Podcasts about podnews

In this episode of the School of Podcasting, Dave Jackson shows you how to stop being “just another podcast” and start becoming someone's favorite show (I love that line from Jay Acunzo).You'll learn how to:Clarify what your podcast is actually about in one sentenceChoose (or tweak) your name and description so they signal your unique angleDeliver on the promise of your premise so listeners trust youUse your own stories, quirks, and background as an unfair advantage no AI can copyWhether you're launching a new show or trying to revive an existing one, this episode will help you stand out in a crowded market.The Four C's of Building a Favorite Show1. You Need a Clear “What Is It?” Line (Clarity)If you can't describe your show in one sentence, your listeners definitely can't.Think of it like a movie logline:“A shark terrorizes a beach town.” → Jaws“A lawyer can't lie for 24 hours.” → Liar LiarIf your answer sounds like “me and my buddy talking about stuff and stuff,” you have a clarity problem.2. Your Name & Description Should Create ContrastIf your show is called something generic like “Thinking Outside the Box,” you're competing with dozens of identical names.Simple test: say your show's name to someone and ask, “What do you think it's about?”If their answer doesn't match your actual content, your name isn't doing its job.Your description should:Say who the show is forSay how it's differentPromise what they get every episode - and then give it to themUse your listeners' own words from reviews/emails to sharpen your description.3. Deliver on the Promise of Your Premise (Consistency)Your title, artwork, and description are a promise. Your content has to deliver.Click‑baity titles and vague descriptions might get a first click, but if the episode doesn't do what it says, you won't get a second one.Examples:Joe Rogan: long-form, open-ended conversations where people actually talk through ideas.Podnews and Podnews Weekly Review: global podcast news with strong host chemistry and a predictable format.4. Your Stories and Style Are Your Uncopyable Advantage (Character)AI can write scripts and headlines—but it doesn't have your bike ride, your great nephew, or your specific regrets and realizations.You have stories, you just need to write them down.5. Use “Homework for Life” to Capture StoriesFrom Matthew Dicks' Storyworthy: at the end of each day, ask:“What happened today that might be a story?”Write down one sentence—just enough to remind you later.Use any note tool (NoteJoy, Apple Notes, Google Keep, voice-to-text, etc.).Over time you build a story library you can draw from to explain concepts and stand out from AI‑generated, story‑less shows.Action Steps From This EpisodeBy the end of this episode, challenge yourself to:Write your one-sentence “What is it?” line.If you can't say it clearly in one breath, cut it down.Ask 2–3 non-podcaster friends:Show them your title, cover art, and description.Ask, “What do you think this show is about?”If their answer doesn't match your intention, revise your name/description.Search your show's name in Google and major podcast apps.Is the name crowded? Already used?Is there a dormant show with the name you want? Consider reaching out and asking to take over/buy the feed.List 5 story moments from the last 30 days.Use “homework for life” style notes.Circle 1–2 you can use in upcoming episodes to explain a lesson.Rewrite your podcast description to:Say who the show is forSay how it's differentPromise what they'll consistently get each time they listenResources MentionedStoryworthy by Matthew Dicks – Book on storytelling and “homework for life.”Notejoy captiring toolResearch LinksPodcasting Morning ShowSave the Cat!: The Last Book on Screenwriting You'll Ever NeedHot Ones' Guests Impressed by Sean Evans' Questions | Vol. 6 - YouTubePacino Arrests Everybody (Samuel L. Jackson Cameo) | Sea of Love - YouTubeHomework for Life | Matthew DicksHow Stories Happen: Creators and Entrepreneurs Dissect Their Signature Stories — Jay Acunzo - Jay always says, "Don't just be a podcast, be someone's FAVORITE podcast."Podcast Network Insights - A show About Podcasting networks.Podcast Momentum | Build Podcast Momentum – Geared towards businessesPedal Stomper Podcast. Podcasting Lessons from a Hall of Famer: 20 Years of Wisdom with Dave Jackson - YouTubeWork With DaveIf you want help:Sharpening your “what is it?” lineChoosing or refining a podcast nameRewriting your description so it stands outAnd building a show that becomes someone's favorite…then join the School of Podcasting and get step‑by‑step guidance, resources, and a community of podcasters just like you. You can also sign up for a single podcast strategy session.Mentioned in this episode:Have You Heard About the Podpage Assistant?Here's what it can do: Identify the best search keyphrase to target — The Assistant analyzes your episode and finds the keyphrase most likely to drive organic traffic. Generate optimized SEO titles and descriptions — Get search-friendly titles and meta descriptions written for each episode automatically. Expand your show notes — Turn brief show notes into detailed, search-friendly content that helps Google understand what your episode is about. Create SEO schema — Automatically generate structured data including FAQs and key takeaways, giving search engines even more context about your content. Generate episode transcriptions — If your podcast host doesn't provide transcripts, the Assistant can create them for you. Create companion blog posts — Each episode can get a dedicated blog post that supports your episode's SEO and gives listeners another way to find you. Automatically categorize episodes — Keep your episode library organized without lifting a finger. Start your 14 day trial at www.podpage.com/preview PodpageJoin the School of PodcastingMark from Practical Prepping had been podcasting for a while, but after joining the School of Podcasting, his podcast grew at a faster rate. His Facebook group has over 30,000 members! Join the School of Podcasting and get access to: Step-by-step tutorials An amazing podcast community Unlimited One-On-One Coaching Join today worry-free with a 30-day money-back guarantee!School of PodcastingQuestion of the MonthThis might be harder question to answer because when I ask people, the sometimes freeze. The question? How do you measure success for your podcast beyond download numbers? I need your answer by June 26th, 2026. Don't forget to tell us a little bit about your show and your website address so I can link to it in the show notes.Question of the MonthCheck Out Dave's Newsletter With Behind the Scenes ContentIn each issue of Podcasting Observations, I share my thoughts on what

Podcasting 2.0 June 5th 2026 Episode 262 - "Podcleanse" Dave and Adam are joined by John Spurlock and throw a big idea into the boardroom: The Podcast Data Collective Shownotes ----------------------------------------------------------------------------------------------------------------------------------------- John Spurlock - Guest The man behind op3.dev and Livewire.io - From the Great State of New Jersey! ----------------------------------------------------------------------------------------------------------------------------------------- 01 - THE IMPRESSION HEIST — AMP TASK FORCE RATIFIES 4 EXPOSURE DEFINITIONS, NO DISSENTING VOTES Podnews press release Jun 4: AMP Task Force Introduces Cross-Platform Alternative to the Podcast "Download" — "unified impression guidance for audio and video, advancing impression-based measurement as the medium's primary transaction currency." Four exposure definitions ratified. JS Jun 4 quote: "the AMP Task Force ratified a new framework with four exposure definitions, with no dissenting votes." Podcast Play: 30 seconds of content played, audio or video, once per user per session. Podcast Audience: The number of unique users who had a Podcast Play. Ad Impression: A commercial begins playing for the user. Ad Audience: The number of users exposed to an Ad Impression. They wanted to 'hasten the demand' Backstory: AMP first emerged May 29 (Podnews) — same day PC20-261 aired — "to confront podcasting's measurement dilemma." @dave reaction Jun 4 16:12: "RE: [Podnews AMP story] More secretive, back room podcast 'industry' nonsense." PNWR Jun 5 confirms the cabal-composition critique — James and Sam open the show debating AMP. James: "they also want to define what an impression is" + "we don't have a definition of podcast." Sam: "I don't think podcasting is [defined], we can measure consumption." PNWR catches the gaps [0:09:00-0:09:30]: "Spotify yes, Acast no, Art19 missing… Apple is already doing that. Apple is already being cut [out]." Same observation @dave made — who's in the room and who isn't. @js replies @dave on AMP Jun 4: "@dave Dave there were no dissenting votes" — Mastodon-thread confirmation that JS + Dave are on the same page about the consensus-by-cabal red flag. Discussion: V4V counter-thesis — No Agenda is value-for-value (no impressions, no exposures). Open standards vs industry cabals. PNWR is independent-podcaster-aligned; AMP is platform-aligned. Podnews AMP Jun 4 press release Podnews AMP origin May 29 @dave Jun 4 reaction post JS Jun 4 quote post PNWR this week (Pod News Weekly Review) ----------------------------------------------------------------------------------------------------------------------------------------- 02 - THE OPEN COUNTERPART — PODCAST INDEX ISSUE #775 (PNWR + @DAVE BOTH ON IT) ----------------------------------------------------------------------------------------------------------------------------------------- 03 - THE WHY BEHIND IMPRESSIONS — "THE FIRST FOUR AND A HALF MINUTES" ----------------------------------------------------------------------------------------------------------------------------------------- 04 - THE PODCASTING 2.0 DATA COLLECTIVE — THE OPEN ANSWER TO AMP The Podcasting 2.0 Data Collective — the open, V4V-aligned answer to the AMP cabal. Not a consortium with ratified definitions and trade-press releases. A collective of open tools and honest sentinels: OP3 for analytics, Podverse + newpodcasts.net for corpus data, Podcast Index for the namespace, Issue #775 for client identification done right. Matthew 5:6 (KJV): "Blessed are they which do hunger and thirst after righteousness: for they shall be filled." The verse that frames the work. Open data, transparent measurement, value-for-value — righteousness in podcast governance. Those who hunger for it are the ones who'll be filled. The AMP cabal trades righteousness for an ad-tech seat at the table; the Data Collective just keeps the lights on. THE CHARTER — Adam's working document, June 5 2026 We hold more power than we give ourselves credit for. Definition of a Podcast: Syndicated delivery of media files with precise consumption data for all stakeholders. What we brought in (the Podcasting 2.0 namespace contributions): Transcripts Chapters Funding (V4V) Person Location …etc. Statistical relevance: Advertising is based on percentages. Collectively we have about 10% of all apps — statistically enough to be relevant. Godcaster app tracing proves we can measure important metrics. Data to aggregate and display: Follows Plays per episode Completion rate by time Strategy: Become the authoritative source by publishing open stats Monetize We will not be loved initially by the industry, because we will have the truth. Advertisers will love us though, as will Podcasters. Monetization: Data subscriptions Resellers (DJL) Ad Networks Podcasters themselves (consideration) Podcast Index has built the trust needed to house this data. We already have a data exchange relationship with the apps. op3.dev is critical in this equation to offset the old system for correlation. OP3 full podcast support landed this week [PNWR 1:53:00-1:54:30] — OP3.dev now has full episode-level + show-level analytics support for podcasts. Spec work also moving on private feeds (insecure feeds spec). Direct relevance to V4V infrastructure. @dave → @james Jun 5 11:50: "Do you have the daily lists that show up on newpodcasts.net available anywhere as a download? I'd love the full, historical list of feed urls that have appeared there if possible." Open-data request — corpus curation theme. @dave → @mitch May 30: "Would you be able to send me a flat list of all the feed urls in Podverse which have more than X number of subscribers/followers? Let's say more than 5?" Podverse data request — corpus quality. Anchor FM RSS restoration request — Fri 11:01 email to NA inbox (Lusso Lets). Listener can't retrieve feed data from Podcast Index. Adjacent infra beat — the unsung user-facing pain of corpus indexing. Discussion: corpus curation as a steady-state job (Dave's sentinel work) vs measurement standards (the AMP cabal) — which one keeps the ecosystem honest? The Data Collective doesn't ratify, it just shows up to maintain. Hunger and thirst. They shall be filled. OP3.dev — open podcast analytics ----------------------------------------------------------------------------------------------------------------------------------------- 05 - CAPTIVATE LAUNCHES DAX US — THE IMPRESSION ECONOMY IRL ----------------------------------------------------------------------------------------------------------------------------------------- 06 - BBC GOES ALL-IN ON CROSSED WIRES YEAR 3 — IPLAYER DEAL + "EDINBURGH OF PODCASTING" ----------------------------------------------------------------------------------------------------------------------------------------- 07 - STREAMING CONSOLIDATION — YOUTUBE MUSIC + TUBI + NETFLIX ALL WANT "PODCAST" ----------------------------------------------------------------------------------------------------------------------------------------- 08 - SUPPLY CHAIN SECURITY — VS CODE DELAYS, PHP FOUNDATION, SLSA LEVEL 3 IS NOT ENOUGH ----------------------------------------------------------------------------------------------------------------------------------------- 09 - AI BUBBLE PC20-FLAVOR — TOTO CHUCKS, MOTHER COMPUTERS, "NO 'I', ONLY MATH" ----------------------------------------------------------------------------------------------------------------------------------------- 10 - QUIPS / TRANSITIONS ----------------------------------------------------------------------------------------------------------------------------------------- Last Modified 06/05/2026 14:38:09 by Freedom Controller

Podcasting 2.0 June 5th 2026 Episode 262 - "Podcleanse" Dave and Adam are joined by John Spurlock and throw a big idea into the boardroom: The Podcast Data Collective Shownotes ----------------------------------------------------------------------------------------------------------------------------------------- John Spurlock - Guest The man behind op3.dev and Livewire.io - From the Great State of New Jersey! ----------------------------------------------------------------------------------------------------------------------------------------- 01 - THE IMPRESSION HEIST — AMP TASK FORCE RATIFIES 4 EXPOSURE DEFINITIONS, NO DISSENTING VOTES Podnews press release Jun 4: AMP Task Force Introduces Cross-Platform Alternative to the Podcast "Download" — "unified impression guidance for audio and video, advancing impression-based measurement as the medium's primary transaction currency." Four exposure definitions ratified. JS Jun 4 quote: "the AMP Task Force ratified a new framework with four exposure definitions, with no dissenting votes." Podcast Play: 30 seconds of content played, audio or video, once per user per session. Podcast Audience: The number of unique users who had a Podcast Play. Ad Impression: A commercial begins playing for the user. Ad Audience: The number of users exposed to an Ad Impression. They wanted to 'hasten the demand' Backstory: AMP first emerged May 29 (Podnews) — same day PC20-261 aired — "to confront podcasting's measurement dilemma." @dave reaction Jun 4 16:12: "RE: [Podnews AMP story] More secretive, back room podcast 'industry' nonsense." PNWR Jun 5 confirms the cabal-composition critique — James and Sam open the show debating AMP. James: "they also want to define what an impression is" + "we don't have a definition of podcast." Sam: "I don't think podcasting is [defined], we can measure consumption." PNWR catches the gaps [0:09:00-0:09:30]: "Spotify yes, Acast no, Art19 missing… Apple is already doing that. Apple is already being cut [out]." Same observation @dave made — who's in the room and who isn't. @js replies @dave on AMP Jun 4: "@dave Dave there were no dissenting votes" — Mastodon-thread confirmation that JS + Dave are on the same page about the consensus-by-cabal red flag. Discussion: V4V counter-thesis — No Agenda is value-for-value (no impressions, no exposures). Open standards vs industry cabals. PNWR is independent-podcaster-aligned; AMP is platform-aligned. Podnews AMP Jun 4 press release Podnews AMP origin May 29 @dave Jun 4 reaction post JS Jun 4 quote post PNWR this week (Pod News Weekly Review) ----------------------------------------------------------------------------------------------------------------------------------------- 02 - THE OPEN COUNTERPART — PODCAST INDEX ISSUE #775 (PNWR + @DAVE BOTH ON IT) ----------------------------------------------------------------------------------------------------------------------------------------- 03 - THE WHY BEHIND IMPRESSIONS — "THE FIRST FOUR AND A HALF MINUTES" ----------------------------------------------------------------------------------------------------------------------------------------- 04 - THE PODCASTING 2.0 DATA COLLECTIVE — THE OPEN ANSWER TO AMP The Podcasting 2.0 Data Collective — the open, V4V-aligned answer to the AMP cabal. Not a consortium with ratified definitions and trade-press releases. A collective of open tools and honest sentinels: OP3 for analytics, Podverse + newpodcasts.net for corpus data, Podcast Index for the namespace, Issue #775 for client identification done right. Matthew 5:6 (KJV): "Blessed are they which do hunger and thirst after righteousness: for they shall be filled." The verse that frames the work. Open data, transparent measurement, value-for-value — righteousness in podcast governance. Those who hunger for it are the ones who'll be filled. The AMP cabal trades righteousness for an ad-tech seat at the table; the Data Collective just keeps the lights on. THE CHARTER — Adam's working document, June 5 2026 We hold more power than we give ourselves credit for. Definition of a Podcast: Syndicated delivery of media files with precise consumption data for all stakeholders. What we brought in (the Podcasting 2.0 namespace contributions): Transcripts Chapters Funding (V4V) Person Location …etc. Statistical relevance: Advertising is based on percentages. Collectively we have about 10% of all apps — statistically enough to be relevant. Godcaster app tracing proves we can measure important metrics. Data to aggregate and display: Follows Plays per episode Completion rate by time Strategy: Become the authoritative source by publishing open stats Monetize We will not be loved initially by the industry, because we will have the truth. Advertisers will love us though, as will Podcasters. Monetization: Data subscriptions Resellers (DJL) Ad Networks Podcasters themselves (consideration) Podcast Index has built the trust needed to house this data. We already have a data exchange relationship with the apps. op3.dev is critical in this equation to offset the old system for correlation. OP3 full podcast support landed this week [PNWR 1:53:00-1:54:30] — OP3.dev now has full episode-level + show-level analytics support for podcasts. Spec work also moving on private feeds (insecure feeds spec). Direct relevance to V4V infrastructure. @dave → @james Jun 5 11:50: "Do you have the daily lists that show up on newpodcasts.net available anywhere as a download? I'd love the full, historical list of feed urls that have appeared there if possible." Open-data request — corpus curation theme. @dave → @mitch May 30: "Would you be able to send me a flat list of all the feed urls in Podverse which have more than X number of subscribers/followers? Let's say more than 5?" Podverse data request — corpus quality. Anchor FM RSS restoration request — Fri 11:01 email to NA inbox (Lusso Lets). Listener can't retrieve feed data from Podcast Index. Adjacent infra beat — the unsung user-facing pain of corpus indexing. Discussion: corpus curation as a steady-state job (Dave's sentinel work) vs measurement standards (the AMP cabal) — which one keeps the ecosystem honest? The Data Collective doesn't ratify, it just shows up to maintain. Hunger and thirst. They shall be filled. OP3.dev — open podcast analytics ----------------------------------------------------------------------------------------------------------------------------------------- 05 - CAPTIVATE LAUNCHES DAX US — THE IMPRESSION ECONOMY IRL ----------------------------------------------------------------------------------------------------------------------------------------- 06 - BBC GOES ALL-IN ON CROSSED WIRES YEAR 3 — IPLAYER DEAL + "EDINBURGH OF PODCASTING" ----------------------------------------------------------------------------------------------------------------------------------------- 07 - STREAMING CONSOLIDATION — YOUTUBE MUSIC + TUBI + NETFLIX ALL WANT "PODCAST" ----------------------------------------------------------------------------------------------------------------------------------------- 08 - SUPPLY CHAIN SECURITY — VS CODE DELAYS, PHP FOUNDATION, SLSA LEVEL 3 IS NOT ENOUGH ----------------------------------------------------------------------------------------------------------------------------------------- 09 - AI BUBBLE PC20-FLAVOR — TOTO CHUCKS, MOTHER COMPUTERS, "NO 'I', ONLY MATH" ----------------------------------------------------------------------------------------------------------------------------------------- 10 - QUIPS / TRANSITIONS ----------------------------------------------------------------------------------------------------------------------------------------- Last Modified 06/05/2026 14:38:09 by Freedom Controller

Podcasting 2.0 May 29th 2026 Episode 261 - "Podhemian Grove" Podcasting 2.0 May 29th 2026 Episode 261 - "Podhemian Grove" Mike Dell joined the board room to help Adam and Dave with the solution to the Secret Pdcast Group's Problems. Download the mp3 Podcast Feed PodcastIndex.org Preservepodcasting.com Check out the podcasting 2.0 apps and services newpodcastapps.com Support us with your Time Talent and Treasure Show Notes ----------------------------------------------------------------------------------------------------------------------------------------- 01 - ALLIANCE FOR MEASUREMENT IN PODCASTING — Podnews press release this morning: Alliance for Measurement in Podcasting (AMP) launches. Industry consortium for podcast measurement standards. Dave reblog with snark (May 29): "They want better app metrics for their ad-tech but the only 'app' in their council is Spotify.

News · James Cridland and Sam Sethi

Podcasting 2.0 May 29th 2026 Episode 261 - "Podhemian Grove" Podcasting 2.0 May 29th 2026 Episode 261 - "Podhemian Grove" Mike Dell joined the board room to help Adam and Dave with the solution to the Secret Pdcast Group's Problems. Download the mp3 Podcast Feed PodcastIndex.org Preservepodcasting.com Check out the podcasting 2.0 apps and services newpodcastapps.com Support us with your Time Talent and Treasure Show Notes ----------------------------------------------------------------------------------------------------------------------------------------- 01 - ALLIANCE FOR MEASUREMENT IN PODCASTING — Podnews press release this morning: Alliance for Measurement in Podcasting (AMP) launches. Industry consortium for podcast measurement standards. Dave reblog with snark (May 29): "They want better app metrics for their ad-tech but the only 'app' in their council is Spotify.

This episode covers global trends, platform changes, and the momentum in the industry following The Podcast Show in London. Joined by Andreea Coscai, founder of Eurowaves, the discussion looks at what is succeeding in European podcasting, the rise of cross-border collaborations, and why international organizations are investing more in audio.Elsie and Andreea discuss the evolving newsletter space, differences in listener behavior on YouTube versus traditional podcast apps, and the ongoing tension between open RSS and closed platform models. This conversation offers practical approaches for both independent creators and networks as they adapt to new tools and changing audience habits.Guest ContributorsAndreea Coscai, founder of Eurowaves and co-founder of Podvision.Links to interesting things from this episodePeople & ShowsAndreea Coscai on LinkedInEurowaves NewsletterPodvision AgencyThe Europeans | Weekly podcasts about European politics and cultureJames Cridland (Podnews)Apps & TechnologyCaptivate Podcast HostingOvercastUnwatched AppReeder App (Classic)FountainPodcast AddictTrue FansArticles & EpisodesThe Podnews Report CardGlobal Podcast Economy Report 2026Spotify Levels Up Our Podcast Experience With New Features for Fans and Creators — SpotifyIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

News · James Cridland and Sam Sethi

Marv talks about his trip to London for The Podcast Show in Islington the day before the event, the meet up the evening/night before, and what he will be doing while he is there. Not included in the episode, put placed here to make Jsmes Cridland (a Londoner) of Podnews laugh, is how Marv on the way back to the hotel after the meet up completely forgot that you have to stay to the right on stairs and escalators. That is despite him only a day or so before speaking with someone about how you have to stay to the right.

Today in the business of podcasting:Spotify is expanding its Verified by Spotify badge to podcast shows, adding a green checkmark to identify official creator, publisher, and brand presences on the platform based on listener activity, platform standing, and audience authenticity.The 2026 Podnews Report Card collected 779 pieces of community feedback on major podcast platforms, with YouTube reaching second place in the overall rankings for the first time, just behind Apple Podcasts and ahead of Spotify.A new WARC report, The Multiplier Playbook, surveying more than 200 senior marketers finds that 60% say their C-suite does not fully understand the role of advertising, and only 21% say advertising objectives align with broader corporate goals.New Omeda research finds 70% of publishers consider audience data critical, yet only 9% of their organizations use it effectively, a gap writer Brian Morrissey links to decentralized and siloed data infrastructure.YouTube is rolling out its AI-powered likeness detection technology to all eligible creators over 18, expanding access beyond select YouTube Partner Program members and allowing users to set up protection via ID verification.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Today in the business of podcasting:Spotify is expanding its Verified by Spotify badge to podcast shows, adding a green checkmark to identify official creator, publisher, and brand presences on the platform based on listener activity, platform standing, and audience authenticity.The 2026 Podnews Report Card collected 779 pieces of community feedback on major podcast platforms, with YouTube reaching second place in the overall rankings for the first time, just behind Apple Podcasts and ahead of Spotify.A new WARC report, The Multiplier Playbook, surveying more than 200 senior marketers finds that 60% say their C-suite does not fully understand the role of advertising, and only 21% say advertising objectives align with broader corporate goals.New Omeda research finds 70% of publishers consider audience data critical, yet only 9% of their organizations use it effectively, a gap writer Brian Morrissey links to decentralized and siloed data infrastructure.YouTube is rolling out its AI-powered likeness detection technology to all eligible creators over 18, expanding access beyond select YouTube Partner Program members and allowing users to set up protection via ID verification.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Send a question for 'Ask Megan'Hey, Podcasters!When most people talk about “repurposing” a podcast, they usually mean turning it into marketing content: clips, blog posts, newsletters, or social media.But this week on Buzzcast, we talked about using your podcast to create entirely new experiences for your audience. We looked at podcasts that turned recurring segments into conversation card games, created kid-safe spinoff feeds from existing episodes, and even organized real-world field trips around their show topics.The common thread was that the best repurposing creates a new experience based on the content your audience already loves.If you want fresh ideas for getting more value out of the content you've already created, listen to this week's ​episode of Buzzcast​.Listen to BuzzcastMark Your Calendar Buzzsprout and ​Podnews​ are headed to ​The Podcast Show London​, and we want to hang out with you! Join us on May 19th from 4-7 PM for a fun night of networking, food, and drinks. RSVP to save your spot! We hope to see you there! RSVPHave a question for Megan? Send a text!That's all for this week! Thanks for listening & keep podcasting!

News · James Cridland and Sam Sethi

Send us Fan MailSmall podcasts are often treated like smaller versions of big podcasts, but a niche audience is not just a tiny audience. It can be a more focused, more trusting, and more valuable audience.Inspired by an article in Podnews, we talk about why download numbers do not tell the full story of a podcast's value. Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!

Send a question for 'Ask Megan'Hey, Podcasters!I have big news to share: video distribution to Apple Podcasts is now available to all Buzzsprout podcasters.You can now upload video files to Buzzsprout and send video episodes directly to Apple Podcasts, while Buzzsprout continues distributing audio everywhere else.Apple Podcasts is one of the best places to reach podcast listeners, and now your audience can choose how they experience your show:Watch the episodeListen like a traditional podcast Or read along with the transcript...all inside Apple Podcasts.This is especially useful for podcasters who already record video but haven't wanted to manage a more complicated workflow!We recently talked through what video on Apple Podcasts means for indie podcasters on ​Buzzcast​, including why we think this creates a real opportunity for growth right now.If you've been curious about video podcasting, this is a great time to experiment with it!Get Started with VideoMark Your Calendar Buzzsprout and ​Podnews​ are headed to ​The Podcast Show London​, and we want to hang out with you! Join us on May 19th from 4-7 PM for a fun night of networking, food, and drinks. RSVP to save your spot! We hope to see you there! RSVPGrow Your Craft​What PR Actually Means for Podcasters:​ PR gets talked about a lot in podcasting, but most creators still aren't sure how to use it to grow their show. In this live session on May 14th, you'll learn how podcast PR really works and how it differs from marketing and advertising. Sign up for the event to reserve your spot!​Jacksonville Podcasters - Join us for Age of Audio: ​WJCT Public Media and Jax Podcasters United are showing a special screening of Age of Audio, a documentary about the rise of podcasting, followed by a live panel discussion and Q&A with director Shaun Michael Colón. The event on June 3rd is free, but RSVPs are requested because space is limited. Reserve your spot today!Have a question for Megan? Send a text!That's all for this week! Thanks for listening & keep podcasting!

A Dialogue with Justin Jackson and Alban BrookeJust in Jackson from Transistor.fm is so enthusiastic about Apple's new way to add video to their platform (called HLS). I have felt "Meh" about it since it was announced (I'm worried about using API's instead of using the RSS feed). So I wanted to see if I was missing something that might lead me to feel more like Justin.Later that same week Alban Brook from Buzzsprout reached out and so I combined the interviews to show multiple points of view about Apple's HLS implementation not that more hosts are being approved to connect to Apple via their API.Justin's View is Based On Younger PeopleWhile I have no children Justin has a few and he explained how watching them he sees them move from watching video to switching to audio. So the HLS video in Apple supports this (and it's already available on YouTube music, and Spotify. This explains why Justin would have a viewpoint different than mine.Dialogues are amazing, and you just might learn something. Try one today. They are free!Alban's View on The "Give People What They Want" focus of Apple PodcastsWhen you go to YouTube, they drown you in options as they try to get you to click on anything. With Apple's new video options, when you log into Apple, you primarily see the shows that you've told Apple you want to see. Consequently, it may be a better experience. Kevin Finn on the Buzzcast show compared YouTube and the horrible experience to going to the movies, where everything is overpriced and the floor is sticky. The experience isn't as good.Don't Take on Too MuchIf you're a video creator already, adding your show to YouTube seems like a no brainer, and Alaban and Just both mentioned that when people signed up to be beta testers, many of the people chomping at the bit were already video creators.Justin mentions that much like coloring, you start with three colors and learn how to keep people engaged. Then start adding more colors. With podcasting it may make more sense to start with audio, and then add video.We are in a Wait and See PeriodWe don't actually know if this is going to take off. While we don't expect Apple to topple YouTube, we are interested to see just how many people jump on board. Both companies mentioned the benefits of being an early adopter.Pricing for HLS HostingTransistor offers HLS video on any package of of $49 and higher.Buzzsprout offers 6 hours a month for $30 ($25 if you purchase yearly).Captivate is $19/month with an additional $12 for video.Keep in mind Transistor and Captivate operate on a "As many shows and episodes as you want (but you bill goes up depending on downloads/traffic). Buzzsprout's model is a "per show" fee, but you can have as many downloads as you want.For more information on other hosts as they are added see this article on Podnews.The Bridge Podcast on YouTubeJustin shared the story of The Bridge with Peter Mansbridge a former Candaian broadcaster who has now moved to YouTube who is having great success without amazing Thumbnails and fancy studios.Acquired Charges Millions for SponsorshipThere are always shows that break the mold, and Acquired is one of them. They do limited shows that engage a certain audience (CEOs), and consequently are charging millions for sponsor a season (and are already sold out). They describe their show as, "We (Ben and David) personally invest 100+ hours each to research and produce a ~4 hour "conversational audiobook,” telling a company's complete history and strategy.Spotify's Video Options are BlurryI am always cautious about Spotify. We all know they are not fans of RSS, and they like to make features that only work in Spotify. In a recent article at Podnews, Jame Cridlan explains how uploading a video from your media host into Spotify may lock you into using the media host (where an RSS enables you to redirect the feed). There is talk that Spotify may manually be able to switch your show back to RSS (with consequences). My point is we currently don't know so if you plan on posting video to Spotify, you might setup a free hosting account and uplaod the video there. ( I do that for my "Ask the Podcast Coach" show).Mentioned In the ShowSchool of PodcastingPodcasting in Six WeeksTransistor Media HostingBuzzsprout Media HostingCaptivate Media HostingThe Video Podcast ShowPodcast Marketing Trends ExplainedThe Panel PodcastBuzzcast PodcastLinks Mentioned In This EpisodeVideo podcast host pricing - comparisons from PodnewsBeware Spotify's video lock-in from PodnewsMentioned in this episode:Question of the Month: Favorite Remote Recording ToolSo many podcasters us tools to do remote recording (guests, etc). It seems like people often go through a few before finding one they like. What is your current remote recording tool, and what tools have you used in the past (and why did you leave)? Also be sure to tell us a little bit about your podcast, and your website address so we can link to it in the show notes.Question of the MonthGet Your Podcast Up and Going in Six WeeksDreaming of starting your own podcast but not sure where to begin? Podcasting in Six Weeks gives you a clear, step-by-step path to go from idea to launch with confidence. This practical course is designed to help you create, record, edit, publish, and promote your podcast in just six weeks. Whether you're starting from scratch or feeling overwhelmed by the technical side, you'll get the guidance, structure, and tools you need to launch a podcast that sounds professional and reaches the right audience. Ready to stop overthinking and start podcasting? Join Podcasting in Six Weeks today and turn your voice, ideas, and expertise into a show people want to hear. The best part? It's only $1 Classes Start June 3rdPodcasting in Six WeeksSee Your Show On PodpageIf you host a podcast, your website should work as hard as your episodes do. At Podpage, we automatically create a beautiful, professional site for your show — complete with episode pages, transcripts, audio players, SEO optimization, and built-in tools to grow your audience. No design work. No plugins. No ongoing maintenance. In less than a minute, you can see exactly what your podcast would look like on Podpage. Go to podpage.com/preview and generate your free preview site now. (No Credit Card Required) See your show the way it should look.PodpageLive AppearancesI will be at the Empower Podcasting Conference (Year 3!) in Charlotte North Carolina. This is my favorite type of conference with a cap at 250 people, it's a great crowd without being overwhelming. Great speakers, great networking, and a great location.Where Will I Be?

There is stuff in Podcasting that keeps us up at night. So we tried to answer our own questions the best we could.We discussed various aspects of podcasting, including audience engagement, analytics, and budgeting. Johnny Podcasts emphasized the importance of email lists and surveys for long-term data collection. David Yas highlighted the need for high-quality microphones, recommending the Samson Q2U and Rode PodMic. The group debated the value of podcast awards, with Catherine O'Brien suggesting they can be a marketing opportunity. They also discussed using AI for thumbnails and the importance of vetting podcast studios. The episode concluded with a discussion on the cost-effectiveness of starting a podcast, estimating a budget of around $100 for essential equipment.Here are the links to a number of the products we talked about:Johnny talked about a product he is using called Remini which is an AI photo enhancement tool. It solves the problem of getting hi-resolution photos from your guests.Here is our Microphone Recommendation list: Samson Q2U (USB/XLR dynamic microphone) RØDE PodMic (XLR dynamic broadcast mic) Shure MV7 (USB/XLR dynamic podcast mic) MOTU M2 (USB-C audio interface) FIFINE USB/XLR microphoneMAONO PD300x USB/XLR Dynamic MicUnder no circumstances should you be using a Blue Yeti.Interfaces: Focusrite Scarlett audio interfaces (e.g., 2i2, Solo, etc.) Work With Any of the Superfriends below:Johnny Peterson - ⁠⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠⁠Catherine O'Brien -⁠⁠⁠⁠⁠ Branch Out Programs ⁠⁠ ⁠⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠⁠ Jon Gay: Jag in Detroit ⁠⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠⁠David Yas: Pod 617 -⁠⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠⁠Matt Cundill - ⁠⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠⁠ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send a question for 'Ask Megan'Hey, Podcasters!If you're anything like me, updating ads and announcements used to be a hassle.Anytime I wanted to swap a promo, update a sponsorship, or change a call-to-action, I had to go back and edit each episode one by one.That was until I learned about Dynamic Content!Dynamic Content lets you add and remove time-sensitive content across your entire back catalog, without re-uploading anything.So instead of old promos and outdated messages sticking around forever, you can keep your ads and announcements aligned with what you're doing right now.Dynamic Content makes it easy to:• Swap in new promos across old episodes• Update sponsorships• Run time-sensitive announcements• Keep your call-to-actions freshOnce you start using Dynamic Content, your podcast becomes a lot more flexible and a lot easier to manage.If you haven't explored Dynamic Content yet, now's a great time to learn how it works!Join us this Wednesday, May 6th, at 1:00 PM EST, for a Buzzsprout Features Orientation where we'll take a closer look at Dynamic Content and answer any questions you have in real time.You can sign up today to reserve your spot!Sign Up for the OrientationMark Your CalendarBuzzsprout and Podnews are headed to The Podcast Show London, and we want to hang out with you!Join us on May 19th from 4-7 PM for a fun night of networking, food, and drinks. RSVP to save your spot! We hope to see you there!RSVPHave a question for Megan? Send a text!That's all for this week! Thanks for listening & keep podcasting!

O secretário Nacional de Comunicação do PT, Éden Valadares, foi entrevistado no Podnews, onde comentou sobre as articulações do partido para a reeleição de Lula, a relação com o Congresso, disputas por orçamento e os impactos políticos da rejeição de Jorge Messias ao STF.

Send a question for 'Ask Megan'Hey, Podcasters!I talk with podcasters all the time who don't launch their shows because they think there are already too many podcasts about their topic. They might be right; the category could be crowded.But instead of focusing on a category, they should be focusing on their niche.This week on Buzzcast, we break down the difference, and it's one of those shifts that changes how you approach your entire show! A category is broad: business, parenting, true crime.A niche is where things get interesting. It's who you're talking to, how you structure the show, the tone you bring, and the promise you make to the listener at the end of each episode.That's why you can have dozens of podcasts covering the same topic, and they still feel completely different; they all have a different niche.If you're ready to have your podcast stand out in a crowded space, check out this week's episode of Buzzcast! Listen to BuzzcastMark Your Calendar Buzzsprout and Podnews are headed to The Podcast Show London, and we want to hang out with you! Join us on May 19th from 4-7 PM for a fun night of networking, food, and drinks. RSVP to save your spot! We hope to see you there! RSVPEpisode of the WeekIn today's fast-paced world, both podcast guests and hosts are competing to gain more attention and traction for their brands. It seems that to stand out, we have to do more and more. But that couldn't be further from the truth. In this episode of Podcasting Made Simple, Tom Rossi and Alex Sanfilippo explain how they've both built podcasting businesses by doing something that's different than the norm! Listen to Podcasting Made SimpleHave a question for Megan? Send a text!That's all for this week! Thanks for listening & keep podcasting!

Today in the business of podcasting:Netflix Co-CEO, President and Director Ted Sarandos called out podcasting as a bright spot in the company's Q1 2026 earnings, noting that internal data shows video podcasts are driving incremental engagement, with particular strength in daytime viewing and on mobile devices.Adobe has deepened its partnership with Speechmatics by adding on-device speech-to-text transcription to its Premiere video editing suite, processing an hour of audio in about 55 seconds at near-cloud accuracy while keeping all audio local to the device.Bumper co-founder Jonas Woost introduced the Bumper Score, a third-party audience verification metric that measures how well a podcast delivers ads to a verified audience on a 0-to-200 scale, drawing on hosting provider data, platform audience data, and episode-level retention data.The top 15 podcast advertisers spent an estimated $58 million in March 2026, down from $61.4 million in February, with sports podcasts dominating genre preferences across most of the top spenders, according to Magellan AI tracking data.Podnews compiled the podcasting-relevant winners from the 30th Annual Webby Awards, which this year featured expanded podcast categories, with a winners ceremony set for May 11.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Today in the business of podcasting:Netflix Co-CEO, President and Director Ted Sarandos called out podcasting as a bright spot in the company's Q1 2026 earnings, noting that internal data shows video podcasts are driving incremental engagement, with particular strength in daytime viewing and on mobile devices.Adobe has deepened its partnership with Speechmatics by adding on-device speech-to-text transcription to its Premiere video editing suite, processing an hour of audio in about 55 seconds at near-cloud accuracy while keeping all audio local to the device.Bumper co-founder Jonas Woost introduced the Bumper Score, a third-party audience verification metric that measures how well a podcast delivers ads to a verified audience on a 0-to-200 scale, drawing on hosting provider data, platform audience data, and episode-level retention data.The top 15 podcast advertisers spent an estimated $58 million in March 2026, down from $61.4 million in February, with sports podcasts dominating genre preferences across most of the top spenders, according to Magellan AI tracking data.Podnews compiled the podcasting-relevant winners from the 30th Annual Webby Awards, which this year featured expanded podcast categories, with a winners ceremony set for May 11.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

1353. El tema de las estadísticas de podcast como descargas, escuchas, streams o audiencia suelen aparecer cada vez que asesoro a alguien sobre su podcast, pero lo cierto es que muchas veces esos números no significan exactamente lo que creemos que significan. Ese es el punto de partida del episodio de hoy, un capítulo en el que intento aclarar algunos conceptos básicos que aparecen en las analíticas del podcasting y que, aunque parezcan evidentes, no siempre lo son. La reflexión nace a raíz de un artículo publicado en Podnews titulado 'How to understand podcast stats', escrito por James Cridland, periodista especializado en audio y fundador de este conocido medio de referencia dentro de la industria del podcasting. El texto se publicó originalmente el 1 de noviembre de 2023 y posteriormente se actualizó el 26 de mayo de 2025 para incorporar nuevas referencias a plataformas como YouTube o Spotify for Podcasters (actualmente Spotify for Creators). El objetivo del artículo es muy claro: explicar qué significan realmente los números que vemos cuando analizamos las estadísticas de nuestros podcast. Porque una cosa es ver cifras en un panel de analítica y otra muy distinta comprender qué representan realmente esos datos. Uno de los primeros conceptos que se analizan es la diferencia entre descargas, escuchas y streams. Tres términos que muchas veces utilizamos como si fueran lo mismo, pero que en realidad describen acciones diferentes. Una descarga significa simplemente que el archivo de audio del episodio ha sido solicitado por una aplicación o por un usuario. Eso no implica necesariamente que el episodio se haya escuchado. Puede tratarse de una descarga automática de una app, de un episodio guardado para escuchar más tarde o incluso de una descarga que nunca llega a reproducirse. La escucha o play sí indica que alguien ha pulsado el botón de reproducir, aunque tampoco garantiza que el episodio se haya escuchado completo. Dependiendo de la plataforma, ese dato puede reflejar desde unos pocos segundos hasta varios minutos de reproducción. Y luego está el concepto de stream, que en el podcasting tradicional basado en RSS es un poco más difuso. En muchos casos, cuando alguien reproduce un episodio en realidad el archivo se descarga en segundo plano mientras se reproduce, por lo que técnicamente ese stream termina siendo una descarga progresiva. Otro tema interesante que aborda el artículo tiene que ver con la dificultad de interpretar correctamente los datos. El sistema de distribución del podcasting es descentralizado y eso significa que cada aplicación de escucha puede gestionar las descargas de forma diferente. Algunas apps descargan episodios automáticamente, otras lo hacen cuando el usuario pulsa play y otras incluso pueden almacenar el archivo en servidores intermedios para mejorar la velocidad de reproducción. Eso provoca que el hosting del podcast solo sepa que alguien ha solicitado el archivo, pero no siempre puede saber exactamente qué ha ocurrido después. Por eso las cifras de audiencia de un podcast suelen ser estimaciones. Una misma persona puede descargar un episodio desde distintos dispositivos o incluso escucharlo varias veces. Al final, la recomendación que suelo dar cuando hablo de estadísticas es bastante sencilla: compararse con uno mismo. Analizar cómo evoluciona cada episodio dentro del propio histórico del podcast y evitar caer en la tentación de sumar cifras de distintas plataformas como si fueran datos exactos.Puedes leer el artículo completo de Podnews titulado 'How to understand podcast stats', en el siguiente enlace:https://podnews.net/article/understanding-podcast-statistics_____________ ¡Gracias por pasarte 'Al otro lado del micrófono' un día más para seguir aprendiendo sobre podcasting! Si quieres descubrir cómo puedes unirte a la comunidad o a los diferentes canales donde está presente este podcast, te invito a visitar https://alotroladodelmicrofono.com/unete Además, puedes apoyar el proyecto mediante un pequeño impulso mensual, desde un granito de café mensual hasta un brunch digital. Descubre las diferentes opciones entrando en: https://alotroladodelmicrofono.com/cafe. También puedes apoyar el proyecto a través de tus compras en Amazon mediante mi enlace de afiliados https://alotroladodelmicrofono.com/amazon La voz que puedes escuchar en la intro del podcast es de Juan Navarro Torelló (PoniendoVoces) y el diseño visual es de Antonio Poveda. La dirección, grabación y locución corre a cargo de Jorge Marín. La sintonía que puedes escuchar en cada capítulo ha sido creada por Jason Show y se titula: 2 Above Zero.  'Al otro lado del micrófono' es una creación de EOVE Productora.

David Yas hosts with Johnny Podcasts, Matt Cundill, and Jon Gay (Jag) to dig into what makes podcast content truly compelling. Catherine is on vacation and we missed her dearly. They start with opening strategies, debating cold opens versus concise scripted intros. Johnny and Jag explain how they mine transcripts and use tools like Descript and Riverside to find strong teaser clips, while Matt argues for a tightly written 30–45 second intro that clearly explains why listeners should stay.The group then explores recurring segments—Jag in favor for structure and professionalism, Matt mostly against them unless they're genuinely great, and Johnny suggesting they can help hosts “land the plane” at the end of an interview.They cover introducing guests without reading boring bios, prepping and calming guests technically and emotionally, and how to handle episodes that aren't good enough to air. The episode closes with practical interview advice: listen deeply, avoid constant verbal tic responses, embrace silence, prep thoroughly so you can be spontaneous, and always protect your audience's time and attention.Work With the Superfriends below:Johnny Peterson - ⁠⁠⁠⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠⁠⁠⁠Catherine O'Brien -⁠⁠⁠⁠⁠⁠⁠ Branch Out Programs ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠⁠⁠⁠ Jon Gay: Jag in Detroit ⁠⁠⁠⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠⁠⁠⁠David Yas: Pod 617 -⁠⁠⁠⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠⁠⁠⁠Matt Cundill - ⁠⁠⁠⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠⁠⁠⁠ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This research is shared directly with the podcast platforms. Sponsored by Podscribe. Where did your RON ads actually run? Podscribe's new airchecks for RON campaigns reveal real placements, brand safety signals, and competitive insights. See what's new → https://podnews.net/cc/3420 Visit https://podnews.net/update/report-card-back-26 for the story links in full, and to get our daily newsletter.

This week in the business of podcasting:Ben Robins shares his takeaways from Advertising Week Europe, arguing the podcast advertising industry is data-rich but insight poor. Sounds Profitable's Tom Webster will debut the 2026 UK Advertising Landscape Study at The Podcast Show London in May.Spotify has launched interactive carousel ads and branded playlist takeovers for advertisers, adding A/B testing and automated bidding to its Ads Manager platform.A federal judge has issued an injunction blocking the Trump administration's executive order cutting federal funding for NPR and PBS, though the operational impact remains uncertain as an appeal is expected.Podcast brands get into the April Fools' spirit: Noiser, Airship, and Magellan AI turn a History Daily episode into a 1572-themed ad experiment, while Headliner announces "Full Circle," a tool that converts video back into video.Podnews is accepting submissions for its fifth annual podcast platform report card through April 30, with results to be presented at The Podcast Show London in May.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

This week in the business of podcasting:Ben Robins shares his takeaways from Advertising Week Europe, arguing the podcast advertising industry is data-rich but insight poor. Sounds Profitable's Tom Webster will debut the 2026 UK Advertising Landscape Study at The Podcast Show London in May.Spotify has launched interactive carousel ads and branded playlist takeovers for advertisers, adding A/B testing and automated bidding to its Ads Manager platform.A federal judge has issued an injunction blocking the Trump administration's executive order cutting federal funding for NPR and PBS, though the operational impact remains uncertain as an appeal is expected.Podcast brands get into the April Fools' spirit: Noiser, Airship, and Magellan AI turn a History Daily episode into a 1572-themed ad experiment, while Headliner announces "Full Circle," a tool that converts video back into video.Podnews is accepting submissions for its fifth annual podcast platform report card through April 30, with results to be presented at The Podcast Show London in May.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

News - James Cridland and Sam Sethi

Today in the business of podcasting:• Podnews reports Apple Podcasts' HLS video update is expected to arrive with iOS 26.4, with a release candidate already posted. John Spurlock estimates a launch window of March 25 to March 30, greeting users with a splash screen highlighting the new video podcasting features.• A new Nielsen Audio Today report finds podcasts add 5.6% incremental reach on top of radio's 88.8% among 18- to 34-year-olds, yet Nielsen says marketers are still undervaluing podcast ROI despite performance comparable to TV and digital display.• Sounds Profitable Partner and Podcast Movement President Bryan Barletta reflects on Evolutions' debut as a fully integrated SXSW event, framing Podcast Movement and Sounds Profitable as connective tissue providing the podcast industry with opportunity, research, and visibility within the wider media ecosystem.• IAB Australia has named the Future of Measurement a 2026 strategic focus area, launching an industry research initiative accepting participants across media owners, agencies, and brands ahead of the MeasureUp conference in Sydney on September 2.• California Attorney General Rob Bonta appeared on Scalable this week to discuss the ongoing social media addiction trial against Meta and YouTube, AI regulation, and the planned Paramount acquisition of Warner Bros. Discovery. A special episode filmed on location at Podcast Movement Evolutions during SXSW. To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Today in the business of podcasting:• Podnews reports Apple Podcasts' HLS video update is expected to arrive with iOS 26.4, with a release candidate already posted. John Spurlock estimates a launch window of March 25 to March 30, greeting users with a splash screen highlighting the new video podcasting features.• A new Nielsen Audio Today report finds podcasts add 5.6% incremental reach on top of radio's 88.8% among 18- to 34-year-olds, yet Nielsen says marketers are still undervaluing podcast ROI despite performance comparable to TV and digital display.• Sounds Profitable Partner and Podcast Movement President Bryan Barletta reflects on Evolutions' debut as a fully integrated SXSW event, framing Podcast Movement and Sounds Profitable as connective tissue providing the podcast industry with opportunity, research, and visibility within the wider media ecosystem.• IAB Australia has named the Future of Measurement a 2026 strategic focus area, launching an industry research initiative accepting participants across media owners, agencies, and brands ahead of the MeasureUp conference in Sydney on September 2.• California Attorney General Rob Bonta appeared on Scalable this week to discuss the ongoing social media addiction trial against Meta and YouTube, AI regulation, and the planned Paramount acquisition of Warner Bros. Discovery. A special episode filmed on location at Podcast Movement Evolutions during SXSW. To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

News - James Cridland and Sam Sethi

Apple's new HLS-based video podcast initiative is the focus of this episode of Podcast Superfriends with guest Justin Jackson of Transistor.fm. Justin explains what HLS (HTTP Live Streaming) is, why it was originally created by Apple, and how chunked, adaptive streaming makes video more practical than traditional large downloads. He outlines Apple's decision to deliver video via API partners rather than RSS, the ad-tech angle (Apple taking a fee per ad delivery), and why only certain ad-network-backed hosts are in the first wave.The group digs into technical hurdles (re-encoding, multiple resolutions, manifests, separate audio tracks), costs versus free hosting on YouTube/Spotify, and the new paradigm where one video file powers both video and audio experiences. They debate editing compromises, listener expectations, and how younger audiences increasingly define “podcasts” as YouTube-style video. Justin frames it all as “playing the game on the field” while still being bullish on RSS and the open ecosystem.Also, in case you missed Podcast Movement Evolutions at SXSW, there's a pretty big update on Apple Podcasts' upcoming HLS video feature: It will soon be supported by Transistor, Audiomeans, PodBean, Captivate, RSS.com and Podigee, alongside previously-announced supporters Acast, Omny, ART19 and Simplecast.Work With the Superfriends below:Johnny Peterson - ⁠⁠⁠⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠⁠⁠⁠Catherine O'Brien -⁠⁠⁠⁠⁠⁠⁠ Branch Out Programs ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠⁠⁠⁠ Jon Gay: Jag in Detroit ⁠⁠⁠⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠⁠⁠⁠David Yas: Pod 617 -⁠⁠⁠⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠⁠⁠⁠Matt Cundill - ⁠⁠⁠⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠⁠⁠⁠ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Stéphane Berthomet présente le Podcasthon, une initiative mondiale qui invite des milliers de balados à publier en mars un épisode dédié à une cause ou à une organisation caritative. Soutenu notamment par PodNews, Acast et Osha, le mouvement, qui en est à sa quatrième édition, vise à mobiliser l'écosystème du balado et à offrir de la visibilité à des initiatives sociales souvent peu médiatisées. Berthomet aborde aussi l'ouverture d'Apple à la vidéo dans les balados.

News - James Cridland and Sam Sethi

Apple's video announcement is stirring the pot again, and it's funny because the gurus will remind you Apple always had video; that is true, but it just wasn't widely used, or easy to roll out at scale. What's changed now is the path feels more built out for creators, and the playback experience is more familiar for listeners. We've got some spicy hot takes about what Apple gets right, and why the hype can be louder than the reality. We also share a smart money reminder for creators: freebies, barter, gifts, and even prizes can be taxable income, whether a 1099 shows up or not. We also hit a headline about a major late-night name saying podcasting grew their reach beyond TV, and we close with quick Ambies highlights worth studying.Episode Highlights: [03:03] Weekly podcast publishing stats[06:14] Spotify and Apple top charts[08:15] Upcoming podcasting events and conferences[11:32] Ralph's business bite on creator taxes[15:26] Gifts, barter deals, and deductible expenses[23:37] Video hype versus audio reality[37:39] HLS streaming and what's actually new[41:41] Conan O'Brien and podcast audience power[47:24] 2026 Ambies highlights and notable momentsLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Book A Free Call With Marc Ronick: https://calendly.com/ironickmedia/freestrategycallJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Application To Submit Your Show For Evaluation: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U57S-XgoA/viewform?usp=headerPodNews:www.Podnews.netHere's What You Need To Report to the IRS and Why: https://finance.yahoo.com/news/content-creation-profitable-gig-irs-140000780.htmlRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Live on YouTube: ⁠http://podcastingmorningchat.com/joinusBrought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

News - James Cridland and Sam Sethi

On Weds, February 18th Live Episode #651 of the New Media Show, Rob Greenlee, Host, 2017 Podcast Hall of Famer and CEO of Trust Factor Lab at https://RobGreenlee.com, and James Cridland, Editor, https://Podnews.net and 2026 Podcast Hall of Famer discuss Apple's announcement of a new and improved video podcast experience in the Apple Podcasts app and what it changes technically and strategically heading into 2026.  They explain how video was previously active in Apple Podcasts but was hidden and poorly presented in the iOS apps, and how this new updated experience makes video playback front and center, with a “turn video off” option that keeps the audio track playing.  The episode breaks down Apple's preferred move to HLS-based on-demand video delivery (via a separate, proprietary API HLS video streaming pass-through submission from approved hosting partners) while still supporting legacy MP4 video via RSS.  They cover HLS basics (chunked delivery, adaptive quality, reduced bandwidth, and hosting costs), improved seeking/scrubbing versus progressive MP4 playback, and new measurement implications (better insight into drop-off and ad viewing). A major focus is monetization: Apple plans to enable dynamic ad insertion for HLS video and charge a per-impression fee, positioning Apple to take revenue without operating an ad business.  The conversation notes early launch partners (Acast, Art19, Omny Studio, Simplecast), questions about specs and rollout timing (an app update is likely by the end of March; dynamic ad features later in the year), and the risk of platform fragmentation as distribution shifts from open RSS to proprietary APIs.  James and Rob discuss alternate enclosures (Podcasting 2.0) as an open path to wider app support, reference iHeart's stated support for video via RSS alternate enclosures, and highlight creator concerns about losing separate audio edits when video replaces the audio feed during playback.  They also touch on device support (not initially on Apple TV; CarPlay doesn't show video; Vision Pro support) and briefly discuss future RSS innovation ideas like comments, payments, transcripts, and location tags, plus a short note on upcoming podcast events (Podcast Show London, Podcast Movement New York, Podcast Movement at SXSW). Chapter Topics: 00:00 Welcome + Why Apple's Video Podcast Update Matters 01:31 Apple Brings Video Front-and-Center (and Why Now) 06:00 The New Playback Experience: Full-Screen Video & One Feed 10:49 How Apple's HLS Video Works (and Why It's Better) 11:36 The Money Shift: Dynamic Video Ads & Apple's Per-Impression Fee 17:59 Rollout Timeline, Unknown Specs, and Early Partner Shows 23:54 Partners, Two Ingestion Paths, and the RSS vs HLS Debate 34:47 Hands-On Demo: Video Icons, Turn Video Off, and MP4 vs HLS 39:47 Bandwidth, Scrubbing, and What HLS Enables for Measurement 44:16 Quality/Resolution Questions + Missing Apple TV (for Now) 46:26 CarPlay & Vision Pro: Where Apple Podcasts Video Actually Plays 47:09 Will HLS Replace MP3 for Audio? Monetization, Costs, and Reality Check 49:51 Apple vs Spotify: Open Hosting, Dynamic Ads, and Why This Helps Creators 52:30 Audio Isn't ‘Video Without Pictures': Why Separate Edits Matter 55:21 Will It Work With Spotify for Creators? Partners, Megaphone, and Pressure 01:00:02 How HLS Interstitials Work: Client-Side Ad Breaks and Spec Unknowns 01:07:48 Keeping RSS Relevant: Alternate Enclosures, Comments, Payments, and New Tags 01:13:48 Local Podcasting & Specialized Apps: Location Tag, TuneIn, and the Future 01:20:20 Wrap-Up: Conferences, Cold Weather, and Final Goodbyes What you will learn in this episode – How Apple's HLS video differs from RSS MP4 enclosures in real-world creator workflows  – Why HLS segment-based delivery enables adaptive streaming and modern video ad insertion – What Apple's limited launch partner list means for hosting competition and creator choice  (Podnews) – https://podnews.net/article/video-apple-podcasts-details – How Apple Podcasts Connect API keys work, and what they do and do not grant to hosting providers – https://podcasters.apple.com/support/5593-how-to-publish-video – How creators should decide between RSS video, Apple HLS video, and other platform video strategies in 2026 – https://www.theverge.com/tech/879749/apple-podcasts-video-swap-hls-live-streaming Links for show notes Watch live or On Demand https://newmediashow.com Apple announcement https://www.apple.com/newsroom/2026/02/apple-introduces-a-new-video-podcast-experience-on-apple-podcasts/ Apple creator documentation https://podcasters.apple.com/video-apple-podcasts  https://podcasters.apple.com/support/5593-how-to-publish-video https://podcasters.apple.com/support/3684-video-podcasts  Podnews analysis https://podnews.net/article/video-apple-podcasts-details  https://podnews.net/update/apple-podcasts-hero  Guest James Cridland, Editor, https://Podnews.net https://james.cridland.net/biography/  Host Rob Greenlee, 2017 Podcast Hall of Fame Inductee https://robgreenlee.com https://www.linkedin.com/in/robgreenlee https://www.youtube.com/@RobGreenlee https://x.com/robgreenlee https://PodcastHall.comThe post Apple's New Video Podcast Deep Dive | James Cridland #651 first appeared on New Media Show.

What happens when a tech giant is accused of copying your voice? Podcast host David Greene is suing Google, claiming his voice was used to create an AI clone inside NotebookLM without his permission and raising serious questions about how far AI tools can go when training on public content. That is just one headline in this week's news roundup. We also look at Apple finally leaning into native video on its platform and ask the obvious question: Why now? Is this a response to YouTube and Spotify gaining ground, or a long-overdue shift in strategy? Plus, we touch on SAG-AFTRA and ongoing union conversations around AI. Big tech is making big moves, and tensions between platforms and creators continue to grow. Are we watching the start of a major reset in how voice, video, and ownership are regulated in podcasting?Episode Highlights: [03:56] Newsday metrics and Apple and Spotify top five charts[06:04] Upcoming podcasting events, conferences, and weekly meetup[08:13] Creator money tip on 1099-K traps, tracking income, and tax prep[17:09] Captivate hires Rob Walsh and Elsie Escobar[25:27] SAG-AFTRA vs.Netflix and defining the Pete Davidson show as a podcast[32:47] Concerns about union impact on indie podcasting[38:27] NPR's David Greene sues Google over AI voice likeness[45:06] Apple Podcasts expands native video distribution[49:24] Apple's long-term video strategy and hardware positioningLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Book A Free Call With Me: https://calendly.com/ironickmedia/freestrategycallJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Application To Submit Your Show For Evaluation: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U57S-XgoA/viewform?usp=headerPodnews: www.Podnews.netNPR's David Greene Sues Google Over AI Voice Cloning:www.washingtonpost.com/technology/2026/02/15/david-greene-google-ai-podcast SAG-Aftra and Netflix Agree on Terms for Pete Davidson Show https://variety.com/2026/digital/news/pete-davidson-show-sag-aftra-podcast-agreement-netflix-1236661709/Apple Goes All In On Video: https://podcasters.apple.com/video-apple-podcasts?src=emailRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Live on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

News - James Cridland and Sam Sethi

The Golden Globes crowned a podcast winner, Netflix leaned further into podcast deals, and Spotify shifted the rules again. Big headlines are everywhere, but are they actually beneficial for indie podcasters? Today's conversation breaks down what's making waves across the industry, including awards, ads, platform power, and what happens when podcasting gets Hollywood attention. There's excitement around visibility and growth, and there's discomfort around who gets recognized and who gets left out. We unpack how these moves affect indie and commercially successful podcasters, as well as prestige versus sustainability, attention versus trust, and why not every big industry moment translates into real support for creators.Episode Highlights: [01:58] Listener mail featuring Joshua's letter[07:05] Podcast news and updates[15:11] Ralph's business bite[16:50] Spotify's big move for video podcasters[21:14] Netflix enters the podcast era[26:43] iHeartMedia's new platform integrations[29:12] Concerns about ads in podcasts[30:56] Celebrity podcasts: hits and misses[37:34] SEO boosts using Podpage[40:09] Golden Globes introduces a Best Podcast category[46:24] Reflections on the Golden Globes and what it signals for podcastingLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Empowered Podcasting Conference Course with Recordings: https://ironickmedia.com/courses/epc2025/Application To Submit Your Show For Evaluation: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U57S-XgoA/viewform?usp=headerPodfest: https://podfestexpo.comDiscover Pods:https://discoverpods.com/aboutPodNews: www.Podnews.net Spotify Makes it Easier for Creators to Earn: https://www.reuters.com/business/media-telecom/spotify-makes-it-easier-creators-earn-reveals-10-billion-podcast-spend-2026-01-07Netflix is officially in its Podcast Era: https://www.podcastnewsdaily.com/news/podcast-news-bites-netflix-the-ringer-true-native-media-dina-temple-raston/article_afb40e07-17d3-427e-b035-e1533ae0bddb.htmliHeart Media Wants Your Podcast Everywhere and on Everythinghttps://www.podcastnewsdaily.com/news/iheartmedia-unveils-new-platform-integrations-at-ces-2026/article_c8928609-91c6-45e1-8ea9-7bf3758361a2.htmlPodpage Unveils Automated SEO Boost for Podcastshttps://www.podpage.com/?via=ironickmedia Podcasts Hit Golden Globes: https://www.nytimes.com/2026/01/11/business/media/golden-globes-podcasts.htmlHost Nikki Glaser Welcomes us to the Podcast Era, 83rd Annual Golden Globes:https://www.youtube.com/watch?v=tZMMVK7mkoURemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Live on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

News, News and News - James Cridland and Sam Sethi

Happy 2026! Time to dust off the crystal ball.Will we finally get standardized measurement? Will podcasters still pick video over audio? How should you navigate a seller's market?Find out as we make big, bold (and accurate) predictions for 2026. All on a new Media Roundtable: Special Edition.Dan Granger (CEO & Founder, Oxford Road) welcomes back a stacked team of podcast nostradamuses:Hernan Lopez, (Founder of Owl & Co)James Cridland (Editor, Podnews & Podcast Business Journal)Kyle Jelinek, (VP of Client Services, Oxford Road)Neal Lucey, (EVP, Strategy & Product, Oxford Road)They're talking: Audio's Rise, Standardization (Finally!), Seller's Markets, and more. Let's dig in.“ My prediction is: the buyer's market has officially ended.”Neal Lucey, (EVP, Strategy & Product, Oxford Road)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

News, News and News - James Cridland and Sam Sethi

What if we told you Instagram is rolling out a way for users to control their own algorithm and decide what they see? That experiment alone has big implications for podcast discovery and creator visibility. For today's news day, we're walking through several updates, such as Apple Podcasts adding automatic chapters and timed links. We also dig into recent AI updates that are making image editing easier and opening the door for new collaborative workflows, especially for creators working in teams. We also highlight several upcoming virtual and in-person events that podcasters may want to keep on their radar.Episode Highlights:[02:04] Preview of an upcoming evaluation episode[04:16] Podcast statistics and top charts[11:13] Upcoming events for podcasters[25:51] Exploring new AI features[26:28] ChatGPT's image generator[31:20] Group chat feature in ChatGPT[36:24] Empowered Podcasting Conference video library[39:04] Instagram's algorithm customization tools[43:38] Instagram's move into a TV app[45:00] Apple's podcast interaction updatesLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Our upcoming podcast evaluation, Shared Delights (Wedding Crasher): https://open.spotify.com/episode/1pfvQbyTC2J4j7f07RlgTb?si=DAciGVe4TRqSeyq5Glnb3wShared Delights Naked Eureka: https://open.spotify.com/episode/2gIMkfSyZDCZb07Jzzlx5pMeetUp & MatchUp use discount code PMC for free entry: https://podnews.net/event/meetup-matchup-with-podcasters-speakers-and-authors-20Podfest Expo:  (use coupon code MARC for 10% off)https://podfestexpo.comNYC Podcast Awards: www.silver-nyc.com/nycpodcastawardsPRX Training: https://trainingteam.cmail20.com/t/i-e-zavil-iihydjihuh-h/PodNews: www.podnews.netPodcast Creator Summit: https://confirmsubscription.com/h/i/711FAA94F8F3A173Apple's Next Move for Podcast Interaction:https://bit.ly/4iZtr2tRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

News, News and News - James Cridland and Sam Sethi

Video podcast wars. Reaching critical mass. Radio's reckoning… or reinvention. What was the biggest story of 2025, and how will it shape 2026?Find out as we look back on 2025 in a new Media Roundtable: Industry Edition.Dan Granger (CEO & Founder, Oxford Road) breaks down the stories that shaped the year with fellow audio luminaries:Hernan Lopez (Founder, Owl & Co)James Cridland (Editor, Podnews & Podcast Business Journal)Kyle Jelinek (VP, Client Services, Oxford Road)Neal Lucey (EVP, Strategy & Product, Oxford Road)The team is talking: Video Everything, Critical Mass, and Radio's Next Act. Let's dig in.“ Video is definitely the big story for 2025.”Neal Lucey, (EVP, Strategy & Product, Oxford Road)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

TikTok may be driving a hot new wave of podcast discovery, and the statistics are tough to ignore. If short clips can send a song to the top of Spotify, imagine what they could do for a podcast when creators treat TikTok as a real discovery engine instead of a passive scroll. We also break down Libsyn's new pricing and the growing move toward solo shows. Are folks ditching their co-hosts? Finally, we look at what a sudden surge in visibility really means for indie podcasters and why viral spikes rarely turn into loyal listeners. Sometimes the jump is exciting, but often it's just a flash in the pan.Episode Highlights:[02:30] Podcast Evaluation Series Announcement   [05:35] Listener Mail and Feedback  [08:33] Empowered Podcasting Conference Announcements  [13:59] Podcasting News and Statistics  [15:40] Upcoming Events and Meetups  [19:31] Spotify's Top Shared Episodes of 2025  [27:05] Analyzing Podcast Popularity Trends  [27:50] Introducing the Weekly Business Bit  [30:41] Golden Globes Recognizes Podcasts  [33:18] iHeart Media's Guaranteed Human Label  [34:54] Rise of Solo Podcasts  [37:30] Omni Studio Supports Video Podcasting  [50:31] TikTok as a Podcast Discovery Platform  Links & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Empowered Podcasting Conference: www.eventbrite.com/e/empowered-podcasting-conference-tickets-1976757134803Libsyn Office Hours: https://podnews.net/event/libsyn-office-hoursPodcast Expo Coupon Code: MARC for 10% off: https://podnews.net/event/podfest-expo-our-12th-annual-eventMeetup & Matchup Use code PMC for free entry: https://podnews.net/event/meetup-matchup-with-podcasters-speakers-and-authors-19 iHeart Declares “Guaranteed Human,” Voices: https://bit.ly/4pogPnMSolo Shows Are Taking Over, and Co-Hosts Are Becoming Endangered:https://bit.ly/4aFbdATWhat Happens When An Indie Podcast Skirts Virality: https://bit.ly/4aIZZeJPodnews: www.Podnews.netRalph Estep Is Seeking A Co-Host: https://www.facebook.com/share/p/1B8oYLvj7H/?mibextid=wwXIfrTo Have Your Podcast Considered For Evaluation, Please Complete This Form: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45UPreview of our Upcoming Evaluation Carefree Highway Revisited: https://www.podbean.com/ea/pb-j6vtj-1961b14Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

News, News and News - James Cridland and Sam Sethi

What assumptions are holding you back from creating a more accessible show? If you knew more about your listener's accessibility needs, how would that change your show? Podcasting borrows so much of its policy and practice from more traditional forms of media, and while that's given us a great place to start, it's also slowed down innovation in this unique medium. Meg Wilcox is a journalist and professor at Mount Royal University. Her research focuses on where podcasting could improve in terms of accessibility and ethics. In this episode, she shares how her experience producing an audio memoir for a woman with vision impairment prompted her to reconsider how we approach everything from recording and publishing to promoting our shows. You'll learn about the ethics of copyright ownership, the slow adoption of accessibility tools, and the ongoing barriers that, if dismantled, would give anyone with a podcasting dream the tools to make it come true. Reframe how you think about your show's accessibility and availability: The power of accessibility upgrades to make podcasting better for everyone; The importance of understanding your audience and what they need; What's still missing in the wider world of media accessibility; Our flawed expectations around what's "professional" in audio.  Links worth mentioning from the episode: USC Annenberg, "Inequality in Popular Podcasts? An Examination of Gender & Race/Ethnicity": https://assets.uscannenberg.org/docs/aii-inequality-Podcasts-2025-11-06.pdf PodNews, "25 Podcasts Announced as Eligible for Golden Globes": https://podnews.net/press-release/golden-globes-eligible-podcasts-26 Episode 99, "Canadian Identity in the Indie Podcasting Ecosystem with Kattie Laur": https://www.organizedsound.ca/canadian-identity-in-the-indie-podcasting-ecosystem-with-kattie-laur-episode-99/   Engage with Meg Wilcox: Listen to Static: A Party Girl's Memoir: https://www.megwilcox.com/2024/11/08/static-a-party-girls-memoir/ Connect with Meg on LinkedIn: https://www.linkedin.com/in/megwilcox/ Learn more about Meg's work: https://www.megwilcox.com/  Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and editing by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co.  

How will the industry shift with 200k AI episodes? Or with Netflix's $400M podcast push? How do audio and video podcasts actually stack up for attention? Find out on a new Media Roundtable: Industry Edition, sponsored by our friends at ALLCITY Network.Dan Granger (CEO & Founder, Oxford Road) breaks down the biggest stories and their potential impacts on the industry with fellow audiophiles:James Cridland (Editor, Podnews & Podcast Business Journal)Spencer Semonson (Media Supervisor, Oxford Road)Todd Elbrink (Director of Strategy & Performance, Oxford Road)Tucker Peleuses (VP of Strategy & Insights, Oxford Road)The team is talking: Cheap TV, Video vs. Audio Attention, and Wading Past AI Slop. Let's dig in.“How do we make sure that we don't get run over, for those of us that really care about the human connection piece?”– Dan Granger (CEO & Founder, Oxford Road)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.