Podcasting By The Numbers

Long-Form podcasts are becoming less and less common - Rephonic.  Spotify has now jumped into the AudioBook market, adding 100's of Thousands of new titles.  Whats the number of downloads in the first 30 days that the average podcast gets?  If you're one of the top 1% of podcasters, just how many downloads are you getting in the first seven days of you release?Website:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Podcast listeners prefer listening to podcast over TV - (Discover Pods).  What is podcastings key listen demographic?  By 2028, predictions show that the podcast industry will be a multi-billion dollar industry, just how big will it get in 5 years? - (Insider Intelligence).  Serial the podcast just released a new episode - Adnan Syed released from prison (Podcast Business Journal).LINK:  Serial New Episode Website:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Podcast listening garnering more and more Share Of Ear (Sound Profitable).  Where do most podcaster find shows?  How podcast advertising is shifting more and more towards audio marketing and getting great results.  What devices are podcast listener listening on according to Edison Research.Website:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Libsyn's new advanced Automatic Advertising Solution . . . a new and innovative way to help podcasters make more money (podcasternews.com).  (MIDAS SURVEY) What percentage of listeners listen to the entire episode of your podcast?  Acast lays off 15% of their work force . . . the reason, hear what the CFO had to say.  What's the most popular category, and why is it the most popular?  Website:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

What is programmatic buying?  According to an Amplifimedia.com blog, of the 4 Million Podcasts in Podcast Index, just how many have actually produced a podcast in the last 90 days?  Statista -  Podcast advertising is going to climb almost 48% by 2024.  Just how much money are we talking?   Why do people really listen to podcasts?LINK:  Sound Profitable Programmatic BlogLINK:  Amplifi Media Prolific Categories BlogWebsite:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Latino podcasting listening continues to grow.  But you would be surprised just to hear what percentage of the U.S. Latino listeners listen to English speaking podcasts vs. Spanish - (Edison Research)  Looks like podcasters are in a hurry . . . how many actually speed through the episodes?  The number two thing that drives podcaster CRAZY - (nuvoodoo).  Let's make some REAL money podcasting - (The Podcast Business Journal)LINK:  Edison Research Info from Latino Podcast Listener ReportWebsite:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Twitter's new podcast playlist function in its Spaces Tab for Twitter Blue users on iOS.  (Pacific Content - Edison Research)  What percentage of Americans say podcasts are too long?  Megan Markle's podcast "Archetypes" on hold - (Hotpod).  The Health and Fitness podcast category continues to "PUMP-UP" downloads!Website:  www.podcastingbythenumbers.comThe fastest 4-Minutes in Podcasting.  It's your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Podtracs August publisher data is in and guess what podcast publisher took a hit?  Podcasts impact on brand lift and customer purchase intent (Music Oomph).  A Brookings Institute report shows which party are the heavyweights of politics . . . very interesting stat (Podnews.net) !  The fourth thing that listeners "LOVE"

How about envisioning a future where podcasts can be shaped by information about each individual listener, as they listen! (BBC Research & Development).  What Country do you think has the fastest podcast growth rate in the world?  Apples new IOS 16 and OS 9 have some new interface changes in store for podcast listeners.  What's the best day to release your podcast?Website:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Balancing the gender gap in podcasting . . . do you know what percentage of podcaster producers are female?  (Edison Research/Sounds Profitable).  SoundCloud having technical issues with podcast uploads (Podnews.net).  Podcast listening recommendation - Zero Hour: A History of 9/11 from David de Sola - his podcast explores the events on 9/11 from almost every possible angle.  Quick Stat:  According to Edison Research, what percentage of podcast listening is done on a mobile device?Website:  www.podcastingbythenumbers.comLINK:   Zero Hour:  A History of 9/11 PodcastYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Cumulus Media quits Podcast Movement over Ben Shapiro (Podcast Business Journal).  The Health and Fitness podcast category continues to PUMP-UP - Podtrac!  Apple Podcast sees a net loss in podcast downloads over the past 30-days in their directory . . . just how much?  FREE Seminar tomorrow - Making REAL Money Podcasting:  The Series - PART 2 with SVP Anthony Savelli from Advertisecast. Website:  www.podcastingbythenumbers.comLINK:   HOW TO MAKE REAL MONEY PODCASTING:  THE SERIESYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Stats on average podcast length and episode downloads by top podcasters - BuzzSprout.  How to Differentiate Your Show In A Crowded Market - FREE Webinar from The Podcast Marketing Academy.  Demographically, what percentage of podcasting listening is made up of Men and Women? (Edison Research)  Jacobs Media Says Some Public Radio Fans Are ‘Cooling' on podcasts . . . and advertising ads could be the culprit.Website:  www.podcastingbythenumbers.comLINK:  How to Differentiate Your Show In A Crowded Market - FREE Webinar Your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

A Royal mystery surrounding Megan Markle's Archetypes Podcast and the Spotify Charts!  Does is reign number 1?  (The DailyMail.com)  The fastest growing subscription ever in Apple Podcasts.  YouTube offer six-figure grants to podcasters and podcasting networks (Podnews.net)   And, year-over-year podcast downloads jumps significantly on BuzzSprout! Website:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

August's New Top Podcast Hosting sites from Liverwire.io.  The Cost-Per-Thousand (CPM) ad rates for a :60 second ad in podcasts sees a decline last month according to Libsyn.  Edison Research updated Podcast Genres list . . . there have been changes in the top 10.  How To Make REAL Money Podcasting:  The Series kick-off Episode 1, with Jason $ew Hoy, CEO of Supercast . . . you have to listen!Link:  Edison Research Blog Link:  How to Make Real Money Podcasting - The Weekly Series - Episode #1Website:  www.podcastingbythenumbers.comYouTube:  Your daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

What we love about podcasts - nuvoodoo insights from Podcast Movement 2022.  Why QUALITY in your podcast is not only important, its ESSENTIAL for your podcasts success (Supercast).  A quick stat on Spotify's total podcasts .   Three (3) important things that you need to consider in generating subscription income from your podcast.Website:  www.podcastingbythenumbers.comYouTube:  What Listeners LOVE About PodcastsYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Long-Tail of podcasting paying off for small podcasters (Triton Digital).  Podcasts that rank between 501 and 3,000 on the Apple Podcast Charts generate a surprising amount of money for their podcasts (Podsights & Magellan AI).  Why did NBC Dateline Podcast cut an exclusive subscription deal on Apple Podcasts?  Do you know how many languages podcasts come are recorded in . . . the number just may surprise you! (Neal Schaffer)Website:  www.podcastingbythenumbers.comYouTube:  The "Long-Tail" Of Podcasting Is Paying OffYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Podcast downloads are UP year-over-year and the Health & Fitness category is running away with growth (Podtrac).  Do you want to make REAL money podcasting?  A new series kicks-off on Thursday from The Podcast Business Journal.  Music podcasts are making huge in-roads in US Households.  Baby Boomer podcast listenership is "BOOMING",

Twitter is officially in the podcast game!  Spotify has a new number one on their charts this week . . . and it's fit for royalty.  When do most podcasters do live interviews during the week, and what is their preferred choice of platform? (Interview Valet).   EX-IQ survey results on the how the Millennials and GenZers are driving at-work-listening with podcasting.YouTube:  Podcasting Listening At-Work Is Skyrocketing!Website:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary SpurgeonSPONSOR:  The Podcast Business Journal

Edison Research Infinite Dial® survey, weekly's insight on what key demo of podcast listeners are the "sweet-spot" for advertisers.  SiriusXM is now bundling access to Stitcher . . . it's SiriusXM's first ever bundle collaboration.  And, Part five (5) of Why Start A Podcast for Your Business; keeping your remote employees connected. LINK:  Edison Research - weekly insights 8.24.22 how podcast listeners hit the advertising “sweet spot”YouTube:   SiriusXM + Stitcher and Hitting The "Sweet-Spot"Website:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.Host:  Gary Spurgeon

YouTube becomes a player in podcasting . . . and NPR becomes a partner right out of the box!  And, guess the percentage of podcasters who use YouTube for their shows?  Starting A Business Podcast,  part four (4) of this weeks series!  Brand Awareness and Direct Response  Ads for podcasting is growing at an amazing rate . . . this means more money for you!YouTube:   YouTube Goes All InWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. Host:  Gary Spurgeon

The amount of time we are listening to podcasts are taking a big chuck of our media consumption weekly.  Just how long are we listening to podcasts according to Convince and Convert?Segment three (3) of this weeks series starting a podcast for your business . . . let's drive engagement! Podcast Movement 2022 in Dallas is in full swing; 50 breakout and educational sessions you can still join virtually.  And, Apple Podcast Charts new Top 5 from Chartable.LINK:  PODCAST MOVEMENT 2022 ScheduleHost:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYouTube:   Podcasting Listening:  Taking A Big Chunk Out Of Our WEEKLY Media ConsumptionYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

How many podcasts does the average podcaster produce before they stop according to Amplifimedia and Podnews.net?  You'll shocked to find out!Statista reports that podcasting listening is exploding, just how much?  Do you buy from and advertiser after you hear their ad on a smart speaker?  If you do, you're in great company says,  Edison Research and NPR's new 2022 Smart Speaker Audio Report.  We look at a few more great reasons to start a Business Podcast in Part two (2) of this weeks feature insight series.  Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYouTube:  The Quitter, The Spender and The MotivatorYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

How to Make REAL Money Podcasting;  a new 10-week series from the Podcast Business Journal.  Oprah Winfrey $10 Million potential deal, Bloomberg News.  Why it's essential to start a podcast for your business - key insights all this week.  How often do podcasters drop a new show?  (Buzzsprout)Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comLINK:  Podcast Business Journal:  Making Real Money Podcasting LINK:  BuzzsproutYouTube:  https://youtu.be/rlWWcDw8ENoYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Blubrry's newest acquisition; No minimum downloads or audience figures required to make money on your podcast!  Borrell Associates chart of the week looks at social media's local reach on the big three; Facebook, Google and Amazon . . . it's eye opening.  What is Impactful Play?  Apple announces two new charts.Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Edison Research and Libsyn new report on Latino Podcast Listening.   Libsyn acquires AdvertiseCast platform, Two more way to make money podcasting.  How many podcasters listen to you ENTIRE episode . . . the number may surprise you! Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

This weeks Number One's on the charts!  Part Two (2) of Making Money from your podcast, with insights from Forbes.com and Riverside.fm  Magellan AI insight on what podcast ad length is the most popular.  Apple goes Hollywood! Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Podtrac Data:  Heath & Fitness surge in downloads year-over-year.  How to make money from your podcast, Part 1.  Product Placement Ads surge as the way to advertising reports PQ Media.  Pre-Roll, Mid-Roll or Post Roll . . . which has the best advertiser conversion rate according to Podsights newly release report?  Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Millennials are a BIG percentage of the podcasting listening audience, just how much?  More tips to help with your podcast launch.   Reuters reports, Oprah Winfrey's lawsuit . . . podcasters beware!  As of today, Monday August 15, 2022, Apple Podcasts stats show how many millions active podcasts?Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Question, whats the best way for listeners to find your podcast?  In this episode, we also share two common mistakes that podcasters make when starting their podcast.  According to BuzzSprout, what's the average length of a podcast, and where does your podcast fall in the terms of duration compared to others.   Podcast listeners are really on the GO . . . what exactly are they doing while listening?Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

The June podcasting advertising revenues are out . . . BetterHelp out spends more than double the next advertiser.  Making money from "Pay For Play", from a Bloomberg article!  Calling all podcasters . . . the Pod Movement 2022 event is just around the corner.  And, Edison Research's numbers on how many podcasts a podcast listener, listens to each week on average.Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Podtrac is says week-over-week downloads are down slightly, but up year-over-year.  Adweek announces their Podcast Of The Year Awards.  Canadians are listening to more podcasts.  And, wait to you hear how much of the advertising dollars that Manscaped is "shaving off".Adweeks Podcast Awards Link:  https://www.adweek.com/media/see-all-the-2022-adweek-podcast-of-the-year-awards-winners/amp/?Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Chartable.com Charts TOP Rankings are in . . . who gets the top spot?  Podcast revenues are going to DOUBLE in the next two years says the IBA and PWC,  HOW MUCH . . .WOW?   Statista says podcasting is truly a laughing matter:)  And, how many "ACTIVE" podcasts does Apple Podcast report to have?Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

How can you get more traffic from your podcasting social media efforts?  iHeart Digital Audio Group reports strong Q2 podcasting revenue gains.  According to BuzzSprout, who has most popular and biggest share podcast app?  And, see how your podcast ranks!Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

BBC Sounds launch of new podcasts generate record numbers.  Apple continues to show why podcasting is flourishing.   Podtrac's new number are in and the Health & Fitness podcast category is exploding.  The new BuzzSprout Ads platform for the independent podcaster is lining their pockets with green!Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Spotify releases its total podcasts platform numbers.  CPM are up year-over-year.  Edison Research Infinite Dial Study gives us insight on just how many Americans Listen to a podcast?  And, just how many minutes is the average podcast length?Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape. 

Just a brief intro to Podcasting By The Numbers!Host:  Gary SpurgeonWebsite:  www.podcastingbythenumbers.comYour daily source for facts and stats from the Podcasting Industry.  Each episode will provide you four key insights and indicators that will help maneuver you through the ever-changing Podcasting landscape.