The question is this: How are photographers like you who are tired of giving away all of their hard work at rock-bottom prices, who long to stand out in markets that are getting more and more crowded by the day and want to run businesses that serve them,
Do you ever feel like you've become lost in your business? Your goals are fuzzy and you are not sure where you are going? Belle Verdiglione is here to chat with us about how to reflect on your past to shape the future of your business. She is a photography coach and has great advice on how to reevaluate your goals and reflect on your past to help move your business forward.
Do you ever feel lost in your business? Angie and Gina have been there and are here to discuss how they found their “North star", what that means and how they find happiness and fulfillment in their work.
Do you ever feel “stuck” in your business? Feeling like you have no idea what to focus on next? Have an endless to-do list? Or have too much on your plate that you resort to procrastinating instead of working? We've all been there and today Natalie Jennings from Photo Business Help walks us through how to get some clarity when our focus becomes blurry. In this episode we chat about…
We've all been there...it's October and the sessions are rolling. You have more sessions in the next 3 months than you've had all year. What's more important than the sessions or money you are making, is your mental health. Busy season is no joke and if you don't take time for yourself or work on mindset during that time, you could end up burnt out. Renee Bowen chats with Swift team member, Whitney, about tips and tricks to not just survive, but thrive during your busy season. Sign up for a free trial of Swift Galleries here: https://swiftgalleries.com/ Check out Renee's store here: https://www.reneebowencoaching.com/store --- Send in a voice message: https://anchor.fm/printmaker/message
Have you ever felt overwhelmed with your business? Burnt out from spending so much time editing? Kate Hejde is here to talk to us about how soft proofing saved her business. She was questioning if she even wanted to be in business anymore because the work she was doing was taking so much time from life and I wasn't profitable enough to make it worth it! All of that changed when she started soft proofing. Try Swift Galleries free for 14 days, no credit card needed. https://swiftgalleries.com/trial https://dearkatebrandstrategy.com/soft-proofing-made-simple --- Send in a voice message: https://anchor.fm/printmaker/message
Joe Hendricks joins us today to talk about niching down to scale your photography business. He is a landscape photographer turned elopement photographer and he walks us thought how and why his business has grown so much over the past few years. Joe and his wife own Elope Telluride and they do it all, from the photography to planning and location scouting. --- Send in a voice message: https://anchor.fm/printmaker/message
Maggie Robinson of IPS Academy chats with us about how to make IPS work for you. "On behalf of all the photographers, I would say we start business thinking we're gonna do photography to have this amazing life around our family. And then a year in, it takes over the family life. We work in the day we work at night. We're literally like on call 24, 7 family suffers." Maggie talks to us about how you can gain that freedom back by doing IPS. https://www.ipsacademy.co.uk/ https://swiftgalleries.com/ --- Send in a voice message: https://anchor.fm/printmaker/message
Kaitlin Roten is here to talk to us about high volume school photos. When she realized that doing family photo sessions were taking up too much of her family time, she decided to start doing school photos so that she could work while her kids were in school. https://thosephotoladies.com/ Want to sell more products to your clients? Try Swift Galleries free for 14 days, no credit card needed. https://swiftgalleries.com/trial --- Send in a voice message: https://anchor.fm/printmaker/message
Do you ever get overwhelmed with the backend work of running your photography business? Angelica breaks down some MUST KNOW topics around bookkeeping and taxes so you can keep your business running legally. https://www.instagram.com/openroadsbkkg/ https://openroadsbkkg.com/ --- Send in a voice message: https://anchor.fm/printmaker/message
Jessica Vallia is a Colorado Springs based photographer specializing in heirloom portraiture for families and high school seniors. She explains her client experience and why the conversations with her clients before the session are so important! Want to sell more products to your clients? Try Swift Galleries free for 14 days, no credit card needed. https://swiftgalleries.com/trial --- Send in a voice message: https://anchor.fm/printmaker/message
In this interview with Shaun Gordon, Co-Founder and CEO of KISS Books, Chris and Shaun discuss simple strategies for selling more albums and books to your photography clients. Shaun dives into his framework he calls "The Stack" and breaks it down piece by piece to help you get more books into more clients' homes. Catch the video episode as well as links to Shaun's book at https://swiftgalleries.com/sell-more-photo-albums-using-the-stack/. --- Send in a voice message: https://anchor.fm/printmaker/message
You know how some people seem to light up any room they enter? That's not LaJune. She doesn't light up rooms, she dazzles them. So grab a beverage and block off some time to join us in a somewhat meandering conversation covering everything from race and diversity and inclusion to sales and branding and market positioning. Want to catch the entire video interview? Watch it here: https://swiftgalleries.com/photographer-lajune-king --- Send in a voice message: https://anchor.fm/printmaker/message
Meghan is a portrait photographer based out of Minneapolis, Minnesota and has been in the photography industry for 20 years. Today she is bringing us her guidance and wisdom on what she calls the three pillars. These pillars are the foundation that hold up your photography business and without them your business could be in danger. Learn more about these 3 systems in Meghan's free workshop at https://theartofthesale.com/registration-page --- Send in a voice message: https://anchor.fm/printmaker/message
Last week we started collecting data to track the various steps of our funnel. Here's what to do with those data. --- Send in a voice message: https://anchor.fm/printmaker/message
Wondering where to focus your attention when you start optimizing your funnel? Well, first we need to figure out what data to track so we're not just guessing when we start fixing things. Here's what to track... Let's connect on Instagram! Follow us at https://instagram.com/swiftgalleries and leave a comment on any post so we can follow you, too! --- Send in a voice message: https://anchor.fm/printmaker/message
How do we turn strangers on the internet into engaged "Shut Up and Take My Money" photography clients? This episode of Funnel Friday is how we start. Want more content like this? Join us at https://swiftgalleries.com/facebook --- Send in a voice message: https://anchor.fm/printmaker/message
In this episode of Funnel Friday we'll start talking about organizing our traffic into groups so we can share the right types of content with the right groups of people (at the right time in the client journey with our businesses). Want more education like this? Be sure to join our free Facebook Group at https://swiftgalleries.com/facebook --- Send in a voice message: https://anchor.fm/printmaker/message
Do you find yourself constantly trying to stay up with the latest marketing trends in hopes that it will help skyrocket your business? Always searching for the latest tactic that will bring in more clients? We've all been there and done that. In today's episode, Ben Hartley talks to us about chain reaction marketing and why sound, sustainable practices to running a business long term will always be more beneficial than short term marketing tactics. View full post and key takeaways at https://swiftgalleries.com/chain-reaction-marketing-for-photographers Sell more printed products with Swift Galleries. Learn more at https://swiftgalleries.com. --- Send in a voice message: https://anchor.fm/printmaker/message
In this short episode, the first in a weekly series, we'll introduce the concept of marketing funnels for photographers and why they're (incredibly) important for your photography business. Want more education like this? Join our free Facebook group for wedding and portrait photographers at https://facebook.com/groups/printsales --- Send in a voice message: https://anchor.fm/printmaker/message
Do you ever feel like what we do isn't really all that important or that your work can't really be worth thousands of dollars? Give this quick 30ish Second Sales Tip a listen and I think it'll completely change your mind, just like it did mine. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
This one simple strategy will help consistently build your clients' excitement for printed products, in a way that never feels sleazy. Check it out in today's 30 Second Sales Tip! Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Last week we talked about Cost of Goods Sold. Today we cover the other side of the coin (pun?) - General Expenses. Don't worry, it's only like a minute long, you can do this... let's dive in. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Hey, just popping into your ears real quick again this week to let you know that the Swift Galleries Black Friday deal is LIVE. Between the discount you'll get on Swift Galleries and the 10 MAJOR new features we've added over the last 30 days, there's never been a better time to become a Swift Galleries member! Check out all of the details at https://swiftgalleries.com/black-friday --- Send in a voice message: https://anchor.fm/printmaker/message
In today's 30SST we'll talk about COGS, what is it and why it's vitally important that you know it. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Stop me if you've heard this one... "You have to show it to sell it". That photographer who told you that? They meant well. But they're doing it all wrong. Here's the right way to "Show it to sell it"... Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Growing our business from barely-scraping-by to $120,000 in product sales in just 9 months completely changed our lives... but it also almost broke us. In today's 30SST you'll learn the ONE thing we added to our business that saved us from having to shut it all down. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
In today's 30SST you'll learn that "Feel Felt Found" framework, a simple framework for handling client objections. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Learn the 5 words a mentor taught me that completely changed how I approached sales, pricing and positioning in our photography market. Three Ways We Can Help You Grow Your Photography Business: Join our free Product Sales for Pro Photographers community at https://facebook.com/groups/printsales Schedule a FREE Strategy Call to discuss your business and how we can help you grow at https://theprintmakersystem.com/schedule. Learn how we grew from barely-scraping-by to $120,000 in products sold in only 9 months in our free masterclass at https://try.swiftgalleries.com/webinar --- Send in a voice message: https://anchor.fm/printmaker/message
Quick update on why The Printmaker Podcast has gone silent... --- Send in a voice message: https://anchor.fm/printmaker/message
Want to read or refer back to this? Check this episode out in blog post form at https://swiftgalleries.com/software There's a lot to consider when choosing gallery wall design and print sales software for your photography business, so much so that many photographers “don't even know what they don't know”. So this episode is a deep dive into the right questions to ask yourself when comparing various photography print sales tools. We'll cover: Supported Features Supported Platforms Training & Education Pricing I hope this in-depth guide will help you choose the absolute best gallery wall design and photography print sales tool for your business, based on the features that are most important to you! Check out the blog post version of this at https://swiftgalleries.com/software and, if you'd like to try out Swift Galleries absolutely free for 14 days, you can do that - no credit card required - at https://swiftgalleries.com/trial. --- Send in a voice message: https://anchor.fm/printmaker/message
In this episode I'm talking to Colorado Springs photographer Amanda Lamb about her journey from being ‘too afraid to charge what she's worth' to leading her clients to spending more (and of course getting them what they want). We will be diving into the mindset shifts Amanda has had to experience and the importance of really knowing your numbers - in particular Amanda dives into how her entire pricing model factors in the break even point in her business and how she uses the ‘loss leader' concept to entice her clients in for their first session. --- Send in a voice message: https://anchor.fm/printmaker/message
Let's get super practical today with 8 different strategies you can start using RIGHT NOW to bring in (or keep) more money in your photography business. Want this full list to reference any time? Grab it free at https://swiftgalleries.com/maximizing-profits. Want to start implementing everything you're learning (without paying a penny)? Start a FREE 14-day trial of Swift Galleries, our wall art design and print sales software, at https://swiftgalleries.com/trial. You'll get access to every single feature for 2 weeks, no credit card required. --- Send in a voice message: https://anchor.fm/printmaker/message
I'm back! I'm kicking off Season Two with a Wall Art series, starting with today's episode on designing gallery walls that sell! If you've ever felt you were "faking it 'til you made it" when it comes to creating wall art galleries your clients will fall in love with, well, today's episode is what you've been waiting for! We'll walk through everything you need to know - how to choose the best space, photos, layouts and products for your gallery walls - so you can start putting more of your work on more walls. This episode is a beast, so be sure to grab the free PDF guide with all of today's info from https://swiftgalleries.com/gallery-guide --- Send in a voice message: https://anchor.fm/printmaker/message
Ready to finally kick Shoot & Burn to the curb and make the switch to IPS once and for all? Today's episode is for you! Schedule a FREE strategy call with me at https://SwitchToIPS.com so we can talk about your business, your goals and come up with a step-by-step plan to help you reach them! --- Send in a voice message: https://anchor.fm/printmaker/message
It's the one photography client we've all dreamt about having: the high-end one who'll happily pay for the real value of the art you make for them. Yep, they exist, and Elizabeth S. is winning in the luxury market! In today's episode, you'll hear about how she does it all: sells an experience rather than a product, gets 80% of her clients to come back for repeat business, and charges top dollar for her work. If you find yourself wishing you could score with high-end photography clients but not convinced that you have what it takes, then this episode is for you. --- Send in a voice message: https://anchor.fm/printmaker/message
First of all, what the heck is SEO? And why should it matter to you? In this exciting podcast, we talk to Sara Dunn, self-proclaimed ‘geeky best friend' to photographers and find out what you can do right now so new clients can easily find you on Google. If you've wanted to get in on the SEO game but it seemed too techy for you, then listen in, because this episode is for you! Check out Sara's website www.saradoesseo.com for amazing free resources and to have her work her SEO magic for you, too. --- Send in a voice message: https://anchor.fm/printmaker/message
Shoot & burn photographer Kaitlin Roten was making peanuts shooting for other families while not even getting time with her own. In today's down-to-earth and brutally honest chat, she shares all the mistakes she made in transitioning to print sales, and how she's now able to get ten times the revenue while working only a third of the amount of time she worked before. If you're considering making the switch to print sales and are scared about losing clients, or want to know what's the first step you need to take this week - then today's episode is for you! If you'd like to dive deeper into all of the concepts and processes we discuss in today's episode, check out our FREE training at https://theaeddframework.com. --- Send in a voice message: https://anchor.fm/printmaker/message
In today's episode you'll hear from Australian photographer Tania G. on how she went from shooting and burning, to generating more than $100,000 in sales through delivering a service that truly makes her clients feel special. She has gone from being interviewed by clients to interviewing them and choosing to work with only 1-2 families a week - allowing her to concentrate on each and every client. If you find yourself stuck in the "rat race" of constantly chasing new clients, begging them to work with you, this episode is for you. --- Send in a voice message: https://anchor.fm/printmaker/message
"Faking it 'till you make it" when recommending wall art products to your clients? Well, let's get you to "make it" status in the next 15 minutes. In today's episode I'm going to walk you through all of the various wall art product types available to you today and explain the pros and cons of each and give you everything you need to know to be able to confidently recommend photography products to your clients. Download the PDF from today's episode, FREE, at https://theprintmakersystem.com/wallart --- Send in a voice message: https://anchor.fm/printmaker/message
In today's episode you'll hear from Mississippi photographer Kate Brent on how she creates an incredible amount of loyalty from her clients, why she switched from shoot & burn to print sales and how her process has allowed her to "steal" clients away from shoot & burn photographers despite being far more expensive. If you find yourself stuck in the "rat race" of constantly chasing new clients while shooting and burning, this episode is for you. Learn more about the concepts and processes we discuss on this podcast, FREE, at https://theaeddframework.com. --- Send in a voice message: https://anchor.fm/printmaker/message
Today's interview with Florida photographer Kelly Jones has a little bit of everything for you! Here's some of the stuff you'll learn today: How Kelly sold $14,000 in print products (and $9,000 worth just a couple of days later) Kelly's main suggestion for those who want to sell printed products How Kelly gets her business in front of clients who live across the country from her Traditional In-Person Sales vs Virtual Sales for destination photographers (and everyone dealing with COVID-19) How Kelly handles selling digital files as well as printed products Want to learn the same processes Kelly uses to sell print products? Head over to https://theaeddframework.com to learn for FREE! Check out Kelly and her work at https://kellyjonesphoto.com --- Send in a voice message: https://anchor.fm/printmaker/message
This week, Iowa photographer Wendy S. joins me for an interview about how she made a $2850 sale, her highest sale ever, despite social distancing. Want to implement the same processes Wendy uses in her business to increase your sales and serve your clients better? Learn the entire process FOR FREE right now at https://aeddframework.com! --- Send in a voice message: https://anchor.fm/printmaker/message
Want to know how to make money this week, while Social Distancing, selling prints (even if you've never sold a single printed product before)? Head over to https://theprintmakersystem.com/virtualsales for a 100% free training to learn how our members are averaging $1300 sales right now, using Virtual Sales. --- Send in a voice message: https://anchor.fm/printmaker/message
In this final episode in our 3-part "Photo Business Refocus" series, we're going to talk about how to refocus your entire approach to selling your photography. After this episode, you'll: Have a tried-and-true way to stand out in your crowded photography market. Price yourself based on the enormous value you provide, not on the products you sell. Sleep better at night. (No... forreals). Still suck at selling... but you'll wear it proudly because you'll be awesome at something far more important and far more impactful to your bottom line. :) Ready to dive in? Smash that Play Button and let's wrap this 3-part series up! --- Send in a voice message: https://anchor.fm/printmaker/message
Suuuper quick episode for you today where I share a really simple strategy to help you not just HOPE for your target sales averages, but to PLAN for them. Check it out, then head over to our Print Sales for Pro Photographers Facebook Group (https://facebook.com/groups/printsales) to share your target sale and your plan for reaching it consistently! --- Send in a voice message: https://anchor.fm/printmaker/message
"I'd love to sell printed products but my client only want files!" Well... you're right, they do. But there's a simple way to refocus their attention from files to prints... check it out in today's episode! --- Send in a voice message: https://anchor.fm/printmaker/message
In this episode Chris will help you see that your constant focus on getting more clients in the door is actually keeping you from focusing on the ONE thing that will actually move the needle the most in your business... --- Send in a voice message: https://anchor.fm/printmaker/message
Want a photography business that stands out in your crowded market? This one's for you... --- Send in a voice message: https://anchor.fm/printmaker/message
In today's episode, I want to show you how our members are averaging nearly $1400 every sale, while Social Distancing. It's simple and you NEED to be doing it right now. Check out today's episode to get a taste of the full (FREE) training over at https://theprintmakersystem.com/socialdistance. --- Send in a voice message: https://anchor.fm/printmaker/message
Not sure about you, but I'm tired of moping around the house like Eeyore, feeling sorry for myself. We've spent enough time thinking about all the things we CAN'T do because of COVID-19, let's spend a few weeks looking in-depth at all the stuff we CAN do right now to improve our businesses. In this episode, I'll introduce you to the concept of "funnels" and tease a bit of what we'll be covering in the coming weeks. To get the Print Sales Quick Win course I mentioned in the outro for just $5, head over to https://learn.theprintmakersystem.com/quickwin --- Send in a voice message: https://anchor.fm/printmaker/message
Finding yourself stretched thin trying to get work done with kids at home? Try these three simple productivity-boosting techniques! --- Send in a voice message: https://anchor.fm/printmaker/message
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