In & Around Podcasting

With this year's Infinite Dial report from Edison Research now in the wild, and co-presented at Podcast Movement Evolutions in Chicago, it's the perfect time to have one of the presenters, James Cridland, on the show to dive into the findings.From online audio listening preferences to the opportunities for creators and brands, James walks us through some of the nuances of the report. James also dives into the Podnews Report Card 2025, where podcasters and creators get to share their feedback directly with the teams behind podcast apps and platforms like Apple Podcasts, Spotify, YouTube and more. Join regular co-host Danny Brown and James in this very enlightening episode!Guest co-host this episode: James Cridland James Cridland is Editor of Podnews, the daily podcast newsletter. He is a radio futurologist - a writer, consultant and public speaker on radio's future. James has worked in audio since 1989 as an award-winning copywriter, radio presenter, and internet strategist. One of the organisers of Next Radio, the UK radio ideas conference, James has worked with the world's largest radio conference, Radiodays Europe, since its inception. He's also part of the programming team for Radiodays Asia and Podcast Day 24. James's Website @JamesCridland on X Links to interesting things from this episodeThe Infinite Dial 2025 - Edison ResearchPodcasting 2.0 with Dave Jones and Adam CurryPocket Casts - listen to podcasts with the best free podcasting app. Built by listeners, for listeners.iHeartMedia purchased podcast plays to game their download numbers and the IAB says it's ok!? John Spurlock talks OP3.dev and how it could help filter this bad practice.Adam Curry - curryirc.com (@adamcurry) / XJames Cridland | James Cridland - radio futurologistThe Podnews Report Card 2025 ResultsIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at

As podcasting continues to see a mix of large investments and ad spend, it also continues to see layoffs across the industry. Many point to some of these large investments as being a cause, with money being spent on large networks and celebrity podcasts.Is this a sign that the industry needs to take a different approach, with perhaps more indie creator-led networks, or is it an unfortunate realism of an industry growing beyond its small beginnings?Join regular co-host Danny Brown and guest co-host Frank Racioppi as they discuss this interesting topic.Guest co-host this episode: Frank Racioppi After 38 years as a speechwriter and editor for a Fortune 50 company, Frank retired and indulged his love of podcasting, starting and managing a successful podcast review online publication -- Ear Worthy. He started it in 2017 and has enjoyed connecting with indie podcasters and anyone who supports podcasting. Frank and his brother Paul had a podcast four years ago called False Facts, but it was difficult to keep a regular recording schedule. He's loved writing his entire life and wrote for print magazines in the 80s from New Jersey Monthly, The Pet Dealer, American Health, The Sewing Circle, etc. He's also published five novels and four non-fiction books in the last four years. The novels range from a romance about two people bonding over the love of reading called For The Love Of Books to Least Best Employee, a novel about surviving as middle management in Corporate America. His most popular nonfiction book was called The COVID Hotel. Frank's Website @podcastreports on X @earworthy141 on Instagram Links to interesting things from this episodeBroadway Podcast Network - The Art of Kindness with Robert PeterpaulEvery Single Sci-Fi Film Ever | Science Fiction Movie PodcastGastropod - Food with a Side of Science & HistoryFilmspotting Movie PodcastTop US Podcast Publishers & Networks - PodtracMercury hits 2 million delivered adsBobbi Althoff joins Studio71's podcast network with The Really Good PodcastHow celebrity podcasts are influencing a new era of tabloid mediaCelebrity Podcasts Roundtable: Challenges and Opportunities | Podcast MovementThese Brands SHOULD Sponsor These Independent PodcastsThe Marketing Swarm Around Indie PodcastersIndependent Podcasting Needs More Networks Like MercuryIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at

The Podcasting 2.0 initiative has been around since 2020, and is a way for the traditional RSS feed to be more interactive both for podcasters and listeners. This means offering features like transcripts, chapters, credits for talent on podcasters, funding your favourite shows, and more.It's also meant to keep the RSS system open and "protect" it from the walled garden approach of Spotify, YouTube, and - to a lesser degree - Apple Podcasts.Bit despite being the brainchild of the podcast OG Adam Curry, and lots of vocal support from certain parts of the industry, it seems that Podcasting 2.0 is still struggling to gain a real foothold. So why hasn't Podcasting 2.0 taken off, and has the boat sailed for this initiative?Join regular hosts Mark and Danny, with guest co-host Claire Waite Brown, as they dive into this much-vaunted but sometimes equally-maligned topic.This week's guest co-host: Claire Waite Brown Indie podcaster - Creativity Found, 2020 to present; Podcasting 2.0 in Practice Jan 2025 to present Creativity Found podcast inspired me to build a directory of creative activities for adults, all taught by independent small business owners who are members of the Creativity Found Collective. Became interested in 2.0 through listening to podcasts about podcasting and meeting proponents at podcast live events. Friends with many indie podcasters who feel they 'should' know what 2.0 is, but not sure where to start, or if they should bother! Teach a dance fitness class, edit books, member of a parents' street dance crew!! Claire's Facebook group Claire's Facebook page @podcasting2.0inpractice on Instagram Claire on YouTube Claire's Website Links to interesting things from this episodeMIC's (virtual/in-person) Podcast Club for global podcastersIs Podcasting 2.0 Pointless? - In & Around PodcastingThe Podfather launches a new, open podcast directoryBest Host for Podcasting 2.0 - Find Out How! | CaptivatePodcast Index Podcasting 2.0 Statistics, visualizedPodcasting 2.0 V4V Stats UptakePodcasting 2.0 Namespace AdoptionApps | Podcastindex.orgPodcasting 2.0 - Making podcasts better for everyone!In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify,

The episode provides an insightful recap of the recent PodFest event, a significant gathering in the podcasting industry, characterized by its inclusive atmosphere and focus on community building. Mr. Mark and co-host Chris delve into the origins of PodFest, tracing its inception back to grassroots meetups aimed at supporting podcasters in their journey. Through their dialogue, they reveal how PodFest has grown organically, driven by the collective needs of its attendees, resulting in a unique event that is both educational and supportive. Chris shares anecdotes from the event, illustrating the relationships that have formed over the years and the nurturing environment that PodFest fosters.The discussion transitions to the evolving landscape of podcasting, with both hosts reflecting on the challenges and opportunities faced by indie creators. They emphasize the significance of networking and collaboration in the industry, noting how PodFest serves as a hub for podcasters of all levels to connect and share experiences. The hosts highlight specific sessions and interactions from PodFest, showcasing the diverse range of content and learning opportunities available to attendees. They convey a sense of optimism about the future of podcasting, underlining the role of events like PodFest in shaping the industry and supporting the next generation of creators.In concluding remarks, Mark and Chris reiterate their commitment to fostering a spirit of inclusivity and support within the podcasting community. They invite listeners to engage with PodFest and consider attending future events, emphasizing the value of being part of a community that celebrates creativity and collaboration in podcasting. The episode serves as a compelling testament to the power of community in the podcasting realm, encouraging listeners to take part in this vibrant ecosystem.In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

2024 saw Spotify make a big push for video on their platform, while it also seemed anywhere you turned online was someone telling podcasters they need to do video to stay relevant.So, is 2025 the year we all need to get on board with video podcasting, or does audio-first podcasting still have merits? Join your regular hosts Mark Asquith and Danny Brown, as well as guest co-host John McDermott, as they look to answer the question on everyone's lips: what does the push for video mean for podcasting and podcasters? Our guest co-host this week: John McDermott Co-Founder of Caloroga Shark Media, a podcast company focused on short-form pods. Previously EVP programming for Cadence 13. Before that 10 years at SiriusXM (VP Comedy & Entertainment). Before THAT a decade at WOR New York doing talk radio I am the host of the podcasts 5 Good News Stories and Daily Comedy News. Substack where I pontificate is John McDermott's Media Thoughts (mcdpod.substack.com) and people are encouraged to be my LinkedIn friend. John's Website @mcdradio on X Links to interesting things from this episodeDave & Dave Unchained Van Halen podcast Podcast – Apple PodcastsPodcast Predictions, Trends & Tips for 2025Will Video Kill the Audio Star in 2025?Podcasting's unique selling proposition is not video | James Cridland - radio futurologistIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Join Mark and Danny in this bonus episode, as they reflect on the past year of In & Around Podcasting, share some important advice about frequency of publishing, and what's coming up in 2025.Are you an indie podcaster looking to guest on the show next year? Sign up here!Links to interesting things from this episodePod Chat, with Danny BrownThe Podcast Accelerator by Mark AsquithTaking a break for a month? : r/podcastingPodcast Discovery Stats: How Folks Find Pods, & Why They ListenIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

There are many valuations of the podcast industry, depending on what report you read. Polaris valued the global worth at $13.7B in 2021, expected to grow an average of 31.5% CAGR (compound annual growth rate) through to 2030 (seems supremely high)Fortune Business Insights show is as $2.2B in 2022, projected to grow to $17.59B in 2030, a CAGR of 29.8%Meanwhile, the IAB shares US ad revenue as $1.8B in 2022, rising to $1.9 in 2023 (which seems closer to Fortune Business Insights and their global ranking). So you can see why there's confusion.Join Mark and Danny, and this week's guest co-host Rob Greenlee, as they break this all down in the usual In & Around Podcasting way. Our guest co-host this week: Rob Greenlee Rob Greenlee, a 2017 Podcast Hall of Fame inductee and podcasting pioneer, has spent over 24 years shaping the online media industry. As founder of Spoken Life Media - Adore Podcast Network and Creator Community, and Multi-Camera Video Production. He is also host of Podcast Tips with Rob Greenlee and Trust Factor Shows, he empowers creators with practical insights and innovative strategies. Rob's background includes leadership roles at Microsoft, PodcastOne, Spreaker, and Libsyn, where he drove content development, distribution, and partnerships. He also co-hosts the 12-year running New Media Show with Todd Cochrane, providing weekly industry updates. As Chairperson of the Podcast Hall of Fame, Rob continues to champion the podcasting community worldwide through speaking and mentorship. Rob's Website Rob on YouTube Rob's Facebook page @robwgreenlee on Instagram @robgreenlee on Twitter Links to interesting things from this episodeArielle NissenblattPodcast Hall of FamePODFEST EXPO | Where Your Voice MattersPodcast Industry Statistics 2024 – Global Market Size and Growth | Comprehensive podcast industry statistics for 2024. Collaborative wiki covers global market size, growth trends, platform market share, and advertising revenue estimates.Podcasting Market Size, Share, Revenue | Fortune Business InsightsPolaris Podcasting Market Size Global Report, 2022 - 2030IAB US Podcast Advertising Revenue Study FY2023 May 2024.pdfJustin Jackson on X: "I keep seeing two numbers for the podcast industry: "Podcasting is a $2 billion a year industry." "The podcast industry is worth $20 billion." Can anyone tell me where these numbers come from and how they're calculated? (They're often quoted but never cited)" / XIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know...

As Artificial Intelligence continues to be ever more present in podcasting, discussions and conversations have appeared online at an equal rate on whether this is a good or bad thing for the podcasting industry.Does it make life easier when it comes to creating content, or does it run the risk of making podcasting redundant through an increased lack of originality?Join Mark, Danny, and guest co-host Liam Heffernan as they dissect the article and review each viewpoint.Our guest co-host this week: Liam Heffernan @thisistheheff on Twitter Links to interesting things from this episodeIndependent Podcast AwardsEm @Verbal Diorama: A Film History Podcast (@VerbalDiorama) / XVerbal DioramaScarlett Johansson's OpenAI clash is just the start of legal wrangles over artificial intelligence | Artificial intelligence (AI) | The GuardianApollo Pods | Best Podcast App for Fiction LoversHow Can Podcast Discoverability Be Improved: The Ultimate Podcast Puzzle - Ear WorthyDoes AI Need Regulation in Podcasting? - In & Around PodcastingIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

It used to be that podcast downloads were the main data point podcasters would use to track their growth. The thinking was, get X amount of downloads per month and sponsors will jump at you with wallets full of cash. While that may have been the way back in the day, today's success metrics looks a lot different when it comes to podcast success. In this special live recording of In & Around Podcasting from PodSummit YYC 2024 in Calgary, Alberta, Canada, Danny is joined by Kattie Laur and Tim Truax to talk about how you can take advantage of them, and reframe your thinking and discussion around monetization and sponsorship.Takeaways: The podcasting industry is evolving, and metrics should extend beyond just downloads. Engaged listeners are more valuable than sheer download numbers when seeking sponsorships. Indie podcasters should focus on local sponsorships to create meaningful monetization opportunities. Understanding your audience's engagement can help shape your content and sponsorship strategies. Value for value models allow listeners to support creators without traditional sponsorships. Experimenting with different ad formats can improve listener retention and engagement rates. Companies mentioned in this episode: Bumper Captivate Apple Spotify Acast Douglas AG1 Buy Me a Coffee North Bay Echo Canadaland Our guest co-hosts this week:Tim Truax CEO of PodSummit, Canada's podcasting event. Creating unparalleled podcast-first events that bring together the Canadian podcast community to celebrate the art of storytelling and to create a collaborative focal point to exchange ideas, interact, and learn from one another. Tim's Website Tim's Facebook page @podsummit on Instagram @podsummit on Twitter Kattie Laur Kattie Laur is an award-winning, freelance podcast producer and writer based in Brantford, Ontario. She has a life-long love of public radio, and has been clinging to the podcasting space since 2013. As both a professional and independent podcast creator, Kattie's insights have her keenly focused on making the Canadian podcasting ecosystem sustainable, equitable and world-renowned. Kattie writes the biweekly newsletter for the Canadian podcasting ecosystem, Pod the North. Pod the North's regular readers include many media excutives from the likes of CBC Podcasts, Spotify and Apple Podcasts. She is currently also working on her debut podcast, Canardian, in association with her newsletter coming Spring 2024. Kattie's Website @podthenorth on Instagram @PodKatt on Twitter Kattie on YouTube Links to interesting things from this episodePodSummit: Canada's Podcast EventFunding Opportunities - ISO-BEASCOOP: A look at the Canadian podcast sponsorship economy.Are hyperlocal podcast networks replacing local media?In & Around Podcasting is a podcast industry podcast...

In a recent article on Hollywood Reporter, top podcasters like Rachel Maddow, Bill Simmons, Josh Lindgren and more shared their take on the biggest issues facing podcasting. These included visibility, podcast apps, lower advertising, and more.Join Danny and guest co-host Dan LeFebvre as they dissect the article and review each viewpoint.Our guest co-host this week: Dan LeFebvre Host of Based on a True Story, the podcast that compares Hollywood with history. Dan's Website @danlefeb on Twitter Dan on YouTube Dan's Facebook page Dan's Facebook group @basedonatruestorypodcast on Instagram Links to interesting things from this episodeStart Your Podcast Today - Worry Free - School of Podcasting - Learn "How To Podcast" with Podcast Coach Dave JacksonGoodpods

Apple Podcasts is now available on the web, opening up the Android market and allowing users to listen on Windows. This is a significant milestone for podcasting as it provides more options for listeners and creators. The web player supports syncing across devices and allows for purchasing subscriptions to creators. However, there are potential risks with unethical marketing techniques and spoofing of download referrals. Overall, this move by Apple is a positive step forward for the industry.TakeawaysApple Podcasts is now accessible on the web, expanding its reach to Android and Windows users.The web player supports syncing across devices and allows for purchasing subscriptions to creators.This move by Apple is a positive step forward for the podcasting industry, providing more options for listeners and creators.In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Currently, if a podcaster wants to get the full picture of their show's growth, they need to look at multiple analytics reports: their hosting company, Apple Podcasts, Spotify, and now YouTube. Then they need to correlate how all this data is presented, since it can be very different, depending on IAB Certification, downloads, listens, and more. And that's just the podcaster - then you have media and ad buyer data, too.So how do we bring all this convoluted data together, and where do podcast analytics need to improve to give that fuller picture? Join your host Danny Brown and guest co-host Dan Misener as they dive in to podcasting's analytics problem.Our guest co-host this week:Dan Misener Dan Misener is co-founder of Bumper, a podcast growth agency. Prior to co-founding Bumper, Dan served as Director of Audience Development at Pacific Content. Prior to that, he spent a decade working in public radio at the Canadian Broadcasting Corporation (CBC), both on-air and behind-the-scenes. He was involved in the CBC's earliest podcasting efforts, and served as producer on many national and local news and current affairs programs. Dan has taught podcasting and audio storytelling at the Dalla Lana School of Public Health and Munk School of Global Affairs and Public Policy at the University of Toronto, the RTA School of Media at Toronto Metropolitan University, and through the Podcast Career Accelerator program at the Hot Docs Podcast Festival. Dan is host and producer of the independent live event and podcast series Grownups Read Things They Wrote as Kids, which has won several industry awards and been downloaded more than 10 million times. Dan's Website Links to interesting things from this episodeTrueFans | Podcasting That PaysOP3: The Open Podcast Prefix ProjectMobile Game Ads Are Boosting Podcast Follower Counts - BloombergPodcast Standards Project | Advocating for open podcastingThe State of Podcast Agencies 2024Does Podcasting Still Need the IAB? - In & Around PodcastingIs the CPM Model in Podcasting Really Unsustainable? - In & Around PodcastingIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via

Welcome to this bonus episode of In & Around Podcasting. This week, Mark and Danny take a look at this year's Podcast Movement, taking place in Washington, D.C. between August 19 and 22.They share tips for first time attendees, how to plan your schedule effectively, some things you shouldn't forget, and loads more useful tips.Links to interesting things from this episodePodcast Movement 2024 | Podcast Conference | August in Washington, D.C.In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

According to the most recent stats by the Podcast Index, there are 315,000 active podcasts (based on publishing at least one episode in the last 30 days), with 446,000 in the last 90 days. Given there are 4.2 million podcasts listed in the index, are the seemingly low numbers (around 10% of all podcasts actively publishing) a cause for concern, or an opportunity for podcasters in the long term?Join your host Danny Brown, and guest co-hosts Bryan Entzminger and Al Grego, as they dive into the data and offer their take.Our guest co-hosts this week:Al Grego Producer & Host of 'Yes, We Are Open', 'Just Good Business', and 'The Produce Stand podcasts. Al's Website Al's Facebook group Al's Facebook page @pftw on Instagram @pftw on Twitter Al on YouTube Bryan Entzminger Bryan Entzminger is a podcaster and editor. He loves helping other podcasters and editors through the unofficial Hindenburg users group on Facebook and cohosts the Podcast Editors Mastermind and the Podcast Gauntlet. You can find him at TopTierAudio.com Bryan's Website Bryan's Facebook group Bryan's Facebook page @toptieraudio on Instagram @toptieraudio on Twitter Links to interesting things from this episodePodcast Editor AcademySteve StewartSorry About The MurderPod the North | Kattie LaurToronto MikePodcastindex.org Podcast StatsHow many active podcasts are there?In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this...

In episode 14, we discussed whether the V4V - Value4Value - model was dead, with a focus on streaming sats (Satoshis) since this is primarily what many podcasters associate V4V with.The episode stirred up quite the conversation online, with some interesting takes on the episode and points raised. So this episode sees Mark chat with David Medus on how he uses V4V beyond sats and the overall philosophy behind it.Links to interesting things from this episodeAndy Lehman on X and V4V is not just streaming satsIs Value For Value's Future in Trouble?In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:Introducing: Life's 2nd ActLife's 2nd Act: a podcast journey into finding direction and purpose. This is the podcast that delves into the transformative phase of mid/later life, exploring its challenges, new directions and uncertainties that come with it. We do that through talking to people who have a story to tell and insight to share, or a snippet of something special. Sharing stories, exploring dilemmas and seeking solutions together.LIfe's 2nd Act TrailerThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome to a special bonus episode of In & Around Podcasting. This week, Mark and Danny are joined by guest co-host Garry Aylott, Head of Design at Captivate, to talk about the new Captivate 2.5 dashboard release. This includes designing for both indie podcasters and large media production companies, as well as taking podcast networks up a notch for all Captivate podcasters. Sit back for an educational walk-though of the SaaS decision-making process. Links to interesting things from this episodeCaptivate 2.5 - Unlimited Networks & a Sleek New LookDashboard 2.5 Release Preview - YouTubeIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

It was recently announced that Alby, one of the most popular streaming sats platforms for podcasters when using Value4Value (V4V), is no longer offering new accounts to people in the US.Does this news mean a major roadblock to growth and adoption of V4V, or just part of a new medium's growing pains? And what alternatives do podcasters have?Join Mark and Danny and guest co-host Mathew Passy as they share their thoughts on where we are and what the future holds for the V4V approach to creator support.Our guest co-host this week is Mathew Passy Long time podcast producer and consultant, now trying to solve as many other problems as I can for podcasters via Custom Podcast Solutions! Mathew's Website Mathew's Facebook page @mathewpassy on Instagram @mathewpassy on Twitter Mathew on YouTube Links to interesting things from this episodeKevin Lowe - Grit, Grace, & InspirationTrailergram – Promote Your Podcast Trailer to Targeted Potential ListenersAlby HubValue 4 Value Podcasts | Podcastindex.orgV4V Stats from the Podcast IndexAlby no longer offering new accounts to people based in the USIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

In the June 3 edition of industry publication Podnews, editor James Cridland reported on the rumour of "a large podcast hosting company having an all-hands meeting with the news that they'd found a buyer for the company."There's also industry rumours of at least three hosting companies either looking for buyers or open to buyer approaches. We've seen podcast hosting companies either close or be acquired before: Spotify bought Anchor and Megaphone, and Global acquired Captivate, as some examples.So with the rumour mill around more acquisitions currently red-hot, does this mean podcast hosting is in a boom & bust period? Or is it just a sign of a medium continuing to mature and take advantage of good opportunities?Join Danny and guest co-host Eric Silver, as they discuss what this means for hosting in general, and what the lay of the land might look like in 12 months time.Our guest co-host this week is Eric Silver Eric Silver is an award-winning podcast producer, game designer, and teacher based in the great state of New York. He's the Head of Development and co-founder of Multitude, an independent podcast collective and production studio in Brooklyn. He's produced 11 podcasts that have racked up tens of millions of downloads, and developed many more, characterized by strong, original structures and thriving communities. He widely known as the Best Dungeon Master in Podcasting, running the actual play TTRPG show Join the Party for 7 years, and is a professor at Stony Brook University's Podcast Incubator @el_silvero on Instagram @el_silvero on Twitter Eric's Website Links to interesting things from this episodePABLO TORRE FINDS OUT - YouTubeOur Plant Stories podcast with Sally FlatmanPABLO TORRE FINDS OUT | SubstackRumours of a large hosting company finding a buyerIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

At the end of March this year, industry publication Podnews published its annual Podnews Report Card. This asks podcasters to complete a scorecard on podcast platforms, and where they're doing well, and where they're doing not so well.Across the board, all main platforms - Apple, Spotify, YouTube, and Amazon Music - had a lower score than last year when it came to helping listeners discover and follow a podcast.The same happened when asked how easy it was to list a new podcast, with all main platforms suffering a drop in the previous year's score.Join your usual hosts Mark Asquith and Danny Brown, with special guest co-host Genevieve Hassan, as they break down this report, and what the bigger podcast platforms need to do to when it comes to helping podcasters start and grow a podcast.Our guest co-host this week is Genevieve Hassan Genevieve is a former BBC News senior entertainment journalist who's interviewed hundreds of celebrities for more than a decade - including A-listers such as Chris Pratt, Hugh Jackman, Anne Hathaway, Keanu Reeves, Mila Kunis, Justin Timberlake and Kristen Wiig. She also once interviewed comic book legend Stan Lee in a lift... She now hosts and produces celebrity interview podcast Celebrity Catch Up: Life After That Thing I Did - which won Podcast of the Year at the 2023 Independent Podcast Awards. @celebritycatchuppodcast on Instagram @CelebCatchUpPod on Twitter Genevieve's Website Links to interesting things from this episodePodnews report card - results for 2024In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:The #1 Place for Podcasting News - Podnews NewsletterPodnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day. Every week, James Cridland and Sam Sethi recap the week's podcasting news from the daily newsletter into an easily digestible weekly review. It's free and we highly recommend that you subscribe!PodnewsThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Spotify recently announced they're no longer offering the option to easily record and edit within the platforms's hosting dashboard, a popular feature that was part of podcast host Anchor, before it was rebranded as Spotify for Podcasters.Online communities on Reddit and Facebook are full of upset podcasters looking for alternatives, since many podcasters used the "all-in-one" recorder/editor/publisher.So, should podcast hosting platforms continue down the tech stack path, or is this a sign that perhaps a "one size fits all" isn't a viable strategy in the long run? Join your regular hosts Mark and Danny, with guest co-host Neal Veglio, as they discuss what hosting looks like in 2024 and beyond.Neal Veglio Founder of Podknows Podcasting, collaborating with Captivate to help brands and individuals to get the best possible return from branded podcasting. Neal's Website @realnealveglio on Twitter Neal on YouTube Links to interesting things from this episodeEvolving how you create on Spotify for Podcasters - SpotifySpotify for Podcasters discontinues the old editor - what now? : r/podcastingWhat's changing with Spotify for Podcasters? : r/podcastingPodcasters' Support Group | This might have been asked already re. SpotifyPodcasters' Support Group | PSA to my fellow podcasters out thereIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:A Breath of Fresh Air with Sandy KayeJoin Sandy Kaye on A Breath of Fresh Air, a podcast that brings you intimate fireside chats with music legends of the 60s, 70s, and 80s. Note from Mark: as a rock fan... I mean... you HAVE to check out this podcast!!A Breath of Fresh AirThis podcast uses the following third-party...

Show notes written by AI and not touched... to prove that we do only get 70% of the way there with AI...The episode features a review of the Podcast Show 2024, with discussions on booth activities, industry trends, and event experiences. The conversation covers topics such as booth engagement, monetization, video content, event organization, and after-party dynamics. The conversation covers the topics of exclusivity and networking at events, the role of AI in podcasting, and positive experiences and shoutouts from the podcast show. The hosts discuss the impact of exclusivity at events, the value of networking, and the use of AI in podcasting. They also share positive experiences and shoutouts from the podcast show.In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:A Breath of Fresh Air with Sandy KayeJoin Sandy Kaye on A Breath of Fresh Air, a podcast that brings you intimate fireside chats with music legends of the 60s, 70s, and 80s. Note from Mark: as a rock fan... I mean... you HAVE to check out this podcast!!A Breath of Fresh AirThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

As the industry descends on the Podcast Show 2024 in London, UK, we take a look back at the first couple of months of In & Around Podcasting.We've covered a wealth of important topics, and been delighted to bring some fantastic insights around these topics from both industry insiders and indie podcasters. So sit back, and enjoy this recap.Featured in this episode: @smashleyhamer on Twitter @JamesCridland on Twitter @jcasabona on Twitter @webby2001 on Twitter @VeritySangan on Twitter Deirdre's Facebook group Sam's Facebook page In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

We hear it on all the industry podcasts and publications/newsletters: YouTube is the preferred destination for podcast listeners/viewers (and let's not get into the whole "but it's not RSS" debate). But for podcasters, it can be a different story:RSS feed ingestion release was left wanting in some key areasanalytics are still not provided to podcast hosting companiesto do it properly, you kinda do need proper videoBut can 2024 be the year YouTube "gets it right"?they've advised they're updating the API to support better hosting company integrationthey've added some new podcast-specific features to YouTube Music appthey advise they've heard podcaster frustrations and are committed to better support for audio-only creatorsSo, what do we think? Is 2024 the year Google gets podcasting "right" via YouTube? Join your regular hosts Mark and Danny as they ask the question: does YouTube actually care about podcasting?Links to interesting things from this episodeMrBeast reveals the staggering amount he spends on one videoYouTube Is Not the Podcast Savior You're Looking ForPodcast features : r/YoutubeMusicRelease Notes: Shaping the Future of Podcasts with YouTube - YouTube BlogPodcasters weigh the cost-benefit of producing video podcasts - DigidayPodcasting is in its YouTube era - The VergePodcast Movement Evolutions 2024 Keynote: YouTube for PodcastersIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:A Breath of Fresh Air with Sandy KayeJoin Sandy Kaye on A Breath of Fresh Air, a podcast that brings you intimate fireside chats with music legends of the 60s, 70s, and 80s. Note from Mark: as a rock fan... I mean... you HAVE to check out this podcast!!A Breath of Fresh AirThe Podcast Show,...

In a recent article published by Mia Lobel, ex Head of Content at Pushkin Industries, she decries the CPM model in podcasting, and that "The CPM model of advertising does not — and will not ever — work to sustain podcasting."Join us as we dive deep into this topic with two podcasting pros.Plus, Stupid Stuff in Podcasting and The Flattering Ram!Co-hosts, ( ) and Gareth Davies(@garethsounds on Twitter) .Links to interesting things from this episodeKathy Doyle | LinkedInIndependent Podcast Awards 2024Quill Podcast Agency | High-Quality Corporate Podcast ProductionCoHost | Podcast Analytics and Audience InsightsPodcast Production Services | Lower StreetThe world's most influential branded podcasts - Pacific ContentAlex Lieberman on X: "Unless you're an A-list celeb, big media co, or plan to sell your audience a high $ product, it makes no sense for you to launch a podcast right now." / XPodcast Advertising Rates [2024] | Ad Results MediaAudioboom sees revenue growthWhy our system for valuing podcasts is broken - CurrentIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.Mentioned in this episode:A Breath of Fresh Air with Sandy KayeJoin Sandy Kaye on A Breath of Fresh Air, a podcast that brings you intimate fireside chats with music legends of the 60s, 70s, and 80s. Note from Mark: as a rock fan... I mean... you HAVE to check out this podcast!!A Breath of Fresh AirThe Podcast Show, London, 2024Get ready for over 150 hours of content from a lineup wall-to-wall with some of the most recognisable voices in audio and major players...

Spotify recently announced they've ceased their membership of the IAB (Interactive Advertising Bureau), which has long been seen as the standard for the podcast industry when it comes to analytics and measurement.This announcement means Spotify for Podcasters (previously Anchor), Megaphone, and Chartable are no longer IAB Certified.With the industry looking to standardize podcast measurement for both podcasters and sponsors/ad buyers, what now for the industry, with such a big player leaving the current standard?About our co-host, James Cridland James Cridland is Editor of Podnews, the daily podcast newsletter. He is a radio futurologist - a writer, consultant and public speaker on radio's future. James has worked in audio since 1989 as an award-winning copywriter, radio presenter, and internet strategist. @JamesCridland on Twitter James's Website Links to interesting things from this episodeIAB Podcast Analytic Certification & Compliance ExplainedIAB “Compliance” or “Certified” - the differenceSpotify leaves the IAB; no longer certifiedIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.Mentioned in this episode:A Breath of Fresh Air with Sandy KayeJoin Sandy Kaye on A Breath of Fresh Air, a podcast that brings you intimate fireside chats with music legends of the 60s, 70s, and 80s. Note from Mark: as a rock fan... I mean... you HAVE to check out this podcast!!A Breath of Fresh AirThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Many podcasts don't make it past episode five, according to new data from the Podcast Index. In this episode, Mark, Danny, Dave Jackson, and Ashley Hamer discuss the challenges and misconceptions surrounding podcasting.TakeawaysMany podcasts don't make it past episode five, possibly due to the rise of free podcast hosting platforms like Anchor, now Spotify for Podcasters.The lack of immediate feedback and community engagement in podcasting can be disheartening for new podcasters.The influx of celebrity podcasts and the perception of difficulty in getting noticed may discourage indie podcasters.To overcome these challenges, podcasters should focus on their internal motivation, have a long list of episode topics, and plan for breaks or hiatuses.Setting realistic expectations is crucial in podcasting, as it takes time and effort to grow an audience and make money.Podcasting is not a quick way to make six figures, and it's important to focus on creating valuable content and building a loyal audience.Our co-hosts this week:Ashley Hamer Ashley Hamer is Managing Editor at Descript, an AI-powered audio and video editor. She's also the author of the Weekly Tweak, a newsletter that helps podcasters improve their show week by week, and the creator/host of Taboo Science, a podcast that examines taboos through a scientific lens. Formerly, she was the co-creator and co-host of Curiosity Daily, a daily science podcast from Discovery. She lives in Asheville, North Carolina with her husband and toddler daughter where she plays jazz saxophone at venues around the city. @smashleyhamer on Twitter - Ashley on YouTube - Ashley's Website Dave Jackson Dave Jackson began podcasting in 2005 and launched the School of Podcasting (schoolofpodcasting.com). His School of Podcasting show has over 3.1 million downloads. He has helped hundreds of people plan, launch, and grow their podcasts. He is the author of the book Profit from your podcast and is a featured speaker at events. In 2016 Dave joined Libsyn (the largest podcast hosting company) as part of their tech support team.  In 2018 he was inducted into the Academy of Podcasters Hall of Fame. His flagship show is at www.schoolofpodcast..com @DaveJackson on Twitter - @schoolofpodcasting on Instagram - Dave on YouTube - Dave's Website Dave's Facebook page Links to interesting things from this episodeThe Podcast Launch Accelerator - Free Online Podcast Course | CaptivateNeil Scott | National Association of Addiction Treatment ProvidersTink Media Podfade: surprising reasons why podcasters give up | Ana XavierTotal podcasts in the index - Podcast IndexHow many episodes do podcasts have? - Podcast IndexHow many podcasts make...

In this episode, Danny, Sam Sethi, and Garry Aylott discuss the current state of podcasting apps and the recent closures of several apps. They explore the challenges faced by podcasting apps in terms of monetization and discoverability, and question whether this means some podcast apps have a future. The conversation also touches on the need for apps to offer more features and interactivity to both listeners and creators, and the potential for larger apps to tap into their existing platforms and open up APIs to smaller apps, creating a more diverse and innovative ecosystem.TakeawaysPodcasting apps face challenges in terms of monetization and discoverability.Apps need to offer more features and interactivity to attract and retain listeners and creators.Larger apps could tap into their existing platforms and open up APIs to smaller apps to create a more diverse and innovative ecosystem.Education and communication are key to bridging the gap between the podcasting community and the mainstream audience. Listen to your audience and be selective about which features to use in your podcasting app.App closures and consolidations are likely to occur in the future.Support your favorite podcasting apps to help them stay in the game.Links to interesting things from this episodeAmazing Spider-TalkTom Buck - YouTubePodcasting 2.0 | Dave JonesGuy Martin | LinkedInShare of downloads by podcast apps13 Podcast Statistics You Need To Know For 2024Our recommendations for a new podcast app to replace Google Podcasts and StitcherPodcast Industry in 2024: Top Platforms, Audience Stats, & Ad TrendsPodcast App Development - Features, Cost, and StepsRadioPublic is Shutting DownIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.Mentioned in this episode:The #1 Place for Podcasting News - Podnews NewsletterPodnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day. Every week, James Cridland and Sam Sethi recap the week's podcasting news from the daily newsletter into an easily digestible weekly review. It's free and we highly recommend that you subscribe!PodnewsThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

NOTE: Some of this audio is a little sketchy because it was recorded using some Bluetooth mics on site at Podcast Movement Evolutions 2024. Probably worth an upgrade...As the podcasting industry descended on Los Angeles for Podcast Movement Evolutions, the talk centred around YouTube, podcast downloads in mobile games and the annual geek out over data thanks to The Infinite Dial and The Podnews Report Card.But what was Podcast Movement Evolutions 2024 like, really? Let's review...TakeawaysPodcast Movement Evolutions is a valuable event for both industry professionals and creators.There is a need to clearly differentiate between industry-focused and creator-focused content at podcasting events.Networking at the parties is a crucial aspect of podcasting events and can lead to valuable connections and opportunities.Podcast Movement is a must-attend event for podcasters looking to expand their knowledge and network with industry leaders.The 'Stupid Stuff in Podcasting' segment provides insights into the challenges and annoyances faced by podcasters in the industry.Chapters00:00 Sing along intro00:25 Podcast Movement Evolutions 2024 Review31:35 The Wave File32:10 LIVE Stupid Stuff in Podcasting with Industry Leaders52:07 Conclusion and Thank You to ListenersLinks to interesting things from this episodeEvolutions by Podcast Movement 2025Podcast Movement 2024 | Podcast Conference | August in Washington, D.C.Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.Mentioned in this episode:The #1 Place for Podcasting News - Podnews NewsletterPodnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day. Every week, James Cridland and Sam Sethi recap the week's podcasting news from the daily newsletter into an easily digestible weekly review. It's free and we highly recommend that you subscribe!PodnewsThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Let's explore the moral aspect of AI and the importance of maintaining human connection and authenticity in content creation.TakeawaysMaintaining human connection and authenticity is crucial in content creation, and AI should be used as a tool to enhance and streamline the process.Voice impersonation and the security of personal voices are valid concerns in an AI-driven world, and measures should be taken to protect creators and their content.Creators should be intentional in their content creation, focusing on their unique stories and expertise, and using AI to enhance their message rather than replace it.Platforms have a responsibility to ensure ethical use of AI and protect creators, but creators also have a role in understanding and mitigating the risks associated with AI. AI regulation is necessary to protect individuals and society from potential harm.Private companies, such as Apple and Spotify, should collaborate to address AI regulation collectively.Individuals face challenges in protecting themselves from AI, and government intervention is needed.AI tools, such as transcription services, can enhance accessibility and improve podcasting workflows.Video is not essential for podcasting success; audio-only podcasts can thrive.Chapters00:00 Sing along intro00:13 Guest introductions03:12 "Does AI Need Regulation in Podcasting?"28:14 The Wave File45:37 Stupid Stuff in Podcasting48:12 The Flattering Ram50:00 Wrapping upDeirdre Tshien Deirdre Tshien is the Co-founder & CEO of Capsho, the fastest way to get clients from your content! Capsho is an AI-Powered Content Marketer that helps entrepreneurs who podcast, vlog and livestream create repurposed content that converts. She is the creator of The Honey Trap Method, author of Honey Trap Marketing and host of the Win the Content Game. She is a 2023 Honoree of the 100 Women to KNOW in America. Deirdre is a serial entrepreneur, having founded and led 7 businesses across 5 industries in the last 9 years, and has navigated the entire spectrum of experiences and emotions (the good, the bad and the ugly) that comes with starting, running, closing and exiting businesses. With her hands-on experience in successfully growing her businesses to 6 & 7 figures, she now helps expert entrepreneurs beat obscurity, amplify their message and build their movements! Deirdre's Facebook group Deirdre's Facebook page Deirdre on YouTube Deirdre's Website Kattie Laur Kattie Laur is an award-winning, freelance podcast producer and writer based in Brantford, Ontario. She has a life-long love of public radio, and has been clinging to the podcasting space since 2013. As both a professional and independent podcast creator, Kattie's insights have her keenly focused on making the Canadian podcasting ecosystem sustainable, equitable and world-renowned. Kattie writes the biweekly newsletter for the Canadian podcasting ecosystem, Pod the North. Pod the North's regular readers include many media excutives from the likes of CBC Podcasts, Spotify and Apple Podcasts. She is currently also working on her debut podcast, Canardian, in association with her newsletter coming Spring 2024. @podthenorth on Instagram @PodKatt on Twitter Kattie on YouTube

In this episode, Mark, Danny, Joe Casabona, and Daniel J. Lewis discuss the future of Podcasting 2.0 and its impact on the podcasting industry. They explore the challenges and benefits of implementing Podcasting 2.0 features, such as transcripts and chapter markers. The conversation also touches on the complexity of value for value in Podcasting 2.0 and the need for better app support. Additionally, they discuss the importance of engagement and handling negative reviews in podcasting. The episode concludes with Danny's dream AI tool and a recommendation for the Knick Knack News podcast.TakeawaysPodcasting 2.0 is an evolving movement that aims to improve the podcasting and podcast consumption experience for everyone.Implementing Podcasting 2.0 features should be based on the goals and needs of individual podcasters and their audiences.Reviews and ratings do not directly impact podcast rankings, but they can provide social proof and engagement opportunities.Engaging with listeners and focusing on the positives is more important than dwelling on negative reviews.App support for Podcasting 2.0 features is still limited, but the recent support from Apple is a positive sign for the future of the movement.Chapters00:00 Introduction01:05 Introductions04:40 Is Podcasting 2.0 pointless?24:36 The Wave File26:04 The Wonderfully Whimsical Podcasting Wishlist: Danny's fancy AI idea28:19 The Flattering Ram: Knick Knack News from Daniel30:53 Stupid Stuff in Podcasting: Reviews = rankings, argh!38:14 Wrap upLinks to interesting things from this episodeKnick Knack News - recommended by Daniel J. Lewis during The Flattering Ram segment!Is Podcasting 2.0 clear enough?Daniel J. Lewis and James Cridland Launch Podcasting2.org - Podcast WorkflowsBest Host for Podcasting 2.0Podcasting 2.0 - Making podcasts better for everyone!TrueFans | For The Fans™V4V - A New Way to Think about ValueIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.Mentioned in this episode:The #1 Place for Podcasting News - Podnews NewsletterPodnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day. Every week, James Cridland and Sam Sethi recap the week's podcasting news from the daily newsletter into an easily digestible weekly review. It's free and we highly recommend that you subscribe!PodnewsThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“You can't make money unless you have 10-20,000 downloads in the first 28 days”, and “you're not serious podcaster if you're not hitting those downloads, you're just a hobbyist”Plus! Stupid stuff from a "guru" telling us to double our output and our guest co-host drives The Flattering Ram!Our co-host this week is Verity Sangan, Verity is the host of The Lazy Girl's Guide to Podcasting; she loves everything podcasting related and advocates that podcasting needs to be neither expensive or tech-intensive. When she's not podcasting, Verity is a health and social care lecturer at an FE college..Connect with our co-host: @VeritySangan on Instagram, @VeritySangan on Twitter, Verity's Website. TakeawaysMonetisation opportunities in podcasting go beyond traditional sponsorships and can include direct sales, merchandise, speaking engagements, and more.Nurturing super fans is a long-term process that requires thoughtful work and strategy.The old school thinking that high download numbers are necessary for monetization is not always true, and alternative approaches can be successful.It's important to have a clear vision and strategy for your podcast, considering factors such as audience, goals, and values.The elitist mindset in the podcasting industry can discourage aspiring podcasters, but it's important to focus on your own journey and passion. Don't let the elitist mindset in podcasting discourage you from starting a podcast. Enjoy the process and focus on your own goals.Having a plan is important for podcasters who want to achieve specific outcomes, such as monetization or building a community.Starting a podcast as a hobby can lead to unexpected opportunities and growth.Building super fans takes time and consistency. Don't expect immediate results.Celebrity podcasts may have an advantage in terms of initial listenership, but building a loyal fan base takes time and effort.Doubling the number of episodes does not necessarily lead to increased listenership. Focus on quality and engaging content.Listenership is more important than download numbers. Focus on building a loyal audience.Shine a light on people doing great things in the podcasting industry and support their work.Chapters00:00 Introduction and Overview01:03 Introducing the Guest Co-host06:43 Monetization Opportunities10:53 The Importance of Strategy in Podcasting13:54 Nurturing Super Fans15:48 Old School Thinking vs. New Approaches to Monetization21:03 The Elitist Mindset in Podcasting22:32 The Elitist Mindset in Podcasting24:08 The Importance of Having a Plan24:38 Starting a Podcast as a Hobby26:08 The Long Process of Building Super Fans27:39 The Reality of Celebrity Podcasts29:33 Stupid Stuff in Podcasting - The Stupid Advice of Doubling Episodes31:30 The Importance of Listenership over Downloads36:45 The Flattering Ram - Shining a Light on People Doing Great Things40:00 Wrap upLinks to interesting things from this episodeJoe Casabona's LinkedIn PostKS&R Report: Podcasts are Replacing Traditional Media ConsumptionIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would

In this bonus episode, Mark and Danny discuss the purpose and vision of the In and Around Podcasting show. They emphasize the importance of inclusivity and alternative viewpoints in the podcasting industry. They introduce the show's segments, including the Stupid Stuff in Podcasting, the Flattering Ram, the Wave File and the Whimsical Podcasting Wishlist. The hosts express their excitement for the show and their commitment to highlighting powerful podcasting perspectives.TakeawaysInclusivity and alternative viewpoints are crucial in the podcasting industry.The industry should strive to be more accessible and welcoming to all podcasters.Recognizing and highlighting good people and their contributions in the industry is important.Sharing ideas and giving credit to all podcasters, regardless of their status, can lead to industry progress.Chapters00:00 Introduction and Purpose of the Show01:21 The Love for Podcasting02:38 Challenges of Being a Solo Podcaster04:15 The Importance of Inclusivity in the Podcasting Industry06:03 The Need for Alternative Viewpoints08:21 The Vision of In and Around Podcasting09:18 The Trend Towards Inclusivity in the Podcasting Community10:14 The Importance of Making Podcasting Accessible11:05 The Divide in the Podcasting Industry12:03 Introduction to Show Segments13:23 The Stupid Stuff in Podcasting14:28 The Flattering Ram15:23 Highlighting Good People in the Industry16:25 The Whimsical Podcasting Wishlist19:01 Equalizing Ideas and Giving Credit20:18 Excitement for the Show21:08 Closing RemarksIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Want to sing along to the intro? We made you some lyric sheets! Download them here: https://www.inandaroundpodcasting.com/lyrics (no email required).It was essential to get the music of In & Around Podcasting right in order to create a brand that is lighthearted yet authoritative; a brand focused on making subjects that can be quite dry, accessible to anyone interested in the podcasting space.Having gone through the designer brief to create the various cover art (yes, we have more than one!) we started the process of finding a musician and producer that could capture the brand in audio form and elevate it to a high level.Our guest, Catherine Rannus, did just that and crafted an audio brand that stands out in the podcasting industry and creates an unforgettable "earworm" experience and a range of useful segment drops that embody the vibe of the hosts and the segments themselves.About our guest, Catherine Rannus With an extensive repertoire from pop to jazz and classical to traditional, Catherine has been providing live music for weddings and functions for over 20 years. Whether playing piano solo, or singing as well Catherine creates a lovely backdrop to conversations in sophisticated and romantic settings, quietly creating a sense of occasion unique to your special requirements. Catherine can be found online at Catherine's Website; her Instagram is @catherinerannus on Instagram and her X (Twitter) is @catherinerannus on Twitter.--In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals.Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals".In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard.The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would like to co-host with us, please let us know via Twitter (https://twitter.com/inaroundpodcast) and we'll get you booked!Please tell your friends that the show is available on Spotify (https://inandaroundpodcasting.com/spotify), (https://inandaroundpodcasting.com/apple) and YouTube (https://inandaroundpodcasting.com/youtube), plus wherever else they may listen to their podcasts.The podcast is also available at https://www.inandaroundpodcasting.com.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy