Descubrirás por qué no basta con vender más o revisar el saldo de la cuenta, sino entender cuándo entra el dinero, cuándo sale y cómo anticiparte a los momentos de presión financiera. Una conversación para dejar de manejar tus finanzas "a ciegas" y empezar a usar tu flujo de efectivo como un GPS que te muestra hacia dónde va tu empresa y qué ajustes necesitas hacer para avanzar con más claridad. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
Elizabeth Yang is the founder of Yang Family Law Offices, the CEO of Optimizers, and the mayor of Monterey Park, California. With a background in electrical engineering and computer science, a stint at Raytheon, and a law degree that took her into intellectual property, family law, and estate planning, she understands what it takes to wear many hats at once. In this episode, Elizabeth talks about the two systems, EOS and Profit First, that pulled her out of the day-to-day of her firm and freed her to step into public service. Learn how she went from a shy, self-described invisible kid to a leader with the thick skin that politics demands, and the daily habits that have kept her grounded along the way. Timestamps: 00:39 - Engineer to Lawyer to Mayor 03:41 - EOS and Profit First Systems 07:16 - Applying Business to City Hall 12:56 - From Shy to Resilient 14:38 - Daily Habits and Confidence 19:35 - Transformation Courses and Growth 22:54 - Networking Beats Applications 25:06 - Giving Without Burnout 27:08 - AI Tools and Risks 31:52 - Looking Ahead to 2026 32:37 - Writing Harmony in Partnership 39:07 - Entrepreneur Advice Links: Elizabeth's Instagram: https://www.instagram.com/LizYangMPK Yang Law Offices: https://www.instagram.com/YangLawOffices Elizabeth LinkedIn: https://www.linkedin.com/in/lawyerliz OptiNizers: https://www.optinizers.com/
“There are three ways you’re going to get compensated from your business. One is W-2 Salary. Two is K-1 distributions. Three is other benefits.” – RJon Robins, author of Profit First for Lawyers How profitable is your law firm? The answer might be more complicated than what shows up on your P&L statement. In this third part of our seven-part financial literacy series, we revisit a topic from season one: Total Owner Benefits. A topic of such importance that it has an entire chapter devoted to it. Listen in as RJon takes a law firm owner through an exercise to calculate the true value they are receiving from their firm. Beyond the Bottom Line RJon poses a powerful question: Would you rather own Firm A (making $1M but working 70-hour weeks doing work you hate with no vacations) or Firm B (making $500K working 50 hours doing meaningful work with real time off?) Your banker might say Firm A is more profitable, but which would contribute to your family’s happiness more? The Real Math In the 2019 workshop, RJon shows how a business that appears to have a 20% profit margin actually delivers 38% in Total Owner Benefits when you account for all three components (W-2 Salary + K-1 distributions + Other benefits). The difference is dramatic and changes everything about how you evaluate your firm’s true profitability. Understanding Total Owner Benefits reveals the value your business is actually providing you with. Action Steps Follow along with your numbers during the exercise to discover your Total Owner Benefits Then ask yourself: What is my law firm actually giving back to my life? If you don’t like the answer, pick one small thing to change Next Time: Join us for Part 4 where RJon walks law firm owners through normalized salary calculations. This is an eye-opening episode you won’t want to miss. So be sure to subscribe to the Profit First for Lawyers podcast. Resources Mentioned Financial Literacy Series: Part 1 – You’re Not Bad with Numbers Part 2: Understanding the Stages of a Law Firm’s Growth Chapter 9: Total Owner Benefits (pages 73-87 in the Profit First for Lawyers book) Season 1: Total Owner Benefits episode Connect Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube And most importantly, order your copy of Profit First for Lawyers today!
In this episode of The Liquid Lunch Project, Matthew R. Meehan and Luigi Rosabianca sit down with Ron Saharyan, co-founder and managing partner of Profit First Professionals, to talk about the money problem most business owners pretend is "normal." Ron breaks down why profit is not greed, why cash flow needs a real system, and why your customers, team, family, and mission all need your business to make money. Not someday. Now. Oh, and by the way. Ron is giving away 10 FREE copies of his book. Keep scrolling to learn how you can get one.
What happens when a father believes so much in what his son built that he becomes a paying client — not a cheerleader, not a silent supporter, but someone who put his own business on the line to test whether the system actually works? That's the story of Pete Richter: property management veteran, former client of Simple CFO, and now a fractional team member helping the company he once hired. Host Christina Gutierrez sits down with Pete for a conversation that's part case file, part origin story, and completely worth your time.Pete ran a property management firm with roughly 300 doors, was in the early stages of a fix-and-flip operation, and had the same problem most real estate business owners have — the financials were technically being tracked, but nothing was clean, nothing was separated, and nobody could tell with confidence whether the business was actually making money. David Richter, founder of Simple CFO and Pete's son, stepped in as both a son and a service provider. What followed was a transformation in financial clarity, accountability, and business operations — and eventually, a role on the team for the man who saw David's potential before anyone else did.Timeline Highlights[0:00] Series intro for the Simple CFO Case Files on the Profit First for Real Estate Investors podcast[0:23] Christina introduces Pete Richter — property management veteran, former client, and David's father[1:26] What Pete thought when David first pitched the idea: Profit First for real estate investors[2:15] Pete's personality as an implementer, not a visionary — and how that shaped how he supported David[3:21] Pete reflects on David's character: valedictorian and salutatorian not by brilliance, but by discipline[4:25] The habit that defined David early — doing obligations first so free time could be fully enjoyed[5:07] How David identified the financial gap inside real estate companies while working in them[6:02] The "45 seconds after the meeting" story — David executing before Pete was even back at his desk[7:33] Christina reflects on David's reading habits: dozens of books, outlines, and genuine retention[9:17] How Rich Dad Poor Dad started David's financial education while working a factory monitoring job[10:47] David's early instinct to go back and teach his high school about budgeting — for free[11:16] Pete on David's motivation: it was never about wealth, always about filling a need[12:08] The moment Pete knew this business was going to work — driven by David's passion, not a pitch deck[13:49] Pete's property management company and the financial problem that made Simple CFO obvious[14:45] The setup: using property management software to track flip addresses — and why that had to change[15:11] David's first advice as a son: get on QuickBooks, get separated, get a clear financial picture[16:25] Was it awkward paying his son? Pete explains why the answer was never yes[17:47] What actually changed: financial separation, monthly accountability meetings, and Profit First principles[19:26] What surprised Pete most — David's business connections at such a young age, and how strong they were[21:05] How Pete went from client to fractional team member — one management question at a time[22:31] Pete's admission: he told David early on he'd do this for free[24:49] The value Pete brings at 62 with 30+ years of management: knowing the wrong ways first[25:38] The moment Pete trained a newly promoted bookkeeper on management — and watched her apply it[27:15] Managing relationships is the real work of business — in every role, at every level[27:36] The EOS story: how Pete and David came to the operating system from a dysfunctional earlier experience[29:48] What Simple CFO clients don't see: every process and decision is built around making clients successful[31:33] What Pete has learned about David as a leader — his perfectionism, his people-pleasing, and why it matters[34:27] Why finances are the most personal topic in business — and why that makes the work Simple CFO does so significant[35:42] A funny story: the time David's parents accidentally left him home alone at age 10 — and what he did about it[38:49] Pete's advice to any real estate investor who thinks they have it figured out: start with a financial health check[40:57] Christina on David's personal orientation calls for new clients — and why it's one of the most underrated parts of the serviceKey TakeawaysTracking revenue without separating your businesses gives you the illusion of financial clarity — not the real thing. Getting clean financials is step one before any strategy can work.Accountability in monthly meetings creates momentum that spreadsheets can't. Showing up to a meeting with your to-do's done is a discipline that compounds over time.Profit First principles work differently when someone walks you through them than when you try to implement them alone — the accountability layer is what makes the system stick.Management experience is an underrated asset in a financial services company. Knowing how to develop people, resolve personnel issues, and build team culture is what keeps the financial work sustainable.A financial health check isn't just for businesses that are struggling. Many of the most surprising insights come from owners who thought they were doing well and discovered untapped equity or overlooked opportunity.Finances are the most personal topic in business — which is exactly why bringing in an outside set of eyes takes courage, and why the results are almost always worth it.The best time to build a relationship with the right advisors is before you're in crisis, not after. Pete became a client before things went wrong, and that gave his businesses a runway others don't get.Links & ResourcesSimple CFO Solutions: https://www.simplecfo.comProfit First for Real Estate Investors: https://www.profitrei.comProfit First for Real Estate Investors by David Richter: available on AmazonBook a free financial discovery call: https://www.simplecfo.comClosingPete Richter's story is a rare one — a father who believed in his son's vision, put his own business on the line to validate it, and eventually joined the team to make sure it works for everyone else. If his journey resonates with you, whether you're running 300 doors or just starting to close deals, the first move is getting a clear picture of where your money actually is. Subscribe so you don't miss our guest interviews and Profit First chats with David Richter, and when you're ready to bring real clarity to your business finances, visit profitrei.com.
You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationI have spent 20 years in the wedding industry, and since launching Wedding Pro CEO in 2020 I have helped hundreds of wedding pros build profitable, scalable businesses. The single biggest shift I am seeing right now is not about better prompts. In this episode, I break down the difference between using AI as a tool and using it as an operating system, introduce the four AI agents every wedding pro should build first, and show you exactly where to start so you can stop being the bottleneck in your own business. If you are tired of doing everything yourself, this one is for you. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg A favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFw Another favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/ai-agents-wedding-business/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz Heads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Join the Beyond Prompts Boot Camp here!!! Beyond Prompts Bootcamp: Learn AI to Run Your Wedding Business Better (June 23–25)Support the show
As a therapist in private practice, there can be a moment when you realize that you are the one responsible for caring for your future financial needs. No employer is automatically setting aside money for your retirement, your maternity leave, your next chapter, or the bigger life goals you're holding. In this solo episode, I walk through how to think about future-focused financial planning in a way that feels practical, compassionate, and doable. Whether you're saving for retirement, preparing for parental leave, building a cushion for a future goal, or simply wanting to feel more secure, this conversation is about creating simple systems inside your business that support both the life you're living now and the life you're building over time. Ready to feel more calm and confident about your money? Do you feel confused, ashamed, or uncertain about your finances? Are you craving support to help shift your money mindset and transform your relationship with money? Are you ready to develop the skills and confidence you need to finally take control of your business finances and build a practice that actually takes care of you? If so, I'd love for you to join me for one of my free online workshops, designed specifically for private practice owners who feel stuck—whether it's mindset blocks, avoidance, or the technical side of managing money. In just one hour together, you'll learn practical tools, strategies, and next steps to move forward in your business (and your life) with clarity, intention, and ease. Click here to explore upcoming workshops and save your spot or register to get the replay. Creating Financial Support for the Version of You Still to Come One of the most difficult parts of private practice finances is that most of us were never taught how to think this way. Many therapists carry financial anxiety, money avoidance, or complicated money stories into business ownership and then feel pressure to somehow know exactly what to do. A helpful place to begin is by asking yourself, “What will my future self need from me?” From there, you can start building small, steady habits that help you care for both your present-day needs and your longer-term financial goals. Separate business bank accounts can be a simple and supportive tool for creating more clarity. And using an adapted Profit First system — including a dedicated account for big goals — can make saving for retirement, future leave, or other long-term plans feel more tangible and less overwhelming. You don't have to do it perfectly or all at once. Start small, keep it sustainable, and let consistency carry some of the weight. Small Systems Can Build Financial Confidence The practical side of financial planning becomes much easier when there's a clear structure supporting it. (00:04:35) Planning for future financial security (00:07:01) Balancing present and future needs (00:09:59) Setting up separate business bank accounts (00:13:52) Navigating business vs personal finances (00:16:44) Building support through community Small Systems Can Build Financial Confidence The practical side of financial planning becomes much easier when there's a clear structure supporting it. (00:04:35) Planning for future financial security (00:07:01) Balancing present and future needs (00:09:59) Setting up separate business bank accounts (00:13:52) Navigating business vs personal finances (00:16:44) Building support through community About Linzy Bonham: Linzy Bonham is a therapist turned money coach who helps private practice owners and health professionals feel calm, confident, and in control of their finances through her podcast, free workshops and comprehensive programs: Money Skills for Therapists and Money Skills for Group Practice Owners. It all started when she saw her extremely skilled colleagues struggle with the money side of business. Some had even left private practice, or were avoiding starting one, because managing finances was just too stressful. So Linzy set out to support helpers and healers with developing peace of mind about their money. Since so many were never taught money skills, she focuses on the “how” of making the business side of private practice doable — and even super satisfying. Follow Linzy Bonham: About Page: https://moneyskillsfortherapists.com/about LinkedIn: https://www.linkedin.com/in/linzybonham/ Instagram: https://www.instagram.com/moneyskillsfortherapists/
Most independent practice owners know the practice and their personal life are supposed to be separate. Separate entities, separate accounts, separate tax returns. Almost none of them have built the structural separation that makes that true when things get hard. EP185 covers the three systems that explain why one bad quarter in the practice becomes a personal financial event, and the firewall that stops it. System 1 — The Entanglement: No formal salary. No distribution schedule. Whatever is left in the business account goes home with the owner. In a good month: $40,000. Mortgage, 529, investment contribution. In a bad month: $14,000, covered with personal savings. The savings account does not come back as fast as the practice does. System 2 — The Bad Quarter Multiplier: The cascade that runs from a billing disruption straight through to the owner's personal financial decisions. Collections drop. Distribution skipped. Mortgage still goes out. Investment contribution paused. Operational decisions made under financial stress — delay the hire, pull back on marketing, hold off on the software upgrade that would have fixed the billing gap that caused the problem. That practice is always one bad quarter away from making decisions a wealthier version of itself would never make. The Cascade in Numbers: Payer delays 45+ days → Operating account drops → Owner stops paying themselves first Denial rate spikes 5% to 14% → $28K/month delayed or lost → Personal savings tapped for household bills Key provider unexpected leave → Volume drops 30% → No distribution for 60 days Contract renegotiation stalls → 90 days cash flow uncertainty → Investment contributions paused indefinitely System 3 — The Firewall: A market-rate owner salary that does not move with revenue. A distribution schedule tied to net profit after a defined reserve threshold. Personal savings that build independent of what the practice has on hand. In a bad quarter: the salary still goes out, the distribution pauses, and the operational decisions come from strategy instead of personal financial pressure. Referenced: Profit First by Mike Michalowicz — the formula flip that makes the firewall mechanical. Three actions this week: Calculate your real owner salary — what you would pay someone else to do your job Define your operating reserve threshold — one month of payroll minimum, two months standard Schedule a financial separation review with your accountant — ask what a 30% revenue drop does to your personal finances Episode breakdown: 00:00 The $380K practice that one quarter turns 03:00 The big idea: revenue is not wealth 06:00 System 1: The Entanglement 10:30 Working vs. broken — the same practice, two outcomes 13:30 System 2: The Bad Quarter Multiplier 17:00 The cascade and what it actually costs 20:00 System 3: The Firewall 24:30 Profit First applied to a medical practice 27:00 Three actions this week 31:00 Free resource + EP185 tease Resources Mentioned Payment Posting Audit Checklist (free): eligibility.natrevmd.com/payment-posting-checklist Practice Revenue Leak Scorecard (free): eligibility.natrevmd.com/nrm-revenue-scorecard-v3 Book a free 30-minute audit call: calendly.com/heather-natrevmd RECOVER Diagnostic Quiz: natrevmd.com/quiz Book referenced: Profit First by Mike Michalowicz
Send us Fan Mail
“Accounts receivables are so much worse for a law firm than most lawyers understand or appreciate. So much worse.” – RJon Robins, author of Profit First for Lawyers In this episode, How To Manage a Small Law Firm CFO and CEO advisor, Etienne Hardre expands upon RJon’s clip from Chapter 14 about the devastating mathematics behind accounts receivable. The Devastating Mathematics Here is what really happens when Client A doesn’t pay their bill. You’ve already spent the money on marketing, sales, production, and overhead to serve them. When their bill goes unpaid, they’re not just skipping the 33% profit, they’re stiffing you on the entire bill. So what happens next? Now you need to cover marketing, sales, production, and overhead for Clients B, C, and D before you begin to see your first profit from working with all four clients. Here’s the breakdown for a theoretical $10,000 case/matter with a 33% profit: Client A did not pay their bill Clients B did pay their bill and their 33% profit goes to cover the costs you already spent on Client A Client C also paid their bill and their 33% profit covers the overhead from Client A Client D’s profit finally covers the profit you should have made from Client A. After four clients you’ve finally recovered what one client should have originally provided. This illustration makes is easy to see how Accounts Receivable is the silent profit killer that is crushing law firms nationwide. Is it any wonder that RJon put A/R in the Profit First for Lawyers book twice? Why Law Firms Struggle with A/R Most law firm owners hate looking at their aging A/R reports. Some have six-figures of A/R outstanding and are challenged to ask to be paid for the completed work. The mindset issue around asking for money compounds the problem. The fact is that A/R and Profit First work against each other. The more money trapped in A/R, the harder it becomes to take profits first. To combat the mindset issues, start implementing Profit First even with 1%. The urgency will force you to address your law firm’s accounts receivables. Take Action on Your A/R So, what’s a law firm owner with A/R to do? Stop the bleeding. Start with preventing new A/R from forming. Screen clients for ability to pay during marketing. Use retainer policies and implement “red rubber band” systems that stop work when payments are due. Adopt more frequent billing to top up retainers. Tackle existing A/R by starting with recent accounts receivables, be flexible with payment plans and discounts. Remember: Get creative because any A/R you collect is 100% profit since you’ve already paid all the associated costs. Your Action Steps: Implement a red rubber band policy to prevent new A/R Pull your A/R aging report and face reality Start collecting immediately, be creative when necessary Mentioned: Chapter 14 – Profit First for Lawyers book Podcast episode – A/R: The Profit-Eating Machine with Ed Gegan Connect Connect with Etienne Hardre at How To Manage a Small Law Firm by emailing help@howtomanage.com Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube Follow Profit First for Lawyers on social media: LinkedIn | Instagram | Facebook And most importantly, order your copy of Profit First for Lawyers today!
En este episodio reflexionamos sobre una de las frustraciones más comunes de los dueños de negocio: vender, cobrar, generar movimiento… pero seguir sin entender a dónde se va el dinero. Hablamos de cómo la falta de claridad financiera puede hacer que el negocio parezca estar creciendo, aunque en realidad siga operando con desorden, fugas y decisiones tomadas desde la urgencia. Una reflexión para empezar a mirar tus números con más conciencia, identificar qué está pasando con tu flujo de efectivo y dejar de sentir que el dinero entra, sale… y nunca se queda. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
En este episodio reflexionamos sobre una de las frustraciones más comunes de los dueños de negocio: vender, cobrar, generar movimiento… pero seguir sin entender a dónde se va el dinero. Hablamos de cómo la falta de claridad financiera puede hacer que el negocio parezca estar creciendo, aunque en realidad siga operando con desorden, fugas y decisiones tomadas desde la urgencia. Una reflexión para empezar a mirar tus números con más conciencia, identificar qué está pasando con tu flujo de efectivo y dejar de sentir que el dinero entra, sale… y nunca se queda. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
Send us Fan Mail
Ever wished you could pull up a chair with seasoned parent coaches and ask your most pressing questions? Whether you’re in the midst of bedtime challenges or working through sibling competition, host Stacy Bellward invites listeners into a real taste of what’s happening inside the new cf community. Katie Johnson, a Connected Families Certified Parent Coach and dedicated cf community moderator, is joined by fellow certified coaches Jared Kingry and Bekah Idle for a conversation about two real questions that parents submitted in the community! This episode is a heartfelt reminder that you’re not alone, there’s no silver bullet, and growth happens through hard moments, not around them. Press play to listen in, and when you’re ready for more, the door to the cf community is wide open. Key Takeaways: A behind-the-scenes look at the new cf community How to reframe competition as an opportunity for connection Discover three practical bedtime strategies The power of speaking identity statements over your children Our Episode Sponsor Today’s episode is brought to you by David Richter, owner of SimpleCFO and author of Profit First for Real Estate Investing. We’re grateful for David’s sponsorship, which helps make these conversations possible for families everywhere. You can find more information on his website https://simplecfo.com/. Mentioned in this Podcast: Join the cf community! Free Learning Library Book – Domestic Monastery by Ronald Rolheiser Connected Families Ministry Partnership Program Connected Families Monthly Giving Program – The Table Jared Kingry – Connected Families Certified Parent Coach Bekah Idle – Connected Families Certified Parent Coach What we loved from the podcast: “What’s most important is not that I get it right all the time, but that I can stay regulated… “ — Jared Kingry Check out our website for more resources to support your parenting! Guest Bio: As a former teacher-turned-homeschool mom with a sensitive & intense child, Katie Johnson came to Connected Families at the end of her rope. As a CF coach, she now helps struggling families adopt a whole-Bible, whole-brain approach for Christ-centered transformation. She loves providing practical tools to help families apply the CF framework to their unique situations. Katie lives in Madison, WI, with her husband, three young kids, a dog, and three chickens. Katie holds a Master's in Education and has a special passion for supporting families with toddlers. Jared Kingry is a youth pastor, husband, and father of three, bringing both personal and professional perspectives to parenthood. With over a decade in youth ministry, he's walked alongside families through the challenges and joys of doing life together. He has worked to expand his church's ministry to include parent coaching that supports discipleship at home, offering a holistic approach that integrates faith, love, and compassion into every aspect of parenting. As a mom of 6 kids (biological and foster), Bekah Idle is a Certified Parent Coach with Connected Families. She walks alongside parents who are ready to move from frustration to fruitfulness. Through years in ministry, homeschool co-ops, and children’s theater, she’s seen it again and again: kids thrive when they feel connected, understood, and deeply loved. She encourages parents with this: You CAN raise wise, confident, connected kids—and ENJOY doing it.
Jarrod Frankum started his real estate journey with nothing — no cash, no credit, and a $500-a-month budget he'd carried home from two years of campus ministry in Brazil. Seven years later, he owns six properties outright and holds an additional eight in partnership, runs a wholesaling and buy-and-hold business that funds his life across two continents, and attributes a significant part of his financial survival to implementing Profit First early and staying disciplined through multiple market cycles.This conversation tracks the full arc of Jarrod's story — from skateboarding through neighborhoods writing down addresses on his phone, to closing his first wholesale deal for just under $10K, to navigating the real market stress test of running a U.S. real estate business remotely from Brazil. Along the way, David and Jarrod dig into how Profit First helped Jarrod throttle income, take the emotion out of big deal closings, and build a financial cushion that carried him through the unexpected friction of running a business abroad.If you've ever closed a deal and wondered where the money went, or felt like you can't trust your bank account balance to tell you the truth, Jarrod's experience with multiple accounts, automatic distributions, and tax reserves will show you exactly what it looks like when the system does the thinking for you.This episode is for the real estate investor who is tired of operating in financial chaos and is ready to build something that actually holds up when the market gets cold.Episode Highlights[0:27] – Jarrod previews the Profit First mindset that helped him survive moving back to Brazil mid-business[1:17] – David introduces Jarrod and how they connected at a Nashville mastermind[1:54] – Jarrod's current exit strategies: wholesaling as the primary driver, buy-and-hold as the long-term play, and flips when the right deal comes along[3:16] – The Rich Dad Poor Dad moment that gave Jarrod goosebumps during an HVAC internship six months before graduating with a mechanical engineering degree[4:51] – Why Jarrod left America with almost nothing, did campus ministry in Brazil on $500 a month, and what that season taught him about contentment and grit[5:31] – How Jarrod found his first deal: skateboarding neighborhoods, hand-writing letters, buying stamps, and closing a $9,500 wholesale deal after three months[7:48] – What living with seven roommates in a no-AC house in South America taught him about fulfillment that had nothing to do with money[9:24] – The Gap and the Gain mindset: how Jarrod measures progress from where he started, not from where he wants to be[13:59] – Where Jarrod is today: six properties in his own entity, eight more in partnership, 0% interest deals, and a rental portfolio that funds his life in Brazil[17:18] – How Jarrod found Profit First in early 2020 and why his background managing 1099 income made the multiple-account framework immediately click[19:13] – The core problem Profit First solves: why a $10K balance can actually mean you have $87 to spend, and how multiple accounts eliminate that confusion[21:10] – How Jarrod uses Relay Bank to automate distributions on the 10th and 25th so the system runs without him touching it[23:16] – Why Profit First isn't just for good times: how it functions as stored grain for the winter when real estate cycles go cold[25:09] – How throttling income to twice-a-month distribution dates takes the emotion out of deal closings and prevents impulsive spending[28:02] – Jarrod's take on reinvesting more aggressively now: still paying himself, still funded on all accounts, but consciously directing more toward growth at 34[31:35] – Closing advice: the deal of a lifetime comes around once a month — stay consistent, stay faithful to what's working, and trust the systems5 Key TakeawaysContentment before cash flow is the foundation. Jarrod learned on $500 a month in Brazil that fulfillment isn't tied to income — and that mindset is what kept him from panicking when the business hit hard stretches. If you need a certain number in your account before you feel okay, the number will never be high enough.Getting started with almost nothing is an advantage if you treat it that way. Jarrod had no capital, no credit, and no connections — so he skateboarded neighborhoods, hand-wrote letters, and spent $300 on stamps before he had the money to spare. The lack of a safety net forced action, and that first $9,500 wholesale deal proved the model worked.Multiple accounts do the thinking so you don't have to. The reason Profit First works isn't just the percentages — it's that you never have to look at one number and guess what it means. When taxes, owner's pay, and operating expenses each have their own home, your bank balance finally tells the truth.Throttling income to set distribution dates removes the emotional trap of big deal closings. When a $10K wire hits and you have to wait until the 10th to access your share, the high has already worn off. You're on to the next deal, and the money goes exactly where it was always supposed to go.A financial system isn't just a good-times tool — it's what keeps you solvent when the market turns. Jarrod had to lean on his reserves when he moved back to Brazil and the business hit unexpected friction. The difference between weathering that season and going under was having stored grain before winter arrived.Links & ResourcesSimple CFO — https://www.simplecfo.comProfit First for Real Estate Investors by David Richter — available on AmazonJarrod Frankum on Facebook — @JarrodFrankumJarrod Frankum on Instagram — @JarrodFrankumClosing RemarkJarrod's story is a reminder that the investors who build something lasting aren't the ones who caught the best market — they're the ones who built systems before they needed them. If you're closing deals but still feel like the money disappears, it's time to get a system in place that protects what you're earning. Subscribe, review, and share this episode with a fellow investor who's ready to stop living deal to deal — and if you're serious about taking control of your cash flow, visit https://www.simplecfo.com to book your free discovery call today.
In this solo episode, David Richter breaks down why so many real estate investors and business owners feel like their CPA isn't delivering, and why the problem usually starts long before tax season. The real issue isn't your accountant — it's the quality of the books, the communication process, and whether you have anyone connecting the dots between your bookkeeper, your CPA, and your actual financial goals. If you're tired of surprise tax bills, slow response times, and feeling like you're always paying backwards, this episode gives you the framework to fix all three.Timeline Highlights[0:26] The real reason most people are frustrated with their CPA — and why the first question to ask is whether you actually gave them what they needed[0:46] The three financial statements your CPA needs to do their job well: a clean profit and loss, balance sheet, and cash flow statement[1:08] Why communication process matters just as much as clean books — and what to establish with your accountant before tax season hits[1:46] Three ways to know your books are actually accurate: self-education, hiring a fractional CFO to oversee your bookkeeper, or having your CPA periodically review the books throughout the year[2:45] How a CPA uses your books inside professional tax software to find every legitimate deduction and minimize what you owe[3:16] Why keeping books current throughout the year allows your CPA to give you forward-looking tax estimates instead of just reacting to last year's numbers[3:39] How Profit First's dedicated tax bank account lets you pay quarterly tax estimates without touching operating expenses or owner pay[4:16] What to clarify upfront with your CPA: turnaround times on emails, how many calls are included, and what it costs to get more access[4:51] How a fractional CFO acts as the connective tissue between your bookkeeper and your CPA — managing both relationships and helping you actually implement tax strategy[5:14] Closing call to action: visit profitrei.com to schedule a free discovery callKey TakeawaysClean books are the foundation of everything. Your CPA can only minimize your tax liability with accurate numbers. If the profit and loss, balance sheet, and cash flow statement aren't in order, no amount of tax strategy will close the gap.Don't wait until April to talk to your accountant. When books are maintained throughout the year, your CPA can give you real-time tax estimates so you're paying quarterly and planning ahead — not scrambling when the bill arrives.Establish your communication expectations upfront. How fast do they respond to emails? How many calls are included? What does it cost to get more access? Knowing this before you need it saves a lot of frustration later.A Profit First tax account removes the guesswork from quarterly payments. Setting aside tax money throughout the year from a dedicated account means you're never raiding operations or owner pay to cover a surprise bill.A fractional CFO is the missing layer between your bookkeeper and your CPA. They keep the books clean, manage the CPA relationship, and make sure the tax strategy your accountant recommends actually gets implemented in your business.Most CPA frustrations are a systems problem, not a people problem. When the right infrastructure — accurate bookkeeping, clear communication, and financial leadership — is in place, your CPA can do their best work.Links & ResourcesSimple CFO — simplecfo.comProfit First for Real Estate Investors — profitrei.com (free financial discovery call)ClosingIf this episode gave you a clearer picture of what it actually takes to get the most out of your CPA relationship, pass it along to a fellow investor who's still blaming their accountant for a problem that starts with the books. Subscribe to the Profit First for Real Estate Investors podcast so you never miss a solo episode, and if you're ready to put a real system around your finances, visit profitrei.com to schedule a free discovery call.
En este episodio hablamos de cómo el crecimiento de un negocio puede empezar a ocupar espacios que antes pertenecían a la pareja, la familia y la conexión personal. Descubrirás por qué muchos dueños de negocio terminan emocionalmente agotados, presentes en la empresa pero ausentes en casa, y cómo empezar a recuperar el equilibrio sin sentir que estás descuidando tu negocio. Una conversación para reflexionar sobre los límites, las prioridades y la importancia de construir una empresa que no se coma tu relación, sino que también le dé espacio a tu vida. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
In this episode of The DTC Insider, Brian Roisentul sits down with Arshad Bahl, founder of Amrita, to discuss what it really takes to build a profitable DTC brand in an industry obsessed with growth at all costs.Arshad shares how the CPG landscape has changed over the last decade, why venture capital has shifted the priorities of many founders, and why he believes profitability, customer retention, and operational excellence matter far more than chasing revenue at any cost.They dive into the retention strategies that have helped Amrita grow sustainably, including why the first three orders are the most important in a customer's journey, how to bridge the trust gap with new customers, and why referrals and word-of-mouth continue to outperform many modern acquisition channels.Arshad also breaks down his approach to manufacturing, margins, customer acquisition, and channel strategy, sharing practical insights for founders looking to build stronger businesses without relying solely on paid media.Plus, they discuss the importance of building a business around your values, creating opportunities for neurodiverse talent, and why a profitable $5 million business might be a better outcome than a stressful $100 million one.--This episode is brought to you by BSR.BSR helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.To learn more about BSR, visit their website or book a call.
“If we can develop good habits for you when your business is still in the first stage of growth, you’re going to bring those good habits with you into business maturity.” – RJon Robins, author of Profit First for Lawyers A growing business requires a growing owner. During a Q&A session in part two of our seven-part series, RJon explains why financial literacy does not carry the same weight at every stage of growth. In the earliest stages, the owner’s job is to “hustle, market, and sell.” New benchmarks require the owner to develop new skills, learn to hire, delegate, and build team productivity. Then as the business becomes more complex, financial literacy, systems, metrics, and accountability become increasingly important. The lesson is not simply that law firms grow in stages. It is that the owner must gain new skills and maturity to grow with the firm. Financial Literacy in Context Financial literacy is not equally important at every stage of growth. A growing business requires the owner to keep learning, adapting, and leading differently. Action Steps Identify which stage of growth best describes your firm today. Determine the most important priorities for that stage. Review the financial reports currently available. Commit to building one financial habit that will strengthen your understanding of the business over time. The goal is not to master every financial concept at once. The goal is to begin building the habits that will support your next stage of growth. Mentioned Part One: You’re Not Bad With Numbers Chapters 12-15 of Profit First for Lawyers The Seven Stages of Law Firm Growth Connect Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube And most importantly, order your copy of Profit First for Lawyers today!
On this special episode we review the book Level Up Your Money, unpacking the dangerous financial illusions that trap small business owners and sharing actionable frameworks—like the Profit First system—to help you build genuine, sustainable wealth.
Christina Gutierrez is a co-owner and fractional CFO at Simple CFO, a firm she helped build over nearly seven years alongside founder David Richter. Her background spans temp agency work across multiple industries, commercial real estate operations, a master's degree, and hands-on experience managing entire portfolios before she ever set foot in a CFO role. In this episode, David flips the script and interviews Christina directly — covering her path into fractional CFO work, the client relationships she's built, and the business partnership she and David formalized roughly 18 months ago. If you've ever wondered what a real CFO does beyond the numbers, or if you're a business owner stuck in the cycle of doing more deals but feeling broker, this conversation is for you.Timeline Highlights[0:00] Episode intro for the Simple CFO Case Files series on the Profit First for Real Estate Investors podcast[0:23] David introduces Christina and explains why he's flipping the script to interview his own co-owner and business partner[1:27] David talks about the Simple CFO partnership, now 18 months in, and calls it the best business decision he's ever made[2:33] David previews the episode: Christina's background, client wins, and the partnership dynamic[3:29] Christina traces her origin story — from seventh-grade accounting class and the math club to years of intentional temp work to absorb systems across industries[5:17] How property management in Charleston and working for a commercial real estate investor shaped Christina's understanding of real estate operations[7:07] How Christina transitioned from managing a real estate mogul's company to launching her own CFO firm, combining book education with real-world experience[9:57] Christina walks through her work with client John and his partner Alex — four years of Profit First implementation, deal cost analysis, and personnel performance reviews[12:27] The pattern most business owners miss: revenue looks strong at $2M–$5M, but without someone watching the trends, profitable months quietly drift toward break-even[16:13] The most common money lie in real estate investing — believing more deals will fix a cash problem — and why it never does without the right financial management[18:37] Joe Terrio's story: Christina helped him buy out a business partner, set up a Profit First account to fund the buyout, and just watched him make his final payment four and a half years later[20:15] The mental tug-of-war business owners face when they want to step back but fear losing their grip — and how CFO accountability helps navigate that[25:52] How the partnership conversation actually started: Christina's honest answer that she didn't want to do it at first[32:31] What every business partner must do before signing anything: written agreements, defined roles, and an operating system like EOS from the book Traction[40:47] Closing insight: why even business owners with accounting degrees hire a CFO, and why the right move is finding the right people rather than doing everything yourselfKey TakeawaysThe "more deals" lie is one of the most dangerous cycles in real estate. When revenue looks good on the surface, most owners don't notice the slow decline until they're breaking even. A CFO watches those trends before they become a crisis.Budget-to-actual analysis is only useful if you do something with it. Plenty of business owners track their numbers but never close the loop on why they went over or under. The follow-through is where the real work happens.A CFO's job is to identify which of your five problems actually matters most. You can't fix everything at once. The right question is: which issue, if resolved, gets you closest to your goals right now?Before entering a business partnership, talk through the hard stuff — in writing. Defined roles, buyout terms, what happens if someone wants out. Core values alignment and a structured operating system like EOS aren't optional extras; they're the foundation.You shouldn't be doing your own financials if you're running a business. Even if you have the skills, your highest-value use is running the company. The Who Not How principle applies directly here: find the right people and let them do what they do best.Visionary leaders need logical counterparts. Emotional decision-making drives deals and growth, but without someone asking "does this actually get us closer to the goal," you'll keep building on a shaky foundation.Links & ResourcesSimple CFO — simplecfo.comProfit First for Real Estate Investors — profitrei.com (free financial discovery call)Traction by Gino Wickman (EOS — Entrepreneurial Operating System)Who Not How by Dan Sullivan and Dr. Benjamin HardyClosingIf this episode resonated with you — especially the part about watching revenue slowly drift toward break-even without anyone catching it — share it with a business owner you know who's been telling themselves the next deal will fix everything. Christina's story, and her clients' results, are proof that having the right financial partner changes the trajectory of a business. Subscribe to the Profit First for Real Estate Investors podcast so you never miss an episode, and if you're ready to stop feeling broke, visit profitrei.com to apply for a free financial discovery call with the Simple CFO team.
Target Market Insights: Multifamily Real Estate Marketing Tips
Marcy Sagel is the founder and principal of MSA Interiors, a commercial interior design firm specializing in multifamily housing, student housing, senior living, affordable housing, and other complex commercial projects. With over 30 years of industry experience, Marcy has built a reputation for creating innovative, functional spaces that align with her clients' strategic and financial goals. She also co-founded Designer Bank, an online education platform that teaches design skills, space planning, software, and product knowledge to developers, investors, and aspiring designers. Make sure to download our free guide, 7 Questions Every Passive Investor Should Ask, here. Key Takeaways Audit your top ten competitors before making a single design decision Prioritize closet space, in-unit laundry, lighting, and cabinetry in unit renovations Full-size stackable washers and dryers outperform compact units in resident satisfaction Furniture layout planning, including TV placement and door positioning, directly affects rentability Looking high-end and being expensive are not the same thing Cheap materials that fail early cost more over time than durable materials installed once Differentiate from the competition rather than replicate it Topics What Residents Actually Want in a Unit Walk-in or large closets are now a baseline expectation, not a premium feature In-unit full-size stackable laundry is the preferred standard for most unit types Updated lighting, countertops, and kitchen cabinetry signal value to prospective residents Common Design Mistakes in Multifamily Layouts are not evaluated for furniture placement before construction or renovation TV placement and couch space are often afterthought considerations Excessive interior doors fragment rooms and reduce usable wall space Simple layout adjustments, such as moving a door 12 inches, can unlock meaningfully higher rents How to Stand Out Against the Competition List every competitor, their amenities, finishes, unit quality, and rents before setting a design direction Identify what the market is missing, then build toward that gap Boutique, differentiated spaces lease faster than properties that blend in Marcy cites a university-area project where a speakeasy-style hangout space and boutique design drove strong lease-up against large institutional competitors Looking Premium Without Overspending A $1.50 tile can look high-end with the right design approach Affordable housing projects should look as good as the budget allows, not be deliberately toned down Cheap, low-durability materials often require costly mid-cycle replacements that eliminate any initial savings Work with established vendors who can offer warranties and guarantee product longevity Designer Bank: Design Education for Developers Designer Bank is an online platform offering modules on Revit, rendering, space planning, lighting, flooring, and tile Modules are taught by industry practitioners with deep product knowledge Targeted at developers, investors, and anyone who wants to make better-informed design decisions
You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationIn this episode, I'm breaking down the biggest shift I've seen in our industry in 20 years. Right now AI is optional for wedding pros. In two years it'll be the floor. I'm sharing exactly what that shift looks like, why most wedding pros aren't ready, and the one high-ROI task you can start today to get hours back in your week. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/ai-wedding-industry-pros-not-ready/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Join the Beyond Prompts Boot Camp here!!! Beyond Prompts Bootcamp: Learn AI to Run Your Wedding Business Better (June 23–25)Support the show
Send us Fan Mail
“We are going to break away from the dictionary’s limited definition of profit and profitable, which only account for financial profits.” – RJon Robins, author of Profit First for Lawyers For many law firm owners, profitability is measured by one thing: money. But what if profit gives you something even more valuable? Time. In this episode, Michigan estate planning attorney Rose Coonen shares how implementing Profit First accounting principles transformed not only her firm’s finances, but also how she spends her time, serves her clients, and shows up for her family. Redefining Profit RJon challenges the traditional definition of profit and introduces a broader perspective: profit can be personal and professional as well as financial. For Rose, that shift in understanding changed everything. Since implementing Profit First three years ago, she has built a strong financial foundation, gained the freedom to stop working with toxic clients, become more present with the families she serves, and grow a law firm that supports the life she wants to live. Today, her law firm is a family affair with her husband and daughter working alongside her as the business continues to grow and serve her community. What started as a desire for greater financial stability ultimately became a way to regain control of her time. Key Takeaways Profit is about more than money Financial profit creates personal and professional opportunities Regaining your time starts with building a stronger financial foundation A profitable law firm gives you the choice of working with your ideal clients Growth allows for creative ideas to serve more clients, support more team members, and make a greater impact in your community. Sometimes the most meaningful result isn’t found on a financial statement. It is the ability to spend more time with family, build a business that aligns with your values, and make a greater impact in your community. Because the most valuable form of profit may be time itself Mentioned Plan Like You Won’t Be Here Tomorrow Connect and Engage Connect directly with Rose Coonen: https://coonen-law.com Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube Follow Profit First For Lawyers on social media: LinkedIn | Instagram | Facebook And most importantly, order your copy of Profit First for Lawyers today!
En este episodio hablamos de una realidad que viven muchos emprendedores: mientras el negocio crece, la relación de pareja comienza a deteriorarse. El éxito profesional puede tener un costo muy alto cuando el tiempo, la atención y la energía se alejan de las personas que más importan. Reflexionamos sobre cómo encontrar un equilibrio más saludable entre empresa y familia, y por qué construir un negocio exitoso no debería significar sacrificar la conexión, el amor y la cercanía con tu pareja. Un capítulo para quienes buscan crecer sin perder lo que realmente da sentido al éxito. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.).
Send us Fan Mail
Are you throwing money at Meta ads without a real plan and wondering why your ads aren't converting? In this episode, I'm breaking down the very first step in my PROFIT Method for creating profitable Meta ads in 2026. Because Meta ads can suck your time, energy and bank account when you run them without strategy. But they can also get amazing results when you understand how to use them properly. Learn more about working with Lume Marketing The next 8-week mentoring program where you'll learn to run Meta ads like a pro is opening soon. Apply now. Hire us to run your ads Learn how to run your own ads I talk about why ads are an amplifier, not a magic wand, and why strategy needs to come before tactics every single time. I walk you through how to create SMART marketing goals that support profitable growth, how to reverse-engineer your Meta ads budget, and why your marketing efficiency ratio matters if you want sustainable ecommerce growth. We also talk about the difference between growth goals and profit goals, how to stop wasting money on ads that don't work, and why your ads strategy should never operate in isolation from your wider marketing ecosystem. If you've ever wondered how much you should spend on Meta ads, why ads aren't working, or how to create a clear marketing strategy that supports profitable Meta ads, this episode will help you think much more strategically about your advertising. I also share some honest truths about discount pop-ups, relying on cookie-cutter ecommerce advice, and why purpose-led brands need a human-first marketing strategy instead of silver bullets and hacks. Because good Meta ads management isn't about gambling with your budget and hoping for the best. It's about understanding your business goals, your audience, your promotion strategy and where Meta ads fit into the bigger picture. Whether you run a product-based business, service-based business or personal brand, this episode will help you stop guessing, start thinking more strategically about your marketing, and build Meta ads that support the bigger picture of your business. What's one marketing goal you're focusing on right now? Come connect with us and let me know over on Instagram @lumemarketing Contact details mentioned: Fi Johnston, Profit First expert at Peach Connect with Lume Marketing on Instagram, Facebook of via our website Megan Winter on LinkedIn Loved the pod? Leave a review and you may just find yourself getting a shoutout on the pod, just like Sheri D did. She is the owner of Anneva Boutique on Instagram. Resources Should you run your own ads or partner with an agency? Take the quiz here to find out. 10 most common Meta ads red flags, and how to avoid them. Download for free here.
Most business owners chase more deals, more leads, and more revenue — convinced that volume is the answer to keeping more money. But as a fractional CFO who has worked with hundreds of businesses, the host knows firsthand what it feels like to scale to 25 deals a month and still bleed cash.This solo episode breaks down the exact system he uses to identify and eliminate hidden cash drains in any business. If you're a real estate investor or entrepreneur who keeps making more but somehow keeping less, this one is for you.Timeline Highlights[0:26] Why making more does not equal keeping more, and the mindset shift every business owner needs[1:19] Personal story: scaling to 25 deals a month while spending more than the business brought in[1:57] The two biggest cash drains that take companies down — marketing spend and payroll[2:33] The 35% payroll threshold and what to do when you've crossed it[3:20] Why having 25 staff members felt like success but was quietly killing the business[4:00] The quarterly expense audit: why just one to two hours can put thousands back in your pocket[4:53] A simple net profit math example showing why cutting $200 beats chasing $10,000 in new revenue[5:40] Why the best approach attacks both sides: making more and keeping more[6:31] Introducing the PRU exercise and how to run it using three months of bank statements[7:12] How to label every expense: Profitable, Replaceable, or Unnecessary[8:48] The unnecessary category: forgotten subscriptions, unused domains, and costs you forgot you had[9:25] Start with just one month if three feels overwhelming — most owners find thousands on the first pass[10:11] Why the host calls this the $1,000 per hour exercise and how often to run it[11:04] How to handle staff in the PRU process — including what to do with your best performers[11:22] Real results from fractional CFO work: from $1,000 to $50,000 cut per monthKey TakeawaysMore revenue does not automatically mean more profit. Scaling deal volume without controlling expenses can leave you spending more than you make — as the host learned firsthand when 25 deals a month still wasn't enough to stay ahead of costs.Marketing and payroll are the two expenses most likely to sink a business. Marketing needs a measurable return on investment, and payroll should stay under 35% of revenue before you consider adding headcount.The PRU exercise turns expense reviews into a system. Label every expense as Profitable, Replaceable, or Unnecessary using three months of bank statements, and you'll quickly find costs that have no business being there.Cutting expenses delivers returns that new revenue can't match at thin margins. At a 10% net profit margin, eliminating $200 in monthly costs is the equivalent of adding $2,000 in new revenue.One to two hours per quarter is enough to run a lean business. Doing the PRU exercise consistently — even starting with just one month — can realistically put $12,000 or more back into your pocket over the course of a year.Links & Resources• Schedule a free discovery call — profitrei.comClosingIf this episode helped you see where your cash might be quietly disappearing, share it with a business owner who needs to hear it. The PRU exercise alone could be worth thousands this quarter. Subscribe and leave a review, and visit profitrei.com to schedule your free discovery call.
En este episodio hablamos de administración del tiempo y de cómo muchos dueños de negocio podrían recuperar hasta 20 horas a la semana eliminando distracciones, desorden y tareas que no deberían depender de ellos. Descubrirás estrategias prácticas para organizar mejor tus prioridades, enfocarte en actividades de alto valor y dejar de vivir atrapado en la urgencia, creando más espacio para el crecimiento, tu vida personal y lo verdaderamente importante. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.).
“I want to expose you to a really cool world of financial literacy to empower you to be better, more confident business owners.” – RJon Robins, author of Profit First for Lawyers If financial reports, spreadsheets, or business metrics have ever made you want to tune out, this episode is for you. In part one of a seven-part series on financial controls, RJon explains why financial literacy is not about becoming an accountant or learning advanced math. It’s about learning to recognize the story your numbers are already telling you about your business. Featuring clips of RJon from a 2019 financial literacy workshop, this episode introduces foundational concepts that would later appear in Profit First for Lawyers. As the first installment in a seven-part series, it explores how learning the language of business and finance can change the way law firm owners see and understand their firms. With greater financial literacy comes the ability to recognize patterns, opportunities, and warning signs that may have previously gone unnoticed. The goal is not perfection. The goal is confidence, awareness, and the ability to make better business decisions over time. Key Takeaways Financial literacy is learnable. You do not need to become an accountant to become a stronger business owner. Learning financial concepts changes how you see your business. Awareness creates more confident decision-making. Mentioned: This episode pairs especially well with Chapter 10: Is It Overhead or Overhead? from Profit First for Lawyers, where RJon explains how financial literacy changes the way law firm owners understand and manage their business. RJon Robins – From The Vault podcast: This podcast is for law firm owners and delivers expanded lessons in addition to the core teachings which are found in Profit First for Lawyers. Frequency illusion aka Baader-Meinhof phenomenon – Wikipedia definition Connect Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube Follow Profit First for Lawyers on social media: LinkedIn | Instagram | Facebook And most importantly, order your copy of Profit First for Lawyers today!
Stacey Iddings is the Client Advocate at Simple CFO Solutions, serving as the first voice new clients hear after signing and the ongoing support presence throughout every stage of their engagement. Over two years in the role, she has onboarded hundreds of clients, conducting discovery call reviews before every onboarding call, running 30-day check-ins, quarterly touchpoints, and even post-cancellation conversations to ensure no client ever feels like they're navigating their business alone.This episode breaks down what a true client advocacy role looks like inside a financial services firm, from the exact language used to move clients from apprehension to relief on day one, to how Simple CFO continues showing up for clients who have paused, cancelled, or are still working toward re-engagement. If you've ever wondered what separates a service firm that genuinely cares from one that just processes clients, this episode shows you exactly what that difference looks like in practice.Timeline Highlights[0:26] Christina introduces Stacey Iddings and her role as Simple CFO's Client Advocate[1:27] Stacey describes how clients feel walking into the onboarding call vs. walking out: apprehension becomes relief[2:29] How Stacey sets the tone for new clients still nervous after signing, reinforcing their decision from the start[3:24] Why reviewing the discovery call beforehand is non-negotiable before every onboarding call[4:14] What a successful onboarding call actually looks like, connecting client business goals to personal priorities[5:39] How clients react when they see the CFO roadmap for the first time, often for the first time seeing all the pieces connect[7:27] Handling the occasional disengaged client mid-call and what Stacey does to bring them back in[9:12] What happens after the onboarding call and how Stacey matches clients to the right CFO by personality, not just expertise[11:02] The purpose of the 30-day check-in and what it reveals about whether the right partnership was created[13:10] How Stacey addresses buyer's remorse by reconnecting clients to why they originally reached out[15:33] Why quarterly check-ins matter and what it means to a client to know someone is consistently coming back[17:51] What Stacey does when clients go quiet, pause, or disengage and why staying in their corner matters most in those moments[20:41] How Simple CFO handles cancellations and why they reach out after every one, even if the client doesn't want a conversation[25:02] The story of a client who completed the 60-day program but couldn't afford ongoing support and why Stacey still calls him every 45 to 60 days[26:49] How that same client came in disjointed and new to the industry and what the 60-day program gave him[28:47] Closing thoughts on what it truly means to have a client advocate, not just someone who answers emailsKey TakeawaysThe onboarding call exists to move clients from apprehension to relief, and that shift happens when they feel heard before they've said a word. Stacey reviews every discovery call in advance so clients never have to repeat themselves.Matching clients to the right CFO goes beyond technical fit. Personality and communication style matter just as much, and Stacey uses what she learns during the onboarding call to make that match intentional.The 30-day check-in isn't just a box to check. It's where you find out whether the right partnership was actually created, whether the client feels supported, and whether clarity around financial direction is actually building.Staying present when clients pause or go quiet is where client advocacy gets real. Clients don't need a sales call in those moments. They need someone who shows up without an agenda and keeps them from feeling like they're back on an island alone.Post-cancellation outreach isn't about winning the client back. It's about understanding what changed, learning where the firm could improve, and making sure the client knows they can come back when the timing is right.Long-term relationship maintenance means continuing to check in with past clients even when they have no active engagement. One client from the 60-day program still takes Stacey's call every 45 to 60 days and has her number saved because the relationship never stopped.Links & ResourcesSimple CFO Solutions — simplecfo.comClosingIf this episode resonated with you, share it with someone who's been on the fence about bringing a financial partner into their business. Stacey's story is a reminder that the right support doesn't disappear when things get hard. Subscribe, rate, and review the Profit First for Real Estate Investors podcast, and to learn more or book your free financial discovery call, visit profitrei.com.
You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application This week I went undercover and secret shopped a wedding DJ to expose exactly why so many wedding pros are losing sales before they ever get on a consult, and the answer has nothing to do with pricing. I'm walking you through every friction point I hit, from the bloated contact form to the consultation that left me more confused than when I started, plus the five fixes that will turn your leads into booked weddings. If you've been getting plenty of inquiries but not enough contracts, this episode is the wake-up call your business needs. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/secret-shopped-wedding-vendor/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show
20 years ago, Bo Burlingham gave a name to a feeling a lot of business owners had struggled to articulate. In his book Small Giants, Bo profiled companies that had chosen not to chase growth at all costs. Most were bootstrapped, owner-operated businesses that cared less about getting big than about building something enduring, meaningful, and excellent. They weren't anti-growth. They just wanted growth to be intentional. And for many owners who read the book, the reaction was immediate: “I thought I was the only one who felt this way.” Out of that recognition grew a community—and eventually an organization—led in large part by Paul Spiegelman, whose own company embodied the Small Giants philosophy. With Bo's encouragement, Paul launched the Small Giants organization 15 years ago to connect owners trying to build great companies without sacrificing culture, independence, or quality of life.At our recent 21 Hats Live gathering in Cincinnati, we explored where that movement goes next in a Brainstorm session with Jean Moncrieff, who took over leadership of the Small Giants organization last year. Jean—who's from South Africa, lives in Zurich, but is moving to the U.S.—brings both momentum and candor to the role. He recently led his first Small Giants Summit in Detroit, which attendees—including me—praised for its renewed energy and sense of purpose. He's also the author of a terrific new book, Finding Freedom: The Business Owner's Guide to Building a Valuable Company and a Meaningful Life. But as you'll hear, Jean recognizes there are challenges ahead.What exactly is Small Giants today? Who is it for? What makes it different from the many other organizations competing for the attention of business owners? Does it need a more formal set of principles—or even an operating system—to help companies put its philosophy into practice? Can it stay true to its founding mission while also attracting businesses large enough to support its events and programs? Ultimately, the conversation arrives at a tension at the heart of the enterprise: Can the Small Giants organization itself become a sustainable, profitable business without losing the values it was created to protect? In other words, can Small Giants become a true small giant?Show Notes:The organizations discussed in this episode include: The Great Game of Business, the Tugboat Institute, and EOS Worldwide.The books discussed in this episode include: Finding Freedom by Jean Moncrieff, Small Giants by Bo Burlingham, Another Way by Dave Whorton with Bo Burlingham, The Great Game of Business by Jack Stack and Bo Burlingham, The Power of Mattering by Zach Mercurio, and Profit First by Mike Michalowicz.The businesses discussed in this episode include: Smiley Technologies, ITR Economics, Zingerman's Community of Businesses, Text-Em-All, Tasty Catering, Venturity, ImageOne, and Atomic Object.
Small Business Exit Strategy: What Makes a Business Sellable? with Mike Finger Find Rocky Lalvani @ www.ProfitComesFirst.com or email him at rocky@profitcomesfirst.com Make more, work less video: https://youtu.be/ Are you building a business that you can actually sell, or have you just created a demanding job for yourself? In this episode of The Profit Answer Man, Rocky Lalvani sits down with Mike Finger, founder of Exit Oasis, to discuss the realities of preparing a small business for a successful exit. Mike, who identifies as "unapologetically small business," shares his hard-learned lessons from owning eight different businesses. In this episode: A business that is enjoyable to own is more likely to be attractive to a buyer. Sellable businesses produce results that are desirable, duplicatable, and documented. Revenue growth without profit does not automatically create business value. Hiding profit to reduce taxes can significantly hurt valuation at exit. Systems such as Profit First and EOS can help remove the owner as the bottleneck. Key Takeaways: Sellability and ownability are next-door neighbors. You must build desirable, duplicatable, and documented systems. The expected "silver tsunami" of business sales hasn't materialized. Hiding profit to save on taxes actively destroys your business's valuation multiple. Relying blindly on a business sale for retirement is a dangerous strategy. Mike Finger's Money Learning:Mike Finger's core money lesson is that small business owners often sacrifice long-term wealth for short-term tax savings. His point is clear: when you hide profit to reduce taxes, you may also reduce the value of your business in the eyes of a buyer. Mike's message is that provable profit, clean financials, and strong systems are what create real enterprise value. Why This Conversation Matters: Most small business owners assume that if they work hard enough, grow revenue, and keep the company going long enough, the exit will eventually take care of itself. This conversation matters because Mike makes it clear that sellability is not automatic. A business only becomes valuable to a buyer when it can produce results without being fully dependent on the owner. About Mike Finger: Mike Finger is "unapologetically small business". Over the last 25 years Mike has bought, built and sold multiple businesses. Building his first business was a rewarding challenge, but what really captivated him was selling his first business. "Selling that business was a miracle in my life. It changed everything, but it almost didn't happen." He was 10 years in with 50 employees when he found out his business was unsellable. It was devastating. But he moved forward and focused on changing a few simple elements in the business. Those changes made that first sale possible, and it changed his life. He wants to help other small business owners make their business ready, so they can experience the incredible impact of a small business sale. Links: Website: https://exitoasis.com/ LinkedIn: https://www.linkedin.com/in/mike-finger/ Profit Blueprint Calculator I Profit Comes First: https://lp.profitcomesfirst.com/profitblueprintcalc-page Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman Sign up to be notified when the next cohort of the Profit First Experience Course is available! Free Copy of the Profit Blueprint Book: https://lp.profitcomesfirst.com/landing-page-page Monthly Newsletter signup: https://lp.profitcomesfirst.com/newsletter-signup Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
Send us Fan Mail
“Your law firm is a business. Your business is supposed to work for you.” – RJon Robins, author of Profit First for Lawyers For many law firm owners, profitability seems uncertain. Maybe there will be money left over at the end of the year. Maybe there won’t be. For years, that was exactly how Matt Loker approached business ownership. That changed when he implemented Profit First accounting principles. By building stronger systems, he replaced guessing with structure, clarity, and intentional growth. In this episode, Matt shares how shifting from reactive decision-making to measurable systems transformed both his law firm and his family life. What Business Owners and Farmers Have In Common Drawing inspiration from one of RJon’s most memorable analogies, Matt explains why so many law firm owners unintentionally build businesses that depend entirely on them. But just like a farmer cannot successfully operate an entire farm alone, law firm owners cannot sustainably grow a business without systems, structure, and a strong team. As Matt stopped guessing about profits, his law firm evolved from a solo practice into a business that is growing nationally. His law firm is now capable of operating successfully even when he is away for extended periods of time. This has given him the ability to create experiences and opportunities for his family that once felt out of reach. From Guessing to Predictability By creating structure around profitability, distributions, systems, and operational planning, Matt was able to: Make more objective business decisions Grow his team intentionally Increase owner benefit Create more stability inside the business The result was not just a larger seven-figure firm, but a more predictable and sustainable one. Mentioned: Systems & Processes Template How To Mange a Small Law Firm Connect Connect directly with Matt Loker: https://www.loker.law Subscribe to the Profit First for Lawyers podcast Watch episodes on YouTube Follow Profit First for Lawyers on social media: LinkedIn | Instagram | Facebook And most importantly, order your copy of Profit First for Lawyers today!
En este episodio hablamos de las 3 trampas mortales de tu agenda que están consumiendo tu tiempo, tu energía y tu capacidad de crecer como líder. Muchas veces no es falta de horas, sino una mala gestión de prioridades y hábitos que te mantienen ocupado, pero no enfocado. Descubrirás cómo identificar esas trampas, recuperar control sobre tu tiempo y construir una agenda alineada con lo verdaderamente importante, para dejar de vivir reaccionando y empezar a liderar con intención y claridad. Agenda ahora mismo y toma acción inmediata en el crecimiento de tu empresa! Esta evaluación te hará saber si eres candidato para nuestra membresía, la cual te ayudara a implementar todas nuestras herramientas probadas en tiempo record de la mano de un coach certificado. Si tienes más de 10 colaboradores en tu empresa...¡Aprovecha esta extraordinaria oportunidad! AGENDA AQUÍ Descarga GRATIS en nuestra página web el libro "Estimado Emprendedor", una guía empresarial y espiritual / alta consciencia para lograr ser un emprendedor dueño de pequeña y mediana empresa exitoso y pleno: https://helpimentoring.com/ Si te está gustando el podcast te pido tu apoyo para suscribirte y dejar un buen review de (5 estrellitas), servirían mucho para que más emprendedores dueños de pequeñas/medianas empresas como tú puedan tener acceso. Sígueme en redes sociales para que me hagas tus comentarios sobre los episodios ¿qué te gustó?, ¿qué no te gustó?, ¿qué te llamó la atención?, para seguir ayudándote y seguir mejorando el podcast. INSTAGRAM: https://www.instagram.com/helpimentoring.com FACEBOOK: https://www.facebook.com/helpimentoring Aprovecha toda la ayuda que podemos darte en helpi Mentoring: 1. Con nuestros Master Class virtuales gratis. Por este medio y en Facebook podrás enterarte de los temas, días y horas. Hacemos 4 Master Class al mes. 2. Con nuestros Facebook Live gratis de Lunes a Jueves. https://www.facebook.com/helpimentoring 3. Con nuestro blog que publicamos en nuestra página de Internet: https://helpimentoring.com/blog/ En todos los formatos mencionados anteriormente compartimos herramientas exclusivas de nuestro programa que incluye muchas de las mejores herramientas y metodologías especializadas en pequeñas/medianas empresas a nivel mundial como EMyth (de Michael E. Gerber), Pumpkin Plan (de Mike Michalowicz), Profit First de Mike Michalowicz), Duct Tape Marketing (de Jhon Hantsch), etc. de diferentes áreas (operaciones, finanzas, Capital Humano, Marketing, Ventas, etc.). Mantente positivo y busca ayuda.
In this episode of the Profit First for Real Estate Investors podcast, host David Richter sits down in person with Mike Michalowicz — author of Profit First — for the fourth episode in their series together. This conversation takes a deeper look at identity and the mindset shifts that separate investors who build lasting wealth from those who stay stuck on the hamster wheel.Mike introduces a powerful reframe: stop thinking of yourself as a business owner or entrepreneur and start thinking of yourself as a shareholder in your own company. He explains why that identity shift changes everything — from how you manage profit to how you make decisions — and why most people will never experience financial freedom until they first achieve financial independence.The conversation also covers the guilt-free joy of spending profit you've actually earned, the emerging concept of out-loud budgeting, and why profit has to come first if any other goal — freedom, flexibility, impact — is ever going to be possible.If you've ever felt like you're building a business but not actually benefiting from it, this episode is the mindset reset you need.Episode Highlights[0:31] – Why financial freedom starts with financial foundation[1:04] – Mike's children's book My Money Bunnies and why it secretly teaches adults[1:42] – The biggest challenge for real estate investors: being good at the deal but not the business[2:27] – Why great salespeople often fail as sales managers — and what that means for entrepreneurs[3:06] – Stop calling yourself a business owner — call yourself a shareholder instead[3:42] – What shareholders actually do: share in profit, take risk, give strategic direction[4:05] – Why the identity shift from entrepreneur to shareholder changes how you behave[4:39] – The pink vest story: how a physical object helps bifurcate the roles[5:48] – The Alter Ego Effect and how elite athletes use identity triggers to perform[6:30] – How to use space, objects, or mnemonics to enter your shareholder role[7:04] – Mike's bracelet and the "Eradicate Entrepreneurial Poverty" mission behind it[8:03] – Why your primary identity label determines your primary outcomes[9:11] – The corporate edict that every small business should follow: care for the shareholder[10:15] – Why setting up a for-profit business and putting profit last is a contradiction[10:57] – How profit fuels purpose — and why being profitable lets you do more good[11:35] – The survey Mike runs at speaking events: why financial freedom is the number one reason people start businesses[12:08] – Why personal freedom and impact are impossible without financial freedom first[12:39] – What Simple CFO focuses on in the first 30 to 60 days: laying the financial foundation[12:56] – The $10 ice cream story and why guilt-free spending is the highest form of joy[13:31] – Why it's not the thing you buy — it's the freedom you have once you've acquired it[14:13] – How expectations around big deals set investors up for disappointment[15:06] – Why income level doesn't determine happiness — money management does[15:45] – Financial freedom vs. financial independence: why one is a moving target and one isn't[16:17] – How financial independence means you control money — not the other way around[17:12] – How Profit First delivers control and confidence over your cash[18:20] – Introducing out-loud budgeting: saying the truth about your finances instead of making excuses[19:16] – Why being public about your budget doesn't invite judgment — it invites solutions[20:07] – The closing challenge: start seeing yourself as a shareholder in your own business today5 Key TakeawaysCall yourself a shareholder — not a business owner. That single identity shift changes how you relate to profit, how you make decisions, and whether you actually take money home from the business you built.Financial independence beats financial freedom. Freedom is a moving target. Independence — where you control money and it doesn't control you — is achievable at any income level and is where real confidence begins.Guilt-free spending is the highest form of joy. It's not the thing you buy that brings joy. It's whether you have the financial freedom to enjoy it without debt or stress hanging over it.The three reasons people start businesses — financial freedom, personal freedom, and impact — all require profit as the foundation. None of them are achievable without it.Out-loud budgeting builds confidence. Saying the truth about your financial situation — to yourself and others — removes the shame, opens conversations, and forces you to confront what actually needs to change.Links & ResourcesGuest: Mike MichalowiczBooks: Profit First, The Money Habit, My Money Bunnies — available wherever books are soldHost: David RichterCompany: Simple CFO — simplecfo.comTopics discussed: Shareholder identity, financial independence, financial freedom, Profit First, out-loud budgeting, guilt-free spending, entrepreneurial mindset, purpose-driven businessClosing RemarkIf you're running a for-profit business but treating profit like an afterthought, this episode is your wake-up call. Mike Michalowicz and David Richter lay out exactly why the identity shift from entrepreneur to shareholder is the foundation everything else is built on — and why financial independence isn't just a nice-to-have, it's the only way to achieve the freedom and impact you got into business for in the first place.Subscribe, review, and share this episode. And if you're ready to put real financial systems in place, visit simplecfo.com to schedule your free discovery call today.
Over half of all company bankruptcies happen within 12 months of a record sales month. Not a bad month. A record month. If that stat doesn't stop you in your tracks, this episode will. Most entrepreneurs treat cash flow as an afterthought, something to deal with at tax time or when the bank starts calling. But cash flow isn't just a finance topic. It's the blood running through the veins of your business. In this episode, Karl and George pull back the curtain on what's really happening when businesses grow fast and quietly collapse, why scaling from the inside out is the only sustainable path, and how to stop flying blind by actually building a relationship with your numbers. Whether you're running a six-figure service business or a multi-million dollar company, this conversation will change how you look at every dollar in your business. What You'll Learn In This Episode: Why more sales can actually make a cash flow crisis worse and what to do instead The 12-week cash flow forecast tool that CFOs use to see trouble before it arrives The single biggest difference between entrepreneurs who scale and those who plateau How to shrink your way to more cash (and why this works) Why delegation isn't optional if you want to grow How to bet on your business with data, not emotion The hidden cost of having the wrong person in the wrong seat What risk management actually means for a small business owner Key Takeaways: ✔️Cash flow is the only thing that truly keeps a business alive. You can survive without profit. You cannot survive without cash. ✔️The 12-week cash flow forecast is your most powerful planning tool. It's not about looking backward, it's about seeing what's coming so you can act before it's a problem. ✔️Record sales can be a death sentence if you're not prepared for the cash cycle. Growth consumes cash before it creates it. ✔️Scaling comes from subtraction, not addition. Finding and cutting hidden inefficiencies often has more impact than chasing new revenue. ✔️Getting the right people in the right seats and being willing to move the wrong ones is a cash flow lever most owners ignore. ✔️The two ways entrepreneurs face their numbers: by choice or by force. Choice gives you control. Force does not. ✔️Stop making decisions based on money that hasn't landed yet. A signed contract is not cash. ✔️You don't have to manage cash flow alone. A fractional CFO, a sharp bookkeeper, or a strategic accountant can sit in it with you. ✔️One change a month, done consistently, compounds into doubling your business in two years. Timestamps & Highlights: [00:00] — George's $240,000 tax wake-up call [03:15] — Introducing Karl Maier: 40 years of entrepreneurship, fractional CFO, and doubling companies [04:35] — What becomes possible when entrepreneurs actually understand cash flow [07:13] — The manufacturing client case study: how ignored cash flow nearly sank a growing company [08:24] — "Cash flow is more important than your mother": what that actually means [11:16] — Profit First is a great start, but here's what you need next (the 12-week cash flow forecast) [13:20] — Taxes are about the past. Cash flow forecasting is about the future. They are two different games. [14:32] — Karl's background: from corporate to dot-com, family business to fractional CFO [18:32] — The real levers that scale a business (it's not just more sales) [19:08] — Over half of all bankruptcies happen within 12 months of record sales, and why [22:04] — Cash flow as a barometer: why ignoring it doesn't make it stop [24:35] — The willingness to look at uncomfortable things, and how it separates growing businesses from stuck ones [29:19] — The most common cash flow mistakes entrepreneurs make [31:32] — Why "sell more to fix it" often makes the cash problem worse [34:43] — The delegation problem and how it caps your growth ceiling [36:33] — Risk management in plain English: the difference between a smart bet and a desperate one [38:59] — Betting with data vs. emotion, and why the latter never wins [43:08] — Scaling from the inside out: real stories of companies that plateaued and why [45:50] — One change a month: Karl's framework for doubling sales in two years [46:24] — George's full summary: the three layers of cash flow mastery [49:12] — How to connect with Karl and when to reach out [52:37] — Karl's two-minute TED talk: attitude, people, and cash flow [53:27] — George's closing reflection: you can't outwork a bad relationship with your money About Karl Maier He is the founder of Abunden and an experienced CFO and business advisor who has played a key role in doubling sales at five companies in just two years. Abunden is dedicated to helping businesses grow by understanding their numbers, building repeatable business systems, and organizing their team, especially in today's challenging economy with inflation, labor shortages, and supply chain disruptions. Karl's expertise spans expanding credit lines, leading multimillion-dollar acquisitions, and enhancing profitability through innovative pricing, systems, and financial strategies. Connect with Karl and Abunden: LinkedIn: linkedin.com/in/karlkmaier Vimeo: vimeo.com/abunden YouTube: youtube.com/@abunden1 Your Challenge This Week: If this episode hit home, here's what to do next: Connect with Karl on LinkedIn, explore Abunden's resources on YouTube and Vimeo, and send him a question directly, he answers. And if you've gotten value from this show, any episode, any conversation, leave an honest review. It's the fastest way to help other entrepreneurs find this show and stop making the same costly mistakes we already made for you. Follow George on Instagram and tag him with your biggest takeaway. The Alliance: George's community for entrepreneurs who are done growing on accident and ready to grow on purpose. 1:1 Private Coaching: Limited spots available for entrepreneurs ready for direct access to George's strategy and frameworks. Apply to work together. Live Retreats: Immersive in-person experiences for entrepreneurs ready to break through what's been keeping them stuck. Follow along for upcoming dates. Learn more at: mindofgeorge.com
In this insightful episode of In The Lab, Ruben sits down with Wendy Wei from Relay Financial to unpack one of the most overlooked skills in entrepreneurship and real estate investing: understanding your cash flow. What starts as a conversation around money management quickly turns into a deeper discussion on psychology, conditioning, identity, habits, and the systems that shape how entrepreneurs operate their businesses and lives.Wendy shares her journey from growing up in a traditional immigrant household to building a career across psychology, marketing, SaaS, storytelling, and fintech. With a background in psychology from Harvard University and experience spanning photography, creator partnerships, and performance marketing, Wendy explains how curiosity, experimentation, and human behavior became the foundation for the work she does today helping business owners better understand and organize their finances.The episode dives deep into the Profit First framework and how entrepreneurs can stop operating with one giant “bucket” of money and instead build systems that create visibility, automation, accountability, and profitability. Ruben also breaks down exactly how Invested Escapes uses Relay internally across multiple properties, vendors, virtual cards, owner payouts, and operational systems to move faster and stay organized while scaling nationwide.Relay is a digital banking and money management platform that helps real estate investors get clear visibility into what they're earning, spending and saving—so they can better understand the cash flow in their business.Throughout the conversation, Wendy also shares powerful insights around neuroplasticity, conditioning, growth mindset, rewiring limiting beliefs, and how small consistent habits can completely change the trajectory of your life and business over time. This episode blends entrepreneurship, psychology, systems, and financial organization into one conversation designed to help operators think differently about both money and growth.Tune in now to learn how to stop leaking money, organize your business like a true operator, and build systems that help you pay yourself first while scaling with clarity.Sign Up For Relay through My Referral Link: https://join.relayfi.com/partner/?referralcode=temporaryhousingmeetup&utm_source=events&utm_medium=…HIGHLIGHTS:42:21 - Wendy talks about rewiring your brain through growth mindset. 55:50 - Wendy talks about automating cash flow for entrepreneurs. Keeping it Real:01:00 – Building micro communities03:20 – Understanding cash flow06:10 – Graduation season pressure11:30 – Travel shapes perspective15:20 – Psychology meets marketing16:30 – Curiosity drives growth20:10 – Small actions compound31:00 – Understanding conditioning34:30 – Coaching changed everything36:00 – Rewiring self-talk42:20 – Neuroplasticity explained46:10 – Identity shapes habits51:20 – Profit First explained54:40 – Automating cash flow58:20 – Relay inside operations1:03:00 – Virtual card controls1:07:00 – Banking misconceptions1:10:00 – Most-used Relay features1:15:00 – Building real community1:17:00 – People over logos #RealEstateInvesting #ProfitFirst #CashFlowManagement #EntrepreneurMindset #RelayFinancial #BusinessSystems #FinancialFreedom #MoneyManagement #RealEstateBusiness #Entrepreneurship CONNECT WITH THE GUESTLinkedin: https://www.linkedin.com/company/bankwithrelay/https://www.linkedin.com/in/wendyhwei/
Michelle Scribner is the CEO of Sum of All Numbers, a financial analysis and planning company specializing in bookkeeping and the Profit First methodology. With over 30 years of business experience, she is a Certified Mastery Level Profit First Professional, Pumpkin Plan Strategist, and Fix This Next Strategist. Michelle works with entrepreneurs to help them achieve greater profitability. In this episode… Entrepreneurs often launch their businesses with dreams of making an impact, building wealth, and enjoying freedom, but the reality is often far messier. Between cash flow crises, unpredictable risks, and the emotional toll of leadership, many struggle to balance profitability with purpose. How can business owners align their finances with their values to create sustainable companies? Profit First professional Michelle Scribner maintains that professionals must understand the numbers and behaviors behind financial management. She advises entrepreneurs to implement proactive cash flow strategies, tailor financial plans to their risk tolerance, and set clear boundaries on spending and saving. By focusing on client relationships, aligning team values, and embracing constant improvement, you can turn financial chaos into stability and growth. In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Michelle Scribner, CEO of Sum of All Numbers, to discuss leveraging a Profit First mindset for long-term growth. Michelle talks about the role of risk tolerance in finance strategies, the importance of servant leadership, and her cash flow management training.
You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationIn this episode, I'm breaking down a real-life case study from one of my students who was convinced she needed more leads to grow, when in reality, her funnel was leaking revenue at every stage. I'll walk you through the exact Three Lever Framework we use inside Wedding Pro CEO to diagnose where your bookings are actually being lost, and how to double your revenue without spending another dollar on marketing. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4 ========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/double-wedding-bookings-funnel/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs! PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with. =========================Take the Wedding Pro CEO's free GAP assessmentSupport the show
The How of Business - How to start, run & grow a small business.
Identify what to fix next in your small business and build consistent profitability using the Profit First methodology. Show Notes Page: https://www.thehowofbusiness.com/r322-mike-michalowicz/ Many small business owners stay trapped in survival mode because they don't know what to fix next in their business. They work long hours, constantly fight fires, grow revenue, and still struggle to achieve predictable profitability. In this episode, Henry Lopez talks with entrepreneur and bestselling author Mike Michalowicz about how business owners can identify the right priorities, stop spinning their wheels, and build a more profitable and sustainable business. Mike shares insights from his book Fix This Next, including his Business Hierarchy of Needs framework that helps entrepreneurs determine what their business actually needs next instead of reacting to daily crises. He also explains why many businesses mistakenly believe more sales will solve every problem when, in reality, increased sales often create more stress, obligation, and operational chaos. Henry and Mike also dive into the core principles behind Profit First, the cash management system that challenges the traditional accounting formula of Sales – Expenses = Profit. Instead, Mike explains why business owners should prioritize profit first by allocating profit before expenses, forcing smarter operational decisions and healthier financial discipline. During the conversation, Mike shares: Why entrepreneurs often struggle to identify their biggest business problem. The "A to B" exercise for determining what your business needs next. The Business Hierarchy of Needs framework. Why growing revenue alone often increases stress. How Profit First changes the way owners manage cash flow. Why most small businesses operate check-to-check. How to begin implementing Profit First starting with just 1%. Why profitability forces better business decisions and innovation. The importance of validating your business model early. Mike also shares the personal story behind creating Profit First after losing nearly everything financially following the sale of his businesses. This episode is packed with practical insights for entrepreneurs who want to stop chasing revenue and start building a healthier, more profitable business. Mike Michalowicz is an entrepreneur, speaker, and author. He is the bestselling author of several influential business books including Profit First, Fix This Next, The Pumpkin Plan, and Surge. Mike is also the founder of Profit First Professionals, an organization that helps accountants, bookkeepers, and financial professionals guide business owners toward greater profitability. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
© 2020-2026 Ivy Podcast Discovery LLC
