Podcasts about grownups read things they wrote

Currently, if a podcaster wants to get the full picture of their show's growth, they need to look at multiple analytics reports: their hosting company, Apple Podcasts, Spotify, and now YouTube. Then they need to correlate how all this data is presented, since it can be very different, depending on IAB Certification, downloads, listens, and more. And that's just the podcaster - then you have media and ad buyer data, too.So how do we bring all this convoluted data together, and where do podcast analytics need to improve to give that fuller picture? Join your host Danny Brown and guest co-host Dan Misener as they dive in to podcasting's analytics problem.Our guest co-host this week:Dan Misener Dan Misener is co-founder of Bumper, a podcast growth agency. Prior to co-founding Bumper, Dan served as Director of Audience Development at Pacific Content. Prior to that, he spent a decade working in public radio at the Canadian Broadcasting Corporation (CBC), both on-air and behind-the-scenes. He was involved in the CBC's earliest podcasting efforts, and served as producer on many national and local news and current affairs programs. Dan has taught podcasting and audio storytelling at the Dalla Lana School of Public Health and Munk School of Global Affairs and Public Policy at the University of Toronto, the RTA School of Media at Toronto Metropolitan University, and through the Podcast Career Accelerator program at the Hot Docs Podcast Festival. Dan is host and producer of the independent live event and podcast series Grownups Read Things They Wrote as Kids, which has won several industry awards and been downloaded more than 10 million times. Dan's Website Links to interesting things from this episodeTrueFans | Podcasting That PaysOP3: The Open Podcast Prefix ProjectMobile Game Ads Are Boosting Podcast Follower Counts - BloombergPodcast Standards Project | Advocating for open podcastingThe State of Podcast Agencies 2024Does Podcasting Still Need the IAB? - In & Around PodcastingIs the CPM Model in Podcasting Really Unsustainable? - In & Around PodcastingIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via

Manuela: This is The Download from Sounds Profitable, the most important news from this week and why it matters to people in the business of podcasting. I'm Manuela Bedoya. Shreya: And I'm Shreya Sharma.This week: The App Tracking Transparency Recession, Streamers struggle with frequency capping, Bumper calculates listen time, and IPG Equity Upfront Spotlights Lack of Diverse Adspend.Manuela: The Download is brought to you by Magellan AI. Track the trends in spend, ad load, podcasts on YouTube, and more with Magellan AI's advertising benchmark report for Q4, available now. Link in the description or at Magellan dot AIShreya: Let's get started. The App Tracking Transparency recession Manuela: While not hot off the presses, an early January article from Eric Benjamin Seufert discussing the effects of Apple's App Tracking Transparency has come across The Download's desk. As with most things in advertising, there's nuance in the numbers.Quick refresher for those who haven't seen the letters ATT dozens of times: App Tracking Transparency was a privacy policy introduced to iOS in 2021 that turns most forms of mobile data tracking into an opt-in service. As a result, a significant portion of iOS users have digitally disappeared for advertisers. An upset to the status quo, for sure, but the overall numbers provided by Seufert show the digital advertising market is not in a cyclical downturn. That said, social media platforms and other industries most likely to be affected by ATT have experienced a significant downturn due to a combination of both ATT-influenced changes and changing consumer preferences.Which is to say, not macroeconomic factors. A market-wide downturn, as well as more stress on those companies most affected by ATT, would primarily come from an actual 2023 recession. Overall, digital advertising has been working as intended. Consumers are consuming. Seufert points to a Bureau of Labor Statistics graph tracking US employment in December of 2022. According to these, unemployment is the lowest it has been since August 1969. From Seufert's piece:“But one might assume that the economy has utterly imploded from reading the Q3 earnings call transcripts of various social media platforms. Alphabet, Meta, and Snap, in particular, cited macroeconomic weakness, headwinds, uncertainty, challenges, etc. in their Q3 earnings calls.”In the weeks since Seufert's article, the overall numbers are trending to agree. The Download has recently mentioned podcast ad spend has remained up while others decline, but the same holds true for other areas. Last week a piece by Ethan Cramer-Flood for Insider Intelligence reports mobile app install ad spending increased 24.8% in 2022, on track to a market growth of 12% this year. Meanwhile, still on Insider Intelligence, Daniel Konstantinovic reports that while market concerns aren't gone, ad-cost inflation has slowed. 84% of ad executives told Insider Intelligence they're not lowering budgets for 2023. From Konstantinovic:“But now, the industry is adjusting to a new normal. With inflation steadily falling and the cost per ad decreasing, some of the advertising spending that was staunched in the second half of last year may return.”The future may be uncertain, but for the wider advertising economy, podcasting included, things tend to be stable or trending upward. And, it bears repeating, podcasting has never benefited from mobile device IDs. From this industry's perspective, at least, ATT has had little to no impact. It feels fitting to end with this quote from Seufert's article:“While one might materialize, the belief that an advertising recession is currently and comprehensively depressing advertising spend is difficult to support with analytical rigor.”Streaming advertisers continue to struggle with frequency caps. Shreya: If you've used a video streaming service with advertisements, you're likely intimately aware of the industry's issue with frequency caps. Last week's Future of TV Briefing from Digiday's Tim Peterson zooms in on this particular issue with the section Capping Out. Streaming advertisers are in a bind. Some viewers are getting underexposed to ads, while others are overexposed. Problems that will only exacerbate as digital video streaming continues on its overtake of traditional television. According to a recent eMarketer graph, US adults only averaged five minutes less digital video time than television last year, and are projected to overtake TV's declining numbers for the first time this year. Of course, addressing the frequency issues isn't as easy as it sounds. A myriad of reasons exist, from lack of ability to track exposures across multiple streaming platforms, to multiple DSPs buying from the same pool. Even when the solution exists, sometimes it comes at a price. Peterson reports some streamers are charging more in exchange for placing stricter frequency caps. An anonymous ad agency executive told Digiday:“Some will endeavor to charge more for more restrictive frequency caps, which could be prohibitive or incentivize lower spend from partners. But more and more, they're willing to waive those fees. And hopefully that will be the case going forward as I think these lower frequency caps are the expectation, not the exception anymore.”This particular piece made the cut this week for two reasons.It's a good overview of the situation as it currently stands for streamers. It serves as a reminder that issues we experience in the business of podcasting are not always unique to podcasting, nor is the onus on our industry to magically fix the problem ourselves. Something to keep in mind before the next headline about ‘podcasting's frequency capping problem' rolls around. Bumper Calculates Listen TimeManuela: Back in January, Bumper's Jonas Woost posted a proposal for the podcasting industry to move past the download and evolve similarly to how YouTube has evolved past the view. While not abandoned by any means, video view counts have taken a back seat to watch time metrics in recent years. Bumper's future aims for podcasters to have their own metric with listen time. This week Dan Misener has followed up Jonas' post by calculating listen time on an episode of his podcast Grownups Read Things They Wrote as Kids. From the article:: “Inconveniently, many podcast apps simply do not report Listen Time, or equivalent metrics. At Bumper, we try not to let perfect be the enemy of good. So to calculate Listen Time for podcast episodes, we do the best we can with what we have, then use reasonable estimates for the rest.” While not a herculean effort, Misener's step-by-step guide on how to pull your own numbers from Apple and Spotify require some arithmetic and a teeny bit of opening your browser's code to find a specific JSON file. For anyone finding themselves interested for business reasons, or perhaps for a geeky weekend math project, the article also provides a Google Sheets template to start from.In addition to the guide for Apple and Spotify, Misener tosses in a few extra-credit opportunities into the assignment with suggestions for also implementing YouTube watch time, Google Podcasts ‘minutes played', and ‘hours listened' data from applicable embedded web players.As Misener says in his closing bullet points, the download isn't going anywhere. Bumper's goal is to aim for a future where downloads are not the only metric considered. Now to see if various platforms and apps share a similar outlook and make steps to provide Listen Time. We'll keep our ears open. IPG Equity Upfront Spotlights Lack of Diverse AdspendShreya: This month the IPG Mediabrands Equity Upfront event in New York brought together around thirty publishers to focus on media with owners of diverse backgrounds. Ryan Barwick of Marketing Brew was in attendance to cover the event. From his article:“Nearly two years after many in the advertising industry revealed plans to invest more money in Black-owned media, those publishers said they are still educating media buyers and advertisers about what they have to offer.” According to Magna US president Dani Benowitz, IPG Mediabrands increased its ad spend in Black-owned media 61% between 2021 and 2022, as well as a 7% increase in Hispanic-owned media and 32% in AAPI-owned media.Still, money isn't flowing in as fast as old promises implied. According to Magna's estimates from Nielsen data, only 2% of total ad spend goes to Black-owned media, despite 14% of the US population being Black.This week Marketing Brew's Katie Hicks writes on similar pay inequity in influencer marketing: “In December 2021, influencer education platform The Influencer League and PR agency MSL US released a study that found that Black creators, on average, made 35% less than white creators. While the issue has gotten more attention in the last year, Brittany Bright, founder of The Influencer League, told us that efforts to address it are still in their early stages.”Cavel Khan, CCO of Group Black, a collective of publishers and creators focused on bringing more ad dollars to Black-owned media, ends Barwick's piece explaining events like IPG's Equity Upfront put a stop to excuses for industries not prioritizing minority-owned media companies. From Khan: “Everyone who's going to present to you is creating value…You're going to have an overwhelming amount of evidence when you sit here for three days. You have to act.”Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week:If you work for a podcast network, we've got a webinar signup link you'll want to check out. Clear your calendar for Wednesday, March 1st, when Bryan Barletta takes to the virtual stage with Frequency CEO Pete Jimison to talk about Frequency's next generation of podcast workflow tools. Catch a live demo and hear directly from Pete about automating vetting processes that can help you gain speed, efficiencies, and scale your network. Visit the link in our show notes to register. Please note, registration requests will only be accepted for those that work at podcast networks.ARN's iHeart and Magellan AI have released the Australian Top 15 Podcast Advertisers for Q4 2022. From Amazon to Aldi, the list covers a wide spectrum of businesses. The Digiday Media Awards deadline for submissions is approaching, with the regular deadline being March 9th and the last-chance deadline on April 20th. This year will be the first edition of the awards to include Top Podcast.IAB Tech Lab's First Data Clean Room Standard is Open for Public Comment by Allison Schiff. A solid explanation of the standard and what impacts it could have. Manuela: And that was The Download, brought to you by Sounds Profitable! Today's episode was built using Spooler and hosted on ART19. Find out more at Spooler.fm and Art19.comI know we went through today's stories fast, so be sure to check out the links to every article mentioned, right in your podcast listening app, or on SoundsProfitable.com. And thank you for sticking with us as we bring you the top stories you might have missed from the past week. I'm Manuela Bedoya.Shreya : And I'm Shreya Sharma. Our producers are Bryan Barletta, Gavin Gaddis, and Tom Webster. Our editors are Reece Carman and Ron Tendick. Special thanks to Art19 for hosting The Download. And thanks to you for joining us.

Manuela: This is The Download from Sounds Profitable, the most important news from this week and why it matters to people in the business of podcasting. I'm Manuela Bedoya. Shreya: And I'm Shreya Sharma.This week: The App Tracking Transparency Recession, Streamers struggle with frequency capping, Bumper calculates listen time, and IPG Equity Upfront Spotlights Lack of Diverse Adspend.Manuela: The Download is brought to you by Magellan AI. Track the trends in spend, ad load, podcasts on YouTube, and more with Magellan AI's advertising benchmark report for Q4, available now. Link in the description or at Magellan dot AIShreya: Let's get started. The App Tracking Transparency recession Manuela: While not hot off the presses, an early January article from Eric Benjamin Seufert discussing the effects of Apple's App Tracking Transparency has come across The Download's desk. As with most things in advertising, there's nuance in the numbers.Quick refresher for those who haven't seen the letters ATT dozens of times: App Tracking Transparency was a privacy policy introduced to iOS in 2021 that turns most forms of mobile data tracking into an opt-in service. As a result, a significant portion of iOS users have digitally disappeared for advertisers. An upset to the status quo, for sure, but the overall numbers provided by Seufert show the digital advertising market is not in a cyclical downturn. That said, social media platforms and other industries most likely to be affected by ATT have experienced a significant downturn due to a combination of both ATT-influenced changes and changing consumer preferences.Which is to say, not macroeconomic factors. A market-wide downturn, as well as more stress on those companies most affected by ATT, would primarily come from an actual 2023 recession. Overall, digital advertising has been working as intended. Consumers are consuming. Seufert points to a Bureau of Labor Statistics graph tracking US employment in December of 2022. According to these, unemployment is the lowest it has been since August 1969. From Seufert's piece:“But one might assume that the economy has utterly imploded from reading the Q3 earnings call transcripts of various social media platforms. Alphabet, Meta, and Snap, in particular, cited macroeconomic weakness, headwinds, uncertainty, challenges, etc. in their Q3 earnings calls.”In the weeks since Seufert's article, the overall numbers are trending to agree. The Download has recently mentioned podcast ad spend has remained up while others decline, but the same holds true for other areas. Last week a piece by Ethan Cramer-Flood for Insider Intelligence reports mobile app install ad spending increased 24.8% in 2022, on track to a market growth of 12% this year. Meanwhile, still on Insider Intelligence, Daniel Konstantinovic reports that while market concerns aren't gone, ad-cost inflation has slowed. 84% of ad executives told Insider Intelligence they're not lowering budgets for 2023. From Konstantinovic:“But now, the industry is adjusting to a new normal. With inflation steadily falling and the cost per ad decreasing, some of the advertising spending that was staunched in the second half of last year may return.”The future may be uncertain, but for the wider advertising economy, podcasting included, things tend to be stable or trending upward. And, it bears repeating, podcasting has never benefited from mobile device IDs. From this industry's perspective, at least, ATT has had little to no impact. It feels fitting to end with this quote from Seufert's article:“While one might materialize, the belief that an advertising recession is currently and comprehensively depressing advertising spend is difficult to support with analytical rigor.”Streaming advertisers continue to struggle with frequency caps. Shreya: If you've used a video streaming service with advertisements, you're likely intimately aware of the industry's issue with frequency caps. Last week's Future of TV Briefing from Digiday's Tim Peterson zooms in on this particular issue with the section Capping Out. Streaming advertisers are in a bind. Some viewers are getting underexposed to ads, while others are overexposed. Problems that will only exacerbate as digital video streaming continues on its overtake of traditional television. According to a recent eMarketer graph, US adults only averaged five minutes less digital video time than television last year, and are projected to overtake TV's declining numbers for the first time this year. Of course, addressing the frequency issues isn't as easy as it sounds. A myriad of reasons exist, from lack of ability to track exposures across multiple streaming platforms, to multiple DSPs buying from the same pool. Even when the solution exists, sometimes it comes at a price. Peterson reports some streamers are charging more in exchange for placing stricter frequency caps. An anonymous ad agency executive told Digiday:“Some will endeavor to charge more for more restrictive frequency caps, which could be prohibitive or incentivize lower spend from partners. But more and more, they're willing to waive those fees. And hopefully that will be the case going forward as I think these lower frequency caps are the expectation, not the exception anymore.”This particular piece made the cut this week for two reasons.It's a good overview of the situation as it currently stands for streamers. It serves as a reminder that issues we experience in the business of podcasting are not always unique to podcasting, nor is the onus on our industry to magically fix the problem ourselves. Something to keep in mind before the next headline about ‘podcasting's frequency capping problem' rolls around. Bumper Calculates Listen TimeManuela: Back in January, Bumper's Jonas Woost posted a proposal for the podcasting industry to move past the download and evolve similarly to how YouTube has evolved past the view. While not abandoned by any means, video view counts have taken a back seat to watch time metrics in recent years. Bumper's future aims for podcasters to have their own metric with listen time. This week Dan Misener has followed up Jonas' post by calculating listen time on an episode of his podcast Grownups Read Things They Wrote as Kids. From the article:: “Inconveniently, many podcast apps simply do not report Listen Time, or equivalent metrics. At Bumper, we try not to let perfect be the enemy of good. So to calculate Listen Time for podcast episodes, we do the best we can with what we have, then use reasonable estimates for the rest.” While not a herculean effort, Misener's step-by-step guide on how to pull your own numbers from Apple and Spotify require some arithmetic and a teeny bit of opening your browser's code to find a specific JSON file. For anyone finding themselves interested for business reasons, or perhaps for a geeky weekend math project, the article also provides a Google Sheets template to start from.In addition to the guide for Apple and Spotify, Misener tosses in a few extra-credit opportunities into the assignment with suggestions for also implementing YouTube watch time, Google Podcasts ‘minutes played', and ‘hours listened' data from applicable embedded web players.As Misener says in his closing bullet points, the download isn't going anywhere. Bumper's goal is to aim for a future where downloads are not the only metric considered. Now to see if various platforms and apps share a similar outlook and make steps to provide Listen Time. We'll keep our ears open. IPG Equity Upfront Spotlights Lack of Diverse AdspendShreya: This month the IPG Mediabrands Equity Upfront event in New York brought together around thirty publishers to focus on media with owners of diverse backgrounds. Ryan Barwick of Marketing Brew was in attendance to cover the event. From his article:“Nearly two years after many in the advertising industry revealed plans to invest more money in Black-owned media, those publishers said they are still educating media buyers and advertisers about what they have to offer.” According to Magna US president Dani Benowitz, IPG Mediabrands increased its ad spend in Black-owned media 61% between 2021 and 2022, as well as a 7% increase in Hispanic-owned media and 32% in AAPI-owned media.Still, money isn't flowing in as fast as old promises implied. According to Magna's estimates from Nielsen data, only 2% of total ad spend goes to Black-owned media, despite 14% of the US population being Black.This week Marketing Brew's Katie Hicks writes on similar pay inequity in influencer marketing: “In December 2021, influencer education platform The Influencer League and PR agency MSL US released a study that found that Black creators, on average, made 35% less than white creators. While the issue has gotten more attention in the last year, Brittany Bright, founder of The Influencer League, told us that efforts to address it are still in their early stages.”Cavel Khan, CCO of Group Black, a collective of publishers and creators focused on bringing more ad dollars to Black-owned media, ends Barwick's piece explaining events like IPG's Equity Upfront put a stop to excuses for industries not prioritizing minority-owned media companies. From Khan: “Everyone who's going to present to you is creating value…You're going to have an overwhelming amount of evidence when you sit here for three days. You have to act.”Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week:If you work for a podcast network, we've got a webinar signup link you'll want to check out. Clear your calendar for Wednesday, March 1st, when Bryan Barletta takes to the virtual stage with Frequency CEO Pete Jimison to talk about Frequency's next generation of podcast workflow tools. Catch a live demo and hear directly from Pete about automating vetting processes that can help you gain speed, efficiencies, and scale your network. Visit the link in our show notes to register. Please note, registration requests will only be accepted for those that work at podcast networks.ARN's iHeart and Magellan AI have released the Australian Top 15 Podcast Advertisers for Q4 2022. From Amazon to Aldi, the list covers a wide spectrum of businesses. The Digiday Media Awards deadline for submissions is approaching, with the regular deadline being March 9th and the last-chance deadline on April 20th. This year will be the first edition of the awards to include Top Podcast.IAB Tech Lab's First Data Clean Room Standard is Open for Public Comment by Allison Schiff. A solid explanation of the standard and what impacts it could have. Manuela: And that was The Download, brought to you by Sounds Profitable! Today's episode was built using Spooler and hosted on ART19. Find out more at Spooler.fm and Art19.comI know we went through today's stories fast, so be sure to check out the links to every article mentioned, right in your podcast listening app, or on SoundsProfitable.com. And thank you for sticking with us as we bring you the top stories you might have missed from the past week. I'm Manuela Bedoya.Shreya : And I'm Shreya Sharma. Our producers are Bryan Barletta, Gavin Gaddis, and Tom Webster. Our editors are Reece Carman and Ron Tendick. Special thanks to Art19 for hosting The Download. And thanks to you for joining us.

It's April Fools' Day! So we're sharing one of our fave episodes from the past. Pretend to be a telemarketer to learn about your crush or tap into the most famous prankster in America. This episode is all about tricks and the tricksters behind them. This episode originally aired in March 2017. Featuring: Reply All, Snap Judgment, The Dinner Party Download, To the Best of Our Knowledge, Grownups Read Things They Wrote as Kids, Tuner and The Spoke.

My guest today is Dan Misener, Head of Strategy & Audience Development at Pacific Content and host & producer of Grownups Read Things They Wrote as Kids. We cover: What's Pacific Content? Dan's career path to podcasting, starting in public radio The story behind GRTTWAK Advice for building an audience Shows with a history in public radio What Dan's listening to And of course, the future of podcastng Find Dan on Twitter here: https://twitter.com/misener Listen to Grownups Read Things They Wrote as Kids—it's great! Pacific Content lives here: https://pacific-content.com/ Thanks for listening!

From secret crushes to breakup poems, raging hormones to long distance love letters... it's a very special episode of Grownups Read Things They Wrote as Kids dedicated to love, romance, and the awkward, awesome things things that can happen when kids fall in, and out of love. Learn more about your ad choices. Visit megaphone.fm/adchoices

“I would never change the way it all happened.” That's what Lily has to say about the battles with health that she has faced in her short lifetime. Even though it's been tough, her journey has led her to this point. From being a normal, American teenager with a typical teenage diet, to long hospital stays and invasive surgeries, to now influencing thousands of people with her clean eating and intuitive living lifestyle, Lily Ross has lived a lot of life and has a lot to say about it! To view the full show notes, continue reading here or check out my website: www.heartfelthippie.com Lily is a student at Oakland University currently studying integrative medicine. She is particularly interested in how food can be used to heal the body, since that's what it has done for her! Lily was diagnosed with Ulcerative Colitis when she was in high school. She started out treating the disease with typical medications prescribed to her by her physician, but after suffering through some extreme side effects brought on by the meds and a long hospital stint, she decided to take a closer look at holistic medicine. Despite what her regular physician said, Lily started a balanced diet of purely whole foods that ultimately brought a lot of healing to her damaged digestive system. Now, she's on a mission to educate others on this lifestyle of hers! In this episode, we won't be talking about any of the fad diets or cleanses. Lily doesn't subscribe to any of those labels except for saying that she lives an 80/20 lifestyle. Lily explains exactly what this looks like for her and how she firmly believes in feeding your body what it needs, no matter the calorie count. This conversation also focuses on exercise and fitness. Lily used to be the type of girl that was constantly in the gym, checking her weight on the scale and worrying about how she looked in the mirror. Another part of this journey for her has been recognizing that her health, both mental and physical, is so much more important than the way she looks. Lily talks about her experience with yoga and how, though it can be intimidating for beginners, there is a place for everyone! What she shares about her times in yoga class and her year of growth with the practice will make you want to join the yoga movement. I am joining, too, by attending local classes once a week for a year - all thanks to Lily! Lily will make you a believer. A clean lifestyle and healthy diet is more possible than you probably think. Let her inspire you in this episode, and make sure you follow her on all the socials for added encouragement! Links from the show: Boho Beautiful yoga vieos: https://www.youtube.com/channel/UCWN2FPlvg9r-LnUyepH9IaQ Resisting Happiness by Matthew Kelly: https://www.amazon.com/Resisting-Happiness-Matthew-Kelly/dp/1942611927 Joyce Meyer: https://www.joycemeyer.org/ The Happy Hour Podcast with Jamie Ivey: https://jamieivey.com/category/podcast-2 The Goal Digger Podcast by Jenna Kutcher: https://podcast.jennakutcher.com/ Grownups Read Things They Wrote as Kids podcast: https://grownupsreadthingstheywroteaskids.com/podcast/ Julian Bakery: https://julianbakery.com/ Bhu Foods: https://www.bhufoods.com/ Connect with Mackenzie: Instagram and Facebook: @theheartfelthippie Email: mackenzie.heartfelthippie@gmail.com Website: www.heartfelthippie.com Connect with Lily: Instagram: _intuitivelivigwithlil Email: intuitivelivingwithlil@gmail.com

Dans ce dernier épisode de la saison, Myriam nous fait entendre la voix silencieuse de «Faut bien commencer quelque part», Philippe Collard, qui est le réalisateur de ce balado et qui est aussi écrivain et baladeur numérique à ses heures. En plus de nous faire découvrir l’auteur à travers ses premiers écrits, cet épisode lève le voile sur l’origine de «Faut bien commencer quelque part» puisque l’animatrice et son invité nous parlent de l’inspiration qu’ils vont allègrement puiser dans d’autres balados comme «This American Life», «Heavyweight», «Love+Radio», «Where Should We Begin» et «Grownups Read Things They Wrote as Kids».

In this week's bonus, Brittany makes an appearance on the Grownups Read Things They Wrote as Kids stage. Listen to find out which celebrity young Brittany was convinced she would marry, and come back next week for an all new episode of The Nod!

After a trip to metaphor court, I try to recall things I wrote as a kid, but really just end up talking about that mistake I made at computer camp. (story starts at about 20:10)   This episode was inspired by “Grownups Read Things They Wrote as Kids” a great podcast that you should check out right now at https://grownupsreadthingstheywroteaskids.com/ or in your podcast app of choice. Thanks to Dan and Jenna!   Thanks to all the listeners who give “value for value” by becoming patrons on Patreon @ http://www.sleepwithmepodcast.com/patron

SHOW NOTES Casper.  The Sleep CompanyI'm really excited to share this conversation with Michael Kim, the Sr. Director of Customer Strategy and Planning for...Casper!  The Sleep Company!  I'm a huge fan of Casper, ever since they supported some of my favorite podcasts, including Grownups Read Things They Wrote as Kids (if you're not familiar with that podcast, click on the link at the bottom of this note and take a listen, then subscribe.  It's hilarious, and totally addictive).  So yeah I'm a customer, but I never accept any gifts from my clients.  So if I tell you I think they're awesome, it's because I genuinely do think they're awesome.My Guest Michael Kim, Senior Director of Customer Strategy and Planning at Casper[bctt tweet="The same reason a customer buys from Casper,is the same reason an employee will want to work for Casper - Casper's Michael Kim" username="@CustExpPodcast"]As Casper's Senior Director of Customer Strategy & Planning, Michael leads Casper's customer experience and customer-facing channel strategies. What that means is that he's accountable for a lot of the magic that happens between when you click "buy" and when you get your bed-in-a-box.Michael joined Casper before they even got started, as in, before they launched, before his current role he was in charge of Casper's Customer Experience team, which has earned many accolades, including a 2017 Stevie award for Customer Service Department of the Year.Our Conversation[bctt tweet="Learn the CX secrets behind one of Fast Company's 50 most innovative companies of 2017." username="@CustExpPodcast"]Michael and I talk about how the culture of Casper is what creates that great customer experience.  We explore how recruiting makes a difference, and we talk about the struggles of keeping that defining culture in the face of expansion.   Casper is a culture-from-the-ground up kind of company, so it's difficult to parse out the specific tactics they use to keep the magic happening.  That said, there's a lot we can learn from Casper and apply it to our own companies.About CasperCasper is a global sleep company that launched in 2014 with an obsessively engineered, outrageously comfortable mattress sold directly to consumers. Its critically acclaimed sleep surface was developed in-house, has a sleek design, and is delivered in a small, "how did they do that?"-sized box. The company is one of the fastest-growing consumer brands of all time, and its product line has expanded to include sheets, pillows, a matching foundation, and a dog mattress. Casper was named one of Fast Company's 50 Most Innovative Companies in 2017, and its eponymous mattress was crowned one of TIME Magazine's Best Inventions.Contact InformationTo reach Michael or anyone at Casper, their social media team is amazing.  Just tweet them @Casper and they'll totally respond.  Or hit their website here.The Podcast I Mentioned:Grownups Read Things They Wrote As Kids PodcastAnd to Find Me:I love hearing from all my listeners and I appreciate your comments!  You can always email me at pat@patperdue.com, or hit me up on Twitter.  My handle is @patperdue.  Or you can also message the podcast directly on Twitter.  Here's the handle.  @CustExpPodcastThank you!  And...How You Can HelpIf you like this show, please send it to your friends so they can subscribe and download.  Here's the link on itunes.  (comments are always welcome too!)Until next time, make every customer experience, a GREAT customer experience.Pat  

Podgodz 198 (CXCVIII) Recorded 10 June 2016 I saw X-Men Apocalypse – Lax Stitcher, formerly owned by Deezer (Euro music streamer) is now owned by E.W. Scripps who owns Midroll (podcast ad sales, owner of Ear Wolf/Howl) – they want to destroy podcasting. Adds/Drops/Updates Add: Ungeniused #1, NAPSOT Drop: Updates: The Bugle – going on without Shows that pissed me off/weren’t good Top 5 shows of the Week Up for contention but not making the list this week TV Talk Machine Let’s Talk About Star Wars #5: Ventress’s Hair Strikes Back Roadwork #31: Socks and Gloves   Top 5 Lax 5) No Agenda #832: Cissexist Hxstory 4) Planet Money #704: Open Office 3) Making It #73: Eyeball Trauma 2) Grownups Read Things They Wrote as Kids #312: I’m not one Read More →

Podgodz 198 (CXCVIII) Recorded 10 June 2016 I saw X-Men Apocalypse – Lax Stitcher, formerly owned by Deezer (Euro music streamer) is now owned by E.W. Scripps who owns Midroll (podcast ad sales, owner of Ear Wolf/Howl) – they want to destroy podcasting. Adds/Drops/Updates Add: Ungeniused #1, NAPSOT Drop: Updates: The Bugle – going on without Shows that pissed me off/weren’t good Top 5 shows of the Week Up for contention but not making the list this week TV Talk Machine Let's Talk About Star Wars #5: Ventress's Hair Strikes Back Roadwork #31: Socks and Gloves   Top 5 Lax 5) No Agenda #832: Cissexist Hxstory 4) Planet Money #704: Open Office 3) Making It #73: Eyeball Trauma 2) Grownups Read Things They Wrote as Kids #312: I'm not one Read More →

Dan Misener – creator of the podcast and live event, “Grownups Read Things They Wrote as Kids” – talks with me about the power of sharing the stories from our past. If you haven’t had a chance to hear GRTTWaK, it’s well worth the listen! It made me laugh – it made me cry – and it made me think. And why is that? Well, as Dan says – the past informs the now. Sharing it – and hearing it. (You can read this post on the website here.)

Brand new episodes of Grownups Read Things They Wrote as Kids are coming in early 2015, and you'll find them right here, in our new podcast feed. Welcome aboard! Subscribe with iTunes: https://itun.es/i6gJ9HR Subscribe with RSS: http://feeds.grownupsreadthingstheywroteaskids.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices